Podcasts about midwest

Share on
Share on Facebook
Share on Twitter
Share on Reddit
Share on LinkedIn
Copy link to clipboard

One of the four census regions of the United States of America

  • 9,363PODCASTS
  • 20,790EPISODES
  • 47mAVG DURATION
  • 8DAILY NEW EPISODES
  • Jul 6, 2022LATEST
midwest

POPULARITY

20122013201420152016201720182019202020212022



    Best podcasts about midwest

    Show all podcasts related to midwest

    Latest podcast episodes about midwest

    The Steve Gruber Show
    Preya Samsundar, Economy, border, Abortion, Elissa Slotkin's new ad

    The Steve Gruber Show

    Play Episode Listen Later Jul 6, 2022 10:59


    Preya Samsundar is the RNC Communications Director for the Midwest. Economy, border, Abortion, Elissa Slotkin's new ad

    Here & Now
    Highland Park community reacts; Mental health of migrant children in custody

    Here & Now

    Play Episode Listen Later Jul 6, 2022 42:10


    The community of Highland Park is coming to terms with the mass shooting that left seven dead and dozens more injured. The Anti-Defamation League's Midwest regional director and resident David Goldenberg, who was at the parade in the morning before the attack took place, joins us. And, Reveal senior reporter Aura Bogado talks with us about her investigation into the mental health of migrant children held in government custody in the first three months of the Biden administration.

    River to River
    How does abortion access differ across the Midwest?

    River to River

    Play Episode Listen Later Jul 6, 2022


    The reversal of Roe v Wade means states have more power over abortion access than they've had in decades. In this hour, we'll explore what that access looks like and how it has changed in some Midwestern states.

    Brodie Sports Talk
    Wimbledon, Kevin Durant Trade Rumblings & NBA Free Agency, and USC & UCLA going to the Big Ten. Season 4, Episode 3.

    Brodie Sports Talk

    Play Episode Listen Later Jul 6, 2022 42:06


    Caleb (@kdiggs74) and Derek (@derekrusinek) and go through the world of sports as they go back to the this day in sports history in 2002 as Serena beat her sister Venus to win her first Grand Slam. Then they go ahead and jump into the USFL to recap their Championship game between the Birmingham Stallions and the Philadelphia Stars. They discuss some of the move around NBA Free Agency and Caleb throws out a random trade to get Kevin Durant back on the West Coast. Finally, they jump into the world of college football as USC & UCLA are heading to the Midwest to join the Big Ten Conference in 2024 and what the big picture is going forward. Theme music by The Riley Brothers Band. Find them at therileybrothersband.bandcamp.com. --- Send in a voice message: https://anchor.fm/brodie-sports/message

    Insight On Business the News Hour
    The Business News Headlines 5 July 2022

    Insight On Business the News Hour

    Play Episode Listen Later Jul 5, 2022 12:32


    Welcome back....we know, it's Tuesday but feels a bit like Monday. Today you'll learn that oil prices sink and the Nasdaq recovers….it's been that sort of day.  And a reminder that you can follow along with us all day on Twitter @IOB_NewsHour and on Instagram. Here is what we've got for you today: Oil prices tanked today and why; Meanwhile the Nasdaq outperformed; Free food from Subway is coming and why; Gun sales in the U.S. have tanked; Even if inflation ease high prices are here for awhile; Amazon Prime and a new feature; A major baked goods recall; The Wall Street Report; The "remote job" that may not be so...remote. Those stories plus you'll hear from author, speaker and champion of workplace diversity, equality and inclusion. Her name is Michele Shelton from Louisville, Kentucky who I met on an elevator curing EntreFest 2022 which led to this remarkable conversation. To hear that, click...HERE.  Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

    Insight On Business the News Hour
    A Champion for Diversity, Equality & Inclusion - Meet Michele Shelton

    Insight On Business the News Hour

    Play Episode Listen Later Jul 5, 2022 18:53


    Last month, while speaking at EntreFest 2022 I met Louisville native Michele Shelton in the elevator. We exchanged greetings and I asked her what she was there for.  She told me she was addressing issues of diversity, equality and inclusion in the workplace. That brief ride to the 5th floor found us heading back to the lobby for this conversation how everybody wins when we have a diverse workplace. Meet author, speaker and equality champion Michele Shelton. And a quick reminder that you can follow along with us all day on Twitter @IOB_NewsHour and on Instagram.  Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

    Manufacturing Happy Hour
    The State of Manufacturing: Nebraska, the Midwest, and Beyond with Michael Johnson and Scott Volk

    Manufacturing Happy Hour

    Play Episode Listen Later Jul 5, 2022 42:32


    Recently, we had an opportunity to attend an extremely unique manufacturing event in Columbus, NE. Columbus is a small, rural town and it's the exact type of spot where manufacturing events should be taking place. Communities like this across the Great Plains, the Midwest, and the United States in general, are where manufacturing and manufacturing jobs can change people's lives. This event was called Manufacturing Nebraska's Future, and it was all about showcasing the trends, opportunities, and technologies in manufacturing to leaders in the Nebraska manufacturing scene as well as to the community. Everyone from students to folks that work at the local manufacturing companies was present. In this special live episode of Manufacturing Happy Hour, we chat with two leaders from the state of Nebraska: Scott Volk, COO of MetalQuest Unlimited, and Mike Johnson, COO at the Nebraska Chamber of Commerce and Industry. We covered a lot of ground in this conversation, including the role of the Chamber of Commerce and how to change the perception that Nebraska offers more than just agriculture. It's a manufacturing powerhouse as well. In this episode, find out: What it was like for Mike to move from brewing to the Chamber of Commerce How Scott combines his work at Metal Quest and the Chamber of Commerce Why Nebraska is more than an agricultural state What the Chamber of Commerce does for manufacturing The nuances of the workforce shortage in manufacturing Why the manufacturing industry needs some better PR How other players can contribute to the manufacturing ecosystem What other states can learn from the progress made in Nebraska Tips for picking the right beer http://manufacturinghappyhour.com/iTunes (Enjoying the show? Please leave us a review here.) Even one sentence helps. It's feedback from Manufacturing All-Stars like you that keeps us going! Tweetable Quotes: “The Chamber of Commerce is the engine to get things done, that's just the simplest way of putting it.” - Scott Volk “What's happening in manufacturing now, and what's going to happen in manufacturing in the next ten years is a quick way to a comfortable life for anyone who's willing to work in the industry.” - Michael Johnson “There's strength in numbers, and the more you can coordinate, the more you're going to get done.” - Scott Volk Links & mentions: https://www.nechamber.com/?utm_source=show+notes&utm_medium=link&utm_campaign=manufacturing+happy+hour (Nebraska Chamber of Commerce & Industry), a steadfast advocate for free enterprise, a competitive business climate, and state-wide economic growth through education, leadership development and government activism within the state of Nebraska https://metalquest.net/?utm_source=show+notes&utm_medium=link&utm_campaign=manufacturing+happy+hour (MetalQuest Unlimited), manufacturer of precision machined component parts and assemblies in Hebron, NE Make sure to visit http://manufacturinghappyhour.com/ (http://manufacturinghappyhour.com) for detailed show notes and a full list of resources mentioned in this episode. Stay Innovative, Stay Thirsty.

    A Quest for Well-Being
    Feeling Empowered Every Day

    A Quest for Well-Being

    Play Episode Listen Later Jul 5, 2022 36:56


    — Self-esteem is the underlying foundation supporting everything you do, from everyday chores and activities to long-term goals. While everyone occasionally has doubts about themselves, low self-esteem can leave you feeling insecure, lacking motivation, unable to respond to challenges in your life, anxious or depressed and with negative thoughts and feelings about your body image. In the episode, we will explore ways to improving self-esteem, self-love and what it takes to feel empowered. Valeria interviews Adelle Follmer  — she is a Midwest turned Southwest Master Life Coach and crisis intervention specialist who has worked with clients across the globe. Her mission began with a desire to increase accessibility of affordable coaching to combat the lack of support resources that many people face. Throughout her coaching, she came to find that true growth and change happens best with constant support rather than just the typical one meeting per week. Thus, she branched out her services to offer a more sustainable approach: integrating daily texting as a means to encourage healthy habits all day, every day. Adelle now offers comprehensive and low-cost coaching plans consisting of video, audio, text or a blend of coaching. She prioritizes exploring each client's unique situation and needs to deliver the most individualized and effective coaching style possible. To ensure the best results, all new clients receive a free 30-minute consultation. Adelle can be reached personally through her website/contact information or requested as a one-on-one coach on Shelpful.com. Sessions are available via phone, Skype, Whatsapp, Zoom and more. Additional details regarding session length and prices can be found on her website. To learn more about Adelle Follmer and her work, please visit: adellecoaching.blogspot.com. You can also reach her at (217) 318-1716 and follmerac@gmail.com           — This podcast is a quest for well-being, a quest for a meaningful life through the exploration of fundamental truths, enlightening ideas, insights on physical, mental, and spiritual health. The inspiration is Love. The aspiration is to awaken new ways of thinking that can lead us to a new way of being, being well. 

    DIEOWA
    Warren County: Tom Lyon

    DIEOWA

    Play Episode Listen Later Jul 5, 2022 24:07


    This week on DIEOWA, we're in Warren County. A feud between two farmers escalates until one is found dead in a cistern.

    Between The Tines Podcast
    44. Hunting Hard In The South, Teaches Patients In The Midwest With Josh Lawson

    Between The Tines Podcast

    Play Episode Listen Later Jul 5, 2022 81:22


    Heck of a time chatting with Josh, thanks to him for an awesome podcast laying the law down. We met Josh a few years ago and been hunting with him every since. Awesome times and an awesome podcast.Sponsors:North Missouri Land CompanyREK BroadheadsElimishield HuntOld Indian Tricks LLc Lil Man ConstructionTaylor Made Custom Fire Pits

    The Real Estate Sessions
    Episode 324 – Jeff Dinter, CEO – Gravy

    The Real Estate Sessions

    Play Episode Listen Later Jul 5, 2022 32:55


      If you want to find answers and succeed in the real estate industry, particularly regarding home ownership, you have to be willing to research and talk to people. How can you close deals and get consumers to feel confident about their home purchases? Join your host Bill Risser as he dives deep into a conversation with https://www.linkedin.com/in/jeffdinter (Jeff Dinter) about driving that entrepreneurial spirit in the real estate space. Jeff is the CEO of https://www.gravy.co/ (Gravy) and a serial entrepreneur with a thing for product design who spends most of his career solving problems in the real estate tech and fintech spaces. In this episode, he shares his knowledge on how to work with agents and lenders to build great connections. He also discusses mistakes he has seen throughout his career and explains the new bridge he has created that hasn't existed before. --- Jeff Dinter - CEO, Gravy We go into the heartland of the country, St. Louis, Missouri, and we are going to chat with Jeff Dinter. He is the CEO of https://www.gravy.co/ (Gravy). There are over 100 million renters in this country. What Gravy does is guide them down that path to home ownership. It's very interesting. We are going to have a lot of fun with this conversation. Enough of this stuff. Let's get it going. --- Jeff, welcome to the show. Thank you so much for having me. I was very excited to have you on. I get a lot of requests from podcast bookers, and generally, they are from motivational speakers or real estate investors who, somewhere in their life, were poor. I love it when I find people starting up companies doing things a little bit different. We are going to talk a lot about https://www.gravy.co/ (Gravy), your company, but I always like to start in the same place. You grew up in the Midwest, but it doesn't get more Midwest than St. Louis, right? That's right. It's the spot in the middle of the Midwest. Do you still live there? Is your company there? Tell me why it's so special for you. Why St. Louis? I was born and raised in St. Louis. I had a brief stint in Orlando, Florida, with my fiancée at that time but my wife now. For a few years, we ended up moving back, and it's still here. Gravy is very remote-friendly, but our flag in the sand is here. We have got a handful. Our team is in St. Louis. It has always drawn me back for sure. There are probably two reasons that I'm still here. One, it's family. I have got mine and my wife's immediate family. They both live within ten minutes of our house. That was a plus and a big part of why we moved back from Orlando before we had a toddler. Now that we have a child, it's free babysitting plus family time, so that's an easy one. Two is the tech scene in St. Louis. It's been growing more and more over the past decade or so. There are lots of great people, great minds thinking differently, and engineers. I love the environment here. I hear that a lot from a lot of different places around the country. I don't know if it's the time we are in, and with tech being so powerful. These little areas before were not considered Silicon Valley. You've got them all popping up all over the country. It's a great point to your comment. It started on the coasts, and slowly but surely, the density came in and may not have the density of East or West Coast in St. Louis or Kansas City. The good news is that even if it's smaller, the overall concept of thinking differently, getting folks that either want to build software or reimagine different things, the density, appetite to take risks and start businesses are there. It's a cool combination of founders, but also people that make good early team members at startups are all here. I love it. My readers know I have this weird thing with sports. You can see it all around me. Can I assume Cardinals fan, or are you like some other people I know from St. Louis who got bushwhacked into being a Cubs fan somehow? I have got...

