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In this incredibly moving episode of The Heart & Hustle Podcast, Evie and Lindsey welcome back Cheyenne and Colton Lowe for part two of their miraculous adoption story, one that began years ago when they first shared their heart for growing their family through adoption. This time, they open up about the faith-filled, tear-streaked, God-ordained journey of meeting their daughter in India, walking through obstacles that only divine intervention could overcome, and witnessing literal miracles of healing and transformation. From years of waiting, prayer, and fasting to the powerful moment of finally holding their daughter in their arms, Cheyenne and Colton share how obedience, surrender, and radical faith can turn heartbreak into beauty. Whether you're an entrepreneur, dreamer, believer, or simply someone who loves a good story of hope, this episode will have you crying, smiling, and believing in miracles all over again. Stay Updated and Follow Colton & Cheyenne: - www.cheyennelowephotos.com - www.instagram.com/chey_lowe Listen to their first appearance on the show: Episode 290 on Apple Episode 290 on Spotify --------------------------------- Editing Style Freebie: https://theheartuniversity.com/style --------------------------------- Honeybook: share.honeybook.com/heart *In addition to a FREE 7 day trial, get 35% off your first two years of HoneyBook! --------------------------------- Heart Apparel Shop: https://theheartuniversity.com/apparel --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- “PODCAST10” for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
In this episode, I chat with Katie of Katie Creative Co, who is a social media strategist. We dive into the nuances of using social media effectively—focusing on a people-first approach that prioritizes genuine relationships over algorithmic approval. Katie shares her tactical breakdown of growth, nurture, and connection content, the power of vulnerability and personal storytelling, and practical ways to avoid burnout. This episode is perfect for those looking to enhance their social media presence while staying authentic and avoiding burnout.Guest Name: Katie CampbellGuest Website: katiecreativecompany.comGuest IG: @katiecreativecoSocial Sweet Spot Course: Learn More00:00: Intro and Minimind Video Library Overview06:49: Challenges of Social Media for Service Providers08:01: The Biggest Mistake in Social Media Strategy08:56: Holistic Approach to Social Media Success11:56: Person-First Marketing Philosophy20:55: The Funnel Strategy for Social Media35:02: Setting Boundaries for Sharing Personal Life37:46: Pushing Comfort Zones in Social Media43:44: Balancing Digital Wellness49:59: Social Media Best Practices to Ignore51:59: Social Sweet Spot ProgramLinks:The Design Minimind • Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
When your business hits a wall, do you freeze or do you rebuild? At the start of 2025, wedding photographer and YouTube creator John Branch IV had a reality check. His inbox was empty, his calendar had only two bookings, and everything that used to work in his business to bring him clients wasn't working anymore. From where he sat, his business was failing.Instead of staying stagnant or giving up, John made moves. Listen in as he shares the steps he took to go from $0 to over $46,000 in bookings and highlights what wasn't working before, the changes he made in his business, and the hard truths he learned along the way. The Unbreakable Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation[2:29] How do you know when things are “off” in your business?[12:55] Overhauling your marketing strategy to increase leads [22:37] How to retain more clients[25:06] The mindset shift that will bring in more leads [31:18] Hard truths about your business[35:48] John's advice for business owners[40:18] The future of entrepreneurship [44:15] Rapid fire questions[48:33] What does having an unbreakable business mean to you?Resources mentionedWho Not How bookConnect with the guest Website: jbivphotography.com Instagram: instagram.com/jbivphotographyYouTube: youtube.com/@jbivphotography Threads: threads.com/@jbivphotography Hosted on Acast. See acast.com/privacy for more information.
Text a question to Victoria!Have you ever refused to believe “there's nothing you can do”, especially when it comes to your health? If so, you'll resonate with Victoria's guest, Robyn Spangler, registered dietitian nutritionist, founder of The Clear Skin Lab, and creator of Rayvi, a mineral-based hydration brand. After battling psoriasis for two years, Robyn took matters into her own hands and found healing through functional medicine. Now, she helps other women uncover the root cause behind their chronic skin issues and reclaim their confidence.In this episode, Victoria sits down with Robyn to unpack her own health journey that became the foundation for a thriving business, how vulnerability became her greatest asset, and why managing stress and prioritizing wellness are essential for long-term health. You'll hear how she built two successful brands from scratch, what she's learned about the emotional side of skin struggles, and her best advice for prioritizing self-care without guilt—especially for busy moms and entrepreneurs.Whether you're struggling with your own skin journey, curious about functional medicine, or just need a reminder that your struggles can become your superpower, this episode will inspire you to bet on yourself and reclaim your confidence. Grab a snack and your drink of choice, and get ready to feel motivated and encouraged in your business and life.Links Mentioned in Today's Episode:Shop Rayvi MineralsThe Clear Skin LabFree Course: How to Transform Your Skin from Breakouts to Blemish-Free in 6 Months or LessFollow Robyn on InstagramFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!
Finding clarity around what you want is essential, because it guides every decision in your work and in your life. When you design your business or career to fit you, it opens the door to sustainable success and gives you the freedom to create your life around what matters most.In this episode, you'll hear from Holly Haynes, host of the Crush the Rush podcast. Holly shares her story of leaving her corporate job, starting her own business, and committing to creating the quality of life she wanted. Her journey is a real-life example of what life mastery is all about–not having everything perfectly aligned or knowing every step, but embracing the realness, authenticity, and messiness of leaning in to create your life according to your values.Even if you aren't a business owner, you most likely understand the pressure to “do all of the things” in order to succeed. Too many of us end up spread thin and exhausted when we follow that path. Holly Haynes' Anti-Social School and her approach to helping clients grow in a way that feels authentic to them—and the life they want to create—is the key to sustainable success.Allowing yourself to be curious about what lights you up–what you love to do and what would work for you–is the real secret to business growth without burnout. However, the paramount principle is that in order to get curious, you must allow yourself the space and rest you need to access your greatest creativity. Our instinct is often to push harder and do more when we want to make a change in our business or life, but that doesn't lead to the sustainable success and balance we want to create in our lives. Today, we'll talk about how you can challenge yourself to reclaim the time, energy, and space that you want.You can have the quality of life you desire, so give yourself permission and trust yourself to create it. The gifts and abilities you have matter, and when you allow them the space to grow, they will shine. Let's get started!What you'll learn:Why the greatest reward in business often isn't financial, but the freedom to be with the people you love and live on your termsHow to grow your business without using marketing tactics that don't align with your valuesWhy you're not alone when you face challenges on the path to sustainable successHow taking time off can benefit your business and help you create your life the way you wantHow to make your business better for clients without sacrificing your life or wellbeingYou can read the full show notes here.About Holly HaynesHolly Haynes empowers female entrepreneurs to build thriving, scalable businesses without getting lost in the ever-changing social media algorithms. With over two decades of experience, supporting Fortune 500 companies she built her own business while juggling a career, raising twins, and retired herself and her husband in just 2 years. A recognized industry expert and speaker featured by Entrepreneur.com, Thrive, ConvertKit, Honeybook, and Hello Audio to name a few, Holly supports women in achieving their entrepreneurial dreams through her strategic coaching, the Crush the Rush Quarterly Planner, and the global top-ranked Crush the Rush Podcast. Her focus on life-priorities-focused businesses ensures that women can scale their ventures without sacrificing their personal well-being. Holly hosts the top 100 Crush the Rush podcast and runs her strategic coaching business while raising her twin daughters with her husband in Columbus, Ohio.Website:
Jenny Day from Jenny Pearl Photography joins Miles and Jared for a conversation that hits every photographer in the sweet spot. From growing up off the grid in Montana to building a sought-after wedding brand in Utah, Jenny shares how curiosity became her greatest tool, why she refuses to live in one visual box, and how moms and new photographers can build real momentum with simple systems and brave creativity. We dig into lighting beyond golden hour, clean color and skin tones, time blocking, Patreon education, and turning imposter syndrome into a challenge that actually fuels growth. Stay to the end for the Aftercast preview where Jenny walks through starter camera settings and business basics.WHAT YOU'LL LEARN• Curiosity as a superpower to keep your work fresh• Lighting beyond golden hour (harsh light, shadows, uneven light)• Composition prompts that move you past “safe” poses• Systems that buy your time back (HoneyBook, editing flow)• Education with receipts (monthly styled shoots, BTS, full edits)• Mindset shifts to turn comparison into a useful challenge• A client intake that tailors the experience to every coupleCONVERSATION HIGHLIGHTS• Off-grid beginnings and learning tech with ChatGPT• Variety over niche and a monthly concept engine• Canon R5 color and skin tones, plus DSLR backup workflow• Word of mouth + consistent Instagram as growth engines• Editing faster and overthinking less with Imagen AI• The exact pre-wedding questions Jenny asks to customize direction and timeline• Managing travel, parenting, and business with time blocking• Choosing fewer, higher-level weddings while expanding educationTACTICAL TAKEAWAYS• Build a monthly creative theme for yourself or your community• Schedule your brain: deep work by day, light cull/polish while you unwind• Use a couple questionnaire to clarify direction, priorities, and style• Practice hard lighting on low-stakes shoots so wedding-day stress drops• Treat envy as data: reverse-engineer what you admire and train that skillIMPORTANT LINKS• PHOTOCO Aftercast (extended episode with Jenny's camera settings and starter systems): join inside the Photographic Collective https://www.mileswittboyer.com/photo• Imagen AI (Miles's referral): https://imagen-ai.com/?ref=mileswittboyer• Miles Witt Boyer site: https://www.mileswittboyer.comCHAPTERS00:00 Welcome and why Jenny's color stops Jared in his tracks06:40 Off-grid beginnings and learning tech with ChatGPT15:22 Variety over niche and the monthly concept engine23:10 Lighting in the real world31:45 Systems for moms and makers39:20 Tools that help: HoneyBook and Imagen47:05 Client intake that personalizes the whole day54:50 Turning comparison into a challenge59:20 Aftercast previewLove this one? Jump into the PHOTOCO Aftercast for Jenny's step-by-step settings and starter systems, then use the Imagen link to win back your editing time. Subscribe, rate, and share with a friend who needs a creative push today.
