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Ameen Haque — Founder of Storywallahs and one of India's leading storytelling coaches — joins Amit Somani for an eye-opening deep dive into the craft of storytelling in business.If you're a founder, operator, leader, or creator, this conversation will reshape the way you pitch, lead, persuade, and communicate.
In this episode of PodMD, NAB's Head of Behavioural and Industry Economics and author of the NAB Health insights report, Dean Pearson, will be discussing the 2025/26 NAB Health Insights Report (Part 1). We discuss the key findings of the report, including Australians' satisfaction with healthcare in Australia, mental health, visitation, patients' perception of the "value" of health practitioners, and more. 2026/25 NAB Health Insights Report (Part 1)
We all intuitively know that hypocrisy is a bad thing. But what if it isn't a flaw, but a feature? But maybe the real problem isn't hypocrisy, it's how we think about it.Episode SummaryOn this episode, I'm talking to Dr Michael Hallsworth, a leading behavioural scientist and the author of The Hypocrisy Trap. We explore a topic that's instantly recognisable but not often properly understood. Hypocrisy is something we're quick to spot in others, slow to acknowledge in ourselves, and often design around as if it were avoidable or inherently wrong. What Michael reveals — through personal stories, behavioural experiments, and a careful unpacking of what hypocrisy really means — is that our judgments of hypocrisy say more about us than about the people we're criticising. In fact, hypocrisy isn't just common; it's structurally baked into how we navigate competing priorities, conflicting values and real-world trade-offs. And sometimes, paradoxically, a little hypocrisy might even be useful.That makes it incredibly relevant to human risk. In compliance, ethics, and organisational culture, we tend to assume people should act consistently with what they believe, and we often penalise them when they don't. But as Michael explains, this assumption can lead us to build systems that are brittle, punitive or out of touch with how people actually behave. This conversation challenges that frame and offers a more human — and more effective — way of thinking about inconsistency, trust and moral judgment.Guest Biography - Michael HallsworthDr Michael Hallsworth is Chief Behavioural Scientist at the Behavioural Insights Team (BIT), where he applies behavioural science to policy, organisational design and real‑world behavioural change. He describes himself as someone “helping people apply behavioural science to real‑world problems” and is the author of The Hypocrisy Trap: How Changing What We Criticise Can Improve Our Lives.At BIT, Michael has led numerous projects spanning government and private sector domains, bridging rigorous academic research with operational behavioural insight. His work is characterised by practical translation of behavioural science and an upfront acknowledgement of human complexity — the grey zones rather than the simple binaries.His new book brings this lens to the topic of hypocrisy, exploring how our judgments of double standards shape behaviour, institutions and trust in counter‑intuitive ways.AI-Generated Timestamp Summary[00:00:00] Intro and framing of hypocrisy as a human behavioural risk[00:01:00] Why hypocrisy runs deeper than just “saying one thing and doing another”[00:02:00] Discussion of how organisations treat moral consistency — and the limitations of that approach[00:03:00] Michael's background, BIT and the genesis of his book[00:04:00] Defining hypocrisy: the three‑part structure[00:06:00] The two‑fold meaning: false image vs double standards[00:07:00] Michael's personal story with his daughter + the context of “PartyGate”[00:09:00] Historical roots: Freud's view on civilisation and hypocrisy[00:11:00] Why hypocrisy is a social judgement rather than purely behavioural[00:13:00] When calling out hypocrisy becomes counterproductive in change efforts[00:15:00] Real‑world examples: politics, business, everyday life[00:17:00] The phenomenon of ‘do‑gooder derogation' and why consistent people make us uneasy[00:20:00] Hypocrisy as a strategic accusation in social media and organisational life[00:22:00] The behavioural science of induced hypocrisy and what it tells us about change[00:25:00] Honest vs. relatable hypocrisy: shifting the narrative[00:28:00] Michael outlines three categories for navigating hypocrisy[00:30:00] His reflections on writing the book and the surprises he uncovered[00:34:00] Balancing moral integrity with public perception and stakeholder expectations[00:36:00] Hypocrisy in corporate ESG: the tension between expectation and action[00:39:00] Managing contradictions among stakeholders: the inevitable trade‑offs[00:41:00] Experiment results: private hypocrisy and moral judge[00:44:00] The paradox: why we prefer people who are ‘inconsistent but principled' over ‘consistent and bland'[00:46:00] Authenticity vs inauthentic leadership — and the hypocrisy dimension[00:48:00] Is this a practical manual for “how to do hypocrisy well”?[00:51:00] Final reflections: hypocrisy isn't always about morality—sometimes it's about signalling, trust and change[00:54:00] Michael's hope for what the book can achieve and closing thoughts[00:57:00] Wrap‑up, thanks and behavioural nudge for the listenerLinksMichael's website - https://www.michaelhallsworth.com/The Hypocrisy Trap – https://www.thehypocrisytrap.com/Behavioural Insights Team - https://www.bi.team/Michael's IT profile – https://www.bi.team/people/michael-hallsworth/'Partygate' explainer - https://www.bbc.co.uk/news/uk-politics-59952395
Could undiagnosed vision issues be holding your students back? In this eye-opening episode, Ash chats with behavioural optometrist Amy Fortescue to unpack how children's vision, far beyond just 20/20 eyesight, can deeply affect their learning, behaviour, and classroom confidence.Amy introduces us to the world of behavioural optometry, where the eyes are seen as an extension of the brain. Together, Ash and Amy explore how visual challenges like eye tracking issues, visual processing delays, and undetected long-sightedness can impact everything from reading fluency to attention and even writing development.Plus, Amy shares practical signs for teachers to look out for, classroom strategies to support visual learners, and why a standard preschool screening often isn't enough.In This Episode, You'll Learn:What behavioural optometry is and why it matters in educationHow to spot hidden vision problems in your classroomHow eye tracking affects reading—and what can helpThe surprising overlap between vision issues and ADHD symptomsKey Takeaways:Vision is more than sight - it's how the brain processes what the eyes see.Children with learning challenges may have undiagnosed visual issues, even if they pass standard screenings.Classroom strategies like deep breathing, and seating can boost reading and focus.Visual perceptual skills, not just fine motor, may impact handwriting, OTs and optometrists both play a role.A collaborative, whole-child approach is key: “It's not always either vision or attention, it can be both.”From personal stories to professional insights, this episode is packed with knowledge that could make a world of difference for the students in your care.Rainbows ahead,Alisha and AshleighResources mentioned in this episode:Connect with Amy on Instagram @amyfortescueoptomLearn more about behavioural optometry hereFind Amy's eye exercises hereListen to an episode about The Science of Reading here. APPLE PODCAST | SPOTIFY | AMAZONAbout Today's GuestAmy Fortescue is a behavioural optometrist based in Southern Sydney with a passion for paediatric eye care. She completed her Bachelor of Optometry and Bachelor of Science in 2010, earning top honours in children's vision and binocular vision, an early sign of the career path she was destined to follow.Amy's journey into optometry began in her father's practice in Ramsgate Beach, where she started helping out as soon as she was old enough to file record cards and fold newsletters. She continued working there until August 2025, building years of hands-on experience and deep community ties.Since graduating, Amy has pursued extensive additional training in behavioural optometry and is now preparing to open her own practice in Autumn 2026.Let's hear from you! Text us!
