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What happens when you develop or implement KPIs/scorecards/goals without buy-in from the front-line people who will provide or use the data? What kind of unnecessary conversations, process breakdowns, or data accuracy issues result? Our guest in this episode, Tara Kinney, founder and CEO of Atomic Revenue (www.AtomicRevenue.com), a revenue operations and enablement firm and an International speaker, teaches how to create and implement data in a way that people will adopt rather than fight, and which will avoid months of wasted time and effort. Listen to the show on Apple podcasts (https://podcasts.apple.com/us/podcast/win-win-an-entrepreneurial-community/id1465488607), wherever you normally get your podcasts, or listen on the web at www.FractionalLeadership.io/Podcast.
In this episode, Dan connects with digital marketer, social media strategist, public speaker, storyteller, and content expert Lauren Fast, co-founder of Fast Bryant Consulting and brand strategist for Atomic Revenue. Together they explore Lauren's pioneering journey from teacher to beauty icon to empowered female business owner, and how she became a leading voice in marketing along the way. From the impermanence of rugs to chipped teacups, they cover a lot of ground exploring why marketing matters.
Tara Kinney is the Founder and CEO of Atomic Revenue, a organization that launches growth in your lead generation, sales conversion and customer advocacy. Tara is well connected in the St. Louis area and we talk to her about the challenges that came starting a business and getting connected in St. Louis. We discuss her views on leadership and how she challenges her team to push themselves on their growth.
830 - Revenue Operations with Atomic Revenue's Steph Hermanson
Ep #74 - Dashboards with Steph Hermanson - In another Digital Mastermind Group Production, Jon and David speak with Steph, Advisor at Atomic Revenue out of St. Louis, about dashboards and tracking the your clients key performance indicators, and how adding dashboards to your client engagements can increase your agency revenue.
https://www.engati.com/ Engati is the world's leading no-code, multi-lingual chatbot platform. https://open.spotify.com/show/3G0uQwPnQib22emRi9VhUg Blog link: https://blog.engati.com/ | Subscribe now. Steph Nissen, Chief Digital Operations Advisor at Atomic Revenue talks about True Digital ROI on Engati CX. He says Digital ROI is a love language, most people get confused between ROI with the number of likes, shares, sentiments whereas digital ROI is the same everywhere. It is the dollars that you generate on top of what you invest. If a page with a million followers does not generate enough revenue it's of no use. He mentions about how AI is necessary to make things easier. AI is all about finding hidden knowledge, it's about discovering something that is known but not acknowledged by humans themselves. If you like the video, please subscribe to the channel, so we could keep producing more content like this! Follow us on Facebook: http://s.engati.com/157 LinkedIn: http://s.engati.com/158 Twitter: http://s.engati.com/156 Instagram: https://www.instagram.com/getengati/ https://www.engati.com/glossary/roi-calculator #StephNissen #EngatiCX #DigitalROI
The Agents of Change: SEO, Social Media, and Mobile Marketing for Small Business
Every aspect of your operational process contributes to the success of your business. This means there is a lot to keep track of as you make changes along the way to grow and improve. And as Steph Nissen from Atomic Revenue reminds us, the whole point of a CRM is to make your life easier.
Rianna M. Hill interviews the wonderful owners of Atomic Revenue in this episode of the Breakfast With series. Steph Nissen and Tara Kinney are owners of Atomic Revenue in St. Louis, a revenue operations company serving B2B companies nationwide. They focus on all of the elements that generate revenue in a company - lead generation, sales conversion, and customer advocacy all tied to process and data. Atomic Revenue Website: https://atomicrevenue.com/ Social Media: Facebook: https://facebook.com/AtomicRevenue LinkedIn: https://www.linkedin.com/company/algorythmics Connect with Rianna! Rianna's Website: Pancake Digital Solutions Social Media: FollowFollowFollowFollowFollowFollowFollowFollow See all "Pancake Digital Solutions" episodes
Host: Grant Cordell Produced: Grant Cordell and Cody Goodrich About MDMC: The Midwest Digital Marketing Conference is the largest digital marketing conference in the Midwest. Last year MDMC18 set attendance records with nearly 2,000 marketers and friends. There were over 130 speakers including BuzzFeed, Pandora, Instagram, Facebook, Twitter, Refinery29, Pinterest, GoDaddy, Under Armour, LinkedIn, HubSpot, Google, Yahoo, Nielsen and more. MDMC18 featured over 100 sessions across nine tracks: Data, Digital, Social Media, Creative, E-commerce, Innovation, academic/student, Tech and entrepreneurial. About the Speaker: Steph Nissen is a Partner and Head of Digital Operations at Atomic Revenue, a revenue operations firm in St. Louis aligning your organization’s sales, marketing, and customer efforts. Steph works on creating and managing digital strategies & programs including KPI development and analytics, web design/development, marketing automation, social media, email marketing, paid search, and more. She is a national speaker on social media marketing focusing on data, analytics, and ROI and has worked with everyone from big brands like Toyota and TJMaxx to tech startups and small local businesses.
Tara Kinney, CEO of Atomic Revenue, discusses selling rocks for nickels, not accepting "no" for an answer, working from a virtual space, and more.