    Windy City Slam
    Chazz Moretti/Midwest Wrestling Reunion

    Windy City Slam

    Play Episode Listen Later Jul 5, 2022 54:41


    Wrestling super-agent Chazz Moretti returns to Windy City Slam Podcast and this time he goes inside the upcoming Midwest Wrestling Reunion, which takes place in Lake Zurich on July 17. Chazz and Mike discuss the honorees and what the MWR is all about. Plus, Mike recaps some great wrestling action from last week, including Freelance Underground, Freelance, Ego Pro Wrestling and an outstanding Money In The Bank show with some great surprises. Mike Pankow is a wrestling superfan who covers local Chicagoland wrestling and national promotions like AEW and WWE. If there is something going on in Chicago, Mike knows about it. Enjoy "Wrestling, Chicago-Style" on The Broadcast Basement On-Demand Radio Network! Music by Jason Shaw on Audionautix.com. Get your local wrestling fix every Tuesday everywhere podcasts can be found and always at WindyCitySlam.com!

    Washed Up Walkons
    The B1G Gets Bigger | WUW 330

    Washed Up Walkons

    Play Episode Listen Later Jul 5, 2022 53:49


    In this episode we record on Kevin's favorite Holiday, America's Birthday, the 4th of July. However, this one isn't going like Kevin had probably hoped, Drake taps into to every Man who loves to golf dream, and the boys talk training, Kittle being Kittle, and the mindset of Drake when it comes to communication. Then we get to the meat that is the 2 new members of the Big Ten conference. USC and UCLA announced they will be joining the Big 10 in a couple years which opens an entire new can of worms for the boys to talk about. Logistics of travel, new rivalries, the odds of these teams playing well in the Midwest, does any of it even make sense? The episode concludes with discussion over PJ Fleck catching some heat recently, and an alleged arrangement that he had, that included a star player at Western Michigan.

    WhiskyCast
    Preserving the American White Oak's Future

    WhiskyCast

    Play Episode Listen Later Jul 4, 2022 38:32


    The whisky industry depends on quercus alba, the American White Oak, for hundreds of thousands of whisky barrels each year, and that makes preserving White Oak forests a key priority for those concerned about the industry's future. Climate change and other factors are threatening the long-term sustainability of prime White Oak forests in the Midwest, and the White Oak Initiative is bringing together foresters with those who depend on the viability of the forests. This week on WhiskyCast In-Depth, we'll talk with Brown-Forman's Greg Roshkowski. He's responsible for the company's cooperages and its wood management program, and he's also one of the key players in the White Oak Initiative. We'll also have the week's whisky news and tasting notes for a firecracker of a whiskey from Jack Daniel's - one that should come with a HazMat label!

    The Law Entrepreneur
    324. Building Your Brand in Entertainment Law with Joshua Lastine

    The Law Entrepreneur

    Play Episode Listen Later Jul 4, 2022 33:30


    Joshua Lastine is an entertainment lawyer in Beverly Hills, CA. His story is a little bit of iconic Hollywood story, although it's a little different - young man leaves the central plains of the Midwest, heads to California to make his fame and fortune, goes law school at Pepperdine, and does just that by becoming an entertainment attorney handling all manners of the business of the entertainment industry. I think, oftentimes, we think of entertainment law as being solely centered on an agency representing the talent that performs. But as you'll hear from Joshua, it's much, much more than that with many more opportunities. I had a great time chatting with Joshua, and I hope you enjoy that conversation.   In this episode, Neil and Joshua discuss: What entertainment law is and how it intersects with Hollywood.  Understanding the business of entertainment and the business of law.  The contracts that go into making content.  The influence of collective bargaining and unions in the entertainment industry.    Key Takeaways: Entertainment is about making a product and starts with an initial good idea that needs to be bought, sold, developed, and everything in between, just like anything else.  Building your firm is all about who you know, networking, and building relationships.  To hire in the current market, you need to have interest aligned between where you and your firm are going and where the possible incoming attorney wants to go.  As an entertainment lawyer, you are a vocal advocate for doing what is right, making sure that everyone is kind of paid, and everyone gets what they deserve.   "Right now it's such a hot job market that you really have to have your interests completely aligned, in terms of where you want your business and company to go and where your employee sees themselves where they want to go because they have opportunities pretty much everywhere." —  Joshua Lastine   Get in touch with Joshua Lastine: Website: https://lastineimpressions.com/ (https://lastineimpressions.com/)   LinkedIn: https://www.linkedin.com/in/joshua-r-lastine-b3632b42/ (https://www.linkedin.com/in/joshua-lastine-b3632b42/ ) Instagram: https://instagram.com/lastinelaw (https://instagram.com/lastinelaw)    Thank you to our sponsors! Ruby Receptionist - Virtual receptionist & live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://www.ruby.com/ (callruby.com) or call 844.895.7829 The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at http://www.netprofitcfo.com (www.netprofitcfo.com). Get in touch with Neil: Website: https://thelawentrepreneur.com/ (https://thelawentrepreneur.com/) Twitter: https://twitter.com/lawentrepreneur (https://twitter.com/lawentrepreneur) Facebook: https://www.facebook.com/thelawentrepreneur/?ref=hl (https://www.facebook.com/thelawentrepreneur/?ref=hl) LinkedIn: https://www.linkedin.com/in/tyralawfirm/ (https://www.linkedin.com/in/tyralawfirm/) If you've enjoyed the podcast, http://getpodcast.reviews/id/1086406592 (please head to Apple Podcasts and leave a rating & review for the show)! It only takes a moment, and really helps me to reach new listeners. You can also http://www.thelawentrepreneur.com/ (head to the website at TheLawEntrepreneur.com) for more information on the podcast and my legal services.    Show notes by Podcastologist Chelsea Taylor-Sturkie   Audio production byhttps://www.turnkeypodcast.com/ ( Turnkey Podcast Productions.) You're the expert. Your podcast will prove it.

    Inside The Firm
    Monday Morning Coffee with Tim Ashford

    Inside The Firm

    Play Episode Listen Later Jul 4, 2022 22:32


    Tim Ashford began his career in the door industry in 1999. Working in rural Western Nebraska, he learned service and installations on both residential and commercial doors. During this time, he developed his skill in product knowledge, installation ability, and diagnostic and technical expertise. 7 years later, he moved into management and had the opportunity to manage a few different sized door companies throughout the Intermountain West and the Midwest. This 8 year period allowed him to lead diverse teams in all aspects of dealer operations: sales, installation, office, and supplier relationships. It was also during this time that he honed his sales ability, and developed his unique, and successful selling style, catering to the garage door industry. In 2014 Tim took the opportunity to work for a major garage door manufacturing company as a District Sales Manager, and has held several progressively different roles within the companies he has worked with. Today, Tim is the Vice President of Sales and Marketing with Raynor Garage Doors.

    Tomahawk Talk
    LA is the New Midwest: CFB, ACC Football, NBA Free Agency (7/3/22)

    Tomahawk Talk

    Play Episode Listen Later Jul 4, 2022 58:00


    On this episode, William Haynes and Jackson Bakich are joined by Jack Oliaro to take a deep dive into the recent collegiate conference realignment and its impact on Florida State and college football as a whole. They'll then look at the new ACC Football 3-5-5 scheduling format and wrap w/ the headlines as NBA Free Agency begins.

    RNZ: Nine To Noon
    Living between the hearing and deaf world

    RNZ: Nine To Noon

    Play Episode Listen Later Jul 3, 2022 23:55


    The lives of three teenagers from America's Mid-West, who are straddling two worlds is the focus of a new documentary Only I Can Hear. The girls are CODA, or Children of Deaf Adults. Only I Can Hear has been playing as part of Doc Edge Festival, has can be viewed online until 10 July. Director Heath Cozens follows the lives and different experiences of CODA identity of Nyla, McKenzie and Jessica.

    The Strange Recital
    Grave of Songs

    The Strange Recital

    Play Episode Listen Later Jul 3, 2022 28:17


    "Reverend Halvar Ingegaard rose to begin his sermon. In a shot, he was off in his maniacal style, telling of the giant skeletons and the Truth of Salvation apparent all around us. He spoke quickly then slowly, but always loud, loud, loud, thumping the pulpit, his blows deadened by the weight of the Bible beneath his fists."   A boy's life is changed when something strange is found on the family farm. Is "truth" just another belief system? Maybe we need to examine our own.

    The Hoosier Sound | IU Sports Podcast
    WHO is Trying to Join the B1G? Also, IUBB Will Face UNC and Xavier. [255]

    The Hoosier Sound | IU Sports Podcast

    Play Episode Listen Later Jul 2, 2022 41:40


    *Like, subscribe, comment, and follow us on social media!*WHAT IS HAPPENING?! On Thursday, it was reported that the Big Ten is keen on adding two college powerhouses in 2024, and both have nothing to do with the Midwest. How do Matt and Nithin feel about this news and conference realignment overall?Also, Mike Woodson and the Hoosiers received big news recently with potential preseason No. 1 North Carolina and Sean Miller-coached Xavier both now slated to face Indiana this upcoming season. What are some fast facts you need to know about both games? Which of the Xavier, UNC, Arizona, and Kansas games are the guys looking forward to the most?WEBSITE: https://www.indianahq.com/ • Twitter: https://twitter.com/thehoosiersound • Facebook: https://www.facebook.com/thehoosiersound/ • Instagram: https://www.instagram.com/indiana.hq/ • iTunes: https://itunes.apple.com/us/podcast/id1282226985?mt=2&ls=1 • Google Podcasts: https://www.google.com/podcasts?feed=aHR0cDovL3d3dy5zcHJlYWtlci5jb20vc2hvdy8yNjc3NTkyL2VwaXNvZGVzL2ZlZWQ • Spotify: https://open.spotify.com/show/0lk71fzLgbLP76iPNA14cP • SoundCloud: https://soundcloud.com/user-429075463-810819009 • iHeartRadio: https://www.iheart.com/podcast/the-hoosier-sound-28550408/?cmp=web_share • TuneIn Radio: http://tun.in/pi2cE • Stitcher: https://www.stitcher.com/podcast/the-hoosier-sound

    Cinematic Heartland: A Filmmaking Podcast
    Ep 102: Scott Wegener – Zero Budget Filmmaking

    Cinematic Heartland: A Filmmaking Podcast

    Play Episode Listen Later Jul 2, 2022 67:40


    On today's episode, we welcome Sharonville, Ohio based, Emmy Award winning filmmaker, Scott Wegener. Scott explains his process of getting films made all around the world on a zero budget. From the Czech Republic to Norway and back home again, Scott has been able to pull together films that would normally be made on huge budgets. This is a must listen to episode if you are looking to get that big budget idea of yours made but don't have the deep pockets or rich relatives.

    Real Estate Marketing Dude
    The Recession Proof Business Model with Ryan Kelly and David Casey

