Podcasts about Comscore

Use code YANKS2025 for 10% off your next SeatGeek order*: https://seatgeek.onelink.me/RrnK/YANKS2025. Sponsored by SeatGeek. *Restrictions apply. Max $20 discountPresented by Your Local Ford Stores. You're invited to an exclusive Meet & Greet at the game this Wednesday with Yankees Alum Jeff Nelson! Just sign up and show your Key Fob! Reservations are limited, so sign up now at https://FordMVPPerks.comScore your own grooming goals with American crew and grab these products at https://tinyurl.com/yrckykrd. Style like a pro, look like a champ!Upgrade your wardrobe and save on @trueclassic at https://trueclassic.com/YANKS! #trueclassicpod #sponsoredHead to https://www.factormeals.com/YANKS50OFF to save 50% off your first box!+++++Timestamps:0:00 Recording from the YES Booth!2:35 Juan Soto Returned to the Bronx9:00 Yankees Win Game 1!15:20 Yankees LOSE Game 221:10 Yankees WIN Game 3 and the Subway Series!29:50 Pride of the Yankees: Cody Bellinger33:15 Pride of the Yankees: Max Fried38:35 Yankee MFer47:25 Clarke Schmidt Has Given VALUABLE Innings to the Yanks52:25 Jasson Dominguez54:45 Jonathan Loaisiga is Back1:00:05 Paul Goldschmidt1:03:20 Big Series for DJ LeMahieu! 

Jessica Seib worked at Buzzfeed for 5 years and with Rolling Stones for a year and a half, Jessica is definitely an expert when it comes to connecting the audience with the brand, and the role that affiliate marketing plays in reaching out to your intended market.Highlight Bullets> Here's a glimpse of what you would learn…. Future of affiliate marketing in e-commerceStrategies for brands to engage effectively with publishersImportance of agency partnerships in affiliate marketingNavigating relationships with publishers and overcoming competitionPerformance metrics and benchmarks for affiliate marketing successRecommended agencies for affiliate marketing supportBlending direct-to-consumer (DTC) and Amazon strategiesImportance of personalized outreach and tailored communicationLeveraging micro-influencers and niche creators for brand visibilityContinuous testing and adaptation of marketing strategiesIn this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Jessica Seib, a seasoned publishing and brand consultant with extensive experience in affiliate marketing, particularly for Amazon-focused brands. The discussion delves into the future of affiliate marketing in e-commerce, highlighting strategies for brands to effectively engage with publishers and the importance of agency partnerships. Jessica shares insights from her career at BuzzFeed and Rolling Stone, emphasizing the need for a cohesive strategy, leveraging both DTC and Amazon channels, and the value of personalized outreach. This episode offers actionable advice for scaling e-commerce businesses to eight figures and beyond.Here are the 3 action items that Josh identified from this episode:1. Leverage Agencies to Enhance ReachPartner with affiliate marketing agencies or performance PR agencies with strong media relationships. These agencies can help brands cut through the noise, secure prominent placements, and amplify visibility.Action Step: Research niche-specific agencies like Levanta or Archer Affiliates and schedule consultations to align strategies with their expertise.2. Personalize and Strengthen Publisher RelationshipsTailor pitches to publishers by understanding their audience and focus. Providing product samples and personalized outreach can create stronger connections and increase your chances of being featured.Action Step: Develop customized product briefs and prepare sample kits to share with targeted publishers.3. Adopt a Dual Amazon-DTC StrategyBlend Direct-to-Consumer (DTC) efforts with Amazon strategies to capture a broader audience and gain deeper consumer insights. This dual approach maximizes reach while allowing brands to fine-tune their offerings based on channel-specific performance metrics.Action Step: Use analytics tools like Comscore to measure the effectiveness of both channels and optimize campaigns accordingly.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comLevantaArcher AffiliatesDreamday on LinkedInJLS PR on LinkedInBlossom PMComscore on LinkedInImpactTikTok ShopDark Matter by Blake Crouch on AmazonChatGPTSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Michael Gerber, author of The E-myth, and Stephen Pope from My Amazon Guide. Today, I am speaking with Jessica Seib. She is a publishing and brand consultant, a...

Welcome back to Intellicast! Joining Brian Peterson on this jam-packed episode is Gabby Blados. They talk about conferences, data quality, as well as discuss some recent headlines from around the research world. Kicking off the episode, Brian and Gabby talk about the upcoming conferences, including SampleCon and Quirks Chicago. With Gabby attending Quirks, she gives Brian a preview of some of the topics, sessions, and activities she most looks forward to while in Chicago in early April. Next, Brian and Gabby turn their sights to the latest market research news, starting with the launch of the Global Data Quality Initiative updated Data Quality Pledge. Brian and Gabby discuss how they feel this is a step in the right direction to improve overall data quality. They are hesitant, though, since it is a pledge, and there is no one to hold people accountable to its standard other than self-regulation. They both agree that the pledge is probably a step toward some sort of regulation around data quality. In the second data quality story, they discuss the results and key takeaways from the new Data Quality Benchmarking Study released by the Insight Association. Brian and Gabby discuss some of the stats, including some that were somewhat surprising to both of them. You can get your free copy of the Insights Association Data Quality Benchmarking Report here. Next, Brian and Gabby talk about some of the recent headlines from around the market research industry, including ComScore's 2024 results, Glimpse's rebrand to Panoplai, and Disney shutting down FiveThirtyEight. In our final story, they touch on the reports about Kantar potentially looking to sell their Worldpanel/Numerator division. Thanks for listening! If you have headed to Pasadena for SampleCon, be sure to say hello to Kathleen Hock. If you will be in Chicago for Quirk, be sure to connect with Gabby or Abby Synder. Did you miss one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here. Learn more about your ad choices. Visit megaphone.fm/adchoices

Sean Griffey, until recently the CEO of Industry Dive, joined me on The Rebooting Show to discuss the big things Industry Dive, and by extension a lot of B2B, got right. Sean was rarely mentioned in the collection of digital media CEOs of the recent decade. Yet Industry Dive achieved one of the standout exits of the category. He led the B2B publishing company to a $525 million exit to Informa. At the end of 2024, Sean left his role at Informa TechTarget to enjoy “semi-retirement.” I've found over the recent years that the worlds of consumer and business publishing are coming together. It used to be they spoke differently and had different priorities. Now, you have publishers like Punchbowl and Puck executing B2B strategies. Semafor relies on events as the bulwark of its revenue model. Publishers are more likely to talk up their newsletters than ComScore numbers.Some of the lesions we discussed:Focus on a specific audience. Industry Dive would turn off ads if it had a story picked up by Reddit that led to a flood of viral traffic. That's because the people arriving weren't the “right people.” B2B isn't about reaching everyone. Know who you're writing for. A trick of B2B that narrows the focus: Write for a specific job title. Media properties nowadays can be messy, but they need to have a person in mind (and know enough similar people exist).Get receipts. Industry Dive focused its business model on marketing services and lead generation. In B2B, budgets are far greater for demand generation than branding or thought leadership. Do more with less. Industry Dive operated dozens of publications in verticals like wast management, retail, marketing and Tk. But it operated a single platform. That allowed it to quickly move to create new brands, even if it sacrificed unique branding elements.Go direct. Media companies have three core areas: creation, distribution and monetization. Sean criticizes consumer publishers for relinquishing control over distribution by chasing search and social traffic and monetization by relying on programmatic advertising middlemen. B2B media markets have developed differently, allowing companies to avoid those kinds of dependencies.

00:00 Introducción 00:25 Los mexicanos son fieles a la TV  De acuerdo con Comscore, la elevisón en México sigue siendo puntera en audiencias.  01:20 Uber y Waymo lanzarán robotaxi  Las empresas buscan tener viajes en robotaxi en Austin, Texas.  02:41 El e-commerce de retailers mexicanos debe incrementar Ante el boom de páginas online chinas, los mexicanos deben apostar por tener más empuje en sus canales en línea.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Andrew Lipsman is an Independent analyst, formerly eMarketer, NPD, Comscore. We talk retail media trends, Walmart-Vizio, etc.For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tvCopyright (C) 2024 Marketecture Media, Inc.

Se acabó la Suprema Corte de Justicia de la Nación si no se acepta la resolución de los ministros de la Corte sobre el proyecto presentado por Juan Luis González Alcántara, así lo afirma el propio juzgador quien ha propuesto una serie de cambios a la reforma judicial de López Obrador para someter a elección popular a jueces, magistrados y ministros. González Alcántara explica que no se está ante un amparo, sino ante una acción de inconstitucionalidad, por lo cual la Corte no está impedida no sólo para opinar sino para ejercer sus funciones de acuerdo a la Constitución. El ministro dijo que no ha decidido si presenta su renuncia o no y sobre las acusaciones de parte de la Presidencia de que están renunciando para irse con una enorme suma de dinero, asegura que el expresidente de la Corte, Arturo Zaldívar, se fue con la pensión más alta que se ha otorgado en los últimos años. En pleno centro de Uruapan, Michoacán, el periodista Mauricio Cruz fue asesinado minutos después de entrevistar al alcalde Carlos Manzo. Mauricio trabajaba para el medio digital Minuto x Minuto donde realizaba transmisiones en directo. Como parte de su trabajo, acudió al centro del municipio aguacatero para preguntar sobre un incendio en el lugar, al poco tiempo, unos sujetos le dispararon y su cuerpo quedó tendido. El homicidio del periodista es el primero del sexenio de Claudia Sheinbaum. Un "grupete" que quiere cambiar la Constitución a contentillo, así calificó Epigmenio Ibarra a los ministros de la Corte luego de que Luis José González Alcántara presentara un proyecto para evitar parcialmente la reforma al poder judicial. El productor asegura que no es una interpretación jurídica y que están defendiendo sus privilegios pese a que la reforma ya está en marcha. Asegura que esta pugna entre poderes es una crisis de gran calado pero de ningún motivo la democracia está amenazada y, al contrario, vive un momento estelar. De manera simple, Iván Marchant, vicepresidente de Comscore en Latinoamérica, explicó cómo ha sido la medición de las audiencias de medios de comunicación en la parte digital. Asegura que desde hace 16 años no se utilizan tags ni códigos para medir, sino que se hacen censos de paneles de usuarios. Marchant asegura que ComScore no cobra por medir a nadie y que se dedican a hacer conteos tanto de medios de comunicación como de otros modelos de negocio. Carlos Manzo, Alcalde de Uruapan, narró cómo fue el momento previo al asesinato del periodista Mauricio Cruz. Asegura que él estaba a unos metros donde ocurrió el ataque e incluso creyó que era en su contra. Reconoció que la violencia en su municipio es a diario y culpó a la administración anterior de dejarlo en una situación muy vulnerable en materia de seguridad. Lamentó el asesinato del reportero de Minuto x Minuto y dijo que sólo lo entrevistó en un par de ocasiones. Todo esto y más en Ciro Gómez Leyva por la Mañana. Grupo Fórmula #AbriendoLaConversación

