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There are a number of common SEO misconceptions or myths. Some of these include the belief that SEO is all about stuffing keywords into content, your keyword density, that link building is the only important SEO tactic. And many, many more, but let's first talk about domain names. I'll start off by saying you can rank any site with any domain name. Within reason. Names should be memorable and easy to remember, and that isn't an SEO thing.Listen on to get an idea of why you don't need an exact match domain, and why it is better to consider the branding aspect than a descriptive aspect of your domain.
EMD and SEO just how coordinated are you? And don't skip this episode just yet. EMD means Exact Match Domain, meaning: Let's say you're an architect […]The post #32 EMD and SEO appeared first on Port Bell SEO.
Barry Schwartz talks with Jason Barnrad about the history of google updates big and small. Barry Schwartz is a technologist, search geek, CEO of RustyBrick, founder of Search Engine Roundtable and also a news editor at Search Engine Land. He speaks at many search marketing conferences and technology events like Search Marketing Expo, Search Engine Strategies, Pubcon, etc. And provides an advisory role to expert SEOs, internet companies and startups. He also loves to spend the first hours of his morning writing super advanced SEM topics. Barry takes us on a stroll down the history of Google updates from 2002 to the most recent updates in June and July 2021. Year by year, Barry and Jason go through the significant changes in Google Search, what they changed and how they affected the work and lives of SEOs. Throughout, on message comes through - this is a ongoing process that aims to make Google Search results more relevant, helpful and spam-free for Google's users. Barry and Jason provide wonderful explanations of each of these updates plus great insights on how SEOs and website owners were able to fix their drops in rankings. Google Toolbar — December 1, 2000 Dancing The Google Dance — September 1, 2002 Universal Search — May 1, 2007 Caffeine — June 1, 2010 Panda/Farmer — February 23, 2011 The +1 Button — March 30, 2011 Penguin — April 24, 2012 Exact-Match Domain (EMD) Update — September 27, 2012 "Phantom" — May 9, 2013 "Fred" (Unconfirmed) — March 8, 2017 Hummingbird — August 20, 2013 Page Experience Update — June 25, 2021 What you'll learn from Barry Schwartz This is a list that explains each update we discussed (and some more that we didn't) so that you have some context, especially for the timestamps. https://moz.com/google-algorithm-change 00:00 Barry Schwartz and Jason Barnard00:46 Barry Schwartz's Brand SERP03:19 The Google Toolbar and and the days of the Google Dance06:00 We no longer wait for Panda updates because Google's goal is make it real-time07:13 When do knowledge panels and knowledge graphs change?10:23 2007 Google introduced Universal Search - not your typical algorithm update12:12 Faster crawling and indexation - the Caffeine update14:31 The failure of Google Plus - will Google try again?16:02 What's the difference between Panda and Penguin updates?20:02 The Exact Match Domain update22:39 RustyBrick, where did the name come from?23:27 The mystery behind the Phantom and Fred updates24:48 Clearing up some misconceptions about the Hummingbird update29:13 Core Web Vitals have little-to-no influence on rankings32:10 Crazy daily numbers of never-before-seen pages for GoogleBot34:16 What Google wants you to do when you've been hit by core updates41:06 How does Barry find the time to do everything he does? This episode was recorded live on video July 27th 2021 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Barry Schwartz talks with Jason Barnrad about the history of google updates big and small. Barry Schwartz is a technologist, search geek, CEO of RustyBrick, founder of Search Engine Roundtable and also a news editor at Search Engine Land. He speaks at many search marketing conferences and technology events like Search Marketing Expo, Search Engine Strategies, Pubcon, etc. And provides an advisory role to expert SEOs, internet companies and startups. He also loves to spend the first hours of his morning writing super advanced SEM topics. Barry takes us on a stroll down the history of Google updates from 2002 to the most recent updates in June and July 2021. Year by year, Barry and Jason go through the significant changes in Google Search, what they changed and how they affected the work and lives of SEOs. Throughout, on message comes through - this is a ongoing process that aims to make Google Search results more relevant, helpful and spam-free for Google's users. Barry and Jason provide wonderful explanations of each of these updates plus great insights on how SEOs and website owners were able to fix their drops in rankings. Google Toolbar — December 1, 2000 Dancing The Google Dance — September 1, 2002 Universal Search — May 1, 2007 Caffeine — June 1, 2010 Panda/Farmer — February 23, 2011 The +1 Button — March 30, 2011 Penguin — April 24, 2012 Exact-Match Domain (EMD) Update — September 27, 2012 "Phantom" — May 9, 2013 "Fred" (Unconfirmed) — March 8, 2017 Hummingbird — August 20, 2013 Page Experience Update — June 25, 2021 What you'll learn from Barry Schwartz This is a list that explains each update we discussed (and some more that we didn't) so that you have some context, especially for the