Podcasts about use video

Before anyone buys from you, they need to believe.Not just in your offer—but in themselves, their problem, the possibility of change, and the method you use to get them there.That's the idea behind the Chain of Beliefs—a simple but powerful framework that can turn your videos, your content, and your messaging into a client-converting machine.In this episode of The Standout Business Show, I'm pulling back the curtain and showing you exactly how I applied the Chain of Beliefs to my own offer—Mic Drop Moments—with the help of my CMO-in-your-pocket (aka ChatGPT).Here's what you'll learn:What the Chain of Beliefs is—and why it's the key to marketing that actually worksThe 5 belief categories your audience must adopt before they'll say yesA behind-the-scenes look at how I identified my audience's belief gapsHow you can use this same framework to clarify your content strategy and guide your audience toward buyingIf you've ever felt like your content is scattered, or your audience just isn't “getting it,” this episode will give you the clarity you've been missing.

Welcome to Gill1918, the track & field coaching podcast powered by Gill Athletics. Since 1918, Gill has been dedicated to empowering coaches with innovative equipment—now, we're bringing elite coaching education straight to your ears.Our goal is to create the Ted Talks of track/field podcasts bringing the annual track clinic to your ears DAILY! Topics will include but are not limited to covering key strategies, techniques, and training principles to help you improve athlete performance, structure better workouts, enhance team culture, and more!Whether you're a high school, collegiate, or club coach, Gill1918 is your go-to resource for quick, high-impact coaching education from the best minds in the sport.

My guest today is Iris Goldfeder, founder of Gas Stove Creative. Iris and I are two out-of-sync New Yorkers who somehow ended up in Indiana, crossing paths in the small business community for years. But today, instead of swapping stories about pizza and city life, we're talking about something every business owner faces at some point: the growing pains of change. Iris recently had a lightbulb moment—she'd evolved her business, but she'd forgotten to tell people! So while she had moved on to working with established companies, her network was still sending her the startups she used to serve. This realization kicked off a strategic shift, one that every business owner can learn from. How do you reposition yourself without alienating past clients? How do you make sure people know what you do now? And how do you avoid pricing conversations that make you want to bang your head against the wall?  Communicate Changes Early & Often: Don't assume people know your business has evolved. Proactively update referral partners, past clients, and your online audience. Use Video & Social Media: A simple video post explaining your shift can go a long way in reshaping how people think of your brand. Create Structured Packages: Offering clear service levels makes it easier for clients and referral sources to understand where they fit. Be Confident in Your Value: If a potential client balks at your pricing, they may not be the right fit. Stick to your worth and don't be afraid to refer out. Learn From Every Experience: If you learn something, it's not a mistake—it's a lesson. And next time you shift, you'll know to start the conversation sooner!

https://chrissharold.com/the-video-training - Get My FREE Video Tutorial! https://chrissharold.com/grow-your-biz - Ready to add an additional $231,000 in Client Revenue Without Adding More Work To Your Schedule? Apply for our Rapid Success System and we'll map out a personalized plan to help you generate high-quality leads, pack your webinars, challenges, and events so you can hit your revenue goals! https://chrissharold.com/book-to-buyers - How To Create A Book That Brings You Buyers In One Single Weekend and Generate an Extra $134,500/yr in Client Revenue For Your Business! https://chrissharold.com/5-keys  -  (FREE Download) 5 Keys to Build a Standout Business and Attract Premium Clients Consistently  https://chrissharold.com/course-essentials - FREE DOWNLOAD - 5 Essentials to Creating a Successful Course Online!  Connect with me on social media

Patrick Rooney is a visionary leader with a career dedicated to understanding and influencing decision-making behaviors—whether in purchasing, career choices, or philanthropy. His work has centered on driving advocacy, enabling businesses to harness the power of authentic voices to build trust and engagement. As the CEO of MahaloHub, Patrick leads a technology platform that simplifies the process of inviting, capturing, editing, and sharing customer and employee video testimonials. Prior to MahaloHub, he was the founder and CEO of QUEsocial, an employee advocacy platform that was successfully acquired by private equity. He also co-founded Zocalo Group, a pioneering social media and digital marketing firm later acquired by Omnicom. Patrick specializes in business and marketing strategy, customer advocacy, go-to- market strategy, brand marketing, employee engagement, digital marketing, and social media. His expertise lies in helping brands create meaningful connections that inspire advocacy and long-term loyalty.https://mahalohub.com/2025 Comms Report Advancing: The Story Thank you for listening to "Can You Hear Me?". If you enjoyed our show, please consider subscribing and leaving a review on your favorite podcast platform.Stay connected with us:Follow us on LinkedIn!Follow our co-host Eileen Rochford on Linkedin!Follow our co-host Rob Johnson on Linkedin!

In a world where authentic storytelling is the key to powerful marketing, how can businesses use video to create real impact? In the latest episode of Can You Hear Me?, co-hosts Rob Johnson and Eileen Rochford sit down with expert video content creator Patrick Rooney of MahaloHub. Together, they explore the strategies behind crafting compelling stories that showcase clients and employees in a meaningful way.Thank you for listening to "Can You Hear Me?". If you enjoyed our show, please consider subscribing and leaving a review on your favorite podcast platform. Stay connected with us: - Follow us on LinkedIn! - Follow our co-host Eileen Rochford on Linkedin! - Follow our co-host Rob Johnson on Linkedin!  

B2B Video Marketing Strategy is no longer optional—it's essential for scaling your business. In this episode, we sit down with Chris Weiher, an expert in video production and marketing, to uncover how B2B businesses can use video effectively on platforms like LinkedIn, YouTube, and beyond.If you're a business owner, marketer, or entrepreneur wondering how to use video for lead generation, brand authority, and engagement, this episode is packed with strategies and solutions tailored to your needs.

Join us for today for a conversation with video production expert Chris Sulimay, who began his journey in the beauty industry over 30 years ago and has since evolved into a go-to video strategist for speakers, coaches, and consultants. Chris reveals the key elements we've been missing in our video content and shares expert tips on how to stand out in a sea of social media reels. If you're ready to create videos that truly connect with your ideal clients, you won't want to miss this episode—Chris has a unique ability to help you make an impact! WATCH ON YOUTUBE: https://youtu.be/QXZ2xPOWc-I   POWERED BY:  JOIN mya! joinmya.com   FOLLOW CHRIS SULIMAY! Instagram: https://www.instagram.com/chrissulimay/  Website: https://sulimayproductions.com/    GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit    GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit    LET'S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/    SPONSORS Join the PBA: https://www.probeauty.org/    Join the ‘Smarter Room' Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/    Qnity's “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!

