Brand & Beyond : According To ...

On this episode, we will be hearing from Dee of Melanin Planted as she shares her experience as a business owner - the reminder to run your business, don't let it run you. Dee (00:46) "Honestly, just looking at other plant pages and the plant community inspired me to start my own journey as well as the pandemic and the mental health issues that have occurred throughout the pandemic inspired me to want to find something to ease my anxiety and to fill out peace. I don't know if that's a tool, but like social media and mental health are things that came up throughout the beginning of the pandemic question. So honestly, since the end of 2019, I've been fully engulfed in plants" Dee (02:26) "Everything is not always going to be perfect, which is also another good coping mechanism for mental health issues, because perfectionism is very toxic. But yeah, my life outside of social media is pretty much the same as what it is on social media. I don't sugarcoat really much on my page or my personal page. I believe I'm very authentic, and this has pushed me honestly to live a more authentic organic life online and in my life because I don't want to be that person that's telling you to do something that I'm not even doing." Connect with Melanin Planted : @melaninplanted Thanks so much for listening to this episode of According To... if you're not already a subscriber, please subscribe wherever you get your podcast. Want to ask a question for a future episodes of According To... Email us at pr@accessbynkc.com. This podcast was produced by Access Consulting & Co. You can follow us @accessbynkc

On this episode of According To ... we will be hearing from Brian Lamont the stylist. Brian shares why being prepared for the unexpected is always necessary. - Savings - Community - Planning - Adjusting - Ask Questions Connect with Brian Lamont : @Mrbrianlamont Thanks so much for listening to this episode of According To... If you're not already a subscriber, please subscribe wherever you listen to podcast. Want to ask a question for a future episode of According To... email pr@accessbynkc.com This podcast was produced by Access Consulting & Co.

On this episode of According To ... we will be hearing from Michael Antonio. Michael shares his thoughts on being relentless towards your dreams and building that business. - Gorilla Marketing - Utilizing Social Media - Connecting and be approachable Connect with Michael Antonio : @michaelantonio_now Thank you so much for listening to this episode of According Too... Subscribe wherever you listen to podcast. Want to ask a question for a future episode of According to ... email us at pr@accessbynkc.com

On this episode of According to we will be hearing from Alexis Robinson on Strictly Business. Why drawing the line in the sand is often necessary for any entrepreneur. Whether it be reaching out for help, or building relationships - knowing the importance of respecting both the person and the job are key to your success. Lex shares her take on this. Find Lex Marie on instagram : @Alexisfromvegas Thank you so much for listening to this episode of According To... if you're not already a subscriber, please subscribe wherever you get your podcast. Want to ask a question for a future episode of According to - email us at PR@accessbynkc.com This podcast was produced by Access Consulting. You can follow us at @Accessbynkc on Instagram

Hey, friends. We're back with a new episode of According To... the podcast made to teach rising entrepreneurs and business owners like yourself how to navigate through the marketing industry, from public relations to digital advertising. Whether you're a life coach, fashion designer, musician, realtor or influencer, you're sure to pick up bits of actionable advice from renowned industry professionals as you tune in for According To... On this episode of According to, we will be hearing from Ashley Blaine. Ashley chats with us on why being relatable encourages customer engagement and conversion. [00:57] - Understanding Consumer Activity [01:38] - Connecting with the community [03:33] - Real Time communication Thank you so much for listening to this episode of According to... if you're not already a subscriber, please subscribe wherever you get your podcast. Want to ask a question for a future episode of According to email us at PR@Accessbynkc.com This podcast was produced by Access Consulting & Co. You can follow us at @accessbynkc on instagram

Hey, friends, we're back with a new episode of According To... The Podcast made to teach rising entrepreneurs and business owners like yourself how to navigate through the marketing industry, from public relations to digital advertising. We're going to cover it all. Whether you're a life coach, fashion designer, musician, realtor or influencer, you're sure to pick up bits of actionable advice from renowned industry professionals when you tune in for according to on this episode of According Two, we will be hearing from Trevor Cassidy sharing his take on Financing Your future. [00:43] - Three Ways To Strong Negotiations So the three ways that I would advise new business owners to navigate negotiations. First, they need to figure out what the other person wants in the end... [01:51] - Spending Habits three things I did to change my spending into the benefit of my business ... [03:39] - Risk Taking So in terms of risk taking, number one is just again figuring out what your end goal ... Want to ask a question for a future episode of According to email us at pr@accessbynkc.com This podcast was produced by Access Consulting. You can follow us on Instagram at @accessbynkc

