POPULARITY
Keywords: marketing, entrepreneurship, international business, cultural insights, internships, language skills, Dubai, New York, Shanghai, identity, donuts, entrepreneurship, marketing, business challenges, digital marketing, empathy, AI, business lessons, franchise, donut shop, South Asia, empathy, marketing, target audience, observation, email marketing, branding, social media, small business, digital marketing, client engagement Summary: In this episode, host Mitch Beinhaker interviews Merag Shahzad, who shares his journey from a naive high school student to an international business professional. Merag discusses his cultural experiences during internships in various countries, the impact of the 2008 real estate collapse in Dubai, and his transition from politics to business. He also reflects on his language skills, identity challenges, and the entrepreneurial spirit that led him to start a donut business in Germany. In this conversation, Merag Shahzad discusses the evolution of entrepreneurship in South Asia, the challenges faced in running a donut shop, and the importance of effective marketing strategies. He shares valuable lessons learned from his experiences, emphasizing the need for empathy in marketing and the common mistakes businesses make in digital marketing. The discussion also touches on the role of AI in content creation and the necessity of personal involvement in ensuring quality. In this conversation, Merag Shahzad emphasizes the critical role of empathy in marketing, the importance of understanding target audiences, and the necessity of observing consumer behavior. He discusses effective email marketing strategies, the balance between personal branding and business branding, and the significance of connecting with audiences through various online platforms. Takeaways Merag's parents were immigrants who lacked formal education. Internships provided Merag with a reality check about the corporate world. The 2008 real estate collapse in Dubai taught Merag valuable business lessons. Merag's language skills helped him navigate different cultures. He experienced cultural shock during his internships in various countries. Merag's perception of New York was different from reality. He learned Mandarin to connect with Chinese culture. Merag's journey reflects the importance of adaptability in business. He shifted his focus from politics to business for practical reasons. Starting a donut business in Germany highlighted the importance of marketing. Entrepreneurship has gained popularity in South Asia recently. Marketing strategies must be tailored to local businesses. Running a donut shop involves significant challenges and responsibilities. Learning from business failures is crucial for future success. Empathy is essential in creating effective marketing messages. Many businesses fail to understand their target audience. Digital marketing mistakes are common across all business sizes. AI can assist in content creation but requires human oversight. Stock photos are easily recognizable and often ineffective. Successful marketing requires a personal touch and genuine connection. Empathy in marketing is essential for building genuine connections. Understanding your target audience requires deep investment and respect. Observation of consumer behavior is more effective than asking them directly. Email marketing should be tailored to the specific needs of the audience. Branding should encompass both the individual and the business for long-term success. Utilizing tools like Instantly.ai can enhance cold email outreach effectiveness. Social media platforms serve different purposes in marketing strategies. Engaging with your audience authentically can lead to better brand loyalty. Testing different marketing strategies is crucial for finding what works best. Building a brand that can operate independently of the owner is vital for business longevity. Titles From Internships to Entrepreneurship: Merag's Journey Cultural Insights and Business Lessons from Merag Shahzad Navigating Identity and Language in Business The Impact of Global Experiences on Entrepreneurship Merag's Unique Path: From Politics to Donuts Lessons Learned from Dubai's Real Estate Crisis The Importance of Internships in Shaping Careers Sound Bites "I ended up being the German guy." "I was so fascinated about China." "I was so keen. I want to go there." "I chose international management." "Everyone was an entrepreneur." "Facebook ads weren't so common yet." "I lost money after two months." "Many people are not good at this." "People can spot stock photos." "Empathy is so important." "Don't try to hide your weaknesses." "Become your client." "You can't build an audience on TikTok." "Shiftingco.com is my agency's website." Chapters 00:00 Introduction to Merag and His Background 03:54 Cultural Insights from Internships 06:41 Lessons from Dubai's Real Estate Collapse 09:33 The Journey of Internships and Language Skills 12:49 Experiences in New York and Shanghai 15:31 Identity and Language Challenges 18:02 Transitioning from Politics to Business 20:00 Starting a Donut Business in Germany 21:45 The Rise of Entrepreneurship in South Asia 22:15 Marketing Strategies for Local Businesses 24:29 Challenges of Running a Donut Shop 26:28 Lessons Learned from Business Failures 30:15 The Importance of Empathy in Marketing 41:18 Common Mistakes in Digital Marketing 45:45 The Role of AI in Content Creation 47:56 The Importance of Empathy in Marketing 52:48 Understanding Your Target Audience 57:14 The Role of Observation in Marketing 01:01:01 Effective Email Marketing Strategies 01:05:51 Branding Yourself vs. Your Business 01:09:05 Connecting with the Audience Online
Ultimate Money-Making Secret: Branding Yourself | Life Strategy Unveiled Description:
Director Christopher Nolan once said:“You have to do something that really excites you. It's the things that you can bring to what you're doing that maybe not everyone else is doing. That's what's going to distinguish the thing.”That's the energy we're taking into this episode of Remarkable. Guided by our guest this week, Jellyfish CMO Kyle Lacy, we're taking marketing lessons from the Oscar-winning director, Christopher Nolan. Together, we talk about mastering each channel, building the day-to-day life of your buyer into your content, and much more.About our guest, Kyle LacyKyle Lacy is CMO at engineering management platform Jellyfish, the pioneer Engineering Management Platform that enables engineering leaders to align engineering work with strategic business objectives. There, he helps engineering leaders translate and maximize the business impact of their teams. Kyle has 17 years of experience in high-growth software. Prior to joining Jellyfish in November 2022, Kyle served as CMO of Lessonly. He has also led marketing at Seismic, OpenView, Salesforce and ExactTarget. He is a published author of three books: Twitter Marketing for Dummies, Branding Yourself, and Social CRM for Dummies. He is a marketing and digital trends speaker, having spoken at marketing and technology industry events around the world on content marketing, collaborative consumption, email marketing, technology trends, and more. He has been recognized as one of Indiana's Forty-under-40 by the Indianapolis Business Journal, Anderson University's Young Alumni of the Year and TechPoint's Young Professional of the Year. But most importantly, he says, he's the father of two boys, an energetic dog, and one too many books on World War II.What B2B Companies Can Learn From Christopher Nolan:Master each channel. Reach a deep understanding of what your audience wants and needs from each channel and create content for it. Kyle says once you've mastered the channels, “you can start creating