Podcasts about marketing help

Join us for the second of a three-part discussion of learning marketing with student Daniel Honey.  This time, we discuss specialisations in marketing, Daniel's interest in pursuing marketing consultancy, the soft skills that need to be developed in a career, and how the COVID pandemic affected Daniel's A-level studies and beyond. Whether you're a student, educator, or marketing professional, this conversation offers insightful perspectives on the evolving landscape of marketing education. Enjoy...

We're back!! We've gone right back to the beginning, what learning marketing is all about. In Part 1 of 3 we are thrilled to speak with Daniel Honey, a marketing student from Oxford Brookes University. Join us as we explore Daniel's journey from studying architecture to finding his passion in marketing. We delve into the importance of practical application in education, the challenges of entering the job market, and the invaluable skills learned through real-world projects. Whether you're a student, educator, or marketing professional, this conversation offers insightful perspectives on the evolving landscape of marketing education.

A well-crafted lead magnet can be a game-changer for capturing your target audience and turning them into qualified leads. This podcast will cover strategies to create effective lead magnets and examples to inspire you. Whether you're starting with a single lead magnet idea or brainstorming multiple magnet ideas, this episode will help you reach your goals.   Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group  Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/what-is-a-lead-magnet-and-why-you-need-one  

In this episode, I'm chatting about 5 Ways You Can Use AI in Your Business in 2025. AI is quickly becoming a must-have tool for entrepreneurs, and I'm breaking down simple, practical ways you can use it to save time, connect with your audience, and make your life a whole lot easier. From sprucing up your email marketing and creating social media content to blogging and podcasting, we've got tips to help you get started with AI without feeling overwhelmed. Let's make 2025 your most productive year yet!   Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group  Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/5-ways-you-can-use-ai-in-your-business-in-2025  

This time on Marketing Meanders, Sally and Sam discuss the soft skills of marketing. What do marketers need to enable them to be successful in the workplace beyond technicla abilities? Well, we've identified five including communication, creativity, interpersonal skills, adaptability, and analytical skills.See if you agree with us in part one.

In part two of our exploration of email marketing with Chris Barnett from 1973 Limited, we delve into the technical aspects of email marketing, focusing on email design, optimisation, and audience engagement. Topics include the effective use of animated GIFs, the importance of editorial planning for newsletters, and the role of dynamic content. The discussion also covers the significance of analytics in understanding email performance and making data-driven decisions. Pick up some practical tips on maintaining newsletter relevance, segmentation, the use of AI in personalisation, and measuring success. You'll also gain some insights on handling mistakes in emails and ensuring consistent, valuable communication with audiences. Have fun listening.

In this two-part episode, Sally, and Sam are joined by Chris Barnett, founder of 1973 Limited, who delivers a tour de force in email marketing. Chris shares his background and the origin story of his company, which he started with his friend Dave Black. Initially focusing on web development, the company gradually shifted to email marketing, earning a strong reputation in the field. Key topics include the importance of data quality, segmentation, and relevancy in email campaigns. Chris emphasises the skills and best practices required for creating effective emails, including considerations for design, deliverability, and user experience. He also discusses the evolving role of email in marketing toolkits and offers insights into the potential of newsletters for building brand trust and engagement.We hope you enjoy gaining all the valuable insights!

In this episode, we dive deep into the essentials of marketing for capital raising. Whether you're just starting out or looking to scale up, this episode provides valuable insights on how to effectively market your capital raising efforts.   We explore the common misconceptions about marketing and discuss various approaches to hiring marketing help. From the pitfalls of hiring generic marketing agencies to the benefits of the "done-with-you" approach, this episode offers a comprehensive guide to improving your marketing strategies, building trust with investors, and ultimately raising more capital. Key Takeaways: Understanding what marketing truly is The pitfalls of marketing agencies  The good and bad about books & courses Hiring in-house teams the right way Benefits of the Done-With-You approach Treating marketing like an investment   Useful links and resources: 'Attracting Investors' by Yakov Smart on Amazon https://findmoreinvestors.com/apply   Join our new capital raising community group here: https://www.facebook.com/groups/capitalraisingtalkwithcapitalraisingprosgroup   Free Trainings on “How To Raise More Capital & Find High Net-Worth Investors on Auto-Pilot”: http://findmoreinvestors.com/capital   Enter our monthly raffle by leaving a 5-star review and emailing a screenshot to: reviews@findmoreinvestors.com   Connect with Yakov: https://www.linkedin.com/in/yakovsavitskiy/ https://www.facebook.com/yakov.smart3   The following music was used for this media project: Music: Positive Fat Bass Intro Loop by WinnieTheMoog Free download: https://filmmusic.io/song/6093-positive-fat-bass-intro-loop License (CC BY 4.0): https://filmmusic.io/standard-license Artist website: https://linktr.ee/taigasoundprod   The following music was used for this media project: Music: Just Keep Going (Loopable) by chilledmusic Free download: https://filmmusic.io/song/7245-just-keep-going-loopable License (CC BY 4.0): https://filmmusic.io/standard-license   The following music was used for this media project: Music: Business Of Dreams by MusicLFiles Free download: https://filmmusic.io/song/9392-business-of-dreams License (CC BY 4.0): https://filmmusic.io/standard-license Artist website: https://cemmusicproject.wixsite.com/musiclibraryfiles   #realestateinvesting #capitalraising #realestate #passiveinvesting 

