In this podcast series, Lon Safko, the author of best selling books "The Social Media Bible" and "The Fusion Marketing Bible", interview 50 of the world's most accomplished inventors and founders of the technology we call "Social Media". Listen to why Biz Stone created Twitter, or Matt Mullenweg in…
Historic Interviews With The Founders Of Social Media, By Lon Safko
Neil Creighton, CEO of RatePoint In this histori interview, Lon speaks with Neil Creighton, the CEO of RatePoint email marketing, how he founded GeoTrust which was later acquired by VeriSign. Neal talks about how he combined e-mail marketing with a complete review survey platform so businesses can get reviews from their customers and republish those out […]
Tony Mamone, Founder & CEO of Zimbio In this podcast Lon Safko speaks with Tony Mamone, the Founder & CEO of Zimbio, the interactive on-line magazine. Tony tells us how his magazine caters to four basic pop-culture categories of news; Style, Entertainment, Current Events, and Sports. Zimbio covers more than just stories, it highlights the […]
George Strompolos, Content Partnerships Manager for YouTube In this historic interview, Lon Safko speaks with George Strompolos, Content Partnerships Manager For Google’s YouTube about companies from around the world who are using YouTube to market their company’s products. George tells us that “YouTube isn’t just about teenagers watching videos of dogs on skateboards”. It’s about Fortune […]
Stephanie Ichinose, Director Of Communications for Yelp In this historic interview, Lon Safko speaks with Stephanie Ichinose, Yelp’s Director of Communications about how Yelp helps! Stephanie explains how “Yelpers” are rating restaurants, auto mechanics, dentists or any company right in your home town.In this 34 minute interview Stephanie describes how Yelp has received more than 3.5 […]
Patrizio Spagnoletto, Senior Director of Marketing Yahoo! Search Marketing – Advertising Your Business with Yahoo! – SEM In this historic interview, Lon Safko speaks with Patrizio Spagnoletto, Senior Director of Marketing Yahoo! Search Marketing where he discusses how easy Yahoo! makes it to create multiple keyword advertising campaigns. He explains how they provide a step-by-step on-line […]
Matt Mullenweg, Co-Founder of WordPress In this podcast Lon Safko speaks with Matt Mullenweg, Co-Founder of WordPress and president of Automatic. Matt discusses how and why he created WordPress just to fulfill a need for an easy to use blogging platform and how he had no idea how popular WordPress would become. In this 23 […]
Gary Vaynerchuk, Host & Founder of Wine Library TV In this historic interview, Lon Safko speaks with Gary Vaynerchuk about his success with building community and Wine Library. Gary tells us how he built his brick and mortar liquor business to more than $50m by building his on-line community. In this 23 minute interview Gary talks […]
David Treadwell, Corporate Vice President of Microsoft’s Live Platform – Azure In this historic interview, Lon Safko speaks with David Treadwell, Corporate Vice President of Microsoft’s Live Platform. David discusses Microsoft is all about building connections with people, devices, and data, and how Live can help businesses and individuals “sync to the cloud” (you have to […]
Dharmesh Mehta, Director of Product Management for Windows Live MessengerIn this podcast Lon Safko speaks with Dharmesh Mehta about Windows Live Messenger. Dharmesh explains how Windows Live Messenger is designed for IM, Photo, and video sharing and you can go from your desktop to your laptop then your mobile phone all seamlessly.In this 23 minute […]
Peter Booth Wiley, Chairman of The Board of John Wiley & Sons Publishing – Wiley – Knowledge for Generations In this historic interview Lon Safko speaks with Peter Booth Wiley, Chairman of The Board of John Wiley & Sons where Peter describes how Wiley, a 201-year old company, has been in the forefront the technological revolution […]
Jack Herrick, Founder of WikiHow In this historic interview, Lon Safko speaks with Jack Herrick, Founder of WikiHow. Jack discusses his passion for creating the world’s largest on-line how-to manual. This consummate entrepreneur shares his moment of inspiration which lead to WikiHowIn this 26 minute interview Jack talks about how his Wiki was created, how it […]
Vint Cerf , “Father Of The Internet” & Futurist – WIRED interview with Vint Cerf In this historic interview, Lon Safko speaks with “The Father Of The Internet” or as Vint corrected me, one of many developers who created the Internet. In this podcast Vint discusses many of his insights on how the internet was created, […]
