Podcasts about social intelligence lab

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Best podcasts about social intelligence lab

Latest podcast episodes about social intelligence lab

R.O.G. Return on Generosity
185. Frank Gregory - Social Listening

R.O.G. Return on Generosity

Play Episode Listen Later Jun 18, 2024 35:12


“Qualitative research is understanding the why behind different emotions and different interests. …Quantitative is going to give you the actual sizing of how large of a conversation is. What I love about Social Intelligence and, specifically the social listening piece, is that balance of qual and quant.” Frank Gregory, Social Intelligence professional at Nestle USA. After starting his career in Marketing Strategy & Research, Frank has specialized in Social Listening and related social research methodologies for the past 11 years, becoming a recognized leader in the emerging Social Intelligence space.  Due to his accomplishments building out these capabilities for brands such as Audi, Hilton, and now Nestle USA, as well as founding the Social Intelligence Practices at agencies such as MediaCom and consultancies such as NorthStar Solutions Group, Frank has recently been twice recognized by the Social Intelligence Lab (the leading global trade organization in the space) as a Global Social Intelligence Insider 50 award winner, in both 2022 and 2024. In this episode, Frank Gregory, a Social Intelligence professional, shares his journey and expertise in social listening and social intelligence. He explains the importance of social intelligence for brands and how it encompasses social listening, audience segmentation, community analysis, and content performance analytics. Frank emphasizes the balance between qualitative and quantitative research in social intelligence and the need to understand the target audience. He also discusses the role of generosity in his work, including the gift of time and the importance of saying yes to helping others. Frank highlights the return on generosity, which can lead to unexpected opportunities and relationships. Chapters: 00:00 Introduction to Frank Gregory and Social Intelligence 03:43 Frank's Journey into Social Listening 07:07 Defining Social Intelligence and Its Importance 14:11 Target Audience in Social Media vs. Target Market 22:14 Ethnographic Research and Foresight Ecosystems 28:07 Addressing Privacy Concerns in Social Listening 32:45 Generosity at Work and the Return on Generosity R.O.G. Takeaway Tips: Do your research. Take a shot on someone. Know your audience.  Balance. (i.e. qualitative and quantitative research)  Make time for people.  Practice the Golden Rule.  Have a natural curiosity.  Social intelligence includes social listening, audience segmentation, community analysis, and content performance analytics. Understanding the target audience is crucial in social intelligence. Balance qualitative and quantitative research in social intelligence. Generosity in giving time and helping others can lead to unexpected opportunities. Practice the golden rule and treat others as you want to be treated. Resources: Frank Gregory  Nestle   Where to find R.O.G. Podcast: R.O.G on YouTube R.O.G on Apple Podcasts R.O.G on Spotify How diverse is your network?  N.D.I. Network Diversity Index What is your Generosity Style?  Generosity Quiz Credits: Frank Gregory, Sheep Jam Productions, Host Shannon Cassidy, Bridge Between, Inc. Coming Next: Please join us next week, Episode 186, with Shannon Cassidy for a Generous Leadership Coaching Tip.

The Girl Dad Show: A Professional Parenting Podcast
Ep #86 | Michael Brito | Raising Lady Mambas

The Girl Dad Show: A Professional Parenting Podcast

Play Episode Listen Later Apr 10, 2023 50:11


In this episode, Young interviews Michael Brito: Global Head of Analytics for Zeno, university professor, and proud father of two young adult daughters. Michael discusses the challenges of raising two girls with different personalities, navigating the teenage years, and finding the balance between being supportive and letting go. He also shares his thoughts on mental health and the importance of getting kids involved in sports. Michael ends with his veteran dad advice to cherish every moment and document along the way. Tune in for an insightful conversation on parenting and self-discovery.Please enjoy & subscribe!ABOUT OUR GUEST:Michael Brito is the Global Head of Analytics for Zeno. He leads a 40+ analytics team spanning all time zones and supporting clients across B2B, Consumer, Technology, and Healthcare verticals.Brito and the analytics team extract actionable insights to inform paid, earned, and owned media programs and campaigns. They help clients deep-dive into target audiences to uncover their brand affinities, media preferences, and trending conversations. They provide earned media intelligence and give clients unique insights into the most impactful media outlets and the narratives driving the news cycle. He's been recognized as one of the Top 50 Social Intelligence Pioneers by The Social Intelligence Lab, named to the Dashboard 25 Class of 2022 by PRWeek, and identified as one of the Top 25 Digital PR innovators by PRovoke Media.STUFF WE LOVE:Join Dad University!https://www.daduniversity.com/become-a-member?ref=https%3A%2F%2Fwww.daduniversity.com%2Fa%2F2147518616%2Fo3B8JhynAttention founders and investors:Two12.co is the best cap table and fundraising toolkit. Use code TGDS for 25% off!https://bit.ly/3Q7wHsnTry Young's online recording studio!https://riverside.fm/homepage?utm_campaign=campaign_1&utm_medium=affiliate&utm_source=rewardful&via=youngLooking to outsource graphic design? Try Young's favorite resource, Penji: unlimited designs for one fixed cost from some of the world's top design talent!https://penji.co/pricing/?affiliate=3I86N6MSF5358220Learn more about us!Our website: https://thegirldadshow.com/Instagram: https://www.instagram.com/TheGirlDadShow/Facebook: https://www.facebook.com/TheGirlDadShowShop here for The Girl Dad Show products: https://thegirldadshow.com/collections*If you click on our links, we may receive a tiny commission AND… most of the time, you will receive an offer. Win/Win! The products that The Girl Dad Show recommends are the ones we believe in.