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Key takeaways from our guest, Pricing Strategist & Product Marketing Leader, Robert Campbell: Start by understanding how generative AI models work. There are two main types of prompts used for generative AI: imperative and declarative. Imperative prompts provide step-by-step instructions, while declarative prompts ask for a specific output. Understanding these distinctions will help you get the most out of generative AI tools.Don't replace human creativity and judgment entirely with generative AI outputs. While generative AI can be a valuable tool, it's important to remember that it is still under development. Be aware of potential biases in the training data and the limitations of the technology.Focus on several metrics when using generative AI:Engagement metrics: Track how well different content performs (human-created vs. generative AI-created) to measure effectiveness.AB Testing: Use generative AI-generated content alongside human-created content to see which performs better.Traditional marketing metrics: Keep focusing on revenue generation, churn rate, and other important marketing metrics. AI tools and resources mentioned in the episode:Runway.aiDall-EConnect with Robert Campbell:linkedin.com/in/robertwcampbell/ For more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Key takeaways from our guest, AI Marketing Tech Leader, Benjamin Hoehn: The Importance of Curiosity: Ben emphasized that curiosity is crucial, especially with the rapid developments in generative AI. He mentioned, "It is that level of curiosity that you really need to kind of propel yourself into success."Generative AI as a Tool for Efficiency: Ben described generative AI as creating a "straw man," or a first draft, which helps in removing the ego from initial ideas and improves operational efficiency. He said, "The machine does not care about its idea. It's just saying, based on this data set that I've observed, these are five things that you can do."AI's Role in Disrupting Traditional Processes: Ben shared insights on how AI is changing team dynamics and processes, especially in content creation and marketing strategies. AI tools like Rytr and Grammarly are helping to produce first drafts and reduce the workload on human editors.Risk Management in AI Adoption: Discussing the risks associated with generative AI, Ben highlighted the need for companies to establish AI policies and ensure data security. He cautioned, "It gets super risky if you're exposing PII data or anything behind your company firewall to it."Future of AI in Marketing and Beyond: Looking forward, Ben predicted that AI will be integrated more deeply into business and marketing practices. He discussed potential new roles like a "GPT creator" who optimizes AI tools for company use, emphasizing AI's broader impact on society and industries beyond marketing.AI tools and resources mentioned in the episode:rev.ai/spiky.ai/lavender.ai/ai-suggests.com/There'sAnAIForThat.comGoogle Gemini (formerly Bard)Connect with Benjamin Hoehn:linkedin.com/in/mojomogul/ For more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Do you need a fractional chief marketing officer?  But first of all, what does a fractional officer even do? Don't worry—I've got your back as “Duct Tape Marketing” author John Jantsch joins me to break down the entire pros and cons list of fractional CMOs.  How can it help your business to grow and scale? And how can the deep marketing experience, communication skills, and deeply analytical mindset of a fractional CMO propel your business strategy to new heights?  And stay tuned as John shares his top strategies for building a cohesive marketing plan. You definitely don't wanna miss this episode from one of marketing's bestselling authors.   Digital marketers, start working smarter with Wix Studio, THE web platform for agencies and enterprises.  After you deliver in record time, Wix Studio's built-ins, like automatic redirects, help sites stay optimized for long-term growth. Less repetition, more growth. Visit https://www.wix.com/studio for more information.   00:02:10 - Advantages of Hiring a Fractional CMO 00:07:44 - Marketing Help for Small Businesses 00:09:30 - Becoming a Fractional CMO Requirements 00:11:10 - Fractional CMO Model Enhances Marketing 00:17:01 - Optimal Marketing Budget for Growing Companies 00:20:10 - Small Businesses Benefit from Fractional CMO 00:22:42 - Understanding the Evolution of Consumer Behavior   Read “Duct Tape Marketing” here.   Follow John: LinkedIn: https://www.linkedin.com/in/ducttapemarketing Website: https://ducttapemarketing.com   Follow Aidan: LinkedIn: https://www.linkedin.com/in/aidanbrannigan/ Twitter: https://twitter.com/BranniganAidan TikTok: https://www.tiktok.com/@aidan_brannigan   Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing   Sign up for The Marketing Millennials newsletter:  www.workweek.com/brand/the-marketing-millennials   Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com  