Welcome to another episode of The Standout Business Show with your host, Brad Powell! In today's episode, we're uncovering the personal branding strategy for driving sales that you may already have in your arsenal—video. If you have a great service but aren't seeing the sales you expect, the missing piece could be simpler than you think.Brad dives into how video can become your most powerful sales tool and reveals the four must-have videos every business needs to succeed. The best part? You only need four types of videos to unlock the next level of growth, and we'll break it all down for you.Here's what you'll learn in this episode:The secret to using video to sell more: Learn how to make your business human, build trust, and position yourself as the authority in your field.The four must-have videos: Discover the essential videos your business needs to succeed, including case studies, your unique selling proposition, process videos, and FAQs.How to craft videos that sell for you: We'll give you the steps to create case study videos that showcase your results, FAQs that overcome objections, and process videos that position your brand as the expert.If you're ready to stop guessing and start using video to drive real sales, this episode is a must-listen.Don't miss the end of the episode where Brad shares how you can get a free video brand assessment to start creating videos that actually work for your business.Schedule your video brand assessment here > Hit play

Ralph and Lauren sit down with Ian Garlic, the founder of Video Case Story, to uncover the most effective ways to use video for sales. While most brands flood social media with endless content, Ian reveals why simply creating more video isn't enough. Instead, he shares a strategic approach to video marketing—one that moves prospects seamlessly from awareness to purchase without relying on traditional ad clicks. Whether you're struggling with attribution, unsure if your video efforts are paying off, or looking for a smarter way to use customer testimonials, this episode delivers the insights you need to turn video into your most powerful sales tool.Chapters:00:00:00 - Kicking Off Perpetual Traffic: Why Video is the Future of Sales00:00:39 - Meet Ian Garlic: The Mastermind Behind High-Converting Videos00:01:10 - The Secret to Using Video to Drive More Sales00:02:58 - Mapping Your Customer's Journey for Maximum Conversions00:03:28 - AI, Marketing, and Sales: The Game-Changing Connection00:04:46 - The Truth About Creating Videos That Actually Work00:07:10 - How to Use YouTube to Explode Your Business Growth00:08:35 - Turning Your Sales Funnel into a Conversion Machine with Video00:17:53 - Why Most Businesses Ignore Post-Purchase Engagement (And Why It's a Huge Mistake)00:22:28 - The Power of Fear in Marketing and How to Use It Ethically00:23:16 - The Four Must-Have Videos Every Business Needs00:23:58 - The Hidden Conversion Leaks Costing You Sales00:24:05 - The Perpetual Traffic Formula for Video Success00:24:14 - How to Craft Video Case Stories That Sell for You00:25:05 - Where Video Fits Into Your Sales Funnel for Maximum Impact00:27:00 - Why FAQs and Process Videos Are Secret Sales Weapons00:35:40 - The Ugly Truth About Most Sales Funnels (And How to Fix Yours)00:40:02 - Final Takeaways and Where to Learn MoreLINKS AND RESOURCES:Video Case StoryConnect with Ian on LinkedInYouTube: Video Case Story Tier 11 on YouTubeGet Your Marketing Performance Indicators™ Checklist Now!Tier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual...

https://chrissharold.com/book-to-buyers - How To Create A Book That Brings You Buyers In One Single Weekend and Generate an Extra $134,500/yr in Client Revenue For Your Business! https://chrissharold.com/5-keys  -  (FREE Download) 5 Keys to Build a Standout Business and Attract Premium Clients Consistently  https://chrissharold.com/course-essentials - FREE DOWNLOAD - 5 Essentials to Creating a Successful Course Online!  Connect with me on social media

In this episode of Create Like the Greats, instead of breaking down top SaaS and business strategies, Ross is going tactical—real tactical. You're getting 100 practical content marketing tips, tools, and strategies that you can implement starting today. This is an episode to bookmark, return to, and share with your team. Whether you're a beginner or an expert, these insights will help you level up your content game. Key Takeaways & Topics Covered Develop a Content Marketing Strategy Set clear goals, audience personas, and distribution plans. Review and adjust your strategy quarterly. Align your strategy with your organization's goals to maintain focus. Leverage AI to Streamline Content Creation  Use tools like Frase, ContentShake (SEMrush), and Jasper for SEO research and content optimization. Automate SERP analysis and keyword research. Utilize Distribution.ai and HubSpot for content distribution. Quality Over Quantity  Stand out with highly unscalable content—create work that AI can't easily replicate. Seth Godin's wisdom: "Remarkable content is content worth making a remark about." Challenge your team—how can this content be even better? Optimize for Generative Engine Optimization (GEO)  Prepare for the era of AI-driven search, voice assistants, and chat-based search engines. Learn about GEO best practices in this article on Foundation Inc. The Double-E-E-A-T Strategy  Experience, Expertise, Authority, and Trustworthiness (E-E-A-T). Ground content in your unique expertise—not just rehashed insights. Share real-world examples and case studies. Repurpose and Distribute Your Content Adopt a Create Once, Distribute Forever mindset. Reuse past high-performing content across channels. Study Disney's content repurposing for inspiration. Use Video to Build Trust Video is the last frontier of AI—people trust authentic video more than AI-generated text. Leverage tools like Loom, Descript, and HeyGen. Check out Cut30 for short-form video best practices. Content Personalization & Engagement  AI-powered personalization through tools like Singulate and HubSpot. Engage consistently on social media—don't just post and ghost. Build email lists to avoid reliance on social media platforms. SEO is Still Alive—Ignore the Naysayers  Despite what some say, Google isn't going anywhere anytime soon. SEO techniques still apply to AI-driven search models like ChatGPT and Perplexity. Implement pillar content and topic clusters to thrive in 2030 and beyond. Optimize for Mobile & User Experience Ensure content loads fast and is mobile-friendly. Avoid complex UI—users prioritize simplicity and ease of navigation. Resources & Tools Mentioned

The hiring landscape is shifting—are you keeping up? In this episode, Vicky Brown, CEO of Idomeneo, shares expert insights on navigating the challenges of today's job market, from the remote vs. in-office debate to finding and retaining top talent.We'll explore how businesses can rethink recruitment, treating it like marketing to attract the right candidates. Vicky breaks down the importance of clear career paths, smart hiring strategies, and the role of compliance in building strong teams. Plus, we discuss the impact of AI in hiring—when to embrace it and why human oversight still matters.To wrap things up, Vicky shares helpful tips on streamlining your hiring process. Whether you're a recruiter, HR leader, or business owner, this episode is packed with practical takeaways to elevate your hiring approach. Tune in now!Additional Resources: 1. Idomeneo2. Effective Methods of Recruitment and Selection for Hiring Top Talent3. How Is Artificial Intelligence Changing the Recruiting Process?4. Can You Trust AI to Handle Recruitment?5. How to Use Video as an Innovative Recruitment Strategy

