Business Souls

I wish you all the best of luck with your current projects. I will come back to you in four weeks time to show you what the next stage of development is. Be safe and good luck out there

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Quote For The Week"There's hardly anything I've ever done that's made me cringe; I've got pretty good pitch, for a start, so I'm not known for hitting bum notes. Robert Palmer, Musician NewsHello Business Souls 2 Part on Pause, Pace and Pitch Important techniques for delivering your content live, podcast or youtube Main Topic QuoteThe quote this week sums up half of this episode Pitch is important to aid understanding Pace is important because it has a direct correlation on pitch. If you are speaking too fast this directly affects your diction Summary Of Last WeekPause, pace and pitch Pause important tool to give you confidence, emphasise points, build tension, limit um's and ahs's, punctuate, listen and feedback Pace OverviewImportance Of Pace A rate of progress Important to find right pace Don't want to go too fast Don't want to go too slow Identify what the context is If rapping for example don't want to go slow If you want to make a talk interesting don't want to go too slow ContextIf reading something you want to be consistent If talking about something want to be engaging so might want to vary the pace. E.g. use pace to your advantage. Add drama by starting to tell a story then gradually getting more into a frenzy. Make a point can slow down and combine with pauses. You need to speak slower than you think Pitch OverviewThe tone of your voice Avoid monotonous tone Try not to let pitch fall towards end of sentances use pitch for emphasis Avoid monotonous toneThis occurs when we are not concentrating on what we are doing and when we are scared Don't vary pitch at all Very boring to listen to Be prepared for your audience to go to sleep Normal SentencesKeep pitch up right to the end Don't let pitch fall down Think about happy thoughts When we are happy and positive then our pitch stays up Now think about when you are sad or scared What happens to your pitch You may not even be able to get your words out Otherwise you may start ok but the end of your sentance will tail off Pitch for EmphasisWhen you are in a market how to traders attract your attention. They shout What happens if your in immediate danger the pitch and tone goes up and gets loud Sometimes that is important to get someones attention Use sparingly What happens when you whisper. Everyone has to listen that bit harder This can be used to highlight an important bit of your talk You can purposely drop the end of the sentence so no one can hear. To make a point Bringing it all togetherPause, pace and pitch when used together can make a massive difference Pause can give you a chance to think about what it is you want to say Pace has to be used for the context you are given Pitch can be used to emphasise and to make sure that your words can be understood Lets practiceFind a poem to read. Work out where you need to alter your pace and pitch. Work out if there are any places that you should naturally pause Record two versions First version read the poem out and make no changes and try and make it as monotone as possible Second version read out the poem The Owl and the Pussy-cat went to sea     In a beautiful pea-green boat,  They took some honey, and plenty of money,     Wrapped up in a five-pound note.  The Owl looked up to the stars above,     And sang to a small guitar,  "O lovely Pussy! O Pussy, my love,      What a beautiful Pussy you are,           You are,           You are!  What a beautiful Pussy you are!"  SummaryGo away and think about your pauses Think about your pace and ensuring that it

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Quote For The Week"Life doesn't come with a REWIND, FAST FORWARD or PAUSE BUTTON. Once it starts it PLAYS until it ends or until you press STOP.” Sonya Parker, Author NewsHello Business Souls 2 Part on Pause, Pace and Pitch Important techniques for delivering your content live, podcast or youtube Main Topic QuoteHard when you are speaking especially live Panic when you start See people walk off stage because can't cope Number of strategies to make you more confident Pause, Pace and PitchTaught by my grandmother Each element gives you confidence and makes your delivery much smoother Important to practice. The more you do the better you become. This process is all about how you deliver your speech With podcasting / YouTube you can always just do another take If you are live on Facebook / Instagram / YouTube / Twitch you cannot do another version so you need to think carefully Pause - this is not to be muddled with pace which we will briefly discuss here which is how fast you speak. Pause - gives you confidence used in the correct way, limits you um's and ah's and can be used for dramatic effect. Pace - how quickly you deliver your content. Tendency to deliver quickly when nervous or pause because cannot get the words out Pitch - the way that you speak. So we don't want a monotoned voice but we also don't want to speak talking into your hands. There are various techniques to ensure that you can speak with confidence. This week we are going to to discuss Pause Next week we will discuss Pace and Pitch PauseBuild Tension You see it all the time programmes to build tension We will be back after the break And the winner is….. Tension is created by pausing Careful not to use too much Very effective Thinking Time It is important to think about what you are going to say. Pausing helps because you can reflect on what you think and then say something Unnecessary Um's and Ah's We are prone to make a noise to let someone know that we are thinking In everyday conversation that is ok and sometimes when being interviewed. Also a confidence thing. We um and ah to make out that we do nknow what we are talking about but have not got there yet. Annoying when editing Confidence It is the day of my fathers funeral. The time of the day has come where I have to speak I must speak well to honour my father Over 100 eyes are looking at me My confidence boost Look round everyone and catch their attention Deep breath in Speak Massive confidence booster Listen You can't listen and speak Pause whilst someone is talking to you Listen to what they have to say Act on what they tell you Punctuate Pause a little after each sentance This will punctuate what you have to say Feedback Pause to get feedback If live audience do you want them to clap, boo, jeer or ask questions for example Emphasis If you are making a particularly strong point Say what you want to say and wait till people think you have stopped by pausing Then say your next important point Sometime the point is so important you may want to highlight it and then repeat the point again SummaryPause, pace and pitch Pause important tool to give you confidence, emphasise points, build tension, limit um's and ahs's, punctuate, listen and feedback Get In TouchI would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Quote For The Week“The biggest communication problem is we do not listen to understand. We listen to reply,” Stephen Covey NewsHello Business Souls Some businesses do it well and some not so much Covid for a lot of business seems to be a great excuse for poor service Main Topic QuoteThe quote this week sums up everything in this episode