Podcast appearances and mentions of rick sizemore

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Best podcasts about rick sizemore

Latest podcast episodes about rick sizemore

Podcast Talent Coach
How To Monetize A Podcast – PTC 507

Podcast Talent Coach

Play Episode Listen Later Aug 24, 2024 36:05


MONETIZE A PODCAST WITH FOCUS Focus is the key to monetize a podcast. [Get info on ThriveCart through my affiliate link - CLICK HERE] When I started, I struggled until I focused on one offer to one avatar. As I launched Podcast Talent Coach, I wanted to do everything. I started with one-on-one coaching. I wrote a book that was to be part of a comprehensive course. There were plans for a membership. I was helping people launch their podcast. It was everything I could think of to create multiple streams of income to monetize my podcast. But, nothing was working. There was no traction. Then one day I met my mentor. He taught me the power of creating a signature course. Through his process, I created my signature course through market research with a single avatar. I focused on coaches trying to grow their business. He then showed my how to focus all my efforts on that one offer. My business quickly took off and created my best year yet. DON'T MONETIZE A PODCAST WITH SPONSORS Create one stream of income. Focus is powerful. It is tough to avoid getting distracted. I know multiple streams of income sounds appealing. But you can't create multiple streams until you create your first. And you can't create your first without focus. Many podcasters want to start with sponsorships. It's difficult without a real focus. Trying to monetize a podcast with sponsors is a challenge. Rick was able to get a sponsor in a much different way. Rick Sizemore is the host of the VR Workforce Studio podcast. It is a podcast focused on Individuals with disabilities and stories of employment including training and education, vocational rehabilitation. On the show, Rick celebrates the champions of employment who hire people with disabilities as well as vocational rehabilitation professionals and the work they do to create hope and a path forward to employment for people with disabilities so they can work and lead better lives. The audience for Rick's podcast is very focused and niche. He is totally focused on those in and around vocational rehabilitation. He connected with an organization who wanted to reach that specific group. Rick showed that group how effective his podcast was in sharing a message with the rehab community. The group paid Rick a nice sum to be the sponsor of his show. He was able to land the sponsor, because the show was focused on one specific avatar. NOT ALL LISTENERS ARE THE SAME Unfortunately, most sponsors don't understand the power of the podcast audience. Most podcasters, sponsors and ad agencies treat ads on podcasts like they are ads on traditional media. On traditional media, commercials are sold at a rate per thousand listeners. If the rate is $25 per thousand listeners, and you have 2,000 listeners, an ad on your show is worth $50. But podcast listeners aren't equal to traditional media listeners. If QuickBooks advertised on a football game, only a fraction of those listeners or viewers would be interested in QuickBooks. Therefore, paying $25 for a thousand listeners doesn't really get them a thousand listeners. It's just a fraction. On the other hand, if QuickBooks advertised on a small business podcast, nearly every listener needs accounting software. Paying for a thousand listeners will get you nearly a thousand listeners interested in their product. Podcast listeners are immensely more valuable than traditional listeners. Unfortunately, traditional advertisers treat them the same. You become a commodity with ads and sponsors unless you find that special unicorn of an advertiser that understands the power. Finding that unicorn takes a lot of time and effort. Time away from your business. Monetize a podcast by focusing on your core offer. Ads and sponsorships also cap the revenue potential. How many ads can you possibly put on your podcast? Finally, your listeners don't want ads and sponsors. They are fleeing traditional media to escape ads. How irritated do you get when an ad pops up in the middle of a YouTube video you're watching? MONETIZE A PODCAST WITH YOUR OFFER Instead of ads, monetize your podcast by marketing your own stuff. Focus on one offer. You might think it is