Podcasts about Pricing strategies

GET YOUR LIVE EVENT TICKETS:https://www.eventbrite.com/e/vacation-rental-investing-masterclass-tickets-1384455887829?aff=oddtdtcreatorWant to learn more about Vodyssey or start your STR journey. Book a call here:https://meetings.hubspot.com/vodysseystrategysession/booknow?utm_source=vodysseycom&uuid=80fb7859-b8f4-40d1-a31d-15a5caa687b7In this episode of Vacation Rental Revolution, Shawn Moore and Jake Shehee discuss how to revitalize a struggling property. They give you actionable step son how to take your property from a money drain to a full powered faucet. FOLLOW US:https://www.instagram.com/vodysseyshawnmoorehttps://www.facebook.com/vodysseyshawnmoore/https://www.linkedin.com/company/str-financial-freedomhttps://www.tiktok.com/@vodysseyshawnmooreGET YOUR FREE BOOK & TRAINING HERE:https://vodyssey.com/Chapters:00:00:00 Intro00:00:30 The Show Begins / Shout Outs00:01:56 Coaching Controversy 00:11:35 Understanding Your "Why" / Foundational Principles 00:16:50 Choosing A Target Audience 00:19:53 Are They Lying To You??00:23:35 Pricing Strategies 00:27:20 Marketing 00:32:12 Design & Photos00:36:06 Looking In The Mirror00:42:00 Wrap Up

Today I'm sharing five effective (and relatively easy!) pricing strategies that can help you increase your average order value.And the best part is you can take any one or all five and put them to work for your business this week.

Urgency used to be the golden ticket to selling online offers—countdown timers, last chance bonuses, fake deadlines. But we're over it. In this episode, Ceels breaks down why urgency is no longer the powerhouse sales tool it once was, what's replacing it and how to use real urgency to drive conversions in your offers. Urgency will always have a place in sales psychology, but buyers are wiser, more discerning, and more skeptical than ever.Tune in for a fresh perspective on how to build offers that don't just pressure people into joining—but make them want to buy NOW. In this episode, you'll learn:Why urgency isn't enough to sell your offer anymoreThe real reason people join waitlists (hint: it's not the deadline)How fake urgency erodes trust—and what to do insteadThe 5 elements that actually create natural urgency todayWhat makes an offer feel premium in 2025 (and why that matters more than ever) “Trust and clarity outrank urgency by three to one in buying decisions. That's not a small shift.”Resources + Links: Join the Dreamium Waitlist: enrolling again in SeptemberJoin Parade, my sales course meets live sprint starting 30th June ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

In this episode, we dive into Meta ad performance, Shopify's latest AI features (including Sidekick), and we answer your DTC marketing questions from our MOps Hotline.We start with unpacking how Meta is performing for us right now - why it's still the most powerful channel in the stack, but also less forgiving than it used to be. Cody shares the thinking behind his recent tweet on Meta volatility and how we're adapting creative and media buying to respond.Next, we discuss to Shopify's latest AI announcements and tools - from Sidekick to generative features inside the Shopify platform. We discuss whether these updates are useful for ecommerce operators, or just more hype.Ad finally, we get into a round of your questions from our MOps Hotline, covering email vs SMS strategy, SKU-level segmentation, channel prioritization, and more.Want to submit your own DTC or ecommerce marketing question? Click here.00:00 Introduction 04:34 Leveraging AI in Marketing07:05 The New Metric: Cost Per 1000 Accounts Reached19:26 Optimizing Meta Advertising Strategies27:38 AI Innovations in Shopify37:34 The Future of E-commerce with AI44:12 Incrementality Testing for Ad Spend51:41 Effective Marketing Measurement and Reporting01:02:54 Pricing Strategies and Conversion RatesMehtab's X Thread:https://x.com/mehtabkarta/status/1924547703373189179?s=46Powered by:Motion.⁠⁠⁠https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads⁠⁠⁠https://motionapp.com/creative-trendsPrescient AI.⁠⁠⁠https://www.prescientai.com/operatorsRichpanel.⁠⁠⁠https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdescAftersell.https://www.aftersell.com/operatorsHaus.http://Haus.io/operatorsSubscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9Subscribe to the Finance Operators Podcast here: https://www.youtube.com/@FinanceOperatorsFOPSSign up to the 9 Operators newsletter here: https://9operators.com/

How do you turn a passion-fueled event into a six-figure signature offer? Today's case study features Elysia Skye, intuitive mentor and founder of The Brilliance Method®, who generated over $150K in net profit by merging high-end video production, coaching, and energy work into a transformative in-person experience called Content Camp. Each cohort served 11–14 coaches, healers, and authors with themed experiences (including Back to the Future events and manifestation exercises in nature). Ticket options ranged from $2K to $11K—and yet, most attendees chose the $11K VIP tier as their default. Elysia shares how she refined her pricing after initially losing money on VIPs, beta tested her first event through referrals, and transitioned this initial offer into her newer Clarity Camp — her current invite-only offer with even higher margins. Keep listening to hear how designing offers Elysia personally wanted to attend was the secret to consistent demand. Connect with Elysia: https://elysiaskye.com https://elysiaskye.com/podcast Work with Elysia every week:https://innercircle.thebrilliancemethod.com/emerald https://thebrilliancemethod.com IG: @elysiaskye IG: @thebrilliancemethod https://www.youtube.com/elysiaskye https://www.tiktok.com/@elysiaskye Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: ⁠⁠⁠⁠⁠⁠https://cubicletoceo.co/quiz⁠⁠⁠⁠⁠⁠ If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me ⁠⁠⁠⁠⁠⁠@missellenyin⁠⁠⁠⁠⁠⁠ & ⁠⁠⁠⁠⁠⁠@cubicletoce⁠⁠⁠⁠⁠⁠o so we can repost you. Leave a positive review or rating at ⁠⁠⁠⁠⁠⁠www.ratethispodcast.com/cubicletoceo⁠⁠⁠⁠⁠⁠ Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

We want to hear from you. If you're open to a quick chat with our producer, it only takes a few seconds to sign up: https://forms.gle/TTdgZ9R6HykpPaEh6In this episode, I sit down with Matt Lakajev — sales strategist, lead gen expert, and creator of Seven Figure Creators—to dismantle the myths about content, branding, and cold outreach. Matt reveals why most creators are stuck posting into the void, and how a tiny, targeted LinkedIn presence can outperform big audiences.We break down the real math of monetizing a service business online—and how to turn every post, profile visit, and DM into an effortless sales system that scales.Timestamps:(00:05) - The Power of a Small Following on LinkedIn (03:02) - Transitioning from Cold Outreach to Warm Leads (16:16) - Setting Up an Effective Email Outreach Strategy (20:02) - Effective Communication in Sales (26:54) - Effective Call Structuring for Sales (35:23) - Lead Generation as a Business Priority (37:27) - Generating Leads: Strategies for Small Businesses (45:35) - Sales Process and Event Strategy (49:55) - Pricing Strategies for Success (55:54) - Sales Strategies and Early Challenges in BusinessCheck out today's guest, Matt Lakajev:Matt's LinkedIn: https://au.linkedin.com/in/mattlakajevMatt's YouTube: https://www.youtube.com/@matthewlakajevCheck out The Futur:Website: https://www.thefutur.com/Courses: https://www.thefutur.com/shopLinkedin: https://www.linkedin.com/company/the-futur/Podcasts: https://thefutur.com/podcastInstagram: https://www.instagram.com/thefuturishere/Facebook: https://www.facebook.com/theFuturisHere/Twitter: https://x.com/thefuturishereTikTok: https://www.tiktok.com/@thefuturishereYoutube:https://www.youtube.com/thefuturishereCheck out Chris Do:Website: https://zaap.bio/thechrisdoLinkedIn:https://www.linkedin.com/in/thechrisdo/Facebook:https://www.facebook.com/BizOfDesignInstagram:https://www.instagram.com/thechrisdo/Twitter:https://x.com/thechrisdoTikTok:https://www.tiktok.com/@thechrisdoThreads:https://www.threads.net/@thechrisdoZaap: https://zaap.bio/thechrisdoClubhouse:

