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In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service. He is a content writer and editor with over 30 years experience. They dive into why Erik thinks ChatGPT won't take away entry level jobs soon. They go deeper into his experiences and how he tested out ChatGPT with this own writing process. Erik gives some great insights how the AI writer is linear in thought. It doesn't think like a writer. He even gives more insight on his own experiences over the years and how this has caused confusion on good writing. His tone gives off a helpful, yet wonderful storytelling ability. Erik gets deep on some lifestyle changes, enjoying the wonderful Orland weather, and spending time with his new grandson. More About Erik. https://www.linkedin.com/in/erikdeckers/
In this episode, I sit down with Erik Deckers, president of Pro Blog Service (https://problogservice.com/), a content marketing agency with clients around the world. Spoiler Alert: He is now the co-host of Converge Coffee (https://www.convergecoffee.co/)! We dive into why Erik wanted to start a podcast but chose to co-host at Converge Coffee. We go deeper into his experiences and how he uses his writing background not only to be a great host but also insights on being a great podcast guest. Erik gives some great insights how to be a great podcast guest stemming back to his writing experience. He even gives more insight and a few wonderful examples from his own personal experiences and talks about his passions beyond writing and podcasting. Hint. Hint. He loves words and writing humor columns and screenplays along with spending time with his family. Special Guest: Erik Deckers.
Many entrepreneurs and small business owners understand the value of integrating social media marketing and blog writing into their promotional efforts, but they lack the necessary expertise and time. Rather than wasting time doing something they don't want or don't have time to learn how to do properly, Erik and his company take care of their problems for them.In this episode, learn how blog writing helps in creating a social media marketing plan that reaches potential customers, communicates to them in their terms and their locations, and best of all increases your sales.Critical Elements on writing Outstanding Website Blog Post In the past, the length of posts, word forms, and image search tags were all important factors in website blogs, but Google is getting smarter every day. Erik shared useful key elements that a blog writer or entrepreneur should take into consideration when writing and uploading content to their website. What is your Keyword/Keyword Phrases Meeting your Percentage ratio ( See how many times your keywords appear on your website) Make use of Good PhotosMake Proper Alternative Tags (Describe the image while considering people who are physically or mentally challenged. )It's time to do the things that you likeErik understands the value of delegation and explains how his organization and virtual assistants are similar. Much like hiring a Virtual Assistant, Delegation provides entrepreneurs mental energy and time to get better at their job. As a result, they get to do the things that they are getting paid for and not the things that aren't them. About Erik DeckersErik became the Pro Blog Service primary owner in June 2013, he's been blogging since 1997 and a newspaper humor columnist since 1994. Now he is a professional blogger and ghostwriter for other companies and the co-author of Branding Yourself, No Bullshit Social Media, and The Owned Media Doctrine. He's published a number of radio and stage plays, as well as a number of business articles. Connect with Erik and Pro Blog Service here:Website: https://problogservice.com/ LinkedIn : https://www.linkedin.com/in/erikdeckersInstagram: https://instagram.com/erikdeckersTwitter: https://twitter.com/edeckersIf you’re feeling tired and overwhelmed, it is time to hire a virtual assistant! Check out smartvirtualassistants.com and learn how you can get your life back.
Erik DeckersPresident At Pro Blog Service Website Address: problogservice.comABOUT Pro Blog Service:Pro Blog Service helps B2B companies improve their search engine rankings and establish their industry expertise through written content.WHAT WAS THE BIGGEST OBSTACLE YOU HAD TO OVERCOME IN YOUR BUSINESS?Finding new clients after we lost three within six weeks.WHAT MAKES YOUR COMPANY UNIQUE?We focus strictly on creating written content, with writers who have a background in journalism, fiction writing, and marketing.WHAT IS A TIP FOR SUCCESS THAT YOU WOULD PROVIDE SOMEONE IN YOUR SAME INDUSTRY?Learn to tell stories, don’t recite statistics. No one gets emotionally involved in statistics.THE BIGGEST CHANGE IN MARKETING THAT I SEE COMING IN THE NEXT 5 YEARS IS?It’s an unfortunate one, but more marketers are focusing strictly on the data and numbers and not on the quality of the content. That trend will only grow as marketers pump out mediocre content, even as their data can’t tell them how badly it’s written.TELL US ABOUT YOUR BOOK, BRANDING YOURSELF.That’s a book I co-wrote with a friend of mine. We wrote it in 2010 and then did a second edition and then did a third edition about four years ago. It’s all about personal branding and how to use social media to invent or reinvent yourself whether you are launching a new company or trying to move up in your career or maybe even change careers. It answers the question: how do you use social media to create that reputation that you want people to know you by? BluHorn Media Planning and Buying Software Is an affordable, easy-to-use tool that advertising agencies, media buyers/planners, and digital media directors and strategists use to plan media, buy media, analyze media, report media, and reconcile programmatic, digital and traditional media buys. BluHorn integrates with Nielson, Comscore, BluHorn Programmatic (powered by Centro), and QuickBooks; saving you time and money. While other tools on the market like MediaForce, GaleForce Digital, Advantage, Strata, and FreeWheel may require contracts, BluHorn remains a cost-effective solution with no contract requirements. Enjoy a 14-day risk-free trial of BluHorn Media Buying software today at BluHorn.com.
