Podcasts about great content

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  • 204PODCASTS
  • 239EPISODES
  • 33mAVG DURATION
  • 1WEEKLY EPISODE
  • Aug 25, 2021LATEST

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Best podcasts about great content

Latest podcast episodes about great content

The Level 10 Contractor Daily Podcast
717: The Key To Great SEO Results Is Great Content

The Level 10 Contractor Daily Podcast

Play Episode Listen Later Aug 25, 2021 33:08


Rich shares with a contractor that the best way for Google to recognize your website pages is with Great Content that is based in your IDENTITY! (What is identity? Listen and Rich will explain!)

The Disruptive Entrepreneur
How To Create Great Content (7 Ways)

The Disruptive Entrepreneur

Play Episode Listen Later Aug 12, 2021 14:14


Over the last seven years, during which he has become a decamillionaire, Rob has spent considerable amounts of time in the social media arena and created thousands of videos, lives and pieces of content. He knows exactly what works developing and adapting the best types of content to get a shareable response to go viral. In this episode he shares a brilliant model of content that gets great engagement every time, generates interest and creates leverage   KEY TAKEAWAYS The model ‘This is what I did, this is what I learnt' is a way to take your great results and your brags and credibility and teach others what you learnt turning a brag into content It's really good granular content because you have actually been through it You get to brag through it without actually bragging ‘it's a brag without a brag' The best form of content is when you merge what you've done with what you've learnt doing it People love behind the scenes content especially when it's about your story Interviews are a dynamic way to vary your content Conversations with peaks and troughs between two interesting people make great podcasts If you want to maximise your time and your income through social media you need to create leverage Contrarian content that goes against the grain will generate interest that goes viral Create surprise in your content, observe the masses and do the opposite If you want to be an entrepreneur its being opposite from the masses   BEST MOMENTS ‘It's one of the best ways to create content' It's frigging good content because you've actually done it and it's actually real' ‘They love the stuff they don't usually see, the behind-the-scenes content'   VALUABLE RESOURCES bit.ly/Robsupporter   ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller "Life Leverage" Host of UK's No.1 business podcast "The Disruptive Entrepreneur."   "If you don't risk anything, you risk everything."   CONTACT METHOD Rob's official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979           See omnystudio.com/listener for privacy information.

Solopreneur Money
Marketing Series - How to Have Great Content with Rai Hyde Cornell, Ep #49

Solopreneur Money

Play Episode Listen Later Aug 9, 2021 59:39


One essential piece to marketing your business is content marketing. But do you even know what that is or how to do it? I know I don't! That's why I've invited an expert to help me learn what this all means.  Rai Hyde Cornell is the founder of Cornell Content Marketing, a digital marketing agency that harnesses the power of psychology, emotional connection, and relationship building to help businesses build long-term relationships with customers.  Rai is the perfect person to explain how content marketing works and she's even going to share 5 tips to help you improve your content marketing strategy.  If you have any confusion or struggles with content marketing in your business you won't want to miss this informative episode with Rai Hyde Cornell. You will want to hear this episode if you are interested in... Rai's path to entrepreneurship [2:22] Where to get ideas for connecting with clients [10:55]  How long it took for Rai to get bigger clients [13:24] Connecting with clients [19:24] Creating an SEO checklist [23:16] Writing with mobile readability in mind [29:38] Not reinventing the wheel [34:28] Calls to action [38:22] The money questions [45:20] How Rai's side gig in college ended up becoming her business Rai Hyde Cornell worked her way through college by developing websites and writing content. Those side hustles were able to put her through undergrad and grad school. After finally earning her degrees and getting out into the workforce, she quickly realized that she wasn't happy doing what she worked so long and hard for.  After burning out as a mental health professional in mental health institutions, Rai realized she needed to switch gears right away. The best way for her to do that was to jump back into the world of writing, but the $25 blog posts that she wrote in college wouldn't cut it in her life post-graduation. Listen in to learn how she quickly pivoted to attract clientele with deeper pockets.  5 tips for content marketing success Content marketing seems so confusing. There's so much to remember, you could spend countless hours creating social media posts, blog posts, email sequences, and so much more. But as a solopreneur, you don't have countless hours to spend on these things. The time you do have should be well spent and have maximum impact on your bottom line. With these 5 tips, you'll be able to make sure that you are getting the most out of your time. You're going about content marketing all wrong! You are probably like many solopreneurs when content marketing. Your content ideas are based on what you find interesting, what you like to write about, or what you think is funny. The thing is: you're not writing for yourself. You are writing for your target audience so you need to write what they want to read. To learn what they want to read you need to do a bit of research to discover what their interests are, what they have questions about, and what they find funny. This is how you connect with your audience.  SEO doesn't have to be a huge barrier. Create an SEO checklist that you can use for each piece of content that you write. You want to be intentional about the content you create to ensure you are spending your time wisely. If you don't want to create your own checklist you can use Rai's checklist instead.  Write with mobile readability in mind. Most people read everything on their phones nowadays so your paragraphs should be short and sweet. You don't want them to look like ancient tomes. Keep paragraphs to 3 or 4 lines to make them more readable.  Don't reinvent the wheel. Repurpose your content. Repurposing content for multiple forms of media is a great way to save time and reach a wider audience. You can take a podcast and turn it into a blog post, YouTube video, tweet, Facebook post, and so much more.  Use calls to action. If you are like many of us, you may shy away from salesy language. The good news is: a call to action isn't salesy, it is simply a way to encourage your audience to take the next step. Share this episode with a friend! You've got to hear Rai expand upon these 5 tips. She explained SEO in a way that even I could understand!  Now it's my turn to heed her advice. Here's my call to action--share this episode with a solopreneur friend. And while you're there, rate it 5 stars so that others can find this fantastic information easily. Connect with Rai Cornell Rai Cornell on LinkedIn Cornell Content Marketing on Instagram Cornell Content Marketing on Facebook  Cornell Content Marketing Website  Get your FREE content marketing checklist  Check out this FREE Self-Assessment for Freelance Writers Chiron Community  Connect With Gabe Nelson www.GabeNelsonFinancial.com/contact FREE Downloadable Resources at https://www.gabenelsonfinancial.com/resources/ EMAIL: Gabe (at) GabeNelsonFinancial.com Follow Gabe on LinkedIn Follow Gabe on Twitter: @GabeNelsonCFP Follow Gabe on Facebook Follow Gabe on Instagram: @GabeNelsonCFP Subscribe to Solopreneur Money Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

Advertising Specialty Institute
How to Create Great Content

Advertising Specialty Institute

Play Episode Listen Later Jul 27, 2021 37:31


In this episode of the Social Angle podcast, ASI Media's Melissa Newman chats virtually with Kirby Hasseman, owner of Hasseman Marketing & Communications, about his content marketing empire, a kismet meeting with best-selling author Seth Godin and how personal development helped him to create the right mindset for success.

Nick Walker's Verbal Intercourse
Episode 16: Real Convo w/ Kinfolk ft. "Mr. Key 2 Da City" Yoni Gray

Nick Walker's Verbal Intercourse

Play Episode Listen Later Jul 16, 2021 54:43


Real convo w/ Podcast host " Mr Key 2 Da City" Yoni Gray. We discuss building a podcast, mental health, NBA Finals, Sha'carri Richardson, Bill Cosby, Rachel Nichols etc. Great Content !!!

