Podcasts about marketing skills

What do magic tricks, mind reading, and negotiation have in common? According to mentalist and business consultant Jonathan Pritchard, everything.In this powerful Jake & Gino episode, Jonathan unpacks the psychology behind attention, influence, and performance—from juggling fire at 13 to helping corporations crush trade show ROI. With real-life stories, persuasive wisdom, and tactical negotiation advice, this episode is a must-listen for entrepreneurs, real estate investors, and anyone in the business of influence.Learn how applied psychology, mentalism, and communication mastery can give you an edge in business, leadership, and everyday life. Topics covered:Turning childhood curiosity into a global career The secret weapon behind great public speakers Why most trade show marketing fails Mentalism vs. magic vs. sales How to eliminate bad leads and attract ideal clients The psychology of persuasion and performance Guest: Jonathan PritchardWebsite: https://icanreadminds.com We're here to help create multifamily entrepreneurs... Here's how: Brand New? Start Here: https://jakeandgino.mykajabi.com/free-wheelbarrowprofits Want To Get Into Multifamily Real Estate Or Scale Your Current Portfolio Faster? Apply to join our PREMIER MULTIFAMILY INVESTING COMMUNITY & MENTORSHIP PROGRAM. (*Note: Our community is not for beginner investors)

Episode #149. Today's topic is an area of personal understanding, enabling you to take the reins of your career so that it's happening for you, not to you. We're discussing purpose driven careers, packed with advice for how to make choices that enable you to be successful and fulfilled in your career and life as a whole.  Joining Abby is her guest and experienced marketing leader, Megan Harrison. Having worked on many iconic brands such as Huggies, Durex, Warburtons and Carex, Megan's is now CMO at Grocery Aid, a charity with a long history of helping grocery workers through tough times, providing financial, emotional and practical support.  In this episode, Megan shares her definition of a purpose driven career, the choices she's made in her personal career journey and why, and the questions to ask yourself when choosing your next role.  Plus, her career highs and lows and advice for marketers of tomorrow.    00:00:00 Welcome and Introduction to Brand Purpose  00:03:41 Definition of Purpose   00:04:40 Megan's Personal Journey to Identify Purpose   00:05:54 Career Choices and Purpose Alignment   00:09:13 Career Transitions   00:12:25 Advice for Early Career Professionals   00:15:40 Looking For Your Next Role   00:20:13 Red Flags   00:23:07 Connection to Brand Challenges   00:25:05 Cultural Values in Organisations   00:27:14 Career Highs and Lows   00:30:57 Advice for Future Marketers   Host: Abigail Dixon FCIM/ICF | LinkedIn Guest: Megan Harrison FCIM | LinkedIn   The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com 

Episode #147. Social Proof is the technical topic featured in this episode as we delve into the benefits of collaborating, trialling and testing with consumers and influencers in real-time and how to get started with social proof to help build communication ideas, propositions, campaigns and products. And the all-important internal buy-in and confidence for concepts and much more…    Abby's guest in this episode is Michael Goldstein, founder of Fragment, a comms strategy led agency that drives growth through helping brands capitalise on the chaos of modern marketing. Previously he was global head of communications strategy at DDB, and before that held leadership roles at Mccann, R/GA and The &Partnership.    In this episode, Michael shares his definition of Social Proof, why marketers should build ideas out in the world and how to get started with testing. Plus examples of integrating social proof to shape creative campaigns and working with influencers.    Plus his career highs and lows and advice for marketers of tomorrow.    00:00:00 Welcome and Introduction to Social Proof  00:02:58 Defining Social Proof  00:04:03 Traditional vs Collaborative Process  00:06:32 The Rapid Nature of Cultural Changes  00:08:07 Testing and Iteration in Marketing  00:09:40 Challenger Brands and Flexibility  00:10:26 Consumer Product Brands and Creators  00:12:18 Building a Feedback Loop  00:17:30 Using Social Proof in Agency Work  00:19:11 Case study: Repositioning a Brand  00:21:35 Cultural and Emotional Impact  00:24:16 Community-Built Brands  00:25:43 Embracing Chaos in Marketing  00:27:11 Career Highs and Lows  00:31:21 Advice for Future Marketers    Host: Abigail (Abby) Dixon FCIM/ICF | LinkedIn Guest: Michael Goldstein | LinkedIn   The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com 

 A massive thank you to our sponsor this episode and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Developing a Growth Mindset for Business SuccessIn this coaching episode, Fiona Killackey explores the concept of growth mindset and why it's crucial for small business owners. She breaks down the difference between fixed and growth mindsets, shares personal examples of overcoming her own fixed mindset barriers, and provides practical strategies for developing a growth-oriented approach to business challenges.You'll learn:The difference between fixed and growth mindsets based on Carol Dweck's researchHow to identify when you're operating from a fixed mindset in your businessFive practical strategies to develop and strengthen your growth mindsetWhy the word "yet" is so powerful in changing your self-talkHow documenting your journey creates accountability and builds confidenceReal examples from Fiona's experience with podcasting, YouTube, and moreConnect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:Marketing for Your Small Business - 9-week live coaching program starting 13 May 2025Descript - AI video editing tool My Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

 A massive thank you to our sponsor this episode and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount In this quick tip episode, Fiona Killackey shares a powerful mindset shift for developing new business skills by treating them like saving for a big purchase. Just as she saved for her first car as a teenager and now saves for family travel, Fiona explains how consistent small deposits of time and practice can help you master new business skills without overwhelm.You'll learn:Why the "zero to 100" approach to learning new skills often failsHow to calculate your "skill savings plan" based on your timeline and goalsPractical ways to schedule regular "deposits" into your skill developmentWhy consistent small efforts lead to better results than sporadic crammingHow to apply this approach to video creation, podcasting, speaking, and moreConnect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:Marketing for Your Small Business - 9-week live coaching program starting in MayDescript - AI video editing toolMy Daily Business courses - mydailybusiness.com/courses ⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️ Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now. Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

