Podcasts about photography business

You don't need more gear, more followers, or another random marketing hack. What you need is a business built on the right foundation. If you're just getting started, or wondering why photography still feels harder than it should, this episode could save you years of frustration. This week, Sarah shares the five biggest mistakes she'd avoid if she were starting her photography business from scratch in 2026. After building a multi million dollar portrait business over nearly three decades, she's revealing the lessons she wishes she'd known from day one, and the simple shifts that lead to more profit, more confidence, and more time for the life you actually want. • Why choosing the right business model from the beginning changes everything, including how much time you spend working • The pricing mindset that helps you build a profitable business from day one, instead of trying to "earn the right" to charge more later • Why real relationships, printed artwork, and clear communication will always outperform chasing followers and selling digital files If you've been second guessing your path or feeling overwhelmed by all the conflicting advice online, this episode will bring clarity. Press play and start building a photography business that supports your life, instead of taking it over.RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Most photographers are using AI for culling, editing or the occasional social post. Marcin Rafalowicz believes they're barely scratching the surface. In this interview, he explains how to build a custom ChatGPT trained on your voice, your business, your pricing, your clients and the work you want to be known for. The result is less generic content, faster marketing and an AI tool that becomes more useful the more you refine it. Marcin also shares how custom GPTs, website chatbots and voice-powered AI could change the way photographers create content, answer enquiries and run their businesses. The post 678: Marcin Rafalowicz – How to Build a Custom ChatGPT for Your Photography Business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

There are a lot of photography business tools out there, and it can feel impossible to know which ones are actually worth your money. In this episode, I'm sharing the four platforms I've trusted for years to run my photography business—from managing clients and delivering galleries to building my website and growing my email list.If you've ever wondered what software I actually use behind the scenes (and what I'd recommend if you're just getting started), this episode is for you.Inside this episode, we'll cover: Why I don't believe in "all-in-one" platforms  The CRM I use to automate my client experience  My favorite gallery delivery platform (and where I'd start if you're on a budget)  Why I still use the same website platform after all these years  The email marketing software that's helped me grow my business  When it's actually time to invest in each platform  How to prioritize your business investments without feeling overwhelmedResources Mentioned Iris Works: https://brookejefferson.com/iris Pixieset: https://brookejefferson.com/pixieset Showit: https://brookejefferson.com/showit Flodesk: https://brookejefferson.com/flodesk Implementing Iris Works Mini Course: https://brookejefferson.com/minicourse_________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

You know you're talented. But if you've spent years undercharging, second guessing yourself, or letting life convince you your dreams have to wait, you're not alone. Sometimes the hardest part isn't learning new skills. It's believing your work is finally worth it. This week, Sarah sits down with Clarksville, Tennessee photographer Faith Doggett, whose thriving documentary photography business disappeared almost overnight in 2020. After years away from photography, Faith shares how she rebuilt her confidence, embraced a proven system, and landed a $3,487 portrait sale that changed how she sees herself and her business forever. • How to stop letting fear dictate your pricing and finally charge with confidence • Why having a simple, repeatable system creates freedom instead of overwhelm • The mindset shift that helped Faith rebuild her business, one confident step at a time If you've been waiting for permission to believe bigger things are possible for your photography business, this conversation might be exactly what you need to hear. Press play, your next chapter could start today. RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

If you've ever felt like you have to spend money on Facebook or Instagram ads to keep your calendar full, this episode is going to change the way you think about marketing.Rachel sits down with photographer and educator Brandi Alyse to unpack the three organic marketing strategies that consistently bring in inquiries and bookings without relying on paid advertising. Instead of chasing trends or pouring money into ads, Brandi shares the relationship-driven approach that has helped her build a thriving photography business through trust, visibility, and genuine connection.Whether you're just getting started or looking to create more predictable inquiries, these strategies will help you market smarter, not more expensively.In This Episode We Discuss:The biggest misconception photographers have about paid advertisingThree proven ways to consistently market your business for freeHow relationship marketing creates long-term referrals and repeat clientsSimple ways to stay top-of-mind with past clients and vendor partnersWhy organic marketing often creates stronger, more qualified leads than paid adsPractical steps you can start implementing today to increase your visibilityAbout Brandi AlyseBrandi Alyse is a photographer, educator, and business mentor who helps photographers build sustainable businesses through intentional marketing and authentic relationship building. Her approach focuses on creating long-term visibility, trusted connections, and consistent bookings without depending on paid advertising.Connect with BrandiInstagram: @itsbrandiallysehttps://brandiallyse.comConnect with Rachel:

Caroline White has been a professional photographer for 21 years — starting as an actress shooting headshots on the side before a burglary wiped out her equipment and pushed her into photography full-time. Since 2011 she's averaged six figures a year shooting personal branding for women entrepreneurs and coaches, and more recently has pivoted into a passion project: underwater portrait photography.In this episode, Caroline and Nikki dig into pricing high-touch branding packages (from $2,500 simple sessions to a $20,000 two-and-a-half-day shoot), the "asshole insurance" strategy that protects her boundaries while letting her overdeliver for great clients, how AI is affecting (and not affecting) the personal branding photo market, and her transition from packages to in-person sales for underwater work — including handmade, rhinestone-embellished prints. Caroline also opens up about the near-drowning experiences that shaped her fearlessness in the water and her ability to help nervous clients feel safe underwater.Topics covered:Building a 6-figure business without weddings or paid adsHow marketing lag works — and what happens when you stopAdd-ons that increase average sale (rush orders, retouching tiers, split-day shoots)"Asshole insurance": overdelivering for good clients, holding boundaries with difficult onesAI's real impact on personal branding photographyUnderwater photography: gear, safety, and working with non-swimmersTransitioning from packages to in-person sales (IPS)Handmade art pieces: painting on prints, Swarovski crystals, double exposuresIf you're building a photography business, want to grow your portrait photography income, or are curious about how to make money from photography online, this conversation is packed with actionable advice.