Side Hustle Teachers
8 Reasons Great Content is Essential to Your Side Hustle

Side Hustle Teachers

Play Episode Listen Later Jul 10, 2021 5:53


Do any research on how to grow a business - in any industry - and you'll find lots of people telling you that you need to create content in some form.  But creating content takes time, and you're a busy teacher, so is it reeeeeeeally that important? In a word, yes. Producing consistent quality content, like blog posts, podcast episodes, or video shows, is an essential part of growing a business that isn't reliant on harassing your friends, family, and former high school classmates to buy from you. #nomoreheygirlmessages Why? There are a myriad of ways that content can support your business. 1 Content Builds Your Authority What's the first thing you do when you're looking to hire someone?  You Google them, of course!  You want to make sure that the person who runs that program, or designed that product, or created that course actually knows what they're talking about. So when people Google you, you want them to find a library of consistently produced, high quality content that shows that you are an expert. 2 Content Grows Your Audience Even if you've got a large circle of friends and family, finding an audience outside of those you already know is crucial to building a sustainable business. No matter what you sell, your loved ones can only buy so much.  In order to build a customer base that will continue to grow you must create high-quality content that people will consume and share. That content will bring new people into your world and then, as they become engaged in more of your content, they become customers and raving fans. 3 Content Allows People to Know, Like, and Trust You People buy from people. When you share content, on whatever platform you choose, your audience gets to know you as a real person. They get to like your quirks, way of teaching, and style. And as they follow you and engage with more of your content, you become like a trusted friend.  4 Content Allows You to Know Your Audience Better You can learn a lot about your audience by producing content. Using Google Analytics and measuring engagement on your content itself and on social media you can see what is resonating and falling flat. When people accuse you of witchcraft because your latest post was exactly what they needed, you know you're on the right track. And if you're pre-revenue (as they say on Shark Tank), or don't currently have a product or service to sell, audience behavior and engagement can help you better understand what your audience wants. So when you do release something, it's a bullseye. 5 Content Continues to Work for You Long After You Publish Because nothing on the internet ever disappears, the blog post you write or podcast you publish will continue to be found months, even years after you hit post. You never know when someone will find you, binge your content, and become a loyal customer. 6 Content Sets You Apart from Your Competitors It's highly unlikely that you are the only person who does what you do… In fact, it's basically impossible. But one way you can set yourself apart from others in your field is through your content. This is where you can share your unique experiences, points of view, and opinions. 7 Content Lets You Sell Without Selling Through your content you can express your teaching style and methods, letting your audience know what working with you might be like. You can also sprinkle in references to your programs and affiliate products where they fit (without being spammy). Even if your programs aren't available at the time, you can build excitement and anticipation. 8 Content is Cheap! Dollar for dollar, there is no form of marketing that is as cost effective as content creation. While it takes time to build a library of content, and for people to start finding you, but when they do… there's no stopping you! Bottom line? Content is the best way to grow your business long-term. It takes discipline and dedication, but it's all worth it.

JACK BOSMA
Great Content From Chris Morin

JACK BOSMA

Play Episode Listen Later Jun 22, 2021 0:15


https://anchor.fm/frontstairstalks/episodes/Fathers-Day-Special-e114qlp --- Send in a voice message: https://anchor.fm/jack-bosma3/message Support this podcast: https://anchor.fm/jack-bosma3/support

Christoph Trappe: Business Storytelling Podcast
377: Why Being Specific Is The Key to Great Content

Christoph Trappe: Business Storytelling Podcast

Play Episode Listen Later Jun 13, 2021 37:28


Content Marketer Tamara Sykes joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss how your content can be better through specificity and how to get it there. Connect with her here: https://lnkd.in/eeaM2sE More content tips: https://lnkd.in/bDTft_d --- Send in a voice message: https://anchor.fm/ctrappe/message

Airline Pilot Guy - Aviation Podcast
APG 476 – Captain Jeff’s Flight Sim – Reroute Edition

Airline Pilot Guy - Aviation Podcast

Play Episode Listen Later Jun 11, 2021 187:35


Our crew today: Dr. Steph, Captains Nick and Jeff, Producer/Director Liz. Join us for the latest in aviation news, your feedback, and this week's Plane Tale: "RAF Form 414 Vol 11." Photo Credit: Nick Anderson [00:03:03] NEWS [00:03:38] Incident: Frontier A320 at Washington on Jun 4th 2021, Runway Excursion on Landing [00:17:40] 2 Killed in Montgomery County Crash [00:24:30] REPORT - Low Visibility, Blowing Snow Factors into King Air Runway Excursion in Northern Canada [00:31:31] Serious Incident Cessna 510 Citation Mustang YR-CMO, 03 Mar 2021 [00:36:30] REPORT - Tailwind Landing Factor in Boeing 737-800 Runway Excursion, Halifax Canada [00:42:24] United to Buy Supersonic Aircraft from Boom [00:47:22] U.S. Downgrades Mexico's Air-Safety Rating [00:49:59] GETTING TO KNOW US [01:27:41] COFFEE FUND [01:29:26] FEEDBACK [01:29:35] Ethan - Electrical Trouble at Raleigh Durham [01:37:46] Matt - Pik N Pig Barbecue Spot in Carthage NC Destroyed in Fire [01:42:52] Rob - Southwest Redeems Themselves [01:46:17] Matt - In Flight Medical Emergency [01:55:08] Thomas - If I Didn't See it I Wouldn't Believe it [02:00:20] PLANE TALES - RAF Form 414 Vol 11 [02:26:58] Andy - ATL Runway 28/10 [02:32:04] Greg - Thanks for the Great Content! [02:34:27] Robert - UA Giving Away Free Flights [02:36:14] Bret - Airline Changes Flight Plan to Pick Up Stranded Travelers [02:41:19] Jason - His Aviation Journey to Date [02:44:57] Tom - A380 incident in Sydney from Episode 468 [02:51:45] David - KPCC FilmWeek Chat with Directors and Actors about Airplane! VIDEO Don't see the video? Click this to watch it on YouTube! ABOUT RADIO ROGER “Radio Roger” Stern has been a TV and Radio reporter since he was a teenager. He's won an Emmy award for his coverage in the New York City Market. Currently you can hear his reporting in New York on radio station 1010 WINS, the number one all-news station in the nation. Nationally you can hear him anchor newscasts on the Fox News Radio Network and on Fox's Headlines 24-7 service on Sirius XM Radio. In addition Roger is a proud member of and contributor to the APG community. Audible.com Trial Membership Offer - Get your free audio book today! Give us your review in iTunes! I'm "airlinepilotguy" on Facebook, and "airlinepilotguy" on Twitter. feedback@airlinepilotguy.com airlinepilotguy.com "Appify" the Airline Pilot Guy website (http://airlinepilotguy.com) on your phone or tablet! ATC audio from http://LiveATC.net Intro/outro Music, Coffee Fund theme music by Geoff Smith thegeoffsmith.com Dr. Steph's intro music by Nevil Bounds Capt Nick's intro music by Kevin from Norway (aka Kevski) Doh De Oh by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/) Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100255 Artist: http://incompetech.com/ Copyright © AirlinePilotGuy 2021, All Rights Reserved Airline Pilot Guy Show by Jeff Nielsen is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License

JACK BOSMA
Great Content from Shahin Molla

JACK BOSMA

Play Episode Listen Later Jun 6, 2021 8:23


Shahin provides some great content. Please enjoy it. https://www.youtube.com/channel/UCBlc2Pvsn6YuMxcMA7VWKNw and https://www.youtube.com/watch?v=-ELeqsgqfsY --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/jack-bosma3/message Support this podcast: https://anchor.fm/jack-bosma3/support

Creator Generation
Q&A Roulette - How to make great content, what happens when you delete a video, and more!

