Podcasts about podcast guest

“That's one of the biggest things that scares me the most about composing with AI. It's that, whatever AI model you're on, how was it trained, and was that material copyrighted? And was there any kind of permission for that to happen? And you, as the end user, don't know.” – Laney McCormickThis episode features a pair of guests who are passionate about helping creatives elevate their stories through music. As the founders of Scene Support Music, they specialize in pairing authentic music with visual media, ensuring that brands and stories stand out. As former music educators, they prioritize education in every collaboration, guiding filmmakers and musicians through the creative and legal intricacies of music licensing. Based in the Midwest, outside the traditional film and advertising hubs, they bring a fresh perspective to the intersection of music and storytelling. Between them, they hold multiple advanced degrees in conducting, education, percussion, and communications, but they believe their most valuable lessons come from lived experience, along with the occasional failure.Their names are Laney and Matt McCormick, and, beyond their work in music and licensing, Laney serves on the board of Women in Film Cincinnati and Cindependent Film Festival. Together, Laney and Matt continue to perform as musicians on stages across the country and internationally. If you've ever wondered what makes music truly move us, this is a conversation you'll really enjoy!As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – From Teaching to Music LicensingOur conversation starts as Laney and Matt recall their earliest memories of sound and how they got into the business of music licensing. “Hearing that band play for the first time,” Laney says, recounting a memory from elementary school, “and seeing her band director, who was… very proper and wearing a black suit, and I thought, ‘I want to make that sound in this environment with those kind of people.' Like, I want to be a band director. And that's what I did for a really long time.” Matt shares his experience as an indie musician and how it segued into commercial music. “I remember this is the exact one where light bulbs started to go off in my head,” he recalls. “A music supervisor had reached out and said, ‘I need thirty seconds of upbeat, positive music for an apparel commercial that's for the holidays, but it doesn't have to be holiday music.' And he was like, ‘money's kind of low for it, $7,000.' And honestly, for me at the time, and even now, $7,000, that doesn't sound too low.”(10:00) – The Challenge of AI in MusicLaney and Matt tell us more about their role as music supervisors and how it ties into the process of music licensing. “A sync agent represents a catalog of music for licensing,” Laney explains. “A music supervisor can contact sync agents to find music and make playlists for a director, and then a clearance specialist, which is what we're doing, like one-offs for ad agencies who will come in and say, ‘I want this specific song.' There's no searching involved. ‘Will you just get me the rights for that?' And a music supervisor will use the skills of both other things at the same time.” Our conversation turns to how AI is impacting their side of the music business and the differences between traditional musicians and AI artists. “Some artists will contact us and be super odd,” Matt adds. “And it's like, ‘Hey, I'm an AI artist,' and I don't want to be like, ‘Hey, AI is a bad thing. We're not going to do it.' And I've only talked to one person, but when that artist contacted me, and he's like, ‘I'm an AI artist,' I was like, I definitely want to have a conversation because I want to know what is going on there.”(25:00) – The Importance of AuthenticityAs we wrap up the first half of our discussion, Laney explains the different processes involved between licensed tracks and licensed covers. “That can drastically affect your bottom line,” she tells us. “Like, my cover of a Beatles song is not as expensive as the original recording. But the publishing is going to be the same whether you use the original or whether you use a cover.” Matt talks about the explosion of the licensed cover market in recent years and how it's helped streamline the process for finding the right song track for the right client. “There are so many covers that are already out there,” he explains, “that chances are, like, if we're working on a film and we need a cover song, my first thought doesn't go, ‘Hey, let's get somebody to record that.' My first thought goes, ‘I'm going to send an email to every catalog holder that we know to see what they already have of that.'"Episode SummaryLaney and Matt share personal stories about how sound influenced their lives.Exploring the implications and challenges posed by AI-generated music.Laney and Matt discuss why they prioritize authentic music in their work.Tune in for next week's episode as we discuss how sometimes even the best composer might not be the right composer, how vintage songs and positivity are making a surprising comeback, and what shows like Stranger Things have taught us about both following and setting musical trends.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Welcome back to the Outdoor Adventure Series! In today's episode, We're continuing our exploration of Barstow, California, where the vibrant Centennial Mural provides the backdrop for a unique group interview. You'll meet Juliet Tison, the founder of Barstow's mural program, Ray Valles, the artist behind the Centennial mural, Kathy Fierro, president of Main Street Murals, and Jane Laraman-Brockhurst, our tour director. Together, they share the origin story of the mural movement, discuss the murals' impact on the community, and reveal the collaborative spirit that keeps art and history alive on Main Street. We'll also hear about exciting future plans, educational outreach, and how you can explore these living works of art yourself. Get ready for an inspiring journey through public art, community pride, and creative passion in Barstow!DISCUSSION1. Introduction and Guest IntroductionsHoward Fox introduces the setting at the new Centennial Mural 00:06Introduction of guests: Juliet, Ray, Kathy, and Jane 00:272. Affiliations and Histories with the Barstow MuralsJuliet's role as the founder of the mural program in the mid-1990s 00:48Influence from Chemainus, British Columbia's mural program 01:06Ray's history with the Barstow community since 1991 01:29Kathy's involvement since 1984 and early participation in mural painting 01:38Kathy Fierro as current president of Main Street Murals 01:533. The Process of Becoming Mural ArtistsKathy was recruited by Juliette for her large-scale art experience 02:14Transition from church set designs to mural painting 02:194. Reflections on the Murals' Evolution and Community ImpactJuliet's feelings about the murals' influence and hopes for their continued unveiling 02:45Ray's description of inspiration and artistic process for the current mural, referencing Barstow landscapes and Route 66 03:04Emotional response to public display and the goal of inspiring future artists 03:48Ray's daughter's participation in the mural painting 04:165. Historical and Thematic Organization of the MuralsJuliette explains the murals are painted in historical order, from Stone Age to Space Age 04:426. Future Vision and Expansion GoalsKathy discusses parameters for new murals between 1st and 7th Streets on Main, maintaining the "Main Street USA" identity 05:20Ambition to add another 30 murals 05:417. Community Engagement and Educational OutreachJane's Overview of Main Street Murals' impact on local and tourist communities through accessible art 06:13Educational programs and electric box design initiative in schools 07:19Recognition of the centennial mural and anticipation for events like the upcoming car show and mural dedication 07:43Appreciation of support from the City of Barstow 07:51Emphasis on keeping the community vibrant through arts, history, and youth involvement 08:068. Practical Information for Visitors and ListenersMain Street Murals information available on Facebook, their website, and City of Barstow's site 08:38Monthly Main Street Mural Tour details (third Saturday, 11 AM from the US Bank fountain) 09:13Contact information for group and traveling tours 09:229. Spotlight on Ray Valles' Artistic WorkRay Valles provides his Instagram handle for listeners to find more about his artwork 09:5310. ConclusionGetting ready for the Mural Tour 10:02LEARN MOREThank you to Main Street Murals for facilitating the today's tour and the interviews - https://mainstreetmurals.com/Ray Valle's Instagram: @raymundo.vallesLearn more about Bartow's rich history by visitng:The Historic Harvey House:https://www.barstowca.org/residents/harvey-house-information.Western Area Railroad Museum:   https://www.facebook.com/westernamericarailroadmuseum/Route 66 Museum:https://www.motherroadmuseum.com/Mojave River Museum:http://mrvmuseum.org/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KeywordsJuliet Tison, Ray Valles, Kathy Fierro, Jane Laraman-Brockhurst, Barstow, Mainstreet Murals, Barstow History, Route 66, Outdoor Adventure Series, Podcast Interview#JulietTison #RayValles #KathyFierro #JaneLaraman-Brockhurst #Barstow #MainStreetMurals #BarstowHistory #Route66 #OutdoorAdventureSeries #PodcastInterviewMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“We did a sort of special launch episode with the King, um, who's so knowledgeable, so passionate, you know. I don't know whether he'd just read up about it, but it doesn't feel like it. It feels like it really tapped into something that he wants to talk about and knows how to talk about. Um, so yeah, a dream guest, frankly, in so many ways. Um, and Kate's a great interviewer, and there are another three episodes of that after it, but yeah, it was. When you talk about sonic branding, you know, there aren't many people in the world whose voice everybody recognizes.” – Neil CowlingThis episode is the second half of my conversation with podcast and audio promotions expert Neil Cowling as we discuss the scams and pitfalls of podcast promotion, why podcasting's evolved a more collaborative culture than traditional radio, and what the King of England has for breakfast.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(12:28) – How Sound Influences Brand IdentityMy conversation with Neil continues as he tells us his process for building an authentic connection between a brand and podcast. “We do try and spend an extended amount of time saying, ‘What is your tone of voice? If you can imagine a celebrity that would be your dream spokesperson, who would that be? What words do you use and not use in your other communication?'” he explains. “And all of that feeds into a general vibe that hopefully when people are listening to a podcast, they'll understand that it's from you.” We discuss podcasting metrics, from clicks and listens to downloads, and the perils of paying for services that promise a quick boost. “Someone goes in and promises they'll have a million downloads or that it will create an instant ROI for your product,” he cautions. “We avoid saying that because we are really talking about it as a long-term brand building exercise.”(00:00) – Podcasting With the KingWe discuss the transition from broadcast radio to podcasting in the 21st century, and why, in Neil's experience, radio's competitive culture hasn't carried over to podcasting. “Radio is a real kind of dog-eat-dog medium,” he says, “partly because there are only so many radio listeners and you're all fighting over the same time slot. Everybody wants to be the biggest breakfast show… whereas in podcasting, there's more of a sense that somebody else's success is not at everybody else's detriment.” He tells us about some of his most memorable podcasting experiences, including his team's surprise interview at Windsor Castle with not only Cate Blanchett but His Majesty, King Charles III. “Hannah had the honor of having asked the King what he had for breakfast,” Neil recalls, “you know, to test the microphone. The answer is nothing, if you're interested. He hasn't eaten breakfast for years.”(27:40) – Building Podcast EngagementAs our conversation comes to a close, Neil shares his thoughts on why radio ads are on the way out and what's replacing them in the podcast market. “Radio ads are rubbish,” he tells us. “Most radio ads are done at the last minute by an ad agency who, again, thinks it's easy. They've spent three months working on the TV, and they'll knock together a radio script and push it out there.” We discuss whether pre-roll or mid-roll ads are most effective at reaching their audience, and the unique outreach that host reads offer podcast sponsors. “Give us your bullet points, give us the things that absolutely have to be in there,” he says. “But also allow a bit of levity and a bit of leeway for those presenters so that they can take what the audience already loves about them and transfer it to your brand.”Episode SummaryBalancing brand consistency with collaborative podcasting.Neil explains the key metrics for measuring podcasting success.Exploring the branding benefits of podcast collaborations.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Welcome to a special episode of the Outdoor Adventure Series podcast! Host Howard Fox brings you right onto the historic Route 66 in Barstow, California, where Main Street Murals have to create a walking gallery of historic murals along Route 66's Last Existing Main Street. Joining Howard is Mayor Tim Silva, a longtime Barstow resident and recently elected mayor, who shares his insights into the city's attractions, its vibrant art scene, and the deep-rooted history woven into both the murals and the iconic Harvey House. Together, they discuss Barstow's role in American history, the centennial celebrations of Route 66, the city's vision for tourism and growth—including the major new Barstow International Gateway project—and what makes Barstow a unique stop for travelers and new residents alike. Get ready to discover the stories and future of this fascinating desert town.DISCUSSION1. Introduction and SettingHoward Fox welcomes listeners and introduces the Outdoor Adventure Series podcast 00:06Description of the location: Route 66 in Barstow, California 00:13Mention of Main Street Murals and the day's planned tour 00:26Introduction of Mayor Tim Silva 00:352. Mayor Tim Silva's BackgroundMayor Silva's recent election and prior service as councilman 00:58; 01:02Origin in Barstow: born and raised, with a period living elsewhere 01:06; 01:103. Barstow's Development and Tourism AttractionsChanges observed in Barstow over the years 01:15Major anniversaries being celebrated: U.S. 250th, Route 66 100th 01:23Route 66's significance for Barstow 01:32Key tourism draws:Route 66 and its signage 01:54Historic Harvey House 02:02Goldstone's role in the 1969 moon mission transmission 02:10; 02:19The Pioneer antenna 02:244. Origins and Reception of Main Street MuralsDiscussion of the murals' concept and city government support 02:28Consistently positive public and council reception 02:44Ongoing contract with Main Street Murals since before 2006 02:47Purpose of murals: tell Barstow's history 03:015. Description of a Prominent Mural and Upcoming EventsStanding before the Route 66 mural 03:39; 03:43Details about the mural and recognition of local artists 03:47Upcoming Route 66 centennial car show event (October 9th–10th) 03:58Expectation of 10,000 visitors 04:036. Community Perspective and Visitor ExperienceCommunity as brand ambassadors 04:14Desire for more attractions to encourage tourists to stop and stay 04:21; 04:377. Vision for Barstow's Future and Economic GrowthInquiry about plans for attracting new businesses and residents 05:06Railroad developments and Barstow International Gateway project 05:20; 05:32Promise of jobs, growth, and faster goods transport 05:448. Mayor's Personal Reflections ("Aha Moment")Surprised by the number of people wanting to meet the mayor 05:52; 06:10Encounters with international groups 06:16Pride in street improvement projects undertaken by council 06:26; 06:319. Resources for Visitors and Further InformationRecommendations for visitors:Harvey House and its two museums: Western Area Railroad Museum (WARM), Route 66 Museum 07:05Mojave River Museum on Barstow Road 07:15LEARN MORELearn more about Bartow's rich history by visitng:The Historic Harvey House:https://www.barstowca.org/residents/harvey-house-information.Western Area Railroad Museum:   https://www.facebook.com/westernamericarailroadmuseum/Route 66 Museum:https://www.motherroadmuseum.com/Mojave River Museum: http://mrvmuseum.org/Thank you to Main Street Murals for facilitating the today's tour and the interview with Mayor Tim Silva - https://mainstreetmurals.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KeywordsTim Silva, Barstow, Mainstreet Murals, The Historic Harvey House, Western Area Railroad Museum, Route 66 Museum, Mojave River Museum, Outdoor Adventure Series, Podcast Interview#TimSilva #Barstow #MainstreetMurals #TheHistoricHarveyHouse #WesternAreaRailroadMuseum #Route66Museum #MojaveRiverMuseum #OutdoorAdventureSeries #PodcastInterviewMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Hey there Voices of the Bench community, this is Trish Jones with Ivoclar. If you've been curious about fast-firing zirconia to improve efficiency but aren't convinced it can deliver predictable, high-quality results, I'd encourage you to connect with us. Our new IPS Emax Zirconia offers multiple fast-fire protocols designed to help save you valuable production time while maintaining consistent results. Time is money in every lab. Don't wait. Reach out to your local Ivoclar rep today and discover how IPS Emax Zirconia can help streamline your workflow. As full-arch dentistry continues to grow, so do the demands on today's dental laboratories. That's why Knight Dental recently launched SimplyARCH Studio, a dedicated production environment built exclusively for full-arch restorations. To support this specialized workflow, Knight invested in an XTCERA milling system and carefully evaluated multiple CAM software solutions before choosing hyperDENT. The decision came down to exceptional milling quality, minimal hand finishing, and impressive production efficiency. But what truly set hyperDENT apart was the implementation process. From the very beginning, the team provided more than software training—they shared the knowledge and experience needed to build an optimized workflow for complex full-arch cases. With proven expertise in advanced milling strategies and laboratory production, hyperDENT helped ensure SimplyARCH Studio was designed for long-term success from day one.Matt Everatt joins Elvis and Barb for a fascinating conversation that takes a deep dive into his journey through the dental laboratory industry and the story behind his book, The Invisible Profession. From discovering dental technology at 16 and specializing in maxillofacial prosthetics and orthodontics to working in hospitals, developing early sleep-apnea appliances, and nearly leaving the profession altogether, Matt's career has taken some seriously interesting turns. Eventually, he helped co-found S4S, building a successful business around sleep-apnea appliances, occlusal splints, orthodontics, and more before eventually stepping away from ownership. Matt Everatt joins Elvis and Barb for a fascinating conversation that takes a deep dive into his journey through the dental laboratory industry and the story behind his book, The Invisible Profession. From discovering dental technology at 16 and specializing in maxillofacial prosthetics and orthodontics to working in hospitals, developing early sleep-apnea appliances, and nearly leaving the profession altogether, Matt's career has taken some seriously interesting turns. Eventually, he helped co-found S4S, building a successful business around sleep-apnea appliances, occlusal splints, orthodontics, and more before eventually stepping away from ownership. But this conversation goes far beyond Matt's career. His book, The Invisible Profession, explores how the dental laboratory industry arrived at a place where technicians and laboratories are often undervalued, pushed into price competition, and expected to simply keep their heads down and produce. Matt shares his thoughts on the "million little things" that shaped the industry, the danger of becoming a "busy fool," and why laboratories need to stop competing solely on price and start becoming known for the value, expertise, and partnership they bring to the dental team. Elvis, Barb, and Matt also talk about the changing landscape of digital dentistry, AI, 3D printing, speed, service, and why the labs that embrace change and remain agile will be the ones positioned for the future. It's an honest, thought-provoking, and ultimately optimistic conversation about where the dental laboratory profession has been, where it is today, and where it can go next.Special Guest: Matt Everatt.