Key takeaways from our guest, Jodie Lail (GE Healthcare): Gen AI Revolutionizes Marketing Operations: AI-powered tools offer marketers unprecedented efficiency and effectiveness in content creation, campaign optimization, and audience targeting. By leveraging AI, marketing teams can streamline processes and drive better results.Collaboration Between Humans and Gen AI: Rather than viewing AI as a replacement for human creativity, embrace it as a collaborative tool. Maintain control over messaging and brand voice while harnessing AI to enhance productivity and innovation in marketing campaigns.Securing Budget for Gen AI Initiatives: When seeking budgetary support for AI initiatives, focus on demonstrating quick wins and tangible ROI. Start with low-cost or free AI tools to showcase their impact before investing in larger initiatives.Continuous Learning and Experimentation: Foster a culture of experimentation and continuous improvement within your marketing team. Encourage team members to explore new AI technologies, experiment with different approaches, and embrace a mindset of lifelong learning and innovation.Connect with Jodie Lail:linkedin.com/in/jodie-lail-26014431/substack.com/@jodielailFor more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Key takeaways from our guest, Florian Delval: Integration of Generative AI in Practical Applications: Discussing the role of AI in his work, Florian highlights its potential to streamline marketing operations, "What we're trying is really to add value to your existing IT investments... ultimately the use cases we solve for is everything around the customer experience notion." Marketers should look to integrate AI technologies to enhance customer experience and streamline data management, thereby boosting operational efficiency.Prepare for the Future by Understanding AI: Florian suggests preparing for future disruptions by understanding and engaging with AI technology now. He describes generative AI as "helping generate information... it can be text, images, etc." Marketers should actively learn about and experiment with AI tools to stay ahead in their field, ensuring they can leverage these technologies as they become more integrated into everyday business practices.AI tools & resources mentioned in this episode: foreignkey.substack.com/Open AI BlogAction IQ BlogGoogle AI BlogConnect with Florian Delval: linkedin.com/in/florian-delval/ For more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Key takeaways from our guest, Kaarin Howard: Leadership's Role in Embracing and Driving AI Adoption:Kaarin touches on the critical role of marketing leadership in embracing and driving AI adoption within organizations. She suggests that leaders must not only be open to AI but actively encourage their teams to explore and integrate AI solutions. This leadership approach is essential for fostering an innovative culture that leverages AI for strategic advantage.The Impact of AI on Marketing Team Dynamics and Structure:Reflecting on the future of marketing teams, Kaarin speculates on the potential for AI to streamline team structures. "Will I need six copywriters? No, now I only need two," she states, indicating that AI's efficiency gains may lead to leaner, more focused teams. This shift could impact hiring strategies, team dynamics, and the overall structure of marketing departments, pushing towards a model where quality and efficiency are prioritized over quantity.AI tools & resources mentioned in this episode:MidJourneyMutinyHugging FaceThe Rundown AI NewsletterConnect with Kaarin Howard: linkedin.com/in/kaarin-howard/ For more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Key takeaways from our guest, Andreas Welsch (SAP and Intelligence-Briefing.com): AI Augments, Not Replaces, Human Creativity: Contrary to fears of AI replacing jobs, Welsch argues that AI serves to augment human creativity and efficiency. He provides examples of how AI can assist in content creation, customer engagement, and operational efficiency, stressing that AI is a tool for enhancement rather than replacement.The Importance of AI Education in Marketing Departments: Welsh advocates for marketers at all levels to develop AI literacy, suggesting that understanding how to effectively use AI tools is crucial for staying competitive in the rapidly evolving marketing landscape. He encourages marketers to experiment with AI, learn from its applications, and integrate it into their strategies.AI tools & resources mentioned in this episode:descript.compubler.iojasper.aiotter.aiConnect with Andreas Welsch: linkedin.com/in/andreasmwelsch/intelligence-briefing.com/For more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Key takeaways from our guest, Ashley Gross (commercetools): Generative AI as a Marketing Tool: Ashley emphasizes the integration of generative AI into marketing strategies, highlighting its role in streamlining tasks and enhancing productivity. This technology is portrayed as an invaluable asset for marketers looking to optimize their workflows and focus on creative and strategic tasks.The Importance of Curiosity and Continuous Learning: It is paramount for marketers to stay curious and continuously learn about emerging technologies. Marketers are encouraged to dedicate time to exploring generative AI applications, as this can lead to innovative solutions and improvements in marketing strategies.Leadership and Adoption of AI: The success of integrating generative AI into marketing efforts is partly attributed to supportive leadership. Ashley points out the necessity for leaders to advocate for and encourage the exploration of AI technologies, fostering an environment where team members feel empowered to experiment and innovate.Human-Centric Approach to AI Implementation: Ashley advocates for a human-first approach when implementing generative AI, suggesting that understanding and addressing the specific dislikes or challenges of team members can lead to more effective and enthusiastic adoption of AI tools.Future of Marketing Roles and Skills: The episode touches on the evolving landscape of marketing roles and the skills required in the age of AI. There's an anticipation of new job titles and responsibilities emerging, with a focus on specialists who can bridge technology and marketing needs effectively.Connect with Ashley Gross: linkedin.com/in/ashley-a-gross/thepromptnewsletter.beehiiv.com/ For more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Key takeaways from our guest - tech/AI/Cybersecurity specialist, George Kamide:Generative AI's Transformative Potential: George  emphasizes the revolutionary impact of generative AI on marketing, highlighting its ability to understand and generate new data, including human language and creative expressions. This opens up unprecedented opportunities for marketers to innovate in content creation, customer engagement, and personalization.The Importance of Adaptation and Education: George's journey from a diverse background into marketing underscores the critical need for continuous learning and adaptation, especially in the rapidly evolving fields of AI and technology. For marketing leaders and teams, staying informed and educated on AI advancements is crucial for leveraging these technologies effectively.Reimagining Marketing Roles and Processes: The episode covers trends indicating a future where marketing roles become less specialized and more multidisciplinary. Marketers will need to evolve from being solely content creators to orchestrators who leverage AI for data analysis, customer insights, and strategic decision-making, emphasizing the importance of cross-functional collaboration and creativity.Ethical Considerations and Authenticity: Kamide warns against the over-reliance on AI for cost optimization, stressing that it could lead to quality compromises and ethical issues, such as perpetuating biases. He advocates for using AI to enhance authentic human connections and trust, which will become key differentiators in a technology-saturated market. Connect with George Kamide: linkedin.com/in/george-kamide/bareknucklespod.com/Marketing AI resources mentioned for you to check out:guidde.com/gamma.app   elevenlabs.io/copilot.microsoft.com/cloud.google.com/ai/duet-ai404media.co/bit.ly/georgek_vol1For more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: themarketinghelp.co/6sense

Key takeaways from Jessica Hreha from Jasper.ai:The Importance of AI Literacy: For marketing teams to effectively leverage generative AI, they must invest in AI literacy. Understanding the technology's potential and limitations ensures its ethical and effective use.Adoption and Integration Challenges: Successfully integrating generative AI into marketing strategies requires overcoming operational challenges, including workflow integration, team training, and setting clear guidelines for use.Ethical Considerations and Guidelines: Establishing ethical guidelines for generative AI use is crucial. Marketers must navigate issues related to data privacy, content authenticity, and brand integrity while exploring AI's potential.Connect with Jessica Hreaha:https://www.linkedin.com/in/jessicahreha/Marketing AI resources to check out: jasper.ai/ethicsmarketingaiinstitute.comcharacter.aipi.aiFor more support on navigating the disruption of Generative AI:Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: 6sense.com/demo

