Podcasts about creating content

Real Beats Robotic: Why Your Voice and Face Matter More Than Ever-Are you tired of all the AI-generated content flooding your inbox and feed? You're not alone—and your prospects feel it too.In this episode of the B2B Marketing Excellence & AI Podcast, I share why showing your real face and voice in videos and podcasts is one of the most powerful ways to build trust today.If you're an industrial brand or a B2B company trying to stand out, it's not about saying more—it's about showing up more authentically.I break down:Why polished, perfect content doesn't build relationships anymoreHow to get started with videos or podcasts even if you feel uncomfortable on cameraTools (like Descript) that make editing easy without losing your natural toneAnd how to turn one simple video into weeks of quality contentWhether you're a marketing leader or a business owner, this episode will help you rethink content—and give you a simple plan to build real connections with your audience.Episode Breakdown:• 00:00 Introduction: The Shift from Content to Trust• 00:58 The Evolution of Marketing Strategies• 02:36 The Power of Podcasting and Videos• 03:25 Overcoming Barriers to Creating Content• 04:34 Building Authentic Relationships Through Video• 05:14 The Role of AI in Modern Marketing• 07:58 Getting Started with Podcasts and Videos• 14:21 Repurposing Content for Maximum Impact• 21:14 Conclusion: Embracing Realness in MarketingWhat You'll Walk Away With:• The #1 mindset shift industrial companies need to build trust today• A low-pressure way to get started with podcasts and videos• How to stop overthinking and start connecting• The secret to creating less content that delivers more value• A breakdown of how one video = 5+ valuable content piecesReady to grow with quality marketing?If this episode sparked an idea or helped you take that first step, I'd love your support:Subscribe to our YouTube Channel - https://www.youtube.com/@WorldInnovators* Leave a quick review or comment* Share this with one colleague or client who needs to hear itLet's help more companies grow with honest, helpful, and human marketing.

Polish doesn't build trust—personality does. And no one understands that better than TikTok creators, who turn raw ideas into magnetic, shareable content every day.In this episode, we're pulling marketing lessons from TikTok's creative chaos with the help of Rhonda Hughes, award-winning B2B marketing leader.Together, they explore what B2B marketers can learn from leading with authenticity, embracing low-fi experimentation, and having the courage to make something truly original.About our guest, Rhonda HughesRhonda Hughes is a storyteller and connector of people and ideas with 18 years of experience helping brands engage their customers and audiences. She believes in creating value, not noise, and she has a knack for inspiring teams to push boundaries with fresh, fun, relevant content, campaigns, and programs. Rhonda's team's work has earned recognition from Mashable, Business Insider, Hubspot, Sprout Social, KISSmetrics, Content Marketing Institute, and snagged her a spot on North Bay's 40 under 40 “Ones to Watch” list, noted among the “Top 50 Women in Content”, and awarded for "Best B2B Campaign on TikTok."What B2B Companies Can Learn From TikTok Creators:Fun is a strategy—not a distraction. Brands win when they lean into playfulness—not just performance. “The brands that, to me, the companies that feel like they win are the ones that are really always putting their audience in the center and trying to figure out a way to be useful and be human and be playful,” Rhonda says. This kind of joyful creativity builds connection—and makes your brand memorable.Imperfect content is often the most relatable. Audiences don't crave polish—they crave authenticity. “The most engaging content isn't the most polished… you can tell that this was just a creative idea and somebody with their camera and they're rallying the folks internally around how they bring the story to life,” Rhonda says. “And that's part of what makes it so relatable and likable.” Let your audience in on the process, not just the finished product.Iterate like a creator. TikTok's best creators don't get stuck in strategy mode—they test, tweak, and try again. That mindset is essential for B2B marketers too. “TikTok creators are constantly iterating… they've gotta test formats and hooks and trends and sounds, and they have to move fast and be playful with this,” Rhonda says. The takeaway? Strategy doesn't mean overthinking. It means being in motion.Quotes*“You just never know what's gonna work. So you kind of have to be okay with trying and missing and trying again.”*“You want to build content that's gonna resonate with your audience and also be something they want to share.”*“If you're not enjoying what you're making, your audience probably isn't either.”*“It's not about going viral—it's about showing up over and over again.”Time Stamps[00:55] Meet Rhonda Hughes, Award-Winning Marketer[03:37] The Power of Authenticity on TikTok[06:00] Engaging Content Strategies[10:34] Spotlight on Successful TikTok Campaigns[16:16] Creative Marketing Examples[27:28] The Power of Authenticity in Social Media[29:37] The Bravery of Unique Marketing Strategies[30:33] TSA's Unexpected Social Media Success[32:39] The Importance of Fun and Experimentation in Marketing[42:03] Creating Value, Not Noise[43:37] The Utility of Content and Audience Engagement[50:03] Final Thoughts and Advice for Marketing LeadersLinksConnect with Rhonda on LinkedInAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

Answer this question honestly - is your content being driven by what you want or the desire to connect and serve? Not only will it be more fun and fulfilling to create from a place of service, but it's actually the best business strategy. In this episode, I'm sharing the common mistake I see when people are creating content and how to refocus on offering value (creating the biggest win-win.) It's time to stop worrying about every little hack to try and please the algorithm, which is only trying to identify human connection, and go out and connect!    HIGHLIGHTS   Why you need to focus on serving your audience, not just yourself or the algorithm. How to create simple, helpful content over complicated tips. The power of leading with service and helping solve your audiences' problems. The #1 thing to focus on daily (and it's NOT views/shares.) Creating relatable content that people can connect with over perfection.   RESOURCES + LINKS Join the community - Cashflow Collective ! Create Your own Digital Product - get the Passive Profit Playbook! Learn more about selling on social + creating your own digital offers - https://abundantambition.com/ FOLLOW   Brie Groves: @briegroves

