POPULARITY
We're living at a time when attention is the new currency.” - Pete Cashmore, Founder of mashable.com Host Julia presents her Passion in Action to showcase how telling unique stories are the way to brand through social media. Having people associate you with a certain aesthetic, even certain words is worth any research or production effort. You can cut through the fluff on the internet, and connect with your customers, not just about what you're selling, but the emotion and feeling going with it. Social media humanizes your brand. Stories are our lifeblood, and social media is our stage. Embrace the power of storytelling to connect, engage, and inspire. Kevin joins with his segment “A.I. and Us,” where he discusses how A.I. influences branding through social media. A.I. can help with branding on social media by performing data analysis of consumer habits, behavior, and preferences. Businesses can use these to fine-tune their advertising plans or products to make them more presentable and attractive to the general populace. Julia and Kevin have a conversation about ethics and integrity with A.I. as a tool. A.I.-powered fraud detection systems are instrumental in safeguarding a brand's reputation. Chatbots can also be a major point of assistance in advertising. They provide instant responses, tirelessly handle inquiries, and offer a seamless conversational experience. In the realm of branding through social media, chatbots serve as an invaluable tool for enhancing customer engagement. The synergy of these A.I. applications contribute to a positive brand image, fostering trust and loyalty in the digital age. • Follow us: https://www.starstyleradio.com/expressyourselfteenradio • https://www.facebook.com/ExpressYourselfTeenRadio/ • https://www.facebook.com/BTSYAcharity/ • Instagram: https://www.instagram.com/expressyourselfradio/ NFTs: https://www.StarStyleCommunity.com
We're living at a time when attention is the new currency.” - Pete Cashmore, Founder of mashable.com Host Julia presents her Passion in Action to showcase how telling unique stories are the way to brand through social media. Having people associate you with a certain aesthetic, even certain words is worth any research or production effort. You can cut through the fluff on the internet, and connect with your customers, not just about what you're selling, but the emotion and feeling going with it. Social media humanizes your brand. Stories are our lifeblood, and social media is our stage. Embrace the power of storytelling to connect, engage, and inspire. Kevin joins with his segment “A.I. and Us,” where he discusses how A.I. influences branding through social media. A.I. can help with branding on social media by performing data analysis of consumer habits, behavior, and preferences. Businesses can use these to fine-tune their advertising plans or products to make them more presentable and attractive to the general populace. Julia and Kevin have a conversation about ethics and integrity with A.I. as a tool. A.I.-powered fraud detection systems are instrumental in safeguarding a brand's reputation. Chatbots can also be a major point of assistance in advertising. They provide instant responses, tirelessly handle inquiries, and offer a seamless conversational experience. In the realm of branding through social media, chatbots serve as an invaluable tool for enhancing customer engagement. The synergy of these A.I. applications contribute to a positive brand image, fostering trust and loyalty in the digital age. • Follow us: https://www.starstyleradio.com/expressyourselfteenradio • https://www.facebook.com/ExpressYourselfTeenRadio/ • https://www.facebook.com/BTSYAcharity/ • Instagram: https://www.instagram.com/expressyourselfradio/ NFTs: https://www.StarStyleCommunity.com
Social PR Secrets: public relations podcast for entrepreneurs by Lisa Buyer
What exactly is influencer marketing? How have influencers evolved over the past ten years? As an agency owner, how can you start working with influencers? In this episode, Nicole Balistreri, Social Media Manager at USCCA, shares her experience with influencers. In this new episode of the Social PR Podcast, host Lisa Buyer talks about all things influencers with Nicole Balistreri, a PR, and social media expert. Nicole currently works at USCCA as a social manager, a position that fuels her passion and dedication to social media and digital marketing. Listen to understand what influencer marketing really is about! 