timestamps. https://moz.com/google-algorithm-change 00:00 Barry Schwartz and Jason Barnard00:46 Barry Schwartz's Brand SERP03:19 The Google Toolbar and and the days of the Google Dance06:00 We no longer wait for Panda updates because Google's goal is make it real-time07:13 When do knowledge panels and knowledge graphs change?10:23 2007 Google introduced Universal Search - not your typical algorithm update12:12 Faster crawling and indexation - the Caffeine update14:31 The failure of Google Plus - will Google try again?16:02 What's the difference between Panda and Penguin updates?20:02 The Exact Match Domain update22:39 RustyBrick, where did the name come from?23:27 The mystery behind the Phantom and Fred updates24:48 Clearing up some misconceptions about the Hummingbird update29:13 Core Web Vitals have little-to-no influence on rankings32:10 Crazy daily numbers of never-before-seen pages for GoogleBot34:16 What Google wants you to do when you've been hit by core updates41:06 How does Barry find the time to do everything he does? This episode was recorded live on video July 27th 2021 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Barry Schwartz talks with Jason Barnrad about the history of google updates big and small. Barry Schwartz is a technologist, search geek, CEO of RustyBrick, founder of Search Engine Roundtable and also a news editor at Search Engine Land. He speaks at many search marketing conferences and technology events like Search Marketing Expo, Search Engine Strategies, Pubcon, etc. And provides an advisory role to expert SEOs, internet companies and startups. He also loves to spend the first hours of his morning writing super advanced SEM topics. Barry takes us on a stroll down the history of Google updates from 2002 to the most recent updates in June and July 2021. Year by year, Barry and Jason go through the significant changes in Google Search, what they changed and how they affected the work and lives of SEOs. Throughout, on message comes through - this is a ongoing process that aims to make Google Search results more relevant, helpful and spam-free for Google's users. Barry and Jason provide wonderful explanations of each of these updates plus great insights on how SEOs and website owners were able to fix their drops in rankings. Google Toolbar — December 1, 2000 Dancing The Google Dance — September 1, 2002 Universal Search — May 1, 2007 Caffeine — June 1, 2010 Panda/Farmer — February 23, 2011 The +1 Button — March 30, 2011 Penguin — April 24, 2012 Exact-Match Domain (EMD) Update — September 27, 2012 "Phantom" — May 9, 2013 "Fred" (Unconfirmed) — March 8, 2017 Hummingbird — August 20, 2013 Page Experience Update — June 25, 2021 What you'll learn from Barry Schwartz This is a list that explains each update we discussed (and some more that we didn't) so that you have some context, especially for the timestamps. https://moz.com/google-algorithm-change 00:00 Barry Schwartz and Jason Barnard00:46 Barry Schwartz's Brand SERP03:19 The Google Toolbar and and the days of the Google Dance06:00 We no longer wait for Panda updates because Google's goal is make it real-time07:13 When do knowledge panels and knowledge graphs change?10:23 2007 Google introduced Universal Search - not your typical algorithm update12:12 Faster crawling and indexation - the Caffeine update14:31 The failure of Google Plus - will Google try again?16:02 What's the difference between Panda and Penguin updates?20:02 The Exact Match Domain update22:39 RustyBrick, where did the name come from?23:27 The mystery behind the Phantom and Fred updates24:48 Clearing up some misconceptions about the Hummingbird update29:13 Core Web Vitals have little-to-no influence on rankings32:10 Crazy daily numbers of never-before-seen pages for GoogleBot34:16 What Google wants you to do when you've been hit by core updates41:06 How does Barry find the time to do everything he does? This episode was recorded live on video July 27th 2021 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>
Brisbane search engine optimisation tip for today. And it is to do with domain names. So that the most valuable domain name that you can have, and that's not necessarily how much it costs you, but what it might be worth to you, is to have what's called an exact match domain. So, if someone is searching for Brisbane dog care, and your website is Brisbane dog care dot com dot au, then that's going to be an advantage for you. Having that exact match domain. So if you are just starting out, it's the best time to try and get an exact match domain. So, you would search Google for search terms that in your area of business and find out what people are searching for. And try and get a domain name to match that. So that's an exact match domain. If you have one of them, then you've done very well. If you can get one of them, you'll be doing very well.
Tech entrepreneur & top global influencer Matt Barrie reveals how to build a moat around your business and why he believes exact match domain names are integral to strategy.
(Aired Feb 25, 2019) Packle.com, KeepCalm.com, Undisclosed 6 letter LastName.com - Get into the minds of the Sherpas with the DomainSherpa Review! In this show we discuss what the Sherpas recently bought and sold: Extracts.com, Lucky.io & Partnership Purchase, An investor's portfolio is appraised: Kannah.com SkillsCenter.com GoodConduct.com..., and some great domains going to auction soon that might be perfect for newer investors.