• How to make money selling your knowledge FREE CLASS: ⁠https://paulfoh.substack.com/⁠Join my community N25,000 or $16: ⁠https://selar.com/43i4z2⁠SummarySalem King went from making short-form wisdom drops to building a real business. In this candid chat with Paul Foh, he reveals:Why learning pricing, licensing & usage rights multiplies revenueThe hidden monetisation routes beyond brand deals—digital products, speaking, community membershipsHow serving your tribe first leads to lifetime customersWhy African creators sit on a goldmine of untold storiesKey TakeawaysMindset Shift – Think like an entrepreneur, not just a creator.Know Your Numbers – Usage rights = bigger cheques.Monetise Multiple Ways – Diversify: products, coaching, community, licensing, stage time.Community Compounds – Loyalty drives repeat sales.Africa's White Space – Global audiences crave authentic African stories.Sound Bites“I'm leaning more towards entrepreneurship now.”“You can charge more for licensing—for usage.”“You need to give them a lot of value.”Chapters00:00 Intro – Creator → Entrepreneur07:58 Business of Content11:32 Monetisation Playbook20:25 Community & Retention29:05 African Creator Future36:44 Building Creator CommunityLinks & Resources• Salem's Newsletter: https://salemking.com/newsletter• FREE “Creator → CEO” Workbook: https://paulfoh.com/creator-ceo-workbook• Notion Creator OS: https://creatoros.comConnect with UsTwitter & IG: @PaulFoh | @SalemKingingLinkedIn: Paul Foh | Salem King#AfricanCreatorEconomy #Entrepreneurship #ContentStrategy #Monetization #CommunityBuilding

We dive into the intricacies of modern marketing. In today's episode, titled "The Psychology of a Savvy Buyer: Appealing to Modern Informed Audiences," hosts Matt Jones and Rai explore the powerful connection between psychology and marketing. Joined by Rai from Cornell Content Marketing, they kick off a fascinating mini series about achieving 90% presold buys using psychology-driven strategies. This first episode unpacks how understanding the psychology of today's informed buyers can transform your marketing approach, and why building authentic relationships with your audience is crucial in standing out amidst the noise. Listen to the video version of this podcast at https://youtu.be/MMNwPLMUD1wTimestamp:00:00 From Psychology to Content Marketing05:39 Developing Unique Business Mechanisms07:30 "Stages of Change in Marketing"13:36 "Answer FAQs with Content"16:17 AI-Augmented Sales Qualification Process19:47 Addressing Sticker Shock Early21:28 "Lead Conversions: Warm vs. Cold"27:32 "Effective Sales Conversation Strategies"29:27 Template-Driven Sales Hilarity33:54 Respect and Empower Your Buyers35:28 Customer-Focused Case Study Approach38:54 Visit SiteShare for Resources Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

In this episode, we're chatting all about what makes content perform well on Instagram and TikTok, what to do when a post goes viral, and how to keep your audience engaged and hooked on your content, Danielle's IG: @shestyledwhatAllysa's IG: @allysa.larsonThe Influence Community IG: @theinfluencecommunityAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In this episode, we're talking to one of the TikTok Shop sellers who has probably been one of the most successful with TikTok Shop live selling. He has sold millions on the platform! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Can you imagine turning your side hustle into a million-dollar success story on TikTok Shop? Discover the inspiring journey of Jared Mortensen, Founder & Chief Designer of Real Men Apparel Company, a former aerospace industry professional turned e-commerce powerhouse. With a background in finance and engineering, Jared's story takes us from his Southern Utah roots to working with industry giants like Boeing and Spirit Aerosystems, before making a pivotal shift into the world of e-commerce. It's a transformation fueled by innovation and learning, as he shares the early challenges and ultimate triumphs of launching his own business on TikTok Shop. Navigate the ups and downs of starting an e-commerce business, as we explore Jared's initial foray into Amazon selling and his eventual pivot to TikTok live streaming. He candidly shares the hurdles of cash flow issues and overstocking, which led to his revolutionary approach to live selling. Just before Black Friday 2023, Jared's live streaming strategy exploded, generating nearly $2 million in revenue. He uncovers the impactful role live commerce plays in the digital marketplace, inspired by its booming success in China, and the remarkable achievement of selling 12,000 units in a single hour. Unpack the tactics and strategies that make TikTok live sales a game-changer in today's e-commerce environment. Jared offers valuable insights into creating engaging content and the importance of maintaining authenticity without striving for perfection. With practical advice on setting up streams and connecting with audiences, he emphasizes the power of affiliate outreach and consistent experimentation. Learn from his experiences and those of brands like Real Men Apparel, who leverage TikTok live selling to build a devoted fan base and redefine success beyond platforms like Amazon. Join us as we explore the evolving landscape of e-commerce and the limitless potential of TikTok. Thinking about selling on TikTok Shop—or maybe you are already in it and ready to scale? Unlock all of Helium 10's brand-new TikTok Shop tools with our Diamond plan—everything from bulk Amazon to TikTok listing conversions to instant Amazon MCF fulfillment. Best of all? You use the discount code TT10 to get 10% off Diamond for 6 months — even if you've used a coupon before. So go ahead and upgrade and let Helium 10 do the heavy lifting so you can focus on what really matters. For more info on our new TikTok shop offerings, visit h10.me/tiktok. In episode 672 of the Serious Sellers Podcast, Bradley and Jared discuss: 00:00 - TikTok Shop Seller's Success Story 07:28 - Product Launch Success and Market Confidence 10:23 - Successful Amazon Business Growth and Marketing  14:52 - TikTok Shop Live Sales Strategies 19:56 - Trends in Handwritten Content Marketing  23:25 - Demonstrating Products With POV Shots 26:28 - TikTok Live Streaming Strategies 29:40 - Creating Content for Live Streams 32:50 - Maximizing TikTok Engagement Through Content Volume