Stratcom Konuşmaları
#35 Disinformation and Security Risks | Wasim Khaled | StratcomTalks

Stratcom Konuşmaları

Play Episode Listen Later Jun 29, 2022 21:38


The CEO and co-founder of Blackbird.AI., Wasim Khaled, describes how disinformation and information manipulation impact people. In reference to the analysis of disinformation and manipulation using artificial intelligence, Khaled discusses the motivations of the actors serving disinformation as well as the security risks posed by disinformation. *The CEO and co-founder of Blackbird.AI., Wasim Khaled, is an expert on disinformation analysis and open-source intelligence (OSINT) and has studied AI methodologies and a wide array of defence applications. Wasim is a member of the Social Intelligence Lab and the U.S. Department of State's Global Engagement Center's Disinfo Cloud. In 2011, he was named one of the "Inc. 500's Asian Entrepreneur of the Year." BLACKBIRD.AI CEO'su ve kurucu ortağı Wasim Khaled, dezenformasyonun ve bilgi manipülasyonun insanlara etkisini açıklıyor. Yapay zekâ yardımı ile dezenformasyon ve manipülasyon analizine değinen Khaled, dezenformasyona hizmet eden aktörlerin motivasyonundan ve dezenformasyonun yarattığı güvenlik risklerinden bahsediyor. *Wasim Khaled, Blackbird.AI'nin CEO'su ve kurucu ortağı. Dezenformasyon analizi ve açık kaynak istihbaratı (OSINT) konularında uzman. Yapay zekâ metodolojisi ve çok çeşitli savunma uygulamaları üzerinde çalıştı. Sosyal İstihbarat Laboratuvarı ve ABD Dışişleri Bakanlığı-Küresel Katılım Merkezi-Disinfo Bulutu'nun üyesi. 2011 yılında “Inc 500 - En iyi 10 Asyalı Girişimci” arasında yer aldı.

Welcome to the Top Podcast
What are Some Ways this Could go Really Bad? Artificial Intelligence with Dr. Jennifer Golbeck

Welcome to the Top Podcast

Play Episode Play 30 sec Highlight Listen Later Jun 22, 2020 21:57


Dr. Jennifer Golbeck joins Welcome to the Top to discuss one big question that bothers a lot of Realtors today: Should Realtors fear A.I.? Dr. Golbeck is a computer scientist, director of the Social Intelligence Lab, and professor at the University of Maryland. She has authored multiple books, and in 2014 took the TED talk stage to discuss what your social media “likes” expose, a presentation that has since been viewed more than 2 million times on YouTube. Golbeck presented “Datashock: Artificial Intelligence, Connectedness, and the Future of Big Data” at the 2019 Texas REALTORS® Winter Meeting opening session, sparking new thought and ongoing discussion in the real estate community.

Let's Talk Marketing
Jillian Ney, social intelligence pioneer and founder of the Social Intelligence Lab talks social analytics and behavioural insights

Let's Talk Marketing

Play Episode Listen Later Sep 1, 2019 43:21


In this week’s episode we hear from the “UK’s first Dr of social media” Jillian Ney talks about the evolution of social intelligence and digital behavioural science. Some fascinating insights on Jillian’s work in building behavioural models to understand how people think.

Social Media Research Association Social Media Research Briefs
Will Social Media Research Become Its Own Discipline?