There are so many ways, using words, on how you can express what your ideas, your feelings, etc., but the perfect one to convey it to your target audience requires some skill and practice. In this episode of the Invest In You Podcast, Fredrik and Ivan interviews Erik Deckers, the owner and President of Pro Blog Service, to talk about writing, blogging, and producing content. Erik is a professional writer and has been blogging since the ‘90s. He’s got some tips prepared today regarding writing, especially if you want to improve your online presence through your social media accounts. He also sheds a light on plagiarism and repurposing one’s content. Sharing your experience, stories, and expertise to other people is the best way on how to position yourself in your industry. Discover how to write your first content, today. KEY TAKEAWAYS Writing has always been part of his life. When he was in college, he was part of the school newspaper. And now, it’s not just his passion, it’s the very core profession. Ghost-writing is an emerging niche right now in the writing industry. For some, they get list down as the co-author, but for most, they don’t any credits at all. There are so many things that you should be wary of when producing your own content, like plagiarism. Writing his book, Brading Yourself, has helped him share his ideas, improve his craft and meet new people. It’s now the norm for teenagers to find a job, not just to support their lifestyle, but to also explore and know what they’re capabilities are. Anyone can start as early as they want to achieve financial freedom. Erik’s advice on writing a book (i.e. non-fiction): Create an outline. Try posting a chapter online and study the feedback. Stick to your deadlines. Schedule your writing time as much as possible. How to focus on writing? Remove all distractions. For Erik, it’s social media. So, a 30-minute writing prompt becomes a 2-hour job when he gets distracted, so he fights the urges. BEST MOMENTS “If I had to choose and I can only do one, I’d rather be writing.” “I never miss a deadline.” VALUABLE RESOURCES Invest In You Podcast Trust is the New Currency book by Sheila Holt & Fredrik Sandvall How to Make Money (book) - h2m.money Branding Yourself: How To Use Social Media to Invent or Reinvent Yourself by Kyle Lacy and Erik Deckers - https://www.oreilly.com/library/view/branding-yourself-3rd/9780134786636/ ABOUT THE GUEST Erik Deckers is a best-selling author about social media. Published in many languages with multiple columns for many years in newspapers, blogger since 1990's. Erik’s LinkedIn - https://www.linkedin.com/in/erikdeckers/ Laughing Stalk Humor Blog – laughing-stalk.blogspot.com Erik's Writing Portfolio - erikdeckers.contently.com Erik’s Twitter - @edeckers ABOUT THE HOST Serial entrepreneur Fredrik Sandvall loves sharing ideas and interviewing world-class entrepreneurs and influencers. Invest in You is about investments, entrepreneurs, personal development and doing fun things. He hopes to ensure you take action, helping others and yourself, plus enjoy the journey we call life. CONTACT METHOD How to Make Money -the book Contact Fredrik Sandvall – Invest in You https://www.linkedin.com/in/sandvall/?originalSubdomain=uk https://sandvallinvest.com/ https://www.facebook.com/FredrikinLondon https://itunes.apple.com/gb/podcast/investing-skills/id1445899547?mt=2 Contact Charlie Sandvall Charlie Sandvall LinkedIn Contact Ivan Sandvall Ivan Sandvall Instagram
Content is King and creating new content is the best way of making sure you're growing your brand and your exposure. If you need assistance creating new content for your site, your blog, or any other content arena then having a professional writer like Erik Deckers to work with can really assist in upping your game. Erik is the owner of Pro Blog Service, a content marketing agency in Orlando. He is also the author of several works including Branding Yourself, No Bullshit Social Media Guide, and his latest Mackinac Island Nation. He has been blogging since 1997 and has been a published writer for over 30 years. Jordan and Erik sat down recently and talked about what it takes to be a ghost-writer for businesses. He explains why it would be great to bring in outside help to work on creating content for your site. Additionally, your work can sometimes be better highlighted by someone who doesn't work in the industry because they come from another viewpoint than those who work with you. --- Send in a voice message: https://anchor.fm/letsgetuptobusiness/message