easiest to sell a low ticket offer. Something like a $19 book or a $47 course. The opposite is true. Price conveys value. If you are offering a $47 course, people think it's worth $47. Few people are clamoring to buy $47 anything. If it's a $2,000 program, people feel it should be packed full of value greater than $2,000. People save up to buy a $2,000 product. It isn't uncommon to buy a $47 course and never even start it. When people invest $2,000 in a program, it is much more likely they will consume it. People value what they invest in. LOW TICKET TAKES MORE TIME AND EFFORT It also takes just as much time to sell a $47 product as it does to sell a $2,000 product. A sale is a sale. Low ticket products also create more headaches. People who purchase low ticket items tend to complain and want refunds. When I was selling my $497 course, I had multiple people want payment options. It's a 4-week course for $497. How can I possibly break that into payments. When I started selling my $20,000 coaching program, coaches would ask how to pay in one lump sum or just simply as how to pay. There were very few issues. Those who can afford to invest in high-end programs tend to have their business dialed in. They aren't worried how to make a $200 payment. It's more about the results than the price. I recently stopped offering my free strategy call. It was a struggle to get people to take advantage of the opportunity. People value what they pay for. Then, they would often book and not show up. Instead of free strategy calls, I began offering an hour of my coaching for $150. You can see it at www.podcasttalentcoach.com/apply. On the first day I changed from free to the $150 call, I had someone sign up. People value what they pay for. MONETIZE A PODCAST WITH PARTNERS We now have your avatar and offer dialed in. You have offered it and sold it. More importantly, you want to keep selling it. It is time to market your offer to monetize a podcast. Instead of buying ads, get partners to promote it. Joint venture partnerships are a powerful way to market your stuff to your ideal clients. Find partners who are already speaking to your avatar. When a partner promotes your offer, they are typically paid a commission on those sales. If the offer is digital or a physical product, commission is typically around 50%. When the offer involves your time such as coaching, commission is 10% or 20%. These sales are tracked through affiliate links. When you have affiliate tracking software, it will create a link specific for each of your partners. Your JV partners then promote your offer through that link. When their tribe clicks the link to make the purchase, your affiliate software tracks it. THRIVECART OPPORTUNITY I currently use ThriveCart. It is a great way to track affiliates and pay commissions. I have been using it for a few years now. Here is the best thing about ThriveCart. You can currently purchase ThriveCart for a one-time payment rather than a monthly fee like most software. You can see ThriveCart at www.podcasttalentcoach.com/ThriveCart. That is my affiliate link. When you purchase ThriveCart through that link, I'll make a small commission from your purchase. It doesn't cost you any more. This is just a way ThriveCart markets their software. Now, I can't tell you how long it will be a flat fee purchase and when they will move to a monthly fee. I can only tell you that as of this recording, it is a flat fee and you own it. Check it out at www.podcasttalentcoach.com/ThriveCart. MONETIZE A PODCAST WITH ONE STREAM Now you have an offer for an avatar and you have partners promoting you. The next step is to do more of the same. To monetize a podcast, really get your process working. You'll be tempted to focus on other products and additional streams of income. Stay the course. Get this offer really refined. Make it generate more cash with less work. It may sound boring, but it's worth it. Avoid the headaches that come with juggling multiple offers. Once your offer is generating over $100k in annual revenue, you can then begin working on offer number two. Until then, keep refining your primary offer. Sell more to more people. There are two ways to make more money. First, sell to more customers. Next, make more from each customer by increasing prices or selling more. Business is a simple process when you focus. To monetize a podcast, focus on your offer.   If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

