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In this episode of the Startup CPG Podcast, host Grace Kennedy speaks with Max Luthy, co-founder of Plink! Hydration, a fast-growing brand bringing a fresh take to the electrolyte category with its fizzy, flavorful, and sustainable hydration tablets. Max shares the brand's unique origin story, the challenges of positioning a disruptive product in a traditional market, and how Plink! has scaled from concept to landing on shelves in over 1,100 CVS locations. He offers valuable insights into product development, retail strategy, category navigation, and the importance of refining your value proposition as you grow. Whether you're a founder, brand builder, or CPG enthusiast, this conversation offers actionable takeaways and an inspiring look at what it takes to succeed in the modern beverage space. Listen now!Listen in as they share about:The Origin of Plink! HydrationCo-Founder DynamicProduct PositioningCategory StrategyRetail & GrowthEnvironmental MissionE-commerce LearningsFlavor & Formulation DecisionsRetail & DTC GrowthAdvice for Other FoundersEpisode Links:Website: https://drinkplink.com/ LinkedIn: https://www.linkedin.com/in/maxwell-luthy-a8587137/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Daniel Scharff and Patricia Menegoto from the Startup CPG team sit down with Leana Salamah of the Specialty Food Association to learn all about the upcoming Summer Fancy Food Show in New York, as well as Luca Molinari of BARIS, who exhibited last year, and Jaden McTaggart from Earth Fare, a show regular.They kick things off with an inside look at the upcoming Summer Fancy Food Show in New York—why it's one of the most high-impact events of the year for emerging brands, and what makes the Startup CPG section a magnet for top-tier buyers. Leana shares how the show supports brands at every stage, while Daniel and Patricia offer a behind-the-scenes look at their curated events, pitch sessions, and founder networking opportunities.Then, Luca shares the story behind BARIS—a Patagonia-born, chocolate-dipped raspberry brand that turned a single tabletop at Fancy Food into major retail wins. He shares insights on connecting with buyers, leading with purpose, and building traction as a young brand.Lastly, Jaden offers the buyer's perspective from Earth Fare, explaining what stands out at Fancy Food, how he approaches early-stage brands, and why product mission, packaging, and personal connection matter more than ever.Tune in now!Our upcoming Fancy Food Show 101 webinar: https://www.eventbrite.com/e/fancy-food-show-101-get-ready-for-the-2025-summer-show-tickets-1291507807619?aff=oddtdtcreatorApply for the Startup CPG section at Fancy Food Show:https://docs.google.com/forms/d/e/1FAIpQLSdbu0jtXP2n-tS1xSWhC9LHorFI8Fm736mujws35eftWixlfg/viewform Listen in as they share about:Overview of the Fancy Food Show (Summer Edition)Opportunities for Brands at the ShowWhat to Expect from the ShowStartup CPG's Role and Events at the ShowBrand Perspective - SFA (Leana)Brand Perspective – Baris (Luca)Buyer Perspective – Earth Fare (Jaden)Tips for Brands Attending Fancy FoodEpisode Links:Website: https://www.specialtyfood.com/ LinkedIn: https://www.linkedin.com/in/leana-rogers-salamah-5770862/ Website: https://everybaris.com/ LinkedIn: https://www.linkedin.com/in/luca-molinari-cattarossi/ Website: https://www.instagram.com/earthfare/?hl=en LinkedIn: https://www.linkedin.com/in/jaden-mctaggart-1167225b/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Turning Tides: Puebloan Peoples will discuss the original inhabitants of the American Southwest and their contributions to modern-day architecture and art. The fourth and final episode, Harvest of Souls, will cover the period from 1601 to Present, in which the Puebloan peoples rebel against the Spanish and succeed in achieving independence, for a time.If you'd like to donate or sponsor the podcast, our PayPal is @TurningTidesPodcast1. Thank you for your support!Produced by Melissa Marie Brown and Joseph Pascone in affiliation with AntiKs Entertainment.Researched and written by Joseph PasconeEdited and revised by Melissa Marie BrownIntro and Outro created by Melissa Marie Brown and Joseph Pascone using Motion ArrayWebsite: https://theturningtidespodcast.weebly.com/IG/Threads/YouTube/Facebook: @theturningtidespodcastBluesky/Mastodon:@turningtidespodEmail: theturningtidespodcast@gmail.comBluesky/Mastodon/IG/YouTube/Facebook/Threads/TikTok: @antiksentEmail: antiksent@gmail.comEpisode 4 Sources:In Search of the Old Ones: Exploring the Anasazi World of the Southwest, by David RobertsThe Pueblo Revolt: The Secret Rebellion that drove the Spaniards out of the Southwest, by David RobertsAnasazi of Chaco Canyon: Greatest Mystery of the American Southwest, by Kyle WidnerAncient Pueblos Sacred Places: A Field Guide to the Important Puebloan Ruins in the Southwest, by Buddy MaysMesa Verde: the History of the Ancient Pueblo Settlement, by Dr. Jesse Harasta and Charles River EditorsRamon A. Gutiérrez, When Jesus Came, the Corn Mothers Went Away: Marriage, Sexuality, and Power in New Mexico, 1500-1846 (University of Stanford Press, 1991)https://www.academia.edu/25141045/ROAD_TO_REBELLION_FROM_ACOMA_TO_THE_PUEBLO_REVOLTWikipedia

We end Riverdale season 2 with a fight for the town followed by a smaltzy finale. We discuss the 47 plotlines happening in chapter 34, Cheryl being a superhero, Jugheads failed sacrifice, the Cooper women fighting back, Hermione being used by Hiram, Ethel once again not being a character, FP being fair weather, and the big cliffhanger.Next week we start the Chilling Adventures of Sabrina with episode 1!Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 18 content warnings: misogyny, toxic masculinity, alt right ideology, death, murder, emotional abuse, gun violence, serial killers, familial abuseTheme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

I am thrilled to have Dr. Sheneka Horne back on the podcast today. Dr. Sheneka has successfully scaled her doctor coaching business, The Blk Doctor, and is an associate coach at The Doctor Coach School™. Our conversation explores why physicians are so hesitant to step into the identity of a coach and take the leap to start their own business. We cover why seeking credentials and validation holds us back and how that mindset is ingrained in medical school.Dr. Sheneka and I also discuss how outside influences and opinions can be disruptive. We share our stories about navigating these dynamics, especially when it comes to dissenting family members and friends. From developing self-trust to owning your IP and embracing your role as a doctor coach, Dr. Sheneka and I dive into the challenges every business owner faces. Tune in for insights and learn how to take on the identity of a doctor coach with confidence. Want to hear more about Dr. Sheneka's journey to becoming a high-earning doctor coach? Listen to her previous interviews: Episode 033: Showing Up in Imperfection and Getting Results with Dr. Sheneka Horne | thedoctorcoachschool.comEpisode 68: How Dr. Sheneka Helps Her Clients Get 6-figure Raises and Negotiate as a Black Physician | thedoctorcoachschool.comEpisode 104: Exploring Entrepreneurship With Dr. Sheneka Horne ( Part 2) | thedoctorcoachschool.comConnect with Dr. Sheneka Horne:Website: The Blk DoctorInstagram: Dr. Sheneka | The Blk Doctor ® (@theblkdoctor) Let's Connect: On Instagram On Facebook On LinkedIn On TikTok On my website