    Real Estate Marketing Dude

    Play Episode Listen Later Jul 2, 2022 47:26


    There is a recession coming and what are we going to do? For the last seven years I've been telling you about the only recession proof business model. The only recession proof business model in real estate is your database, because people are still going to move. Ryan Kelly and David Casey help realtors all over the country build their brand and better reach their database. Be sure to check their websites out.Three Things You'll Learn in This EpisodeHow to prepare for the recessionHow important is your database?How to build your brandResourcesLearn more about Ryan KellyLearn more about David CaseyReal Estate Marketing DudeThe Listing Advocate (Earn more listings!)REMD on YouTubeREMD on InstagramTranscript:So how do you attract new business? You constantly don't have to chase it. Hi, I'm Mike Cuevas a real estate marketing. This podcast is all about building a strong personal brand people have come to know, like trust and most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them. Let's get startedWhat's up ladies and gentlemen, welcome another episode of the real estate marketing dude, podcast. What we're up to today, folks is holy shit, there is a recession coming holy shift. Well, things are happening. What are we going to do? You guys have been listening to the show. For the last seven years, I've been telling you about the only recession proof business model, the problem has been like if you guys have been listening in and taking my advice or not. And I told you the only recession proof business model in real estate is your database, because people are still going to move. And unfortunately, we've been spoiled over the last two years, because let's be honest, this business was very, very, very, very, very easy. But it's about to get real. And it's about to get hard and the only recession proof business model, when shifts happen. This is my third one, guys, I've done this for 20 fucking years, listen to what I'm telling you, okay, is your database they will feed you all the time, the problem about 80% of the population is going to have right now and the real estate agent communities and none of them market their database, quite frankly, most of their database even though they are and now you're going to be struggling because you never took the time to build that database or nurture it effectively because you've been converting so many damn Zillow leads. Instead of building a brand people know like and trust. So what we're doing today is we brought on two gentlemen, on the KC market, these guys are broker owners, they base their entire brokerage just on referral generation. And there's two different ways we can attract business or generate business either we chase it in prospecting, which is where about 10% of business comes from, or we could attract it, and generate it and manufacture it. And that comes from the people you already know like and trust or know like and trust you. So they built all that brokerage around database marketing, referral marketing, I thought it'd be a really good episode because this is the recession proof business model folks, what's gonna happen in the next six months depending on your market is that some people are gonna lose their jobs the recession is coming in that means people are lose jobs, and someone's gonna need to have a problem for them. They're going to result to the first person they come into contact with. Most times, it's someone they know if it's you or not, I don't know. But what also is going to happen is the cost of living is going through the roof. The affordability in California just came out yesterday 17% index, that's insane. That's why everyone's getting the hell out of here. So we have a lot of things in the economy that are going to happen and people are going to need help. And I'm not saying doom and gloom because shifts are when you big is when you build your brand and make the most amount of money. If you niche down the only niche that I'm telling everyone to do is their database. So without further ado, let's go ahead and and welcome our guests Mr. David Casey and Ryan Kelly, with Casey first real estate out of Kansas City what's let's go prepare, prepareown. That introduction man 17% inflation in California isa 17% consumer affordability index. It's the lowest it's ever been in, in the history of the state meaning that only 17% I believe how its rise only 70% of people can actually afford to live here.She gotta get out of there man. I mean, anybody living in California that's toughcome to Kansas City.It's so tough to Kansas City Can I just Kansas City have palm trees? Was Kansas City have a beach in Santa can ride my bike to you gotta bring your own? If so,we got oceanfront property in Kansas City.Yes, just a murky lake that's what it isthe inside of your garage in the back walls painted and there's a big ocean there and you guys drink beers and stare atit all day. Oh, exactly. But if you love sports, partying and barbecue that's us.Yeah, Midwest I like it. Yeah guys love whatyou said earlier about the recession proof with marketing your database video content is definitely where it's at. We that's how we built our brand really off of just past clients referrals and all that other stuff. I remember the first time I was targeted to your Facebook ad Mike and generating leads from your referrals in your Soi. That's when I connected with Mike but man it's been it's been life changing just marketing straight to your database your sphere of influence past clients hell I couldn't I couldn't get a sphere of influence person to use me for nothing until I started using video content and marketing to those people.Just because I started thinking you were somebody that's what happens and everything right um so you guys don't have brokerage in Kansas City. And I don't even know if I just introduce you as David Casey Ryan Kelly. You guys are the broker owners in Kansas City and you guys have how many agents now? We're approaching80 agents okay and agents toyour guyses unique selling proposition that you attract your agents within you guys attract everyone you're not like buying agent leads, you know like knocking on their doors are you people are just showing up. You're attracting them? Yes. What you attracted Business when you're in production. So you guys base your whole market on database marketing. So I like it. And that's basically that your thing, right? It is absolutely, yeah,no, it's very correct. I think too. It's, you know, a lot of new agents, when they get in this industry, they don't really know where to start. And for us, I like we grew up together. So we have a good chemistry, at least we can almost finish each other sentences most of the time. And, like growing up, we were kind of the partiers in high school. So that always was our big thing. Yeah. I mean, you always do on like, a Friday or Saturday night, you come over to my house, and it's gonna be poppin. Andsneak the bears in the basement, they'll tell mom, Oh, it's right through the window. Well,Zach, uh huh, and so on. So, you know, like we, we drifted apart after high school, I went military, he went to college and worked at a Ford plant. And then when we came back together and merged as a team in Kansas City, we lean right back on events. I mean, it's, it's so underutilized in this industry is like, I would summarize it as like any event based strategy to grow your business. And I just want to reduce the friction between the consumer and myself as a professional and how I can service them. And what better way to break the boundaries is come to my party, have some drinks, and let's talk shop. I mean, make it very casual and easy. So we built a whole model around that.And you guys did how many? When you guys were in production? How many events were you doing? A year,for sure, monthly seminars.They could have been live video on Facebook, they could have been in person, you know, we did a little bit of transitioning there during COVID. Butwe always had something like so we advertise you do weekly open houses, that's an event if you do it, right, monthly seminars. And then you do quarterly events for the clients and those events like we leveraged on the Ford plant, because Ryan, he worked there for a while it's a Union deal. So everybody's pretty tight knit. We want to crack the code on how do we, you know, get embedded in that community and capture most of the business that's occurring?Should you not our first year, we were able to extract 1% at a 7500 people that work there, we literally sold 75 of them a home. So a stop of marketing to the database.Yeah, when you're, let's define marketing to the database, because most people in agents are gonna be like, hey, well, I need to fucking talk about real estate, like interest rates and all that, like, what's the content? You guys are talking about? What what is marketing? My database? Me?Yeah, if we got really tactical, Ryan jumped on that group, he friended everybody he could. So yeah,they had their special k cap page went to the members added everybody on Facebook. Now I have once they haven't been back, I was able to push out that video content and buy them to the events. And yeah, it was awesome.Well, then also what you can do as well, when they accept your friend request, you can ask them to like your personal Facebook page or your professional, and then run boosted posts to friends and friends of friends. So we get some static billboard style ads, we put like a couple of bucks a day behind it. And just we just knew when they were scrolling through Facebook or Instagram, they'd see our faces popping up for home buying journey here home selling, and that we didn't expect anybody to click on that or reach out to us because of that, but we want to just do ingrain in their in their head that we are real estate in Kansas City. And so now when we invite him to things, I mean, it's just It's butter on toast,low pressure. Come on sell me.I think the problem that everybody has is they don't know how to carry on a conversation without talking about work, when the purpose of carrying out has everything to do with it work. I mean, and it's like, like I would be like like if you just use this example to show but it's like if you like don't talk to your significant other like you're in good divorce like it just what happens, you know, like, well, if you don't talk with your database, they're gonna divorce you too and they're gonna cheat on you with another realtor. So you can't not talk to him but how you talk to him is extremely important too because you can't just always be selling your shit like look I get your in real estate guys like shut the fuck up. I don't care about interest rates right that's what people will say and that's why no one wants to read your interest rate or your market update emails that's crap content market updates. i There's a place for I'm sure. But is that something that's going to really like make your database like you're gonna get a lot of engagement on that stuff? No, because we just have to nurture and just remind that's well good you guys are so let's look at their marketing plans. Let's take dive deep on this. I'm guessing this is what you guys are teaching tell me if I'm right or not. But yeah, weekly open houses when they're at the open house, they're doing a live they're doing stories are doing pictures, they're sharing all that shit and reminding their networks and all their channels that there's an open house. They're probably circle prospecting in the whole neighborhood notifying all them there's an open house because your goal is to have them have a couple of conversations a day. The second part as they're doing these monthly seminars, so there's the authority, hey, we're doing monthly seminar. It's not if they show up, who cares if someone shows up. The fact that you're doing a seminar already tells me you're an expert, otherwise you wouldn't be doing a seminar. Correct. Paul Ryan, do you know how to cook?I gotta watch something. But yeah, absolutely. You do know how to cook. I can cook straight in thehamburger fryer.You know how to play croquet? I do not. Okay, so if you got on and started playing croquet for five videos in a row, I guarantee you everyone thinks you're a fucking professional croquet player. Oh,very true percent.That's how you know, I'll tell you this right now, Mike. Whenever Ryan first got in real estate, I said, bro, I promise you two weeks of posting videos every single day, you will become the real estate guy in your market. And this was back in 2017. Because I was doing that in Phoenix, Arizona. I had all my friends in Kansas City hitting me up saying can you sell my house my buddies out? I was in military with him in Alaska, Bro, can you help me out all because I was posting videos every day. And then he did it. And it literally like, overnight.So we're chasing attention. You know, when I first realized Facebook was like a big lead source. It's 2011. And we're crushing short sales at a time this is like Facebook was still a lot of tax video wasn't on it yet. But I remember I was did an event in Scottsdale and it like 200 people in the room. And the night before the event. I just did this as a test. Like I said something about short sales. And at that time in the market 33 or 32% of the market was underwater nationwide. Wow. So it was literally one in three people own a house. Fuck I needed your help. That's why we dominated no one else knew how to do it. We're the only shop in town. And I realized like holy crap, everyone here live somewhere. Everyone here is moving. It's just a numbers game. You guys, let's break down the numbers on the gurus. The gurus tell me when I pick up the phone and cold call whatever guru you're listening to. The Guru is going to say, Hey, you're one more know from your next Yes, pick up that phone and call how many of your agents can actually pick up a phone and call because that's how it still works? It's the problem is that no one has the balls to do it. And no one wants to do it. RightMike work works. And people they're just afraid to do the work. I mean, if you just lean back on the tried and true method, you will get a piece of business from it. Now are you being as tactical as you could be? Maybe not. But I mean, just grabbing the hammer and swinging, you're gonna get something? Yeah, for sure.That's what prospecting is, it's the grind, but no one ever last because they burn out. Right? No one wants to rejection. But when we're talking about marketing or brand, it's really the same thing. Because that's a mathematical formula, right? You throw enough shit at the wall, eventually, you got to figure out what the ROI is. And then you know what your numbers are? Well, let's share the ROI with marketing your database, folks, because it is also mathematical. The number one reason I believe people don't market their database is because they don't know how to attach an ROI to it. And therefore they never measure the effectiveness of the content they're creating.We are huge on numbers and p&l is and you're 100% right? When we start started doing that accounting, we look back on what actually work, we're spending, you know, 1000s of dollars. And it was like a sphere of influence. It's for employees, it's our events. It's our Facebook content. It's our buyer seminars, it wasn't postcards, $1,500 on billboards and Zillow and all that other stuff. That's the ego stuff. I had clients coming in knocking on the door saying just lists me, why the hell am I gonna take that Zillow phone call? Yeah, that's how I got sowhy is it that we feel like we're accomplishing some just because we're buying leads, even though we're not following up with them.It's that instant gratification.It's crazy. You feel like that's what you should do.I think that's where it really comes down to.I can't tell you how many people I've seen even people that we've worked with. I won't name any names, but I have someone that we are working with. And we only shot one video like Oh, then they saw another shiny object and then they went to go buy a bunch of leads. I can guarantee you you're getting your ass kicked right now. Because the time that that happened, and I'm not like talking shit, I'm just being honest. Like, you're gonna go and you cannot. When a market shifts like this, the numbers all change. So what's going to happen? My guess is there's a shitload of teams getting their ass kicked this month, and next month, the ones that are spending 2030 40k a month on lead gen because what happened is, is that the market has changed. Everyone's your ROI has changed, because you cannot rely on those exact numbers still, because the virus isn't sentiment change. So if you're converting at 20% in the previous market, you're not doing that anymore, because the sentiment has changed. Therefore, you cannot rely on ROI for direct cold marketing in a shift like this. The ROI for warm referral marketing is very simple guys. 10 to 15% of your people move this year 10 to 15% of the people on your Facebook feed your IG feed your LinkedIn followers, your email list, your direct mail 10 to 15% of people that you walk across in the grocery store. 