brand content that is more creative and entertainment oriented and more about the human that's buying the product, not necessarily the product itself.” It's like how Christopher Nolan has mastered fiction with Memento and Inception and non-fiction with Dunkirk and Oppenheimer. He understands what viewers of each genre are looking for and creates content specifically for them.Build the day-to-day life of the buyer into your marketing. Include different storylines and details in your content so that it shows an understanding of your audience and their lived experience. The more your content clicks with them, the more they'll remember your brand when they're ready to buy. Kyle says, “We sell to an engineering leader. There are 500 other things that that engineering leader is dealing with on a day to day basis that might not necessarily pertain to our product, but does lead to exuberance, stress, productivity…the Amazon package being late for his daughter's birthday present. So how do we build more of the day in the life of the buyer into our content? It's the human element that's the most interesting part of marketing.”Quotes*”When you've mastered your craft and you understand the minute technical details that make it enjoyable, whether that's marketing or producing a movie, you can make decisions and take risks because you understand what the impact will be because you've spent so much time obsessing over it. ” - Kyle Lacy*”Christopher Nolan got very lucky that he has a brother that's a very good screenwriter. But he also understands how to surround himself with people that are very good at what they do. And I think part of being a manager - and it doesn't even have to be marketing - is that you have to find the people that truly love their craft and are good at what they do so that the end product, no matter what it is, is the best that you could possibly do.” - Kyle Lacy*”Anybody can tune into a podcast about leadership values. And what does it take to be a great manager? Like there's 500 of them because it's easier to do. It's harder to do what we're doing right now. Y'all prepped for a Christopher Nolan-slash-CMO interview. But it's interesting, right? And that's why people like to be on it. That's why people listen to it. And that's, I think, this idea of illogical marketing, right? Like the more illogical you can be, the more creative it is and the more people enjoy it. It's just hard to grasp for a lot of marketers.” - Kyle Lacy*”I think the nuance Is how you balance the extremely illogical podcast, weird direct mails, lego building sets, all the stuff that I think surprises and delights people with the other things that might not be as fun and creative but drive business value. And that's where I would love to tell you that there's a framework you should follow. But it's, what is enjoyable to the customer? How do you understand that they like it, whether that's an increase in listeners or shares, or you got more people wanting to be interviewed? And then it's that you're hitting the numbers that you put in front of the board, and that's ultimately the value.” - Kyle Lacy*”You kill creativity when you try to apply too much ROI to a project. Doesn't mean you shouldn't track it, doesn't mean there shouldn't be ROI. But you sit down with a creative team and say, ‘Hey, let's think about how many downloads we can get or how much pipeline this thing is going to drive. And they just glaze over. Good creatives glaze over because you're not starting with the most important thing, which is the experience that thing is driving. You can work back, you can figure out the business impact of the thing. And it really depends on the piece of content, right? Like a playbook is going to be different than a podcast. But I'd like to start with the experience and then back into the business impact because I think it just has more value and people are more creative when you start with the experience.” - Kyle LacyTime Stamps[0:55] Meet Kyle Lacy, CMO at Jellyfish[2:51] Exploring Christopher Nolan's Storytelling Techniques[4:45] The Art of Making Complex Narratives Work[7:31] Christopher Nolan's Unique Approach to Filmmaking[10:14] Applying Nolan's Strategies to B2B Marketing[17:47] Drawing Parallels Between Nolan's Work and Marketing[18:52] Mastering Different Storytelling Formats[21:32] The Human Element in Marketing and Filmmaking[23:51] Exploring the Camera as a Character in Marketing[24:59] The Human Element: The Core of Marketing and Storytelling[26:26] Christopher Nolan's Mastery of Objects in Storytelling[28:04] Marketing Lessons from Nolan's Use of Totems[29:32] The Power of Mascots and Brand Identity[31:33] Creative Choices in Filmmaking: The Case of Bane's Voice[39:17] The Challenge of Balancing Creativity and Business Goals[43:58] Advice for other CMOsLinksConnect with Kyle on LinkedInLearn more about JellyfishAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both non-fiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Senior Producer). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.
Navigating the delicate art of self-promotion can be tricky. How do you celebrate your wins and progress without crossing into bragging territory? Discover how to highlight your professional achievements without coming across as too self-centered or boastful. The secret is in how you position yourself for both credibility and likability. Tune in to this episode to discover: ✔️ Effective techniques to self-promote without bragging ✔️ How to promote a personal brand of confident and likable when you self-promote ✅ Request A Customized Workshop For Your Team And Company: http://assertiveway.com/workshops ✅ Follow Ivna Curi on LinkedIn: https://www.linkedin.com/in/ivna-curi-mba-67083b2/ ✅ Other Episodes You'll Like How to Get Promoted 5 Times in 6 Years: The Unspoken Rule Of Career Acceleration (with Irene Zhang) Who Is Grooming You For A Promotion? (With Gina Hope) How To Get Noticed At Work If You Are A Minority, Underrepresented, or Underprivileged 32 Ways To Take Up More Space And Get Noticed At Work 5 Easy Ways To Self-Promote Without Bragging 7 Compelling Reasons You Need To Start A Bragging Ritual ✅ Free Resources Podcast episode lists by theme: https://assertiveway.aweb.page/speakyourmindunapologeticallytopics From Rambling To Articulate PDF Guide: https://assertiveway.aweb.page/articulate Women in Tech Leaders Podcast Interviews: https://assertiveway.com/womenintechpodcastguests/ Podcast Summaries & More Email Newsletter: https://assertiveway.com/newsletter Our Linkedin Blog Articles: https://www.linkedin.com/newsletters/6863880009879306240/ TEDx Talk How To Speak Up Safely When It's Psychologically Unsafe: https://assertiveway.aweb.page/safespeak 10 Day free Assertive And Liked Challenge: https://assertiveway.aweb.page/beassertiveandliked Assertiveness free training: https://assertiveway.aweb.page/getahead Other Free resources: https://assertiveway.com/free/ Podcast page: https://assertiveway.com/podcast-speak-your-mind-unapologetically/ ✅ Work With Us Workshops: http://assertiveway.com/workshops Break The Silence: https://assertiveway.com/communicationculturetransformation/ Services: https://assertiveway.com/offerings Contact me: info@assertiveway.com or ivnacuri@assertiveway.com Contact me on Linkedin: https://www.linkedin.com/in/ivna-curi-mba-67083b2 Website: https://assertiveway.com ✅ Support The Podcast Rate the podcast on apple: https://podcasts.apple.com/us/podcast/speak-your-mind-unapologetically-podcast/id1623647915 Ask me your question for the next episode: https://www.speakpipe.com/speakyourmindquestion
This Episode Of Jive Talk Sports Podcast we'er discussing about branding yourself as an Athlete . Here's 5 steps on Branding Yourself. Get a pin and paper.