Creator Generation

Play Episode Listen Later Jun 3, 2021 16:58


Episode Chapters:0:00 How do you make great content?4:50 Do you need a good back catalogue on your channel?7:41 How long should you spend editing a video?11:22 What happens when you delete a video from your channel?14:18 Is it normal for your first videos to get minimal views?Creator Generation features top YouTube creators and video experts sharing their tips, insights and stories for working on the world's biggest video platform.Join the Creator Generation community: https://community.creatorgeneration.com---- Connect Via ----Instagram: https://www.instagram.com/thecreatorgeneration/Twitter: https://twitter.com/creator_genWebsite: : https://www.creatorgeneration.comiTunes Podcast: https://podcasts.apple.com/au/podcast/creator-generation/id1467880508IPhone App: https://apps.apple.com/au/app/creator-generation/id1454614578Android App: https://play.google.com/store/apps/details?id=com.ourkin.ytcreators#youtubechannel #growyourchannel #youtubeQandA #QandAroulette #makegreatcontent #youtuber #creatorgeneration #podcast

The Mind Muscle Project
881: How To Make Great Content In The Fitness Industry

The Mind Muscle Project

Play Episode Listen Later Jun 3, 2021 19:52


BLACKROLL- https://themindmuscleproject.com/blackrollTeambuildr- https://themindmuscleproject.com/teambuildrAll Project Programs- https://themindmuscleproject.com/programsOur episode sponsors - https://themindmuscleproject.com/partnersAsk Questions on Instagramhttps://www.instagram.com/themindmuscleproject/?hl=enSubscribe for email Updateshttps://themindmuscleproject.com/newsletterYoutube Channel- www.youtube.com/MMP

Content creator to Money Maker podcast with Michelle Gifford
Ep 128 The Simple System For Making Great Content Last Longer

Content creator to Money Maker podcast with Michelle Gifford

Play Episode Listen Later May 25, 2021 11:46


Are you tired of not knowing what to post on Instagram? Or not knowing what to write about on your blog? Good news, my Core Content Code helps you learn how to blend the two together where they help each other and turn your business into one built to last. Step 1: Choose your core piece of content. Step 2: Choose your secondary piece of content. Step 3: Stretch the content onto social media. Step 4: Use your content topic to start conversations. Tune in to learn more about what these steps mean and how you can use them in your content creation. My Core Content Code: https://iammichellegifford.com/corecontentcode Follow me on Instagram: www.instagram.com/iammichellegifford/

From Cubicle to Ceo
S3 E3: How To Create Great Content Without the Overwhelm

From Cubicle to Ceo

Play Episode Listen Later May 19, 2021 13:52


In today's "Kick in your ass" episode, we are talking about how to stop the overwhelm when it comes to creating content for your brand. This episode, I give you a FIIVE TIPS that you can implement today to help you stop feeling overwhelmed when it comes to creating content. If it helps you, help someone else by sharing it! Thank you for listening. If you found this useful, please share with anyone who needs the motivation. Please subscribe, rate and review From Cubicle to CEO on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to khloegeorge.com/podcast Sign up for the Life Edit newsletter - to learn when my TRELLO course will be LIVE for you to organize and Marie Kondo the heck out of your business. It's about minimizing the time spent on the small things to get you to the BIG things. Grab your FREE TECH GUIDE and unlock the secrets behind the apps and programs I use to automate and organize my business. LET'S TAKE YOUR BUSINESS PROCESSES TO THE NEXT LEVEL. SCHEDULE YOUR FIRST CHAT WITH ME! Contact Khloé Join our FB group for entrepreneurs like you. YouTube Channel --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Barnstorming PA
2021 PA Primary Pod NO NO YES YES. And A new GOP Senate entrant who wants you to fight about something…(s3e46)

Barnstorming PA

Play Episode Listen Later May 18, 2021 67:36


Check our our amendment discussion and our breakdown of the new GOP candidate Sean Parnell’s video. GREAT CONTENT! vote May 18! 7 am – 8 pm polls open Sean Parnell Ad

The Food Blogger Pro Podcast
304: FBP Rewind - Making Great Content with Sam Adler

The Food Blogger Pro Podcast

Play Episode Listen Later May 11, 2021 32:46


Winning a Saveur Blog Award, using color to enhance food photography, and the elements of high-quality content with Sam Adler. ----- Welcome to episode 304 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Frosting and Fettuccine’s Sam Adler where she talks about creating the very best content for her audience. Making Great Content  It’s another FBP Rewind episode today, and we’re so excited to revisit our March 2019 interview with Sam Adler from Frosting and Fettuccine today! This episode is focused around creating amazing content, and that’s something that we, as content creators, should always be in pursuit of. You’ll hear about Sam’s approach to photography and color, her background in cooking, and what it was like to be nominated for (and eventually win!) a Saveur Blog Award. In this episode, you’ll learn: About her experience at Le Cordon Bleu How her understanding of colors helps with her food blog How she found her photography style What it was like to win a Saveur Blog Award Why the quality of your content is so important What makes quality content Resources: Planoly Frosting and Fettuccine Follow Sam on Instagram If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

Wild Times with Susan Maletta
How to create great content for the Web (Ep. 74)

Wild Times with Susan Maletta

Play Episode Listen Later Apr 27, 2021 25:01


Hi Covid Cocks, I found a good, short article (on conductor.com, no author given to give credit to) that gave some great information on how to create great internet content.  Let's get in the habit of daily content creation, regardless of your profession. Content is anything you can create for either you or a customer, or any damn person or PET you want to! Let us never limit ourselves. Let's develop great habits daily and try to create one piece of content every day! Love you, Covid Breath..

Good Copy Bad Copy – Radix
Podcast 94: how to write great content for ABM (now that *everyone* is doing it)

Good Copy Bad Copy – Radix

Play Episode Listen Later Mar 30, 2021


What kind of content stands out, now ABM is so popular? To find out, we talk to Accenture’s Head of ABM for Europe, Rhiannon Blackwell. The post Podcast 94: how to write great content for ABM (now that *everyone* is doing it) appeared first on Radix.

Infoblox ThreatTalk
Threat Talk Season 2 Preview | New Host, New Format, Same Great Content

Infoblox ThreatTalk

Play Episode Listen Later Mar 29, 2021 2:49


Infoblox is excited to present season 2 of the Threat Talk podcast series. Join us every 1st and 3rd Tuesday of the month at 11:00 am (PST) for engaging conversations with cybersecurity experts.  Infoblox Sr. Product Marketing Manager Bob Hansmann will be hosting Threat Talk Season 2. Bob has been at the bleeding edge of cybersecurity since the early days when firewall and desktop antivirus were the only solutions available. His background as a developer, researcher, product architect, product manager, and product marketer is ideal for extracting interesting details from our guests on the strategic, tactical, or technical aspects of cybersecurity. Subscribe to the Threat Talk podcast on Apple Podcasts or Spotify.

True Health 4ever Podcast
Ep. 51 What is Manifesting (Bad audio great content)

True Health 4ever Podcast

Play Episode Listen Later Mar 28, 2021 52:45


Manifesting and vision are some of our favorite topics to discuss because they are small actions that can have huge impacts on your life. Are you writing your goals down? Are you preparing for your long term dreams today? Join Sinclair Theee Health Nerd and De'Von Truvel creator of Black Wall Street the Board Game as they discuss why they feel manifesting is important and give you small steps you can take today. We apologize for the audio quality of this episode but the content is rich. Connect with us on Instagram! https://www.instagram.com/truehealth4ever/ True Health 4ever is a lifestyle promise to live our best lives and pass on healthy habits to our children. In the great words of John Legend, "We're just ordinary people". De'Von and Sinclair are as Black YouTubers promoting Black Health. You can find our journey and thoughts on this channel or on our blog. We hope to hear your stories and learn from you as well. Let's do it together. Blessings. https://www.truehealth4ever.com/ https://www.playblackwallstreet.com/ #blackhealth #blacklove #healthpodcast --- Send in a voice message: https://anchor.fm/truehealth4ever/message

YouTube With The Boys
Ranboo- The True King of Dream SMP?, Insane Growth, Great Content

YouTube With The Boys

Play Episode Listen Later Mar 20, 2021 26:34


In this episode, I explain all things Ranboo. His meteoric rise to success is unlike anything I have ever seen before.  I give his story as well as some features I like about his content including editing style, collabs, and more. 

Create.More.Now | The Show That Helps Your Create Your Own Brand!
How You Can Leverage Great Content (Story Time) | Episode 25

Create.More.Now | The Show That Helps Your Create Your Own Brand!

Play Episode Listen Later Mar 19, 2021 23:56


▶️▶️Download the Official Create More Now Fast Action Content Checklist Here ◀️◀️ Tune in to episode 25 of the Create More Now Podcast where I tell a personal story about how creating great content changed my life. 2 Years ago I accepted a job that gave the confirmation that I could actually be a content creator the rest of my life (oh and I went on a private jet which was kinda cool). ——————————————- ▶️▶️ If you like this podcast and want to join my private group for exclusive content, head to facebook.com/groups/createmorenow ◀️◀️ Here's the best podcasting Mic under $100 - https://amzn.to/2JQaW3T Check out the best (and simplest wireless LAV Mic) here - https://amzn.to/3eduUAM ---------------------- Please give us a follow on social media! Instagram - instagram.com/create.more.now Facebook- facebook.com/Create.More.Now ---------- Here at Create.More.Now I am dedicated to helping you create more dynamic content TODAY! Whether you are a photographer, Youtuber, or Business owner on a budget, this podcast is the resource to answer your questions. Questions that will be answered on this podcast - What camera gear to buy - How to effectively distribute content - Social Media content strategy - and audio / video questions just to name a few. ---------------- Tags : Photography Podcast, Social Media Content, Social Media Distribution, Content Creation, Marketing, Video Marketing, Podcast --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/createmorenow/support

Moore than a Podcast
How To Be A Great Content Creator!