*Pre-order Octavo on Amazon*Episode Description:In this week's episode, I have the pleasure of speaking with one of my design icons, Marty Neumeier, who is an accomplished designer and author. We chat about his new design-thriller book, The Scarlett Files/Octavo, his shift from non-fiction to fiction, and how he integrates design and writing within his work. Marty also shares how his early experiences shaped his career and why storytelling plays such an essential role in branding, design, and his writing.Guest Name: Marty NeumeierGuest Website: martyneumeier.comOctavo Book: Pre-order on AmazonSubstacksThe Scarlett Files: martyneumeier.substack.comLevel C: levelc.substack.com00:00: Intro & Minimind Wins From Past Students07:55: Marty's Journey in Design and Writing10:50: The Scarlet Files on Substack11:19: The Origins of Graphic Design12:58: Leonardo da Vinci's Influence16:33: Challenges of Writing Fiction18:49: The Intersection of Branding and Storytelling26:20: Marketing Strategies for Authors40:44: The Renaissance and Modern Story43:36: The Aldine Press and Its Innovations48:00: The Importance of Mentorship52:31: Level C: Master Classes for Professionals57:10: The Role of Testing in DesignLinks:The Design Minimind • Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
This Santa Barbara cake artist turned her side hustle into a brand featured in Vogue Weddings and People Magazine, and she did it without a huge social media following. In this episode of Unbreakable Business, I sit down with Laurie Petrolino, baker, business owner, and Honeybook member. Laurie owns Room For Cake, where she creates stunning cakes for special occasions (and even some high profile clients). Listen in as she shares how she grew a thriving cake business by leaning into systems, setting boundaries, and breaking the habit of people-pleasing.The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation[1:26] Wearing Multiple Hats as a Baker and Business Owner[6:46] Does being a people pleaser hinder business growth?[10:48] Maintaining your boundaries as a business owner[15:00] Focusing on relationships over social media growth[26:00] Rapid fire questions [30:23] What does having an unbreakable business mean to you?Connect with the guestWebsite: roomforcakebakery.comInstagram: instagram.com/roomforcakesbConnect with the hostWebsite: podcast.honeybook.comIG: instagram.com/honeybookIG: instagram.com/akuakonadu_ Hosted on Acast. See acast.com/privacy for more information.
Text a question to Victoria!If you've ever caught yourself waiting for the “perfect” moment to launch, post, or raise your prices, this episode is your wake-up call. You'll hear from Victoria why waiting until you feel ready is the very thing holding you back and how taking imperfect action is what actually builds the confidence you've been waiting for. This episode is the reminder that progress doesn't come from overthinking, it comes from doing.Victoria shares how to spot the sneaky ways perfectionism disguises itself as productivity, and how to replace it with momentum-building habits that grow your confidence, your business, and your impact. She continues to share real life examples from launching BrandWell without a perfect plan to her husband paying off debt one small step at a time. From these personal stories, you'll see how action leads to clarity, courage, and ultimately, success.If you've been sitting on that website redesign, waiting to raise your prices, or convincing yourself you need to “feel confident first,” consider this your friendly nudge of encouragement. Confidence isn't a prerequisite for action, it's a result of it. So, hit play, take one small step, and start building the proof that you can do hard things. Because perfectionism won't move your business forward… but progress will.Links Mentioned in Today's Episode:Visit BrandWell DesignsFollow BrandWell on InstagramFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!
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It's time to rewrite the definition of “freelancer.” The entire freelancing market and industry are changing, and it's time to break free from surviving gig to gig and build a business that scales.Jamie Brindle joins us to share insights on how he built his own freelancing empire and now teaches others to do the same. He shares it all, including his content strategy and the number one thing freelancers are missing out on that could explode their businesses. If you're ready to break free of the cycle of gig‑to‑gig freelancing and build something that scales, this episode is for you.The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation[1:22] From freelancer to “entre-lancer”[8:00] What to do if you feel trapped by your business[12:15] Why you should build your products in public[18:10] You don't have to be the best at what you do to be successful[22:16] Social media strategy for freelancers[33:49] The one thing freelancers are missing out on right now[41:57] Rapid fire questions[45:15] What does having an unbreakable business mean to you?Connect with the guest Website: jamiebrindle.ioInstagram: instagram.com/thejamiebrindle LinkedIn: linkedin.com/in/jamiebrindleConnect with the hostWebsite: podcast.honeybook.comIG: instagram.com/honeybookIG: instagram.com/akuakonadu_ Hosted on Acast. See acast.com/privacy for more information.