Ep 1 of 6 of the 6 Essentials Of A Human Design-Powered Business Series  PROFIT: The Fifth Essential Element of Your Human Design-Powered Business Episode Summary In this fifth episode in the 6-part kickoff series, Victoria Gibson reveals how to align your profit strategy with your Human Design to create sustainable abundance without burnout. She introduces the concept of "Your SOULution" - a framework that merges proven business strategy with your energetic blueprint to maximize profit while honoring your true nature. Key Topics Covered The Profit Problem Most Entrepreneurs Face Why focusing only on revenue (not profit) keeps you stuck How misaligned offers drain your energy and bank balance The hidden costs of acquiring clients with wrong-fit strategies Human Design-Powered Profit Strategy How your energetic blueprint influences pricing decisions Creating offers that align with your natural energy patterns Delivering services in ways that sustain rather than drain you The SOULution Framework S-O-U-L-U-T-I-O-N: Integrating soul purpose with business strategy Why knowing your purpose isn't enough without aligned business models How to make more money by living your true nature Case Study Insights Real example: 7-figure business losing money on client acquisition How misaligned pricing and delivery models kill profits The transformation possible when you align with your design What You'll Discover Your Profit Alignment Strategy: ✨ How your Human Design influences your natural approach to offers ✨ Why certain pricing strategies feel forced (while others flow effortlessly) ✨ The connection between your energetic blueprint and sustainable delivery ✨ How to create offers that call in soul-aligned clients who say yes easily Business Transformation Elements: • Your natural way of creating and structuring offers • How your design influences client acquisition costs • Ways to leverage your unique traits for premium positioning • Tools for sustainable profit growth that honors your energy Hidden Profit Potential: • Embedded value in your offers you're probably not seeing • How to message your offers for magnetic attraction • Ways to reduce client acquisition costs through alignment • The secret to creating offers that sell themselves Key Insights

Dr. Beckett delves into the recent hiatus and return of Hobby News Daily. He discusses the challenges and importance of consistent content creation, especially in the sports card industry. Dr. Beckett reflects on his own experience in publishing, provides feedback to Hobby News Daily, and touches upon various industry topics including controversies, quality control, and the secondary market. hobby media.   03:16 Controversies and Conspiracies in the Hobby 03:49 Challenges of Daily Media Production 10:43 Quality Control in Card Production 13:03 Pricing Strategies and Market Dynamics  

Join us for an inspiring conversation with Dana Shortt, the visionary entrepreneur who built a beloved business from the ground up, transforming it into a true community staple. Dana shares the remarkable story of her journey, from her humble beginnings in catering to the emotional and strategic process of successfully exiting her business. This episode is packed with valuable lessons for anyone navigating the world of entrepreneurship, ownership transition, and planning an exit strategy.Join us every other week for leadership stories from female founders, trailblazers in women leadership and entrepreneurs sharing their success stories.Here's what you'll learn in this episode:The Genesis of a Business: Discover how Dana started her catering business with just IKEA bags and the subway, eventually evolving it into a thriving retail store. Learn about the crucial role of mentorship from family and professionals in shaping her path.Building a Brand with Purpose: Dana emphasizes the importance of quality food and a clear pricing strategy in attracting and retaining loyal customers. She'll share how she overcame early skepticism about her age and stuck to her convictions to build a business known for excellence.The Full-Time Job of Selling a Business: Dana pulls back the curtain on the often-overlooked realities of selling a business. She shares how the business sale process felt like "another full-time job" and the critical need to maintain business operations as if you weren't selling.Navigating the Emotional Journey: Selling a business you've poured your heart into – what Dana affectionately calls her "third baby" – is an incredibly emotional experience. Hear how she navigated these feelings and ensured a positive transition for everyone involved, preserving the legacy she built.Key Advice for Entrepreneurs: Dana offers invaluable insights for anyone considering their own exit strategy. From understanding your business's true value to the power of "If you don't ask, you don't get," her advice is practical and empowering.Beyond the Business: Explore Dana's exciting new creative pursuits and future aspirations. She shares how her journey has highlighted the importance of family time and the freedom to explore new passions, reminding us all to "test our passions before committing to them."Connect With Us:Voices of Leadership PodcastInstagramLinkedInBespoke Productions WebsiteBespoke Productions Instagram

Thriving Business Finances with Value-Based Pricing Strategies and the Profit First Model Running a successful business today requires more than just hard work—it takes strategy, clarity, and a sustainable approach to finances. Adopt value-based pricing strategies and implement the Profit First model to avoid burnout. Together, these two approaches enable business owners to set prices based on the value they provide, ensuring that profit is prioritized from the outset. Rethinking Your Worth with Value-Based Pricing Strategies: What Are You Providing? One of the most common pitfalls in business is undervaluing your work, particularly when pricing is based solely on the time spent. Instead of asking, "How long did this take me?" with value-based pricing strategies, we ask, "What difference is this making for the person I serve?" When you price based on value, you recognize the real impact of your work: peace of mind, business growth, clarity, and confidence. These things go far beyond time spent and deserve to be reflected in how you charge. Clients aren't just paying for your time—they're investing in meaningful change. And that change has measurable value. You deliver an ROI when you help a client increase their revenue, streamline operations, or reduce stress that leads to better decision-making. This return on investment (ROI) often exceeds the cost of your services. By clearly communicating that ROI—whether it's financial growth, time saved, or long-term stability—you make it easier for clients to see your services as an investment, not an expense. When you price according to the outcomes you create, you simplify your pricing, establish clear expectations, and reinforce the true worth of your services. Read the full show notes and access all links. Website for Kristin Gravitt Additional Resources Download the free eBook: A guide for alleviating anxiety and developing healthy habits for a healthy mind Why every entrepreneur needs systems and processes to scale their business

Let's talk about the thing most service providers overthink (and underdo): raising your prices. In this episode, I'm pulling back the curtain on my own pricing journey, why I nearly doubled the price of Dreamium, how it went, what I had to work through, and most importantly, how you can do it too without losing clients or your nerve. If you've been hovering over the “increase price” button but keep chickening out, this one's for you.I share the behind-the-scenes shifts that made me feel ready to raise my rate, the sneaky mindset traps that keep service providers undercharging, and the practical steps to make sure your price rise lands powerfully. You'll walk away feeling clearer, bolder, and more anchored in the value of your work.Whether you're in the thick of a rebrand, reworking your offer suite, or just ready to step into your next level, this is your reminder: you're allowed to earn more for delivering real transformation. You just need the structure, the confidence, and a bit of strategy to match.In this episode, you'll learn:Why I raised the price of Dreamium and what changed in the offerThe mindset shifts that made me feel ready (and how I got there)What actually happened in the launch after increasing the priceThe top 3 mindset blocks that hold service providers back from charging morePractical steps to confidently raise your prices and anchor them in value"Raising your prices is about stepping into your authority with your offer, not just adding zeros arbitrarily." ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

In this episode of the Dietitian Boss podcast, host Libby Rothchild, a registered dietitian and founder of Dietitian Boss, discusses how registered dietitians can confidently set and communicate their pricing. She highlights the psychology behind pricing, the importance of recognizing and communicating your unique value, and how to calculate rates to cover overhead costs. Libby also provides actionable tips on creating a pricing formula, overcoming pricing anxiety, and strategies for upselling and retaining clients. She emphasizes the importance of avoiding common pricing mistakes and continuously reviewing and adjusting rates to ensure they remain competitive and sustainable. Key Takeaways: The Psychology Behind Pricing Setting Your Rates and Calculating Costs Overcoming Pricing Anxiety Effective Pricing Models Upselling and Client Retention Avoiding Common Pricing Mistakes Connect with Libby: Instagram: @libbyrothschild | @dietitianboss YouTube: Dietitian Boss

Welcome to the Success With Jewelry podcast, hosted by Laryssa Wirstiuk and Liz Kantner, two experts passionate about helping independent jewelry artists thrive. Welcome to Success with Jewelry Episode #132! In this episode, we're joined by jeweler and pricing expert Sharon Zimmerman to dive into what makes a sustainable pricing strategy. We'll cover how different categories require different approaches, and when and how to raise your prices. We'll also talk about communicating value beyond the number on the tag and navigating rising material costs. Sharon's Website: https://www.sharonz-consulting.com/ "Welcome to Running a Business" Podcast: https://welcometorunningabusiness.com/ Follow Sharon on Instagram: https://www.instagram.com/sharonzjewelry/ ✨ And for Insiders, we're digging deeper into how to raise your prices with confidence—including tips, timing, and help to raise your prices with ease. Join our Patreon to unlock the extended episode: https://patreon.com/SuccesswithJewelry Liz Kantner works with independent jewelry artists to help them find their unique voices and succeed in today's marketplace. With over ten years of experience in jewelry marketing and sales, Liz offers consulting services and digital strategy. She's also the founder of the Stay Gold Collective, a private group providing live training, industry insights, and personalized feedback. Learn more at https://www.lizkantner.com. Laryssa Wirstiuk is the founder and creative director of Joy Joya, a digital marketing agency for the jewelry industry. She's the author of Jewelry Marketing Joy and the creator of JoyDeck, a platform designed to make marketing accessible for jewelry makers and designers. Laryssa brings her extensive marketing expertise to the podcast, helping jewelers grow their businesses. Discover more at https://joyjoya.com. Tune in to hear Liz and Laryssa share valuable insights, tips, and strategies for success in the jewelry industry!