Communication should be done to help everyone internally or externally understand If you are shutting your shop early tell your customers If there is a new routine because of Covid tell your customers. Show your customers. Explain to your customers Think about how you communicate. We have to do it. It is Covid. Absolutely correct but if you try and switch it up we are doing this for the safety of our staff and customers then this sounds much more palatable So it's now just about what you are saying. It is how you are saying it. It is about the language you are using Who to communicate to ?Remote workers - Company - Weekly Remote workers - Team - Daily Peers - Coffee Customers - Weekly Changes - ad-hoc How to communicate ?Zoom YouTube Instagram Phone E-Mail Website In Person What to Communicate ?Informational messages Changes to standard process Help for staff Help for clients Fun stuff Listen to your customersNot surveys. Talk to your customers Improve based on what they say Communicate in the right way and at the right timeTry and tell a story Try and be funny and humerous if you can Try and make the best of it SummaryWho to communicate to ? How to communicate ? What to communicate ? Listen to you customers Communicate right way and right time Get In TouchI would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am really over time this week. Hello and Welcome to Episode 26 - How to choose a podcast host ? Part 10/10 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The Week"Excellent firms don't believe in excellence - only in constant improvement and constant change." Tom Peters, Author (Thriving on Chaos) NewsHello Business Souls Last in mini series for podcasts Content Planning - how to plan your content so that you never run out of things to say Technique Improvement Improving the way you speak Improving the way you record Improving the way you edit Main Topic Content PlanningIdeasList of ideas when first started the podcast As community grows you should see other topics emerge or people to interview Keep up with news in your niche which should also fuel ideas Group Ideas TogetherTry and come up if you can with mini - series because then you have a number of coherent podcasts For example my next podcast is going to be on communication Following this will be a mini-series on how to actually communicate using pause, pace and pitch. This maybe one episode or a mini series of 3 CalendarWhat world days affect your niche ? What conferences are coming up in your niche ? What world events are affecting your niche ? ImprovementVoice TechniqueListen back and critic yourself when editing Try and actively think about your ums and so and anything else that is annoying you Pause If you can't think of anything pause you can always edit this out PaceBe consistent and try to speak as you would do to a friend. Ensure you can be heard. Don't speak too fast Pitch Try and speak naturally and consistently. Add a noise gate and you have to keep up the momentum. Think you have one if you don't Don't mumble Try to articulate your words Recording TechniqueTry to do the whole episode in one go If you can't just do a segment If you get one sentence wrong. Pause and then repeat again you can edit it out Practice, practice, practice Record earlier than you think. Don't stop recording until after you think you have finished Get your levels right. TOAST Don't adjust Editing TechniqueMuch easier if multi-track Always have separate tracks for each voice Add EQ and Gain if required Always add noise gate to any external source Much easier if you have an intro and outro that you have pre-recorded. Put on separate tracks Copy the previous episode If got pause much easier to edit out Leave a few natural ums You will learn each time. For example this week on my gin podcast had to record using telephone. Poor audio Had to learn a few techniques to make better You will improve over time OverallHave fun with your podcast If you are not having fun stop Thank you for listening Get In TouchI would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am really over time this week. Hello and Welcome to Episode 26 - How to choose a podcast host ? Part 9/10 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The Week"When we launch a product, we're already working on the next one. And possibly even the next, next one." Tim Cook, Apple Inc NewsHello Business Souls Second to last in mini series for podcasts All about launching Main Topic Ideas You should already have lots of ideas for your podcast Can they be interrelated to have a mini series for example Does one idea have to come before another one ? Simple Launch Plan Work out launch date Work out pillars Work out pillar tasks Work out dashes and strolls Mainly dashes Execute tasks What does pre-launch look like ? Prepare marketing Research, create, edit and upload episodes Create trailer. Use trailer to get into podcast directories Need to allow at least 3-4 weeks to get into big directories Setup website if do not have one Decide on podcast host Reviews of dashes Review of marketing stats Launch marketing plan What does a launch week look like 3-5 Completing Episodes ready to go live Informed community ready to get content as you have spent 3-4 weeks teasing them Promotion overdrive on launch day. I picked a few cities around the world and I informed where they could get to the podcast Instagram difficult to post URLs unless IGTV or in your bio. Important consideration. Link page. Can you get on other podcasts ? Media ? Launch party t-shirts / actual party or virtual Planning your content cycle When are you going to research / record / edit / upload / write show notes How are you going to define how your podcast looks ? When are you going to review ? Base it on themes Try and batch wherever possible. Get In TouchI would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am really over time this week. Hello and Welcome to Episode 26 - How to choose a podcast host ? Part 7/10 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The Week"We don't want to push our ideas on to customers, we simply want to make what they want." Laura Ashley, Laura Ashley, British Textile Design Company NewsHello Business Souls Over the next few weeks I am going to be starting some lives which will be on YouTube I will announce when they are coming up. Reducing the mini-series to 10 parts combining launching of podcast into one episode next week. Main TopicWhat is a podcast host and why do you need one ? YouTube stores all the content for you Podcasts don't you have store the files that people stream Store on website grind to a halt Podcast host stores your episode content and provides RSS feeds so podcast directories can find Podcast hosts optimised to stream content May also provide mini website Provides easy way to get into directories Which one ? Podcast directory support Popular Website Podcast Player Wordpress Support Cost Analytics Team Resources My recommendations (please note that the following links are affiliate links and that I will earn a small commission if you decide to buy. There is no additional cost to you). https://www.captivate.fm/signup?ref=benhampson (Captivate) - cost, player and team https://www.buzzsprout.com/?referrer_id=666764 (Buzzsprout) - analytics, number 1, file types Get In TouchI would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am really over time this week. Hello and Welcome to Episode 25 - How