Social Media Research Association Social Media Research Briefs

Play Episode Listen Later Dec 17, 2018


What is the future of social research? Will it continue to live within the market research discipline or become a discipline of its own? Who better to ask than Dr. Jillian Ney, the UK’s first Dr. of Social Media. Listen as Jillian talks about the importance of social research, how it has evolved, and where it’s headed in the future. She also talks about the Social Intelligence Lab, which she created for those in the social research field, and the Digital Intelligence Council, which strives to drive the social intelligence industry forward, establish ethical data analysis practices, and improve the value of social data analysis. Jillian would love to connect with you! We encourage you to engage with her online and keep tabs on her work: Dr. Jillian Ney's website  Connect on LinkedIn Connect on Twitter We also invite you to learn more about initiatives Dr. Ney is working on: The Social Intelligence Lab The Digital Intelligence Council Listen Now: Dr. Jillian Ney Talks About the Future of Social Research

Wharton Business Radio Highlights
Instagram Co-Founders Step Down

Wharton Business Radio Highlights

Play Episode Listen Later Oct 3, 2018 21:40


Last week we learned that Instagram’s Co-Founders, Kevin Systrom and Mike Krieger, are stepping down from the giant social media company. Facebook bought the platform in 2012 for $1 billion, but has recently made changes to the product. Host Dan Loney talks with Kevin Werbach, Professor of Legal Studies and Business Ethics at the Wharton School, and Jennifer Golbeck, Director of the Social Intelligence Lab and Professor of Information Systems at the University of Maryland, about what factors may be at play for the co-founders' decision to leave the company on Knowledge@Wharton. See acast.com/privacy for privacy and opt-out information.

Vax Talk
Ep 19: Hashtag Vaccines: the Social Media Episode

Vax Talk

Play Episode Listen Later Jul 8, 2018 55:59


Echo chambers, Dunning-Kruger, misinformation, and conspiracy theories. These bad parts of social media are what pro-vaccine advocates battle daily and are the subject of this episode. Nathan and Karen talk to Dr. Jen Golbeck, director of the Social Intelligence Lab at the University of Maryland, College Park. (Plus, hear our new intro!) Find our NIAM t-shirts at cafepress.com/voicesforvaccines

Wharton Business Radio Highlights
Facebook's Mark Zuckerberg Testifies Before Congress on Recent Scandal

Wharton Business Radio Highlights

Play Episode Listen Later Apr 17, 2018 26:16


Facebook CEO Mark Zuckerberg was on Capital Hill last week where he was grilled by Senators and Congressmen over the Cambridge Analytica scandal. Host Dan Loney speaks with Lyle Ungar, Professor of Computer and Information Science at Penn Engineering, and Jennifer Golbeck, Director of the Social Intelligence Lab and an Information Studies Professor at the University of Maryland, to discuss the information revealed at the hearing and whether regulation is inevitable for social media giants on Knowledge@Wharton. See acast.com/privacy for privacy and opt-out information.

Wharton Business Radio Highlights
Inside the Russian Indictment & Social Media Misuse with William Burke-White and Jennifer Golbeck

Wharton Business Radio Highlights

Play Episode Listen Later Feb 24, 2018 26:42


Special counsel Robert Mueller announced the indictments of 13 Russians for intervening in the 2016 presidential elections. The move also detailed their manipulation of social media sites like Facebook and Twitter. Host Dan Loney talks with William Burke-White, Professor of Law and Inaugural Director of Perry World House at the University of Pennsylvania, and Jennifer Golbeck, Director of the Social Intelligence Lab at the University of Maryland, to discuss how Russia was able to do this, what might happen next and what social media can do to keep this from happening again on Knowledge@Wharton. See acast.com/privacy for privacy and opt-out information.

Wharton Business Radio Highlights
FCC Internet Regulations/Net Neutrality Discussion with Christopher Yoo and Jen Golbeck

Wharton Business Radio Highlights

Play Episode Listen Later Dec 3, 2017 23:12


The Federal Communications Commission Chairman, Ajit Pai, is moving to repeal net neutrality rules put in place by the Obama administration. Telecom companies fought the rules, which prohibit high-speed internet service providers from slowing down or stopping website delivery. Host Dan Loney talks with Christopher Yoo, Director of Penn Law's Center for Technology, Innovation & Competition, and Jennifer Golbeck, Director of the Social Intelligence Lab at the University of Maryland, to discuss the implications as well as timing of this move by the FCC on Knowledge@Wharton. See acast.com/privacy for privacy and opt-out information.