Traditional SEO tactics alone won't secure visibility in AI search anymore. As AI engines prioritize trustworthy sources that directly address what consumers want to know, find out how to tweak your content so that it anticipates user intent and mirrors real answers.Insight from https://trafficforge.clientcabin.com/app/info TrafficForge City: Ridgway Address: 1167 County Road 23 Website: https://trafficforge.clientcabin.com/

If it feels like you're spending hours creating content that's not leading to sales... you're not alone. And you're probably not doing anything wrong… you just might be focusing your energy in the wrong place.In today's episode, I'm chatting about something I've been hearing over and over again from Golden Brands members: Google Ads and SEO are working, while Meta Ads and endless content creation? Not so much.Let's talk about: ✔️ Why content isn't always the thing that converts ✔️ What's actually bringing in consistent sales for product-based businesses ✔️ A few easy ways to check how your website is performing (even if SEO feels overwhelming)✨ Links Mentioned: Check your website headings for SEO: https://www.seoreviewtools.com/html-headings-checker/See your Domain Authority score: https://moz.com/Follow us on Instagram: https://www.instagram.com/goldenbrandsco/Join the membership waitlist: https://goldenbrandsco.com/membership/Thanks for listening! Lisa X

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Host: Kelli Hayes SmithPodcast: Social TakeoffEpisode Length: ~24 minutesKeywords: travel marketing, social media, engagement, views, algorithms, ideal client, conversions, SEO, content creation, trust building

Host: Kelli Hayes SmithPodcast: Social TakeoffEpisode Length: ~24 minutesKeywords: travel marketing, social media, engagement, views, algorithms, ideal client, conversions, SEO, content creation, trust building

Welcome back to Mastering eCommerce Marketing. Today, Eitan Koter sits down with Raminta Keršulytė, founder of WFMA, a boutique agency that helps purpose-led brands scale with clarity and creativity.Raminta started out in fashion marketing but quickly got hooked on what really makes eCommerce work. In this conversation, she and Eitan talk about what actually makes brands stand out, especially in crowded markets like fashion and beauty.She breaks down why too many brands throw money at ads before fixing their websites, how A/B testing changed the way she thinks about failure, and why content without a strategy is just noise.They also talk about tech – AI, automation, and even a bit of blockchain – and how those tools are helping marketers focus smarter, not just harder.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTubeGuest: Raminta Kersulyte, Founder & Director at WFMARaminta Keršulytė's LinkedIn | WFMAFREE Content Blueprint: 5 Steps to Creating Content That ConvertsWatch the full Youtube videohttps://youtu.be/hPsKs9j6yc4Takeaways:Storytelling is essential in both life and marketing.Freedom fuels creativity and entrepreneurship.Understanding your brand's core values is crucial.Saturated markets can inspire creativity and differentiation.Many brands overlook the importance of website conversion rates.A-B testing helps identify what works in marketing.Purpose-driven brands focus on more than just profits.Smaller brands should focus on mastering a few channels.AI can enhance research and data visualization in marketing.Retention strategies should prioritize customer feedback.Chapters:00:00 Introduction to Raminta Kershulite and WFMA05:10 The Art of Storytelling in Marketing08:01 Navigating a Saturated Market10:04 Common Mistakes in E-commerce11:15 Boosting Conversion Rates15:27 The Role of Agencies in Marketing16:10 Purpose-Driven Brands18:45 Balancing Paid Ads and Organic Marketing24:04 Technology and Innovation in E-commerce26:44 Overview of WFMA's Services28:32 Retention Strategies for Brands31:00 Creating Content that Converts

I hate when my fave podcasters go AWOL, so here's a little update and a few things I wanted to share! I'll be back on the podcast airwaves in July - will you miss me? Send me a DM on Instagram if there is something in this episode that resonated (@steviedillon_). See you soon!Want more? Here's how we can help you: → Free Workshop — Create our knowledge-based lifestyle business in 2025 → Subscribe to the Fully Free Newsletter — Come and join the party on Substack! Subscribe for weekly articles, essays and behind the scenes to help you build a lifestyle business. → Join Lifestyle Business School — Get the complete Operating System for starting or growing an expertise-based online business to the Lifestyle Business Sweet Spot. Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe to Fully Free on Substack — https://lifestylebusinessschool.substack.com/ → Subscribe to Lifestyle Business School on Youtube — https://www.youtube.com/@lifestylebusinessschool