Looking for more information and resources to help you navigate the Gen A.I. disruption?Go to: themarketinghelp.co/genai to access:A free excerpt from our recently published book : CMO Disruption Playbook: Generative A.I.Your Gen A.I. Transformation checklistComprehensive list of Gen A.I. tools every marketer should be testing dailyHaving trouble navigating marketing disruptions, a job search, or building and developing your marketing team? Let us help!Just email me directly  ->  erik (at) themarketinghelp (dot) coor Schedule a call with us here -> themarketinghelp (dot) co (forward slash) #schedule Thanks to our Presenting Partner : 6sense.comEliminate the costs of missed opportunities and mistimed deals by pinpointing the accounts that matter most.The only ABM platform powered by Revenue A.I.See 6sense in action and schedule your demo now: 6sense.com/schedule-your-personalized-demo/ 

In the past two years we have seen a heavy focus on omnichannel enablement — not just at the strategic level, but at the operational level as well. This approach requires establishing a single view of the customer (HCPs) and, by nature, includes sales and, increasingly, MSLs in the mix. A right-sized “sales” team, with clearly defined roles for office interactions (traditional sales), academic and association support (MSL) and access (key accounts) should have a well-defined role within the overall ecosystem for a brand. They are there to provide the human touch that is often required in a very human system. In this podcast, we explore how sales and personal engagements with field medical fits in the omnichannel flow, and how personal channels can facilitate data gathering and customer intelligence. Music by Sixième Son.Follow us: @mmmnewsTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

The 4 Types of Marketing Job Listings:The "Genuine" Job ListingThe "Talent Trap" Job ListingThe "Lead Gen" Job ListingThe "Unicorn Hunt" Job ListingHaving trouble navigating your marketing job search, or building and developing your marketing team? Let me help - email me - erik (at) themarketinghelp (dot) coMore information about CyberMarketingConference.com (attend live or virtually):Use this promo code to get 10% off any a paid ticket: MRKHELP23 (case sensitive)Want one of our 5 FREE PASSES to the conference? (first come, first. serve)Email me -  erik (at) the marketing help (dot) coConnect with and Message me in Linkedin -  linkedin.com/in/eharbison/ Other Marketing Career Resources:Access 200+ Marketing Career Resources - and more - as a Free TMH Member:- www.themarketinghelp.co/library

Episode 4: When Erica Gregory went on maternity leave, she made the bold decision to never go back to her job, and she started her online business instead. Within just 3 short months, Erica replaced her full time income by "only working during naptime", and she now runs a healthy 6-figure online business.In this episode, learn how Erica got her first clients, her best tips for getting the fastest results, what strategies to start with, the biggest obstacles that new entrepreneurs need to overcome, and more!Connect with Erica...Website: https://www.ericagregory.com/Marketing Help: https://www.egbusinessmarketing.com/ Instagram: https://www.instagram.com/ericajgregory/Want to learn more about how to build a successful online business from the ground up? Grab your FREE copy of our online course, "Zero to $20k Blueprint" where you'll learn how to build a simple, scalable online marketing system that will quickly generate paying customers & clients for your online business.Get it NOW, by visiting our website at https://DigitalTrailblazer.comLooking for a simple, low-cost, all-in-one platform to systematize and automate your online business?... then check out our friends at https://www.ConvertPoint.io.ConvertPoint has everything you need to build a successful online business... funnels, websites, email autoresponders, text message marketing, invoices & payments, sales pages, calendars, forms & surveys, social media management, membership sites & courses, automated workflows, and MORE.Try ConvertPoint RISK FREE at https://www.ConvertPoint.io

Want to attract raving fans to your story? What about positive reviews and excited endorsements? We've got you covered in this episode of the Author Elevate Podcast. Janeen Ippolito dives into what story elements readers rave about, why your book ending is crucial, and why sometimes it has nothing to do with your writing. Plus, in Our Take we discuss NaNoWriMo - good reasons to do it, and good reasons to skip!

In this podcast episode, Dave Loomis and Steve Miller discuss the concept of obscure content marketing (OCM) as a way to break through the clutter of regular content marketing (RCM). They share examples and strategies for creating personalized and targeted content that resonates with individual recipients. They emphasize the importance of building relationships, understanding customer preferences, and providing genuine value. The episode also includes a lighthearted conversation about Dave's wedding anniversary and Steve's lost wedding ring. Overall, the episode offers insights and practical tips for marketers looking to stand out and connect with their audience.=============Follow Dave: https://www.linkedin.com/in/davidloomis/Get Dave's book: Marketing Is Everything We DoInterested in learning how Voice of the Customer can grow your business? Contact Dave: dave@loomismarketing.com=============Follow Steve:https://www.linkedin.com/in/steveamiller/Get Steve's bestselling book: Uncopyable: How to Create an Unfair Advantage Over Your CompetitionWant to learn how to generate more business without spending a ton of moolah, and separate yourself from the competition? Steve's online presentations and consulting will make you UNCOPYABLE! Contact him: stevem@beuncopyable.com

James Humphries-Stone pan to Grantham in the summer of 2023 to sit on the WatkinSofa. James is the Co-Founder of The Avenue UK, a self-employed estate agency model based in the Midlands. James is Ex Purplebricks territory owner and he's very well-regarded in the estate agency industry. In this discussion, he came to discuss how superior marketing can help you get higher fees for your agency.

