Modern Marketing Podcast

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The Modern Marketing podcast is a show hosted by the leadership members of BloomMedia; a Denver-based digital marketing agency that provides marketing and consulting services to all businesses looking to improve their digital presence. Bailey, Stephen, and Christian dive into topics such as digital marketing strategies, social media trends, current events, new technologies, and more. To get in touch with BloomMedia, email us at info@bloomsocialmarketing.com. All comments and questions are welcome!

BloomMedia


    • Feb 4, 2023 LATEST EPISODE
    • infrequent NEW EPISODES
    • 31m AVG DURATION
    • 49 EPISODES


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    Latest episodes from Modern Marketing Podcast

    Dratf

    Play Episode Listen Later Feb 4, 2023 40:02


    Manhcg

    Hot Take - Facebook's Interest In Social Media Regulation

    Play Episode Listen Later Sep 27, 2021 13:08


    In today's hot take Christian breaks down what we know so far on the interest Facebook has in creating regulation inside of the Social Media space. Is it good or bad? What's Facebook pushing for? Find out now in today's episode.

    Measuring the Success of Ad Campaigns

    Play Episode Listen Later Sep 14, 2021 34:59


    The guys discuss different key metrics to look at when measuring the success of paid ad campaigns. Questions? Hit us up! info@bloommedia.us

    How to Run a Successful Giveaway Campaign

    Play Episode Listen Later Sep 6, 2021 38:14


    The guys discuss giveaway marketing and how to go about launching a successful giveaway campaign.

    How to Make Your Website Work for You

    Play Episode Listen Later Aug 20, 2021 33:51


    The guys discuss how to go about turning your website into a money making machine. Questions? Hit us up! info@bloommedia.us

    Hot Take: Benefits of a Brand Awareness Campaign

    Play Episode Listen Later Jul 14, 2021 3:26


    Bailey discusses what Brand Awareness is and the benefits of launching a Brand Awareness campaign. Questions? Hit us up! info@bloommedia.us

    Marketing Tips for Musicians & Bands

    Play Episode Listen Later Jun 28, 2021 46:24


    Bailey and Christian discuss certain strategies local bands and musicians can implement to promote their music/brand effectively. Questions? Hit us up! info@bloommedia.us

    Where Do We Go From Here? Post COVID Business Effects

    Play Episode Listen Later Jun 14, 2021 46:19


    The guys sit down to discuss where we were a year ago to now when it comes to the effects COVID has had on business and marketing. Questions? Hit us up! info@bloommedia.us www.bloommedia.us

    IOS 14.5: The Future of Digital Marketing

    Play Episode Listen Later Jun 1, 2021 45:26


    The guys sit down to discuss the IOS 14.5 update and how it will effect digital marketing long term. Questions? Hit us up! info@bloommedia.us

    The IOS 14.5 Teaser

    Play Episode Listen Later May 26, 2021 14:01


    On todays episode, Christian teases the IOS14.5 update and it's affect on digital ads moving into the future. Stay tuned for the full gangs analysis coming next week!

    Hot Take: 5 Key Metrics You Should Be Tracking on Your Website

    Play Episode Listen Later May 10, 2021 15:23


    Bailey and Steve discuss the main metrics you should be tracking and monitoring on your website. Read the full blog writeup here: https://bloommedia.us/2021/05/05/five-key-metrics-you-should-be-tracking-on-your-website/

    Managing a Fortune 500 Ad Budget w/ Paul Whitacre

    Play Episode Listen Later May 3, 2021 40:49


    Bailey and Steve sit down with musician and digital marketer, Paul Whitacre. Paul has recently moved to Atlanta where he manages all of the Campbell's brands digital marketing. He talks about the approach when it comes to managing all the Campbell's brands and his journey into the digital marketing space. Follow Paul on social! IG: @paul.whitacre FB: https://www.facebook.com/paulwhitacremusic