Overcoming camera anxiety to boost confidence Why corporate videos fail: The Power of Unscripted Content Episode 241 (Pat is based in Philadelphia) In this conversation, we explore..." The Pitfalls of Traditional Corporate Videos – Why scripted corporate videos often fail to connect with audiences. The Power of Unscripted Content – How authentic storytelling makes business videos more engaging. Overcoming Camera Anxiety – Why people freeze on camera and how to help them relax. The Purpose of Business Videos – How to create videos that solve problems or seize opportunities. The Role of Storytelling in Recruiting Videos – Why showcasing culture honestly attracts the right employees. What Makes a Business Video Effective – Tips on video length, engagement, and editing. Why Over-Preparation Hurts Video Authenticity – The benefits of trusting the process and allowing natural conversations. How to Use Video to Improve Hiring and Retention – Filtering candidates through transparent company culture stories. The Importance of Editing in Business Videos – How to refine hours of footage into a compelling final cut. The Human Element in Video Marketing – The role of humor, music, and emotion in making content memorable. ----- About out guest, Pat Taggart: Pat has been creating authentic, unscripted content for business for 23 years. He detests the traditional corporate videos and his goal is to create the polar opposite. You can learn more about Pat and his video services at  https://www.skybluecreative.com/ ----- Key Learning Points 1. The Problem with Traditional Corporate Videos Corporate videos often feel scripted, unnatural, and intimidating. Employees struggle to sound genuine when reading a script. 2. The Power of Unscripted, Authentic Content Genuine conversations help businesses tell better stories. The best videos mine existing stories instead of forcing a narrative. 3. Overcoming Camera Intimidation People dislike hearing their own voices and seeing themselves on video. The solution: stop consuming your own content—it's for the audience, not for you. 4. Video's Purpose in Business A video should solve a business problem or capitalize on an opportunity. If it doesn't achieve these goals, it's not worth creating. 5. The Importance of Storytelling in Recruiting Videos Culture stories should come from employees, not just leadership. Highlighting who isn't a fit is just as important as attracting the right talent. 6. How to Make a Business Video More Engaging Keep it as short as possible without losing the message. Use bloopers and humor to make content feel more human. Music plays a key role in setting the emotional tone of a video. 7. Why Over-Preparation Hurts Video Content The more someone prepares specific lines, the more robotic they sound. The best content comes from spontaneous, real conversations. 8. The Role of Editing in Crafting a Strong Message A successful two-minute video might come from hours of footage. Editing ensures only the most compelling moments remain. 9. How Videos Can Improve Employee Retention Accurately showcasing company culture prevents bad hires. Transparency helps employees self-select the right workplace. 10. Simple Ways to Improve On-Camera Performance Positive reinforcement helps subjects relax. The interviewer's energy influences the interviewee's energy. ----- ----more---- Your host is George Torok George is a specialist in communication skills. Especially presentation. He's fascinated by the links between communication and influencing behaviors. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.   Connect with George www.SpeechCoachforExecutives.com https://www.linkedin.com/in/georgetorokpresentations/ https://www.youtube.com/user/presentationskills https://www.instagram.com/georgetorok/  

What if the key to transforming your law firm wasn't just in the courtroom but in front of the camera? In this episode, Preston Schmidli reveals why video is the future of client engagement, how it can pre-sell your services, and why it's the ultimate tool for reclaiming your time. Curious about the strategies that could revolutionize your brand? Dive in and discover actionable insights you can't afford to miss.

Welcome to our podcast series "Faith & Frames" where Jared and Garrett talk everything media industry, small business, and personal faith related On today's episode we're taking a look at some of the best ways you can utilize the power of video. Whether you're a business, personal brand, or new influencer, we think these tips will get you going! We hope you stick around and stay a while

Welcome to our podcast series "Faith & Frames" where Jared and Garrett talk everything media industry, small business, and personal faith related. On today's episode we're taking a look at ways to utilize video without having to directly be on camera. One of the biggest pieces of feedback we receive in conversation is “I know I need to use video BUT I'm afraid to talk to camera!” With these tips, you can conquer that fear AND start taking advantage of the power of video! We hope you stick around and stay a while!

In this episode of the Volunteer Nation Podcast, Tobi Johnson delves into the potent potential of video storytelling in nonprofit and volunteer sectors. Joined by video storytelling experts Aaron Walton and Emmanuel LeGrair, this discussion focuses on how video can emotionally engage viewers, share compelling stories, and ultimately drive volunteer recruitment and donor engagement.  They share practical tips for getting started with minimal resources, the importance of authentic storytelling, and key factors to consider when hiring professional production services. They also emphasize the importance of community and innovation in nonprofit work. Tune in for actionable insights on leveraging video to its fullest in your volunteer programs! Full show notes: 135. How to Use Video Storytelling to Connect with Aaron Walton and Emmanuel LeGrair  Thanks for listening to this episode of the Volunteer Nation podcast. If you enjoyed it, please be sure to subscribe, rate, and review so we can reach more people like you who want to improve the impact of their good cause. For more tips and notes from the show, check us out at TobiJohnson.com. For any comments or questions, email us at WeCare@VolPro.net.

In this powerful interview with video marketing expert Mark Harbert, we break down the exact formula he uses for every video he creates to capture attention, deliver valuable content, and drive engagement with a strong call to action. If you're looking to increase your influence, spread your message, and grow your audience using video, this interview is packed with actionable strategies you can start using right away. We also dive into how both of us are leveraging AI tools to be more efficient in our businesses. Don't miss this conversation!