Podcast Talent Coach
Helping Ruth Snyder Find Time – Episode 411

Podcast Talent Coach

Play Episode Listen Later Oct 22, 2022 51:49


Imagine what your business could look like if you spent less time editing and publishing and more time getting and serving clients. How could your business grow if you could invest your editing time into building your business and generating revenue? Let me show you how. CONVERTING CLIENTS Your production doesn't create clients. It's your content that converts listeners to clients. Spend your time on business drivers. Let me show you how. MYTH #1 – MICROPHONE Most gurus teach you about microphones. Nobody says, "That is such a great podcast – I love her microphone. You should listen." Nobody is sharing that podcast. Gary Vaynerchuk is one of the biggest influencers in the online space. Gary often records his podcast in the back of an Uber in between appointments. People come to your show because of you and your content. Don't spend a lot of time worrying about the tech. Spend your time properly preparing with a purpose and attracting clients. MYTH #2 – UMS Most experts want you to remove all the silence gaps and ums. When you scrub your podcast like this, you make your show sterile. You remove all the human aspect from your content. It doesn't give the listener any room to process their thoughts or ponder what you've just said. They can't predict what will happen next. You take all of the anticipation and enjoyment out of the show. Have you ever watched awards shows where they say, "And the winner is..." That pause and anticipation is what makes the show exciting. American Idol took this to the extreme. You don't need to go that far, but leave some space. Rick Sizemore came to me. He was spending about 8 hours a week creating, editing and publishing his podcast. It was eating his week. After following these tips, he cut that to a fraction of the time. He now says, "We've been able to achieve goals we never imagined possible, with top ratings in our categories in iTunes, downloads beyond our wildest dreams. And an award from a leading organization." Stop wasting time on scrubbing your show. MYTH #3 – TIME I don't have time to consistently publish my podcast and repurpose my content. You need to schedule the time you have. Create a process that will allow you to publish a show consistently, so you can build rapport and relationships with listeners and convert them to clients. Friends show up consistently. Schedule your time, repurpose your content and delegate tasks that don't require your expertise. To recap, properly plan with purpose. Spend less time worrying about the tech and more on your content. Create a simlified production process. Stop scrubbing your audio and streamline the process. Find time to be consistent. Promote your goods and service while delegating the tasks you don't need to do. CONCIERGE Is it ok if I spend a couple minutes going over a very special offer I created to help you implement this strategy and free up your week to grow your business? It is called the Podcast Profits Concierge. I will coach you to create stronger, more compelling content that converts your listeners into clients. And, my team will handle all of your prodution and publishing tasks that you don't need to be doing to free up your time. More clients and more time. Learn all about it at www.PodcastTalentCoach.com/SaveTime. RUTH SNYDER TIME Ruth Snyder joins us on the show today. Many entrepreneurs, authors, and coaches struggle with finding paying clients and growing their businesses. Ruth is an author, book coach, and international speaker. Her podcast is titled Get Clients, Build Community and this season is called Choices: from Struggle to Strength. On the show, she shares a mix of tips, interviews, and lessons learned the hard way. If you are looking to expand your business, serve your clients, and build your community, this show is for you. You can find it at https://GetClientsBuildCommunity.libsyn.com Ruth is still figuring out how to use the content in the best way. She doesn't want to throw it out randomly. Instead, she wants to be more intentional with the content. Ideally, Ruth wants to find more time in her week to spend with her kids. How can we create a business process that creates great content, leads to more clients and frees her time to spend with her family? That's what we discuss today. Enjoy my conversation with Ruth Snyder. SAVE TIME I have created a resource to help you implement your strategy and free up your week to grow your business. It is called the Podcast Profits Concierge. I will coach you to create stronger, more compelling content that converts your listeners into clients. And, my team will handle all of your prodution and publishing tasks that you don't need to be doing to free up your time. Get more clients and more time. Learn all about it at www.PodcastTalentCoach.com/SaveTime.   If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

Work Talk
E34: Innovating and Changing the Perception of Individuals with Disabilities

Work Talk

Play Episode Listen Later Nov 17, 2020 15:32


Rick Sizemore, Media Specialist at the Virginia Department for Aging and Rehabilitative Services, and former Director of the Woodrow Wilson Rehabilitation Center, joins the program to discuss the mission and impact of the VR Workforce Studio Podcast. Rick reveals what it's like to host and produce the podcast, and the impact that the COVID-19 pandemic has had both on the delivery of services to persons with disabilities, as well as messaging. 