This conversation with Zoe Martin touched my heart in such a deep way. Zoe is the founder of Moments by Zoe Martin, where she creates luxury legacy storytelling experiences that preserve not just faces, but voices, stories, and emotional inheritance for generations to come.After losing her sister to breast cancer, Zoe was inspired to turn her grief into something meaningful—helping families capture the people and stories they never want to lose. This episode is a beautiful reminder that legacy isn't just about what we leave behind… It's about what we share right now. In this episode, we talk about:How Zoe combines family portraits, video storytelling, and oral histories to create lasting family treasuresWhy recording voices, stories, and everyday moments can be even more powerful than photographs aloneThe importance of multi-generational portraits and preserving emotional inheritance before it's too lateHow Zoe has built a meaningful business through nonprofit partnerships, senior communities, and legacy experiences This one really made me think about my own family memories—the voices, the laughter, the stories I'm so grateful I still have. It's such a good reminder that documenting our lives isn't something to put off for “someday.”Because someday has a way of showing up faster than we think.Zoe is offering a special gift to my listeners…The Emotional Inheritance Starter Kithttps://www.thezoemartin.com/starter-kit-emotional-inheritanceConnect with Photography Business Coach Luci Dumas: Website Email: luci@lucidumas.comInstagram FacebookYouTubeNew episodes drop every week — make sure to subscribe so you never miss an inspiring guest or a powerful solo episode designed to help you grow your photography business.

Joanna Kilgore of Jolee Art & Photography has rebuilt her portrait photography business from scratch in multiple new locations — and managed to become known fast each time. In this interview, Joanna shares how she adapted when organic social media stopped working, why networking became her biggest marketing advantage, and how everyday conversations in shops, cafés and local businesses have led to real photography bookings. She also shares how she thinks about showing the work she wants to sell, creating luxury portrait experiences, booking a French castle for destination sessions, balancing digital files with products, and managing business, family and creativity while living with ADHD. For photographers wondering how to stand out in a crowded market, rebuild after a move, or think bigger about what a portrait business can become, this is a conversation full of practical insight and bold ideas. The post 676: Joanna Kilgore – How to Build a Photography Business Anywhere appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

You offer photo and video. You're proud of it. You're building something real. But your website looks like a photography business. Your Instagram bio says photographer. Your pricing guide separates photo and video like they're two completely different services from two completely different people. And every month you wonder why couples are only inquiring for photos. This episode is the answer to that question. In this episode, Shay breaks down exactly how to market yourself as a photo and video business — so that every single place a potential client lands, they immediately understand what you offer, they see the value of both, and they have a clear, frictionless path to book both. No more hoping people notice. No more video living in a hidden corner of your website. No more making clients solve a mystery to figure out what you do. In this episode: How to make your photo and video offer visually obvious the moment someone lands anywhere in your world Why you have to say photographer and videographer everywhere — out loud, in your bio, on your website, in every header — and stop introducing yourself as just a photographer How separating photo and video into two different offers is training your clients to choose one Why mixing video clips into your Instagram carousels changes how your audience sees your business The pricing guide mistake that's making couples choose a lane before they even understand what buying both looks like How to make the combined photo and video offer feel like the obvious, complete upgrade — not a menu of add-ons Why you have to repeat your message 80 to 100 times before your audience truly understands what you do The difference between posting more content and making your content actually do its job Why video is not just a deliverable — it's your marketing, your proof, and your first impression all at once Resources mentioned: Hybrid Hub — Shay's coaching program for photographers building a hybrid photo and video business → hybridhangout.com/book-a-call Video Upsell Starter Kit (free) → hybridhangout.com/starter-kit Connect with Shay: Instagram → @hybridhangout DM Shay your exact video offer, your price, and where you're presenting it. She wants to hear what you're building.Snag the Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking, and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have and simple add-ons.   If you're running your photo or hybrid photo and video business from your inbox, you're making it harder than it needs to be. I use HoneyBook to manage everything — inquiries, emails, scheduling, contracts, and payments. It keeps my pipeline organized and saves hours every week. If you want a smoother system, grab my discount here: https://share.honeybook.com/shayna29637  Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value? Book a free strategy call so we can chat 1x1 about how to scale your photography business with video, and if Hybrid Hub is right for your business: https://hybridhangout.com/book-a-callThanks for listening to Hybrid Hangout!! Don't forget to rate and review on your fave podcast platform -- it helps me grow, get amazing guests, and climb in the charts! DM me a screenshot of your review so I can say thanks :) Andddd say hi @hybridhangout on Instagram! 

Ever feel like you're working harder than ever in your photography business, yet still wondering why the numbers don't add up? If business planning feels overwhelming, this episode might completely change the way you think about growth, profit, and freedom. In this solo episode, Sarah Petty breaks down the simple one-page business plan she's used for decades. Instead of complicated spreadsheets and endless projections, she shares the three numbers that can help you build a profitable photography business around the life you actually want to live. • The one metric that impacts your income, workload, and long-term freedom more than anything else • How to reverse-engineer your income goals into a realistic number of ideal clients • Why clarity around your numbers makes every marketing and pricing decision easier If you've been craving a simpler path forward, this conversation is a reminder that success doesn't have to be complicated. Press play and discover how a single page can bring more focus, confidence, and profit to your photography business. ✨ RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

You're booked. You're delivering beautiful work. And you're still stressed about money at the end of every month. The problem isn't that you need more weddings. The problem is that the weddings you already have aren't worth enough and a simple, clear video offer is exactly how you change that. In this episode, Shay breaks down the exact framework for structuring, pricing, and presenting a hybrid photo and video offer that couples can actually understand, genuinely want, and easily say yes to. IN THIS EPISODE: Why making more per wedding starts with your offer structure — not more marketing How to make your hybrid photo and video offer feel like the obvious choice for every couple Why couples already believe video is valuable — you just have to stop apologizing for it Why you don't need a big production team or cinematic films to start selling video now How to increase your income per wedding without adding a single extra date to your calendar Why your pricing guide has to make video feel like a normal part of your process The exact language to use when presenting your hybrid offer — and what to stop saying immediately The separate pricing guide mistake that was costing one Hybrid Hub student thousands per booking How to use video as proof and marketing before anyone even fills out your inquiry form 

In this episode, Heather joins Nicole Begley for an honest conversation about AI and the reality that it's no longer something we can ignore. Together, they explore the opportunities, concerns, and ethical questions surrounding artificial intelligence—especially for photographers and small business owners. This isn't a conversation about whether AI is coming. It's about how we choose to engage with it, where we draw our boundaries, and why staying informed may be one of the most important business decisions you'll make moving forward.  Key Takeaways:  AI isn't coming—it's already here. The conversation has shifted from whether to use it to how you'll engage with it. Ignoring technology doesn't stop its progress. It simply removes you from the conversation. Every industry will be impacted in some way. Learning about AI now helps you stay informed and adaptable. You get to create your own ethical boundaries. Every business owner can decide what they are and aren't comfortable using AI for. Authenticity still matters. Human connection, trust, and real experiences will always have value. Technology has always disrupted industries. AI is another evolution—not the first major shift we've experienced. Curiosity is more useful than fear. Understanding the technology allows you to make intentional decisions. AI is a tool, not an identity. It should support your work, not replace who you are. You don't have to use everything available. Thoughtful adoption is different from blind adoption. Adaptability is a business skill. The people who stay open to learning often navigate change more successfully. AI isn't asking for permission—it's already changing the world around you. The question isn't whether you'll encounter it… it's whether you'll understand it. The businesses that thrive won't be the ones who panic or ignore it—they'll be the ones who adapt. Press play and join the conversation that's shaping the future of every industry. How to Support the Podcast: Subscribe to the podcast on iTunes or wherever you listen to podcasts. Please like, share, and leave a review. If you like the content, please share with your friends by posting on social media so that we can reach and impact more people. Join our next free coaching workshop: www.getcoachedbyheather.com Connect: Heather Lahtinen: Website, Facebook, Instagram   