Moore than a Podcast

Play Episode Listen Later Mar 6, 2021 33:33


Starting a podcast? Want to stream on Twitch or YouTube Gaming?  Listen to my solid tips on how to be the BEST content creator ever! We talk about essentials, equipment and the motivational tools you need to make sure your content rocks!

Real Money Real Business Podcast
RMRB 276 - Providing Value With Great Content Reviewing Kitchenware to Create a $130,000 Business

Real Money Real Business Podcast

Play Episode Listen Later Mar 3, 2021 14:16


In this episode, Branden talks to the seller of a display advertising and Amazon Associates business created in June 2018 in the kitchenware niche. Listen in to find out how the business makes an average of $2,900 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more.   Find more businesses like listing #51074 at empireflippers.com.

REDD'S Corner
Short Episode, Great Content - 153

REDD'S Corner

Play Episode Listen Later Feb 28, 2021 1:28


Thank you for listening! I truly hope that you guys got some value out of today's episode. Please leave a review on Itunes, It would mean the world. Thank you guys so much for tuning in! If you have any questions, please let me know. If you want to be in the next episode, text me at 972-838-8739 --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/ayden-reddington/message Support this podcast: https://anchor.fm/ayden-reddington/support

Sales Reinvented
How Great Content Impacts the Sales Process According to Carole Mahoney, Ep #231

Sales Reinvented

Play Episode Listen Later Feb 3, 2021 17:50


According to Carole Mahoney, prospecting is one-on-one, high touch, quality communication, and outreach. Lead generation is more one-to-many, general messaging, and top of the funnel. If you want to be proactive and fill your funnel they’re both important. If you’re not prospecting you’re not going after your ideal customer. If you’re not engaging in lead generation you’re not educating, you’re not putting the word out there so people know how you are. But how you do both matters. That is why great content in all of your messaging matters. Carole Mahoney—the founder of Unbound Growth—shares her expertise in this episode of Sales Reinvented. Outline of This Episode [0:50] The difference between prospecting and lead gen [1:28] Why both are important to the entire sales funnel [2:03] Carole’s lead generation + prospecting process [5:26] Attributes or characteristics of a great prospector [8:23] Skills salespeople need to develop to succeed [10:21] Top 3 dos and don’ts of prospecting and lead gen [12:59] Why copywriting and cadence matters Carole’s lead generation + prospecting process Carole emphasizes that you have to put out content that attracts the right people. It needs to be about them and their problems. Prospecting is easier when people have heard of your product or service. It also brings opportunities that you may not have considered.  What is the issue that people are dealing with that you can help with? Where do they start educating themself? That’s where you want to be. You can put out content through speaking engagements, webinars, podcasts, eGuides, checklists, and more. Lead generation can be creating a social media presence and creating your own content like blogs and podcasts. You need to be in front of people that you can help the most.  If a list of people signs up for your upcoming webinar, you can turn on your prospecting skills and reach out to them one-to-one. What intrigued them? What are they hoping to learn? What questions do they want to be answered? Include those in your webinar. Then you can follow up with them after the webinar.  Attributes or characteristics of a great prospector The first and most important thing is to be able to manage your need for approval. If you’re concerned about what people might think, it will be difficult to prospect. It will be difficult to ask questions or push back. People are afraid of putting things out on LinkedIn or blog posts for fear of being heckled.  Secondly, You need to have a plan and discipline developed around it. You won’t always see immediate results. It may be weeks, months, or even years down the road. You can’t just jump in and expect results. Carole emphasizes that you can’t be a perfectionist. Things will never go exactly as planned.  Skills salespeople need to develop to succeed Carole believes most salespeople need to work on their copywriting skills. Sellers often take whatever marketing hands them and sends those into their cadences. They don’t think about what they’re actually saying. But you need to take the marketing message and customize it to who you’re talking to. “Set it and forget it” makes sellers lazy. You need to focus on the quality of your message. Carole notes you should also block time into your schedule to be consistent. You need to develop resilience. It’s paramount to prospecting and lead generation. What are Carole’s top 3 dos and don’ts of prospecting and lead generation? Listen to learn more! Why copywriting and cadence matters Carole was working with a client who worked at a SaaS tech company who was struggling to get responses to her cadences. She was trying to move customers from a competitor to her product. But everything she sent out got a very low response rate. So Carole took a look at the first email. It was too long, it was all about her product/service, and she was asking the prospect to take a large leap—all in the first email. No interest or value had been established.  So Carole asked her to rework it. She wrote something that talked about their results and focused it on her prospects. She saw almost double the response rate and got conversations in the pipeline. She learned that you have to keep it brief, make it all about the prospect, and ask the right questions. Always focus on the potential value for the customer. Resources & People Mentioned BOOK: Grit by Angela Duckworth Connect with Carole Mahoney Unbound Growth Connect With Paul Watts  LinkedIn Twitter Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

INspired INsider with Dr. Jeremy Weisz
How to Create Great Content in a Podcast with John Corcoran and Jeremy Weisz of Rise25

INspired INsider with Dr. Jeremy Weisz

Play Episode Listen Later Jan 28, 2021 24:50


John Corcoran is a recovering attorney, an author, and was a former White House writer and speechwriter to the Governor of California. Throughout his career, John has worked in Hollywood, the heart of Silicon Valley, and ran his own boutique law firm in the San Francisco Bay Area catering to small business owners and entrepreneurs. John has been the host of the Smart Business Revolution Podcast since 2012 where he has interviewed hundreds of CEOs, founders, authors, and entrepreneurs, from Peter Diamandis and Adam Grant to Gary Vaynerchuk and Marie Forleo. John is also the co-founder of Rise25 Media, a company that connects B2B businesses with their ideal clients, referral partners, and strategic partners. They help their client generate ROI through their done-for-you podcast service. In this episode… How important is your network to you? Most likely, you know just how valuable connections can be—particularly if you’re doing business. But unfortunately not many people are able to capitalize on these connections alive because of one thing: they don’t know how. Your network thrives on a give-and-take environment and one of the best ways that you can do that is through a podcast. The question is, how can you utilize having a podcast to grow your network and more importantly, how do you create amazing content for your podcast? Listen to this episode Inspired Insider Podcast as Dr. Jeremy Weisz chats with his Rise25 co-founder, John Corcoran, about how to create great content for a podcast. They discuss what makes a content unforgettable, the importance of doing research about your guests prior to your interview, and why stories are always an amazing source of content. Stay tuned.

#EventIcons - Meet The Icons Of The Events Industry (Audio)
Crafting Great Content For Virtual Events

#EventIcons - Meet The Icons Of The Events Industry (Audio)

Play Episode Listen Later Jan 19, 2021 43:04


How many times have you heard the expression “content is king”? Probably enough that you roll your eyes every time someone utters it. But that’s the thing about clichés – they exist for a reason. And when it comes to the exciting world of digital experiences, this particular saying still applies. Of course, crafting amazing content for virtual events comes with its own set of challenges. Not only is this particular slice of the experience more important than ever, but it can also get tricky. This is why we’re happy to welcome Phil Mershon to another episode of #EventIcons. As the Director of Events for the Social Media Examiner, Phil was also faced with a brand new set of challenges once the pandemic hit. But he was no stranger to creating virtual events that stood out thanks to their smart use of content. So join Sarah as she picks Phil’s brain on how to craft the best content for virtual events in an engaging and unforgettable fashion!