to edit a podcast ? Part 6/12 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The WeekEditing is unique to film. You can see something from different points of view almost simultaneously, and it creates a new experience - Stanley Kubrick NewsHello Business Souls Over the next few weeks I am going to be starting some lives which will be on YouTube I will announce when they are coming up. Main TopicHow do I edit a podcast ? Start with originals Music Credits Decide on degree of editing Enhancing sound Get Original Files Have you recorded directly ? WAV or MP3 files Best quality normally WAV Music Nice to have music Can't just use what you have on your phone Need to have royalty free music Make sure try to get the music as WAV files for highest quality Credits Think about what you are going to put at the front or end of the podcast Best to record this once rather than having to record it each time Think about what it is you want to say Keep it short Degree of Editing Try and record as per the programme If you are unsure what to say leave a space. You can edit out this silence Try and not um and and or so You can edit this out More you edit more time each episode takes Balance Enhancing Sound Depending on your editor you maybe able to enhance sound Not going to to go into a whole load of detail For example if you record lower volume you can increase with a gain control You can get rid of ss sounds with desseer You can filter out excessive noise by using a noise gate You can add effects such as making people sound like they are in a cathedral or Wembley stadium. Final Mix Once all the editing is done may want to fade up / fade down tracks Bounce the final track Ideally listen to it before uploading it Summary Start with originals Music Credits Decide on degree of editing Enhancing sound Final mix Get In TouchI would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am really over time this week. Hello and Welcome to Episode 24 - What equipment do I need to start a podcast ? Part 5/12 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The WeekA bad workman blames his tools. - George Herbert, Welsh poet, orator and priest NewsWant to build up community side of business and get you to display your voice If you want to work with me please get in touch If you get an opportunity it would be great if you could rate me in your podcast directory Main TopicTechnical Overview - Single Person Podcast Record your voice Edit out incorrect items including add music / effects Convert to MP3 and upload to host Interview or Multiple Host Podcast Record multiple voices at the same time Record your voice / voices 4 Types Of Recording Equipment Direct to Computer Stand along recorder Mixer unit with build in or stand alone recorder Multi-track recorder Need to have a microphone. 3 types USB 3.5 / 6.3mm Plug XLR Based microphone Direct to computer USB type microphone / XLR USB convertor Noise of internal components Rode NT-USB Mini Record and edit in same software Mixer / Stand Alone Good quality audio Microphone Rode Procaster With mixer able to mix together voices / computer as well Downside mix once only Behringer X1622USB Multi Track Recorder All benefits of mixer but each track recorded separately Zoom R16 / R8 Rodecaster - designed for recording podcasts Transfer to PC / Mac Edit software Windows - Audacity Mac - Garage Band / Logic Edit out inconsistencies ums etc Combine two recordings together Add in music / effects Mix to combine final episode Add effects to make sound better / boost sound Convert to MP3 Editing software should be able to output to MP3 Upload to podcast host Summary Computer with editing software and microphone Ideally mixer / multi-track recorder Editing software XLR based mic Get in touchI would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am really over time this week. Hello and Welcome to Episode 22 - How does a podcast work from a workflow point of view ? Part 4/12 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The WeekJust because you make a good plan, doesn't mean that's what's gonna happen. - Taylor Swift, singer and songwriter NewsIn Pandora Work with me section is coming If you get an opportunity it would be great if you could rate me in your podcast directory Main TopicWork out what type of podcast you have:- Solo Joint Interview Decide on what the episode should say Segments Welcome Introduction into the episode News What do you want to talk to your audience about Tip or Quote Tip or quote Main Segment Define into mini segment Bullet point each point Talk to each point Community Shoutout Shout out to your community Get more people involved Community Get In Touch Social handles Final Thought / Credits Final thought for the episode Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am really over time this week. Hello and Welcome to Episode 22 - How does a podcast work from a workflow point of view ? Part 3/12 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The WeekWorkflow is understanding your job, understanding your tools, and then not thinking about it any more. - Merlin Mann NewsBusiness Souls website http://www.b-souls.com/ (www.b-souls.com) has been released but still needs some work Notice over the next few weeks there will be a work with me section where we can arrange a discovery call and discuss whether we can work together. I will also be re-recording the trailer episode and changing the start of the episode. Main TopicWorkflow It is important that workflow works for you No good copying my workflow. You will need to tweak Not going to get too technical at this stage Factors Affecting Your Podcast Workflow Time Content Brain Space Health My workflow Ideas Good idea to have got a load of ideas. For more on this see episode 21 Really easy for me at the moment because I am working through a series. Research Template in Confluence which I use each week to ensure consistency Has a number of sections to cover my segments Fill out the form each week Record Take my form and use this as reminders for recording Remember pause, pace and pitch Leave plenty of space for editing Edit and Upload Take raw recording and add to editing software Add pre-recorded into and outtro Add music etc. The site I go to for music is https://www.purple-planet.com/ (https://www.purple-planet.com) Produce MP3 and upload to my podcast host Not website same as video kills the site Create Show Notes Use the notes in the form to create show notes Make sure that any references to other people are highlighted Publish When upload can put in publish time Make this consistent each week Relax !! Promote Need to promote on social media Need to add to your website Promotion is key. Be careful to make sure that you are trying to help as much as you can. Feedback Get feedback from your audience Consider doing other things like meet the podcaster etc. Interview podcasts Allow the participant to have a pre-release listen Have a pre-record call to go through process, answer any questions and go through documentation I have starring on the show and podcast release form Discuss promotion Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week again !!! Hello and Welcome to Episode 21 - What should my podcast be on ? Part 2/12 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The WeekKnowledge is of two kinds. We know a subject ourselves, or we know where we can find information upon it. - Samuel Johnson NewsHurray the