Podcasts about michele pw pariza wacek

Ep #238 - This week on the podcast, I'm joined by Michele PW (Pariza Wacek), a best-selling and award-winning author of both fiction and non-fiction books. On the fiction side, she writes in a variety of genres including psychological thrillers, mysteries and suspense books. She's also developed a popular book blog. On the nonfiction side, she’s written 5 books in her "Love-Based Business" series that teaches how to sell with love while increasing profitability and building a solid business foundation. Michele also owns a copywriting and marketing company that has sold nearly $50M worth of products and services. On top of all this, she's also the host of the Write Inspiration Podcast and you can learn more about her at MichelePW.com   Learn More About Michele PW: Visit Michele PW's website at: https://michelepw.com https://facebook.com/michelepwbooks Follow Michele PW's Author Page on Facebook at: https://www.facebook.com/michelepwauthor Follow Michele PW on Twitter at: https://twitter.com/michelepw   Whether you are new to The Driven Entrepreneur Podcast or are a fan, please don't forget to rate, review and subscribe to the show. Your support and your reviews help this show to attract prolific guests and to provide the best listening experience possible.   Also, I love to hear from the fans and listeners. Please share your feedback, guest suggestions, or ideas for show topics with me on social media.   Follow Matt Brauning on Social Media:   Facebook: https://www.facebook.com/mattbrauning   Instagram: https://www.instagram.com/mattbrauning/   Twitter: https://twitter.com/mattbrauning   Visit Matt Brauning's Websites:   www.mattbrauningpodcast.com   www.fireboxbook.com   Get a copy of my brand new book, "The Firebox Principle," on Amazon:   https://www.amazon.com/Firebox-Principle-Drives-Every-Entrepreneur-ebook/dp/B07FDKK9QW

Michele PW (Pariza Wacek) is a best-selling, award-winning fiction and nonfiction author. On the fiction side, she writes psychological thrillers/mystery/suspense books and has a popular book blog. On the nonfiction side, she’s written 5 books in the "Love-Based Business" series that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold $50M worth of products and services over the past 8 years. You can learn more about her at MichelePW.com Michele's new Love Based Publishing is at: https://lovebasedpublishing.com/ All of Michele's books are available through her websites. --- Send in a voice message: https://anchor.fm/visionarywomenpreneurs/message

