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Most businesses are talking, but no one's listening. Why? They're speaking to the wrong audience.In this episode of Manuel Suarez Marketing, I break down the three types of audiences that dictate whether your marketing works, or falls flat.Here's the truth: even the most beautiful, creative, high-budget marketing campaign won't sell a thing if you're targeting the wrong people. Meanwhile, a simple, even "ugly" ad can convert like crazy if it's in front of the right audience.Here's what you'll learn:1. Social Media Data Audiences – How platforms like Facebook & Instagram already know who might be interested in your business.2. Your Data – The hidden goldmine of your customer list, website visitors, and engaged users.3. Lookalike Audiences – How to tell platforms, “Find me more people just like my best customers. ”Master this, and you'll never waste another dollar on the wrong audience again.Let me know your questions in the comments and I'll personally respond.-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
Send us a textFREE MARKETING AUDIT: MavenMarketingAudit.comOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/TikTok: https://www.tiktok.com/@frankandmavenTwitter: https://twitter.com/frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchCo-Host: Caleb AgeeExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyEpisodes Mentioned In This Podcast:How to Avoid Costly Mistakes and Be More Memorable - https://www.youtube.com/watch?v=v9YvEydjKNoHow to Get Your Customers to Take Action - https://www.youtube.com/watch?v=0Qs1oEARkn4Is Digital or Traditional Advertising Better? And Does Geofencing Work? - https://www.youtube.com/watch?v=oP1s6uE1TfIWith Word-of-Mouth Referrals, Do You Even Need Advertising? - Maven Marketing Podcast - https://www.youtube.com/watch?v=f8WMbctIAiIHow To Close More Sales with Messaging & Math - https://www.youtube.com/watch?v=srVNpvUbYqEShould You Use Billboards? The Powers and Pitfalls to Remember - https://www.youtube.com/watch?v=jcv7b21R3RMHow to Rank Higher on Google: What You Need to Know About SEO - Part 1 - https://www.youtube.com/watch?v=Mre_OSDbQDsHow to Rank Higher on Google: What You Need to Know About SEO - Part 2 - https://www.youtube.com/watch?v=A8tz9xjzv5MHow to Recruit Amazing Employees - https://www.youtube.com/watch?v=0EmNOri9InUWhat To Do When You Get A Bad Review - https://www.youtube.com/watch?v=fPcZECz4I9IHow To Make Your TV & Radio Ads Stand Out - https://www.youtube.com/watch?v=yu8LW9ip7CoHow to Build a Tribe of Extremely Loyal Customers - https://www.youtube.com/watch?v=t2uwHg8Y6HgIs Email Marketing Your Most Powerful Sales Tool? - https://www.youtube.com/watch?v=6BxuRAZo8S412 Skills You Need to Close More Sales (Part 1) - https://www.youtube.com/watch?v=_uN8YhoklEc12 Skills You Need to Close More Sales (Part 2) - https://www.youtube.com/watch?v=mU2t40uAndwAre You Missing the Boat with AI in Your Marketing? - https://www.youtube.com/watch?v=X6xnlHUqpXsShould You Move Your TV Budget to YouTube? - https://www.youtube.com/watch?v=--FxA5zi_HsHow To Get The Best Deal on TV & Radio Advertising (Part 1) - https://www.youtube.com/watch?v=ZqPBmo_9CX0How To Get The Best Deal on TV & Radio Advertising (Part 2) - https://www.youtube.com/watch?v=rCqsJcfwAyQHow to Build an Incredible Business with your Spouse (ft. Randy & Dee Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a
Imagine doing marketing blindfolded. You're probably doing it right now! In this episode of Manuel Suarez Marketing, I reveal a hidden marketing power that's sitting right in front of you, yet many entrepreneurs still overlook it completely. I'm talking about digital footprints, the secret behind how some brands dominate while others struggle. You'll discover why traditional audiences have limits and how digital audiences offer endless possibilities. Ready to unlock your business's full potential and finally remove the blindfold? Any questions? Leave me a comment and I'll personally respond to you.-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
If you don't understand the language of marketing, you're making the game harder on yourself.In this episode, I cover some of the most important marketing terms that have been used for decades in traditional and digital marketing. These are the words that come up over and over again, and if you don't know them, you're at a disadvantage.Here's what you'll learn:1. The 4 P's of Marketing—why every brand needs them to make money.2. Targeting & Segmentation—how to avoid wasting money on the wrong audience.3. Positioning & Brand Equity—how to make people see your brand as valuable.4. Conversion Rate, ROI & SEO—the numbers that tell you if your marketing is actually working.5. Inbound vs. Outbound Marketing—why I only focus on inbound.Marketing isn't just about creativity—it's about strategy. If you don't know these terms, you'll struggle to grow your business.-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
The real game of business is a rollercoaster. In 2007, my wife and I started a business with just $290 in sales. A few years later? I was bankrupt. But I didn't quit. Instead, I discovered the one thing that changed everything—marketing. No investors, no funding, just strategy. Fast forward to today, we built a 9-figure brand from the ground up. In this episode of Manuel Suarez Marketing, I break down the real journey—the struggles, the breakthroughs, and the lessons that got us here. If you're trying to grow a business, this could change how you look at success. Let me know your takeaways or questions in the comments. I will personally respond to you. Let's go!-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
Want to know exactly what's working in social media advertising right now? In this episode, I'll show you how to tap into a powerful (but often overlooked) tool that lets you see the ads your competitors are running—across Facebook, Instagram, and more. The best part? You don't need any fancy software. This is how smart marketers research winning strategies, get inspired, and improve their own ads without guessing. If you're spending money on ads, you NEED to know this. Watch now and start using these insights to dominate your market!-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
Polished is out. Grit is in. If you want your brand to cut through the noise, it might be time to take a cue from the underground music scene.In this episode, we're taking lessons from 90s indie rock with special guest Scott Rayburn, CMO of DataArt. Together, we talk about how brands can market with meaning, stay relevant in the digital age, and create content that hits like your favorite song.About our guest, Scott RayburnScott Rayburn is the Chief Marketing Officer at DataArt. He's experienced in leading cross-functional, high-performing content, GTM/sales, comms, operations, and creative teams, and skilled in content strategy, sales enablement, demand generation, SEO, product marketing, website strategy, branding, partner marketing, and providing creative direction.Scott has been with DataArt since 2023. Prior to his current role, he served as Director of GTM & Content at global technology services company Wizeline. He has also led product marketing at companies like The Risk Management Association and Proscia.What B2B Companies Can Learn From 90s Indie Rock:Lead with authenticity. Great marketing doesn't have to be glossy, it just has to be real. The best indie rock bands of the '90s didn't rely on flashy production or major label backing to build loyal followings. They embraced raw sound, DIY, and intimate venues, and that resonated deeply with fans. Scott draws a parallel to modern marketing: “People can see through BS… you actually generally will get better results from the kind of authentic stuff.”Think in lifetimes, not just campaigns. The strongest brands create lasting emotional connections, much like your favorite bands. “These bands that started in the eighties are still filling up 5,000-person theaters today,” Scott explains. Why? Because their fans feel a deep, emotional connection. For marketers, this means nurturing your audience beyond the funnel. Build a brand people want to grow old with, not just click on once.Stay active on every channel. Indie rock bands don't just put out an album and disappear. Scott says, “Even if they're not making new songs, they need these channels to stay relevant, to sell tickets, to sell merch. It's all kinds of tied to marketing. And this is a tie between the authenticity and customer lifetime value. It's really activating that in a digital age.” Marketers need to do the same. A strong multi-channel strategy ensures your message reaches people where they are, whether that's a blog, a webinar, an event, or a TikTok feed. Being present across platforms consistently helps brands stay top of mind, accessible, and adaptable to change.Quotes*“ This authenticity that we were talking about with these bands, people can see through BS. Whether it's like an Instagram reel or a LinkedIn ad, or an email campaign. It can still work. Your marketing can still work if it's completely polished. But I think, and I see from some results that come from a company work that DataArt is doing. You actually generally will get better results from the kind of authentic stuff. And this is kind of where you see brand maybe driving more revenue than demand generation, but who can actually count the dollars from brand? Well, not me, but maybe someone can let me know. So those conversations are happening.”