http://www.b-souls.com/ (www.b-souls.com) site is live I will be increasing my activity on what gets sent out I would really love to hear what you think @businesssouls on Instagram / Twitter Main Topic Business Perspective Directly in earbuds of customers Initial novelty soon to wear off Promotion 21% UK 35% US Low Numbers Listener Perspective Compelling Content Consistent Delivery Gives value Subject Covers your expertise Niche down as much as possible Don't niche too far !!! otherwise no content idea Decide podcast type Interview based don't need as much prep other than ? Single person delivery - a lot of prep Group delivery - share prep Think out of box Compelling Content ideally needs to get your listener to take action Listening because thinking about podcast → What is yours going to be about ? Think of how many episode ideas you can come up with. If you can get to 20 then you have a way forward. Don't be tempted to setup podcast with out doing this Brand Action What do you want the user to do for you ? Visit website ? Sign up for e-mail list ? Download your latest report May need Lead Magnet Examples Building company - talk about types of projects and what is achievable. Talk about funky new techniques http://youprenneur.fm/ (Youprenneur.Fm) Chris Ducker talks about all things that a personal brand business needs to think about Digital Marketing Consultancy - look at all thing helping business with digital marketing Know Like Trust Important that subject matter get you known Once you are known important to get your audience to like you. Know & Like = Trust = Buy Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week again !!! Hello and Welcome to Episode 20 - What is a podcast ? Part 1/12 Series Podcasting also apply to YouTube or YouTube Live / Facebook or Instagram Live Look into planning podcast and episodes Practicality of equipment, recording, editing and choosing a podcast host Look at how to launch Post launch content cycle and improvement of style of delivery Quote For The WeekThe way to get started is to quit talking and begin doing - Walt Disney NewsBusiness Souls site is ready on desktop Mobile site work will continue Announce in my feed when up and running. Hoping to be this week Main Topic Why talk about what a podcast is ? According to a survey at https://www.statista.com/chart/14306/podcast-adoption/ (https://www.statista.com/chart/14306/podcast-adoption/) In the US 35% adoption 21% for UK Spain and Ireland high 39% and 37% First problem you are going to have is getting people to listen Spend a lot of your time educating people to listen Podcast ”A radio programme that is stored in a digital form that you can download from the internet and play on a computer or on an MP3 player” Cambridge Dictionary Big problem getting people to find you. Stats above Once they do find you amazing engagement Vast majority free Get content out to your customers and sell via content marketing Focus Cover this in detail next week Essential to decide on what you are going to cover The more niche you can go the better e.g. gin podcast focussing on gin lovers mainly based on Instagram, distillers, bars and everyone who loves gin. Niche down to only distillers not have enough information Show plan and logical structure Plan for schedule Consistency Need to turn up regularly Same day, same time Initial Listen A lot of people will listen initially. Try to give them the opportunity to move to podcast directory Involve your community Player on your website Instagram issue with links Podcast Directories Podcast directory biggest Apple Podcasts Other 3 Google Podcasts, Spotify and Stitcher Subscribe is the ultimate aim Promotion Promotion all the time Promote podcasts Promote launch Promote how to access podcast directories / podcasts free Promote people in your stories Instagram. Retweet on Instagram Summary  Podcasts are like radio programmes that can be subscribed to Focus Plan Initial Listen / Podcast Directories Promotion Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week again !!! This episode explores looking into change. Pivoting your business and your life Quote For The Week Change will not come if we wait for some other person, or if we wait for some other time. We are the ones we've been waiting for. We are the change that we seek - Barrack Obama NewsThe website is progressing and then new artwork and total re-brand Firing myself up for being on YouTube and on podcast Start of the changes Main Topic Change US Election - Barrack Obama utilised slogan Change with subtitle We can believe in Simple words yet huge meaning Social media very good at influencing Podcasts are very good at influencing YouTube very good TV & Radio On Line Business On Line got to have social proof or expert status either through testimonials, social proof or via media My current business based on me knowing what I do and being very capable but no social proof plus no way of getting it because of current situation Need change Move to podcasting and social media focus can be backed up. Look at my gin account on Instagram. On 1st May I had 26 followers. Now on 16th July I have 434. Why such as significant increase ? Believe in it Passionate Easy to sell because not selling Being different with podcast Not asking for anything but delivering stuff Why is this relevant to you ? Change is coming your way You need to innovate to survive Initial reaction is to make money first e.g. put prices up with an already price sensitive customer base Give something back first Podcast / YouTube / Content marketing activity / Free advice etc Restaurant Example Owning a restaurant is not fun especially if there is a second wave like many parts of America at the moment and I think many parts of the UK Takeaway more future proof ? Both takeaway and restaurant ? Think About Change That Is Coming Very Soon Planning for change Communicating change Executing change Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week again !!! This episode explores the podcasts change of direction Quote For The Week Be the change that you wish to see in the world - Mahatma Gandhi NewsIn the news there is a lot of talk of the recession and a lot of talk of what this means. There is a lot of worried people including me. My business has just about stopped as a business project coach so I am moving towards podcasting. Main Topic Current and New Clients Business Souls is going to concentrate on how to build up your existing pool of clients and how to also augment to that pool Change of Focus Instead of concentrating on a business topic we are going to talk about communication and the importance of getting your voice out there. To that end the podcast is going to have a focus on launching your business with content marketing rather than traditional sales marketing. It will be heavily biased towards podcasting as this is what I know but I am intending moving to YouTube as well. Conform To The Maxims At The End Of Each Show You not a number I want you to be able to run your business and not beholden to others and certainly not feel your like a number. To make you be true to yourself I will also be covering some techniques that I have perfected over the last few years. Be unique By all means look at what is available in your industry but don't copy lock, stock and barrel other ideas. Besides being plagiarism it does not make unique. You need to find your own unique spin. I am going to help you find your happy related to this Be you Find your brand like I have It does not always have to have your name on it You can still be a Youpreneur Be amazing To be successful you need engagement and you have to be fully immersed in what you are doing. You have to respond in a timely way and give back to the community. In short you have to be amazing and want to serve The pandemic is no excuse for poor service Be a business soul To be a business soul you need to join and engage with the community. We are not going to listen to words like can't We only want to listen to words like how can we find a way. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! Twitter https://www.twitter.com/businesssouls (@businesssouls) Instagram https://www.instagram.com/businesssouls/ (@businesssouls)