SiriusXM Media's Lizzie Collins joins The Current Podcast to discuss artificial intelligence, omnichannel campaigns and how influencers should utilize podcasts. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. [00:00:01] Ilyse: And I'm Ilyse Liffreing [00:00:02] Damian: And welcome to this edition of the Current Podcast. [00:00:05] Ilyse: This week, we're delighted to talk with Lizzie Collins, the SVP of Ad Innovation and B2B Marketing at SiriusXM Media, the advertising arm of SiriusXM, which includes Pandora, the SiriusXM streaming network, as well as the podcast network. [00:00:21] Damian: There are likely very few people who know more about audio ad innovation than Lizzie, who was actually the very first salesperson at Pandora back in 2006.  [00:00:31] Ilyse: As a leader at SiriusXM Media, her focus is growing the largest digital audio ecosystem in North America. [00:00:39] Damian: So without further ado, we'll start by asking Lizzie about what advertisers need to know about the audio ad opportunity in 2024.   [00:00:47] Ilyse: So Lizzie, tell us, what is it that advertisers need to know about the opportunity to reach people on audio channels? [00:00:55] Lizzie: Yea, and thanks for having me. I love what you said about, I know everything about audio, but it's been quite a ride from 2006 until now. And I'd say that in this current moment in time, audio has such an important place in the consumer's life. 31, 32, whichever number you want to get hooked to percent of time spent with media is the audio format, and yet marketers are only allocating somewhere between 8, 9 under 10 percent of their media investment to this format. [00:01:21] So first and foremost, I want advertisers to know just the power of audio. It is an opportunity to reach customers in places where you can't reach them via display or video. It has the power to turn on their brain in a unique way because you have the theater of the mind that has to like fill in the pictures and the faces. [00:01:38] And so cognitively, it's just such a powerful way to message. And so when you match the power of the format with, Oh my gosh, there's all this incremental time that I'm not messaging to them. We just think there's a real opportunity in audio in general. [00:01:54] Ilyse: So looking at podcasting at least, podcasting isone of the fastest [00:02:00] growing digital channels. How have you been able to grow programmatic at Sirius XM and Pandora? [00:02:49] Lizzie: Well podcasting, I think we all love. We're here on a podcast. So this is very meta talking about podcasting on a podcast. I love that. I want to point that out for the listeners. podcasting is not [00:03:00] necessarily new, but the ability for advertisers to buy it at scale with maybe an audience based buying strategy with all of the tracking and targeting that they're used to in digital is what we've really foundationally been putting in place for the last two years. [00:03:13] So what many don't know is that SiriusXM Media, Pandora, SoundCloud, and all of our other partnerships operate on the AdsWiz platform. And we are an audio first technology company. We built all of our own audio, ad delivery, ad serving, tracking, and whatnot. The opportunity to modernize the podcast space is what's really been the key factor for us to drive revenue in that space. [00:03:35] And then specific to programmatic without those pipes, right? Without that ability to do dynamic ad insertion, to target audiences, to onboard data, and then digitally deliver those ads, you were going to have buyers doing what they were doing historically one show at a time. I can't tell you the stories, the horror stories of going into the clients and saying, here's our spreadsheet where we're tracking the [00:04:00] podcasts we think we should be buying based on Joe podcast guy in the corner who just happens to know the most about podcasts. [00:04:06] So It's, the first step was putting that foundational ad tech in place. And the second step has been taking all of what advertisers appreciate in terms of programmatic transaction and bringing it to podcasting. And that's where IAB and others are referencing this significant growth because it's this bringing the best of two worlds together into this medium. [00:04:26] Ilyse: What would you say are the advantages to programmatic ad buying on audio networks? How is it audience first? Well, [00:04:34] Lizzie: Well, I think overall you're seeing a big trend in advertisers. Brands, even within the client agencies, publishers wanting to reduce friction on the buy side and the transaction as a whole. So programmatic obviously has been that promise for, gosh, over a decade now, right? To Create just an effortless buying transaction. [00:04:57] And so when we think [00:05:00] about audio more specifically and audience based buying, like we have to be able to connect all of those pipes and be able to not be this hard to buy. Product. And so we've, you know, I spoke to that in my last example. that's been so much of the work we've done the last two years. [00:05:16] And then because of all of that, we're a little different than some other audio partners were open ecosystem. So we will work with any third party measurement vendor, transaction partners like the trade desk, um, targeting partners like Comscore and advertisers obviously have their own data and their own ways in which they want to measure. [00:05:34] And so that's also been, a huge breakthrough for us. For us in terms of allowing you said audience based buying. I mean, just allowing our clients to address their customers in this format in the most effortless way  [00:05:46] Damian: One of the things that's interesting about audio is how it's different from, TV, which has traditionally been a big brand building medium. Of course, that's changing too because of CTV, but I'm interested to hear your thoughts on how Pandora thinks about [00:06:00] his ad offerings in terms of the balance between big brand campaigns and performance.  [00:06:06] Lizzie: Yeah, you know, it's interesting. I think what's hidden in this question is creative in general and trying to help brands understand the power of what audio creative can do. It can create. effortlessly travel cross device, right? It can reach customers where they're not seeing a video ad or they're not seeing a display ad. [00:06:27] It can get right literally into their ears. And I talked about, the power of that. And so we, I would say, do talk to our customers about different products, drive different results. Of course, you might want mass reach and super efficient for, some effort. That you're trying to push maybe top of funnel or you need something super geo targeted You want to move specific product off a store shelf? [00:06:50] Yeah, that can impact targeting and that can impact some of what we sell you based on price But we spend a lot more time through our in house agency studio resonate [00:07:00] Helping to educate our customers on the right way to bring the video message into the audio format. If they're a video first creative agency, and that starts with an audio brief, you'd be surprised how many agencies do a creative brief and it doesn't include audio as a way to interpret the brand or determine the call to action. [00:07:20] And so once we get going in that direction, then we can take all aspects of their KP eyes and build custom creative to meet the needs of whatever they're trying to get the consumer to do. I love [00:07:30] Damian: I love that, can I ask a follow up question about that? What would you say are some of the salient points about building a good audio brief? Well, [00:07:47] Lizzie: is the largest podcast network for women in the United States. We beat everyone else. And it's that type of insight and then the creators that are within our podcast network to say, look, [00:07:58] Lizzie: Ashley Flowers is here. [00:07:59] She's a [00:08:00] massive star in the podcast world. She really has a tempo to her shows. It's true crime. These listeners are so leaned in that you don't need a music bed. You don't need a scream at the listener in that example, which might be more of a sort of traditional upbeat 15 second audio spot that might live in a music station. [00:08:19] And so a lot of it is trying to understand the customer. Then. What is the, context in which we're targeting? And then of course we have a million best practices about, testing creative. And we use a lot of third parties to come in and actually pre test creative. of course we have all of our own technology, which I mentioned. [00:08:34] So we'll AB test creative. and again, what I love about audio is that it's pretty effortless to build an audio ad. you can go from brief to a spec spot, 30 minutes. Or less if we're talking about a I produced creative, which we can talk about, too. And so to be able to have all that optionality for an agency to play with actually helps inform a lot of landing the brief. [00:08:58] And then, of course, we have something to [00:09:00] live with throughout a campaign to reach back to [00:09:02] Damian: So it's getting a lot more nuanced now that you mentioned creativity, and that's very interesting. [00:09:07] Lizzie: It's getting more nuanced because, look, you said I was the first salesperson at Pandora and I was, and we were only ever inserting a 15 or a 30 second spot in between your favorite song. Now we're talking about spoken word content, podcast, it could be sports, it could be country music, you're talking about, and then in car. [00:09:26] at home mobile. So the good news is all of that signal capture we do on our end that we can understand where ultimately this ads running and then that informs how many creative options you need. But it's not like video where that would take months to do, right? This is copy to add is quick. [00:09:54] Ilyse: When it comes to being more nuanced, looking at podcasts for instance, there's so many different types op podcasts like true crime you brought up. I like those ones as well. Like crime junkie, [00:10:00] for instance. What kind of audiences are they attracting? And what does that mean for advertisers? [00:10:06] Lizzie: So the Sirius XM podcast network is over 2500 shows. So you're talking about we're have the most shows in the top 50, but we also have great shows, middle and long tail. And so, it's as diverse as everybody's tastes. I mean, everything from vibe check, which is three African American gay, really outspoken guys that do the latest on news interpreted from their eyes and their ears all the way into crime junkie all the way into sports. [00:10:34] we have shows about car racing, right? So it's That's what's so special about podcasting. But what's unique about Sirius XM and our specific network is that you don't have to come in and buy one show at a time. You can come in and say, I want women over index and true crime. So that's going to be a nice part of your buy. [00:10:53] and that's something unique , to what we offer.  [00:11:00] Ilyse: It's surprising to me, women and true crime for some reason.  [00:11:01] Lizzie: I know. You know what? I think it's because so many women want to escape. They're day for a moment, all of our beloved housewives at home, like commuting kids around. And it's very cerebral. what's really cool about true crime that I don't think a lot of people understand if you don't listen, is it's problem solving. [00:11:21] It's like really detailed, trying to get to the bottom of what happened with the story. And I think it turns the brain on in a way that is invigorating.  [00:11:29] Ilyse: Yeah, on that note, is True Crime like one of the most popular or what are some of those popular genres [00:11:36] Lizzie: there's so many. Comedy is very popular. Team Coco with Conan O'Brien is within our network. Smartless is a really popular TV show. Sort of mixed in with almost pop culture and comedy. sports is growing fast and specifically, women's sports, which is great. And what, I think is fun about that is there's so much story to tell behind the scenes in sports. [00:11:58] And I think podcasts can do that in a [00:12:00] way that linear TV can't, news, true crime like we mentioned. And yeah, those would be like my tops. [00:12:07] Ilyse: Very cool. Why do you think women's sports is growing [00:12:09] Lizzie: I just think there's so much of a story to tell about a lot of the women athletes and it's all over the news, right? What's happening in women's basketball, women's soccer is now a professional sport where you can make a career at it. I think there's just so much growth in terms of audiences leaning in and there's a bunch of commercial opportunity there. [00:12:29] And so, women want to tell, women want to tell their story. And you can do that in podcasting in a way you cannot do in other media types. That's why we're here! [00:12:38] Damian: exactly. Yeah. Now, according to your research with Edison, 66 percent of Gen Z podcast listeners say they listen to or watch podcasts to stay up to date with the latest topics. But only 17 percent say they trust the info they read on social media, our podcast hosts, the new, more trusted social media influences. [00:12:58] Lizzie: I mean, yes, [00:13:00] short answer is yes, but I don't think it's just podcast. I think any influencer out there that is very invested in their craft and their trade and having a commercial opportunity and being an influencer understands the power of how podcasting and audio more specifically helps them reach their audience. [00:13:16] So Ashley flowers is a great example. She's on social all the time, whether she's talking about fashion or her famous lip color or what shows are coming up next, different cases that she's, researching. [00:13:28] And so you'll often see her listeners kind of go back and forth on social and that ultimately informs her show. And so this, ecosystem connection is what these influencers are after. And I think the power of the podcast format is they can just tell deeper stories and therefore tell deeper, you know, why to buys for the products that are integrated. [00:13:49] So some are probably more comfortable than others, but the audio influencer, and the other thing to add is just like they're connected to their audience in a way off social media and into the [00:14:00] podcast where they can just use more words. They can just describe something beyond the snippet based format that is social for all of us.. [00:14:12] Damian: And why is that effective for advertisers? Why is that helpful? [00:14:14] Lizzie: I just think they can riff. It's just it's out again outside of the 15 or 30 second window. They can riff about why they like the product. They can go deeper into the benefits of it or what is cool about it to them. so personal endorsement. I mean, that's what they're able to do in that space. [00:14:29] And it's a super powerful way for advertisers to drive, their KPIs.  [00:14:34] Damian: So, when it comes to that omni channel experience, podcasts are, and you mentioned that you're part of this open network. It's good for advertisers to be able to reach their audience on the podcast, but beyond that, it can obviously, drive an omni channel campaign. [00:14:51] Lizzie: Yeah. And I'm glad you brought that up. We were so curious about what is the true income mentality of a podcast listener. And [00:15:00] so for the last year, we've been analyzing campaigns. We actually analyzed over 2000 campaigns to determine when we add podcasting to a streaming plan, how much more incremental reach. [00:15:11] And it depends on the campaign. But the mean was 32%. Incremental audience was captured in the podcasting line, essentially being added to the order. And so without that, those customers would have never been messaged. And I think that's just a really good example of the power of what Sirius XM media brings to bear. [00:15:29] Even in the audio space, we have such a multi channel opportunity for our marketers. [00:15:34] Ilyse: So, I saw an interview with you last year talking about how advertisers can use AI to save costs. And that's seems like a very common refrain in the industry right now because things have moved very fast on the front. How are you thinking about a I in 2024 this year? Yeah, you [00:15:54] Lizzie: you know, there's a lot. [00:15:56] Lizzie: around AI, a lot of buzz and how does it ultimately [00:16:00] land for each of us to make our lives easier or to augment what we're already doing. And one of the things that we see with smaller brands and smaller buys is that sometimes they feel like there's a barrier of entry if they don't have audio creative. [00:16:17] And so we've done a lot of testing to leverage AI to be able to like. self service, the creative process. And so, that's where we're leveraging AI, which is just to take a company that, might be in media agency. That's of one person, right? That kind of like kitchen counter, digital marketer that might have a couple clients. [00:16:35] Maybe they have a couple car dealers or maybe they have a couple of doctor's offices. And so we have a really great product that they can use in our audio go, which is our self serve buying tool to just come in and quickly make an audio ad. and they're off to the races. And so that's where we've tried to bring it forth is just where can we make someone that might be stuck because they don't have the resources, how can we help them scale? [00:16:58] And so AI [00:17:00] helps us do that. I think there's also a future of where we'll see AI show up and how we're just crunching numbers for our clients and how we're processing data. It's just about speed and scale. It's not going to replace our creators. We're, there's no AI Conan coming anytime soon. [00:17:16] Ilyse: a particular sector of brand that have been, more friendly towards audio ads or have approached audio? More enthusiastically than others? Mm [00:17:29] Lizzie: years into this selling audio business. And I would say years ago, yes, it would be, entertainment really understood the power of it. And maybe someone like CPG was like, ah, if I don't show the girl shampooing her hair, how's anyone going to understand how this product works? [00:17:44] But we're so past that. There's no one vertical. I think just the one. Overwhelmingly, it's just an underspent problem and that audio and the consumer behavior and audio is outpaced the marketer's investment. So that's just most of what we spend time helping them to [00:18:00] understand. [00:18:02] Damian: Do you still think, given the big opportunity that audio represents, there's a lot more education to be done for marketers? And what does that look like? Yeah. [00:18:28] Lizzie: is last click attribution. Not to say that everyone's doing that now. [00:18:31] Many of our customers are going to more of a mixed media model. And so it's just helping them to figure out where do you put audio in your measurement plan? How do we work together to make sure you're understanding where you're delivering impressions against what customers and how ultimately that's driving your KPIs. [00:18:48] But it requires a conversation and education because they're not inherently, if they're not buying it, they don't know how to measure it and they could be undervaluing it or giving value to a different partner because they weren't capturing the right [00:19:00] data signal. [00:19:01] Ilyse: How do you guys measure it? [00:19:03] Lizzie: So it depends on what they're looking for. Of course, there's many amazing third parties out there that were integrated with to measure everything from store traffic to attitudinal intent. but again, back to the fact that we own all of our own ad tech, we sit on The right data in a very privacy safe place to be able to work with clean rooms or work with advertisers directly or partners to share impression level data or whatever is the right signal in order for them to recognize if that customer converted so it's not rocket science. [00:19:32] All of us that are in this space understand how it works, but because we sit on all of our own ad tech and we're open to working with anyone, we personalize it for whatever the customer wants.    [00:19:42] Damian: And that's it for this edition of The Current Podcast. [00:19:44] We'll be back next week, so stay tuned. [00:19:47] Ilyse: The Current Podcast's theme is by Love Caliber. The current team includes Kat Vesce and Sydney Cairns. [00:19:55] I'm Damian. [00:19:55] Ilyse: I'm Ilyse. [00:19:56] Damian: And we'll see you next time. And if you like what you hear, please subscribe and leave us a review. Also, tune in to our other podcast, The Current Report. 