*“ These bands that started in the eighties are still filling up 5,000-person theaters today… There's this multi-channel approach, which is a huge part of marketing and content marketing. You notice they're all on Spotify. They all have websites, they all have social media. Even if they're not making new songs, they need these channels to stay relevant, to sell tickets, to sell merch, e-commerce. It's all kind of tied to marketing. And this is a tie between the authenticity and customer lifetime value. It's really activating that in a digital age.*“ The number one thing I've noticed in content marketing is the huge need to transition from the faceless 1000-word blog post to something that's more interactive. The quote with somebody's face on your social media post is gonna perform five times better than the faceless five AI trends.”*“ You can't do everything yourself. Build a good team around you. Be T-shaped 'cause you're not gonna be a marketing leader if you're not T-shaped…And try to create some way that you can stay focused on your strengths, and then lean on others who have strengths of their own. Have this kind of holistically built type of leadership team.”Time Stamps[0:55] Scott Rayburn, CMO at DataArt[02:02] Why 90s Indie Rock?[03:53] What is Record Store Day?[04:55] The Role of CMO at Data Art[06:38] Origins of 90s Indie Rock[10:50] The Indie Rock Movement and Its Impact[20:30] Building Community Through Music[31:11] B2B Marketing Takeaways from 90s Indie Rock[38:39] How You Can Be More Authentic in Your Marketing[46:55] Advice for marketing leaders[47:29] Final Thoughts and TakeawaysLinksConnect with Scott on LinkedInLearn more about DataArtAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.
In this episode, I'm breaking down how social media advertising works. Unlike traditional marketing, social media platforms have cracked the formula for capturing attention and turning it into profit.I'll explain the two main types of advertising—interruptive and search-based—and how to use them effectively to reach your audience. You'll also learn why platforms like Facebook offer a cost-effective way to generate leads compared to Google, and how building a strong digital footprint can amplify your results over time.If you've ever wondered how to maximize your advertising dollars or why social media is so powerful, this episode is for you.Got questions about social media marketing? Let me know in the comments!-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
In this episode, I'm going over one of the most important aspects of marketing: understanding your audience. Not everyone is going to be interested in your product or service, so it's crucial to know exactly who you're talking to. This knowledge can make or break your marketing campaign.I'll cover how to determine who your target audience is, including using AI tools like ChatGPT to gather insights. Whether you're a seasoned marketer or just starting, understanding audience targeting is fundamental to your success.Have any marketing questions? Drop me a comment!-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
Episode 339 – AI Ethics in Your Marketing in 2025: What Small Biz Owners Need to Know AI is writing our captions, helping with email campaigns, and brainstorming blog titles—but just because we can use it for everything... should we? In this episode of the Small Business Made Simple Podcast, I'm diving head-first into the big conversation we need to be having in 2025—how to use AI ethically in your marketing without sounding like a robot, losing trust, or forgetting your voice in the process. If you've ever: ✅ Copied and pasted an AI-generated caption that didn't sound quite like you ✅ Wondered whether you should credit AI when it helps you write content ✅ Set up auto-DMs that feel a bit... soulless ✅ Or worried about accidentally plagiarising from AI-sourced content... Then this is your must-listen episode. We'll unpack: What ethical AI use actually means for small business owners in 2025 Real-life pitfalls (like made-up facts and “Love this!” bot replies
Welcome to the first episode of the Manuel Suarez Marketing. I'm taking you back to basics with a whiteboard session that simplifies the complex world of marketing.I'll cover advertising, promotion, publicity, PR, and sales, using real-world examples to explain each element. You'll learn the true definition of marketing and how it's far more than just selling.Learn how to use different marketing facets to capture attention and create desire for your product or service. I'll also show you the importance of building a bridge to your potential customers with targeted strategies.-----About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
In this value-packed solo episode, Ryan dives into why focusing on one thing is the key to building a sustainable video business. He shares practical insights on breaking free from the feast-or-famine cycle and getting crystal clear on what you really want from your business. Key Takeaways Consistency in marketing wins - but you need to know what to be consistent with Pick 2-4 main goals instead of spreading yourself too thin across many objectives Focus on making one income stream overflow before adding new ones Get super clear on what "done" looks like for your goals In This Episode [00:00] Welcome to the show! [01:04] Episode Intro [03:35] 10xFILMMAKER Workshop [05:06] Managing the Peaks and Valleys [06:42] Consistency in Your Marketing [09:10] Clear Business Goals [13:36] Entrepreneurial Operating System [16:51] Multiple Streams of Income [22:17] Outro Quotes "If you're not clear on what your goal is for your business, it's easy to get distracted because you're not on a path, you're not on a clear direction." - Ryan Koral "The times that we've been most successful is when we've been the most focused - on the audience, the product, the offer, the goal. It's easier to market. It's easier to know where to network. So many things become a lot easier when you're really, really focused." - Ryan Koral Links Find out more about 10xFILMMAKER Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
Joe Polish and Dan Sullivan dive into the core principles of selling and marketing, sharing transformative strategies that have reshaped industries. From the power of education-based marketing to creating value-driven Customer experiences, they reveal actionable insights for Entrepreneurs seeking growth and impact. Here's a glance at what you'll discover from Joe and Dan in this episode: How to Sell Without Selling Out: Discover Joe and Dan's ethical approach to sales and marketing that creates value, builds trust, and eliminates the sleazy tactics that plague most industries. The Power of Good for Them: Learn why Dan's simple yet profound phrase—'Good for them'—is the secret to creating sales strategies that transform customers into lifelong advocates. Revolutionizing Carpet Cleaning: How Joe turned a low-trust industry on its head with education-based marketing, transforming skeptical customers into raving fans. The Science of Trust: How Joe and Dan leverage storytelling, positioning, and rapport-building to create marketing that sells itself. From Skeptic to Supporter: Joe's transformative approach to marketing that made even the most jaded carpet-cleaning customers believe in quality service—and how it applies to any business. What's Missing from Your Marketing? Joe and Dan share how identifying the right customer aspirations can transform your approach and skyrocket your results. The $1,800 Gamble That Changed Everything: How Joe's investment in a sales letter transformed his carpet-cleaning business—and became the foundation of a billion-dollar marketing method. Your Business Needs a Hero: Dan reveals the importance of being crystal clear about who you want to be a hero to—and how that clarity can transform your sales approach. From Experience to Excellence: The surprising way the Four Seasons' guest philosophy offers a blueprint for exceptional marketing and customer service. If you'd like to join world-renowned Entrepreneurs at the next Genius Network Event or want to learn more about Genius Network, go to www.GeniusNetwork.com.