2010 vs. 2020 Ten years ago, influencers mostly meant bloggers. They were experts in their areas who put out long-form content. Influencer marketing was all about blogger outreach and blogger relations. In a sense, it was much closer to traditional PR. However, as Nicole explains, the maturation of social channels brought about different influencer groups. Whether they be moms, into fashion, business, tech, these groups self-formed. And the most successful of these experts became more influential. Some, like Pete Cashmore, CEO of Mashable, even grew into established media outlets. A few years ago, modern influencer marketing really started to take shape. Brand deals became the norm, and influencers started replacing traditional media figures in the PR world. This all brings us to today. Nowadays, there are hundreds of thousands of micro-influencers. Some still write bylines, but others who have never written articles are still considered an authority in their space because of their social media presence. Influencers for PR Why should an agency owner use influencers as part of their PR strategy? According to Nicole, as a business owner, you want to be seen as a thought leader in your space. Influencers can help you achieve that. Additionally, you can also become an influencer yourself. A good way of doing that is writing a book, for example. Nicole’s main tip is, “just get started.” Try to start with content creation; even if it’s not perfect, it’s the only way you’ll build a case for yourself as the influencer. According to Nicole, the best way to find influencers in your area is through a two-step process. First, understand what your goal is. What are you looking for out of a relationship with an influencer? Second, find things you can provide the influencer that they can cover. For example, throw an event and invite key influencers from the local area. Or share a book you wrote with them. Influencer outreach is a mix of PR pitching and creating content for them to talk about. Start Your Influencer Strategy Today Nicole explains that no tool will allow your influencer marketing strategy to work immediately. Most social media tools will help you track influencers, but none of them are truly made to work with influencers. Thus, you should go old fashion about it and really get out there looking for the content. In terms of engagement rate, Nicole recommends you ask your influencers to communicate their metrics with you so you can compare
Social PR Secrets: public relations podcast for entrepreneurs by Lisa Buyer
What exactly is influencer marketing? How have influencers evolved over the past ten years? As an agency owner, how can you start working with influencers? In this episode, Nicole Balistreri, Social Media Manager at USCCA, shares her experience with influencers. In this new episode of the Social PR Podcast, host Lisa Buyer talks about all things influencers with Nicole Balistreri, a PR, and social media expert. Nicole currently works at USCCA as a social manager, a position that fuels her passion and dedication to social media and digital marketing. Listen to understand what influencer marketing really is about! 2010 vs. 2020 Ten years ago, influencers mostly meant bloggers. They were experts in their areas who put out long-form content. Influencer marketing was all about blogger outreach and blogger relations. In a sense, it was much closer to traditional PR. However, as Nicole explains, the maturation of social channels brought about different influencer groups. Whether they be moms, into fashion, business, tech, these groups self-formed. And the most successful of these experts became more influential. Some, like Pete Cashmore, CEO of Mashable, even grew into established media outlets. A few years ago, modern influencer marketing really started to take shape. Brand deals became the norm, and influencers started replacing traditional media figures in the PR world. This all brings us to today. Nowadays, there are hundreds of thousands of micro-influencers. Some still write bylines, but others who have never written articles are still considered an authority in their space because of their social media presence. Influencers for PR Why should an agency owner use influencers as part of their PR strategy? According to Nicole, as a business owner, you want to be seen as a thought leader in your space. Influencers can help you achieve that. Additionally, you can also become an influencer yourself. A good way of doing that is writing a book, for example. Nicole’s main tip is, “just get started.” Try to start with content creation; even if it’s not perfect, it’s the only way you’ll build a case for yourself as the influencer. According to Nicole, the best way to find influencers in your area is through a two-step process. First, understand what your goal is. What are you looking for out of a relationship with an influencer? Second, find things you can provide the influencer that they can cover. For example, throw an event and invite key influencers from the local area. Or share a book you wrote with them. Influencer outreach is a mix of PR pitching and creating content for them to talk about. Start Your Influencer Strategy Today Nicole explains that no tool will allow your influencer marketing strategy to work immediately. Most social media tools will help you track influencers, but none of them are truly made to work with influencers. Thus, you should go old fashion about it and really get out there looking for the content. In terms of engagement rate, Nicole recommends you ask your influencers to communicate their metrics with you so you can compare
