Legal Marketing Lounge

034 - Why You Should Post Content On Other Websites  Why in the WORLD would you ever take the time to create and post content on another website? (Spoiler Alert: Because it can help you grow online and gain more clients!) THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-034_____________________________________________________________________________________PODCAST SPONSOR: BESTSELLING, CRITICALLY-ACCLAIMED BOOK:Click Magnet: The Ultimate Digital Marketing Guide For Law FirmsPick Yours Up Today On Amazon Here: https://www.amazon.com/dp/B09XZD7B1J_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

033 - Why Your Social Media Engagement Is Suffering Time for some tough love! Here are some practice, rubber-hits-the-road tips for you to get your social media back on track and grow relationships and gain more clients through social media!THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-033_____________________________________________________________________________________PODCAST SPONSOR: BESTSELLING, CRITICALLY-ACCLAIMED BOOK: Click Magnet: The Ultimate Digital Marketing Guide For Law Firms Pick Yours Up Today On Amazon Here: https://www.amazon.com/dp/B09XZD7B1J_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

032 - Avoid Spending Traps With Legal Marketing Agencies  Make sure to avoid these spending traps with legal marketing agencies as you grow your law firm online!THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-032_____________________________________________________________________________________PODCAST SPONSOR: BESTSELLING, CRITICALLY-ACCLAIMED BOOK:Click Magnet: The Ultimate Digital Marketing Guide For Law FirmsPick Yours Up Today On Amazon Here: https://www.amazon.com/dp/B09XZD7B1J_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

031 - Google My Business Is Now Google Business Profile! Did you know that GBM changed to Google Business Profile! Learn all of the great new features, and some that are going away permanently in today's episode!THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-031_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

030 - Law Firm Website Design Mistakes If you take the time and effort to make a website, make sure that you avoid these common law firm website design mistakes! Listen in to this week's podcast! THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-030_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

029 - Ethics Violations And Law Firm MarketingAt one time, law firms and lawyers were banned from advertising their legal services, but since certain restrictions were lifted, legal marketing is in full swing. Through digital marketing, law firms have multiple ways to gain referrals, promote their skills, and expand their business. Digital advertising brings more success and visibility, but the question of ethics is ever-present. Learn how to avoid ethics violations by listening in to this week's podcast! THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-029_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

Your law firm website needs a regular inventory, examination and refresh from time to time, and this procedure is called an SEO content audit for your law firm's website. Listen in to find out how to make this process easier, and how you can reap incredible results from it! THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-028_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

LinkedIn is the MOST amazing place that law firms and small business owners can gain more clients. Listen while I give you 7 incredible tips (and some secret ninja hacks) to gain a larger network and more clients through LinkedIn!THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-027_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendar

It's been a hot minute, but I am back! This episode is all about the hottest and most effective marketing strategies for 2022! THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-026_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

Law firm marketing is unique, and the common marketing tactics that work for other businesses do not always translate well for law firm marketing. However, there are a variety of marketing activities that are an ideal fit for law firms, depending on the particular goals of your business. When you adopt a certain mindset and include these everyday marketing activities, they will become second nature as you work on gaining clients and building up your business. THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-025_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

We all weathered a heavy storm with the global pandemic in 2020 and 2021. Learn how your law firm can succeed with an optimized Post-COVID Marketing Plan! THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-024_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

Quality content is like a magnet that draws people to your website and blog. Eventually, you want that content to draw in new business. When you provide meaningful, well-written content, it increases the chance that potential clients will find you in searches, land on your pages, and take the next step of contacting your law firm. The best way to get your content noticed is to work with a content writing company that is experienced in creating and publishing content for attorneys._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-023_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.LawQuill.com/calendaror email me directly at annette@lawquill.com

93% of attorneys use the LinkedIn platform. LinkedIn can be a very valuable resource for your law firm's marketing plan. The key to this success lies in a compelling profile. You must optimize your law firm's profile on LinkedIn, because it is absolutely a crucial asset for your business. Listen in to learn more!_____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-022_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Video Marketing is one of the best ways to get your law firm better SEO results! Learn all of your options, including ones where you DONT get in front of a camera on today's episode! Also, Law Quill now provides video for our clients - check it out here: www.LawQuill.com/videos_____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-021_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