10 to 15% of the kids parents are the shockers game so your kids soccer games, at the gym that you walk through that you drive by. That's the number the business has always been right in front of us. Most don't know it yet. And this recession there's gonna be a lot of people gonna have to move they don't know yet. Trust me. So really,if you've got 1000 folks that know you like you and trust you, I mean you're converting 100 to 150 people.Well, you're not converting them. Yeah, because most of them don't know what you do yet until they do. Yeah, which is why you create content. You know, there's somepeople though that's there's 100to 150 opportunities in there. Yeah.And when you do, what's the the numbers? I, I've been told this for a long time you get 2000 people in your database, you should have a million dollar business if yes, nurtured effectively,if they all know what you do correct, because those are the numbers now, here. And here's the other half, though. But in most people when they market their database, they do it for their direct business. No. Because 100% of the 1000 people you just mentioned, have a referral for you. Yeah, because everybody knows someone who's moving this year, actually. So when you chase referrals, you naturally attract direct. Right? It's when you chase sales, you don't attract anyone, because everyone knows you're just on a soapbox selling your shit.Exactly. Yeah. And you know, that's why we were so heavy on events, because you get so tired of sending that same message out of, hey, I'm in real estate, do you need to buy a house? Do you need to sell your house? I mean, go through your Facebook message thread and see how many times you sent that to the same person. They keep ignoring it. Yeah, they turtle at that point, people actuallydo that, like people actually Facebook Messenger and just cold call people, hey, you need to buy out like you guys are doing that. Don't ever do that again,you know, don't ever do that. And that's why like, I want that random coffee shop interaction where I find somebody who I maybe went to high school with or a past client or a friend of a friend. And they say, Oh, hey, what's going on? And then it casually comes up that maybe they're looking to buy a house. And instead of me jumping straight into sales mode of talk to my lender, which I could obviously do, if that's what they want to do, hey, I'm doing a seminar this week, you should probably tune into it or come by we have some we're giving away gift cards and friend food bring some friends like it's gonna be a good time come hang out, learn about real estate. That's, that's one of the sales pitch.It's good. Well, it's more about the touches. Like I don't care if they show up to your event, the facts like oh my god, David's have an event that guy must be doing something right. Maybe I don't mind the market yet. But I'll take a mental note ofthat in there every month. So if you miss this month, come next month, no big deal. We're always doing it low pressure. You know, if you ever read the book, seven levels of communication, they talk about this. And it's like a layer. It's exactly okay. And so, you know, it's Casey.Yeah, he was, he was like Leawood or the Kansas, Kansas somewhere aroundthere. And, yeah, we actually did a, like a little one on one with Him with our company. And, man, the nuggets he dropped, it's all about the invite at the event is cool, you know, bring it all the 100% button, then as a follow up to the people who showed our you couldn't make it. Yeah,so let's do. You're exactly right. When I was in Chicago, we saved these mega events, the largest one ever had, I think had 850 People show, it's not bad. And we would run a nightclub out because the nightclubs didn't have a kitchen to close down. So it's the cheapest and that would sponsor the liquor. And from my girlfriend at the time worked at Bacardi or some somebody was I had all the ship paid for and I had all of our vendors, but we would have 800 people. And the reason why we would that we did it twice in a row two years in a row. And the reason why we did the events wasn't for who showed up, it was for all the touches around it. Because I know when we're doing an event, we sent out direct mail piece, so did all 15 of our agents, then all 15 of our agents send out email pieces, and we ran ads even for the event. And then once we were at the event, we shook hands kiss babies, and then we are done with the event. We sent them back the video from the event of the time that they missed. And then we repurpose the whole damn thing. And you get a bunch of video footage from the event. You get a bunch of testimonials. There's just so much content there. But you're right, I would get business from it every damn time. And we would spend about 15k on these things are out of pocket. But it penciled in like 6090 days. Yeah, because of how many connections that you have there. And I would get some of the agents would invite some of their clients. And it was my event. And they didn't sponsor and I ended up selling their clients shit. They forgot who they were, they just ran in there from a friend of a friend. And I remember what's one of your events a day, they're invited from a friend of a friend of a friend and all sudden they became a client. Yeah, this is about attention, folks. This is all this is attention. Attention, attention, attention attention. So let's get into you guys have an agent accelerator program in your office. And I'm actually going to Kansas City. What am I going against pomp August 4, August, August 4, we're gonna be having an event in Kansas City. So if you're in there, you guys can go to that event. If you're in the area if you want to fly in. That's cool. But why don't you what we're focusing on as a sole agent accelerator program. Walk me through it. How does it work? What do we do? What is Agent accelerator?Yeah, Agent accelerators. We basically dissected what worked in our business, how we were able to get 30 closings stacked into one month as a team during a pandemic, our tried and true principles. And then we're bringing in some heavy hitters as well that are growing massive offices running powerful teams, and really getting after it national speakers as well. And they're going to open up their playbook. We're going to take you from day one agents to even seasoned vets and show you how you can implement these practices into your business and crush it in your local market. It's going to be an awesome event. We're gonna have a lot of content around that as well. So you're gonna get some free resources from each of the speakers to downloadable PDFs, things you can implement in your business right away. This event is It's very cheap considering the amount of information and knowledge you're going to get.If you don't get that much value from this event you didn't show up, you didn'tshow you're not implementing you weren't paying attention, you should be able to get at least one piece of business for sure. With some of the tips and tricks that are going to be shown here. It's going to be a lot of fun.Like get get your tickets, let's go into some of the topics we're gonna be chatting about, I want to know specifically on how you guys work the system, like if I'm an agent in Kansas City, I come into your guys, what does your system look like? What are the touches? Let's break it down.Yeah, so I mean, it really depends on if you're brand spanking new. I mean, it's the basics. It's like, Do you have a Facebook? Or like, Do you have a friend group? Like, where can we start pulling business from because like you said, we grew our business off of referrals, people that know us, like us, and trust us. And we parlayed that into friends of friends, and then an outer circle of that. So we got to know where you're starting from first, because not everybody is exactly the same. But bare bones right off the bat, you need a website CRM, you need a funnel that you can capture clients through, I call these mouse traps. We just need to get you into a rhythm. So hook you up on our website, CRM, show you how to run some free Facebook posts online, let's get some passive buyers rolling through just some Facebook messages people to practice on essentially, what a second race? Yeah, we're doing scripts, I'm gonna get you inside of a house of vacant home, you're gonna start doing some home tours, let's get you comfortable opening doors, showing off properties and demonstrating to your sphere of influence within that first two weeks. Hey, I'm in real estate, I'm taking it serious. I'm excited about it. And I'm here to help.So you got to force them to create content, in a sense,absolutely have to will pull out the camera right in front of them, hey, it's showtime go.Yeah, like we need to get them out of their own head. And we need to just get them comfortable just being in promotion mode. Because at the end of the day, we're marketers, this is a contact sport. If you're gonna stay in your turtle shell and not come out, I'm sorry, it's gonna be very rough industry for you. Like it's, it's gonna be tough.What's a better way to learn your scripts and how to talk to people to convert them through video. Like when you do that through video, you learn your pitch, you learn exactly what you're pitching. And then when you talk to real live people, you've already been through it. Like it. Sothose are some of the basics, you know, we can start there and then just start building off of that. We got tactical strips, we want scripts, we want you to message certain things to your entire database, you need to have some type of intro to that your Hey, now I'm a real estate agent. A tip for some of these agents too, that work really well. Those Welcome to the Office posts, those ones where you get tons of shares your whole family, you know, bloodline loves it shares it, comments on it, all your high school friends, I mean, some agents will roll in here, not knowing what to do. But they'll have 400 likes, loves and comments on their posts. that's those are your raving fans right there. Hit every single one of them up. And you know, it's not the typical, hey, like if you know anybody or you know, it's not, it's not your typical hammer real estate agent, let me know if you want to buy or sell a house. It's a little more specific. And so the message that we think you should send out right up front, and if you know a better one, I'd love to hear it. But it's worked out well for us is, hey, with inventory being so low, we have some buyers that are looking to find a home if you know anything off market, please let me know or Nova may looking to sell. It's some variation of that. But it's a showcasing the fact that you have some type of buyer pool and be that you're trying to find off market homes for them going the extra mile. And if they know of anybody to let me know. And you're not asking for direct business,one ofour brand new agents are getting contacted Phil on that point.Um, at that point, I think we just let the conversation unfold. But usually it's people you already know. So it should be like a friend or like a sister or something like that email phone number, put them in the database. And so we actually have one of our newer agents she got she got three listings from that one. Message blast. And that's just easy, because it's,let's, let's do the math on it. Alright, so let's go back to gerbil. Yeah. Where's your next? Yes, from your next No? It? Well, it's 10 to 15% of people are moving directly, but 100% of people have referral for you. So you're right, what you'll see naturally is that one out of 10 calls one out of 20 calls will be people probably moving directly in the next few months. Because remember, out of that 10 to 15% Most don't know they're moving yet. This year, there's gonna be life situations that happen. So that's why that number is always cut in half. But 100% of the people have referral for you. I used to do some similar, but I would just invite them to a party and I would just even if I didn't have the party. Yes. Yeah. Like I loved the whole reason I had party is just to build a database. I'm like, yo, what's up, dude and talk to you? Well, hey, what's your address? What's your email I'm sending as party. We're gonna get everyone together and see neighbor, well, then what do you have in a party for? Oh, it's my real estate company. And then there goes in like that would always work. Well, and because no one ever says no to a party invite. And then when at the party, you'd have to sign in so we would get the direct mail and then we would have a raffle. For so I would get direct mail build a direct mail list everyone signs in with an email list and then all of that shit just gets retargeted for for life essentially, but yeah you just have to have that initial excuse a value and start the conversation off because if you don't own the data like if you don't have an email address if you're not friends with them on Facebook if you don't have their phone number you can't market them can you?No you can't and I love that that party event because then it parlays into you should be setting an open house right away get some reps in go to or some open houses if you're uncomfortable see how other agents are doing it they're probably pretty lazy got three signs out total if that the doors probably shut itdown that would be me right theremake some video content I was I wasjust hoping no one will show up I'm like hey no one's showing up I'm gonna sit out here smoke a hitter and hope no one comes in the wall comes in the door that was me when I was 25 years old.Our our mega open houses man we would we would door knock and flyer drop the neighborhood promoted. Promoted aggressively.You got a 60 foot gorilla outside of one of those. Back tossin the front yard. We're grilling, cooking hot dogs for people we get 20 to 40 people roll throughthat. Neighbors. I've seen a lot of people do like Taco events and that would be really fun. Like do like a world WWF event the front yard of an open house. There's like two guys out there rustling or just have like sumo wrestlers in front of an open house just in the grass. So I'm sumo wrestlers have an open house. What the fuck? Who cares? Like that's the stuff that people look at me like, What the hell are you doing? Oh my god. Oh, the realtors. The realtors that have that sumo wrestler at the house? Yeah, there's got to be that one thing that the connectionhas to be Yeah, that's huge. Um, yeah, I mean, I closed my biggest deal from Dornoch or from open houses by doing an air pods giveaway. It was like a $780,000 bythe only the person that one was the unrepresented buyer who's serious. They want out of a hat and there's like 30 names and they're all the same person. Imean, you could go crazy with this stuff. That's why I love open houses you can build, you can really hype and even up get a whole neighborhood involved. And if you do it consistent enough, you're going to become the authority.So your open houses though you're making an event out of it. Is it absolutely okay, so let's go into that a little bit more. It's not just an open house. Let's go to some more examples. It's fun. So you're creating an event. Okay. I didn't catch that first time. It's not just an open house. It's an event open house. So there's either like a taco truck or something different.Absolutely. I mean, like we would do these repetitively. Every week it was there's a flow Monday, we were following up with open house doing the giveaway, and we do the raffle live. And I'd go give it to him and do a picture. And then we were all into Tuesday kind of game plan for the next one. Wednesday, I'm locking down the open house. This is when homes are sitting a little bit longer, too. And then Thursday or Friday, I'm flyer dropping, I'm doing some type of promotion getting out there in the streets. And then come Friday or the actual day, the open house, whether it's a Saturday or Sunday, we're putting a lot of promotion behind it. Oh, well, I miss Friday, I'm shooting some promo videos for the giveaways I'm doing targeted. So short, little like six second video clip, stop by my open house to win this free Amazon gift card.And you want to win a free Amazon gift card while he goes out to the open house at 123. Charlie?Exactly. We do some of those, I would target those before Facebook had to open up your real estate ads to 15 miles, you could do them to really condense ratio, or radius and we would do those and just try to get as creative as possible. And just make it fun. Um, and so yeah, like I call it running for mayor. So anytime I do one of those I deploy that strategy as if I'm running for office in that neighborhood. But yeah, that's just one of the events. That's just one of them.And then the monthly seminars are probably like food, are they were they doing these monthly seminars? Your agents, they do them at the office? I think them in their house? What are they do? They do pop by dates? Like what are thewe would do them at the office? The number one trick that we had found had so much success for one of our buyer seminars. I mean, we had our vendors there and they're like, Hey, guys, we come to these a lot. If no one shows up, no hard feelings, we'll just hang out, literally had a line out the door. The tactic that we had used was we created an event on Eventbrite monthly seminars for buyers, we would copy that link, and we post it all of our friends on Facebook, man, could you like and share this page, and then they share it on their Facebook page, they would get interactions we'd have like 65 shares, and then you just take that little link, you send it to your database on Well, we use chime technologies at the time but you send it out as a mass text mass email with a little video Hey, we we help so many buyers answer their questions and it's crazy much points.Yeah.And you know, whenever we're send this out to our friends and all that stuff, we're never asking them to come. We're saying can you share this can you promote this and then letting the conversations unravel naturally?You have 46 shares, you're gonna have some people you know, it's likethe end algae I heard Grant Cardone say this once but he's like you know in sales you have a choice to either be Rambo with the with the 50 Cal blasted down trees in the woods shoot and everything or you can be the predator and and you know people they think they want to be Rambo just shouting asking for the sale like closing them hard when in reality you want to be that person that sneaks up right behind him didn't even see you all the all the asks all the Hey, do you know this person all that whenever it comes time for that person to make a decision, you never asked him directly, but they've you've been in contact so casually. Yeah, they're thinking of you. And now in that aspect, you're the predator. And and that's I believe you should be marketing.So there's a constant or a consistent theme here. And it's three words long, it's the center of attention. Yeah, yeah, absolutely. Be the center of attention amongst your database,we would have that we were so consistent with a follow up and stuff, they would feel bad if they use another realtor, then it'd be like, ah, Ryan, sorry. But you know, my sister, she was a realtor. So I hope there's no hard feelings. Hey, absolutely. Get it, it happens. Do you know anyone else that would use that? Oh, you'renice. You're nice. I'd be like, what's what? What did you just do to me? Uh huh.No, my language,you know, we had to make one of our core values. First, because man, we went through so