Struggling to hit the mark with your marketing efforts? Think it might be time to call in the professionals, but unsure of the when, why, and how? Tune into our latest podcast episode, where we unpack the signs that you need professional help, the right time to seek it, and how to find the marketing experts that best suit your business needs. Boost your marketing game and give your business the edge it needs. Don't leave your success up to chance; tune in now!Connect with the podcast:- Podcast Instagram - https://www.instagram.com/hashtagsandhabitspodcast/- Podcast Youtube - https://www.youtube.com/@hashtagsandhabitspodcast- Podcast Facebook - https://www.facebook.com/hashtagsandhabitspodcast- Podcast TikTok - http://tiktok.com/@hashtagsandhabitspodcastConnect with DW Creative Consulting Agency:- Business Instagram - https://www.instagram.com/dwccagency/- Business Facebook - https://www.facebook.com/DWCCAgency- Business LinkedIn -https://www.linkedin.com/company/dwccagency- Business Website - https://www.dwcreativeconsultingagency.com/Connect with Danni White:- Linkedin - https://www.linkedin.com/in/danniwhite/- Instagram - https://www.instagram.com/mdanniwhite/- Facebook -

In this podcast episode, we explore the powerful concept of attraction marketing and how it can significantly benefit your business. Attraction marketing is a strategy that focuses on attracting potential customers to your brand, rather than actively seeking them out. We dive deep into the key principles and techniques behind attraction marketing, including creating valuable content, building a strong online presence, and nurturing relationships with your target audience. By implementing attraction marketing strategies, you can establish yourself as an authority in your industry, generate high-quality leads, and ultimately increase your sales and revenue. If you're ready to attract more customers and grow your business through attraction marketing, hit the follow button and turn on the notification bell to stay updated with our latest videos. Don't forget to like and share this video with fellow entrepreneurs who can benefit from this valuable information. Let's harness the power of attraction marketing together and unlock new opportunities for success! Who is Lisa Wilber? Lisa M. Wilber was named Avon's Woman of Enterprise, the top honor given to independent representatives by the company. She has also been included numerous times on "The 50 Most Influential People in Direct Sales" list and earned Avon's Yellow Rose of Courage. Other awards include being named the "Top Female Network Marketer in the World" and voted the "Ambitious Women's Choice Award". Lisa has been selling and team building for Avon since 1981 when she was 18 years old. When Avon introduced their network marketing program entitled "Leadership", Lisa was able to attain the top level of achievement within 15 months of joining the program. She and her team have consistently performed in the top 10 in team sales volume in the United States for over 25 years. Attaining her professional status with the National Speaker's Association, she has conducted seminars around the world including Canada, Ireland, the UK and across the United States. Lisa Wilber is the author of three books and the co-author of half a dozen more, including her trademark anthology book series entitled "A View from the Top" which includes chapters by over 60 top leaders in Avon. Her latest book Said the Lady with the Blue Hair, coauthored with Jeff C. West, recently was named a Silver Medalist at the Axiom Business Book Awards.  How to connect with Lisa Wilber: Website: www.saidtheladywiththebluehair.com Facebook: www.facebook.com/lisa.wilber Youtube: www.YouTube.com/LisaWilber Thank you to our podcast sponsors A Advanced Services & Fuse Networks

The 2 Marketing Job Traps to Avoid:Becoming the "Invisible Marketing Team Member."  There are 3 key actions you can take to proactively gain the right visibility in your role.Working with the "Hazy Marketing Manager."  There are 3 key questions you can ask to turn your  manager's style from hazy to crystal clear. Having trouble navigating these traps, or have questions about your marketing career? Let me help - email me - erik (at) themarketinghelp (dot) coOther Marketing Career Resources:Access 200+ Marketing Career Resources - and more - as a Free TMH Member:- www.themarketinghelp.co/library

The 4 Success Steps For Securing Your Next Marketing Internship: Research & Decide : Identifying and selecting a core marketing skillsetWatch -> Do -> Teach: The learning model to develop hands-on experience in your core marketing skillsetShow & Share Your Work: Providing more evidence of your applied learningEvaluate & Target the RIGHT Internships: Be selective and focus on having conversations firstGrab your Marketing Internship Success Kit Here: bit.ly/tmh_internshipsOther Marketing Career Resources:Access 200+ Marketing Career Resources - and more - as a Free TMH Member:- www.themarketinghelp.co/library

Some simple truths about the annual review process:  You don't get promoted for simply being in your role for 'x' yearsAny raise or promotion should not be a surprise - your manager and you should be consistently discussing your performance & expectations during 1x1s throughout the yearBe aware of the market/industry conditions - your company and role do not operate in a bubble (if the economy is in a downturn,  you did not sign any clients, your customer churn grew -- > don't expect a 7% raise)It is a discussion - not a manager monologue or a direct report complain-session - discuss expectations, accomplishments, challenges, opportunities FROM EACH PERSONYou will be measured on you Performance/Skill vs Potential/Will. Some questions to ask during your annual performance review:Direct report to marketing manager: What is the most challenging thing about your Role?What are 3 projects I can take off your plate?Can you confirm the process or path to get promoted?What are ways I can increase my salary?Marketing manager to direct report:Which accomplishment (personal and professional) are you most proud of?What can I be doing better for you?Where do you want to be - re your role -  in one year?Do you understand the process for getting promoted? Other Marketing Career Resources:Special offer: 22% Off - for Lifetime - TMH+ Executive Mentorship- themarketinghelp.co/mentor22 (enter promo code: MENTOR22 to activate the discount)“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/library