Our guest on this episode is Mark Pattison, Keynote Speaker and Former NFL Player, who played four seasons for the Los Angeles Raiders, Los Angeles Rams and New Orleans Saints. Mark Pattison is the innovative founder of Sports Illustrated's Team Sites now called ON SI, launched in 2019. This initiative has rapidly become the fastest-growing, revenue-generating collection of team sites in internet sports history. Mark's strategic vision and collaboration with publishers, along with business development efforts with Men's Journal, have propelled Sports Illustrated's Comscore ranking from #17 to #1, now achieving over 175 million page views per month. You can learn more about Mark at his website: https://markpattisonnfl.com/

Dallas Cowboys Owner Jerry Jones Invested In GameSquare. The CEO Explains The Future Of Sports $GAME Guest: Justin Kenna CEO of GameSquare Holdings, Inc., (NASDAQ: GAME) Company: GameSquare Holdings Inc. ($GAME) Website: https://www.gamesquare.com/ CEO Bio: Justin Kenna is the CEO of GameSquare Holdings, Inc., (NASDAQ: GAME) (TSXV: GAME) an international esports and gaming company revolutionizing the way brands and game publishers connect with hard-to-reach Millennial and Gen Z audiences. He drives strategic direction, integrating global brands within gaming communities through GameSquare's media agencies, data and analytics solutions, SaaS platforms, esports organizations, and content studio. A seasoned executive with extensive experience in gaming, digital media, and finance, Kenna was recognized in the Leaders Under 40 Sports Business Awards Class of 2023 and on the 2023 Dallas 500 list of the most powerful and influential CEOs in North Texas. As former CFO of FaZe Clan, he helped grow one of the world's most globally recognized gaming brands, which he then acquired in 2023 at GameSquare. He has also held finance roles at Madison+Vine, Goldman Sachs, Ernst & Young, and Deloitte and belongs to the Institute of Chartered Accountants. Under his leadership, GameSquare has partnered with over 150 global brands, including Lenovo, Mastercard and Kraft-Heinz, and established collaborations with major sports leagues like the NFL. His efforts have fostered inclusivity in gaming through campaigns with blue chip brands. Kenna's strategic leadership has attracted prominent investors and board members, including Dallas Cowboys owner Jerry Jones and the Goff Family. Kenna lives in Dallas with his wife and daughter. Company Bio: Building the future of sports. GameSquare's (NASDAQ: GAME) mission is to revolutionize the way brands and game publishers connect with hard-to-reach Gen Z, Gen Alpha, and Millennial audiences. Our next generation media, entertainment, and technology capabilities drive compelling outcomes for creators and maximize our brand partners' return on investment. Through our purpose-built platform, we provide award winning marketing and creative services, offer leading data and analytics solutions, and amplify awareness through FaZe Clan, one of the most prominent and influential gaming organizations in the world. With one of the largest gaming media networks in North America, as verified by Comscore, we are reshaping the landscape of digital media and immersive entertainment. GameSquare's largest investors are Dallas Cowboys owner Jerry Jones and the Goff family. --- Support this podcast: https://podcasters.spotify.com/pod/show/smartmoneycircle/support