Life Coach Business Building Podcast, The Business Building Boutique
Can people even afford coaching in this economy? Today, I'm diving into one of the biggest questions every coach faces: Who has money to spend on coaching? Spoiler alert: a lot of people are ready and willing to pay for coaching! In this episode, I'll share how you can identify clients who are actively looking for a solution for their problems, and are ready to invest in themselves. We'll talk about the importance of clear, consistent messaging that speaks directly to their pain points and why honest communication is the key to getting their attention. I also share a real-life example of a coach whose incredible personal story wasn't coming through in her marketing and how a few simple changes made a huge impact.Join me to learn how to transform your marketing, attract clients who are ready to invest, and build a boutique coaching business that makes a real difference. This episode is all about making your offer irresistible!Episode Highlights: [00:01:00] Importance of Clear Messaging[00:04:00] Speaking the Truth in Your Marketing[00:06:00] Showing the Value of Your Coaching[00:07:00] Overcoming Money Objections[00:09:00] Mindset Shift for Coaches[00:11:00] Consistency in Marketing
In this episode of TWC Talks Podcast, Mike Walker reveals a strategy he has honed over a decade to effectively connect with audiences and handle market objections. The discussion centers around addressing seven common client objections and provides strategic advice on overcoming them. By focusing on building trust, demonstrating qualifications, and motivating clients to step out of their comfort zones. Enjoy the episode and check the links below for more info & ResourcesGet an inside look at how to get involved with The Wealthy Consultanthttps://wealthyconsultant.com/Our Monthly Printed Memos - Free Trialhttps://consultingmemo.com/optin-568134011666363883437See our Portfolio of Brands https://welchequities.com/Join Consulting Digest -https://theconsultingdigest.com/membership-1OVERVIEW: (00:47) The Challenge of Gaining and Retaining Attention(01:47) Seven Key Objections to Address(03:28) Objection 1: You Don't Understand My Problem(04:09) Objection 2: How Do I Know You're Qualified?(05:23) Objection 3: I Don't Believe You(06:33) Objection 4: I Don't Need It Right Now(08:12) Objection 5: I Don't Think It Will Work for Me(09:31) Objection 6: What Happens If I Don't Like It?(09:41) Addressing the Fear of Trying Something New(10:07) Clarifying Concerns and Removing Risk(11:12) The Real Meaning Behind 'I Can't Afford It'(14:12) Integrating Objection Handling into Your Marketing(15:30) The Sequence of Objections in the Prospect's Mind(16:44) Final Thoughts and Encouragement(18:08) Exploring More with The Wealthy Consultant
Episode 76: Gaining Confidence in Sharing Your Art In this episode, we dive into the second of the three essential steps to grow your creative business: building your confidence in marketing your art. Marketing can feel overwhelming, but it is crucial for reaching your ideal audience and growing your business. We'll cover practical action steps and mindset hacks to help you market your art with confidence. If you missed episode 72, check it out to get the full introduction to the 3-step process, including essential mindset tips and tricks. And don't forget to tune in to episode 74, where we covered step 1 of this process! Remember to book your spot in Laura's Art Retreat which is happening in Vietnam in 2025. You can use the discount code PRR200 for exclusive savings. Key Topics: Why Marketing is Non-Negotiable [04:23] Building Confidence in Marketing [06:11] Mindset Hurdles That Might Hold You Back [08:32] Practical Ways to Build Confidence in Your Marketing [12:44] Resources: Laura's Art Retreat: PRR200 Discount Code https://laurajaneday.com/retreat Ros' Free Guides: 'How to Make an Income As An Artist' or ‘Instagram Content Calendar for Artists' https://www.permissiontopaint.co/resources Book Recommendation: Atomic Habits by James Clear Episode Sponsors Laura Day https://www.laurajaneday.com | https://www.instagram.com/laurajaneday/ Ros Gervay https://www.permissiontopaint.co | https://www.instagram.com/rosgervayart Contact Us: Stay updated with more tips and resources for growing your art business by signing up for our newsletters: Laura's Newsletter | Ros' Newsletter Reach out to us via Instagram DM for questions, feedback, or collaboration opportunities. Let Us Shout You Out: Leave us a review on Apple Podcasts and we'll shout you out live! Here is how!
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Keila and guest Danielle Johnson, founder of House of House of MKTG, dive into the world of branding for small businesses. They discuss the signs that indicate it's time to move beyond DIY branding, the unexpected drawbacks of DIY approaches, and the benefits of working with a professional. Danielle shares insights on finding the right branding partner and offers valuable tips for businesses at various stages of growth.(00:00) - Welcome to Build to Enough (01:16) - Meet Danielle Johnson (01:51) - Why Focus on Small Businesses? (04:11) - The Importance of Branding for Small Businesses (04:59) - When to Stop DIY and Seek Professional Help (07:42) - Drawbacks of DIY'ing Your Marketing (09:27) - Benefits of Hiring a Branding Expert (12:12) - The Stage In Your Business To Invest in Expert (13:21) - What You Saw With Little Fish (16:05) - Finding the Right Branding Partner (19:37) - Thanks and Contact Information Connect with Danielle!House of MKTG - https://houseofmktg.comLinkedIn - https://www.linkedin.com/in/757danielleConnect with Keila!LinkedIn - www.linkedin.com/in/keilahilltrawickWebsite - www.krht.coTwitter - x.com/littlefishcpaMore About Little Fish AccountingLearn more about Little Fish's suite of services at www.littlefishaccounting.com.Follow Little Fish Accounting at instagram.com/littlefishaccounting
How can you master storytelling in your marketing? In today's episode, I'm chatting with strategist Akua Konadu about the importance of telling stories within your marketing. Akua also shares her own entrepreneurial journey and how she has landed in the marketing and podcasting space. Review full show notes and resources at http://mollycahill.com/podcastGet access to my Marketing Roadmap Private Audio Training: https://mollycahill.com/privatetrainingMentioned in this episodeEpisode 7: Why Case Studies Should Be Part of Your Marketing with Brittany Herzbergmollycahill.com/how-to-optimize-your-website-for-search-with-storytelling-case-studies-with-brittany-herzbergEpisode 22: How to Use the DiSC Assessment to Improve Your Marketingmollycahill.com/22-how-to-use-the-disc-assessment-to-improve-your-marketingConnect with AkuaWebsite: akuakonadu.comInstagram: instagram.com/akuakonadu_Honeybook Independent Business Podcast: podcast.honeybook.com
Time to Thrive: Finding success and purpose in your business career
Welcome to “Get the AI Advantage in Your Marketing,” an empowering session featuring Susan Diaz. Unveil the secrets of AI and transform your marketing strategy with cutting-edge techniques tailored for ambitious, modern entrepreneurs. This exclusive program, “The AI Advantage,” will introduce you to:Strategic Marketing Prompt Library: The first of its kind, offering a treasure trove of prompts to spark creativity and precision in your marketing campaigns.Step-by-Step Tutorials: Learn to leverage AI to streamline your marketing efforts, save time, and dramatically increase revenue.Dive into a world where technology meets creativity, and transform your marketing approach into a powerhouse of productivity and profitability. Join us today and elevate your in-house marketing to new heights!About Susan DiazSusan Diaz is the founder and CEO of Peaceful AI Marketing, where she helps small business founders scale their businesses by 100x in the age of artificial intelligence. She is the author of “UNboring: Take Your Content Marketing from Blah to Brilliant,” a guide to making your marketing more engaging and effective.Susan co-hosts two popular podcasts:The 4 am Report: An AI literacy podcast answering the AI marketing questions that keep founders up at night.ABCDEI: Conversations on unlearning bias, one alphabet at a time.When she's not revolutionizing the marketing world, Susan is a dedicated mom to a hermit tween and a high-energy Beagle who keep her on her toes.Join us for an insightful session and get ready to elevate your marketing game with AI!Support this podcast at — https://redcircle.com/empowerhourforchangemakers/exclusive-content