Watch on YouTube: https://youtu.be/LY2w1o-wpmQ Aaron Gallagher is the Managing Director and Head of Sales at Head of Sales Kinective Media℠ by United Airlines, the carrier's very own Media Network. He joins Daniel live from SMG and ADWEEK's Retail Media Summit UK 2025 to speak about the opportunities in this unique proposition. Tune in to hear about: The uniqueness of an airline media network and all the different touchpoints with passengers Consumers' unique behavioral pattern when traveling How they can cater a unique value premium proposition to Polaris (business) flyers Opportunities for FMCG brands And, of course, some good old aviation geeking! More Follow us on Instagram: https://www.instagram.com/fmcgguys/ Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/ Audio Mixing by Modest Ferrer Voice Acting by Jason Martorell Parsekian Disclaimer The views and opinions expressed in this podcast are those of the individual guests and do not necessarily reflect the views of The FMCG Guys (Dwyer Partners SL) or its partners. The FMCG Guys make no representations or warranties about the accuracy, completeness, or suitability of any information discussed, and accept no responsibility for any decisions or outcomes based on this content. Listeners are encouraged to seek their own professional advice before acting on any of the topics covered.
Welcome to About Sustainability…, a podcast brought to you by the Institute for Global Environmental Strategies (IGES).In this episode, hosts Dwayne Appleby and Alice Yamabe are joined by Philipe Bujold, Senior Behavioural Scientist at Rare's Centre for Behaviour & the Environment. The Center for Behavior & the Environment (BE.Center) at Rare is an international non-profit that works to put behavioural science into practice, applying behavioural insights and design thinking to address issues such as climate change, coastal overfishing, plastic pollution, and biodiversity loss.This episode is the first in a three part series exploring how behavioral science can help us tackle some of today's most urgent environmental challenges. We discussed what behavioural science is, where it comes from, and how organisations like Rare are applying behavioural insights to real world issues like plastic pollution, climate change and conservation. We explore key concepts such as nudges, sludges and behavioral levers. Resources mentionedRare's Centre for Behaviour & the Environment: behavior.rare.orgNudge by Richard Thaler and Cass SunsteinThinking, Fast and Slow by Daniel Kahneman and Amos Tversky"About Sustainability..." is a podcast brought to you by the Institute for Global Environmental Strategies (IGES), an environmental policy think-tank based in Hayama, Japan. IGES experts are concerned with environmental and sustainability challenges. Everything shared on the podcast will be off-the-cuff discussion, and any viewpoints expressed are those held by the speaker at the time of recording. They are not necessarily official IGES positions.
What defines trauma, and why are people more vulnerable to it than others? This will be the main focus of a talk happening at the Sugar Club in Dublin later this month, which will unravel the neuroscience behind Irish trauma…Behavioural and Clinical Neuroscientist Dr. Michael Keane will be giving the talk and demonstrating trauma through visuals like brain imaging and scans.He joins Seán to discuss more.
What defines trauma, and why are people more vulnerable to it than others? This will be the main focus of a talk happening at the Sugar Club in Dublin later this month, which will unravel the neuroscience behind Irish trauma…Behavioural and Clinical Neuroscientist Dr. Michael Keane will be giving the talk and demonstrating trauma through visuals like brain imaging and scans.He joins Seán to discuss more.
There's been a sharp rise in addictive behaviors like gambling, gaming, endless scrolling, and overspending. That's the warning today from the St John of God Research Foundation's annual conference. All to discuss with Professor Colin O' Gara, Head of Addiction Services at St John of God Hospital and Clinical Professor of Psychiatry at UCD.
There's been a sharp rise in addictive behaviors like gambling, gaming, endless scrolling, and overspending. That's the warning today from the St John of God Research Foundation's annual conference. All to discuss with Professor Colin O' Gara, Head of Addiction Services at St John of God Hospital and Clinical Professor of Psychiatry at UCD.
Along with their vast size and habit of jumping playfully out of the water, whales are renowned for their haunting melodic vocalisations. However, after decades of research, scientists still aren't sure why these mysterious creatures sing their other-worldly songs. Could it be a form of sexual display? Maybe it's a method of communication? Or is it possible that the giant marine mammals are using these plaintive moans as a form of echolocation? Behavioural neuroscientist and author of the book Why Whales Sing Prof Eduardo Mercado certainly thinks so. In this episode, he tells us how whale songs can last for as long as 40 hours and be heard up to 1,000km away, how, acoustically speaking, whale songs have more in common with bat vocalisations than birdsongs and how ocean noise created by increases in fishing and shipping activity may be wreaking havoc on whales' ability to navigate the ocean depths. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Want to know the secret to leading with creativity, driving innovation, and making AI your competitive edge? Nils Vesk, founder of Ideas with Legs and author of The Reinvention Spirit and Innovation Archetypes, shares how leaders can turn ideas into impact. Experience our episodes in a whole new way and watch every video version on our YouTube channel HERE Subscribe to catch each episode release. Soundbites [01:44] How AI shifts the role of human imagination [03:08] Moving past fear and resistance to AI adoption [03:27] Three essentials of behavior change [06:49] The four phases of innovation [08:37] Behavioural science, data, and futurist thinking [09:31] Innovation behaviors across organizations [12:44] Continuous improvement vs. Innovation [14:40] Why leaders should ask big-picture questions [15:07] Making innovation a habit – why five minutes is enough [16:35] Psychological safety vs. stopping ideas [17:04] The “20 ideas” muscle technique [19:33] Overcoming a mental blank and strengthening creative neuroplasticity CONTACT NILS VESK Website: https://nilsvesk.com/ LinkedIn: https://www.linkedin.com/in/nilsvesk/overlay/contact-info/ ABOUT PODCAST HOST, NINA SUNDAY Nina Sunday's latest book, ‘'Manage Self, Lead Others: Constructive Conversations, True Self-Leadership, and Culture You Can't Fake'' now on Amazon - paperback or kindle. Amazon USA https://a.co/d/3WaplI9 Amazon Australia https://amzn.asia/d/0KwghaM You can read the Kindle version on your PC, laptop or phone; you don't need a Kindle device. Feel free to leave a review so others know it's a good read. === Brainpower Training To learn more about face-to-face training programs with Nina Sunday or one of her experienced Facilitators from Brainpower Training Pty Ltd in Australia Pacific, visit: https://www.brainpowertraining.com.au/signature-programs/ === To visit Nina Sunday's speaker site for global in-person speaking bookings visit: https://www.ninasunday.com/ === LinkedIn: Connect with Nina Sunday on LinkedIn HERE === Blog To subscribe to Nina Sunday's blog go to https://www.brainpowertraining.com.au/ and scroll to the bottom of the page to register. Learn more about your ad choices. Visit megaphone.fm/adchoices
Behavioural scientist Coltan Scrivner, from the Recreational Fear Lab, explains the science behind our fascination with fear.In this episode:What is morbid curiosity?How our bodies react to horrorWhy are we drawn to shows like Terrifier 2 and Netflix's Monster: The Jeffrey Dahmer StoryDo we lack empathy if we like scary films?Recurring themes in horror movies and why they're usedThe morbid films a behavioural scientist watches…Can horror have a bad impact on our mental health, or is it beneficial?For all the latest news head to standard.co.uk Hosted on Acast. See acast.com/privacy for more information.