Come lend an ear to learn how a few simple pricing tweaks can spearhead profits through the roof   #pdr #dentco #marketingpodcast #businessmarketing  

Send us a textIn this powerful episode, Jen Vazquez speaks with Courtney Tarrant, COO of The Ad Girls, about building a business that supports your life instead of running it. Courtney shares how she scaled to multi-7 figures while prioritizing freedom, profitability, and joy. Learn how to implement a results-only work environment, price your services for profit, and avoid burnout. Plus, grab a free calculator to map out your dream business life.Shownotes: https://jenvazquez.com/courtney-terrant/Ready to get Booked AF? This 2-day mastermind retreat in sunny Northern California is built for photographers who want a simple, strategic marketing plan — plus brand photos, video content, and a Pinterest strategy that works while you sleep. Includes 3 months of post-retreat support. Only 5 overnight spots available — join the waitlist:

In this Ortho Marketing episode, Dean Steinman is joined by Carl Stoddard, President of Doctors CFO. They discuss how your pricing strategy could be holding your practice back. They dive into the true cost of undercharging, how to evaluate your current pricing, and proven strategies to increase profitability without sacrificing patient satisfaction. If you're looking to boost your bottom line, this is an episode you won't want to miss. Ready to elevate your practice? Contact us!https://orthomarketing.com/contact-us/About Carl StoddardCarl Stoddard is an accomplished senior executive, board member, and the President of Doctors CFO, with over 20 years of success across medical, financial, insurance, technology, and software industries. His expertise in corporate finance, financial analysis, and strategic planning has made him a trusted advisor to companies navigating profit and loss management, business model development, and accounting system implementation. Since founding Doctors CFO in 2009, Carl has specialized in providing financial guidance to physician-owned practices, helping clients achieve stability, growth, and expansion in both single-practice and multi-practice settings. His extensive experience in business development, budgeting, and financial planning positions him as a key resource for healthcare professionals seeking sustainable success. Carl holds a Bachelor's degree in Accounting from Idaho State University and an MBA from Arizona State University. A Certified QuickBooks Advanced Online ProAdvisor with Diamond Status, he is committed to professional development and has gained significant experience in board leadership throughout his career. Outside of his professional life, Carl enjoys spending time with his wife, Stacey, their five children, and three dogs. An avid audiobook listener and music enthusiast, he values creative outlets as a way to relax and recharge.

In this Ortho Marketing episode, Dean Steinman is joined by Carl Stoddard, President of Doctors CFO. They discuss how your pricing strategy could be holding your practice back. They dive into the true cost of undercharging, how to evaluate your current pricing, and proven strategies to increase profitability without sacrificing patient satisfaction. If you're looking to boost your bottom line, this is an episode you won't want to miss. Ready to elevate your practice? Contact us!https://orthomarketing.com/contact-us/About Carl StoddardCarl Stoddard is an accomplished senior executive, board member, and the President of Doctors CFO, with over 20 years of success across medical, financial, insurance, technology, and software industries. His expertise in corporate finance, financial analysis, and strategic planning has made him a trusted advisor to companies navigating profit and loss management, business model development, and accounting system implementation. Since founding Doctors CFO in 2009, Carl has specialized in providing financial guidance to physician-owned practices, helping clients achieve stability, growth, and expansion in both single-practice and multi-practice settings. His extensive experience in business development, budgeting, and financial planning positions him as a key resource for healthcare professionals seeking sustainable success. Carl holds a Bachelor's degree in Accounting from Idaho State University and an MBA from Arizona State University. A Certified QuickBooks Advanced Online ProAdvisor with Diamond Status, he is committed to professional development and has gained significant experience in board leadership throughout his career. Outside of his professional life, Carl enjoys spending time with his wife, Stacey, their five children, and three dogs. An avid audiobook listener and music enthusiast, he values creative outlets as a way to relax and recharge.

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Rafi Mohammed, founder of the consulting firm Culture of Profit, says a crisis or recession is not the time to panic and slash prices. He says leaders should instead reevaluate their pricing strategy—or develop one for the first time—to better respond to customers during the slump and keep them when the economy recovers. Since this conversation took place in 2020, the crisis you'll hear them referring to is—obviously—the Covid-19 pandemic. But these lessons apply well beyond that moment—to any period of economic instability. Mohammed shares examples of companies across a variety of industries that created effective price strategies in response to the Covid-19 pandemic. Mohammed is the author of "The 1% Windfall: How Successful Companies Use Price to Profit and Grow" and the recent HBR article, “Setting a Pricing Strategy Amid Ever-Changing Tariffs."

Send us a textIn Part 1 of our special series on the SKIMMER 2025 Pool Owner Report, we take a deep dive into what truly matters to today's pool owners—value, price point, and cost expectations. We'll unpack the data on what people are really willing to pay for, how perceptions of “fair pricing” are shifting, and how service companies can leverage this to add real value to their business. If you're looking to sharpen your competitive edge and build trust through transparency, this episode is for you.Get the report here:https://bit.ly/Skimmer2025Support the Pool Guy Podcast Show Sponsors! HASA delivers clean, healthy water solutions. https://bit.ly/HASAhttps://www.orendatech.com/The Bottom Feeder Professional Battery Powered Vacuum System. Save $100 with discount Code: DVB100https://bit.ly/THEBOTTOMFEEDERAnd Skimmer, America's #1 pool service software! Try Skimmer FREE for 30 days at:https://getskimmer.com/poolguy Thanks for listening and I hope you find the Podcast helpful! For other free resources to further help you:Visit my Website: https://www.swimmingpoollearning.comWatch on YouTube: https://www.youtube.com/@SPLPodcast Site: https://the-pool-guy-podcast-show.onpodium.com/

In this conversation, Luzy and Nadia discuss the journey of entrepreneurship, particularly focusing on the transition from corporate roles to running a business. Nadia shares her experiences with microaggressions in the workplace, the challenges of finding clients, and the importance of financial guidance. They also touch on the realities of balancing motherhood with entrepreneurship and the strategies for choosing the right marketing platforms.   Episode Highlights:  00:00 Introduction to Nadia's Journey 02:54 Transitioning from Corporate to Entrepreneurship 05:48 The Realities of Entrepreneurship 08:51 Finding Your First Clients 12:01 Pricing Strategies and Financial Guidance 15:13 Balancing Motherhood and Entrepreneurship 17:51 Choosing the Right Marketing Platforms About our guest: Nadya Ramos is a brand strategist, marketing consultant, and founder of MRK (mar-kah) Marketing Consulting. With 10+ years of experience and a master's in strategic communication, she helps solopreneurs and small business owners build trusted brands that attract dream clients and open doors to new opportunities. She brings a thoughtful, impact-driven approach to every project. Based in New Jersey, Nadya spends her free time hanging out with her little one, Noah.   Apply to be part of Jefas & Wealth Mastermind: https://sayholawealth.com/jefas-wealth/ Mujer, don't forget to subscribe, like, and share this episode with another amiga, let's build impact juntas! 

Ever wonder how some people's names just keep popping up on Threads, in DMs, in client chats without them even trying? That's not luck. That's what happens when you become a mentioned brand. In this episode, I'm breaking down exactly how to make that happen for you.I'm sharing the strategies that helped me build a reputation where my name (and my offers) get mentioned daily, sometimes in rooms I'm not even in. We're talking positioning, visibility, consistency, and trust-building tactics that go far beyond just “showing up online.” If you want to be the woman everyone recommends when your service is needed, this is your roadmap.This episode is part pep talk, part visibility strategy, and part reputation-building masterclass, because getting your name mentioned is an important part of scaling your business without constantly hustling for attention.What You'll Learn in This EpisodeWhat makes a brand “mentionable” (and what's getting in your way)Why being specialised is essential if you want more referralsThe visibility mistakes most service providers make (and how to fix them)How to build trust by showing your personality, your opinions, and a little bit of vulnerabilityThe daily habits that keep your name top of mind without burning out"People won't mention your name if they don't know what you do or if they've forgotten you exist." ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

You may price a job for two years just to get the chance to build it."That's the brutal reality Trey Darnell shared about construction sales today.In today's episode of Bricks & Bytes, we had Trey Darnell, Director of Sales at Ediphi, and we got to learn about why construction tech sales is completely broken, how most salespeople get it wrong, and why the industry desperately needs a new approach... and many more!Trey went from writing user guides on construction sites to becoming a sales leader at one of the hottest pre-construction tech companies. His journey reveals hard truths about our industry.Tune in to find out about:✅ Why 90% of construction salespeople fail at their job ✅ The hidden cost of pricing jobs for years without winning them ✅ Why platforms are becoming "jack of all trades, master of none" ✅ How to sell construction tech without being another annoying vendorThis episode will change how you think about buying and selling construction technology.Listen now on Spotify and let us know what you think in the comments.---------------Chapters# Chapters00:00 Intro00:03:00 Introduction and Background of Trey Darnell00:06:02 Challenges in Construction and BIM Advocacy00:08:50 Transition to Construction Tech and PlanGrid Experience00:12:10 Sales as a Consulting Approach00:15:14 Joining Edify and the Evolution of Pre-Construction Solutions00:20:58 Go-to-Market Strategy for Edify00:27:01 Building Relationships and Understanding Client Needs00:33:07 Understanding Time to Value in Construction Tech00:37:01 Successful Go-to-Market Strategies00:41:10 Sales Cycle Dynamics and Compression Strategies00:46:38 Navigating Small vs. Large Accounts00:52:02 Pricing Strategies and Negotiation00:54:29 Traits of Successful Salespeople in Construction Tech00:57:36 Gaining Experience in the Construction Industry00:59:13 Advice for Newcomers in Construction Tech Sales01:00:41 When to Hire a Sales Leader