“So the answer to why is that podcasts, whether they're audio only or, nowadays, the vast majority are including video as well, provide a depth and a nuance and a detail of conversation that is almost impossible to get anywhere else. So, you know, we live in an age where people are scanning TikTok and brands are trying to catch your attention for three seconds. And they feel like that's a triumph. If you've stopped scrolling for just three seconds and looked at their thing, it doesn't really matter if you've clicked through. And so, in an age where attention is so valuable, podcasting creates a level of attention that no one else except cinema can compete with.” – Neil CowlingThis episode's guest is the founder of Fresh Air, the leading branded podcast agency in the UK and the most awarded podcast company in Europe. Before getting into podcasting, he spent years creating documentaries and promotional campaigns for some of the BBC's biggest shows, such as Doctor Who, the Olympics, and Luther. He's one of the UK's leading experts in how to use audio to build a brand's unique tone of voice, creating work that drives client results and provides entertainment for listeners. His name is Neil Cowling, and we'll be discussing how brands can earn real attention, balance creativity with business goals, and use sound to connect more deeply with audiences.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – The Value of PodcastingAs our conversation starts, Neil shares his thoughts on when, and whether, it's okay for podcasters to take a break, and how a comedy cassette featuring Rowan Atkinson opened his eyes as a child to the power of sound. “What I love about audio is the fact that I can write something, it comes out of my head onto a page, and then I can make it and not really involve anybody else,” he explains. “I have an idea, and all I need in order to make that come alive is a brilliant script, a great voiceover artist and some sound design.” We discuss how podcasting has evolved over the past ten years, and why more companies are embracing it as a medium. “You can tell stories of extraordinary people all over the United Kingdom,” he tells us. “And a great way to do this, and, frankly, a cheap way to do this, is to do it on podcasts, because you don't need a big set, you don't need a location shoot.”(12:28) – Building a Brand's Audio IdentityOur discussion turns to branded podcasting and how it allows content creators to focus on important niche topics that might not have a chance to build an audience otherwise. “Most of the people in the world will never listen to a podcast that's aimed at insurance brokers,” Neil notes, “but those people love it and find it super valuable. And so is a lot of this kind of brand work, and that extends to all sorts of types of organizations, like, we do lots of charity work.” He tells us why downloads are no longer the key metric and what it takes for a podcast to succeed in today's world. “For some reason,” he says, “there's this residual feeling that, because so many people do make great podcasts from home, that it must be easy. It's really not. Even if you're doing it from home, it's really not.”(27:40) – The Future of Branded PodcastsThe first half of our conversation comes to a close as we look at the untapped marketing potential of sonic branding, particularly in social media spaces. “Some of the biggest brands in the world, you've no idea what they sound like,” Neil says. “They've thought really hard about what they look like, and there are tons of people employed to create the brand guidelines and make sure that they are guarded with their lives. As soon as you say, ' What's your audio brand? ', they haven't got a clue.” He talks about his work in such projects as the London Olympics and Doctor Who, and what Doctor Who in particular can teach us about audio branding. “The Doctor obviously changes every couple of years,” he notes. “You can change the characters, you could change the look of the TARDIS if you wanted to. If you change the noise of the TARDIS or the theme tune to Doctor Who, though, there would be a riot amongst fans of the show... It's probably one of the best examples of sonic branding.”Episode SummaryHow podcasting creates a deeper level of engagement than other media.Neil talks about the benefits of creating evergreen podcast content.Exploring how brands can better leverage audio in their marketing.Tune in for next week's episode as we reveal the key metrics for gauging a podcast's success, what sets the advertising culture of radio and podcasting apart, and what Neil learned from his recent podcast interview at Windsor Castle with Cate Blanchett and His Majesty, King Charles III.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

