Podcasts about real estate marketing

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  • 256PODCASTS
  • 1,315EPISODES
  • 29mAVG DURATION
  • 1DAILY NEW EPISODE
  • Aug 19, 2022LATEST

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Best podcasts about real estate marketing

Show all podcasts related to real estate marketing

Latest podcast episodes about real estate marketing

Channel Junkies Podcast
WALK AND TALK #81 How to Do YouTube Live Videos to EXPLODE Your Channel (OR FAIL MISERABLY)

Channel Junkies Podcast

Play Episode Listen Later Aug 19, 2022 23:21


Welcome to today's YouTube For Realtors WALK AND TALK #81- I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into How to Do YouTube Live Videos to EXPLODE Your Channel (OR FAIL MISERABLY). A lot of us are thinking different ways to grow our channel. 3-day Boot Camp is almost happening again! Click the link below for the the details and reserve your seat as early as you can!https://channeljunkies.com/youtube-for-realestate-agents-training/youtube-for-real-estate-agents-training?fbclid=IwAR3jt4AOfgTufMu8rMgID6uZbSYtdrl1aC7qzI5B3n7fCSDUSzyU6J0PPwUWant to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Channel Junkies Podcast
WALK AND TALK #80 Complete Guide to Planning My Real Estate YouTube Videos (SECRETS REVEALED)

Channel Junkies Podcast

Play Episode Listen Later Aug 18, 2022 25:53


Welcome to today's YouTube For Realtors WALK AND TALK #80- I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into Complete Guide to Planning My Real Estate YouTube Videos (SECRETS REVEALED)3-day Boot Camp is almost happening again! Click the link below for the the details and reserve your seat as early as you can!https://channeljunkies.com/youtube-for-realestate-agents-training/youtube-for-real-estate-agents-training?fbclid=IwAR3jt4AOfgTufMu8rMgID6uZbSYtdrl1aC7qzI5B3n7fCSDUSzyU6J0PPwUWant to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Estate of Mind, The Art of Selling Luxury Real Estate
Marketing Blueprint Series: Growing Your Real Estate Sphere of Influence (Part 2) with Yali Alpizar

Estate of Mind, The Art of Selling Luxury Real Estate

Play Episode Listen Later Aug 17, 2022 33:10


Networking Both Locally and Globally to Build Your Sphere of Influence:When it comes to networking as a luxury real estate professional, you should always come to your contacts with something useful in order to help establish yourself as their trusted advisor. Becoming a trusted advisor is the key to not only expanding your referral network, but for effectively building your sphere of influence as well. And in building a sphere of influence — especially composed of other professionals outside of the real estate industry — you create additional opportunities to connect potential clients with valuable services they'll be able to benefit from.Global networking is common, especially as a real estate professional who works with the upper tier. By expanding your network to include individuals outside of your established market, you allow yourself to bring potential buyers into your market. In turn, you create referral opportunities with other real estate professionals, and begin to build a network that can truly span the globe. Your sphere of influence, therefore, isn't solely limited to partnering with other professionals and services that are in close physical proximity to you. The more resources you're able to form strategic partnerships with, the more likely you'll be able to accommodate potential clients with the various needs related to buying or selling a luxury home (especially when it comes to international purchases).Topics and Questions You'll Uncover During this Episode:Why is local networking so important for expanding your sphere of influence?The importance of being charitable while growing your referral networkHow do you foster better referral relationships in luxury real estate?Building visibility on a more global scaleWhy being useful to your clients is so critical as a luxury real estate professionalResources Mentioned within Episode:Official Website - Yali AlpizarConnect with Yali Alpizar on LinkedInThe Institute for Luxury Home Marketing

Channel Junkies Podcast
WALK AND TALK #79 This Fact is WAY More Important Than Perfect Length YouTube Videos

Channel Junkies Podcast

Play Episode Listen Later Aug 15, 2022 16:04


Welcome to today's YouTube For Realtors WALK AND TALK #79- I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into This Fact is WAY More Important Than Perfect Length YouTube VideosWant to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Delegate Your Way To Success Podcast
Ep 138 - How to Go From Broke to Building an Empire With Dwan Bent-Twyford

Delegate Your Way To Success Podcast

Play Episode Listen Later Aug 15, 2022 54:33


How to Go From Broke to Building an EmpireIn her early 20s, Dwan grew up enjoying her life while still young. Years later, she got married and had a baby. Little did she know that things weren't always good, so she and her husband separated, lost her car and house, and had to raise her child as a single mom. As a result, she turned broke. Then she asked herself, "what should I do?" And a part of herself that had always wanted to own a business came to her, and with God's help, she got into house rehabbing.She worked hard, took classes, knocked on people's doors, and bought every tool and part needed to rehab her client's homes. Enjoying herself with success from rehabbing houses, Dwan didn't stop there and went up more to wholesaling.Dwan was able to turn the tables down. She is now a successful business owner offering Real Estate, Commercial Real Estate, Property Management, Mortgage and Commercial Lending, Real Estate Marketing and Appraisal, and Financial Planning.About Dwan Bent-TwyfordDwan Bent-Twyford is a professional real estate investment coach, mentor, and top podcaster. With over 2,000 real estate transactions completed, she helps people find the same success she had with the same system that made her America's most sought-after real estate investor coach. Her goal is to educate people on everything related to real estate investing, not only teach you how to become a multimillionaire real estate investor, and hold you accountable for your progression along the way.Learn more about her here:LinkedIn: https://www.linkedin.com/in/dwanbenttwyford/ Website: https://dwanderful.com/ Facebook: https://www.facebook.com/Dwanderful/ Instagram: https://www.instagram.com/dwanderful/ Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting Smartvirtualassistants.comBe part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training. Want to know how to delegate effectively? Get access to our mini-course!Chaos to Clarity“Chaos to Clarity”! There's a ton of entrepreneurial advice out there. Too much! Here...Listen on: Apple Podcasts Spotify Seasons Leadership PodcastGet practical, actionable advice you can apply now to improve your leadership - and life.Listen on: Apple Podcasts Spotify Mortgage Connects, an MGIC PodcastInsights and tips from top mortgage industry pros!Listen on: Apple Podcasts Spotify

Investing For Good
The Gratifying And Impactful Function Of Marketing with Dee Campbell

Investing For Good

Play Episode Listen Later Aug 11, 2022 25:04


First steps to effectively learn about syndicationThe ultimate perks of living a life by design as a parentA beneficial advice about financial freedom and fulfillment The Life & Money Show Spotlight:Your Life & Money: What is one thing you're doing to live a meaningful and intentional life by design?Other's Life and Money: What is one life or money hack that you can share that will make an impact in others' lives right now? Life & Money in the World: What's the one thing you're doing right now to make the world a better place? RESOURCES/LINKS MENTIONEDGoodegg Investments Real Estate Accelerator ABOUT DEE CAMPBELLDee is from Bloomington, Illinois, and is the Marketing Coordinator of Goodegg Investments. She has decades of experience working in the marketing and administrative field by conducting effective strategies and digital campaigns. She is tech-savvy and is very fluent in the Facebook, Twitter, Pinterest, LinkedIn, and Instagram spaces. Her impressive and vast employment experience is influenced by her passion for helping others. Dee is a loving and supportive mother of 5 wonderful kids. CONNECT WITH DEELinkedIn: DeeAnna (Dee) Campbell CONNECT WITH USTo connect with Annie and Julie, as well as with other Investing For Good listeners, and to get the latest scoop on new and upcoming episodes, join Life and Money Show Podcast Community on Facebook.To learn more about real estate syndication investment opportunities, join the Goodegg Investor Club.Be sure to also grab your free copy of the Investing For Good book (just pay S&H)--Thanks for listening, and until next time, keep investing for good!

Dishin' Dirt with Gary Pickren
Dishin' Dirt on Mindset, Goals, Overcoming Self-doubt, etc., with former MLB Pitcher turned Real Estate Agent, Tyler Wilson

Dishin' Dirt with Gary Pickren

Play Episode Listen Later Aug 11, 2022 34:47


To be the best at real estate you need to develop mindset, routine, work/life balance, as well as learning to deal with failure, disappointment and self-doubt.  These are the same skill set that professional athletes must develop to reach the highest level of their sport.  Today former Major League Baseball Player turned real estate agent, Tyler Wilson (Baltimore Orioles) discusses how he developed these skill sets and was able to apply them to his real estate business. This episode is a great opportunity for you to reflect on your skills and weakness and learn how to master these skills. Catch my discussion with Tyler on Major League Baseball here!https://www.buzzsprout.com/1378912/11110160Don't forget to like us and share us!Gary* Gary serves on the South Carolina Real Estate Commission as a Commissioner. The opinions expressed herein are his opinions and are not necessarily the opinions of the SC Real Estate Commission. This podcast is not to be considered legal advice. Please consult an attorney in your area. 

Dishin' Dirt with Gary Pickren
BONUS CONTENT- Major Leaguer turned Real Estate Agent, Tyler Wilson, Discusses Baseball with Gary

Dishin' Dirt with Gary Pickren

Play Episode Listen Later Aug 11, 2022 14:43


One of my passions is Major League Baseball.  I have personally been to 22 of the 30 stadiums and I live and die by the Atlanta Braves. So in the Bonus Episode I got to totally geek out with former Major Leaguer turned real estate agent, Tyler Wilson, and ask him a ton of questions about playing baseball for the Baltimore Orioles.  If you are a baseball fan, you will want to check this out. Gary

Channel Junkies Podcast
WALK AND TALK #78 Should You Do “Walk and Talk” Videos for Your YouTube Channel? (RESULTS ARE IN)

Channel Junkies Podcast

Play Episode Listen Later Aug 10, 2022 16:19


Welcome to today's YouTube For Realtors WALK AND TALK #78- I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into  Should You Do “Walk and Talk” Videos for Your YouTube Channel? (RESULTS ARE IN)Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Channel Junkies Podcast
Live Q and A: What Videos to Shoot in a Recession and Increase Sales

Channel Junkies Podcast

Play Episode Listen Later Aug 9, 2022 31:57


If you are just a starter in the real estate industry and you have been thinking a lot about the things you should consider, the things you should do, and the things you must avoid, then we are the right people that you should talk to! I've been through it. We've built 13 YouTube channels across the country and we are willing to share with you our experiences throughout the process. My partner, Jackson Wilkey, and I started our path in this business in 2019 and we have never looked back.Is the free edition of Zoom good enough do customer Zoom follow-ups? How far out from the initial call-in do you zoom? Look forward to the boot camp! How much is it and is there a way it's free? Thanks for everything!Hey Jackson!! I think you've mentioned this before but what type of Go Pro is the best for shooting video - don't want to use my phone anymore. Do you think starting a separate channel about being a real estate agent would help attract agents?What would you consider a good average view duration and click-through rate? Can you go over again about the other points in the video that you do call to action and what you would say? I'm hitting the like button but not working for me. When does the boot camp link go live?Would I dump FB and go exclusively on YouTube?Best way to implement telling more stories? Any tips?Another " living in" agent in the market is doing home tours... will that mess with the algorithm? or is branching out a good idea (vlogs, updates, etc)Just passed 500 subscribers on my channel and I think I now have access to the community tab. Should I start engaging my audience with questions of what they want to see?What's a good hook to say at the beginning or at the end of the video to watch my other videos or what's your suggestion?No matter what I do I can't get people to comment, and I can't seem to break 300-400 views per video. Another channel in my market gets 10's thousands of views in nearly every video. What gives?Do you think YouTube eventually be saturated with these channels for each market?When does your new book become available?Should your channel picture be of your face, or is your logo good? Does it matter? I'm not talking about channel art, but the channel photo. These are just a few of the questions that were posed during our live Q&A podcast, and you're about to hear all of the answers, so stay tuned!