Answer this question honestly - is your content being driven by what you want or the desire to connect and serve? Not only will it be more fun and fulfilling to create from a place of service, but it's actually the best business strategy. In this episode, I'm sharing the common mistake I see when people are creating content and how to refocus on offering value (creating the biggest win-win.) It's time to stop worrying about every little hack to try and please the algorithm, which is only trying to identify human connection, and go out and connect!  HIGHLIGHTS Why you need to focus on serving your audience, not just yourself or the algorithm. How to create simple, helpful content over complicated tips. The power of leading with service and helping solve your audiences' problems. The #1 thing to focus on daily (and it's NOT views/shares.) Creating relatable content that people can connect with over perfection. RESOURCES + LINKS Join the community - Cashflow Collective ! Create Your own Digital Product - get the Passive Profit Playbook! Learn more about selling on social + creating your own digital offers - https://abundantambition.com/ FOLLOW Brie Groves: @briegroves

Text me your content win!If you're feeling totally drained right now—you are so not alone. We're officially at that point in the year where being outside sounds way better than another hour behind the screen. So today, we're diving into how to make content creation actually FUN again (yes, really).Because if content creation feels like a chore, it's not sustainable—and that's not the vibe we're going for. Whether you're a seasoned content creator or just getting started, these easy, actionable content creation tips will help you rediscover the joy in what you do.From outsourcing the stuff you hate, to turning your workday into a game (hello sweet treat rewards

AI isn't coming for your job—it's coming for your inefficiencies. Most marketers are still stuck doing things the slow way. I walk through how we're using AI to pump out high-quality content at scale, speed up design, and take over channels—without adding headcount. If you're not automating parts of your marketing with AI, you're already behind. Timestamps: (00:00) Harnessing AI for Marketing Efficiency (03:11) Creating Content at Scale (05:51) Designing with AI (06:18) Channel Domination through AI How to Connect: IG: / ericosiu X: / ericosiu

“Our content should be worth someone's time—and money,” says David Ebner, founder & CEO of Content WorkshopIn this episode of The Content Cocktail Hour, David J. Ebner, founder & CEO of Content Workshop, returns to chat with Jonathan Gandolf about the evolving expectations for content in a post-AI world. David shares why content should meet a new “threshold of value”—so good people would willingly pay for it—and explains how this mindset influences everything from newsletters to long-form assets. He also unpacks the tension between automation and authenticity, why “moral marketing” matters, and how brands can embrace SEO and backlinks even in a zero-click search environment. If you're feeling stuck on the AI content hamster wheel, this episode offers a compelling case for slowing down and zigging when everyone else is zagging.In this episode, you'll learn:How to create content that earns attention and trustWhy brands should rethink the ROI of SEO and backlinksHow to frame content creation as a moral decision, not just a metricResources:Connect with Jonathan Gandolf on LinkedIn: https://www.linkedin.com/in/jonathan-gandolf/Explore AudiencePlus: https://audienceplus.comConnect with David Ebner on LinkedIn: https://www.linkedin.com/in/davidjebnerVisit Content Workshop: https://contentworkshop.comTimestamps:(00:00) Intro(01:06) David's background and the origin of Content Workshop(03:27) Ube mocktails and scaling back on drinking(04:01) Why content should be worth paying for(06:13) Valuing time and attention in the age of AI(08:21) The ROI of high-value content(09:57) Content libraries as recurring revenue assets(11:21) Real examples of premium content from David's team(12:03) Give away the secret sauce(13:54) Standing out with quality, not just quantity(15:55) Why marketers must create with morality in mind(17:22) Who does your content help—and hurt?(20:54) David's unpopular opinion: SEO still matters(22:24) Why backlinks are more important than ever(24:10) What generative engines reveal about good SEO(25:20) How to connect with David and Content Workshop

Ever feel like you're throwing content into the void and hoping something sticks? Same. In this episode, Whitney Lee sits down with Jonathan Halley—owner, executive producer, and all-around badass at Big Slate Media—to talk about what actually moves the needle in the wild world of content and social.From mixing video production with social media strategy (hello, powerhouse combo) to managing sky-high client expectations, Jonathan pulls back the curtain on what it's really like to run a creative agency that gets it. He breaks down Big Slate's approach to building trust, the art of saying "no," and why “SNARF content” might be your new favorite marketing term.They also dive into:How to niche down without having a full-blown identity crisisWhy having a “wow factor” isn't optional anymoreThe truth about momentum on social (hint: it's not a one-and-done game)Educating clients without sounding like a condescending jerkIf you're in the agency world, leading a marketing team, or just trying to get your brand noticed without selling your soul, this one's a must-listen.

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Ask questions about current trends, best practices, and get clarity as you start or grow your social media presence.   Tara Zimmer, Communications Director, Ohio Ministry Network Courtney Jones, Owner/Designer, Little Creative Company DeAndre Patrick, Youth/Young Adults Pastor, Calvary Assembly of God Derrick Smith, Creative Pastor, Simple Church Jackie Kibby, Media & Communications Director, Faith Church, Sandusky

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The following guest sits down with host Justin White:•   Brandon Brotsky – Co-founder and Co-owner, Reach Home LoansCommit to Creating Content to Grow Your Brand and Your BusinessThere's no better way to get in front of clients and referral partners than by making sure they see you as often as possible. Why should mortgage loan originators commit to creating video content? Listen to Episode #96 of Good. Better. Broker. to find strategies for creating videos that will turn you into someone who borrowers and real estate agents want to work with.In this episode of the Good. Better. Broker. podcast, you'll learn how to enhance your brand through a consistent commitment to content creation.In this episode, we discuss ...•   1:32 – How Brandon's brand helps differentiate him from others•   2:48 – The decision to focus on video content for social media•   5:12 – How Brandon got comfortable in front of the camera•   6:20 – How Brandon generates ideas for his videos•   8:20 – How AI influences Brandon's content•   9:46 – Repurposing content ideas•   11:00 – Ways Brandon hooks his audience•   12:15 – Brandon's best-performing video concept•   13:57 – How to balance originating vs. creating content•   17:36 – Long-term content•   20:24 – How social media content helps Brandon help his agents•   22:18 – Brandon's future plans for contentShow Contributors:Brandon BrotskyConnect on LinkedInConnect on FacebookConnect on InstagramAbout the Host:Justin White is UWM's in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.Connect with Justin on LinkedIn, Instagram or TwitterConnect with UWM on Social Media:•   Facebook•   LinkedIn•   Instagram•   Twitter•   YouTubeHead to uwm.com to see the latest news and updates.