Biz Stone, Co-founder of Twitter In this historic interview Lon Safko speaks with Biz Stone the Cofounder of Twitter where Biz describes Twitter as more than just a microblogging tool, but as a general communication utility. Biz tells us how people are using Twitter for everything from “What are you doing?” to immediate disaster reports, from […]
Stephanie Bryant, “Videoblogging For Dummies”Listen to historic interview interview with Lon Safko and Stephanie Cottrell Bryant the author of “Videoblogging For Dummies,” published by John Wiley & Sons.Stephanie shares her insights into the world of videoblogging and her passion for getting it right in this 24 minute interview. Vlogging Play Podcast Download Transcript
Scott Clough, Avid On-Line Gamer, Scott CloughIn this podcast Lon Safko speaks with Scott Clough about on-line gaming and community building. Scott shares his insights about how on-line gaming or Massively Multiplayer Online Role Playing Game (MMORPG) has grew from the simple board game to the P.C. to on-line with more than 10 million players […]
Robert Scoble, Famous Blogger, Scobleizer, & Author – Fast Company, Naked Conversations: How Blogs are Changing the Way Businesses Talk with CustomersIn this historic interview, Lon Safko speaks with Robert Scoble the Famous Microsoft Blogger, The Scobleizer, and the author of “Naked Conversations” published by John Wiley & Sons in the airport on his way to […]
Leah Culver,Co-Founder, PownceIn this historic Lon Safko speaks with Leah Culver, Co-Founder of Pownce about what Pownce is and how people from around the world are using Pownce from everything from marriage proposals to how to make bacon. Leah shares her thoughts on how Pownce can be used to send real time messages, links, music, photos, […]
Kevin Marks, Technology Advocate, Google for OpenSocialIn this historic interview, Lon Safko speaks with Kevin Marks, Technology Advocate for Google who is working on the international multi-corporation project, OpenSocial. Kevin discusses the purpose of OpenSocial and how it is going to change the way “trusted networks”, work.In this 41 minute interview, Kevin talks about how competing […]
Kyle Ford, Director, Product Marketing, for NingIn this historic interview Lon Safko speaks with Kyle Ford the Director, Product Marketing for Ning. Kyle describes how easy and cost effective to set up your own MySpace / FaceBook social network. Kyle shares some insights into how Ning works to allow a drag and drop interface so anyone […]
Angela Courtin, SVP Marketing Entertainment & Content for MySpaceIn this historic interview Lon Safko speaks with Angela Courtin, SVP Marketing Entertainment & Content for MySpace. Angela discusses MySpace is different things to different people, over 70 million people in the U.S. and 120 million people worldwide.In this 16 minute interview Angela clarifies the misconception about MySpace […]
Francine Hardaway, Founder Of Stealthmode Partners In this historic interview, Lon Safko speaks with Francine Hardaway, Founder Of Stealthmode Partners, the Phoenix Social Media Club & The AZ Entrepreneurship Conferences discusses microblogging and its varied uses today. Francine shares her insights on how microblogging has developed and how Twitter’s 3,022,000 (today) users are taking advantage […]
Neil Creighton, CEO of RatePoint In this histori interview, Lon speaks with Neil Creighton, the CEO of RatePoint email marketing, how he founded GeoTrust which was later acquired by VeriSign. Neal talks about how he combined e-mail marketing with a complete review survey platform so businesses can get reviews from their customers and republish those out […]
Tony Mamone, Founder & CEO of Zimbio In this podcast Lon Safko speaks with Tony Mamone, the Founder & CEO of Zimbio, the interactive on-line magazine. Tony tells us how his magazine caters to four basic pop-culture categories of news; Style, Entertainment, Current Events, and Sports. Zimbio covers more than just stories, it highlights the […]
George Strompolos, Content Partnerships Manager for YouTube In this historic interview, Lon Safko speaks with George Strompolos, Content Partnerships Manager For Google’s YouTube about companies from around the world who are using YouTube to market their company’s products. George tells us that “YouTube isn’t just about teenagers watching videos of dogs on skateboards”. It’s about Fortune […]
Stephanie Ichinose, Director Of Communications for Yelp In this historic interview, Lon Safko speaks with Stephanie Ichinose, Yelp’s Director of Communications about how Yelp helps! Stephanie explains how “Yelpers” are rating restaurants, auto mechanics, dentists or any company right in your home town.In this 34 minute interview Stephanie describes how Yelp has received more than 3.5 […]