Podcasting w/Cusi - Real Estate Agent Convos & Tips
Paul Ross: Speaker, Author, Trainer, and Teacher

Podcasting w/Cusi - Real Estate Agent Convos & Tips

Play Episode Listen Later Aug 9, 2022 71:13


On this week's podcast episode we talk with Paul Ross.For over 30 years, Paul Ross has been featured in leading media outlets including BBC, Fox, CNN, NBC, The Huffington Post, Uproxx, Rolling Stone, and more. His speeches and trainings have motivated tens of thousands to discover their power to design their own results through the power of persuasion and language. https://www.speakerpaulross.comCreate stunning Real Estate videos, easily. InVideo is a powerful, online video editor packed with 5000+ Real Estate templates, stock music, transitions and much more.https://invideo.io/?ref=joshcusiCoupon code JOSHANDCUSI25 for a 25% discount.Chris Cusimano Real Estate Agent & Coach:• Website - https://www.homesbycusi.com• Training - https://www.suitupagents.com• YouTube - https://www.youtube.com/c/chriscusimanoREALTORFREE Tuesday Night Zoom Trainings For Realtors  - https://suitupagents.zoom.us/meeting/registerJosh Vega (Bobby Millette) Real Estate Photographer & Videographer:• Website - https://www.bobbymillette.com• YouTube - https://www.youtube.com/c/BobbyMilletteDenise Leckeyhttps://www.homesbycusi.com/denise-leckeyhttps://www.facebook.com/denise.gleckey

Channel Junkies Podcast
WALK AND TALK #77 FREE “Best Area to Live” Example You Can Steal! (CLIENT FAVORITE)

Channel Junkies Podcast

Play Episode Listen Later Aug 9, 2022 31:33


Welcome to today's YouTube For Realtors WALK AND TALK 77 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into  FREE “Best Area to Live” Example You Can Steal! (CLIENT FAVORITE). Are you struggling with some of those videos that are titled the best areas to live or top five best areas to live one of them? The question for this episode is from DJ Parker. Out of the majority of the YouTube channels that I have they typically have kind of a major hub like driving city and it's easy to run these. If some of you are in those smaller markets, there are things like prehistoric places. Like what I did on my third YouTube channel which was living in North Idaho. Know that there is no major hub in North Idaho. That's why I used the name North Idaho, and after looking at research and analytics and my traffic sources, obviously Coeur d'Alene Idaho is the big driver to my channel, even though most people can't even spell it right but I probably could have just gotten away with a channel of living in Corda Lane, Idaho, but since it's a bunch of smaller cities there isn't really a hub, and so I went with living in North Idaho and it actually helped us out because it didn't encapsulates. When I was doing my top best list in those areas, you can't really type in top suburbs to live in core lane. There isn't like suburbs in Coeur d'Alene, it is only a little city.No matter what your struggles are, whether it's an area, or specific questions like this I can totally relate and I can help you. If you have the big metro areas, it's way easier. There's tons of these lists and you can just rip off of them and just go. There's more to learn from here. All are raw and unedited! Keep listening homies!Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Channel Junkies Podcast
WALK AND TALK #76 This B-Roll will 100X Your Videos! and How to Master Map Videos

Channel Junkies Podcast

Play Episode Listen Later Aug 5, 2022 18:13


Welcome to today's YouTube For Realtors WALK AND TALK #76 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into This B-Roll will 100X Your Videos! and How to Master Map Videos. Are you struggling with B roll too much not enough how to do it? A question from Laura, "Hi, my name is Laura. I'm newly starting a real estate YouTube journey. First off, love the podcast. Thanks for all the advice you give away so freely. I have two questions, so the first question is what are your thoughts on B roll? How much B roll do you recommend including in your videos? Is it necessary for audience engagement and channel growth? Slash reach outs?"In the past I was taught that we shouldn't have more than 8 to 10 seconds of ourselves on camera before something else needs to come up on screen. But that is too much B roll to find an edit. I'm not able to hide that part yet. A lot of the B roll was stats, numbers and titles. Then I started creating those vlogs that was back when I started figuring out how many times the cities were searched in YouTube. When Jesse and I started vlogging I got obsessed with editing YouTube video. So I went and watched all those YouTube videos on how to edit and they were drop it in B rolling second screens and all that kind of stuff and I just figured it out. Now I got better at it and what I ended up doing was shooting less of it. When we first started out, B roll can be one of our biggest headaches because like you mentioned, it's a lot of editing. And when we're out there, especially when you're like home grown in an area and you know all the spots, that's usually the worst people I got to try and coach because you are trying to get 500 clips in one video because you feel like you got to showcase everything. And so we leveraged my old B roll and it's going to kill this and that and people are starting to hate it and I would screenshot my analytics and I would say this video is actually performing number one out of the past ten the click through rate is 7.2%. Your thoughts on the thumbnails that's debunked and the average view durations up 10 minutes. We have to stop worrying about what we think in our perception, because yes, for a year and a half, two years sometimes for three years I've been using the same B roll. But these people come onto my channel. They watch one or all the videos. They get their value, then they bounce and then every day I'm getting hundreds if not thousands of brand new eyeballs of people who've never seen these videos a day in their life. For the map videos ,you are not just going to random do it or randomly stumbling by. I label all my map videos, I put everything you need to know. The titles have massive influence on clickthrough rates as well people love it and they typically rank. If they typically rank, then that means that they are being discovered in YouTube and also recommended. So don't try and recreate this wheel of perfect perfection. Just go to zoom. Click on zoom share screen do map video. I don't care how you do it like people don't care about how perfect it is. I use ecam for Mac, it's the best. There's stream yard, there's loom(it is really cool). I've seen some loom videos where you just a little circle down. I would just use loom, at this point it's just like search how to shoot screen videos with and then type in your computer just focus on major areas.Then just hit them with your calls to action.Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Dishin' Dirt with Gary Pickren
Dishin' Dirt on Closings are About to Dramatically Change under IPEN and RON!

Dishin' Dirt with Gary Pickren

Play Episode Listen Later Aug 4, 2022 29:57


The real estate industry as a whole is very slow to change.  It took many years for technology and apps to take hold in the market. Today we are staring at a dramatic change in how real estate closings will be performed in South Carolina beginning in 2023 and beyond.  The introduction of In-person Electronic Notary (IPEN) will create tremendous structural changes. If the Congress passes nationwide Remote Online Notary (RON) then the distance closing will also change dramatically.  All of this is for the better. My law partner, Cynthia Blair, joins Dishin' Dirt today to discuss what IPEN and RON are and how the introduction of these services will forever change the face of real estate closings. Don't forget to like us and share us!Gary* Gary serves on the South Carolina Real Estate Commission as a Commissioner. The opinions expressed herein are his opinions and are not necessarily the opinions of the SC Real Estate Commission. This podcast is not to be considered legal advice. Please consult an attorney in your area. 

Channel Junkies Podcast
WALK AND TALK #75 How The F Can I make Longer Videos? (IS THERE TOO LONG?)

Channel Junkies Podcast

Play Episode Listen Later Aug 4, 2022 19:52


Welcome to today's YouTube For Realtors WALK AND TALK 75 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into How The F Can I make Longer Videos (IS THERE TOO LONG?). Are you struggling to shoot long enough videos? How long should videos be? How the hell do I get these videos to go longer? What should I say to stay in these videos? We all been there when we are starting. We're going to kind of break into all the different styles of videos you can do and what you can do to increase the length. Sometimes having just a bunch of long videos it can hurt your channel if you're not getting the average view durations up, so there's a lot that goes into it. But I'm also going to simplify it as best as I can so that you can start making better, longer videos that get those longer average view durations that inevitably help you to rank your YouTube videos better, and then they get suggested more. Just like now, it took me so long to figure out that bit longer videos are better and you know when I was starting out, I couldn't get into a real estate room, facebook group anywhere in the world without them talking about shorter video. Nobody has attention spans. And that's because we were all doing awful, terrible videos that nobody cared about. Nobody could stand watching more than 60 seconds of that, so I had to break through that. A year ago, I started having this epiphany of thinking that if all my videos are 15-30 minutes long it's taking so much longer for my channel to take off. If you talk about longer average view durations and longer videos, then how would that slow your channel down especially starting out. I have a lot of just psychology behind it and starting so many channels I've just seen kind of what works, what doesn't and I think it's actually beneficial to have some shorter videos in that 8 to 12 minute range. There is something about when you go to YouTube and you type something in. Especially people, adults or people who can read. We are reading that title to make sure it fits too. We're checking the length of the videos even though we're on YouTube and they were there. It's weird when I'm searching how to do stuff on YouTube or even just work on the house like I typically try and find that thumbnails. It grabs our attention especially if we are trying to work on something, the arrow points exactly what we're looking at, but it's also the title, like the title is very, very important. An actual analytics and data a longer average view duration will help your YouTube channel and your videos. Now with other agents doing this, all over in the market we're trying to compete with them. That's also something we need to take into account is trying to get those average view durations up will help. More of my stories here on this episode stay tuned.Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Estate of Mind, The Art of Selling Luxury Real Estate
Marketing Blueprint Series: Growing Your Real Estate Sphere of Influence (Part 1) with Julie Faupel

Estate of Mind, The Art of Selling Luxury Real Estate

Play Episode Listen Later Aug 3, 2022 36:13 Very Popular


Positioning Yourself as a Thought Leader in Luxury Real Estate:Building connections in luxury real estate is a huge component of finding future success within the industry. The network you build, otherwise known as your sphere of influence, is not only the foundation of your referral base, but also the foundation of a successful professional career. To find true success though, you need to make a concerted effort to systematically build your sphere (as opposed to just unconsciously growing it).One way to expand your sphere is to position yourself as a thought leader, particularly within your community. Remember, if you can help make the community around you successful, the community around you will in turn likely help you achieve success as well. Forging close relationships with others — relationships built upon trust and providing valuable information — is the key to building your sphere and expanding your future referral pipeline. Remember, people don't necessarily want to work with you because of what you do…they most likely want to work with you because of who you are as a person (and trusted real estate advisor).Topics and Questions You'll Uncover During this Episode:Why is it important to become a thought leader in luxury real estate?How to position yourself as a thought leader in your local communityWhy you should always seek out becoming the go-to expertHow to define luxury in the real estate industryWhy you should actively diversify your sphere of influenceResources Mentioned within Episode:Official Website - Julie FaupelOfficial Website - REALM GlobalConnect with Julie Faupel on LinkedInThe Tipping Point: How Little Things Can Make a Big DifferenceThe Institute for Luxury Home Marketing