What if the biggest AI risk isn't bias or data, but human behaviour itself? How might AI impact the people using it and what does that mean for how we design solutions and deploy the technology?Episode SummaryOn this episode, I'm joined by a returning guest. Richard Chataway is a behavioural science expert and strategist who joins me to explore how we can design AI systems that truly work for humans. Richard brings a unique lens to the conversation, combining insights from advertising, government policy, and behavioural science to unpack the human drivers that shape how we build and interact with AI. We discuss everything from cognitive biases and persuasive tech to the ethics of design and how these hidden forces influence our relationship with intelligent machines.During our conversation, Richard explains the importance of context and behavioural frameworks in making AI more ethical, effective, and human-centric. We explore real-world examples of effective and ineffective design, examining where intentions diverge from outcomes and what can be done to address these discrepancies. Richard shares fascinating insights from his book "The Behaviour Business" and his experience in both the public and private sectors, offering a practical yet thought-provoking look at what it really means to design for behaviour in the age of AI.Whether you're an AI sceptic, enthusiast, or simply curious about how technology intersects with human behaviour, this episode offers a compelling exploration of the invisible levers shaping our digital lives. From nudging with intent to avoiding manipulation, Richard helps us understand how behavioural science can make the future of AI more aligned with our values and less prone to unintended consequences.Guest BiographyRichard is a Behavioural Scientist, Author and Podcaster who heads up the Behaviour Change Team at Concentrix, a Fortune 500 global technology and transformation company, working with around 2000 brands globally in over 70 different countries. He is also the founder of Communication Science Group and a former board member of the Association for Business Psychology. His book The Behaviour Business is a bestselling guide to deploying Behavioural Science within organisations to solve a wide range of problems. vAI-Generated Timestamped Summary00:00 – Intro: Designing AI for humans01:25 – Welcome back Richard Chataway03:15 – Behavioural science meets AI05:20 – Why we lie more to bots07:05 – Judgement, distance & dishonesty09:10 – When design invites bad behaviour11:30 – Fraud as a design problem13:40 – The “Computer says no” effect15:25 – When neutrality helps disclosure17:15 – The empathy paradox19:05 – Data bias & unequal outcomes21:30 – When to keep humans in the loop23:40 – Behavioural science as AI insurance26:00 – When efficiency erodes trust28:20 – Friction, fairness & feedback30:05 – AI and the frontline worker33:00 – Redefining jobs, not removing them36:10 – New skills for an AI world39:00 – Beyond efficiency: meaningful work41:45 – Leadership: ask “should we automate?”44:10 – Practical design principles47:30 – The myth of full automation50:20 – Augment, don't replace53:00 – Case studies from Concentrix56:40 – Making AI ethics actionable59:20 – The next five years of human-centred AI1:02:00 – Closing reflections1:04:30 – Where to find Richard1:06:00 – Outro & related episodesLinksRichard on LinkedIn - https://www.linkedin.com/in/richard-chataway/Richard's book The Behaviour Business - https://behaviourbusiness.com/Richard's previous appearance on the show - https://www.humanriskpodcast.com/richard-chataway-on-the-behaviour/Concentrix - https://www.concentrix.com/Richard at Concentrix - https://www.concentrix.com/contributor/richard-chataway/
What if, instead of reacting with fear or overwhelm, we chose to meet artificial intelligence with curiosity and intention so it helps us become more human, not just more task driven?In this episode of the 4D Human Being Podcast, Philippa and Penelope Waller invite you to step into the conversation around AI with clarity, self-awareness and choice. As the world evolves faster than ever, this episode explores how to stay grounded in your human skills, lead with presence, and approach uncertainty with a growth mindset.Together, they unpack:Are you in competition or collaboration with AI?Why self-trust is a more powerful compass than certainty.How AI can serve as a tool for creativity and collaboration.The mindset shifts that support resilience and adaptability.Behavioural science insights for building new habits.What it means to stay fully human in a tech-driven world.Whether you're feeling cautious, curious or committed to AI, this episode offers a reset point to help you align your mindset with the moment. Because it's not just about understanding new technology, it's about choosing who you want to be as you meet it.
You can't build great products on gut instinct, and yet, according to IBM's global study of 1,000 enterprises, 77% of organisations using generative AI aren't seeing any financial benefit. In this episode on The Product Experience podcast, Lily Smith sits down with Matthew Certner, Digital Product Engineering and Design Partner at IBM, to unpack the four key traits that drive ROI in AI-powered product teams: flexibility, incremental and targeted delivery, data-led decisions, and cross-functional collaboration. Recorded live at the Industry conference, this conversation offers practical lessons for any product leader navigating the hype and reality of AI adoption. Chapters00:00 – The danger of building on gut instinct00:37 – IBM's global study on generative and agentic AI adoption01:00 – Meet Matthew Certner, Digital Product Engineering Partner at IBM02:00 – Why most enterprises aren't realising ROI from AI04:50 – What the top-performing 20% of companies do differently05:10 – The four key behaviours driving success07:00 – Flexibility: adapting quickly to market feedback08:10 – Incremental and targeted delivery — the “golden thread” principle10:30 – Data-led decision-making versus the HIPPO effect11:45 – Cross-functional collaboration and robust adoption13:10 – Behavioural factors that make or break AI adoption14:20 – Inside IBM's “value orchestration” framework15:10 – The Golden Thread in practice — a sticky-note story from Dallas17:10 – Transparency and traceability in product development18:00 – How IBM helps teams that aren't seeing value from AI21:00 – The paradox of moving too fast or too slow with AI24:00 – Making the Golden Thread a living document25:20 – Inside IBM Garage: speed of a startup, scale of an enterprise27:40 – Why productivity savings, not hype, drive AI ROI29:00 – How large organisations structure innovation teams30:00 – The future: 800 million new products by 202631:00 – Why 95% will fail — and what the 5% will get right33:10 – Final reflections: value, purpose and the human elementFeatured Links: Follow Matthew on LinkedIn | IBM Garage | Industry Conference Cleveland 2025 recap at Mind The ProductWe want to hear from you! Help make The Product Experience podcast even better. Share your feedback in a quick form: Share your thoughts here! It takes 2 minutes, and your input will help shape future episodes.
We promise this isn't another boring budget breakdown! This week, we're asking a bigger question: what if taxation isn't really about raising money, but about changing behaviour? With Ireland awash in corporate tax revenue, the old logic of “tax to fund spending” doesn't quite hold. So, should we start using taxes to shape how people act, from derelict sites to carbon emissions, and borrow the money we need instead? We explore how Ireland's unique position in global finance could make it a testing ground for a new kind of economic thinking, one where the budget becomes less about arithmetic, and more about incentives, behaviour, and human nature. Hosted on Acast. See acast.com/privacy for more information.