Patrizio Spagnoletto, Senior Director of Marketing Yahoo! Search Marketing – Advertising Your Business with Yahoo! – SEM In this historic interview, Lon Safko speaks with Patrizio Spagnoletto, Senior Director of Marketing Yahoo! Search Marketing where he discusses how easy Yahoo! makes it to create multiple keyword advertising campaigns. He explains how they provide a step-by-step on-line […]
Matt Mullenweg, Co-Founder of WordPress In this podcast Lon Safko speaks with Matt Mullenweg, Co-Founder of WordPress and president of Automatic. Matt discusses how and why he created WordPress just to fulfill a need for an easy to use blogging platform and how he had no idea how popular WordPress would become. In this 23 […]
Gary Vaynerchuk, Host & Founder of Wine Library TV In this historic interview, Lon Safko speaks with Gary Vaynerchuk about his success with building community and Wine Library. Gary tells us how he built his brick and mortar liquor business to more than $50m by building his on-line community. In this 23 minute interview Gary talks […]
David Treadwell, Corporate Vice President of Microsoft’s Live Platform – Azure In this historic interview, Lon Safko speaks with David Treadwell, Corporate Vice President of Microsoft’s Live Platform. David discusses Microsoft is all about building connections with people, devices, and data, and how Live can help businesses and individuals “sync to the cloud” (you have to […]
Dharmesh Mehta, Director of Product Management for Windows Live MessengerIn this podcast Lon Safko speaks with Dharmesh Mehta about Windows Live Messenger. Dharmesh explains how Windows Live Messenger is designed for IM, Photo, and video sharing and you can go from your desktop to your laptop then your mobile phone all seamlessly.In this 23 minute […]
Peter Booth Wiley, Chairman of The Board of John Wiley & Sons Publishing – Wiley – Knowledge for Generations In this historic interview Lon Safko speaks with Peter Booth Wiley, Chairman of The Board of John Wiley & Sons where Peter describes how Wiley, a 201-year old company, has been in the forefront the technological revolution […]
Jack Herrick, Founder of WikiHow In this historic interview, Lon Safko speaks with Jack Herrick, Founder of WikiHow. Jack discusses his passion for creating the world’s largest on-line how-to manual. This consummate entrepreneur shares his moment of inspiration which lead to WikiHowIn this 26 minute interview Jack talks about how his Wiki was created, how it […]
Vint Cerf , “Father Of The Internet” & Futurist – WIRED interview with Vint Cerf In this historic interview, Lon Safko speaks with “The Father Of The Internet” or as Vint corrected me, one of many developers who created the Internet. In this podcast Vint discusses many of his insights on how the internet was created, […]
Biz Stone, Co-founder of Twitter In this historic interview Lon Safko speaks with Biz Stone the Cofounder of Twitter where Biz describes Twitter as more than just a microblogging tool, but as a general communication utility. Biz tells us how people are using Twitter for everything from “What are you doing?” to immediate disaster reports, from […]
Stephanie Bryant, “Videoblogging For Dummies”Listen to historic interview interview with Lon Safko and Stephanie Cottrell Bryant the author of “Videoblogging For Dummies,” published by John Wiley & Sons.Stephanie shares her insights into the world of videoblogging and her passion for getting it right in this 24 minute interview. Vlogging Play Podcast Download Transcript
Scott Clough, Avid On-Line Gamer, Scott CloughIn this podcast Lon Safko speaks with Scott Clough about on-line gaming and community building. Scott shares his insights about how on-line gaming or Massively Multiplayer Online Role Playing Game (MMORPG) has grew from the simple board game to the P.C. to on-line with more than 10 million players […]
Robert Scoble, Famous Blogger, Scobleizer, & Author – Fast Company, Naked Conversations: How Blogs are Changing the Way Businesses Talk with CustomersIn this historic interview, Lon Safko speaks with Robert Scoble the Famous Microsoft Blogger, The Scobleizer, and the author of “Naked Conversations” published by John Wiley & Sons in the airport on his way to […]
Leah Culver,Co-Founder, PownceIn this historic Lon Safko speaks with Leah Culver, Co-Founder of Pownce about what Pownce is and how people from around the world are using Pownce from everything from marriage proposals to how to make bacon. Leah shares her thoughts on how Pownce can be used to send real time messages, links, music, photos, […]