Channel Junkies Podcast
WALK AND TALK #74 This is the Best NEW Camera and Microphone Setup for Realtors (GAME CHANGER)

Channel Junkies Podcast

Play Episode Listen Later Aug 3, 2022 29:31


Welcome to today's YouTube For Realtors WALK AND TALK #74 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into This is the Best NEW Camera and Microphone Setup for Realtors (GAME CHANGER)Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Channel Junkies Podcast
Live Q and A: Content Marketing And Real Estate Video Marketing

Channel Junkies Podcast

Play Episode Listen Later Aug 3, 2022 25:12


If you are just a starter in the real estate industry and you have been thinking a lot about the things you should consider, the things you should do, and the things you must avoid, then we are the right people that you should talk to! I've been through it. We've built 13 YouTube channels across the country and we are willing to share with you our experiences throughout the process. My partner, Jackson Wilkey, and I started our path in this business in 2019 and we have never looked back.The walk and talk have so much information that I can't remember it all. I have to listen 2, 3, or 4 times that same podcast. In analytics, it shows how many new subs you got from a video. Do you give weight to a video that produces more subscribers and more videos like that? Is eXp sharing all the same methods internally?When you give your agents access to the phone # and email, how do you keep them accountable with leads? Do you have an app or spreadsheet and have them enter every reach out into it?  Does sharing the link to your channel have the same negative effect as sharing a link to a specific video?Is there one common method you used to find partner agents to take leads? Or is it different in every situation? I need agents to take leads on my 2nd channel because it's blowing up and it's just me now. I've been getting a lot of reach outs for rentals. What do you typically do with those? I try to give them ideas of where to look but gently tell them that rentals aren't my jam.When you first started out what did you use to edit your videos? also which is your favorite camera phone mic? I send them to an agent in my market that does rentals and then stay in contact with them on a quarterly call. Is Tube Buddy still highly recommended? And is there a trick to writing a good description? Is there a live event in October? Posting my first video in a couple of days. What are your top 5 must-dos and don'ts? Do you think there's a benefit to doing videos outdoor? I noticed a lot of people are only indoors. I like seeing the town personally.Should I use any links like a relocation guide that collects info?I had a customer share a link to one of my videos on facebook. The videos shot up. Should I unlist it? Don't want it to screw up my channel.These are just a few of the questions that were posed during our live Q&A podcast, and you're about to hear all of the answers, so stay tuned!

I Love Mortgage Brokering
412: How Matt Muscat Helps Brokers Recruit Realtors

I Love Mortgage Brokering

Play Episode Listen Later Aug 1, 2022 31:11


Today, we're joined by Matt Muscat. Matt is the Marketing Director at Treadstone Mortgage from Grand Rapids, Michigan, who is the author of the "Tangible Action Guide for Real Estate Marketing", and also has a marketing podcast, "Marketing in Other Markets".   Matt is here to discuss how he helps his Loan Officers grow their business, how to use social media, event ideas, and the single question he asks every realtor to know if he can work with them or not.   Buy the "Tangible Actin Guide" here: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1653259051/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1586290116&sr=8-2   Treadstone Website: www.treadstonemortgage.com Matt Muscat's Instagram: @mattmuscat88 Matt Muscat's Podcast: www.marketinginothermarkets.buzzsprout.com   The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: www.finmo.ca/ilmb   If there's someone you think would be a great guest for the show, visit: www.podcastwithscott.com   Follow on TikTok: @tiktok.mortgagebroker   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the $25 Million Dollar Blueprint: www.get25million.com   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Take a Listing Today podcast
124: Closing Gifts That Will Get You More Real Estate Referrals

Take a Listing Today podcast

Play Episode Listen Later Aug 1, 2022 23:15


On today's show, Todd Robertson, Jim Studebaker, and Lisa Gray talk about closing gifts that will get you more real estate referrals that you likely haven't thought about. Subscribe to receive NEW show alerts via email; click here: https://bit.ly/35juLYW  Want to be on our show and get a chance to win a $100 ProspectsPLUS! gift card? Email our show's producer and tell us your listing success story: lisa.gray@prospectsplus.com Real Estate Marketing Leader ProspectsPLUS! - https://bit.ly/34IzBOS ProspectsPLUS! Resources to Help You Succeed: Become branded in a specific neighborhood with the Market Dominator. Learn more HERE: https://bit.ly/3fJC3Lw Schedule an SOI campaign; click here - https://bit.ly/35UAzsO To learn more about the 3 Extra Closings a Year Guarantee, click here - https://bit.ly/336vNGU The Free Online SOI Calculator, click here - https://bit.ly/35Tpjgq The Free Online BusinessBASE, click here - https://bit.ly/3wUty6a Free Tools 12-Month Real Estate Marketing Planner https://bit.ly/3ia2fAC Todd's book, "Become a Listing Legend" https://bit.ly/3fMveZC One-Page Interactive Business Plan https://bit.ly/2Rm5FVW More Tools: FARM/SOI Get More Listings Scheduled Campaign - https://bit.ly/3ci0AFr Absentee Owner Scheduled Campaign - https://bit.ly/2S8MxLh Monthly SOI Holiday Scheduled Campaign - https://bit.ly/3fMylRi

Channel Junkies Podcast
WALK AND TALK #73 Why You Can or CAN'T get Listings from YouTube? and PSA for ROBOT REALTORS

Channel Junkies Podcast

Play Episode Listen Later Aug 1, 2022 25:14


Welcome to today's YouTube For Realtors WALK AND TALK 73- I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into  Why You Can or CAN'T get Listings from YouTube! and PSA for ROBOT REALTORS. It was great to see how questions are throwing up to my email, and I would love to answer as much as I can. And it's a little bit of a difference, I wanna talk about this and it actually has two different answers depending on market conditions and a third answer which is the one I'm going to share with you. This is from Sean Van Horn, "Before I found you, I was seeing these Realtors building YouTube channels to attract listings. They do home tours basically, do you think there's an opportunity with building a separate channel to try and attract sellers? And foremost question to this is were they actually getting listings ? Are they getting business from it? Because there's way too many shiny objects out there. Can you get listings from YouTube videos? We're going to talk about this in depth about getting listings from YouTube channels because I've seen some agents do it. While the market has shifted. Listings are actually sitting again. A lot of people asked me "Jackson, why don't you get listing? and you do this". My response to them is I don't want listings that's not who I am. I built a business on my why I moved to Portland, OR a year before I was brand new. You had to have these awkward conversations with sellers about their houses and I am not into that but Jesse is. I haven't been in real estate that long, but I was, at least in it before the COVID hits. I always got to give credit of getting the idea from Karen. That is where I learned a lot of this stuff, but at the same time, her way of doing it was not attracting the buyers, it was not doing the video because then I started doing escrow videos, inspection videos, property tours like she was and it just didn't work. I hated doing it and the reason it didn't work is because I could not speak that language. So my story comes out through all that pain and agony of now. I kind of realize, hey, these videos work way better and these vlogs work that nobody in the world is doing for real estate.Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Channel Junkies Podcast
WALK AND TALK #72 Does Your Title Have to Match Your Content 100%? and Talk about BAD Comments

Channel Junkies Podcast

Play Episode Listen Later Jul 29, 2022 19:35


Welcome to today's YouTube For Realtors WALK AND TALK 72 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into Does Your Title Have to Match Your Content 100%? and Talk about BAD Comments. A big shout to Courtney for sending this question "I've used keywords suggested by two buddy Vidiq. Do I need to pick keywords by the words that I spoke in the video or just the topic? You know, example of spoken content here in Irmo area we have about X, you know things to do. Convenient place. Do I need to cater to the words used like convenient places in Irmo. Are we trying to use keywords of exactly what we talked about in the video? ". My answer is either Yes or no. This is one of the topics that gets completely just blown out of the water and can have people just not even shooting content because they're trying to live and die by these keywords. Now I remember early on going through this keywords and you know keyword research tools. I lived by them like I had to have these perfect rankings. We get so caught up in the keywords on exactly how to title these videos and then when we title our video and we want more information we try and cram all those words into our thumbnails thus our thumbnails have 87 words in them because we're like "yeah somebody's going to read all this and it's going to make them want to click". It's really the opposite. At the end of the day, to simplify this entire thing. Your keywords are your city and your suburb. I don't like doing videos of things to do in city that gets taught a lot. Sometimes they can get a lot of views, but honestly, it's just not something that buyers are searching. A lot of times we're focused on just growing this YouTube channel. All we want is these views and subscribers and we want the most views right out of the gate. You'll notice on a lot of my last videos, I'm really experimenting with different titles, different ways of saying the title and what I mean by that is I'm going to have like Houston TX in there. But I'm gonna write something else that just gets people to click. You're going to drive yourself absolutely nuts trying to figure out these perfect titles. Perfect two buddy scores. You got to just realize at the end of the day, yes, it's like living in. It's moving to those kind of keywords for your city that is going to attract buyers. That's who we're after. I have always been told for any social media like YouTube to never delete comments, always engage and when they are bad leave it be or you know if I don't have anything to provide in value. What about comments that are inappropriate in nature that don't bring any value? Who cares about the comments? Do what you want to do, but I have also realize where you guys are at, you're just starting a channel you've heard some of those things said and you want to make sure you do everything perfect. Well there ain't **** perfect about YouTube comments. In fact, as of lately, there's always been bots, like I can't post a video without 17 bots coming and blasting my video, does it hurt or help? I don't really know. At the end of the day, I'm really focused on my statistic, average view durations and average view time. (Watch, click and Rates) that kind of stuff. I've deleted comments. I've blocked people, you get some serious absolute knuckleheads. This world is divided there is half one way and half the other.  Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Meet The Elite Podcast
3389 Dayne Dillon-07 27 22-Real Estate Marketing-Mark

Meet The Elite Podcast

Play Episode Listen Later Jul 28, 2022 5:11


Dishin' Dirt with Gary Pickren
Dishin' Dirt on the New South Carolina REALTOR Contract and the Due Diligence Provision

Dishin' Dirt with Gary Pickren

Play Episode Listen Later Jul 28, 2022 41:09


As you have probably heard, the South Carolina REALTORs Association has introduced a new sales contract in the market. While the contract is more or less the same, two major deletions to the previous contract completely changed the contract for the better.  This week I examine the change, how it is affecting transactions in  the marketplace as well as point out multiple pitfalls and liabilities under the new contract. If you are an agent in South Carolina you absolutely need to check out this weeks podcast.Don't forget to like us and share us!Gary* Gary serves on the South Carolina Real Estate Commission as a Commissioner. The opinions expressed herein are his opinions and are not necessarily the opinions of the SC Real Estate Commission. This podcast is not to be considered legal advice. Please consult an attorney in your area. 