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week again !!! This episode explores find permission to do what you want Quote For The Week You only need permission from yourself. - Mel Robbins NewsOnly publishing once per week on Friday after this Friday's episode Next week there will be a complete focus change Explain all Main Topic My Fictional Character Mary Fictional character Mary - strong husband / strong work ethic / family background in law Solicitor or lawyer in many other countries but fascinated by glassware Started decorating glasses and posting on Instragram and over last few years has grown to a few thousand Resulted in a lot of commissions for glasses and ready to make move but can't Identify Who You Need Permission From Family always legal no one entrepreneur Husband legal Family legal Confidence even though orders to move Ask Whether You Can Have Permission Identify those who you perceive you need permission from Ask permission to do what you want to do If permission granted then ok Mary asked her husband and he said no Asked family and they told her we are solicitors / lawyers. Not entrepreneurs Give Yourself Permission I could give you permission but I am a stranger and I don't think anyone can give you permission until you have done that for yourself. Alternatively we could come to a deal I cannot give you permission but I can tell you permission granted Permission granted on the understanding you give yourself permission going forward and on this occasion Take Action If you have permission then take action. Take it one stage at a time Build a plan. Use the https://www.ben-hampson.com/SimpleLaunchPlan (simple launch plan) Monitor your progress If give yourself permission be mindful of resistance to those who said no Be respectful to their opinions but still take action. Only you know if it is right Summary - Permission Identify Ask Give Take Action Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week again !!! This episode explores 5 excuses for poor service. in 2020. Quote For The Week Make a customer, not a sale. - Katherine Barchetti, Retailer from Pittburgh NewsOnly publishing once per week on Friday after this Friday's episode This Friday we are looking into finding permission to do what you want Main Topic Company Revenue and My Experience With Boots The Chemist All companies thinking about making money to keep themselves afloat Thinking about how to streamline Need customers but that does not seem to matter about customer service I went out of hours to Boots The Chemist in Rustington on South coast last week after checking on line to confirm they were open until 17:30 Got there at 17:19 after checking On the door outside that it was open until 17:30 Net result I bought my product elsewhere Companies cannot afford to do this 5. Put up your prices Seen many examples on line. One that springs to mind is Vodafone who put up their prices moments after we entered lockdown Think it was an agreed price increase just very poorly timed and picked up by https://www.chrisducker.com (Chris Ducker) on 2nd April Understand you may need to adjust your prices but do it slowly and think about timing 4. Change what you offer but don't tell your customers Aldi in the UK are great at doing this You don't mind because they are a discount retailer A lot of companies such as insurers seems to change their terms when it came to holidays and allowing people to get their money back Depending on what you offer need to think very carefully about adjusting your offer. 3. Get your customer order wrong Don't deliver what you promised and get it wrong Have an arduous process to resolve the issue and make the customer feel as though they were in the wrong 2. Don't Refund your Customers Keep your customers money to keep your business afloat. Cite issues with staff shortages and give long time to return money 1. Don't communicate Don't send any messages to your customers Put messages on your website indicating no response Pack up your business. Hope your customers won't come back I know you are a business soul so I know you will not have done this Capitalise on this and make sure that you are better than your competition Summary Put up your prices if you absolutely have to but consider very carefully the timing of it. If you possibly can try and find new and innovative techniques to reduce prices. Has home working been successful ? Could you shut part of the office to save money ? Add to what you offer and tell your customers. If you have to change your hours or operation times tell customers in plenty of time Ordering systems. Make sure that your ordering systems are more than correct. Add in some checking where you can If a customer needs to be refunded or they have a faulty product err on the side of the customer and send them new product or refund ASAP. Communicate, communicate, communicate with your customers and over communicate. Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week. This episode explores looking after your feet. Quote For The Week Be sure you put your feet in the right place, then stand firm.  - Abraham Lincoln NewsApologise that the last episode was a bit late coming out Also no real promotion around this week I have been using the simple launch plan to create a new podcast all about Gin which is going to launch at the same time that this one does on Friday The podcast is https://www.ginignite.com/Podcast (here) if you are interested Main Topic Is this topic a serious subject for a business podcast Yes this is a serious business podcast Yes I do believe that business is not all about doing the do. It is also about looking after you Corona virus shown how fragile life is Important to take care of things Lots of people take feet for granted. Walking and blisters I have had many times in my life where I walked miles especially when lived in Munich Germany Worked at Munich City Hilton hotel for 6 months Not much money so saved the bus fair and walked to work Worked on an extra BMW Conference which meant I got a lot of blisters Up until about 6.5 years ago always had blisters Then I got my dog Rufus Since having him no blisters Socks Good socks are the reason Socks make massive difference I use Under Armour socks. Cheaper Under Armour for everyday and very expensive ones for walking. Wear comfortable shoes to get to work and then change Foot Routine Please note this is something that you should only undertake once per week. I did not mention that in the podcast !!! Now I have tried to get even better and I discovered a range of products which are for salon So worth using. Company called Kaeso They produce a pedicure kit with