many different like struggles with people using other agents or, or not even that, but like, like, just deals falling apart, and just things just going crazy or haywire. So when you're closing a lot of volume, I mean, you didn't have anything. And so our motto was relationships first. So any of those situations, it's like, hey, because nobody wants to feel bad like that, you know, they already feel bad. Like the example rounds us and so if we come out, and we combat, you know, somebody who feels like they don't want to talk to us right now, because they should have used us but they didn't. And they don't want to tell us what they do. And then we come at him. And we're aggression. We're aggressive. We're using aggression as, as our tool in that moment, it's just not going to create a win at all.We're like, hey, congratulations, great house. Who else? You know,we already took the L, we already took the L on the chin. We don't need to make it a worse situation. So how can we extract something good out of this, it's gonna benefit usbecause I wouldn't I would not have that patience. Personally, I had a good friend of mine before. I love Chicago. I had a good friend of mine. Now we're friends again, but we weren't for a couple years. And then one of my other like best friends who I trained in real estate, right? backdoored me with my other best friend. And then they didn't tell me about it until after I saw the closing at $750,000. I was like, bro, you guys first I trained you. I've sold you four houses. How did this happen? Behind my back? Yeah. And I remember that day. And I was like, Dude, I got I get I get pissed about that kind of stuff. I don't know how to do that. Well, how you guys handle it is how you should do it. Yeah,I mean, do we just go on offense? Like, I want to prove you so wrong. And that decision, I'm going to be this the real estate celebrity now. And the number one thing that I've learned in this business is you want to create more people working for you than against you. Like, you got that one person working against you. I mean, you're taking a loss time sincehow do they say like one good review gets shared twice, but a bad review gets shared 10 times or something like that, or as apost and I think it was in lab coats or maybe real closers the other day have an agent on this exact topic similar and they're like, I'd like to say the situation was a seller canceled the contract, and they're a buyer or something, and the agent still went after him for the commission. And they should have they should have just chalked it up and left, you know, but they're like, No, I worked hard for this money. And I'm like, Dude, the negative publicity just on you putting this on Facebook yet alone. Their database like that one person who talks bad about you will cost you a lot more than it felt good talking about about them.Exactly. So we just, you know, we we scream internally, when we close the door, we're like, Buck. All right, we got that out. Okay, let's just ask how do we extract the when it's like that agent that goes on a listing appointment? And because instead of that, they don't want to take a 6% commission they do. Like the buyer or seller wants a 4% and they walk away from it when the vise 95% of the work yeah, that was me to probably just put a sign in the yard, get it under contract and collect your little bit of coins and just move on. Or you're not gonna get 80% of the work, you're gonna walk away with nothing. So how do you extract the wind out of anything? What's your value? What's your time worth? And there are situations where you should say no, we're not being disrespected. I have a whole course on that inside of our, our new agent orientation, where I go in depth on that because there are times we should draw the line because people do get a little confused. We say relationships first, you want more people playing for you than against you. But there comes a time where people are just flat out disrespectful.Yeah, that is well that's the entire purpose of building a brand when you when you start off in real estate, you're gonna have some shitty clients I mean, you got to do what you got to do. It's a grind the first two years you're gonna have to put in the work to make it but the entire just to put me on the same page or the entire purpose of building up Mirantis so that you work with people, that one come to you, but there if they come to you, that means they're also more than likely just like you like you're you should enjoy. That's what attraction is. You can attract people you don't get along with it just doesn't work. It's just not by the law of attraction like, like, that's not the way God wrote the rule doesn't work this way. Like, I could be me. And I'm not gonna attract anyone. I'm not like, because I'm being me. No. So like, I wouldn't, I will repel attorneys or anyone with a suit on to be honest with you, like, I will repel the shit out of you. You guys aren't my clientele. But I know that and I'm fine with it. Right? Right. But I also get all the dudes, the bros the chicks, and all that, because that's part of my brand. And they all live somewhere and some of them are really rich. So that's fine by me. salutely Yeah,no, that's 100% True. I think you got to find your niche, your group. I mean, that's why whenever we leaned on events and trying to grow our business based off of those activities, we looked at, okay, where's most of our business coming from and what feels most natural to us, and we just leaned in on it. Now, I don't necessarily, I don't gravitate towards like big bikers with a bunch of tattoos. But if they work at the Ford plant in, they fit that niche group. They're, they're my guy. Yeah. And like, you know, so it just, it just goes like, what kind of category are you going to market towards? One thing I'll share with you too, how we infiltrate some neighborhoods. And we did this when we first launched our brokers beautif right before we stepped out of production, but I think if any agent did this in their market, they would crush you just got to do it a couple times. A local neighborhood high price point homes, at least for our area was like five 600,000. Yeah. Which is solid in any market. We said, Hey, we want to do a food truck because they do this pretty often we did a talk. And we said, you know, we want to do it for your neighbors because we sold a couple of houses. One of our past clients was a friend with one of the HOA board members, they let us onto the community page, myself and Ryan, what we did was we promoted the event, say, hey, taco truck, come here Tuesday, whatever timeit was added every member in that. And that HOA page added him on Facebook.So now we were going to be removed from that group. So we just captured as many friends as we could in that moment. Because now we can retarget them like we discussed earlier in the in this episode. But we did the event blew it out did some video content around it. And literally everybody came up to us and said, Are you guys the new?What is it? We were the only agents in thatexclusive? Yeah. Are you guys the exclusivereal estate because you had a taco truck? And you did a video?Yes. And if we would have done that, probably one or two. You know, another time after that, we would have definitely picked up moreluck, I will tell you the number one thing that I took from, you know, social media marketing, doing those video contents, people think you're a professional.So not only is the I was gonna, I was gonna ask that question. Not only is theappointment easier, you get the listing no matter what, if you fuck up, they're like, You can blame something. And they're like, No, I mean, Ryan, he, he would never like, I trust Ryan. I trust Ryan like, that's video and you know, that buyer wasn't pre qualified or whatever we put the offer in on the house. They're like, Oh, no, it's fine, man. And it's just because they they feel like you are the professional because of all the content that you've done. Yeah, can't go wrong.No, you're right. I was gonna say you could probably went into that neighborhood never sold a house in your life. And they were still thought you're the expert.Absolutely. That's the best $600 we ever spent. So does anyone.There's an idea I thought about doing that I want to do I just I think a great idea would be to have a junk hauling truck for a neighborhood. Oh, a junk party. I have so much junk that I want to throw out that I can throw on a regular trash and all my neighbors do too. But can you imagine having a just just renting the junk truck and having the neighbor's pitch and like the junk truck would probably cost you 2500 bucks. Right? Everybody in the neighborhood? Get rid of your junk? I think that would crush it.I think so too. That's yeah, that's actually a really good idea.Well, you guys test that. I'm just curious. And we'll do a follow up show on this. Yeah, we'll try. I'll get some of my agency. I don't know if they will. Because I only have three right now. But yeah, I think I think I think they'll crush it.I mean, you know, I think getting involved in the community is is is an easy play. It makes a bigger impact. And it shows that you actually care. As much as you're promoting your business while doing these activities. You're still doing some bit of good. Yes. Whenever me and Ryan first teamed up together. I said, Dude, we got to do an event and we got to have it not just about real estate. So we partnered up with city Union Mission, the largest nonprofit charity organization in Kansas. Yeah, love it. They gave us a bunch of barrels. We put them at our friends that own restaurants and bars. We didn't know them really. We just were friends on Facebook. We hit them up in their DMS they can we drop off a barrel. We wrap that barrel around with two logos, the the nonprofit and then our real estate company and we did a coat drive. And then we did a kickoff event for it invited everybody. Everybody in our database came out to it is are at one of the bars. Yeah, no other pub. It's Sporting Kansas City or football club. It's soccer here but well yeah, well FC Football Club. And so we came out there and it was a great event good turnout. And then we just kept that going that that. That was a sponsored ad for a year that marketing campaign lasted for six months. They're like,Wow, you guys are experts at branding and marketing and attention. And it's duplicatable. Right? Like as long as you have. I will say this the only time it doesn't work is when you're doing this in front of a bunch of people you've never met. Is that fair?Yeah, that's very fair. Because I tried this in Arizona and it kind of fell on deaf ears. Yeah, I didn't have a sphere of influence. I didn't have a database I was building that's myproblem here. I don't have the database I have to do lead gen here. But um, you know, my whole my whole business model is very similar you guys out here is that I just blow up brands and then do all the marketing for him. Same thing like you guys are teach given them a system that you have, and they're really, it. It's all the same thing. There's you guys there's so many ways to generate buzz around your brand. And that's the key is like you just got to be in front of people. And it's about reminding people what you do versus telling themexactly how people who stay consistent going fearless. We have agents that come in first 90 days are closing 10 Plus homes.What do you think so it'swhat the phone call for saleby owners to like you're just crushing like these prospecting type leads as well.That's great. All right, final question. Let's get this wrapped up. We went a little bit over but this is a really good conversation. He doesn't get a lot out of this. What do you prediction with the market? What would you be doing right now there's a shift obviously happening I my my opinion, I'd like to get what your guys's is, what is? What do you drop? What do you keep? What do you do?All that, dude, okay, this is my take on it. This has always been my take. I love it. If you if you are failing to step foot in this market and really take accountability of your daily actions and prospecting, you are probably living in your own internal recession, and you have been half past five to seven to 10 years, we've been in the greatest economic climate for real estate up to this point. And it's still good because low inventory prices are still rising, there's still opportunities out there. There's just buzz going around of other sectors getting demolished crypto, the stock markets, but agents have been in a recession their whole entire career if they haven't been taking action. That's why 87% fail. So I think that if you're putting in these steps that we've talked about in this podcast, if you're if you're actually implementing to the degree in which you know you should be, you're going to be just fine, the people who are willing to work, it's going to keep working, but to those that are just going to keep listening to the narrative of the market is going to crash, whether it crashes or it doesn't. It's still there's people that win in both both climates. So I think it's all dictated on on you. And what I told Ryan, once he had a slow November, I think I got off the phone with them, or we were on the phone calls. He was crying. He kind of he waslike, Dude, this market is going down my buyers and I don't have anything andthere's no subpoena Karen. Yeah, Iget off the phone with him. Well, I just call me back on an offer. And he did say he said, Ryan, the market is not slow, you're slow. And then the agent she calls and she says so sorry, I didn't get back with your offer. I had three listing appointments. I've got this buyer, I'm shopping. It's just been a hectic day, I called David back and I'm like, shit did You're right. I'm just not doing the necessary things to bring the business in.So that's my take on it. I mean, regardless, I'm pretty committed to this industry. Obviously, we run a brokerage, we got a bunch of agents, we've survived through COVID been in a great market. But at this at the end of the day, 87% fail in this business. And why is that? And it's not because of a recession. It's because their lack of effort, since he is huge. So that's my take on it. Now obviously, there's headlines going around, and it's going to be a little bit more difficult to sell homes. Whenever interest rates go up, things start to happen. And we'll find out what that's going to look like in a couple of months. Yougotta be a financial advisor at this point, because a lot of people have 100 $200,000 in equity in their current home. So I man, people don't have 20k that they're just flipping into another house. They've got some serious cash. Is it a good idea to buy at a way higher interest rate? Maybe, maybe not. Maybe the better idea is to take that HELOC out on your current home go buy some investment properties. I don't foresee the market taking a huge decline on prices. I just see the buyer market dwindling a little bit. People holding off stuff like that, but that's what I see. Yeah,you guys will be pretty safe in the Midwest case either. You guys gotta get good inbound. I'm estimating a 10 to 20% shift here in SoCal. And I needed it went up 40% Last year, like oh, you know, I mean, like, it's crazy. And that's I think you're sending but a lot of the inbound markets like to Texas, I think is going to be they'll see a little shift, but all that but the demand is still there, right? So a lot of is gonna be demand and folks just remember you have to correct before you crash. So we don't want who's saying there's going to be a crash. We'll know right now, but I can tell you once it starts correcting over 1015 20 years out there. We're crashing. So to be to be tuned, stay, stay tuned to be seen. Awesome show guys. Why don't you guys go ahead and tell everybody if you guys tell him about the event again, one more time in case you guys guys like what we talked about today coming to this event, this is what we're talking about the recession proof business model and whatnot. You guys could go out and tee it up, Tom, we're gonna get tickets.Yeah, we have an Eventbrite link out and a Facebook event page that's posted. So we'll share that with you guys. So you can promote that on this link. But it's going to be in Kansas City at the Stoney Creek hotel. It's right next to Bass Pro in independence.We got it. Yes, Bass Pro and the Kansas City areas get checked out. Yeah, sogonna be an awesome event. I think you guys are gonna take a lot from it. It's 10am to 4pm. So it's an all day, we got some special guests flying in, including Mike are going to be dropping some knowledge. I guarantee you're going to walk away with a few things you can implement immediately and grow your business.Oh, man, I appreciate you guys appreciate you for listening to another episode of The Marketing you'd podcast if you need any help. If you're looking to script edit, build your personal brand, do anything with video, whether it's coaching, consulting, or you need us to do all the work for you. You're not going to find a better or more comprehensive video marketing company. Because this is all I do. Dude, I did it for 20 years, so call us www dot real estate marketing.com Thank you for listening to show follow us on Facebook, YouTube, Instagram. And guess what I just shot my first 12 short videos, which means I'm gonna be on Tik Tok. And I'm gonna start blowing that up. I'm going all in on short form content right now. And you could follow me I only have like seven Tik Tok followers. So become the eighth, ninth and 10th right now. And you're gonna see me grow that page to a large audience is my goal in the next six months. So appreciate you guys listening and see you guys next week. Have a good day and don't chase shiny objects Chase relationships, so it's all about peace. Thank you for watching another episode of the real estate marketing dude podcast. If you need help with video or finding out what your brand is, visit our website at WWW dot real estate marketing dude.com We make branding video content creation simple and do everything for you. So if you have any additional questions, visit the site, download the training, and then schedule a time to speak with the dude and get you rolling in your local marketplace. Thanks for watching another episode of the podcast. We'll see you next time.Transcribed by https://otter.ai