Navigating maternity leave as a business owner doesn't have to mean choosing between your baby and your bank account. In this episode, Evie and Lindsey get real about how to plan for a profitable maternity leave without burning yourself out before, or after the baby arrives. From mapping out your timeline and building in buffer space, to knowing your numbers and setting yourself up with smart systems, they share the exact strategies they've used to step away from their businesses while still getting paid. Whether you're a photographer, designer, coach, or any creative entrepreneur, this conversation is packed with practical tips on batching content, automating workflows, and creating a soft return plan that feels good for you and your family. Even if kids aren't on your radar right now, these strategies will help you build a more flexible, sustainable business for whatever life throws your way. --------------------------------- Content Pillar Freebie: https://theheartuniversity.com/pillars --------------------------------- Honeybook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 35% off your first two years of HoneyBook! --------------------------------- Heart Apparel Shop: https://theheartuniversity.com/apparel --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- “PODCAST10” for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
In this episode, I chat with Kayla Batista, owner of Brand Barista, all about her journey in the design industry and the unique dynamics of being a white label designer. Kayla shares her background, her transition from one-on-one client work to specializing in white label design, and the flexibility it brings, especially during challenging times. We delve into her business model, the nuances of pricing and process, and how to establish effective and respectful relationships between agency owners and white label designers. Kayla also talks about her course, 'The White Label Way,' and her upcoming Discord community, offering resources and support for designers interested in white label work. Whether you're looking to understand white label design or considering it as an income stream, this episode is packed with valuable insights.Guest Name: Kayla BatistaGuest Website: brandbarista.coGuest IG: @brandbaristaGuest Course: The White Label Way00:00: Intro & Minimind Resource Library03:00: Mini interview with my 5 yr old son Ryder04:49: Kayla's Design Journey06:44: Starting a Business Amidst Challenges08:39: The Shift to White Label Design09:25: Balancing Work and Personal Life12:51: What is White Label Design?28:58: Pricing Strategies for White Label Work30:01: Custom Proposals and Client Communication35:37: Building Long-Term Client Relationships39:26: Company Culture and Team Respect39:55: Kayla's Course Info & Discord CommunityLinks:The Design Minimind• Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Text a question to Victoria!“One of the biggest lessons that I've learned in my adult life so far is that growth doesn't ever feel easy.” –Victoria MarcouillierThis is a very special week as Victoria is turning 33 and the podcast is turning 5! In this special birthday episode, Victoria gets real about turning 33 and the reflections that come with stepping into a new season of life and business. After five years of juggling motherhood, entrepreneurship, and building BrandWell into a thriving design agency, she shares how shifting gears toward a boutique, higher-touch business model has brought both clarity and growing pains. The changes may feel uncomfortable at times, but Victoria opens up about why she sees this season as a sign of meaningful growth.As she looks ahead, Victoria shares the three main areas she's choosing to focus on this year: getting comfortable with being uncomfortable, creating better organization for her calendar and her mind, and building BrandWell with a long-term vision. From hiring her first business mentor and surrounding herself with women further ahead, to creating more margin in her daily routines and finally building a CEO dashboard to organize big-picture ideas, she's leaning into the discomfort of change while also setting herself up for greater clarity and peace.Victoria also reflects on how her mindset has shifted since her 20s, from chasing hustle and quick wins to embracing the slow, steady, and meaningful work of creating a legacy brand. With honesty and vulnerability, she shares how she's learning to measure success less by monthly sales and more by profitability, sustainability, and consistency over time. Whether you're in a season of hustle, growth, or reflection, this episode will inspire you to pause, take inventory, and start planting the seeds for your own long game.Links Mentioned in Today's Episode:Visit BrandWell DesignsFollow BrandWell on InstagramFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!
Text a question to Victoria!“Pretty brands don't pay the bills. Branding and Website design without strategy? It may look nice, but they're not going to convert.” –Victoria MarcouillierEver wonder how BrandWell came to be? Over the last six, almost seven years, Victoria has taken BrandWell from side hustle to a boutique branding and web design agency. For the first time ever, Lauren, BrandWell's COO, is stepping in as host and is interviewing Victoria on how she got to where she is today! Victoria shares her entrepreneurial journey, from early side hustles to discovering her passion for website design and marketing. Inspired by her parents' example and a chance opportunity, she reveals how those beginnings sparked the creation of BrandWell, a boutique branding agency designed to deliver quality, connection, and balance between business growth and family life.As Lauren guides the conversation, you'll hear how Victoria strategically grew BrandWell without losing sight of its identity. From hiring contract designers to navigating team growth, she shares the real challenges and lessons of building a business with intention. You'll also learn why she chose to keep BrandWell intentionally boutique, focusing on elevated client experiences over endless scaling, and how this decision shaped the company's culture and success.Together, Lauren and Victoria dive into the heart of branding, why trust, empathy, and strong client relationships matter, and how investing in your brand early can completely transform your business. With practical insights on brand identity, polished online presence, and creating a client experience that lasts long after the project ends, this conversation will leave you encouraged, inspired, and ready to step boldly into your own entrepreneurial journey.Links Mentioned in Today's Episode:Visit BrandWell DesignsFollow BrandWell on InstagramListen to Season 9 Finale Q&A EpisodeListen to the Episode with Jessica MarxFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!
This week, we're diving into the best apps for your business — the tools that help you work smarter, not harder. If you're not using these, you're wasting time and stunting growth. From automating social posts to competitive research to bookkeeping, I'm breaking down the platforms that will actually move the needle. ⏱ Timestamps: 00:00 – Intro – September hustle & holiday prep 01:20 – Why bundles beat discounts + payment plan strategy 03:00 – Sponsor shoutout: Fern Whitening Supplies – pro whitening & gems, longest shelf life, no sensitivity 04:12 – Social media app #1: Metricool – scheduling, analytics, competitor tracking 07:15 – Social media app #2: OpusClip – AI video editing & hook finder 10:00 – Social media app #3: Canva – design anything, from posts to pricing menus 13:20 – SEO + research apps: SEMrush & SimilarWeb – keyword audits & competitor traffic hacks 20:00 – Why website traffic > follower counts (don't believe the fake hype) 25:00 – Bookkeeping apps: QuickBooks, HoneyBook, Xero – tracking $$ without stress 29:00 – Recap – Smarter apps = holiday-ready business
In this episode, I'm pulling back the curtain on what it really looks like to run a business while raising little ones at home. At the time of recording, I had two young kids by my side (and was deep into preparing for baby #3!), so I know firsthand the challenges of balancing work and motherhood.I'll share what this season looks like for me right now, the mindset shifts that have made all the difference, and a few of the PRACTICAL ways I've structured my business so I can be present with my kids without letting everything else fall apart.If you've ever felt torn between growing your business and soaking up these years with your kids, this conversation is for you. My hope is that you'll walk away encouraged and with fresh ideas for making both possible in a way that truly fits your life.Links Mentioned:Read the full shownotes: https://elizabethmccravy.com/317 Shop our Showit Website Templates: https://elizabethmccravy.com/shop Join me inside Booked Out Designer: https://elizabethmccravy.com/bod Sign up for the Podcast Success Blueprint: https://elizabethmccravy.com/psb Want the insider scoop? Join my Free Facebook community: https://elizabethmccravy.com/facebook Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy As you start your biz, you're likely starting subscriptions to things left and right, like Showit, Dubsado or Honeybook, FloDesk, Riverside, and Kajabi just to name a few. To get the best deals on your needed software + easy to understand info about that software and if it's right for you, head to https://elizabethmccravy.com/tools (This page does use affiliate links, which means I may earn a commission!) Need some extra pages to improve or add onto your Showit website, BUT you're not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more.Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop Over my 9 years of business, I have learned some financial skills the hard way and a few years ago, I developed an an 8 step process I go through at the end of each month. This process helps me know how my business is doing financially, pay myself well and allocate money for things like taxes and expenses. And, it's yours for FREE at https://elizabethmccravy.com/profit
*Join the Tezzera waitlist | Launching Fall 2025In this episode, Abbey McGrew is back on the pod, all the way from Season 1! We discuss all the details of Abbey's latest venture, Tezzera, a CRM designed specifically for designers, tackling a major gap in the market. Abbey discusses the features of Tezzera, its development process, and her vision to make administrative tasks feel creative and on-brand. Tezzera is launching with beta testers in October, with the official launch planned for Nov.00:00: Intro + Minimind Testimonials05:51: Abbey's Life Updates: Moving and Motherhood11:10: Introducing Tezzera: A New Business Venture24:25: The CRM Features it will include36:55: Beta Testing and Launch PlansGuest Name: Abbey McGrewGuest Website: wayfairdesignstudio.comGuest IG: @wayfairdesignstudioPodcast: Design Unfiltered on Patreon and The Heart-Led BrandNew CRM Launching Fall 2025 - TezzeraJoin the Tezzera waitlistIG: @tezzera.coEpisodes Mentioned:S10 E13: Maternity Leave, New Motherhood, & Mom/Design Biz Life - from Design Unfiltered with Abbey McGrewS1 E11: Attracting Dream Clients and Building Your Design Business with Abbey McGrewLinks:The Design Minimind• Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast
Send Rita a text with your thoughts!Save your spot for Prep for Wave Week :) https://programs.steeryourmarketing.com/prep-for-wave-weekGet access to over 2000 cruise video clips: https://programs.steeryourmarketing.com/products/courses/view/1166776 You're running a business, not a hobby, and it's time your operations reflect that mindset. I'm bringing back my conversation with Courtnie Nichols, the SOP queen who's built a travel empire using systems that actually work.We're talking everything from AI-enhanced standard operating procedures to tech stacks that talk to each other through Zapier integrations. She breaks down exactly how she uses tools like Asana, Honeybook, and VacationCRM to create repeatable processes that let her team run the business while she focuses on growth. Whether you're drowning in manual tasks or ready to scale beyond being a solopreneur, Courtnie spills all her operational secrets including how to audit your workflow, when to hire team members, and why quarterly SOP reviews are non-negotiable for sustainable growth. Check out The Biz Huddle: https://www.thebizhuddle.com/Questions this episode answers:How do you create standard operating procedures (SOPs) for your travel business?What tech tools should travel advisors use to automate their business operations?Should you hire independent contractors or W-2 employees for your travel business?What's the difference between Honeybook and travel-specific CRMs like Vacation CRM?How do you use Zapier to connect different business tools and software?What project management tools work best for travel agency operations?What should you document first when creating business systems?How do you train team members using SOPs and video tutorials?Why don't travel industry tools integrate well with other business software?How do you conduct post-trip reviews to improve your processes?What's the best way to organize and store your business documentation?How can travel advisors scale their business without working more hoursWhat operational mistakes do new travel entrepreneurs make?How do you create workflows that work for both individual and group travel bookings?When is it time to invest in paid versions of business management tools?How do you build systems that allow your business to run without you?Enjoy (and take action)!---------------------------------------------------------------Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/Say HI on Social:LinkedIn: https://www.linkedin.com/in/ritaperez19/Instagram: http://www.instagram.com/takethehelmvbsFB Group: https://www.facebook.com/groups/529490048073622 Direct EMAIL:rita@steeryourmarketing.com
Sometimes you have to stop waiting for permission and start building what you know is meant for you. That's exactly what today's guest, Milou Pietersz, did when she realized no one was going to hand her the opportunity she deserved.After being ghosted by every agency she applied to, Milou founded her own marketing agency, Simply Multimedia. In this episode, she shares how she created a values-aligned business that reflects who she is, not just what she does. From her beginnings as a collegiate athlete to her current role as a team leader and strategist, Milou's journey is all about resilience, intention, and staying aligned through every phase of growth.The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation[1:24] From college athlete to independent business owner[6:34] Pushing through imposter syndrome to build a solid team[14:51] Nonnegotiables when you're building a team[17:53] Top tips to succeed on social media right now[20:57] How to land leads through social media[28:53] Don't wait until you're desperate to secure new leads[33:35] Should you create more “unselfish” content?[41: 07] Rapid fire questions[42:53] What does having an unbreakable business mean to you?Resources mentionedGary VeeConnect with the guestInstagram: instagram.com/miloupietersz Website: simply-multimedia.com Hosted on Acast. See acast.com/privacy for more information.
Text a question to Victoria!“Don't fall into the trap of thinking that you deserve success just because you want it. Yes, you have to want it, but that is what's going to drive the work that's going to get you the thing that you want.” –Victoria Marcouillier Wanting success isn't the same thing as working hard for it and that's where so many entrepreneurs get tripped up. This episode may ruffle some feathers, but Victoria is challenging the rise of the anti-hustle movement and reminds you that perseverance, discipline, and resilience are what actually build lasting businesses.Unpack why today's “manifest it” message can leave you discouraged, and how embracing a season of hustle can prepare you for the freedom and flexibility you dream about. Victoria also shares the truth most people don't want to hear: business will feel hard sometimes, and that's not a sign you're failing; it's a sign you're growing.If you've been wrestling with whether you're pushing too hard or not doing enough, this conversation will reframe the way you see your work. Press play and let Victoria encourage you to keep going, even when it feels tough, because the payoff is always worth the perseverance.Links Mentioned in Today's Episode:Visit BrandWell DesignsFollow BrandWell on InstagramFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!
We're talking about one of the most important aspects of your website: how to actually collect payments. A great website won't help you unless customers can easily pay you. Whether your business is consultation-based or direct purchase, this episode covers the tools and steps you need to make the payment process smooth and efficient. YOU WILL LEARN:The difference between consultation-based payments and direct purchase payments. Recommended tools for managing payments, including CRMs like HoneyBook, Dubsado, and more. Top payment processors and systems for selling products, courses, or services. Common mistakes to avoid when integrating payments into your website. Why clear pricing and mobile-friendly design are non-negotiable.
✨ **Grab my Creative Direction template for FREE** ✨Curious what the first stage of my brand design projects looks like? Grab the Figma template (and four bonus audio trainings walking you through how to populate it!)This week, I chat with Bethany McCamish, a speaker, author, podcast host, and design agency owner, about her multifaceted career journey. Bethany shares invaluable insights into attracting and serving luxury clients, the importance of personal branding, and the impact of authentic storytelling on social media. We both discuss practical advice on elevating your design business and positioning yourself in the luxury market.Guest Name: Bethany McCamishGuest Website: bethanyworks.comInstagram: @bethanyworksdesignTikTok: @bethanymccamishPodcast: Unbreakable Brands00:00: Intro02:59: Bethany's Career Journey10:56: Booking Luxury Clients13:06: Defining Luxury and Premium Clients14:41: Avoiding Common Mistakes17:18: Building Personal Connections23:55: Importance of Messaging and Visuals25:18: Curating Your Portfolio for Luxury Clients27:43: Engaging Luxury Clients Through Content37:55: Bethany's Mentorship Programs for DesignersLinks:The Design Minimind• Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Are you actually using the real words your clients are typing into Google when they're searching for a photographer like you? In today's episode, I'm showing you a simple tweak you can make to your contact form that helps you discover the exact keywords your clients are already using to find you.This small backend shift in your CRM (like Dubsado or HoneyBook) can completely transform how you approach blogging, YouTube, and podcasting—because you'll finally have client-driven keywords to use in your content marketing. And the best part? It's 100% organic marketing. No ads required.Whether you're a family photographer or a creative small business owner, you'll walk away from this episode with a practical strategy for:Capturing the exact search terms your clients use when they find you onlineOrganizing those keywords in a project management tool (like Trello)Repurposing client-driven keywords into long-form content for SEOBuilding a sustainable marketing system that doesn't rely on paid adsUsing your contact form as a hidden goldmine for SEO researchRead the entire blog post or watch the whole YouTube video HEREResources & Links Mentioned In This Episode▸ The Essential Launch Email Checklist (FREE) → https://systemsandworkflowmagic.com/emails-needed-for-a-launch▸ Dubsado (get 30% OFF with this link!) → https://systemsandworkflowmagic.com/dubsado-coupon-code▸ Shoutout to Kara Duncan of The Kara Report → https://thekarareport.com/Connect with Dolly DeLong Education
Text a question to Victoria!“The goal is not balance. The goal is to be present where you're needed most.” –Victoria MarcouillierAnother girl has joined the BrandWell Designs girl gang! Over the summer, Victoria welcomed her third daughter, McKenna Roads, and this episode is all about her beautiful birth story. Within this episode, Victoria is sharing all the highs and lows, from navigating the switch from traditional OB care to a midwife group, to navigating labor without an epidural for some time, to the sweet and special moments of introducing her newborn to her big sisters. Victoria will also be answering questions that listeners submitted including how this maternity leave looked versus what she expected, how she navigated visitors during those early days, and how McKenna's name came to be. This story isn't just about birth, it's about balance, priorities, and the courage to step back. Victoria reflects on what it's been like to run BrandWell while fully embracing maternity leave, and how years of building strong systems and a reliable team have given her the freedom to be present with her family. She opens up about the surprising ease of letting go, the lessons learned in scaling a business that works without her, and why she believes the goal isn't balance—it's being present where you're needed most.If you've ever wondered how to honor both your role as a mother and your role as a CEO, this episode will leave you encouraged, empowered, and reminded that building a business with intention gives you the freedom to savor life's sweetest seasons that go by in a blink of an eye. Links Mentioned in Today's Episode:Listen to Episode 154 with Midwife, Skyler JacobsVisit BrandWell DesignsFollow BrandWell on InstagramFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save on your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link!Get up to $150 off your first box of Factor Meals using this link!
