Why do humans do what they do? Carl Richards uses a Sharpie to explore human behavior around money, emotions, creative work and just about everything else people decide to try. Behavior Gap Radio captures Carl's stories and insights. Each episode comes with a free download of a Behavior Gap sketch.
Carl Richards: Human Behavior, Creativity, Behavioral Finance
The Behavior Gap Radio: Exploring human behavior...with a Sharpie podcast is a must-listen for anyone in the financial planning industry or those who are interested in personal growth and mindset. Hosted by Carl Richards, this podcast offers short, thought-provoking episodes that challenge listeners to rethink their internal programming and view their practices and lives in a new light.
One of the best aspects of this podcast is Carl's ability to cut directly to the core of what matters most. He has a unique gift for making complicated concepts simple and relatable, which is incredibly valuable in the world of financial planning. His insights and ideas linger long after each episode, influencing interactions with coworkers and clients. The episodes are also conveniently short, ranging from 5 to 10 minutes, making them perfect for quick bursts of inspiration and reflection.
Another great aspect of this podcast is how unfiltered Carl is. He shares his raw and honest thoughts, which often lead to profound realizations and changes in perspective. His authenticity shines through in each episode, creating a genuine connection with listeners.
While there are countless positive aspects of this podcast, one potential drawback is its format. The episodes consist of random thoughts and reflections from Carl, making it difficult to find specific topics or gems that you may want to revisit later on. However, the messy format does not detract from the overall value and impact of the content.
In conclusion, The Behavior Gap Radio: Exploring human behavior...with a Sharpie podcast is an incredibly insightful resource for financial planners and anyone interested in personal growth. Carl Richards' ability to communicate complex ideas with simplicity is remarkable, while his unfiltered approach adds an extra layer of authenticity to each episode. This podcast has the power to change perspectives, inspire action, and ultimately make a positive difference in both professional practices and lives as a whole.

In this episode, Carl reflects on a simple but powerful signal: energy. After a long day of work, he noticed that some activities left him drained while others left him energized—even when the people involved were great. That contrast revealed something important: Energy can be a subtle but reliable indicator of the work you're meant to do. Carl suggests paying closer attention to what gives you energy and what quietly takes it away, and using that awareness as a guide—especially when building a “stop doing list.” Over time, tuning into this signal may help clarify what truly belongs in your work and what doesn't.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl asks a deceptively simple question: Are you waiting for information, or are you waiting for permission? Reflecting on conversations he had after moving to New Zealand, Carl explores how often people say they can't make a big life decision because they lack money, timing, or certainty—when the real barrier may be a fear of acting in uncertainty. In complex systems like careers, markets, and family life, clarity rarely comes before the move. Carl invites us to examine whether we're truly missing information or quietly waiting for reassurance that everything will be okay—and reminds us that emotional data deserves a place in the decision-making process.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl explores the tension between what's rational on paper and what's workable in real life. Spreadsheets say to invest lump sums immediately, keep low-interest debt, and avoid holding excess cash. The math is often right. But the spreadsheet doesn't model loss aversion, regret, sleep, or the behavioral breaking point of being human. Strategies like dollar-cost averaging or paying off a mortgage may be mathematically suboptimal but psychologically stabilizing. Carl argues that these choices are often a form of emotional insurance, not mistakes. The key is simply to name them honestly: Sometimes the smartest line in the spreadsheet is the human factor.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl introduces the idea of “uncertainty drag”—the hidden friction that uncertainty adds to our decisions and momentum. Like cash drag in investing, uncertainty drag slows progress as projects get delayed, hiring pauses, capital sits idle, and life decisions get postponed. Nothing catastrophic has happened, but things start to feel stuck. Carl explores how raising the bar for certainty can quietly cost us missed opportunities, experiences, and creative progress. The key question becomes: Where are you demanding more certainty than the system can actually provide—and what small, safe-to-fail experiments could help you keep moving?Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl explores the growing trend of “wait-and-see mode”—the instinct to pause decisions when uncertainty feels high. While it can seem prudent, Carl points out that waiting is still a decision, and it always carries a cost. The key question isn't whether waiting is right or wrong, but what exactly you're waiting for. By defining the catalyst that would move you out of “wait-and-see mode,” you can turn passive hesitation into an intentional strategy. Otherwise, what feels like patience may simply be waiting for comfort rather than clarity.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl shares a thought that came to him on a morning walk in the mountains: Artificial intelligence isn't a threat, it's a reminder. As tools become faster at summarizing, analyzing, and generating answers, the truly scarce resource becomes something machines cannot replicate—human wisdom. Carl reflects on wisdom as the ability to apply knowledge with judgment, perspective, and moral clarity, and suggests that the rise of AI only highlights how valuable that capacity is. For him, cultivating wisdom happens through long walks with nothing in his ears, more silence, and deep conversations—the kinds of practices that create space for discernment, meaning, and the slow growth of understanding.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode of the "How to Plan" series, Carl explores what may be the most important principle of all: preparing to be wrong. Real planning, he argues, isn't about being precisely correct today. It's about becoming less wrong tomorrow. Once we draw the line, the work shifts to running small experiments and actively seeking disconfirming evidence instead of defending outdated maps. New information, even when it's uncomfortable, feeds back into purpose, goals, and current reality, helping us adjust course. Planning becomes a living process, not a static prediction. The beauty is in embracing wrongness as the path to getting closer to what's true.