    BiggerPockets Daily
    626 - NNN Retail Landscape in the Midwest by Alex Olson

    BiggerPockets Daily

    Play Episode Listen Later Jul 2, 2022 9:53


    https://www.biggerpockets.com/blog/triple-net-lease-midwestSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Insight On Business the News Hour
    The Business News Headlines 1 July 2022

    Insight On Business the News Hour

    Play Episode Listen Later Jul 1, 2022 12:03


    Earlier it was all about Meta getting lean…today it's about pushing people…out? Hey, it's just...business.  And, this is the business news headlines for Friday the first day of July…thanks for being here and may you have a fantastic Canada Day and 4th of July Holiday. A reminder that you can follow along with us all day on Twitter @IOB_NewsHour and on Instagram. Here is what we've got for you today: Zuckerberg: "We're turning up the heat..." Property Taxes and Big Box in Kansas; Kohls no longer dealing for that sale; How may Hummer EV's are built in a day? GM builds 95,000 vehicles without some parts; Lilly Tomlin, Ford and dead pigs; McDonald's Russia re-brand: "Ain't the same."; Exxon and monster profits; as you pump your gas; The Wall Street Report; American manufacturing is slowing down. Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour. 

    Hashtag 59 Podcast
    Hashtag 59 Season 5 Episode Eight: Pure Michigan High and Low

    Hashtag 59 Podcast

    Play Episode Listen Later Jul 1, 2022 19:00


    Welcome back to Season 5 of the Hashtag59 Podcast! Did you know we now have a Patreon Page? Become a member at www.Patreon.com/Hashtag59 Mike R & Jill G are sharing ways to experience outdoor adventures in the Midwest in Season 5. In this episode we adventure in Sleeping Bear Dunes National Lakeshore and the Ransom Lake Natural Area for a High and a Low when it comes to Jill experiencing Outdoor Adventure! Links from the episode: Sleeping Bear Dunes: https://www.nps.gov/slbe/index.htm Ransom Lake: https://www.gtrlc.org/recreation-events/preserve/ransom-lake-natural-area/ Shipwreck Cafe: https://shipwreckcafe.com/ Friends of Sleeping Bear Dunes: https://friendsofsleepingbear.org/ Thanks for listening to episode eight of our Midwest Adventures during Season 5 of our podcast. If you don't already, make sure you subscribe to our podcast by searching "Hashtag 59" on your podcasts app! Keep in touch with us on our website www.Hashtag59.com for our latest podcast episodes, blogs, become a Patreon Member, go an Unordinary Adventure with us, and find out about our latest trash cleanup events! #Hashtag59

    The Bill Riley Show
    Brandon Sprague and Blair Kerkoff speak on conference realignment from the PNW and Mid-West

    The Bill Riley Show

    Play Episode Listen Later Jul 1, 2022 19:42


    Signal Boost
    Rep. Lauren Underwood!

    Signal Boost

    Play Episode Listen Later Jul 1, 2022 17:00


    Representative Lauren Underwood of Illinois' 14th district joins Zerlina on the show to discuss what's at stake right now, from abortion to gun legislation.

    The Todd Herman Show
    Famine and futures; Zach Abraham joins.  Episode 177 - Hour 2 Famines and Futures

    The Todd Herman Show

    Play Episode Listen Later Jul 1, 2022 56:52


    THE THESIS: Just as Joe Biden cannot understand what the scheming and evil people are doing to use under cover of Covid, he doesn't get it on energy or food.  THE SCRIPTURE & SCRIPTURAL RESOURCES:  Matthew 9:35 Jesus went through all the towns and villages, teaching in their synagogues, proclaiming the good news of the kingdom and healing every disease and sickness. What Did Jesus Actually Have to Say about Money? THE NEWS & COMMENT: [AUDIO] - President Macron attempts to explain the reality of the petroleum markets to the Figurehead [AUDIO] - Oil reached 'peak' prices, food still on the rise: Billionaire supermarket owner  . . . United Refining Chairman and CEO John Cats-imat-idis, who is also the billionaire owner and CEO of New York City supermarket chain Gristedes, weighs in on whether inflation could start to come down soon. Northern Ireland will need to lose more than 1 million sheep and cattle to meet its new legally binding climate emissions targets, according to an industry-commissioned analysis seen by the Guardian. In Indiana, 9,200 acres of farmland to be used for a massive solar farm In May 2022, a number of experts started speaking out about the inevitability of coming food shortages. The United Nations Secretary-General António Guterres warned of "the specter of a global food shortage in coming months" unless international action is taken,6 and The Economist featured "The Coming Food Catastrophe" on its cover.7 During the 2022 World Economic Forum (WEF) meeting in Davos, Kristalina Georgieva, managing director of the International Monetary Fund, told attendees that "the anxiety about access to food at a reasonable price globally is hitting the roof,"8 and President Biden, in March 2022, told reporters that food shortages are "going to be real."9 A May 30, 2022, Reuters report10 showed the global food price index had risen 58.5% above the 2014-2016 average as of April 2022, due to a convergence of "post-pandemic global demand, extreme weather, tightening food stocks, high energy prices, supply chain bottlenecks ... export restrictions and taxes" combined with Russia's invasion of Ukraine. Together, Russia and Ukraine account for as much as 12% of all globally traded calories,11 making the timing of the conflict a particularly perilous one for the world. Not surprisingly, countries that are heavily reliant on imports have seen the steepest food price increases. In early April 2022, Rockefeller Foundation president Rajiv Shah and Sara Menker, founder of Gro Intelligence, published an op-ed12 in The New York Times blaming "Putin's war" for the looming food crisis but, clearly, we were already on the path toward global famine long before Putin entered Ukraine. Weather, for example — whether natural or manufactured — plays an important role. As noted by Shah and Menker, "historic drought" plagues many parts of the world, including the U.S. Midwest, Brazil, Argentina, North Africa, the Middle East13 and India.14 Meanwhile, China's agricultural lands are drowning under the "heaviest rains in 60 years."15 See omnystudio.com/listener for privacy information.

    Encyclopedia Womannica
    Dynamos: Laura Ingalls Wilder

    Encyclopedia Womannica

    Play Episode Listen Later Jul 1, 2022 7:01


    Laura Ingalls Wilder (1867-1957) is one of the most popular children's book authors of all time. Her books about adventure on the American plains weren't just fiction – they told her own life story. Special thanks to Mercedes-Benz, our exclusive sponsor this month! From their early days, Mercedes-Benz has built a legacy championing women to achieve the unexpected. Join us all month long as we celebrate women who have led dynamic lives that have shifted, evolved and bloomed, often later in life, eventually achieving the success for which they were destined from the start. History classes can get a bad rap, and sometimes for good reason. When we were students, we couldn't help wondering... where were all the ladies at? Why were so many incredible stories missing from the typical curriculum? Enter, Womanica. On this Wonder Media Network podcast we explore the lives of inspiring women in history you may not know about, but definitely should.Every weekday, listeners explore the trials, tragedies, and triumphs of groundbreaking women throughout history who have dramatically shaped the world around us. In each 5 minute episode, we'll dive into the story behind one woman listeners may or may not know–but definitely should. These diverse women from across space and time are grouped into easily accessible and engaging monthly themes like Educators, Villains, Indigenous Storytellers, Activists, and many more.  Womanica is hosted by WMN co-founder and award-winning journalist Jenny Kaplan. The bite-sized episodes pack painstakingly researched content into fun, entertaining, and addictive daily adventures. Womanica was created by Liz Kaplan and Jenny Kaplan, executive produced by Jenny Kaplan, and produced by Liz Smith, Grace Lynch, Maddy Foley, Brittany Martinez, Edie Allard, Lindsey Kratochwill, Adesuwa Agbonile, Carmen Borca-Carrillo, Taylor Williamson, Ale Tejeda, Sara Schleede, and Alex Jhamb Burns. Special thanks to Shira Atkins. Original theme music composed by Miles Moran.We are offering free ad space on Wonder Media Network shows to organizations working towards social justice. For more information, please email Jenny at pod@wondermedianetwork.com.Follow Wonder Media Network:WebsiteInstagramTwitter

    Midwest Monsters
    Midwest Monsters Episode 213- The Sleepaway Camp Franchise - A Revisit Special

    Midwest Monsters

    Play Episode Listen Later Jul 1, 2022 72:28


    Summer is in full swing, so we are headed back to Camp Arawak with a revisit to the Sleepaway Camp Franchise! Strange, funny, at times off-putting and charming but always entertaining - this franchise shows its uniqueness throughout - so please join us for the conversation as we take a look at the original trilogy and the much later 4th film. Available now on iTunes, podbean and our blog. Man oh man, thanks for listening!

    Up and At ’Em: Minnesota’s Morning Podcast

    Los Angeles gets invited to join the Midwest.

    Own It! from Women Lead Change
    Owning it with Akwi Nji: I Am Me

    Own It! from Women Lead Change

    Play Episode Listen Later Jul 1, 2022 26:08


    Tiffany O'Donnell talks to Akwi Nji, an Iowa-based artist creating in words, performance, and visual art. She specializes in creative personal narrative storytelling across artistic mediums and through producing and curating community-focused arts programming. Her work and words have appeared on stage from California's Wine Country to New York's Fashion Week to Women Lead Change. She has worked with us on several projects over the years, including the recent piece, Years Ahead, featured in the WLC 15-year anniversary video. She is creator of The Remoir Project, a nationwide audio and visual storytelling arts initiative, and a champion of the artist and the arts through her role as producer of multimedia arts events in the Midwest. On today's episode, Akwi talks about how her childhood in Cameroon, Africa, helped make her the creative she is today and gives insight into her inspiration for the Years Ahead piece which you can view here. Follow Women Lead Change on Facebook, Twitter, Instagram and LinkedIn and visit wlcglobal.org for more information. Own It! from Women Lead Change is sponsored by Mount Mercy University.Support the show

    Underdog Ag
    BBQ & Pride in a Job Well Done w/ JIMMYL's

    Underdog Ag

    Play Episode Listen Later Jul 1, 2022 29:57


    This month, the Underdog Ag Podcast will make your mouth water and your heart so happy to hear a story about hard work and a sincere, dedicated passion for none other than delicious barbecue and all sorts of satisfying, made-from-scratch side dishes. It's all about taking, “Pride in a Job Well Done” at JIMMYL's where Jimmy Lenzen and his crew have been, “Catering to Flavor Since 2008.”Jimmy started cooking in his mama's kitchen and the rest is history …The Graze Master Group is also pleased JIMMYL's will be serving up the food at our Aug. 26-27 event. You can learn more here and register as well: www.grazemastergroup.comWEBSITE: www.jimmyls.comFACEBOOK: www.facebook.com/jimmylsbbq--HOST: Kerry HoffschneiderGUEST: Jimmy Lenzen, Owner & Chef, JIMMYL's BBQ & Catering Co.--CREDITS:Mitchell Roush, ProducerBibi Luevano, Cover ArtPurple Planet Music, Theme

    Insight On Business the News Hour
    The Business News Headlines 30 June 2022

    Insight On Business the News Hour

    Play Episode Listen Later Jun 30, 2022 11:05


    To suggest that the first half of 2022 was bad for the markets would be…an understatement.  It's the business news headlines for Thursday the 30th and final day of June…thanks for being with us everybody. A reminder that you can follow along with us all day on Twitter @IOB_NewsHour and on Instagram. Here is what we've got for you today: It's been a tough year for Wall Street; President Biden lashes out at Russia; Natural gas prices crater; Meta says it will become more...lean; Ben & Jerry's and Israel; Tesla is tracking workers; Might Tesla lose massive market share; Retailer say, "Don't return it and keep the cash"; The Wall Street Report; San Francisco is getting hammered with layoffs. Those stories and for the interview you'll meet Justin Patton who, by the way is just what we need on a day like today...and really every day.  To listen to that conversation just click here. Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.     

    Insight On Business the News Hour
    Lead, Love and Communicate with Justin Patton

    Insight On Business the News Hour

    Play Episode Listen Later Jun 30, 2022 15:30


    It's said that one of the most devastating things a person can say about another (or yourself) is that he or she failed to live up to their...potential. You're about to meet keynote speaker, executive coach and author Justin Patton who understands what it's like to misunderstand potential but better yet...how to  regroup and come back as a leader who isn't afraid to communicate with honesty and love with passion. I sat down with Justin for this wide ranging conversation when he appeared at the Central Iowa Business Conference in May of 2022. This is some, seriously, good stuff! Thanks for listening! The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.   

    WGN - The John Williams Uncut Podcast
    Best of the Midwest: Visit Lake Geneva!

    WGN - The John Williams Uncut Podcast

    Play Episode Listen Later Jun 30, 2022


    Looking to take a quick getaway from the Chicago this summer? Well, John Williams has you covered with our “Best of the Midwest” feature. Today, guest host Anna Davlantes chats with Stephanie Klett, President and CEO, Visit Lake Geneva, to tell us about all the great things to do in Lake Geneva (aka The Hamptons […]

    WGN - The John Williams Full Show Podcast
    Best of the Midwest: Visit Lake Geneva!

