Podcasts about igodigital

When entering the world of entrepreneurship, it can come with a long list of challenges. Rewarding challenges, but many unpleasant challenges nonetheless. The biggest battle for most would-be entrepreneurs is taking the first step. It may be quitting a job, putting up a website, entering a startup accelerator program, approaching somebody with your first elevator pitch, or simply announcing your new venture to the world and family and committing the dollars and credit you have. That’s why on today’s episode of the Powderkeg Podcast we bring in experienced entrepreneur and venture investor, Eric Tobias. Eric has started several companies with successful exits to public companies, including Batteries.com and iGODigital. Most recently, Eric Tobias was VP of Product of Salesforce and Exact Target before being acquired. Today he is a Partner at High Alpha, a venture studio in Indianapolis that conceives, launches, and scales high-growth B2B software companies. They invest in software companies across North America, and Eric serves as a board member with many of these companies. Along with sharing his entrepreneurial journey, Eric dives in the leading factors of what it takes to lead and take the first entrepreneurial steps. Sharing the many challenges that can be tossed along the journey and the key difference between either startup growth or startup death. Tune for more! In this episode with Eric Tobias, you’ll learn: --- The massive growth happening in the Martech industry --- Why it’s critical to share your entrepreneurial idea before your ready --- The importance of staying up to date on the latest tools in Martech --- More about Eric’s background and journey through the world of entrepreneurship and tech Figuring out your next career move doesn’t have to be so stressful. So why not try Powderkeg Matches? By joining Matches, you’re joining a community of thousands of top professionals in the Powderkeg community to get connected with outstanding people at the hottest tech companies between the coasts. Get matched with great employers, land your next major opportunity, and get started today! Please enjoy this conversation with Eric Tobias! If you like this episode, please subscribe and leave us a review on iTunes. You can also follow us on Soundcloud. We have an incredible lineup of interviews we’ll be releasing every Tuesday here on the Powderkeg Podcast. Check it out at powderkeg.com/itunes.

Brian Rowe began coding at age 13, developing Internet-based applications programming. He took that love for data to a position at Cummins that won him an award from CIO Magazine for “50 Best Intranets.” Later, he founded a software company that was purchased by iGoDigital, which eventually sold to Salesforce for $21M. Today, Rowe is using his life-long love for data and analytics to change the way students experience college with Perceivant, an education technology company that replaces traditional textbooks with cost-effective and interactive digital courseware. “Try to go out and sell your solution before you start… You don't have to lie about it, you don't have to say it's done. I think you can go out and find who you think your target customer is and say here's my solution, here's what I think it should look like, I want it to be like this. If I can offer it to you just like this with this much money would you be a customer for me? Would you sign up if I had it six months from now? Okay can you sign and LOI now. It's just practice closing the deal even though there's nothing that exists that you are talking about. And find out what's it's like to try to sell it, what feedback you get, can it be sold you are going to find nuggets of features or twists on how it should look and how it should work before you ever really hire anybody up to team together or raise money. You can get a lot sort of done in almost have hopefully with any luck a couple of beta customers that are going to be proponents of yours when you actually do get live”…[Listen for More] Click Here for Show Notes To Listen or to Get the Show Notes go to https://wp.me/p6Tf4b-6Yv

On this episode, we interview Brian Rowe of Perceivant. Brian has been a serial entrepreneur in Indianapolis since 2005, with his most notable success being the sale of iGoDigital to ExactTarget. Now, Brian is putting his knowledge of software to helping advance higher education. Perceivant (https://www.perceivant.com/) publishes and provides courseware that replace traditional textbooks with cost-effective and interactive learning experiences for both web and mobile applications. Each course is accompanied with powerful analytics and real-time data to boost student engagement and provide educators with an easier, more efficient solution to analyze course efficacy. Perceivant is also armed with editorial expertise and tools to enable educators to create custom solutions that exceed expectations and university standards. Special Guest: Brian Rowe.

Eric Tobias is a Partner at High Alpha, a Venture studio that conceives, launches, and scales next-generation enterprise cloud companies. In this episode, we chat about how he parlayed an early love of basketball and bootlegged music into a passion for the internet, how he grew his first team at batteries.com during the dot-com era, and the lessons he learned starting and scaling iGoDigital, which he sold to ExactTarget, which he helped sell to Salesforce. For more information, notes, and takeaways, visit woventeams.com/blog/eric-tobias. Special Guest: Eric Tobias.

During this podcast, we dive into Kristian’s passion for design, his views on creativity, and a little bit on how he has managed to accomplish so much professionally with 6 kids at home! Kristian has co-founded many companies over the past 15 years, including Studio Science, Octiv, and Lessonly. He has also invested in an impressive list of companies, including iGoDigital which was acquired by ExactTarget and eventually Salesforce. Currently, he works as a partner at High Alpha where he conceives, launches and scales enterprise cloud companies.

Shira Abel chats with Dan Hanrahan, the founder and CEO of Sigstr on: - How Sigstr tested the market and got their first leads - Things you can do to spread content when you have no money - Sigtr's sales and marketing stack - How to build referrals Please share this podcast. About Dan Hanrahan Dan has spent over a decade starting, leading, and growing technology businesses. His experience spans across recruiting, ecommerce, and marketing technology, and he’s played key roles at companies like Brooksource, iGoDigital, and ExactTarget. His latest business, Sigstr, makes it simple for marketers to take control of branding and marketing in the employee email signature. About Shira Abel Shira Abel is the CEO and Lead Strategist at Hunter & Bard (http://www.hunterandbard.com), an inbound marketing and branding agency. Clients include: Folloze, Totango, Cyara, Sarine Technologies, Pushbullet, AXA Tech, CloudEndure, AppsGeyser, Pitango VC, Allianz, and more. Creator and host of the SaaS Insider podcast. Creator of the Behavior Engineering Canvas. Mentor at 500 Startups. Former professor of Marketing for Startups at Tel Aviv-Jaffa Academic College. MBA from Kellogg School of Management. Loves family time, cooking, and traveling. Hates writing about herself in the third person. She lives in Silicon Valley with her husband, teen and tween sons and a very large Great Pyrenees. If you would like to be interviewed on SaaS Insider - please contact Shira at the URL above. The SaaS Insider podcast is brought to you by Hunter & Bard, a marketing agency specializing in design, branding, content and marketing automation – helping SaaS companies reduce their marketing debt. It’s also a member of the C-Suite Radio network. Check out Hunter & Bard today at http://hunterandbard.com

The holiday season is just heating up as retailers battle for shoppers’ mind share. As consumers create their holiday gift lists, retailers have been gearing up with innovative marketing strategies to beat the competition. Join us we chat with retail experts Eric Tobias and Rachel Modiano Johnson of iGoDigital to learn the best practices that top retailers use  to cut through the noise. About our Guests: Eric Tobias, President and Founder Eric is the Founder and President of iGoDigital where he is responsible for guiding the company’s strategic direction and day-to-day operations for its largest clients. Eric is a serial entrepreneur who is recognized as an industry thought leader in multi-channel retail commerce. Rachel Modiano Johnson, Director of Marketing Rachel is the director of marketing at iGoDigital and is responsible for driving the company’s overall marketing strategy. She leads efforts in marketing strategy, brand management, corporate communication, message generation, campaign creation, event marketing, and social media strategy for iGoDigital.