I sat down with Dr. Helen Machen-Peace to explore ADHD through an embodied lens - what it really feels like, how it shapes attention and emotion, and how practices from embodiment can help with focus and regulation. We talk about our personal experiences, the shifting understanding of ADHD, and why reframing it from “disorder” to “difference” changes everything. Helen brings insight from her clinical work, and we both share practical ways movement, awareness, and self-compassion can support people living with ADHD. A down-to-earth conversation for anyone navigating distraction, intensity, or emotional overwhelm. For coaches or teachers who want to better understand neurodiverse students. See more of Helen's work here: yogarogue.co.uk ----------------------------------------------- Join our membership program for coaches, facilitators, therapists and educators who want sustainable growth: https://embodimentunlimited.com/flourish/ ----------------------------------------------- As a special gift for you, our loyal listeners, we are offering $1200 off our flagship course, the Certificate of Embodiment Coaching when you use code: CEC25PODCAST More info here: https://embodimentunlimited.com/cec ----------------------------------------------- Check out our YouTube channel for more coaching tips and our Podcast channel for full episode videos Uplevel your coaching with a free copy of Mark's latest eBook, The Top 12 Embodiment Coaching Techniques Join Mark for those juicy in-person workshops and events Fancy some free coaching demo sessions with Mark? Connect with Mark Walsh on Instagram
Richard Shotton, author of The Choice Factory and the newly released Hacking the Human Mind, joins us to explore the behavioural science behind the world's most iconic brands. From Guinness' 119.5 second pour to Red Bull's unconventional rise, Richard explains the psychological shortcuts that drive consumer decisions. We cover why 4-star reviews beat 5-stars, the secret behind Liquid Death's success, and how humour, jingles, and even “concrete expressions” can help brands stick in our minds.Timestamps:00:00 - Start01:07 - Why Richard is launching a new book02:54 - Why Guinness takes 119.5 seconds to pour05:46 - Why a 4 star review is better than a 5 star review07:50 - Why the Pratfall effect is so powerful11:00 - Why Aperol Spritz has become so popular18:18 - The behavioural science behind the Liquid Death success21:06 - Why consistency works according to behavioural science27:49 - Why Red Bull succeeds while defying convention34:15 - The labour illusion; Dyson Example41:03 - Why does the “You're Not You When You're Hungry” strapline work43:01 - Why we need to use humour more45:12 - Why has KFC dominated the fried chicken market?49:41 - The secrets behind the success of Pringles53:58 - Why jingles stick in our heads58:23 - How Apple used “Concrete Expressions”
Gugs Mhlungu speaks with Ayanda Tetyana, Family therapist and Behavioural science consultant, exploring potential benefits of grandparenting such as improved physical mobility, opportunities to learn new things, reduced feelings of loneliness, and enhanced mental well-being. 702 Weekend Breakfast with Gugs Mhlungu is broadcast on 702, a Johannesburg based talk radio station, on Saturdays and Sundays Gugs Mhlungu gets you ready for the weekend each Saturday and Sunday morning on 702. She is your weekend wake-up companion, with all you need to know for your weekend. The topics Gugs covers range from lifestyle, family, health, and fitness to books, motoring, cooking, culture, and what is happening on the weekend in 702land. Thank you for listening to a podcast from 702 Weekend Breakfast with Gugs Mhlungu. Listen live on Primedia+ on Saturdays and Sundays from 06:00 and 10:00 (SA Time) to Weekend Breakfast with Gugs Mhlungu broadcast on 702 https://buff.ly/gk3y0Kj For more from the show go to https://buff.ly/u3Sf7Zy or find all the catch-up podcasts here https://buff.ly/BIXS7AL Subscribe to the 702 daily and weekly newsletters https://buff.ly/v5mfetc Follow us on social media: 702 on Facebook: https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 See omnystudio.com/listener for privacy information.
It's release day for Taylor Swift's brand new album and while most of us might sneak a listen on the commute or during lunch, die-hard Swifties are taking it a step further. Across Limerick and beyond, fans are actually booking the day off work or delaying school work just to sit at home and soak in the music.Today Joe is joined by behavioural therapist Kevin Rea, to discuss fans' response to the release of the new album, 'The Life of a Showgirl'. Hosted on Acast. See acast.com/privacy for more information.
In this episode I take you through the concept of "following up" with yourself, and how you can use it to change your behaviour in a way that ACTUALLY works for your brain, rather than against it. PREORDER THE WARDROBE PROJECT! Preorder in Australia/NZ: https://amzn.to/3Jatx9x Non-Amazon AU/NZ Preorder options: Booktopia Preorder in the UK: https://shorturl.at/fKH5O Non-Amazon UK Preorder: Bookshop.org Preorder in the US: https://shorturl.at/9KNyb Preorder in Canada: https://shorturl.at/PgcJx Where to find Emma Website: https://thebrokegeneration.com/Instagram: https://instagram.com/the.brokegenerationTikTok: https://www.tiktok.com/@the.brokegeneration Order my book, Good with Money! Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook.See omnystudio.com/listener for privacy information.
Are you preparing for a job interview in English? This video is packed with practical advice from Lorraine and Kate at Intrepid English. Whether you're applying for your dream job in 2026 or simply want to feel more confident in interviews, this video will guide you through:
In this episode I chat with Dr Nic Weatherly about Behavioural Based Safety and Applied Behavioural Science.
'We have set some very big ambitions, and we have to be able to fund that given the growth of the balance sheet' – CEO Hylton Kallner.
Fareeya Adam – CEO: Structured Products and Annuities, Momentum Wealth SAfm Market Update - Podcasts and live stream
Those long, unpronounceable ingredients at the bottom of food labels—what are they really doing to your health? In this episode, we're joined by Professor Marion Nestle, a world-leading nutrition expert and author of the groundbreaking book ‘Food Politics'. Marion has spent decades exposing how powerful food companies influence what ends up on our plates — and how little regulation may stand in their way. We dive into the hidden world of food additives and the regulatory systems meant to protect us. While the U.S. allows companies to self-certify ingredients as “safe” without independent FDA approval, Europe and the UK take a stricter approach. But does stricter always mean safer? Marion unpacks how these systems differ, which substances might be harming our health, and what consumers can do to reduce their risk. We explore what the science says about additives, inflammation, gut health, and more. Unwrap the truth about your food
Marketing Leadership Podcast: Strategies From Wise D2C & B2B Marketers
Dots Oyebolu speaks with Nancy Harhut, Co-Founder and Chief Executive Officer of HBT Marketing. They explore the world of behavioral marketing and how marketers can leverage psychological principles to drive customer acquisition and brand loyalty. The conversation covers practical applications of behavioral science, from influencing stakeholders to crafting compelling narratives that activate multiple areas of the brain.Key Takeaways:0:00 Introduction.04:06 No magic wand exists that makes people take action every time.07:12 Behavioral science principles work across all demographics and environments.12:03 The appeal of the phrase: "Would you be willing to consider this?" 21:57 Customer cynicism grows with ChatGPT and increased information access.25:42 Scarcity drives immediate decisions when interest already exists.29:36 More brain activation improves understanding and memory retention.30:17 “Narrative transport” pulls listeners into the story so they feel what the characters feel.32:30 Once ideas become yours through stories, you're reluctant to give them up.34:30 Focus on lifetime value rather than just immediate acquisition.39:30 Information gap theory: people take action to close gaps between what they know and want to know.Resources Mentioned:Nancy Harhuthttps://www.linkedin.com/in/nancyharhut/HBT Marketing | LinkedInhttps://www.linkedin.com/company/hbt-marketing/HBT Marketing | Websitehttps://www.hbtmktg.com/Insightful Links:https://www.ogilvy.com/ideas/how-increase-your-marketing-effectiveness-behavioral-sciencehttps://terakeet.com/blog/behavioral-marketing/https://kadence.com/how-to-use-consumer-behaviour-to-drive-customer-action-and-loyalty/https://contentmarketinginstitute.com/articles/content-increase-audience-response/https://www.naylor.com/associationadviser/10-free-behavioral-science-secrets/ Thanks for listening to the “Marketing Leadership” podcast, brought to you by Listen Network. If you enjoyed this episode, leave a review to help get the word out about the show. And be sure to subscribe so you never miss another insightful conversation. We appreciate the enthusiasm and support from our community. Currently, we are not accepting new guest interview requests as we focus on our existing lineup. We will announce when we reopen for new submissions. In the meantime, feel free to explore our past episodes and stay tuned for updates on future opportunities.#PodcastMarketing #PerformanceMarketing #BrandMarketing #MarketingStrategy #MarketingIntelligence #GTM #B2BMarketing #D2CMarketing #PodcastAds