[00:00:06.350] - Intro Hey Friends , I'm excited to introduce season two of according to... The podcast, made to teach rising entrepreneurs and business owners like yourself how to navigate your way through the marketing industry, from public relations to digital advertising. We're going to cover it all. Whether you're a life coach, fashion designer, musician, realtor or influencer, you're sure to pick up bits of actionable advice from renowned industry professionals when you tune in for according to... On this episode of According To.., we will be hearing from Rebuild the Blocks, Alexis Akarolo and Zelnnetta Clark. [00:00:39.410] - Intro The duo chats about why communication is everything when starting or growing businesses or nonprofits. [00:00:52.350] - Zelnnetta "One big misconception that we found is a lot of business owners think when they're applying for funding that it's one size fits all. So the requirements for grants and loans vary by that entity, as we know, due to systemic oppression that black business owners face when starting up their businesses, these black business owners oftentimes must utilize their own personal funds to support and fund their businesses compared to many of their white counterparts that have developed that generational wealth and family businesses like mom and pop shops have just passed down right? [00:01:27.870] - Alexis And therefore these black business owners take a huge risk with supporting their businesses, and they'll have to look for external financial assistance. However, what we tend to see when people were coming to us for financial assistance was that these owners were denied funding from banks and government due to lack of rapport and quality of relationships with bank institutions. And because of this, this may influence the sustainability of the business. I would say another misconception is the timing and duration of that processing period for funding. So many Black businesses were seeking immediate financial relief from the government and other institutions and failed to realize the process of obtaining funding and verification may take longer than expected. [00:02:18.510] - Zelnnetta When you think about the beginning of Colbert, we had over 50% of black business owners shutting down in the beginning of the Pandemic, and many were in need of severe immediate financial assistance. And for many of these business owners that have applied for building block funding, they have expressed in some of their exit interviews and in their application that the existence of their business does impact the owner's livelihood and income and in turn, the family's livelihood and income. So those mixed concessions of how long it's going to take to receive funding, especially when you're in need, like, immediate need is one big misconception and another one is not all funding is one size fits all. [00:03:00.330] - Alexis You have to find funding that basically accommodates your needs and you meet those certain requirements for that funding. So, as I previously mentioned, I would definitely say independent research that caters to your business situation. Again, not all funding fits all. Another one is looking for nonprofit organizations such as ours reaching out to them because oftentimes if they're about helping businesses specifically for us black businesses. They'll provide resources to assist in helping you obtain funds. And then another good one is, as I previously mentioned again, is building those relationships and quality relationships with bank institutions are really big and key to get your business running and increase your chances for funding. Thanks so much for listening to this episode of According to... If you're not already a subscriber, please subscribe wherever you get your podcast - want to ask a question for a future episode of According to...? Email us at PR@accessbynkc.com.

On this episode of According To, we will be hearing from VIC B DJ and Lifestyle Influencer for Courvoisier Vic B shares his take on why consistency is the catalyst to his continued success and how that alone sets you apart from everyone else. Follow Vic B : @Vicb bookdjvicb@gmail.com Season Finale - Take A Quick Survey To Let Us Know About Your Listening Experience! > Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

On this episode of According To, we will be hearing from Tianni Graham, Archivist, Fashion Historian, and Research Consultant. Tianni is the founder and curator of @archivealive, a digital repository that provides context to rare archival content. Tianni shares her journey into becoming an Archivist and why she founded Archivealive, a platform she uses to inspire others to venture into this career. For more from Tianni, https://graziamagazine.com/us/articles/archival-instagram-accounts/ https://i-d.vice.com/en_uk/article/g5gg57/polyvore-alternatives-2021 Instagram @archivealive Season One has come to an end, please take a moment to let us know what you think of the podcast by taking a 5 question survey Link: https://forms.gle/6DzoayvRTgyiBpbw8 Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