Is Ignoring Social Issues in Your Marketing, Sales, & Communication the Best Course of Action? Think Again!How do you navigate social media responsibly during racial conflicts, politics, social issues, hot topics as a business, leader, marketer, creator, social media or community manager?Many feel that what happens in the world doesn't impact their content calendar, marketing campaign, sales outreach, message tone, or method of distribution whatsoever in regards to their audience.That is completely wrong and furthest from the truth.From George Floyd (2020) to Sonya Massey (presently navigating) to the presidential election (again) to massive layoffs to oppressed people impacted in numerous places around the world and beyond as the list goes on and on…Just staying in your bubble because maybe you don't identify, relate, acknowledge, believe, or whatever the case may be and not adjusting or acknowledging anything in any way may seem like the best course of action. But is it?The people who buy from you, work for you, watch, read, or listen to your content, attend your events, invest in you, advocate for you, and give you attention may all be impacted by such things that may not necessarily relate directly to you on an individual level, company level, and so forth.We have to acknowledge that reality.And depending on things, make adjustments accordingly. Beyond The Episode Gems:• Learn More Starting Your Own Business With Amazon's Delivery Service Program• Start Creating Exceptional Sites & Business Solutions Using Wix Studios • Use The Same Recording Platform I Use For My Podcast, Try Riverside.fm For Free• Buy Troy's Book, Strategize Up: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews• Follow Troy's LinkedIn @FindTroy• Get Strategy Solutions & Services: GrowWithTroy.com• Follow Troy's Instagram @FindTroy
Mike Cardoza is a longtime client and friend of Foster Web Marketing. He is a unique lawyer—a California consumer financial protection attorney—who helps people regain control of their financial lives by getting the upper hand on creditors, debt collectors, and credit reporting agencies. He is also a former senior executive of a debt-buying company, a debt-collection agency, and a major regional high-volume debt-collection law firm. He now brings his experience and skill to exclusively help consumers, and he has truly created an excellent law firm. Trained as a trial attorney in the U.S. Marine Corps, Mike Cardoza has tried countless cases in federal and state courtrooms. As a veteran of the war in Iraq, and following additional assignments overseas and in the courtroom, he has now retired from the U.S. Marine Corps Reserves as a colonel and continues in his legal career. Here's a Glimpse of What You'll Learn 0:00 Introduction 3:45 Military Experience 7:38 Marketing Military Service 9:45 Mike's Career Path 12:40 A Military Lawyer's Role 14:05 Leaving the Service 14:46 Challenges Transitioning to Civilian Life 18:14 Military Versus Legal Training 21:16 Positives of Mike's Practice 23:40 Career Advice for Vets 26:43 Pitfalls & Setbacks 29:10 What Lawyers Should Avoid 30:40 A Veteran's Perspective 32:11 Importance of Military Experience 34:30 Learning to Be a Marketer 38:10 Paying Attention to Your Marketing 41:43 Finding Your Niche 46:31 Overqualified as a Civilian 48:58 Mentoring Lawyers 50:36 Building Something That Lasts 52:14 Hire People Who Are Smarter Than You! 53:55 Closing Thoughts Mike is the author of The Secret World of Debt Collection: Beat Collectors at Their Own Game and is a regularly featured speaker and commentator on consumers' rights and credit reporting. Mike founded The Cardoza Law Corporation to share the truth about consumer credit and finance with clients and be their “partner in prosperity.” If you are going through the hardships of financial instability due to debt collectors and creditors, be sure to contact The Cardoza Law Corporation today! Speakers Featured in This Episode - Tom Foster of Foster Web Marketing- Mike Cardoza of The Cardoza Law Corporation This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.
Oftentimes, as business owners, we take a wrong view of marketing. Because it isn't foundational to the operation of our businesses, we view marketing as a luxury. However, if we see it for what it truly is—an investment—we can finally begin to measure the return on our marketing investments. In this episode, I discuss how you can maximize the ROI for your RIA firm's marketing investment, paving the way for the eight-figure exit. Additionally, I'm going to explore the quantifiable and unquantifiable aspects of marketing, and how a holistic approach yields the results that we often desire. This week on The Financially Simple Podcast: (00:50) Business Owners See Marketing As a Luxury (02:55) The “Basics” Around Marketing (04:27) Two Key Metrics (07:03) Calculating a Break Even Point for Your Marketing (11:11) How Much Money Should You Spend On Marketing? (14:20) Are Your Marketing Efforts Increasing Your CLV? (17:22) The Unquantifiable Aspects of Marketing Our Favorite Quotes: “Most other industries spend a great deal more than 5%. The RIA industry has been fortunate that we have had the market growing a lot of our revenue over time, and it's caused us to become complacent.” - Tim Kochis, DeVoe Special Advisor “If you look at your marketing spend as, truly, an investment, then we can track ROI. We can quantify it.” - Justin Goodbread About The Financially Simple Podcast If you are looking for a podcast that speaks directly to the challenges and puzzles of running a business, you've come to the right place. The Financially Simple podcast was built for you. With over 400 episodes and counting, our host Justin Goodbread covers a broad range of topics, from starting a small business to prepping it for sale, to growing your personal wealth. Justin's combination of analytical skills, tough love, and a healthy dose of experience delivers practical ideas that will benefit business builders at every stage of their business journey. If you have questions, or comments for Justin, submit those at: https://financiallysimple.com/ask-justin/ Connect with Justin: Financially Simple newsletter Facebook LinkedIn Twitter Subscribe Here: Apple Podcast Spotify Google Podcast iHeart Radio Stitcher Let us know your thoughts about the show - please leave a review on iTunes to help others discover the podcast. Financially Simple is a division of WealthSource Partners, LLC (“WSP”), which offers investment advisory and financial planning services. All investing involves risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Business planning services offered by WealthSource Business Advisors, LLC (“WBA”). This podcast is distributed for informational purposes only. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WBA, WSP or their affiliates or representatives. Statements made in this podcast are subject to change without notice. Neither WBA, WSP or their representatives, the podcast's hosts or its guests have an obligation to provide revised statements in the event of changed circumstances. Statements made in the podcast are not to be construed as legal or accounting advice or as personalized advice of any nature. Listeners should conduct their own review of any statements made or strategies discussed and exercise judgment or consult with their own professional advisor to see how the information contained in this podcast may apply to their own circumstances.