RIP PETE! Co-event organisers, Mr 13 & Jae Moe, join Tom to discuss July 28th's event tribute to Pete Cashmore, 'Battling Demons'. https://www.facebook.com/events/397739527484578/ Check out Tom's new Tom Waits podcast: https://podcasts.apple.com/gb/podcast/tom-waits-podcast-a-z-tom-waits-show/id1459811402 MERCH: https://battlerapresume.bigcartel.com/ SPOTIFY: https://open.spotify.com/show/3LDY58xWUIcAL7rADoCDqe?si=LU1molnDTiiGAlOAUnJYUw PATREON: https://www.patreon.com/battlerapresume TWITTER: https://twitter.com/BattleRapResume ITUNES: https://itunes.apple.com/gb/podcast/battle-rap-resume/id1075806297?mt=2 @battlerapresume // battlerapresume@gmail.com Hosted by Tom Kwei Theme by Alex Cottrell (http://alex-cottrell.com/) Logo by Danny O'Gorman (https://www.behance.net/Danogormandesign) Graphic design by Nathan Jones (https://www.instagram.com/nayfunk)
NÃO TEMOS NENHUM CONTROLE SOBRE O DESEMPENHO DO OUTRO! 1% de Pete Cashmore, CEO e fundador do popular blog Mashable, um blog do Top 10 da Technorati em todo o mundo. Cresça 1% ao DIA! IG: @fernaobattistoni facebook.com/fernaobattistoni
Nicholas Daniel-Richards, is the co-founder of Ship-Hero (www.shiphero.com), a platform that helps growing businesses manage inventory, eliminate fulfillment errors, and reduce shipping costs. Proudly brought to you by the Business Builders Show with Marty Wolff on www.c-suiteradio.comNicholas has collaborated with others on the launch of Vogue.com, Pete Cashmore on the mobile launch of Mashable, and with NBA players as the Chief Digital Officer of the National Basketball Association.BIG GAME CHANGER for small to mid-size businesses dealing with order fulfillment. You can find Nicholas Daniel-Richards on Linkedin and at www.shiphero.comCheck out our past Business Builders Shows and many other great podcasts at www.c-suiteradio.comContact me with comments or questions at marty@martywolffbusinesssolutions.com or at 570 815 1626. See acast.com/privacy for privacy and opt-out information.
Pete Cashmore rejoins the show to discuss favourite battles to have taken place at The Fiddler's Elbow as well as to celebrate the hallowed venue itself. For Patreon exclusive episodes, full interviews weeks before release + tons of other BRR content, check our donation page and help out the show: https://www.patreon.com/battlerapresumeCheck out Tom & Deffinition's 'Watchmen' podcast here: https://itunes.apple.com/gb/podcast/w...@battlerapresume // battlerapresume@gmail.comHosted by @tomkweipoet Theme by Alex Cottrell (http://alex-cottrell.com/)Logo by Danny O'Gorman (https://www.behance.net/Danogormandesign )Graphics by https://twitter.com/mikey3dtvThumbnail design by Nathan Jones
First Exit To Springfield – Episode 10 Featuring Pete Cashmore Feedback, comments, and questions: feedback@two-niles.com Twitter: @Two_Niles
Thing doer, Bentlegs, joins Tom to discuss the real glory days of Don't Flop. For Patreon exclusive episodes, full interviews weeks before release + tons of other BRR content, check our donation page and help out the show: https://www.patreon.com/battlerapresume Battles discussed: vs. Pete Cashmore @battlerapresume // battlerapresume@gmail.com Check out Tom & Deffinition's 'Watchmen' podcast here: https://itunes.apple.com/gb/podcast/watching-the-watchmen/id1256980015?mt=2 Hosted by @tomkweipoet Theme by Alex Cottrell (http://alex-cottrell.com/)Logo by Danny O'Gorman (https://www.behance.net/Danogormandesign )Graphics by https://twitter.com/mikey3dtvThumbnail design by Nathan Jones
Jovial journalist Pete Cashmore joins Tom to discuss Countdown, Nuts and a bit o' battling. For Patreon exclusive episodes, full BRR interviews weeks before release + tons of other BRR content, check our donation page and help out the show: https://www.patreon.com/battlerapresume Battles discussed: vs. Bentlegs vs. Average Keith vs. Rikky Riley vs. Sprungy vs. Hydef @battlerapresume // battlerapresume@gmail.com Hosted by @tomkweipoet Theme by Alex Cottrell (http://alex-cottrell.com/)Logo by Danny O'Gorman (https://www.behance.net/Danogormandesign )Thumbnail design by Nathan Jones