    5 Reasons You Should Pay Attention to Your Website

    Play Episode Listen Later Apr 26, 2021 38:37


    The whole gang gets together to discuss the most recent blog on the reasons why you should pay attention to your website. Your website is the home base of your brand, if it is not being updated as your business grows and changes you are missing out! We want to introduce Shaun Chapman, he is our new podcast editor and made the intro jingle that you hear at the beginning of the podcast! If you are looking for a solid editor, look no further! Saun Chapman: chapmanshaunm@gmail.com

    How to Spot a Bot and Fake Accounts

    Play Episode Listen Later Apr 19, 2021 48:25


    The guys discuss different tactics of spotting bots and fake accounts on social. Questions? Hit us up! info@bloommedia.us Read our blog on this same topic here: https://bloommedia.us/2021/04/07/how-to-spot-a-bot/

    Sports Cards and Social Media Pt. 2

    Play Episode Listen Later Apr 12, 2021 36:09


    Chaz Garcia returns! The guys sit down to discuss sports cards, gambling, and how social media effects these markets. Questions or comments? Hit us up! info@bloommedia.us

    3 Years of BloomMedia

    Play Episode Listen Later Apr 5, 2021 59:29


    In light of Bloom's 3 year anniversary, the guys get together to reminisce on client stories and the origin story of Bloom.

    The future of Digital Advertising with the Blockchain

    Play Episode Listen Later Mar 22, 2021 18:39


    Steve dives into the future of Digital advertising and the ways Blockchain will revolutionize the industry Check out this video for more info: https://www.youtube.com/watch?v=hYip_Vuv8J0&t=263s

    Leveraging Blogs to Boost Your Business

    Play Episode Listen Later Mar 16, 2021 15:27


    Christian talks on the power of blogs to boost your brands reach!!

    Hot Take - How to Raise Your Instagram Engagement

    Play Episode Listen Later Mar 8, 2021 5:30


    Bailey gives a hot take on how to raise your engagement on Instagram. Follow these tips to improve your overall social media presence! Questions? Hit us up! info@bloommedia.us

    Leveraging Reddit for Your Business

    Play Episode Listen Later Mar 8, 2021 36:14


    The guys get together to discuss the different facets of Reddit and provide tips to leverage the platform for your business.

    The Power of Meme Marketing

    Play Episode Listen Later Feb 22, 2021 42:40


    The guys discuss the power of meme marketing and different ways to implement them in your marketing strategy. Read the full blog here: https://bloomsocialmarketing.com/2021/02/10/meme-marketing-three-reasons-why-your-business-should-use-them/

    2021 Social Media Trends Hot Take

    Play Episode Listen Later Feb 8, 2021 15:55


    Bailey and Steve sit down to cover some of the hottest trends for social media in 2021! https://www.oberlo.com/blog/social-media-trends

    When Social Media & Finance Collide: A Reddit Story

    Play Episode Listen Later Feb 1, 2021 38:36


    Christian and Steve explore the social phenomenon of the GameStop (GME) parabolic stock move of January 2021. Why this is happening and who is set to gain or lose from this unique situation!

    Inauguration Reaction

    Play Episode Listen Later Jan 25, 2021 40:02


    The guys sit down to discuss the events of the inauguration and its impact on social media. Questions? Hit us up! info@bloomsocialmarketing.com

    Four Things You Need to Make a Killer Website

    Play Episode Listen Later Jan 18, 2021 14:05


    Bailey and Steve sit down to discuss 4 key elements into creating a killer website. Read the full written blog here: https://bloomsocialmarketing.com/blog-podcast/

    Hulu Ads: Groundbreaking or Doomed to Fail?