Yes - you heard it here. Your Marketing is poop.In this episode I'm taking you through:1) Every kind of marketing you can do in your law firm2) Why it's important to have BOTH digital & traditional marketing3) How to create the pieces of your marketing pie 4) Why it's important to start with your marketing early in the year and stay consistent through the year5) If you make less than $250k, then I'm going to help you with your marketing in 2024 - 6) If you make more than 250k, then I'm also going to help you with your marketing
Do you want to build a thriving coaching business without working 24/7, hodge-podging strategies together, or selling your soul just to make a sale? The Hive just might be your home. In this episode, I'll share two important conversations we've been having inside The Hive lately to help you become a smarter marketer as well as a better coach. In this episode, you will be able to: Remind yourself that your values are everything. They're the thing you lean on before you make any decisions. Explore the profound influence of narration on sales and training strategies. Learn the art of storytelling to foster a trustworthy bond with your clients. Receive an invite to The Hive community to benefit from tailor-made coaching support. Don't chase short-term solutions to long-term opportunities. - Dallas Travers Join me to learn The Ripple Effect System in order to create real traction toward more clients, more visibility and more revenue. This free class is set for October 11th and again on the 12th. You can grab your free seat at www.dallastraverstraining.com If you're ready to apply for The Hive, feel free to skip the workshop. Instead, just visit dallastravers.com/hive now to get the ball rolling. CONNECT WITH ME: INSTAGRAM: @dallastraversbizmentor RELATED EPISODES: 163 - A Marketing Plan for Folks Who Hate Marketing 119 - The Most Important Question to Ask in Your Marketing
In this episode, Angie shares her insights on how to effectively make money from your podcast. She highlights the importance of positioning, content, and strategic selling to convert your podcast audience into paying customers. If you want to learn how to sell from your podcast, tune in. Key Points:1. The Power of Podcasting (00:00:00 - 00:06:00)Angie starts by emphasizing the significant role podcasts play in her business's revenue.She dispels common myths about podcasting, such as the need for sponsorships and the belief that selling high-ticket items is not possible.Angie highlights the high engagement levels of podcast listeners and their receptivity to your content.2. Understanding Your Audience (00:06:00 - 00:11:00)Angie discusses the importance of tailoring your content to the podcast medium and the nature of your audience's activities while listening.She advises understanding your audience's needs and tailoring your content accordingly.3. What Comes Next? (00:11:00 - 00:16:00)Angie emphasizes the necessity of having a clear understanding of the natural next step for your podcast audience when trying to sell from your podcast. She shares an example of a doula focusing on educating her audience about birthing issues and then leading them to create customized birthing plans.4. Effective Content and Positioning (00:16:00 - 00:19:00)Angie stresses the importance of aligning your content with your positioning.She cautions against creating content that contradicts the services or products you intend to sell.Angie advises ensuring that your podcast content positions you as an expert.5. Seeding Your Offer (00:19:00 - 00:21:00)Angie recommends subtly mentioning your offers and clients in every episode if you really want to make money from your podcast. She suggests providing specific examples and benefits of your offers to pique listener interest.6. Creating Commercials (00:21:00 - 00:23:00)Angie advises creating a commercial for your podcast, highlighting the most valuable real estate in the first 25% of your episodes.She recommends focusing on the results listeners will achieve with your offers, rather than merely mentioning the program itself.7. Tracking and Tweaking (00:23:00 - 00:24:56)Angie emphasizes the importance of tracking your podcast's effectiveness, conversion rates, and commercial performance.She stresses the need for ongoing testing and tweaking to optimize your podcast's revenue potential.8. Incorporating Podcast into Your Marketing (00:24:56 - End)Angie teases the next episode, which will delve into incorporating your podcast into your overall marketing strategy.If you are ready to create a podcast that pays for your business, head over to www.podcastthatpays.comFollow me on Instagram @angiemjordanJoin us over in my Facebook Group- Launch Grow Explode Your Podcast. Music credit: Mavericks by Harrison Amer. A Podcast Launch Bestie production
Interview with Brooke Janousek, the Grow CMO, on embracing boldness, leaving the comfort zone, aligning brand values, and the journey of digital nomadism What this episode will do for you: : Gain insights from Brooke Janousek, "The Bold CMO," on the power of embracing boldness in marketing strategies. Discover how being bold doesn't mean being reckless and how it's about taking a unique position to stand out. Understand the importance of aligning brand values with bold marketing efforts and standing by your values even in the face of challenges. Learn about Brooke Janousek's journey as a digital nomad, including the positive experiences, challenges, and lessons learned. Explore how embracing adventure and breaking out of comfort zones can parallel the principles of bold marketing. Discover strategies for managing work-life balance while working remotely and how to optimize your calendar for productivity. For links, resources, and free offers mentioned, go to the episode page at: https://www.thoughtleadershipstudio.com/B/Podcast/Get-Bold-with-Your-Marketing-with-Brooke-Janousek
If normal SEO is austere classical music, social media algorithms are drunk jazz on a Saturday Night—you never know what's coming next. The guys talk through how to play nice with The Algos and then share the next two picks for your marketing dream team. ----- Social media algorithms have more changes than a Thelonious Monk composition, which kinda sucks when you're just trying to get your content promoted by these fickle, two-timing, nutty formulas. Gyi and Conrad give their take on whether you really need to fight the rhythm or just go with the flow while making content that people actually like. Good idea, right? We think so too. Later, it's time for the guys' next picks for your in-house marketing dream team. Conrad goes for the advertising machine—the statistics-loving, data-driven person who helps you make well-informed decisions for your business. Then Gyi goes with the perennially essential intake manager. Intake is everything, and lawyers need to understand why. Tune in for Gyi's insights on what an intake manager can do for your team. The News: Threads, the Twitter killer, raced its way to 100M users. Google Business Profiles Drops Call Tracking Features and effectively gave Conrad the willies. Should you be freaked, too? If your LinkedIn reach massively changed, it's because LinkedIn had a massive algorithm update. Mentioned in this Episode: CallRail LHLM Episode: How Much Time Should You Spend on Your Marketing? || Drafting Your Marketing Dream Team: Round 1 Leave Us an Apple Review Lunch Hour Legal Marketing now on YouTube Lunch Hour Legal Marketing on TikTok