In this episode of the Startup CPG Podcast, Grace Kennedy chats with Marilyn Yang, co-founder and CEO of Popadelics—the first-of-its-kind crunchy shiitake mushroom chip brand. Marilyn shares the story of how she and her husband turned a pandemic-era idea into a nationwide retail brand, detailing their journey from finance to CPG, and the behind-the-scenes grind of product development, branding, pivoting from DTC to retail, and navigating funding without losing creative control. She dives into how they created bold, edgy branding to change perceptions around mushrooms, launched with eye-catching flavors like Rosemary + Salt and Twisted Thai Chili, and scaled the brand through demos, trade shows, and sheer hustle. Plus, she shares what it's like getting on shelves at places like Whole Foods, Urban Outfitters, and even airport stores, all while building a company rooted in a bigger mission to make all mushrooms—culinary and psychedelic—mainstream. Follow along for more founder stories and behind-the-scenes startup wisdom—tune in now!Listen in as they share about:Popadelics Founding StoryFlavor DevelopmentInitial Launch StrategyGo-to-Market StrategyFunding & Self-FinancingPitching & Investor ReadinessBiggest Challenges and Future GoalsEpisode Links:Website: https://popadelics.comLinkedIn: https://www.linkedin.com/company/popadelics/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Luke Montgomery-Smith, co-founder of Plink!, and Tyshawn Bryant, founder of Green Regimen, to unpack their incredible journeys through GNC's Next Big Thing competition. From the initial application process to standing on shelves nationwide, Luke and Tyshawn share what it took to win, what they learned working with a major retailer, and how they've continued to grow post-launch.Hear how Plink! scaled from Vermont startup to national hydration contender, and how Green Regimen broke through with plant-based protein in GNC's evolving wellness space. Whether it's walking into GNC stores to personally connect with staff or mastering the retail pitch, this episode is packed with insights for any CPG founder looking to take their brand to the next level.Don't miss this behind-the-scenes look at how hustle, strategy, and timing can lead to big wins.Thinking of applying to the next GNC Next Big Thing?Apply to GNC x Startup CPG NEXT BIG THING, deadline of 4/30: https://bit.ly/gncnextbigthingListen in as they share about:Luke Montgomery-Smith (Plink!)Applying to GNC's Next Big ThingThe Expo West ConnectionPitching at GNC HQWhat It Takes to Win as a StartupFrom End Cap to Permanent Shelf PlacementBuilding Relationships with GNC Store StaffThe Power of Strategic Retail PartnershipsFundraising Momentum After the WinTyshawn Bryant (Green Regimen)Why he Almost Didn't ApplyUnderstanding the New GNCCreating a Standout Submission VideoThe Surprise Win for All FinalistsHow to Make the Most of a Retail TestIn-Store Demos and Customer EducationAdapting to Different Customer SegmentsEpisode Links:Website: https://greenregimen.com/ LinkedIn: https://www.linkedin.com/in/greenregimen/Website: https://drinkplink.com/LinkedIn: https://www.linkedin.com/in/lukejms/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Exciting episodes as we are one week away from the finale. We discuss the various prisoners, whether Chic's telling the truth, Betty giving in to the “darkness,” Archie going all in on Hiram and reversing course, Cheryl supporting Betty, and Veronica stepping away from her family.Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 17 content warnings: misogyny, sexual assault, toxic masculinity, alt right ideology, death, murder, emotional abuse, gun violenceTheme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Jia Liao of Hotpot Queen, Jake Deleon of Fila Manila, and Matt Whiteside of Circle Beverage to unpack the real-world impact of skyrocketing tariffs on emerging food and beverage brands.Jia shares the challenges of manufacturing in China and how a sudden 54% tariff hike forced her to rethink pricing, margins, and her relationship with her suppliers. Jake offers a different angle, explaining how Fila Manila's U.S.-based production could give it a competitive edge as imported brands face cost spikes. Meanwhile, Matt provides the manufacturer's perspective—explaining how tariffs are affecting ingredient costs, supply chain decisions, and even equipment investments.Whether you're a brand founder, manufacturer, or just curious about how global policy hits Main Street, this episode breaks it all down.Tune in now to hear how resilient brands are pivoting in real time—and learn how you can adapt your strategy to stay ahead.Listen in as they share about:Jia Liao (Hotpot Queen)- 54% Tariff Spike- Cost of Staying Premium- Supplier Negotiations and Strategic Shifts- Why Small Brands Get Hit Hardest- Jia's Personal Thoughts on TariffsJake Deleon (Fila Manila)- How U.S. Manufacturing Helped Fila Manila- Issues With Imported Ingredients and Packaging- The Double-Edged Sword of Tariffs- Turning Disruption Into StrategyMatt Whiteside (Circle Beverage)- How Tariffs Are Raising Manufacturing Costs- Why Pricing Can't Change Right Away- Focusing on Long-Term Brand Partnerships- Tariffs Make Equipment More Expensive- Why Strong Relationships Matter Right NowEpisode Links:Website: https://hotpotqueen.comLinkedIn: https://www.linkedin.com/in/weijia-liao/ Website: https://filamanila.com LinkedIn: https://www.linkedin.com/in/jacobcdeleon/ Website: https://www.circlebev.com LinkedIn: https://www.linkedin.com/in/matt-whiteside/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG podcast, Grace Kennedy sits down with Maxi Heidenblut, the founder of Häppy Candy, a better-for-you gummy candy brand with 70% less sugar—without using artificial sweeteners. Maxi shares her journey from working in asset management to launching a CPG startup, tackling the challenges of bootstrapping, cold-calling manufacturers, and navigating the retail landscape. She also discusses how Häppy Candy is making waves in independent stores and national retail, leveraging social media, influencer marketing, and trade shows to expand its footprint.Tune in to hear how Maxi is reshaping the candy industry with a healthier, delicious alternative—all while managing a full-time job in New York City.Listen in as they share about:Overview of Happy CandyProduct Development and ManufacturingChallenges as a First-Time FounderBusiness Launch & Initial GrowthRetail & Expansion StrategyDTC (Direct-to-Consumer) & Social Media StrategyChallenges of Bootstrapping & Financial PlanningFuture GoalsEpisode Links:Website: https://haeppycandy.com/ LinkedIn: https://www.linkedin.com/company/haeppy-candy/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Reach out and touch us: shiftlesslive@gmail.comEpisode 100: Celebrating a Century of Adventures on ShiftlessIn this milestone 100th episode of the 'Shiftless' podcast, hosts Brad and Kevin celebrate their journey of creating a century of episodes, recounting their latest adventure on an impromptu bikepacking trip. Despite unpredictable weather and multiple plan adjustments, they share their excitement of achieving this milestone. From reminiscing about past rides and camping stories to discussing their current trip at Johnson Branch State Park, the hosts offer an engaging mix of humor, cycling insights, and camaraderie. The episode also hears some guest appearances, including Rich, who adds a touch of whiskey-fueled fun to the gathering. Join them for a heartfelt, hilarious, and insightful celebration of 100 episodes focused on their love for bicycling adventures, bikepacking basics, and the cycling community.00:00 Introduction and Setup00:40 Celebrating 100 Episodes02:31 Weather and Ride Experience15:40 Unexpected Lunch Stop22:13 Camping and Gear Talk34:52 Bike Packing Saddlebag Issues35:03 Radar Awareness on the Ride36:14 Group Ride Radar Sharing36:41 Radar Curiosity and Alternatives39:02 Traffic and Road Conditions49:51 Calorie Burn and Heart Rate Zones01:08:25 E-Bike Discussions and Future Trends01:14:28 Battery Issues with Apple Computers01:15:31 E-Bike Battery Longevity01:16:51 E-Bikes in the RV Community01:18:17 Debate on E-Bike Durability01:21:17 Aluminum vs. Carbon Frames01:36:27 The Red River Riot Event01:52:34 Memorable Bikepacking Stories