“Scientifically, it's because that voice is vibration. So when it's vibration, it needs a medium to be heard. Like, if we are in outer space, we hear nothing because there's no medium to convey the sound. And then once we're back on Earth, we have media. And when we are listening to ourselves, the sound is vibrating in the head. So, the medium, the media, they are liquid, they are solid, the bones, so that's the medium that they are resonating in. But when we're recording ourselves, the medium is air. And then of course, fortunately or unfortunately, when people hear us, the voice is also vibrating in the air. So that's why I tell my clients, if you want to know how much suffering you're putting people around you through, you must listen to yourself.” – Cynthia ZhaiThis episode is the second half of my conversation with voice coach, TEDx speaker, and best-selling author Cynthia Zhai as we discuss the value of silence in public speaking, why our recordings never seem to sound like ourselves, and her insights into the trend of AI -generated narration.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Understanding GravitasThe second half of our conversation begins as Cynthia elaborates on the meaning of gravitas and how speakers can best convey a sense of it. “[Gravitas] just means that seriousness in the voice,” she says, “so when a leader speaks, if they are speaking with a voice that conveys this kind of seriousness, the heaviness that it gives people the impression that these leaders know what they're doing.” We discuss the challenge of maintaining an engaging pace while speaking, and why speeches are as much about silence as sound. “One very simple example that I use in my classes,” she explains, “is when we announce the lucky draw winner. So we say, ‘The lucky draw winner is…' After that, we pause, right? We pause so long that we are building up the suspense, building up people's anticipation.”(12:56) – The Role of PresenceCynthia describes her four tips for speakers to keep in mind, such as the impact they have on listeners. “The first one is people have to know how their voice affects people physically,” she says. “Either they give people goosebumps or make people relax.” We discuss that age-old riddle of why our voices never sound like our real selves in a recording, and why she always asks for a recording of her clients as part of her teaching process. “When I hear myself in my head, ‘Oh, it's so deep.' But when it's recorded, it's not. Or they feel, ‘Oh, it's so nice,' and recorded, it's not. They have to listen to themselves.”(25:30) – The Impact of AI on VoiceOur discussion turns to AI and its growing role in narration, and how Cynthia's recent encounter with a voice clone of a teacher who'd passed away quickly revealed itself as AI. “The way that they're talking, you can tell,” she says. “The more you listen, the more you can tell it is by AI because, for example, humans, when we are talking, we can say, ‘Ah, I see,' that there's a certain emotion that we carry where the AI, when you listen, it doesn't.” She tells listeners how they can get in touch and offers her parting tips on becoming a better speaker. “Even if they don't end up working with me,” she says, “I hope that this opens up some window where they realize, ‘The voice I was born with can be changed.'"Episode SummaryCynthia explains what gravitas means and how it can be developed.Techniques for effectively using silence and pauses in speech.The growing impact of AI voice clones and where they still fall short.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Exploring Michigan's Keweenaw Peninsula: Hidden Gems & Local Heritage with Brad BarnettWelcome back to the Outdoor Adventure Series! In this episode, Howard Fox sits down with Brad Barnett, the executive director of Visit Keweenaw, the destination marketing organization for Michigan's picturesque Keweenaw Peninsula. Known for its breathtaking natural landscapes, vibrant Finnish-American heritage, and abundant opportunities for outdoor recreation, the Keweenaw Peninsula is a hidden gem at the northernmost tip of Michigan's Upper Peninsula. Together, Howard and Brad explore what makes this region a true four-season destination, from its cool summer escapes and dazzling fall colors to epic lake-effect snowfalls and stunning dark skies perfect for viewing the northern lights. Tune in to discover how Visit Keweenaw is redefining sustainable tourism, supporting the local community, and inviting adventurers far and wide to experience the magic of Michigan's Upper Peninsula. Whether you're craving scenic trails, historic charm, or a place to simply slow down and reconnect with nature, this episode will have you planning your trip to the Keweenaw Peninsula.DISCUSSION1. Introduction and WelcomeHoward introduces the Outdoor Adventure Series and welcomes Brad Barnett as the guest 00:06Brad's role as Executive Director of Visit Keweenaw 00:14Personal reflections from Howard Fox regarding visits to the Keweenaw Peninsula and Michigan 00:592. Geographic Overview of the Keweenaw PeninsulaExplanation of Michigan's geography ("the hand" method) and Keweenaw's position 02:29Proximity to Lake Superior and its significance 02:44Fun fact about the latitude being north of most of Canada's population 03:163. Weather and ClimateComparison between Nevada (Boulder City) heat and Keweenaw's cooler temperatures 03:57Lake Superior's moderating effect on summer and winter climate 04:08Introduction of the term "coolcation" 04:14Keweenaw as a destination for beating the heat 04:304. Brad Barnett's Journey to Keweenaw and Role as Executive DirectorPersonal background and move from Kentucky for a doctoral program at Michigan Technological University 04:53Family experiences and attractions to outdoor recreation 05:19Discussion of the region's small population and initial economic development work 06:00Path to working with the Destination Marketing Organization 06:125. Keweenaw Peninsula as a Four-Season DestinationDiscussion on the tourism "seasons" and what each offers 06:56Summer: beaches, hiking, biking, access to nature 07:29Winter: 300 inches of lake effect snow, snow sports, warmer winter temps due to Lake Superior 07:45Spring: waterfalls, dark skies, fewer bugs and crowds 08:43Fall: vibrant autumn colors aided by location and climate 09:166. Dark Skies and Northern LightsHoward shares personal desire to experience dark skies in Keweenaw 10:27Discussion of minimal light pollution and visibility of northern lights 10:55Importance of Lake Superior's geography to stargazing experiences 11:247. Evolution of Visit Keweenaw as a Destination Marketing Organization (DMO)Historical focus of the DMO and its small initial scope 12:38Impact of the COVID-19 pandemic on DMO's approach and responsibilities 13:21Broadening focus to stewardship, economic development, and community engagement 13:42Emphasis on responsible tourism and intentional branding 15:018. Community Response and EngagementImpact of visitation on residents and their new role as brand ambassadors 15:38Change in visitor demographics: new, younger, and more affluent travelers post-pandemic 16:50Increased pride among residents and new entrepreneurial opportunities 17:52Recognition of the value of Keweenaw as a destination and readiness to cater to a broader audience 18:479. Website Tour: Visit KeweenawHoward and Brad conduct a virtual walkthrough of the Visit Keweenaw website 20:10Site highlights: activities, events, Finnish American heritage 21:02Destination development and reinvestment in communities 21:45Transparency on how tourism dollars fund local projects and grants 22:14New focus on sustainability and stewardship resources for visitors 23:0510. Stewardship, Sustainability, and Global EngagementParticipation in global tourism think tank (the "Collective") 24:12Keweenaw's approach to balancing tourism with community sustainability 24:39Elevating local organizations and creating opportunities for visitors to volunteer 25:49Encouraging stewardship among visitors and positive customer experiences 26:1011. Economic Impact and Support for Local LodgingImportance of staying with local lodging partners to support DMO efforts 27:32Revenue sources for Visit Keweenaw (bed tax, grants) 28:04Visitor spending helps fund responsible recreation and economic development 28:2312. Storytelling and The Power of Small CommunitiesFeatures on the website such as “The Crossing Place” web series 30:02Importance of sharing stories of volunteers and local community members 30:13Social media presence and connection channels 30:3813. Personal Fulfillment and Aha Moments in Destination WorkHoward and Brad discuss the personal rewards of working in tourism 31:27Creating impactful moments for visitors and the satisfaction of seeing community projects succeed 31:57Example: Opening of Houghton Douglas Falls site and visitor reactions 32:4914. Travel's Broader Impact and ReflectionsDeeper message: importance of simple travel moments and connection to nature 35:01Tourism's power to unite, inspire, and foster empathy in a polarized world 35:54Anecdotes connecting travel to well-being, self-discovery, and community 36:1915. Closing RemarksRecap of Brad Barnett's passion and Keweenaw's uniqueness 39:47Encouragement to visit Keweenaw Peninsula and connect with it as a destination 40:08How to follow and contact Visit Keweenaw via their website and social media 40:14MEDIAhttps://www.travelandtourworld.com/news/article/keweenaw-peninsula-becomes-the-epicenter-of-sustainable-tourism-in-2026-michigan-summit-will-lead-the-world/https://estonianworld.com/culture/a-michigan-city-named-the-finno-ugric-capital-of-culture-2026/https://www.uppermichiganssource.com/2026/04/28/city-houghton-receives-first-ever-bird-city-designation-up/LEARN MORETo learn more about Visit Keweenaw, visit their website at https://www.visitkeweenaw.com or on these social sites:Facebook: https://www.facebook.com/VisitKeweenawInstagram: https://www.instagram.com/visit_keweenawNEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KeywordsBrad Barnett, Visit Keweenaw, Lake Superior, Michigan History, UP Travel, Copper Country, Michigan Festivals, Pure Michigan, Outdoor Adventure Series, Podcast Interview#VisitKeweenaw #LakeSuperior #MichiganHistory #UPTravel #CopperCountry #MichiganFestivals #PureMichigan #OutdoorAdventureSeries #PodcastInterviewMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“I think one thing we mentioned just now, which is equanimity, that, of course, for them, they didn't realize the word. It was also something, the word that I've learned over the pandemic, so I think that's one thing where that equanimity, how you can stay grounded and centered, even if you are going through chaos, even if there is chaos in your head. So how you can stand grounded, and you can sound calm when you're talking to people, and even also in the pandemic, a lot of times the leaders don't know the answer either. So even if you don't know the answer, even if you feel the future is uncertain, you can still come across as calm and certain with the people you're leading.” – Cynthia ZhaiThis episode's guest is a voice coach, Professional Speaker, and best-selling author. She's also a two-time TEDx speaker, and she's helped professionals from 56 countries across six continents learn how to speak with a powerful voice. Her name is Cynthia Zhai, and she's been a professional speaker and coach for the past 23 years, with engagement spanning five continents in 25 countries. She's also been on this podcast before, though it was pretty much at the very beginning of things in 2020. We had a lot to catch up on, and the topic of communicating effectively is more important than ever. If you want your voice to have more impact and influence, you won't want to miss this discussion.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Developing Your Leadership VoiceAs our conversation starts, Cynthia shares the memories that have influenced her career in sound, such as hearing Martin Luther King's famous “I Have a Dream” speech. “I think that speech itself, the voice with emotion, the voice with a lot of passion, that's what really moved me,” she explains. “Plus, later on I heard about how the speech he delivered was not the original speech. I think that's even more impressive.” We talk about how things have changed since her last appearance on the show and what inspired her second book. “The first book came out ten years ago, 2015,” she tells us, “so now, ten years later, some new ideas have come to me. I've got some new inspiration, plus all the different clients I work with, so there are even more case studies. And so that's what I did.”(12:28) – Equanimity in LeadershipCynthia tells us about equanimity and how it guides her philosophy as a voice coach and speaker. “Equanimity is a Buddhist term that means that you stay centered and grounded even in the midst of chaos around you,” she says. “Even if you feel that it's uncertain, you feel a little bit panicked, but as a leader that, when you lead, you have to still come across as calm, composed, and certain.” She tells us why having a soft voice is no obstacle to being a powerful speaker, and her approach to helping clients overcome the doubts that keep them from speaking with confidence. “It's because there's something that in their mind is holding them back,” she explains. “For example, they don't dare to take up space. They have grown up in an environment where it's not encouraged… Or there are clients who are fearful of visibility or even authority. Once they have all these, it will affect the way they speak.”(27:40) – Overcoming Stage FrightThe first half of our discussion comes to a close as Cynthia recalls how she ended up taking her own advice about journaling to get in touch with your inner self. “I'm going to do what I have told my clients to do,” she says. “So I wrote it down, and once I wrote down all the thoughts running through my head, I felt so relieved, I said, ‘Oh, okay.' Then I went back to sleep.” She offers her tips for overcoming stage fright and talks about the importance, particularly these days, of showing empathy and understanding in public speech. “Since the pandemic, a lot of researchers have shown, and also it's attested by many clients as well, that people are more and more towards leaders who show compassion,” she tells us. “That's why that compassion has become a very key element when they're speaking.”Episode SummaryCynthia explores how compassion shapes audience perception.Discussion on the meaning and value of equanimity for leaders.Strategies for managing anxiety before public speaking.Tune in for next week's episode as we discuss just what it means to have gravitas, Cynthia's techniques for building a stronger connection with your audience, and how her uncanny encounter with the voice clone of a favorite teacher showed her both the power and limitations of AI in sound.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Exploring Desert Art Program Innovation at the Goldwell Open Air Museum with Zoë Camper and Nichole Hanson.Welcome back to another episode of the Outdoor Adventure Series! Today, Our journey continues at the Goldwell Open Air Museum, located just a few miles west of Beatty, Nevada—a place filled with history, art, and the stunning scenery of the Amargosa Valley. Joining us are two passionate board members, Zoë Camper and Nichole Hanson, who share their experiences living in the desert, their connection to the unique outdoor art installations (including the famous "Ghosties"), and the ongoing efforts to preserve and promote this incredible site. We'll hear about their backgrounds, the museum's programming, and the quirky charm that keeps visitors coming back—whether it's for the art, the history, or just to relax on the museum porch and soak in the desert landscape. Get ready for stories of community, unexpected encounters, and the magic that happens where art meets the wild Nevada outdoors.DISCUSSION1. Guest IntroductionsIntroduction of Zoë Camper as a board member and artistIntroduction of Nichole Hanson as a board member2. Acclimatizing to the Desert ClimateHoward asks Zoë about adapting to the weatherZoë shares anecdotes about running in the dry heat and comparisons with London3. Personal Backgrounds and Connection to the MuseumZoë discusses her move to the U.S. and connection to Las VegasHoward Fox and Zoë joke about pronouncing "Beatty"Nichole shares her background from Salt Lake City and move to Las VegasNichole recounts her first experience with Goldwell in 19944. Introduction to Goldwell's Artwork ("The Ghosties")Howard and Nichole discuss the sculptures known as “the Ghosties”Nichole explains her path to joining the Goldwell board, encouraged by Zoë5. Significance and Experience of the Goldwell Open Air MuseumNichole describes her enchanting first visit and deeper appreciation for the area's history and artZoë elaborates on the process of integrating with the local community and developing programming6. Educational and Community ProgrammingZoë discusses the importance of listening to local input before actingHer background as a certified guide in London and application to GoldwellDetails on educational programs, guided walks, artist residency program, and artists' wallThe visitor center's regular operation and increasing international visitors7. Personal Discovery and Regional AppealZoë and Howard share their first encounters with Goldwell and the nearby regionMention of photography meetups and the unique desert atmosphere8. Marketing, Branding, and Signage InitiativesNichole on transitioning skills from commercial marketing to nonprofit tourism and brandingEfforts to differentiate Goldwell from Rhyolite ghost townWork on updated signage funded by a Travel Nevada grantAnecdote about burros interacting with the new sign9. Vision for the Future of the MuseumHoward prompts about long-term goals for the museumZoë emphasizes preservation of art and landscapeEngagement with specialists for environmental surveying and sculpture safetyDesire to maintain community connections and educational outreach10. Facilities and Visitor ExperienceDiscussion of the visitor center, art displays, history, and merchandise (T-shirts, etc.)Importance of creating storytelling experiences for visitorsZoë explains the appeal of wandering the grounds and discovering the local landscape and history11. Stories, Folklore, and Local ColorZoë and Nichole share quirky local stories and fables that emerge from spending time at the museumReflection on the unique passage of time and the peaceful experience of the Amargosa Valley12. Additional Resources and How to Learn MoreZoë shares her website for listeners to view her art: zoecamper.comNichole provides the Goldwell Open Air Museum website and social media handles13. Podcast ClosingRecap of the episode's guests and their contributionsSummary of the museum's unique environment and ongoing programsInformation on where to find the podcast episode onlineInvitation for listeners to visit Goldwell and enjoy the local art and historyLEARN MOREGoldwell Open Air Museum: https://www.goldwellmuseum.org/Facebook: https://www.facebook.com/Goldwell-Open-Air-Museum-51115761339Instagram: https://www.instagram.com/goldwellmuseum/ Rhyolite: https://travelnevada.com/ghost-town/rhyolite-ghost-town/Beatty Museum & Historical Society: http://www.beattymuseum.org/Travel Nevada: https://travelnevada.com/Nevada Arts Council: https://www.nvartscouncil.org/ZoëCamper.Com: https://zoecamper.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSZoë Camper, Nichole Hanson, Goldwell Open Air Museum, Desert Art, Nevada Art, Beatty Chamber of Commerce, Rhyolite, Travel Nevada, Nevada Arts Council, Outdoor Adventure Series, Podcast Interview#ZoëCamper #NicholeHanson #GoldwellOpenAirMuseum #DesertArt #NevadaArt #BeattyChamberofCommerce #Rhyolite #TravelNevada #NevadaArtsCouncil #OutdoorAdventureSeries #PodcastInterview My Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“I guess that's encouraging, and it's scary at the same time, because, you know, there are a lot of people in the industry that depend on the creativity that they've worked years and years and years to kind of master and to get to this point. And then all of a sudden, someone says, I don't want to pay this person. Let's just have AI do it. And, you know, it does a comparable job, if not better. So it's something that I think as a creative, I try not to be fearful of, but I do think about it as a competitor and as an ally at the same time.” – Jayson JohnsonThis episode is the second half of my conversation with founder of Strike Five Films, Jayson Johnson, as Jayson shares his creative philosophy and advice to young filmmakers, the impact he sees AI having on the creative industries, and why the world, especially now, could use more comedy.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – The Power of Music in Film The second half of our discussion starts with Jayson's firsthand experience with film scores and how a last-minute change to a climactic scene completely changed its tone. “We found an artist who made this really awesome song, and he was local, so he wasn't signed quite yet, and I just approached him, I said, ‘Do you think that we could use your music?'" Jayson recalls. “And so we put that music in there, and that completely changed the dynamic of it.” He shares the advice that award-winning director Terry Zwigoff gave him, and how he only later came to appreciate its significance. “He said you just have to be yourself, and I was kind of disappointed with that answer because everyone's looking for the hack,” he explains. “I realized that he was completely right, that… you have to be yourself and just do things that, you know, excite you. And in that way, it's going to come across as authentic.”(12:30) – Advice for Aspiring FilmmakersJayson offers his thoughts about the AI boom and advances such as the now-discontinued Sora app from OpenAI, and his advice to young filmmakers. “I would suggest that they really think about what they want to accomplish with sound,” he says. “A lot of times people use sound as an afterthought, and I would ask them to think about what exactly they wanted to execute beforehand.” He tells listeners how they can get in touch and talks about some of his upcoming projects, including one movie genre that's fallen out of the limelight in recent years. “I'm going to try my hand at comedy,” he explains, “because, you know, Hollywood says that comedy is dead, and I just don't believe that. I think people need to laugh at things… You can root for the underdog and feel good leaving the theater and, just for two hours, you don't have to think about the madness that's going on in the world.”Episode SummaryDiscussion on how AI is shaping the future of film production.Jayson offers tips on how to integrate sound into storytelling effectively.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Welcome to the Outdoor Adventure Series, where we explore unique destinations and meet the passionate individuals who bring them to life. In today's episode, host Howard Fox visits the Goldwell Open Air Museum near the ghost town of Rhyolite in Southern Nevada—a remarkable outdoor art space just off the highway to Death Valley National Park. Joined by guests Steve Dudrow, a night sky photographer and podcaster, and Patrick Taylor, a Beatty resident, museum board member, and artist, we dive into the power of art, the healing spirit of the desert, and the vibrant creative community that thrives here. Together, we'll discuss personal journeys, the inspiration found in Nevada's landscapes, artistic collaborations, and the unique energy that draws people from around the world to this one-of-a-kind museum. Whether you're an adventurer at heart, an art lover, or curious about hidden gems in the American West, this episode promises stories of transformation, creativity, and connection to place.DISCUSSIONIntroduction to the Podcast and LocationHoward Fox introduces the Outdoor Adventure Series podcast 00:06Location: Goldwell Open Air Museum in Rhyolite, near Beatty, Southern Nevada 00:15Brief mention of guests: Steve Dudrow and Patrick Taylor 00:32Background on Beatty and RhyoliteDescription of Beatty's location relative to Las Vegas 01:23Overview of the Rhyolite ghost town's history and present-day appeal 01:44Attraction for artists and photographers, including night sky photography 02:01Guests' Introductions and BackgroundsSteve Dudrow: Introduction, Nevada resident, photographer, author 02:55Patrick Taylor: Resident of Beatty, board member and volunteer at Goldwell Open Air Museum 00:46Artistic Journeys and Personal StoriesSteve Dudrow's journey: From photography to seeing himself as an artist, encouragement from friends 03:40The influence of podcasting and curiosity on Steve Dudrow's art and writing 04:47Patrick Taylor's background as a Marine and police officer 07:37Injury during military service leading to 13 spine surgeries 08:07Using art as therapy and personal growth through creativity 08:35Encouragement for veterans and others facing hardship 08:45The emotional and healing impact of art for Patrick Taylor 09:08Artistic Process and the Power of NoticingSteve Dudrow: Importance of curiosity and noticing details in one's environment 10:18Transformation through engagement with art and meeting people 10:44Patrick Taylor: Letting artwork speak for itself without excessive explanation 07:05Podcasting and StorytellingThe role of podcasting as a form of journalism and storytelling 05:01Howard relates podcasting to coaching and holding space for guests' stories 06:04Discussion on interviewing techniques, curiosity, and deep listening 05:28Community and Engagement in BeattyPatrick's involvement in Beatty: Chamber of Commerce, Beatty Museum, volunteer work 16:06Importance of community, history, and local relationships 16:17Life and Inspiration in the DesertDesert's beauty, architecture, microclimates, and inspiration for artists 12:42Healing and grounding qualities of nature and outdoor presence 14:05Patrick shares how the landscape's color, space, and night skies inspire his work 15:14Involvement with the Goldwell Open Air MuseumSteve participates in making the “bottle couch” art installation 16:35Discussion on the museum's unique features and visitor reactions 17:21International draw: Visitors from England and France 18:23The joy, peace, and legacy of contributing to the museum 18:34Sharing and Celebrating ArtDisplay and significance of Patrick's recent charcoal drawing 20:14Inspiration from other artists and continual artistic growth 21:21Ways to learn more about Steve Dudrow (The Artbox Podcast) and Patrick Taylor (in-person at Goldwell) 21:53Conclusion and Visitor InformationHoward encourages podcast listeners and museum visitors to experience Beatty, Rhyolite, and the Goldwell Open Air Museum 22:09Podcast availability, show notes, and platforms 22:52LEARN MOREGoldwell Open Air Museum: https://www.goldwellmuseum.org/Facebook: https://www.facebook.com/Goldwell-Open-Air-Museum-51115761339Instagram: https://www.instagram.com/goldwellmuseum/ Rhyolite: https://travelnevada.com/ghost-town/rhyolite-ghost-town/Beatty Museum & Historical Society: http://www.beattymuseum.org/The Art Box Podcast: https://theartboxpodcast.com/The Art of Noticing: https://www.amazon.com/Art-Noticing-Steve-Dudrow/dp/B0GY8X4627/Sandcastle Windows: Standing Inside a Memory: https://www.amazon.com/Sandcastle-Windows-Standing-Inside-Memory/dp/B0H32R6MYG/ The Fibonacci sequence: https://en.wikipedia.org/wiki/Fibonacci_sequenceTravel Nevada: https://travelnevada.com/Nevada Arts Council: https://www.nvartscouncil.org/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSGoldwell Open Air Museum, The Art Box Podcast, Steve Dudrow, Patrick Taylor, Desert Art, Nevada Art, Beatty Chamber of Commerce, Rhyolite, Travel Nevada, Nevada Arts Council, Outdoor Adventure Series, Podcast Interview#GoldwellOpenAirMuseum #TheArtBoxPodcast #SteveDudrow #PatrickTaylor #DesertArt #NevadaArt #BeattyChamberofCommerce #Rhyolite #TravelNevada #NevadaArtsCouncil #OutdoorAdventureSeries #PodcastInterview My Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“Sound is a really important part of how I make movies because I always tell people that if the sound is good and the picture is bad, then you'll stick around to see what happens. However, if the sound is terrible and the picture is great, you're out of there in like ten minutes. So sound is something that I always cherish. And I think that the right filmmaker who appreciates sound can really take advantage of what we think about and use, you know, the viewer's imagination. A lot of film pictures start off in black and, you know, they just have the sound, so they really grab the audience's attention right from the beginning. So sound is just such a powerful medium.” – Jayson JohnsonThis week's guest is a filmmaker and the founder of Strike Five Films, an independent production company dedicated to authentic, character-driven storytelling. A graduate of Eastern Illinois University, he began his career under the mentorship of Francis Ford Coppola, working on the Wine, Daydreams & Memories tour before producing over 1,400 hours of broadcast television for Discovery ID. Since founding Strike Five Films in 2017, he's written, directed, and produced nine short films that have screened at more than ninety festivals worldwide, earning six awards. His work has been featured in numerous media outlets and is defined by themes of perseverance, community, and creativity.He's currently in pre-production on his debut feature, R.O.G.E.R & Me, an offbeat, heartfelt film rooted in Richmond, CA, while continuing to mentor emerging filmmakers and expand his mission of fusing storytelling, social impact, and independent artistry. His name is Jayson Johnson, and if you've ever wondered how intentional sound can elevate storytelling and make a lasting impact on audiences, you won't want to miss Jayson's behind-the-scenes insights and practical tips.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – How Sound Captivates AudiencesWe start things off with the vivid impression sound made on Jayson as a child, and how it led him to a career in filmmaking. “One of the memories I have as a child,” he recalls, “is, you know, you're sound asleep, and then all of a sudden, the vacuum cleaner goes on… that was kind of like an alarm clock for us, you know, because we always had chores.” He tells us more about his influences growing up and how a lifelong love of movies became a calling. “When I went to college,” he explains, “I had no idea what I wanted to do, so I signed up with Speech Communication, and they had a discipline of Radio, TV, and Film. And I just tried out everything.”(11:27) – Sound Techniques in FilmmakingJayson tells us more about his early years in the industry and how a chance job opening led to an encounter with Sofia and Francis Ford Coppola. “I put out all these resumes, I don't even know how many I put out,” he tells us. “Probably a hundred or so. No one called me except for this one place, and I said, ‘Oh, it's a winery. I'll go there.' And it happened to be Francis Coppola Winery.” He recalls his work on Sofia Coppola's Marie Antoinette, and the lessons about sound that Marin Scorsese's classic Goodfellas taught him to apply to his own films. “We see the cars explode,” he explains, “and Scorsese wants the audience to feel the emotion of that scene by not saying anything and just adding that little pause in there and, you know, letting the audience feel the gravity of the moment.”Episode SummaryExploring how silence enhances emotional depth in storytelling.Jayson discusses the sound techniques he's used in his films.Tune in for next week's episode as we talk about how music can transform a film, both for better and for worse, his thoughts about the emergence of AI videos and virtual celebrities like Tilly Norwood, and why he considers sound to be the first step in his creative process as a filmmaker.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Madison Boats: Water, Wellness, and Community Building - Welcome back to the Outdoor Adventure Series! In today's episode, we have another spotlight on Madison, Wisconsin—host of the 2026 Outdoor Writers Association of America annual conference. Joining us is Tyler Leeper, owner of Madison Boats, whose lifelong passion for the water has transformed into a thriving community-building business on Madison's beautiful lakes. From humble beginnings as a young entrepreneur to developing programs that connect people of all backgrounds to outdoor experiences, Tyler shares how Madison Boats has evolved beyond paddling into a hub of events, education, and inclusivity. We'll explore the city's unique urban outdoor landscape, creative events on the water, the crucial role of environmental stewardship, and how Madison Boats welcomes visitors for unforgettable adventures. Whether you're a seasoned paddler, an outdoor enthusiast, or simply looking for your next travel destination, this episode dives deep into the power of connecting with nature—and each other—right in the heart of Madison.DISCUSSIONIntroduction & Setting the SceneWelcome to the Outdoor Adventure Series podcastThis episode is sponsored by Destination Madison, Host of the OWAA's Annual ConferenceFocus on Madison, Wisconsin as a destination for events and recreationIntroduction of Tyler Leeper, owner of Madison BoatsTyler's greeting and excitement for hosting the conferenceTyler's Background and Connection to WaterChildhood experiences with watercraft and family vacationsGrowing up in Wisconsin and moving to MadisonInternational travel and attending college in Portland, OregonReturning to Madison and entering the boating business in his 20'sDeveloping Madison Boats as a BusinessEarly business goals and financial aspirationsLearning business through classes and practical applicationBalancing work in a medical startup with growing the boathouseShift from personal enjoyment to community building focusEmphasis on selling community and time with others vs. skill-based activitiesCommunity Engagement and ActivitiesTransition to activities that prioritize bringing people togetherRange of watercraft offered (duck and swan paddle boats, paddle boards, kayaks, pontoons)Focus on accessible, user-friendly equipment to lower participation barriersEvents and Creative ProgrammingHosting 152 public-facing events annually across 120 daysExamples: SUP yoga, sound bath sessions, Learn-to-Paddle programsSignature events like full moon paddles, burgers on the bay with live bandsImportance of creativity and seasonal business evaluation (R&D during off-season)Staffing and Team StructureGrowth from 6 to 130 employees, relying on a mix of young staff and retireesSeasonal employment and job structureApproach to training and job expectations (boater safety license, in-service training, shadow shifts)Mentoring and fostering responsibility in young employeesAccessibility, Diversity, and Community PartnershipsCommitment to accessibility for people with disabilitiesWorking with organizations to make outings possible for allSupporting diverse hiring programs and partnerships with local schools and youth groupsEnvironmental Stewardship and Local NatureMadison's unique combination of urban and natural environmentsImprovement in lake health and community involvementAcknowledgement of Clean Lakes Alliance and community-driven lake advocacyPersonal anecdotes highlighting urban wildlife and community experiences (e.g., bullfrog, cranes at events)Madison Boats Website & User ExperienceOverview of web design philosophy for easy navigationFeatures of the website: locations, rental options, events, memberships, campsQuick tour and explanation of the three main boathouse locations (Wingra, Brittingham, Marshall)Specifics about each location's offerings and unique featuresParticipation in OWAA's Upcoming ConferencesPlanned involvement in Outdoor Writers Association of America's annual conferenceDescription of special excursions, e.g., pontoon and kayak trips interwoven with local history and naturePre-conference and ongoing discounts for conference participantsReflection on Lifestyle and Career ChoicesDiscussion on the importance of loving one's work vs. financial gainTyler's "aha" moments and decision to maintain the business as a lifestyle choiceChallenges of balancing growth, personal enjoyment, and responsibilities as an entrepreneurValue of direct community engagement and hands-on workRecommendations for Visitors and Final ThoughtsEncouragement to explore Madison and take an extra day for local experiencesInformation on where to find Madison Boats online (website, social media)Summary of Madison's appeal as a water-focused, four-season destinationPodcast Conclusion & Sponsor AcknowledgementRecap of episode, Tyler's philosophy, and community buildingWhere to find the podcast and Madison Boats onlineInvitation for future episodes and thanks to Destination Madison for sponsorshipLEARN MOREWebsite: To learn more about the Madison Boats, visit their website at https://www.madisonboats.com/ or their social sites:Facebook: https://www.facebook.com/marshallboatsandcafeFacebook: https://www.facebook.com/wingraboats/Facebook: https://www.facebook.com/brittinghamboatsDestination Madison: https://www.visitmadison.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSMadison Boats, Marshall Boats, Lake Mendota, Wingra Boats, Lake Wingra, Brittingham Boats, Lake Monona, Destination Madison, Outdoor Adventure Series, Podcast Interview, OWAA#MadisonBoats #MarshallBoats #LakeMendota #WingraBoats #LakeWingra #BrittinghamBoats #LakeMonona #DestinationMadison #OutdoorAdventureSeries #PodcastInterview #OWAA #OWAA2026My Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“When I do see really powerful sonic branding, it's impressive. It stands out, you know? There was one I looked at, it was a luxury airline, or it was a luxury-like experience, I want to say. They sold, like, really specific vacations to remote parts of the world that were really luxury experiences and really interesting, and they had a really cohesive sonic branding that wasn't music. It was just an intentional sound design approach where they had a lot of the sounds of the place, and they really focused on a sense of place. So when it was in Japan, it would be the sound of that water bamboo thing, you know, really magnified. And then the sound of an old wooden gate closing, and then the sound of someone folding a paper crane, like really delicate, beautifully recorded sounds that they would shape into the commercial. And so that wasn't music, but every single ad had the same kind of vibe of this really intentional, beautiful sound design that evoked a sense of place. And that was just so cool. And so, when I see something like that, I'm like, ‘That's what you can do. Why are you doing random samples when you could have a really nice effect and memorable impression?'" – Caitlyn TrevorThis episode is the second half of my chat with sonic UX researcher Caitlyn Trevor as we discuss how culture can dramatically change UX impressions, the value of sound in strengthening brand, and her “Sound Effects” series on LinkedIn, exploring the link between sound and behavior.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Making the Most of a Sonic ImpressionThe second half of our conversation begins with Caitlyn's findings when it comes to improving on-hold UX phone design, including her discovery that less is more when it comes to automated voice updates and commercials. “You're like, ‘Oh, thank God,'" she recalls from her research results, “But if it's just, ‘We want to tell you about our special new…' You're like, ‘Oh.' And so it was a stress thing for them every time they heard a voice, they thought, ‘Oh, someone's answering.' And then when it was a commercial, they were extra annoyed by the commercial.” We talk about some other sound design elements that defy common sense, such as research showing that fire alarms aren't very well attuned to the human brain. “I found that the typical fire alarm is not the most effective,” she tells us. “You know, this kind of house alarm, like, it's at around 3,000 Hz, really high-pitched. This is not great. A lower-pitched one around, I think it was 500 Hz, is actually more effective at waking people up.”(15:00) – How Sound Changes the Customer ExperienceCaitlyn tells us more about the unexpected results of research into our relationship with sound, including our smartphones. “When you turn off notifications completely,” she notes, “you actually check your phone more than if you leave them on because you have this like, fear of missing out… People who had their phones on mute picked up their phones 48 more times per day and spent 52 extra minutes on their phones.” We talk about what that research means for audio branding and making a positive customer impression, and we discuss the powerful, often-overlooked impact of sonic logos. “There's an IPSO study as well,” Caitlyn recalls, “that wasn't actually about sonic branding specifically, but the results were really flattering for sonic branding. It was something like if you have a sonic logo, it increases brand recall by, I think it was like 96%. It was really crazy.”(21:40) – The Future of Audio BrandingOur conversation comes to a close as Caitlyn shares her thoughts on the power of sound and what her research has shown about its impact on the human mind. “I think sometimes, you know, sound is such an afterthought,” she explains, “and people don't remember that it actually has a really big impact on the experience. I think that's becoming a bit clearer with people caring more about neurodivergence and sound sensitivity.” She tells listeners how they can get in touch, and adds her advice on how brands can make the strongest and most consistent sonic impression on their customer base. “The more time you spend with stimuli,” she notes, “whatever it is, a song, a picture, the longer you look at it, hear it, the more you like it. So when you're doing ratings of emotion or, I don't know, familiarity, likability, that's going to affect it. But, you know, we know this, and somehow we don't use it sometimes.”Episode SummaryCaitlin discusses the impact of sonic branding on client relationships.The impact of sound on brand perception, ratings, and customer loyalty.How Caitlin's research is redefining audio branding and marketing.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Welcome back to the Outdoor Adventure Series! In this episode, Howard sits down with Melissa Pierick, Director of Marketing and Community Relations for the Ice Age Trail Alliance. Melissa shares her personal journey of discovering the Ice Age National Scenic Trail—an incredible 1,200-mile adventure that winds through Wisconsin, right past the state capital of Madison. Melissa offers insight into the trail's all-season appeal, the vibrant community of “thousand milers,” and the surprising beauty waiting around every corner. We'll also learn about the Alliance's dedicated volunteers, the communities supporting the trail, and how you can get involved— Plus, we'll get a sneak peek at upcoming events, including a unique, behind-the-scenes opportunity for attendees of the OWAA's annual conference in Madison this August to explore future trail segments and enjoy Wisconsin's unrivaled hospitality. Get ready to be inspired to get outside and start your own adventure on the Ice Age Trail!DISCUSSIONIntroduction and WelcomeIntroduction of Melissa Pierick, her role, and a fun fact about Madison 00:34, 00:49Melissa Background and Trail DiscoveryHoward asks about her connection to the Madison area and the Ice Age Trail 01:01Melissa describes living in Wisconsin and not discovering the trail until 2019 01:16Reflections on discovering new places through the trail 03:49, 04:49Ice Age Trail Details and "Thousand Miler" JourneyThe 1200-mile span of the trail 05:36"Thousand miler" achievement and culture 06:00Contrast with thru-hiking culture on other trails 06:06Trail as an All-Season ExperienceDiscussion about hiking in various seasons 07:55Community Involvement and Support Along the TrailLocal community engagement 09:10Overview of the Ice Age Trail's passage through over 130 communities 10:09Description of official Ice Age Trail communities and their partnership with the Alliance 10:43Local business involvement and hospitality 11:15Trail Use and Permitted ActivitiesPermitted trail activities beyond hiking 12:50Trail is designated as a footpath (hiking, snowshoeing, skiing, running, backpacking, walking) 13:08Exceptions for biking on certain segments (urban paths, rails-to-trails) 13:27Rules for “thousand miler” qualification (must be on foot) 13:46Trail Geography and Hiker DemographicsMap overview and curiosity about hiker origins 14:14Explanation of trail route across Wisconsin and locations connected 14:31Hiker demographics: Wisconsin, nearby states (Illinois, Minnesota), international visitors 14:51, 15:29Trail History and Organizational StructureNational Scenic Trail designation in 1980 16:37Historical background: conservationist origins, failed national park effort, scientific reserve units 16:52Organization of the alliance, dating back to the 1950s 18:27Volunteerism on the Ice Age TrailVolunteer numbers (around 2,000 annually) 19:12Wide range of volunteer activities 20:15Website Tour and Online ResourcesGuided walk-through of the Alliance website 23:24Highlights of the interactive trail map and how it's updated 24:21Explanation of key map features 25:37Exploration of specific trail features (Devil's Lake, ferry crossing, local ice cream shops) 28:43Elevation range and features 29:562Upcoming OWAA Conference and Post-TourDetails about the August OWAA conference in Madison 38:17Description of the post-conference tour with the Ice Age Trail Alliance 34:36Reflections on Meaningful Work and Community Impact“aha moments” and meaningful experiences 39:06Melissa discusses gratitude, the supportive hiker community, and the fulfilling impact of her work 39:21"Obituary Builder" InsightMeaningful, memorable life activities over career achievements 43:00LEARN MOREWebsite: To learn more about the Ice Age Trail Alliance, visit their website at https://IceAgeTrail.org or their social sites:Facebook 1: https://www.facebook.com/iceagetrail       Facebook 2: https://www.facebook.com/groups/525543867532782/ Instagram: http://instagram/iceagetrailorgDestination Madison: https://www.visitmadison.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSIce Age Trail Alliance, Ice Age Trail, Thousand Miler, Monty the Mammoth, Destination Madison, Madison Wisconsin, National Scenic Trail, National Park Service, Outdoor Adventure Series, Podcast Interview, OWAA#IceAgeTrailAlliance #IceAgeTrail #ThousandMiler #MontytheMammoth #DestinationMadison #MadisonWisconsin #NationalScenicTrail #NationalParkService #OutdoorAdventureSeries #PodcastInterview #OWAA #OWAA2026My Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“Our brain really prioritizes vocal signals. They're super important to the brain because human communication is a really big priority for us as a species. It's a deep signal in our brain, right? And so, we were seeing a stronger reaction to the screams than to the music, and that sort of makes sense. There were more intricacies to that, but I can't really remember the exact brain areas and all that. But it was cool to see that. Yeah, it is sort of mimicking, but our brain really separates them. You know, it may still get sort of a response, a same kind of fearful response, but it's not going to be as powerful as the voice, um, which makes sense because music is not real, right? There's a difference between a real stimulus and this sort of artistic one. Yeah, so it was interesting.” – Caitlyn TrevorThis episode's guest is an award-winning researcher and musician with over a decade of experience studying how people perceive and respond to sound. She holds a PhD in Music Theory from Ohio State University and has published her work in top journals. She was awarded a Marie Skłodowska-Curie Fellowship to study music and neuroscience, and she's professionally certified in user research. As a musician, she has a Master's in Cello Performance, has composed an award-winning short film score, and has designed sound for theater and film. At SonicUXR, she leads with both credibility and creative empathy, equipping sound teams with the tools to create more intentional, impactful audio.Her name is Caitlyn Trevor, and her work is reshaping how sound is understood, valued, and designed across industries. If you've ever wondered how sound really works on us, this conversation will change the way you listen.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Lighting a Musical FireOur conversation starts with Caitlyn's early impressions of sound, particularly the moment that sparked her love of orchestral music. “I came across on the floor like a little cassette tape and a cassette player, and I popped it in and just hit play while we were chatting, and it was the Lord of the Rings soundtrack,” she recalls. “I was a little too young when it came out, the first one, and I was just captivated by it. I mean, I was like, ‘Wow, what is this?'” We discuss the chance encounter during her musical studies that turned her focus towards music cognition and the neuroscience behind sound. “There was a lecture I went to totally by chance,” she tells us. “It was a new music theory professor, and the lecture was about music cognition, and I had never heard of it before. And I was like, ‘This is just the coolest field I've ever heard of.' And I totally was on board after that.”(15:00) – Pianto Sighs and Psycho ViolinsOur discussion turns to her research on the connection between music and the brain's primal response to voices. “In sad music,” Caitlyn explains, “there's something called the pianto topic, which is essentially just a half-step falling motion, like, which is supposed to mimic a sigh. But, you know, that's quite abstract… Whereas the psycho violin, you know, sounds very much like a scream.” She tells us about the birth of her daughter and how her career shifted from academia to the private sector. “I think a lot of academics are scared that's going to happen, that it's going to feel like, I don't know, maybe they wasted all that time,” she says. “I was prepared that I may not be able to continue doing music cognition, and I'm very happy that that hasn't been the case. That was surprising.”(21:40) – Putting Audio Theory to PracticeCaitlyn tells us more about her work on UX research, and how it quickly and unexpectedly led to her focus on phone trees and hold-time experiences. “They hadn't thought about the phone tree for that,” she recalls. “They just mentioned it, like, ‘Oh, and we're also doing the phone tree and the on-hold music.' And I was like, ‘Wait, that would be great for me to work on… somebody needs to do UX on that [because[ it's the worst.'" She talks about the advantage of being able to put her findings to use, something that hadn't been so easy at the university. “What I like about my new position,” Caitlyn explains, “as opposed to working in academia, is synthesizing it in a way that's accessible… I never really did that in academia. It was always just about supporting your hypothesis, explaining the results. But now I get to say this research shows me that we should compose it this way.”Episode SummaryCaitlin shares her journey from Lord of the Rings to the science of sound.The evolutionary origins of music and its impact on the brain.Caitlin's work in UX research and creating a better phone-hold experience.Tune in for next week's episode as we discuss the results of Caitlyn's studies into on-hold UX design and phone trees, why unpleasant sounds are sometimes the better choice in automobile UX, and what she's learned about the long-term return on investment when it comes to sonic branding.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Welcome to another episode of the Outdoor Adventure Series! Today, Howard welcomes Rand R. Timmerman, Esq., author of A Spiritual Passage, a captivating memoir chronicling the journey of two brothers in their seventies as they hike the Appalachian Trail. Together, they explore not only the physical and logistical challenges of tackling 2,200 miles through 14 states, but also the deeper, spiritual lessons discovered along the way.In this episode, Rand opens up about his past struggles with alcoholism, his service in the Marine Corps during Vietnam, and how these experiences shaped his outlook and resilience. He shares intimate reflections on his relationship with his brother, their different paths in life, and how they ultimately came together for this extraordinary adventure. Listeners will hear about the duo's unorthodox hiking strategies, encounters with quirky and inspiring hikers, moments of physical and emotional hardship, and the powerful aha moments that made this trek a truly transformative experience.Whether you're a hiking enthusiast or drawn to stories of redemption and connection, this conversation offers insight, humor, and inspiration for anyone seeking to find meaning on or off the trail.DISCUSSION00:00 Growing up in rural New York04:43 Personal growth and self-discovery08:43 Reflecting on Childhood and Family Paths10:16 College struggles and joining the Marines15:13 Marines deployment in Puerto Rico18:49 Discovering his alcoholism struggle22:26 Family gatherings and sibling dynamics24:51 Preparing for the Hiking Journey28:30 Experiencing challenges on the trail29:24 Hiking with his brother33:37 A friendly walking competition36:04 Influential figures on the trail40:24 Coaching while hiking trails45:14 Climbing Mount Washington47:23 Ron's aha moment on Father's Day49:29 Making a tough decision55:16 Rand Timmerman and his book55:58 Rand Timmerman's journey photosLEARN MOREWebsite: https://www.randtimmerman.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSRand Timmerman, A Spiritual Passage, Sobriety, Appalachian Trail, Brotherhood, Outdoor Adventure Series, Podcast Interview, Podmatch#RandTimmerman #ASpiritualPassage #Sobriety #AppalachianTrail #Brotherhood #OutdoorAdventureSeries #PodcastInterview #PodmatchMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Exploring Map2Moments: DeeJay Laughbon's Journey to Stress-Free Travel Planning - Welcome back to the Outdoor Adventure Series! In this episode, Howard sits down with  DeeJay Laughbon, the founder of Map2Moments—a travel planning platform born from the belief that planning should be the easiest part of every trip. Join us as DeeJay shares her personal journey from Oregon's lush green landscapes to Utah's mountains, and how pandemic-era adventures inspired the creation of a tool to make group and solo travel effortless. Whether you're a concert enthusiast, a camping lover, or just want to simplify your travel logistics, this episode explores how Map2Moments helps coordinate trips, tackles the real stressors of planning, and brings technology and community together to make memorable moments happen. Stick around for a live demo and hear what's next for this innovative platform!DISCUSSION00:00 Introducing DeeJay05:07 Adjusting to Immigration Challenges07:13 Improving ticket purchase with AI10:12 Discovering travel coordination needs14:19 Planning travel after Navy service19:06 Trip planning and coordination20:14 Planning a Trip Itinerary24:16 Trip planning and booking options28:40 User experience customization32:00 Developing a Useful Product Idea35:07 Join the Map2Moments Beta36:07 Closing and sign-off messageLEARN MOREWebsite: https://map2moments.com/ Facebook: https://www.facebook.com/profile.php?id=61577533024608Instagram: @map2moments.comNEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSDeeJayLaughbon, Map2Moments, Outdoor Adventure Series, Podcast Interview, Podmatch#DeeJay Laughbon #Map2Moments #OutdoorAdventureSeries #PodcastInterview #PodmatchMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“I grew up near the west coast here in Denmark, so yeah, the sea has always been there. And Aarhus is also a harbor city, so definitely there's something relaxing about going down to the water and hearing the whistling. We implemented that in Necesse, actually. We have a water fountain that's spatial, so that when you get near to it, you hear it rustling. You can sit by it and actually get the feeling that you're talking about, of just, you know, [dreaming] away.” – Rune EskildsenThis episode is the second half of my conversation with composer Rune R. B. Eskildsen as we discuss the balance between AI convenience and human intuition, where the data we feed AI ends up and how it might be used, and his work on the upcoming, highly anticipated game Out of Words.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Navigating AI and Copyright ChallengesAs the second half of our discussion starts, Rune shares his thoughts on the growth of AI and how even a simple jingle can benefit from a human touch. “It's a story that you are trying to convey through the brand or whatever you're making that sound for,” he explains. “Yes, you could recreate the same thing with an AI, but it wouldn't be able to encapsulate the thoughts that we've spoken about.” We talk about the environmental impact of AI and the data centers that power it, and how different countries are looking to offset, and even take advantage of, that impact. “Data centers are going up,” he notes, “I just learned recently that in Amsterdam or somewhere in the Netherlands, they use data centers to heat up the city. So they build them on the ground and then they heat parts of the city.”(15:45) – The Role of Human Emotion in SoundOur conversation turns to some of the privacy concerns that have sprung up around AI, and how they affect his use of it for professional clients. “Even though it might not go anywhere, we don't know if it's going anywhere,” he says about prompts. “It takes a snapshot and puts it somewhere and hides it. And there might be some secret stuff, so yeah, that's also a concern.” He discusses some cases where, on the other hand, AI has helped clients better express their needs. “I think talking about AI as a tool,” he tells us, “maybe people would do that, say, ‘This is kind of the vibe that I want to do. And I've made it with AI or made it myself or whatever, but now I want you to do it properly.'"(22:00) – Rune's Advice for Product DesignersAs our conversation wraps up, Rune elaborates on the different, often subtle impact that AI and human compositions can have on listeners. “I guess that's sort of the same,” he explains, “[as] plastic plants and real plants. And that's definitely, you know, it lights up and there are some colors which you really can't emulate that well, even though some of the plastic ones are good.” He tells listeners how they can get in touch and talks about some of his upcoming projects, including the indie adventure platformer Out of Words. “We have some updates coming and we'll be on sale on Steam when we go into winter,” he adds. “So that is nice. And yeah, we have some bigger updates coming.”Episode SummaryRune shares insights on the current copyright landscape in Denmark.Discussion on the ethics and sustainability of AI in the audio industry.Rune gives tips on how to enhance sound quality in product design.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Protecting Midwest Flyways and Local Habitats with the Southern Wisconsin Bird Alliance - Welcome to another episode of the Outdoor Adventure Series! In today's episode, we're joined by Matt Reetz, Executive Director of the Southern Wisconsin Bird Alliance. Supported by Destination Madison—host of the 2026 Outdoor Writers Association of America annual conference—we're shining a spotlight on why Madison, Wisconsin, and the surrounding Dane County communities are such exceptional destinations for outdoor enthusiasts, family getaways, and nature lovers alike.Matt shares insights into the Alliance's long-standing history of bird conservation, education, and community engagement, tracing its roots back to the 1930s and detailing how it has grown into a regional leader. Discover the joy of birding, the importance of protecting our feathered friends, and the many ways the next generation is being inspired to connect with nature. Plus, get a behind-the-scenes tour of the Alliance's diverse programs, wildlife sanctuaries, and educational resources—perfect for anyone planning a trip to Madison or looking to get involved in local conservation efforts.So grab your binoculars and join us as we explore the wonders of southern Wisconsin's outdoor adventures and the vital role of birds and their habitats in our communities!DISCUSSION00:00 Evolution of Madison Birding Club05:33 Making birding accessible for everyone08:52 Environmental education and outreach in Wisconsin14:07 Seeing kids excited about birds15:20 Inspiring underserved kids through nature20:17 Exploring our website resources23:41 Land conservation and wildlife sanctuaries25:04 Upcoming OWAA event plans30:21 Planning birding activities in Madison33:00 Discussing the impact on kids34:40 Getting into birdwatching39:30 Staying connectedMEDIABird declines have been significant since 1970. There are many reasons and many potential ways to help. https://www.birds.cornell.edu/home/bring-birds-backhttps://www.wkow.com/news/lights-out-wisconsin-works-to-reduce-light-pollution-and-help-bird-migration/article_64420fdb-c139-4dd5-a903-931b5767aa7b.htmlhttps://www.wpr.org/nature/tips-birding-spring-matt-reetzhttps://swibirds.org/bird-nature-blog LEARN MOREWebsite: https://swibirds.org/Facebook: http://facebook.com/swibirds/Instagram: http://instagram.com/swibirds YouTube: https://www.youtube.com/@SWiBirdsPodcast: https://open.spotify.com/show/3MvIS8MbZ1otvW8GRVzMLL?si=1006a356e28246b0Destination Madison: https://www.visitmadison.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSMatthew Reetz, Southern Wisconsin Bird Alliance, SoWBA, Destination Madison, Outdoor Adventure Series, Podcast Interview, OWAA#MatthewReetz #SouthernWisconsinBirdAlliance #SoWBA #DestinationMadison #OutdoorAdventureSeries #PodcastInterview #OWAAMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Blister Pop Adventures: The Ultimate Guide to America's Epic Day Hikes - Welcome back to the Outdoor Adventure Series! In today's episode, Howard sits down with Philip Clark, founder of Blister Pop Adventures and host of the Off You Pop Podcast. Based in Reno, Nevada, Philip has dedicated himself to helping “ordinary people” tackle epic, challenging day hikes across America—and beyond.Through Blister Pop Adventures, Philip curates in-depth hiking guides to some of the most iconic and demanding one-day hikes, from desert ascents to mountainous treks, aiming to inspire others to overcome their fear of the wilderness and discover their own limits. He shares insights into preparing for these adventures, the importance of training and humility on the trail, and the camaraderie found atop the country's highest peaks.We'll also explore how Philip turned his passion for adventure into a business and a podcast, and what it takes to bring others along on this journey—whether you're collecting the full set of hike cards or simply taking your first step outside the front door. So lace up those boots and get ready for a deep dive into the adventure lifestyle, the lessons learned on the trail, and what it's like to summit both mountains and new challenges.DISCUSSION00:00 Creating hiking guides03:41 Planning safe iconic US hikes07:41 Designing Iconic and Recognizable Hikes12:02 Getting started with hiking basics15:56 Challenges of Overestimating Fitness18:03 Attempting a Guinness World Record21:52 Documenting hiking adventures23:43 Sharing experiences with real guides27:19 Launching the Tahoe hiking challenge32:56 Tough final miles on Whitney33:48 Hiking experiences in California41:20 Finding Blister Pop and Podcast LinksLEARN MORETo learn more about Philip and BlisterPop, visit the website at https://www.blisterpopadventures.com/ and their social sites:Facebook: https://www.facebook.com/953330611196045Instagram: https://www.instagram.com/blisterpophikesYouTube: https://www.youtube.com/@blisterpopadventuresKEYWORDSPhilip Clark, Blisterpop Adventures, Outdoor Adventure Series, Podcast Interview, PodMatch#PhilipClark #BlisterpopAdventures #OutdoorAdventureSeries #PodcastInterview #PodMatchMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“When I started on the project of Necesse, we had maybe thirty sound effects. I've made around 400, 350 sound effects, so it's become much more immersive. You can hear animals when you wander around in the different environments. And just the feedback you get by playing the game, it's quite nice compared to before, which were much more… maybe empty is the right word.” – Rune EskildsenThis week's guest is a media composer, sound designer, and drummer based in Denmark. He writes music and builds sonic identities across formats, from commercials and podcast jingles to film scores, game music, and in-game sound design. He holds a Master of Science in Strategic Communication, which he applies to creative direction, collaboration, and clear, audience-first storytelling.More recently, he's become the Composer and Sound Designer of the indie game Necesse, selling more than 2,000,000 copies. His name is Rune R. B. Eskildsen, and he bridges classical training and cutting-edge technology to tell stories through sound. This episode will give you a fresh, behind-the-scenes perspective on how sound can shape emotion, imagination, and even player behavior.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Growing Up in a Musical HomeOur conversation starts with the movies and music that inspire Rune's career in sound. “I clearly remember watching Star Wars,” he recalls, “and all of the soundscapes that are in, you know, just that huge universe, [with] TIE-fighters flying by and Darth Vader, that scary sound.” He shares his memories of growing up in a home that doubled as a music studio, and of studying classical music from a young age. “When I went to this special school in Denmark that is only for classical music,” he says, “and being there, being part of that, I played the French horn. At this time, I started to have ear training and music theory and all of that, which kind of led me on a path to try to make my own.”(15:00) – From Classical Music to Video GamesThe discussion turns to his work in the video game industry and how he got his start in composing video-game soundtracks. “I showed up at this incubator with game companies,” he tells us, “and I was, like, ‘This is me, I do music, I want to do music for games.' And then some of the guys there, they said, ‘Hey, we want to work with you.'" Rune gives us a behind-the-scenes look at game development and recalls his sound work on MineRalph, a game where the soundtrack had to keep pace with the action. “So, because you gain speed if you're, like, going down a hill or something like that, or down a hole,” he explains, “if you have high speed, the music will change into different adaptive layers.”(21:40) – Creating Immersive Gaming SoundscapesAs the first half of our talk comes to a close, Rune tells us more about his work with video games and shares another memorable project that took some outside-the-box thinking. “That was like a dystopian world sci-fi thing,” he recalls, “and that was actually mainly symphonic music. But again, it was sci-fi, so I was able to design a lot of, you know, sounds that people did not hear before.” He shares his thoughts on where indie games are heading next and how organic creativity is becoming an increasingly valuable asset in the industry. “I think in terms of trends,” he explains, “people are trying to make immersive worlds that are standing out more than just being, you know, if you use Unity... making it more creative, making your own world, making it hand-drawn instead.”Episode SummaryRune shares his early memories of sound, particularly from sci-fi films.Rune explains his journey from classical music to video game soundtracks.Discussion on current trends in game audio and the role of AI.Tune in for next week's episode as we talk more about the influence of AI in video games and cinema, Rune's advice to musicians for juggling the rapid-fire demands of modern freelancing, and how countries around the world are managing the environmental impact of the AI boom.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Taking a seasonal break from your podcast doesn't have to mean losing momentum. In this episode, I'm sharing my favorite podcast marketing strategies to keep your downloads coming in and your business making money all summer long. As a podcast coach for women, I know how important it is to build sustainable podcasting strategies that work even when you're not actively recording, and these four approaches are exactly how I'm doing it. From batching Pinterest pins to podcast guesting, I'm pulling back the curtain on what my summer break actually looks like.Hi, I'm Andi Smiley, podcast coach for women and host of the Friendly Podcast Guide. I help women podcasters grow their shows without letting their podcast take over their lives, using sustainable podcasting strategies that don't require you to be glued to social media 24/7. I'm sharing exactly what I'll be doing this summer to keep growing my podcast without social media and without burning out.Topics Discussed in This EpisodeWhy taking a seasonal podcast break doesn't have to hurt your downloads or incomeHow I use Pinterest as a long-term podcast marketing strategy to keep episodes discoverable all yearMy plan for batching a full month of Pinterest pins in one sitting to grow a podcast without social mediaHow to grow a podcast audience through strategic podcast guesting during your off-seasonBeing a guest speaker in podcast communities as a visibility strategy for women podcastersWhy Threads is my favorite social media platform and how I batch-schedule content in about 20 minutes a weekGoing back to evergreen content from past seasons to keep creating pins that drive trafficKey TakeawaysPinterest is one of the most powerful podcast marketing strategies for keeping your episodes getting found, even while you're on a break. Evergreen content means you can keep pinning about old episodes long after they air.Batching your content is a game-changer for sustainable podcasting. Whether it's pins or Threads posts, scheduling out a month at a time gives you serious breathing room and is one of the best podcast tips for women who want a life outside their show.Podcast guesting is one of the smartest ways to grow a podcast in 2026 without creating new episodes. Recording guest appearances during your break means you'll have content ready and new audiences finding you, without the pressure of producing your own show simultaneously.You don't have to be everywhere to grow a podcast without social media. Showing up consistently in a couple of intentional places, like Pinterest and Threads, is enough to keep your audience warm and your business moving.Seasonal breaks are a feature, of a healthy, sustainable podcasting strategy. Planning ahead means you can step away without your podcast skipping a beat.Timestamps(00:00) Welcome(00:30) Why seasonal podcast breaks are part of a sustainable podcasting strategy(00:49) Pinterest: my go-to podcast marketing strategy during the off-season(02:46) Podcast guesting to grow your podcast audience during a break(04:03) Guest speaking in podcast communities(05:43) Using Threads to stay connected and make sales without social media stressLinks & Resources- Listen to my Pinterest for Podcasters episode- Listen to my How to Be a Podcast Guest episode- Join Pod Ground (free community for podcasters)- June Pod Ground Meetup with Andi- Find me on Threads- Find me on Pinterest