Kanika Tolver, CEO and Author of Career Rehab discusses how to take charge of your career and learn valuable tips on diversifying your education and navigating tech layoffs.
"You Are the Niche" A 30-Day Step by Step plan to Self Branding Link: https://tinyurl.com/46uzz9zjThe idea of "You are the niche" or "Make yourself into a business" is relevant to an entrepreneur's success because it encourages individuals to leverage their unique talents, skills, and experiences to create a successful business. By focusing on what makes them unique, entrepreneurs can differentiate themselves from the competition and establish themselves as experts in their field.The process of turning yourself into a business starts with identifying your passions and skills. This involves reflecting on your past experiences, identifying what you enjoy doing, and assessing your skills and talents. Once you have a clear understanding of your passions and skills, you can begin to identify potential business opportunities that align with your interests.From there, it's important to conduct market research to identify potential customers, competitors, and market trends. This will help you refine your business idea and develop a unique value proposition that sets you apart from the competition.Once you have a clear business idea and a plan for execution, it's important to develop a personal brand that reflects your unique skills and values. This can involve creating a website, social media profiles, and other marketing materials that communicate your expertise and build credibility with potential customers.Finally, it's important to continually refine your skills and stay up-to-date with the latest industry trends and best practices. This can involve taking courses, attending conferences, or networking with other entrepreneurs to stay on the cutting edge of your industry.In summary, the process of turning yourself into a business involves identifying your passions and skills, conducting market research, developing a personal brand, and continually refining your skills and knowledge. Identifying your passions and turning them into a business can be a fulfilling and rewarding process. Here are some steps to consider when starting this journey:Explore your passions: Take time to reflect on what you enjoy doing, what makes you happy, and what you are naturally good at. Make a list of your hobbies, interests, and skills.Research your market: Once you have identified your passions, research the market to see if there is a demand for your product or service. Look for gaps in the market that your passions and skills can fill.Develop your business idea: Based on your research, brainstorm ways to turn your passion into a viable business. Consider factors such as the target market, competition, pricing, and marketing strategies.Create a business plan: Develop a detailed business plan that outlines your mission, vision, goals, and strategies for success. Include financial projections, marketing plans, and operational details.Build your brand: Create a unique brand that reflects your passions, values, and mission. Develop a strong online presence through social media, website, and other marketing channels.Take action: Start taking action towards building your business. Set small achievable goals, network with others in your industry, and continuously improve your skills.Here are some quotes from top minds in the field of personal growth and entrepreneurship that highlight the importance of identifying and pursuing your passions:"When yOpening to ReThink PodcastBuzzsprout - Let's get your podcast launched! Start for FREE Closing of ReThinkBuzzsprout - Let's get your podcast launched! Start for FREESupport the show
Announcements Endurance Planet is making a return to Ragnar SoCal in April 2023 and we had one spot open up, are you the runner who needs to be on our team?! f you're interested in joining the Endurance Planet Ragnar Team, and hanging out with Lucho, Tawnee, Julie and the rest of the crew you […] The post ATC 347: Ways To Increase Cycling Cadence, Branding Yourself on Social Media (And Overcoming Insecurities), and More first appeared on Endurance Planet.
In today's global market, it is critical to stand apart from the crowd. People buy from people they Know, Like, and Trust (i.e. branding). I'll be talking with Shaan Rais about Branding Yourself, Not What You Do! Shaan Rais is the founder and CEO of Omni Solutions Consultation specializing in business, leadership, marketing, branding, and consulting for athletes, celebrities, professionals, executives, and entrepreneurs. He is a leadership development expert and Industrial and Organizational Psychologist with expertise in turning entrepreneurs into leaders. His passion and his purpose are to take the world by storm with his time-tested leadership principles and values, evidence-based content, and high-voltage presentations. https://www.linkedin.com/in/shaanrais/ Every Tuesday evening on Leadership LIVE @ 8:05! - Talking Small Business, your host Andrew Frazier is joined by experienced entrepreneurs and business owners who share their secrets to success via Livestream. You will learn about developing your business leadership skills from our roster of high-performing guest experts. Leadership LIVE is one of the many valuable resources provided through the Small Business Pro University empowering business owners to learn, profit, and grow. https://www.sbprou.com/
On this episode of FSU COMMversation, Branding Yourself as A Student-Athlete feat. Trey Cunningham and Colleen Quigley. We take a dive into how as a student-athlete they manage their communications, their own brand and their relationships with brands.
In this episode, we discuss different ways of Branding Yourself as a Professional Audio Engineer. From ways to create your own platform, utilizing network opportunities to elevate your name, and socializing with peers to build a presense in the Music Industry outside of social media.Follow us on Instagram @truepeakhour and visit our website for more resources or questions.Your Hosts' Instagram: @jny.mixedit & @Her_ezIf you like to sponsor the show, please email us at: contact@truepeakhour.comMusic Produced by: Becky Mathai, Maddi St John, Alé Araya, and Max VossbergShow Recorded and Edited by Jennifer Ortiz.Powered by EngineEars.
Next up on the Modern Lending Podcast's Road to 100 Million. We have Baret Kechian. This guy is a monster when it comes to production. We pick his brain on what it takes to bring a level of production to where he is now.