What's worse than pissing people off with a bold marketing campaign? Boring them.So why is everyone following the same playbooks, recycling “best practices”, and relying on cookie cutter AI to generate the same-sounding content?If you want to truly stand out, you have to break the rules… or at least question them.Stephanie sits down with Udi Ledergor, Chief Evangelist at Gong and author of Courageous Marketing, to talk about how marketers can push past fear, embrace bold strategies, and create campaigns that people actually remember.Udi shares why "best practices" are often just boring practices, how startups have more freedom to take risks than they realize, and why some of Gong's scrappiest marketing stunts generated the biggest buzz. Plus, we dive into how AI is changing the marketing landscape — and how to make sure it doesn't turn your brand into just another generic voice in the noise. Key Moments: 00:00: Who is Udi Ledergor, Chief Evangelist at Gong?01:37 Why Many “Best Practices” Are Outdated03:27 The Courage to Be Different06:14 Choosing the Right Company and Leadership13:59 Creating Buzz with Content Marketing26:54 Hiring for Potential Over Experience31:46 The Value of Diverse Backgrounds in Marketing35:56 Handling Failure: A Marketing Campaign Gone Wrong45:32 Writing a Book: Insights and Sneak Peeks51:32 The Role of AI in Marketing58:53 Lightning Round: Quickfire Questions and Answers  Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

AI Won't Save You. Strategy Will.AI is transforming the way brands connect with consumers. But are companies actually leveraging it the right way? And what about marketing teams — are their operating models built for the future, or stuck in the past?In this episode, Rebecca Messina, former Global CMO of Uber and marketing leader at Coca-Cola, unpacks what brands are getting wrong about AI, strategy, and team structure. She also reveals the top traits she looks for in marketing hires, and why adaptability and a relentless drive to learn are non-negotiable in today's industry.If you want to stay ahead in marketing, this conversation is a must-listen. Buckle up — Rebecca's insights might just change the way you think about your entire marketing approach. Key Moments:00:00 Who is Marketing Expert, Rebecca Messina?01:53 The Most Common Misconceptions in Marketing03:48 Adapting Marketing Strategies to Different Environments05:29 The Importance of Language in Marketing16:08 Cross-Functional Collaboration19:50 The Art of Risk-Taking26:06 Your Operating Model is Costing You Talent26:59 Global vs. Local Marketing Strategies28:32 Innovating Your Operating Model29:28 Hiring High-Performing Teams33:12 Navigating AI in Marketing39:16 Aligning Your Mission & Your Strategy42:28 Lightning Round & Rebecca's Top Resources47:28 Why Flexibility is Wealth Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

"You need to explain to the client their challenge and demonstrate how your solution addresses it. Potential purchases don't always come knocking with a clear need.” -Omer Frenkel Omer Frenkel is an Intelligence Product Expert for NEXYTE, Cognyte's Decision Intelligence platform. Omer brings extensive experience and know-how in the intelligence field, with a decorated tenure of over 18 years as an intelligence analyst, department head, and product manager in the Israeli research National Unit. Omer holds a B.A. in International Relations & Middle Eastern Studies and an M.A. in Political Marketing. In this episode, we explore B2G marketing strategies and sales cycles. Discover how to build trust and navigate government sales challenges. Website: https://www.cognyte.com/nexyte LinkedIn: https://www.linkedin.com/in/omer-frenkel-3127128/   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/

"You need to explain to the client their challenge and demonstrate how your solution addresses it. Potential purchases don't always come knocking with a clear need.” -Omer Frenkel Omer Frenkel is an Intelligence Product Expert for NEXYTE, Cognyte's Decision Intelligence platform. Omer brings extensive experience and know-how in the intelligence field, with a decorated tenure of over 18 years as an intelligence analyst, department head, and product manager in the Israeli research National Unit. Omer holds a B.A. in International Relations & Middle Eastern Studies and an M.A. in Political Marketing. In this episode, we explore B2G marketing strategies and sales cycles. Discover how to build trust and navigate government sales challenges. Website: https://www.cognyte.com/nexyte LinkedIn: https://www.linkedin.com/in/omer-frenkel-3127128/   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/

Nikki Carrido, VP of Marketing Strategy and Sponsorships at Museum of Pop Culture, discusses the museum's 25th anniversary, its focus on fashion, film, gaming, and music, and its new CEO's strategic plan. She highlights the recent "Contact High" exhibition celebrating hip hop's 50th anniversary. Carrido shares her background, including her Chinese American heritage, early career at Bank of America, and passion for diversity and inclusion. She emphasizes the difference between working in a large corporation and a cultural institution like MOPOP. Carrido also discusses her love for sports, particularly tennis, and her efforts to balance being a leader and maintaining personal connections. Timestamps: Introduction and Overview of MOPOP 0:00 Recent Exhibitions and Personal Preferences 2:00 Nikki's Background and Family Influence 4:18 Transition from Corporate to Museum Work 6:04 Sales and Marketing Skills 10:17 Diversity and Inclusion Passion 12:47 Challenges and Learning Experiences 14:14 Family Legacy and Values 16:16 Recommendations and Personal Growth 19:33 Closing Remarks and Contact Information 22:10

Whether you're marketing yourself, your properties, or your business the tactics you use make a world of difference. On this episode of The Your Life! Your Terms! Show Tom and Nick sit down to talk about the exact marketing skills and systems you need to get customers to show up. We dive into the metrics we look at, our mindset around marketing, and how these skills shape our daily lives in and outside of the office.

Episode #140. We're starting the new year with a technical topic on Marketing Excellence, to inspire and empower high performance for all marketing leaders and those in their care who are growing the brands and businesses of tomorrow.   Joining Abby is her guest Sue Warren, Head of Marketing Capability at Sky. Sue worked on brands such as Unilever, Telewest and Virgin Media before joining Sky and after a decade in various marketing, strategy and planning roles, is now developing structured marketing excellence programmes to upskill and energise the entire marketing function in Sky.  In this episode, Sue shares her definition of marketing excellence, the development and implementation of Sky's marketing excellence programme, it's impact on the output and creativity of the marketing function and the importance of embedding marketing excellence long-term, not just delivering training.   Plus Sue's career highs and lows and advice for marketers of tomorrow.    00:00:00 Welcome and introduction to Marketing Excellence   00:03:25 What is Marketing Excellence?   00:05:36 Benefits of a Structured Marketing Excellence Programme   00:06:35 Beyond Marketing Training – Empowerment and Investment   00:10:08 Creation and Drivers Behind Sky's Marketing Excellence Program   00:17:26 Methods, Processes and Behaviours of Marketing Excellence  00:23:35 Leadership and Accountability   00:25:42 Impact on Marketing Performance and Engagement   00:28:55 Lessons from the Journey   00:32:09 Sue's Personal Career Highs and Lows (00:32:09)  00:38:21 Advice for Future Marketers    Host: Abigail (Abby) Dixon FCIM/ICF | LinkedIn Guest: Sue Warren | LinkedIn   The Whole Marketer podcast is here to support and empower the people behind brands and businesses with the latest technical tools, soft and leadership skills and personal understanding for a fulfilling marketing career and life as a whole. For more info go to www.thewholemarketer.com 