Welcome back to the Outdoor Adventure Series, the podcast that celebrates those who explore, steward, and enjoy the great outdoors. In this episode, host Howard Fox reconnects with returning guest Emanuel Rose—outdoor enthusiast, digital nomad, and award-winning author—for an in-depth conversation about life and work on the road. With Emanuel's wealth of experience, they dive into the practical systems, gear, and mindset needed to thrive as a full-time digital nomad, from staying connected in remote locations and creating a mobile office to camp cooking, essential gear, and managing the unexpected. Whether you're dreaming of working beneath the open sky or planning your first off-grid adventure, this episode is packed with insights and encouragement to help you embrace life beyond the pavement.DISCUSSION00:00 Introductions and Catching-up05:34 Battery backup and charging setup06:33 Discussing portable charger needs11:53 Outdoor setup and work gear15:54 Packing for a Camping Trip16:42 Packing and organizing outdoor gear22:04 Organizing gear with dedicated totes25:14 Planning Your First Camping Trip29:29 Setting up a camp kitchen31:47 Emanuel's off-grid lifestyle systemsLEARN MORETo learn more about Emaanuel and his adventures, visit his website at https://emanuelrose.com.NEXT STEPSIf you enjoy podcasts devoted to the outdoor adventure space, find us online at https://outdooradventureseries.com. We welcome likes and comments, and if you know someone who is also an outdoor enthusiast, go ahead and share our site with them too.KEYWORDSEmanuel Rose, Nature Bound, Wenaha Henry, Digital Nomad, Howard Fox, Outdoor Adventure Series, Podcast Interview#EmanuelRose #NatureBound #WenahaHenry #DigitalNomad #OutdoorAdventureSeries #PodcastInterview My Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Part 2 of 2 is here! Vincent A. Lanci shares valuable insights on the hidden benefits of podcast guesting, including refining your message, content repurposing, building authority, overcoming isolation, and shortcutting sales funnels. Perfect for entrepreneurs and professionals looking to leverage podcast appearances for growth.Chapters00:00 Introduction to Podcast Guesting Benefits02:15 The Message Lab: Refining Your Pitch06:10 High-Level Content Repurposing09:48 Overcoming Entrepreneurial Isolation10:46 Shortcutting the Sales Funnel12:42 Preparing for Guest AppearancesLearn the first set of secrets and insights here: Episode 1 of 2: How Being a Podcast Guest Can Transform Your Business (Part 1) with Vincent A. LanciSupport the showThank you for being here. Don't forget to subscribe to stay current! You can email all questions for the host or guest to Danica at PodcastsByLanci@gmail.com.This show is brought to you by Living Proof TBI Coaching specializing in recovery for Traumatic Brain Injury Survivors, Families, and CaregiversCRISIS LINE: DIAL 988