In our premier episode, we had no other than local Tucson legend, Steve Nunez, along with co-host David Bradley. In this episode, we discuss the importance of video for your social media, personal branding and overcoming adversity as an entrepreneur. The Marketing Corner is proudly sponsored by: David Bradley Insurance, Medicare A to Z C Eaton Photography LaFaye Processing dba MiCamp Last Bridge Media Mark Weiss | Sales Performance Strategies Why Video is a Game-Changer for Social Media In the fast-paced digital landscape, video has emerged as the most engaging and effective form of content on social media. With platforms like YouTube, Instagram, TikTok, and Facebook prioritizing video content, entrepreneurs who harness the power of video are seeing unprecedented growth in their reach and influence. Increased Engagement: Social media algorithms favor video content because it keeps users on the platform longer. Videos are more likely to be shared, commented on, and engaged with, giving your brand more visibility and increasing your chances of going viral. Building a Personal Brand as an Entrepreneur As an entrepreneur, your personal brand is one of your most valuable assets. It's not just about having a logo or a catchy slogan—your personal brand is the reputation you build and the perception others have of you. It's how you differentiate yourself from the competition and establish your unique value proposition. Showcase Your Expertise: Use video to demonstrate your knowledge and expertise in your industry. Create educational content, share insights, and provide value to your audience. This not only positions you as a thought leader but also helps you attract clients, customers, and collaborators who resonate with your brand. Humanize Your Brand: People connect with people, not faceless companies. By putting yourself in front of the camera, you make your brand more relatable and approachable. Share your journey, your challenges, and your successes—let your audience see the person behind the business. Expand Your Reach: Video content can be repurposed across multiple platforms, allowing you to reach different segments of your audience. A single video can be shared on YouTube, Instagram, LinkedIn, and Facebook, maximizing your exposure and impact. Overcoming Adversity as an Entrepreneur Every entrepreneur faces challenges on their journey—whether it's financial struggles, market fluctuations, or personal setbacks. However, it's not the adversity itself that defines your success, but how you respond to it. Embrace the Challenges: Understand that adversity is a natural part of the entrepreneurial journey. Instead of fearing it, embrace it as an opportunity for growth and learning. Each challenge you face is a chance to develop new skills, refine your strategies, and become more resilient. Stay Focused on Your Vision: When times get tough, it's easy to lose sight of your goals. However, staying focused on your long-term vision is crucial. Remind yourself why you started your business in the first place and keep that purpose at the forefront of your mind. This will give you the motivation to push through difficult times. Adapt and Pivot: Flexibility is key in overcoming adversity. The ability to adapt your business model, marketing strategies, or even your mindset in response to challenges can make the difference between success and failure. Don't be afraid to pivot when necessary—sometimes, the most successful ventures come from unexpected changes in direction. Use Video to Share Your Journey: Video is not just a tool for marketing—it can also be a powerful way to document and share your entrepreneurial journey. By sharing your struggles and how you've overcome them, you can inspire others and build a deeper connection with your audience. Plus, this transparency can strengthen your personal brand by showing that you are resilient, resourceful, and committed to your vision.

Learn how to get started with YouTube SEO. This podcast is based on our comprehensive blog post, guide, and checklist about YouTube SEO for clinic owners and healthcare providers. For more detailed information and step-by-step instructions, be sure to check out the complete article and download our go-to guide and checklist on our website at https://propelyourcompany.com/youtube-seo/YouTube, the world's second-largest search engine, offers clinic owners a unique opportunity to showcase their expertise and connect with a wider audience. However, simply uploading videos isn't enough to guarantee success on this platform. Clinic owners must understand and implement effective YouTube SEO strategies to truly harness its potential. Optimizing your YouTube content can improve your visibility, attract more viewers, and convert those viewers into patients.Show Notes & Related Resources for YouTube SEO: Strategies for Clinic Owners & Healthcare Providers: YouTube SEO Guide for Clinic Owners: Get More Subscribers & Better Rankings - Blog, Detailed Guide, & Downloadable Checklist Ready. Set. Rank! - DYI SEO Program How to Use Video on Your Clinic's Website to Improve SEO - Podcast EpisodeHow To Get Started With Video Marketing in an Authentic & Confident Way - Podcast EpisodeHow To Use Videos to Improve Your SEO - Blog post ⚡ Free Workshop + Bonus ⚡How to Dominate the First Page of Google and Get More New Patients Without Spending Money on AdsRank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training

Have you ever wondered how some entrepreneurs seem to effortlessly build authentic connections with their audience through video content?  In today's episode, we get to know Deb Szabo, an expert in video and AI, who joined the Empire Builder show in November 2022 and quickly launched her course by January 2023. Deb has been instrumental in helping businesses enhance their content marketing, build brand credibility, and create strong, authentic connections using technology. Deb Szabo empowers businesses to achieve tangible growth, by helping you build credibility, nurture a loyal community and accelerate the buyer's journey. Business owners work with Deb because of her ability to; •  Uncover their unique selling point •  Articulate their messaging •  Provide strategy to optimise their content marketing •  Create a clear pathway to bring ideas to life, stand out from the crowd and make more money She is an ardent advocate of using video to create authentic connections and elevate your brand. Her mission is help people get unstuck with tech, tell their unique story and amplify their message so they become the catalyst for change in someone else's world. Throughout her 3 decades working in marketing and media, she has embraced the evolution of the digital world and it's powerful ability to let us talk to our audience anywhere in the world, anytime for free. Deb is a self confessed tech geek who teaches you how to leverage video and ai inside CONTENT CATALYST membership. She gives you the strategy and tools, so you know what content to make, how to create it and where to share it so you go from forgettable to credible.   Where to find Deb Szabo: LinkedIn here Instagram here Website here   Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here

On Episode 395 of The No Limits Selling Podcast, we have Violet Rainwater, an award-winning sales professional and founder of The Rainmaker's Way. Though she may seem like the epitome of success, Violet's journey was far from easy. Born Violetta Yurivnya Igolnikov, a second-generation Holocaust survivor in Saint Petersburg, Russia, she faced immense struggles as a child immigrant during the Cold War. These experiences ignited a fierce determination within her to achieve a better life and redefine success. By the age of 25, Violet had become a top sales professional, breaking records nationwide. However, despite her external success, an inner emptiness persisted, leading to a constant battle within her own mind. Join her on The Awakening Show as she shares her journey and insights on achieving true fulfillment and success. The conversation revolved around the effectiveness of video in sales prospecting, with Umar Hameed and Voilet Rainwater emphasizing the importance of understanding the target market's pain points and creating video content that addresses those issues. Violet Rainwater shared her insights on the transformative power of visualization and positive thinking. The group also explored the idea that sales is not just a transaction but an energy exchange between two parties, highlighting the significance of building trust and a friendship with potential customers. They also discussed the concept of tapping into the energetic plane for success, emphasizing the power of intention and aligning one's mental state with their goals. Find Violet Rainwater: LinkedIn: https://www.linkedin.com/in/violetrainwater/    [EDITOR'S NOTE: This podcast is sponsored by No Limits Selling. It is a fun, fast-paced podcast that delivers hard-fought business advice that you can implement today to improve your sales and performance] Interested In Our Real Estate Coaching Services? Explore Our Website: https://nolimitsselling.com/ Feeling Not Well Today? You Can Use Our Mindset Boosters App To amp Up Your Mood: https://mindsetboosters.com/ Find us on Social Media:   LinkedIn:  https://www.linkedin.com/in/umarhameed Facebook Community:  https://www.facebook.com/groups/mindsetboosters/ Instagram:  https://instagram.com/coachumar.co Like what do you listen to? Subscribe to our podcast! Ready to become fearless? We can help you become fearless in 60 days so you accomplish more in your career Schedule A 15 min Call with Umar:  https://link.agent-crm.com/widget/appointment/meetumar