101 | In dieser Folge sprechen wir darüber, welche Skills es in 2025 braucht, um erfolgreich dein Angebot zu verkaufen und Reichweite aufzubauen - oder aber auch, um neue Produkte zu entwickeln und dich als Expert:in auf einem Gebiet zu etablieren.. . . . . . . . . . . . . . . . . . . . . . . .Melde dich hier für den Newsletter an, um Announcements zu THE ONE nicht zu verpassen:https://mutmarketing.at/newsletter/. . . . . . . . . . . . . . . . . . . . . . . .Wenn du mit mir in 2025 zusammenarbeiten möchtest, dann melde dich am besten direkt hier:https://mutmarketing.at/work-with-me/oder via Email an hello@mutmarketing.at.Alle Kurse findest du hier:https://mutmarketing.at/products-classes/. . . . . . . . . . . . . . . . . . . . . . . .INTRO:Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/andrey-rossi/seize-the-dayLicense code: PHWYGID1EUO06E52. . . . . . . . . . . . . . . . . . . . . . . .Welcome To Bold Biz Diaries!

In this special edition of "Thrive LouD with Lou Diamond," the mic is handed over to Isabel Escalante, a dynamic Cornell University student and Thrive LouD intern, who takes the helm to lead a thoughtful and engaging discussion with her fellow interns: Ben Jordan, Emma Alexander, Matthew Manno, Ashley Kim, and Mihir Madhumapantula. Join them as they navigate the complexities of transitioning into adulthood and college life. The interns share their personal journeys, challenges, and triumphs as they adapt to the academic and social demands of college. From managing the pressures of perfection in virtual interviews to embracing opportunities for networking and personal growth, this episode dives deep into how these young individuals are striving to make a difference and carve meaningful career paths. They candidly discuss the influence of technology in the hiring process, the importance of personality and enthusiasm in job applications, and the invaluable lessons learned from their internship at Thrive LouD Productions. Listen in as each guest provides unique insights into their academic interests, career aspirations, and the transformative experiences that have shaped their professional outlook. Whether you're a current student, recent graduate, or someone reflecting on their own path, this episode offers a compelling look at the exciting and sometimes daunting journey into adulthood. Tune in for this inspirational intern takeover—because thriving is about more than just success; it's about the journey and the growth that comes with it. Follow Us:

Today on Small Business school we're diving deep into one of the most essential skills to develop for any small business owner: marketing. Although often a second thought, understanding the ins and outs of marketing can transform the way your business reaches and resonates with customers. Let's talk about why learning the foundations of marketing is crucial, and how you can get started on the right path!Topics Covered:Why marketing skills are crucial and why it's more than just social media tactics.When to delegate and when to learn a new skill.Basics of branding, copywriting, and creating a compelling message.Recommended resources to build marketing skills.How to test, track, and measure the success of your marketing efforts.I challenge you to invest some time in understanding marketing, and learn a new skill! Understanding the big picture of it will make a huge difference in your business for the long run!Episode with Alex Cattoni - Mastering Copywriting: The Key to Standing Out in a Noisy MarketStaci's Links:Instagram. Website.The School for Small Business Podcast is a proud member of the Female Alliance Media. To learn more about Female Alliance Media and how they are elevating female voices or how they can support your show, visit femalealliancemedia.ca.Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!

Today, Julia takes another trip down memory lane, revisiting a gem from the Fearless Practice archives. In this encore episode, Julia talks to Alison Puryear, a US therapist and consultant, about how to market a new private practice. You can find the show notes to the original episode here. Connect with me: Instagram Website  Resources Mentioned and Useful Links: Ep 146: Deanna Desantis: Being a Nurse, Psychotherapist, and Equestrian Counsellor | EP 146 Sign up for my free e-course on How to Start an Online Canadian Private Practice Purchase the workbook on How To Start an Online Canadian Private Practice Learn more about the tools and deals that I love and use for my Canadian private practice Sign up for my free e-course on How to Start an Online Canadian Private Practice Rate, review, and subscribe to this podcast on Apple Podcasts, Spotify, Amazon, and TuneIn

Deb Coviello is an accomplished author, podcast host, and leadership expert in quality and operational excellence, known as the CEO Whisperer. Deb uses her 30 years of experience to help CEOs and C-suite leaders of tomorrow find peace of mind by providing solutions to their technical business issues and elevating their teams. Her book, "The CEO's Compass," is a go-to guide for navigating challenges and achieving lasting success.In today's episode of Smashing the Plateau, you will learn how to transition from corporate work to entrepreneurship and the importance of community in navigating business challenges.Deb and I discuss:Her entrepreneurial journey and starting Illumination Partners [02:22]Building a personal brand and the need for sales and marketing skills [04:00]How to determine when to stay the course or pivot [06:12]The role of self-reflection and daily routines in success [08:21]Expanding into a media company and creating content [11:00]Targeting C-Suite leaders in her business strategy [14:25]Learn more about Deb at https://dropinceo.com.Thank you to our sponsor:The Smashing the Plateau Community Unlock exclusive insights by subscribing now. Get concise strategy tips from our podcast experts and start mastering your road to success with just a click.