Discover why Newberry Springs is much more than just a quick pit stop on your road trip through the high desert. In this episode, Chamber Officer/Ambassador and entrepreneur Karla Claus shares her insider secrets on the historic Route 66 landmarks, hidden petroglyphs, and local gems that will make this town a must-visit multi-day destination. Tune in to learn how to plan your perfect getaway and support the small businesses that are putting this vibrant community on the map. DISCUSSION00:00 Promoting Newberry Springs tourism04:48 Creating a visitor center and park08:07 Exploring Newberry Springs attractions13:05 Starting a Route 66 tour business15:01 Launching a lakeside wedding business17:40 Promoting Newberry Springs tourismLEARN MORENewberry Springs Chamber of Commerce: https://newberryspringschamber.comRoute 66 Tours CA: https://Route66toursca.comDiscover Newberry Springs: https://discovernewberrysprings.com/Facebook: https://www.facebook.com/NewberrySpringsChamber/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSKarla Claus, Route 66 Tours CA, Newberry Springs Chamber of Commerce, Route 66 Centennial, Outdoor Adventure Series, Podcast Interview#KarlaClaus #NewberrySpringsChamberofCommerce #Route66Centennial #OutdoorAdventureSeries #PodcastInterviewMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“I think that sound drives the emotion of a scene, right? As much as dialogue, right? Sound and music, score in particular… I just think it helps to create emotion in a scene or augments the performances. Because you gotta have great performances, but great performance coupled with, you know, great sound design or a great score, it just makes you feel, it does something, it makes you tingle. It does something to you that just envelops you in that moment, right?” – Kenneth JohnsonThis episode is the second half of my conversation with sonic storyteller and founder of Artistry in Sound, Kenneth Johnson, as we talk about his experiences as one of the earliest Black sound designers in Hollywood, the changes that AI and streaming media have brought to sound design, and how horror movies in particular combine a variety of sound approaches to make a powerful impact.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – The Role of Sound in FilmOur discussion continues as Kenneth walks us through the process of sound design, from shooting script to the recording booth.“As I'm reading the script,” he tells us, “I'm sort of envisioning the project and thinking about, okay, well, what do I think it should sound like? And what can I do to embellish those scenes? And so once I've kind of digested that, then we do what's called the spotting session with the creatives.” He tells us more about creating a cinematic soundscape and reveals just how little of what the audience hears comes from the action onscreen. “Everything, usually, other than the dialogue, we recreate,” he says. “Whether that's a car race, a spaceship, or it's by a river, everything that you hear, all the ambience, all the sound effects are redone. We've recreated that whole soundscape.”(15:45) – Production Recording vs. Post-ProductionKenneth tells us about his up-and-coming experiences in Hollywood and the importance of diversity in the sound industry. “What I do is I try to give people opportunities,” he explains. “My team, you know, are from their early twenties to forty, and the majority are African American, and the majority of them, well, all of them, basically, I trained and mentored. And they're very talented.” We discuss the growing role of AI and streaming content in sound editing, and how much software apps have changed the process since his audio career began in the ‘90s. “Once we put [the audio track] into iZotope RX,” he tells us, “we could see it, and so I had to figure out what's making this resonance. I had to take some things out, and it turns out it was a metal music stand that was vibrating and causing that frequency.”(25:30) – The Future of Sound DesignOur conversation comes to a close as we talk about the different roles and responsibilities involved in cinematic sound, from soundtracks to dialogue to each layer of Foley sound. “We want it to be able to breathe because if you just throw everything on the wall,” he says, “then it's not going to be as nice as if you selectively pick what's going up there. That's important to figure out, who's going to handle what, because a lot of times sound design and score can overlap.” Kenneth tells listeners how they can get in touch, and he offers his advice for newcomers in the sound industry, including the value of hands-on experience. “I can take you to a class and talk for a few hours about techniques… Are you going to retain that? Probably not,” he says. “If you're able to get in there like I did and have access to being able to work and try out different things and get advice, you're going to move faster.”Episode SummaryWe discuss how sound drives emotion and shapes a movie's narrative.Kenneth outlines his creative process from script reading to ambient sound design.Insights and advice from Kenneth for the next generation of sound designers.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Are your podcast appearances shaping your career more than you think?In this insightful SPEAKPact episode, learn why PodGuesting is quietly becoming one of the most powerful ways for speakers to expand their reach beyond traditional stages.Celebrated speaker agent, Antoniette Roze, and Speaker and Podcast Guest, Anastasia Lipske, explore the significant role of podcasting in the speaking industry and corporate training. They discuss how AI is transforming visibility and findability for speakers, emphasizing the importance of aligning with the right audience and being intentional in podcast guesting.The conversation highlights the value of building genuine relationships with podcast hosts and the necessity of professionalism in the podcasting space. Ultimately, they stress that podcasting can be a powerful tool for speakers to grow their business without being overly salesy, focusing instead on providing value to listeners.Antoniette and Anastasia explore the nuances of speaking engagements and podcast guesting. They discuss the importance of trust in recommendations, the differences between speaking and podcasting, and the need for evergreen content.Anastasia emphasizes the significance of early engagement and the challenges of booking podcasts, while also providing actionable tips for listeners on how to effectively promote themselves and their messages. She highlights the value of gratitude and relationship-building in the podcasting community, making it a rich resource for speakers and podcasters alike.Discover what's changing behind the scenes that is reshaping how speakers are actually being discovered and chosen.Understand why it's no longer just about being visible—it's about something far more subtle that determines whether your voice gets surfaced or overlooked.Uncover how many speakers are still approaching podcast guesting the same way, unaware that the landscape has shifted in important ways.Find out what's really driving results today, which has less to do with volume and more to do with how everything aligns before you even appear on a show.Master the deeper layer of how relationships, timing, and positioning influence long-term speaking opportunities.And once you understand what's really happening behind the scenes, it changes the way you approach every conversation, invitation, and appearance entirely.Also packed into this episode:PodGuesting is becoming a powerful visibility channel—not just exposure. Speakers can no longer treat podcast guesting as a casual add-on. It's increasingly becoming a space where opportunities, positioning, and long-term momentum quietly take shape beyond traditional stages.What seems visible on the surface is only part of the picture. There's more happening beneath what audiences actually see—subtle layers that influence how a speaker is received long before the conversation begins.The shift is less about doing more and more about doing it differently. It's no longer just about increasing appearances, but about understanding how certain environments naturally change the way your message lands.Many speakers are still approaching it the old way. While the space continues to evolve, a lot of strategies haven't caught up—creating a gap between effort and outcome that isn't always obvious at first.Impact is shaped by more than just being present. Two speakers can show up in similar places, yet the way they are perceived and remembered can vary in ways that aren't immediately visible.Positioning plays a quiet but powerful role. How a speaker is framed or introduced can subtly influence how their message is received, even before they begin speaking.Relationships are becoming a silent driver in the background. Beyond the spotlight, familiarity, trust, and ongoing connection often shape how opportunities naturally unfold over time.Every appearance contributes to a larger narrative. Nothing really stands alone—each conversation adds to a broader impression that builds gradually and often quietly.The landscape is evolving in ways most don't fully notice at first. What worked before still exists, but the conditions around it are slowly shifting in ways that change the overall experience.There are layers to visibility most speakers don't immediately see. What looks straightforward on the outside often has deeper dynamics that influence outcomes in subtle but important ways.There's a deeper layer happening beneath every interview, introduction, and interaction that most people overlook. And once you see it, you won't look at podcast appearances—or your speaking strategy—the same way again.If you're serious about growing your influence beyond the stage, building real authority in your space, and understanding how opportunities are actually formed in today's landscape…Ready to see what most speakers are missing in how podcasting actually shapes visibility, positioning, and long-term speaking opportunities? Tune in now—so you can see what's really driving visibility, positioning, and how to start applying it to your own speaking journey right away!LEARN MORE at https://taplink.cc/1antoniette Connect with our guest, Anastasia Lipske at:https://www.linkedin.com/in/anastasialipske/ https://accessspeakers.biz/speaker/anastasia-violet-lipske-speakers-agent-branding-consultant/