In this episode of the Conceive Baby podcast, I am joined by fellow fertility naturopath Jacqui Lamplugh to discuss the role of progesterone in fertility, pregnancy and miscarriage.We hear a lot about the importance of progesterone but is low progesterone a cause of miscarriage, or is it a symptom of an underlying issue? What does progesterone actually do? How can you support low progesterone levels? We unpack all this and more, giving you specific insights into how you can help improve hormone balance and reduce your risk of miscarriage. Jacqui Lamplugh is a fertility naturopath and reproductive medicine expert. With over a decade of experience, Jacqui specialises in miscarriage prevention and supporting women experiencing pregnancy loss. Her journey into this field was shaped by her own experience with early pregnancy loss, which instilled in her a passion to provide better support and investigation into miscarriage causes. Key Takeaways:Progesterone is essential for maintaining a pregnancy but is not the primary marker for pregnancy success; its levels can fluctuate.Low progesterone is often a symptom rather than the root cause of a miscarriage; its levels typically drop when a pregnancy is non-viable.Potential signs of low progesterone include a short luteal phase, luteal spotting, and symptoms like PMS, pointing towards further investigation.Lifestyle and nutritional supplementation, such as with vitamin B6, vitamin C, and Chaste Tree, can support progesterone levels but should be part of a comprehensive fertility plan.Testing for progesterone levels should be conducted seven days post-ovulation for accuracy.Notable Quotes:"Progesterone is that like pro-gestation hormone and it is there to hold that endometrial lining steady waiting for implantation.""We can't ignore the importance of thyroid; an underactive thyroid can impact progesterone levels.""Even if it is chromosomal issues as to why the miscarriage happened - there are markers we can be testing.""Bad luck is not a diagnosis; it's not a treatment plan.""With the science and knowledge we have, we can identify the cause of 99% of miscarriages."Resources:More about Jacqui Lamplugh's work: www.jacquilamplugh.comEpisode mentioned - Fertility and the Immune System with Professor Sarah RobertsonMentioned in this episode:Fertility Over 40 GuideLearn the 5 Things you need to do NOW to boost your chances of pregnancy over 40! If you have been told your eggs are ‘old'. You have low AMH. You've struggled with miscarriage. You have been recommended IVF or had failed cycles. It's been suggested to use donor eggs. Then this guide is for you!Fertility Over 40 Supplements Guide

In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Tim Dornfeld, Director of Category Management at KeHE, to dive deep into what every brand should know about working with a distributor. Tim shares valuable insights on common misconceptions, the key factors that set successful brands apart, and how KeHE supports emerging brands through programs like KeHE Elevate and Trend Finder.They also discuss the role of KeHE as a Certified B Corp, how the company fosters community impact through KeHE Cares, and the importance of category management in identifying innovation that will perform well at retail. Plus, Tim reveals the latest industry trends, including the rise of protein-packed products, non-alcoholic beverages, and global flavors.Whether you're a new brand looking to break into distribution or an established one aiming to scale, this episode is packed with actionable advice to help you navigate the process effectively.Tune in now!Listen in as they share about:Working with KeHEKeHE's Role in Brand GrowthKeHE's Company Culture & InitiativesKeHE Trade Shows & Retailer TrendsHow & When Brands Should Approach KeHEDistribution Strategy & Scaling with KeHEMarketing & Promotion StrategiesMistakes Brands Should AvoidAdvice for Brands Entering KeHEEpisode Links:Website: https://www.kehe.com/ LinkedIn: https://www.linkedin.com/in/timdornfeld/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Turning Tides: Puebloan Peoples will discuss the original inhabitants of the American Southwest and their contributions to modern-day architecture and art. The third episode, La Entrada, will cover the period from 1301 to 1600, in which European arrival upends the Puebloan peoples' way of life, and Oñate y Salazar founds the colony of Nueva México.If you'd like to donate or sponsor the podcast, our PayPal is @TurningTidesPodcast1. Thank you for your support!Produced by Melissa Marie Brown and Joseph Pascone in affiliation with AntiKs Entertainment.Researched and written by Joseph PasconeEdited and revised by Melissa Marie BrownIntro and Outro created by Melissa Marie Brown and Joseph Pascone using Motion ArrayWebsite: https://theturningtidespodcast.weebly.com/IG/Threads/YouTube/Facebook: @theturningtidespodcastBluesky/Mastodon:@turningtidespodEmail: theturningtidespodcast@gmail.comBluesky/Mastodon/IG/YouTube/Facebook/Threads/TikTok: @antiksentEmail: antiksent@gmail.comEpisode 3 Sources:House of Rain: Tracking a Vanished Civilization Across the American Southwest, by Craig ChildsIn Search of the Old Ones: Exploring the Anasazi World of the Southwest, by David RobertsA Study of Southwestern Archaeology, by Stephen H. LeksonThe Pueblo Revolt: The Secret Rebellion that drove the Spaniards out of the Southwest, by David RobertsAnasazi of Chaco Canyon: Greatest Mystery of the American Southwest, by Kyle WidnerAncient Pueblos Sacred Places: A Field Guide to the Important Puebloan Ruins in the Southwest, by Buddy MaysMesa Verde: the History of the Ancient Pueblo Settlement, by Dr. Jesse Harasta and Charles River Editorshttps://kuaua.wordpress.com/wp-content/uploads/2017/05/document-1-powerpoint-1540-three-worlds-collide.pdfhttps://www.smithsonianmag.com/smart-news/these-500-year-old-cannons-may-help-unravel-the-mysteries-of-the-coronado-expedition-180985688/Wikipediaetc....

It's time for Kevin's big play! We discuss the play adaptations of Carrie, why it's so important for Cheryl, the mishandling of Ethel and the characters reaching a place of forgiveness. But first we cover Archie walking down a dark path, Choni's big kiss, Hiram's empire crumbling, Chic getting the Cooper family into trouble and some heavy discussion on conversion therapy (a chapter is listed for that in case you want to skip it).Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 16 Content warnings: homophobia, conversion therapy, misogyny, sexual assault, toxic masculinity, alt right pop culture and ideology, death, murder, emotional abuseTheme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

In this episode of the Startup CPG podcast, Grace Kennedy sits down with Jennifer Schwartz, the founder of Freezecake—the first brand to offer freeze-dried cheesecake. Jennifer shares the incredible journey of how a simple need to preserve inventory during a health crisis led to the creation of a completely new product category. From her background as a pastry chef to going viral on TikTok and landing Freezecake in Whole Foods, Jennifer opens up about the challenges and triumphs of building a brand from the ground up.They also dive into product innovation, retail strategy, the power of TikTok Shop, and the future of the freeze-drying industry. Plus, Jennifer reveals her most popular flavors (and some exciting new ones in the works).Don't miss this inspiring conversation about resilience, entrepreneurship, and making bold business moves. Tune in now!Listen in as they share about:Origin Story & Inspiration of FreezcakeProduct Development & Market TestingGrowth & Business StrategyRetail ExpansionSelf-Manufacturing vs. Co-ManufacturingSupply Chain IssuesMarketing & Social Media StrategyFuture Goals & Expansion PlansEpisode Links:Website: https://www.freezcake.com/ LinkedIn: https://www.linkedin.com/in/jenifer-shwartz-a9930b48/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Daniel Scharff dives into the world of celebrity endorsements and brand partnerships with legal expert Hillary Hughes of Foster Garvey. They break down the different structures of celebrity deals—cash, equity, royalties, and affiliate marketing—and what brands are really paying for when they bring on a big name. Hillary shares insider insights on structuring contracts, negotiating exclusivity, managing risks (like "morals clauses"), and ensuring brands actually get value from these partnerships.They also discuss the difference between influencers and celebrities, the role of talent agents, common legal pitfalls brands face, and why not all endorsements translate into sales. Whether you're a startup considering a celebrity deal or just curious about how these partnerships work behind the scenes, this episode is packed with essential takeaways.