Family and newborn photographer and educator Elena S Blair joins The Photographic Collective Podcast to unpack how she's built a thriving photography business that's both profitable and deeply personal. With over 300 students coached and years of speaking at events like WPPI, Elena makes the case that systems and soul aren't opposites the right systems are exactly what give you back the time to stay present with clients, family, and the work you love.In this conversation, Elena, Miles, and Jared dig into why "community over competition" isn't just a slogan, how to find your signature style and the courage to go all-in on it, and why most photographers who feel stuck are really just out of time, not talent. Elena also gets honest about handling online negativity, protecting your energy, and why being unapologetically yourself is the best marketing strategy there is.What you'll learn:Why systems protect the heart of your business instead of stripping it awayHow to identify and commit to your signature style — and why it's scarier (and more rewarding) than blending inThe real difference between a struggling photographer and a profitable oneBuilding a calm, repeatable business instead of running on "panic marketing"How to find your people and build a community that pulls you forwardHandling trolls, criticism, and self-doubt when your work means something to youWhether you shoot families, weddings, or brands, this episode is a reminder that you can grow a real, sustainable business without sacrificing the art or the life you got into this for.Want more? Go behind the episode inside PhotoCo, where we're sharing exclusive content with Elena you won't hear anywhere else. Join the community at www.joinphotoco.com.Connect with Elena:Instagram: @elenasblair_photographyWebsite: elenasblair.comPodcast: The Empowered Photographer

If you have ever felt like nothing you are doing is making a difference in your business, I want you to hear this one. We live in a world obsessed with the big breakthrough and the overnight success, but that is not actually how a sustainable photography business gets built. So today I am talking about the quiet, unglamorous actions that are working in your favor even when it does not feel like it.The follow-up most photographers skip entirely, and why assuming silence means disinterest could be costing you bookingsThe simple ask that your happiest clients are waiting for you to make, even though it feels smallThe one shift in how you spend your time that changes everything about how your business actually runsGo give this one a listen wherever you get your podcasts, and then go take action on just one thing we talked about today. And if you are ready for more accountability, coaching, and community in your corner, come check out my Market Like a Tog membership! _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog.This membership was built for photographers who want to book more clients but feel stuck in the cycle of overthinking, ghosting social media, and trying to figure everything out alone.Each month I give you the strategy, content ideas, accountability, and coaching to help you market your business with confidence.You don't have to do this alone anymore.Come join us inside Market Like a Tog and let's build momentum together.

Sammy Kopecky became the sole proprietor of profitable and professional photography business as a high school student. She's done senior portraits, special events—and even was trusted enough to be the photographer for a newlywed couple. You can find her at Kopecky photography, at samanthakopeckyphotography.com.  (This episode aired in 2021.)

What if building a successful photography business wasn't about posting more, working harder, or constantly chasing the latest marketing strategy?In this episode, Rachel sits down with photographer, filmmaker, and educator John Bunn to discuss his Exposure Triangle framework, a unique approach to helping photographers build stronger brand recognition, attract better-fit leads, and create a business that stands out in a crowded market.John shares why so many photographers struggle to gain traction, not because they're lacking talent, but because they're missing one of the key pieces needed for long-term business growth. Through his Exposure Triangle system, he teaches photographers how to strengthen the three areas that influence visibility, reputation, and opportunities.If you've ever felt like you're doing all the things but still not attracting the clients you want, this conversation will challenge the way you think about growth and help you focus on what actually moves the needle.In This Episode, We Cover:The inspiration behind John's Exposure Triangle frameworkWhy great work alone isn't enough to build a thriving businessHow to create stronger brand recognition in your marketThe connection between visibility and attracting better leadsWhy networking is still one of the most powerful business growth toolsCommon mistakes photographers make when trying to stand outBuilding a brand people remember and referHow to create more opportunities without constantly marketing yourselfThe role community plays in long-term successAbout John BunnJohn Bunn is a photographer, filmmaker, educator, and founder of the Exposure Triangle Mastermind. Through his coaching and education programs, he helps photographers build recognizable brands, attract higher-quality leads, and create sustainable businesses through intentional growth strategies, community, and connection.Connect with JohnWebsite: john-bunn.comExposure Triangle Mastermind: john-bunn.com/exposure-triangleShifting Focus Experience: john-bunn.com/the-shifting-focus-experienceCODE: TPG100 gets you $100 offInstagram: @johnbunn_ / @johnbunnfilmsConnect with Rachel:

My conversation with family photographer and business coach Jill C. Smith is a deep dive into pricing, marketing, client experience, and building a photography business that fits your life.If you know me at all, you know how I am always on my soapbox about selling printed wall art and albums. So you might be surprised by our conversation about why Jill is a huge fan of selling digital files only. She opened my eyes to the reality that this can be highly profitable when done correctly. And she helped me understand why it is perfect for some people as long as it is financially rewarding and fits their lifestyle.About My GuestJill went from teaching English to refugees to creating a successful photography business in New York's Catskills 12 years ago. Her style is a blend of lifestyle and documentary - focusing on all things warm, honest, and connected. Jill is also a coach and mentor to other photographers, with her main areas of focus being on pricing, marketing, and client experienceAnd she hosts The Business Focused Photographer podcast. Be sure to listen for the episode where I am her guest.In This Episode, we exploreThe difference between lifestyle and documentary photographyWhy pricing is often a mindset challengeCreative ways to market your photography businessHow to identify and attract your ideal clientsFree GiftGet Jill's profitability worksheet at: TheBusinessFocusedPhotographer.com/profitableThanks for subscribing and sharing my podcast and YouTube channel with your photo friends!Connect with Photography Business Coach Luci Dumas: Website Email: luci@lucidumas.comInstagram FacebookYouTubeNew episodes drop every week — make sure to subscribe so you never miss an inspiring guest or a powerful solo episode designed to help you grow your photography business.