AI writing tools, heard of them? Well, get ready to unlock the secret weapon that's revolutionizing content creation. AI-powered writing is no longer a thing of the future; it's here and here to stay, so go on and embrace it. And, trust us, it's easier than you think. In this popular episode replay, we explore cutting-edge tools that are transforming how we brainstorm, outline, and generate ideas. But it's not just about the tech—we uncover the ethical considerations and safety measures that set these content game-changers apart.We'll discuss:How to supercharge your creativity with AI assistanceThe evolution of writing tools from basic grammar checks to advanced assistantsPractical tips to elevate your content and stand out from the crowdThe art of balancing AI power with human creativityDon't miss this episode, which is packed with actionable insights that will transform your writing process. We promise your content will never be the same again.

This episode features a deep dive into the evolving world of outdoor content creation, brand partnerships, and community building with Aaron Lutze, former Red Bull field marketing manager turned full-time content creator and YouTuber behind "Super Rider." The conversation is rich with insights on how challenger brands can effectively partner with creators, the value of long-term brand relationships, and the future of media in the outdoor industry.Aaron shares his journey from being an OG trials rider and VHS tape producer to his corporate career at Red Bull, and his eventual return to content creation. He explains his belief in building value and community over time rather than chasing viral hits. Central to his philosophy is the idea that content is king, but distribution is queen. He discusses the challenges and rewards of building a YouTube channel from scratch, his dream of reviving the Japanese trials show "Super Rider," and why authenticity and long-term partnerships are key for brands working with creators.The conversation also explores field marketing, the art of creating "double secret handshakes" to unlock hyper-local opportunities, and how brands can connect meaningfully with communities rather than simply imposing their agendas.Show Notes:Learn more about KORE & the KORE SummitAaron's YouTube channel: Super RiderAaron's podcast: Second Nature The Second Nature Slack channelThe Infinite Game - book by Simon SinekInfluencers vs Content Creators - interview with Patrick CrawfordSix at 6 newsletter by Billy Oppenheimer 

Posting just to post? Let's fix that! In this episode, Heather explains why content isn't just about churning out posts or chasing ad dollars. You'll learn the real role content plays in your business (hint: it's marketing, not the product), why building an email list is essential, and how platforms like podcasting can help you create deeper, lasting relationships with your audience. Plus, Heather shares simple action steps to help you stop spinning your wheels and start using your content to actually grow and convert. Whether you're just starting out or feeling a little stuck, this episode will help you see content in a whole new light and start using it to build the business you really want!Key Takeaways:(04:15) Shifting your mindset; content as marketing, not the product(07:00) How content builds connection and authority; benefits of podcasting(11:00) Why growing an email list is essential(15:05) Using content to benefit your businessEpisodes mentioned:#16: Why You Need to Grow an Email List From the Start#17: How to Start Building Your Email List TODAY#98: The Best and Worst Ways to Monetize Your Online BusinessDon't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz

With Easter and For Twinny behind us, Steve takes over with another livestream, this time with guest/pal/handsome devil RYAN FARROKI! Enjoy as Steve talks to YOU about... him? No, Ryan keeps him on track. Right, Ryan? Music/SFX: If you like our sounds, sign up for ONE FREE MONTH on us at Epidemic Sound! Over 30,000 songs: http://share.epidemicsound.com/n96pc Follow The Valleyfolk across the digital globe: http://twitter.com/TheValleyfolk http://instagram.com/TheValleyfolk http://facebook.com/TheValleyfolk Follow the group on their personal socials: Joe Bereta: http://twitter.com/JoeBereta http://instagram.com/joebereta Elliott Morgan: http://twitter.com/elliottcmorgan http://instagram.com/elliottmorgan Steve Zaragoza: http://twitter.com/stevezaragoza http://instagram.com/stevezaragoza Kevin Plachy: https://twitter.com/pakkap_ https://www.instagram.com/pakkap RYAN!

In this episode, Bob and Randy welcome long-time friend and guest Khary Frazier of Detroit is Different. They dive into a nostalgic conversation about their roots in podcasting, the evolution of content creation, and the unique culture of Detroit. They discuss their past experiences, the importance of rich relationships in content creation, and the changes seen in the city, especially post-bankruptcy. The talk also includes personal anecdotes about local hangouts, notable eateries, and the challenges and opportunities facing Detroit today. Towards the end, the conversation lightens with discussions about music, food, and community events.