On this week's episode of The Heart & Hustle Podcast, we sit down with the radiant Tara Sun. Tara is an incredible author, podcaster, wife, and mom of two, whose journey of faith and entrepreneurship is nothing short of inspiring. Tara shares her powerful story of surrender: from being diagnosed with a chronic illness as a teen, to discovering God's unexpected plan for her life, to writing her debut book Surrender Your Story: Ditch the Myth of Control and Discover Freedom in Trusting God. She opens up about the tension we feel between “girl boss” hustle culture and living surrendered to God, reminding us that true freedom is found when we loosen our grip and let Him lead. We also get a sneak peek into her upcoming book Overbooked and Overwhelmed: How to Keep Up with God When You're Just Trying to Keep Up with Life—a timely encouragement for entrepreneurs, moms, and women juggling it all. With practical tips, biblical wisdom, and plenty of laughs along the way, this conversation is both soul-refreshing and deeply relatable. --------------------------------- Productivity Freebie: https://theheartuniversity.com/productivity --------------------------------- Honeybook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 35% off your first two years of HoneyBook! --------------------------------- Heart Apparel Shop: https://theheartuniversity.com/apparel --------------------------------- Stay Updated with Tara: - Instagram - https://www.instagram.com/misstarasun/ - Her Podcast - https://www.tarasunministries.com/podcast - Website - https://www.tarasunministries.com/ Book Links on Amazon: Surrender Your Story - https://a.co/d/iKgvyti Overbooked and Overwhelmed - https://a.co/d/fDh5qAO --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- “PODCAST10” for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
Ever felt like your entire business depends on your hustle, your content calendar, or the algorithm? On this episode of the Breakthrough Brand Podcast, I'm bringing you business coach and digital marketer Natania of Natania Creates to share a truth every entrepreneur needs to hear: your business is sustained by God, not your grind.Natania gets real about her own forced season of rest after becoming a first-time mom, and how it exposed her wrestle with ambition, identity, and control. She shares scripture-based wisdom that will challenge you to stop eating “the bread of anxious labor” and instead build a business with God at the center. If you've ever struggled with comparison, questioned your pace, or wondered if slowing down will cost you success, this conversation will hit home.You'll hear her talk about:Why hustle can't produce the peace or success you're chasingHow to avoid the comparison trap as an online business ownerWhat it practically looks like to build your business with God, not without HimThe surprising truth about rest as a business strategyThis episode is equal parts sermon and strategy packed with both encouragement and tangible steps to help you release the pressure, trust God with your finances, and build something that lasts. Whether you're in a season of uncertainty or riding high on a business win, this one's for you.Links mentioned: - Read the full shownotes: https://elizabethmccravy.com/316 - Follow Natania on Instagram: https://www.instagram.com/nataniacreates- Learn more about Natania: https://nataniacreates.com/- Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy - Sign up for Podcast Success Blueprint: https://elizabethmccravy.com/psb - Take Our Website Quiz (+ Get Free Canva Templates!): https://elizabethmccravy.com/quiz - Join Booked Out Designer: https://elizabethmccravy.com/bod As you start your biz, you're likely starting subscriptions to things left and right, like Showit, Dubsado or Honeybook, FloDesk, Riverside, and Kajabi just to name a few. To get the best deals on your needed software + easy to understand info about that software and if it's right for you, head to https://elizabethmccravy.com/tools (This page does use affiliate links, which means I may earn a commission!) Need some extra pages to improve or add onto your Showit website, BUT you're not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more.Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop Over my 9 years of business, I have learned some financial skills the hard way and a few years ago, I developed an an 8 step process I go through at the end of each month. This process helps me know how my business is doing financially, pay myself well and allocate money for things like taxes and expenses. And, it's yours for FREE at https://elizabethmccravy.com/profit
In this solo episode, I wanted to switch gears and just have a fun little chat with you about life and discuss some current wins and struggles running a business and being a mom currently to little kids. I also discuss a new educational offer I'm creating in partnership with the Minimind—designed to help fellow designers scale their businesses more effectively.00:00: Intro 00:56: Personal Life and Business Updates 02:33: Client Wins and Business Growth 06:38: Team Dynamics and Work Structure 14:53: Struggles and Challenges 22:31: Future Plans and New OffersMy Recently Hired Bookkeeper:Website: www.balancedrootsbookkeeping.comIG: @balancedrootsbookkeepingLinks:The Design Minimind• Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Text a question to Victoria!“Be aware of your competitive landscape, but really focus in on that research and development, your own business, your own personal growth and what you want to do differently within your market.” –Jessica MarxScaling a business from six figures to seven isn't about hustling harder, it's about stepping fully into CEO leadership. To kick off this season, Victoria is sitting down with powerhouse business advisor Jessica Marx, a five-time Forbes Business Council member, top female coach recognized by Yahoo Finance, investor, founder of Tailored Premier, and mom of twins. With nearly 20 years of executive-level sales and leadership experience Jessica knows exactly what it takes to move beyond the $100K mark and confidently scale toward the million-dollar milestone.Together, Victoria and Jessica unpack the realities of scaling at each stage of business growth ($100K, $500K, and $1M+) and reveal the strategies that help women entrepreneurs shift from overwhelmed operator to visionary CEO. From avoiding common mistakes that stall progress, to building the right support team, to simplifying your offers for long-term growth, this conversation is packed with practical, proven advice.This episode is designed to help you scale strategically, lead with clarity, and create a business that fuels both revenue and freedom. Whether you're chasing your first six figures or preparing to cross into seven, you'll walk away with the tools, mindset shifts, and confidence to build a business designed for sustainable success. Get your notebook and pen ready, grab your coffee, and enjoy this motivating episode with Jessica Marx! Links Mentioned in Today's Episode:Check Out Tailored Premier HereFollow Jessica Marx on InstagramListen to Millions Were Made PodcastVisit BrandWell DesignsFollow BrandWell on InstagramFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!
✨ Get access to my Creative Direction Figma Template for FREE ✨Episode Description:In this episode, I chat with Shannon Mattern, a web design business coach and founder of the Web Designer Academy, to discuss her journey from corporate marketing to running a successful web design coaching business. Shannon shares the key turning points in her career, including how she identified and overcame six common areas where design businesses leak time and money and shares with us what those are. She emphasizes the importance of mindset, proper pricing, and setting boundaries to ensure profitability in your business.Guest Name: Shannon MatternGuest Website: www.shannonmattern.comGuest Instagram: @shannonlmatternShannon's Course: Web Designer AcademyShannon's Podcast: Profitable Web Designer00:00 Intro and Creative Template Freebie Info02:49: Shannon's Story19:19: Identifying Time and Money Leaks20:39: The Cost of People Pleasing21:24: Setting Boundaries and Managing Scope24:34: Perfectionism and Pricing Challenges25:35: Client Feedback and Pricing Models28:30: Empowering Clients with Choices35:25: Mindset and Self-Concept in Business37:43: Web Designer Academy Course OverviewLinks:The Design Minimind• Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Running a business doesn't have to feel like a constant uphill battle but sometimes we unknowingly make it harder than it needs to be. Whether you're just starting out or have been building your business for years, there are certain habits, mindsets, and patterns that creep in and quietly slow down your growth. The good news? You can quit them today and your business (and life!) will be better for it.In this episode, I'm sharing 14 things you might be doing that are making business harder and why it's time to add them to your “To Quit” list. These aren't just beginner mistakes; they're traps I've personally fallen into over the years, even after nearly a decade in business. Originally recorded when I hit my 8-year business anniversary (and just as true now, 9+ years in!), this episode was one of the most popular ones to date. So I'm bringing it back because these lessons are timeless. If you've been feeling stretched too thin, overcomplicating things, or simply ready to make business more enjoyable and sustainable, this conversation will give you practical clarity and permission to let go of what's not serving you.Links Mentioned:Read the full shownotes: https://elizabethmccravy.com/315 Shop our Showit Website Templates: https://elizabethmccravy.com/shop Join me inside Booked Out Designer: https://elizabethmccravy.com/bod Sign up for the Podcast Success Blueprint: https://elizabethmccravy.com/psb Want the insider scoop? Join my Free Facebook community: https://elizabethmccravy.com/facebook Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy As you start your biz, you're likely starting subscriptions to things left and right, like Showit, Dubsado or Honeybook, FloDesk, Riverside, and Kajabi just to name a few. To get the best deals on your needed software + easy to understand info about that software and if it's right for you, head to https://elizabethmccravy.com/tools (This page does use affiliate links, which means I may earn a commission!) Over my 9 years of business, I have learned some financial skills the hard way and a few years ago, I developed an an 8 step process I go through at the end of each month. This process helps me know how my business is doing financially, pay myself well and allocate money for things like taxes and expenses. And, it's yours for FREE at https://elizabethmccravy.com/profit Need some extra pages to improve or add onto your Showit website, BUT you're not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more.Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop
✨ **Grab my Creative Direction template for FREE** ✨Curious what the first stage of my brand design projects looks like? Grab the Figma template (and four bonus audio trainings walking you through how to populate it!) below!