Natalie B. Swan joins the pod to talk getting help when you're the head of marketing. Natalie shares examples of tasks big and small that can be taken off your plate. (Seriously!)She has been doing fractional marketing work since 2017 and has a lot of experience freeing up marketers to work on strategic projects by taking on important things that feel like they simply can't be done by anyone else.Natalie shares drivers behind this, how it contrasts to working with freelancers through sites like Upwork and Fiverr, and speaks more broadly about the types of projects that tend to be successful. To jump ahead, click the chapter markers in your podcast player: (00:00) - Pipeline Meeting Intro (00:28) - Fractional marketing services (02:20) - Why experience matters (03:32) - An example success story (06:01) - Avoiding putting off work (08:51) - Where to start (11:23) - Rethinking what needs to be done (13:15) - Follow Natalie B. Swan (13:22) - Pipline Meeting Outro Find Natalie B. Swan on LinkedIn: https://www.linkedin.com/in/nataliebswan/Learn more about her business: https://nataliebswan.com/

The 5 prompt types to use with ChatGPT:  (Prompts are included in quotes - just edit and copy/paste into ChatGPT.)Create personal branding content : Use to publish tweets, blog posts or Linkedin articles."(#) things to watch out for when running a(n) (enter your marketing channel) campaign""(x) Linkedin Publish article/blog post topic ideas for (enter your marketing channel) campaigns"Create your Professional Summary: Add to your Linkedin About section or personal website. "Write a first person/third person professional summary, using (enter type of tone) tone, based on the resume content provided."Copy and paste the entire contents of your resume into ChatGPTConsider adding word count limitations (e.g. maximum of 500 words)Create interview answer frameworks: Get ideas specific to the type of role you're interviewing for. "You are interviewing for a (enter the title of the role) role.  How do you answer the question "(enter specific question)."Question suggestions - Greatest strengths/weaknesses, a time when you had to use data to solve a problem, why you want this role.Interview prep - Keyword Research: Get ideas on terms you can suggest.  "List the top 20 [specific industry] keywords including a number, the keyword and worldwide search volume." "Provide 20 keyword alternatives for [specific keywords]."Interview prep - Value asset content creation: Content to show how you can help them solve challenges."10 alternative blog topics to (enter existing blog post title from the company)."Marketing plan ideas: "You are a marketing director.  Provide a marketing plan that includes target audience, objective, goals and key strategies and tactics for (enter assumed campaign outcomes - awareness, online sales, etc). You are a brand that (describe the product or service) to a target audience of (enter assumed persona information)."Google or Meta Ad copy: "Write 10 Google / Meta ad headlines for (enter company URL)."Organic social captions: "Write 10 (social channel) (type of tone) captions for (enter company URL)."Linkedin posts: "Write 10 (enter type of tone) Linkedin posts for (enter company URL).A.I. Tools every marketers should be testing:ChatGPT : chat.openai.comJasper.aiCopy.aiYou.comLooka.comOther Marketing Career Resources:Special offer: 22% Off - for Lifetime - TMH+ Executive Mentorship- themarketinghelp.co/mentor22 (enter promo code: MENTOR22 to activate the discount)“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/library

The questions you should be asking in marketing interviews now:Are you profitable?Have you gone through layoffs in the past six months?What is your client/customer churn rate?If you lose your largest client/customer, will you need to layoff team members?The questions you should be prepared to answer in marketing interviews now:Tell me about a time when you used data to solve a problem.Why do you want to work here?How do you keep your skills sharp?The Marketing Interview Questions Guidebook can be accessed here:landing.themarketinghelp.co/interviewsOther Marketing Career Resources:Special offer: 22% Off - for Lifetime - TMH+ Executive Mentorship- themarketinghelp.co/mentor22 (enter promo code: MENTOR22 to activate the discount)“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/library

Our episode guest Mike Smith - Design Lead at Reforge  - shares his insights on how to prepare for a marketing design career. Mike shares his marketing design career tips and advice on .. How to present your portfolio in an interviewHow to manage-up and manage-down on your teamThe must-have resources to developing your marketing design skillsConnect with Mike Smith:via Linkedin: linkedin.com/in/mesmithdesign/-- (mention The Marketing Careers podcast!)via his website: https://www.mesmith.co/Careers at Reforge:  reforge.com/careers/allResources mentioned during the episode:The book "Go" by Chip KiddA great YouTube Channel for learning design: youtube.com/c/TheFuturAcademyOther Marketing Career Resources:Get the guided support you need in your marketing career with dedicated TMH+ mentorship ($1 trial for 1 month):- themarketinghelp.co/plus“I wanted to reach out to you personally because I used the same strategies we worked on through my last job search and it had proved successful once again! Thanks for equipping me with the right tools and skills that will forever help me in escalating my career.” - Rachele D. - Client Success ManagerAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/signup

The 3 actions every marketer can take to rebound from a lay off:Take a breakStay active in your relationships, craft and personal brandSet measurable milestones Marketing specific communities to connect with other marketers:The Marketing Help CommunitySerialMarketersOnline Geniuses Marketing specific job search sites and job boards: bit.ly/tmh_jobsearch Other Marketing Career Resources:Special offer: 22% Off - for Lifetime - TMH+ Executive Mentorship- themarketinghelp.co/mentor22 (enter promo code: MENTOR22 to activate the discount)“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/library