In this episode, we talk with Dave Delaney, a keynote speaker, author, podcaster, and the creator of the NICE Method, which is used to help leaders of fast-growing technology companies retain talent and improve company communication and culture. THOUGHT #1"Treat People the Way YOU Want to be Treated"-Mum THOUGHT #2“Treat Those Who are Good with Goodness, and Also Treat Those Who are NOT Good with Goodness. Thus, Goodness is Attained.”- Lao Tzu CONNECT:Website: Futureforth.comPodcast: The Nice PodcastBlog: Bring The Nice Speaker Series: The Nice Method Speaker Series Book: “New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods (Que BizTech)”Book: “Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business 2nd Edition”Book: “ Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself ” (Que Biz-Tech) 3rd EditionBook: “ The Successful Speaker: Five Steps for Booking Gigs, Getting Paid, and Building Your Platform ” Keynote: DaveDelaney.me Consulting: Futureforth.com Email: dave@futureforth.comFacebook: Dave DelaneyInstagram: Dave Delaney Linkedin: Dave DelaneyTwitter: Dave Delaney BRAND & RESOURCE MENTIONS:"I Get knocked Down" (Chumbawamba) - YouTube.com "Rocky" (Sylvester Stallone) - YouTube.com Hulk Hogan - HulkHogan.com"The Expendables" (movie) - IMDB.com Toronto, Canada - Toronto.CaGoogle - Google.com FedEx - FedEx.com Hubspot Business Hardware - Hubspot.com LinkedIn Corporation - Crunchbase.com HealthStream-Healthcare Workforce Solutions - HealthStream.com American Marketing Association - Ama.orgSXSW Interactive - SXSW.com MPI - MPI.org SHRM - SHRM.org HFMA-Healthcare Financial Management Association (HFMA) - HFMA.orgIABC - IABC.comUSA Today - USAToday.comForbes - Forbes.com Billboard Magazine, Inc - Billboard.com Entrepreneur Magazine - Entrepreneur.comA Mommy Cast Podcast - AMommyCast.com "Two Boobs and A Baby" podcast - TwoBoobsAndABaby.comChic-Fil-A - Chic-Fil-A.comThe Golden Rule (Matthew 7:12) - BibleGateway.com The Platinum Rule (Dr. Tony Alessandra) - Alessandra.com "It's A Small World" (Disney Magic Kingdom Park) - DisneyWorld.Disney.Go.comNetworking for Nice People - NetworkingforNicePeople.com Networking for Assholes- NetworkingforNicePeople.com Easter Egg - Wikipedia.orgGoodreads - Goodreads.com Amazon - Amazon.comApple - Apple.com Microsoft - Microsoft.comGary Vaynerchuk - GaryVanerchuk.com"The ROI of Nice" (keynote) - DaveDelaney.meThe Great Resignation Calculation- Futureforth.comGlassdoor - Glassdoor.comTin Whiskey Southern Kitchen and Still - TinWhiskey.com Historic Cocoa Village - VisitCocoaVillage.comGeneration X - Wikipedia.orgNorman Vincent Peale - Britannica.comLao Tzu - WorldHistory.org Flash Mob - Wikipedia.orgNate St. Pierre - LinkedIn.com Love Bombing - NyTimes.com"And forgive us our trespasses, as we forgive them that trespass against us." (Matthew 6:12-14) - BibleGateway.com "You have heard that it was said, ‘An eye for an eye and a tooth for a tooth.' But I say to you, Do not resist the one who is evil. But if anyone slaps you on the right cheek, turn to him the other also.” (Matthew 5:38-39) - Biblia.com"Kill Someone With Kindness" - Merriam-Webster.comWaffle House - WaffleHouse.com Greeting "Welcome to Moes" - YouTube.comCSuite - CSuite.com SHRM Deconstructing The Great Resignation - SHRM.orgHard Rock International – HardRock.comBooky Call - https://www.bookycall.combookstarPR - bookstarPR.comThoughts That Rock – ThoughtsThatRock.comCertified Rock Star - CertifiedRockStar.comLeadership That Rocks: Take Your Brand's Culture to Eleven and Amp Up Results (Jim Knight) - LeadershipThatRocksBook.comCulture That Rocks: How to Revolutionize Your Company's Culture (Jim Knight) – CultureThatRocks.comBlack Sheep: Unleash the Extraordinary, Awe-Inspiring, Undiscovered You (Brant Menswar) - FindYourBlackSheep.comRock ‘n Roll With It: Overcoming the Challenge of Change (Brant Menswar) – RocknRollWithIt.comCannonball Kids' cancer – CannonballKidscancer.orgBig Kettle Drum - BigKettleDrum.comSpectacle Photography (Show/Website Photos) – SpectaclePhoto.comJeffrey Todd “JT” Keel (Show Music) - JT Keel DAVE DELANEY'S BIO:Dave Delaney is obsessed with how we can all be nicer in how we communicate both online and in person. He is the founder of Futureforth.com and creator of the
We stop this regularly scheduled broadcast of the Modern Lending Podcast to have Anthony Hsieh, Founder and CEO of loanDepot come on and well...'nuff said
Season 4 of the Modern Lending Podcast we are going to talk about the Road to 100 Million. Specifically, the ones that have made it. We'll talk tactics, strategy, the journey and what it takes to get there. First episode of the season. we have my good friend John Farrell.
Are you ready to stand out and expand your business by attracting more of your ideal clients?In this episode of the Happy Hustle Podcast, I have Johanna White, an award-winning graphic designer, and visual branding strategist. Johanna shares her creative journey, tips on how to brand yourself and cultivate your visual identity.As the founder of Design By Jo Studio, she helps entrepreneurs by designing premium brand identities that create impactful first impressions. She believes that if someone is the best at what they do, they deserve to look like it!For the past decade, she has worked with individuals, startups, and Fortune 200 brands worldwide to help them brand like the best so that they can attract more of their ideal clients and be as delightfully expensive as they deserve to be.Johanna knows there's no limit to success, and she proved it several years ago when she took life by the horns and started three companies within one year while battling a brain tumor. At a time when everyone else in her life was suggesting that she quit working and go on social security to cover medical bills, she chose to do the opposite and defy the odds. As a result, Johanna is now a “Dreamer Extraordinaire” for top performers, goal-oriented individuals, and brands.Specializing in designing high-impact brand identities from start to finish, Johanna assists her clients with a large range of needs, from brand messaging to visual brand identities, to premium custom websites that convert visitors into customers. She believes that excellence applied across all touchpoints results in brand experiences that matter.If you want to find out more about making every brand moment count, reach out to Johanna and her team at designbyjostudio.com today! In this episode, we cover:[00:04:27:11] The Biggest Mistake in Branding Yourself[00: 06:32:06] How to Cultivate Your Visual Identity[00:14:51:16] Be as Delightfully Expensive as You Deserve To Be[00:55:27:21] Trusting Yourself and Choose Joy[00:49:46:11] Rapid fire questions What does Happy Hustlin mean to you? Johanna says it means the ability to design your life and do all the things which is like literally my favorite weekend activity all the things um it means that you are intentional about what you do and the time you spend doing it and you create freedom to stop and smell the roses, hang out with friends, ride your horse like whatever thing it is that brings you joy and hopefully what you do also brings you joy but it's designing the time in so that you can still live it so you don't burn out so that you're not on the long list of people clicking on the article of how to avoid burnout. Connect with JohannaInstagramFacebookLinkedin Find Johanna on her website: https://www.designbyjostudio.com/ Connect with Cary!InstagramFacebookLinkedinTwitterYoutube Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful BalanceSign up for The Journey: 10 Days To Become a Happy Hustler Online CourseApply to the Montana Mastermind Epic Camping Adventure “It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!” Episode sponsor:The last two years have been crazy. We've never experienced anything like it in our lifetimes. We never experienced such an effect on our mental wellbeing.A lot of us have been beaten down by anxiety, stress, and poor sleep due to all the uncertainty in the world.If you feel exhausted and burnt out, you're not alone. There are tens of thousands of people in a similar place right now.The question is, what can we do to enhance our mental wellness and recapture our zest for life?Fortunately, I've discovered this Magnesium Breakthrough from Bioptimizers. It's the only organic full-spectrum magnesium supplement that includes 7 unique forms of magnesium for stress relief and better sleep, all in one bottle.Taking Magnesium Breakthrough will help you to experience: more energy, stronger bones, healthy blood pressure, less irritability, a calmer mood, reduced muscle cramping, and even fewer migraines.And because it supports mental wellness, Magnesium Breakthrough can help you to finally feel yourself again.Simply take two capsules before you go to bed, and you'll be amazed by the improvements in your mood and energy levels. And how much more rested you feel when you wake up!For an exclusive offer, go to www.magnesiumbreakthrough.com/hustle and use happy10 during checkout to save 10 percent and get free shipping.