Podcasting w/Cusi - Real Estate Agent Convos & Tips
Airbnb Masterclass with Blue Door Stays

Podcasting w/Cusi - Real Estate Agent Convos & Tips

Play Episode Listen Later Jul 28, 2022 62:07


On this week's podcast episode we talk about airbnb investing with Blue Door Stays.Create stunning Real Estate videos, easily. InVideo is a powerful, online video editor packed with 5000+ Real Estate templates, stock music, transitions and much more.https://invideo.io/?ref=joshcusiCoupon code JOSHANDCUSI25 for a 25% discount.Chris Cusimano Real Estate Agent & Coach:• Website - https://www.homesbycusi.com• Training - https://www.suitupagents.com• YouTube - https://www.youtube.com/c/chriscusimanoREALTORJosh Vega (Bobby Millette) Real Estate Photographer & Videographer:• Website - https://www.bobbymillette.com• YouTube - https://www.youtube.com/c/BobbyMillette

Channel Junkies Podcast
WALK AND TALK #71 How to Batch Shoot YouTube Videos to Grow Your Channel FASTER!

Channel Junkies Podcast

Play Episode Listen Later Jul 27, 2022 25:31 Very Popular


Welcome to today's YouTube For Realtors WALK AND TALK #71 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into How to Batch Shoot YouTube Videos to Grow Your Channel FASTER! What do you think batch shooting can help on your channel? There are lot of reasons why you have to a batch shoot of videos.Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Take a Listing Today podcast
123: Three Tips to Help Build Trust with Real Estate Homebuyers

Take a Listing Today podcast

Play Episode Listen Later Jul 26, 2022 29:01


On today's show, Todd Robertson, Jim Studebaker, and Lisa Gray talk about three tips to help build trust with real estate home buyers. Subscribe to receive NEW show alerts via email; click here: https://bit.ly/35juLYW  Want to be on our show and get a chance to win a $100 ProspectsPLUS! gift card? Email our show's producer and tell us your listing success story: lisa.gray@prospectsplus.com Real Estate Marketing Leader ProspectsPLUS! - https://bit.ly/34IzBOS ProspectsPLUS! Resources to Help You Succeed: Become branded in a specific neighborhood with the Market Dominator. Learn more HERE: https://bit.ly/3fJC3Lw Schedule an SOI campaign; click here - https://bit.ly/35UAzsO To learn more about the 3 Extra Closings a Year Guarantee, click here - https://bit.ly/336vNGU The Free Online SOI Calculator, click here - https://bit.ly/35Tpjgq The Free Online BusinessBASE, click here - https://bit.ly/3wUty6a Free Tools 12-Month Real Estate Marketing Planner https://bit.ly/3ia2fAC Todd's book, "Become a Listing Legend" https://bit.ly/3fMveZC One-Page Interactive Business Plan https://bit.ly/2Rm5FVW More Tools: FARM/SOI Get More Listings Scheduled Campaign - https://bit.ly/3ci0AFr Absentee Owner Scheduled Campaign - https://bit.ly/2S8MxLh Monthly SOI Holiday Scheduled Campaign - https://bit.ly/3fMylRi

Channel Junkies Podcast
WALK AND TALK #70 Is it Better to Have HIGH Production or LESS Production

Channel Junkies Podcast

Play Episode Listen Later Jul 25, 2022 22:56


Welcome to today's YouTube For Realtors WALK AND TALK #70- I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into  Is it Better to Have HIGH Production or LESS Production. Most of us had technical issues when we are starting. And I myself have had a lot of it before. I will answer a question from Greg Corbett, "What's up, Jackson had another random question for you. I think you've mentioned. That you just use your iPhone to record the walk and talks, not your GoPro. Is there a reason for that? I've noticed the GoPro will split clips up if you go longer than about 10 minutes, so wasn't sure if that is the reason or not. Or maybe they are easier to upload into the podcast hosting site from your phone. Just wondering."  Actually it bring me into quite a bit of information for you today about shooting content with your phone or cameras, so we're going to talk about that so you can be the most effective with your content. To start with I am using my iPhone because I always got all this ideas in my head every day. And then I got to shoot a video, have the team edit it, and I'm so far ahead that video really doesn't come out for 5-6 weeks I really want to start like almost decompressing into something I talk and think and breathe this stuff all day every day. And at the beginning I used to strip my audio content and I think I'm just gonna go straight up to record. I'm so sick and tired of all this production and I mean I'm doing it as long and as often as me. I'm getting to the point where I'm just getting lazier in the fact of like all those edits and all this post production and intros, and it's just so much easier for me to get this information off my chest if I mess up words or anything. I don't give a *** anymore. When I started typing in google to ask the application in recording your voice or best application for podcasting in Google, there comes top five application and the first one is the Voice Recorder. I tried it for free and ended up paying $3 or $4 to get the Non ads. It's cool because I have the ability to talk into it and as soon as I'm done, I can kind of pre save the title, so every title soon as I hit done the stop button, it goes into this folder automatically and it says walk and talk. Then I put number and then from there I add the episode number and then I just come up with a title. I make these titles up, by the way, so every title you've seen in the Podcast is after I shoot it, then I know what I'm talking about cause you heard me I get off on some tangents. But it sits there and then. On the right side of it you can click a button and hit share and you can, text it or you can e-mail it whatever but what I did is I went into Google Drive because everything I have you know is hooked together. I went into Google Drive and I created a folder called Walk and talks, I hit share on my phone- Google Drive then it brings up my Google Drive and I just select walk and talk and it saves it in there automatically. Then my executive assistant, she will grab it, listens to it and transcribes it for the show notes and uploads it to my podcast for me. That's the process and it's simply recording, saving it on Google drive and uploading it to Transistor (my podcast Platform). You can also use anyone you want. Anyway I can't wait for you guys to hear this book  that's coming out. I got it to the editors. They got to make it into an e-book. It is going to be worth it as everything is there raw and unedited. Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Community Influencer™ Show
How To Rank Higher On Google Using SEO For Real Estate

Community Influencer™ Show

Play Episode Listen Later Jul 25, 2022 21:49


If you have a real estate website, then you have an infinite supply of leads, sales, and referrals hiding right in plain sight. But that ends today! In this episode, I'm going to show you how to rank higher on Google using SEO for real estate, so you can get real estate leads for free (forever).    PODCAST SHOW NOTES:  https://communityinfluencer.com/seo-for-real-estate    FREE REAL ESTATE TRAINING: https://communityinfluencer.com/masterclass    FACEBOOK COMMUNITY: https://communityinfluencer.com/group