#EventIcons - Meet The Icons Of The Events Industry (Audio)
Crafting Great Content For Virtual Events

#EventIcons - Meet The Icons Of The Events Industry (Audio)

Play Episode Listen Later Jan 19, 2021 43:04


How many times have you heard the expression “content is king”? Probably enough that you roll your eyes every time someone utters it. But that’s the thing about clichés – they exist for a reason. And when it comes to the exciting world of digital experiences, this particular saying still applies. Of course, crafting amazing content for virtual events comes with its own set of challenges. Not only is this particular slice of the experience more important than ever, but it can also get tricky. This is why we’re happy to welcome Phil Mershon to another episode of #EventIcons. As the Director of Events for the Social Media Examiner, Phil was also faced with a brand new set of challenges once the pandemic hit. But he was no stranger to creating virtual events that stood out thanks to their smart use of content. So join Sarah as she picks Phil’s brain on how to craft the best content for virtual events in an engaging and unforgettable fashion!

Growth Experts with Dennis Brown
5 Ways to Come Up with Great Content For Your Next Blog, Video or Podcast

Growth Experts with Dennis Brown

Play Episode Listen Later Jan 14, 2021 7:31


In this episode, I'm gonna share with you "5 of my favorite ways to come up with new content ideas". I know that there are dozens and dozens of ways to come up with new content ideas, but here are 5 of my favorite ways to do it. Tune in and Enjoy! If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode. Connect with Dennis Brown  AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways]

DEBUNK SEO MYTHS AND LEARN PROPER SEO WITH LAURENT BOURRELLY & DIXON JONES
Publish Great Content Says Google. Is it Enough for Search Engine Optimisation goals?

DEBUNK SEO MYTHS AND LEARN PROPER SEO WITH LAURENT BOURRELLY & DIXON JONES

Play Episode Listen Later Jan 8, 2021 0:49


  Google propaganda put fear into website owners about backlinks. Google's message is simple: publish amazing content and everybody will build links pointing towards your URL. It is not 100% false since top content producers can do whatever they want and people will talk about it. For the rest of us, promoting the content is mandatory. Backlinks are the most powerful SEO asset. Don't build links and content will not perform well on Google. Please don't hesitate to share your point of view on the topics covered in this podcast. I never take for granted the time you spend to watch our content. --- The program of the SEO Conspiracy Podcast is the following:   Monday ➡ SEO Myth-busting with my exclusive co-host, the one and only Dixon Jones;    Tuesday ➡ Your fix of Alternative SEO News. I'm reviewing every important news about the Search/Digital Marketing industry from the week before;   Wednesday ➡ SEO Stories. With or without a guest, I will take the time to dissects Search Engine Optimization and Digital Marketing topics;   Thursday ➡ this day is reserved to talk about Semantic SEO and my strategy called the Topical Mesh. In a series of 52 videos, I lay out the complete plan. This is the most advanced free SEO tutorial in the World;   Friday ➡ Q&A. I have tons of questions in stock, asked by my students and clients.  To start off the series, I will dig into this pool of SEO and Digital  Marketing related questions. To continue the series, please contact me (contact info in the about page on the Youtube channel) or via social medias (links below). Ask me any questions. My answer will be 100% BS Free Guaranteed or your money back (just kidding, I'm giving out everything for free);   Week-ends ➡ and/or sometimes during the week, live sessions will take place. Among other ideas, I will be performing live SEO audits.   I want to help you achieve better results; I don't want to hold back anything.  I've always been known to lay it all out like it is.   There is way too much BS talk in the SEO industry. Let's cut throughout the noise to have a real conversation.   Thank you very much for watching Laurent Bourrelly https://www.seoconspiracy.com/ ----------- My Personal Stuff : https://www.topicalmesh.com/ https://www.frenchtouchseo.com/ https://rank4win.com/ https://twitter.com/laurentbourelly ----------- SEO Conspiracy Social Media  : - Facebook: https://www.facebook.com/seoconspiracy/ - Instagram: https://www.instagram.com/seoconspiracy/ - Twitter: https://twitter.com/seoconspiracy   #SEO #Google #DigitalMarketing

Idle Curiosities
029 - your mental distress is great content

Idle Curiosities

Play Episode Listen Later Jan 7, 2021 51:26


Support us on Patreon!Join our Discord!Show notes on Discord!transsexual.orgtranssexual.websiteMusic by YuriBeatsArt by Katie Rose

Copy & Content with Jon Cook: For Thought Leaders Who Give an 'Ish' About Their Audience
Fastest Way to Create Great Content as a Coach | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content.

Copy & Content with Jon Cook: For Thought Leaders Who Give an 'Ish' About Their Audience

Play Episode Listen Later Dec 31, 2020 13:26


Two of the worst enemies to a coach's marketing are lousy content and unpublished content. What's the fastest way to create great content as a coach without sacrificing quality heading into 2021? Jon Cook shares what he's learned from working with 1,100 coaches and consultants one-on-one since 2017 and writing almost three million words of content. ---- Are you a speaker, coach, or industry expert who's ready to get better results with your business? Jon Cook has worked with over 1,100 coaches and consultants and 800 speakers to make their messages remarkably clear and compelling to the right audience, and today he wants to help you. Take your first step at workwithjoncook.com.

Marketing for Humans
Create Great Content with Kate Hollis

Marketing for Humans

Play Episode Listen Later Dec 29, 2020 33:08


Today we will hear from Kate Hollis, a copywriter based in the Boston area who will share how to create great content on a consistent basis. I hired Kate to do a sales page and an automated email series, and she totally got my voice. She’s also been part of the Massachusetts Historical Commission and has a background in HR, managing a team. Here’s Kate!Kate HollisInnate Marketing Genius AssessmentThe Innate Marketing Geniuses FB Group

Jacked In Podcast
Jacked In EP51: "Two great content creators = HYPE!!!"(Ft.Zach Bussey& MDee14))

Jacked In Podcast

Play Episode Listen Later Dec 11, 2020 107:23


While being Jacked In we sat down with Mdee14 and Zach Bussey and laughed about people buying a PS5 thinking its a system but its really a piece of cardboard. Did people forget to read when buying something or is it the pesky bots. Nintendo can't seem to keep anyone happy after canceling the Splatoon 2 stream. We also get to learn more about Zach and how his streaming career came to be and also Creator Hype.@Mdee14Twitter/Twitch@Zach BusseyTwitter/TwitchCreator HypeWebsiteGet Jacked In!Twitter - @JackedInPodInstagram - @JackedInPodcastEmail - info@jackedinpodcast.comWebsite - Jackedinpodcast.comSpotify - Jacked In PodcastApple - Jacked In Podcast John @MetalX2Twitter/TwitchJosh @JoshRockStarkTwitter/YoutubeIntro/Outro Music: 6ixrings - FLEXBackground Beats: @TinoDaMusicGenius

The $100 MBA Show
MBA1641 How to Find a Great Content Writer

The $100 MBA Show

Play Episode Listen Later Oct 22, 2020 12:04


Words are the heart of marketing.  So how do you find the best writing talent? Your emails, blog, social posts, and website copy need to reflect your brand. Your words have to provoke emotional responses and inspire action among consumers.  For most people, that requires a professional. There’s no shortage of writers out there. Unfortunately, […] The post MBA1641 How to Find a Great Content Writer appeared first on The $100 MBA.

Don't Keep Your Day Job
Christy Wright on How to Create Great Content & Pick a Path Towards Your Calling

Don't Keep Your Day Job

Play Episode Listen Later Oct 12, 2020 64:18


How do you get unstuck when you're overwhelmed about finding your calling? Christy Wright, bestselling author, host of The Christy Wright Show, and Dave Ramsey personality has not only helped millions of women with their business, but she's also become a lighthouse to guide them through their journeys in personal development and faith. She shares how to pick one thing when you're lacking clarity with your ideas, create content that brings value to your customers, stop apologizing for selling, and turn unimpressive beginnings into impressive success. - DM Cathy on Instagram @cathy.heller to join Wednesday's hangout with Gina DeVee, Amy Purdy, Brit Morin, Allie Casazza, Alison Prince, and more! - Grab your spot at Christy Wright's Business Boutique Conference! https://www.christywright.com/ - Thanks New Yorker! Get 12 weeks of The New Yorker for just $6 at Newyorker.com/dreamjob - Thanks ShipStation! Get a Free 60 day trial at Shipstation.com, code dreamjob - Thanks Indeed! Get a Free $75 credit at Indeed.com/dreamjob - Thanks Bombas! Get 20% off your first purchase at Bombas.com/dreamjob

Super Board Sunday
Great Content, Weird Audio an Apodlogy

Super Board Sunday

Play Episode Listen Later Oct 8, 2020 52:47


Brian joins Christian for a little pre-wedding mini-session to scold him on the Abominable Spectaculadle Audio Fire of 2020 and fills him in on his plans these next couple of weeks...which may involve getting married, a Bill Pullman impersonation to wrangle a giant Crocodile, and possible games...Brian also tickles Christian with what he's been playing recently.   Don't worry folks...the audio is better on this one!