Robert Kennedy III (RK3) is a leadership communication expert, international keynote speaker, corporate trainer and best-selling author. For the past 10 years, RK3 has spoken for and worked with some of the world's largest companies, associations, government and faith-based organizations. Notable clients include AARP, Social Security Administration, Comscore, U.S. Coast Guard,  Barnes & Noble, Michigan Realtors Association, National Realtors Association, and many others. In our podcast, Robert shares his top tips for real estate agents to improve their communication and sales skills as well as how realtors can increase their engagement with clients and prospects through storytelling. Robert also shares how realtors can get better at communicating on video as well as over virtual Zoom meetings! You Can Find Robert@: Website: https://www.liinks.co/robertkennedy3 Must Watch Videos For Real Estate Agents On Robert's Channel: Must-Watch: 5 Essential Videos Every Real Estate Agent Needs! (Part 1) - https://youtu.be/g2UZkdJ8tAs?si=2NP5yrteyQyQ8y4R "Why You're Getting Ghosted By Your Real Estate Clients" - What You Need to Know! - https://youtu.be/_Nc-ES93mF0?si=j8GN4v9ROA_BiqJK

On this episode, host Sima Vasa talks to Steve Bagdasarian, Chief Commercial Officer of Comscore, Inc., to explore the evolution of ad measurement and the convergence of traditional and digital media. Key Takeaways: (02:00) Measurement data offers competitive advantages.(02:05) Media strategy is now driven by actionable data.(04:00) The importance of continual curiosity and adaptation in the media industry.(06:51) Ad formats are evolving, with short-form video and creator-led content gaining traction.(08:07) The shift toward outcome-oriented advertising.(09:19) The role of data regulation and consumer privacy.(10:23) The impact of signal loss on advertising strategies.(15:04) Cross-platform measurement is crucial for optimizing media mix.(18:00) Real-time data processing enhances programmatic advertising efficiency.(20:03) AI's future role in ad and media measurement. Resources Mentioned: Comscore Publishers Clearing House Thanks for listening to the Data Gurus podcast, brought to you by Infinity Squared. If you enjoyed this episode, please leave a 5-star review to help get the word out about the show, and be sure to subscribe so you never miss another insightful conversation. #Analytics #MA #Data #Strategy #Innovation #Acquisitions #MRX #Restech

Welcome to the CORE podcast, where we have thoughts on all things gaming, including new Comscore data showing gamers might be caring about ads in games differently than you think. Plus, the Deadpool bum controllers, Diablo and the new Spiritborn class, the new NMS update, and Concord getting some nice pre-release love from players. Plus a souls-like phone call, and more!GAMES PLAYEDSHAREDFF14Elden RingNo Man's Sky updateSCOTTCrab ChampionsBomb Rush CyberFunnkAce Combat 7: Skys UnknownJONSee Shared!BEAUMore ZZZ! (not sleep) Hosted on Acast. See acast.com/privacy for more information.

Welcome to the CORE podcast, where we have thoughts on all things gaming, including new Comscore data showing gamers might be caring about ads in games differently than you think. Plus, the Deadpool bum controllers, Diablo and the new Spiritborn class, the new NMS update, and Concord getting some nice pre-release love from players. Plus a souls-like phone call, and more!GAMES PLAYEDSHAREDFF14Elden RingNo Man's Sky updateSCOTTCrab ChampionsBomb Rush CyberFunnkAce Combat 7: Skys UnknownJONSee Shared!BEAUMore ZZZ! (not sleep) Hosted on Acast. See acast.com/privacy for more information.

In this episode of The Marketing Rapport, host Tim Finnigan sits down with Harmon Lyons, Chief Business Officer of Adelaide Metrics, to delve into the world of media quality measurement. Harmon shares his journey from roles at Microsoft, EA, and TransUnion to his current position at Adelaide. His career path offers unique insights into the evolving landscape of media advertising and measurement. Harmon explains how Adelaide Metrics differs from traditional measurement companies like Nielsen and Comscore. While those companies focus on audience metrics, Adelaide assesses the quality of media placements. They use data such as eye-tracking and exposure to provide scores that help advertisers understand the effectiveness of their ad placements. The discussion also touches on the importance of high-quality data in driving marketing success. Harmon emphasizes that good data is crucial for both audience targeting and media quality assessment. He highlights how Adelaide's innovative approach is helping publishers and advertisers optimize their campaigns for better outcomes. 

In the latest NDA Meets podcast, NDA Editor Justin Pearse sat down in Cannes with David Winstone, Trading Director  UK, Channel Factory to discuss the future of the digital advertising industry.Topics covered included contextual alignment and how Channel Factory is helping brands align with the right content and using context as a proxy for performance. “Context is one of the main strategies in preparing for a post-cookie world,” he says.  We're looking at signals like geo and IDs and working with partners like Comscore which provides us with predictive audiences.What surprises clients most is the granularity we can go into with context to let you really hone in on the audience you are after.”Other areas of discussion included how to deal with issues of mis-attribution in CTV advertising, how AI is helping to close the loop between ad delivery, context and creative, sustainability in digital media, attention and more.“Attention is a leveller as it's the closest we've been able to get to a real-world measure of if people actually are watching ads, and it's a much better predictor of brand uplift. We're now starting to trade campaigns based on attention sessions.”

Comscore says that Roku OS delivers three times more connected TV viewing hours than Amazon and that The Roku Channel dominates FAST linear viewing. But other data raises doubts

C dans l'air l'invitée du 5 juin - Sophie Cluzel, ancienne ministre chargée des personnes handicapées. Ce week-end, le distributeur du film d'Artus, Un p'tit truc en plus, Pan Distribution a annoncé que le film avait dépassé les 5 millions d'entrées, ce qui en fait le plus gros succès en salles de l'année 2024 en France devant Dune 2, et dépasse Astérix et Obélix : l'empire du milieu de Guillaume Canet, plus gros succès tricolore en salles depuis la crise sanitaire du Covid-19, qui avait attiré 4,6 millions de spectateurs en 2023 avec un budget bien supérieur. D'après Comscore, qui analyse les résultats des films à l'échelle internationale, la comédie française vient de passer son cinquième week-end consécutif dans le top 10 du box-office mondial et a engrangé plus de 49 millions de dollars (45 millions d'euros) de recettes depuis sa sortie il y a un peu plus d'un mois, alors que son budget ne dépassait pas 6,1 millions d'euros. Les spécialistes voient déjà le film dépasser, au moins, les 8 millions d'entrées, ce qui le ferait entrer dans le top 30 des films français ayant attiré le plus de spectateurs au cinéma Artus, le réalisateur du film, a déclaré vouloir "faire un film avec des handicapés et non pas sur les handicapés. Ce sont des gens qui représentent 10 % de la population et qui ne font pas beaucoup de bruit, qu'on voit très peu au cinéma". Selon Marc-Olivier Sebbag, le délégué général de la Fédération nationale des cinémas français, "au-delà d'être un film positif, après lequel on se sent bien, il porte aussi des sujets importants autour du handicap, de la représentation et du lien social qu'il faut porter socialement et collectivement". Dans son premier film en tant que réalisateur, Artus s'est adapté à chaque comédien handicapé, dont beaucoup n'avaient jamais tourné. Sophie Cluzel est ancienne ministre chargée des personnes handicapées de 2017 à 2022. Elle reviendra sur le succès du film d'Artus et sur la place qu'a pris le handicap dans le débat public.

Joe Delfino is the VP of Identity and Cloud Partnerships at ComScore. Besides  selling programmatic ads to gaming companies and  working in mobile programmatic. Joe's expertise also includes traditional and programmatic ad media. In this episode, Matt and Joe discuss the evolution and future of programmatic advertising media, and the relationship between traditional media, C TV, linear TV, and streaming platforms in the digital age.  Key Takeaways: Linear TV, CTV, and streaming platforms each have unique advantages and are converging in terms of audience targeting and measurement  Performance advertisers are increasingly looking to TV due for better data-driven opportunities. Creative innovation is crucial for TV advertisers, where platforms like Netflix are leading the way  by integrating ad units that interact with content and drive viewer response   Chapters: (0:01) Discussing Joe's career in tech and media (3:47) Misconceptions and origins of Publishers Clearing House (4:35) Audience engagement insights: from mail to apps (5:49) Transitioning from mobile to broad media measurement at ComScore (11:12) Evolving strategies in cross-screen media advertising (19:28) Strategizing media spending for large-scale advertisers (20:28) Understanding traditional TV and streaming ad buys (26:14) Discussing a hilariously bad local lawyer ad (27:31) Revitalization and Importance of local broadcasting (32:22) Local advertising dynamics and pricing strategies (34:51) Innovations in programmatic ad insertions for TV broadcasts (37:06) Television ad buying and pricing strategies (39:26) Discussing TV advertising's accessibility and measurability for businesses (44:57) Advertising's emotional pull and digital precision in consumer Influence (49:10) Innovative advertising blends TV and digital marketing strategies (53:01) Innovative advertising strategies in the digital age (54:40) Leveraging nostalgia in modern advertising strategies (59:53) Strategies for localized advertising in national campaigns (1:05:23) Innovations and future predictions in local and TV advertising (1:09:48) Antitrust concerns and media debate dynamics (1:10:34) Conclusion and closing remarks   Link to Transcript

Consumers today are accessing content across a wide variety of devices and platforms - from smart TVs to tablets and everything in between. This fragmentation presents both challenges and opportunities for brands looking to effectively reach target audiences. We learn valuable insights on how Comscore is helping marketers maximize impact by identifying cross-platform consumers and coordinating messaging to them across screens. In this episode: Explore the latest cross-platform consumer consumption trends. Learn how to maximize ad reach across screens for a more impactful advertising strategy. Uncover the pivotal role of AI in shaping innovative advertising strategies for the future. Discover the untapped opportunities in gaming for marketers to connect with a vast, engaged audience. Master the art of building trust in digital ad measurement for more reliable and effective campaigns.