Vocational Rehabilitation Workforce Studio » Podcast
The Spark that Ignites Vocational Rehabilitation

Vocational Rehabilitation Workforce Studio » Podcast

Play Episode Listen Later Jun 30, 2019 30:00


An interview with Rick Sizemore as he concludes a 33-year career at WWRC and focuses on the VR Workforce Studio podcast. [audio mp3="https://vrworkforcestudio.com/wp-content/uploads/2019/07/Episdoe69FFBVRTheSparkThatIgnitesVocati.mp3"][/audio] The post The Spark that Ignites Vocational Rehabilitation appeared first on VR Workforce Studio.

spark ignites vocational rehabilitation rick sizemore vr workforce studio
The Dignity of Work
E19: Creating Sustainable and Productive Partnerships

The Dignity of Work

Play Episode Listen Later Jan 4, 2019 22:43


Rick Sizemore, Director of the Wilson Workforce and Rehabilitation Center, joins the program to discuss how his organization has been able to create lasting and beneficial partnerships, and discusses tips and takeaways for any organization looking to partner and leverage their efforts.

Employability
E10: Vocational Rehabilitation- Mission Driven and Dual Customer Focused

Employability

Play Episode Listen Later Oct 19, 2018 22:08


Rick Sizemore, Director of the Wilson Workforce and Rehabilitation Center, joins the program to discuss how he came to work in vocational rehabilitation, and how to empower persons with disabillities to find meaningful work with family supporting wages. He also shares the importance of being mission driven and dual customer focused.  To learn more about Rick and V/R Workforce Studio, visit https://vrworkforcestudio.com/blog/

Because of My Podcast
Rick Sizemore's Audio Business Card Leads to More Exposure

Because of My Podcast

Play Episode Listen Later Sep 20, 2016 4:00


Your podcast will help you land guests, and those guests can then point people to your website. Your website then becomes an audio business card that can capture people's attention. This is what the VR Workforce Studio Podcast Does. Here is a note from Rick Sizemore on how he got a big guest, who then got his podcast in front of a big audience. We are all excited here in Virginia because the NRA is holding their fall conference here in Richmond. No not the gun NRA but the National Rehabilitation Association. We have been working with noted Rehabilitation Professional, Sam Rothrock, who is going to be at the conference talking about how social media and particularly podcasting is becoming a powerful tool in workforce development and disability employment. He asked us where he could get some data on podcasting so we were quick to point him to the School of Podcasting Episode 452 with all those wonderful stats and the show notes filled with all the data we podcasters low to talk about. So while this is going on we got a call from Scott Dunnell with the Commission on Rehabilitation Counselor Certification which happens to be the worlds largest organization certifying rehabilitation professionals and counselors. We were able to get Scott on the VR workforce studio podcast alongside our Big Inspiration Showcase with Brian Evans. Brian, an executive with Bank of America, tells the story of his near death motorcycle accident, his recovery and returning to work at the bank through assistive technology and voc rehab. This gave Scott the perfect opportunity to reflect on an inspiring rehab counseling story and to discuss CRCC's launch of their new e university. CRCC posted the episode on their website and its getting lots of downloads from their membership, many of whom will be at NRA along with CRCC. So because of our podcast, many of the attendees will have heard about the VR Workforce Studio Podcast from a major conference exhibitor who will be just across the hall from a presentation where clips from our podcast will be part of the discussion on how podcasting can help people with disabilities, professionals and employers who are concerned with disability employment and vocational rehabilitation. So through one episode we have become involved in a major conference with attendees before they arrive will be part of promoting a major exhibitors products and support on of the key presentations. Thanks for letting us share another Because of our Podcast Story. Can You Answer the Question, "Because of my Podcast ____?" Go to www.becauseofmypodcast.com/contact and send it in. I Don't  Have a Podcast! The come visit me at the School of Podcasting and launch your successful podcast today

Human Potential At Work
E17: The Benefits of Vocational Rehabilitation

Human Potential At Work

Play Episode Listen Later Aug 17, 2016 23:46


This episode features an interview with Rick Sizemore, director of the Wilson Workforce and Rehabilitation Center in Virginia. Rick discusses the work that they do at the center, and how vocational rehabilitation helps maximize human potential in the workplace. To learn more, visit www.ruhglobal.com     

180PODCAST
E07: How Podcasting Helps Vocational Rehabilitation Centers

180PODCAST

Play Episode Listen Later Mar 24, 2016 22:23


This episode features an interview with Rick Sizemore, director of the Woodrow Wilson Rehabilitation Center and producer and host of VR Workforce Studio podcast. Rick discusses how and why he got started podcasting and the benefits that podcasting how brought to his organization. Discover how Rick is using podcasting to get success stories out in his region and the takeaways for your organization.