 Ghost Town Road | Country Artist Ryan Bodine Talks Newberry Springs & Route 66. Welcome back to the Outdoor Adventure Series! In this episode, we're in Newberry Springs, California, to celebrate the centennial anniversary of Route 66 and the community's lively “Birthday Bash.” Today's guest is local legend Ryan Bodine, a fourth-generation Newberry Springs native and rising country western singer-songwriter. Ryan shares stories about his deep family roots in the high desert, how his upbringing and the tight-knit local community inspired his music—including his debut album, "Ghost Town Road"—and the unlikely journey from introverted guitarist to Nashville recording artist. Get ready for an inspiring conversation about heritage, the power of music, and the connections that tie us to the places—and people—that shape our stories.DISCUSSIONIntroduction and SettingRyan Bodine's Family Roots and Community ConnectionChanges in the Community and Their Influence on MusicBeginning in Music: Family Influence and Personal MotivationsTransition to Performing and SongwritingCurrent Career, Motivations, and AchievementsCommunity Reception and SupportInsights Into the Making of Ghost Town Road and SongwritingAudience Impact and Multigenerational AppealHistory and Legacy of the Family HomeNewberry Springs Landmarks and Local HistoryWays to Find Ryan Bodine's Music and Support His CareerLEARN MORERyan Bodine:  https://www.ryanbodine.com/Facebook: https://www.facebook.com/natalie.bodine.5Instagram: https://www.instagram.com/ryanbodine.music YouTube: https://www.youtube.com/channel/UCK8YhR5pkCMe95xXSDC2cdANEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSRyan Bodine, Ghost Town Road, Newberry Springs Chamber of Commerce, Route 66 Centennial, Outdoor Adventure Series, Podcast Interview#RyanBodine #GhostTownRoad #NewberrySpringsChamberofCommerce  #Route66Centennial #OutdoorAdventureSeries #PodcastInterview My Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Learn from Holly Shannon today on some tips to make your show appealing to your target audience and why it's important to structure your show to attract good guests.   WHAT TO LISTEN FOR  Launching a podcast for a business versus for an individual How can your podcast be a pull marketing tool? Why do you need to be an active listener? How to change the direction back in line if it's going off the rails? The right approach to finding guests and attracting listeners on your show   RESOURCE//LINK MENTIONED Zero To Podcast by Holly Shannon   ABOUT HOLLY SHANNON   Holly Shannon is a Swiss Army Knife in business and marketing. With a background in 5-star hospitality and leading teams in the event space (which clearly imploded with Covid), She pivoted into podcasting with Culture Factor 2.0. She never realized how much fun it is to interview people and to share their gifts and ideas with the world. Holly Shannon has created content for Auberge Resorts, Block Recruiting and on many social media platforms. Holly also tackles topics like company culture and starting a podcast in short form published articles as a recurring writer for RevGeniusMag and in Medium. Additionally, I've had the tables turned and have been a Podcast Guest on Content Marketing, Be Better and The Millennial Takeover.   CONNECT WITH HOLLY Website: Holly Shannon Podcast: Culture Factor 2.0 CONNECT WITH US Thinking about creating and growing your own podcast but not sure where to start? Visit GrowYourShow.com and Schedule a call with Adam A. Adams! SPONSOR  We want you to have the best tools at your disposal. Right now you can get a free list of vetted equipment such as microphones, mixers, webcams, and sound treatment editing software. Everything you need is created with direct purchase links to save you time and money and make your life easier. Go ahead and get yours at GrowYourShow.com/pdf   

Liberty Sculpture Park - Welcome back to the Outdoor Adventure Series! In this episode, Howard Fox travels to Newberry Springs, California, to celebrate the Route 66 centennial and brings listeners an inspiring conversation right from the heart of the Mojave Desert. Join Howard Fox as he sits down with renowned sculptor Weiming Chen at the remarkable Liberty Sculpture Park in Yermo. Together, they explore the origins of this unique outdoor gallery, its powerful sculptures celebrating liberty and freedom, and the stories of sacrifice and hope behind each piece. Whether you're a road tripper or an art enthusiast, this episode reveals how one artist's passion for freedom and democracy has created a destination that resonates with visitors from around the world. Stay tuned for insights into the creative process, the challenges of building art in the desert, and how you can experience and support Liberty Sculpture Park for yourself.DISCUSSIONIntroduction of Weiming Chen and His WorkThe Mission and Significance of Liberty Sculpture ParkSignificant Sculptures and Their MeaningsArtistic Inspiration and ChoicesRepresentation of Global Struggles and SacrificeUpcoming and Recent WorksArtistic Materials and TechniquesCommunity and Support StructureEmotional and Social Impact of the ParkLocal Environment, Challenges, and AdaptationAccessibility and Visitor ExperienceWays to Connect, Donate, and Further InformationLEARN MORELiberty Sculpture Park: https://www.libertysculpturepark.com/YouTube: https://www.youtube.com/@libertysculptureparkTwitter: https://x.com/CHENWEIMING2017?NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSLiberty Sculpture Park, Weiming Chen, Newberry Springs Chamber of Commerce, Route 66 Centennial, Outdoor Adventure Series, Podcast Interview#LibertySculpturePark #WeimingChen #NewberrySpringsChamberofCommerce  #Route66Centennial #OutdoorAdventureSeries #PodcastInterview My Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

This episode's guest is an award–winning supervising sound designer whose groundbreaking work has shaped the sound of some of television and film's most iconic projects, including Netflix's hit series Forever and Kevin Hart's animated comedy Lil Kev. Born and raised in South Central Los Angeles, he rose through the ranks of Hollywood post-production, breaking barriers as one of the few Black sound designers in the industry and earning multiple MPSE Golden Reel Awards and Emmy nominations. Today, he's not only redefining sonic storytelling but also championing greater diversity behind the scenes, ensuring the voices shaping what we hear are as dynamic as the stories themselves.His name is Kenneth Johnson, and in this episode, we'll discover how he transforms silence into emotion and builds powerful storytelling through every note, tone, and texture.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Kenneth's Early InfluencesWe start things off with a look at Kenneth's journey from a childhood in the South Central projects to an award-winning Hollywood career. “Something just came over me, and I said, you know what? This is it, I'm kind of done,” he recalls a pivotal moment early in life. “I had to make a decision as to what I wanted to do with the rest of my life, and, you know, I've always liked music.” He tells us about his early career in post-production sound and a chance encounter with producer J.R. DeLang. “He said, ‘That's great, but you can't come in and just sit in that chair. You've got to work your way up to that.'” Kenneth tells us of their first meeting. “He said, ‘we've got two positions that usually work their way up to being [soundtrack] mixers, and that's a dialogue editor and a sound effects editor.'”(12:45) – The Journey to Sound DesignKenneth tells us more about his work as a sound designer and the art of creating impossible sounds, such as the wild inventions in the Honey, I Shrunk the Kids series. “They were always creating these contraptions and things that don't exist,” he says, “so you had to figure it out in your mind. You'd have to say, ‘Well, what do I think it sounds like?' Or what should it sound like? And then you start putting pieces together.” He recalls his sound editing work from a memorable scene in the award-winning movie Road to Perdition and the thought process behind it. “We started out with just hearing the sounds of winter,” Kenneth explains. “And then he tries to start the car, and the car is not really functioning and he's having an issue starting it. And so that whole sequence of him trying to start the car and then finally getting it started was, it was just really beautiful.”(25:30) – The Power of SilenceAs the first half of our conversation wraps up, Kenneth emphasizes the importance of testing sound work in its native format as well as the studio. “I think a lot of times people don't do that,” he says. “They don't play it back in the medium that it's meant to be played on. They just play it in the room and it sounds fantastic, right? But then when you squash it all down to a stereo file, it will sound different.” We talk about what goes into setting up an ideal sound studio and about the importance of “tuning” a room. “Say there's a dip in the low end,” he explains, “and the room hasn't been compensated. We're going to push the low end, which means that possibly when it gets to another playback format, the bass is going to be really loud. So we try to mix in a neutral environment where everything is flat.”Episode SummaryKenneth discusses his childhood and transition to film and television sound design.We discuss the challenge of creating sound effects for things that don't exist.Kenneth emphasizes the importance of maintaining an ideal studio sound space.Tune in for next week's episode as we discuss how Kenneth puts sound to work in shaping a narrative, how his role as a sound designer has changed since digital sound editing became the norm, and his advice for people who are just starting out in post-production and sound editing.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Welcome back to the Outdoor Adventure Series podcast! In today's episode, host Howard Fox sits down with Judith Sell, the director of the American Legion Historic Route 66 Car Show in Williams, Arizona. As the town gears up to celebrate the centennial anniversary of Route 66 and the 11th annual car show, Judith shares insights into what makes this event truly special. Whether you're a classic car enthusiast or simply love small-town Americana, this episode offers a lively glimpse into one of Arizona's most beloved celebrations.DISCUSSION1. Introduction to the Episode and GuestIntroduction of Judith Sell as the American Legion Car Show Director for the Williams, Arizona Historic Route 66 Car Show 00:132. History and Growth of the Williams Route 66 Car ShowGrowth over the last four years 01:46Participant numbers rising from around 450 to more than 600 are anticipated 01:54The centennial anniversary 01:353. Unique Features of the Car ShowOnly car show actually held directly on Route 66 in Williams 02:504. Types and Range of Cars FeaturedCars registered from as early as 1917 to more modern vehicles 03:495. The American Legion's Role and ImpactPrimary fundraiser for the local American Legion post 04:52Post-renovation and support for veterans initiatives 05:02History of the Legion post building 05:186. Activities Beyond the Car ShowVendor row 06:07Grand Canyon Railroad 06:23City-wide events 06:427. The Community and Teamwork Behind the Car ShowImportance of committee and volunteers—a true village effort 08:538. Tour of the Car Show WebsiteEarly registration, meet and greet events, and burger burn 14:21Live auction benefiting Legion and donations to local groups 15:479. Sponsorships and MerchandisingLevels of sponsorship (Platinum, Gold, Silver, Trophy) 19:43Merchandise 20:0610. Car Galleries and TrophiesOnline car galleries with previous winners 21:07Introduction of a "don't judge me" category 23:35LEARN MORELearn more about Williams, AZ, and the Route 66 Car Show:Route 66 Car Show - https://williamshistoricroute66carshow.com/Facebook: https://www.facebook.com/williamscarshow/Experience Williams, AZ: https://experiencewilliams.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSWilliams Historic Route 66 Car, William AZ, Outdoor Adventure Series, Podcast Interview#Route66 #WilliamsAZ #CarShow #CruiseRoute66  #OutdoorAdventureSeries #PodcastInterviewMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Hello voices from the bench community, John Wilson here and I wanted to share some news about the evolution of the Programill lineup. Most importantly, Ivoclar's new PrograMill 7. What stands out right away is the reduced air consumption this mill requires, but what you'll notice first is that impressive new touchscreen. For us, the biggest advantage has been increased spindle power. My laboratory's known for these larger cases with complex geometries, and I can tell you that extra power really makes a difference. Next time you see your Ivoclar representative, be sure to ask about the PrograMill 7 and tell them John Wilson sent you. Thank you. At exocad Insights in beautiful Mallorca, we finally caught up with Felix from Imagine USA—and the timing couldn't have been better. As an exocad dealer on the front lines of digital dentistry, Felix shared his excitement about the strong turnout, the familiar faces, and most importantly, the innovation coming from exocad. What stood out most? The new exocad Hub and its cloud-based capabilities, along with powerful AI-driven tools inside DentalDB designed for efficient batch processing. For Felix and the Imagine team, it's not just about seeing what's new—it's about putting it to the test. By running new features through their own production facility first, they ensure real-world performance before bringing solutions to their customers. Beyond the technology, Felix emphasized the value of being there in person—connecting face-to-face with partners, having meaningful conversations, and stepping back to see where the industry is headed. And of course, doing it all in Mallorca doesn't hurt either. From wire-bending machines and digital ortho workflows to Vulcanite dentures and photogrammetry, this episode from the DLAT floor is packed with stories, laughs, and a whole lot of dental lab wisdom. First up, the crew sits down with Jason Dyas — better known these days as the man behind Ortho Outlaw and everyone's favorite outlaw mascot, Clyde. Jason shares his journey from construction work and garage-built orthodontic appliances to running successful ortho labs and diving headfirst into digital technology. What started with fax-machine marketing and Walmart bench grinders eventually evolved into automated wire-bending machines, digital scanning, social media content creation, and a growing mission to help older labs embrace modern workflows instead of shutting their doors. The conversation covers everything from AI-driven ortho tech and the future of wire bending to building a brand, traveling to industry events around the world, and how Ortho Outlaw became one of the most recognizable new names in orthodontic lab social media. Then the podcast catches up with longtime friend of the show Jim Collis for an incredible deep dive into 45 years of dental technology experience. Jim talks about teaching hands-on courses at DLAT, helping labs transition from analog workflows into digital dentures and 3D printing, and why education is still the key to success in modern dentistry. From discussing AI-assisted denture design and automated workflows to reminiscing about fixing Vulcanite dentures and the earliest days of implants, Jim delivers one amazing story after another. Along the way, he shares lessons from his CDT journey, the mentors who shaped his career, his passion for consulting and education, and why he still loves this industry after nearly five decades. It's equal parts history lesson, technology discussion, and classic Voices From the Bench chaos — complete with Star Trek references, Slurpee stories, and enough off-topic tangents to make Barb proud.Special Guests: Clyde, Jason Dyas, and Jim Collis CDT.