Bernadette Marciniak is a speaker, educator, and brand videographer and photographer for six- and seven-figure entrepreneurs. A former reporter, photojournalist, and video journalist, she now uses a very specific storytelling approach to amplify the message and maximize the impact of business owners through powerful visuals. Today, she runs Solhaus Media, a boutique, all-female media agency, which has serviced over 100 clients with images and videos that creatively convert audiences into customers. She also teaches photographers how to shoot, edit, and integrate video into their own photography businesses so that they can scale & add additional streams of revenue. Learn more about Picks to Flicks here: www.solhausmedia.com/flicks-foundations Visit the Solhaus Media Website here: https://www.solhausmedia.com/ Over the Edge Podcast is a collective survival guide for creatives who want to thrive in an unpredictable industry. OTE publishes new episodes weekly about pushing creative boundaries, making big moves without knowing all the answers and jumping off a cliff to our dreams while figuring out how to build a plane on the way down. Creative work is wild, but we can figure it out. Let's go over the edge together, friends. Free posing guide when you sign up for our weekly email series Creative's Edge: https://paigeray.com/creatives-edge Learn more about Paige on Instagram here: https://www.instagram.com/paigeraycreative/ Visit the Paige Ray Creative website here: https://paigeray.com/

What You Will Learn: Frankincense essential oil is one of the most popular of all the essential oils to date. In fact, its multiple actions and its strong reputation for supporting wellness has earned it the nickname of the “King of Essential Oils.”  Yet, you've probably noticed that there are various types of frankincense essential oils. To confuse the consumer even more, many suppliers tout their version is best. So, how do you decide which one is right for you?  In this episode of the Essential Oil Revolution, we will explore some of the most popular frankincense (Boswellia) oils on the market. We will also discuss some basic actions and research about frankincense oil. This includes taking on the boswellic acid (BA) controversy! Here's an overview of what is discussed about Boswellia essential oils: The aromatic and spiritual properties associated with frankincense oil (2 min) The different frankincense species within their “Plant Family” (5 min) What causes variations in the constituents of frankincense species and why trusting your suppliers is important (6 min) The different types of frankincense species and their common countries of origin (7 min) The main compound that differentiates Boswellia sacra (B. sacra) from B. carterii (9 min) The wide-ranging benefits of B. serrata and B. frereana (12 min) How to choose which frankincense species may be best for you (13 min) Boswellic acids, are they in frankincense oils? (14 min) The sustainability of frankincense oil (19 min) The importance of varying our essential oils based on our body's changing needs and other factors (20 min) The bottom line on using frankincense essential oils (21 min) Additional resources (22 min) Referenced Blogs, Videos, and Information on Frankincense Oil: Decoding Frankincense Essential Oil Species: Your Go-To Solution to Alleviate Boswellia Oil Bafflement  Decoding Frankincense Essential Oil Species: Your Go-To Solution to Alleviate Boswellia Oil Bafflement Part II   The Take-Home Points on Choosing What Frankincense Oil to Use (Video, 2018)  What's All the Fuss About with Different Species of Frankincense Anyway  The Holy Oils of Frankincense (Species), Myrrh, and Spikenard (A brief overview) Additional Resources and Study Reviews on Frankincense Oil: Frankincense Essential Oil: Boswellia carterii (Aroma Web) Does Frankincense Oil Contain Boswellic Acid? (Tisserand Institute) Frankincense and Cancer (Tisserand Institute) Truth About Frankincense Oil Benefits for Cancer and Immunity (Natural Living Family, Dr. Z)  3 Frankincense Essential Oil Benefits: Healing for the Mind, Body, & Soul (Natural Living Family, Dr. Z.)  Management of basal cell carcinoma of the skin using frankincense (Boswellia sacra) essential oil: A case report ( June 2013, OA Alternative Medicine 1(2), DOI:10.13172/2052-7845-1-2-656, Full PDF) Essential Oils and Sustainability: Aroma Web: Guide to Essential Oils and Sustainability The International Union for Conservation of Nature (IUCN) maintains a helpful searchable database known as the IUCN Red List of Threatened Species. Links to Learn More About My Offerings and Education on Essential Oils: My Essential Oils Community Membership My Resource Page My CEU Course for Practitioners on the Clinical Use of Essential Oils Access My Essential Oil Free Resources, Additional Podcast Appearances, Articles, and Courses on Essential Oils Stay Connected! Sign-up for My Weekly Newsletter   Interested In a Naturopathic and Functional Medicine Consult? ·       I have a few spaces now for new clients! If You're in NY, Go Here. Want Suggestions on a Functional Medicine and Naturopathic Approach to Incorporating Essential Oils into Your Wellness Regime? ·        Go Here. Learn more about your ad choices. Visit megaphone.fm/adchoices

 Authorities are investigating who is responsible for several bomb threats in Lancaster over the weekend. 911 dispatchers in Clinton County can now connect to a caller's camera to get a better understanding of the situation. A bill to legalize syringe services across Pennsylvania has been voted out of a state House panel. Educators are discussing ways to bring more Black teachers into the classroom.     Several vendors impacted by last summer's fire at Harrisburg's Broad Street Market are set to move into temporary spaces. Two midstate high school basketball teams are celebrating state championships.Support WITF: https://www.witf.org/support/give-now/See omnystudio.com/listener for privacy information.