Social media marketing can be overwhelming, especially when you add it to the vast list of responsibilities you already have on your plate as an author. In this episode, we follow on from the interview with Rick Lite about The Ultimate Book Marketing Timeline and focus on a specific aspect of marketing. Highlights 03:44 Erik's Writing Journey 09:50 Branding Yourself 13:26 Big 4 Social Media sites to use 16:26 Using Twitter as an Author 25:52 Content for each platform 34:00 Planning your content 37:29 Blogs and websites 46:37 How to approach new platforms 51:52 Avoid Twitter Yo-Yo 58:38 How to measure success in your social media marketing 1:01:40 Author Action Point Visit the Show Notes page for more resources.
Nearing the end of the season three with Stories on the Modern Lending Podcast. I want to finish off the season with more stories from those that could help inspire you to see that your story has a lot of power to those waiting for you to tell it. Up next is a person that does that very well. I have Brian Bogert on to share his story and what motivated him to get where he is today.
Back at it again on the Modern Lending Podcast with season 3 and stories. Geoff Zimpfer, Author of "Disrupt or Die" and a real estate magnate. He's one of those people that help others tell their story and I have the pleasure of having him on the next episode of the Modern Lending Podcast. So Buckle up, hit the reminder button and come join our conversation as Geoff comes to tell his "Tale of Disruption" and how it helped his business and others like him.
Check out Matt's episode of the Modern Lending Podcast for an incredible story from an amazing human being. If you just google: no legs, no vision, no problem you find out how resilient and motivating this man is.
My next guest is Bill McCormick. Bill is the Chief Sales Officer of Social Sales Link. As a LinkedIn sales and social selling trainer, Bill shows sales professionals how to start more sales conversation by leveraging the power of LinkedIn. Welcome to Scale Your Sales podcast, Bill McCormick. 0:00 Authenticity and Credibility is Key in Social Sales 2:24 How Virtual Social Selling Can Help You 5:53 Why Should We Take the Online Conversation Offline? 12:14 The Importance of Authentic Interactions 13:15 Branding Yourself the Right Way 19:01 The Shift in Sales Mindset Starts at the Top 22:23 What is True Customer-centric Sales? LinkedIn: linkedin.com/in/billmccormicksocialsaleslink Social Sales Link: socialsaleslink.com Email: bill@socialsaleslink.com Twitter: BillTeamCC Making Sales Social Podcast: https://podcasts.bcast.fm/making-sales-social Janice B Gordon, the awarding-winning Customer Growth Expert and founder of Scale Your Sales, listed 25 of the Top 100 Global Business Influencers in 2017. Janice helps companies around the world adopt the Scale Your Sales framework to develop their leading-edge capabilities in securing, maintaining, and growing their most valued customer relationships for long-term value and partnership. Book Janice to speak virtually at your next event https://janicebgordon.com LinkedIn: https://www.linkedin.com/in/janice-b-gordon-customer-growth-expert Twitter: https://twitter.com/JaniceBGordon Scale Your Sales Podcast: http://scaleyoursales.libsyn.com More on the blog https://scaleyoursales.co.uk/blog Instagram: https://www.instagram.com/janicebgordon Facebook: https://www.facebook.com/ScaleYourSalesJBG
IT WAS GARYVEE ALL ALONG! Gary Vaynerchuk is an incredible entrepreneur and a inspiration for many people (myself included). I am beyond excited to have Gary join me on the Modern Lending Podcast. He's got some fantastic stories to share about, his personal journey and much more. Join us for this special episode with the one, the only Gary Vaynerchuk.
It's something to have others you can call on when you are going through a journey but it's another to have those on the same journey as you do. I'm having on Alex Sheridan another Social Media wizard to talk about his rise and his progressive journey to greatness. Join us for this episode of the Modern Lending Podcast.
Those we admire continue to grow as we do. They continue accumulate stories and experiences. I've always believed it's always great to learn while standing on the shoulders of giants. I have one of those legendary beings here this week on the Modern Lending Podcast. Make sure to tune in as I have Dan Hanson as my special guest.
Moving on in this stories rendition of the Modern Lending Podcast, we have Cory DePass joining me to talk about his stories and how he got to where he is now. Come tune into this next episode!
Welcome back to another episode with Erik Deckers. In the first episode, we discussed two ways to gain credibility through knowledge, Erik's career, and the importance of checking our work and pricing ourselves appropriately. In today's episode, we'll discuss personal branding strategies from Erik's book Branding Yourself. Branding Yourself is about how to use social media to invent or reinvent ourselves. The book discusses how to use Twitter, LinkedIn, Facebook, blogging, public speaking, publishing, and networking to share information, build a social media presence, interact and engage with people, and measure how well we're doing with each of these things. Read more at https://monetizationnation.com/blog/how-to-build-a-personal-brand/
Erik Deckers is a professional blogger and co-author of Branding Yourself and No BS Social Media. Erik has been blogging since 1997. He's also been a newspaper humor columnist since 1994. In today's episode, we're going to discuss two ways to gain credibility through knowledge. We'll also discuss Erik's career and the importance of checking our work and pricing ourselves appropriately. Read more at: https://monetizationnation.com/blog/how-to-build-business-credibility-through-knowledge/
Stories have always been passed down from generation to generation. You learn a lot from these stories and I always believe that you learn the most "on the shoulders of giants". Todd Duncan is one of those giants in the mortgage industry and he has plenty of stories to pass down. Don't miss out on this next episode of the Modern Lending Podcast.