Serial Entrepreneur Michael Gargiulo of VPN.com shares updates on how the EMD is contributing to VPN.com's success, then he and Andrew Rosener have a heated debate over Michael's novice Forbes article where he tries his hand at an EMD valuation methodology VS the industry standard of domain name valuations, created by Rosener, the Rosener Equation™.
Rand Fishkin, founder of Moz.com and SparkToro.com, and one of the top 5 SEO experts in the world, explains the value of domains as marketing tools.
Welcome to this episode of the Kickstart Commerce podcast where we interview Trevor Page, a software engineer turned entrepreneur of CraftyCodr.com. Trevor is best known by most in the world of software development and engineering as the founder of HowToProgramWithJava.com and CodersCampus.com — educational websites dedicated to instructing and creating coding tutorials so easy, a 10 year old could do it. In this episode, Trevor and I discuss the following topics and lessons learned over our 45-minute conversation: How his day job launched his entrepreneurial career How one blog post went viral 30 days after website launch Real-life pros and cons of using an exact match domain How a trademark encounter forced a rebrand to a brandable domain How he deploys various domains to promote his businesses The one item that determined his success and profitability By the way, you’ll want to listen to this podcast as Trevor has a limited-time offer to generate leads to sale domains or drive more web traffic. Also, don’t forget to subscribe as you enjoy this week's episode via iTunes, GooglePlay, Stitcher or how ever you desire to listen.
Serial Entrepreneur Michael Gargiulo spent years trying to acquire VPN.com, poured about $2 Million into developing it, and then identified a crucial need/opportunity to pivot. Hear a serial entrepreneur's perspective on EMDs (exact match domains), and how VPN will shape the future of our internet connectivity.
What do you get when you combine a killer, three-character exact-match domain name with the assets of a software-as-a-service invoicing provider? A quick path to generating revenue. That's what today's Sherpa did, combining a $130,000 domain name with a $20,000 asset purchase. And they were up and running, with some customers saying the brand is so familiar they think they’ve used them in the past. One year into operations, Due.com is processing about $60 million per month in transactions. Here's how it happened.
Should you buy a killer, exact-match domain name and build a business? Or should you stick to the business of investing in domain names? If you want to know what goes into running a business—with employees, inventory, shipping/receiving and customer service—this is the show to watch. And what better exact-match domain name to take on the $15 billion North America ($62 billion worldwide) battery market than Batteries.com.
In this show, David Ciccerelli relates how he purchased Voices.com for only $5,000 cash up-front (using a credit card advance), and how the domain was instrumental in building the $15 million business that exists today – so you can see that even without extensive resources, a deal is possible for a great brand and domain name.
If billionaire entrepreneur Mark Cuban thinks exact-match domain names are worth investing in, shouldn’t you consider them for your business?
Jon Yau considers this investment of $250,000 in StockPhoto.com a pre-payment for the endless stream of potential customers that visit his website daily through direct navigation. And with plans to continue to grow his photography database, he expects only to increase his customer conversion rate and revenue.
While holding all other factors constant – a change in business and domain name from brandable Beep.com.au to exact-match CarLoans.com.au produced a 66 percent increase in sales turnover, driving their business from a $60 million company to $100 million in only five months...just with an exact match domain name.
Bill Karamouzis starting his fourth gaming company focused on games aimed at making math skills fun and rewarding, and he's using a killer exact match domain name, MathGames.com.
Big companies like Amazon, Citigroup and Dell know the value of an exact match domain (EMD) – they own Diapers.com, Mortgage.com and CloudComputing.com, respectively. But smaller companies and upstarts can also benefit tremendously from EMDs. That was the case with Marty Metro and UsedCardboardBoxes.com.
The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
After the first annual Dynamite Circle DCBKK Conference in Bangkok, Dan and Ian blew it out Bangkok-style. But first, they sat down with SEO guru Travis Jamisonfrom Supremacy SEO to discuss some of the latest Google algorithm updates and how Travis is adjusting. Lots of site owners have been left scrambling after the Google Penguin updates and refereshes over the past months, not to mention the Exact Match Domain update that rolled out a few weeks ago. While the rest of the world screams “SEO is Dead,” Travis reveals how he’s still crushing it with top rankings
In this episode, Morgan kicks off the show and we talk about the Google exact match domain update, Jason and Sterling's Micro Site Profits course, and my recommendations for The Podcast awards. This is the 38th episode. Late again! Once again I did not quite make the expected date of Thursday October 4 – but better […] The post MW038 – Google’s Exact Match Domain Update appeared first on Late Night Internet Marketing with Mark Mason.