Part 2 of 2 is here! Vincent A. Lanci shares valuable insights on the hidden benefits of podcast guesting, including refining your message, content repurposing, building authority, overcoming isolation, and shortcutting sales funnels. Perfect for entrepreneurs and professionals looking to leverage podcast appearances for growth.Chapters00:00 Introduction to Podcast Guesting Benefits02:15 The Message Lab: Refining Your Pitch06:10 High-Level Content Repurposing09:48 Overcoming Entrepreneurial Isolation10:46 Shortcutting the Sales Funnel12:42 Preparing for Guest AppearancesLearn the first set of secrets and insights here: Episode 1 of 2: How Being a Podcast Guest Can Transform Your Business (Part 1) with Vincent A. LanciSend us Fan MailSupport the showRemember to subscribe for the next episode. Show Sponsor: ComingAlive PodcastProduction.com (Download your Podcast Launch Checklist for only $1 here)Music Credits: Copyright Free Music from Adventure by MusicbyAden.

It was certainly an eventful week in the Moonshine Capital, and across the country if you can believe that. For longtime Podcast Guest, and Rocky Mount Mayor Holland Perdue, that was certainly the case as he headlined the news cycle twice. He first made local headlines after a ruling by the Virginia State bar for suspending his license for 36 months, a process some citizens are questioning (Check out our Subscriber Only After Show on Patreon).The second time involved a man making his way to his office and making threats to him and his staff.We also discussed his recent Big Event at the Harvester, we got some updates on town happenings, upcoming events, touched on some national news, and much more!Support the show

Welcome to another episode of the Outdoor Adventure Series! We're chatting with Belinda Coker—a seasoned hiker, writer, educator, and global house sitter who currently calls Scotland home. After taking early retirement and leaving the corporate world, Belinda embarked on a global journey to embrace adventure, build confidence, and inspire others through responsible travel. In this episode, Belinda shares how she curated a life of genuine freedom and stability, combining her love of hiking with an innovative approach to house-sitting. From the mountains of New Zealand to the trails of Greenland and Europe, Belinda's story is an inspiring testament to reinvention, discovery, and finding joy in the simple things. Whether you're dreaming of your own adventure or looking for practical tips to travel the world and house sit along the way, this episode is packed with insights and encouragement for anyone eager to live life beyond the ordinary.DISCUSSION00:00 Choosing a Northern hemisphere base04:05 Taking a gap year in Asia09:04 Challenges of Nomadic Living11:53 Planning hiking trips year-round15:20 House sitting experiences abroad18:30 Finding the perfect travel accommodation22:15 Discussing retirement plans and house sitting23:30 Gaining trust through house sitting28:17 Snakebite differences in Australia vs. the USA33:07 Benefits of house sitting for pets35:09 Reflecting on the outdoor website journey39:36 Starting a YouTube journey42:51 Spending quality time with kids45:00 House sitting and travel resourcesConnect with Belinda:https://soultreader.com https://housesittingcollective.comInstagram & Facebook (Hiking): SoulTreaderInstagram & Facebook (House Sitting): House Sitting 101NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSBelinda Coker, Soul Treader, House Sitting Collective, Outdoor Adventure Series, Podcast Interview, Podmatch#SoulTreader #HouseSittingCollective #OutdoorAdventureSeries #PodcastInterview #PodmatchMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Sam Teicher, co-founder and Chief Reef Officer of Coral Vita, a pioneering U.S.-based company on a mission to restore our planet's degraded coral reefs, joins us on the Outdoor Adventure Series today. Coral Vita employs scalable, land-based coral farming and climate-resilient techniques to rebuild vital ecosystems that sustain marine life, coastal economies, and local cultures. Sam shares his journey from nature enthusiast to global leader in coral restoration, and the science and technology behind modern coral farming.DISCUSSIONBackgroundEarly career and connection to nature and the outdoorsAcademic pathEarly coral farming experience in MauritiusFounding and Evolution of Coral VitaPartnership with Gator HalpernFrustrations with traditional conservation and limitations of traditional coral farming modelsScaling and Business Model InnovationReforestation and coral cuttings for restorationNeed for scalable, sustainable solutionsUse of advanced techniques and bringing in leading advisorsFundraising and Site SelectionFundraising journeyPartnerships with the Grand Bahama Port Authority and the Bahamian governmentImpact and Community EngagementRole of coral reefs for local economies: tourism, fisheries, cultural heritageCommunity-focused modelFarm Operations and TimelinesPhases of setting up a coral farmTechniques for accelerating coral growthMeasuring successRestoration Practices and Species ConsiderationsCoral species diversity and native restorationLegal, ecological, and ethical requirementsEvolution of Technology in Coral RestorationMove from DIY approaches to technology advancesOperational efficiencies (inventory in an hour vs. weeks)Education & OutreachCoral Vita as a tourism and education destinationPartnerships with brands and companiesAdvice for Future Conservationists and Environmental CareersSpending time in nature and forging connections with ecosystemsLEARN MOREWebsite: https://coralvita.co/Facebook: https://www.facebook.com/CoralVitaReefs/Instagram: https://www.instagram.com/coralvitareefs/?hl=enLinkedIn: https://www.linkedin.com/company/coral-vita-reefs/ World Ocean Day: June 8, 2026NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSSam Teicher, Coral Vita, Reef Restoration, Outdoor Adventure Series, Podcast Interview#SamTeicher #CoralVita #Reef Restoration #OutdoorAdventureSeries #PodcastInterviewMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

“To your point, like it can make or break campaigns, can make or break TV and film. I mean, you know, there's mumblegate that's happening, like with all the streamers where I can't understand half the things that are being spoken... And in the interview, he was like, ‘Well, it's just not important to me.' I'm like, what?” – David GielanThis week's guest is a six-time founder and creative strategist who knows the power of sound in shaping stories that stick. As founder of Dominant Creative, a global agency and production company, he helps brands harness audio to spark connection and inspire change. His name is David Gielan, and in this episode, he shares how sound influences branding, fuels emotion, and helps organizations stand out in a noisy world. If you care about where audio is headed, you'll want to hear this one.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – David's Journey from Music to MarketingAs our conversation starts, David recalls his early memories of sound and how he's passing on the lessons he learned to his own children. “Being even two or three years old,” he says, “I have these memories of dancing to records in my home and, you know, I just try to impart that on my kids too when they were very young.” He tells us more about his experience in marketing and ad production, and how having a background in music can sometimes be a mixed blessing. “I am not a person who can go to live music events as just an appreciator of music,” David explains. “It makes it absolutely impossible for me…. I'm just going to be sitting there in my head trying to pick it apart, not in a negative way, but just in a way of trying to understand how it was all put together.”(08:15) – Mumblegate and Audio ClarityThe discussion continues as David tells us more about the role sound plays in his approach to branding. “ I also have always been the kind of director and creative who is considering sound at each stage of the process,” he tells us. “And so I'm also doing the edit in my head and I'm doing the sound design in my head while we're filming, while we're working on it, and so it just gives me a greater level of control, but also creative inspiration as I'm working.” Our conversation turns to “mumblegate,” the sound editing trend that's making streaming audio harder to hear than ever, and how it can work against a marketing campaign. “I think for a lot of people,” he adds, “sound is usually an afterthought, especially because advertising a lot of time is a very visual medium… The creatives that I love working with most are the ones who come from post before they started getting into the director's chair, because they understand how something incredibly simple can make such a massive impact.”(22:35) – The Role of Sound DesignAs the first half of our conversation closes, the topic turns to how David puts sound to use in his own marketing work, such as an ad campaign he created for Yonex. “It was a very dark and emotive and impactful round of spots that were mainly driven by sound design,” he recalls. “It was just the visuals of a racket spinning. But it really came to life when, you know, when those moments were accented by key sound effects.” Our discussion returns to his insights on mumblegate, and how often it comes down to a struggle between sound editors and producers. “I've worked with a number of rerecording mixers over the years that bury dialogue because they're forced to do so, not because they want to. They're like, ‘No, I want to bring clarity to this project and so people can follow the story and understand what's going on.' And then they're, you know, shouted down by the folks at the top.”Episode SummaryDavid talks about his career journey and personal experiences with sound.Why audio clarity seems to be less of a focus in today's media.David shares the impact of sound design in his advertising campaigns.Tune in for next week's episode as we talk about the human creativity premium that the AI rush is helping to create, how David's balancing automation and his personal approach to building a campaign, and why he feels that sound is an untapped resource when it comes to branding.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

“Live is always going to be great. Human connection is the only thing that will differentiate AI from people and from artists. And that is, I think, going to be the key lever that artists have left. So in the same way as you might go and buy a handmade coffee cup for $20 from an artisan stall when you can buy one for a dollar in Walmart, music will still hold great value.” – David Courtier-DuttonThis episode is the second half of my conversation with the founder and CEO of SoundOut, David Courtier-Dutton, as we discuss the catch-22 financial companies can face when it comes to making a sonic impression, how some companies are reaching old and new customers alike by reviving the radio jingles of years past, and the role of audio branding in an increasingly AI-driven world.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Surprising Trends in Sonic BrandingThe second half of our conversation starts as David shares more of SoundOut's discoveries about the effectiveness of branding, including why Visa and Mastercard's sonic logos haven't made the impact they'd hoped. “Listening to their sonic logo in isolation with no brand association,” David explains, “20% and 31% respectively said, yeah, we know the brand. But not one person out of those 400 across the two brands could actually write the brand name when asked what the brand was.” We talk about the old radio jingles and how some companies are finding success in reviving them for a new generation. “Both Maybelline and Pillsbury,” he tells us, “are sort of historic logos that were retired for a long time, and you just cannot underestimate the power of bringing back an old, beloved sonic logo… I wouldn't say it's an easy win, but it is, because those neural pathways are absolutely locked in.”(8:45) – The Role of AI in Music and MarketingDavid and I talk about the elephant in the room, AI and its impact on marketing, and the shift he's seen over the past year. “Up until about six months ago,” he observes, “we were seeing very little of it. There are some obvious concerns around legalities … brands won't want to use music created by AI in case it is actually breaching copyright. [But[ that will get sorted in the next six months or so, I think.”He shares his thoughts on how search processes are being increasingly handled by AI, and how audio can help brands stand out from the crowd. “The brand will go nowhere near the consumer,” he tells us. “So anything that you can do to make your brand more distinctive when you are advertising online and through music, anything to make a brand more prominent, can only help.”(20:30) – The Power of Authenticity in BrandingAs our discussion comes to a close, David elaborates on his observation that AI is increasingly talking to itself rather than users. “We're basically talking agents talking to agents,” he explains, “so AI agents talking to AI agents… I would imagine within 12 months it'll become quite a big thing. And within three years, it'll be everywhere. Everywhere.” We talk about the role human creativity might still play in a marketplace driven by AI, and one advantage musicians still have over machine-generated content. “It can feign emotion,” he says, “but you'll never move an AI with a song because it doesn't do emotion, and it literally, it never will… Emotion and empathy are all that we have as humans to distinguish ourselves from machines. And so music will… music will survive forever.”Episode SummaryThe challenges and surprising innovations in building a distinctive audio brand.How AI audio content has already begun to reshape the digital landscape.David shares his insights on what the growth of AI means for human artists.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

“When you hand it to the composer in sonic branding, at that point, it becomes an art, because the job of the composer, of course, is to translate those desired emotions into music. And it's not [the] music that the composer feels, it is what it makes the audience feel when they hear it, and that is almost pure art. We have done some science around it, and we know what might help in terms of instrumentation and timbre and pitch and all that sort of stuff, but, at the bottom line, the sonic logo is only going to be as good as the composer. They are the most important person in a sonic branding project, bar none.” – David Courtier-DuttonThis episode's guest is the founder and CEO of SoundOut, and he's on a mission to prove that sound isn't just art – it's strategy. From building the world's largest music testing platform to decoding how sonic logos tap straight into our memory and emotions, he's turned the science of sound into a tool that brands can't ignore, and he's worked with such brands as Amazon, TikTok, Netflix, Sky, and Target to help optimize their sonic branding and marketing.His name is David Courtier-Dutton, and we'll be talking about what makes audio unforgettable, how data reveals our hidden reactions to music, and where the future of audio branding might be headed.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – David's Earliest Memories of SoundOur discussion starts off with a pivotal moment in David's childhood, and in the years that followed, that taught him the power of sound. “It seared that moment in my brain,” he says, recalling George Harrison's song “Give Me Love (Give Me Peace on Earth), “of all the very few memories you have when you're six, seven years old. It just stuck with me. And I lost the song for probably about thirty years or so. And then when I heard it again, I was straight back in that little car, absolutely transfixed by the radio at that point.” We talk about his journey from corporate law to sonic branding, and how it coincided with the dramatic changes that MySpace and social media brought to the music industry. “The industry appeared to be facing existential moments,” David recalls. “So I thought, ‘well, wouldn't it be great, if the industry is going to go away and fans can connect with the bands, why don't we create a business that enables the fans to invest in the bands themselves and actually finance them?”(15:00) – Understanding the Role of Sonic BrandingDavid shares his observations on audio branding and the mistakes that can derail an agency's search for the right sonic logo. “They get really attached to the sounds,” he explains, “and they start reading things into the options and the logos that perhaps don't exist. They forget that this sonic logo will just be pinged out across the airwaves and listened to fleetingly by consumers, and you can really overthink it.” He tells us about SoundOut's pioneering brand study, its methodology, and what it's revealed so far about successful sonic branding. “From that historic data,” he says, “the key data point was that if you have your [brand] name in your sonic logo, then people were twice as likely to attribute it to the brand as if it wasn't in. So that's powerful. That's a good argument for putting the name in.”(23:00) – Insights from the SoundOut IndexAs the first half of our conversation wraps up, David offers more insights from the SoudOut study and what they tell us about successful sonic branding. “If you've got three seconds or two seconds to create a logo,” he notes, “you're not going to create something that has a hook as strong as Katy Perry or whatever it may be. It's always going to be a short snippet of a melody.” We discuss the surprising gap the index revealed between what consumers think they know and what they actually know when it comes to brand recognition, and the advantage sound has over other, more traditional marketing. “People can't block their ears,” David tells us. “They can look away, they can be doing something else at the same time, but you can't close off your ears [or] your ability to listen and for those connections to be made. So it's a very subversive way of marketing, but highly effective.”Episode SummaryDavid shares his journey from a London law firm to music and marketing.How traditional branding can lead agencies astray when it comes to sonic logos.David discusses SoundOut's five-year study of audio branding and recognition.Tune in for next week's episode as we talk about the unique audio branding challenge companies like Visa and Mastercard face, what role human creatives might play in a market that's increasingly giving way to AI, and how audio branding can help companies rise above the algorithmic noise.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Most experts don't realize their website is speaking a completely different language than their potential clients are searching for.

“I give them a lot of credit because they use that so frequently, and that's why they have so much success. I mean, it is an iconic melody in and of itself, but it's that repetition and that usage, you know, whereas I feel like a lot of sound logo projects that come in, we'll get to the finish line and they'll be excited to use it, and then a month or two later, they'll be like, ‘We're not seeing quite the results that we'd hoped.' It's like, A, you're not going to see it after a month, and B, you've got to use it consistently, you know, and potentially in multiple places. State Farm does it right.” – Connor MooreThis episode is the second half of my conversation with founder and creative director of CMoore Sound, Connor Moore, as we talk about where AI voices might be taking sound design, how he became a juror at the International Sound Awards, and how sonic logos are making a comeback.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Current Trends in Sound DesignThe second half of our discussion starts as Connor talks about neural voices, the latest breakthrough in AI voice clones, and how popular they're becoming with clients. “It's a very interesting space,” he says, “having a customized brain and voice that can constantly adapt, you know, and so we're seeing a lot more of that come through.” He talks about his work on Google Glass and how he might approach its UX design differently in today's world, and how he helped reshape the famous State Farm sonic logo. “'Here's a simple tweak at a foundational level,'” he recalls saying, “'Take away the square wave and use a sine wave at a base level.' And they were like, ‘Oh.' And we're already 65% there.”(10:47) – The Importance of SimplicityWe discuss his work with the International Sound Awards and the insights he's gained from seeing nominees from all over the world. “Most of the work I've reviewed in the last four years has been more kind of traditional sonic branding,” he tells us. “It's just great to be a part of that community and to hear all the cool work coming, because it's at a global scale.” He talks about the resurgence of sound logos in today's market, and the lesson to be learned from State Farm's branding success. “The iconic nature of that example is the melody,” he says, “the melody that's been around for so long. But I think that what I would say is just, you know, use it lightly. Be careful with overusing it.”(24:47) – The Future of Sonic BrandingOur conversation wraps up with what he's working on now, and the trends he's seeing in branding and audio UX design. “Industries that you might not expect,” Connor explains, “old school industries that are becoming more tech focused, for example... which I think is interesting, because I think sound as a technology [is] starting to touch industries of old that are modernizing.” He tells listeners how they can get in touch, and shares his perspective as someone on the forefront of sonic branding. “I'm working on very emerging technologies,” he says. “I'm working on older industry segments that are stepping into new technology, I'm working in automotive... it's a good balance that keeps me engaged.”Episode SummaryOur discussion on the rise of wearable technology and voice-driven experiences.Exploring how simplicity impacts sound design and brand perception.Connor's predictions on the evolution of audio branding and its applications.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Are you a grandparent wondering if the small, steadfast acts of love you give truly shape your grandchildren's future? Do you ever feel invisible, pouring your heart into healing generational wounds and wondering if your impact will last? Are you navigating the complexities of kinship care, trauma, and family resilience, looking for inspiration and validation along the way?I'm Laura Brazan, host of Grandparents Raising Grandchildren: Nurturing Through Adversity. In today's episode, “More Than a Grandmother—Kevin Lowe on the ROI of Kinship Love,” we bring you the heartfelt story of Kevin Lowe, a motivational speaker and podcaster whose life was transformed by the love of his grandmother after losing his sight at 17. Kevin shares how his Nana's unwavering support became the launch pad for a limitless life—proof that what grandparents do matters, even on the hardest days.For more information on Kevin Lowe- his podcast, public speaking and music, please visit his website. Click on this link to listen to his beautiful song, "More Than A Grandmother".You'll hear honest conversations about trauma, legacy, and the multigenerational power of love, including original music that captures what words often cannotSend us Fan MailThe 750% gap is real, but it doesnt have to be your family's destiny. We are gamifying the 'motherboard' to bring our partners and grandchildren back into the center of the mission!Join us in The Grand Challenge! Kids on the specturm have the most imaginative minds. They can say the silliest things. My world can get way too serious. Sometimes the best thing to do is "get on the train" with them! Here's another fun Self-care tip with Jeanette Yates! In this special pre-roll segment, I'm sharing a moving letter from a member of our community, Laurel. Her story of loss, resilience, and raising her grandson after the unthinkable is a raw reminder that none of us are walking this path alone.We want to hear from you. If Laurel's story resonates with you, or if you have a journey of your own to share, join our private community. Your story might be the exact lifeline someone else needs to hear today. Thank you for tuning into today's episode. It's been a journey of shared stories, insights, and invaluable advice from the heart of a community that knows the beauty and challenges of raising grandchildren. Your presence and engagement mean the world to us and to grandparents everywhere stepping up in ways they never imagined.Remember, you're not alone on this journey. For more resources, support, and stories, visit our website and follow us on our social media channels. If today's episode moved you, consider sharing it with someone who might find comfort and connection in our shared experiences.We look forward to bringing more stories and expert advice your way next week. Until then, take care of yourselves and each other.Want to be a guest on Grandparents Raising Grandchildren: Nurturing Through Adversity? Send Laura Brazan a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/grgLiked this episode? Share it and tag us on Facebook @GrandparentsRaisingGrandchilden Love the show? Leave a review and let us know!CONNECT WITH US: Website | Facebook 