Real Estate Marketing Dude
Bid My Listing with Ryan Dranginis & Chris Wesser

Real Estate Marketing Dude

Play Episode Listen Later Jul 23, 2022 23:00 Very Popular


Today we are talking with Ryan Dranginis and Chris Wesser about their new service, Bid My Listing. It provides transparency to real estate agents and sellers, allowing realtors to bid on listings, not leads. Sellers get the chance to choose from multiple realtors and decide which is the best fit for them. Ryan Dranginis, Chief Marketing Officer, and Chris Wesser, Chief Strategy Officer, are part of an exciting new tool for sellers and agents; Bid My Listing. Be sure to check out their website and social media platforms at BidMyListing.com.Three Things You'll Learn in This EpisodeWhat is Bid My Listing?How it benefits both agents and sellers. How it provides transparency to the selling process. ResourcesCheck Out Their WebsiteReal Estate Marketing DudeThe Listing Advocate (Earn more listings!)REMD on YouTubeREMD on InstagramTranscript:So how do you attract new business? You constantly don't have to chase it. Hi, I'm Mike Cuevas a real estate marketing. This podcast is all about building a strong personal brand people have come to know, like trust, and most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them. Let's get started.What's up ladies andgentlemen, welcome another episode of the real estate marketing dude, podcast. What we're talking about today, folks, as Welcome to the shift should happen. So shift happens during the shift, this will be my second one and my career. And there's a major and major opportunities always within shifts. So what I like to say market shares are taken. Because when things are going really good, no one really grows except the ones doing all the deals. And when things start going a little better, a little shaky, there's opportunity for the rest of the people, the most of the people to get in the office or get into the business and make some traction. So we're story today, interruption is here, guys. This is my neighbor I have on the podcast, but he has a company that is called Bid my listing, which is a new listing service for real estate agents. And they're making some waves. As a matter of fact, one of my old friends from Chicago sent me a message on Facebook the other day, he's like this fucking bid, my listing thing is got some traction, I feel bad for the real estate agents out there. And I'm like, well, they're not trying to take real estate out of the agent out of the deal. They're trying to work with real estate agents and give sellers a new alternative to selling their property today, because that's what sellers want. If you guys have been on the show, you've realized that we have a couple things going on in the space as well. Owner advocate, we offer seller multiple options, and no one hires you for what the hell you do. They hire you for how you do it. So we're gonna dig underneath the hood, see what these dudes are up to. And I'm gonna tell you why you should sign up for their service by the end of this because it's free, and you have nothing to lose, and you might get a listing or two. So I'm gonna be coming with some value today. Without further ado, gentlemen, why don't we introduce you guys to the show, Ryan and Chris, why don't you guys go ahead, introduce yourselves. Tell them who the hell you are. And let's get into it. All right,awesome, Mike. Number one. Thanks for the intro number two. Thanks for having us on here. You've got some cute kids and some good smelling barbecue that I constantly see out there in the street. So nice to be chatting with you here on the pod.What else do you expect from a bunch of Mexicans?Good stuff. So I'm the Chief Marketing Officer of Bid my listing. Really excited to be here talking to you and everybody who's listening in the podcast. We are a place where you can buy listings, not leads, and we can talk a lot more about that. But disruption is the right way to position it. And we're you know, we're feeling good about where we are for the shift. So excited to chat here. Thank you for having us.grisco Reddit. Yeah, sure. Thanks, Mike. Like Ryan, super happy to be here. My name is Chris Weser. I'm the Chief Strategy Officer of bid whitelisting. And my job is to kind of make sure we have world class practices, world class people, so that we can deliver a world class product to the world and really thankful for the team we built. Super excited to have Ryan on board because he's crushing it. And we're watching progress happen every single minute, which is cool. What does what has been my listing and why is Josh Altman all over my Facebook feed?That is a great question. And number one is all your Facebook feed because we are good at retargeting you. But number two, Josh Altman is the co founder of good my listing. But my listing is a place where real estate agents can find listings, not leads. So that you know our mission is to help people make smart decisions about real estate. And when I say people, we're talking about home sellers, and we're talking about real estate agents. So the experience on Bid my listing is pretty simple. I come to bid my listing.com type in my property address in a couple of clicks. As a home seller, I can put my listing up for auction. And as a real estate agent, I can come to bid my listing and see real estate listings that are up for auction in my area. So I can place a bid on that listing, I can specify a payment of cash upfront that I'm willing to offer that home seller for the opportunity to represent the sale of their home, specify my commission amount or listing term. I can talk a little bit about my marketing plan and why I'm the perfect fit to sell that home for that home seller. Click a button and the homeowner gets a chance to review the bids and hopefully selects you as the winning agent and you guys march off happily into the future. Sure.So I'm a seller. I want to list my house, you guys. They call me you guys. You say, Alright agents, here's a house who wants to bid on it. And then highest bidder, whoever that necessarily has been or whoever the seller wants to choose to represent them. And this agent would pay for that listing. And now they have a listing. Yep, that's That'sexactly it. So Josh Altman, in our co founder, Matt Perlman got together, Matt was actually selling his home, he, he lived up there in a beautiful property and lawn was good friends with Josh, they went out to dinner. And Matt was like, Hey, here's what's happening, I got a bunch of agents coming to my property, you know, walk me around my house, tell me how awesome they are sitting in my kitchen table, pitching me on whatever the you know, however, they are the best fit to sell my house. He signed a listing agreement in the agent took off went a different direction. And, you know, try to find a bunch of other listings for for themselves. So Matt got together with Josh and said, hey, the process is broken. The way that we fix this is by providing transparency in the process. So they could bid my listing as almost a digital version of the kitchen table, where the home seller is going to receive bids, and the home seller has the opportunity to select the agent that's the right fit for them. So not just based on cash, not just based on commission, but based on that agents reputation, and their plan to market that specific property.So, folks, what I want you guys to get out of the show is that sellers wants something different. The truth is 99.9% of you fucking guys are offering the same damn shit. Hey, I'll put your lesson in amaryllis, I'll put a sign in here and I'm gonna sit there and pray for a buyer to come. And then I might have some open houses and kick you out on Sunday. That's not a marketing plan anymore. And it does not guarantee or warrant five to 6% Commission anymore. Sellers aren't commission compression is a real thing. In Phoenix, you guys, you could talk to my partner out there, the Commission's is getting down to 4%, four and a half percent. And you have the appetite is out there. There's a reason why you have big tech. You have these large funds, these corporations, he's known as I buyers, you have transactional funding, you have fixed endless companies, you have, you have Wall Street involved in real estates and asset class today, which has a lot of interruption. And companies like this are going about to eat your guys's lunch. And the reason for that is because they're doing something different. That's all anyone wants. The only industry that hasn't changed in the last 50 fucking years has been the real estate industry the same way you sold the house and 1950s Exact same way you sell houses in 2022. The car industry has changed. I could go buy a frickin car out of a vending machine today. But yeah, when I saw my house, it's been the same damn thing since our parents bought their first, isn't it? Has anything changed in the real estate industry? Ever? On the listing side?Yeah, so I like to think about it. So, Chris, although I'm a Marine, and he's an army guy, and I don't like to say nice. But when I initially met with Chris, he has a really good, you know, strategy and has done a lot of research on the market. I'll let him talk a little bit about the money that's being spent at the top of the funnel. And kind of how we think about the industry ultimately being able to help agents do what they're good at, which is connect with home sellers directly and provide an incredible experience during the sale at home.Chris is sure what the number is saying what your research as it came out to this idea. What do sellers want?Yeah, so so Like Ryan said, So Matt Perlman, our co founder was selling his house, he realized the interests are not really truly aligned. Right? Number one, number two, you just mentioned the word asset class. No one had ever treated the listing as an asset before Matt, being a serial founder who's incredibly insightful about things like that said, Wait a minute, my listing shouldn't be an asset like these people want to go make commission from my house, they should pay me for that opportunity. I should have something up front for that. So we developed Bid my listing. And once we got started about a year ago, and started digging into the numbers, and substantiating sort of where we thought we could be in the market, something popped out at us. And that is today, agents spend about $22 billion a year in marketing to secure listings, right. So they do that through all of the standard channels, that most agents can't tell you how it works, or why it works, right. They're there. They're giving their money to digital marketers and others who are hopefully delivering them leads that hopefully turn into listings. So what we realized is, wait a minute, we can just bring the two parties together directly. The agents can spend that 22 billion through our platform, and they can buy the exact listings that they want, right and with our sort of matching algorithms will be able to match the buyer and the seller and the agents so that you have the best data truly the best agent for you and the homeowner is going to get some cash up front, you know Agent has skin in the game, you get compensated for that asset. And the interests are truly aligned. So that was the theory. What's really cool and Brian can speak to this better than me. As we're watching it play out and we're and we're pushing, you know, marketing dollars out there into the world ourselves and bringing people in. The value proposition is so overwhelmingly good and the interests are so overwhelmingly aligned, that our that our marketing spend is just more efficient than anything you're seeing out there in the market because people love it. I loveFirst off, let's be honest, 90% of agents who are buying leads, don't even call back any follow up on them, but they just don't know what's wrong with our industry. But, and you guys know this, like you guys will get leads, but you don't follow up with them. And then the other problem that so many agents have in the online space, at least with digital marketing is they don't have the either technology, the wherewithal, the skills, the autoresponders, the lead capture tools to actually effectively do it at high scale. And you're right, it's very expensive. And that's why most people don't do it. They lack skills, or they lack the knowledge. Many, many times and you guys are solving that for agents, because you're right, an agent that is going to try to go out on Facebook ads and generate, you know, we have some contract costs up to 700 $800 for to acquire a listing contract, you could determine if you really know what you're doing your cost of acquisition for listing contract, but 99% I just don't understand what I just said. And it's right, and then you just end up we just throw we call wishful marketing, right? Yeah. So my own agents on my team is like, Mike, I'm gonna go out there and go farm this area. I'm like, bro, you have 5000 friends on Facebook. Why are you gonna go farm a bunch of strangers? farm that people you know, they all have a referral for you. So we spent you're right, we spend our money carelessly. I think a lot of the reasons we get paid a lot. And we do close a house. Like shatters 20 grand myself throw one at this. See what happens, right? But no one is approaching adspend in a business mentality. Very few people. Yeah, yeah.100% agree with you there, Mike. And if you if you can look out your window and see my whiteboard here on the wall. The way that we like to think about it is so you're looking at a marketing funnel, right? top of the funnel, you have people that are thinking about selling their house, bottom of the funnel, yet people are actually doing something, there's an entire industry hundreds, if not 1000s of companies that exist in that funnel that are helping real estate agents get those thinkers to the point where they're doers, the way that we're approaching the industry is we're taking that funnel and we're overlaying a tee on top of it. And we're saying to agents come to us, we're going to connect you with those doers. We're going to connect with home sellers that are ready to transact. And we're gonna allow you to focus your time and most importantly, your marketing dollars on the thing that matters the most, which is getting in front of those home sellers, knowing your ROI being in complete control of your marketing budget, sitting down on a Monday morning and saying instead of spending the week you know going out and working my farm knocking on doors doing all the things I want to do acquire home sellers. I can sell my calendar not am on Monday morning, I'm logging into my listing. I'm deploying my marketing budget to get seller listings. And it's you know, it's that simplekeep turning my mute on here, guys, but what do you guys think that I like it a lot. I think that I'm I'm curious to know what your research shows on and I'm sure Chris sounds like a really really smart dude here. And I'm sure you did some research and you guys did stuff of what sellers want. What do sellers want today from their agents? Do you guys have any color on that?I'll take it past that. And on the Chris of the, you know, I mentioned we're Think of us as the digital version of the kitchen table. So you know right now I can pull up my phone, I can click a button and you and I can have a burrito delivered in the next 10 minutes. I can click another button and Uber picks us up and brings us to downtown Encinitas. You know, the world is used to transparency the world is used to removing friction. So digital products that are removing friction, and that's what homeowners want. So homeowners want to sit down, they want to treat you know, they want to treat the sell their home like it's the most one of the most important business transactions in their life and be able to see transparently, I want to see 20 agents who are bidding on my listing I want to see their reputation I want to see their marketing plans. And you know, I want to I want to be able to make a decision smartly. I want to make a decision on my terms and that's what we're providing to a home sellers and that's that's what's really resonate and that's what they're loving about the platform.What I like about this is I used to lose a couple of listings to little cousin Billy who just got his license a little prick or Aunt Susie the realtor, you know, every year this happens to agents. This is though such a USP though I could see that occurring. Because with anything you guys you have to first generate attention the first time you get the opportunity pitch your business, whatever it is in any business if you don't generate the opportunity and I Think what the interrupt is like, hey, I'll buy your listing or I'll pay for your listing. Like that's sexy. Like every seller just say, Wait, what? I'm gonna hire a realtor anyways, they're gonna charge me five or 6% of your time me, I'm gonna have a way to get my best, the best realtor out all of them, and then they're gonna pay me to represent me. And then they're that means that they're gonna fight for it. So there's a very famous tagline by LendingTree says when banks compete, you win. It's very similar, right?Yes, yes. The tool, Priceline adage says thatPriceline Yeah, when banks compete, you win. Was that Priceline? Travel? Travel? Travel? Yeah.So but it's, you know, it's the same exact thing. It's, it's giving homeowners you know, both transparency, flexibility, and they be able to make a decision on their terms. And it's, you know, one of the stats that we pulled is 75% of people that are selling their home meet with less than two agents? And are they're basically making a decision, because it's easy, you know, like, if, without my listing, you know, I'm going to call up the first guy that drops me a postcard, or the first guy that I see on Facebook, or I'm going to go ask you, Mike, across the street. And yeah, you know, refer me to or yourself. So the, we're helping people make smart decisions, which means, you know, I can pull on my phone and see all the the price of every stock in the US or, you know, whatever I want to see, we're helping home sellers do the same thing.I like it. I like it. I just it just, it's it seems so simple. But yet so effective, you know, and you're just like, Why isn't anyone thought about this before? But again, it's because we're a bunch of dinosaurs. No one's ever done anything differently before. And anyone who's doing anything differently is getting buzz and the buzz is what you need, especially in a shift like this. What do you got? What do you guys think's gonna happen? With this market? Right here? We're seeing the shift some places more than others. I'm seeing that all over the country. How do you think this plays in into all of that? I think it's a positive for you guys.Yeah, I mean, yeah, I'm too I think the you know, there's inventory constraints across the board. That's something that we're, you know, we're all dealing with the, you know, what we've found, in our early days of working with a bunch of different home sellers is this number one, it solves a real problem. So inflation is on the rise, putting cash in the homeowners pocket is a good thing. Number two, it's a very effective tool for people that are publishing listings at scale. So you know, there's a shortage of housing across the board, new housing developers, it's a very efficient way to get their listings to market. So whether you're architect developer, big builder, there's a lot of traction there. So you know, I think, whatever direction the market decides to go, we're gonna be well positioned to receive it.I like it. Any other things that you guys think you want to add in on here? And where do you guys find most of your sellers at? Is this all online marketing? You guys doing a lot of different channels? How are you finding sellers? What are you targeting? If you're willing to share any of that?Yep. So I think an important caveat here is, we're you know, we're early days, I've been my listening. So we officially launched the platform on June 2, we've seen tremendous traction, most of our marketing to date on the home seller side has been primarily direct response, you know, using Facebook, and other digital channels. It's an incredible for us to have somebody like Josh Altman, as a co founder, he has an incredible sphere of influence that he's been activating for us, which is, you know, which is great, especially on the agent side, keep an eye out for us agents in the National Association of REALTORS publication that's coming out here in a couple of days. So we'll be doing some introductions there. So the important thing on the marketing side is the word network product. So you know, a lot like Tinder, where if there's not two people that want to date in an area, then the product doesn't make a lot of sense. For us, we're a network product. So think of us as an extension of your marketing team. You come to my listing, you sign up, it's fast, easy, and it's free. We see a concentration of agents in a zip code, and we go out and turn our marketing laser on that zip code, and we're acquiring homeowner listings. So and we've, you know, I feel like Chris alluded to it. Right now, positioning is Get Paid cash upfront and make a smart decision about selling your home really resonates. So it's been a real good interaction in the early days.Yeah, so different. Chris, how about you?I guess the one thing I would want to add because this is just it's resonated with everybody I've spoken to I spend a lot of time speaking to VC analysts to spend their entire lives studying this industry. And the thing that really really resonates a lot with me is today if you look at NAR, NAR says that agents spend somewhere around 75% of their time hunting for business. And to me, it's just really, really cool that agents can now spend 99% of their time selling listings that they buy on Bid my listing. Anytime you talk about that with with economists, they just see that as a massively disruptive thing, because it allows the agent to spend the vast majority of their time doing what they're really good at. And it's kind of kind of one of my favorite pieces of the entire company's puzzle.Like it. Why don't you guys go ahead and tell them one more time where you could get any other closing thoughts you want to add in here. But make sense, folks, this is very simple. These guys are doing some different setup for their stuff. But regardless, you have to do something different. You don't get noticed. That's what this is all about. Differentiation is a good thing in real estate because everyone's doing the same thing. It's not that hard to stand out. There's only one real estate marketing Dude, that's done on purpose. Right? There's one other dudes out there. And that's done for brands. I get it all the time. There's a reason brand matters. USP matters, differentiation matters. So go ahead at right once you guys close it out.Awesome. Well, again, thanks for having us, Mike. we've chatted about this over beers and excited to be talking about it. You're on your podcast. For everybody who's listening, signing up for bid my listing. It's fast, it's easy, it's free. Go to bid my listing.com. Follow us on Instagram. You'll see alerts come out. When we have listings. If you sign up, you'll get alerts when there's listings in your area. But we're here to make a real change. We're here to help agents deliver a great experience to home sellers. And we're excited to be here and look forward to seeing you there. My listening.Sir, I appreciate you guys. Thanks for coming on to the show. And thank you for listening to another episode of Real Estate Marketing podcast. Folks, if you want to build a personal brands very simple script, edit and distribute your videos and put you on the map. Real estate is not hard. It's a giant popularity contest. And the more people know who the hell you are the more opportunities that arise because 10 to 15% of them are moving this year and 100% of them have a referral. And the one they always hire is the one they know first and foremost, at least to the tune of 80% So visit our website at WWW dot real estate marketing do.com Subscribe and schedule a demo with a dude quit waiting. What are you doing schedule now? Thank you guys for listening and we'll see you next week peace. Thank you for watching another episode of the real estate marketing dude podcast. If you need help with video or finding out what your brand is, visit our website at WWW dot real estate marketing dude.com We make branding video content creation simple and do everything for you. So if you have any additional questions, visit the site, download the training, and then schedule a time to speak with the dude and get you rolling in your local marketplace. Thanks for watching another episode of the podcasts. We'll see you next time.Transcribed by https://otter.ai