Reviews from attending my photography retreat and being in my photography coaching program!In this special episode, I'm sitting down with five photographers who are members of Passion to Profit and attendees from our recent photography retreat. Hear their real inside thoughts on where they're at in their business after being in the program.One of the things I love most about these conversations is that they're honest. Just photographers who decided to take the risk on themselves and it PAY OFF!! Throughout this episode, you'll hear how these photographers found clarity in their marketing, improved their client experience, gained confidence in their pricing, and started treating their photography business like a real businessIf you're a photographer looking for photography business tips, wondering how to get more photography clients, or trying to grow a profitable photography business, this episode will give you encouragement and practical insight from photographers who are doing exactly that.Passion to Profit is my coaching program designed to help photographers build profitable, sustainable businesses through marketing, systems, client experience, pricing, and strategy.

You know that moment when a new inquiry hits your inbox, and you freeze? Not because you don't want to respond, but because you can't remember what you said last time, whether you should mention pricing, or where that one email template went? Yeah. That's what happens when your entire business lives in your head.In this episode, I'm walking you through five specific AI prompts you can use today to build out the SOPs your family photography business has been missing. We're talking your client inquiry response, your session prep workflow, your gallery delivery process, your review and referral request system, and your content batching workflow. I give you the exact prompt language, what you should get back from AI, and how to personalize each draft so it sounds like you and not like a robot wrote it.Resources & Links Mentioned In This Episode▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/ai-prompts-family-photographers-sops/▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends▸ Apply HERE to work with me to be your 1:1 marketer for your family photography business!Connect with Me (Dolly DeLong Education)

This one is straight from my heart. If you are a mom and a photographer trying to juggle it all, I recorded this episode specifically for you. I am not going to sugarcoat it or pretend that it is always beautiful, because it is not. So today I am getting into all of it: the wins, the hard stuff, and the things I wish someone had said to me sooner.The real sacrifices that come with being both a mom and a photographer, and why I think it is so important to just say them out loudWhat I have learned about setting boundaries in my business that has made the biggest difference in feeling less overwhelmedThe practical things I wish someone had told me earlier about making both work without losing yourself in the processGo give this one a listen wherever you get your podcasts. I am sending you the biggest high five and warmest hug through this episode. And if you are looking for a simple way to stay consistent in your business this summer without burning out, come check out my 7-Day Summer Visibility Sprint! _________________________________________________________☀️ 7-Day Summer Visibility Sprint If summer always feels like everything slows down in your business, I want to help you change that this year.Inside the 7-Day Summer Visibility Sprint, I'll walk you through a simple daily plan to help you stay visible and booked — without living on social media. 7 days. 20 minutes a day. A simple system to keep you visible, consistent, and booked all summer long. Let's make Summer 2026 your best yet!

If you're posting every day, announcing availability, and still hearing crickets, this episode might explain why. The truth is, most photographers treat social media like a billboard when what their clients really want is a relationship. If you're tired of chasing likes that never turn into bookings, this conversation will change how you show up online. In this episode, Sarah Petty breaks down why "now booking" posts often push premium clients away and shares the mindset shift that helps photographers attract the right people without feeling salesy. You'll learn how to use social media as a connection tool, stay top of mind during life's milestone moments, and create content that builds trust instead of desperation. • Why premium buyers respond to relationships, not repeated sales posts • Sarah's simple HYPE framework for creating content that connects and converts • How listening to your audience can lead to bookings faster than chasing engagement metrics If social media feels exhausting, confusing, or like a never-ending hamster wheel, you're not alone. This episode offers a refreshing reminder that the goal isn't to go viral. It's to build genuine relationships that lead to meaningful, profitable work. Press play and discover a smarter way to show up online. RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Vincent Pugliese built a successful wedding photography business with his wife, Elizabeth, and in under four years used it to pay off all their debt — including their home. But the more interesting part is what happened next. They walked away from the business. Not because it failed, but because it had done what they needed it to do. In this interview, Vincent shares why more bookings and more revenue don't automatically create more freedom, how photographers can use their businesses to build long-term options, and why relationships may be one of the most valuable assets you can develop. This is a conversation about money, freedom, content, connection and building a photography business that supports your life — instead of quietly taking it over. The post 671: Vincent Pugliese – Build a Photography Business That Creates Freedom, Not Just Income appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Want to connect with Krista? Follow her on Instagram!SummaryKrista and Christa discuss the importance of SEO for photographers, emphasizing how it builds long-term credibility and attracts clients without relying solely on paid advertising. They explore practical strategies for optimizing websites for Google and AI, including keyword use, content creation, and mindset shifts for consistent, long-term results.Key TopicsThe power of SEO for long-term client inquiriesOptimizing website content for Google and AIThe importance of owning your website platformUsing GEO keywords to attract local clientsCreating evergreen content for sustained trafficThinking about joining Uncapped or Intensive coaching? DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.Thanks for listening! We'd LOVE if you left us a review!Connect with Christa on Instagram HERE!Enjoy a free 20-min training on adding $50k in income from products HERE!Apply for Uncapped HERE!

Send us Fan MailDo you have gorgeous brand photos sitting in a gallery that you barely use? The problem isn't your photographer or the quality of the images. The problem is that most brand photography sessions are planned around aesthetics instead of your actual marketing needs.In this episode, I'm breaking down exactly why service providers constantly scramble for content, even after investing in professional photos. You'll learn my 3-step process for planning sessions around your marketing system, the 5 content categories every business needs, and how Pinterest optimization changes everything about visual planning.ALL LINKS MENTIONED: https://jenvazquez.com/why-youre-always-scrambling-for-content/Support the showHere are some free things I've got coming up:Want your account audited? Pinterest Audits LIVE on YouTube. Free Pinterest Masterclass

If you've ever booked 50 weddings and wondered where all the money went, this episode is for you. Alora Rachelle joins me to talk wedding photography pricing strategy — specifically why the middle tier is shrinking, how to structure packages that are profitable at every level, and what it actually takes to confidently charge more.We also cover outsourcing your editing without losing your creative identity, giving feedback that gets you the results you need, and using slow season to build the systems that make your busy season sustainable.What You'll Learn in This EpisodeWhy the middle pricing tier for wedding photographers is shrinking — and what that means for where you should be positioning your packages right nowHow to structure a three-package system where every single tier is profitable, not just the middle optionThe mindset shift that makes it possible to send a proposal with a number that genuinely scares youWhy your systems and your pricing are more connected than you think — and how a messy client experience erodes perceived value no matter what you chargeWhat the three-year mark in a photography business usually signals, and why it's the perfect time to think seriously about outsourcingHow Alora went from emotional resistance to a five-star client experience by outsourcing her editing — and why it takes more than one try to get it rightWhy slow season is for systems (not just catching up), and how to use that time to actually build the business you wantHow to balance capacity, happiness, and the real numbers so you can build a business that brings you a paycheck and your life backConnect with AloraWebsite: alorarachelle.comInstagram: instagram/alora.rachelleMasterclass: The 10k Wedding Formula