Another fantastic week of Riverdale and we get a good discussion out of it! We discuss the Betty and Chic confrontations, Archie and Hiram and right wing ideology, Fred being an absolute hero, Jughead doing fantastic this week, Cheryl and Toni (yay!) and Cheryl's horrifying plot (no!), and Veronica coming to terms with living among the people her family hurts.Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 15 Content warnings: misogyny, sexual assault, toxic masculinity, alt right pop culture and ideology, death, murder, dead bodies, body horror, homophobia, emotional abuseTheme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

In this episode of the Startup CPG podcast, Grace Kennedy speaks with Zoe Levin, founder and CEO of Bim Bam Boo, a pioneering tree-free paper company committed to sustainability and innovation. As a second-generation entrepreneur in the eco-friendly paper industry, Zoe shares her journey of building a purpose-driven brand, from identifying market gaps to developing innovative packaging and navigating the complexities of scaling a CPG company.Zoe discusses the challenges of disrupting a legacy industry, the strategic decisions behind product design and consumer engagement, and the financial realities of transitioning from bootstrapping to securing funding. She also provides valuable insights into retail expansion, customer retention strategies, and the role of sustainability in consumer purchasing decisions.Whether you're a founder, investor, or industry professional, this conversation offers actionable takeaways on building a brand with impact.Listen now and explore how Bim Bam Boo is reshaping the paper industry. Plus, enjoy 20% off your first purchase at bimbamboopaper.com with code StartupCPG.Listen in as they share about:Origin Story & Inspiration Behind Bim Bam BooChallenges in the Tree-Free Paper IndustryMarket Strategy & BrandingProduct Innovation & DesignRetail vs. E-Commerce StrategyFunding & Financial StrategyFuture Plans (2025 & Beyond)Episode Links:Website: https://www.bimbamboopaper.com LinkedIn: https://www.linkedin.com/in/zoelillian/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Curious about Ali's business perspective? In this episode, she discusses her recent experience at the Level Up Your Listing Summit, plus her takeaways and perspective shifts. She also shares her hopes for 2025 and beyond. Time-stamps: Embodying confidence and being bold (4:53)Success is a poor teacher (18:37)Power Hour (26:34)It's not just about the numbers (27:29)The surprise book find (32:58)Telling your story (41:43)Feeling like a fraud (43:26)Mentioned in This Episode:Level Up Your Listing Summit: levelupyourlistingsummit.comEpisode 03 The Best Laid Brand: podcasts.apple.com/us/podcast/the-best-laid-brandPower Hour: Power Hour on Mondays at 1PM ESTWebsite: brandandmarket.coInstagram: instagram.com/brandandmarket.co

Turning Tides: Puebloan Peoples will discuss the original inhabitants of the American Southwest and their contributions to modern-day architecture and art. The second episode, The Great Divide, will cover the period from 1151 to 1300, in which the Puebloan peoples move into their famed cliff dwellings before the drought and great abandonment changed the area forever.If you'd like to donate or sponsor the podcast, our PayPal is @TurningTidesPodcast1. Thank you for your support!Produced by Melissa Marie Brown and Joseph Pascone in affiliation with AntiKs Entertainment.Researched and written by Joseph PasconeEdited and revised by Melissa Marie BrownIntro and Outro created by Melissa Marie Brown and Joseph Pascone using Motion ArrayWebsite: https://theturningtidespodcast.weebly.com/IG/Threads/YouTube/Facebook: @theturningtidespodcastBluesky/Mastodon:@turningtidespodEmail: theturningtidespodcast@gmail.comBluesky/Mastodon/IG/YouTube/Facebook/Threads/TikTok: @antiksentEmail: antiksent@gmail.comEpisode 2 Sources:House of Rain: Tracking a Vanished Civilization Across the American Southwest, by Craig ChildsIn Search of the Old Ones: Exploring the Anasazi World of the Southwest, by David RobertsA Study of Southwestern Archaeology, by Stephen H. LeksonThe Pueblo Revolt: The Secret Rebellion that drove the Spaniards out of the Southwest, by David RobertsAnasazi of Chaco Canyon: Greatest Mystery of the American Southwest, by Kyle WidnerAncient Pueblos Sacred Places: A Field Guide to the Important Puebloan Ruins in the Southwest, by Buddy MaysMesa Verde: the History of the Ancient Pueblo Settlement, by Dr. Jesse Harasta and Charles River Editorshttp://www.waterhistory.org/histories/hohokam2/https://serc.carleton.edu/vignettes/collection/36633.htmlhttps://www.poetryfoundation.org/poems/46565/ozymandiashttps://crowcanyon.org/EducationProducts/peoples_mesa_verde/pueblo_III_housing.php#:~:text=The%20small%20upland%20farmsteads%20that,that%20were%20two%20stones%20wide.https://www.ihs.gov/navajo/navajonation/Wikipedia

What's a better idea to escape your problems than getting away to a cabin? Hold on I'm getting word that your problems still remain with you. O well, might as well make things as awkward as possible on the trip then. We discuss the Vughead kiss, telling towns people you're alone at the cabin, Cheryl coming out, Kevin and Josey having terrible parents, burying bodies and the Poe of it all.Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 14 content warnings: death, murder, dead bodies, body horror, homophobia, emotional abuse, misogyny Theme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Caitlin Bricker, Editor of Startup CPG, Lauryn Bodden, Founder of S'NOODS, and Leanne Viola, Founder of Whims Delights to break down Expo West 2025—the industry's biggest event of the year.They dive into key takeaways, touch on the hot debate: Did Expo West lack innovation? Hear firsthand insights on how emerging brands are making waves, the power of small booths over flashy displays, and how founders are navigating today's tough funding environment with creative business models.Lauryn and Leanne also share their real Expo West experiences, including major retailer meetings, unexpected media coverage, and the behind-the-scenes hustle that made the event unforgettable. If you've ever wondered what it takes to stand out at Expo West and make the most of your investment, this episode is packed with valuable insights.Tune in to hear how Startup CPG is shaping the future of emerging brands and why Expo West is still the ultimate stage for breakthrough innovation.Listen in as they share about: Expo West 2025 Experience & First ImpressionsStartup Booth Strategy & CostsTrends & Innovations at the ExpoBusiness Challenges & OpportunitiesBrands' Experiences & Learnings  - S'NOODS (Lauryn Bodden)- Whims (Leanne Viola)Key Takeaways for Future Exhibitors        Episode Links:LinkedIn: https://www.linkedin.com/in/caitlinbricker/ Website: https://www.whimsdelights.comLinkedIn: https://www.linkedin.com/in/leannev/ Website: https://www.eatsnoods.com/ LinkedIn: https://www.linkedin.com/in/laurynbodden/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Grace Kennedy sits down with Susan Hartman, co-founder of Recoup Beverages, to discuss the journey of building a gut-healthy hydration brand. Susan shares how she met her co-founder, Siwat, and how his personal health journey inspired the creation of Recoup. She dives into the challenges and triumphs of transitioning from a fresh juice product to a shelf-stable beverage, navigating retail expansion, and securing national distribution with Sprouts.Susan also talks about the importance of branding, packaging decisions, and how to strategically market a beverage product in a competitive industry. She provides insights on raising capital, working with distributors, and leveraging trade shows like Expo West to gain visibility and connect with investors.Whether you're an emerging founder or a CPG enthusiast, this episode is packed with practical insights on brand positioning, retail growth, and consumer engagement.Tune in now to hear Susan's journey and learn how Recoup is redefining hydration!Listen in as they share about:Founding Story & Inspiration of Recoup BeverageBranding & Marketing StrategyRetail Growth & ExpansionExpo West & Pitch SlamsFunding & Investment StrategyFuture Plans (2025 & Beyond)Advice for Other EntrepreneursEpisode Links:Website: https://www.recoupwellness.com/ LinkedIn: https://www.linkedin.com/in/susan-buckwalter-hartman-704a19a/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

This week our hosts celebrate their 200th episode with Hot Cheeto-rimmed martinis in hand—just like in the new film One of Them Days, starring Keke Palmer and SZA. They disect the movie's wild moments, themes and performances, while reflecting on life's curveballs while toasting to their podcasting journey. As no strangers to having one of them days, they dive into the film's exploration of resilience, friendship, and the moments that test us. From movie musings to ridiculous cocktails and plenty of laughs, this milestone episode is equal parts celebration, silliness, and soul. Cheers to 200 episodes and many more to come! Cheers!!

