Modern Real Estate Marketing

Ever wondered how top real estate agents are leveraging video content to skyrocket their brand? Dive into today's discussion where we unravel the secrets behind effective real estate video content creation!  (It's easier than you think).Summary:Join us as Breana Robbins, a seasoned expert in the realm of real estate video marketing, shares her journey from being camera-shy to producing 3-4 videos a week! From the importance of showcasing personality over professionalism to the power of tools like CapCut, this conversation is packed with nuggets for every real estate agent out there.What You'll Learn:-The evolution of real estate video content and why it's more crucial than ever.-Simple, inexpensive ways every agent can start creating impactful videos.-Hands-on tips on video editing, with a spotlight on tools like Cap Cut and TikTok.-The balance between educational content and personal, relatable videos.-A sneak peek into the upcoming content creation workshop in Kansas City, aimed at empowering agents with video editing skills.Optimize your real estate brand with video content creation and stand out in the digital age. Whether you're a seasoned real estate agent or just starting out, this video is your roadmap to success!Kansas City Agents - register for our upcoming class held September 20, 2023 from 4pm - 6pm.https://www.eventbrite.com/e/content-creation-workshop-tickets-699714875027Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.

Remember the goals you set for your real estate business back in December and January?  Have you thrown them out the window this year?We sit down with goal guru Justin Rabin to talk about he continues to gain traction both personally and professionally by setting and achieving his goals.  If you have been struggling, this is the episode for you!Are you a realtor committed to setting big goals, but unsure about how to achieve them? In the ever-evolving real estate landscape, defining and realizing your goals can make all the difference.Here's What You'll Learn:1.  Goal-Driven Content Creation – Craft compelling content with purpose, targeting your ideal clientele and aligning with your ultimate realtor objectives.2.  Personal Branding with Intent – Create a brand that not only resonates but also aligns with your professional goals, setting you apart in the realty space.3.  Overcoming Adversity – Harness expert advice on staying the course, even when faced with challenges, and maintaining a clear focus on your goals.4.  Morning Rituals for Success – Incorporate goal affirmation into your morning routine, instilling a mindset of achievement that lasts all day.5.  Strategic Networking – Maximize your connections by leveraging social media platforms, ensuring you're constantly moving closer to your professional milestones.Connect with Justin Rabin Eager to delve deeper? Connect with Justin Rabin with Fountain Mortgage at:Facebook:  https://www.facebook.com/JMortgageInstagram:  https://www.instagram.com/justinrabin/TikTok:  https://www.tiktok.com/@justinrabinmortgageCombine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.  Check out www.modernrealestatemarketing.com for all the details!Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.

Today we explore the lighter side of real estate and the power of having fun in building your brand! Join Jason Rains with Re/Max Elite and Kevin Mochel from Modern Real Estate Marketing as we delve into the heart of enjoying the real estate journey and embracing an abundance mindset.Key Highlights:- The Joy of Real Estate: How having fun in what you do can make you stand out in a crowded space and resonate with your buyers and sellers.- Embracing an Abundance Mindset: Learn the vital role this mindset plays in collaboration, setting yourself apart, and how it can be a game-changer for your real estate career.- Real Estate Videos & Fun Content: From amusing skits to HGTV-quality videos, discover how injecting humor and creativity can redefine your brand.- Effective Real Estate Marketing: Insights into social media templates, video topics, scripts, coaching, and step-by-step marketing courses that align with the fun-loving realtor's brand.- Building Collaborative Relationships: Hear from legends in real estate about the importance of collaboration vs. competition, networking, and nurturing professional relationships.This episode is more than a guide; it's an invitation to enjoy the real estate journey. Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.#HavingFunInRealEstate, #AbundanceMindset, #RealEstateVideo, #RealEstateMarketing, #RealEstateBranding, #CollaborationInRealEstate, #ModernRealEstatemarketing, #RealEstateStrategies

What is the key to hosting real estate and client appreciation events that create community, win over followers and drive new business?Amy Robertson and Mindy Methner with the Amy + Mindy Homes and Lifestyle Team share their innovative approach to hosting real estate client events, blending creativity with professionalism. From staging homes to crafting personalized experiences, they reveal their secrets to success.Learn how to transform a typical client appreciation event into a magical experience that resonates with your clients. Understand the importance of authenticity, collaboration, and attention to detail.Get a behind-the-scenes look at how these two accomplished real estate professionals collaborate, negotiate, and bring their unique flair to the industry. Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.#RealEstateEvents #RealEstateClientEvents #ClientAppreciationEvent #HomeStaging #RealEstateMarketTrends