With over 47,000 law firms operating in the United States, the legal industry is a competitive one, and one way to stand out is by creating a recognizable brand for your law firm. These days, branding is a common way for law firms to inform the public of services, to generate loyalty from clients, and to attract new business. Although it may seem more tangible to check off other marketing strategies, brand building is the cornerstone of everything else you are trying to accomplish. If you have not yet created a brand for your business, this may be the ideal time to start._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-020_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Our fast-paced, instant digital world has morphed most of us into demanding consumers who cannot wait.  If a website visitor reaches out and does not get an immediate response from your law firm, you could lose them to a competitor. To prevent this, law firms have been turning to live chat, which can attract website users and confirm that someone is available 24/7. Live chat has pros and cons, but law firms should seriously consider live chat on their website to gain more clients. _____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-019_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Digital marketing never stops, and if you want your law firm to continue to stay competitive, start looking at these hot digital marketing trends! They can give you the edge your law firm needs!_____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-018_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Instagram is another potent social media tool that claims over one billion active users. In the past, law firms have overlooked Instagram, but since the number of adult users has increased, more law firms are discovering its advantages. Using Instagram, some law firms have thousands of followers and high levels of engagement, and many lawyers agree that Instagram is an essential part of their online social media marketing strategy. If your law firm has ignored Instagram in the past, maybe it is time to take another look at Instagram and get all of the marketing benefits your competitors are enjoying. _____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here: www.LawQuill.com/podcast-017_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

A recent study focusing on legal services reported that around 84% would not hire a lawyer who had less than a four-star review average. Gaining future clients and maintaining your law firm's quality reputation depends on a steady flow of happy online reviews, but how can you make this happen? Here are 5 ways to increase the flow of 5-star reviews for your law firm._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-016_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Your law firm's About Me Page is one of the most popular spots on your website, so it is crucial to make it shine. It is the place to boost your brand, engage website visitors and connect them to real people. It is the venue where all of your efforts regarding your small digital marketing can finally have a place on the internet. It can highlight what your firm has accomplished, and how you can help future clients. If you need to get started on your law firm's About Me Page, or if your existing page needs improvement, here are 5 ways to perfect it.____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-015_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.comEpisode is LivePublished: Mar. 24, 2021 @ 1AM EditUnpublishAdd a TranscriptGet episode better indexed by search engines.Add Chapter MarkersListeners can tap through & see what's coming up.Create a Visual SoundbiteBest way to share to social media for engagement.Share Episode OnFacebookTwitterLinkedInMore OptionsEmail Link to Episode CopyDirect Link to MP3 Copy Download MP3Embed this ONE EpisodeView Episode Stats

Your law firm's website (and Google Analytics) records the way visitors view your site, and if they consistently exit after viewing only one page, these interactions increase the “bounce rate” for your law firm's website. Since you want potential clients to thoroughly navigate your site and see all that you have to offer, the lower the bounce rate, the better. But, here is the IMPORTANT part: Reducing your bounce rate means that Google will serve you up before other law firm websites! You can take steps to make your site more hospitable and accessible to visitors, and reduce the bounce rate for your law firm's website. _____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-014_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Social media for lawyers definitely needs to be used wisely, and there are some practices to avoid, but the benefits may outweigh any potential drawbacks. If you are examining social media marketing, listen to this week's podcast to discover how you can use social media to advance your law firm's goals.  _____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-013_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Although choosing marketing strategies for your small law firm can be overwhelming, one of the most potent and budget-friendly choices is email marketing.If you think of email as old fashioned, think again:  75% of small businesses count on email as their main source of gaining clients, because it works.  Done correctly, email marketing for law firms can be an ideal component of an overall marketing plan.This episode will ABSOLUTELY help you examine the potential of email marketing for your small law firm, along with several things to consider as you get started._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-012_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

This episode is all about why Google My Business (GMB) is so important for law firms. This is FREE REAL ESTATE on the internet that Google uses in its algorithm to determine SEO and rankings for their search engine! Learn how to use this valuable tool in this episode! _____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-011_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

If you went through the entire Creating Great Content Series, CONGRATULATIONS! Now, you have an amazing piece of content that has keywords, internal and external links, and has the proper formatting for SEO.You can now take that ONE PIECE of content and repurpose it DOZENS of different ways!Seriously - DOZENS. Don't believe me? Listen to this episode to learn how!_____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-010_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

As a small or solo law firm owner, are you completely overwhelmed with your options regarding digital marketing? It's challenging to know what your options are and where you should even start!This episode of the Legal Marketing Lounge is going to look at all of your legal marketing options from paid advertising to organic traffic. Know all of your options before you make a decision on which direction to start in to gain more of a digital footprint (and more clients!) for your law firm._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-001 _____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

SEO (Search Engine Optimization) is a jigsaw puzzle with so many pieces that factor in to getting to those coveted first pages of Google.  This episode will teach you what those puzzle pieces are, and which ones are the BEST for getting amazing organic traffic to your law firm's website. Learn what is great (and terrible) for SEO and how to make sure your law firm's website gets ranked high by Google!_____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-002_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Lawyers are held to a high standard regarding their marketing content both online and offline. Failure to make sure that your website stays within these guidelines could lead to ethics violations! Learn the 7 things you should NEVER say on your law firm's website to ensure you remain compliant!_____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-003_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