The Power of Niching: Why Focused Offerings Create a Bigger Impact with Kelly SpartaIn this episode, Kelle Sparta, a transformational shaman and spiritual business coach, and Katherine Loranger, a spiritual business coach, delve into the importance of finding and focusing on a niche for business success. They discuss the common resistance to niching among new entrepreneurs and explain why trying to appeal to everyone ultimately appeals to no one. By focusing on a specific market, businesses can streamline their marketing, efficiently target their advertising, and ultimately create a larger impact. Key Topics Include:Insights on aligning messagingPricing strategiesProduct offerings with the chosen niche to maximize successHow focusing on one or two markets can lead to exceptional resultsThe importance of using the right language to resonate with the target audience00:00 Introduction00:15 The Importance of Niching Down00:28 Common Misconceptions About Niching01:36 Defining Your Target Market01:44 Real-Life Examples and Strategies02:32 The Power of Focused Marketing02:49 Balancing Multiple Niches04:18 Effective Messaging for Different Niches08:50 Pricing Strategies for Different Markets11:12 Market Research and Testing11:53 Advertising and Return on Investment12:25 Upcoming Topics and ConclusionKeywords:niche marketing for spiritual coacheshow to choose your nichespiritual entrepreneur business tipswhy you must niche downniching for healers and coachesspiritual business marketingideal client targetingoffer creation strategyspiritual business growthheart-centered marketingniching myths debunkedconscious business buildingaudience targeting for healersgrow your coaching business 2025focus equals moneymarketing strategy spiritual businesshigh-ticket offer clarityIf you would like to learn more please book a Discovery Call here: https://kellesparta.com/discovery-call/Licensing and Credits:“Spirit Sherpa” is the sole property of Kelle Sparta Enterprises and is distributed under a Creative Commons: BY-NC-ND 4.0 license. For more information about this licensing, please go to www.creativecommons.org. Any requests for deviations to this licensing should be sent to kelle@kellesparta.com. To sign up for, or get more information on the programs, offerings, and services referenced in this episode, please go to www.kellesparta.com.

Dax built Lightspeed into a $1B ARR public company—even though he bootstrapped for the first 7 years. In this episode, he reveals exactly how he used a 4x pricing shift to create a global reseller machine that grew him to $10M ARR. He also breaks down why obsessing over design and deep customer empathy built the foundation for success.—and how stepping away from his comfort zone as an introverted developer was the key to scale. If you're an early-stage founder trying to nail pricing, distribution, and long-term strategic decisions, this story is your playbook.Why You Should ListenLearn how to price your product to build a distribution machine.Why early profitability can make your startup unstoppable.How bootstrapping forces clarity—and can unlock massive scale.Why the hardest move for founders is often letting go of what they're best at.Why giving away titles and equity too soon is a trap.Keywordsproduct market fit, pricing strategy, bootstrapping, reseller partnerships, early-stage startups, go-to-market strategy, startup scaling, founder lessons, Lightspeed POS, profitability00:00:00 Intro00:07:56 Landing the First Customers Without a Product00:11:28 The Pricing Strategy that Changed Everything00:19:20 Growth Through Partnerships00:26:18 Why a Business Plan Can Actually Help00:34:33 Profitable from Day One00:42:15 From On-Premise to the Cloud00:46:59 Finding Product-Market Fit00:49:15 The Truth About Early Employees and Equity00:53:18 Reinventing Your Role as Founder Every YearSend me a message to let me know what you think!

The age-old debate: flat rate or hourly pricing? Which one is better for your plumbing business? In this episode, Richard Behney dives into the pros and cons of each pricing strategy, helping you decide which approach works best for your business. Learn how to price your services to maximize profitability without losing customers. Tune in to nail down your pricing strategy once and for all!

Today, we are replaying our Breakdown on Vulcan Materials. Vulcan is America's largest producer of construction aggregates. This includes all of the crushed rock, sand, and gravel, which gets used for the foundation of nearly everything around us. Think of all of the buildings, the roads, and the infrastructure that define the physical footprint of America. To break down Vulcan, I am joined by Rob Hansen, Senior Analyst at Vontobel Asset Management. Rob shares what makes this relatively simple business so successful. We get into the dynamics of operating quarries, the logistics of moving rocks, and what is cyclical versus what is not. Please enjoy this breakdown of Vulcan Materials. For the full show notes, transcript, and links to the best content to learn more, check out the episode page here. ----- This episode is brought to you by Octus, formerly Reorg, is the essential credit intelligence and data provider for nearly 40,000 professionals across the world's leading buy side firms, investment banks, law firms and advisory firms. By surrounding unparalleled human expertise with embedded AI technology, data and workflow tools, Octus unlocks powerful truths that fuel decisive action in financial markets. Visit⁠ octus.com⁠ to learn how rigorously verified intelligence is delivered at speed to create a complete picture across the entire credit lifecycle. ----- Business Breakdowns is a property of Colossus, LLC. For more episodes of Business Breakdowns, visit joincolossus.com/episodes. Follow us on Twitter: @JoinColossus | @zbfuss | @ReustleMatt Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com). Show Notes (00:00:00) Welcome to Business Breakdowns (00:03:15) First Question - Introduction to Vulcan Materials and the Construction Aggregates Market (00:07:35) Exploring the History & Evolution of Vulcan Materials (00:09:10) Geographical Distribution and Impact on the Quarry Market (00:12:31) The Role of Logistics and Transportation in the Aggregates Industry (00:17:42) The Impact of Vertical Integration and Technology on Vulcan's Operations (00:19:26) Analyzing the Volume and Pricing Trends in the Aggregates Industry (00:23:49) The Role of Technology in Enhancing Customer Experience and Operational Efficiency (00:29:31) Vulcan's Pricing Strategy (00:32:31) The Capital Intensive Nature of The Business (00:36:21) Optimizing Logistics Through M&A (00:43:09) Trends in Earnings Growth and Future Expectations Among Commercial Construction  (00:47:51) Understanding the Risks and Challenges In This Industry  (00:50:17) Key Lessons from Vulcan's Business Model Important Information: Information provided represents the views of a company of the Vontobel Group (“Vontobel”) and should not be considered investment advice and/or legal, tax, financial or other advice. Further, not a recommendation to purchase, hold or sell any investment and no representation is given that the securities discussed are suitable for any particular investor. Although Vontobel believes that the information provided in this document is based on reliable sources, it cannot assume responsibility for the quality, correctness, timeliness or completeness of the information contained in this document.  

What if your toy's price point was the only thing standing between you and a “yes” from a major retailer? You've got the product, the mission, and maybe even a booth at Toy Fair but if buyers are walking by without placing orders, it might not be your toy that's the problem… it might be the price.In this episode, you'll hear how one Toy Creators Academy alum adjusted her pricing to better meet buyer expectations and how that decision opened the door to more retailer interest and shelf space.I'm sharing a powerful conversation I had at Toy Fair with Samantha Ong, founder of Joey Dolls — the World's Most Diverse Asian Doll brand. Before launching her toy line, Samantha was a professional photographer, and now she's built a brand that's not only beautiful, but mission-driven and retail-ready. You'll hear how she made her debut in the toy space through the Toy Creators Academy Showcase, and how she's now taking Joey Dolls to a whole new level, earning serious interest from retailers.You'll learn how to use trade shows to gather feedback that helps refine your pricing and packaging strategy, the exact price point that helped Samantha grow her product line, and which packaging details buyers actually care about. We'll also get into how working with reps and consultants can seriously boost your visibility at trade shows and Samantha opens up about the lessons she learned and what she really wishes she knew before setting up her very first Toy Fair booth.Hit play and find out how a smart pricing pivot and trade show prep made all the difference for this toy creator.Listen for these Important Moments:[00:07:26] -  Find out how a $19.99 price point helped Samantha make her dolls more appealing to retailers and budget-conscious families so you can rethink your own pricing.[00:08:16] - Learn what buyers said about boxed vs. unboxed toys and how you can choose packaging that fits your audience and your margins.[00:13:01] - One buyer needed the product before Q4—proof that not all retailers follow the same calendar. Understanding this could help you close more deals.[00:14:03] - Discover how working with reps helped Samantha bring traffic to her booth so you're not standing there hoping buyers just wander in.[00:16:02] - Learn how the right booth location could mean more foot traffic and exposure for you.Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