It's upfronts week, with many of the big TV networks, from Fox to Disney, Warner Bros. Discovery and NBCUniversal hosting their annual presentations. Streaming giants Netflix and Amazon are also joining the festivities.Measurement is emerging as an important part of this upfronts season, as advertisers are searching for more than just scale — they want to tie measurement and attribution data back to business results — meaning there is a bigger focus on the full loop from reach to conversion. Add in Nielsen, Comscore, VideoAmp and ISpot all jockeying to be the dominant measurement currency and there's a lot to talk about.Blockgraph co-founder and CEO Jason Manningham joins The Current Report to break it all down, plus how identity fits into the conversation and if there will ever be dominant walled gardens within the streaming space._______To read the full stories included in this episode:Retail data is entering the upfronts as measurement gets more important: https://bit.ly/3U7a1gYHow streaming consolidation could impact future upfront deals: https://bit.ly/4biGeZ1Future of TV Briefing: Upfront ad sellers prep performance-based pitches to address ad buyers' ROI obsession: https://bit.ly/3UV0EkVNBA Hunger Games Enter the Fourth Quarter: https://bit.ly/4dCyCCkTV upfronts and Newfronts calendar: https://bit.ly/4dyoRVD_______The Current Report is our weekly news roundup of what's happening in the world of digital media. We headline topical stories every edition — everything from connected TV to retail media networks to new initiatives around identity — offering our fresh take on why it's relevant for the marketing community. Subscribe: https://bit.ly/45HIaXH_______Each week, The Current gives you the most critical innovations in advertising that are happening on the open internet — identity, the future of TV, retail media, and beyond. Born inside The Trade Desk, The Current is a news platform dedicated to covering the latest in modern marketing — all from the front lines. Speaking to the marketing world's most influential players, we explain what these seismic shifts mean, how they are happening, and why they are taking place: https://bit.ly/3SAM0wR

Emma Tucker was named the editor-in-chief of The Wall Street Journal (and Dow Jones Newswires) in early 2023. She was brought in with a mandate to shake up the Journal in a media market that Emma describes as changed “beyond recognition.” The Journal itself has its own challenges: an aging subscriber base that's pushing 60, a stodgy internal culture and often convoluted editing process that's exacting yet hard to square in the current realities of publishing. Like other publishers (and companies), it also has a restive workforce. Emma and I discuss the changes she's instituted since joining, from the small bore like doing away with honorifics (RIP, messrs) and putting a cat on a front page to the more substantial changes in top personnel and overhauling the WSJ's DC bureau. Her moves even led to a New York piece that wondered, “Who is going to get Tucked next?” (Her deputy is apparently known as an “angel of death,” which is a catchy LinkedIn endorsement.) Some key takeaways from our conversation: Transitioning from a “print ethos.” Print still gives publications heft, and I suspect that will become more valuable in a world filled with synthetic content, much of it utter crap. But that role is more of being a “shop window,” Emma told me the Journal needs a “definitive move away from print” to serving digital audiences rather than seeing the newspaper as a central distribution channel. Adopting an audience-first mindset. It sounds obvious, but the challenge for many publishers is adopting audience-first strategies rather than trying to be all things to all people (and all algorithms). That was the main takeaway from a content review Emma commissioned soon after taking on the top role. Those exercises are usually preludes to organizational change. The main theme highlighted in the review: being an “audience-first publication for people that mean business.” Translation: more investigative pieces, less filler content, more “constructive journalism” that serves audience needs instead of winning Twitter/X. Engagement is the new uniques. The traffic era of publishing has ended. Nobody brags about their ComScore uniques anymore; engagement is the new North Star. That's particularly true in subscription models, which are natural outgrowths of audience-first strategies. With subscriptions, churn is the boogeyman. I found it telling Emma didn't cite traffic numbers but highlighted that the Journal had decreased churn by 6% in the past year. The Journal has a newsroom dashboard that measures KPIs like guest visits, conversion rates, female readership, and young readership.  Other topics we discussed: Why American journalists are prone to navel gazing Balancing the need to attract younger readers without alienating the old codgers How to prepare for the “seismic changes” of AI The need to focus on what makes you irreplaceable

Follow me @samirkaji for my thoughts on the venture market, with a focus on the continued evolution of the VC landscape.This week we're doing another special roundtable discussion with a focus on the seed stage market. Joining us are Jenny Fielding of Everywhere Ventures, Kirby Winfield of Ascend, and Nate Williams of UNION Labs.This whole conversation was focused on seed stage investing. We spent most of our time discussing how the market reset affects seed-stage decision-making, fund sizing, and reserve strategies. We also touched on what they are seeing and hearing from LPs that invest in seed funds. If you're a VC investor, then I'm sure you already know about Sydecar, the go-to platform for emerging VCs to manage their SPVs and funds. Sydecar is on a mission to make private markets more accessible, transparent, and liquid by standardizing how investment vehicles are created and executed. Their powerful software allows VCs to launch SPVs and funds instantaneously, track funding in real time, and offer hassle-free opportunities for early liquidity.Whether you're syndicating your first or fiftieth deal, Sydecar acts as your silent operating partner, handling all back-office functions in a single place. Sydecar always has your back, so that you never have to worry about chasing subscription docs, lost wires, or late K-1s.With all the recent ups and downs in the private markets, the last thing you want to worry about is whether your back office is operating smoothly. Sydecar's responsive and proactive customer support team is there to assist, helping you build trust with your investors and tackle the challenges of building your firm.Visit sydecar.io/ventureunlocked to learn more.About Jenny Fielding:Jenny Fielding is the Co-Founder and Managing Partner of Everywhere Ventures. She is one of the most active global pre-seed investors, having invested in 300+ companies as the first money in. Jenny has built a thriving community of 500+ founders and operators who help source, diligence, and invest in the next generation of startups across 3 core verticals: money, health, and work.Prior to Everywhere, Jenny spent 7.5 years as the Managing Director of Techstars where she invested in a portfolio of companies with a current market cap over $10B. Jenny is a 2x founder, a lawyer by training, and an adjunct professor at Columbia University and Cornell Tech.About Kirby Winfield:Kirby Winfield is the Founding General Partner at Ascend.vc, the most prolific pre-seed stage venture fund in the Pacific Northwest.Kirby has been operating and investing in Artificial Intelligence and Machine Learning since the 1990s. His first startup pioneered the use of semantic AI for web search. He advised the Allen Institute of Artificial Intelligence on the launch and growth of its highly regarded Ai2 Incubator program, and has backed 30+ AI startups as a VC.Early in his career, Kirby was a founding team member and operating executive at back-to-back tech IPOs, with Go2Net and Marchex. He is also a two-time venture capital-backed CEO, with AdXpose (DFJ, Ignition) acquired by comScore, and Dwellable (Maveron, VersionOne) acquired by HomeAway.About Nate Williams:Nate Williams is the co-Founder and Managing Partner of DeepTech seed fund UNION Labs Ventures and formerly an Entrepreneur-in-Residence (EIR) at Kleiner Perkins focused on opportunities in Climate, PropTech, and Mobility. Nate's track record includes senior leadership experiences executing through startup, growth and turnaround stage culminating in successful exits for 4Home (to Motorola '10), Motorola Mobility (to Google '12), Motorola Home (to ARRIS '13) and August Home (to Assa Abloy '17).Prior to Kleiner Perkins, Nate was CRO & Head of Platform PM at August Home, Inc. a leader in Smart Home Access where he secured August commercial growth with market leaders and integration partners including Airbnb, Wal-Mart, Amazon, Honeywell, Comcast, and Google/Nest. Nate was also Senior Director of Marketing & Business Development at Google subsidiary Motorola Mobility (following their acquisition of 4Home where he was CMO & Head of Business). Earlier in his career, he was an Analyst in the Digital Home Group of Intel Corp.Nate earned an MBA from The UCLA-Anderson School of Management and a Bachelors in Communication Science from The University of Connecticut. He is named in several Communications Infrastructure patents, entrepreneurial, and comfortable building cross-functional teams introducing products under significant market uncertainty.In this episode, we discuss:(03:09): The challenges first-time founders face, especially in fundraising and navigating the current economic climate(04:17): Trends in pre-seed and seed round sizes including the reasons behind increases and their impact on startups(06:52): The importance of a founder's ability to fundraise in the current economic environment is stressed as critical for startup success(08:21): Venture Capitalists' adjusted expectations for startups progressing from seed to Series A(11:59): The need for founders to adapt their strategies in response to market changes, moving towards building sustainable businesses(16:21): The effects of significant valuation step-ups during seed rounds on the investment ecosystem(20:39): Current trends in seed valuations and round sizes and implications for the startup and investment community(25:52): How seed investors are adapting their reserve strategies to better support startups through to Series A rounds and beyond(27:09): The impact of the funding environment on LPs investment decisions and strategies(34:43): The challenges GPs face in fundraising efforts are explored, including navigating expectations and market conditionsI'd love to know what you took away from this conversation with Jenny, Kirby, and Nate. Follow me @SamirKaji and give me your insights and questions with the hashtag #ventureunlocked. If you'd like to be considered as a guest or have someone you'd like to hear from (GP or LP), drop me a direct message on Twitter.Podcast Production support provided by Agent Bee This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit ventureunlocked.substack.com