Today's guest is someone that I have long admired. She is such an inspiration to her community and dedicated to helping us all lead healthier lives. Jen Esquire is not like any fitness influencer out there. She found her niche in the fitness world as a doctor of physical therapy and uses her social media platforms to share educational videos on how to maintain mobility, increase strength, and prevent pain throughout the body. She is a former gymnast and Pilates instructor, and her vision is to empower others to move and live a pain free, active lifestyle. Jen shares with us her personal evolution within the fitness industry, pinpointing how a deeper understanding of her audience's needs led to the birth of her widely acclaimed mobility program. Whether you are an aspiring influencer, an entrepreneur, or simply someone looking to enhance your physical well-being, Jen's expertise and advice will leave you feeling motivated and ready to make intentional choices in your life and work. KEY POINTS: – Jen's journey in identifying her niche and creating a mobility program in response to audience engagement and feedback – The significance of proper breathing techniques and beginner-friendly exercises for stress reduction and improving mobility – Encouraging a playful and intuitive approach to exercise while being mindful of the body's needs – Discussing the value of accessibility in fitness and Jen's provision of free and comprehensive content on Instagram – The impact of authentic collaborations on social media visibility and growth – Jen's book recommendation for business strategies and her perspective on the true definition of influence – A peek into the Mobility Method and Optimal Body membership offered by Jen for personalized mobility exercises – Jen's background in kinesiology, her discovery of physical therapy, and the inspiration drawn from watching patients achieve their potential QUOTABLES: "To find success, you must be willing to listen, adapt, and sometimes, re-invent your approach based on what your audience resonates with." – Jen Esquire "The act of moving your body should bring joy, not be a chore. Listen to your body; it's the best guide you have." – Jen Esquire Must Haves This Month!  [KAJABI, turn your skills into predictable revenue] Get a free 30-day trial at https://Kajabi.com/influencer  [JUSTWORKS, payroll, benefits, HR, and compliance — all in one place] Start your free month now at justworks.com/influencer [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

In this episode, Bill sits down with Mariana Henninger, a documentary filmmaker turned branding expert. They discuss the importance of creating a personal brand video to build trust and connection with your audience. Mariana explains the different types of brand stories you can tell, like the "passion story" or "overcome story." She provides tactical tips on how to create an authentic, compelling video that resonates emotionally with viewers. If you want to stand out and accelerate trust with your customers, you need an amazing brand video. Tune in to get Mariana's pro tips to make yours a success!To learn more about Mariana and get her free training, go to https://brandmagnetic.com-----------------------------------------------------------------Our Million Dollar Seller Program is now open for enrollment: https://resources.billcaskey.com/milliondollarseller! Have a question for Bill or a topic you'd like him to discuss in a future episode? Email him at listener@caskeytraining.com.If you'd like to learn more about how Bill can help you and your team reach your potential, go to https://resources.billcaskey.com/corporate-training

Christopher Weiher is a veteran video producer with a rich background spanning over two decades in the industry, specializing in b2b animations, sales presentations, and commercials. His journey in video production began in film school, which eventually led him to establish his own video production company, Cleaver. Weiher's perspective on using video on LinkedIn is shaped by his belief in authenticity and passion. He advocates for individuals to share content that genuinely matters to them, whether it's business-related or personal, as this authenticity can attract and engage a target audience. Weiher also underscores the significance of embracing imperfections in videos, viewing them as a means to humanize content and foster deeper connections with viewers. His experiences in the field and active engagement on LinkedIn have reinforced his belief in the transformative power of video content in enhancing one's LinkedIn presence and business growth.

Heyyy, Thriver! We have a FREE VIDEO CLASS just for you at https://www.heythriver.com/freevideoclass HOW TO UP-LEVEL YOUR PHOTOGRAPHY BUSINESS USING VIDEO: EVERYTHING you need to know about integrating video into your photography biz without buying new equipment, getting super techy, or wasting your precious time!Join us at https://www.heythriver.com/freevideoclassUse video marketing to reach your dream clientsSHOWNOTES FOR THIS EPISODE: In this episode of the Hey, Thriver podcast, Devin + Shay chat about:What is video marketing!?Long form vs. Short form, and the strategy behind both!What keeps people from reaching their potential with video!?Why is video marketing important for business in 2024 and beyond?SO MUCH IN BETWEEN!! Get the goods: https://www.heythriver.com/shopFollow on IG: https://www.instagram.com/heythriver#photographypodcast #photographymarketing #videomarketingJoin us for the free class at https://www.heythriver.com/freevideoclass This free class has EVERYTHING you need to know about integrating video into your photo biz without buying new equipment, getting techy, or wasting time! YOU NEED THIS CLASS! It's time to use video to double your income in 2024Thanks for listening to the Hey, Thriver Podcast!! Don't forget to rate and review on your fave podcast platform -- it helps us get amazing guests and climb in the charts!

3 Things You'll Learn About Sending Prospecting Videos on LinkedIn to Improve Your Efficiency: What to include in your prospecting videos What to say in your video When to send a video ---- Here's one example of a video that Kayla uses, and you can start using now. ---- Join me in this episode as we dive into Kayla's strategies and techniques for booking meetings with prospecting videos on LinkedIn. Kayla Cytron-Thaler is a Partner Development Manager at Drata. Kayla's notable achievements on her journey include: Sending more than 5,000 prospecting videos Now sends around 200 per month at Drata Connect with Kayla on LinkedIn: https://www.linkedin.com/in/kayla-/ ---

In the fast-paced world of social selling, the power of showing up on LinkedIn goes beyond a mere login. It's about making a lasting impression, and what better way to achieve that than through video? Surprisingly, in 2024, a significant number are still missing out on this game-changing tool. Let's break it down: there are five dynamic ways to leverage video on LinkedIn. This medium isn't just about content; it's about connection. Whether it's showcasing your expertise, sharing insights, or simply putting a face to your name, video elevates your presence, making you more relatable and approachable. In a digital era where relationships matter, don't miss out on the power of video on LinkedIn by tuning in on this episode of Making Sales Social Live.

Do clients really understand all the work you do? Looking for a unique way to update clients on your progress before you bill them? To discover how to use video to stay in touch with clients and show the behind-the-scenes work that goes into your deliverables, Brooke Sellas interviews Armando Leduc.Guest: Armando LeducReview our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of The SaaS CFO Podcast, host Ben sits down with Matias Mäenpää, co-founder of Videobot, to discuss his journey in the SaaS world. Matias shares his background starting in sales and eventually becoming a CEO and co-founder of a company that was later acquired. He then delves into the concept behind Videobot, a platform that offers interactive video solutions for websites. Matias shares the use cases for Videobot and sheds light on their go-to-market strategies and seed round funding. He also provides valuable insights for SaaS founders looking to raise capital and shares exciting plans for the future of Videobot. Tune in to learn more about Matias's entrepreneurial journey and the innovative world of Videobot. Show Notes: 00:00 Chatbots familiar, social media shifts to videos, YouTube top search, Google investing in videos, future short form video answers. 03:35 In 12 months, 200 clients in 15 countries use video for website navigation, product or service landing pages, and customer journey exploration. 09:12 Early traction shown with enterprise clients, global relevance, real need, learning about ideal customer profile and marketing approach. 12:22 To succeed in fundraising, think of it as building a pipeline and research investors' track record. 16:31 Planning to build a unicorn company with revenue-driven approach. 17:38 Acknowledging need to focus on long-term plans vs. daily tasks; discussion about Videobot. Links: SaaS Fundraising Stories: https://www.thesaasnews.com/news/videobot-raises-2-million-in-seed-round Matias's LinkedIn: https://www.linkedin.com/in/matiasmaenpaa/?originalSubdomain=lu VideoBot's LinkedIn: https://www.linkedin.com/company/videobot-com/ To know more about Ben check out the links below: Subscribe to Ben's daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe Subscribe to Ben's SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page SaaS Metrics courses here: https://www.thesaasacademy.com/ Join Ben's SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray

Join Jeff as he sits down with Nick Niehaus, the co-founder and head trainer at Business Video School, to discuss the power of video in the sales process. In this episode, they dive deep into how sales professionals can use video to enhance their sales strategy, overcome the fear of being on camera, and the technical aspects of creating engaging video content. Find out more about Nick Website: https://www.bizvideoschool.com/ LinkedIn: https://www.linkedin.com/in/nick-niehaus/ Find out more about Jeff https://jgsalespro.com/ Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jeffgoldbergsalescoach/

Welcome to a special “construction edition” of Little Talks with Littlefield Agency, where we talk about your latest B2B digital marketing trends! It's a big day at the agency—our construction remodel has officially begun! We are adding a few new conference rooms, a speakeasy lounge area for creative concepting, and you better believe the most […]

Welcome to a special “construction edition” of Little Talks with Littlefield Agency, where we talk about your latest B2B digital marketing trends! It’s a big day at the agency—our construction remodel has officially begun! We are adding a few new conference rooms, a speakeasy lounge area for creative concepting, and you better believe the most […]

Know, like, and trust are essential for client acquisition. Video can help you hack this process by allowing you to connect with your audience on a deeper level. My guest today is Atiba De Souza, Video Content Superman and CEO of Client Attraction Pros. Join us as we talk about how video can help you shorten your sales cycle, the importance of implementing systems and a lead generation system into your business, and why the key to marketing is showing that you understand your client's problem in a unique way. Guest Resourceshttps://www.linkedin.com/in/atibadesouzahttps://clientattractionpros.com BE IN CHARGE >> TAKE ACTION >> GET RESULTSConquer Your BusinessJoin us on FacebookLinkedInInstagram

Creativity is so important in your sales process. In this episode, I am sharing ways you can use video messages on Instagram and also with BombBomb to close more clients in your business. If you want to hear how I use video to close high-ticket coaching clients, take a listen!

In this episode, we brought Connor Haakenson onto the show to talk about how to use video in email marketing to increase deliverability and generate new leads. Connor shares his journey in sales and how he discovered the power of video in his outreach efforts. He explains how personalized videos can be created at scale using Orbit Reach and how this tool has revolutionized his sales process. Connor also emphasizes the importance of understanding client needs, asking the right questions, and providing value in sales conversations. He provides insights into increasing email deliverability and shares tips for effective follow-up strategies.Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About Today's Guest Connor Haakenson is the head of sales for Orbit Reach, a tool designed to create personalized video presentations. With a background in sales and a passion for providing value to clients, Connor has extensive experience in using video in email marketing to increase deliverability and generate new leads.https://reachmorewithorbit.comhttps://www.instagram.com/chaawks/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com

If only Auguste and Louis Lumière could see where their motion picture invention is today. Audiences were spellbound by the film of the workers pouring out of the Lumière factory. Cat videos would blow their minds. Let's just start with this fact: simply including the word 'video' in the subject line of an email can increase click-through rates by approximately 20%! Add to that the fact that the majority of people are visual learners, and you have a compelling case for creating video content for your business! In this podcast, Little Bird Marketing CEO Priscilla McKinney covers plenty more reasons why video should be an integral part of your marketing strategy. Video is a versatile and powerful tool that can significantly elevate your content marketing efforts. By incorporating video strategically, you can boost brand awareness, drive sales, grow your social following, educate and delight your audience, and establish yourself as a trusted authority in your field. Don't miss out on the incredible potential of video in your marketing strategy. Avoid typical mistakes in content marketing with a little guidance from expert-level strategy. In this episode, we also give a shout-out to our amazing video and motion graphics expert, Corey Mitchell! See his work for yourself: https://littlebirdmarketing.com/video/  SPONSORS Want to know the real intentions of survey-takers? Join CloudResearch on October 12th for their upcoming presentation, "A Deeper Dive Inside the Click Farm: What 'LIES' Behind Your Data PART II." Following their groundbreaking webinar on survey fraud, CloudResearch returns to reveal the hidden truths behind survey-taker motivations and address the presence of fraudulent participants, inattentive responders, and bots. Gain insights into the latest findings and discover new strategies to combat fraud in the market research industry. Register now at SurveyFraud.com for this invaluable event, which also includes free access to the Fraud Detection Tool to quantify fraud in your surveys. Don't miss out on securing trust in your data! Ready to advance in your profession as a client-side insights leader? The Insights Association's Corporate Researchers Conference (CRC) is scheduled for October 25-27 in Chicago. Centered around the theme "Driving Growth in Turbulent Times," the event will spotlight the essential role of insights in guiding organizations through economic, geopolitical, environmental, and social challenges to spur growth. Keynote speakers will discuss critical topics like DEI, ESG, and data quality. Attendees will have the opportunity to foster connections during various social activities, including city excursions. Secure your spot today by registering at insightsassociation.org.

This podcast is a commentary and does not contain any copyrighted material of the reference source. We strongly recommend accessing/buying the reference source at the same time. ■Reference Source https://www.ted.com/talks/sal_khan_let_s_use_video_to_reinvent_education ■Post on this topic (You can get FREE learning materials!) https://englist.me/164-academic-words-reference-from-sal-khan-lets-use-video-to-reinvent-education-ted-talk/ ■Youtube Video https://youtu.be/hwhUzpyhEss (All Words) https://youtu.be/cEKywVBvEQA (Advanced Words) https://youtu.be/01jGRgWqVEA (Quick Look) ■Top Page for Further Materials https://englist.me/ ■SNS (Please follow!)