Our episode guest Sarah Clayton - Head of Commerce at PHD Media  - shares her insights on how to prepare for a marketing career in commerce. Sarah shares her marketing career tips and advice on ..How to create an effective marketing career planThe pros and cons of working client side vs agency sideHow to effectively manage-upA fresh approach to your marketing interviewConnect with Sarah Clayton:via Linkedin: linkedin.com/in/sclayton22/-- (mention The Marketing Careers podcast!)Sarah (dot) Clayton (at) PHDMedia (dot) comCareers at PHD Media: phdmedia.com/careersResources mentioned during the episode:The Brave Commerce PodcastRishad TobaccowalaAdWeekAd Age Other Marketing Career Resources:Get the guided support you need in your marketing career with dedicated TMH+ mentorship ($1 trial for 1 month):- themarketinghelp.co/plus“I wanted to reach out to you personally because I used the same strategies we worked on through my last job search and it had proved successful once again! Thanks for equipping me with the right tools and skills that will forever help me in escalating my career.” - Rachele D. - Client Success ManagerAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/signup

The 5 marketing job search planning steps to complete in 60 minutes:Prioritize Your Marketing Career FactorsSelect Your Marketing Career PathComplete Your Marketing Career ProfileCreate a quick Marketing Job Search PlanProtect Your CalendarLink to make a copy of your marketing career planning templates: bit.ly/tmh60Link to a FREE webinar on finding your next marketing role (watch AFTER completing the 5 steps): bit.ly/3steps_tmhOther Marketing Career Resources:Special offer: 22% Off - for Lifetime - TMH+ Executive Mentorship- themarketinghelp.co/mentor22 (enter promo code: MENTOR22 to activate the discount)“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/library

Our episode guest Jared Roork - Media Planner at Media Futures Group (MFG)  - shares his insights on how to prepare for your start in a marketing career at an agency. Jared shares his marketing career tips and advice on ..How to network effectively with warm introductionsWhy an agency is a great first stop on a marketing careerThe importance of making mistakes early in your careerWhat you can say to your manager to develop a strong working relationship Connect with Jared Roork:via Linkedin: linkedin.com/in/jared-roork-2918ab1a8/-- (mention The Marketing Careers podcast!)JaredRoork (at) gmail (dot) comOther Marketing Career Resources:Get the guided support you need in your marketing career with dedicated TMH+ mentorship ($1 trial for 1 month):- themarketinghelp.co/plus“I wanted to reach out to you personally because I used the same strategies we worked on through my last job search and it had proved successful once again! Thanks for equipping me with the right tools and skills that will forever help me in escalating my career.” - Rachele D. - Client Success ManagerAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/signup

The 5 marketing interview categories that will help you identify red, and green, flags: The Executive ManagementThe Hiring ManagerThe Company/CultureThe TeamThe RoleMarketing Career Resources mentioned in this episode:The Marketing Interview Questions Guidebook   (https://landing.themarketinghelp.co/interviews)Other Marketing Career Resources:Special offer: 22% Off - for Lifetime - TMH+ Executive Mentorship- themarketinghelp.co/mentor22 (enter promo code: MENTOR22 to activate the discount)“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/libraryGet guided support on your marketing job search and successful interviews:- themarketinghelp.co/courses

On this episode, Yakov shares his strategies for effective marketing and how they allow you to raise more money, lower overhead, move faster, and maintain control. Learn exactly why you should build the well before you're thirsty.   What you'll discover: 3 mistakes to avoid when hiring marketers How NOT to hire The best metrics to measure your success 4 reasons to beware of marketing agencies Why you should invest in strategy and hire an ‘implementer' Top questions to ask in the interview process     Useful links and resources:   Free Trainings on “How To Raise More Capital & Find High Net-Worth Investors on Auto-Pilot”: findmoreinvestors.com/capital   Enter our monthly raffle by leaving a 5-star review and emailing a screenshot to: reviews@findmoreinvestors.com   Connect with Yakov: https://www.linkedin.com/in/yakovsavitskiy/ https://www.instagram.com/yakovsmart7/ https://www.facebook.com/yakov.smart3   The following music was used for this media project: Music: Positive Fat Bass Intro Loop by WinnieTheMoog Free download: https://filmmusic.io/song/6093-positive-fat-bass-intro-loop License (CC BY 4.0): https://filmmusic.io/standard-license Artist website: https://linktr.ee/taigasoundprod   The following music was used for this media project: Music: Just Keep Going (Loopable) by chilledmusic Free download: https://filmmusic.io/song/7245-just-keep-going-loopable License (CC BY 4.0): https://filmmusic.io/standard-license   The following music was used for this media project: Music: Business Of Dreams by MusicLFiles Free download: https://filmmusic.io/song/9392-business-of-dreams License (CC BY 4.0): https://filmmusic.io/standard-license Artist website: https://cemmusicproject.wixsite.com/musiclibraryfiles   #realestateinvesting #capitalraising #realestate #hiringpractices #interviewers #marketing

The 3 powerful marketing career mindsets you can start embracing (and taking action on) today: Control What You Can ControlYou "Get To" (Not "Have To")You Have More ____ Than You ThinkMarketing Career Resources mentioned in this episode:Your Case Study TemplateYour Career Profile WorksheetSpecial offer: 22% Off - for Lifetime - TMH+ Executive Mentorship- themarketinghelp.co/mentor22 (enter promo code: MENTOR22 to activate the discount)“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingOther Marketing Career Resources:Access 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/libraryGet guided support on your marketing job search and successful interviews:- themarketinghelp.co/courses

Our episode guest Dave Snyder - CEO at marketing tech agency SmartAcre - shares his insights on how to maximize your marketing career in project management, account executive and marketing leadership roles. Dave shares his marketing career tips and advice on ..Why people make a difference in agency cultureWhy alignment on goals is key in any team, company or partnershipThe importance of making quick decisions in the face of adversityWhat CEO's look for in marketing candidates - and it's not on your resumeThe 3 areas agency CEO's will focus on every monthConnect with Dave Snyder:via Linkedin: linkedin.com/in/davidbsnyder-- (mention The Marketing Careers podcast!)GetSmartAcre.com@getsmartacre@davidbsnyderListent to Dave's podcast: agencybalance.comOther Marketing Career Resources:Get the guided support you need in your marketing career with dedicated TMH+ mentorship ($1 trial for 1 month):- themarketinghelp.co/plus“I wanted to reach out to you personally because I used the same strategies we worked on through my last job search and it had proved successful once again! Thanks for equipping me with the right tools and skills that will forever help me in escalating my career.” - Rachele D. - Client Success ManagerAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/signup