If normal SEO is austere classical music, social media algorithms are drunk jazz on a Saturday Night—you never know what's coming next. The guys talk through how to play nice with The Algos and then share the next two picks for your marketing dream team. ----- Social media algorithms have more changes than a Thelonious Monk composition, which kinda sucks when you're just trying to get your content promoted by these fickle, two-timing, nutty formulas. Gyi and Conrad give their take on whether you really need to fight the rhythm or just go with the flow while making content that people actually like. Good idea, right? We think so too. Later, it's time for the guys' next picks for your in-house marketing dream team. Conrad goes for the advertising machine—the statistics-loving, data-driven person who helps you make well-informed decisions for your business. Then Gyi goes with the perennially essential intake manager. Intake is everything, and lawyers need to understand why. Tune in for Gyi's insights on what an intake manager can do for your team. The News: Threads, the Twitter killer, raced its way to 100M users. Google Business Profiles Drops Call Tracking Features and effectively gave Conrad the willies. Should you be freaked, too? If your LinkedIn reach massively changed, it's because LinkedIn had a massive algorithm update. Mentioned in this Episode: CallRail LHLM Episode: How Much Time Should You Spend on Your Marketing? || Drafting Your Marketing Dream Team: Round 1 Leave Us an Apple Review Lunch Hour Legal Marketing now on YouTube Lunch Hour Legal Marketing on TikTok
Are you an entrepreneur wondering what to do to market your product or services? Would you like to understand why strategy is more important than tactics? Join me today as I talk with Ken Cook about The Argument for Strategy Over Tactics in Your Marketing. Prioritizing a strategic approach over tactical execution in your marketing efforts ensures long-term success, cohesive brand messaging, and the ability to adapt and thrive in a rapidly evolving business landscape.Links:Websitehttps://thepreparedgroup.com/LinkedInhttps://www.linkedin.com/in/kendellcook/Ken is a former marketing agency owner. He's helped scale both small and large companies with millions in sales. Now he teaches agencies how to support clients with a strategy-first approach.To learn more about Affordable Bookkeeping and Payroll, visit: https://affordablebookkeepingandpayroll.com/ I'm Candy Messer, President of Affordable Bookkeeping and Payroll and Podcast Host of Biz Help For You. This channel will share helpful information for you to run a successful business including tips in the areas of bookkeeping, payroll, sales tax, business licenses, and other compliance PLUS information I share from experts in other fields.To find even more helpful information, visit my blog at https://affordablebookkeepingandpayroll.com/blog/Download my FREE Guide to Financial Lingo: https://bit.ly/3bMO9V4Support the show
Building your authority, and increasing your visibility through the power of podcasting sounds like a fantastic option but how do you get started?In this episode, we are joined by Lyndsay Phillips, expert in the field of podcasting and creator of the highly effective Podcast Leveraging System.During our conversation, she shares her journey of launching her own podcast and helping her clients do the same. Although initially skeptical and apprehensive about putting herself out there, she chose to embraced the challenge and adopted a "keep going" mindset.Tune in to this episode to hear Lindsay discuss the power of podcasting and how it can help entrepreneurs build authority and increase visibility, like it did for her.Don't miss out on the valuable insights she has to offer!Key Highlights:Intro (0:00)Leverage Your Time And Energy As A Guest (2:36)Take Control Of Your Business & Your Marketing. (3:46)Guest Blog (7:07)Boost Our Visibility (11:27)Biggest Mistakes (15:41)Why Podcasting? (19:20)Partnerships And Collaborations. (22:39)Don't Be Afraid To Ask For Help. (26:51)About the Guest:Growing a successful Content Marketing Agency, launching her own podcasts (and clients), she quickly learned the true power of podcasting. Skeptical at first and scared of putting herself out there, her ‘do it anyway attitude' paid off and her business has grown 60% each year consistently.Lyndsay has been featured on MSN, NBC, Fox, published in Huffington Post, guesting on podcasts like John Lee Dumas's Entrepreneurs On Fire and Joe Fairless' Best Podcast Ever, and has shared her expertise at events such as Dream Business Academy, Podfest (and included in the Guinness World Records!), and Service Business Edge (sharing the stage with Mike Michalowicz and Jay Abraham).She LOVES helping entrepreneurs build their authority and increase visibility through the power of podcasting with her full-service podcasting and content marketing service.Connect with Lyndsay Phillips:Website: https://www.smoothbusinessgrowth.com/Facebook: https://www.facebook.com/smoothsailingbgInstagram: https://www.instagram.com/smoothbusinessgrowth/LinkedIn: https://www.linkedin.com/in/lyndsayphillipsYoutube: https://www.youtube.com/c/SsonlinesupportFREE GIFT: Guest: https://www.leverageyourpodcast.com/guestauditHost: https://www.leverageyourpodcast.com/auditAbout the Host:Paul Finck is The Maverick Millionaire™. Paul brings to the table a vast array of knowledge and skill sets from 36+ years of sales, marketing and entrepreneurial life experience. He has consulted in numerous industries, including the Medical, Dental, Financial, Retail, Informational Marketing, Direct Sales, Multi-Level Marketing and Speakers/Coaches/Trainers. He is a former mortgage broker, real estate agent and investor. Starting with a desire to be great, Paul learned from several of the biggest names out there and Dared to be Different – he dared to be a Maverick. His successes include moving multi-millions of dollars in Real Estate, and over $20 million in informational products. With his primary focus on multiple streams of income, he has built up several businesses in Informational Marketing, Network Marketing, Real Estate Investing and now speaks and coaches internationally, teaching others how they can create this success in...
Are you a hemp entrepreneur or company looking to take your marketing efforts to the next level? Then check out this episode of HempAware Radio.In this upgraded brief episode, we explore 10 Ways to Implement Automation into Your Marketing to Generate More Traffic, Leads, and Sales, for your hemp products and company.Join our host, Tyler Hemp, as we unveil these powerful strategies that will streamline your marketing efforts, save you time, and ultimately boost your revenue.From setting up email marketing automation to integrating social media automation tools, implementing chatbots, and using marketing automation platforms, we provide invaluable insights to help you reach a wider audience and maximize your marketing potential.Discover the benefits of incorporating automated webinars, setting up referral programs, and leveraging automation for lead scoring and segmenting. We'll also dive into automating content creation and distribution, customer relationship management (CRM), and retargeting strategies.Whether you're a hemp entrepreneur or part of a hemp company, these strategies are tailored to help you thrive in the competitive hemp industry. Don't miss this opportunity to revolutionize your marketing efforts!To learn more or book a free discovery call, visit HempAware.com and subscribe to our podcast for future episodes packed with valuable insights for hemp entrepreneurs and companies just like yours. Get ready to automate your way to success!
Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle
Are you tired of being told to just use SEO to increase your podcast visibility and attract clients, yet seeing little to no results? It's time to ditch the generic advice and get specific. In this episode, we'll show you how to tap into YouTube's powerful search engine, strategically title your podcast episodes with the right keywords, and use AI technology and targeted blogs to revolutionize your content creation process. Say goodbye to the frustration and hello to measurable growth for your podcast. The key moments in this episode are: 00:00:00 - Introduction, 00:02:10 - Podcasting on YouTube, 00:05:02 - Niche-Specific SEO, 00:09:25 - Website Marketing Strategy, 00:13:26 - Integration, 00:14:39 - Biggest SEO Mistakes, 00:15:53 - Writing Great Blogs, 00:20:56 - Invest in Your Marketing, 00:22:57 - Video First Strategy,
If you are struggling to build your business in today's market, I believe there are 3 things that are vital to your success. 1. Your Marketing and Messaging 2. Your Relevancy 3. Your Connection to your customer If those things are not in place, you are going to struggle to get buying customers in 2023. Make sure to give this episode a listen and share with your team! _____________________________________________________________________________________________________________ **For more ways to connect, follow us on Instagram and tag us in stories: @moniquescripcoaching To join our free community for network marketers, join us here: https://www.facebook.com/groups/scripandbaxter If you're ready to scale your business this year, coaching is for you! Join our group coaching program, Multiply 2.0 here: https://scripandbaxtercoaching.mykajabi.com/store To set up a free 20 minute consultation for 1-1 mentorship, go to: https://app.acuityscheduling.com/schedule.php?owner=20152913 For any bookings for speaking or leadership training, email: info@scripandbaxter.com
Buckle up because we're diving into a fascinating conversation about health and wellness with the incredible Margot Freitag in today's episode. Margot's journey started with her own health and wellness transformation, which led her to help women worldwide restore their health, lose weight, and discover their personal power. Her passion for promoting behavioral change and personal leadership is rooted in plant-based nutrition, and she's certified in several areas, including plant-based nutrition, personal training, functional fitness, physical therapy, and massage therapy. Margot is a health and wellness coach and a high school teacher specializing in Drama and English Literature. She has published her first children's cookbook, "Plant-Powered Punks," inspired by her own children, who thrived on a plant-based diet. Margot's vision is to teach children that healthy food choices can be delicious and make cooking and creating food together with parents fun. In this episode, Margot discusses her book, entrepreneurial journey, and marketing strategies. Throughout the episode, Margot shares valuable insights and knowledge bombs that any entrepreneur can benefit from. Her journey exemplifies the transformative power of passion, hard work, and dedication to health, wellness, and personal leadership. Trust us; you won't want to miss this episode! Here is a glance at the episode All About Morning Routines - (04:50) The Evolution of Margot's Business Journey - (08:00) Writing A Cook-Book for Kids - (11:43) The Plant-Powered Punks - (14:30) Getting Children Excited About Healthy Eating - (16:45) Regular Marketing vs. Marketing for Books - (20:05) Making Summits Work for Your Marketing - (23:15) Parting Piece of Advice - (31:12) Favorite Quote - (36:13) Links mentioned in the episode Plant Powered Punks
The post Episode 67 // The Dangers of Using AI in Your Marketing appeared first on The Remarkabrand Podcast.
In this week's episode, I'm joined by special guest Sandy Grigsby to talk about tackling self-doubt and lack of confidence. We chatted about: Where self-doubt and lack of confidence starts How self-doubt and lack of confidence show up in business How self-worth and procrastination tie together Tools to boost your confidence About Sandy: Sandy Grigsby is one of the world's top personal branding image experts. She shares the most dynamic tool you can develop to improve your personal brand and online image instantly – confidence! As a TEDx and international speaker, Sandy has spoken before tens of thousands of people on radio, tv, magazines, podcasts, and stages all over the globe. Her experience includes over 20 years of online personal brand development and personal branding photography. Author of I Am Who I Am, an illustrated book teaching self-worth and confidence, Sandy is also the founder of Briofive, a boutique personal branding studio, and creator of Confidence Jam, a program to develop one's confidence, self-worth, and personal brand. Voted one of the top speakers and branding experts amongst well recognized industry leaders, Sandy will connect with your audience and leave them feeling inspired, energized, and empowered. Want more from Sandy? Be sure to check out Sandy's website and podcast. Connect with Sandy on Facebook and Instagram. Connect with me outside the podcast! Join my free live workshop, How to Stay Consistent in Your Marketing. 5 simple tips to help you show up & get clients no matter what life throws at you. Continue the conversation in the Market Like a Boss Facebook group. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
As promised, I'm back with my bestie and business partner, Maria for the second episode on building an audience! If you haven't yet, make sure you go back and listen to episode one where we dive into the WHY of audience building! For part two of this chat, we really look into how to build your audience! We discuss some great places to start like Instagram Engagement, in person events, and ways to really solidify who you genuinely want in your community. We get real with you with some personal experiences, and share how these have shaped the ways we have built, and continue to build our community!Let us know what you think - we want to hear from you, our COMMUNITY! Links For You:• Getting Real About Email Marketing & Why You Need to Build an Email List Episode• Gaining Focus on Your Marketing with Hailey Rowe• Follow Maria on Instagram• Follow Kristina on InstagramFor Your Information:• Host your podcast on Buzzsprout!• Text JOIN to 8550908-4688 for social media tips right to your phone• Join our favourite scheduling platform LaterDon't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!Website . Instagram . Facebook . TikTok . Linkedin
I've heard a lot of people in the online world talking about how hard it is to get clients these days. So I decided to weigh in. During this episode, I talk about: My perspective about marketing and selling Whether selling is harder (and which parts actually ARE harder) How you should approach marketing in 2023 Connect with me outside the podcast! Join my free live workshop, How to Stay Consistent in Your Marketing. 5 simple tips to help you show up & get clients no matter what life throws at you. Continue the conversation in the Market Like a Boss Facebook group. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
One of the biggest struggles Realtors face with their marketing is consistency. It can be hard to find a system that works for you to keep up with your social media marketing, reach out to your sphere, and prospect for new leads and business - all while keeping up with everything else that's going on in your life and in your business. So I'm sharing a clip from my recent live Realtor marketing training that highlights 5 inconsistency traps and how to overcome them! Check out the full replay of the training - “How to Combat Overwhelm & Inconsistency in Your Marketing” - https://ideasforrealestate.com/rsvp - See show notes & the full blog: https://ideasforrealestate.com/episodes/five-inconsistency-traps-in-your-real-estate-marketing - Get daily social posts, interactive trainings, live coaching, newsletters, and support - checkout The Marketing Suite: https://ideasforrealestate.com/suite *use code PODCAST25 at checkout to save 25% off your first month - Follow on Instagram: https://www.instagram.com/ideasforrealestate - All the Good Stuff (episodes, trainings & more!): https://ideasforrealestate.com
I know a lot of real estate agents dread the question "why should I work with you and choose you to be my Realtor?" from potential customers. I was recently asked a very similar question - so I'm sharing how I answered it and how you can use my experience in your own business and can confidently answer this top question to your next potential home buyer or seller to grow your real estate career. RSVP to my upcoming free Realtor Training: “How to Combat Overwhelm & Inconsistency in Your Marketing” - https://ideasforrealestate.com/rsvp - See show notes & the full blog: https://ideasforrealestate.com/episodes/how-to-confidently-articulate-your-value-as-a-realtor - Get daily social posts, interactive trainings, live coaching, newsletters, and support - checkout The Marketing Suite: https://ideasforrealestate.com/suite *use code PODCAST25 at checkout to save 25% off your first month - Follow on Instagram: https://www.instagram.com/ideasforrealestate - All the Good Stuff (episodes, trainings & more!): https://ideasforrealestate.com
Showing up in your real estate marketing means being present, committed, and focused in your marketing. But above all, it means being there for your next customer so they can find you! Are you showing up for your real estate marketing? Here are five reasons why you should and how it can help build your business as a Realtor - RSVP to my upcoming free Realtor Training: “How to Combat Overwhelm & Inconsistency in Your Marketing” - https://ideasforrealestate.com/rsvp - See show notes & the full blog: https://ideasforrealestate.com/episodes/the-superpower-of-showing-up-in-your-realtor-marketing - Get daily social posts, interactive trainings, live coaching, newsletters, and support - checkout The Marketing Suite: https://ideasforrealestate.com/suite *use code PODCAST25 at checkout to save 25% off your first month - Follow on Instagram: https://www.instagram.com/ideasforrealestate - All the Good Stuff (episodes, trainings & more!): https://ideasforrealestate.com
In this episode, we will discuss Your System, Your Marketing.So sit back, relax, and enjoy the show!Watch the video version of this on my Youtube page at www.Youtube.com/SherriJohnson.Try out my new online coaching platform Playbook™ for 30 days! Get access to 15 plus courses and a monthly group Q and A coaching session. Get your free trial here https://bit.ly/3hjHvEj.