Consumers are demanding better quality videos, and this includes real estate agentsWith the rise of platforms like TikTok, the demand for high-quality videos has surged dramatically. Tune in as we delve into the importance of video quality on platforms like Facebook, Instagram, LinkedIn, and of course, TikTok. We also reminisce about Vine and its lower-quality video content.Find out why and how to produce compelling content that not only looks professional but keeps the viewers engaged. Discover the importance of seamless transitions, jump cuts, and the art of eliminating "dead space."We also discuss our service offerings to real estate agents and business owners who struggle to juggle video production and business management. From an efficient editing service to a comprehensive video production program, we cover it all. We share how to submit your videos, the editing process, and how you can get professionally edited videos in 48 hours!Lastly, we take you behind the scenes of our studio setup in Kansas City and our video production services. Learn about the advantages of batch shooting and how you can get comfortable in front of the camera.If you are interested in our done for you video editing services which start at just $30 a video, visit our website at:https://modernrealestatemarketing.com/videoediting/And if you want to talk about taking advantage of our years of service for helping real estate agents and mortgage lenders film and produce great videos, reach out and let's talk today.Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.

Our three vital videos every real estate agent should consider producing this month to boost their marketing strategies and strengthen their client relationships. We kick off with the importance of introduction/reintroduction videos and their frequency, then dive into the critical issues of waiving inspections. In our third video suggestion, we talk about market updates and how to communicate them effectively without overwhelming your audience. But wait, there's more! We're also throwing in a bonus video idea on unique home walk-throughs that could transform your listings. Need monthly video ideas with complete talking points and scripts?  We've got you covered with our monthly subscription to Modern Real Estate Marketing.  For just $69 a month we give you 12 videos every month you should record and we include talking points and full scripts.  Also included in our program is over 120 new social media templates each month, and weekly marketing coaching.  All for just $69 a month!Visit:www.modernrealestatemarketing.com to sign up today.Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.

Your Instagram engagement is down so what should you do? Don't panic; we've got you covered!We dive deep into why engagement decreases during summer and how new platforms can take the spotlight away from Instagram, such as the recent addition - Instagram Threads. We break down how to navigate these threads and how they provide an additional platform for engaging with your audience.We share proven tips for boosting Instagram engagement, emphasizing the importance of proactive engagement and authentic interaction. Learn why direct messaging, thoughtful comments, consistent posts, and engagement before and after posting can help you top the algorithm.Ever thought of using Instagram stories for staying top of mind with your followers? We bring you the benefits of Instagram stories and how to set realistic goals for creating compelling stories every day.Furthermore, we discuss the role of hashtags and their diminishing weight in Instagram's algorithm. We also present some innovative ways to leverage hashtags if you're a real estate agent in a tourist destination.Discover these and much more to redefine your Instagram strategy and grow your engagement like never before. We focus on all you need to excel in the realm of modern real estate marketing.Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.#RealEstate #RealEstateMarketing #InstagramEngagement #InstagramMarketing #InstagramThreads #SocialMediaMarketing #ProactiveEngagement #InstagramStories #RealEstateAgents

Realtors and loan officers, is the new Instagram Threads something you should jump on today?We're diving headfirst into the pros and cons of this game-changing platform. Buckle up as we explore the untapped potential that Threads brings to the real estate industry!Discover why being an early adopter on social media platforms is a game-changer and how Threads can give you that much-needed competitive edge. We think every real estate agent and lender should explore this new platform.Threads vs. Twitter? Let's settle this once and for all! We'll show you why Threads isn't just another competitor, but a vibrant community-building powerhouse that will make you stand out from the crowd. Ready to level up your social media game? Smash that subscribe button, because we're bringing you more real estate and mortgage insights that will leave you hungry for success! Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.#InstagramThreads #threads #instagram 