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In episode #39 of the Marketing Matters™ podcast, you'll meet Sherri Somers-Bell. She revolutionizes the way women in finance think about themselves and how they attract money, by giving them the tools they need to turn their financial expertise into a sustainable business—the kind that impacts both themselves and their audience. Sherri has been featured on CNN, NBC, Black Women Magazine, Women to Follow in 2023, Sisaundra Show, and more. She's the founder of “Unleashing Your Inner CEO” Conference for Women to Learn how to Make, Manage, and Multiply their Money. In this episode, you'll meet Sherri who was very frustrated with using paid ads for her business. Now, she's built her Marketing Machine™, she's findable, and got a very special award from the Mayor….  Listen to the full story because it's one you won't want to miss. Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Save Your Spot at the Marketing Matters™ Summit HERE Connect with Sherri: Instagram: @itssherrisomers Website: ItsSherri

On this episode we are talking with Jon Marino about the process of preparing a talk that transformed his business. We discuss our personal connection through a retreat in Hawaii and the importance of storytelling in our work. Jon shares how working with Kyle has helped him improve his communication and teaching skills. We also talk about the power of focusing on the audience and the value of deepening the understanding of customers. Jon introduces his new offering, a deep dive into customer personas, and shares his excitement about helping entrepreneurs find direction and make a bigger impact. In This Episode Preparing a well-crafted talk can have a transformative impact on a business. Focusing on the audience and their needs is key to effective communication and teaching. Deepening the understanding of customers through personas can help businesses better connect with their target audience. The process of preparing a talk can lead to personal growth and a clearer sense of direction. Working with a skilled mentor or coach can help improve communication and teaching skills. We Discuss 02:32 The Power of Storytelling and Connection 04:24 Enhancing Copywriting and Marketing Skills 09:36 Deep Diving into Customer Personas and Branding Guides

In this episode of Laugh, Lend, and Eat, recorded live at NAMMBA Connect ‘24 in Orlando, FL, Fobby and Joe sit down with Laura Aguiar Diaz, the Regional Marketing Director for Guild Mortgage. Laura shares her marketing expertise, offering actionable advice on how mortgage professionals can effectively market themselves and their businesses. From building a personal brand to setting realistic goals, Laura's perspective is a must-hear for anyone looking to elevate their presence in the mortgage industry. Key Topics: Laura's approach to building a strong personal brand in the mortgage industry How loan officers can set realistic marketing goals The importance of stepping out of your comfort zone to achieve success Strategies for using social media in mortgage marketing Overcoming doubts and taking action in your marketing efforts Top 3 Notable Quotes Highlighting Laura's Marketing Skills: "At the end of the day, you're the product. It doesn't matter what company you work with or what you're sailing under. It's you they want to work with. It's you they call. It's you they refer."— Laura emphasizes the importance of personal branding and how loan officers should market themselves as the key to their success. "Be very realistic with your goals. Don't just say, 'I want to be famous on the internet.' Unless you're doing something insane, that's not realistic. Be reasonable with yourself and plan accordingly."— Laura advises loan officers to set achievable marketing goals and focus on consistency over viral fame. "It's a secret that isn't a secret, but nobody really cares. Nobody cares. Say the thing, do the educational video, be a resource in your community. It's just you that's stuck in your head."— Laura offers a powerful reminder to get out of your own way and just start creating content, even if it feels uncomfortable. Call to Action:Follow Laugh, Lend, and Eat for more expert insights from industry leaders. Connect with Laura Aguiar Diaz to learn more about how she helps mortgage professionals elevate their marketing game.

This week Erin M. Evans, B. Dave Walters, and Treavor Bettis answer questions about Marketing Skills, Writing for IPs, and Character Development. Starring: Erin M Evans (Empire of Exiles, Brimstone Angels) https://twitter.com/erinmevans B. Dave Walters (A Darkened Wish, Black Dice Society) https://twitter.com/BDaveWalters Treavor Bettis (Difficulty Class, Champions of Lore) https://twitter.com/TheTreavor Join the Discord! https://discord.gg/MdSVsfpTzu Buy Relics of Ruin! Amazon: https://www.amazon.com/Relics-Ruin-Books-Usurper-2/dp/031644104X Barnes and Noble: https://www.barnesandnoble.com/w/relics-of-ruin-erin-m-evans/1143299833?ean=9780316441049 Check out B. Dave's Patreon: https://www.patreon.com/bdavewalters Enroll in B. Dave's 14 Day Writer: https://www.theundisputedacademy.com/14-day-writer-home-page

In episode #35 of the Marketing Matters™ podcast, you'll hear the story of Christina Noon, a Speech Language Pathologist based in Buffalo, New York and how she went from having a $0 marketing budget to getting multiple clients and having a greater than 11:1 return on her paid ads… generating over $11,000 for her first launch of a brand-new-offer with her business, Happy Talk Song and Sign.   Connect with Ashley Brock Instagram: @the.ashley.brock YouTube: @digitalmarketingmatters Join the 2025 Marketing Matters™ Summit Waitlist HERE   Connect with Christina Noon Instagram: @happytalk.song.and.sign Website: Happy Talk Song & Sign

In episode #34 of the Marketing Matters™ podcast, you'll hear the story behind how Ashley's business has grossed greater than $1,000,000 in revenue in 2024 as of July. You'll hear about the mindset, challenges, strategies, and experiences that led her to this result… and ultimately how YOU can implement similar mindsets and strategies so that you can become findable, and hit your goals with marketing, too.   Connect with Ashley Brock Instagram: @the.ashley.brock YouTube: @digitalmarketingmatters Join the 2025 Marketing Matters™ Summit Waitlist HERE

After a break for the summer, we're back and ready to go for the fall.  Today I'm going to share with you why I took a bit of a hiatus this summer, what I learned and how it can help you in your own business.  In this episode, we'll talk about:  How to recognize when you need to learn a new skill Mindset shift needed to make that happen The marketing skills I learned and the program I used to get there How this can help you in your business as well I hope you're encouraged by this episode and that you continue shifting your mindset toward Jesus so you can do all that He is calling you to do.    ➡️New Freebie for You: Biblical Mindset Starter Guide for Entrepreneurs Stop letting emotions keep you from your calling. With this starter guide, you'll learn how mindset is affecting your business, the 5 areas where mindset blocks show up, and how to start rewiring your thoughts to reflect Biblical truth instead. This will set you on the path to being able to confidently step into your calling with a Biblical mindset. So if you're ready to stop letting worry keep you from doing what God is calling you to do, then get your free Biblical Mindset Starter Guide today. Go to www.mamawithacalling.com/mindsetguide  More free resources in my shop at www.mamawithacalling.com/shop  

In episode #33 of the Marketing Matters(™) podcast, you'll learn strategies to implement into your day as a business owner to increase your productivity and fulfillment. We'll talk about what goes into an ideal daily routine for a business owner, how to have a productive day as a business owner, and what you should prioritize every day as an entrepreneur.   Connect with Ashley Brock Instagram: @the.ashley.brock YouTube: @digitalmarketingmatters Join the 2025 Marketing Matters Summit Waitlist HERE   Resource mentioned: Daily Routine Guide