I had such a great conversation with Marcin Rafalowicz in this episode of The Profitable Photographer. He's incredibly smart, thoughtful, and inspiring, and we talked about so much more than photography.We dove into mindset shifts, perfectionism, confidence, AI, automation, networking, and what it really takes to build a profitable business without trying to do everything alone.One of my favorite takeaways:“Perfectionism keeps photographers stuck. Progress and consistency are what actually build businesses.”In This Episode:• Letting go of perfectionism• Using AI and automation to save time• Why mindset matters in business growth• The power of networking and relationships• Learning through failure instead of fearing itAbout Marcin RafalowiczMarcin is a photographer, branding specialist, and business coach with 17 years of experience in weddings, portraits, fashion, and corporate photography. His work has appeared in publications including Vogue and Cosmopolitan through collaborative editorial projects. Today, he helps photographers build profitable businesses through mindset coaching, branding, marketing, automation, and AI systems.Connect with Marcin• Click to Cash• ProImageAcademy.com/startSpecial Free GiftMarcin is offering listeners a free business scoreboard assessment at ProImageAcademy.com/start to help photographers identify their strengths, biggest bottlenecks, and areas for growth.Connect with Photography Business Coach Luci Dumas: Website Email: luci@lucidumas.comInstagram FacebookYouTubeNew episodes drop every week — make sure to subscribe so you never miss an inspiring guest or a powerful solo episode designed to help you grow your photography business.

If you've been told to "just post more" and still feel invisible online, this episode is your wake-up call. Shay breaks down the exact YouTube + blog system she's been testing in her own business and inside Hybrid Hub — and why it's getting photographers ranking in search faster than anything else she's tried. This isn't about going viral. It's about building a library of searchable content that puts you in front of your ideal clients exactly when they're ready to book.  In this episode: Why YouTube is the fastest, most effective way for photographers to rank in searchThe simple location + service keyword formula that gets you found by the right clients How to create a 3–5 minute YouTube video without a big production budget The exact structure Shay uses: talking head intro → Canva slides → screen recordings Why embedding your YouTube video into your blog post is a non-negotiable How Google Search Console works and why you need to set it up todayYouTube Shorts vs. long-form video — what each one actually does for your business The trade-offs of long-term search strategy vs. short-term social media validationWhy authority comes from volume and specificity — not virality The identity shift every photographer needs to make to stop being invisible in search Snag the Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking, and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have and simple add-ons.   If you're running your photo or hybrid photo and video business from your inbox, you're making it harder than it needs to be. I use HoneyBook to manage everything — inquiries, emails, scheduling, contracts, and payments. It keeps my pipeline organized and saves hours every week. If you want a smoother system, grab my discount here: https://share.honeybook.com/shayna29637 If you're editing video and still scrambling for music, you're wasting time. I use Artlist for every project. It's high quality, searchable, and made for client work, with music and sound effects in one place. No licensing stress, no digging. It just makes editing faster. Check it out with my link: https://artlist.io/referral/e40b6464-8735-4bab-bb2e-6694f74d9175  Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value? Book a free strategy call so we can chat 1x1 about how to scale your photography business with video, and if Hybrid Hub is right for your business: https://hybridhangout.com/book-a-callThanks for listening to Hybrid Hangout!! Don't forget to rate and review on your fave podcast platform -- it helps me grow, get amazing guests, and climb in the charts! DM me a screenshot of your review so I can say thanks :) Andddd say hi @hybridhangout on Instagram! 

338 - AI is everywhere — in your email, your editing software, your search results. Nicole Begley and Heather Lahtinen sit down to have the honest conversation the photography industry has been avoiding. What does AI actually mean for your business, your ethics, and your future?What to Listen For:Why AI is the new plastic (seriously)The tractor farmers didn't want and what happened nextThe three biggest AI objections photographers haveWhere Nicole draws her personal ethical line with AIWhy "I won't use it" doesn't mean it goes awayWhat AI can do beyond writing your captionsHow to make AI actually sound like youThe one business task most photographers skip that AI can fixNicole and Heather aren't here to tell you what to do with AI — they're here to make sure you're making an informed choice. Listen in, then decide what your own AI policy looks like.  And if you're ready to learn how to use AI to help you work more efficiently, join Nicole during our 4-week sprint from May 20 - June 10 inside Freedom Focus Formula.  Join us here:  — use code MASTERAI to save $50/month or $500 off the pay in full. JOIN THE PARTY:Connect with us on InstagramExplore valuable pet photography resources hereDiscover effective pricing and sales strategies for all portrait photographers.Ready to grow your business?  Elevate helps you do just that.Check out our recommended gear and favorite books.  

In this episode of The Portrait System Podcast, Nikki sits down with photographer and educator Meg Loeks to talk about how she built a photography business rooted in storytelling, color, and creativity. Meg shares how she went from a corporate marketing job to running a thriving portrait business, and how life circumstances eventually led her to focus fully on photography education.They talk about building momentum through social media, finding clients through your network, evolving your style, using color intentionally, and how education can become a powerful second income stream for photographers. Meg also shares her approach to photographing families, styling sessions, working with created light, and growing a loyal audience online.If you're a photographer interested in building a business, refining your artistic voice, or eventually stepping into education, this conversation is full of insight and encouragement.Meg's work is known for its rich storytelling, cinematic lighting, and thoughtful use of color, and this episode gives a great behind-the-scenes look at how she thinks about both art and business.If you're building a photography business, want to grow your portrait photography income, or are curious about how to make money from photography online, this conversation is packed with actionable advice.