In this episode of the Startup CPG podcast, Daniel Scharff speaks with three visionary founders who have built and scaled their businesses without external funding. Joining the discussion are Lisa Mastela of Bumpin Blends, Ben Bacon of Lentiful, and Jack & Tessa Schrupp of Drink Wholesome—leaders who have mastered lean operations, strategic growth, and creative problem-solving.Lisa shares how she turned a small investment into a $10 million revenue smoothie brand, leveraging unconventional marketing and scrappy operational tactics. Ben reveals how Lentiful grew from an idea to a profitable omnichannel brand, balancing DTC sales and retail expansion while staying lean. Jack and Tessa discuss how Drink Wholesome has scaled to $2 million in revenue with just two employees, focusing on product differentiation and strategic partnerships.This episode explores cost-efficient scaling strategies, organic customer acquisition, and practical insights into operating a CPG business without outside capital. Whether you're an early-stage founder or looking to refine your growth strategy, this conversation offers actionable takeaways from those who have successfully bootstrapped their way to success.Tune in to hear how these founders navigated challenges, optimized resources, and built thriving businesses—without giving up equity!Listen in as they share about:Lisa Mastela - Bumpin Blends- Overview- Bootstrapping Tactics- Marketing Approach- Direct-to-Consumer (DTC) & Retail ExpansionBen Bacon - Lentiful- Overview- Bootstrapping Tactics- Direct-to-Consumer (DTC) & Retail Expansion- Retail StrategyJack Schrupp & Tessa Schrupp - Drink Wholesome- Overview- Bootstrapping Tactics- Direct-to-Consumer (DTC) & Retail Expansion- Scrappy & Creative Growth StrategiesEpisode Links:Website: https://bumpinblends.com/ LinkedIn: https://www.linkedin.com/in/lisamastela/ Website: https://eatlentiful.com/ LinkedIn: https://www.linkedin.com/in/benjaminpbacon/ Website: https://www.drinkwholesome.com/ LinkedIn: https://www.linkedin.com/in/tessa-schrupp/ LinkedIn: https://www.linkedin.com/in/jack-schrupp-4a14a7a1/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

We have two fantastic and ridiculous episodes this week! We discuss homoeroticism and wrestling, Hiram and Archie's pissing contest, Veronica's confirmation, Kevin beating Archie at wrestling, Jugheads white savior complex, Betty and Chic's weird turn, and the best character name on Riverdale (maybe television?). We also talk a lot about our Catholic upbringings.Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 13 content warnings: sexual assault, death, murder, sex work, emotional abuse, misogyny, police brutality, genocide, racism against indigenous peopleTheme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

Host: Michael FanningIn this episode of the Windermere Coaching Minute, Michael Fanning discusses the five primary factors that determine why some people live the life they desire while others don't. Drawing insights from David Bayer's book "The Changed Mind: Rewire Your Brain and Re-engineer Your Reality," Michael explores how our early childhood programming creates beliefs that shape our entire reality.Beliefs - Fundamental assumptions about reality formed between ages 1-9Thoughts - Mental content arising from underlying beliefsFeelings - Emotional responses triggered by thoughtsActions - Behaviors and choices based on feelings and thoughtsResults - Outcomes that manifest in your life from your actionsPrimal State: Reactive, survival-oriented mode driven by fear and scarcityPower State: Creative, possibility-oriented mode driven by purpose and abundanceMichael walks through a presentation scenario demonstrating how the same situation can produce entirely different outcomes depending on whether you operate from a primal or power state.Identify your pattern in one area you want to improvePractice state awareness three times dailyTransform one limiting belief into an empowering alternativeApply your new understanding to a specific upcoming situationConduct daily check-ins about your operating beliefsDavid Bayer's book: "The Changed Mind: Rewire Your Brain and Re-engineer Your Reality"Find additional resources at changedmind.comEpisode 14 of David Bayer's podcast: "Get ahead of your limiting beliefs before they materialize"Decision Matrix tool available on the Changed Mind websiteEmail: fanning@windermere.comCoaching services available through WindermereSubscribe to the coaching newsletter for more resources"Be awesome and help somebody. Make it a great day."Key Concepts Covered:The Five Primary Factors:Primal State vs. Power State:Practical Application:Homework for Listeners:Resources Mentioned:Connect with Michael:Michael's Sign-off:

In this episode of the Startup CPG Podcast, Grace Kennedy sits down with Ranwei Chiang, the CEO and owner of Abstinence Spirits, a brand redefining non-alcoholic beverages with bold flavors and sophisticated botanical blends. Ranwei shares the inspiring journey behind Abstinence Spirits, from its roots in South Africa's Cape Floral Kingdom to its expansion in the U.S. market.They discuss the rising trend of non-alcoholic options, how Abstinence Spirits differentiates itself with depth and complexity, and the challenges and successes of building a brand in an emerging category. Ranwei also dives into the company's approach to retail, e-commerce, grassroots marketing, and the importance of building strong industry relationships. Plus, she shares insights on entrepreneurship, financial strategy, and maintaining work-life balance while growing a business.Tune in to learn how Abstinence Spirits is making waves in the beverage industry!Listen in as they share about:Origin & Founding Story Abstinence SpiritsProduct Line and InnovationGrowth and Consumer TrendsMarketing and Sales StrategyRetail and Distribution ApproachEngagement with Bartenders and MixologistsAdvice for EntrepreneursEpisode Links:Website: https://drinkabstinence.com/ LinkedIn: https://www.linkedin.com/in/ranwei-chiang-6b38014/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Mott Smith, co-founder and CEO of Amped Kitchens, and Jaime Valenti-Jordan of Catapult Commercialization Services, to break down one of the biggest decisions early-stage food brands face: Should you produce in a commercial kitchen or work with a co-manufacturer (Co-man)? They discuss the pros and cons of each approach, how to scale from small-batch production to full-scale manufacturing, the hidden costs and challenges of both options, when to transition from one model to another, and why cash flow is the most critical factor for growing brands. With real-world insights from brands like Beyond Meat, 4th & Heart, and Chubby Snacks, this episode is packed with valuable advice on how to build a profitable and scalable CPG business. Plus, stay till the end for an impromptu Startup CPG band jingle you won't want to miss. Listen now!Thanks to our sponsor Amped Kitchens. To find out more about their commercial kitchen facilities in LA & Chicago, email leasing@ampedkitchens.com and mention Startup CPGTo connect with the Catapult Commercialization Services team for help scaling up, visit https://bit.ly/catapultcpgListen in as they share about:What is a Commercial KitchenWho should use a commercial kitchenWhat is a co-manWho should go straight to a co-manCost ComparisonsThe Financial Realities of Scaling a Food BrandKey Takeaways for FoundersEpisode Links:Amped Kitchens WebsiteMott Smith's LinkedInCatapult Commercialization Services WebsiteJamie's LinkedInDon't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Turning Tides: Puebloan Peoples will discuss the original inhabitants of the American Southwest and their contributions to modern-day architecture and art. The first episode, Dagger to the Sun, will cover the period from 20,000 BCE to 1150 AD, in which the Ancestral Puebloans migrated throughout the American southwest and began to build a distinct culture in the deserts of Chaco Canyon.If you'd like to donate or sponsor the podcast, our PayPal is @TurningTidesPodcast1. Thank you for your support!Produced by Melissa Marie Brown and Joseph Pascone in affiliation with AntiKs Entertainment.Researched and written by Joseph PasconeEdited and revised by Melissa Marie BrownIntro and Outro created by Melissa Marie Brown and Joseph Pascone using Motion ArrayWebsite: https://theturningtidespodcast.weebly.com/IG/Threads/YouTube/Facebook: @theturningtidespodcastBluesky/Mastodon:@turningtidespodEmail: theturningtidespodcast@gmail.comBluesky/Mastodon/IG/YouTube/Facebook/Threads/TikTok: @antiksentEmail: antiksent@gmail.comEpisode 1 Sources:Anasazi of Chaco Canyon: Greatest Mystery of the American Southwest, by Kyle WidnerA Study of Southwestern Archaeology, by Stephen H. LeksonAncient Pueblos Sacred Places: A Field Guide to the Important Puebloan Ruins in the Southwest, by Buddy MaysHouse of Rain: Tracking a Vanished Civilization Across the American Southwest, by Craig ChildsMesa Verde: The History of the Ancient Pueblo Settlement, by Dr. Jesse Harasta and Charles River EditorsIn Search of the Old Ones: Exploring the Anasazi World of the Southwest, by David Roberts A talk on Kivas featuring Steve Lekson and others: https://crowcanyon.org/resources/why-do-we-call-them-kivas/Christy G. Turner III, Man Corn: Cannibalism and Violence in the Prehistoric American Southwest. (University of Utah Press, 2011)The Casas Grandes Flower World and its Antecedents in Northwest Mesoamerica and the U.S. Southwest. Michael Mathiowetz. Presented at the 84th Annual Meeting of the Society for American Archeology, Albuquerque, NM. 2019 (tDar id: 450449) https://core.tdar.org/document/450449/the-casas-grandes-flower-world-and-its-antecedents-in-northwest-mesoamerica-and-the-us-southwestShannon Burke's Thesis Project: The Commodified Kokopelli, 2025: https://kokopelli.georgetown.domains/a-huge-misunderstanding/,Etc....