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works
143 - Why a “Boring” Content Strategy is a Great Content Strategy

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works

Play Episode Listen Later Oct 5, 2020 50:26


We’re not sure how often someone has decided naming their podcast with the word BORING in it is a good idea, but that’s exactly what we’re about today… you’ll hear us often talk about fabulous strategies and big ideas and new innovations, but today, we’re waving the flag for the often unsung benefits of doing the BORING stuff. In this episode your hosts, Suzi Dafnis and Michelle Falzon celebrate the mundane… because while boring can be, well “boring”, it’s rarely praised when it comes to content marketing. But doing those mundane things that need to be done day in and day out is actually one of the most powerful things you can do in ANY aspect of your business and that includes your CONTENT MARKETING. Listen to this episode to hear more about: What one of Michelle’s mentors taught her about the link between BORING and making a LOT of money Why bright shiny marketing strategies can seem like fun but they will burn you out in the end Why embracing “boring” does NOT mean being boring to your audience (and what it means instead) The beauty of a well-optimised marketing funnel and why, even though it can be a monotonous job, it pays off big time Why chasing the exciting is robbing you of the successful Why you might be addicted to changing things and how that’s costing you customers, progress and results What Jeff Walker says about why we get bored with our marketing before our customers do (and why that’s a trap) The massively successful rinse and repeat business that generated millions of dollars for Suzi… and why boring was so profitable! What the law of compound interest can teach you about effective content marketing Why “boring is beautiful” Three questions you can ask yourself to get off the content rollercoaster The massive impact of having a ROUTINE and how it can change your business for the better, especially when it comes to your strategic content And much more. Also mentioned in this episode: HerBusiness Success Mastermind Content Sells Ep 111 - The Wealth Chef - Build Your Personal Brand with Ann Wilson Jeff Walker Product Launch Formula Rich Dad Ann Wilson The Wealth Chef

The Disruptive Entrepreneur
Caffeine Cast: The 3 E's of GREAT Content

The Disruptive Entrepreneur

Play Episode Listen Later Sep 24, 2020 8:33


Are you a content creator and wondering how you can elevate your content to make it great? Discover today Rob's unique formula for creating really great content by following the 3 ‘E's'. Learn how by offering educational, entertaining and emotional content you can create a loyal and engaged fan base.    KEY TAKEAWAYS  Really good content needs to include documentation, controversy and knowledge as well as knowing what your markets want, the pains and problems your niche has and the deep routed challenges your clients face. Whilst this creates good content, it does not necessarily create the great content that the three E's can.   The first ‘E' is ‘Education'. Any content that teaches shows or guides the audience in some way is educational. The content may offer the audience an epiphany which resonates with the audience. You can always fall back on teaching them something surprising and new that perhaps they hadn't thought of before.    Secondly, your content must be ‘Entertaining.' People love to be entertained. If you entertain your audience regularly, people will stop what they are doing and consume each bit of content you produce for a long time. You could perhaps add humour into your content to keep your customers entertained and engaged. If you are producing educational content you can couple this with entertaining content to create ‘edutainment'.   The final E is ‘Emotion'. When you move people, you have a loyal follower and fan base. When you make your audience feel something they engage with you on a more personal level. Evoking one emotion per content is the best way to go. You can't evoke too many all at once as it will be confusing for the consumer. Even heroes need to be fallible and have weaknesses. People love to understand the background to your success, whether that be the pains you faced and the struggles you overcame.    BEST MOMENTS  “Don't be scared to try things, to entertain people and make some of your content fun and funny because it will work.” “Look I don't care if people love me or hate me, but I want them to feel something.” “People love vulnerable posts. People love the honesty, the pain in success and the struggle in success.”   VALUABLE RESOURCES https://robmoore.com/   ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK's No.1 business podcast “The Disruptive Entrepreneur”    “If you don't risk anything, you risk everything”    CONTACT METHOD Rob's official website: https://robmoore.com/  Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs  LinkedIn: https://uk.linkedin.com/in/robmoore1979 See omnystudio.com/listener for privacy information.

Let's Get Into It
Self mining for great content with Jeff Stearns

Let's Get Into It

Play Episode Listen Later Sep 18, 2020 33:29


Recorded live on the Universal Studios Lot, Jeff Stearns was a rough and tumble kid who reluctantly rolled his way into landing several major acting deals as a young adult (he was really famous in Norway). When tragedy hit, he turned a corner, obsessed with storytelling and the production process, Jeff found himself pumping out content gold. Where can you find it? What TWO questions does every investor ask before they will give you millions for your project? Be reluctantly ready with your pencil because “whether you’re good or bad at school, you can end up doing what you want in your life.”A Jam Street Media Production. See acast.com/privacy for privacy and opt-out information.

Agency Exposed Podcast
Ep 37: What’s Your Agency Content Strategy? How do you produce great content that produces results?