Shawn Black built one of the most successful boudoir studios in the US — photographing over 125 clients a year and generating close to $450K in revenue at its peak. But when bookings dropped by nearly 50%, it forced a shift in how he approached marketing, sales, and client experience. In this interview, Shawn shares what's changed, what's no longer working, and how he's adapting to keep his business profitable — while increasing his average sale. The post 668: Shawn Black – Boudoir Photography Business, Pricing & IPS Strategy appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

This week on the pod, I'm sharing my thoughts on scaling as a photographer and the different paths that can come with it. We talk about luxury weddings, associate teams, education, legacy clients, hybrid business models, and figuring out what kind of growth actually fits the life you want. I also share a few personal updates while getting ready for Summer Camp and settling into a new season of life.Connect with Me:Join us at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Summer Camp⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Become a Member of Summer School⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to our emails for updates on all things Summer School!Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@summergrace.photo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@the_summerschool⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Shop My Products:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Summer Grace x G-Presets⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠discount code: SUMMERSCHOOL)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pricing Guide⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Summer Camp⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (2026)*Summer School is powered by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Narrative⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — the AI culling and editing tool I use that supports my workflow without replacing my creativity. Try Narrative for free today using the link above!Try Pic-Time for free using this link: summergracephoto.pic-time.com/referral

You're working nonstop, booking sessions, delivering galleries… and still feeling stuck. Like no matter how hard you push, the income just won't follow. What if the problem isn't you, but the model you've been taught to follow? In this episode, Sarah Petty pulls back the curtain on the exact 4-step process she used to build a six-figure portrait business, without burning out or missing life at home. It's a shift in thinking, pricing, and how you serve. • Why low-priced digital sessions quietly cap your growth • The mindset shift from selling photos to creating experiences • How fewer clients can actually mean more income and freedom If you've been hustling harder with little return, this might be the reframe you've been needing. Press play, your next level could be simpler than you think. RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

This episode brings two photographers from very different chapters of business into the same conversation. One is in her thirteenth year. The other is in her first. What unfolds is an honest, real-time look at the questions, doubts, and decisions that shape a sustainable photography business at every stage. In this episode: Why investing in education and community early can shorten the learning curve and build confidence faster Building a home studio with intention, including how to think through client experience when work and family share the same space The power of client communication and boundary-setting, and how transparency around your schedule actually strengthens trust Film photography as a creative medium, from how it shapes the way you shoot to what it gives back to your clients The role of a trusted mentorship community in cutting through information overload and helping photographers grow with clarity Whether you are just starting out or refining your approach after years in the industry, this conversation is a reminder that sustainable growth happens in community. Press play to hear how two photographers, in two very different chapters, are building businesses that support both their art and their lives. Connect with Valerie: https://www.instagram.com/valeriecallanphotography/ Connect with Janet: https://www.jmphotography.life/ Connect with TMA: Website | Membership | Courses: ⁠⁠⁠⁠⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠⁠⁠⁠⁠ Free Community: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠⁠⁠⁠⁠ Our Instagram: ⁠⁠⁠⁠⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠⁠⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠⁠⁠⁠⁠https://kimbox.com ⁠⁠⁠⁠⁠⁠⁠ IG ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/kimbox ⁠⁠⁠

Premium Members, click here to access this interview in the premium area Johl Dunn of www.johldunn.com will be familiar if you've been listening for a while. He's been on the show before… and so have many of his clients. He's featured in our predictions episodes and delivered training on pricing, lead generation, and [...] The post 667: Johl Dunn – Marketing Isn't the Problem With Your Photography Business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

Fan Mail: Tell Wendy how you're saying yes to yourself!Wendy bought a chateau in France! She shares the full story in her Coffee Chat with Liz McHutcheson on YouTube. youtu.be/o-TDZ31pHSQSay "Yes!" to travel! Just check your calendar, book your flight, and pack your cute outfits:Edinburgh, Scotland | July 6-10, 2026 phineaswrighthouse.com/the-shop/p/edinburghCognac Jewelry School, FranceJune 27-July 4, 2026 or August 15-22, 2026: phineaswrighthouse.com/the-shop/p/cognac-jewellery-school-summer-foundations2027 Foundations: phineaswrighthouse.com/the-shop/p/cognac-jewellery-school-summer-foundations-2027In this episode, Wendy sits down with Leighann Shafiq, an American nurse living in the Swiss mountains who went part-time to be more present for her young daughter. Her photography business gave her the financial confidence to make that leap. She's living proof that taking inspired action—not just manifesting—creates the life you want.They explore:How Leighann moved to Switzerland for a seasonal ski camp job and never leftWhy her photography business gave her the freedom to go part-time in nursingWhy manifesting the feeling is more powerful than manifesting the thingThis is a conversation about living in the messy middle and taking inspired action. Leighann shares why there's always a barrier, and that doesn't mean you shouldn't pursue what you want—it means find a way, ask for help, and take the next step.Connect with Leighann:Instagram @peace_love_leighTikTok tiktok.com/@peace.love.leighPeaceLoveLeigh.comReferenced in this Episode:Living Abroad as a Single Mom and Redefining What's Possible | Jen Kantor : buzzsprout.com/1872382/episodes/18260314________________________________________________________________________________________Connect with Wendy:LinkedinInstagram: @wendy.harropFacebook: Phineas Wright HouseWebsite: Phineas Wright House PWH Farm StaysPWH Curated Experience and TravelInterested in being a guest on the show? Send your pitch to podcast@phineaswrighthouse.comPodcast Production By Shannon Warner of Resonant Collective Want to start your own podcast? Let's chat!If this episode resonated, follow Say YES to Yourself! and leave a  5-star review. It helps more women in midlife discover the tools, stories, and community that make saying YES not only possible, but powerful.

You're working nonstop, tweaking, learning, upgrading… and still not seeing the money reflect the effort. It's frustrating, confusing, and honestly a little defeating. What if the real problem isn't your talent, but the beliefs quietly running your business? In this episode, Sarah Petty pulls back the curtain on seven industry "truths" that are actually keeping photographers stuck. From her own journey out of overwhelm to building a wildly profitable business, she shares what actually creates momentum, and why this matters more than ever right now. • The hidden "busy work" that feels productive but keeps you broke • Why selling from your own wallet is silently capping your income • The mindset shift that turns doubt into forward motion If something feels off in your business but you can't name it, this is the clarity you've been craving. Press play, you might finally see what's been holding you back. RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