Today we talk about marketing yourself, both as a personal brand and at work. Our guest is Shawn “Swyx” Wang, an engineering thought leader and author of “The Coding Career Handbook.” You'll learn several components of defining your brand, tips on expressing that brand in public, collateral and strategies that will help you at work, and more.Download the MP3 audio file: right-click here and choose Save As.Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Podcasts.Show NotesSwyx.io — Shawn's websiteThe Coding Career Handbook — Shawn's bookTwo Sigma, Netlify, AWS — Shawn's previous places of workTemporal — Shawn's current place of workHow to Market Yourself without Being a CelebrityTwitter, LinkedIn, Instagram, Polywork — popular social networks to start building your audienceThe Craft of Storytelling + Thinking Like Elon Musk — an interview with Tim UrbanBuilding a CFP Process — Shawn's blog post on public speakingNader Dabit — Shawn's previous coworker, someone who maintains an extensive travel scheduleThe Swyx Mixtape — Shawn's podcastEpisode 205: Building Your Platform with Corbett BarrDescript — an all-in-one audio and video editing tool with transcriptionFollow Shawn on TwitterGet 30% off Shawn's book at learninpublic.org/?c=UIBREAKFAST30Today's SponsorThis show is brought to you by Userlist — the best tool for sending onboarding emails and segmenting your SaaS users. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.Interested in sponsoring an episode? Learn more here.Leave a ReviewReviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.
We are continuing on with our season 3 of the Modern Lending Podcast with stories and I am having my friend Chris Ross, podcast host, investor, tv and radio personality on to tell his tales of what motivated and inspired him. Come join Chris and me on this next episode!
Our guest today is Paul Lathrop. Paul is the Deputy Director of New Media for the Second Amendment Foundation (www.saf.org). He started his work in second amendment media as the owner and co-executive producer of the Polite Society Podcast on the Self Defense Radio Network and now produces several shows on a regular basis. Paul is also the creator of Amm-Con, which is the Alternative Mass Media Conference. 1) Let's start with Amm-Con. Give us the 411 on this ever-growing annual event. Where, When, Who should come? - This FREE conference is for ANY CITIZEN-JOURNALIST! Podcasters, Bloggers, YouTube creators, and anyone else in new media that has a connection to the 2nd Amendment Community. - Sat & Sun Oct 2 & 3, at the Westin Dallas Fort Worth 2) What are some of the topics we will be covering during Amm-Con? - Technology & Techniques to Produce a Podcast, Understanding Anti-Gun Propaganda, Researching for Proper Language Use, How to Process a FOIA Request, Choosing and Respecting Your Audience, Unmucking Social Media, Becoming a 2A Writer, Enhancing Video Interviews, Beyond the Choir, Simon Says Protect the 2A4E, Avoiding Cultural Landmines, How to Find Your Unique Voice, Patreon & Monetization, Becoming A Local Media Expert, Marketing and Branding Yourself, Images are More Powerful than Words, and Blockchain and NFTs: Next Generation "Digital" Firearms. 3) Talk to us about the regular podcasts you run? - Daily Bullet, Polite Society Podcast, Weekly Bullet 4) There is another major event coming up on Sept 25 & 26. The Digital Gun Rights Policy Conference. This is hosted every year by the Second Amendment Foundation, and you play a bigger part than ever, now that it is digital. Talk to us about that.
We have so many stories to tell of different folks of different strokes. From sales and marketing to technological innovation. This week we have another good friend of mine, Kyle Draper on to talk about his origin story of how and why he decided to create a marketing agency and what he does to help to provide service to those that need it. Tune in on the next episode of the Modern Lending Podcast to find the answer to Kyle Draper: What's his Story?
Next up on the Modern Lending Podcast we have none other than Kristin Hanson. Not only is she a major producing Sales Manager at loandepot but she has been a fighter all her life. I'm having her on to tell her story of she got to where she is now and how she continues to succeed in the industry.
How to get started with YOUR BRAND. BRANDING YOURSELF in 2021. WEBSITE: shannonambrosio.com SOCIAL MEIDA LINKS: https://www.facebook.com/ChefShannonAmbrosio https://www.instagram.com/shannonambrosio/ https://twitter.com/ShannonAmbrosio https://www.tiktok.com/@shannonambrosio1?lang=en https://www.linkedin.com/in/shannon-ambrosio-2043a4207/ COOKING ‘N EATING VIDEOS: https://youtube.com/playlist?list=PLEtDKeIqFQuAVr9tCZrdRhblo-__dtc6q BUILDINIG ‘N FIXING VIDEOS: https://youtube.com/playlist?list=PLEtDKeIqFQuAEXLnuvc-19QHNBcGFDk92 EVERYTHING ‘N NOTHING PODCAST: https://youtube.com/playlist?list=PLEtDKeIqFQuA6UAjYPE2V1B-dXuzUsvXG AUDIO PODCAST LINKS: SPOTIFY: https://open.spotify.com/show/65bFsUyYyDMws9GOgCkXpA GOOGLE PODCAST: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9kMGFkMzc0L3BvZGNhc3QvcnNz APPLE PODCASTS: https://podcasts.apple.com/us/podcast/everything-n-nothing-podcast-with-shannon-ambrosio/id1475364693?uo=4 OVERCAST: https://overcast.fm/itunes1475364693/everything-n-nothing-podcast-with-shannon-ambrosio POCKET CASTS: https://pca.st/r175 RADIO PUBLIC: https://radiopublic.com/https%3A%2F%2Fanchor.fm%2Fs%2Fd0ad374%2Fpodcast%2Frss ANCHOR: https://anchor.fm/shannon-ambrosio BREAKER: https://www.breaker.audio/everything-n-nothing-podcast-with-shannon-ambrosio TUBE BUDDY AFFILIATE: https://www.tubebuddy.com/CHEFSHANNONAMBROSIO --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/shannon-ambrosio/support
Podcast are a great medium where you can trade stories with your guest and create content but let's hear it from a veteran podcast-er David Lykken about the How and Why he started "Lykken on Lending" Tune in to the this next episode of The Modern Lending Podcast to hear his story.