A TikTok Influencer won a new car on ‘Price is Right' and she was able to pick her car? Raven, Meteorologist Ashley Baylor, Producer Julie, and Producer Justin talk about their favorite game shows! Some of the worst habits of GenZ driving is filming content while driving! Find out what Raven, Meteorologist Ashley, Producer Julie, and Producer Justin do while driving! One guy went on a first date and got stuck in quicksand during the date and called each other girlfriend/boyfriend for the first time. Raven and Meteorologist Ashley share how they said I love you to their partners! Producer Julie said “I love you” to her boyfriend after how long!  The first dates can be difficult to pick or plan! Raven, Meteorologist Ashley, Producer Justin, and Producer Julie share their first date with their partners! Baylor's Box of Questions is back! Find out what Raven, Meteorologist Ashley, Producer Justin, and Producer Julie think are the worst ice cream flavors! Yesterday there were so many listeners who had famous people encounters, Raven and Ashley wanted to hear more today! Raven is banned from a restaurant but it's his choice! Find out where Raven, Meteorologist Ashley, and Producer Justin are low key banned from! Are you up to date on this week's biggest news story? Raven and Meteorologist Ashley will get you caught up on the trending news stories including the NFL draft coming this weekend, the Most Beautiful Person of the Year, and the Power twins with powers! Their daughter has already said they want to drop band in the fall. She's going into her junior year of high school, and mom thinks it will look bad on college applications to drop it now. She thinks it's just to hang out with her boyfriend anyways. Dad says that their daughter knows what's best for herself and if she really hates it, she should be able to stop doing it. Who's side are you on?  Kim has a chance to win $2200! All she has to do is correctly answer more pop culture questions than Raven in Can't Beat Raven!

Suzanne welcomes back guest Emily Aborn to discuss a simple and cozy content framework. They explore the importance of a monthly content plan, breaking down content into manageable pieces, and the value of repurposing existing content. The episode provides practical advice for small business owners and content creators on maintaining consistency and relevance while avoiding overwhelm. In this episode Suzanne and Emily discuss: The Concept of a Simple Content Framework Finding What Works for You Content Planning: Monthly Themes and Big Pieces Breaking Down Content: Soil, Water, Sunshine, and Wind Repurposing Content: Maximising Your Efforts Check out our last episode together, Fostering Successful Collaborations with Emily Aborn, here.  Find out more about Emily here: https://emilyaborn.com/instagram/ Find out more about Suzanne here: https://www.suzanneculberg.com For exclusive content, including a private solo podcast, join Suzanne's Patreon here: https://www.patreon.com/suzanneculberg Enjoy my podcast? You'll love my emails, sign up here: https://www.suzanneculberg.com/newsletter Join Networking without Schmooze with Laura & Suze, Register here - https://networkingwithoutschmooze.substack.com/ Want to be a guest on The Nope Coach podcast? Send Suzanne Culberg a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/thenopecoach A simple way to make my day – please subscribe to my YouTube channel - https://www.youtube.com/@suzanneculberg?sub_confirmation=1 The Nope coach Suzanne Culberg teaches you how to put yourself first without feeling selfish, by setting healthy boundaries and reclaiming the unapologetic badass you long to be. Contact Suzanne here: https://www.suzanneculberg.com/contact  

Fill out this application to apply for 1:1 coaching in 2025!In Episode #164, I'm sharing 10 celebrity moms who create content on YouTube to grow their platforms and connect with their audience. My prayer is that their stories will spark ideas for your own content journey, and help you take one step closer to monetizing your passion.

Send us a textWhat happens when life forces you to take a hard look at what really matters? Sometimes it takes an extreme situation to push you toward an authentic path.After watching my daughter become the target of cruel bullying about her late father, I made the decision many parents dream of but few execute - pulling her from school to create a life on our own terms. Combined with my recent bipolar diagnosis, this wake-up call inspired the purchase of a camper and a journey to the beautiful Ozarks that would change our perspective on what life could be.My coaching philosophy of "getting paid to exist" comes to life through stories from the road. It's not about passive income or trendy hustle culture - it's about aligning your income with activities you would do regardless of financial compensation. Throughout this raw conversation, I share how capturing authentic content for clients (like documenting a beautiful Reiki session between my client and my daughter) represents the antidote to the overly curated social media landscape we're drowning in.The episode culminates with my exciting announcement: joining She Heals the World as their newest business coach, a globally recognized organization with 15 years in the coaching industry. This opportunity validates my unconventional approach and opens doors to help more women build businesses aligned with their authentic selves.If you're tired of curated content and craving authenticity in your life and business, this episode offers both inspiration and practical insights. Share this episode with a friend who needs permission to create a life and business that feels aligned with their true self! Mota MagickMOTA Magick is soulful, high-vibe CBD skincare made by women, for women. Use code JWTS to save 10%! Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showFollow Jacquelynn on Instagram HERE.Follow Just Women Talking Shit on Instagram HERE.