You're wondering what your business actually looks like on the other side of adding video — and this episode gives you the real answer. No guessing. No assuming it's going to double your workload. No wondering if this is just another thing you'll try and drop. Shayna is here to make something very clear: adding video is not a pivot. It's an upgrade. In this episode, she walks you through exactly what changes — and what doesn't — when hybrid photo and video is working inside your real business. Because staying where you are isn't neutral. It's what's actually keeping you stuck. No starting over. No becoming a videographer. No building a second business. Just taking what you already do — and making it more valuable. We're getting into: Why staying photo-only means your growth is always tied to volume — whether you like it or not The 4 things that actually change when hybrid photo + video is working in your business Why this is not about doing more — it's about making what you already do worth more The real math: same 20 weddings, but $160–200K instead of $100K Why photographers who try to charge more without changing their offer always feel like they're forcing it What your inquiries, bookings, editing, and confidence all look like on the other side The gap between understanding hybrid and actually implementing it — and why most photographers stay stuck there Why you don't need more information — you need someone to look at your specific business What "your business becomes more efficient" actually means in practice The next step if you're ready to stop thinking about this and start doing it If you've been sitting in that in-between place — understanding hybrid photo + video but not fullSnag the Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking, and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have and simple add-ons.   If you're running your photo or hybrid photo and video business from your inbox, you're making it harder than it needs to be. I use HoneyBook to manage everything — inquiries, emails, scheduling, contracts, and payments. It keeps my pipeline organized and saves hours every week. If you want a smoother system, grab my discount here: https://share.honeybook.com/shayna29637 If you're editing video and still scrambling for music, you're wasting time. I use Artlist for every project. It's high quality, searchable, and made for client work, with music and sound effects in one place. No licensing stress, no digging. It just makes editing faster. Check it out with my link: https://artlist.io/referral/e40b6464-8735-4bab-bb2e-6694f74d9175  Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value? Book a free strategy call so we can chat 1x1 about how to scale your photography business with video, and if Hybrid Hub is right for your business: https://hybridhangout.com/book-a-callThanks for listening to Hybrid Hangout!! Don't forget to rate and review on your fave podcast platform -- it helps me grow, get amazing guests, and climb in the charts! DM me a screenshot of your review so I can say thanks :) Andddd say hi @hybridhangout on Instagram! 

Send us Fan MailIn episode 297 of Beyond The Story, Sebastian Rusk interviews Meg Bradyhuse, a Kauai-based photographer and business coach, as she shares her journey, which began nearly a year ago when she joined Dan Martell's elite business coaching group. Despite the challenges of being a mother of two young children, Meg emphasizes the importance of seizing opportunities and taking risks in entrepreneurship. Tune in to discover how Meg's story exemplifies the power of taking bold steps in pursuit of your dreams.TIMESTAMPS[00:02:06] Post-COVID wedding industry challenges.[00:06:19] Business accountability and ownership.[00:08:34] High-end elopement photography success.[00:10:50] Earning attention through entertainment.[00:14:42] Language influences business success.QUOTES "If you're expecting to win, then use language that is expecting to win." -Meg Bradyhouse"If you can be the problem, you can also be the solution.” -Meg Bradyhouse==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSInstagram: https://www.instagram.com/podcastlaunchlab/Facebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabMeg BradyhouseInstagram: https://www.instagram.com/megbradyhouse/?hl=en WEBSITEBradyhouse Studio: https://bradyhousestudios.com/ ==========================Take the quiz now! https://podcastquiz.online/==========================Need Money For Your Business? Our Friends at Closer Capital can help! Click here for more info: PodcastsSUCK.com/money==========================PAYING RENT? Earn airline miles when you use the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474 

Shay hangs out with elopement photographer Meghan Gibson to talk about how photographers can get their business organized fast. They get into CRMs, time blocking, invoices, client workflows, hard drives, file backups, marketing systems, and the simple admin fixes that can save hours every week and make running a photography business way less stressful. LEARN MORE AND USE CODE SHAY20: https://meghangibsonphoto.com/creating-the-organized-photographerJOIN NOW!Snag the Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking, and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have and simple add-ons.   If you're running your photo or hybrid photo and video business from your inbox, you're making it harder than it needs to be. I use HoneyBook to manage everything — inquiries, emails, scheduling, contracts, and payments. It keeps my pipeline organized and saves hours every week. If you want a smoother system, grab my discount here: https://share.honeybook.com/shayna29637  Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value? Book a free strategy call so we can chat 1x1 about how to scale your photography business with video, and if Hybrid Hub is right for your business: https://hybridhangout.com/book-a-callThanks for listening to Hybrid Hangout!! Don't forget to rate and review on your fave podcast platform -- it helps me grow, get amazing guests, and climb in the charts! DM me a screenshot of your review so I can say thanks :) Andddd say hi @hybridhangout on Instagram! 

On this episode of the STL Bucket List Show, we sit down with the creator behind Ope Outdoors to talk about his journey to building a creative brand in St. Louis.He shares how studying chemistry led to a career he didn't love, and how picking up a camera changed everything. What started as a creative outlet turned into photography, video work, and eventually Ope Outdoors, a brand inspired by the Midwest and the outdoors.We talk about building a business from scratch, finding a unique visual style, and learning through trial and error. He also opens up about pitching his brand to retailers, facing rejection, and staying consistent.The conversation highlights how Ope Outdoors has grown beyond apparel into a community-focused brand, hosting cleanups and bringing people together across St. Louis.From creative risk to real impact, this episode is full of insight for anyone building something of their own.They discuss: - Transitioning from a chemistry career to creativity - Starting and growing Ope Outdoors - Photography, video, and creative style - Turning content into a business - Learning from rejection and taking risks - Building community through outdoor events

You finally shot hybrid photo and video — now what? If you've opened your editing software and immediately felt your brain shut down, this episode is for you.Shay is here to tell you something important: video editing isn't hard because you're bad at it. It's hard because you don't have a system yet. In this episode, she reframes video editing completely — from this big, intimidating thing you have to figure out every time, into a simple, repeatable process you just execute in the same order, every single shoot.No switching software every other week. No 40-hour editing spirals. No waiting to feel inspired. Just structure — and the confidence that comes from it.We're getting into:Why video editing feels overwhelming (hint: it's not a skill issue)The blank page problem — and why structure changes everythingThe #1 mistake photographers make before they even open their editing softwareWhy bouncing between editing programs is killing your speedWhat Shay's actual editing workflow looks like start to finishHow your shooting system (the Five Clips Method) directly saves your editWhy "perfect" is the thing slowing you down — not video editing itselfThe honest truth about overwhelm vs. avoidanceHow to get faster at editing without learning everything firstIf you've been stalling on editing because it feels like too much, this episode will get you unstuck.Snag the Free Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking — and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have.Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value?Book a free strategy call so we can chat 1:1 about how to scale your photography business with video, and if Hybrid Hub is right for your business:https://hybridhangout.com/book-a-call Snag the Video Upsell Starter Kit: https://hybridhangout.com/starter-kitIf you're a photographer who already wants to add video but keeps getting stuck in research mode, this is for you. Your clients are already asking, and you're leaving money on the table. The free Video Upsell Starter Kit shows you exactly how to start using the camera you already have and simple add-ons.   Hybrid Hub teaches photographers how to add video so they can make more per booking. Learn how to shoot, edit, market, and sell photo and video together with a simple, repeatable system. Ready to raise your booking value? Book a free strategy call so we can chat 1x1 about how to scale your photography business with video, and if Hybrid Hub is right for your business: https://hybridhangout.com/book-a-callThanks for listening to Hybrid Hangout!! Don't forget to rate and review on your fave podcast platform -- it helps me grow, get amazing guests, and climb in the charts! DM me a screenshot of your review so I can say thanks :) Andddd say hi @hybridhangout on Instagram! 