Need to systemise your clinic? Start your free trial of Allie!https://www.allieclinics.com/For Episode 310 of the Grow Your Clinic podcast we're joined by Shane Davis to discuss the need for clinic owners to identify the single most important task they should be working on. The conversation highlights the significance of understanding team strengths through DISC profiling and crafting a 12-month action plan. Shane shares insights on effective planning, advocating for regular quarterly sessions to maximise impact. Hannah also dives into the concept of "whitespace" in scheduling and how it can affect productivity.Tune in for valuable tips on preparing for a successful week, along with Shane's recommendation of an underrated productivity tool for clinic owners. What You'll Learn:
What happens when citizens lose faith in the institutions that serve them? And how can we rebuild that trust?Episode SummaryOn this episode, I'm speaking to someone who cares passionately about this subject and who has made it her life's work to research and solve it. From politicians who lie, to corruption scandals, to public services that simply don't work the way we expect—especially when we're paying taxes and getting poor value—something feels broken. I want to know: how do we understand and respond to that breakdown of faith?Libby Maman, founder and CEO of Luminata, whose work turns abstract values like transparency, accountability, participation and inclusiveness into tangible, measurable trust indicators.We dig into why conventional approaches to rebuilding trust often backfire, and how designing systems that measure the right things can actually shift organisational behaviour for the better.You'll hear not only how trust can be mapped, measured and managed—but why that matters. We challenge assumptions: do metrics actually undermine trust? Or can they signal seriousness, credibility and responsiveness? Libby shares concrete examples of stakeholder‑led indicators, behavioural logic in gamification, and the limitations and opportunities of measuring democratic values.Guest Biography: Libby MamanLibby Maman is a researcher and systems designer working at the intersection of public policy, behavioural science and institutional design. She is the founder and CEO of Luminata, a consultancy that partners with governments and civil society to build measurable trust frameworks. Libby's broader background spans academia, consulting and public sector work.Her research focuses on translating democratic norms—such as transparency, accountability and inclusiveness—into practical metrics that organisations can both implement and act on. Through Luminata, she has worked with national and local governments to co‑design trust indicators that respond to real stakeholder needs and drive change.AI-Generated Timestamp Summary[00:00:00] Introduction: Declining trust in public bodies and the stakes of measurement[00:02:45] Libby's background and mission at Luminata[00:05:30] Why traditional trust-building (PR, appeals to values) often fails[00:10:15] Designing trust indicators: transparency, accountability, participation, inclusiveness[00:15:40] Co‑design with stakeholders to ensure relevance and buy‑in[00:20:10] Behavioural logic: how metrics can motivate institutional change[00:25:00] Risks of aspirational vs realistic measurement targets[00:30:00] Trust-politicisation: when metrics become tools of power[00:35:20] Case examples of gamified measurement and its impact[00:40:00] The relationship between trust-building and voluntary compliance[00:45:30] Limitations: measurement isn't magic—but it's a start[00:50:00] Final reflections on what organisations must do to grow trustLinks:Libby's website - Luminata website (Libby's consultancy) Libby on LinkedIn Relevant Previous EpisodesProfessor Yuval Feldman on why we should write rules for good people not bad peopleProfessor Yuval Feldman on Trust & Voluntary ComplianceHilary Sutcliffe on TrustDr Jake Mazulewicz on Human Reliability
Zoe & Georgia delve into your questions with Behaviour Consultant Susie Robbins. If you want advice on dealing with unstable emotions, anger issues, how to communicate with your little ones, then you can't miss this episode!Listen by clicking ‘Play', subscribe or follow on Apple Podcasts, Spotify and Acast, and please do rate and review to help others find the podcast.Find a new episode every Tuesday & Friday and in the meantime check out Made By Mammas on Instagram: @madebymammas.Made By Mammas® is an Audio Always production. Hosted on Acast. See acast.com/privacy for more information.
In this vulnerable episode, Rachel and Ashleigh talk about the intersection of grief and health - it's a topic that we'll all deal with at some point, but isn't often discussed. Behavioural and lifestyle changes can dramatically impact our health in times of acute grief, which can exacerbate the pain we're already feeling. In this episode, the women share personal stories and go over some of the ways grief can negatively impact our health, as well as ways we can work to mitigate those impacts and care for ourselves even in times of acute sadness, stress, and devastation. We hope you find this episode helpful; if you do, please rate/review/subscribe and share it with someone who could benefit! Check out our BRAND NEW program from Muscle Science for Women: The Fit Pregnancy Specialization program! The program offers a customizable training program that will adjust throughout your pregnancy, a full exercise video library, a downloadable resource document and a 90 minute lecture from your coaches. Read more about our new program at this link, and reach out if you would like the military/first responders discount: https://www.rgfit.com/fit-pregnancy If you have comments, feedback, or questions please send them to musclescience4women@gmail.com. Learn more about the hosts at rgfit.com and ashleighvanhouten.com Timestamps 2:00: Rachel shares life updates 11:20: How to manage health in times of acute grief 15:00: Self-help book recommendations 22:00: The immune response to stress 25:30: Tools for sleep 33:00: Importance of routine 39:55: Accelerated aging with grief 42:55: Coping strategies
What if we treated mental health like a capability instead of a crisis? On this episode, I'm talking to a business school professor and a counselling psychologist about their new book that looks at practical ways we can manage mental health. Not after it manifests itself, but beforehand.Episode SummaryMental health has become part of the workplace conversation, but all too often, that conversation stops at slogans and superficial gestures. On this episode, I explore what it really means to build mental wellbeing into the culture of an organisation with two guests who bring very different — and deeply complementary — perspectives.Dr. Kiran Bhatti is a counselling psychologist working one-on-one with individuals experiencing anxiety, trauma, and burnout. Professor Thomas Roulet is an organisational sociologist at the University of Cambridge who researches the social dynamics of modern workplaces.Together, they've written Wellbeing Intelligence, a book that offers a smarter, more integrated approach to mental health at work. Our conversation blends the clinical and the organisational.We talk about why mental health needs to be treated not just as an emergency response but as a proactive skillset, why high performers are often the most vulnerable, and why grand programmes can fall flat if they don't feel human. Kiran explains how physical symptoms can mask deeper emotional struggles, and Thomas highlights the invisible tensions that can shape how teams feel and function. We unpack how leaders can signal care without being intrusive, and how a culture of safety is built more through micro-interactions than policies. This episode is for anyone trying to build workplaces that support — rather than erode — human wellbeing. It's full of practical insight, honest reflection, and just the right amount of theory to make it stick. You'll also hear what parenting a newborn has taught them about emotional intelligence and stress, and why the best mental health support often starts with listening, not fixing.And we break new ground on the show. Not just by having the first couple on as guests, but also because we're joined by their newborn son, who plays his part in making the show