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl returns to his “How to Plan” series and introduces the next step: drawing the line. After clarifying purpose, defining goals, and understanding current reality, it's time to build the plan—the map from here to there. But Carl reminds us of a crucial paradox: Every plan is wrong; the only question is how. Like a flight plan or a backcountry route, the value isn't in perfect prediction—it's in creating a baseline to adjust from. A plan is a model of an expected future reality, something to hold with strong conviction and loose hands. Because the real magic often lives in what doesn't go according to plan.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl reflects on the stories we instantly tell about money—especially when it comes to visible signs of consumption, like homes and cars. A passing glance at someone's lifestyle can trigger assumptions about success, character, or values, even though we rarely know the real story behind the purchase. Carl turns the lens on himself, noticing how quickly narrative creeps in, and asks a deeper question: What stories does our own spending tell, and how often are we projecting incomplete stories onto others? It's a thoughtful exploration of money, identity, and the invisible narratives we carry around every day.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl explores one of the hardest kinds of decisions: choosing between two genuinely good options. When every meaningful "yes" contains a painful "no," the tension isn't about right versus wrong—it's about trade-offs. Sharing a simple but piercing question from Christy Raines—“Who do I want to disappoint?”—Carl unpacks how every decision has a shadow, whether it's a client, a family member, or your future self. The choice may not become easier, but it often becomes clearer. Because the real work isn't avoiding tradeoffs—it's deciding, intentionally, which ones you're willing to carry.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl walks through the second step of purpose-based planning: turning purpose into goals. Rather than asking clients to name goals out of thin air, he explains how goals naturally grow out of conversations about what matters, giving people permission to relax, guess, and explore without false precision. Carl shows how to frame, prioritize, and rank goals based on what's truly at stake for each client, reminding us that goals are provisional, flexible, and meant to clarify direction, not lock anyone into a rigid plan.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl reframes planning as a living practice rather than a one-time event, arguing that the real work of planning is the ongoing process of aligning your use of capital with what matters most as life and priorities change. He explores how treating plans as fixed predictions creates pressure, shame, and anxiety, while viewing planning as a rhythm of orienting, acting, learning, and adjusting allows us to stay grounded in reality. Planning, he suggests, isn't about being right forever. It's about being a little less wrong over time and building a sustainable way to navigate uncertainty.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl challenges the idea that resilience is about toughness or enduring pain, arguing instead that real resilience comes from thoughtful design that avoids unnecessary exposure in the first place. Using a powerful backcountry skiing analogy, he explains how shifting from managing danger to choosing safer terrain reframed his understanding of risk, joy, and sustainability. The lesson carries directly into planning and life: Resilience isn't about surviving fragile systems through grit, but about building plans with margin and guardrails so failure is survivable and courage isn't constantly required.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl expands the idea of planning beyond money to include the four forms of capital we're always spending: money, energy, time, and attention. He explains why plans that only optimize for dollars can look great on paper and still fail in real life, especially when invisible costs like exhaustion, distraction, or resentment go unexamined. Through simple, human examples, Carl argues that attention is the true currency of meaning and relationships, and that real planning is about aligning how we use all of our capital with what actually matters to us.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl pauses his planning series to explore the idea behind one of his favorite sketches from his new book: The Four Sources of Capital. Prompted by a thoughtful LinkedIn question, he unpacks why money, energy, time, and attention deserve to be treated as distinct—and why attention may be the most valuable of all. Using a simple skiing example, Carl shows how we can spend money, time, and energy without ever really being present, and how attention is what turns activity into meaning. At its core, this episode is a reflection on why attention is the true currency of meaningful experiences and lasting relationships.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl turns the planning conversation toward current reality and asks a deceptively simple question: Where are you, really? After starting with purpose, values, and goals, he explains why honest planning can only begin once we locate ourselves clearly. Carl reframes balance sheets and net worth as stories, not just numbers, and shows why naming what you own and what you owe is an act of kindness, not judgment. This episode explores how radical honesty, done slowly and without shame, can turn vague anxiety into something workable and gives planning a real place to start.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode, Carl introduces the idea of “crunchy bits” and emotional resonance—those subtle moments in a conversation when something important is trying to surface. He explains how to notice the signals: changes in tone, pauses, defensiveness, laughter, body language, or even a shift you feel within yourself. Most importantly, Carl talks about the courage to slow down and hold space, rather than rushing past discomfort. This episode serves as a practical guide to the fine-brush work of real financial planning, where presence, patience, and trust create the conditions for meaning to emerge.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

In this episode of Behavior Gap Radio, Carl explains why goals should grow out of purpose, not the other way around. Rather than starting with numbers or aspirational targets, he shows how a clear sense of purpose gives goals meaning, flexibility, and durability. When goals emerge from purpose, they stop feeling like pressure or performance metrics and start acting as directional markers that can evolve without shame. Carl shares client stories to illustrate how purpose anchors goals, keeps them from becoming brittle, and reminds us that the point was never the goal itself. The point was living in alignment with what matters in the real world, where plans change and clarity is always provisional.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/