 One of the most popular episodes to date on the podcast is "How to Run a Successful Model Call." In this episode, I am answering the question - Do model calls still work in 2026? If you're ready to hear my answer, hit play!We are celebrating 7 years of podcasting and 400 podcast episodes!! As a thank you, you can snag my Fully Booked Method program for just $400 this month! That's 8 weeks of personalized coaching and lifetime access to the program. See you inside!  Grab what you need!

This week on the Artist Academy Podcast, I sit down with photographer and business coach Scott Proposki to talk about what really drives success as a creative. Scott has worked with brands like National Geographic and the White House, but this conversation focuses on what made that possible behind the scenes. We get into why talent alone isn't enough, how most artists hold themselves back without realizing it, and what actually helps you get consistent work. From outreach to positioning to thinking differently, this is a practical breakdown of what works. If you're trying to grow but feel stuck or inconsistent, this episode will give you a clearer direction on what to focus on next.

I'm spilling the tea on exactly what I'm doing this April to market my family photography business, and fair warning, one of these three strategies is getting me way outside my comfort zone (and it has nothing to do with cameras). Whether you watch this on YouTube or listen on the podcast, you're walking away with three specific, doable marketing moves you can steal for your own business this spring.Spring is not just a busy season for family photographers. It is your launch runway for summer and fall bookings. The momentum you build right now is what fills your calendar in three to six months. In this episode, I'm pulling back the curtain on my own April marketing plan: the SEO foundation work I'm grinding through, the in-person networking event I'm forcing myself to attend (pray for me), and the one Instagram metric that is changing how I think about content in 2026.What you'll learn in this episodeWhy broken links on your website are silently wrecking your SEO and your client journeyWhy in-person networking still matters for family photographers (even when it feels miserable)What "sendable content" means and how to create it as a family photographerAnd so much more!Resources & Links Mentioned In This Episode▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/spring-marketing-strategies-family-photographers/▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society▸ Grab the FREE 2026 Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends▸ Apply HERE to work with me to be your 1:1 marketer for your family photography business!Connect with Me (Dolly DeLong Education)

Most photographers don't have a revenue problem… they have a focus problem. In this episode, I'm breaking down the biggest money traps in the photography industry. The things we're told will grow our business… but don't. From expensive websites and paid ads to studio spaces, rebrands, presets, and productivity tools, I'm sharing what I personally invested in that didn't move the needle and why. More importantly, I'm unpacking what actually does drive growth so you can stop wasting time, stop wasting money, and start building real momentum. Because looking like a professional and actually building a profitable business are two very different things. If you've ever felt stuck, overwhelmed, or like you're doing all the "right" things but not seeing results… this episode is for you. Connect with me: Website: https://jamespatrick.com Instagram: https://instagram.com/jpatrickphoto 

What if the very things you worry might hold you back as a mom are actually your biggest business superpowers? After 27 years in the photography industry, Sarah shares the hard-earned wisdom that proves women, especially mothers, are uniquely positioned to build thriving portrait businesses. From opening her studio just weeks before 9/11 to becoming one of the most profitable photographers in the U.S., Sarah reflects on the lessons that shaped her journey. In this episode, she distills nearly three decades of experience into practical advice for women photographers who want both a profitable business and a family-first life. • Why the multitasking and systems you use at home can become your greatest business advantage • How resilience, connection, and calm energy create unforgettable client experiences • The mindset shift that helps women stop "figuring it out alone" and start building real momentum If you've ever wondered whether you can build a photography business without sacrificing your family life, this episode is for you. Press play and hear the advice Sarah wishes every woman photographer knew from the beginning. RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

If the word "marketing" makes you cringe, close out of Instagram, or spiral into comparison mode — this one's for you. I'm giving you the reframe you didn't know you needed, and honestly? It might change everything.Why the way you've been thinking about marketing is the actual problem (and it's not your fault)What it really means to show up authentically — and the simple shift that makes marketing feel less like a performancePractical strategies to stay consistent without burning out or waiting until you "feel ready"If you've been putting off marketing your photography business because it just doesn't feel like you, hit play. I promise you'll feel a whole lot better by the end.

You're busy. Weekends booked, nights spent editing, yet the numbers still don't add up. If you've ever wondered, "Why am I working so hard and still not making real money?" this episode might hit close to home. In this solo episode, Sarah Petty shares what she's learned from working with more than 33,000 photographers. The truth? Most aren't failing because of talent. They're focused on the wrong things. Sarah walks through the hidden bottlenecks that quietly keep photographers stuck and how to finally break through them. • The 5 diagnostic questions that instantly reveal what's holding your business back • How to identify and fix the single bottleneck slowing your growth • Why more clients won't solve your problem if your business model is broken If you've been feeling busy but stuck, this conversation may give you the clarity you've been missing. Press play and start focusing on what actually moves your business forward. RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

Rebecca Schmidt runs a boudoir photography studio that photographs 70–85 clients every month and generated $3 million in revenue last year. Just three years earlier, she was a wedding and family photographer earning around $34,000 a year. In this episode, Rebecca shares how she pivoted into boudoir, built a team of 14, filled her calendar with paid advertising, and stepped away from shooting to focus on running the business. If you've ever wondered what's possible when photography is run like a real company — not just a creative pursuit — this interview will open your eyes. The post 659: Rebecca Schmidt – From $34k to a $3M Boudoir Photography Business in Just 3 Years appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

You're working nonstop, filling your calendar with mini sessions—and still barely scraping by. It feels like you're making progress, but what if these quick wins are actually keeping you stuck? In this episode, Sarah Petty unpacks the hidden costs of mini sessions and shows you a better way to build profit and joy. ● Why mini sessions attract the wrong clients—and burn you out ● The emotional cost you're quietly paying every busy season ● A simple framework to start attracting high-value clients today If you've been wondering why it still feels so hard, even when you're "booked," this episode will help you shift course. Hit play and take the first step out of the mini session trap. RESOURCES:  Photography Business Tools to Get Started 37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin   INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are. https://www.instagram.com/sarah.petty   FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook    BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP www.photographybusinessinstitute.com/boutiquebreakthrough   FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/photographybusinessinstitute   LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756