Today's topic has been on my mind for some time now, and I want to share the 8 marketing skills that you must learn to be successful in any business, but specifically as a personal brand selling digital products.  If you put your attention on these foundational skills, practice them and make the effort to get better with each, I'm here to tell you that you absolutely will build your authority and make more sales!  What resonated with you the most from this episode, and is there one particular marketing skill that you will be focusing on? We want to hear from you! Take a screenshot of you listening on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni.  In this episode you'll hear: Why it's so important to understand that a skill can be worked on and improved, and it isn't something you're just born with or given  The way that the skill of offer creation has a science behind it, but is really simple at its core What it means to use leading language in your communication and why this is one of the essential marketing skills to learn  How demonstrating authority isn't just a verbal skill  A look at the often undervalued skill of storytelling and what makes telling your story so powerful  The big issue with trying to be everything to everyone with your marketing Understanding and working with the two polarities of desire versus doubt  Where many marketers are missing the mark when it comes to creating urgency A simple way that you learn and apply the skill of shifting a perspective, and what happens when you're able to do this  For full show notes and links, visit: https://www.mindyourbusinesspodcast.com/blog/707 

In episode #30 of the #MarketingMatters podcast, you're getting a behind-the-scenes look at how Ashley and her husband, Kyle, go about having tough conversations around big investments and business opportunities. If you've ever known something was the right move, and you want your spouse to see the value too, but you're not sure how to get them on board and to see what you see… what we can't guarantee is that this episode will fix that… because this episode is not magic. What we can guarantee is that when you implement what you learn inside this episode, it should make the conversation productive, fair, and honest. Links Mentioned Book: 10X is Easier than 2X Connect with Ashley Instagram: @the.ashley.brock Join the Challenge Find Your Leads Challenge

Andrew Lewin discusses strategies for finding opportunities in marine science and conservation, such as jobs, PhD positions, postdocs, and more. He emphasizes the importance of effectively marketing yourself in cover letters or emails to potential supervisors. By learning how to present yourself well, you can increase your chances of success in this field. Tune in to learn valuable insights on seizing opportunities in marine science and conservation! Follow a career in conservation: https://www.conservation-careers.com/online-training/ Use the code SUFB to get 33% off courses and the careers program.   Do you want to join my Ocean Community? Sign Up for Updates on the process: www.speakupforblue.com/oceanapp   Sign up for our Newsletter: http://www.speakupforblue.com/newsletter   Facebook Group: https://bit.ly/3NmYvsI Connect with Speak Up For Blue: Website: https://bit.ly/3fOF3Wf Instagram: https://bit.ly/3rIaJSG TikTok: https://www.tiktok.com/@speakupforblue Twitter: https://bit.ly/3rHZxpc YouTube: www.speakupforblue.com/youtube When applying for opportunities in marine science and conservation, it is crucial to effectively market yourself by showcasing the value you can bring to the position or project. In a podcast episode, Andrew Lewin emphasizes the importance of catching the attention of potential supervisors or employers by crafting a compelling narrative about your skills, experiences, and passion for the field. One key aspect highlighted in the episode is the need to tailor your communication to the recipient. For instance, when reaching out to potential graduate supervisors, it is essential to keep your emails concise, engaging, and focused on the value you can offer. By demonstrating your interest in their research and explaining how your background aligns with their work, you can increase your chances of standing out among other candidates. Moreover, Andrew discusses the significance of storytelling in job applications, especially when applying to non-profit organizations or government departments. By sharing your personal journey, motivations, and aspirations within the field of marine science and conservation, you can create a compelling narrative that resonates with potential employers. This storytelling approach helps humanize your application and allows recruiters to connect with your experiences on a deeper level. Furthermore, the episode emphasizes the need to research the organization or individual you are applying to and tailor your application to match their values and mission. By understanding the goals and objectives of the organization, you can effectively communicate how your skills and experiences align with their needs, thereby increasing your chances of securing the opportunity. In conclusion, effective self-marketing in the marine science and conservation field involves highlighting the unique value you bring to the table, crafting engaging narratives that showcase your passion and expertise, and aligning your application with the goals of the organization or individual you are applying to. By following these strategies outlined in the podcast episode, you can enhance your chances of securing opportunities in this competitive field. When tailoring your cover letter to a specific organization or position, it is crucial to stand out by telling a compelling story of why you are interested in the opportunity. As discussed in the podcast episode, crafting a personalized cover letter can significantly increase your chances of catching the attention of the hiring manager or supervisor. One key aspect highlighted in the episode is the importance of conveying your passion and motivation for the role. By sharing a story of what inspired you to pursue a career in marine science and conservation, you can create a connection with the reader and demonstrate your genuine interest in the field. This personal touch can set you apart from other candidates who may simply list their qualifications without providing context or depth. Moreover, tailoring your cover letter to the specific organization shows that you have taken the time to research and understand their mission, values, and goals. By aligning your experiences and skills with the needs of the organization, you can showcase how you are uniquely suited to contribute to their work. This tailored approach demonstrates your commitment and dedication to the position, making you a more attractive candidate in the eyes of the employer. Additionally, storytelling in your cover letter can help you illustrate your journey and career progression, highlighting key experiences and achievements that are relevant to the role. By framing your qualifications within a narrative context, you can provide a cohesive and compelling account of your professional development. This storytelling technique not only engages the reader but also allows them to envision how you would fit into the organization and make a meaningful impact. In conclusion, tailoring your cover letter to the specific organization or position is a powerful strategy for standing out in the application process. By telling a compelling story of your interest in the opportunity, you can demonstrate your passion, alignment with the organization's values, and unique qualifications. This personalized approach not only increases your chances of securing the position but also showcases your authenticity and commitment to making a difference in the field of marine science and conservation. Storytelling in job applications, particularly for non-profit organizations, can be a powerful tool to capture the attention of potential employers and effectively convey your passion and commitment to the field. In the podcast episode, Andrew Lewin emphasizes the importance of telling a compelling story about your journey, motivations, and aspirations when applying for jobs. When crafting your job application for a non-profit organization, it's essential to go beyond listing qualifications and experiences. Instead, focus on narrating your personal story and explaining why you are drawn to the organization's mission. By sharing the pivotal moments that led you to pursue a career in conservation or marine science, you can create a connection with the employer and showcase your genuine interest in the cause. Andrew highlights the significance of explaining the reasons behind your decision to apply for a specific position at a non-profit organization. Whether you are transitioning from another field or seeking to align your values with your work, articulating your story can help employers understand your motivations and determine your fit within their organization. By incorporating storytelling into your job application, you can demonstrate your authenticity, dedication, and enthusiasm for the work you are applying for. Employers in non-profit organizations often seek individuals who are not only qualified but also deeply committed to the cause. Sharing your narrative can set you apart from other candidates and leave a lasting impression on the hiring team. In conclusion, leveraging storytelling in job applications for non-profit organizations can be a compelling strategy to showcase your passion and commitment to the field. By weaving your personal journey and motivations into your application, you can effectively communicate your values and demonstrate why you are the ideal candidate for the position.  