Agency Exposed Podcast

Play Episode Listen Later Sep 9, 2020 53:38


Summary: Understanding the importance of great content creation is the first step in moving towards a killer content strategy- everyone knows they should be doing it, but prioritizing content creation over client work isn’t always the most appealing prospect. In today’s episode, we dive into the DEEP value in creating your own content and how the process has worked for us in our own agencies.    Top 3  Curtain Pulls in this episode:  If the content you’re creating isn’t genuine and true to who you are as a business, people will pick up on that. Stay true to your message and brand- don’t put out content just to get it out the door.  Writing a book is a great initiative- promoting that in different places is a powerful way to connect your name with your industry.  Great content is a long play. While your lead counts may not go up right away as a result, the QUALITY should shift over time. Focus on your industry specialty, creating great content that speaks to those pain points withe unique perspective, and the clients will find YOU!   For more tips, discussion, and behind the scenes: Follow us on Instagram @AgencyPodcast Join our closed Facebook community for agency leaders   About The Guys:  Bob Hutchins: Founder of BuzzPlant, a digital agency that he ran from from 2000 -2017. He is also the author of 3 books. More on Bob:  Bob on LinkedIn twitter.com/BobHutchins instagram.com/bwhutchins Bob on Facebook Brad Ayres: Founder of Anthem Republic, an award-winning ad agency. Brad’s knowledge has led some of the biggest brands in the world. Originally from Detroit, Brad is an OG in the ad agency world and has the wisdom and scars to prove it. Currently that knowledge is being applied to his boutique agency. More on Brad: Brad on LinkedIn Anthem Republic twitter.com/bradayres instagram.com/therealbradayres facebook.com/Bradayres Ken Ott: Co-Founder and Chief Growth Rebel of Metacake, an Ecommerce Growth Team for some of the world’s most influential brands with a mission to Grow Brands That Matter. Ken is also an author, speaker, and was nominated for an Emmy for his acting on the Metacake Youtube Channel (not really). More on Ken:  Ken on LinkedIn Metacake - An Ecommerce Growth Team Growth Rebel TV twitter.com/iamKenOtt instagram.com/iamKenOtt facebook.com/iamKenOtt   Show Notes: [3:24] Brad talks about the challenge of beginning the process of content creation for yourself, reflecting on the idea that it’s not selfish to do so but actually an important investment! “We need to be our #1 client… and it’s really difficult to get employees on board with that.”  He shares the struggle of perfectionism, wanting to get everything 100% perfect when in reality 85% is great.  [4:55] Ken talks about how difficult it is to get your voice heard amongst the other screaming voices in the industry. [7:18] Ken says that creating a strong voice for yourself that is based on being a thought leader in the industry is the philosophy for Metacake. [7:26] Bob: “I know for me,one of the things that was really successful was Itried to blog and write a lot and try to position myself as somebody who knew what theywere talking about. In that field.” [9:25] Bob speaks about how agencies should think of themselves more as a media company that just marketing and/or advertising.   One simple way to start: Write a book! Being able to say you’ve authored a book about the subject matter you’re speaking about automatically adds legitimacy to your “thought leader” role.  [14:05] Brad asks Bob to talk about content writing, as it’s something Bob has been a strong advocate for for a long time.  [15:00] Bob responds: “Over time, if you see content writing as part of your longterm strategy, there is power in that. You can google the name of my agency and stuff I wrote 10 or 15 years ago still pops up.” Think of yourself as an agency “on the offensive” and play from an offensive perspective-  creating more content with your name on it means you’re first to come up in Google listings.  [19:00] Ken talks about what truly good content is and how much investment of time and energy it really takes. Properly writing about new ideas or strategies takes a lot of time and intentionality. [23:00] Brad: When you’re writing, look at the news of the day and write about it from the perspective of your own industry and how it relates.  [25:26] Brad: Consistency is key- the biggest influencers and content creators in the world didn’t happen into their success, they showed up every day and put the work in. Be consistent in your content creation and the results will come over time.  [27:47] Ken speaks on finding your unique point of view and passion for that perspective.  “In my opinion, you should not write for search engines. Write for people, find your passion, and then you get the best of both worlds… you want to help align them with the services that you offer.”  [36:00] Ken continues to speak on client who are hungry for a specific type of agency relationship- “there is an appetite for good educational content that people could do to help sell themselves or their business” and so Metacake serves to fill that need.  “You have to balance short term activities that drive revenue with longterm activities that will build recognition and benefit your business in 5, 10, 15 years.”  [39:11] Brad asks Ken about how he gets Metacake behind his content strategy as a team.  [40:09] Ken: “I think being genuine is really important because… if you’re not genuine and it’s really contrived, you do it just to put a content strategy out… that’s not true to who you are. I think people will feel that hypocrisy and I imagine it will be harder to to get behind longterm, but the truth is a big part of our heart is what we believe our purpose is as a business.” [41:00] Ken responds: “I believe a product that all agencies sell information and experience… you might deliver that by creating a website, or you might deliver that by writing a book, but you’re still brokering information and experience.” “I’ve tried to intentionally instill that in our team and discuss it… being genuine about what we’re doing has helped create a sort of mantra in the office, and our team is excited about it now… educating our world with how to create a better business using e-commerce. We get to teach people about having a healthy business… and even if you’re an executive at the top direct consumer company in the world, you can still laugh. And so we don’t want to be a talking head, but we want to have a personality that’s true to us and also a little bit fun.” He talks about how Metacake has used humor and silliness in YouTube content to get people’s attention and help establish a personality for Metacake through this process. Sometimes those efforts don’t quite hit the mark, but they’re fun and informative! [48:00] Brad talks about the importance of deciding where to spend your money wisely- the process of trying something new can pay off massively in learning for your team.  Brad’s agency Anthem hosted lunch and learn session for local businesses a few years back- and they became a much more recognized company as a result. Ken shares that although they may not have gotten immediate ROI for these events, they reaped rewards in other ways. [48:21] Ken “I have a theory that most of the reason why people don’t put effort into content strategy is they don’t know where to start- what to talk about, what their personality and style are going to be. And so put time into that- that’ll prove returns but also, just DO IT.”  [51:42] Bob speaks on the next episode, and how The Guys will dive into maximizing content and some of the tools that are used to make this happen. “We’ve convinced you to focus on this content creation, but now we need to know where to start.”   

Onward Nation
Episode 966: Mastering your SEO with great content, with Tim Cameron-Kitchen

Onward Nation

Play Episode Listen Later Aug 26, 2020 41:24


Tim Cameron-Kitchen is a Digital Marketing expert and Head Ninja at Exposure Ninja. Exposure Ninja works and consults with businesses in every imaginable market around the world, helping them to increase their website rankings, traffic, and profit. Tim has been working in Digital Marketing since 2005, setting up Exposure Ninja in 2012. Tim’s five bestselling digital marketing books, online courses, seminars, and the Exposure Ninja podcast, teach tens of thousands of businesses each year. Tim is a regular speaker at the B2B Marketing Expo at London’s Excel and at private seminars and workshops. When he’s not Ninja-ing, Tim’s trying to persuade his son Luca to come to the cricket with him, going to the gym with his wife, or fixing the destruction caused by three cat children, Ninja, Samurai, and Shinobi. What you will learn from this episode: Why the fundamentals of SEO haven’t changed at all since 2012, even if new “flavors” of SEO have come along Why the quality of your content is growing to be more important than ever before as Google’s algorithm has evolved over time Why posting content without a clear content strategy is the biggest mistake businesses are making in their SEO today How the three stages a person will go through when searching for content (curiosity, research, and intent) differ, and why it is important to target people at the right stage Why just a few posts will drive the majority of your blog traffic, and how creating a volume of posts is important for creating a few truly powerful posts Why having dedicated pages devoted to specific topics is more effective than catchall pages, and why long articles full of interesting content can be highly effective Why mapping out potential questions prospects would have about your business can help you determine what content to create to address those questions How consulting with your sales team can help you better understand what questions prospects are commonly asking and can give you guidance on your content Tim shares strategies for turning your content into more leads and potential customer conversions How creating content around trending topics within the news cycle can be a powerful way to be helpful to new audiences Resources: Website: https://exposureninja.com/ YouTube: www.youtube.com/exposureninja LinkedIn: www.linkedin.com/in/timcameronkitchen/ LinkedIn: www.linkedin.com/company/exposure-ninja/ Facebook: www.facebook.com/ExposureNinja Twitter: @timninjakitchen Twitter: @ExposureNinja Additional Resources: Sell With Authority book written by Drew McLellan and Stephen Woessner Predictive ROI Free Resource Library Connect with Stephen Woessner on LinkedIn

Serious Sellers Podcast: Learn How To Sell On Amazon
Writing Great Content isn’t Just for Authors, It’ll Also Help You Sell Your Amazon Products

Serious Sellers Podcast: Learn How To Sell On Amazon

Play Episode Listen Later Aug 11, 2020 40:56


Episode 167 of the Serious Sellers Podcast hosts Helium 10’s content writers on how writing good content might help expand your traffic off Amazon.

The Content 10x Podcast
How Professionals Can Create Great Content for Social Media with Mitch Jackson

The Content 10x Podcast

Play Episode Listen Later Jul 30, 2020 56:58


Social media isn't for everyone, is it? I mean, a trial lawyer can't create content that people would be interested in or build a huge following, surely… Mitch Jackson is here to prove otherwise! Mitch is famously known as ‘The Livestreaming Lawyer' and has been at the forefront of social media, tech, and marketing for over 30 years. He's been awarded multiple titles to do with both his legal practice and social media presence, and he is on a mission to help every professional realize the power of social media! If you've ever thought social media is great, “but not for me”, then you absolutely have to listen to this episode. And if you are creating content already, Mitch shares advice that even the most experienced content creators will find useful. This is an unmissable episode of The Content 10x Podcast! Find out about: Why every professional can and should get started on social media Mitch's advice for building an audience, creating great content, and communicating effectively Why being yourself, trusting your instinct, and showing your human side are universally effective Important Links & Mentions https://streaming.lawyer/ (Mitch's website) https://www.goodreads.com/quotes/1962-you-can-make-more-friends-in-two-months-by-becoming (Dale Carnegie quote about ‘being interest') https://thegogiver.com/ (Bob Burg's ‘Go-Giver' series) https://www.carminegallo.com/books/talk-like-ted/ (Carmine Gallo's ‘Talk Like TED')

Content Inc with Joe Pulizzi
233: The Three Keys to a Great Content Marketing Mission

Content Inc with Joe Pulizzi

Play Episode Listen Later Jul 29, 2020 4:08


Every successful content marketing mission has three key components. Usually those that don't are just trying to sell you. ------- Get Joe's new book, Corona Marketing: What Marketing Professionals Need to Do Now to Survive the Crisis, absolutely free. Want to stay in touch with Joe? First, subscribe to this podcast. Second, subscribe to Joe's every-other-week Random Newsletter. Third, buy his new marketing thriller, The Will to Die.