    WGN - The John Williams Full Show Podcast

    Play Episode Listen Later Jun 30, 2022


    Looking to take a quick getaway from the Chicago this summer? Well, John Williams has you covered with our “Best of the Midwest” feature. Today, guest host Anna Davlantes chats with Stephanie Klett, President and CEO, Visit Lake Geneva, to tell us about all the great things to do in Lake Geneva (aka The Hamptons […]

    Healthful Gypsy
    Why Conventional Medicine Has Failed Women with Hormonal Imbalances with Vince Pitstick of Nutrition Dynamic

    Healthful Gypsy

    Play Episode Listen Later Jun 30, 2022 44:52


    Conventional medicine leaves women wondering if they can ever truly balance their hormones and lose weight. In this episode, Vince Pitstick discusses why conventional medicine has failed women with hormonal imbalances. We go over my DUTCH hormone test as an example to show how hormones change throughout a women's life and all the ways in which traditional medicine has missed the mark. He gives actionable advice on losing weight and feeling better when your hormones are out of wack. This is a great episode to start if you're suffering from hormonal imbalances! You may head to KatKhatibi.com for the sample DUTCH test to follow along. Vince Pitstick has been in the health and wellness field for over 15 years. Beginning as a personal trainer, and competition/lifestyle nutrition coach. Working as a Functional Medicine Consultant, he has helped hundreds of Physicians in the Midwest bring natural based programs to their office with the latest in natural technology and coaching to help their patients. Specializing in the areas of gut health, auto immunity, blood sugars, weight management, fibromyalgia, and PCOS, Vince has helped develop programs that have transformed thousands of lives across the world. BLOG POST WITH CONTACT AND DUTCH TEST EXAMPLE: Reach Kat: https://www.katkhatibi.com/ Instagram: https://www.instagram.com/katkhatibi/ Facebook: https://www.facebook.com/katkhatibipodcast FB Estrogen Dominance Support: https://www.facebook.com/groups/246063502794666 FB General Female Hormonal Imbalances Support Group: https://www.facebook.com/groups/461743274271991/ SUPPORT THE PODCAST: https://anchor.fm/healthfulgypsy/support Be a guest in a future episode: https://www.katkhatibi.com/podcast/ Leave a voice comment or question and maybe get it answered or heard on a future episode: https://anchor.fm/healthfulgypsy/message BECOME A PATRON TRY Femminessence to Balance Hormones code KAT15 for 15% off https://femmenessence.com/katkhatibi --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/healthfulgypsy/message Support this podcast: https://anchor.fm/healthfulgypsy/support

    Smoke Screen: Fake Priest
    Puppy Kingpin | 4. A Kind of Identity Theft

    Smoke Screen: Fake Priest

    Play Episode Listen Later Jun 30, 2022 38:07


    Multiple lawsuits now accuse Jolyn Noethe of creating rescues to sell commercially-bred puppies where they've been outlawed. Alex learns how the scheme reaches beyond the Midwest and meets Lizette Chanock. She claims her rescue's name is being used to sell unhealthy puppies. A Neon Hum Media and Sony Music Entertainment production. Subscribe on Apple Podcasts to binge all episodes now or listen weekly wherever you get your podcasts. Unlock all episodes of Smoke Screen: Puppy Kingpin, ad-free right now by subscribing to The Binge - a new podcast channel that gives you all episodes, all at once. Just click ‘try free' on the top of the Smoke Screen show page on Apple Podcasts to start your free trial or visit GetTheBinge.com to get access wherever you get your podcasts. Your subscription also unlocks the entire network of podcasts on The Binge with a brand new story dropping every month - that's all episodes, all at once, all ad-free. Visit apple.com/thebinge to browse all the great stories included in your subscription. Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts Learn more about your ad choices. Visitmegaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

    The Fowl Life
    E220 - Mark Kakatsch Duck Calling Champion - MidWest Series with Joel

    The Fowl Life

    Play Episode Listen Later Jun 29, 2022 48:54


    Wisconsin Duck Calling Champion Mark Kakatsch joins the Joel Kleefisch our Midwest host of The Fowl Life to discuss all things waterfowl. The guys cover everything from living the Provider lifestyle to dog training, the best duck boats and decoy spreads techniques. Whether you're a novice or a seasoned hunter this episode is full of valuable information.

    By All Means
    Face Foundrie Founder/CEO Michele Henry

    By All Means

    Play Episode Listen Later Jun 29, 2022 62:36


    As the co-founder of Primp, a Minneapolis-based “cheap chic” boutique chain that grew to nine stores throughout the Midwest and a robust online following, Michele Henry had barely taken time off with her first two kids. When her third baby arrived, she vowed to take a true maternity leave, and that's when she realized that an entrepreneur never really stops. Short on time for herself with three little ones at home and suddenly dealing with postpartum skin issues, Henry wished for a spa where she could run in for a quickie skin treatment—without all the trappings, or price tag, that typically go along with a “spa day.” Express facial spas were beginning to pop up on the coasts, but there wasn't one in the Twin Cities. She went to work on a business plan for Face Foundrie, a facial bar focused on “efficient, effective, approachable” skincare. In late 2018, Henry sold her half of Primp to her founding partner and immediately signed a lease for her first Face Foundrie, which is now a fast growing franchise chain on pace to hit 100 units sold nationwide by end of year. “If I could pinpoint what I like most about building businesses,” Henry says, “it's really problem solving. How do I, for the least amount of money, make this feel really high end?” This spring, Henry also launched Face Foundrie's first aesthetics school and a product line that is rolling out to all Face Foundrie locations. She walks us through the process of building a franchise business, and how her role has evolved from serving customers to serving franchisees, many of whom were Face Foundrie clients that left corporate careers to start locations of their own. “I think people came out of Covid and said, ‘Life is short, nothing is guaranteed. Am I happy? Am I going to be happy doing this long term?' A lot of franchisees at their core, want to make people feel good. Their mission is the same as ours. It's very easy spot who will make it in this system, who we want to partner with.” Face Foundrie is now headquartered in Eden Prairie, Minn. with 80 corporate employees. Henry expects to scale internationally within two years. After our conversation with Henry we go Back to the Classroom with the University of St. Thomas Schulze School of Entrepreneurship. Professor John McVea points out the advantages of the franchising model—beyond the economics of lowering the cost and risk of raising capital and assembling a management team. “There's sheer human joy in opening an opportunity to other people – empowering other women to be business owners in their own right,” McVea says. “That's where [Henry] gets her purpose, joy, and the mission of her organization. It's something we underestimate – the human side, the inspiration side.”

    The Midwest Angler Podcast

    On this week's episode, Scott and Matt discuss the most famous anglers from the upper Midwest states and more!

    Your Midwest Garden with Mike O'Rourke
    Tropics in The Midwest? It's Possible!

    Your Midwest Garden with Mike O'Rourke

    Play Episode Listen Later Jun 29, 2022 50:56


    Today the guys talk with Teresa Woodard, over the past 15 years she has contributed to Midwest Living, Columbus Monthly, Better Homes & Gardens, Country Gardens, Chicago Tribune, Living the Country Life, Ohio Magazine and Edible Columbus. And now is a co-author of American Roots: Reimagining Our Home Gardens (Timber Press; Fall 2022).The topic is a more in depth discussion of transforming your backyard into a tropical paradise. Plants that are hardy for the Midwest, ones that won't survive the harsh Winters and Teresa reviews Scott's backyard tropical layout. Let's welcome Teresa to YMGP community!https://www.teresawoodard.com/Link to American Roots book:https://www.workman.com/products/american-roots/hardback?_ga=2.38771235.1838257187.1655740079-1902022345.1655740079You can also check out our Tropical episode from Season One: https://www.buzzsprout.com/887557/4112057_______________If you'd like to ask us an "on-air" question or just leave a show comment, do it the old fashioned way, leave a voice mail at: (567) 318-2325 Or email us at: YourMidwestGarden@bex.net________________Like to check out our Facebook Page? Please "LIKE" it, follow along and even post, not only your garden pictures, but message us with questions. Plant, bug IDs, etc. Mike loves to help out!https://www.facebook.com/Your-Midwest-Garden-Podcast-104823994541594________________If you happen to be in the Toledo or Perrysburg, Ohio area, please stop in at our sponsor's garden centers or visit them online at:https://www.blackdiamondgrows.comBlack Diamond Garden Centers Welcome Black Diamond Nursery & Lawn Service. We been a local business in Toledo for over 50 years!Support the show

    Blue Collar Bourbon
    South by Midwest

    Blue Collar Bourbon

    Play Episode Listen Later Jun 29, 2022 32:34


    Today JP's bringing some ‘Wild Card' pours! We'll also try a blind pour that we've previously had on the show to see if our votes have changed over time!Want to get in on exclusive Blue Collar perks? Visit: https://www.patreon.com/bluecollarbourbonLearn More:Blue Collar Bourbon: https://linktr.ee/bluecollarbourbonLasting Media: https://linktr.ee/lastingmediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Throwin' Wrenches Podcast
    Episode 64 – Regan Rebooted

    Throwin' Wrenches Podcast

    Play Episode Listen Later Jun 29, 2022 89:51


    Download Welcome to the automotive podcast that always buys the extended warranty. On this episode of Throwin' Wrenches… Ford scales back production in the Midwest during the summer months. Volkswagen has a spark of genius with a familiar model name... The post Episode 64 – Regan Rebooted appeared first on Throwin' Wrenches Automotive Podcast.

    The Storm Skiing Journal and Podcast
    Podcast #93: Perfect North Slopes, Indiana General Manager Jonathan M. Davis (with a Timberline, WV Bonus)