Listen and hear how you can increase your book profit's as soon as today✅ What you can do TODAY to increase your profits✅ How to increase the amount of every sale✅ Think about THIS before you publish your booksJoin the Brilliant Author Making Money Club!Support the show

Our episode guest Liz Davis - Former brand manager at P&G, and current CMO at Shimmy - shares her insights on how to maximize your marketing career in brand management, consulting and startup marketing roles. Liz shares her marketing career tips and advice on ..Knowing when it is time to leave your marketing jobHow brand management is integrated with marketingWhat skills are required to be a successful marketing consultantWhy the 'customer is boss' and how most brands miss that truthConnect with Liz Davis:via Linkedin: linkedin.com/in/lizmdavis/ -- (mention The Marketing Careers podcast!)Liz (at) getshimmy (dot) comMarketing Career Resources from the episode:Playing to Win - How Strategy Really Works: A.J. LafleyHow Brands Grow: Byron Sharp Other Marketing Career Resources:Get the guided support you need in your marketing career with dedicated TMH+ mentorship ($1 trial for 1 month):- themarketinghelp.co/plus“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/signup

Looking for marketing help but not sure how much it should cost ya? Check out today's Ask Allison episode for Allison's two cents. Sponsored by: TherapyNotes™ To learn about the Abundance Party & to check out our free resources, including weekly worksheets, visit www.abundanceparty.com/free.

Our guest Josh Palau - digital media expert, marketing team builder, advisor - shares his  perspective on how to maximize your marketing career in both agency and client side roles. Josh shares his marketing career tips and advice on ..The two outcomes you can expect when asking a lot of questionsHow to be a 'C-suite whisperer' and get your ideas sold The  two most important things you should prepare for an interview Connect with Josh Palau:via Linkedin: linkedin.com/in/joshuapalau/ -- (mention The Marketing Careers podcast!)Other Marketing Career Resources:Get the guided support you need in your marketing career with dedicated TMH+ mentorship:- themarketinghelp.co/membership“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/signup

The 5 action steps every marketer should execute for a successful exploratory interview...Prepare or provide something of valueSend the agenda in advancePrepare your answers for 'tell me about yourself.'Memorize your top 3 marketing impact statements and accomplishments.Send a relevant 'Thank you' (& provide more value).How to secure the right exploratory conversations?Watch our free webinar here - https://bit.ly/3steps_tmhOther Marketing Career Resources:Get the guided support you need in your marketing career with dedicated TMH+ mentorship:- themarketinghelp.co/membership“The best investment I ever made in my career. The mentoring alone allows for guidance from someone that has ‘been there, done that' in every marketing scenario where I need help. My confidence is much higher and would recommend any marketer serious about their career to consider joining.” - Kisha V. - Director of Content MarketingAccess 200+ Marketing Career Resources - and more - as a Free TMH Member:- themarketinghelp.co/libraryGet guided support on your marketing job search and successful interviews:- themarketinghelp.co/courses

Are you dying to get the attention you deserve for your business? Are you trying to make your more digital eyeballs to your products and services? Do you want a way to build a brand that people will gravitate to so you are getting more leads and sales? Well then you're probably wondering if there is a method to create the buzz you're looking for to get your business to scale? Well, I got Luke Guy hitting the virtual stage to show you how to use his combo method of creating funny ads & social proof to scale your business. You'll discover: ~How to craft your ads that will stop people from scrolling past them ~Why funny ads may be a better way to grab your ideal audience to your offers ~How to get social proof to validate your offers and get people to buy Luke Guy is a paid media and PR specialist. He has been featured in the top marketing blogs in the world and has been able to maintain profitability with over six figures of ad spend. He helps business leaders with their “media tour” to establish authority and therefore to lower lead cost Don't miss this event to finally find the key to getting the online presence your business needs. This one will be different! LukeGuy.com ______________________________ Watch the video now or listen later: https://podcasts.apple.com/.../the-authority.../id1523455705 https://open.spotify.com/show/53aAuYVF9GO5kJGocTQ5FS https://www.pandora.com/podcast/the-authority-project/PC:44241?part=PC:44241&corr=podcast_organic_external_site&TID=Brand:POC:PC44241:podcast_organic_external_site https://music.amazon.com/.../7134e0.../The-Authority-Project https://www.stitcher.com/show/the-authority-project https://podcasts.google.com/.../aHR0cHM6Ly9mZWVkLnBvZC5jb...

To kick off season 11 of the Food Biz Wiz® podcast, we're doing another rapid-fire episode! In this show, we'll cover: 3 things to consider before hiring a PR Strategist What to think through when hiring a social media or marketing agency What minimum margins you'll need in your food business How to design an introductory promotion for wholesale What to do to set up for success in 2022 Tune in to hear quick, off-the-cuff answers to our Food Biz Wiz® listener-submitted questions! Click here for the full show notes, and to join us in our private Facebook group, or to connect with Alli on Instagram. From there, don't forget: our Fourth Quarter Cohort of Retail Ready® is now enrolling, before we raise prices in January! Click here for the full course outline and to understand exactly what we cover inside our course, coaching & community - plus how to join our Fourth Quarter cohort!