In episode #27 of the #MarketingMatters podcast, Ashley talks about why you may want to consider throwing your marketing funnel in the trash if you are a small to midsize business owner. If you're wondering what a marketing funnel is and how to build a marketing funnel in your business… OR if you are ready to learn how to scale your current marketing funnel in your business, this episode is for you. Don't tell Russell Brunson… but it's time to say goodbye to funnels ;)  Connect with Ashley Brock Instagram: @the.ashley.brock Join the Challenge: Find Your Leads Challenge  Apply: Marketing Matters Mastermind for six and seven figure female entrepreneurs ready to scale

A must-listen-to episode to prepare for the new world of marketing and advertising. Things are changing, and they're changing fast. Those that learn this first, win fast. Those that don't…   To learn more go to LoudRumor.com YouTube : https://www.youtube.com/@Loud-Rumor   Follow Us!  Instagram Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow    LinkedIn Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor      

Our Digital Marketing Skills Benchmark Report that we produce annually, has shown a skills gap in the core marketing principles, and effective digital marketing now often requires a set of skills that are in short supply. Join us for our latest podcast episode where we talk about the state of digital skills across analytics and data, usability, content marketing, digital strategy and more and and what skills you really need to learn in order to boost your digital marketing efforts. Tune in today! -- Show notes:   Have any feedback on the show? , tell us what you love and what you think could be better. And, if you are really enjoying the show, please 

Dave Shin is the head of business development at LayerZero, an interoperability protocol that connects blockchains (50+ and counting), allowing developers to build seamless omnichain applications, tokens, and experiences. With over 20 years of experience in investment banking, and over a decade of experience in the Crypto world, Dave is one of the brightest minds in the space. In this conversation, we dive into: -Dave's discovery of Bitcoin in 2012 -Why gaming is the future of Web3 -The role of Immutable X in pioneering Web3 gaming innovation -Dave's vision for a future where gaming integrates with human interaction -The global shift from the U.S dollar to digital currencies -How Africa's geopolitical nature makes them a potential goldmine And more! ---------------- SPONSORS:

In episode #25 of the #MarketingMatters podcast, Ashley talks about how to do marketing for an event, whether in-person, virtual, or both! She shares the story behind how much she spent on the event, how much she made on the event, and what you should consider when marketing an event.   Connect with Ashley Brock Instagram: @the.ashley.brock Join the Challenge: Find Your Leads Challenge  Download the Event Expense Tracker Apply: Marketing Matters Mastermind for six and seven figure female entrepreneurs Join Waitlist for Summit: Marketing Matters Summit - January 14-15, 2025!

Scott Martin, a seasoned professional bass angler, hails from a family deeply rooted in the world of fishing. Growing up with both parents fishing professionally, Scott's passion for the sport was ignited at a young age. Immersed in various aspects of the fishing industry, from guiding to managing a marina resort, Scott honed his skills and knowledge over the years. In 1999, Scott made his foray into tournament fishing as an amateur, quickly proving his prowess and earning his tour card to compete at the professional level. Despite initial uncertainties, Scott's talent shone through, propelling him to become Angler of the Year at just 20 years old. Over the course of 25 years, Scott continued to excel in the competitive world of bass fishing, emphasizing the mental and physical demands of the sport. ⁣ One of Scott's most memorable moments came during a tournament in Mississippi, where he navigated through dense fog in Mobile Bay to clinch victory. Overcoming challenges like limited visibility and treacherous conditions, Scott's determination and skill secured him the win, showcasing his resilience as a professional angler. Scott holds a special place for his triumph in a Bass Masters tournament, where he set a record for the largest weight caught in the event's history. His journey is deeply intertwined with his father's influence, culminating in a poignant moment where Scott realized his dream of winning the same trophy his father did decades earlier. ⁣ Today, Scott finds fulfillment in mentoring his daughter, who follows in his footsteps by competing in fishing tournaments for the University of Alabama. Their relationship epitomizes the synergy and collaboration that Scott values, as they navigate the intricacies of the fishing world together. With a focus on long-term goals and a passion for the production side of fishing, Scott remains ambitious in his pursuits. Through his brand, the Scott Martin Challenge, he shares insights and experiences with aspiring anglers, emphasizing the importance of versatility, marketing skills, and maintaining a positive image in the industry.

Questions covered in this episode: 1:23 Opening Question: Can you take us back to a moment in your career or your life where you had to step outside of your comfort zone? 3:57 What is your role like as a VP of PMM at Pinterest?8:41 Can you talk a little bit about how you've been able to differentiate yourself from a product marketing standpoint from some of the other social giants out there?13:44 For inbound marketing in particular, what's your approach to take all of those components to impact the product strategy?16:19 On the outbound side do you have any frameworks for how to think about go to market?19:09 How important are brand marketing skills for product marketers compared to analytical skills? 21:55 When joining a new team, is it better to have the right soft skills and have to learn the hard skills of the job or vice versa?23:46 Should product marketing decisions be data driven or more so data informed?25:45 How do you think PMM will change over the next 5 or 10 years? 28:40 How should AI play a role in product marketing? 30:45 How do you achieve work life balance?37:55 What do you think has been the one thing that's been most important for growing your career? 39:57 What is your favorite thing about product marketing?Want more insights from Julie? Check out her Sharebird Profile.Looking to connect? You can find Julie here on LinkedIn.