Dwelling Place Podcast
Love; Discovering the Love of the Father - Audio

Dwelling Place Podcast

Play Episode Listen Later Mar 17, 2012 93:28


Love and Faith are the Foundations of walking in the Law of Christ!

North Shore Bridge Church
Rick Sizemore - 2-12-12 Sons and Daughters of God

North Shore Bridge Church

Play Episode Listen Later Feb 17, 2012 93:28


Sons and Daughters of God

Dwelling Place Podcast
The Beloved - Audio

Dwelling Place Podcast

Play Episode Listen Later Oct 22, 2011 60:38


Our Identity of Love

Dwelling Place Podcast
Freedom and the Law Part 2 - Audio

Dwelling Place Podcast

Play Episode Listen Later Jul 27, 2011 60:27


Part 2 of the series on believers and the Law

Dwelling Place Podcast
Freedom and the Law Part 1 - Audio

Dwelling Place Podcast

Play Episode Listen Later Jul 16, 2011 72:04


Should Christians follow the Law? Or, did Jesus put a stop to that? Rick Sizemore talks about the role of the Law in a believer's life.

Dwelling Place Podcast
Understanding the Principle of the Law Part 2 - Audio

Dwelling Place Podcast

Play Episode Listen Later Jun 4, 2011 60:57


Understanding the purpose and living within the Law

Dwelling Place Podcast
Understanding the Principle of the Law Part 1 - Audio

Dwelling Place Podcast

Play Episode Listen Later May 28, 2011 75:31


Understanding the purpose and living within the Law

Dwelling Place Podcast
Last Days Events; A Testimony of God's Greatness - Audio

Dwelling Place Podcast

Play Episode Listen Later Apr 2, 2011 66:24


Description of Last Days timeline and supporting scriptures.

Dwelling Place Podcast
2011 A Year of Preparation - Audio

Dwelling Place Podcast

Play Episode Listen Later Jan 1, 2011 68:29


God reveals to Rick what the next year is to bring for DP.

Dwelling Place Podcast
Need Conference Session 1 Part 1 - Audio

Dwelling Place Podcast

Play Episode Listen Later Sep 9, 2010 17:08


Jesus the Filler of My Needs Conference

Dwelling Place Podcast
Needs Conference Session 1 Part 2 - Audio

Dwelling Place Podcast

Play Episode Listen Later Sep 9, 2010 15:12


Jesus Filler of My Needs Conference

Dwelling Place Podcast
Needs Conference Session 1 Part 6 - Audio

Dwelling Place Podcast

Play Episode Listen Later Sep 9, 2010 17:39


Jesus Filler of My Needs Conference

Dwelling Place Podcast
Needs Conference Session 1 Part 4 - Audio

Dwelling Place Podcast

Play Episode Listen Later Sep 9, 2010 17:19


Jesus Filler of My Needs Conference

Dwelling Place Podcast
Needs Conference Session 1 Part 3 - Audio

Dwelling Place Podcast

Play Episode Listen Later Sep 9, 2010 15:53


Jesus Filler of My Needs Conference

Dwelling Place Podcast
Needs Conference Session 1 Part 5 - Audio

Dwelling Place Podcast

Play Episode Listen Later Sep 9, 2010 17:58


Jesus Filler of My Needs Conference

Dwelling Place Podcast
Breaking Free from Strongholds 2nd Night - Audio

Dwelling Place Podcast

Play Episode Listen Later Feb 11, 2010 131:05


We had some trouble with our Ustream recording, so we're adding this audio recording so you have the whole session.

Dwelling Place Podcast
Breaking Free from Strongholds 2nd Night - Audio

Dwelling Place Podcast

Play Episode Listen Later Feb 11, 2010 131:05


We had trouble with the Ustream recording of the Breaking Free from Strongholds Night 2 session, so we're putting up the audio here so you have access to it all.