We get it: social media is unprecedented in its power. But what about the opportunity, responsibility, and risk that comes with that power? Explore it all as Jason Seiden, CEO of Ajax Workforce Marketing and social media expert, takes you… Beyond Social.
Where does the social media revolution lead? Who better to show us than futurist Erica Orange! On this week’s episode, you’ll truly go beyond social as Erica and Jason discuss how different generations are dealing with major disruptions in everything from the communication tools they use to their perceptions of time. Listen to Erica and arm yourself with a more … Read more about this episode...
Amy Crews, co-founder of Charity Sub, is quick to deflect attention. She’d rather talk about the amazing organizations Charity Sub supports, how it’s $5/month threshold makes it easy to for people to get involved, and how social media makes it easy for subscribers to stay involved. Meanwhile, what started as an idea presented to friends over wine is now … Read more about this episode...
Broadcast is dead, I’ve seen its executioner. Tim McDonald, community manager for HuffPost Live, is one of the web’s most forward thinkers when it comes to the use of video for creating and enhancing communities of people. And it’s completely clear, talking with him, that broadcast video is over. In its place is a different kind of video—an interactive, democratic, … Read more about this episode...
Author Kevin Grossman explains how social media has altered the tech job hunt forever, and why it’s more important than ever to use personal and professional relationships to tell and test a relevant, consistent story. One key takeaway? Managing your state of mind is critical: social media is transparent in all sorts of new ways, and you don’t need others … Read more about this episode...
Blane Warrene doesn’t just know social media. He knows social media in the financial sector. In fact, his social media archiving company, Arkovi, was recently purchased by RegEd, an industry behemoth. In this episode of Beyond Social, Blane shares his experiences working to get some of the most conservative companies on planet Earth to use some of the world’s most … Read more about this episode...
Chicago. It’s a city with beautiful summers, the best food in America, overrated winters, and an increasingly vibrant tech community. Today, join Tom Johnson, Assistant Treasurer in charge of Business Development, for a look at how this city is nurturing its social media community and even using social media to conduct its own business—including with an event coming up … Read more about this episode...
Carl Smith, founder and “Chief Keeper Upper” of nGen Works, bases his management philosophy on the behavior of the mindless, spineless Jellyfish. And guess what? Whether you think that sounds cool or crazy, it’s important that you understand Carl’s philosophy. Social media is making the hierarchy obsolete for certain types of organizations. (Hint: if you’re in a constant … Read more about this episode...
As COO of Chili’s Bar & Grill, Kelli Valade is focused on store operations and the path to sustainable profitability. And while many in her position may perceive social media to be a threat to productivity, Kelli has turned employee engagement into a competitive advantage. How? Through giving. Every September, Chili’s, its employees, and its guests raise money to … Read more about this episode...
Jonny Imerman and his organization, Imerman’s Angels, have helped thousands of people by fostering 1-on-1 relationships between cancer patients and survivors who mentor them. Jonny builds relationships that change lives, but although community and awareness are his core values, he doesn’t use social media much to spread his message. Find out how he has built his incredible network—headquartered in … Read more about this episode...
When Melissa Wardy went to buy her young daughter a t-shirt of a girl flying a plane, she couldn’t find one. What she found instead were girl clothing choices that ranged from stereotypical pink to hyper-sexualized pink… and nothing but a sea of pink in between. Fed up with a world in which women suffer from body image issues, and … Read more about this episode...
Every one of us, when we’re done trying to figure out social media business during the day, goes home and, if we’re lucky, try to figure out social media for friends and family. I’m no different. My dad doesn’t approve of my use of my kids on my blog, frequently can’t understand what I’m talking about, and often shows up … Read more about this episode...
This week, host Jason Seiden welcomes Laura Calandrella to Beyond Social. Laura spent 10 years traveling the world working with communities, governments, and organizations on social issues, and now uses her experiences to shape the next generation of women leaders. Want to know the world that social media is making possible? This is it. Hear it here first. … Read more about this episode...
You may have seen Erik Wahl on a TED video. Or on a YouTube video in which he and a small band of dedicated helpers craft a Mona Lisa out of desert terrain. But what you’ve never seen is his artwork for sale. You want it? You have to find it! That’s one of the many small ways in which … Read more about this episode...
This week on Beyond Social, Jason Seiden interviews social media strategist Carisa Miklusak of tMedia about what it takes to turn social media into social business. … Read more about this episode...
It’s a favorite pastime of adults to predict how modern technology will shape the future. But have you ever wondered what today’s children think about today’s technology? Have you ever sat down with a kid growing up in Facebook’s world and asked, “What does this mean to you? What excites you? What are you worried about?” I did. The conversation … Read more about this episode...
Yes, you are! So says Kemy Joseph, founder of the not-for-profit organization U R Awesome and a guy who I’m a huge fan of because his attitude is just so infectious… I’m smiling now just thinking about him. Kemy is midway through his World Kindness Tour, making earth a better place with free hugs, high fives, and peaceful … Read more about this episode...
What does it take to turn a simple Twitter hashtag into a 1 million person movement that has put more than 2,000 people back to work? That’s what Margo Rose, founder of #HireFriday, has done, and she shares the secrets of her success this week on Beyond Social! … Read more about this episode...
The only thing that matters is influence on social media; “real world” influence is dead. So claims this week’s guest, John Sumser, publisher of HR Examiner and the brains behind a two-and-a-half year old Influence Project. So, what has John learned tracking influence in the HR space that makes him say that? And how does one become influential online? These … Read more about this episode...
Craig Fisher rejoins Jason Seiden for a thought-provoking look at the future of corporate America: with so much information now available online, how will the employer/employee relationship change? Hint: it’s a much more profound shift than you think… but don’t worry, the solution is much simpler than you think, and it’s something you can start working on today. … Read more about this episode...
You’ve got your website… you’ve got your social media profiles… how come no one’s calling? There is a science to getting found on the web, and this week’s guest knows it backward and forward. Willy Franzen, founder of One Day, One Job, has been using the science of search to put job opportunities in the hands of graduating college seniors … Read more about this episode...
Personal Branding is a hot topic… but is it all that it’s cracked up to be? When you’ve successfully created a brand for yourself, and the people you meet come to you thinking they already know all about you, how does that impact your career? And what’s it take for someone who’s not an expert in self-promotion to build a … Read more about this episode...
If you’ve ever thought that there is a lot more to social media than technology, then you’re going to love this show. I/O Psychologist Ed Ruda has been assessing the interpersonal abilities of Fortune 500 executives—including CEOs—for 35 years. Today, Ed shares his thoughts on the risks and opportunities of social media as a communication platform… as well as his … Read more about this episode...
Does embracing social media mean opening up your workforce to competitors’ recruiters? Yes… but not anymore than they are already exposed to recruiters… in fact, done right, embracing social media may actually reduce a workforce’s incentive to entertain recruiters’ calls. Join social recruiting expert Craig Fisher for an inside look at how recruiters use social media, and what business owners … Read more about this episode...
What if you could be completely fearless about the photos and information that get posted about you online? What would that look like? Join us for a fascinating discussion with William Tincup, co-founder and former owner of the world’s leading marketing firm targeting HR. Hear what pure authenticity sounds like as Tincup brings together insights from marketing, corporate communications, … Read more about this episode...
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