This episode is the audio from our recent webinar on how to level up the buying experience from prospecting to proposal. We were joined by Tyler Lessard from Vidyard. Check out the show notes, more free content, and get coaching at https://OutboundSquad.com

  Video content is a powerful tool for connecting with your soulmate clients and converting them to pay customers – even if not using social media. If video content is powerful you need to know how to create and use video content. You can use video content even if you aren't on social media. Create and use video content for Pinterest posts, blogs, email marketing, LinkedIn, inside memberships, masterclasses, and in every step of the sales cycle. When you create and use video content in your business you can build an emotional connection with your audience and community must faster. The bonus of creating and using video content is being able to effectively share your brand story. 5 mistakes that entrepreneurs make when they create and use video content 1. Spend too much time creating perfect videos 2. Follow a one-and-done strategy – don't assume that a perfect video will launch you into success. Use video in multiple facets of your business, instead of thinking about creating one major video. Think volume, not perfection. 3. Waiting until you can afford it 4. Hiring a video crew 5. Overproduce and over-stress about videos – become stressed, shallow, and unrelatable – not you, not authentic Tips and strategies to create and use video content – Live video principles When using the LIVE video principles you can create a lot of video content in a short amount of time and ultimately, grow your community, build an emotional connection with them, and make money faster. The LIVE video principles can be applied to creating live videos and videos that you create and share later. Using the LIVE video principals you can create a lot of video content in a short amount of time. L stands for low risk. Risk is irreversible negative outcomes. Whatever you can do to lower your risk, the more chances you'll have to create more videos. I stands for instant. Instant video is fast and not edited. It may or may not be live, but is conversational. V stands for value. Provide value and make your communities' lives better and easier. E stands for everyday life. Intivet your viewers into your everyday life, but authentically you so that you can connect with them and see that you have something that will help them.   Read the full show notes and access all links.    Apply to be featured in a Thinking it Through - Wins and Wisdom Conversation on The Robyn Graham Show Download free resources to grow your business without social media. 

Rob Kates is the Executive Producer at Kates Media, a video production company creating videos for lawyers, law firms, health care education, professional speakers, consultants, trainers, and professional service companies. With over 20 years of video production experience, Kates Media has produced various media forms, including web videos, TV commercials, and indie films. The company's work has appeared in online publications like the Legal Intelligencer and the ABA Journal.  Rob's 30 years of experience in print, film, television, and commercial production allows him to create high-quality and valuable content for businesses and professionals. As a media and video steering and technology committee volunteer at the Legal Marketing Association, he advises lawyers and law firms on using video content to increase visibility and revenue.  In this episode… Video has become more prominent than ever. From video streaming platforms and internet content to large-screen TVs in living rooms and lobbies, this digital medium is surpassing other marketing channels. While lawyers can be slow to adopt new technology, many are posting videos to their social media pages. How can you leverage video to market your law firm? With deep expertise in video production for lawyers and law firms, Rob Kates has observed a significant surge in video content among these professionals. Video generates client engagement and drives traffic to your website at higher rates than written content. You can shoot scripted videos or record live speaking engagements and repurpose them as short-form thought leadership content on your social media pages. Analyzing video engagement through likes, comments, and shares allows you to measure and boost ROI. In today's episode of The Lawyer's Edge Podcast, Elise Holtzman invites Rob Kates, the Executive Producer at Kates Media, to share video marketing advice for lawyers and law firms. Rob explains the benefits of this medium, the most effective video forms for law firms, and how to identify and select a video production company. 

Andy Crestodina, Co-Founder and CMO of Orbit Media, talks about how to take advantage of changes to the SERP. If your SEO strategy is still based on topping the results in terms of the traditional 10 blue links, you're likely to get overshadowed on the SERPs. In reality, the SERP is moving towards being a more visual experience, so the more that you understand what's going on with the SERP and user intent, the more you'll understand what content formats you need to be producing to stay relevant. Today, Andy discusses non-obvious uses of video in the SERP. Show NotesConnect With: Andy Crestodina: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you haven't done videos yet, it's probably because you're afraid. Now let's turn that fear into excitement! Video is one of the most impactful tools for growth in our network marketing business. And I'm not talking about funny dance or lip sync videos, I'm talking about showing up to your social media in a genuine way, that makes people want to know more about you. “Leave all excuses behind, challenge yourself to do videos, and if you find out you can get good at it, it means you waited too long!” More juicy resources: https://mylifestyleacademy.com/blog/ https://mylifestyleacademy.com/download/  

Are you an entrepreneur or a sales leader looking to stand out in the market and maximize your business growth? Sales technology provides powerful tools to help bridge the gap between strategy, tactical execution, and customer success. As businesses adjust to the ever-changing marketplace, staying on top of the latest trends will be essential for success.  In today's episode of Catapulting Commissions Podcast, we invited Gary Garth, founder of Elev8.io and author of 'The Zero to 100 Million Sales Blueprint' book. We will explore some of the current tech trends helping drive growth with best practices for leveraging these solutions to scale your business. Tune in to see how you can use sales technology effectively today! Topics discussed: The Significance of Technology for scaling business Tools and technology you can use for your sales operations How to identify the right sales tools for your business Leveraging existing sales tech stack Using Channel sales strategy Upgrading your sales team and sales process How technology can help leaders motivate sales teams Use technology to scale business while integrating the human contribution Resources for improving business using technology Get 'The Zero to 100 Million Sales Blueprint' book discounted from $30 to zero for the first 50 people! Visit www.0to100million.com and use the code: catapultingcommissions See also: 5 Ways to Use AI for Sales and Business Growth

In this week's episode, India Brown, a video marketing strategist, as she shares how to make videos quick, simple, and impactful to scaling a business. KEY TAKEAWAYS FROM THIS EPISODE: Pain points of Video Marketing. How important Authenticity is, in Video Marketing. Micro Content: what it is and how to leverage it to your advantage. The primary things that people need to create a good-quality video. THIS WEEK'S GUEST India Brown is a Video Marketing Strategist and Visionary Mentor who partners with vision-driven entrepreneurs to create authentic video content to help them show up as an authority in their niche and grow their business. As a millennial mom of 2 under 3- her mission is to make video quick, simple and impactful. Her clients consistently benefit from her actionable video marketing tips and strategies that they can use in scaling their businesses. She lives in the Greater Philadelphia area with her husband and two daughters. For more information, or to get in touch with India, check out: LinkedIn: https://www.linkedin.com/in/theindiabrown/ Facebook: https://www.facebook.com/videobyindia Website: https://indiabrown.co/ Instagram: https://www.instagram.com/videobyindia/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0