Welcome to Episode 7 of The PodQuest Show! Today, we’re going to dive into the world of advertising and a very important aspect of it that you’ll want to consider for both sides of the microphone. And by the way, when I say both sides of the microphone, I’m referring to Side A, being the host, and the flipside, being a guest on someone else’s show. And the particular element of advertising that we’re going to dig into today is known as Reach & Frequency, or sometimes simply as R & F. So, let’s get started… Prior to becoming a podcast host and business mentor, my first profession, was as an actor. I hold degrees in acting and performed professionally for 20 years before hanging it up to become a proper dad. I used to joust and sword fight for a living, both at Medieval Times Dinner & Tournament for six years, and then another 6 for the New York Renaissance Faire. I’ve performed in several soap operas, had big roles in small films and small roles in big films, and instead of supporting my acting career as a waiter, I worked in sales. I even spent several years working in television advertising and that’s where I learned this super important piece of the selling puzzle. Nowadays they’re called “touch points”, and research has shown that the number of them required has gone up. You may have heard of the old standard that someone needed to hear your product name seven times before they’d remember it or consider buying it. Of course, these are averages, but they held true. More recent stats are reflecting the need for 10 or more touch points in order for a customer to make their buying decision. So, let’s think about that from the A-Side… You’ve got a potential sponsor looking to run a spot on your show. Maybe they’re your first one, you haven’t yet monetized your show, and you find yourself chomping at the bit to collect some revenue – any revenue! Of course, you could provide a low-ball quote and offer them a 5-episode package – BUT… I wouldn’t recommend that. Keeping in mind the element of touch points, you should probably put together a 10-episode package knowing that it will produce better results for your sponsor. In scenario one, with only 5 episodes, they’ll likely get little traction with their spot and walk away feeling like they wasted their money. You’ve got a much better chance of keeping their business if you help them to make some sales – and you’re only going to do that by increasing the mention of their product or service. My recommendation is to never offer a package of fewer than 10 episodes, unless there are other circumstances. What might those be? Well, a live event, for example. If someone is promoting an upcoming class or seminar, or even a webinar, just a few spots will work fine. Why? Because there is more urgency – the event is coming right up – you either want to attend or you don’t. A quick and easy decision. Another example might be a common referral. What do I mean by that? Let’s use The PodQuest Show as an example. You’re a podcast listener, obvious by the fact that you’re hearing this now. Thus, as a podcast listener, it would be common for you to consider another show you might like. Running the promo-bites that I do, can often engender a new listener just from hearing about the show one time. Speaking of Promo-Bites, let’s hear one for this episode… Featured Promo-Bite: The Pausecast Another cool podcast you’ll want to check out. Now, of course, three mentions would be even better than one, and that’s why I offer a 3-episode sponsorship package for other podcast hosts. The bottom line is to keep these things in mind as you create packages for your potential sponsors. Now let’s look to the flipside… You’re hoping to be a guest on someone else’s show. Fantastic! I highly recommend it. But, please consider this… If you don’t have your own podcast yet, and you go on the “guesting circuit” as I call it, you’re gonna leave a whole lotta money on the table. Why? Because you’re getting a bunch of Reach and zero Frequency. Sure, you’ll potentially make a sale or two, but that’ll be about it. I can tell you this – as someone who has been a guest on over 50 podcasts – I have never sold anything, or gotten a new client, directly from being a guest. I say “directly” because, yes, it has paid off by being on other shows, but ONLY because I also have my own podcast. Here’s the scenario you want, and what actually works: You become a guest on someone else’s show. During the interview, and of course the reading of your bio, the fact that you host a podcast comes up a few times. Your show gets mentioned, and any interested listener thinks, “hmmmm… I should give that a listen”. Then they tune in to your show. They start to get some frequency, and THAT’s when the action happens. Of course, you’ve got to be promoting your own products and services on your show, but hopefully, that’s why you started one in the first place. Let me give you a real-world example: I guested on a podcast, and this one in particular, took place about 2 years ago. A listener to that show heard my interview and started listening to my show. During one of my episodes, they hear about my free report called The Simple 5-Step Process to Launch a Rocking Podcast in Just 14 Days. They sign up for it. Now that’s all great, but your funnel should not stop there. Mine certainly didn’t. From the report, they were invited to attend my free webinar, which they also registered for, and during the webinar itself, they were offered a special deal for my online course, Zero to Launch in 14 Days. And it was THEN that they purchased. This scenario is far more common than expecting that someone will buy from you after only hearing about you once. And I’m not knocking podcast guesting at all, I’m just saying that if you don’t have your own show, you’re going to have a lot of R “reach” and not enough F “frequency” to avoid leaving money on the table. And who wants to do that?!? Reach & Frequency are two of the key elements of advertising that you should always consider, whether you are a podcast host or you are going about as a guest. You need both to be truly effective in converting listeners into customers. And just a little teaser here… We’ll be doing an upcoming Roundtable episode on podcast guesting. The do’s and don’ts, along with what’s important and what’s not. You’ll get to hear from myself and other podcasting pros about what we like in a pitch, and the things you should never say. So, be sure to subscribe to The PodQuest Show if you haven’t already, because you will not want to miss this episode. Coming up in the next few weeks, I’ll be featuring podcast pros, Doug Sandler, Molly Mandelberg, and Michele PW (Pariza-Wacek). I recently made a guest appearance on episode 014 of Get What You Want with the amazing Shirley Baldwin. I’m being interviewed this week on Quit Your Pitching and will let you know when it drops. And until next time… Happy Podcasting! Don't forget to listen for your PQ Token and go to PodQuest.net/Rewards to enroll and play for awesome prizes. Follow us on Facebook and check out our Website for more details and to engage with our podcast community. If you'd like to have your own Promo-Bite for your show, go HERE. And if you'd like to be a guest on the show, click HERE.

Excited to welcome Michele PW (Pariza Wacek), Bestselling, award-winning author, and internal business copywriter, to the GFR Show.  Let’s start the conversation with this question, is your creativity fully expressed, or are you feeling creatively repressed? If someone had asked me this question, even just a few months back, I would have said, what creativity? But after this conversation with Michele, I see it clearly, and share more about this in the interview

Michele PW (Pariza Wacek) is the best-selling author of the “Love-Based Business” series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold nearly $50M worth of products and services over the past 8 years. In her spare time, she also writes psychological thrillers/mystery/suspense books (two are currently published “The Stolen Twin” and “Mirror Image” with a new 3-book series due out in 2018.) On this episode of Real Estate Investing for Women here's what we discussed: 1. What is the love-based philosophy? 2. How does being fear-based affect our relationship with money? 3. How can we shift it to love-based? 4. What tools can we use to make more money? Learn more about Michele by going to: http://lovebasedbiz.com/about/ Follow Michele at: facebook.com/michelepwauthor linkedin.com/in/michelepw twitter.com/michelepw instagram.com/themichelepw Michele's Free Gift: http://michelepw.com/lbcb/template/

Michele PW (Pariza Wacek) is the best-selling author of the “Love-Based Business” series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold nearly $50M worth of products and services over the past 8 years. In her spare time, she also writes psychological thrillers/mystery/suspense books (two are currently published “The Stolen Twin” and “Mirror Image” with a new 3-book series due out in 2018.) JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health