Dr. Beckett and Rich Klein trade insights and advice on becoming a sports card show dealer for the first time. The discussion covers the challenges new dealers face, the importance of pricing cards, and the different experiences between small neighborhood shows and large events. Rich also highlights the best practices for engaging with customers and preparing inventory, featuring a comparison between shows pre- and post-pandemic.   00:13 Becoming a Show Dealer: Challenges 01:09 Rich's Show: A Kinder, Gentler Experience 02:00 Pricing Strategies for New Dealers 05:00 Engaging with Customers: Tips for Success 07:42 Real-Life Dealer Experiences and Advice  

About Today's Guest, Lisa CummingsLisa has delivered events to over 24,000 participants, in-person in 14 countries. She's an MBA and a Gallup Certified Strengths coach. You can see her featured in places like Harvard Business Publishing, Training Magazine, and Forbes. She's the founder of Lead Through Strengths, and hosts a podcast by the same name.She helps independent coaches, trainers, and speakers build business skills like email marketing and selling confidently. Check out her mastermind membership program called Tools for Coaches. When she's not podcasting or working with coaches, you'll find her learning Spanish on Duolingo, hiking in Colorado, or playing drums in a rock band called Spiral Mischief.   ______________________________________________________________________ The Edupreneur: Your Blueprint To Jumpstart And Scale Your Education BusinessYou've spent years in the classroom, leading PD, designing curriculum, and transforming how students learn. Now, it's time to leverage that experience and build something for yourself. The Edupreneur isn't just another book—it's the playbook for educators who want to take their knowledge beyond the school walls and into a thriving business.I wrote this book because I've been where you are. I know what it's like to have the skills, the passion, and the drive but not know where to start. I break it all down—the mindset shifts, the business models, the pricing strategies, and the branding moves that will help you position yourself as a leader in this space.Inside, you'll learn how to:✅ Turn your expertise into income streams—without feeling like a sellout✅ Build a personal brand that commands respect (and top dollar)✅ Market your work in a way that feels natural and impactful✅ Navigate the business side of edupreneurship, from pricing to partnershipsWhether you want to consult, create courses, write books, or launch a podcast, this book will help you get there. Stop waiting for permission. Start building your own table.

Text Me A Question!If you're undercharging, it's costing you more than you think. In this episode, we break down the psychology of pricing and how tiny tweaks can boost your conversions by up to 15%. Learn how to confidently charge what you're worth with smart strategies like price anchoring, value-first positioning, and irresistible package design. Stay tuned!RESOURCES MENTIONED✨ Text Me - Text 'tblplus' to (866) 498-2080 & ask me questions directly about TBL+ Group Coaching & whether it's right for you. :)OR DM Me On Insta: https://www.instagram.com/kimannjimenez/MORE FREE RESOURCES

In this episode of the Say Hola Well podcast, hosts Luzy King and Viridiana Ponce discuss the journey of Latina entrepreneurs, focusing on the importance of financial literacy, access to capital, and the balance between motherhood and business. They share personal stories, insights on pricing strategies, and the mindset shifts necessary for success in entrepreneurship. The conversation emphasizes collaboration among women and the need for community support in achieving financial goals. Episode Highlights: 00:00 Introduction and Connection Between Hosts 01:58 Viridiana's Journey: From Mexico to Entrepreneurship 10:06 The Importance of Financial Literacy in Business 12:09 Accessing Capital: Resources for Small Businesses 16:34 Balancing Motherhood and Business 20:12 Mindset Shifts in Entrepreneurship 22:22 Pricing Strategies and Overcoming Sticker Shock 25:14 Adapting to Market Changes and Learning from Failure 27:37 Financial Success and Future Goals   About our guest Viri: Viridiana Ponce is a Latina Business Consultant and founder of VP Consulting, where she helps food entrepreneurs build profitable, sustainable businesses. With over a decade of experience, she specializes in financial education, pricing strategy, and business planning—empowering Latina business owners to grow with confidence. Her mission is simple: turn passion into profit and build generational wealth through strategy, not hustle. Connect with Viri on Instagram   Apply to be part of Jefas & Wealth Mastermind.   

Jem and Justin talk about machining big aluminum parts, setting up shop spaces, Raspberry Pi projects, file transfer hassles, tool holders, and robot programming. They share wins, frustrations, and practical tips from a busy week in the workshop.Watch on YoutubeDISCUSSED:✍️ Comment or Suggest a TopicWorkshop layoutChatter SyncGH chopsHydraulic for ISO30?ISO30 drill chucks? - runout?RTFM GPT - Shared (Zap)YCM DilemmaUpgrade StorageSellScissorsHigh stakes machining ꘎ EaglesArbour rebuild, awesome old school shop ꘎Farken CF cards!!! Hourly rate assessment ꘎What happens if you scrap client material? ꘎00:00 Workshop Challenges02:49 Designing Efficient Workshop Layouts05:40 Exploring CNC and Raspberry Pi Integration08:42 Managing High-Value Client Projects11:31 Tool Holder Innovations and Challenges14:31 Cash Flow and Robotics in Manufacturing21:07 Simulation and Toolpath Innovations23:32 Programming Challenges with Different Robotics24:50 Dealing with Mechanical Issues26:55 Collaboration and Community Support27:41 Machining Techniques and Precision30:22 Pricing Strategies in Machining35:44 Evaluating Equipment and Automation Needs37:59 Leveraging Technology for Efficiency40:24 Navigating Documentation and Resources---Profit First PlaylistClassic Episodes Playlist---SUPPORT THE SHOWBecome a Patreon - Get the Secret ShowReview on Apple Podcast Share with a FriendDiscuss on Show SubredditShow InfoShow WebsiteContact Jem & JustinInstagram | Tiktok | Facebook | YoutubePlease note: Show notes contains affiliate links.HOSTSJem FreemanCastlemaine, Victoria, AustraliaLike Butter | Instagram | More LinksJustin BrouillettePortland, Oregon, USAPDX CNC |

In this episode, I'm joined by the incredible Felly Day, founder of FD Studio and content repurposing specialist for podcasters. Felly takes us behind the scenes of her experience inside Dreamium, where she transformed her done-for-you services into a full-blown offer ecosystem and finally started feeling excited (and confident) about selling again.Before Dreamium, Felly was feeling disconnected from her retainer offer, unsure about her pricing, and frustrated that her suite didn't flow. But through deep work on her signature offer, Repurposing Unlimited, and the creation of complementary offers like The Remix and Repurposing Limited, she found her groove and her positioning. Felly shares how she used the Offer Blueprint, market research, and iterative design to develop offers that are easier to sell, better to deliver, and truly aligned with how she wants to work.If you've ever felt stuck in service-mode, overwhelmed by your offer suite, or unsure how to price and structure what you do, this episode will show you what's possible when you pause and do the strategic work.What You'll Learn in This EpisodeHow Felly went from a disjointed service suite to a strategic offer lineupWhy confidence in your delivery system makes marketing easierThe importance of validating structure, pricing, and delivery with real clientsHow Dreamium supported her to refine, evolve, and scale her done-for-you offersWhat it really takes to build an ecosystem (not just a bunch of random offers)"Once I stopped trying to make my offers look like everyone else's and actually structured them for how I work best, everything clicked" – Felly DayConnect with Felly:https://fellyday.com/https://www.instagram.com/fellyday/https://www.threads.com/@fellyday ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025 In this episode of the Ask Vince Podcast, Vince keeps it real, sharing no-nonsense insights that every fitness business owner needs to hear. He kicks off by spotlighting the upcoming Mastermind Event on July 18th and 19th at Gabriele Fitness—a game-changing experience designed to help you maximize your gym's revenue, keep clients longer, and build a rock-solid community.But this episode isn't just about making money—it's about mindset, accountability, and making your health a priority. Whether you're crushing it or barely keeping your head above water, Vince's honest, straight-talk approach will hit home. Key Topics Discussed:1. Mastermind Event Announcement:Vince breaks down what you can expect at the event, including powerful strategies for increasing your gym's lifetime customer value. If you're serious about your business, this is a can't-miss opportunity. 2. Understanding Lifetime Customer Value (LCV):Vince gets into the nitty-gritty of how to boost your revenue through three main drivers:Stay Longer: Proven ways to keep your clients coming back.Pay More: Smart pricing strategies that don't scare clients away.Refer More: How to turn your happiest clients into your biggest advocates. 3. The Power of Accountability:You don't need more yes-men. You need friends who aren't afraid to call you out when you're slacking. Vince talks about the value of having people in your life who keep you honest—whether it's about your business or your personal health. 4. Health as an Asset or Liability:Vince pulls no punches as he explains why business owners often let their health fall apart and how this can destroy your success. It's a wake-up call for anyone who thinks they can “figure it out later. 5. Value Over Price:Stop fixating on what you charge—start obsessing over the value you deliver. Vince shares how creating memorable experiences and personalized touches can keep clients around for years. Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025  If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