Click here to send me a quick message :) What if these precarious times are not just destabilizing but instead an opportunity to find your unique gifts and power?I've known today's guest, soul mentor and wisdom teacher Maitreya Wolf, for a long time now... and I've seen her growing through what she speaks to as a 18 year long soul initiation process.A time that has challenged and tried her in ways that have asked for her full presence and transformation. But the thing is, we all face challenges and massive upheavals in our lives. So what makes something an "initiatory process" that can lead us to our power versus an experience that passes without transformation?According to Maitreya, there are a few keys to this, and a huge part is in how we perceive what's happening to us.And what's almost equally as important is bringing in the beauty, creativity, and celebration -- life giving acts -- in the midst of the upheaval.Her lens weaves together more expansive quantum realities with the physical, practical, mundane world and lives we live day to day.And I just think her words, her wisdom, is true medicine for these times......especially if you're curious to find pathways to your own rooted power as we traverse the shakiness we're navigating collectively right now.Listen to learn:a glimpse into Maitreya's mythopoetic lens on how she got where she is nowhow these times can be perceived as an "initiatory process" what it means to find and connect with your personal powerpractical ideas to feel your strength in uncertain timeswhy creativity in all forms is needed in times of upheavalhow earth connection plays a role in feeling your rooted powerResources:Sign up for my upcoming Uterine Tonics class (3/12) hereToday's shownotes: Get the links to Maitreya's offerings hereHere's a quick link to her website: soulpowermentoring.comEpisode 92: How to trust your body (+ cycle) in times of uncertaintyEpisode 161: 3 simples ways to caretake your nervous system in upheavalIf you loved this episode, share it with a friend, or take a screenshot and share on social media and tag me @herbalwombwisdomAnd if you love this podcast, leave a rating & write a review! It's really helpful to get the show to more amazing humans like you.  ❤️DISCLAIMER: This podcast is for educational purposes only, I am not providing any medical advice, I am not a medical practitioner, I'm an herbalist and in the US, there is no path to licensure for herbalists, so my role is as an herbal educator. Please do your own research and consult your healthcare provider for any personal concerns.Support the show

It's Christmas time in Riverdale which mostly means exes exchange gifts but don't replace the love notes they wrote before they broke up. We discuss Barchie, the lackluster Joseph Conway plot, Veronica being brought in by her parents, why the serpents are happy to move schools, Jughead throwing a fit about his serpent jacket, and Chic being the creepiest dude on the planet. We also head down memory lane and remember our time at UCSB & Deltopia. Also the actor I was thinking of was Ben Schwartz.Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 12 content warnings: sexual assault, gun violence, death, murder, sex work, emotional abuse, misogyny, police brutalityTheme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

In this episode of The Startup CPG Podcast, Grace Kennedy sits down with Philip Teverow, co-founder of Yolélé, an African food brand bringing Fonio, a gluten-free ancient grain, to the U.S. market. Philip shares the inspiring story of how he and his business partner, Chef Pierre Thiam, embarked on a mission to introduce African flavors to a wider audience while supporting West African farmers and sustainable agriculture.Philip discusses the challenges of building a supply chain from West Africa to the U.S., how Yolélé secured Whole Foods as its first major retailer, and why food service is their next big focus. He also dives into the unexpected rise of Fonio beer, how Yolélé is expanding into new product categories, and offers valuable advice for emerging CPG founders navigating distribution and growth.If you're curious about innovative food businesses, sustainable supply chains, or simply want to try Fonio chips for yourself, this episode is a must-listen!Listen in as they share about:The Origins of YoléléFonio – An Ancient African GrainExpanding Product Line & Retail PresenceSupply Chain Challenges & SolutionsSurprising Uses of FonioBusiness Growth & StrategyAdvice for CPG EntrepreneursEpisode Links:Website: https://yolele.com/ LinkedIn: https://www.linkedin.com/in/philip-teverow-9215962/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this bonus episode of the Startup CPG podcast, Daniel Scharff is joined by Patricia Menegoto and Kiki Huddleston from the Startup CPG team, as well as Brendan Cravitz from Azabu x Meatless Future and Maxi Heidenblut from Häppy Candy, to recap the Winter Fancy Food Show in Las Vegas.The team shares behind-the-scenes insights on what made Startup CPG's section a must-visit for retailers and buyers, the power of community-driven brand support, and how small brands can maximize their trade show experience. Brendan and Maxi discuss their brand highlights, key buyer meetings (including Whole Foods!), and the ROI of attending a show like Fancy Foods.From cross-pollination of brand connections to tips on making the most of networking events, booth setups, and pitch opportunities, this episode is packed with actionable insights for emerging food and beverage brands.Thinking about showcasing your brand at the next Fancy Food Show or joining the Startup CPG community? Tune in now!Listen in as they share about:Fancy Food Winter Show Experience & HighlightsFactors that Helped Brands Succeed at the ShowDifferences Between Fancy Food Show and Other Trade ShowsLessons Learned for Future ShowsWhy Join the Startup CPG Section?Future OpportunitiesEpisode Links:Kiki on LinkedInPatricia on LinkedInBrendan on LinkedInIG: @meatlessfuture_jp @meatlessfuture_us @azabufoods Maxi on LinkedIn IG: https://www.instagram.com/haeppy.candy/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Karen Slusher, Chief Experience Officer of Azure Standard, to explore how this unique distributor is transforming the CPG industry. Karen shares Azure's mission-driven approach to supporting emerging and independent brands, with a focus on sustainability, transparency, and innovative distribution models like buying clubs and partnerships with independent stores.Karen dives into Azure's family-owned ethos, its commitment to clean, organic, and non-GMO products, and how they help brands grow without compromising their values. You'll also hear about the personal touches that set Azure apart, from collaborative relationships with vendors to creative solutions like backhauling and affordable promotional opportunities. Plus, Karen gives insights into the booming demand for bulk products, the benefits of carob as a chocolate alternative, and how Azure stays true to its roots while continuing to grow.If you're a brand looking to make a meaningful impact in the market—or just curious about how Azure operates with heart and integrity—this episode is a must-listen!Listen in as they share about:Azure Standard's Unique Business ModelAzure's Mission & ValuesBenefits for Emerging BrandsLogistics & Cost Savings for BrandsAzure's Customer Base & Shopping ExperienceTrade Show & Brand PartnershipsAzure-Owned Brands: Missy J's CarobHow Brands Can Join Azure StandardEpisode Links:Website: https://www.azurestandard.com/ LinkedIn: https://www.linkedin.com/in/karenthompsonslusher  Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