everything you need to pamper your feet Weekly Foot Routine Remove hard skin Remove polish Clip the nails Soak 15 mins with Citrus Squeeze or Peppermint Rain Exfoliate Lime and Ginger Tingle Foot mask - Peppermint and Blueberry Twist Foot lotion Mandarin and Mint Yoghurt massage Foot spray Cuticle tidy Base coat Colour Top Coat Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Sorry I am a couple of minutes over this week. This episode explores what is a business project coach. Quote for the weekAll progress takes place outside the comfort zone. - Michael John Bobak (digital abstract artist) NewsOn Friday we are going for something a bit different Looking after your feet How to pamper your feet and look after them How to get the right socks Main TopicBusiness Help Roles Consultant Generally there for fixed period Specific knowledge to solve a problem May or may not be part of multi-dicipliary team Gets a job done generally with no knowledge transfer Potentially beholden to that company if anything goes wrong Business Mentor Started multiple businesses Very skilled in what they do Have knowledge and contact able to pass on Highly sought after Good for growth High cost Coach Experienced in industry Facilitator to solving own problems Accountable Grow your knowledge Type of Coach Business Coach Help identify road block in way of the business moving forward Quite often will be the very person trying to help Can be generalist or focussed on particular area Project Coach Brought in to look at project process generally Help business leaders identify challenges and develop how to solve Make business leaders accountable Entrepreneurial World Project management important but often costly Other places to spend money Business Project Coach Utilise project management techniques but in a business context Implement simple launch plan. 22 years worth of experience in one easy to follow process for example DIP call Centre business around mini launches More deadlines in shorter period of time to make the business as efficient as possible Enpowering employees Making quicker decisions Forging solid bond between company and employee How do they work ? Work closely with business leaders to help them identify issues and help them to solve those issues Means that knowledge stays within the business Eventual aim no need for the coach because able to approach other issues using the principles learned. Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome  Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores a worked example of the simple launch plan Quote for the week Let our advance worrying become advance thinking and planning. - Winston Churchill News This is part 6 of 6 of the mini series on The Simple Launch Plan Main Topic Based on a real life project for a new podcast that I am launching Launch quick. Due to happen on 26th June 2020 Desired outcome - to create podcast ready for launch on 26th June 2020 Launch date 26th June 2020 PillarsMarketing - Launch Podcast Creation Website - Launch Planning - Launch Marketing divided into 3Pre-launch Launch Post-Launch Podcast CreationDirectory Setup Create Podcasts Website LaunchTasks to create and launch the website Planning - LaunchMonitoring Decided on all Dashes - a week in duration Decided on 2 dashes pre - launch  Launch dash 2 post launch dashes Allocated tasks MonitoringDIP call Review dash Change tasks dependent on review Just finished first dash !! All tasks finished. Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome  Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores what is intermittent fasting and is it for me ? Quote for the week The best of all medicines are rest and fasting. - Benjamin Franklin News Don't worry part 6 of The Simple Launch Plan will be available on Friday Main Topic What is intermittent fasting ?5 days non-fasting 2 days fast Eat 2000 / 2500 cals on non-fasting days Eat 500 / 600 cals on fasting days Generally most people expect to lose 1 - 2lbs per week  You do have to monitor your calories Fasting days2 days fasting difficult at first Hungry / will power / difficult times evening Up to you when you consume your calories All in the morning Some in the morning, some at lunchtime and some in evening Some in morning and some in evening All in evening Not only lose weight other benefitspursuing an alternative method to try to reverse type 2 diabetes diagnosis reducing insulin to try and reduce the chance of developing type 2 diabetes reducing oxitative stress and inflammation of the body to improve heart health to prevent cancer to improve brain health to extend lifespan Mentally better. Not 6 or 7 days per week of misery You can have your cake and eat it The Fasting Pod website https://www.tdpod.com/Podcast (https://www.tdpod.com/Podcast) Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome  Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores adding tasks to strolls and dashes / monitoring your launch Quote for the week People rarely succeed unless they have fun in what they are doing. - Dale Carnegie News This is part 5 of 6 of the mini series on The Simple Launch Plan Main Topic Different types of taskSome tasks naturally fit at key parts of the project Some tasks are very flexible with where they can appear Some tasks are dependent on other tasks before they can go ahead You have your strolls and dashes and when they start and finish Taking one pillar at a time and one task at a time work out what type of task they are.If they are time dependent then they will have a home If they are flexible then try and include them as soon as possible If they depend on other task then make sure you have scheduled those tasks first Start your first stroll and dash and get those tasks done Monitor Monitor your day to day progress with a DIP call Mini Launch ReviewAt the end of each dash / stroll work out what went well and what went badly. Implement changes into the next stroll or dash Mini Launch Planning MeetingReview the mini launch type should it be be a dash / stroll Review tasks planned. Add / take away New incentives - new coffee machine !!! Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome  Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores what does a morning routine look like and do I need one ? Quote for the week If you win the morning, you win the day. - Tim Ferriss, Tools of the Titans News You will notice that we do not have part 5 of our mini series.  I was worried that 4 parts in a row was too much !!!  