Michele PW (Pariza Wacek) is the best-selling author of the “Love-Based Business” series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold nearly $50M worth of products and services over the past 8 years. In her spare time, she also writes psychological thrillers/mystery/suspense books (two are currently published “The Stolen Twin” and “Mirror Image” with a new 3-book series due out in 2018.) JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health

Michele PW (Pariza Wacek) is the best-selling author of the “Love-Based Business” series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold nearly $50M worth of products and services over the past 8 years. In her spare time, she also writes psychological thrillers/mystery/suspense books (two are currently published “The Stolen Twin” and “Mirror Image” with a new 3-book series due out in 2018.) JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health

Michele PW (Pariza Wacek) is the best-selling author of the “Love-Based Business” series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company that has sold nearly $50M worth of products and services over the past 8 years. In her spare time, she also writes psychological thrillers/mystery/suspense books (two are currently published “The Stolen Twin” and “Mirror Image” with a new 3-book series due out in 2018.) JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health

Choosing Love Over Fear   Michele PW (Pariza Wacek) is the best-selling author of the Love-Based Business series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company along with writing and publishing fiction.   Michele was a copywriter for years. Her friends told her that she should teach a different way of writing copy because everyone hated the traditional way. Michele said hell no, there was plenty of great copy books and teachers out there — she didn't need to add to the clutter. Then in 2014, her friend came out with love-based marketing, Michele looked at it and thought love-based copy. What's the opposite? Well, that's fear-based. And the philosophy downloaded into her.       Connect with Michele PW: Website: www.lovebasedbiz.com Email: affiliate@michelepw.com LinkedIn: https://www.linkedin.com/in/michelepw/ Facebook: https://www.facebook.com/michelepwauthor Twitter: @MichelePW

Choosing Love Over Fear   Michele PW (Pariza Wacek) is the best-selling author of the Love-Based Business series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company along with writing and publishing fiction.   Michele was a copywriter for years. Her friends told her that she should teach a different way of writing copy because everyone hated the traditional way. Michele said hell no, there was plenty of great copy books and teachers out there — she didn’t need to add to the clutter. Then in 2014, her friend came out with love-based marketing, Michele looked at it and thought love-based copy. What’s the opposite? Well, that’s fear-based. And the philosophy downloaded into her.       Connect with Michele PW: Website: www.lovebasedbiz.com Email: affiliate@michelepw.com LinkedIn: https://www.linkedin.com/in/michelepw/ Facebook: https://www.facebook.com/michelepwauthor Twitter: @MichelePW

Michele PW (Pariza Wacek) is the best-selling author of the "Love-Based Business" series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company along with writing and publishing fiction.   Considered one of the hottest direct response copywriters and marketing consultants in the industry today, Michele PW (Michele Pariza Wacek) has a reputation for crafting copy and creating online and offline marketing campaigns that get results.  Michele started writing professionally in 1992, working at agencies and on staff as a marketing/communication/writing specialist. In 1998, she started her business as a freelance copywriter.  She quickly realized her vision was bigger than serving her clients as a one-woman-shop. In 2004, she began the transformation to building a copywriting and marketing company.  Two years later, her vision has turned into reality. Michele PW/Creative Concepts and Copywriting LLC is the premiere direct response copywriting and marketing company today, catering to entrepreneurs and small business owners internationally, including the “Who’s Who” of the personal development and transformational industry.  In addition, Michele is also a national speaker and the bestselling author of the “Love-Based Business" series of books that teach entrepreneurs how to sell more with love and build a solid, profitable business on a foundation of love versus fear. To grab your free book "How to Start a Business You Love AND That Loves You Back" visit LoveBasedBiz.com. www.lovebasedbiz.com facebook.com/michelepwauthor linkedin.com/in/michelepw twitter.com/michelepw instagram.com/themichelepw

Perfect timing!  We've all been setting goals as part of our New Year planning and excitement, and if things are not going as smoothly as you'd hoped -and there IS ANOTHER WAY! Michele PW (Pariza Wacek) who is a phenomenal marketer and copywriter, is joining us today to show us a different way, that feels more aligned and authentic and has way more results..    She is also the best-selling author of the "Love-Based Business" series of books that share how to sell more with love and build a solid, profitable business on a foundation of love.    We'll be discussing her new book: Love-Based Goals - Your Guide to Living your Purpose & Passion In our coaching and healing community, we are all ready to get out of the 'ick' and shame and guilt we feel about doing things a certain way that doesn't resonate with our true core being.    There is so much in that, that stops us from having success in our businesses. Michele will be discussing how we can set love-basd goals which are far more likely to be achieved. She'll share her love-based philosophy which is pretty awesome - you'll want to hear it!   And she'll reveal the mindset issues that come up that stop us from moving forward to achieve our goals.  You've heard of procrastination, lack of focus and all those, I'm sure!    She has a new way of doing things, that will rock your world!  Join us! Grab your free book "How to Start a Business You Love AND That Loves You Back," visit www.LoveBasedBiz.com  and get onto the Love-based way of doing things in your biz. Set your reminder on this page to come back at 1pm ET.   And if you miss it, come back and listen to the replay!  