    The Storm Skiing Journal and Podcast

    Play Episode Listen Later Jun 28, 2022 110:32


     To support independent ski journalism, please consider becoming a free or paid subscriber. This podcast hit paid subscribers’ inboxes on June 28. Free subscribers got it on July 1. To receive future pods as soon as they’re live, please consider an upgrade to a paid subscription.WhoJonathan M. Davis, General Manager of Perfect North, IndianaRecorded onJune 20, 2022About Perfect NorthClick here for a mountain stats overviewOwned by: The Perfect FamilyPass affiliations: NoneLocated in: Lawrenceburg, IndianaClosest neighboring ski areas: Mad River, Ohio (2 hours, 18 minutes); Paoli Peaks, Indiana (2 hours, 39 minutes); Snow Trails (3 hours)Base elevation: 400 feetSummit elevation: 800 feetVertical drop: 400 feetSkiable Acres: 100Average annual snowfall: 24 inchesTrail count: 22 (1 double-black, 3 black, 3 blue-black, 10 intermediate, 5 beginner)Lift count: 12 (2 quads, 3 triples, 5 carpets, 2 ropetows - view Lift Blog’s inventory of Perfect North’s lift fleet)About Timberline, West VirginiaWhile this podcast is not explicitly about Timberline, Jonathan had an important role in the ski area’s acquisition in 2019. His enthusiasm for Timberline is clear, the opportunity and the investment are enormous, and this conversation acts as a primer for what I hope will be a full Timberline podcast at some future point.Click here for a mountain stats overviewOwned by: The Perfect FamilyPass affiliations: NoneLocated in: Davis, West VirginiaClosest neighboring ski areas: Canaan Valley (8 minutes); White Grass XC touring/backcountry center (11 minutes); Wisp, Maryland (1 hour, 15 minutes); Snowshoe, West Virginia (1 hour, 50 minutes); Bryce, Virginia (2 hours); Homestead, Virginia (2 hours); Massanutten, Virginia (2 hours, 21 minutes)Base elevation: 3,268 feetSummit elevation: 4,268 feetVertical drop: 1,000 feetSkiable Acres: 100Average annual snowfall: 150 inchesTrail count: 20 (2 double-black, 3 black, 5 intermediate, 10 beginner)Lift count: 3 (1 high-speed six-pack, 1 fixed-grip quad, 1 carpet - view Lift Blog’s inventory of Timberline’s lift fleet)Why I interviewed himThere are two kinds of ski areas in the Midwest. The first are the big ones, out there somewhere in the woods. Where 10,000 years ago a glacier got ornery. Or, farther back in time, little mountains hove up out of the earth. They’re at least 400 feet tall and top out near 1,000. They’re not near anything and they don’t need to be. People will drive to get there. Often they sit in a snowbelt, with glades and bumps and hidden parts. Multiple peaks. A big lodge at the bottom. There are perhaps two dozen of these in the entire region, all of them in Michigan, Wisconsin, and Minnesota. Boyne, Nub’s Nob, Crystal, Caberfae, Bohemia, Powderhorn, Whitecap, Granite Peak, Spirit, Lutsen. This is not a complete list. I’m making a point here.The second kind of Midwest ski area is usually smaller. It claims 200 vertical feet and actually has 27. It has four chairlifts for every run. It has a parking lot that could swallow Lake George. It’s affordable. And it’s close. To something. Metro Detroit has four ski areas. Milwaukee has eight. Minneapolis has six. But pretty much any Lower Midwestern city of any size has at least one ski area in its orbit: Cleveland (Alpine Valley, Boston Mills, Brandywine), Columbus (Snow Trails, Mad River), St. Louis (Hidden Valley), Kansas City (Snow Creek), Des Moines (Seven Oaks), Chicago (Four Lakes, Villa Olivia), Omaha (Mt. Crescent).For Cincinnati, that ski area is Perfect North. It’s actually one of the larger city-adjacent ski areas in the region: 400 vertical feet on 100 acres (accurate numbers, as far as I can tell). Twelve lifts. Twenty-two trails. Indiana has 6.7 million residents and two ski areas. Some winter days, approximately half of them are skiing at Perfect North.I’m just kidding around about the numbers. What I’m trying to say is that urban Midwestern ski areas are terrific businesses. They’re small but handle unimaginable volume in short, intense seasons of 12-hour-plus days. Davis tells me in the podcast that the ski area hires 1,200 seasonal employees for winter. That is an almost incomprehensible number. Killington, the largest ski area in the east, 20 times the size of Perfect North, has around 1,600 wintertime employees.But that’s what it takes to keep the up-and-down moving. Perfect North was a sort of accidental ski area, born when a college student knocked on farmer Clyde Perfect’s door and said, “hey did you know your land is perfect for a ski area?” In almost snowless Indiana, this was quite a wild notion. Not that no one had tried. The state has nine lost ski areas. But Perfect North is one of only two that survived (the other is Vail-owned Paoli Peaks, which survives no thanks to the mothership). I don’t know enough about the ski areas that failed to say why they’re gone, but it’s obvious why Perfect North has succeeded: relentless investment by committed operators. Here’s an excerpt from a case study by SMI snowmakers:[Perfect North] employs 245 snowmaking machines and an infrastructure that pumps about 120 million gallons of water annually, giving the resort a 3-4 foot snowpack throughout the season. The system is so efficient that operators can start as many as 200 snowmakers in about an hour.At its modest start-up in 1980, Perfect North had only rope tows, T-bars and about a dozen snowmakers covering roughly seven acres. But the family-owned operation has expanded each year and now features five chair lifts and six surface lifts serving more than ten times the skiable terrain, as well as one of the largest tubing operations in the entire U.S. …“We knew early on that snowmaking was critical to a great experience on the hills. The snow is the reason people come; everything else is secondary. So we really focused on it right from the beginning, and we’ve enhanced our snowmaking capability every year,” said [Perfect North President Chip] Perfect.All of the snow guns now in use at Perfect North are manufactured by SMI, and every one is permanently mounted on a SnowTower™ (or pole-top unit). Most are the company’s signature PoleCat™ or Super PoleCat™ designs, with either hill air feed or onboard compressors. Unlike some resorts that boast 100% snowmaking on their trails, Perfect North runs enough machines to be able to make snow on virtually the entire skiing and tubing area at the same time.This is not one model of how to make a ski area work in the Lower Midwest – this is the only way to make a ski area work in the Lower Midwest. The region was a bit late to skiing. Perfect North didn’t open until 1980. Snowmaking had to really advance before such a thing as consistent skiing in Indiana was even conceivable. But being possible is not the same thing as being easy. There are only two ski areas in Indiana for a reason: it’s hard. Perfect North has mastered it anyway. And you’ll understand about two minutes into this conversation why this place is special.What we talked aboutA couple kids watching for the lights to flip on across the valley, announcing the opening of the ski season; Perfect North in the ‘80s; a place where jeans and “layered hunting gear” are common; ski area as machine; from bumping chairs to general manager; the pioneer days of 90s tech; moving into the online future without going bust; RFID; the surprising reason why Perfect North switched from metal wicket tickets to the plastic ziptie version; taking over a ski area in the unique historical moment that was spring 2020; staff PTSD from the Covid season; the power of resolving disputes through one-on-one talks; “we lost something in those two years with how we interact with people”; 1,200 people to run a 400-vertical-foot ski area; how Perfect North fully staffed up and offered an 89-hour-per-week schedule as Vail retreated and severely cut hours at its Indiana and Ohio ski areas; Perfect North would have faced “an absolute mutiny” had they pulled the Vail bait-and-switch of cutting operating hours after pass sales ended; how aggressive you have to be with snowmaking in the Lower Midwest; “the people of the Midwest are fiercely loyal”; reaction to Vail buying Peak Resorts; “I want Midwest skiing to succeed broadly”; Cincinnati as a ski town; skiing’s identity crisis; the amazing story behind Perfect North’s founding; the Perfect family’s commitment to annual reinvestment; remembering ski area founder Clyde Perfect, who passed away in 2020; you best keep those web cams active Son; snowmaking and Indiana; the importance of valleys; the importance of a committed owner; potential expansion; where the ski area could add trails within the existing footprint; terrain park culture in the Lower Midwest; the management and evolution of parks at Perfect North; potential chairlift upgrades and a theoretical priority order; where the ski area could use an additional chairlift; the potential for terrain park ropetows; coming updates to Jam Session’s ropetows; Perfect North’s amazing network of carpet lifts; the ski area’s massive tubing operation; why Perfect North purchased Timberline and how the purchase came together; why creditors rejected the first winner’s bid; West Virginia as a ski state; the reception to Timberline’s comeback; “it didn’t take us long to realize that the three lifts on site were unworkable”; how well Perfect North and Timberline work as a ski area network; “Timberline Mountain has got to stand on its own financially”; whether Perfect North could ever purchase more ski areas; “I hate to see ski areas wither up and die”; Perfect North’s diverse season pass suite; “what drives our guest’s visits is their availability”; and whether Timberline or Perfect North could join the Indy Pass.            Why I thought that now was a good time for this interviewYou want to hear something funny? I often put out queries on Twitter or via email, asking people to tell me who they would most like to hear from on the podcast. Or sometimes people just write and say something like, “hey love the pod you should interview…” And the interview they’ve most often requested has been some combination of Timberline and Perfect North. I don’t really understand why. I mean, I think it’s an awesome story. I’ve yet to meet a ski area I wasn’t fascinated by, and this Midwest-buys-Mid-Atlantic storyline is especially compelling to me. But this one has, for whatever reason, resonated broadly. I’ve never once had someone ask me to track down the head of Telluride or Mammoth or Heavenly (I’d gladly talk to the leaders of any of the three), but the Perfect North/Timberline request has been hitting my inbox consistently for years.Well, it’s done. I’d still like to do a Timberline-first pod, but the basic story of the acquisition is there, and we spend about 15 minutes on the West Virginia ski area. Still, I was not just listening to the request line. I tracked down Davis for the same reason that I tracked down Snow Trails, Ohio’s Scott Crislip last month: these are the only two ski areas in Indiana or Ohio that functioned normally last season. And they are the only two ski areas in those states that are not owned by Vail.Paoli Peaks was open 28 hours per week, from Thursday through Sunday, with no night skiing on weekends. Perfect North was open 89 hours per week, with night skiing seven days per week. I found this fairly offensive, and WTIU Public TV in Indiana invited me on-air back in March to talk about it:How, exactly, did Vail get owned by two independent operators with a fraction of the institutional resources? That is the question that these two podcasts attempt to answer. Vail clearly misread the market in Ohio and Indiana. They did not make enough snow or hire enough people. They cut night skiing. In the Midwest. That’s like opening a steakhouse and cutting steak off the menu. Sorry, Guys, budget cuts. You can’t find steak at this steakhouse, but we have beef broth soup and canned greenbeans. And by the way, we’re only open for lunch. Like, how did they not know that? It may be the worst series of ski area operating decisions I’ve ever seen.I should probably just let this go. Now that I’ve said my piece via these two interviews, I probably will. I’ve made my point. But seriously Vail needs to look at what Perfect North and Snow Trails did this past season and do exactly that. And if they can’t, then, as Davis says in this interview, “if they don’t want Paoli and Mad River, we’ll take them.”Questions I wish I’d askedPerfect North has a really interesting pass perk for its highest-tiered pass: Perfect Season Pass holders can go direct to lift. That pass is $356. Gold passholders, who can ski up to eight hours per day, must pick up a lift ticket at the window each time they ski. That pass is $291. While the gold pass is not technically unlimited, eight hours per day seems more than sufficient. I’m ready to wrap it up after seven hours at Alta. I can’t imagine that eight hours wouldn’t be enough Indiana skiing. But I don’t think the ski area would bother with the two different passes if the market hadn’t told them there was a need, and I would have liked to have discussed the rationale behind this pass suite a bit more.What I got wrongI said on the podcast that Snow Trails was open “80-some hours per week.” The number was actually 79 hours. I also stated in the introduction that Perfect North was founded by “the Perfect family and a group of investors,” but it was the Perfect family alone.  Why you should ski Perfect NorthWe’ve been through this before, with Snow Trails, Mountain Creek, Paul Bunyan, Wachusett, and many more. If you live in Cincinnati and you are a skier, you have a choice to make: you can be the kind of skier who skis all the time, or you can be the kind of skier who skis five days per year at Whistler. I know dozens of people in New York like this. They ski at Breckenridge, they ski at Park City, they ski at Jackson Hole. But they don’t – they just couldn’t – ski Mountain Creek or Hunter or even Stowe. East Coast skiing is just so icy, they tell me. Well, sometimes. But it’s skiing. And whether you ski six days per year or 50 largely depends upon your approach to your local.If I lived in Cincinnati, I’d have a pass to Perfect North and I’d go there all the time. I would not be there for eight hours at a time. Ten runs is a perfectly good day of skiing at a small ski area. More if conditions are good or I’m having fun. Anything to get outside and make a few turns. Go, ride the lifts, get out. No need to overthink this. Any skiing is better than none at all.Most of Perfect North’s skiers, of course, are teenagers and families. And it’s perfect for both of these groups. But it doesn’t have to be for them alone. Ski areas are for everyone. Go visit.As far as Timberline goes, well, that’s a whole different thing. A thousand feet of vert and 150 inches of average annual snowfall shouldn’t take a lot of convincing for anyone anywhere within striking distance.Podcast NotesPerfect North founder Clyde Perfect passed away in 2020. Here is his obituary.I mentioned that Indiana had several lost ski areas. Here’s an inventory. My 1980 copy of The White Book of Ski Areas lists nine hills in Indiana. Perfect North isn’t one of them (Paoli Peaks, the state’s other extant ski area, is). Here’s a closer look at two of the more interesting ones (you can view more trailmaps on skimap.org):Nashville AlpsHere’s the 2001 trailmap for Nashville Alps, which had a 240-foot vertical drop. The ski area closed around 2002, and the lifts appear to be gone.If anyone knows why Nashville Alps failed, please let me know.Ski StarlightThe White Book pegs this one with an amazing 554 vertical feet, which would make it taller than any ski area in Michigan’s Lower Peninsula. The map shows trails running along little ridgelines separated by valleys, which would have made this a really interesting spot on the rare occasions it snowed enough to ski the trees.Google maps suggests that this trailmap more or less reflects geologic reality. Here’s a YouTube video from a few years back, when the ski area was apparently for sale. The lifts were still intact (though likely unusable):The White Book says that this place had a double-double and two J-bars in 1980. Just 20 minutes from Louisville, this seems like the kind of little Midwestern spot that could boom with the right operators. The cost to bring it online would likely be prohibitive, however. As with most things in U.S. America, it would be the permitting that would likely kill it in the crib.The Storm publishes year-round, and guarantees 100 articles per year. This is article 70/100 in 2022, and number 316 since launching on Oct. 13, 2019. Want to send feedback? Reply to this email and I will answer (unless you sound insane). You can also email skiing@substack.com. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

    Driftwood Outdoors
    Ep. 148: Lake of the Ozarks Bass Fishing Guide: Big Ed Franko

    Driftwood Outdoors

    Play Episode Listen Later Jun 28, 2022 79:19


    Brandon Butler and Nathan “Shags” McLeod sit down with Big Ed, owner of Big Ed's Guide Service and Bass & Baskets Inn on Lake of the Ozarks.About Big Ed's Guide Service:Many years, lost lures, big bass (small ones too) and true fish stories later, he settled down at Lake of the Ozarks, doing what he truly loves for a living - teaching others and helping others catch (and release) bass.Big Ed fishes out of a fully loaded 921 Phoenix bass boat and is licensed by the US Coast Guard. With him, bass fishing is catch-and-release only. He's working hard to make sure this lake is an exceptional fishery for years to come.About Bass & Baskets:They named their Inn Bass & Baskets – the “bass” came from a love for fishing and “baskets” from an affinity for collecting Longaberger Baskets®. They opened the doors to their recently revived cottage-turned-inn in 2001.Today, they are one of the most well-regarded inns in the business. While they've won several industry awards, their finest accomplishment is the smile or hug from a guest at their departure.For More Info:https://bigedsguideservice.com/https://www.facebook.com/BigEdsGuideServicehttps://www.bassandbaskets.com/Big Ed's#573-692-6710Ed@bassandbaskets.comSpecial Thanks To CZ-USA:https://cz-usa.com/Special Thanks To Living The Dream Properties:https://livingthedreamland.com/Special Thanks To Hunting Works For Missouri:https://huntingworksformo.com/Special Thanks To Mongo Attachments:https://www.mongoattachments.com/Special Thanks To Scenic Rivers Taxidermy:http://www.scenicriverstaxidermy.com/Connect with Driftwood Outdoors:https://www.facebook.com/DriftwoodOutdoors/https://www.instagram.com/driftwoodoutdoors/Email:info@driftwoodoutdoors.com