more human!Guest BiographiesDr. Kiran Bhatti is a counselling psychologist with over 15 years of experience working with individuals and organisations on issues related to mental health, trauma, and emotional wellbeing. She describes herself as someone who works at the intersection of science and soul — blending evidence-based psychological techniques with a deep respect for human complexity. In her practice, she focuses on empowering clients to make sense of their experiences and build sustainable emotional resilience.Professor Thomas Roulet is a Professor of Organisational Sociology and Leadership at Cambridge Judge Business School and a Fellow at King's College, University of Cambridge. His research explores the social dynamics of organisations, including topics like stigma, conformity, culture, and leadership. He's published widely on how organisations manage tensions, and how individuals navigate identity and meaning at work. His writing has appeared in Harvard Business Review, The Conversation, and major academic journals. Together, they co-authored Wellbeing Intelligence: Building Better Mental Health at Work, combining their clinical and organisational expertise to offer a fresh approach to workplace wellbeing that moves beyond tokenistic initiatives.AI-Generated Timestamped Summary[00:00:00] Introduction and the concept of "wellbeing intelligence"[00:03:52] Why mental health should be viewed as a spectrum, not a binary[00:07:10] The limitations of performative wellbeing initiatives[00:09:24] How leaders can signal real care without being intrusive[00:13:17] The interplay between physical and emotional symptoms[00:16:45] Why psychological safety needs to be lived, not just stated[00:21:06] What makes high performers especially vulnerable to burnout[00:26:08] Cultural tensions: hybrid work, visibility, and presenteeism[00:29:33] Real-life stories of clients struggling in 'healthy' work cultures[00:34:12] What we can learn from parenting a newborn about stress response[00:38:05] Thomas on data vs experience in mental health measurement[00:41:52] Kiran on the role of micro-connections in building trust[00:44:30] Why middle managers are often the most squeezed and unsupported[00:48:17] The risk of "outsourcing" care via tech or tools[00:52:01] Final thoughts on how to embed wellbeing into everyday leadership[00:55:12] Outro and links to the book and guest profilesLinksDr Khiran Bhatti - https://www.drkiranbhatti.com/Professor Thomas Roulet - https://www.thomasroulet.com/Wellbeing Intelligence - https://profilebooks.com/work/wellbeing-intelligence/Thomas' previous appearance on the show on Negative Social Evaluations - https://www.humanriskpodcast.com/dr-thomas-roulet-on-negative/
Iain and Simon return after a brief hiatus to discuss key blog posts from April and May on the St Emlyn's Podcast. They highlight notable conferences including IncrEMentum 2025 in Spain, The Big Sick in Zermatt, and the BASICs Conference. Discussions cover content from recent emergency medicine research, the importance of compassion and patient-centred care, and operational strategies to avoid emergency department overcrowding. Insights are also shared from fieldwork in South Africa on emergency thoracotomies and their impressive survival rates.
In this special crossover series with the Behavioural Intelligence Academy, we pull back the curtain on the skillset that turns good observers into elite operators. This episode is your gateway into the world of Behavioural Intelligence what it is, why it matters, and how to start practising it in your everyday life. We break down the science and strategy behind reading people, places, and patterns not through guesswork or pseudoscience but with structured, evidence-based observation. Whether you're decoding someone's motives mid-conversation or scanning a room for subtle shifts in dynamics, Behavioural Intelligence is the ultimate force multiplier. You'll learn:
In this episode of the Animal Training Academy podcast, we are honoured to welcome back Chirag Patel - an internationally acclaimed behaviour and training consultant whose innovative work spans species, continents, and disciplines. Chirag is perhaps best known for creating the Bucket Game and for his deep commitment to ethical, science-based, cooperative care. During this rich and thoughtful conversation, Chirag and host Ryan Cartlidge explore the origin story of the Bucket Game, the pivotal influence of Susan Friedman and other mentors, and the process of bringing empowerment and agency to animals through training. Chirag offers a rare behind-the-scenes look at the reflective practices that fuel his creativity and the radical behavioural lens through which he navigates the world. Listeners are treated to discussions on maintaining innovation across a long career, embracing the individuality of each learner (human and non-human alike), the role of functional assessments in behavioural design, and the deeply personal journey of adopting behaviour analysis as a worldview. What You'll Discover in This Episode:
Work with Purpose: A podcast about the Australian Public Service.
In this episode of Work With Purpose, host David Pembroke sits down with Madelaine Magi-Prowse and Dr. Loren Willis from the Behavioural Economics Team of the Australian Government (BETA), Department of the Prime Minister and Cabinet, to explore how behavioural science is reshaping policymaking across the Australian Public Service.Take a behind-the-scenes look at BETA's multidisciplinary approach – blending psychology, economics, data analysis, and policy expertise – to tackle complex challenges like financial regulation, health decisions, and social policy. This episode highlights the evolution of behavioural insights from simple interventions to sophisticated, evidence-based strategies that drive real-world impact.A standout case study features BETA's partnership with the Organ and Tissue Authority, where a refreshed DonateLife campaign, including some behaviourally informed messaging, contributed to a 95% increase in organ donor registrations. The discussion also introduces the 4D Framework – Discover, Diagnose, Design and Deliver – a practical tool developed by BETA to help public servants apply behavioural insights in their daily work.Key tips:Tailor your approach using behavioural insights to match how people really behave.Use the 4D Framework to embed behavioural science into your team's policy work.Back your messaging with evidence to build trust and boost public engagement.Tap into BETA's online modules to grow your behavioural science skills.Whether you're new to behavioural science or looking to deepen your expertise, this episode offers actionable insights and inspiration to help you put people at the centre of policy.Show notesBehavioural Economics | BETA websiteThe 4Ds: A framework for managing behavioural insights projects | The BETA 4D Framework summaryBE up-skilled | Behavioural Economics | BETA's Online learning coursesOnline Survey Software | Qualtrics Survey Solutions | The BETA Behavioural Discovery Tool4 Easy Ways to Apply EAST Framework to Behavioural Insights | BIT website Hosted on Acast. See acast.com/privacy for more information.
We catch up with Professor Petrus De Vries!Coaching of PWLE in LMIC with behavioral interventions: What are the key components of effective coaching programs for people with lived experience in low- and middle-income countries, particularly those focusing on behavioral interventions?Another brilliant interview with researchers from EACD / IAACD 2025 at Heidelberg Germany!
Have you ever thought of training your cat, just like you would your dog? Did you say no… or are you laughing in disbelief? A cat behavior specialist says you can, and explains what we are getting wrong about cats — especially about the ones with behavioural issues.
LSE's Paul Dolan reveals how we can stop hating the people we disagree with, and how we can foster a more tolerant society. We like to think that we're tolerant, but many of us struggle to engage with people whose opinions differ strongly from our own – even if they might have something useful to contribute to the debate. We're all falling victim to what Professor Paul Dolan defines as beliefism. Now Paul joins us to reveal the importance of exposing ourselves to diverging opinions, and how we can lean into difference and create environments that are conducive to listening to one another. Well-functioning societies need and celebrate difference; Paul reveals how we can foster a more tolerant society. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Timothy speaks to UK based author Charlotte Fox Weber, author of ‘What We Want: A Journey Through Twelve of Our Deepest Desires'. Weber was the founding head of the School of Life Psychotherapy. She helps you explore and uncover your hidden and deepest desires and why you desire them. This episode will help you uncover Behavioural patterns that may have you stuck and confused. Hope you find light and freedom by listening.