The discussion centers around the intersection of artificial intelligence (AI), cybersecurity, and monetization strategies, emphasizing the dual challenges of protecting data and AI models while also effectively pricing these solutions. Experts Bryant Tow and James D. Wilton explore the urgent risks posed by AI, including threats to company data and the integrity of AI models. They highlight the importance of aligning technical depth with business value, particularly as AI adoption accelerates across industries.Bryant Tow, Chief Security Officer at Leapfrog Services, emphasizes the need for organizations to conduct an AI readiness assessment to understand their specific use cases and the necessary infrastructure. He argues that data classification and retention policies are crucial for effective cybersecurity, as they help organizations determine what data needs protection and how to manage it. Tow also discusses the importance of governance and user training in ensuring that AI tools are used appropriately and securely.James D. Wilton, founder of Monovate, adds that pricing strategies for cybersecurity solutions should reflect the varying levels of protection and the perceived value by different customer segments. He suggests that companies can create premium bundles for advanced features while also considering the architecture of their offerings to justify pricing. Wilton highlights the need for businesses to articulate the value of their services, especially in a landscape where clients may be hesitant to invest due to cost-cutting measures.The conversation also touches on the skills gap in the cybersecurity workforce and the potential for outsourcing as a solution. Both experts agree that effective communication between security leaders and go-to-market teams is essential for conveying the value of cybersecurity solutions to clients. They conclude that organizations must continuously demonstrate the benefits of their services to prevent customer fatigue and ensure ongoing investment in cybersecurity measures. All our Sponsors: https://businessof.tech/sponsors/ Do you want the show on your podcast app or the written versions of the stories? Subscribe to the Business of Tech: https://www.businessof.tech/subscribe/Looking for a link from the stories? The entire script of the show, with links to articles, are posted in each story on https://www.businessof.tech/ Support the show on Patreon: https://patreon.com/mspradio/ Want to be a guest on Business of Tech: Daily 10-Minute IT Services Insights? Send Dave Sobel a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/businessoftech Want our stuff? Cool Merch? Wear “Why Do We Care?” - Visit https://mspradio.myspreadshop.com Follow us on:LinkedIn: https://www.linkedin.com/company/28908079/YouTube: https://youtube.com/mspradio/Facebook: https://www.facebook.com/mspradionews/Instagram: https://www.instagram.com/mspradio/TikTok: https://www.tiktok.com/@businessoftechBluesky: https://bsky.app/profile/businessof.tech

In this episode of the Wrestling Soup Podcast, the hosts tackle a wide array of topics, beginning with discussions about serious health issues among wrestlers. They then delve into professional wrestling controversies, including Hulk Hogan addressing his haters and Ricochet's contentious social media activity. The podcast also explores the high ticket prices for WWE events, including SmackDown in Dublin and WrestleMania in New Orleans. Additionally, they touch upon broader themes like corporate greed, with a particular focus on Netflix and Apple's recent business practices. Personal updates about SmackDown's Andrew's car accident and Don Tony's sick father round off the episode, making it a blend of industry news, personal anecdotes, and deep discussions.00:36 Jim Ross's Cancer Battle03:45 Wrestling Soup Introduction06:05 Sky Blue's Injury details19:10 WWE Ticket Pricing Controversy30:33 Netflix and WWE Partnership35:21 The Rise and Fall of WWE Storylines36:58 WWE's Pricing Strategy and Fan Impact55:46 Hulk Hogan's Controversial Legacy01:05:32 Ricochet's Social Media Drama01:13:24 Closing Remarks and Community UpdatesBecome a supporter of this podcast: https://www.spreaker.com/podcast/wrestling-soup--1425249/support.

Send us a textIn this enlightening episode of the Marketing Strategy Academy, host Jen Vazquez sits down with renowned photographer and educator Sue Bryce to delve into the profound impact of self-worth and confidence on business success. They explore the challenges female entrepreneurs face with pricing, imposter syndrome, and the journey to building a profitable business.Ready to get Booked AF? This 2-day mastermind retreat in sunny Northern California is built for photographers who want a simple, strategic marketing plan — plus brand photos, video content, and a Pinterest strategy that works while you sleep. Includes 3 months of post-retreat support. Only 5 overnight spots available — join the waitlist:

Are you pricing your short-term rental based on facts—or just following what everyone else is doing?In today's episode of the Cash Flow Positive podcast, Kenny Bedwell sits down with Jake Cohen, founder of Step By Step BNB and a seasoned revenue manager overseeing 300+ listings. Together, they unpack the real strategies behind sustainable revenue, debunking myths and simplifying key concepts like RevPAR, booking windows, and market dynamics.Jake breaks down the difference between pricing for high and low seasons, why most hosts underestimate the power of good photography, and what it really means to “be booked first” when it matters most. He also explains how to calculate and interpret RevPAR, set minimum night stays with intention, and use tools like PriceLabs to monitor real-time market behavior.If you've enjoyed this episode of the Cash Flow Positive podcast, be sure to leave a review and subscribe today! Listen now and enjoy!In This Episode You'll Learn:Why RevPAR is Jake's #1 metric for STR healthHow to adjust your pricing based on seasonality and demandWhy minimum night stays should change based on booking windowsWhat most hosts get wrong about high vs. low season pricingHow to calculate your property's RevPAR (and why it matters)Why listing optimization is just as important as price strategyHow to simplify your pricing—and book more with less effortAnd much more...Resources:Connect with Kenny on LinkedInFollow Kenny on InstagramStep By Step BNB Price Your STR Facebook Group

SummaryIn this conversation, Roger Nairn, CEO and co-founder of Jar Audio, shares his journey from the advertising industry to the podcasting space. He discusses the evolution of podcasting, the importance of understanding audience needs, and how brands can leverage podcasts to tell their stories. Roger emphasizes the need for flexibility in service offerings and the challenges of pricing in a new industry. He also highlights the significance of communication and execution in building a successful podcasting agency. In this conversation, the speakers delve into the evolving landscape of podcasting, discussing the importance of branding, production processes, and the challenges of analytics. They explore monetization strategies, the role of video, and the art of storytelling in podcasts. The discussion emphasizes the need for transparency and adaptability in the podcasting industry, highlighting the community's supportive nature and the endless potential for brands to engage with audiences through this medium.TakeawaysRoger Nairn is a podcast industry veteran and CEO of Jar Audio.Jar Audio focuses on helping brands leverage podcasting for storytelling and engagement.The podcasting industry has seen exponential growth, especially during COVID.Brands need to focus on audience needs rather than just promoting their business.Education is key in helping clients understand the podcasting landscape.Pricing strategies evolved from initial gut feelings to more structured approaches.Flexibility in service offerings is crucial for meeting client needs.Communication with clients about expectations is essential for success.Execution is more important than perfect branding in the early stages.The name 'Jar Audio' was a spontaneous decision reflecting the founders' names. Transparency in branding can enhance trust.Building a team requires careful consideration of skills.Analytics in podcasting is still a developing field.Monetization strategies vary based on brand goals.Podcasts can serve as internal communication tools.Video content can enhance SEO and audience engagement.Diverse storytelling techniques keep listeners engaged.Quality of audience engagement is more important than size.The podcasting space is a friendly and collaborative community.Embracing the unknown is part of the entrepreneurial journey.Chapters00:00 Introduction to Roger Nairn and Jar Audio02:36 Roger's Journey into Podcasting07:10 The Evolution of Podcasting and Client Education10:20 Creating Value Beyond Business15:01 Building the Agency and Initial Challenges22:10 Pricing Strategies and Market Feedback24:14 The Importance of Communication and Flexibility27:10 The Art of Execution and Overcoming Barriers29:20 The Evolution of Branding in Podcasting34:17 Building a Creative Team for Podcast Production38:10 Navigating Podcast Analytics and Data Challenges41:45 Monetization Strategies for Podcasts46:23 The Role of Video in Podcasting51:25 Crafting Compelling Stories in Podcasts56:44 The Wild West of Podcasting and Overcoming InsecuritiesCredits:Hosted by Michael Smith and Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM The Carton:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Feature with Zack Chmeis of Straight Method up now! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on twitter and instagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic":Shows and info:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