So it will happen on Friday Main Topic Morning routines are not for everyone Most successful people perform some kind of morning routine The routine has to be totally yours Get inspiration from others My morning routineGet up (result !!!) Get glass of water If my dog wants to go out start morning pages If not then meditate Meditate Coffee and morning pages Walk my dog Have breakfast Areas you might want to considerDiscipline Hydration Flexibility Change - e.g. walk first then routine Mindfullness - could be yoga, listening to music for 10 minutes, short walk Journaling - morning pages Morning PagesWrite 500 words typed or 3 pages Can write anything you like Could be philosophy, business changes or how you feel People mentionedhttps://juliacameronlive.com/basic-tools/morning-pages/ (Julia Camerons page) http://www.youtube.com/amytv (Amy Landinos page) Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome  Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores how you can create your strolls and dashes Please note that there are various links to resources in this episode. The are affiliate links and if you decide to buy then I will earn a small commission. Quote for the week Unless commitment is made, there are only promises and hopes... but no plans. - Peter Drucker News Mini Series on Simple Launch Plan - part 4 /6 Main Topic Most projects fail when tasks are not executed for some reasonLaunch resources are constrained - other commitments / cost saving Run out of time - project runs out of time Costing too much Important to get commitment from project team and from organisation Deadlines are the best way to cement this commitment  In order to ensure maximum commitment you divide the launch into a number of smaller mini launches with fixed dates and fixed tasks There are two types:-Stroll Dash StrollGenerally 2 -4 weeks in duration At the beginning and end of the launch when the timeline is not as critical DashGenerally 1 - 2 weeks in duration In the middle of most launches when the timeline and achieving tasks is critical Sometimes there are issues which affect your launch date such as the conference you are running has to delay by two weeks because the hotel cancels at the last minute If this happens then you have to re-configure your launch and spend a week or two moving delegates to the new date After each stroll or dash review to see what could have gone better and what has worked well Next week you will go into how to add tasks to dashes and strolls as well as how to monitor the project. Two books recommended:-https://amzn.to/2U1FIZH (Dale Carnegie - How to Win Friends and Influence People) https://amzn.to/3cJ6Ow2 (David Allen - Getting Things Done) Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome  Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores deciding your desired outcome, launch date and pillars Quote for the week In preparing for battle I have always found that plans are useless, but planning is indispensable. - Dwight D. Eisenhower News No news this week Main Topic Simple launch plan starts with desired outcome Could be something like create course Or better create course on x with my existing audience which is going to last x weeks and will transform the student to go from beginning process to end process and will start on and be open for x days or weeks Decide on launch dateYou may already have decided on your launch date already. If you had a previous similar project base it on that If not then maybe come up with your pillars and a timeline for those and this could steer you towards a date Imagine desired outcome on simple building with pedestal which shows desired outcome and columns Each column represents a pillar A pillar is something that defines a number of tasks which will be done during the whole of the project Building an online course pillar create courseCurriculum Modules Lessons Film Edit Check Upload to provider Produce collateral quizzes / workbooks Repeat until you have all tasks for all pillars On Friday you will build on this to take these tasks and arrange them into strolls and dashes More in the next episode Wins Let me know your wins. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome  Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores The Simple Launch Plan Quote for the week By failing to prepare, you are preparing to fail. - Benjamin Franklin News No news this week Main Topic Last episode we discovered the top 10 reason to launch failures Need to plan Planning does not need to be boring Important entrepreneurs can plan but in own way Simple launch plan starts with what you knowDesired outcome Launch date Imagine a building with a stone roof with a pedestal (triangular piece at the front of the roof). On the pedestal you right your desired outcome and launch date. This roof is supported by stone columns. Columns can also be called pillars. Define pillarsCould be the promotion you do If you are launching an online course it could be the content creation It could be finance Pillars run over the project length Once you have your pillars then you need to create all the tasks required to complete that pillar. You repeat this for each pillar Work out from today to the launch date which periods are intensive and which are not These are mini launches and are two different typesFor intensive periods your mini launch is a dash and normally lasts 1-2 weeks For non-intensive periods your mini launch is a stroll and normally lasts 2-4 weeks Take the tasks from the pillars and assign these to a mini launch MonitoringUse DIP (Daily Inspirational call) defined in Episode 2 Optionally after each stroll or dash have a feedback meeting where you work out what went well and what did not go so well. Wins No times for wins this week as no time. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores the top 10 Reasons that a Launch fails Quote for the week Everything is hard before it is easy. - Goethe News We are officially live !!! I ran over by 3 minutes !!! Main Topic Part of a new 6 part mini series covering:-Top 10 Reasons That A Launch Fails Simple Launch Plan Overview 3 Episodes dedicated to explaining the Simple Launch Plan in more detail A worked example 1. Right Product - Service / product is amazing - Fixes a non-existent problem 2. No Audience - The problem is there and needs to be fixed - The wrong audience is being targeted 3. Pricing Issues - The price the launch is being offered is not correct - Too expensive - launching a premium service to S - Too cheap - course on gold smelting at silly price 4. Launch timing - Service is trying to launch when not correct - E.g. marketing something circumstances changed 5. Marketing / Promotion - Marketing completed too late - Not targeted - Using wrong medium 6. No belief because no testimonials or social proof - No testimonials - No YouTube / Podcast / Blog / Press Coverage 7. No teamwork / inspiration - Remote team - Contractors 8. Micro managementNo delegation Previous issues  9. Project management is boring - Focus on easy bits and not the details - Don't want the rigidness of PM 10. No Time - No time to plan - The wheels fall off Wins Business Souls is officially live I want to hear your wins. Please get in touch so I can hear about your launch stories. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SimpleLaunchPlan) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores managing a remote team in 2020. Quote for the week Coming together is a beginning. Keeping together is progress. Working together is success. - Henry Ford Main Topic Part of a new mini series covering:-Loneliness Focus Managing a remote team Important to make sure first and foremost you are settledLoneliness Need to have a room to work in ideally with no interruptions or place / noise cancelling headphones Get dressed Communicate, communicate, communicate Make sure everyone knows how to get hold of you Make sure household knows when you work Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients. Richard Branson Communicate, communicate, communicate - regular one to ones, weekly checkups, DIP calls and monthly company calls Organise team virtual meetings and after work meetings Important to be collaborative Listen to your employees and their ideas Make sure all have webcams so that you are able to see non-verbal communication Expectations - hours / schedule, availability, communication methods, timescales, email responses etc Boundaries - work schedules home / work Monitoring One way to do this is work to a shorter plan such as a two week period. When everyone has a deadline Work sharing tools Valued staff first Wins Business Souls being in most of the directories including Google podcasts Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SignUp) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. Please note that there are various links to resources in this episode. The are affiliate links and if you decide to buy then I will earn a small commission. This episode explores how to get the right home working focus before you go quietly mad ? Quote for the week If you don't pay attention to what has your attention, it will take more of your attention than it deserves. - David Allen (Getting Things Done) The Link to Davids book is https://amzn.to/3cJ6Ow2 (here). Main Topic Part 2/3 of a new mini series covering:-Loneliness Focus Managing a remote team Re-cap of last episodeDifficult to get focus Loneliness issues relating to distracting yourself with music / TV / Radio, over communicating and virtual meet ups Get up and get dressed Work out best space to work inBest to work out of dedicated room If not possible try and allocate some space you can permanently use For my thoughts on office space you can go to the https://youtu.be/ZmyvZCYsQRI (Business Souls YouTube channel) If not try a pop-up desk In shared areas think about noise cancelling headphones. I use these https://amzn.to/2X1ARZm (Bose Quiet Comfort 35 headphones) Other headphones to try are the https://amzn.to/2LFsRrA (Apple AirPods Pro) Schedule your time keeping in mind any core hours set Think about calendar blocking and remembering breaks https://www.youtube.com/watch?v=Y-aFEA0MCQ4 (Amy Landino's episode on calendar blocking) Make sure household know when you are working Plan to ensure work achieved Eating habits When comfortable with routine and stable then help others Don't forget to get in touch if you have some unique ways of focussing whilst working at home or you can think of some other techniques that I have missed Wins My win is being in the podcast directories. Update to the podcast. I am now in Google Podcast. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SignUp) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode explores and embraces that you might be lonely at home and some things that you can implement to lessen that loneliness for you and your team. Quote for the week There's a way to do it better — find it. - Thomas A Edison Main Topic Part of a new mini series covering:-Loneliness Focus Managing a remote team Working from home is difficult because you don't have the familiarity of the office and the companionship of colleagues. Also not helped at the moment that not able to go out at weekends. A few ways to try and make loneliness better:-Music and TV for company. Be careful when you need to concentrate with what you are listening to Regular contact with team - one to ones, call up wider staff members if at a senior level. They will really appreciate it. Encourage peer to peer contact and virtual coffee breaks Set expectations Have a DIP call (see last episode) Have company meetings Meet after work for a virtual drink Spend time with immediate household Meet friends and extended family virtually Hopefully this will help with loneliness Don't forget to get in touch if you have some unique ways of feeling less lonely or there are some other techniques that I have missed Wins I ran over a bit so did not get any time for wins. It will be back in the next episode Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SignUp) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode introduces a simple practice, the DIP (Daily Inspirational Progress) call to inspire communication and give you as a business leader an early warning of roadblocks which are preventing members of your team from working. Quote for the week The single biggest problem in communication is the illusion that it has taken place - George Bernard Shaw Main Topic Generally we don't have daily calls unless a project is either getting very near completion or there is a client problem which has meant it is vital The problem with daily calls of this nature is that they get longer and longer The DIP call allows each team member 2 minutes to discuss:-What they did yesterday What they are going to do today Roadblocks they are facing Giving a heads up to the next person who they are going to hand off that they are nearly finished It is important to be strict on the time Should there need to be a longer discussion this should happen but away from the DIP call. You may want to add 5 minutes at the beginning of the call to make it a bit more social and allow those running slightly late to joint the call. Wins Ben has submitted the podcast to all the directories. He is still waiting to hear back from some of them. I don't want to report my wins I want to reports yours. Please get in touch and let me know your wins for the week. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SignUp) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Welcome Welcome to the Business Souls podcast which helps you to maximise your magnificence by exploring one topic each week for 10 minutes. This episode introduces the Business Souls podcast. It is divided into:- The main topic under discussion Weekly Quote  Wins  Main Topic This podcast is all about you. You are its main focus. Please get in touch if you have any suggestions or feedback. The details are at the bottom of the show note. The podcast will have two main streamsThe first is a ten minute podcast. The second is a longer interview podcast. For the moment there will be a second ten minute podcast whilst the interviews are being scheduled. The reason for calling it business souls:-Business - that's what we do  Soul - the quality of a person or work of art that shows or produces deep good feelings Topics coming up in the next few weeksRemote teams Footcare Podcasting Giving yourself permission Next week DIP Daily Inspirational Call Important to me that you get involved Quote for the week We must accept finite disappointment but we must never lose infinite hope - Martin Luther King Wins Ben completed the podcast I don't want to report my wins I want to reports yours. Please get in touch and let me know your win for the week. Get in touch I would love you to get in touch. To make it easy for you I have got a number of different ways because I know everyone likes to be different !!! E-Mail List https://www.ben-hampson.com/SignUp (www.ben-hampson.com/SignUp) Twitter https://twitter.com/tbherd (@tbherd) Instagram https://www.instagram.com/tbherd/ (@tbherd) E-Mail To get in touch - podcast@ben-hampson.com For podcast ideas - podcast.ideas@ben-hampson.com

Go to http://www.ben-hampson.com/Podcast (www.ben-hampson.com/Podcast) to subscribe Trailer Overview Business Souls is a podcast which focusses on unique, individual, amazing and inspiration entrepreneurs like you.  The podcast comes out twice a week.  On Tuesday there is a 10 minute podcast covering one topic from remote working to mindfulness and on Friday there is an interview or another 10 minute topic.  Don't be a number, be unique, be you , be amazing and above all be a business soul. Go to http://www.ben-hampson.com/Podcast (www.ben-hampson.com/Podcast) to subscribe