Creative Marketing Podcast

I started to kick out new creative entrepreneur shows again. I hope you will join mean as we talk about how creatives can market and grow their business. --- Send in a voice message: https://anchor.fm/roshsillars/message

To grow your creative business you need new clients. Not all prospects will hire you. However, understanding why can be a big help. Knowing why clients will not hire you can help guide toward the people who do appreciate your work, trust you and will hire you.

Marketing is an important part of our business, yet, many creatives don't think much about it. In this show I share some foundation ideas which will help you grow your creative business with marketing activities.

Are you a creative professional? Are you a lazy creative or do you have a professional creative business? What is the difference. Does it mean you work harder as a professional and a lazy entrepreneur does nothing. Let's explore this idea.

How can creative entrepreneurs use Facebook to build an audience, create a community and grow a business.

Video has become an important part of our marketing plan. It's not just for marketing and social media. Here is the link post at roshsillars.com

Creatives have many choices when managing social media. Channel building is a big part of our combination code platform. In this show, I share some tips and approaches to running and managing your social media to help drive traffic and become an expert in your field. More information here.

Goals don't have to dominate our lives, they help guide us. In this show, I share some of my experience and insight in to creating and achieving goals to make your creative life what you want it to become. More at the blog: http://www.roshsillars.com/make-your-goals-happen-in-2021/

Many of us are busy, yet, busy is not necessarily productive. Productivity moves us forward to grow our creative business which allows us to do what we love to do for a living. http://www.roshsillars.com

How to start your creative business. In this show, I share some of the basics of starting your business, develop a plan and how to keep your business going for the long term.

Restarting your creative business in 2021 could be the scariest, yet, most important thing you can do to kick the new year off. I have a series of content on this topic beyond the podcast, including a blog and YouTube video listed below. Blog: Restart your creative business 2021 YouTube: Restart Routine - How To Begin Again In Life 2021

Balance is a difficult but important concept for creative entrepreneurs. It's necessary for long term survival otherwise you just might burn out or completely fail. Understanding balance offers creatives a better quality of life.

Google is a powerful suite of tools which can help you grow your creative business. In this show I share a few ideas on different areas of Google that you can use to find new business

Increasing your prices is tough. How do you go about it? In this show, I share some ideas how to go about increasing your creative prices and to establish your pricing strategy for the long term.

Creative Entrepreneurs know a little about processes. However, they don't dig deep to improve the processes which run and make their business better. In this show, I talk about processes and how you can apply them to grow your creative business. http://www.roshsillars.com

Modern social media has been around almost 15 years. We are well past the days of Facebook and Twitter being the core of most social media activity. In this show, I explore where we are and the secrets to social media success today.

Creatives, including my photography friends make this mistake regularly. Many of my photography friends went out of business around the year 2000 because of this, many more during the great recession and more creative entrepreneurs are falling now. What is this mistake? Find out.

Everything has changed since the last podcast. In this show, I share some of the first steps to surviving what is about to hit us as creative entrepreneurs. 

In this show, I share some helpful insights for creative entrepreneurs. I talk about customer acquisition costs, augmented reality and how we grow our creative business in 2020.

This show I lay down some of the groundwork and concepts you need to consider if you want to go full time as a photographer or up your current photography business game.   Photography Pricing information

There is a crazy story going around about a bride asking to be paid to photograph her wedding.  Is it true? It got ugly, what would you do about it? Plus, I talk about preparing for 2020.

There is more than one way to earn new photography clients. In this show, I share some of my favorite ways I've gained new clients through the years.

Photography technology is changing, will you have to create fake photographs to survive? or may you already do! In this show, I dive into the topic of fake photographs and your business.

How do you get out there is a common question when it comes to starting a photography business. In this show, I expand on a topic with a few brainstorming ideas and concepts to get you started. 

How Much Should Photographers Charge? How does a photographer figure out their pricing? I break down photography and what it takes to increase your prices. http://www.roshsillars.com/much-photographers-charge/

The photography business is always changing. In this podcast, I share my thoughts about the topic of the photography industry. Is it dying, is it dead? or is there hope?

In this episode of the Creative Marketing show I share some SEO insight. Should you take what Google says at face value. 

You can learn from big brands. They leave clues with their actions. As a photographer, we need to consider how to leverage similar ideas which can benefit our business. Target has created a new brand called Good & Gather. This got me thinking about the smaller brands within our photography business brand.

We are in the hay day of photography and new opportunities in the visual industry. However, not everyone is exploring the new opportunities available to photographers. In this podcast, I share a few ideas to help get your wheels turning.

How do you know if you have a successful photography business? This is the last of my series on the combination business scale. 

In this show, I talk about the five people you need to support your photography business. How do you select them and why do you need people to support your photography business. 

In this show, we talk about earning photography sales. Sales is often a dirty word, however, if you want to be a professional photographer, then you must understand sales. 

Processes help you improve your photography business in many ways. As photographers we think of processing our images, however, processes for our business expand well beyond Photoshop.

What is holding you back from starting or rebooting your photography business? Do you have a product or service which can support your photography business, what is stopping you?

I have a scale which I use to help me understand where a creative business is in their journey and what goals they need to focus on to take their business to the next scale level. 

There are common mistakes which photographers make starting their business or running their longtime photography business.

A Creative Entrepreneur must have some skill sets to grow a business. I believe every successful photographer is a creative entrepreneur. 

Social media is a big part of a photographers business. However, your social media needs to evolve. In this show, I ask what are you doing with your social media assets, how are you adjusting them and what are you going to do moving forward?

Working through my next moves in multimedia social media and marketing.

I share why I like Freelance, why it's important to be active in your creative community. I share what they really want from a freelancer and what to do when times are slow.    

We often feel the market is too saturated with people trying to do the same work we do. 

31 Days That Will Change Your Life is about a series of videos launching in May 2019 for photographers and the business of photography. 

I share ways to create a more profitable creative business. 

Quarterly checkup. How's your business doing, I'm sharing my results.

What processes do you use to grow your business? In this show, I share some ideas about processes and how they can grow your creative business.

In this live video, I share some of my best social media insights and I announce my YouTube strategy which I will officially release April 5th that I call the YouTube Video Suggestion Ladder (VSL). The podcast is edited however, I'll share the strategy again in two weeks on both the channel and podcast.

It's important to develop multiple sources of income for your creative business. We explore some ideas which can help strengthen your business.

Pricing is a big topic for any business. In this video, I share pricing strategies which might make you rethink how you price your work, product or service. Share

How to educate your clients, should you? are there some best ways to approach educating your clients?

How To Get A Big Client There are many factors to consider when trying to land a big client. In this video, I share some of the key ideas you need to consider to attract the next client of your dreams.