Susan Yara's journey to redefining skincare didn't start in a lab—it started in front of a camera. From reporting news in the Bronx to becoming a trusted beauty voice on YouTube, Susan built a community before she ever built a brand. With her platform Mixed Makeup, she offered something rare: expert-backed, educational content for women who were underserved by the beauty industry's hype-driven approach.But Susan wasn't just creating content. In 2019, she co-founded Naturium Skincare. Just four years later, she made headlines when she sold her company to e.l.f. Beauty for $355 million—and became one of the first content creators to successfully scale and exit a skincare brand.In this episode, Nancy and Susan go deep on the realities of building a digital-first beauty brand: funding operations before revenue, pivoting from an influencer to a founder mindset, and how it's so important to build authentic relationships with your community and retail partners. Susan shares the failures that shaped her, the influencer marketing tactics that actually work, and how she's balancing life as a founder, mom, and now solo parent.This is a story of vision, resilience, and reinvention. It's proof that you don't need to start with a perfect plan—you just need to start with purpose.Timestamps:[00:00] Introduction[03:12] Joining Forbes and building their first video network[04:55] Learning the power of early digital media[06:03] Getting into beauty and lifestyle content[07:24] Launching Mixed Makeup to serve older audiences[08:30] Early challenges funding high-quality content[09:45] Lessons from Susan's failed first business[11:15] Trying to bootstrap her own skincare brand[12:20] How COVID shut down her original plan[14:42] Joining Naturium and shaping brand direction[15:55] Why Susan moved away from “clean” marketing[17:02] Creating formulas that simplify skincare routines[18:08] Transitioning from influencer to business operator[19:20] Why pricing strategy matters for repeat customers[20:22] The shift in influencer strategy that changed everything[21:30] How nano influencers built authentic community[22:40] Using whitelisting to amplify UGC as ads[23:50] What brands get wrong about influencer selection[25:02] The power of founder-creator relationships[26:05] Getting into Target and making it work[27:15] Building a bold pitch retailers can't ignore[28:30] Launching Naturium body washes with intention[29:45] Hiring a CMO who can become your future CEO[30:58] The expanded role of modern CMOs[32:00] What to look for when hiring key leaders[33:12] Why Susan sold Naturium to e.l.f. Beauty[34:25] Balancing work and motherhood during scale[35:40] How moving to Miami created work-life structure[36:45] Advice for founders scaling fast or slow[38:00] The real reason behind building a brandResources Mentioned:Naturium | Websitee.l.f Beauty | WebsiteMixed Makeup | YouTube ChannelFollow Susan on Instagram and X, and check out her YouTube Channel.Follow Nancy Twine:Instagram: @nancytwinewww.nancytwine.comFollow Makers Mindset:Instagram: @makersmindsetspaceTikTok: @themakersmindset

Register for my FREE debt class for entrepreneurs: https://ginaknox.co/masterclass-ad Join Small Business Money School: https://ginaknox.co/school Join the waitlist for the 7 Figure Wealth Mastermind: https://ginaknox.co/mastermind Episode Synopsis: In this engaging conversation, Chaitra Radhakrishna shares her journey from being a software engineer to becoming a successful entrepreneur and the owner of Pink Pot Studio. She discusses her rebranding efforts, the influence of her father's financial wisdom, and how motherhood reshaped her perspective on business and financial independence. Chaitra reflects on the challenges she faced during her maternity leave, her determination to hit a $100K revenue goal, and the importance of value-based pricing. The conversation also touches on unexpected life changes and the resilience of women entrepreneurs. In this conversation, Gina Knox shares her journey of confronting limiting beliefs about money, the shift to financial responsibility as an entrepreneur, and the importance of continuous learning in wealth building. She discusses how her mindset evolved from viewing wealth as merely saving money to understanding the significance of investing. Gina emphasizes the need for entrepreneurs to build wealth alongside their businesses to reduce financial pressure and enable risk-taking in their ventures. Timestamps: 00:00 - Introduction to Chaitra Radhakrishna03:07 - The Journey from Software Engineer to Entrepreneur05:53 - First Memories of Money and Family Influence09:00 - Motherhood and Its Impact on Financial Independence12:09 - Navigating Business Challenges During Pregnancy14:55 - The Shift in Mindset After Motherhood18:13 - Pricing Strategies and Overcoming Money Mindset Blocks21:00 - Unexpected Life Changes and Financial Decisions24:20 - Confronting Limiting Beliefs About Money30:19 - The Shift to Financial Responsibility38:38 - Redefining Wealth Building46:12 - The Importance of Continuous Learning in Wealth Building About Chaitra Radhakrishna: Chaitra is the founder of The High-End Web Designer (HEWD), a coaching program that helps web designers scale to $10K+ projects while working less than 20 hours a week. After growing her own Shopify design studio, Pinkpot Studio, to six figures with high-end clients, she now teaches other designers how to raise their rates, attract premium clients, and build businesses rooted in sustainable ambition—profitable, balanced, and designed to fit their life, not the other way around. Where to find Chaitra: Website: https://chaitraradhakrishna.com/ Category: Wealth Keywords: Entrepreneurship, financial independence, motherhood, money mindset, business journey, rebranding, pricing strategies, personal growth, family influence, challenges, money mindset, entrepreneurship, financial literacy, wealth building, limiting beliefs, investing, cash flow, assets, financial responsibility, continuous learning

What if the real problem with your revenue isn't your price—it's your mindset?In today's episode of the Cash Flow Positive podcast, Kenny Bedwell breaks down exactly why so many hosts struggle with pricing—and how to turn things around with consistent, proactive revenue management. From hiring a revenue manager to leveraging tools like PriceLabs, Kenny shares what works, what doesn't, and why “just dropping your price” is the fastest way to lose control of your numbers.You'll hear why minimum night stays are a hidden lever, how to adjust to low-season buyer behavior, and why your average daily rate (ADR) and occupancy must be evaluated together. Kenny also talks about the “potato chip pricing strategy,” a simple analogy that can help you figure out where your property stands in the market—and how to price accordingly, without emotion or ego.Whether you're overwhelmed by dynamic pricing or trying to recover from poor performance, this episode will give you the clarity and tools to make smarter pricing decisions going forward.If you've enjoyed this episode of the Cash Flow Positive podcast, be sure to leave a review and subscribe today! Listen now and enjoy!In This Episode You'll Learn:Why hiring a revenue manager might be the smartest investmentHow to stop reacting and start planning when bookings slow downWhy “dropping prices” isn't a strategy—it's a symptomHow to use minimum night stays to drive more bookingsThe difference between revenue, ADR, and occupancy—and why it mattersHow seasonality affects guest behavior and price sensitivityThe mindset shift that separates consistent earners from frustrated hostsAnd much more...Resources:Connect with Kenny on LinkedInFollow Kenny on Instagram

In this episode, we explore how SaaS companies can build smart pricing strategies that stay relevant, especially with the rise of artificial intelligence (AI). learn how to Future-Proof Your B2B SaaS Pricing Our guest, Kevin Lems, Commercial Director for Europe at Younium, shares lessons from his years of experience in SaaS sales, subscription management, and revenue growth. His insights are especially helpful for B2B SaaS leaders trying to improve or rethink their pricing.KeyTimecodes(0:03) - Introduction: Discussing SaaS pricing and the importance of a suitable pricing model.(3:08) - Key Question: Why is getting the right pricing model important for B2B SaaS founders today?(4:35) - Misconceptions: Common misconceptions in SaaS pricing strategies.(7:24) - PLG Approach: Discussing the Product-Led Growth approach for SaaS companies.(10:53) - Enterprise Pricing: How to justify different pricing models for enterprise customers.(12:29) - Future of SaaS Pricing: The role of AI and usage-based pricing models.(20:00) - Pricing Strategy: Steps to change and improve SaaS pricing.(24:16) - Best Practices: Sharing best practices for evaluating SaaS pricing models.(34:43) - Key Advice: Summarizing the best advice on SaaS pricing.(36:04) - Growing to 10K MRR: Advice for early-stage SaaS founders.(38:50) - Growing to 10M ARR: Strategies for scaling to significant revenue milestones.(45:14) - Conclusion: Final thoughts and contact information.

Today, Noah and John sit down with Lindsay Barton Barrett, a top agent at Elliman with over 20 years of experience and a billion dollars in sales. Lindsay delves into the current state of the New York City real estate market, emphasizing the unexpected resilience despite uncertainty. She discusses the thriving Brooklyn townhouse market, highlighting its appeal in terms of value, flexibility, and tax advantages. Lindsay also offers insights into pricing strategy, explaining her approach to collaborating with sellers and finding the sweet spot between undervaluing and overpricing. She concludes by discussing the realities of being a broker, emphasizing the importance of running a tight, well-supported operation and the value of asking for help. Pro level stuff from a pro level pro! Highlights: 01:00 – Market Overview 02:30 – Uncertainty vs. Resilience 04:15 – Brooklyn Townhouse Market 05:45 – Why Townhouses Are Booming 08:00 – Tax Benefits of Townhouses 10:30 – Who's Selling and Who's Buying? 12:30 – The Impact of Rising Rates 15:30 – Pricing Strategy 18:00 – Emotional Side of Pricing 21:30 – The Broker's Reality 25:00 – Misconceptions About Brokers 30:00 – The Power of Teams The Lindsay Barton Barrett Team Site: https://lindsaybartonbarrettteam.com/ https://www.elliman.com/team/lindsay-barton-barrett-team/226300 https://www.elliman.com/agent/lindsay-barton-barrett/1034687 Connect with Lindsay on LinkedIn: https://www.linkedin.com/in/lindsaybartonbarrett/ Follow Lindsay on Instagram: https://www.instagram.com/lindsaybartonbarrett/ --- ** FREE ** Macro Monday - LIVE every Monday at 11am on YouTube! We break down what's happening in the credit, equity, and the NYC real estate markets! --> Check out our channel: @UrbanDigsNYC Looking to price right, win more listings, and close faster? UrbanDigs Advisor is the go-to pricing service trusted by top agents who need to make confident pricing decisions backed by real comps, appraiser reviews, and market data – not outdated averages. It's already been used to price over $540M in NYC real estate, with some price cuts exceeding $1M. If you're tired of guesswork and want to bring data-driven confidence to your next listing, check out UrbanDigs Advisor. --> Visit www.urbandigs.co for more details and to get a sample report! Track the New York City real estate market with real-time data and charts: https://www.urbandigs.com/ Link to our overview of Manhattan or Brooklyn real estate stats: https://www.urbandigs.com/marketwide-charts/ For more Manhattan and Brooklyn real estate conversations: http://www.talkingmanhattan.com/