The Daily Show Up
323 Lack Luster Real Estate Marketing Right Now | Daily Show Up

The Daily Show Up

Play Episode Listen Later Jul 22, 2022 4:40


In this episode Darin shares his thoughts on what and how real estate agents are sharing with buyers and sellers. Much of the content marketing that agents are sharing is not hitting the spot even if it's factual true.

Channel Junkies Podcast
WALK AND TALK #69 What the HELL Do I Show in My Vlogs!!! Over Thinking?

Channel Junkies Podcast

Play Episode Listen Later Jul 22, 2022 26:34


Welcome to today's YouTube For Realtors WALK AND TALK #69- I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into What the HELL Do I Show in My Vlogs!!! Over Thinking? We always get frustrated on what we are showing to our Vlog. And I want to answer a question from James, "What would you typically highlight with your vlogs? Some of our spots we have really don't have amenities that make the neighborhoods pop. I've noticed gains since adopting your approach. Thank you. The only issue that I'm seeing is people highly focus on topics covering negatives on your area, the avoid. Moving here, unless video is taking off, but it's a super heat magnet. Perhaps give peeps a heads up on what to expect when covering those topics. Perhaps highlight some of the things to do in our area. I come from Wichita. One of the biggest complaints is there's nothing to do after doing a little research. It's quite the opposite."One thing I can do is I can relate with every single person here and their market because I've done big, small, tall or short whatever you wanna call markets. We'll talk about what do we highlight in vlogs? And also what do we do in areas where there's just not a lot going on? And the first thing that I have to say is we look at a vlog as it needs to be awesome. It should show everything, we need to show the coolest or nobody's gonna move here. And I've had that feeling too. Sometimes you drive around, it's just like blah, right? But you have to understand sometimes that sleepiness is what people want. I know the peaks and valleys of YouTube. This whole interest rate thing is going to scare the **** out of people. And in a couple of weeks or a month or two, it's going to normalize and I guarantee it's going to go. I've seen these peaks and valleys for three years now on YouTube.  And I've understand seasonality and when they said that was right in like June, July. Everybody's getting summer breaks. It just happens every year. I've seen this summer breaks they start going on vacation and everything just kind of slows down your channel's not gonna get as many views. That kind of stuff, right? And we shot videos yesterday because we're doubling down, we're doing 2 a week now. But take this information I'm telling you and leverage it to Facebook. Hey guys, interest rates have gone up the first month, it was absolute chaos and and we saw a lot of people pull out. We're seeing price reductions. This market is shifting. But serious buyers are really starting to come out right now, and they're getting incredible opportunities to get into homes  Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Dishin' Dirt with Gary Pickren
Dishin' Dirt on Lead Response and How Just 20 Minutes Can Lose that Lead with Forest Ward

Dishin' Dirt with Gary Pickren

Play Episode Listen Later Jul 21, 2022 28:58


Did you know that waiting just 20 minutes to respond to a lead has the same conversion rate as waiting 24 hours?  And that conversion rate is not very good! Real estate agents spend an inordinate amount of money buying leads and even generating their own leads but often never examine the effectiveness of their response or the time that it took them to respond.  Responding timely can increase your likelihood of conversion by 391%.   Maybe the problem is not the number or types of leads you get but rather the failure to respond timely.  The good news is that is easily fixable. Today Forest Ward of CallDrip joins Dishin' Dirt to discuss lead conversion time and how this may be the most important factor of leads that agents are always overlooking.  Don't forget to like us and share us!Gary* Gary serves on the South Carolina Real Estate Commission as a Commissioner. The opinions expressed herein are his opinions and are not necessarily the opinions of the SC Real Estate Commission. This podcast is not to be considered legal advice. Please consult an attorney in your area. 

Estate of Mind, The Art of Selling Luxury Real Estate
Marketing Blueprint Series: Building Your Luxury Real Estate Brand (Part 2) with Ricardo Rodriguez

Estate of Mind, The Art of Selling Luxury Real Estate

Play Episode Listen Later Jul 20, 2022 35:01 Very Popular


Building Your Brand Images Independently from Your Brokerage's Brand Image:When it comes to effectively positioning yourself as a luxury real estate professional, your brand image and the reputation you build are incredibly important. And while your brokerage may enjoy a certain type of reputation amongst other professionals, your individual reputation is what's going to impact whether or not potential clients want to partner with you in the future. Remember, though your brokerage will undoubtedly provide you with resources to assist you in your career, it's critical that how you use those resources (and consequently work with clients) serves as the basis for your personal branding.In luxury real estate, your business is built upon who you are, the types of relationships you foster with clients, and how effectively you meet the needs of your client base. Your brand image should revolve around the things that make you unique as a real estate professional — not the things that make your brokerage what it is. Having a genuine connection with everyone you encounter will go much farther in helping your referral pipeline than how familiar a potential client is with the brokerage you're associated with. However, it is also important to note though that the culture of your brokerage is critical to your success.Authenticity and Always Delivering a Luxury Experience:Since crafting a brand image is so closely connected to the type of service you deliver, it's important to always be your authentic self when working with the upper tier. Authenticity will help guide your efforts, providing the blueprint you need to customize the type of service you deliver and establish yourself as the go-to real estate professional within your market. Remember, your referral pipeline will benefit from the more positive, luxury experiences you're able to deliver on, and will likely help expand your sphere of influence at the same time as well — all while establishing your brand as a luxury real estate professional.Speaking of luxury experiences, have you ever thought about what “luxury” actually means in real estate? Luxury real estate is typically defined as a home sale falling within a particular price point. However, since prices are based on market conditions, and market conditions aren't something we as individuals have much control over, price really shouldn't be what defines you as a luxury real estate professional. Instead, you should be focusing on delivering bespoke experiences that truly embody the idea of what luxury real estate is all about. Therefore, luxury real estate is all about high-quality service delivered to each and every client in order to create as unique an experience as possible — all of which will help define your personal brand.Topics and Questions You'll Uncover During this Episode:Why your brand should be independent from that of your brokerageWhy is featuring the “real you” in your branding so critical for connecting with others?The importance of leveraging the tools and resources provided to you by your brokerageHow community involvement can help you find success as a real estate professionalWhat does “luxury” really mean in the world of real estate?Resources Mentioned within Episode:Official Website - Ricardo Rodriguez & AssociatesConnect with Ricardo Rodriguez on LinkedInThe Institute for Luxury Home Marketing

Channel Junkies Podcast
WALK AND TALK #68 “Living in” Channels in My Market Already, What to Name My YouTube Channel?