Welcome back to another Tuesday edition of Modern Marketing's Realtor Recap! We're here to keep you updated on all the essential social media and marketing news that real estate agents need to be aware of. This week, we're breaking down major updates from Meta, LinkedIn, Instagram, and YouTube and how they impact your online strategy.In this episode, we discuss the big news about Meta (formerly Facebook) selling its interest in Giphy to Shutterstock, which might change the way you've been using GIFs in your posts. Is this the end of an era for the popular GIFs, often described as "for Boomers and cringe"?We also dive into how both Facebook and LinkedIn are utilizing AI to personalize our feeds and how this could be beneficial for content creators and users alike. If you're interested in how the AI is starting to put content from people you don't currently follow into your feed, you'll want to hear this.Another highlight of this week's recap is Instagram's introduction of Anthems, collections of trending audios that they encourage users to use in their stories and reels. Find out how to use these to your advantage, and remember, good content is still key.One more important trend we discuss is the rise of 'edutainment' – a blend of education and entertainment in content creation. As AI like ChatGPT and Google's Bear become more prevalent, users are demanding a different kind of content. We'll talk about how to balance this in your content strategy.Lastly, YouTube has expanded their Community post feature to everyone, previously only available if you had a thousand subscribers or more. Learn how this new update can help you engage better with your YouTube followers.But wait, there's more! Stay tuned for some big news coming your way, especially if you're a real estate professional struggling with video editing. You won't want to miss what we have in store.Don't forget to like, share, and subscribe for the latest updates every Tuesday. Let's continue making amazing content together!#RealtorRecap #ModernMarketing #RealEstateMarketing Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.

How do you become the Real Estate Rookie of the Year in a highly competitive brokerage and how do you leverage your daily activities to drive business?In this exclusive interview with Krishon Harris, With ReeceNichols Kansas City, we discover how Krishon quickly rose to the top, beating the odds in an industry with high dropout rates for new agents.

With Meta Verified, you no longer need to have a certain level of fame to get verified. Instead, you just need to subscribe to the program. And the benefits don't stop there. For the first time in years, verified users will have access to live customer service from Facebook and Instagram.This is a huge advantage for real estate professionals who have experienced issues with Facebook and Instagram's customer support, or lack thereof in the past. Have you ever had your ad account disabled or been unable to change the name of your business page when you move brokerages? With Meta Verified, you can finally get the help you need.But that's not all. Meta Verified also offers account protection, preventing imposters and hackers from taking over your account and locking you out. This is especially important for those who have been through this experience before and know how traumatic it can be to lose access to your social media accounts, which often hold cherished memories in the form of photos and posts.While there was a controversial third component to the program in Australia and New Zealand, which promised to promote the content of verified users more than non-verified users, this component has been removed in the United States rollout.So if you're a real estate professional who has had issues with Facebook or Instagram in the past, Meta Verified is definitely worth considering. For only $12 a month, you can get verified, access live customer support, and have account protection against imposters and hackers. Don't wait any longer to take advantage of this amazing program!Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.

Real Estate Agents, ready to up your marketing game with very little effort?You need to check out ChatGPT, an AI tool that real estate agents can use to write compelling social media posts, listing descriptions and so much more.Kevin Mokel and Chloe Yotter, work for a marketing company and use ChatGPT on a daily basis. They explain how the tool works, how to use it effectively, and the benefits it can provide to agents looking to stand out from the competition. Whether you're a seasoned real estate professional or just starting out, this video is a must-watch for anyone looking to improve their copywriting skills. So sit back, relax, and learn all about the power of ChatGPT for real estate agents!Combine the expertise of real estate agents and real estate marketers, and what do you get? Modern Real Estate Marketing.Say goodbye to the time-consuming task of constantly searching for content or struggling to come up with engaging posts. Modern Real Estate Marketing has got you covered. For just $69 a month, gain access to daily social media templates, complete with descriptions and hashtags to enhance your social media presence.Ready to outshine your competitors and take your marketing efforts to the next level? We provide weekly coaching and training on all things real estate marketing to help elevate your business.Our comprehensive program offers a user-friendly platform with templates that cater to all aspects of your real estate business. We even support the use of Canva.Visit us at www.modernrealestatemarketing.com to see what we can offer to streamline your social media strategy and boost your business.#chatgpt #realestateagent #realestatemarketing

I am urging my real estate clients to make one change to their marketing for the remainder of this year.  This one change will position them, (and you) as the go-to expert in your community and it will position you to receive organic leads for years to come.  (Organic leads > than paid leads)Now, this doesn't mean to throw your marketing plan away, I am simply suggesting that my clients add to, or alter their plans to include this one key strategy that I am confident will generate new business.Best of all, this strategy doesn't really cost anything extra, except for your time.If you find any value in today's podcast, can you do me a huge favor and leave us a review and don't forget to subscribe for weekly content.Kevin Mochel is the founder of 180 Your Marketing, a real estate centric marketing agency based in Kansas City.He helps real estate agents and loan officers grow their business using marketing tactics that work!Does your current marketing company help promote your brand, attract prospects and then convert those prospects to clients?  We would love to talk with you.If you would like to reach out to Kevin, please visit our website at www.180yourmarketing.comJoin our Facebook Group - Modern Real Estate MarketingWant access to all our podcasts?  Check them out at:www.180yourmarketing.com/podcast