    Play Episode Listen Later Jan 11, 2021 46:41


    The whole gang gets together for this episode of the Modern Marketing Podcast to discuss Hulu Ads, currently in its beta phase. Will it be the game changer we have been waiting for... or will it fall flat?

    fail hulu doomed groundbreaking modern marketing podcast
    Hot Take: How to Up Your Twitter Game

    Play Episode Listen Later Jan 5, 2021 11:57


    Bailey and Steve discuss ways Twitter can be extremely helpful for your business. We covered a similar topic in a blog! Check it out here: https://bloomsocialmarketing.com/2020/12/16/four-ways-to-up-your-twitter-game/ Questions? Hit us up! info@bloomsocialmarketing.com

    Helping Professionals Build Their Business w/ Roc Hunt

    Play Episode Listen Later Dec 21, 2020 33:34


    Steve hops on a call with Roc Hunt, he's a business coach helping businesses develop their online presence! The guys talk strategy, myths and first steps online for companies.

    The Future of Youtube & Censorship w/ JT Chapman

    Play Episode Listen Later Dec 14, 2020 61:13


    In this week's episode, Christian and Steve interview JT Chapman, the founder and creator of Second Thought, a popular YouTube channel that addresses the problems faced in American society and politics today. The team talks about JT's YouTube career and history, censorship on the internet, and government involvement in his personal life following the release of a particular video. Check out JT's channel here: https://www.youtube.com/channel/UCJm2TgUqtK1_NLBrjNQ1P-w

    Minicast: Reaction to the Tyson and Jones Jr. Fight

    Play Episode Listen Later Dec 4, 2020 7:33


    Bailey gives his reaction and thoughts about the Tyson and Jones Jr. fight night.

    Our Favorite Ad Campaigns of 2020

    Play Episode Listen Later Nov 25, 2020 43:06


    Bailey, Steve, and Christian sit down to discuss their favorite ad campaigns of 2020! Check out our picks linked below. https://www.youtube.com/watch?v=9K08Lf9ahZk https://byltbasics.com https://www.youtube.com/watch?v=GWVW5p62sO8&t=3s&ab_channel=Guinness

    A Digital Media Company's Reaction to The Social Dilemma

    Play Episode Listen Later Nov 6, 2020 46:49


    Bailey, Stephen, and Christian sit down to discuss the famed Netflix documentary The Social Dilemma and our reaction as a digital marketing agency. Hit us up with questions or comments: info@bloomsocialmarketing.com Check out our brand new website!

    Sports Cards and Social Media Pt. 1

    Play Episode Listen Later Oct 9, 2020 40:53


    Bailey and Steve sit down with all-around sports expert Charles Garcia to talk about the importance of social media when it comes to flipping sports cards. Questions? Hit us up! info@bloomsocialmarketing.com Check out Charles' pages here: IG: https://www.instagram.com/sportsjaws/ Twitter: https://twitter.com/sportsjaws

    Hot Take - Instagram Analytics

    Play Episode Listen Later Oct 2, 2020 11:17


    Bailey and Steve sit down to discuss the components of Instagram Analytics for your Instagram Business account. Questions? Hit us up! info@bloomsocialmarketing.com

    Responsive Websites: Three Reasons Your Business Needs One

    Play Episode Listen Later Sep 18, 2020 32:26


    Christian and Bailey sit down to discuss what it actually means to have a responsive website and the 3 reasons your business needs one. Check out our blog on the same topic here: https://bloomsocialmarketing.com/2020/09/16/responsive-websites-three-reasons-your-business-needs-one/ Check the mobile responsiveness of your site here: https://search.google.com/test/mobile-friendly Reach out with questions here: info@bloomsocialmarketing.com

    Do's and Dont's of Marketing Cannabis on Social Media

    Play Episode Listen Later Sep 11, 2020 19:59


    Bailey and Steve discuss different tactics for keeping your cannabis accounts safe and off Facebook's radar. Questions? Hit us up!