Here we go! Season 3 is kicking off! Before books and the internet, all of human knowledge historically was passed down through stories. We learned how the world works, we learned about adversity, hardship, success and greatness in stories told over and over again. We are a people built on stories. Tune in to Episode #1 of Season 3 of the Modern Lending Podcast to hear about what stories we will be sharing in Season 3. There are incredible truths we can learn, mistakes we can avoid, human connection we can make, and inspiration we can experience. Dive in with me!
We are finishing up the last of Season 2 of the Modern Lending Podcast. Let's do a quick recap of everything we learned and went over so far and emphasize some key points from this season's guests. Join me for the last episode of season 2!
Mike shares the PB3 technique to realizing what your brand truly stands forI asked Mike what he would do to brand himself if he was starting from scratch, knowing what he knows now, and MIke did not disappoint with his answer.Mike authentically shares his failures, successes, and stories of how he got into a position where he began to work with big names like, John Maxwell, Donald Miller, Dr. Daniel Amen, and many other NY Times Best Selling authors. If you're serious about growing your business and branding yourself as the industry expert, you may want to listen to this episode with a notepad and a pen.Connect with Mike here:Web: https://mikekim.com/Instagram: https://www.instagram.com/mikekimtv/LinkedIn: https://www.linkedin.com/in/mikekimtv/Twitter: https://twitter.com/mikekimtvFacebook: https://www.facebook.com/mikekimtvYouTube: https://www.youtube.com/channel/UCPXe7zSFf4kdhLgY0VaU_dw
Why being seen is the future and making yourself visible is asinine. Plus the real story of what identity I let go of + what I chose to step into + how Charlize Theron helped me along the way. Work With Courtney Love Gavin:This art of activating yourself is my favorite thing ever, and I'd love to introduce it to you. I'm doing coaching like it's never been done before. You bring ALL your imperfections to the table and I help you transform them to create a life experience that's PURE GOLD! Get a taste on a free Awaken Session with me. Book your Awaken Session here: awakensession.com Like these vibes? I have more where this came from:
Kyle Lacy brings over 14 years of experience in marketing with a slice of revenue. He is currently Chief Marketing Officer at Lessonly. Prior to joining Lessonly, Kyle held senior positions at OpenView, Salesforce and ExactTarget. He is also the author of three books, Twitter Marketing for Dummies, Branding Yourself and Social CRM for Dummies. He wears monotone, loves history and hates onions.
As we round out Season 2 of the Modern Lending Podcast I wanted to bring on a Master Content Creator, Neel Dhingra to talk about a new evolving dynamic with it comes to Customer Retention strategies. Let's talk a bold look the evolution of the traditional CRM and why many people are starting to think Social Media is new CRM.
Here comes an amazing two people in the industry on the next Modern lending Podcast. I'm having both Dustin Brohm from the Massive Agent Podcast and Phil Treadwell from the Mortgage Marketing Expert Podcast, as my guests and we are going to discuss our previous encounters with "Post Closing" customer experiences and how to navigate them in today's modern lending. Come hang out with us!
Get ready! We're going to have a conversation with a leader in creating amazing experiences. One of the best creators of exceptional experiences is Devin Hernandez. You have 30 days to blow your customers mind during their mortgage transaction so what are you going to do? Join us on the next Modern Lending Podcast as we go over Mastering the Customer Experience.
We are finishing our segment on Modern Consultation and Quoting. We talked to Barry Habib and Dave Savage. It's now to take it down to the streets with Sam Hansen from the Gaylord Hansen Team. We're going to have a conversation to see what works for him in this ever-changing market. Come hang out with us on the next Modern Lending Podcast.
Today I had the pleasure of talking to Colin, Ish, Rachael, Jeffrey, Michele, and many others about the power of Branding Yourself on Clubhouse. Don't forget to get direct access to Gary at https://www.Gary.club
In this episode we speak with Felicia Fikes Gray about how to Branding Yourself!
In this episode we talk about how to get started with BRANDING YOURSELF. Whether you're a new stylist or have been behind the chair for 15+ years branding yourself and attracting your ideal client should ALWAYS be a part of your game. We cover specializing in a particular service or arena and then using the "PEA" strategy to start attracting your ideal clients. Join as we scratch the surface of branding and marketing in this episode. Let's connect: Instagram - @kristencontempo Facebook Page - Kristen Varoli
To blog or not to blog that is the question posed in this episode of Marketing RV. While businesses scramble to embrace content marketing, which is all the rage, how many understand the impetus for content. Lorraine, the PR traditionalist, touts the benefits of attracting attention by giving the audience key takeaways via content. Although Gene prefers video messaging over straight text, he explains why text is such an important part of all your electronic marketing. Two guests get some airtime on this show. Real estate agent Dave Joslin reveals the best piece of advice Gene ever gave him. As Gene's former high school football coach, Dave also speaks candidly about Gene's athletic prowess, or lack thereof. Christine Rizzo also dropped by DiFabio's Market & Tap to participate in the show and gain insight on leveraging social media to promote the Shevlin Family Foundation, where she serves as executive director. The Shevlin Family Foundation supports families of those struggling with addiction. They provide short-term housing for addicts going into or coming out of recovery. They also supply basic household goods. Christine also explains her transition from regulatory compliance consultant to teacher, to non-profit leader. Food is always an integral part of Marketing RV but you'll also snag these takeaways: LinkedIn's blogging feature always ranks well. Simply having social media is no longer enough. You must provide relevant content consistently. Short videos make great content. “The Latest Tips for Branding Yourself on LinkedIn.” Plus, you'll learn how and why memes came to be. Our goal is to reach 55,000 followers by summer. So, download the show free from your preferred podcast vendor and tell two friends about it. Then they'll tell two friends, and they'll tell two friends, and so on… HIGHLIGHTS We make it easy, providing markers for those who think they can't give up an entire half hour. 00:30 Gene conflates the show's name. …. Again! 01:46 “Six Bad Social Media Habits to Break” Also see “6 Bad Social Media Habits for Real Estate Agents to Break.” 02:30 How memes came to be. 06:56 Lorraine tells the Bob meatball story. 09:00 Lead generation dictates what you put on your site. 09:40 What happened to Cucina Chatter, Lorraine Explains 12:00 Meet Dave Joslin, Emcee & DJ, realtor, and weight loss enthusiast 13:20 Lorraine invokes Sabastian Maniscalco to explain why Gene never played high school basketball. 15:00 Dave divulges the best piece of advice Gene ever gave him. 15:35 As a football player, Gene was “unimpressionable,” said Dave. 17:00 Gene eats the mic and then complains, “We gotta get a new audio engineer. Our audio engineer sucks.” 17:35 Meet Christine Rizzo, executive director of Shevlin Family Foundation. 21:00 Gene talks about how to engage Facebook followers. 30:20 Gene's hoagie goes viral. Gene and Lorraine tout their favorite roll, Liscio's because It's all about the bread.