On this episode of According To, we will hear from Devin Jourdun, Digital Creator, Celebrity Athletic Trainer, and Mental Health Advocate. Devin unfolds the necessity of mental health upkeep for Entrepreneurs and Solopreneurs and shares why Fitness is the answer to health and wealth. For more from Devin Jourdun check him out on Instagram @devinjourdun Season One Of the Podcast is coming to a close - please take a second to let us know how much you enjoyed this episode and let us know what you want more of! 5 question review Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

[ Episode 15 ] - Expanding Through Partnerships with Ciara Jibri On this episode of According To, we will be hearing from Ciara Jibri, Experience Curator | Spirits & Influencer Marketing Specialist. Ciara shares insight on expanding your brand through mutually beneficial partnerships. info@ciarajibri.com Experience Curator | Spirits & Influencer Marketing Specialist She wears many hats, literally and figuratively. Ciara Jibri is an Experience Curator and Mom Influencer. She is most known for her expertise in launching and repositioning brands with multi-faceted strategies incorporating spirits & influencer marketing, event planning, public relations, and more. Her mission is to help lifestyle, retail & hospitality brands build brand awareness & revenue by partnering through activations with spirit brands and influencers. IG and Twitter Handles: @CiaraJibri Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. accessbynkc.com Follow Us Instagram

Hey Friend! This is Naomi, Founder of Access Consulting & Co. I'm Excited to introduce According To..., the podcast made to teach rising entrepreneurs and business owners like yourself how to navigate your way through the marketing industry. From public relations to digital advertising, we're going to cover it all. Whether you're a life coach, fashion designer, musician, realtor, or influencer, you're sure to pick up bits of actionable advice from renowned industry professionals when you tune in for According To. On this episode of According To, we will be hearing from Rocky Collins, Founder, and CEO of Cali Hndsme Skincare for men. Rocky breaks down the fundamentals of building a skincare brand that stands out amongst others; from developing his formulas to creating the content that represents Cali Hndsme authentically. Follow Rocky on Instagram @therockycollins Thanks so much for listening to this episode of According to.. If you are not already a subscriber, please subscribe wherever you get your podcast. Want to ask a question for a future episode of "According To..."? Email us at pr@acessbynkc.com. This podcast was produced by Access Consulting & Co. You can follow us at iamnkc on instagram. Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

On this episode of According To, we will be hearing from Co Founder Of Kazi Magazine, Publicist and Content Creator Ahmand Davis. Ahmad shares his take on the essential work that is Public Relations. Along with the How's and Why's behind identifying and building strong stories around talent. Follow Ahmad Davis on instagram @ahmaddavispr Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram https://www.accessbynkc.com/