Our society and culture guide our lives and businesses in more ways than we think. When you lean into the shifts that are happening around you, they can guide you to more strategic business decisions.In this episode of Unbreakable Business, Jasmine Bina, a cultural futurist, brand strategist, and CEO of Concept Bureau, joins us to explore how to build a movement, not just a message. We dive deep into the ways that society impacts how we run our businesses, and how to lean into uncomfortable seasons to birth new ideas.The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation[2:02] From PR to cultural futurist: Jasmine's background[7:50] Why you need to get weird [12:50] How to build a movement[21:29] Shifting beliefs as a small business[28:29] You can be the loudest or the most resonant [36:58] Use AI to inspire your creativity[42:09] What does having an unbreakable business mean to you?Resources mentionedThe Imagination Dilemma by Lydia KostopoulosPeter ZeihanBye Bye, I Love You by Michael ErardJeremy KirshbaumJane McGonigalConnect with the guestLinkedIn: linkedin.com/in/jasminebina Substack: conceptbureau.substack.comExposure Therapy: exposuretherapy.com Connect with the hostWebsite: podcast.honeybook.comIG: instagram.com/honeybookIG: instagram.com/akuakonadu_ Hosted on Acast. See acast.com/privacy for more information.
✨ **Grab my Creative Direction template for FREE** ✨Curious what the first stage of my brand design projects looks like? Grab the Figma template (and four bonus audio trainings walking you through how to populate it!) below! I'll send it out September 1, 2025 (or automatically after that date) - are you ready?
Building at Speed: Oz Alon on Scaling Across Continents and Industries
Join the Imagen Community on Facebook to continue the discussions between episodes.Looking for ways to boost your wedding photography business and build lasting relationships with clients and vendors? This episode of Workflows is your backstage pass to creating consistent, memorable experiences that keep clients talking and referrals rolling in.In this episode Scott is joined by New York-based photographer Taylor Isselhard, an expert in building meaningful client experiences and strong vendor relationships within the wedding photography space.Taylor Isselhard is a wedding photographer and business coach based out of Western, New York. He is all about making phenomenal experiences for those he has the honor of serving. He believes in creating a business that's centered on what you value in life. Taylor shares how focusing on consistency isn't just for couples, but it's a win for everyone involved in a wedding day, from vendors to venue staff. Discover actionable strategies for streamlining your client communication, leveraging vendor networking, and optimizing your website's SEO to attract more wedding photography leads. Taylor even opens up about his top challenges with CRM workflows and his honest, ongoing journey to improve them."I want everyone to be on the same page. And I want that type of communication to be consistent from wedding after wedding. So when we're showing up on the wedding day, we're all good to go. We've all communicated." – Taylor IsselhardResourcesThrive Wedding WorkshopThe Wedding Lens Lounge PodcastSEO By JoePic-TimeVoicenotesCastmagicWhy You Should ListenGet actionable tips to create a consistent, high-quality wedding photography experience for couples and vendors alike.Learn Taylor's step-by-step approach for improving vendor relationships and increasing referrals for your photography business.Unlock SEO strategies and practical blogging tips to boost your photography website's Google ranking.Hear about Taylor's real-life struggles with workflow tools, and how he's working to improve efficiency.Perfect for anyone in people photography, whether you're just starting your business, refining your workflow, or searching for community with other photographers.Take your wedding photography workflow from scattered to seamless. Press play on this episode of Workflows and set yourself up for stronger relationships, more referrals, and a growth-focused mindset!(00:00) - (01:11) - Workshop Details (02:24) - Consistency in Client Experience (04:29) - Vendor Collaboration and Communication (10:43) - SEO and Blogging Strategies (16:55) - Exploring WhatsApp Integration for Voice Notes (18:08) - SEO Strategies for Wedding Photographers (19:08) - Creating Effective Blog Posts for Venues (22:52) - Optimizing CRM Workflow with HoneyBook (25:39) - Leveraging AI for Business Efficiency (29:37) - The Power of Networking in Photography (31:30) - Upcoming Workshops and Where to Find More Information
Ever dreamt of breaking into the luxury wedding market but felt like it's an exclusive club with no map? This week, Evie and Lindsey are joined by Manda Worthington, luxury wedding planner and designer, who's pulling back the curtain on what it really takes to get booked at the top tier — and keep those dream clients coming back for more. Manda doesn't just plan weddings, she crafts unforgettable, high-touch experiences that are equal parts polished and personal. In this episode, she shares what “luxury” actually means in the wedding world (hint: it's not just about the budget), and how to position yourself so planners like her want to hire you. We ask Manda about the portfolio and client experience must-haves that make you stand out, why vendor relationships can make or break your bookings, how to communicate your value without feeling pushy or salesy, and so much more! Whether you're a photographer, florist, caterer, or fellow planner, Manda's behind-the-scenes insights will help you elevate your brand, price with confidence, and step into spaces you once thought were out of reach. --------------------------------- Manual Mode Cheat Sheet Freebie: https://theheartuniversity.com/manual --------------------------------- Honeybook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 35% off your first two years of HoneyBook! --------------------------------- Heart Apparel Shop: https://theheartuniversity.com/apparel --------------------------------- Stay Updated with Manda: https://www.instagram.com/maeandcomonthly/ - https://www.instagram.com/maeandco_creative/ - https://www.maeandcocreative.com/ --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- “PODCAST10” for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
Lately, my “content calendar” looks a lot like baby snuggles, coffee refills, and… not much time for social media. And that's okay! Because SEO blogging is one of the things working behind the scenes for me. One well-crafted blog post can keep showing up in search results, sending me traffic and leads long after I've hit publish. It's the exact strategy I wish more business owners used, and today we're talking all about it.In this episode, I'm bringing you my podcast manager (and blogging expert), Kara Duncan from The Kara Report. Kara specializes in helping creative business owners grow through done-for-you blogging and Pinterest services, and she's sharing eight underrated SEO blogging strategies that most entrepreneurs are skipping without even realizing it. These aren't the same generic “use keywords” tips you've heard a hundred times. Kara goes into the details of where to place those keywords for maximum impact, how to optimize your images so they help you rank and why Pinterest is still a powerful tool for backlinks even if your audience isn't hanging out there She even shares exactly what you need to do to get your blog showing up in ChatGPT!This episode is packed with practical advice that's easy to implement, no matter your blogging experience. And the best part? Once you put these strategies in place, they'll keep working for you for months and years to come, giving you more time to focus on the things that matter most. Links mentioned: - Read the full shownotes: https://elizabethmccravy.com/314 - Follow Kara on Instagram: https://instagram.com/thekarareport - Download Kara's private podcast: https://thekarareport.com/private-podcast - Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy - Sign up for Podcast Success Blueprint: https://elizabethmccravy.com/psb - Take Our Website Quiz (+ Get Free Canva Templates!): https://elizabethmccravy.com/quiz - Join Booked Out Designer: https://elizabethmccravy.com/bod As you start your biz, you're likely starting subscriptions to things left and right, like Showit, Dubsado or Honeybook, FloDesk, Riverside, and Kajabi just to name a few. To get the best deals on your needed software + easy to understand info about that software and if it's right for you, head to https://elizabethmccravy.com/tools (This page does use affiliate links, which means I may earn a commission!) Over my 9 years of business, I have learned some financial skills the hard way and a few years ago, I developed an an 8 step process I go through at the end of each month. This process helps me know how my business is doing financially, pay myself well and allocate money for things like taxes and expenses. And, it's yours for FREE at https://elizabethmccravy.com/profit Need some extra pages to improve or add onto your Showit website, BUT you're not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more.Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop
✨ **Grab my Creative Direction template for FREE** ✨Curious what the first stage of my brand design projects looks like? Grab the Figma template (and four bonus audio trainings walking you through how to populate it!) below! I'll send it out September 1, 2025 (or automatically after that date) - are you ready?