In episode #23 of the #MarketingMatters podcast, Ashley talks about all the side effects, both good and challenging, that can come from marketing your small business. Connect with Ashley Brock Instagram: @the.ashley.brock Join the Challenge: Find Your Leads Challenge  Join the Marketing Matters Newsletter: Marketing Matters Minute Apply: Marketing Matters Mastermind for six and seven figure female entrepreneurs

These are the highest-paid digital marketing skills you can build nights and weekends on your laptop.  If you're feeling lost and need a free business plan template to follow, go here- www.milesbeckler.com/pages/the-plan Here are the resources/notes mentioned: First, if you don't know how to create & sell your own digital products, watch this video next - www.milesbeckler.com/eclass In this video I mentioned that Email gets the highest ROI out of any digital marketing channel.  Here is the source for the Email Marketing ROI stat mentioned- www.litmus.com/blog/infographic-the-roi-of-email-marketing If you're wanting to start online as an entrepreneur but you're not sure where to start... Go here - www.milesbeckler.com/the-plan/ I mentioned that I have created sales copy templates based on my proven winners which are here - www.milesbeckler.com/pages/sales-breakthrough/

Welcome to today's podcast which is all about listings and "Mastering the Market," the essential podcast for commercial real estate agents looking to elevate their listing game. In this program, we delve into the competitive world of commercial real estate, providing you with the insider knowledge and actionable strategies needed to outshine the competition and win listings. As mentioned in the podcast, here is the full article for you to print off and retain as a reference tool in commercial real estate A Simple Formula for Winning More Commercial Real Estate Listings – Commercial Real Estate Online (commercial-realestate-training.com) The message today in commercial real estate is that you don't have to struggle with listings; you just have to build a systematic approach to your real estate business and your recommendations. That is what this podcast talks about.   Use the six ideas to do more, say more, and reach out to more clients so you can get better results in the property market. Whether you're a seasoned professional or just starting out, our expert insights will help you navigate the complexities of the market, build lasting relationships with clients, and secure those coveted listings. Tune in as we explore the art of the deal in commercial real estate.  

This is THE best strategy for upleveling your skills as a business owner. It's not that hard to implement, it helps you stay top of mind for existing and new clients and it makes you stand out from the crowd as a Hairstylist. I can't wait for you to listen to this episode and start implementing this strategy in your business.  Xo~Gina New to me? Start here! Http://Glamhairus.com Glamhairus Academy - https://glamhairus.mykajabi.com/offers/iYFL4FMr Monthly Membership - https://glamhairus.mykajabi.com/membership Let's connect… http://pinterest.com/glamhairus/ http://Instagram.com/glamhairus http://linkedin.com/in/glamhairus http://twitter.com/glamhairus http://Glamhairus.com/blog http://Facebook.com/Glamhairus https://vm.tiktok.com/ZMJnxmxHv/ Join my private Facebook group where I teach other hairstylists and small business owners how to invest in themselves to create a significant income and impact in the world here: https://glamhairus.mykajabi.com/glamhairus-fb-community --- Send in a voice message: https://podcasters.spotify.com/pod/show/gina269/message

Marc Louvion (@marc_louvion) is the Maker of the Year 2023 and the visionary behind the innovative ShipFast. His product development philosophy emphasizes rapid shipping and focusing on feature-specific builds, which has transformed his approach to creating tech products. Utilizing platforms like ProductHunt for launches, Marc highlights the importance of pre-validation and community feedback in fine-tuning his products, illustrating his strategic and responsive methodology to product creation.In our insightful conversation —that at some point turns into a founder brainstorming session— Marc delves into the emotional nuances of creators who navigate various expressive avenues, from entrepreneurship to writing, and then returning to coding. His journey with ShipFast showcases the blend of strategic foresight and serendipity crucial for digital market success, alongside the continuous process of innovation. The discussion dive into the intricacies of building a community around a product, the challenges of SaaS businesses, and the significance of maintaining a work-life balance that incorporates personal interests, which in turn fosters a lifestyle that integrates personal well-being with technological advancement.Marc on Twitter: https://twitter.com/marc_louvion00:00:00 Building and Launching00:07:54 Building Startups, Creating Magic, Finding Success00:13:41 Building a Community Around a Product00:26:08 Building a Software Community Platform00:32:25 Balancing Work and Life as Founders00:41:43 Sharing Hobbies and Life ReflectionsThis episode is sponsored by Acquire.comThe blog post: https://thebootstrappedfounder.com/marc-louvion-becoming-a-product-launch-beast/The podcast episode: https://tbf.fm/episodes/300-marc-louvion-becoming-a-product-launch-beastThe video: https://youtu.be/yFy1n1TPWNMYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw (00:00) - Building and Launching (07:54) - Building Startups, Creating Magic, Finding Success (13:41) - Building a Community Around a Product (26:08) - Building a Software Community Platform (32:25) - Balancing Work and Life as Founders (41:43) - Sharing Hobbies and Life Reflections

Ever wondered how a set of knives could teach you the fundamentals of sales and digital marketing? Strap in as I take you through a blast from my past, sharpening our skills with the insights I gained from slinging Cutco cutlery across Texas during my college years. You'll hear tales from the trenches of Vector Marketing, where I learned to identify the perfect audience and polish a sales pitch that could slice through the thickest skepticism. It's not just about the gleam of those blades; it's how their direct selling approach carved out a space in my heart and mind, influencing how I tackle the digital marketing landscape today.This episode isn't just about nostalgia; it's a toolbox for your current marketing challenges. I'll dissect the art of the assumed close and the finesse required to turn objections into opportunities, skills as crucial now as they were then. We'll connect the dots from handling rejections at doorsteps to securing clicks in cyberspace, and I'll reveal how these principles power success in sectors as diverse as tech at IBM and the intricate world of semiconductors. Before you go, I extend an open invitation: reach out with your stories, seek advice, or just join our nocturnal tribe of marketeers. Remember, the spirit of late-night internet marketing lives on, one referral, one sale, one success story at a time.