Joining us is Steph Nissen, Executive Partner and Director of Digital at Atomic Revenue. She manages the company’s digital marketing programs including social media, web development, search engine optimization, content marketing, and graphic design. Atomic Revenue grows small to mid-size businesses through Revenue Operations. From lead generation to sales conversion and customer loyalty, Atomic Revenue aligns all the parts of business to make it easier to achieve desired results. Steph has worked in corporate America as well as in the start-up culture. She has worked on campaigns for big brands including Toyota and TJMaxx as well as small business and solopreneurs in every industry. In this episode: - How Steph became a part of the digital marketing world. - What it means to be digital in marketing. - The difference of the digital marketing mindset and approach compared to previous marketing generations. - How to understand SEO. - What are the blind spots of many business owners? - What makes for effective content? - What is necessary with data? What’s relevant? How do we find the golden ticket for success? - What are the trends? What’s next? What’s out? - Hacks for the entrepreneur. - Steph has a life outside of the fast-paced, highly-connected digital world. How does she manage it all? Learn more: Website http://AtomicRevenue.com Company Facebook https://www.facebook.com/atomicrevenue/ Company Twitter https://twitter.com/atomicresults Company LinkedIn Page https://www.linkedin.com/company/algorythmics/ Personal Facebook https://www.facebook.com/stephanie.dildine Personal Twitter https://twitter.com/stephnissen_ Personal LinkedIn https://www.linkedin.com/in/stephanienissen/
Entrepreneurially Thinking: Innovation | Experimentation | Creativity | Business
Joining us is Steph Nissen, Executive Partner and Director of Digital at Atomic Revenue. She manages the company’s digital marketing programs including social media, web development, search engine optimization, content marketing, and graphic design. Atomic Revenue grows small to mid-size businesses through Revenue Operations. From lead generation to sales conversion and customer loyalty, Atomic Revenue aligns all the parts of business to make it easier to achieve desired results. Steph has worked in corporate America as well as in the start-up culture. She has worked on campaigns for big brands including Toyota and TJMaxx as well as small business and solopreneurs in every industry. In this episode: - How Steph became a part of the digital marketing world. - What it means to be digital in marketing. - The difference of the digital marketing mindset and approach compared to previous marketing generations. - How to understand SEO. - What are the blind spots of many business owners? - What makes for effective content? - What is necessary with data? What’s relevant? How do we find the golden ticket for success? - What are the trends? What’s next? What’s out? - Hacks for the entrepreneur. - Steph has a life outside of the fast-paced, highly-connected digital world. How does she manage it all? Learn more: Website Company Facebook Company Twitter Company LinkedIn Page Personal Facebook Personal Twitter Personal LinkedIn
Joining us is Steph Nissen, Executive Partner and Director of Digital at Atomic Revenue. She manages the company's digital marketing programs including social media, web development, search engine optimization, content marketing, and graphic design. Atomic Revenue grows small to mid-size businesses through Revenue Operations. From lead generation to sales conversion and customer loyalty, Atomic Revenue aligns all the parts of business to make it easier to achieve desired results. Steph has worked in corporate America as well as in the start-up culture. She has worked on campaigns for big brands including Toyota and TJMaxx as well as small business and solopreneurs in every industry. In this episode: - How Steph became a part of the digital marketing world. - What it means to be digital in marketing. - The difference of the digital marketing mindset and approach compared to previous marketing generations. - How to understand SEO. - What are the blind spots of many business owners? - What makes for effective content? - What is necessary with data? What's relevant? How do we find the golden ticket for success? - What are the trends? What's next? What's out? - Hacks for the entrepreneur. - Steph has a life outside of the fast-paced, highly-connected digital world. How does she manage it all? Learn more: Website http://AtomicRevenue.com Company Facebook https://www.facebook.com/atomicrevenue/ Company Twitter https://twitter.com/atomicresults Company LinkedIn Page https://www.linkedin.com/company/algorythmics/ Personal Facebook https://www.facebook.com/stephanie.dildine Personal Twitter https://twitter.com/stephnissen_ Personal LinkedIn https://www.linkedin.com/in/stephanienissen/
Live from Shock City Studios! (http://shockcitystudios.com- @ShockCityMusic) John and Kane are LIVE Monday thru Friday at 10a CT on INDIO RADIO...It's The John and Kane Show - and another DOWNLOADABLE PODCAST! And we kick off the show talking about Mizzou and where we are as of today - weigh in: @JohnAndKaneShow or @Indio_Radio - then we bring in Tara Kinney of Atomic Revenue, who provides Revenue Operations expertise to entrepreneurs in the form of Revenue Intelligence for start-ups and Revenue Strategies for scale-ups - very interesting - make sure to connect here: http://AtomicRevenue.com/ - then we bring in The School of Rock (Kirkwood) with GM: Melissa Maciorowski and the band: Sonder! Elaine Simmons, alex Scheman, Ben Comfort and Austin Neukirtch - great insight on the school and how these kids are making their rock dreams come true! Connect with them here: http://Facebook.com/SonderSTL ...and of course, we learned what we learned on the show - Follow @JohnAndKaneShow, @JohnLaun1 @INDIO_RADIO on Twitter - Check out the new YouTube channel: http://YouTube.com/IndioRadioOnScreen - The John And Kane Show is on 10a and replayed at 5p (Central Time) - Listen via @TuneIn or link up here: http://IndioRadio.com - Get more info and LIKE us here: http://Facebook.com/IndioRadio AND https://www.facebook.com/pages/The-John-and-Kane-Show-Indio-Radio/252503951553118 - AND NOW ON iTunes, Stitcher and Spreaker! Just search 'Indio Radio Podcasts' or 'John And Kane Show' and get caught up with the show!