Gen X Amplified with Adrion Porter: Leadership | Personal Development | Future of Work
On this episode of Gen X Amplified, we are going to discuss why personal branding is very important in today's social media world. And to help us unpack the key tips and tactics to use, we are chatting with a content marketing and social media expert, Erik Deckers. Erik Deckers is a professional writer, professional speaker, social media expert, and content marketing strategist. He is the President of Pro Blog Service, a content marketing agency. Erik is also the author of a few bestselling books, including The Owned Media Doctrine, No BS Social Media, and last but not least, one of my favorites - Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself. During this episode, Erik discusses his professional journey, and how it led you to his current career as an author, speaker, and business owner. Erik and I also unpack the latest edition of Branding Yourself, and why he and his co-author Kyle Lacy decided to update the book at this time. Key Takeaways: When did Erik first decide to go into the marketing field. Why he advises people to first start a blog before tackling what social media platforms to engage in Why you must "fish where the fish are" to increase your chances of success for social networking Hear Erik explain which social media platform is his favorite.> The reason why you must focus on giving and providing value to others than receiving And so plenty more! Resources mentioned in this episode: Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself Erik's Company "Pro Blog Service" Erik's personal website Erik on Twitter Erik's Personal Theme Songs! "The Typewriter Song" by Leroy Anderson "Kashmir" by Led Zeppelin Thank you for listening!
In this episode, I sit down with Erik Deckers, president of Pro Blog Service (https://problogservice.com) and co-author of Branding Yourself (https://www.amazon.com/Branding-Yourself-Social-Reinvent-Biz-Tech-ebook/dp/B0769X6B3J), and its never too early to start your brand. We dive deeper into the importance of personal branding and why the HE-Doublle Hockey Sticks make money being yourself. Oh, we talk about Erik's whit in the book and how he made money writing about personal branding that built his personal brand. Special Guest: Erik Deckers.
In this episode, I sit down with Erik Deckers, president of Pro Blog Service (http://problogservice.com/), and talk about why content marketers lie about saying they're storytellers. The 7 How Tos and 5 Ways isn't telling a story. Deckers gives 4 key takeaways on what are the most important fiction writing techniques to bring back to content marketing. Special Guest: Erik Deckers.
An interview with "Ghost Blogger" Erik Deckers on how to create interesting content on your blog and how to differentiate yourself by writing things your customers will want to read. Erik also discusses how he split his previous partnership, why and how to differentiate yourself with blogging and how Erik writes content for his clients and gets published in major magazines. Links: http://problogservice.com (Pro Blog Service) https://laughing-stalk.blogspot.com/ (Erik Deckers humor website) http://www.entrepreneurhotseat.com (www.Entrepreneurhotseat.com) http://www.andystorch.com (Andy Storch Coaching) Please feel free to provide feedback by sending an email to andy@andystorch.com
Erik Deckers, owner of Pro Blog Service, joins Content Pros this week to discuss the importance of investing in creativity, how to produce better content by improving writing skills, and how your mom can boost your marketing success. Special thanks to our sponsors: InboundWriter Oracle Marketing Cloud Uberflip In This Episode: The difference between a good writer and creative artist Tips on becoming a better writer The importance of being relatable The mom exercise for writers Where to find great content ideas Becoming an authority by asking questions Resources: Erik Deckers' Pro Blog Service "Everybody" Writes by Ann Handley Erik Deckers' Twitter Erik Deckers' Weekly Newspaper Humor Column Visit ContentProsPodcast.com for more insights from your favorite content marketers.