SEO is search engine optimization, and it is the way that Google integrates all of the information about your law firm from the entire internet to determine whether or not to place you on the first page of their search engine.If you are attempting to optimize your law firm's website to gain the coveted top spots on Google's search engine, one of the best ways to do so is through fresh content on your law firm's website. This episode will focus on why new blog posts and fresh content on your law firm's website matters, how to actually create and format your articles, and how to promote your articles once they are published on your law firm's website.CREATING GREAT CONTENT SERIESThis series is about giving small and solo law firms the information and tools to create amazing content for their own websites to gain more organic traffic, help potential clients, and rise in the Google rankings._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-004_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

Generating content ideas for your law firm's website can be challenging — in fact over half of the people using websites and blogs find this to be their biggest struggle. Sometimes the obstacle is just the mental challenge of generating ideas that will be relevant and interesting to your readers. If you didn't have anything else to do, that might be easy enough, but most of us are juggling other tasks and job duties (and in your case, actually practicing law!) and do not have time to brainstorm a batch of content ideas. If whipping up fresh, regular content is causing you stress, there is creative help around the corner in this episode of Legal Marketing Lounge!CREATING GREAT CONTENT SERIESThis series is about giving small and solo law firms the information and tools to create amazing content for their own websites to gain more organic traffic, help potential clients, and rise in the Google rankings._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-005_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

This episode will teach you how to FIND AND USE keywords to gain more organic traffic to your law firm's website! SEO (Search Engine Optimization) keywords are the lifeblood of digital marketing, and they can make a substantial difference in your website's online visibility.SEO keywords are topics, phrases, or words that people search for repeatedly on the internet; they are the most popular terms people use when seeking specific information.CREATING GREAT CONTENT SERIESThis series is about giving small and solo law firms the information and tools to create amazing content for their own websites to gain more organic traffic, help potential clients, and rise in the Google rankings._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-006_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquillor email me directly at annette@lawquill.com

As an attorney, you understand that your legal documents MUST be in a certain format, or a court may not accept it.  Similarly, there are also best practices regarding the organization and formatting of your blog posts for SEO!After you have done the hard work of researching your topic and finding an amazing keyword, make sure that you know how to organize and format your article to optimize it for search engines!CREATING GREAT CONTENT SERIESThis series is about giving small and solo law firms the information and tools to create amazing content for their own websites to gain more organic traffic, help potential clients, and rise in the Google rankings. _____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-007_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquill

Internal links keep your potential clients within your website, while external links transport a visitor from one website to another.Adding internal and external links (correctly!) to a website is one of the best-kept marketing secrets, and it can make a big difference.Learn EXACTLY how to do both in this episode!CREATING GREAT CONTENT SERIESThis series is about giving small and solo law firms the information and tools to create amazing content for their own websites to gain more organic traffic, help potential clients, and rise in the Google rankings._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-008_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquill

Plagiarism. It's NOT what you think it is! In many cases, law firms make simple mistakes that cause the Google bots to think the content on their website is plagiarized!Learn how to make sure you don't make these simple mistakes!CREATING GREAT CONTENT SERIESThis series is about giving small and solo law firms the information and tools to create amazing content for their own websites to gain more organic traffic, help potential clients, and rise in the Google rankings._____________________________________________________________________________________THE SHOW NOTES, TRANSCRIPT, and more can be found here:www.LawQuill.com/podcast-009_____________________________________________________________________________________Interested in learning more about digital marketing and your law firm? Head over to Law Quill for more advice and tips in my extensive blog!www.LawQuill.com/blog_____________________________________________________________________________________Interested in having someone help you with your digital marketing and content creation for your law firm's website? I would love the opportunity to visit with you and find out your goals (so I can help you reach them!) Hop on my calendar anytime atwww.calendly.com/lawquill

If you are a small or solo law firm looking to increase your online visibility through digital marketing, you are in the right place! Annette Choti, Esq. is an attorney of 20 years that now owns a digital marketing agency, Law Quill, and has a passion for helping lawyers gain a larger digital footprint, and more clients! Learn about SEO, content marketing, web design, organic traffic, Google algorithms, email marketing, pay-per-click advertising, social media marketing, digital marketing tools and technology, and how to actually take the steps to create a holistic digital marketing strategy. Practical advice with an extra healthy dose of humor is our specialty in the Legal Marketing Lounge! I hope you enjoy this first episode as it is an overview of who I am, who this podcast is for, what's coming, and some hints about future episodes! Join the Legal Marketing Lounge and hit subscribe!