As a business owner and content creator, do you feel confused over how to blend your personal and professional social media presence? You aren't alone. On this episode, we explore how to navigate the roles of both a content creator and CEO with Natalie Barbu.Natalie is a long-time content creator and the founder of Rella, an all-in-one social media management platform. Natalie shares how she went from filming YouTube videos at 15 to building one of the most thoughtful tools for content creators and marketing teams. We talk about the transition from influencer to founder, the trap of trying to serve everyone, and how she balances content creation with building a tech company.The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation02:15 - The Birth of Rella04:52- Lessons Learned in Business07:23- Balancing Creator and CEO Roles08:52- Content Creation Strategies14:44- Planning and Preparation for Social Media23:50- The Rise of Business Owners as Influencers24:30 - Tips for Business Owners Entering Brand Partnerships27:17 - Finding and Reaching Out to Brands29:19 - Crafting the Perfect Pitch to Brands34:04 - The Future of Content Creation and Business36:10 - Dealing with Haters and Embracing Feedback42:09 - The Importance of Adaptability in BusinessResources mentionedRellaEllaConnect with the guestNatalie's Instagram: instagram.com/nataliebarbu Rella's Instagram: instagram.com/rellasocial Connect with the hostWebsite: podcast.honeybook.comIG: instagram.com/honeybookIG: instagram.com/akuakonadu_ Hosted on Acast. See acast.com/privacy for more information.
Hey friends! As you're tuning in, I'm currently out on maternity leave (soaking up the baby snuggles!), and I've invited some of my amazing business friends to share guest trainings with you while I'm away. I'm kicking things off with none other than my dear friend Stephanie Kase (who you've probably heard on the podcast before). She's brilliant, grounded, and brings so much practical wisdom, especially around evergreen marketing.Stephanie's diving into a topic both of us are passionate about: how to make evergreen marketing actually stick in your business. If you've ever felt tired of the social media hamster wheel or are looking for a more sustainable way to grow your brand, this episode is for you. She breaks down what evergreen marketing really means, how to choose the right platform (and commit to it!), and how to create content that continues working for you long after it's published.I especially loved her advice on batching content, repurposing strategically, and how she uses tools like YouTube and even ChatGPT (yep!) to simplify her process. She also shares real examples from students and her own business… including how her YouTube channel brings in 400+ leads a month while working part-time hours as a mom of three. It's seriously inspiring.Stephanie's been in this game for nearly a decade, and what she teaches is not only doable, it's sustainable. So grab your notebook or take a walk and soak in all the gold she's about to share.Links mentioned: - Read the full shownotes: https://elizabethmccravy.com/313 - Follow Stephanie on Instagram: https://instagram.com/stephanielynnkase - Grab Stephanie's sample evergreen calendar: https://stephaniekase.com/evergreencalendar- Download Stephanie's private podcast: https://stephaniekase.com/evergreenpregame- Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy - Take Our Website Quiz (+ Get Free Canva Templates!): https://elizabethmccravy.com/quiz - Join Booked Out Designer: https://elizabethmccravy.com/bod As you start your biz, you're likely starting subscriptions to things left and right, like Showit, Dubsado or Honeybook, FloDesk, Riverside, and Kajabi just to name a few. To get the best deals on your needed software + easy to understand info about that software and if it's right for you, head to https://elizabethmccravy.com/tools (This page does use affiliate links, which means I may earn a commission!) Need some extra pages to improve or add onto your Showit website, BUT you're not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more.Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop
In this solo episode, I'm talking about the tools and shortcuts I use every day in Adobe Illustrator (my favorite Adobe software!) while designing for my clients. Plus, I'm sharing exactly where to find them in Illustrator and how I use them. Follow along in more detail over on the blog post while you listen! - hellojunecreative.co/blog.00:00: Intro03:52: Pattern Brush Tool05:31: Duplicate Shortcut06:27: Smooth Tool07:39 Pattern Tool09:21: Width Tool10:42: Join Tool11:47: Pathfinder Tool12:55: Puppet Warp Tool14:53: Recolor Artwork Tool15:56: Outline Stroke ToolHead over to hellojunecreative.co/blog for more tools that I didn't talk about on the podcast in the blog post! Or go comment on my instagram post over on @hellojunecreate if you know of a tool/shortcut that you use and love that I didn't talk about!Links:The Design Minimind• Sign up to be notified - Applications for cohort 5 opens Nov 1st, 2025Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*Get 50% off your first year of Flodesk, my email marketing software.**These are affiliate links which means I may earn a commission.Connect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramHello June Creative InstagramThe Design MinimindJoin The Creative Diaries (my email list)Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design
Want to know exactly how your ideal client will react to your next offer before you even release it? With AI as your business partner, you can.In this episode of The Unbreakable Business podcast, we're diving into all things AI and buyer psychology with Katie Read. Katie is a psychologist turned business owner who teaches other entrepreneurs how to train AI to become their best business partners.Listen in as we discuss creating AI buyer profiles, testing out new ideas, and maintaining your authentic voice while leveraging AI tools. The Unbreakable Business podcast is powered by HoneyBook, the AI-powered CRM platform for anyone with clients. Scale yourself and your business with all your leads, clients, projects, and payments in one place. Use the code PODCAST to get 20% off your first year as a new member.Important sections of the conversation[1:28] From psychologist to online business owner[5:41] Using AI to learn buyer psychology[11:32] Building your own GPT[15:10] How to get into the mind of your target audience[19:00] What your buying decisions say about your identity[22:11] Using AI to attract up-market clients[25:36] How to use AI to test offers before you launch them[30:15] How to leverage AI without losing authenticity[38:48] Turning ChatGPT into your business partner[45:00] What does having an unbreakable business mean to you?Resources mentionedChatGPTConnect with the guestWebsite: katieread.comIndikator: indikater.comInstagram: instagram.com/heykatiereadGrab the Freebie: freebies.buyerpsych.comConnect with the hostWebsite: podcast.honeybook.comIG: instagram.com/honeybookIG: instagram.com/akuakonadu_ Hosted on Acast. See acast.com/privacy for more information.