Let's talk about what happens when you start refining your offers. Spoiler alert: it's not just spreadsheets, post-it notes, and “aha” moments. In this episode, I'm pulling back the curtain on the emotional chaos that often shows up when you're doing the deep, strategic work of shaping offers that actually reflect your brilliance. If you've been feeling confused, overwhelmed, or even a little bit like a fraud, this one's for you.I get it. You sit down to tweak your offer lineup and suddenly it feels like you're staring into the abyss. You doubt everything. You question if you're even cut out for this. Maybe you've even had the urge to scrap it all and start from scratch. That's not a sign that something's gone wrong. That's a sign you're right on track. We dive into the common emotional stages of offer refinement: confusion, mistrust, self-doubt, and that classic “burn it all down” moment. But we don't stop there. I'll show you how to ride the wave through the winter season of your business and into spring, where things start to click, confidence rises, and you finally feel proud (and ready!) to talk about your offers again.If you're knee-deep in the messy middle, know this: you're not doing it wrong. You're doing it right. What to Expect in This Episode:Why confusion and overwhelm are actually signs of deep strategic workWhat “burn it all down” mode really means (and how to move through it)How visibility and self-trust are connected in your offer strategyThe emotional seasons of refining offers—and why spring always follows winterA gentle reminder that doing it alone makes it harder than it needs to be"The clarity will come, but you have to go through the messy bit first." ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

In this episode, Kendra unpacks the pricing mistakes that silently hold many coaches back from building a thriving business.From undercharging and hourly rates to unclear offers and outdated pricing, she breaks down why these missteps hurt both your income and your client results. You'll learn how to simplify your pricing, transition to packages, and introduce higher-ticket offers that reflect your expertise.Plus, Kendra shares practical tips for confidently handling objections and knowing when—and how—to raise your prices to keep pace with your growth.These are the 7 mistakes:Mistake #1: Charging Too Little (02:41)Mistake #2: Hourly Pricing (04:55)Mistake #3: Not Having a Premium Offer (08:07)Mistake #4: Confusing Pricing Options (09:46)Mistake #5: Not Raising Prices (11:29)Mistake #6: Arbitrary Pricing (12:34)Mistake #7: Handling Pricing Objections (14:39)Listen to the full episode for Kendra's insights on each mistake. Want to work with me inside HCA? Let's chat: https://tidycal.com/kendra1/hca-strategy-callLeave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call What's up, guys—Uncle Vinny here.I'm back behind the mic after some travel and life stuff… but this one's important.We're diving into two big topics today: tariffs and retention—and how both are about to smack gym owners right in the face if you're not paying attention. I break down what I've learned from some seriously smart finance people (not from watching the news), and explain how this stuff could affect your clients and your business.But most importantly—I'm sharing exactly what we did at Gabriele Fitness to drop our attrition rate to 1.5%. That's the lowest it's ever been. I'm talking real strategies, real results—no fluff. If you're trying to keep your members happy, showing up, and not canceling, you'll want to hear this one. Top 5 Key PointsFocus on What You Can Actually ControlYou can't control the economy, politics, or what China does. But you can control your fitness, your food, your time, your team—and how hard you work. Do that.Fear is in the Air—That Affects SpendingTariffs are creating uncertainty, and uncertainty makes people think twice before spending money. If your clients feel unsure, your gym could end up on the chopping block—unless you show them you're worth every penny.Keep What You've GotWhen it gets harder to bring in new leads, your best bet is to double down on the clients you already have. Our motto: Operation: Don't Lose Anybody. That's how we cut attrition to 1.5%.Add Real Value (Not More Sessions)Personalization, connection, and community win. Automated birthday emails don't cut it. We did stuff like personalized holiday videos and ran an epic March Madness event just for members. That's what people actually care about.Don't Be Afraid to Lead HardWhen someone tries to cancel or go on hold, challenge them. Remind them why they started. People are secretly begging to be led—especially in times like these. Be the leader they're looking for. Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Ready to stay ahead in this shifting, tariff-driven climate? Book your complimentary strategy call today and let's map out a game plan for growth: https://calendly.com/spf-leo/spf-mastermind-discovery-call In this raw and unfiltered episode of Ask Vince, Vince Gabriele fires straight from the hip on how gym owners can (and must) prepare for a shaky economy. With tariffs looming, prices rising, and fear thick in the air, Vince delivers a wake-up call: this isn't the time to coast—this is wartime CEO season.The episode kicks off with a preview of the upcoming July Mastermind event, featuring one of Vince's biggest gets ever—Ari Weinzweig of Zingerman's. From there, Vince dives deep into the power of his Elite Consulting Days, showing how a fresh perspective can expose profit leaks, mindset issues, and operational inefficiencies that are keeping gym owners stuck.The theme? Leadership, discipline, and decisiveness. Vince shows you how to hold the line, protect your business, and come out ahead—because “this too shall pass,” but only if you do the work. Top 5 Key Takeaways:1. Fresh Eyes Save Lives (and Businesses)Vince's Elite Consulting Days give gym owners a full-day deep dive into their business. These sessions uncover things owners are blind to—from bloated payroll to underpriced services—and give them a clear plan of action. Spoiler: you're probably undercharging, overworking, and bleeding cash without knowing it.2. The Economy is Messy—Fear is the Real EnemyTariffs are triggering fear, and fear changes behavior. Clients start cutting non-essentials (like gyms). Vince warns: you don't need to be an economist, but you must understand how economic perception affects your clients' decisions.3. Retention is KingHold onto what you've got. Vince shares how GFP slashed attrition to 1.5% by tracking attendance patterns, improving service, and doing more with less. His advice? Double down on delivering massive value and keep clients delighted, not just satisfied.4. Embrace Wartime LeadershipNow's the time to act like a wartime CEO: raise your standards, get disciplined, audit everything, and trim the fat—especially B-players on your team. Vince's favorite wartime move? Audit your billing and slash waste like your business depends on it—because it does.5. The Mindset Shift is Non-NegotiableWhen uncertainty hits, owners need to rewire their thinking. Vince lays out a wartime mindset playbook: think long-term, take massive ownership, and tighten up every aspect of life—from fitness to finances. As he says, “You gotta do more and better for less… and still win.” Ready to stay ahead in this shifting, tariff-driven climate? Book your complimentary strategy call today and let's map out a game plan for growth: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

It's Money-Making May—and today's guest proves that revenue management doesn't have to be overwhelming.We're joined by Wendy Doris, founder of Mostess and a powerhouse co-host based in Phoenix/Scottsdale, Arizona. Wendy manages a portfolio of 17 highly curated homes and has become a sought-after voice in the STR world for her detailed, data-driven approach to pricing and guest experience.In this episode, Wendy walks us through her journey from “weekend pricing guesswork” to full-on revenue strategy. Whether you're hosting one property or scaling your co-hosting business, Wendy's lessons will inspire you to finally take control of your pricing—with confidence.What we cover:Wendy's transition from flipping homes to thriving as a design-forward co-hostWhy she ditched Airbnb smart pricing and what she uses insteadHow she uncovered thousands in lost revenue with one mindset shiftThe difference between pricing software and pricing strategyHow calendar rules, booking windows, and stay minimums are part of revenue managementWhy weekly check-ins on your numbers are essentialWendy's go-to reports inside PriceLabs and how she uses them to hit owner goalsThe surprising benefits of weekday promos and one-night staysHow co-hosts can use pricing expertise to win and retain clientsThis episode is a masterclass in practical pricing—without the overwhelm.Resources You May Need:Subscribe to our YouTube channel | The #1 Airbnb Revenue Management Metric You NEED to Know About!Learn more about Wendy's hosting business: mostess.hostReady to finally price your property like a pro? | Join our May Bootcamp: Priced & ProfitableMentioned in this episode:StayFi | Go to www.stayfi.com and enter TFV to get 50% off your first three months.Make More Money in 2025! Join us for a Pricing Boot Camp!Hostfully | Go to https://www.hostfully.com/tfv and use TFV500 to get $500 off your subscription.Make More Money in 2025! Join us for a Pricing Boot Camp!