News this week as Florida governor Ron DeSantis signs a law restricting social media access for children. Is this the first step to full-on social media verification or just another fruitless attempt to tell people how to parent? Trump's Truth Social goes public and hits meme stock territory. How long with the party last? Spotify adds video learning to its platform. Is YouTube in Spotify's sights? And print is back baby! Hits and misses include a Ryan's World movie and Comscore. Rants and raves include rants against Accenture and Meta's Threads. Sign up to CEX and use code TOM100 to win a guest spot on This Old Marketing. This week's links: Florida Age-Gating Law Trump's Truth Social Meme Stock Truth Social's Revenue Problem Spotify Adds Video Learning Print On the Move Pew Research on Print Comscore Deal Ryan's World Movie Accenture and Adobe AI Release This week's sponsors: Smart sales software for today's multitasking reps that's built to help you manage every stage of your sales pipeline with ease. Work smarter, not harder at Hubspot.com/sales ----- Content Connect 2024 - Join speakers from JPMC, Square, and Marriott, as well as your fellow content, digital and analytics leaders, for a day of keynote sessions, interactive workshops and unparalleled networking opportunities.   If you're interested in attending this free event, please visit knotch.com/contentconnect. ------ Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Experience Advisors.

The way audiences watch television has changed radically over the past ten years, bet it when, where or how. Nielsen, long the king of TV ratings, is facing competition from upstarts like Comscore. With viewership on mobile and over-the-top devices not always being measured, advertisers are beginning to include social media awareness into account when […] The post Showbiz Sandbox 652: Comscore, Nielsen and the Battle Over TV Ratings appeared first on Showbiz Sandbox.

David closes out February with an illuminating conversation with Andrew Lipsman, Independent Analyst and Consultant, and the author of the popular "Media, Ads + Commerce" newsletter on Substack. Andrew struck out on his own in late 2023 after a fruitful career at industry analytics stalwarts NPD Group, comScore and Insider Intelligence (formerly eMarketer).They discuss how Andrew's obsession with Michael Jordan as a Chicago Bulls fan in the 90s sparked his interest in analytics (3:22), his insights on Walmart's acquisition of Vizio (7:30), a brief overview of ROAS and how it's measured (16:42), and the tension between the shopper experience and the surface area of in-store ads (22:14), and his big 3 predictions for the next 12 months (26:11).Subscribe to "Media, Ads + Commerce": https://mediaadsandcommerce.substack.com/Follow Andrew on LinkedIn: https://www.linkedin.com/in/andrew-lipsman-10b2162/Find out more about ItsRapid's Creative Automation Solution for Brands and Retailers! Send an email to sales@itsrapid.ai with code "BEYOND2024"Learn more about ItsRapid: https://itsrapid.ai/Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

Join me, Hélène Parker, as I chat with Playwire's CEO, Jason Dubin, about his unique journey from dentistry to digital media mastery. Discover the captivating realm of programmatic advertising and the dynamic world of video games as Jason unveils the intricacies of ad technology. We dive into Playwire's operations, simplifying complexities for content creators, and explore the vital role of brand safety in upholding content integrity. We explore the impact of ad serving technologies like open and header bidding, navigating the challenge of placing ads in the right context for real engagement. Jason's transition from Intergi to Playwire underscores the significance of a name in the digital landscape and the ongoing quest to protect brands and audiences. We also uncover surprising demographic shifts in gaming, with moms emerging as influential gamers. Learn about seamlessly integrating ads into games without disrupting immersion and the potential of platforms like Roblox for innovative brand partnerships. Gain insights into the future of gaming advertising.    About Us: Our mission is to teach historically excluded people how to get started in programmatic media buying and find a dream job.  We do so by providing on-demand lessons via the Reach and Frequency™️ program, a dope community with like-minded programmatic experts, and live free and paid group coaching.  We can help 2 ways:  Customized a training roadmap for teams of programmatic traders, adops, customer success, AMs, etc focusing on campaigns performance increase, cross-departmental communication, and revenue growth overall  (

Join us for an insightful conversation with Anne Frisbee from AdsWizz, drawing on her extensive 27-year journey in finance and digital media. Anne shares her expertise, transitioning from Goldman Sachs to pioneering digital audio advertising, emphasizing the crucial partnership between publishers and AdsWizz's innovative tools. We dive into the shift from mobile-focused to audio-centric advertising, exploring AdsWizz's adaptive approach and SaaS model. Our discussion explores the power of sound in branding, spotlighting podcasting's role in captivating audiences. We debunk myths about audio inventory's targeting capabilities, discuss the differences between streaming and podcast advertising creatively, and offer advice for brands entering the podcasting realm. Looking ahead to a post-cookie digital landscape, we evaluate audio's potential for contextual and data-driven marketing. Grab your headphones and join Anne Frisbee as we navigate the evolving world of audio advertising together.   About Us: Our mission is to teach historically excluded people how to get started in programmatic media buying and find a dream job.  We do so by providing on-demand lessons via the Reach and Frequency™️ program, a dope community with like-minded programmatic experts, and live free and paid group coaching.  We can help 2 ways:  Customized a training roadmap for teams of programmatic traders, adops, customer success, AMs, etc focusing on campaigns performance increase, cross-departmental communication, and revenue growth overall  (

Byron Lazine and Nicole White discuss the Real Estate News report, conflicting traffic data (ComScore vs Google Analytics), and comments from three CEOs on portal wars.

In this episode we shed some more light on the Markham boys and their exploits and we also get into the intriguing story of Marion Meharg and what he claims to have witnessed. Elements of his story are seemingly corraborated by several different notable witnesses. But does his odd behavior get him written off as a loon? Join us!https://www.jfkassassinationconversation.locals.comCop some cool merch and support the show!https://www.the-lone-gunman-podcast.myspreadshirt.comScore some scrumptious hot sauce!https://www.silkcityhotsauce.comBBB & JOEBBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-lone-gunman-podcast-jfk--1181353/support.

Welcome back to Intellicast! It's hard to believe we are in the final month of 2023. Brian Lamar and Producer Brian have lined up a quick news episode to help you ease into December. Starting the episode, the guys talk about the Q3 earnings reports from Ipsos and ComScore. The two are like two sides of a coin regarding the financial results they reported.  Next, the guys discuss some of the executive changes at Toluna in the wake of its acquisition of MetrixLab earlier this year. The changes included MetrixLab's former global HR director, Hans Verhulst, being named Chief People Officer and Jolique Weelink being named the Chief Insights Officer. Brian and Brian then discussed GMO's new API connection method, Organic Sampling. Producer Brian asks if this is just River Sampling 2.0, which Brian Lamar thinks could be. Although he feels it improves connecting studies to the right respondents, it doesn't matter. In the last story of today's episode, Brian and Brian discuss the rebranding of Kantar Public to Verian.  Thanks for listening! We are proud to collaborate with Brandtrust, combining their Narrative Inquiry and our Strategic Sample Blending to unlock deeper insights and richer data, enhancing our ability to understand the complex topic of mental health. Download the eBook today! Want to catch up on our blogs? Click here. Did you miss one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here. Learn more about your ad choices. Visit megaphone.fm/adchoices

Here's what you need to know for today in the business of podcasting: Acast Inks Global Partnership with Proximic by Comscore for Cookie-Free Podcast Targeting Across More than 100,000 PodcastsLack of representation in ads causes disengagement in majority of UK audienceWhy Advertisers Should Care About Hitting The Right Note With Hispanic AudiencesGlobal signs exclusive podcast distribution and licensing deal with iHeartMedia

In this week's episode of the Boxoffice Podcast, co-hosts Russ Fischer, Shawn Robbins, and Chad Kennerk discuss the release of Martin Scorsese's Killers of the Flower Moon, the first place holdover of Taylor Swift: The Eras Tour, the current state of the SAG/AFTRA strike, and review box office numbers: including the “What's This?” surprise of 1993's The Nightmare Before Christmas rounding out the top five. In the feature segment, Daniel Loria speaks with Comscore's Senior Media Analyst Paul DergarabedianGive us your feedback on our podcast by accessing this survey: https://forms.gle/CcuvaXCEpgPLQ6d18 Episode Resources: ShowEast 2023: Comscore's Paul Dergarabedian Receives Al Shapiro Distinguished Service Award Weekend Box Office: TAYLOR SWIFT: THE ERAS TOUR First Concert Film to Lead Twice, Fending Off KILLERS OF THE FLOWER MOON What to Listen For 00:00 Intro 00:57 Boxoffice Podcast's 200th episode 03:35 SAG-AFTRA update 05:42 Taylor Swift Eras Tour Concert Film leads box office 07:28 Weekend top 5 box office films 10:45 Effect of limited-time only films 13:17 Killers of the Flower Moon 20:40 Five Nights at Freddy's 27:45 Start in cinema space 33:57 People are invested in box office movies 36:51 What makes the movie business exciting 42:11 Joining the industry for a living 48:22 Franchise trap 56:21 The halo effect of movie theaters on other business 59:30 Weekend wrap up podcast  

In this episode, the guys recap their trip to Italy for Tobe's concert. They also give a prelude on the mindset needed to obtain full and not partial success.  Secret Success Reminders “When you don't handle your business, it becomes a trickling effect.” Your obedience is connected to other people's destiny. Stay focused on what God has called you to execute.  “There's no success in partial credit.” Questions Are you content with receiving partial success? What do you need to change to start seeing complete results? Patreon To check out exclusives and more behind the scenes interactions, head over to Patreon.com/S2Spodcast120 to become a Secret To Success Patreon! To learn more about Grounds Crew coaching, head over to TheGCguide.com for more information.  Jemal's Make Real Estate Real will be the biggest Real Estate event of the year! Learn from the best while connecting with like minded individuals in the Dominican Republic. To learn more, head over to mrerfamilyreunion.com Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Shopify is the place to get your business started! Shopify is a complete commerce platform that lets you start, grow, and manage your business online. Has multiple templates available to design your store. Shopify can also integrate with existing software you currently use. Head over to Shopify.com/SecretToSuccess for a $1 per month for three months on select plans. Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW.