Branding Yourself as a Real Estate Investor (CFFL 574) Transcript: Jack Butala: Jack and Jill here. Jill DeWit: Good day. Jack Butala: Welcome to the show today. In this episode, Jill and I talk about branding yourself as a real estate investor. Before we get into it, let's take a question posted by one of our members on our landinvestors.com online community, it's free. Jill DeWit: Okay, Merritt asks, "I know Stripe seems to be the default," I'm gonna put in parentheses is a way of accepting credit card payments, that's what Stripe is, "but how are others setting up their accounts when they specifically ask you what you're selling and what kind of business you're in. I was thinking that being totally straight up with them would flag you as the get go as real estate transactions are prohibited, right? Are you coming up with a gray zone description such as 'tree and dirt collections in Northern Oregon'?" This is hilarious. "Or wholesale dirt and soil futures?" This is good stuff, man. That's another thing I want on my shirt. "I've seen so much conflicting information from investors, I want to come straight to the source." Seriously, "wholesale dirt and soil futures," Merritt, I want a shirt. That's awesome. Jack Butala: Wholesale dirt. Jill DeWit: "I buy and sell dirt and soil futures." Jack Butala: So, all kidding aside, we're gonna be serious just for a couple minutes here. This has been a massive problem in this industry since the very beginning. Jill DeWit: Of time. Jack Butala: Since the beginning of purchasing and selling real estate. Credit card processors don't like it, and we think we've found the answer. This is an incredibly timely question. So, we've negotiated a deal with Heartland Payment Systems, which is one of the largest credit card processors in the country. You probably don't know they're name because they're the company behind companies like Blue Pay and Stripe and things like that. Stripe and Blue Pay are just payment gateways, but the processors, it's all complicated and I don't want to get into it now. Jill DeWit: There's only a handful and the government won't let any more. Jack Butala: Exactly. Insurance is behind it all, and they see a real estate acquisition as a little bit riskier than purchasing a stereo, for example, online. Or anything else that you would buy online that gets shipped to you. So, Heartland has seen their way through it after, I think Jill and I have been working on this for a year. Jill DeWit: Yeah, at least. Jack Butala: So, we've asked them to set up people on their end specifically to process our members' requests without lying, without saying, "Yeah, we purchase and sell land and we process it online." So, reach out to us and we will give you, there's an actual, a procedure that you have to go through to apply, but the good news is that, you know, the procedure, they're all set up and they're ready to answer your questions and ready to deal with the whole thing. Jill DeWit: It's all property types, too, by the way. We're working fast to solve this for everybody. Jack Butala: It's solved. I received an email yesterday. I didn't tell you that. Jill DeWit: No, you didn't tell me that. Jack Butala: We have a- Jill DeWit: I just wrote myself a note, I'm like, "Is the deal ready? What can we do? All right." Jack Butala: There's a number that, there's like a serial number that you need, and you need to process it through one person to get it through the system. Again,
Branding Yourself as a Real Estate Investor (CFFL 574) Transcript: Jack Butala: Jack and Jill here. Jill DeWit: Good day. Jack Butala: Welcome to the show today. In this episode, Jill and I talk about branding yourself as a real estate investor. Before we get into it, let's take a question posted by one of our members on our landinvestors.com online community, it's free. Jill DeWit: Okay, Merritt asks, "I know Stripe seems to be the default," I'm gonna put in parentheses is a way of accepting credit card payments, that's what Stripe is, "but how are others setting up their accounts when they specifically ask you what you're selling and what kind of business you're in. I was thinking that being totally straight up with them would flag you as the get go as real estate transactions are prohibited, right? Are you coming up with a gray zone description such as 'tree and dirt collections in Northern Oregon'?" This is hilarious. "Or wholesale dirt and soil futures?" This is good stuff, man. That's another thing I want on my shirt. "I've seen so much conflicting information from investors, I want to come straight to the source." Seriously, "wholesale dirt and soil futures," Merritt, I want a shirt. That's awesome. Jack Butala: Wholesale dirt. Jill DeWit: "I buy and sell dirt and soil futures." Jack Butala: So, all kidding aside, we're gonna be serious just for a couple minutes here. This has been a massive problem in this industry since the very beginning. Jill DeWit: Of time. Jack Butala: Since the beginning of purchasing and selling real estate. Credit card processors don't like it, and we think we've found the answer. This is an incredibly timely question. So, we've negotiated a deal with Heartland Payment Systems, which is one of the largest credit card processors in the country. You probably don't know they're name because they're the company behind companies like Blue Pay and Stripe and things like that. Stripe and Blue Pay are just payment gateways, but the processors, it's all complicated and I don't want to get into it now. Jill DeWit: There's only a handful and the government won't let any more. Jack Butala: Exactly. Insurance is behind it all, and they see a real estate acquisition as a little bit riskier than purchasing a stereo, for example, online. Or anything else that you would buy online that gets shipped to you. So, Heartland has seen their way through it after, I think Jill and I have been working on this for a year. Jill DeWit: Yeah, at least. Jack Butala: So, we've asked them to set up people on their end specifically to process our members' requests without lying, without saying, "Yeah, we purchase and sell land and we process it online." So, reach out to us and we will give you, there's an actual, a procedure that you have to go through to apply, but the good news is that, you know, the procedure, they're all set up and they're ready to answer your questions and ready to deal with the whole thing. Jill DeWit: It's all property types, too, by the way. We're working fast to solve this for everybody. Jack Butala: It's solved. I received an email yesterday. I didn't tell you that. Jill DeWit: No, you didn't tell me that. Jack Butala: We have a- Jill DeWit: I just wrote myself a note, I'm like, "Is the deal ready? What can we do? All right." Jack Butala: There's a number that, there's like a serial number that you need, and you need to process it through one person to get it through the system. Again,