    Hot Take - Instagram Tagging

    Play Episode Listen Later Aug 28, 2020 8:43


    Bailey and Steve discuss how different forms of Instagram tagging can be used to boost your following and increase your exposure. Questions? Hit us up! info@bloomsocialmarketing.com We also covered this topic in our weekly blog. Check it out here: https://bloomsocialmarketing.com/2020/08/26/instagram-tagging-three-tags-to-help-boost-your-following/

    Special Guest Joseph Schultz

    Play Episode Listen Later Aug 22, 2020 24:43


    Joseph is a strategic communication specialist with a heavy background in marketing and is a self-defense instructor out of Lynchburg, Virginia. Bailey and Joe discuss their history as friends in high school and college, his background in marketing, and how he entered into the self-defense/martial arts space. Check out Joe's self-defense academies below! Facebook: COBRA Fit Kickboxing - Lynchburg, VA. COBRA Self Defense Va. Blue Ridge Combatives Blue Ridge Martial Arts Academy Instagram: @BlueRidgeCombatives @BlueRidgemaa @Cobraselfdefenseva @cobrafitkickboxing Website: cobradefenseva.com blueridgema.com

    Instagram Reels: Can it Overcome TikTok?

    Play Episode Listen Later Aug 15, 2020 35:52


    The guys discuss Instagram's new feature Reels and whether or not it will be able to overcome TikTok. Questions? Hit us up! info@bloomsocialmarketing.com Check out our brand new website! www.bloomsocialmarketing.com

    Influencer Marketing, Data Collection, and Presidential Authority: Should TikTok Be Banned in the U.S.?

    Play Episode Listen Later Aug 7, 2020 40:59


    The guys sit down to discuss the potential ban of TikTok and the ripple effect it could have on its users. Questions? Comments? Hit us up! Info@bloomsocialmarketing.com

    Hot Take - Instagram Live

    Play Episode Listen Later Aug 4, 2020 12:27


    Bailey and Steve discuss the benefits of going live on Instagram to promote your business/brand. Got questions? Hit us up! info@bloomsocialmarketing.com

    Quick Tips On How to Grow Your Instagram

    Play Episode Listen Later Jul 13, 2020 12:09


    Instagram growth takes time and consistency! Follow these tips and tricks to grow your page properly and effectively. Questions? Hit us up at info@bloomsocialmarketing.com!

    Diving into Ads Manager

    Play Episode Listen Later Jul 6, 2020 38:38


    Join us as we dive deep into the options and strategy to take when creating campaigns in Facebook Ads Manager. Questions? Hit us up! info@bloomsocialmarketing.com

    Interview with Joe Pisenti of Real Life Lore

    Play Episode Listen Later Jun 26, 2020 58:49


    Bailey and Christian sit down with Joe Pisenti of the wildly successful Youtube Channel Real Life Lore. The guys discuss the history of Real Life Lore, the model of Youtube, and more. Listen and Subscribe! Check out Joe's channels below! https://www.youtube.com/c/RealLifeLore/featured https://www.youtube.com/channel/UC-vzYTutOl2ZFq6KcT9F0HA

    How to Provide Value on Social Media

    Play Episode Listen Later Jun 12, 2020 38:02


    If you want to grow your following and catch the attention of your audience, providing valuable content is key. The guys discuss effective ways to provide value on social media when it comes to content and engaging. Reach out to us with any questions! info@bloomsocialmarketing.com

    Where to Start When Creating Content

    Play Episode Listen Later Jun 5, 2020 43:30


    Wondering how you can start creating content at scale for your business or personal brand? The BloomSocial team discusses tips and strategies for creating effective content that will raise brand awareness and drive sales. Questions? Reach out to us at info@bloomsocialmarketing.com!

    E-Commerce and the Importance of Social Media Marketing

    Play Episode Listen Later May 29, 2020 45:10


    E-Commerce has been on the rise, and the COVID-19 outbreak has accelerated this growth exponentially. Now more than ever, it is important to have a social media marketing strategy to promote your product or service to the connected world. In this episode, the BloomSocial team goes through a few examples of companies who have embraced social media as a platform for advertisement.

    Quarantine Life

    Play Episode Listen Later May 22, 2020 34:06


    Amidst the COVID-19 outbreak and stay-at-home orders, the BloomSocial team goes through some tips on working from home and other ways to stay mentally and physically active.

    Episode 1: Introducing the Team

    Play Episode Listen Later May 15, 2020 23:10


    Meet the team and hear the history of BloomSocial in this introductory podcast episode.

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