Why is your sport horse not performing at its best? In this insightful round table discussion, Dr. Mike Pownall and the veterinary team at McKee-Pownall break down the multi-layered causes of poor performance in equine athletes. From subtle lameness and dental pain to ulcers and metabolic disease, this episode explores the interconnected systems that influence your horse's health and rideability.Joined by Drs. Esther Millares, Natalie Sanza, and Katelyn McNicol—with lead vet assistant Karen Foell—this episode emphasizes the importance of early detection, diagnostic precision, and a collaborative care approach. Whether you're a competitive rider, trainer, or passionate owner, this episode will change the way you think about what's really going on when your horse feels “off.”Timestamps00:00 – Welcome to the EquiConnect Podcast01:20 – Why poor performance isn't just lameness03:00 – Most common causes of lameness in sport horses05:20 – When it's not the limbs: other sources of poor performance07:00 – Dental health: the missing link in equine performance09:15 – Signs of dental pain and behavioural clues11:00 – How often should your horse's teeth be checked?12:30 – Bit-related injuries and overlooked oral discomfort13:00 – Gastric ulcers: pain, behavior, and underperformance15:00 – Why diagnosis matters before treatment17:30 – Preventing ulcers through diet, stress reduction, and training plans20:00 – Understanding metabolic disease: EMS and Cushing's23:30 – Preventing laminitis and managing metabolic horses25:00 – Myths that delay proper care27:00 – Supplements, shoeing, and the importance of diagnostics30:00 – New tools: regenerative therapies and smarter supplements32:00 – The power of teamwork: vet, farrier, body worker, nutritionist33:00 – Final thoughts and takeawaysQuotes“Believing a stiff horse is just naughty is like blaming your car for being slow when the tires are flat.” – Dr. Esther Millares“Dental pain can be constant and invisible—but it affects everything from eating to contact under saddle.” – Dr. Katelyn McNichol“Gastric ulcers don't just hurt—they change your horse's entire mindset.” – Dr. Natalie Sanza“Education and empathy—not judgment—are how we improve sport horse care.” – Dr. EstherMillares“Diagnosis isn't just a step—it's the foundation for treatment that works.” – Dr. Natalie SanzaKey Takeaways & ResourcesDiagnosing Poor PerformancePoor performance is rarely caused by a single issue. Often, subtle lameness, gastric discomfort, dental problems, and metabolic disorders overlap.Know your horse's “normal.” Behavioural changes are often the first clue.Dental HealthSubtle dental pain may show up as training resistance, chewing abnormalities, or changes in body condition.Annual dental exams are essential; some horses benefit from 6–9 month intervals.Gastric UlcersUlcers cause both physical and behavioural symptoms and are common in sport horses.Gastroscopy is the gold standard for diagnosis and should guide tailored treatment plans.Management includes low-stress environments, frequent hay access, and limited high-intensity work.Metabolic ConditionsEquine Metabolic Syndrome (EMS) and Cushing's Disease (PPID) can impact energy, recovery, and condition.Laminitis prevention starts with early diagnosis, diet changes, and consistent exercise.Advanced TherapiesTools like stem cell therapy, PRP, and IRAP are extending equine careers and targeting healing.Collaborative...
Suhail Shaikh is Chief Investment Officer of Fulcrum Asset Management and is the portfolio manager of Fulcrum's Discretionary Macro and Diversified Absolute Return strategies. In today's incredibly volatile environment of tariff wars and deglobalisation, investors tend to be more sensitive about the level of their absolute returns, than their performance against the benchmark. In this episode, we delve into the philosophy of absolute return investing, we talk about the role of skill versus luck, the use of Nowcasting, learnings from the COVID-19 pandemic and the ever controversial topic of market timing. Enjoy the show! 02:00 Started off working on the intranet and taught myself HTML 02:30 Internship at Goldman Sachs 03:30 A lot of well-known global macro traders made their money during equity market crashes 05:00 If you are constantly looking for the next accident, then 90 per cent of the time you are wrong. It is important to make money while the sun is still shining 10:00 Crisis risk offset and momentum during COVID 13:30 Leaving the model aside 15:00 Using Nowcasting for analysis 18:30 AI has been more useful to us in portfolio construction, risk management, scenario analysis and stress testing. I'm more sceptical about AI being helpful in alpha generation. 22:30 Behavioural finance and Fulcrum paper: ‘Don't Bet the Ranch' 23:30 To determine whether someone is skilled or lucky, look at the number of views they take over time 31:30 Sizing [trades] is a complex topic 33:00 The role of dynamic asset allocation 34:00 “The biggest accidents in asset management happen when, in a draw-down, people don't know whether they are benchmarked or absolute return” 35:00 “Dynamic asset allocation is market timing” 40:00 Global Macro and the Magnificent Seven 42:00 Bitcoin and momentum strategies 44:30 Some clients explicitly prohibit us from investing in Bitcoin The paper "Don't Bet The Ranch: Hit ratios, asymmetry and breadth" can be found at: https://fulcrumasset.com/insights/investment-insights/dont-bet-the-ranch-hit-ratios-asymmetry-and-breadth/
In this episode of The Sleeping Barber, Charlotte Blank, US CMO of Jaguar Land Rover, shares how the brand balances heritage with modern luxury. She explores the power of creative advertising, the role of psychological research in understanding consumers, and how marketing science supports strategic decisions. The conversation also dives into the Jaguar rebrand, the success of the Range Rover Sport campaign with Theo James, and the need for evidence-based, data-driven marketing to justify spend and deliver a seamless customer experience.Enjoy the show!Our GuestCharlotte BlankUS CMO at Jaguar Land Rover North AmericaMember Board of Trustees, Advertising Research Foundation (ARF)Advisory Board Member, Penn Master of Behavioural and Decision SciencesHarvard, MBAhttps://www.linkedin.com/in/charlotte-blank/Follow our updates here: https://www.linkedin.com/company/sleeping-barber/Get in touch with our hosts:Marc Binkley: https://www.linkedin.com/in/marcbinkley/Vassilis Douros: https://www.linkedin.com/in/vassilisdouros/Timestamps00:00 Introduction to Jaguar Land Rover's Marketing Strategy02:58 Balancing Heritage and Modern Luxury06:08 The Role of Marketing Science in Decision Making08:58 Charlotte Blank's Unique Career Path12:06 Behavioural Science and Marketing Insights14:53 Understanding Consumer Behaviour Through Psychological Research17:59 The Impact of Creative Effectiveness on Brand Growth21:10 The Range Rover Sport Campaign with Theo James23:55 Adapting Marketing Strategies for Different Markets26:58 Evidence-Based Marketing and Its Impact on Performance34:36 The Importance of Creative Advertising36:11 The Jaguar Rebrand: A Bold Move42:11 Understanding Consumer Psychology48:01 Marketing Challenges and Solutions51:25 Final Thoughts and InsightsBackground Research & Links:TEDx - Lead like a Scientist https://www.ted.com/talks/charlotte_blank_lead_like_a_scientist_experiments_are_key_to_unleashing_potential?Sell Luxury without a product https://www.cmswire.com/digital-marketing/cmos-can-you-sell-luxury-without-a-product-jaguars-doing-it/Copy Nothing https://www.youtube.com/watch?v=rLtFIrqhfng&t=1sRange Rover - Theo James https://www.youtube.com/watch?v=kwma55CDO9UBest Q3 Ever https://www.automotiveworld.com/news-releases/jlr-delivers-robust-q3-financial-performance-with-best-q3-revenue-on-record/Pause Exports to US https://www.reuters.com/business/autos-transportation/uks-jaguar-land-rover-pause-shipments-us-over-tariffs-times-says-2025-04-05/
What if the person you think you are is an outdated idea? In this episode, we explore how habits form—not from logic, but from history. From childhood rules to adult rituals, your behaviours aren't just choices. They're echoes. We look at behavioural debt: how the past continues to extract payments from your present and what you can do about it. We look expansively at different ways we pick up all these habits and identities, and then use 5 ideas from psychology and philosophy to fix them. There's a monk shedding illusions, a writer who redefined his identity, and a cycling team that changed everything with 1% improvements. These aren't just stories. They're invitations—to become intentional, to design rituals that serve who you want to be, not who you used to be. Takeaways: Reframe your identity as something you craft, not inherit Use “identity microshifts” to pay off your behavioural debt Hack your own Fresh Start Effect—even on a random Tuesday Learn how to become yourself through subtraction instead of adding more things If you've ever felt like your habits were someone else's or like your current actions no longer serve who you are, this episode will make a lot of sense to you. The real work isn't in learning more—it's in unlearning what no longer fits. Feedback
Is matcha the ultimate coffee alternative, or just another wellness fad? In this episode, Andrew Kojima - aka Chef Koj - an expert in Japanese cuisine, and Professor Tim Spector, a world-leading scientist in nutrition and gut health, explore whether matcha is truly a healthier choice than coffee. Chef Koj explains the rich history behind matcha, its role in Japanese culture, and why it has become a global wellness trend. Tim breaks down the latest science on matcha's impact on metabolism, brain function, and gut health, comparing its effects to those of coffee. For listeners curious about incorporating matcha into their daily routine, this episode includes a practical guide on how to prepare matcha properly. Koj demonstrates the traditional method of whisking matcha and shares tips on avoiding common mistakes. For those new to matcha, he also explains how to make a simple and delicious matcha latte for beginners. The episode concludes with a tasting of Koj's matcha custard dessert, showing how matcha's umami-rich flavor can be used in unexpected ways. Could matcha actually help curb sugar cravings and build a taste for more complex flavors?