Channel Junkies Podcast

Play Episode Listen Later Jul 20, 2022 15:17


Welcome to today's YouTube For Realtors WALK AND TALK #68 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into “Living in” Channels in My Market Already, What to Name My YouTube Channel? Another shoutout to Aaron who sent us this question. It comes as, "Hi Jackson question for your walk and talk, will it hurt my channel to change the name to one that is more searchable? I am getting a decent amount of reach out so I don't wanna mess up the algorithm that I've already established, but I could be getting a lot more so I'm thinking a more searchable term could help me. Would it mess up the established algorithm for my channel? Thanks." I always get this question every Wednesday when I am doing my live in YouTube. Sometimes I realize that what we say and the way that we do things turns into more like of a concrete idea that people feel like they must absolutely do or else their channel isn't working as well. You know the channel name is something that caught like wildfire. First of all I when we started this over three years ago Channel names weren't a thing, it was always just your name, your team name that was being taught. And through rigorous *** kicking that I learn. I had an idea one day that "hey, my name isn't really getting searched". But you know, living in Portland OR is so many times and as I was really debunking this whole YouTube for real estate thing that had been taught for so many years wrongly, I was understanding that maybe there was an opportunity with my entire channel name to change it at the time our channel name just started as Jackson Wilkey. My YouTube account that I made back when I was living in Idaho before I even had social media. So when people ask me, I've got this old channel, can I use it? Yeah, I've done it. This whole YouTube for real estate thing was started with my Jackson Wilkey YouTube channel. I didn't know how, or I wasn't uploading videos like you guys know. What I mean like I literally just had a YouTube channel or at least a YouTube account. And then I changed it as  we started progressing to. The Real Agent Now group with Jackson Wilkey and Jesse Dau. And that's how we started. And figuring it out and and kind of was going in on this YouTube thing. But I do understand that by having "Living in", there's kind of a psychological impact that when people type something in YouTube to learn about living in your city. I like it is unfathomable, to think about how many people go to YouTube to search about moving to your city. I was thinking about this other day. I'm like what a ******* goldmine. That 100% of these people like basically searching about your city are moving there and need help now. Some are renters, vacationers or whatever but this is insanity. In an industry where we are sold every day an glitz and glam with followers and views. They are just poisoning the real estate industry and it drives me nuts going through all that stuff. Wait till my book is released, you are going to benefit in growing your YouTube channels. The whole real estate industry is always about staying in it for 50 years and never retiring. But how can you create these things that work for you? And that's what we've learned with branding is, you know, we need make sure that this YouTube channel is scalable to where we can allow other agents to close it. We don't even have to be answering the phone calls and inevitably over time we can even hand off the videos to these people. You know, we've done it a few times so. Using the city state and then maybe your team name or you can create kind of a general team name. That works, probably the best. And yes, having it in there does help with ranking.Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

REI Network with Gavin Timms
#101: 7 Steps Investors Must Take Now to Survive This Market Crisis

REI Network with Gavin Timms

Play Episode Listen Later Jul 19, 2022 45:14


As the market shifts and times keep changing, we're now starting to see it in our own businesses, especially with institutional buyers starting to back out of deals. Because of all these changes going on, we wanted to give you the top seven steps you'll need as an active real estate investor to not only stay afloat during these times but to prosper. These seven steps can apply to anyone from wholesalers to vacant land investors as we make our way through this latest economic cycle.The first step is to find buyers, figure out what they want, and provide them with a solution. Next, start thinking about lowering your offers. Leverage creative financing techniques like lease options and put them to work in your deals. Know your numbers and your expenses inside and out so you have a clear picture of your business. Offer incentives to your buyers that your competition isn't offering. Get to know your local banks, as they'll be lending when some of the other investors won't be. Focus on the right neighborhoods where there will always be demand for housing. Finally, if you're looking for more support on how to profit during these times, get in touch with a trusted mentor or coach.What's Inside:How the market shifts are affecting our businesses.The top seven steps you need to focus on to survive our current market crisis.Why you need to understand and utilize creative financing deals.Mentioned in this episode:REIProof.com

Podcasting w/Cusi - Real Estate Agent Convos & Tips

Matt Muscat then as the Marketing Director at Treadstone Funding. Matt joined the Treadstone team in 2011 as the Director of Marketing and currently spends most of his time working on new ways for Real Estate Professionals to utilize technology.Create stunning Real Estate videos, easily. InVideo is a powerful, online video editor packed with 5000+ Real Estate templates, stock music, transitions and much more.https://invideo.io/?ref=joshcusiCoupon code JOSHANDCUSI25 for a 25% discount.Chris Cusimano Real Estate Agent & Coach:• Website - https://www.homesbycusi.com• Training - https://www.suitupagents.com• YouTube - https://www.youtube.com/c/chriscusimanoREALTORJosh Vega (Bobby Millette) Real Estate Photographer & Videographer:• Website - https://www.bobbymillette.com• YouTube - https://www.youtube.com/c/BobbyMillette

Channel Junkies Podcast
Live Q and A: Real Estate Video Marketing Equipment

Channel Junkies Podcast

Play Episode Listen Later Jul 19, 2022 35:35


If you are just a starter in the real estate industry and you have been thinking a lot about the things you should consider, the things you should do, and the things you must avoid, then we are the right people that you should talk to! I've been through it. We've built 13 YouTube channels across the country and we are willing to share with you our experiences throughout the process. My partner, Jackson Wilkey, and I started our path in this business in 2019 and we have never looked back.I have a video with 2804 views, 11:09 avg view duration, 48% suggested & 24% browse. No sales. I didn't have a CTA in front. Should I delete and upload a new with the front CTA edited in?I'm getting views but need subscribers? What's the tweak for more subscriptions?Advice for first-year Youtuber?What is the best way to find the driver cities in Tubebuddy?Hello! Do you make calls daily with your leads? Or how do you do your follow-ups?Is drone footage a big help in videos?I understand what the hotspot is but how are you delivering this? Is it by email after you get a reach out? Where in the video should I put my Call to Action? Right after the intro, middle, or later?I listen to the podcast on my android phone which uses Google. I don't see a place to leave a review. Do you know if there is a place to do this? Do you see leads coming in that aren't relocation? What else would be a good niche for real estate leads on youtube?Is it a good idea to put your kvcore website under your videos to see who is browsing homes on your website?Do you have a script for when people reach out to you?The phone numbers you give in your videos, do you have that number connected to your Crm? Just so you can stay following up (not lead gen but just follow up and searches) Are tours of new construction communities good content?Your top 3 video titles?Geotagging. Is it important to geotag thumbnails? I've been going it but not sure if it's necessary. Thanks for all your info-love listening to you & you keep me motivated to crack out those vids. Do you think doing a channel for luxury in your city is a good idea? Showcasing the best luxury areas/communities and all about luxury real estate?If there is already a "Living in Tulsa" channel of 2 should I still name my channel the same or a variation? with a new channel do you watch the others to make sure you don't copy their info too much?I'm in Cleveland Ohio and there are a lot of attractions here. Would you mention those local events that happen thought-out the year and there locations? These are just a few of the questions that were posed during our live Q&A podcast, and you're about to hear all of the answers, so stay tuned!

Channel Junkies Podcast
WALK AND TALK #67 Does This Analytic Say YouTube is EXPERIMENTING With My Video (WHY DID IT DO THAT)

Channel Junkies Podcast

Play Episode Listen Later Jul 18, 2022 17:45


Welcome to today's YouTube For Realtors WALK AND TALK #67 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into Does This Analytic Say YouTube is EXPERIMENTING With My Video (WHY DID IT DO THAT). A big shoutout to Alex, one of my listener as he throw me this question, "Started my channel at the beginning of the year started. Starting to see some steady growth with some reach outs as well. Thank you or thanks to you as I'm making better longer videos. I am noticing my watch times are going up although I have noticed that on a couple of my videos my search watch time is longer than my suggested or browse. My theory is that YouTube is trying to figure the right audience for me and is experimenting with people. But they aren't quite ideal for me yet." Sometimes there's just no data or analysis to point towards exactly why some of these things happen. When you start a channel and the average iterations are increasing, they're getting better. That means you know we're shooting better longer videos. Now there's a combination, right? Because some people go with, Jackson, I started with long videos, I know. But when you very first start out, sometimes we are very rocky. Sometimes we are very scripted, awkward and your average viewer relations are not that good, right? It's just like these walking talks like I literally am walking to the gym and I can just rip all day and I'm getting 15 times the downloads that I did on anything that I ever produced via Podcast. Some episodes you guys didn't give a **** about it. But I've just learned overtime. It's this raw, unedited stuff content that people enjoy. When we start seeing average view durations going up and then we start looking at analytics, we see YouTube search. It's actually higher than browses suggested right now. What does that mean? Basically what happens is you're getting discovered on search, which is amazing. 90% of my videos on all of my top real estate YouTube channels. They're gonna be found in search. I'll get 234 videos that just carry the weight. They kind of go mini viral. They get thousands 10k, 50k or 100,000 views or just 2000 views And they carry the rest of my channel. Those are the ones that get to browse the suggested up when I say my numbers are usually browse suggested heavy a lot of times that's from one video or two videos. Not all of them. When we look at individual videos sometimes and we base those statistics off of that, it's not going to tell us the same story. And it may leave us frustrated. It's amazing that your video is being found in search. That means you've done your SEO correctly. That video may take 180 days and then all of a sudden it'll take off. It may roll on that same exact pattern just forever. And it ranks number one and people search it, but it's just not getting delivered out there as much you cannot. Figure out YouTube 100%. Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Channel Junkies Podcast
WALK AND TALK #66 Is Removing YouTube Videos Bad? And THESE Videos DON'T Work With YouTube Algorithm

Channel Junkies Podcast

Play Episode Listen Later Jul 15, 2022 24:27


Welcome to today's YouTube For Realtors WALK AND TALK #67 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into Is Removing YouTube Videos Bad? And THOSE Videos DON'T Work With YouTube Algorithm. When we say bad video that doesn't mean it will affect your whole system. So we're going to talk about today about are you able to take videos down, edit them a little bit up re-upload them, and have success with that? Should you be doing it? We're looking at some average view durations suggested browse traffics calls from the videos. Shout out to Tom for throwing this question, I have a video I made before I learned from you about the call to action in the beginning, and this video only has a call to action at the end. It has 2670 views, 11 minute, 9 second average view duration. That's pretty gangster. Think about that. 11 minute average deuteration, and that's probably. This is how crazy I know my numbers. If you got an 11 minute average reiteration, I'm going to say your average visitation on that video's probably in the upper 30%, so that's probably a 30 something minute video just from all of my videos. Anytime you have an average federation of that, like 9/10/11. You're probably in the low 40%, especially when I start getting up a little bit higher. You know, in the average view durations sometimes you can look at like a 38% average duration, like d*mn it. That sucks, but if you see a 11 minute average federation, it's working for you. 48 percent is suggested that's great it only means you have a long video with those keywords. 24 browse great. So 75% of your traffic is coming from YouTube they're not having to search to find your videos. That's the beautiful thing about YouTube is good long videos. That's why I hate short form content and YouTube shorts. I am not suggesting that stuff you got 75% of your traffic coming from YouTube, suggesting it now only three calls and no sales is what you said. Now I don't know how you're tracking that. I've never, ever been able to track one video and the calls. But would it hurt my channel to edit in a clip with a call to action? That would mean deleting it and re uploading it as new. I would lose those numbers in my channel average. Yes, I am never in a million years going to take down a video to edit something and put it back up. It's got to completely regather steam when that video was launched. There could have been more people moving, relocating and searching and that's why it caught attraction early and it could be down right now and you're not going to get that same. You just never know. I never ever going to take down a video, especially when that's crushing like that with over 11 minute average view duration and not or edit it and put it back up. Here's the thing that video right there is gonna continue to drive traffic. There's nothing harder on planet Earth than growing a marketing YouTube channel, but I don't let it really screw me. I just go all in every single week with three videos. I don't have many of them to get suggested and recommended. It's a very niche market. But I do understand a few of my keywords that drive the majority of my traffic. It gets suggested and recommended more and that's how we grow our YouTube channels. Other than that, things that can be channel killers are short videos. I've seen a gal who she gets business and you're getting calls so at the end of the day, I talk about this so much like  we sit there and we listen to other people in the Facebook groups or other Youtubers. And I've only gotten I only get a couple of calls. I've only had a couple of buyers, it's like do you realize 99% of these agents right now would die to get a phone call from somebody as they're out there prospecting and door knocking and cold calling and paying for leads and running this hamster wheel. Getting calls is the most amazing thing on planet Earth. So applaud yourself. First and foremost, you're doing something right, but if you really want to take it to the next level then we got to start owning.Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