In this episode, the guys breakdown Jemal's experience at Invest Fest 2023. They also encourage to have actions that with what you want to accomplish.  Success Takeaways “Your actions should match your exposure level requirements.” In order to grow, something has to change.  Just because things aren't perfect, doesn't mean you can't grow. Find opportunities while going through “challenges”.  Don't approach situations with a negative mindset. Opportunities to build momentum & add to current success are missed when doing so.  “It's better to be prepared than rehearsed.” When you stay ready, you won't have to get ready.  “Don't be obsessed with opportunities you aren't fully prepared for. Become obsessed with the process.” Questions 1) Do you have a thousand-naire or millionaire mindset? 2) Are you intentionally or accidentally working to be a millionaire? 3) What habits do you have? 4) Are your wants & actions congruent? Listener Perks Rocket Money helps track all of your expenses when it comes to monthly subscriptions. Their purpose is to make you aware of your subscriptions that you may or may not be using. Save money an avoid possibly being double charged by heading over RocketMoney.com/S2S  Shopify is the place to get your business started! Shopify is a complete commerce platform that lets you start, grow, and manage your business online. Has multiple templates available to design your store. Shopify can also integrate with existing software you currently use. Head over to Shopify.com/SecretToSuccess for a $1 per month for three months on select plans. Chime offers help in your financial journey by building your credit history. You can sign up with no annual fees, interest, nor will it affect your credit score. Head over to chime.com/SUCCESS to sign up to receive a secured visa credit card with fee free draft up to a $200. Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW.

In this episode, the guys discuss how being “in order” sets your life up for success.  Secret Takeaways Look to obtain order in all areas of your life. God will begin to flow more in your life when doing so.  Have actions behind your prayers!  Show God that you trust his word with obedient actions.  “Effort doesn't equal execution.” Are your efforts intentional toward your goals? Questions 1) Do you allow how others “think” about you to dictate your actions? 2) Are you saving and investing for your future? 3) What are some broken areas in your life that need repairing? To check out exclusives and more behind the scenes interactions, head over to Patreon.com/S2Spodcast120 to become a Secret To Success Patreon! To learn more about Grounds Crew coaching, head over to TheGCguide.com for more information.  Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Shopify is the place to get your business started! Shopify is a complete commerce platform that lets you start, grow, and manage your business online. Has multiple templates available to design your store. Shopify can also integrate with existing software you currently use. Head over to Shopify.com/SecretToSuccess for a $1 per month for three months on select plans. This episode is sponsored by Better Help, your partner along your personal journey to self improvement. Give online therapy a try at betterhelp.com/SUCCESS to receive 10% off your first month and get on your way to being your best self. Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW.

In this episode, the guys discuss how to execute the potential you have to reach the best version of yourself.  To check out exclusives and more behind the scenes interactions, head over to Patreon.com/S2Spodcast120 to become a Secret To Success Patreon! Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW.

The movie "Barbie" brought in at least a whopping $155 million in its opening weekend, making it one of the biggest movies of 2023, according to early Sunday projections from Comscore. Does this signal America's return to the movies? Plus, Russia's port attacks in Ukraine deepen worries over world hunger. Alabama lawmakers defy the Supreme Court on voting rights. And, the latest on UPS workers' fight for better pay. Guests: Axios' Laurin-Whitney Gottbrath and Sara Fischer. Credits: Axios Today is produced by Emily Peck, Alexandra Botti, Fonda Mwangi and Ben O'Brien. Music is composed by Evan Viola. You can reach us at podcasts@axios.com. You can text questions, comments and story ideas to Niala as a text or voice memo to 202-918-4893. Go deeper: What Russia's withdrawal from the grain deal means for the world "Barbie" makes history with $155 million blockbuster weekend debut UPS Contract Talks Go Down to the Wire as a Possible Strike Looms Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, the guys discuss the process of unlearning unproductive traits and replacing them with successful behaviors.  Key Takeaways “There is a time slot for greatness.” Don't miss your opportunity to make progress along your journey.  Your perspective has the power to affect the truth. Make sure your foundation comes from a truth lens to move forward correctly.  Deconstruct the lies in your mind to accept the truth in certain areas of your life.  Don't fear the things you want to accomplish. Surround yourself with people of great faith & action.  To learn new things, it's essential to unlearn the old way first. Once you understand the new skill set, continue working on it until it becomes second nature.  The Vision Becomes Your Mindset With Time Energy Effort Questions How do you view loyalty?  Are you sacrificing success to appease or validate others' feelings about you?   Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Shopify is the place to get your business started! Shopify is a complete commerce platform that lets you start, grow, and manage your business online. Has multiple templates available to design your store. Shopify can also integrate with existing software you currently use. Head over to Shopify.com/SecretToSuccess for a $1 per month for three months on select plans.  Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW.

Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Shopify is the place to get your business started! Shopify is a complete commerce platform that lets you start, grow, and manage your business online. Has multiple templates available to design your store. Shopify can also integrate with existing software you currently use. Head over to Shopify.com/SecretToSuccess for a $1 per month for three months on select plans.  Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. BABBEL is an app that makes learning a new language fun & easy with no artificial lesson plans! Make your way over to www.babbel.com/SUCCESS to receive up to 55% off of your subscription. Enjoy the perks of lessons, podcast & live classes, and 14 languages to choose from. There's also a Twenty day money back guarantee!

In part two of this live episode, the guys discuss how tuning into the right frequencies produces success. Thoughtful Takeaways “What I feared has come upon me; what I dreaded has happened to me.” Job 3:25. The worst will happen when you think an act on negative thoughts. Don't operate out of fear! Those decisions aren't Christ like! Fear halts your progress! Focus on completing actions that'll move the needle positively in your life.  Avoid frequencies that aren't productive! Your environment determines your success! Make sure your surroundings are supplemented with health and wealth.  Learn To Be Comfortable With Your Vision Uncomfortable Actions  Saying No Having Tough Conversations  Making Tough Decisions Dealing With The Facts Tuning Into Frequencies That Challenge You Questions  1) Be honest about where you currently are with your frequencies. Can communicate that you need help when something is off?  2) Are you afraid of doing the necessary work you've learned from successful people? Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. BABBEL is an app that makes learning a new language fun & easy with no artificial lesson plans! Make your way over to www.babbel.com/SUCCESS to receive up to 55% off of your subscription. Enjoy the perks of lessons, podcast & live classes, and 14 languages to choose from. There's also a Twenty day money back guarantee!

In this episode, the guys discuss how to overcome preconceived thoughts to obtain correct information & succeed in opportunities presented.  Thoughtful Takeaways Know the difference between operating in feelings versus facts.  Leave comfort zone to deal with pain of not being where you want to be.  Stop creating benchmarks to fit your comfort level. Observe what is required to be successful then take action.  Don't become enablers for people. Hold people you care about to a higher standard.  Questions 1) How will you use this information to become more successful in your journey? 2) Are you creating benchmarks that don't align with successful actions Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Caldera Lab creates high performance men's skincare products by combining pharmaceutical-grade science, along with nature's purest and most potent ingredients. Get 20% OFF with our code SUCCESS at CalderaLab.com. Unlock your youthful glow and be ready for summer with Caldera Lab! Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. Hello Fresh Skip trips to the grocery store and count on HelloFresh to make home cooking easy, fun, AND affordable – that's why it's America's #1 meal kit! • Go to HelloFresh.com/success16 to receive 16 FREE meals with lunch, snacks & deserts! Be sure to use code SUCCESS16 to also receiveFREE Shipping on your first order!

In this episode, the guys discuss how to find & succeed with the correct information, environment, and resources.  You Owe You Summit Information  How to make yourself a priority.  Creating a successful schedule.  Gaining financial empowerment.   How to navigate with a lack of resources.  Head over to YouOweYouSummit.com to secure your spot! 31:21 - “Stop following hot trends for a little while.” Look for proven longevity. Obtain the correct information from the right people.  36:15 - “Not knowing is never an excuse for not finding out.” 48:51 - Don't be afraid to disconnect from people who provide you with information that keeps you stagnant. Remove emotions from the equation for your growth's sake.  1:00:25 - “Once you acquire the right information, have the patience to work to completion!” Follow the plan as closely as possible, and let God handle the rest! If You Lack Resources, You Need Accountability  Correct information  The Right Environment.  More Exposure. How Do You Find Resources? Visualizing your life. Find a tangible person to model your life after.  Hang around the right people with the right information.  Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Caldera Lab creates high performance men's skincare products by combining pharmaceutical-grade science, along with nature's purest and most potent ingredients. Get 20% OFF with our code SUCCESS at CalderaLab.com. Unlock your youthful glow and be ready for summer with Caldera Lab! Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. BABBEL is an app that makes learning a new language fun & easy with no artificial lesson plans! Make your way over to www.babbel.com/SUCCESS to receive up to 55% off of your subscription. Enjoy the perks of lessons, podcast & live classes, and 14 languages to choose from. There's also a Twenty day money back guarantee!