An interesting episode setup unfortunately doesn't mean a great episode and we both find the episodes a bit weak. We discuss the thin horror premises, guest start Tony Todd, bad depictions of gay romance, Alice stepping back into her snake skin, the infamous serpent dance & unpack what makes an interesting relationship conflict.Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 11 Content warnings: gun violence, death, murder, child abuse, emotional abuse, homophobia, sexual situations with teenagers, misogyny Theme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

In this episode of Startup CPG, Grace Kennedy sits down with Akua Boakye Okunseinde, one of the co-founders of Karité, a skincare brand rooted in the power of shea butter. Akua shares the inspiring story of how she and her two sisters—each with distinct professional backgrounds—came together to build a brand that blends Ghanaian heritage with dermatologist-backed skincare.Akua shares the brand's evolution from a passion project to an established business, detailing key milestones such as securing retail partnerships, expanding to Amazon, and conducting clinical testing to validate product efficacy. She also provides insights into the challenges of scaling a beauty brand, the importance of omnichannel distribution, and the role of education in driving consumer engagement. Plus, Akua discusses Karité's commitment to ethical sourcing through women-led cooperatives in Ghana, reinforcing the brand's dedication to quality and impact.If you're an entrepreneur looking for insights on brand differentiation, breaking into retail, and building a mission-driven business, this episode is packed with valuable lessons. Listen now!Listen in as they share about:About KaritéRetail vs. Direct-to-Consumer (DTC) StrategyAmazon & E-Commerce ExpansionMarketing & Brand AwarenessClinical Testing & Product DifferentiationChallenges & Lessons LearnedProduct Expansion & Future PlansEpisode Links:Website: https://www.mykarite.com/ Instagram:  https://www.instagram.com/mykarite LinkedIn: https://www.linkedin.com/in/akua-boakye-okunseinde-345a7412/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG podcast, Daniel Scharff sits down with Daniel Herz, co-founder and CEO of FocusFuel, and Ben Bacon, founder of Lentiful, to dive into how AI is transforming the way brands operate, market, and grow in the CPG space.Ben shares how AI tools like Claude have revolutionized his email marketing, product development, and even customer insights, helping him craft better messaging, streamline operations, and identify key customer trends. He reveals how AI helped Lentiful optimize its product formulations, enhance email engagement, and even uncover celebrity customers.Daniel Herz explains how FocusFuel has used AI from day one—starting with name and branding ideation, all the way to email marketing, prospecting, and even investor pitch decks. He highlights how AI acts as a “CMO in your pocket,” optimizing marketing strategies, refining consumer targeting, and speeding up decision-making.Together, they discuss the power of AI in making small teams more efficient, the importance of human oversight, and where AI is headed in the CPG industry. Whether you're a startup founder or just AI-curious, this episode is packed with actionable insights on how to leverage AI for your brand's success.If you'd like to submit how you're using AI or for another call-in episode click the form here https://bit.ly/cpgstoriesListen in as they share about:AI for Marketing & Email CopywritingAI for Customer Insights & Database AnalysisAI for Sales Prospecting & Retail StrategyAI for Product Development & FormulationAI for Operations, Admin, and Legal TasksThe Future of AI in BusinessEpisode Links:Ben BaconWebsite: https://eatlentiful.com/ LinkedIn: https://www.linkedin.com/in/benjaminpbacon/ Daniel Herz Website: https://thefocusfuel.com/ LinkedIn: https://www.linkedin.com/in/daniel-herz/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Heavy episode this week and a content warning up to that this episode has a fair bit of discussion about sexual assault. We discuss Nick St Clair, the background production for writing Cheryl's plotline, the episode coming out around the Harvey Weinstein allegations & writing well rounded women characters. There's also still plenty of fun as we talk through Alice stepping into her serpent past, the big drag race, Jughead's serpent initiation, Betty's serial killer trials & the weird moves they make with Toni.We also have a few tangents on the current season of the US version of the Traitors.Our amazing cover art is by vedrinic and you can follow them at https://vedrinic.tumblr.comEpisode 10 Content warnings: sexual assault, rape, date rape drugs, toxic masculinity, death, murder, physical abuse, emotional abuse, manipulation, drug useTheme song: "Beauty Flow" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/Follow us on bluesky @dead-ends.bsky.socialSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle

In this episode of The Startup CPG Podcast, Grace Kennedy sits down with Breanna and Jared Golestani, the co-founders of Kokada, to discuss their journey from a kitchen experiment during the pandemic to launching a nationally distributed brand. As a husband-and-wife duo, they share how their love for food (and each other) led to the creation of their delicious coconut-based spreads and snacks.Breanna and Jared dive into the origins of Kokada, inspired by Breanna's experiences playing volleyball for the Jamaican national team and her passion for creating a low-sugar, coconut-based treat. They recount their early days at farmers' markets, their big break winning the NOSH Pitch Slam, and how they navigated funding, scaling, and building a supply chain—including working with international co-packers.They also highlight their new product launch, Kokada Dunks, a better-for-you twist on nostalgic snack packs. They discuss retail strategy, the importance of in-store demos, balancing growth with sustainability, and lessons learned in securing financing without compromising their long-term vision.Tune in now!Listen in as they share about:Origins & Inspiration for KokadaScaling & Expansion StrategyChallenges in Supply Chain & Inventory ManagementMarketing & Driving Sales in RetailFunding & Financial ApproachNew Product Launch: Kokada DunksAdvice for Other FoundersEpisode Links:Website: https://kokada.com/ LinkedIn: https://www.linkedin.com/in/breanna-atkinson-golestani-588136b7/ LinkedIn: https://www.linkedin.com/in/jared-golestani/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this bonus episode of the Startup CPG podcast, Daniel Scharff is joined by Patricia Menegoto and Kiki Huddleston from the Startup CPG team to dive deep into The Shelfie Awards, the biggest free awards program for emerging CPG brands. Now in its fifth year, the Shelfies offer small brands valuable visibility, credibility, and connections with retailers & media.They break down everything about the Shelfies —how they began, why they matter, and how they can help brands gain exposure. They also cover the judging process, what makes a winning product, and tips for applying. Plus, they introduce the new Sustainability Shelfies Award, sponsored by Green Spoon Sales, and share success stories of past winners who landed retailer deals and media coverage.Five years ago, Startup CPG began conducting the first and only awards program specifically for emerging CPG brands: The Shelfie Awards. The Shelfie Awards' goal is to give exceptional small CPG brands an opportunity to be seen, and get recognition they deserve. The Shelfies eliminate typical hurdles involved in awards applications, creating opportunities for brands in their earliest stages.The Shelfies recognize + celebrate next-level product innovations, inspiring brand stories, and packaging that stops us in our tracks — we can't wait to see what tricks you have up your CPG sleeves this year!Everything You Need to Know to Apply:Applications and product samples are accepted on a category-specific basis, based on month, starting on February 1st and ending on May 31st, 2025 (refer to shelfies guide for the full list of categories).Once you've noted your brand's category month, prepare your samples accordingly for our judges.You'll need to send in your application and product samples during your category month to be considered.Check out our official Shelfies guideCheck out Shelfies Finalists & Winner of 2024Listen in as they share about:Purpose of the Shelfie AwardsThe Evolution of the Shelfie AwardsJudging ProcessThe Impact of the Shelfie AwardsApplication Process & TimelineCommunity & Exposure BenefitsEpisode Links:Kiki on LinkedInPatricia on LinkedInDon't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

We're back and talking hardcore. This week, I'm joined by Al Barile of SS Decontrol for a lengthy conversation. We get into early Boston hardcore, recording The Kids Will Have Their Say, who Al thinks played fast hardcore better, the shifting sound, playing California, and tons more. Check the website for playlists, our links, and SMASH that Patreon button:185milessouth.comWe are on Substack (sometimes) writing about punk and hardcore:185milessouth.substack.comGet at me: 185milessouth@gmail.comBuy SSD and X-Claim stuff: https://xclaim.bigcartel.comEpisode art photo: Philin PhlashInterview was conducted in December 2025.Support the show