Michele PW (Pariza Wacek) is the best-selling author of the "Love-Based Business" series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company along with writing and publishing fiction. To grab your free book "How to Start a Business You Love AND That Loves You Back," visit LoveBasedBiz.com Contact Info Website: www.LoveBasedBiz.com Blog: www.LoveBasedBiz.com Podcast: Love-Based Money Free Book: How To Start A Business You Love and That Loves You Back Most Influential Person Christina Rio, My Spiritual Mentor Effect on Emotions Because of mindfulness, the vast majority of the time I feel inner peace. It's like a contented feeling. Sometimes fear-based emotions will come up and sometimes I'm also full of happy or joy. For the most part, mindfulness has allowed me to live my life in an even keel where I feel peaceful and contented. I think that's what a lot of people would like. Thoughts on Breathing So many of us do shallow breathing. The problem with those shallow chest breathings is that it's not very good for your physiology. Focus on the belly breath. Even just putting your hands there gives you something else to focus on. It's a lot better for you as you go through it. Suggested Resources Book: The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level by Gay Hendricks App: The Mindfulness Bell Bullying Story I was horribly bullied as a child. In elementary school, in middle school, and even my first job I was bullied. It was both boys and girls, mostly girls though. My boss was a woman who was really bad about it. Yes, I do think knowing mindfulness would have helped. You can actually change your environment when you change yourself. I know that my reaction caused it to get worse. If I had simply just stood there and didn't react to what they were doing, they would have left me alone. That's what the key is. They were preying off me crying and getting more upset and off of me just not knowing what to do. That's where they're getting their power from. If you don't give them the reaction they're looking for, then they have no power over you and they likely will find somewhere else to go. Because I had such a strong 'only-child'. My mom didn't go to a lot of play dates. This is absolutely not my mom's faulth. I don't remember having friends my age until I was older, school-age, like five, six, seven. I know I had trouble dealing with social situations. I think that's what made me a target. Over the years I learned how to read social situations better. I slowly learned how not to put myself in the situation where bullying would happen.

In this episode, Devi chats with Michele PW about Love-Based Copywriting for Spiritual Entrepreneurs. Michele PW (Pariza Wacek) is the best-selling author of the "Love-Based Business" series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company along with writing and publishing fiction. Devi and Michele discuss: Direct Response Copy Selling yourself "one to many" through copy Love-Based Copy vs Fear-Based Copy What emotions to tap into to persuade someone Why some marketing feels inauthentic and slimy The steps to take to persuade someone through your marketing How to identify your ideal client The difference between an ideal client vs. niche or target market How to connect with your ideal client The things we do to avoid pain in our lives Feeling our fear-based emotions for healing Why fear-based marketing can cause buyer’s remorse The reason why fear-based marketing strategies are not working anymore Knowing your mindset and your “come from” The importance of "coming from" abundance in your copy and marketing Exercises to help you to shift your fear-based emotions Your public authentic persona and voice vs. your personal persona and when to use each one What is important to know about long page sales letters What people need in order to make a decision The delivery mediums for love-based copy Rituals that Michele uses for writing books & copy Writing out who your ideal client is How to get into a mindset of abundance before writing your copy and more… Connect with Michele PW on her website @ lovebasedbiz.com To grab your free book "How to Start a Business You Love & That Loves You Back," visit LoveBasedBiz.com Enjoy episodes of Michele’s podcast, Love-Based Money @ http://lovebasedbiz.com/series/lovebasedmoney/

Michele PW (Pariza Wacek) is the best-selling author of the "Love-Based Business" series of books that share how to sell more with love and build a solid, profitable business on a foundation of love. In addition, she owns a copywriting and marketing company along with writing and publishing fiction.Connect with Michele at www.lovebasedbiz.com Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Michele PW (Pariza Wacek) is the best-selling author of the "Love-Based Copywriting" books that teach people how to write copy that attracts, inspires and invites. Michele is the owner of Creative Concepts and Copywriting LLC, the premiere direct response copywriting and marketing agency through which she guides entrepreneurs in attracting more clients and boosting their business. On this episode of Morgana Radio, Michele PW will teach you What love-based money means The problem with fear-based money attraction How you can tell if you're using fear to attract money or love If you are attracting money in fear, how you can shift into love Grab Michele's Free Gift at http://www.morganarae.com/0BJ8U