Louise Evans is a dynamic leader, inspirational speaker, and entrepreneur with a unique vision for personal growth and cultural understanding. With a passion for people, travel, and the performing arts, she has built an international career as a facilitator, coach, and speaker specializing in Behavioural intelligence and Global leadership agility. Having visited over 85 countries, Louise brings a wealth of experience and insight into human behavior, making her a sought-after expert in creating inclusive and thriving organizations. Through her groundbreaking program, The 5 Chairs, and her book 5 Chairs, 5 Choices, Louise empowers individuals and organizations to embrace empathy, self-awareness, and transformational leadership. Inspired by spiritual mentors like Thich Nhat Hanh and Eckhart Tolle, she has dedicated her life to fostering workplaces and communities where people can grow, connect, and reach their full potential.Based in Florence, "the cradle of the Renaissance," Louise is driving a modern-day renaissance—a revolution in how we interact and treat one another. Her work is not only impactful but also engaging and transformative, making her a truly unique voice in today's global landscape.In this episode, we explore:What "The 5 Chairs" is.How do we identify which chair we're sitting in today?Why do we need the courage to ask ourselves difficult questions?The importance of listening to our bodies.With podcast host Mark SephtonHope you'll enjoy the episode! Hosted on Acast. See acast.com/privacy for more information.
Are we fighting against our own biology? Dr Bill von Hippel reveals how evolutionary psychology impacts love, success, and happiness. Dr Bill von Hippel is a renowned social psychologist, evolutionary specialist, and Professor of Psychology at the University of Queensland. He is the author of books such as, ‘The Social Leap: The New Evolutionary Science of Who We Are, Where We Come From, and What Makes Us Happy'. In this conversation, Dr Bill and Steven discuss topics such as, why high-achieving women struggle to find love, the top trait that makes you more attractive, the link between your wealth and social skills, and the future impact of falling birth rates. 00:00 Intro 02:21 What Does Dr. Von Hippel Do? 05:35 What Are We Getting Wrong as a Species? 09:01 Were Our Ancestors Happier Than Us? 12:45 Are We Forgetting to Be Grateful? 15:10 What Is the Price We Pay for Living in Cities? 17:07 Does Money Make You Happy? 18:03 What Is the Perfect Combination to Achieve Happiness? 20:56 How to Be Attractive 23:08 Why Is Humor an Attractive Trait? 24:11 Do Nice Guys Finish Last? 24:55 What Makes a Woman Attractive? 26:10 Is Attraction an Evolutionary or Social Construct? 27:22 Do Men Care If Women Are Rich? 29:09 Evolution and Homosexuality 31:40 The Economic Mismatch in Finding a Partner 34:52 What Tinder Tells Us About Matchmaking 37:06 What Are Dating Apps Like for Women? 39:59 What Is Pornography Doing to Us? 43:19 Are Populations Declining? 46:24 Are We at Risk of Extinction Due to Lack of Sex? 46:56 How Bill Would Encourage People to Have Children Again 49:11 Robots Raising Our Kids 52:44 Robot Experiments on Monkeys 53:27 Marriage and Happiness 56:33 Ads 57:28 Is There an Evolutionary Basis for ADHD and Neurodivergence? 59:57 Will There Be Less Neurodivergence With AI Development? 1:00:17 Will We Merge With Technology? 1:01:19 What Is the Evolutionary Basis for Depression and Anxiety? 1:02:53 Religion and Its Effect on Happiness 1:05:56 Why Do We Want to Believe in Something? 1:06:58 What Is the Meaning of Life? 1:10:07 How We Band Together in Tough Times Against Others 1:11:54 What Bill Knows About Power in Evolutionary Terms 1:12:53 What Is Powerful Body Language? 1:14:29 What Designer Brands Say About You 1:15:18 What Bill Learned About the Hadza Tribe and Living a Happy Life 1:17:06 Who Needs Each Other More, Men or Women? 1:19:06 Are We Meant to Be Monogamous? 1:20:22 Is Cheating Natural? 1:26:12 Ads 1:28:12 What's the Problem With Money? 1:30:53 The Benefits of Doing These 5 Things 1:34:04 What Is the Cost? 1:38:38 New Findings on Exercise and Unhealthy Habits 1:43:45 Do We All Need the Same Amount of Sleep? 1:48:44 Coffee's Impact on Our Bodies 1:49:12 How Can We Be More Social? 1:51:43 How Would You Save Humanity? Follow Dr Bill: Instagram - https://g2ul0.app.link/aLJcqJMR0Qb Twitter - https://x.com/BillvonHippel You can pre-order Dr Bill's book, ‘The Social Paradox: Autonomy, Connection, and Why We Need Both to Find Happiness', here: https://g2ul0.app.link/pRZgxqRR0Qb Watch the episodes on Youtube - https://g2ul0.app.link/DOACEpisodes My new book! 'The 33 Laws Of Business & Life' is out now - https://g2ul0.app.link/DOACBook You can purchase the The Diary Of A CEO Conversation Cards: Second Edition, here: https://g2ul0.app.link/f31dsUttKKb Follow me: https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Shopify - https://shopify.com/bartlett WHOOP - https://JOIN.WHOOP.COM/CEO PerfectTed - https://www.perfectted.com with code DIARY40 for 40% off Learn more about your ad choices. Visit megaphone.fm/adchoices