This episode is your wake-up call.In this solo episode, we're diving deep into:Why your voice is your vibe — and how resonance is the real sales strategy.The importance of nervous system safety in brand magnetism.Why your brand is a belief system, not just a business.How to build movement over marketing for long-term legacy and aligned income.I'm not holding back on what it takes to build a cult-brand frequency that's magnetic, potent, and unapologetically YOU. If you're done being a carbon copy and ready to create content that connects, converts, and changes lives, this one's for you. Want more of this? KEEP READING. Have you joined Vocal Codes yet? — a powerful new program designed to help visionary women activate their voice, lead movements, and build iconic, high-impact brands.  A 6-week, highly immersive experience to Speak your Truth, Amplify your Voice, and build a Legacy Movement

Today's episode is one of my absolute favorites because it's all about YOU. We're diving into another Ask Me Anything—your real, unfiltered questions, straight from the Goal Digger community. You left me the best voicemails—honest, thoughtful, and full of the kinds of questions we don't talk about enough. In this episode, I'm answering some juicy ones: how to navigate major pivots, get out of content creation burnout, and yep… I'm even opening up about one of my biggest career flops and what it taught me! These AMA episodes feel like a coffee chat with a side of business therapy, and I have a feeling something in here is going to hit right where you're at—whether you're just starting out or scaling up. If you want to be part of a future episode, I'd love to hear from you! Simply call 218-203-9660, leave your name, where you're calling from, and your question and YOU may be featured on a future episode of the Goal Digger Podcast! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/ask-me-anything-jenna-kutcher-april-2025  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/GOALDIGGER and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

#98: On today's episode, Kimberly Tish, content creator and influencer, jumps on the podcast to share her personal story. How she struggled to assimilate as an immigrant from the Philippines, how she redefined beauty standards personally and professionally, and allowed passion to fuel her drive. The girls get into:healing self image issuesredefining beauty standardsrewriting our insecuritieswhat it looks like to become who we are meant to bespeaking reality into existenceinclusivity on social media/becoming a full time content creatorthe ups and downs of what it ACTUALLY looks like to build a business what it actually takes to execute your dreams creating content from an authentic placeways we can honor our inner childpivoting with our industry showing up authentically online and IRLtips for aligning with your truest selfhow to pick the right support systemPCOS and how our hormone cycles effect our internal narratives& MORE!CONNECT BELOW:follow Kimberly ⁠here⁠CONNECT with HAN:follow Han herefollow HOW I SEE IT hereshop the podcast merch ⁠here⁠work with Han: howhanseesit@gmail.com

Putting yourself out there is terrifying. The fear of judgment, criticism, or complete indifference can make you second-guess everything. But at some point, you have to decide—will you let it break you, or will you use it? In this episode, I share my journey from publishing content with my eyes shut to learning how to handle feedback (the good, the bad, and the wildly unproductive).For more go to: www.scottmlynch.comLevel up your life by joining my Patreon where you'll get exclusive content every week and more badass offerings (rips t-shirt in half, Hulk Hogan style, and runs around the room). And/or…Unlock practical and tactical insights on how to master your mindset and optimize your happiness directly to your inbox.If you're a glutton for punishment and want more swift kicks in the mind follow me on social:InstagramYouTubeLeave a review and tell me how I suck so I can stop doing that or you can also tell me about things you like. I'd be okay with that, too.Produced by ya boi.Past guests on The Motivated Mind include Chris Voss, Captain Sandy, Dr. Chris Palmer, Joey Thurman, Jason Harris, Koshin Paley Ellison, Rudy Mawer, Molly Fletcher, Kristen Butler, Hasard Lee, Natasha Graziano, ⁠David Hauser⁠, Cheryl Hunter, Michael Brandt, Heather Moyse, Tim Shriver, and Alan Stein, Jr.

If you've ever wondered why some content grabs attention and creates instant connections while other content falls flat, the answer isn't just "the algorithm."The best content—whether it's a social post, a website, or an ad that stops people in their tracks—all follow the same three-part formula: Psychology + Storytelling + Visual DesignIn this episode, I break down:The role of psychology in content marketing (and how to get inside your audience's head)Why storytelling is the key to emotional connection How design choices and visuals impact audience engagementHow to combine these three elements (psychology, storytelling & design) for maximum impactSo, if you're tired of throwing content out there and just hoping it sticks, this is the episode that will help you start creating with more intention (so your content actually starts to work for your business). Connect with me:Instagram - @⁠pane.marketing

Today, I'm diving into why 'content that repels is content that sells.' From my own journey, I've learned that the key to attracting clients who respect you and see you as the authority is to be alright with being misunderstood or even disliked. If you focus on people-pleasing, you're going to miss out on the clients who truly align with your values. I share how my unapologetic, direct approach has brought in clients who are relentless hustlers, eager to succeed, and how you can adopt this mindset too. Plus, I talk about my Savage Content Collective membership, designed to help you own your voice and attract the right clients. Ready to up your content game and stop being the best-kept secret? Tune in and let's rise together!   The Breakdown:  01:44 The Power of Polarizing Content 01:51 Attracting the Right Clients 02:34 Defining Your Ideal Client 05:17 The Importance of Implementation 06:44 Setting Clear Expectations 09:13 Embracing Controversy for Growth 11:52 Embracing Leadership and Overcoming Fears 12:05 The Importance of Authentic Content 13:11 Handling Criticism and Staying Grounded 13:46 Attracting High-Level Clients 15:01 The Power of Speaking the Truth 15:42 Creating Transformative Content 21:14 The Savage Content Collective 22:46 Final Thoughts and Call to Action   Ready to go savage in your business?  DM the word "podcast" on instagram to unlock the special discount for The Savage Content Collective  or Join Now without the discount: click to join Let's Connect! Instagram: https://www.instagram.com/yourbizcoachdemi Podcast Instagram: https://www.instagram.com/strategiesofasavageceo/  Produced by: Podcast & Co.