“Too much sound complicates things, it confuses things, and it causes annoyance and fatigue, too much brain power needed. Too much cognitive load, and it's a known fact. So oftentimes companies will come to me and say, ‘Hey, we have, you know, sixty sounds we want to create.' And I go, ‘Okay, cool. Let's take a look at the list. Let me understand your product a little better and let's try to find ways to strip it back.' Because, you know, that can be very overwhelming for users.” – Connor MooreThis episode's guest is a leading expert in audio UX and audio branding. As the founder of CMoore Sound, he's shaped how major brands like Google, Uber, Peloton, and Airbnb use sound to enhance their products and connect with audiences. Over the past fifteen years, he's helped define how sound influences everything from brand identity to user experience, and he's been featured in The New Yorker, NPR, and Google's Design series. He's also a fellow judge for the International Sound Awards, which is how we met. His name is Connor Moore and his work shows how sound isn't just decoration, it's a powerful tool that shapes how we feel, navigate, and interact with the world.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Connor's Audio Eureka MomentOur conversation starts with Connor's early memories of sound, and how quickly he came to realize in college that audio branding wasn't really a thing in marketing. “It really begged the question for me of why aren't brands thinking about sound and music like they are for their visual branding,” he explains. “So that, to me, was a bit of a eureka moment and really kind of set me on my path.” He talks about how both old-time jingles and current audio brands like Netflix get it right when it comes to repetition, and his process for getting clients what they need to establish their audio brand. “With my business,” Connor tells us, “I'm involved at every stage… that's a big value add. Having a veteran in the industry in the room at all times and really guiding the work, that is really the biggest differentiator.”(12:23) – The Evolution of Sonic BrandingConnor tells us about some of his current projects, including a major car company that needs a creative approach to sonic branding. “They're a product first company,” he says. “It's an automotive company. Without the product, you don't have the brand. So that is the biggest touch point for their customers. And you can do the audio branding process through UX. It's really the same process.” He shares the insights he gained from working with companies like Samsung and Lucid Motors, and tells us about the early days of audio-first UX. “Back then they were just very simple kind of ringtones and alarms,” he says. “And what I did is I went in and really crafted really long form compositions that gradually pick up over time, you know, with volume, percussion, harmonics, [and] complexity.”(26:15) – Creating a More Thoughtful SoundscapeAs we come to the end of the first half of our discussion, Conner tells us how he balances the functionality of UX with the distinctiveness of audio branding. “There should be a level of cohesion across the experience,” he explains. “But there should also be levels of distinction. So a welcome sound for an in-car experience could be very soft and inviting, whereas, like, for a collision sound, it can't be soft. You know, it has to be kind of in your face.” We talk about the value of silence, and how knowing when not to make a sonic impression can be as important as making one. “There's a lot of power in simplicity and silence,” he says. “That is the biggest takeaway of my time in this space.”Episode SummaryConnor discusses his first experiences with sound and sonic branding.We explore how sonic branding has become more intentional over the years.Our discussion turns to the need for thoughtful, pleasing soundscapes.Tune in for next week's episode as we talk about the latest developments in AI-driven neural voices, Connor's pioneering work at Google Glass and on State Farm's famous sonic logo, and how companies that don't necessarily need a musical jingle can still take advantage of an audio brand.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

“I think, you know, what I mentioned before would really apply, and that's sit down and really come up with a plan over the next twelve months. What do I want to do? Do I want to release a single every month or maybe it's a couple of singles leading up to an EP and then actually execute that. And, you know, at the same time, be consistent. You don't want to be an artist that puts out a few tracks and then, you know, goes away for about four years and tries to come back and do it again, because you're going to have to really start over. I mean, there's just too much out there, you know, to consume that, you know, you're going to lose a lot of your fan base if you don't engage with them. You have to consistently engage with the fan base, consistently release music and devise a plan, like I said, for each of the platforms so you can gauge and analyze exactly what's working and what's not. So the next time you put something out, you know what to do.” – Jesse FloresThis episode is the second half of my conversation with Vice President of Artist and Label Partnerships at Intercept Music Jesse Flores, as we talk about how Intercept Records is balancing AI advances and human creativity, his thoughts on what music genres might take off next, and why rushing to upload your next single might not be the best long-term strategy for building a fan base.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – AI in Music MarketingOur conversation picks up as Jesse talks about how Intercept is putting AI to use for its clients without undermining its artists. “We definitely support AI when it comes to a marketing tool,” he explains, “[but] content creation, not so much, because we really support human-made content that has some soul put behind it, an actual human behind it.” He also offers his advice to musicians on social media. “You have to consistently engage with their fan base, consistently release music and devise a plan,” he says, “for each of the platforms so you can gauge and analyze exactly what's working.”(9:30) – Strategies for Emerging ArtistsJesse tells us where he sees the future of music heading, and whether AI music could someday become a genre of its own. “Talent is a priority,” he says. “You know, you've got to have talent if you're an artist nowadays. I think that's always been the case since day one. Making music that is timeless, making music that is undeniable… that's what's going to keep you in this for the long run.” As our conversation comes to a close, he shares his thoughts on the power of sound, and what artists can do to help set themselves apart from the background noise. “There are different points and moments in your life when you hear a song,” he tells us, “[and] you know what you were doing when you first heard it, or, you know, it brings back memories of this person that you were dating at the time, or where you were or who your friends were. Like, it's just always going to be there for me.”Episode SummaryExploring the benefits and challenges of AI in marketing versus music creation.Jesse offers his advice on building a music career and engaging with fans.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

“What can we do to make that number a thousand? That's the kind of stuff we really focus on. We have tools and analytics within our dashboard to kind of help guide you with that and provide insight onto what strategies are needed to get to that place. But also, I think what makes a lot of sense is to have the right team around you for independent artists. You've got to have a really good manager, obviously a great distributor, a good entertainment lawyer, a good publicist, and a good online marketing and social media strategist. If you have those five people in your camp, you're off to good start.” – Jesse FloresThis week's guest was recently named VP, Artist and Label Partnerships at Intercept Music. He's a seasoned music industry executive with over two decades of experience in business development, artist partnerships and label relations, and, as Senior Director of Label and Business Development at Virgin Music Group, he played a pivotal role in securing and managing relationships with high-profile artists and independent labels, working with artists such as Stephen Marley, Slum Village, Carla Morrison, Dax and more. With a background in both tech and sound, he's built tools that treat music not just as art but as a powerful business asset.His name is Jesse Flores, and in this episode, we'll be talking about what it really means for artists to own their sound, why marketing is part of the creative process, and how the right tools can help great music get the recognition it deserves.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Jesse's Journey into the Music BusinessOur conversation starts off with Jesse's early memories of sound, particularly an unforgettable concert when he was a child. “It was my first concert ever,” he recalls. “I was seven years old, and it was the Jacksons' Victory Tour. Obviously, at the time, Michael Jackson was probably the biggest artist in the planet. And I was young, but I was a fan.” He shares his professional journey, from music student to music executive in Los Angeles, and how narrowly he avoided an early career pitfall. “I really had a good time to, you know, sit down and think about it and weigh the pros and cons,” he explains, recalling a job transfer that would've sent him across the country. “And, at the end of the day, I decided to stay in L.A., which was a blessing and the right decision because if I'd moved to Miami, I probably would have lost my job in the next year or two because they closed that office down.”(9:45) – Working with Independent ArtistsJesse tells us more about his work at Universal and what goes into building an up-and-coming musician's brand. “We had a team just nationwide of people where, you know, they bring them into our market and we were the experts in our region,” he says. “So we knew exactly where to take them, what stations made the most sense, what retailers were really supporting them, where we were selling the records.” He talks about his transition from Universal to Intercept records and explains how he's still leveraging his connections to help indie artists. “Any artist that was coming off their major label deal but still wanted to release music,” he tells us, “we gave them that opportunity to do that, and not only just put out their music and using our pipes, but also have major label services.”(13:00) – Rising Above the Digital NoiseJesse and I take a closer look at social media, and the double-edged sword that music platforms can represent for musicians who are just starting out. “Anybody can release music,” he says, “so there's just so much clutter out there, you kind of have to sift through it. And in order to rise above the noise, I think the key thing is to have a good distribution partner.” We discuss which platforms are the best choices for artists, and his strategies for helping bands find success. “Not everybody is gonna perform as well as some other platform,” he says. “One might have great success on YouTube, but not so much on Spotify and Apple Music. So what we want to do is sit down with the artists, figure out what they've done up to this point, and what we can do to really augment what they've been doing.”Episode SummaryJesse discusses his lifelong progression from music fan to music industry insider.His strategies for helping independent artists succeed via social media.We discuss whether live performances are still important in the digital age.Be sure to tune in for next week's episode as Jesse shares his thoughts on AI, why consistency is key for both new and established artists, and his tips for standing out from the musical crowd.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

“In this age of AI and, you knew I was going to go here at some point, so how can an artist differentiate themselves now that AI can basically create music with the push of a button? Like, it's hard. It was hard before, and now we have this to worry about. I think you touched on it maybe indirectly earlier in the connection, the spirit of creating and being a human. I think it is the dopest superpower that we have, and I do believe that everyone has it. It's just, you know, what level it's in, but just because it's not, like, music or visual art or dance or something doesn't mean you're not creative.” – Jastin ArtisThis episode is the second half of my conversation with artist, producer, and creative sound leader and founder of A&R in Your Pocket Jastin Artis, as we talk about what musicians need to know when they're starting out as professionals, whether record deals still matter in the digital music scene, and how AI, from digital assistants to licensed voice cloning, is reshaping the industry.As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that.(00:00) – Navigating the Fine PrintWe start the second half of our conversation with a focus on some of the lingo of the music industry, such as PRO, short for performance rights organization, payments. “That's how you get paid royalties on the back end,” Jastin explains. “You might hear that phrase, right? For when your stuff is played on these different avenues and, you know, obviously streaming.” We talk about split sheets and how payments are divided in a group, and the importance of figuring things out ahead of time. “It's easy if it's just you, which I know most of us are often doing, right?” he says. “But you have your producer, maybe you have another songwriter, that's three people. You wanna make sure you have your equally splits or whatever share… you guys agree to. Do not do that after the song is out.”(13:13) - Creativity in the Age of AIThe conversation shifts to building the foundation for musical success early and the challenge of starting out in the industry. “There's people obviously we've seen in music that are A-list artists because they did have the team,” he tells us. “But if you talk to them in the beginning, they didn't know what they were doing. They felt like they could figure it out, and they did.” He shares how AI has changed his workflow and approach to music, and his confidence that the human touch isn't going away anytime soon. “We still have to just believe in, like, the human aspect of what we do,” Jastin says. “That can't ever go away. I don't care, regardless of what is happening now, what could happen. It just, and maybe that's just my belief, that's just where I'm gonna keep my eyes on the prize.”(28:55) - Human Connections in MusicOur discussion comes to a close as Jastin tells us how listeners can get in touch and what he's working on right now, including a leadership coaching program. “It's a 12-week program that's centered around being sync-ready,” he explains. “Like, that's a big thing that I'm leading with, and we'll continue now that I've seen how it works. And, I know I'm still learning too, but man, I'm getting paid for beats that I made in, like, 2006.” He also shares his latest musical successes, including his upcoming album. “There will be new music coming,” he says. “Probably not by the end of [2025], but… I'm working on my thirteenth album. That's kind of like, wow, I can't even believe I'm saying that.”Episode SummaryJasten shares his insights on forming a strong musical career foundation.Our discussion on how AI and the digital music scene has affected musicians.Jasten's thoughts on the necessity of human creativity amidst AI growth.Connect with the Audio Branding Podcast:Book your project with Voice Overs and Vocals by visiting https://voiceoversandvocals.comConnect with me on Instagram - https://www.instagram.com/jodikrangle/Watch the Audio Branding Podcast on YouTube - https://www.youtube.com/c/JodiKrangleVOConnect with me on LinkedIn - https://www.linkedin.com/in/jodikrangle/Leave the Audio Branding Podcast a review at https://lovethepodcast.com/audiobranding (Thank you!)Share your passion effectively with these Tips for Sounding Your Best as a Podcast Guest!https://voiceoversandvocals.com/tips-for-sounding-your-best-as-a-podcast-guest/Get my Top Five Tips for Implementing an Intentional Audio Strategyhttps://voiceoversandvocals.com/audio-branding-strategy/Editing/Production by Humberto Franco - https://humbertofranco.com/This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy

Brian Galke breaks down how to decode people's facial features to connect better with clients and prospects. He shares practical tips on reading eyebrow shapes, understanding personal vs. business sides of the face, and why soft skills matter more than ever as AI automates technical work. This isn't manipulation—it's about truly seeing people and serving them at the highest level. Key Takeaways The Three Eyebrow Shapes: Straight eyebrows = facts and data people; angled eyebrows = action-oriented doers; rounded eyebrows = emotional, relationship-focused individuals. Tailor your communication style based on what you observe. Left vs. Right Side of Face: The left side (from your perspective) shows someone's personal/emotional side, while the right shows their business/logical side. Notice which side they lead with to understand how to connect. Soft Skills Are Your Competitive Advantage: With up to 800 million jobs potentially replaced by AI, your ability to read people, connect authentically, and make others feel seen is what'll set you apart. Practice Makes Perfect: Knowledge without action is worthless. Start observing eyebrows in every conversation, adjust your approach, and watch your client relationships transform. About Brian Galke Brian Galke is a communication strategist, keynote speaker, and founder of Subtle Skills, where he teaches people how to decode others, conversations, and connection itself. After overcoming social anxiety early in his career, Brian was introduced by a mentor to Decoding Facial Features—a skill that revealed how people naturally process information, make decisions, and communicate. By combining decoding with body language, active listening, and statement analysis, he created a practical, tactical communication framework that works in any environment. Those very skills helped him rise to Regional Vice President of Sales, managing a $40M  book of business. Now a sought-after Keynote Speaker and Podcast Guest, Brian has shared stages with Chris Voss, Brad Lea, Janine Driver, Steve Sims, and Greg Reid, helping audiences master the subtle decoding skills that make communication more influential, confident, and authentic. In This Episode   [00:00] Welcome to the show! [06:30] Meet Brian Galke [07:23] The Decoding Detective [08:21] Understanding People [10:54] Treating Others Well [18:25] Soft Skills [23:53] Speaking Their Language [34:59] Headshots [40:02] Connect with Brian [42:16] Outro   Quotes "People feel more isolated and alone than they have in all time because they're looking at other people's social media, seeing the highlight reel and thinking their daily life doesn't matter. When people feel seen and heard, they feel changed." — Brian Galke "If you read the statistics, it's up to 30% of jobs will be replaced by AI. So that's up to 800 million jobs. People need to learn people skills so that they're actually different from AI and automation." — Brian Galke "Knowledge is one thing. Awareness is exposure, one thing. Putting into practice is where it becomes valuable." — Brian Galke "Go out and use these skills because when people feel seen and heard, they feel changed. Practicing connecting with other people can change a life, but it can also save a life." — Brian Galke Guest Links Get the Cheat Sheet: https://getthecheatsheet.com Subtle Skills: https://subtleskills.com Links Find out more about the Studio Sherpas Mastermind Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Join the Studio Sherpas newsletter