Step into the vibrant world of Expo West in this episode of the Startup CPG podcast where Daniel Scharff is joined by startup CPG sales legends Matt Levine from Chlorophyll Water, Clara Paye from Unite Foods, and Pierre Jamet from Fishwife. Join them as they share insider tips for Expo West - what to do before, during, and after the show to make the most of your opportunity.From prep hacks to pitch perfection, discover how to wow potential buyers. Master booth setup, keep samples fresh, and ace networking using LinkedIn and CPG Slack. Know the advanced strategies like the "buyer pick 'n roll," stand out in the crowd, and get tips on chasing down a buyer in the aisle.Whether you're a pro or a rookie, this episode gives you expert advice, anecdotes, and actionable strategies that can elevate your trade show adventure.Tune in now!Listen in as Matt, Pierre and Clara share about:Preparation and Goal-SettingEngaging Attendees with Concise PitchesBooth Planning and Fresh SamplesActive Engagement and Decoy SystemNetworking and Grant OpportunitiesSample Distribution and EngagementEffective Post-Show Follow-upsNetworking with DistributorsBooth Design and ConfidenceBooth Management StrategiesProtecting Energy and Handling CriticismUtilizing BrokersBusiness Card StrategiesEpisode Links:Matt Levine's WebsiteMatt Levine's LinkedInClara's WebsiteClara's LinkedInPierre's WebsiteDon't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of The Startup CPG Podcast, Grace Kennedy chats with Ehime Eigbe-Akindele, founder of Sweet Kiwi, a frozen whipped Greek yogurt brand that combines functional nutrition with irresistible taste. Ehime shares her inspiring journey from working in bankruptcy litigation at Citigroup to creating a delicious and nutritious product. She talks about her leap into entrepreneurship, the pivotal moments that shaped Sweet Kiwi, and how she turned an idea from her home kitchen into a product featured in major retailers like Whole Foods.Ehime dives into the challenges of scaling a frozen product, the importance of branding and customer connection, and the lessons learned from navigating retail negotiations. She also discusses the value of building strong retailer relationships, the impact of rebranding, and the innovative collaborations Sweet Kiwi is pursuing—like their upcoming Smurfs-inspired product launch.Tune in to learn how Ehime is building a brand that's not only delicious but also impactful for communities! Listen in as they share about:Background of Sweet KiwiEarly Journey and ChallengesRetail Strategy and LessonsScaling the BrandRebranding and Customer InsightsTeam and Growth ManagementVision for 2025 and BeyondAdvice for FoundersEpisode Links:Website: https://www.sweetkiwi.com/ LinkedIn: https://www.linkedin.com/in/theehime/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this bonus episode of The Startup CPG Podcast, Daniel Scharff sits down with supply chain expert Aaron Alpeter, founder of Izba, to break down the latest tariff changes and what they mean for CPG brands. With new tariffs potentially impacting goods from Mexico, Canada, and China, Aaron explains the potential ripple effects on supply chains, pricing, and business strategies.From understanding the true objectives behind these tariffs to exploring practical steps brands can take—like tariff engineering, cost sensitivity analysis, and alternative sourcing—this episode offers a crucial deep dive into a rapidly evolving situation.Listen in as they share about:Purpose of the TariffsTariff RatesEffect on Foreign Brands Selling in the U.S.Immediate Impact on BusinessesBusiness Strategies to AdaptFuture of the TariffsEpisode Links:Website: https://www.izba.co/ LinkedIn: https://www.linkedin.com/in/aaron-alpeter/?originalSubdomain=ca Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG podcast, Daniel Scharff is joined by John Lane, Category Manager for Snacks & Commercial Bread at Raley's, a division of The Raley's Companies (formerly Pantry buyer), to explore the evolving grocery landscape and the secrets behind Raley's success as a trusted grocery store chain for nearly 90 years. John shares his journey from bagging groceries to leading category management, insights into Raley's health-focused initiatives, and strategies for balancing legacy brands with emerging market entrants.Discover actionable advice for startups on standing out in the crowded grocery market, the importance of passion and planning in brand pitches, and how Raley's is shaping the future of healthy snacking.Don't miss this insightful conversation—tune in now and follow the Startup CPG podcast for more episodes like this!Listen in as they share about:Overview of Raley'sHealth and Wellness InitiativesIndustry Trends and Snack InnovationsBalancing Legacy and Emerging BrandsSupporting Brands at Raley'sSuccess Stories in Product LaunchesNetworking and Trade ShowsEpisode Links:Website: https://www.raleys.com/ LinkedIn: https://www.linkedin.com/in/johnlane-raleys/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

We all dream of owning a home, but is it really the smartest financial move? In this episode, I explain why my wife, Mel and I decided to rent out our house and get rid of most of our belongings. From the financial calculations to the emotional tug of selling the place we raised our daughter, I dive into the surprising reasons behind our decision and what we've learned about money, freedom, and the value of simplifying life.For more go to: www.scottmlynch.comEpisode resources:Buy versus rent calculatorLevel up your life by joining my Patreon where you'll get exclusive content every week and more badass offerings (rips t-shirt in half, Hulk Hogan style, and runs around the room). And/or…Unlock practical and tactical insights on how to master your mindset and optimize your happiness directly to your inbox.If you're a glutton for punishment and want more swift kicks in the mind follow me on social:InstagramYouTubeLeave a review and tell me how I suck so I can stop doing that or you can also tell me about things you like. I'd be okay with that, too.Produced by ya boi.Past guests on The Motivated Mind include Chris Voss, Captain Sandy, Dr. Chris Palmer, Joey Thurman, Jason Harris, Koshin Paley Ellison, Rudy Mawer, Molly Fletcher, Kristen Butler, Hasard Lee, Natasha Graziano, ⁠David Hauser⁠, Cheryl Hunter, Michael Brandt, Heather Moyse, Tim Shriver, and Alan Stein, Jr.

In this episode of The Startup CPG Podcast, Grace Kennedy sits down with Brian Bethke, founder of BEAR Maple Farms and winner of the 2024 Shelfie Award in the drink category. Brian shares his inspiring journey from building amplifiers for rock legends like Pearl Jam and Lenny Kravitz to creating a one-of-a-kind functional beverage featuring ginseng and maple water.Discover how BEAR Maple Farms combines the natural sweetness of maple water with the adaptogenic power of sustainably grown ginseng to deliver a refreshing, caffeine-free energy boost. Brian opens up about the challenges and triumphs of launching a CPG brand, the pivotal moments that shaped his entrepreneurial journey, and how critical feedback led to a transformative rebrand.Whether you're an aspiring entrepreneur or simply a fan of innovative beverages, this episode is packed with insights on building a team, navigating the CPG industry, and creating a product that's good for the mind, body, and planet.Tune in to hear Brian's story and learn how BEAR Maple is expanding nationally in 2025!Listen in as they share about:BEAR Maple Farms Origin StoryProduct DevelopmentBranding and MarketingSales and Distribution StrategyMentorship and NetworkingCommunity and SupportAdvice to EntrepreneursPlans for 2025Episode Links:Website: https://drinkbearmaple.com/ LinkedIn: https://www.linkedin.com/in/brian-bethke/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

In this episode of the Startup CPG podcast, Daniel Scharff welcomes Caitlin Bricker, editor at Startup CPG, to dive into her journey from food service to retail buying and now to the editorial world. Caitlin shares her passion for finding purpose-driven brands, her insights into the evolving CPG ecosystem, and her unique perspective shaped by personal and professional experiences—including transformative moments that have influenced her approach to life and work.They discuss Caitlin's role at Startup CPG, her commitment to highlighting innovative brands, and her favorite discoveries like Jubilee's no sugar added, kid-friendly milk. From community events to virtual mixers and upcoming initiatives like the Grocery Run series, Caitlin reveals what makes Startup CPG's ecosystem such a vibrant space for emerging brands.Whether you're a founder, a buyer, or just curious about the behind-the-scenes of the CPG world, this episode is packed with inspiration and actionable takeaways. Listen now!