In this episode, the guys discuss taking responsibility in business & personal situations.  17:25 - Paying the full price for quality services gives you great results. People are more apt to do phenomenal work when you take care of them financially.  25:08 - “Decisions are made all the harder when you're emotionally attached to something you shouldn't be attached to.” Characteristics For Successful Relationships  Awareness Healthy Boundaries Execution  Principles  Honesty Takeaways  Not paying the full price for a product or service may adversely affect the quality of service & effort you do or do not receive.  Have the awareness to shift your mindset to do things differently when “Plan A” doesn't work. There are 26 letters in the alphabet. Keep shifting gears until you find the one that works. Show grace unto others as people have shown grace to you.  A part of what God does through you is for your benefit and enjoyment.  Questions 1) Are you using or abusing the grace that's given to you? 2) Do you have healthy work boundaries? Listener Perks LMNT drink packets replenish the sodium an electrolytes we lose from sweating during workouts! Science backed nutrient ratios, you'll receive salt the body needs versus sugar. LMNT is trusted by the Olympic team and other major league sports. Head over to DrinkLMNT.com/SUCCESS to receive a free drink packet with any order. Shopify is the place to get your business started! Shopify is a complete commerce platform that lets you start, grow, and manage your business online. Has multiple templates available to design your store. Shopify can also integrate with existing software you currently use. Head over to Shopify.com/SecretToSuccess for a $1 per month for three months on select plans.  Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites.

In this episode, the guys discuss the importance of having faith, trust, and the right people around you to succeed. 4:30 - “Pain is needed to propel you to greatness.” Embrace the opportunity to learn valuable lessons! Those moments can also be ordained God to get your attention.  11:30 - “Look at yourself how God views you.” We are precious and honored in God's eyes. Isaiah 43:4.  21:20 - “It's hard to make money when you're not being authentic.” Embrace your uniqueness that God has created you with!  38:35 - “If God has brought you through something before, dont question if he can do it again.” Reflect on how God has delivered on promises in your life. Use those moments as reminders & encouragement to trust God. 40:31 - Karl shares his powerful testimony on having faith & trusting God.  53:15 - “Take control of the situations with the the right mindset”. Listen to God's faith about your situation, not man's. 54:20 - “Don't be scared to hang around people who stretch you to be great!” Iron sharpens iron!  Questions 1) How do you set your mind to work the most efficiently?  2) Do you embrace the pain amidst your journey? 3) Do people's opinions have more authority than God's word in your life? How To Kill Doubt Taking Action Obedient To The Process Doing The Next Right Thing Take Risk Prayer & Self Affirmations Hanging With The Right People To Enhance Your Vision Believe  Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. BABBEL is an app that makes learning a new language fun & easy with no artificial lesson plans! Make your way over to www.babbel.com/SUCCESS to receive up to 55% off of your subscription. Enjoy the perks of lessons, podcast & live classes, and 14 languages to choose from. There's also a Twenty day money back guarantee

In this episode, the guys discuss adjusting when problems arise successfully. These tactics will help benefit your partnerships, relationships, and marriage.  7:35 - “Faithful over few makes you ruler over many.” Matthew 25:23. 15:25 - Being willing to adjust when life throws you curveballs is vital for growth. 25:02 - “As a leader, it's your job to set the tone and direction of your team or family.” Look to God for the ordering of your footsteps! Place your trust in him to lead you divinely.  30:02 - A good “Defense” will never replace a great “Offense.” Identify your roles to avoid confusion moving forward. This presents a pivotal opportunity to trust your partner once those roles are established.  33:25 - Allow your partner the grace and time to work on their imperfections. “Believe in the Lord Jesus, and you will be saved—you and your household.” Acts 16:31 48:13 - Are you more committed to the success of others than your success?  Takeaways  “Do what you do consistently. Be who you are, and do it consistently.”   Remain aware of the work required to become a better version of yourself.  Take complete ownership of your work.  Address your internal problems so they won't be expressed externally.  Watch what you allow to enter your ear and eye gates. Proverbs 4:23-27 Questions  1) Are you willing to do what it takes to address and correct your imperfections? 2) Can you tell when those whose struggles are similar to yours need help? Will you offer it, or do you feel the lesson learned in the fight is the price everyone has to pay? Listener Perks Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. Hello Fresh Skip trips to the grocery store and count on HelloFresh to make home cooking easy, fun, AND affordable – that's why it's America's #1 meal kit! • Go to HelloFresh.com/success60 to receive 21 FREE meals with lunch, snacks & deserts! Be sure to use code SUCCESS60 to also receiveFREE Shipping on your first order!

In this episode, the guys discuss how to become and sustain confidence while walking in your gift.  13:25 - “You don't have to deal with comparison when you have confidence.“ Validation shouldn't come from viewing how others accomplish a task. Stay true to yourself! 32:01 - “Preparation is required to go along with confidence.”  41:04 - Confidence is gained with consistent small wins.  46:10 - “Anything of value has a specific purpose.” Don't dispose your value by comparing yourself to others. Comparison kills momentum, growth, and belief.  Takeaways Consistency in your craft allows you to sustain your confidence! Set goals you believe are attainable with actions to support it.  God has called you according to his purpose before you were born. You have value! Your confidence is connected to your belief level. Your belief level is connected to actions that support your desirable goal.  Questions 1) What solution are you presenting to fix problems? 2) Do you have positive affirmations from God, yourself and others to support your gift? Listener Perks LMNT drink packets replenish the sodium an electrolytes we lose from sweating during workouts! Science backed nutrient ratios, you'll receive salt the body needs versus sugar. LMNT is trusted by the Olympic team and other major league sports. Head over to DrinkLMNT.com/SUCCESS to receive a free drink packet with any order. John's Creek has the ultimate solution to address poor circulation symptoms within the body with their non prescription compression socks! If you're one of the millions of Americans that suffer from stiff, tired, swollen or heavy legs, then go to https://live.johnscreekpharmacy.org/home to see the SPECIAL OFFER From Johns Creek FOR THE SECRET TO SUCCESS AUDIENCE! Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites.

In this episode, the guys discuss the necessity of investing & outlining the business principles needed for growth and success.  8:09 - Don't let other people's blessings become a curse to you because you're focusing on them and not yourself. Know and execute the vision for your table! 12:11 - “People will treat your product how you treat it.” 34:12 - “Not knowing is not an excuse for not finding out.” Continually Invest in yourself by learning new information that will add to your success. 49:05 - “Business deals should be fair for both sides.” Propose deals that is beneficial for both parties. That's vital to building healthy, profitable business relationships.  Takeaways  Only you can manifest what God has given you.    The time, effort, and energy you invest determine the outlook of your table. The work continues once you reach the pinnacle of your success. Stay rooted in the principles that got you there.  Be intentional & grateful for the information that's provided for you. Be swift in implementing lessons learned.   Great Table Necessities Paying for helpful services.  Investing in a successful coach Fixing your mindset.  “The more you invest, the more you can expect from people who serve you.” Questions 1) What are you investing in that will enhance your future? 2) Are you afraid to do the necessary work? Then, why aren't you doing it? Listener Perks John's Creek has the ultimate solution to address poor circulation symptoms within the body with their non prescription compression socks! If you're one of the millions of Americans that suffer from stiff, tired, swollen or heavy legs, then go to https://live.johnscreekpharmacy.org/home to see the SPECIAL OFFER From Johns Creek FOR THE SECRET TO SUCCESS AUDIENCE! Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. Organifi Is giving our listeners up to 20% off of their order! Just go to www.organifi.com/success. Support your journey from sunrise to sunset with fan-favorite superfoods backed by science to replenish micronutrients, support energy and balance hormones from am to pm with our customer favorites. Rochelle has created Sugar Ain't Sweet to help holistically treat those diagnosed with “long-term” health diseases. She aims to help people lose weight, eat healthily, prevent illnesses, and live medication free! Join her masterclass at www.sasmasterclass.com/S2S to reestablish your relationship with food and heal your body while increasing energy levels, and receive a free book. 

In this episode, the guys discuss what's needed to build & create your table successfully. “God gives you the blessing, but it's up to you to activate it.” 15:02 - “Don't force anything that's not natural or organic.” Walk confidently, knowing that events will happen when they're supposed to.  28:30 - “Continue to have confidence for what's to come.” Confidence is vital to elevate your success. It's a factor that can be sensed while gaining the trust of others.  35:02 - Jemal explains the difference between buying and building your table.  40:58 - Are you aware that your pain is a part of the process? 48:10 - “Blessings and battles are both blessings.” Your setbacks can ignite your will to be successful, sometimes more than your success can. See “losses” as “lessons” and, learn to apply what they teach as you move forward. What's Needed To Build Your Table Confidence Clarity - capture & repurpose  Creating a blueprint.  Questions  1) What's your mission? 2) Do you have the desire to build a table?  Takeaways  Remain in the moment you're in. Take advantage of what's happening in the present.  Become more aware of when it's time to make a decision. Plan to look for & take advantage of opportunities in your arena.  Listener Perks Oura Ring is dedicated to helping you understand your body inside an out. With two styles and five colors to choose from, their water resistant rings can capture your heart rate, calories burned, an activity level. It also tracks your body temperature trends and sleep quality at night. To receive the most accurate feedback along your health journey, head over to OuraRing.com/SUCCESS and save $15 off your order! Indeed Indeed makes it easy to hire great talent. According to ComScore, Indeed is the #1 job site worldwide. • Start hiring RIGHT NOW with a SEVENTY-FIVE DOLLAR SPONSORED JOB CREDIT to upgrade your first job post at Indeed.com/SUCCESS . Go to Indeed.com/SUCCESS to claim your SEVENTY-FIVE DOLLAR CREDIT NOW. BABBEL is an app that makes learning a new language fun & easy with no artificial lesson plans! Make your way over to www.babbel.com/SUCCESS to receive up to 55% off of your subscription. Enjoy the perks of lessons, podcast & live classes, and 14 languages to choose from. There's also a Twenty day money back guarantee! Rochelle has created Sugar Ain't Sweet to help holistically treat those diagnosed with “long-term” health diseases. She aims to help people lose weight, eat healthily, prevent illnesses, and live medication free! Join her masterclass at www.sasmasterclass.com/S2S to reestablish your relationship with food and heal your body while increasing energy levels, and receive a free book.