Are you not getting traction on your Facebook posts?  Is nobody liking, sharing or committing   on your page?Did you know that your Facebook Business Page for your Real Estate Business will do better with certain posts and worse with others?  It's true.Join in today and quickly learn 3 different types of posts that real estate agents make every day that are actually hurting their reach.If you find any value in today's podcast, can you do me a huge favor and leave us a review and don't forget to subscribe for weekly content.Kevin Mochel is the founder of 180 Your Marketing, a real estate centric marketing agency based in Kansas City.He helps real estate agents and loan officers grow their business using marketing tactics that work!Does your current marketing company help promote your brand, attract prospects and then convert those prospects to clients?  We would love to talk with you.If you would like to reach out to Kevin, please visit our website at www.180yourmarketing.comJoin our Facebook Group - Modern Real Estate MarketingWant access to all our podcasts?  Check them out at:www.180yourmarketing.com/podcast

Every day I scroll Facebook and I see Real Estate Agents who have posted ads, (and I love it)! But there is a problem, actually two, that are causing your ads to burn through your budget and not give you any leads in return.The good news is the fixes for these failed ads are really very simple.If you find any value in today's podcast, can you do me a huge favor and leave us a review and don't forget to subscribe for weekly content.Kevin Mochel is the founder of 180 Your Marketing, a real estate centric marketing agency based in Kansas City.He helps real estate agents and loan officers grow their business using marketing tactics that work!Does your current marketing company help promote your brand, attract prospects and then convert those prospects to clients?  We would love to talk with you.If you would like to reach out to Kevin, please visit our website at www.180yourmarketing.comJoin our Facebook Group - Modern Real Estate MarketingWant access to all our podcasts?  Check them out at:www.180yourmarketing.com/podcast

Are you a real estate agent or loan officer with reviews on Zillow?I have changed my stance on sending clients to Zillow to leave reviews and I think you should too. What about all those 5 star reviews you have collected over the years? Run, don't walk and get those transferred somewhere else before they are gone.Give me 10 minutes and you will have a solid game plan on what to do with reviews going forward.Oh, since this Podcast is "free", do me a huge favor and leave us a review and don't forget to subscribe for weekly content.Kevin Mochel is the founder of 180 Your Marketing, a real estate centric marketing agency based in Kansas City.He helps real estate agents and loan officers grow their business using marketing tactics that work!Does your current marketing company help promote your brand, attract prospects and then convert those prospects to clients?  We would love to talk with you.If you would like to reach out to Kevin, please visit our website at www.180yourmarketing.comJoin our Facebook Group - Modern Real Estate MarketingWant access to all our podcasts?  Check them out at:www.180yourmarketing.com/podcast

Free is great, like when you get 13 donuts for the price of 12.Buy one, get one free, sure, love it.But what about free marketing?Tune into today's episode and learn why sometimes free can actually hurt your marketing efforts.Oh, since this Podcast is "free", do me a huge favor and leave us a review and don't forget to subscribe for weekly content.Kevin Mochel is the founder of 180 Your Marketing, a real estate centric marketing agency based in Kansas City.He helps real estate agents and loan officers grow their business using marketing tactics that work!Does your current marketing company help promote your brand, attract prospects and then convert those prospects to clients?  We would love to talk with you.If you would like to reach out to Kevin, please visit our website at www.180yourmarketing.comJoin our Facebook Group - Modern Real Estate MarketingWant access to all our podcasts?  Check them out at:www.180yourmarketing.com/podcast

What happens when you get a bad review online?Even worse, what happens when you don't have any reviews?Today we dive into the online review process for real estate agents and loan officers.Learn best practices for how to collect reviewsLearn who you should be asking for reviews Where should we drive people to leave reviewsWait, I should be collecting video reviews also?What to do when you receive that bad reviewToday we live in the Amazon and Yelp world.  People don't think twice before reading dozens of reviews before making that Amazon purchase.  They won't go to a new restaurant before reading reviews on Yelp.Why would this be different in real estate?  (Hint, it's not)Kevin Mochel is the founder of 180 Your Marketing, a real estate centric marketing agency based in Kansas City.He helps real estate agents and loan officers grow their business using marketing tactics that work!If you would like to reach out to Kevin, please visit our website at www.180yourmarketing.com

If you fail to plan, then plan on failing.In this episode we discuss a well rounded marketing plan for real estate agents and brokers.I'm giving you the same roadmap that we use with our real estate clients and breaking it down into simple, easy to implement action steps.If you are interested in speaking with Kevin you reach out via our website at www.180yourmarketing.com