Dishin' Dirt with Gary Pickren
Dishin' Dirt on The Seven Pillars to Earning More Money with Jess Lenouvel

Dishin' Dirt with Gary Pickren

Play Episode Listen Later Jul 14, 2022 28:25


We finish our conversation with Jess Lenouvel this week on her book and strategy called More Money, Less Hustle.  Today Jess discusses the Seven Pillars that will earn you more money without having to work yourself to death and hating your career.  Jess specializes in helping real estate agents get to seven figures so these pillars are tried and true.Also, a very important UPDATE from the VA on non-allowable fees.Don't forget to like us and share us!Gary* Gary serves on the South Carolina Real Estate Commission as a Commissioner. The opinions expressed herein are his opinions and are not necessarily the opinions of the SC Real Estate Commission. This podcast is not to be considered legal advice. Please consult an attorney in your area. 

Channel Junkies Podcast
WALK AND TALK #65 Endless Content Ideas About This Recession [START BEING THE BAD GUY AND WIN]

Channel Junkies Podcast

Play Episode Listen Later Jul 13, 2022 27:47


Welcome to today's YouTube For Realtors WALK AND TALK #65 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into Endless Content Ideas About This Recession. Got another question from Curtis Chisholm whom I had a pleasure meeting in Dallas. I'll share it with you here, "Hey Jackson, I've got a question for your walk and talk podcast. You've been drumming on agents to provide relevant information about appraisal gaps, how to get your offer accepted, etcetera. I've been doing this, but on a separate YouTube channel. Per your guy's advice to keep the channel separate. I'm curious how you would recommend working these types of videos in the living and channel without damaging the channel since the content is in parentheses, different, does that make sense? Thanks man".  Well thank you too. This throwing questions to me is what I really like the most. I'd love to answer all of you homies, so please spare me sometime to read all your emails. To answer Curtis question, what's going on in the world right now Is incredible information that we can put into our living and channels right? It is a real hot bed. You're not ruining a channel by doing it. And you know me, I'm not like a massive market update guy because typically the market is just normal. We don't know exactly what is going to happen but we are still having a lot of clients to buy homes. And here's exactly what we're seeing in today's market. There is no magic 8 ball, but if you are a buyer, you wanted to buy a house, there's no better time right now. You guys can fight us up and down about this but I just bought my own personal residence right now too. I had a 5.375% interest rate. It climbed 2 points in whatever the last few months. My pain is going up an extra probably 500 bucks a month, like a lot of our clients. I can afford that and to be honest I didn't even give two ***** about it because I wanted to move so bad and the interest rates started spiking. There's a lot more to content about these price increase. Every number was pointing that way. Interest rates rising and it did the opposite for two years, complete opposite. And this is the top economist in the country. Now, most of the time they're right and you can read data and charts, but I'm not here to predict that. But I also understand that I can start leveraging this to talk to clients about "Hey, this recession, this economy. This inflation isn't hurting you. In fact, you're making more money you've ever made and you hate paying taxes." You may pay a little bit more to get into that house. But if you're not flipping it if you're literally leveraging it to just payless in taxes, you don't really care about that ROI right away. All your big goal is I'm going to take $150,000 off of my income this year by buying that property. I just made 150 grand and that covers more than my down payment that infuses the economy. The government loves that. That's the whole goal of the tax laws. A lot of this information I get because I'm sitting there listening to these partners of mine. And we're strategizing for whatever happens, right? Surround yourself with people who are doing bigger things than you. I guarantee your business will grow no matter what happens. I invite you. It may not be a fit for you. But a partnership with us is not just getting my YouTube course and then you do that, it's surrounding yourself with people doing things way bigger than me, weekly meetings and monthly meetings. Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!

REI Network with Gavin Timms
#100: The Main Opportunities in Real Estate in the Coming Recession

REI Network with Gavin Timms

Play Episode Listen Later Jul 12, 2022 36:40


We're working on a lot of deals right now, even with a recession on the way. Sellers are accepting our offers and there's still a ton of opportunity. For those just starting out, it is totally possible for you to make $10K in 10 hours per week. No matter what might be happening in the stock market, tried and true marketing strategies like direct mail and cold calling will always work. Staying close to your network and keeping your business lean are just some of the ways you should be preparing for an upcoming recession.The name of the game is knowing how to follow the demand. Whether it's wholesaling homes or vacant land deals, there are huge opportunities right now if you know where to look. For those of you that are new, you can start right now by reading up on fast cash strategies and getting familiar with creative financing. Coaching programs and masterminds along with listening to podcasts are all ways to learn from successful investors. Flipping homes can be a slow game, and it's better to focus on quicker strategies like wholesaling during a recession. There's a lot less hassle and financial risk in wholesaling, and you can wind up with the same amount of money as you would in a flip. Don't forget to download our free mind map PDF by heading to the link below.What's Inside:Where the biggest current real estate opportunities are and how to find them.Why it's important to keep your business lean and overhead costs low in a recession.Top marketing strategies to put in place right now.Mentioned in this episode:REIProof.com

Channel Junkies Podcast
WALK AND TALK #64 Avoid Losing all your Video Files using this... (Yes! I lost all mine once)

Channel Junkies Podcast

Play Episode Listen Later Jul 11, 2022 20:15


Welcome to today's YouTube For Realtors WALK AND TALK #64 - I have so many things going through my head every day about YouTube for Realtors that I just want to get it all out! I get asked so many questions everyday and coach so many agents it's time to answer all of those in depth, on my walk to the gym!In todays episode I do a deep dive into Avoid Losing all your Video Files using this. There are lots of reasons why you can lose video files in your system or device. While some of these problems are avoidable, others are inevitable. This topic is from Leslie. (Shoutout to you homies!) . Question #1, what do you use for storage for your videos and B roll footage? I am starting to do short videos for Facebook and I currently use Dropbox and Google Drive. I have just the basic level of storage on these platforms and it doesn't take much to Max them out and then I'm getting prompted to buy more space. Is this something I am just going to have to bite the bullet and do or is there a better way to store or organize my footage? I leverage Google Drive, it's way easier than Dropbox. Google Drive is the easiest because nobody has to like have it. It's just a link that you can download footage. But yes, your storage space goes very quickly, and that's going to do is either make you start deleting footage to keep that space or have to pay to get more. Now what happened was I started shooting all these videos. Getting all this stuff and what I noticed first and foremost was the more footage I had on my computer. And to answer Leslie, I highly recommend going I think Costco even has one and getting a 5TB or a 10TB external hard drive, they just plug right into your computer and you save every ounce of video to it. That is my number one recommendation. Yes, you can still leverage Google Drive to send files and videos off to editors or anybody that needs it. But then you can erase it and you never have to get that additional storage. Now I pay for the additional storage now. Well, I got three external hard drives. One of them crashed, which is brutal, so I've learned again story form to have at least two external hard drives. I have a mobile one that's five terabytes and I slit it, it's called partitioning. And it's super easy to Google. How to do it, but you go get your 5TB mobile external hard drive and there's like mobile style where you can actually just plug them in on the go they do not need a power source and the bigger ones will hook up to a power source so they got to be plugged into. So I have a 10 terabyte external hard drive that one stays hooked up to my computer. My laptop's always just in my office right there, It's always hooked up I can drag files into it whatever I have every ounce of footage completely labeled. Question #2 What kind of GoPro should I use to shoot video with? I currently use my cell phone. It's kind of old. I get this question all the time. and also "Have you seen the new GoPro ten?" Yeah, it's pretty cool. But I don't even own one. My recommendation just to answer the question is just go get anything that they have at Costco, right now it is like the GoPro Hero Black 8 and they have the nine and 10. I started the whole GoPro vlogging thing for real estate with a GoPro Hero 7 black. At the time they did not make vlogging equipment for the GoPro. So I made this Frankenstein asked thing because I wanted the wide angle lens of the GoPro and the built-in stabilization. And the GoPro had it. Then I found this cheapy cell phone tripod. A weird metal case for the GoPro that you would attach to your chest or a car or something. Got all these nuts and bolts and put a microphone on top of it. And now when you Google or go to Amazon and type in GoPro vlog kit. Question #3 I am interested in the YouTube course for real estate agents that you've built. Is there some time limit of when I have to complete the course or is it once I purchase it? I have access to as long as it takes me. What kind of support is there if I get stuck on something? I ask because I am currently chewing on my way through a pretty big real estate coaching program that somebody else runs the names in there, but I won't say it. And I know the course and yes, it's and a lot of it has to do with paying for ads and social media. And it's very expensive, which you know my take on that ****. If you gotta pay money to run ads to drive people to your social media, your ******* social media sucks. Homie, I'm sorry and that's what these agents have figured out is is traffic. A lot of times they're not showing close deals, and if they are, it's from converting leads. And if you like converting leads then I would recommend those, but if you hate working with a bunch of people who don't want to work with you and leads usually through social media are very cheap. That you're paying for. And I've done it. I did it, it sucked. That's a lot to go through. So anytime you need any additional help or resources, that's what it's all there for. But shoot me that e-mail.Want to see over 500 free videos teaching you YouTube for Real Estate? Go here: https://www.youtube.com/channel/UCVALMF99nztSJEJ7lehzEOQTo learn more about our courses and trainings schedule call here: https://calendly.com/channeljunkiessalesWant to partner with us at eXp and get all our training and coaching free? Tell me more here: https://forms.gle/UrVcNtnSYCR6H1Vd9Or email info@jacksonwilkey.com and say you came from the podcast!