Throughout my years of experience as a professional real estate marketer, I've found some of the biggest challenges Realtors face in their marketing are being overwhelmed, inconsistent & unsure where to begin. So in my free realtor marketing training, I'm giving you the tools for confidence & consistency in your real estate marketing to grow your Realtor career & reach your business goals RSVP to my upcoming free Realtor Training: “How to Combat Overwhelm & Inconsistency in Your Marketing” - https://ideasforrealestate.com/rsvp - See show notes & the full blog: https://ideasforrealestate.com/episodes/mindset-in-real-estate-marketing - Get daily social posts, interactive trainings, live coaching, newsletters, and support - checkout The Marketing Suite: https://ideasforrealestate.com/suite *use code PODCAST25 at checkout to save 25% off your first month - Follow on Instagram: https://www.instagram.com/ideasforrealestate - All the Good Stuff (episodes, trainings & more!): https://ideasforrealestate.com
Can email & SMS help you to deliver exceptional customer experiences? In this episode, Jimmy Kim breaks down the importance of having a mission-driven focus, building a brand, and being able to pivot during a recession. He highlights how you can profit and build relationships with customers through email and SMS. Jimmy discloses the challenges of running a business in the current world and how companies must adapt to the changes to succeed. Let's dive in!Jimmy is the CEO & Co-Founder of Sendlane, an email and SMS marketing automation company that helps over 1,700+ companies save time, generate more revenue, and increase customer retention with email & SMS. He leverages his expertise and market knowledge to build a product designed for the data-driven digital retailer, enabling them to make better decisions in their marketing. Key Highlights:[00:01 - 09:09] See What Your Customers Have to Say[09:10 - 18:10] How to Make Better Decisions in Your Marketing[18:11- 27:00] Closing SegmentKey Quotes:“A good business is one that can run without you.” - Jimmy Kim“Don't just sell people, communicate with them, find value, and get them to trust you.” - Neil TwaLet's get connected!You can find me on LinkedIn, Instagram & Youtube. Head to Voltage Digital Marketing to boost your brand and sales exposure!If you liked the show, please LEAVE A 5-STAR REVIEW, like, and subscribe through your favorite streaming platform!
#192 - Your Marketing is Broken (Here's How to Fix It!) ***** This week's episode is brought to you by: KICKFIN Thousands of restaurants across the country use Kickfin to send instant, cashless tip payouts, directly to their employees’ bank accounts, the second their shift ends. Get in touch today for a personalized demo and see how restaurants and bars across the country are tipping out with Kickfin. VISIT: kickfin.com/demo. ***** This week's episode is brought to you by: POPMENU If you’re a restaurant owner you need a great website that not only looks beautiful, but helps drive more traffic and sales. Use POPMENU to take your business to the next level. Best of all, listeners of this show can lock in one, set monthly rate… and get $100 off their first month. VISIT: https://popmenu.com/restaurantstrategy ***** I spend most of my week talking with restaurant owners from all over the world, and so it's easy for me to spot trends. There are certain things that all (or most) successful restaurants do. Likewise, there are things that all struggling restaurants have in common. On this week's episode I'm sharing a Top Ten List of sorts... the 10 things that are broken with your marketing. But here's the best part... I'm also sharing the 10 best ways to fix what's broken! ***** Ready to learn more about the Restaurant Accelerator Group Coaching Program? Click the link to set up a FREE 45-minute Strategy Session with me: https://www.restaurantstrategypodcast.com/schedule
Your story is important and allows you to connect with others, but how are you storytelling in your business? Storytelling strategist, Akua Konadu, joins me in sharing her own journey to storytelling and how sharing her story has given her a platform and the space to impact others. If today's episode resonates with you and […] The post Episode 245: The Power of Storytelling in Your Marketing with Akua Konadu appeared first on b is for bonnie design | brand design, strategy & education for creative entrepreneurs.
Which media strategy is better suited to your company? What are the pros and cons of paid and earned media? Why does being patient... The post Why You Need to be Patient with Your Marketing with John Bertino | MP 94 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.
Which media strategy is better suited to your company? What are the pros and cons of paid and earned media? Why does being patient... The post Why You Need to be Patient with Your Marketing with John Bertino | MP 94 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.
Alchemist Nation Podcast With Gualter Amarelo The Real Estate Mentor
In this episode, Gualter talked about the principal strategy for business owners, real estate owners, investors, and operators of their personal life. This is to Double Down on Your Marketing. The idea of marketing is not the first thing that you thought of when you came into real estate, right? Apparently, you will turn out to be a marketer. Take it from Gualter's experience, after he got his license, he has been doing marketing for the last ten years and he was not only doing marketing but as well as sales. In a hot real estate market, marketing is the easiest thing in the world. In a down real estate market, people have to be creative. People have to really learn the intensity behind the marketing of utility in order to survive or thrive. The other type of marketing is asset marketing like putting it on MLS. When you're acquiring the asset, you're going out to people who don't necessarily really have an awareness of you or going directly to a small number of people and selling the utility. Your Business has Three Levels of Marketing: 1. Acquisition Marketing. If you're a private money lender, this would be acquiring your hedge fund person or acquiring excess funds that would be going to your 401K or something to bring the money out. If you were a real estate investor who's looking to do flips or looking to buy and hold rental properties, then you'd be going towards direct to sellers. You want to go to the seller, who has the most portfolios, people who are holding a bunch of properties, a bunch of deals every city has their 50 to 100 investors. Every city has got the top guys and gals who have all the real estate so you want to build your list of just them. I'm strongly encouraging you to build this list this year because they can do the seller financing still. They can help you buy the LLC, put your name on it, and tie you into existing mortgages. Interest rates do assumption mortgages. There are a lot of opportunities this year in going after sophisticated investors who have larger portfolios, who are just looking to disposition, but also understand how this market works in this market timing. 2. Utilization Marketing. The second type of marketing is your Rental Marketing Strategy or your utility marketing strategy. It's how do you find your lenders? How do you find your borrowers? If you're a lender, how do you find them? How do you seek them out? I strongly suggest people hang out on the Alchemist Nation. This is the perfect place where we know we do deals morally, ethically, and legally, and we learn how to do deals the right way. Everybody has the opportunity to reach out to at least a dozen millionaires if they're trying to figure out how do we make the deal. The 100 Millionaire Summit is another great location to pick up people to partner with, whether it's people for money, people for deals, or people who got to run the operations. 3. Positioning. Preparing your asset to sell. You have to have a plan to slowly disposition your assets. The property sometimes we market to disposition before acquisition. Sometimes we know that we're just going to dump something before we even pick it up. That's called wholesaling. Just like how the big businesses work. They start thinking about the disposition before the acquisition. They're thinking about all three phases of marketing. And now they have multiple streams of income from having multiple different ways to manage a property or manage an asset or manage their capital, manage their dollars. There's a lot of opportunity by doubling down on your marketing. Highly effective marketing is when you do direct calling to the right people. This is really hard to beat. Direct calling somebody who already has what you are looking for. --- Support this podcast: https://anchor.fm/alchemist-nation/support