Today on the Heart and Hustle Podcast Evie and Lindsey react to your unpopular business opinions and hot takes from the Heart and Hustle group DM on Instagram, sharing their honest opinions and insights. They comment on work ethic, posting sneak peeks on socials before the clients have had a chance to see them first, “true to color” editing, addressing yourself as “we” on everything when you are a solo business, and so much more! If you're looking for an hour of laughs and juicy opinions, this is the episode you won't want to miss! --------------------------------- Ghosting Freebie: https://theheartuniversity.com/ghosting --------------------------------- Honeybook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 35% off your first two years of HoneyBook! --------------------------------- Heart Apparel Shop: https://theheartuniversity.com/apparel --------------------------------- Join the Heart & Hustle Podcast IG Community Chat: https://ig.me/j/AbbF4psmSWHXpDd8/ --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- “PODCAST10” for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
Capture The Chaos - Grow Your Newborn and Family Photography Business
Ever find yourself rewriting the same email… for the 47th time?
In this solo episode, I'm getting real about what five years of motherhood and business ownership looks like—and spoiler alert, it's nothing like I expected when my son was born back in 2020.With baby two now in the mix, I'm diving into how being a mom has completely shifted alongside my career. We're talking daily schedules (chaos included), managing client expectations, and Dylan (my husband) now being home full-time with the kids. Plus the financial pressures of variable income and my ongoing feelings of mom guilt.00:45 Motherhood & Business Q&A02:15 Daily Schedule & Family Dynamics07:15 Managing Client Expectations & Project Timelines09:32 Financial & Growth Considerations12:22 Personal Development & Mindset20:33 Client Work & Creativity24:20 Practical Day-to-Day Management27:52 Long-Term Vision & LegacyEpisodes Mentioned:Bonus Episode: Navigating Maternity Leave and Scaling a Business with a NewbornS5 E21: 2-Year Update on Motherhood and BusinessS7 E22: 3-Year Update on Motherhood and BusinessS10 E6: 4-Year Update on Motherhood and BusinessS9 E3: Steal My Web Design ProcessS11 E7: What Happens After You Design a Website?S11 E2: How to Take(Paid!) Extended Time Away from Your Business S11 E5: Making “The Leap” from Agency to Studio (and Balancing Mom Life) with Katie HigginbothamS5 E14: Iterating on the One-Concept MethodS9E10: Entering a New Era of Brand Strategy with Marion TanS4 E3: All About Brand Strategy with Melinda LivseyLinks:The Design Minimind / Get notified - Applications opens Nov '2530% off of your HoneyBook subscription1 month Showit FREE with my code “HelloJune” Earn $100 after you run your first payroll with GustoGet 50% off your first year of Flodesk, my email marketing software.(Some are affiliate links)Connect With Us: Our Free Facebook Community | Our Website | Podcast Instagram | Hello June Creative Instagram | The Design Minimind | Join The Creative Diaries (my email list)
What would I do if I only had $1,000 to start or completely rebuild my photography business. In this episode, I break down exactly where I'd spend every dollar to create a high-converting, sales-driven photography brand that books clients and grows fast!Whether you're just starting out or looking to reset your strategy, I'm sharing the tools, investments, and mindset shifts that will give you the biggest ROI (without wasting time or money on fluff).If you're ready to stop guessing and start building a business that actually books, this episode is your blueprint.
Ready to break free from entrepreneurial chaos? This candid conversation between Jenny Melrose and Jackie Klein (former teacher turned HoneyBook educator and CRM consultant) reveals exactly why your endless to-do list might be the very thing preventing business growth.Jackie breaks down the three essential systems every entrepreneur needs: a robust CRM that serves as your client journey GPS, strategic automations that eliminate repetitive tasks, and streamlined payment processes that prevent awkward money conversations. With practical advice on which system to implement first (spoiler: start with a CRM), you'll discover how to transition from scattered entrepreneur to organized CEO.The discussion goes beyond basic systems to explore the nuances of content creation batching, strategic workweek planning, and knowing when it's time to outsource. Jackie's refreshingly honest approach acknowledges the overwhelm many entrepreneurs feel when implementing systems—sharing her own journey from Google Docs chaos to streamlined workflows.Perhaps most valuable is Jackie's framework for deciding what to automate versus what requires your personal touch. Her insights on maintaining system flexibility as your business evolves will ensure you're never locked into processes that no longer serve your growing brand.Whether you're a "scrambling entrepreneur" tracking leads in spreadsheets or "almost automated" but missing key connections between your tools, this episode delivers actionable strategies to transform your business operations. As Jackie wisely notes, "Chaos cannot scale, but systems can."Take the first step toward reclaiming your time and building a business that runs efficiently even when you're not working 24/7. Visit kleincrm.co/quiz to take Jackie's free two-minute system audit and discover personalized recommendations for your business needs.Read more HERESupport the show
Today on the Heart and Hustle Podcast we are continuing the conversation from last week with part 2 of Evie's pregnancy journey. Evie dives right back into the heartfelt story of her pregnancy while visiting some of the scripture and sermons that kept her mind and heart in the right place as she found out she was pregnant until where she is today. She talks about what God was ministering to her during those first few days upon finding out, how she dealt with her faith and fear after her previous pregnancies, and how God gave her the strength and love to move on from the past. Evie shares how she, empowered by God's grace, was able to overcome fear and fight for her child's life, utilizing the spiritual weapons bestowed upon her. Evie explains how to avoid turning away from God after experiencing tragedy and heartbreak while addressing Lindsey's question about overcoming feelings of frustration or anger towards God in such situations. If you are eager to hear the rest of Evie's pregnancy story and what verses spoke to her during this journey, make sure to tune in to this week's episode of the Heart and Hustle Podcast. --------------------------------- Determine Your Why Freebie: https://theheartuniversity.com/why --------------------------------- Honeybook: share.honeybook.com/heart In addition to a FREE 7 day trial, get 35% off your first two years of HoneyBook! --------------------------------- Heart Apparel Shop: https://theheartuniversity.com/apparel --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- “PODCAST10” for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity
#576 Taylor Isselhard is a full-time wedding photographer and the host of the Wedding Lens Lounge podcast. As a professional who successfully transitioned from part-time to full-time photography, Taylor offers an in-depth perspective on the critical steps required for building a sustainable photography business.A significant theme in his career is the disciplined approach to business growth. Relying on his background in business, Taylor underscores the importance of thorough preparation before leaving stable employment. This includes maintaining a clear understanding of financial needs, forecasting bookings, setting aside an emergency fund, and only making the leap once the business demonstrates consistent demand and stability.KEY TOPICS COVEREDTransitioning to Full-Time Photography - Taylor describes how he built up his business gradually, shooting weddings part-time for six years and only going full-time once he reached a threshold of consistent bookings and had established key systems and savings.The Power of Client Experience and Networking - Taylor attributes much of his rapid growth to the positive client experience he provided and the word-of-mouth referrals it generated. He emphasizes the importance of networking with vendors, tagging them on social media, and intentionally nurturing relationships in the wedding industry to gain referrals and increase visibility.Systems, Workflow, and Work-Life Balance - Taylor discusses the practical systems he implemented for client management (like HoneyBook CRM), planning his work week, and balancing business with family life. He outlines his method for blocking off time, using spreadsheets for goal setting, and the importance of beginning with the end in mind—setting long-term goals and breaking them down into actionable steps.IMPORTANT DEFINITIONS & CONCEPTSCRM (Customer Relationship Management): A software tool (like HoneyBook) used to manage client interactions, contracts, invoices, and communications in an organized, professional manner—critical for scaling and streamlining a photography business.Begin with the End in Mind: A strategic planning principle (from “The 7 Habits of Highly Effective People”) involving setting clear, long-term business goals and then mapping out the milestones and actions needed to achieve them.DISCUSSION & REFLECTION QUESTIONSWhat fears or obstacles do you face in considering a transition to full-time photography, and how could Taylor's experience inform your approach?How can building client relationships and networking with vendors be integrated into your workflow?What current systems (or lack thereof) are holding you back from scaling your business and achieving balance?RESOURCES:Visit Taylor Isselhard's Website - https://tpiphotography.com/Follow Taylor Isselhard on Instagram - https://www.instagram.com/tpi_photography/Sign up for your free CloudSpot Account today at www.DeliverPhotos.comConnect with Raymond! Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Get your Photo Questions Answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/ Thanks for listening & keep shooting!