Kevin Marks, Technology Advocate, Google for OpenSocialIn this historic interview, Lon Safko speaks with Kevin Marks, Technology Advocate for Google who is working on the international multi-corporation project, OpenSocial. Kevin discusses the purpose of OpenSocial and how it is going to change the way “trusted networks”, work.In this 41 minute interview, Kevin talks about how competing […]
Kyle Ford, Director, Product Marketing, for NingIn this historic interview Lon Safko speaks with Kyle Ford the Director, Product Marketing for Ning. Kyle describes how easy and cost effective to set up your own MySpace / FaceBook social network. Kyle shares some insights into how Ning works to allow a drag and drop interface so anyone […]
Angela Courtin, SVP Marketing Entertainment & Content for MySpaceIn this historic interview Lon Safko speaks with Angela Courtin, SVP Marketing Entertainment & Content for MySpace. Angela discusses MySpace is different things to different people, over 70 million people in the U.S. and 120 million people worldwide.In this 16 minute interview Angela clarifies the misconception about MySpace […]
Francine Hardaway, Founder Of Stealthmode Partners In this historic interview, Lon Safko speaks with Francine Hardaway, Founder Of Stealthmode Partners, the Phoenix Social Media Club & The AZ Entrepreneurship Conferences discusses microblogging and its varied uses today. Francine shares her insights on how microblogging has developed and how Twitter’s 3,022,000 (today) users are taking advantage […]
Michael Gerber, Author of “The E-Myth” And Entrepreneur Advocate, & In the Dreaming RoomIn historic interview podcast Lon Safko speaks with Michael Gerber the author of “The E-Myth”, The E-Myth revisited”, “Awakening The Entrepreneur Within” and “E-Myth Enterprise. Michael shares with me his passion and inspiration about his lifelong quest to understand and help the entrepreneur.In […]
David Cain, President & James Burnes, V.P. of MediaSauceIn this historic interview Lon Safko speaks with two thought leaders in social media enhanced web site design. David and James explain why they see social media as a “Transformation Force” that will happen whether a corporation is willingly participating or not.In this 46 minute interview they share […]
Pete Cashmore, CEO of MashableIn this historic interview Lon Safko speaks with Pete Cashmore, live from Scotland about Mashable. Pete tells up how he has built this social media news site from himself to ten writers with more nearly 20,000 articles on every subject within social media in under 36 months. Pete discusses how Mashable covers […]
Mark Kingdon, CEO Of Linden Labs of Second LifeIn this historic interview Lon Safko speaks with Mark Kingdon, CEO of Linden Labs the creator of the virtual world, Second Life. ACTUALLY, Lon Sands speaks with M. Linden, the CEO of Linden Labs, creator of Second Life, Live from The Social Media Garden in Second Life!Mark discusses […]
Krista Canfield, P.R. Manager of LinkedInIn this historic interview Lon Safko speaks with Krista Canfield, Public Relations Manager for LinkedIn. Kristin discusses the many ways people are connecting with other professionals using LinkedIn.In this 27 minute interview Krista talks about the not so obvious applications of Linkedin, how one company was acquired by the Weather Channel, […]
Linh Tang, Entrepreneur, Author, and eCommerce Extraordinaire & “Launching Your Yahoo! Business” and “Succeeding At Your Yahoo! Business”In historic Interview Lon Safko speaks with Linh Tang, author of “Launching Your Yahoo! Business” and “Succeeding At Your Yahoo! Business” about Search Engine Marketing (SEM), eCommerce, and his two books. Linh discusses how to promote your on-line store […]
John Pollard, Founder & CEO of JottIn this historic interview Lon Safko speaks with John Pollard, Founder & CEO of Jott. John shares his insights on how through the convergence of digital technology between the Internet, email, and cell phones, Jott provides an incredibly cost affective solution to having a digital assistant. John further explains who […]
John Arnold, Author of Email Marketing For Dummies – johnarnold.comIn this historic interview Lon Safko speaks with John Arnold, the author of Email Marketing For Dummies, published by John Wiley & Sons, about social media and the power of Email Marketing. John explained how good content and customer trust is what makes for an effective email […]
Jody Gnant, Singer, Songwriter, Social Media Mavin – jodygnant.comIn this Historic interview Lon Safko speaks with Jody Gnant about what it was like to participate in her 9 month long continuous livecast, her participation in the One Red Paper Clip, and about her extraordinary music. In this 42 minute interview Jody explains that in spite of […]