On this episode of Lochhead on Marketing, we have a very special episode with one of my favorite marketers, Ryan Alford. Ryan Alford runs a digital marketing agency called Radical Marketing. He also has a great marketing podcast that I've been stoked to be a guest on called The Radcast, which is a top 25 Business and Marketing podcast. He's just one of those guys I like talking about marketing with. Today, we are going to talk about how to have a legendary marketing career. We also talk about why it is that many people in Marketing don't view what they do as a craft that they're working on their whole lives, and what happens when you do so. Welcome to Lochhead on Marketing. The number one charting marketing podcast for marketers, category designers, and entrepreneurs with a different mind. Ryan Alford on Marketing Careers and Current Industry Trends Christopher and Ryan discuss the appeal of marketing careers, especially for younger individuals. Ryan, with 20 years of experience, emphasizes the importance of creative thinking and adaptation in the face of industry changes like AI. He believes marketing offers opportunities for innovation and creativity, essential for standing out amidst a crowded field. Christopher adds that many marketers don't view their work as a craft, but rather as a job or set of skills, contrasting it with master surfboard shaping. Ryan, drawing on his own experience, sees marketing as a craft that requires honing skills over time, akin to his father's craftsmanship. Both agree that when you love what you do, it doesn't feel like work. Ryan Alford on Marketing Skills and Adapting to Platform Changes The two then discuss the evolving landscape of marketing skills and the need for adaptability. They highlight the importance of curiosity, continuous learning, and embracing change in navigating the industry's shifts. With the proliferation of digital platforms, they emphasize the challenge of staying updated and the risk of relying too heavily on platforms beyond marketers' control. Despite these challenges, they underscore the enduring power of innovative ideas to capture attention and drive success. Christopher also cautions against shallow tactics focused solely on grabbing attention without meaningful content, using the wind feather in car dealerships and mall entrances as an example. They advocate for a balance between leveraging new platforms and maintaining focus on substantive messaging to achieve marketing goals effectively. Ryan Alford on Marketing Strategies and Generating Outcome Christopher and Ryan discuss the importance of marketing strategies producing meaningful outcomes rather than mere attention-grabbing tactics. They emphasize the necessity of tying marketing efforts to revenue generation, highlighting the distinction between visibility campaigns and those that drive sales. Ryan stresses that successful marketers focus on moving consumers from one perception to another, ultimately leading to sales. They acknowledge the controversy surrounding this viewpoint, especially among marketers who resist being held accountable for tangible results. Both agree that marketing is for those who embrace accountability and are committed to producing revenue, with Christopher noting that marketing allows for creative ideation that triggers sales, contrasting with the more direct approach of salesmanship. To hear more from Ryan Alford and learn how to have a legendary career in Marketing, download and listen to this episode. Bio Ryan Alford Links Connect with Ryan Alford! The Radcast | LinkedIn We hope you enjoyed this episode of Lochhead on Marketing™! Christopher loves hearing from his listeners. Feel free to email him, connect on Facebook, Twitter, Instagram, and subscribe on iTunes!

Want to design innovative marketing campaigns? Is relying on what's always worked holding you back? To discover how to step out of your comfort zone to find and nurture your creativity and deliver industry-leading marketing assets, Brooke Sellas interviews Valentina Escobar-Gonzalez.Guest: Valentina Escobar-GonzalezReview our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtubewant more traffic, leads, and sales from your website without any extra promotion? meet PROHMOSSummaryIn this conversation, Brett Ingram discusses the key components of digital marketing and the importance of understanding the various elements of the field. He emphasizes the need for a comprehensive understanding of digital marketing strategies and the ability to choose the most effective avenues. Brett also highlights the role of artificial intelligence in accelerating the learning process. He then presents nine AI prompts that teach valuable digital marketing skills, covering topics such as social media marketing, search engine optimization, content marketing, online advertising, email marketing, data analytics, and influencer marketing.TakeawaysDigital marketing is a vast field with multiple components, and it is important to have a comprehensive understanding of its various elements.Artificial intelligence can help accelerate the learning process and provide quick answers to digital marketing questions.Key digital marketing skills include social media marketing, search engine optimization, content marketing, online advertising, email marketing, data analytics, and influencer marketing.Measuring the success of digital marketing campaigns requires considering factors beyond immediate profit, such as customer engagement and retention.Chapters00:00 Introduction to Digital Marketing04:01 Components of a Successful Digital Marketing Strategy05:28 Effective Use of Social Media Platforms08:16 Importance of Search Engine Optimization (SEO)10:39 Role of Content Marketing in the Digital Landscape12:37 Different Types of Online Advertising15:58 Measuring the Success of Digital Marketing Campaigns18:19 Engaging and Retaining Customers through Email Marketing20:42 Role of Data Analytics in Digital Marketing Decisions21:37 Working with Influencers in Influencer Marketing#entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #inspiration #successhacks #aiprompts #marketingskills #business #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast optyoumize.com optyoumize

In this special episode we were interviewed by Eric Worre, and we dug deep into our network marketing story with details we rarely mention. These good and bad experiences are what helped us develop our skill in the business! “Cherish every moment, good or bad, because there's a valuable lesson that will serve you for life.” More juicy resources: https://mylifestyleacademy.com/blog/ https://mylifestyleacademy.com/download/  

Welcome back to the Inner Edision podcast. In today's episode, we have a special guest, renowned marketing expert, Lorraine Ball. We delve into an engaging conversation about the balance of AI and human input in content creation, with Lorraine revealing how she uses Chat GPT to jump-start her creative process. Lorraine's journey from corporate America to launching her own agency provides fascinating insight and might serve as an inspiration for those dreaming of walking a similar path. We explore the personality traits entrepreneurs often share and the candid reality of business failures, including some of Lorraine's own. We will address the process of evaluating business direction, where we discuss Lorraine and Ed's respective experiences with their podcasts and how those ventures have contributed to their current businesses. Stay tuned as we dive into Lorraine's teaching background, her unique approach to marketing, and the lessons she's learned from her career. Do not miss this fun and enlightening conversation. So without further ado, let's get started. Follow Ed on all social media outlets @EdParcaut Need more information? Please visit https://www.edparcaut.com #InnerEditionPodcast #LorraineBall #EdParcaut #Entrepreneurship #AIContentCreation #GPTChat #BusinessFailures #PivotingBusiness #PublicSpeaking #MarketingStrategies #MisfitToys #CulturalReferences #PersonalInteraction #LearningFromMistakes #MoreThanAFewWords

Do you ever feel like there must be something more? Digital marketing can be a grind, often leading to fatigue, emptiness, and general dissatisfaction. In this #NotBusiness episode, CEO Molly Pittman answers your questions about her dog rescue and, in turn, shares how Non-profit work brings meaning to your ability to market, sell, and raise funds. You will hear how she's saving lives, being refueled with energy to sow back into her business, and building a legacy she is proud of.  YOUR ENGAGEMENT MATTERS  Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts.  We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit LINKS Molly Pittman, https://mollypittman.com/ Kentucky Saving Them Together, https://www.facebook.com/KSTT.Rescue/