MOTIVATION MONDAYS by Mario Moreno
HOW TO MAKE A GREAT CONTENT STRATEGY FOR TIK TOK - MOTIVATION MONDAYS

MOTIVATION MONDAYS by Mario Moreno

Play Episode Listen Later Jul 2, 2020 9:31


Happy Motivation Mondays! Today's podcast is all about how to make great content on Tik Tok. In this 9 minute episode, I'm sharing my secrets and how I gained 20k followers in just 2 MONTHS! If you're new to Tik Tok, interested in the platform or want to take your content to the next level, this podcast is for you! If you like this podcast, please give me a rating and review and share with your friends on IG stories (It'd mean so much to me!) Thanks and happy motivation monday! @followmario

Small Biz Buzz, by Keap
110—David Freedman & Kurt Donnell—Create Great Content via Growth Hacking

Small Biz Buzz, by Keap

Play Episode Listen Later Jun 10, 2020 37:17


Small Biz Buzz hosts Crystal Heuft and Michael Van Dusen are joined by Freestar’s Co-founder David Freedman and President and CEO Kurt Donnell, who discuss how being advocates for publishers has maximized their revenue.     Freestar maximizes publishers’ programmatic ad revenue specifically. Basically, every time you see an ad that appears on the internet, there's an entire auction that's happening in milliseconds behind the scenes. Freestar puts pressure on that auction to drive up the price to help publishers make as much money as possible and be competitive in a world where Google and Facebook continue to take a lot of the market share. Freedman and Donnell deliver a real service that's very black and white in the sense that they drive revenue and people see it. It's also a revenue share model, so there's no upfront cost or fees for the publishers to work with them. “We're very passionate about the technology side and also giving a voice and a fighting chance for publishers these days, because it is a tough industry for them to survive in,” said Freedman. “Our industry is pretty much all geared towards the advertiser. Everyone's focused on satisfying them, which typically results in the publisher getting screwed,” Freedman continued. “We wanted to flip that theory on its head and go the opposite direction. Publisher first is one of our core values and kind of our guiding decision making on everything that we do.” Click play for more.

Pursuing Freedom
#95 Using Tech Tools to Create Great Content, with Greg Fowler

Pursuing Freedom

Play Episode Listen Later Jun 5, 2020 29:15


Real Estate Tech: What You Will Learn: How Greg’s career led him to specialize in the intersection of technology and real estate What advice, support, and real estate tech Greg and the team at Lion Bolt Media provide their clients Why targeting everything and everyone with your content isn’t as effective as being highly focused Why hiring a copywriter to do your real estate copy can improve the quality of your content How market testing can help you refine and rework your efforts and create stronger digital content How Greg sources photographers and videographers in local markets by leveraging his relationship network Why using the right real estate tech tools and social platforms to reach your target demographic is key Why using Facebook marketing can be powerful, but why it has to be used correctly to be effective How tools like conversion funnels can help you convert website traffic into business Real Estate Tech Tools for Powerful Marketing Greg Fowler is a marketing expert who specializes in technology and real estate. He is the host of the Real Estate Titans podcast and the founder of Lion Bolt Media, a consulting firm that specializes in helping real estate professionals leverage the many real estate tech tools and social media marketing strategies to generate leads and attract more clients. Greg brings more than 18 years of sales experience and vast expertise in digital marketing to the real estate industry, and his insights into how to use (and how to not use) these tools are sure to be invaluable for your business’s digital presence! The Secret is Great Content The content you create for your audience should be attractive, offer value, and look professional. One of the strategies that Greg recommends is for you to lean into your strengths and hire out your weaknesses. For example, if you’re great at writing, fire up that blog! But if writing isn’t one of your strong suits, consider hiring a professional copywriting expert to help you turn your thoughts and ideas into polished, professional content. Not only will this help ensure that your message comes through loud and clear, but it can also help you establish your reputation in your marketplace! The most effective content is focused and has a clear audience in mind. Market-testing your content and gauging how it is being received by your audience can help you further refine your message and determine what will work best for you. The best real estate tech tools in the world are only as useful as the content you’re feeding through them, so it’s worth taking the time to get it right! Picking the Right Tool for the Job While some real estate tech tools may be fairly universal (YouTube for video content or Google for Search Engine Marketing, for example), when it comes to social media platforms, they aren’t all created equally. As Greg explained, Facebook has an older and far larger user demographic than Instagram, for example. With social media communication platforms like Facebook, Twitter, Instagram, and the like, tailoring your content to the average user demographic is one of the important ingredients for success. It’s also important to work with trusted and experienced partners to help you truly make the most of your efforts. Even if you’ve tried marketing on Facebook with little success in the past, an experienced digital marketer can help you find the sweet spot for your campaign. Often, past results have more to do with not tailoring the marketing to the platform than they do with the platform itself. Photo by Ken Tomita from Pexels About Greg Fowler With over 18 years in the sales industry from Title to Tech, Greg Fowler works closely with his partners to help grow their businesses by leveraging the most cutting edge technology and digital marketing solutions from around the world. Greg has become one of the foremost experts in real estate tech, tools, and trends. His dedication to constant education and research has enabled him to help countless partners across the country become top producers and accelerate their overall growth in real estate to the highest levels. Ambitious, passionate, and loyal, Greg has left an indelible mark on the industry and won over many fans and clients impressed by his online marketing knowledge, energy, and professionalism. Throughout his childhood, Greg lived all over the world as his father is a software engineer who frequently got recruited and promoted. Prior to Colorado Springs, Greg has lived in Washington State, England, and Connecticut. When he is not working he enjoys spending time with his beautiful wife, family, and close friends. Some of his hobbies include fitness, hiking, discovering new exciting restaurants, traveling the world, reading, and watching movies. He looks forward to continually growing, learning, and striving to become better at everything in his life. Quoting Aristotle, Greg values excellence in the workplace, “We are what we repeatedly do. Excellence, then, is not an act, but a habit.” How to Connect with Greg Fowler: Website: www.lionboltmedia.com/home Website: https://realestatetitans.podbean.com/ LinkedIn: www.linkedin.com/in/gregfowlerco/ www.linkedin.com/company/lionboltmedia/ www.linkedin.com/company/realestatetitans/ Facebook: www.facebook.com/LionBoltMedia/ www.facebook.com/RealEstateTitansLive/ Twitter: @gregfowlerco @LionBoltMedia Additional Resources 5-Step Guide to More Referrals The Millionaire Real Estate Investor The Miracle Morning

The Modern Creative
EP 094 Best Of: How to create great content | Hailey Dale, Your Content Empire

The Modern Creative

Play Episode Listen Later May 19, 2020 28:44


We're chatting all about content creation with Hailey Dale of Your Content Empire. Hailey shares how to get started with content creation, the four things you should be doing with your content, and more. Hailey is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the shoulds and ready to build their content empires – their way. Through her programs, agency and award-winning, tell-all blog, she's helped thousands of entrepreneurs create smarter content on a consistent basis that delights them and their customers while growing their bottom lines. Get 50% off your first year of Honeybook: http://share.honeybook.com/themoderncreative Things mentioned: Monthly Content Planning Kit - https://yourcontentempire.com/monthly-content-planning-kit/ Co-schedule Headline Analyzer - https://coschedule.com/headline-analyzer Gary Vee - https://www.amazon.com/dp/B00BATNNZY Contact Hailey: https://yourcontentempire.com/ https://www.instagram.com/yourcontentempire/ https://www.pinterest.ca/trunkedcreative/ https://business.facebook.com/yourcontentempire/ Contact us at: https://themoderncreativepodcast.com/ https://www.instagram.com/moderncreativepodcast/ Contact Joyce: joycechristine.com instagram.com/_joycechristine Watch the FREE business training: https://joycechristine.com/masterclass-pod Contact Dianuh: chasinglinen.com instagram.com/dianuhaerin Music by Joakim Karud youtube.com/joakimkarud