Why is social media really nothing new? Why is Twitter king and LinkedIn boring? How do you deal with trolls and monsters on social media? What’s a roflcopter? To get some answers, I speak to Susie Boniface, journalist and author of “The Bluffer’s Guide to Social Media“. Some of the questions of Susie: Is social media really something new? What's the deal with LinkedIn? Where does the definition of social media start (and end)? What happened to X-Factor winner James Arthur on Twitter? How do you deal with over-sharers? How did Pete Cashmore turn his blog into a business? What's vaguebooking and dweets? This week's tip of the week is Boomerang by Instagram and our big shout goes out to Linda Bolg of Audiense. Article: http://linkhumans.com/podcast/bluffers-social-susie-boniface Subscribe on iTunes: http://bit.ly/smknowhow
Even more random than usual, we take a whiskey-soaked ride through journalistic integrity, TV shows you'll go to hell for watching, and why you should all get off of our Internet lawn. Also: cats. Brought to you by Backblaze: unlimited, unthrottled backup for $5 a month Drobo: through 12/29/2014, use code HOLIDAYTIRED to get $90 off any Drobo model at DroboStore.com. Support the show and enter to win a new gen3 Drobo using this link Show Notes and Links Pre-Show Lisa Bettany and Pete Cashmore are humans. "24" is the correct episode number, since, sadly, Episode 23 was heavily intoxicated and last seen sometime before this recording began. If you see Episode 23...run. FUN FACT/WARNING: This is the first EXPLICIT TAG episode of Overtired! "Actual Show" How Sony lost the Steve Jobs movie: The inside story from the hacked emails by Christina Warren Why Publishing Stolen Sony Data Is Problematic but Necessary It's Always Sunny in Philadelphia Soylent Metal Gaga Dubstep Taylor Gopher) The Anarchist Cookbook BBS MNSURE Header image found here.
Historic Interviews With The Founders Of Social Media, By Lon Safko
Pete Cashmore, CEO of MashableIn this historic interview Lon Safko speaks with Pete Cashmore, live from Scotland about Mashable. Pete tells up how he has built this social media news site from himself to ten writers with more nearly 20,000 articles on every subject within social media in under 36 months. Pete discusses how Mashable covers […]
Historic Interviews With The Founders Of Social Media, By Lon Safko
Pete Cashmore, CEO of MashableIn this historic interview Lon Safko speaks with Pete Cashmore, live from Scotland about Mashable. Pete tells up how he has built this social media news site from himself to ten writers with more nearly 20,000 articles on every subject within social media in under 36 months. Pete discusses how Mashable covers […]
Edward Stourton profiles Pete Cashmore, one of the world's most popular bloggers and tweeters, who founded the successful social media news website Mashable.He started it as a teenager in his bedroom in Scotland seven years ago and hired his first writer two years later. His company is now based in the US and employs 80 staff. His website attract millions of readers, and three million follow him on Twitter. The 27 year old has been described as "the Brad Pitt of the blogosphere".Cashmore is also one of the founders of the Social Good Summit, which takes place in New York this weekend to coincide with UN Week. The conference aims to connect people from all over the globe via social media. So will Pete Cashmore become a billionaire web entrepreneur and philanthropist? And what does he mean when he says he has been a "lifelong fan of unicorns"? Producers: Arlene Gregorius and Hannah Barnes.
Pete Cashmore is founder and CEO of one of the world's most popular blogs - Mashable.com, which happens to be powered by WordPress! Since 2005 Mashable has been a leader in social media and technology news coverage in addition to hosting events like the recent media summit and social media day. In tip-packed show, Pete shares with us:Why he selected and continues to use WordPress,The secret formula of success for blogs,How to work with and develop teams,How to develop communities,How to  measure growth and monetize,How to build a brandIn news:The MU forums are movingBuddyPress 1.2.5 is outFour WordCamps this month
Pete Cashmore of Mashable sat down with me yesterday that SXSW 2010 in Austin, Texas to discuss the rise of Mashable, how the iPad might affect the print publishing industry, CPMs for online display ads, burning the boats, Mashable’s future ambitions and more. 00:45 — Mashable CEO Pete Cashmore talks about his online social media… The post How to Pitch Stories to Mashable CEO Pete Cashmore appeared first on Eric Schwartzman.