Creating Content, Confessing Christ: Can Both Be True? In this episode of the podcast, we explore the complex intersection of faith, identity, and online content creation. Using Sophie Rain as a case study, we ask: Can someone publicly confess Christ while also producing content on platforms like OF? Dr. Walt Swaim examines this under the light of Scripture and gives advice in a respectful,  compassionate yet biblical way.  Audio only and video: https://truthunbound.podbean.com/  Truth Unbound website: https://truthunbound.org/  Facebook: https://www.facebook.com/TruthUnbound  YouTube: www.youtube.com/@TruthUnboundMinistries  Info@TruthUnbound.org https://lbu.edu

Creating Content, Confessing Christ: Can Both Be True? In this episode of the podcast, we explore the complex intersection of faith, identity, and online content creation. Using Sophie Rain as a case study, we ask: Can someone publicly confess Christ while also producing content on platforms like OF? Dr. Walt Swaim examines this under the light of Scripture and gives advice in a respectful,  compassionate yet biblical way.  Audio only and video: https://truthunbound.podbean.com/  Truth Unbound website: https://truthunbound.org/  Facebook: https://www.facebook.com/TruthUnbound  YouTube: www.youtube.com/@TruthUnboundMinistries  Info@TruthUnbound.org https://lbu.edu

So… are you really tired of content creation… or just exhausted by everyone telling you how you should be doing it? In this episode, I'm unpacking a truth bomb about what's actually going on when we hit content burnout — and what to do instead.If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.⁠⁠⁠GET YOUR AUDIO GUIDE AND LEARN CONTENT STRATEGYKEY EPISODE TAKEAWAYS

Send us a textBuilding a personal brand isn't about appealing to everyone—it's about attracting the right people and setting boundaries with confidence. In this episode, I'll walk you through how to define your brand identity, create authentic content, and grow your business without burnout.

Get instant access to the Why You Aren't Taking Action Video : successbykayla.com

Mastering Video Ad Marketing for Real Estate Listing Generation: Bootcamp Insights and Strategies(Go here to check out the video replay: https://youtu.be/pOaokbmIfv0)In this detailed session, we delve into video ad marketing strategies for realtors who want to take more listings with YouTube. We'll cover the importance of keyword research, targeting your geographic market, and evaluating potential commission opportunities. Understand how to strategically decide if this approach suits your business and learn how to use AI tools for creating compelling video and text content. Features include a walk-through of Google Ads' keyword planner, tips on audience reach, and a breakdown of profitability using custom formulas and spreadsheets. We'll also discuss best practices for targeting specific locations, the importance of retargeting, and setting up effective ad campaigns. Whether you are a seasoned real estate agent or new to video ad marketing, this bootcamp offers actionable insights to enhance your strategy and drive results.Links & info mentioned:https://docs.google.com/document/d/1mgdM6cSa7scRPs4lbnFxEf1B242XzGgJKl36X7oUjw8/edit?usp=sharing (outline for this session)https://docs.google.com/document/d/1Jr768uMhd5I_C6rd-sOca2AjoAnd6AQKNRCduadVxrc/edit?usp=sharing (details about the bootcamp)https://docs.google.com/document/d/1-8rS3RGuoF2lLA7Dae6qzw_yiBPsYahW1R4R5Nx1AQI/edit?usp=sharing (VAB sales letter & enrollment details)

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In this episode of the Your Dream Business Podcast, I discussed content creation with Lyndsay from Jammy Digital. Focusing on the vital question of whether your content is geared towards fame or fortune, Lyndsay shares valuable insights on crafting engaging content that converts into sales. The conversation covers practical strategies for content creation, the importance of transparency, and the role of consistency in achieving business goals. Ideal for small business owners, course creators, and coaches, this episode aims to provide actionable advice to optimize your content strategy. KEY TAKEAWAYS COVERED IN THE PODCAST Fame vs. Fortune – Know Your Goal- Before creating content, decide whether you're aiming for visibility or actual sales. Content that builds a business looks different from content that just gets likes! Transparency Builds Trust - Being open and honest in your content helps attract the right audience and convert them into customers. People buy from those they trust. Consistency is Key- Success doesn't come from one viral post—it comes from showing up regularly with valuable content that aligns with your business goals. If you enjoyed this episode then please feel free to go and share it on your social media or head over to Apple podcasts or Spotify and give me a review, I would be so very grateful. LINKS TO RESOURCES MENTIONED IN TODAY'S EPISODE Connect with Lyndsay on LinkedIn, Website Connect with Teresa on Website, The Club, Sign up to Teresa's email list,  Instagram, LinkedIn, Facebook or Twitter Transcript Teresa: As small business owners, I think we are all totally accustomed to the fact that we have to create content. But I have a question to ask you, are you creating content for fame or for fortune? There are some social media accounts out there who are massive and yet when they try and sell something. They get tumbleweed. So which is it? Which content are you creating for fame or for fortune? Today's guest talks all about what she means from that point of view. She shares brilliant content ideas in terms of how to actually engage your audience

In this episode of the podcast, I dive deep into the barriers that stop most people from producing content and explore strategies to overcome them. From addressing insecurities about copying others to prioritizing social media, this conversation offers actionable insights for anyone struggling to create. I break down why platforms like TikTok, YouTube Shorts, and Facebook Reels are still goldmines for attention, even if you're starting late. You'll hear real-life examples of individuals who've grown their businesses through organic marketing and learn why documenting is more powerful than creating content from scratch. Whether you're an entrepreneur, real estate agent, or aspiring influencer, this episode is packed with practical advice to help you stand out and build your brand in 2025. We also discuss the importance of balancing quality and consistency, making time for content creation, and leveraging platforms effectively to amplify your voice. If you're ready to move past fear and excuses and start creating, this episode is your roadmap.