On this episode of According To, we hear from Athlete Manager And Consultant Sydney Anderson. Sydney is the Founder of Anderson Sports & Brand Management, handling marketing, PR, community initiatives, and business development/management. Sydney has worked with athletes in the NFL, NBA, WNBA, and professional track & field. Learn more about Sydney : Instagram: @iamsydthekid ASxBM Management Service @asbmagency Work Out With Syd @workoutwithsyd Book A Consult : Consult W/ Sydney Anderson Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Ep 11 - w/ Stephanie Powell Public Relations Account Executive / Founder of FENIPR An innovative, communications professional and founder of FENIRPR, Stephanie Powell has experience creating and executing multifaceted Public Relations campaigns for clients in the fields of entertainment and lifestyle. She began her career in 2013 at a regional television network, home to NPR and PBS; then pivoted to Public Relations full time. Dedicated to crafting authentic stories, Stephanie has garnered national and local press for her clients. Follow Stephanie @stephanieeviv Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Marsha Indigo McBain, LEED AP ID+C, MS - Founder Berri-Clear Skin Marsha shares with us, her experience with Lead Magnets and how implementing them into her business strategy has allowed her to scale her business to that six figure mark. Marsha is the founder of Berri-Clear skin, a plant-based beauty brand inspired by old school Trinidadian culture where ingredients for home made remedies are used to provide women with youthful, radiant, healthy-looking skin. Their hero product, Berri-Clear+ is the Original 5 Berry Superfruit serum that tackles uneven skin tone, stubborn dark spots and hyperpigmentation and was recently featured on Beyonce's website! Instagram Handle - https://www.instagram.com/berriclearskin Berriclearskin.com Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Digital Marketing - Ad Prep Academy Abu Fofanah This 3 part episode, Abu chats with Access Consulting & Co. Founder Naomi about the imaportance of Digital Marketing and why Facebook Ads, Instagram Ads and social media as whole is both a lucreative and essential part of any 21 century business, big or small. Instagram : abufofanah Pinterest : https://www.pinterest.com/abufofanah Youtube : https://www.youtube.com/abufofanah Twitter theabufofanah Facebook : https://www.facebook.com/abufofanahpublic Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Digital Marketing - Ad Prep Academy Abu Fofanah This 3 part episode, Abu chats with Access Consulting & Co. Founder Naomi about the imaportance of Digital Marketing and why Facebook Ads, Instagram Ads and social media as whole is both a lucreative and essential part of any 21 century business, big or small. Instagram : abufofanah Pinterest : https://www.pinterest.com/abufofanah Youtube : https://www.youtube.com/abufofanah Twitter theabufofanah Facebook : https://www.facebook.com/abufofanahpublic Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Digital Marketing - Ad Prep Academy Abu Fofanah This 3 part episode, Abu chats with Access Consulting & Co. Founder Naomi about the imaportance of Digital Marketing and why Facebook Ads, Instagram Ads and social media as whole is both a lucreative and essential part of any 21 century business, big or small. Instagram : abufofanah Pinterest : https://www.pinterest.com/abufofanah Youtube : https://www.youtube.com/abufofanah Twitter theabufofanah Facebook : https://www.facebook.com/abufofanahpublic Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Celebrity Journalist And Travel Content Creator Contributor for Black Travel Journey Sidnee Shares the joys and benefits of travel and how you can score that perfect trip on budget. Follow @blacktraveljourney & @sidmich_ for all the travel fun this summer! Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Ep 5. Fashion Designer, Cook Book Author, Influencer & More. Stevie Boi shares his personal take on Self Brading Stevie Boi : www.StevieBoi.com Twitter: @StevieB0i Instagram: @SBshades Food Instagram @StevieBoiEats Facebook.com/Sbshades Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

In this episode of According To.. we're over the moon to hear Taylor Baldwin, Photographer and Founder of "Glow Black Girl Glow" - As a Digital Content Creator, Taylor shares her insight on authentic visuals and the power of a vision.

Staff Writer , Contributor & Publicist Njera Perkins shares tips for the perfect pitch! Don't forget the human touch. Sometime the pitch comes after the relationship. Taking time connect with editors and journalists to learn more about their work and how the accept pitches. It can also help you best explain what you plan to pitch later. @iamnjera Want to ask a question: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Freelance Multimedia Culture Journalist D'Shonda Brown @signedshonda D'Shonda Share advice on getting the attention of journalist and editors and how to make the best use of everyones time. If a journalists writes for multiple outlets, include w publication you're seeking placement in. Also consider what outcome you'd like from the pitch (IG live interview, editorial, list inclusion, etc.). Want to ask a question : pr@accessbynkc.com This podcast was produced by Access Consulting & co.

Senior Editor for Verizon Media Founder Of The Blonde Misfit Jamé Jackson shares tips for the perfect pitch! The basics - Spell an Editors name correctly! Want to ask a quetsion: pr@accessbynkc.com This podcast was produced by Access Consulting & Co. Follow Us Instagram

Hey Friend! This is Naomi, Founder of Access Consulting & Co. I'm Excited to introduce According To..., the podcast made to teach rising entrepreneurs and business owners like yourself how to navigate your way through the marketing industry. From public relations to digital advertising, we're going to cover it all. Whether you're a life coach, fashion designer, musician, realtor, or influencer, you're sure to pick up bits of actionable advice from renowned industry professionals when you tune in for According To.