Masters of Ecommerce

Follow Masters of Ecommerce
Share on
Copy link to clipboard

Top ecommerce store owners and marketers share how to build, engage, and convert an owned audience for your online store hosted by Fynn Glover, Founder and CEO, of getmatcha.com.

Matcha


    • Oct 30, 2020 LATEST EPISODE
    • infrequent NEW EPISODES
    • 38m AVG DURATION
    • 18 EPISODES


    Search for episodes from Masters of Ecommerce with a specific topic:

    Latest episodes from Masters of Ecommerce

    Predictably Boost Conversion with Intentional Optimization (w/ Jon MacDonald)

    Play Episode Listen Later Oct 30, 2020 46:11


    Jon MacDonald, Founder and President of The Good, a conversion rate optimization firm, covers how ecommerce stores can deliver a best-in-class digital experience with intentional optimization.

    Foundations of Brand Differentiation in a Saturated Market (w/ Jonas Ketterle)

    Play Episode Listen Later Oct 9, 2020 51:26


    After first encountering cacao in Oaxaca Mexico in 2012, Jonas Ketterle founded the online ceremonial cacao company, Firefly Chocolate, in 2014, with the mission of inspiring awe and wonder through cacao. Jonas talks with Fynn about creating a brand with a purpose and how to stand out amongst an endless wave of established competitors.

    Creating an Active Community for Your Ecommerce Brand (w/ Donna Maria)

    Play Episode Listen Later Oct 2, 2020 40:10


    Donna Maria is the founder and CEO of the Indie Business Network, one of the largest communities of indie makers and handmade entrepreneurs. She discusses how the best ecommerce founders build rich communities across digital platforms to test, grow, and scale their businesses.

    How to Validate, Build, and Scale a DTC Brand (w/ Jacqueline Oak)

    Play Episode Listen Later Sep 25, 2020 30:54


    Fynn is joined by Jacqueline Oak, Co-Founder of Cardon, a DTC ecommerce store specializing in men's personal care. With a diverse background in finance, fashion, retail, and ecommerce, Jacqueline shares how inspiring entrepreneurs can validate their brand idea, appeal to consumers, and scale for growth.

    Standing Out in the Age of Amazon (w/ Jon Pruitt)

    Play Episode Listen Later Sep 18, 2020 22:25


    Omnisend's VP of Partnerships, Jon Pruitt, discusses omnichannel marketing trends, how ecommerce stores can gain consumer interest, and the ever-changing ecommerce marketing technology landscape.

    Know Thy Customer. The Power of Listening. (W/ Chloe Thomas)

    Play Episode Listen Later Sep 11, 2020 36:10


    Ecommerce podcast host, digital marketing veteran, and author, Chloe Thomas, discusses the state of ecommerce and how to differentiate by deeply understanding the core reason you're relevant to your customers.

    Spearheading a Global Brand's Path to DTC (w/ David DeMartini)

    Play Episode Listen Later Aug 31, 2020 44:45


    David DeMartini discusses his 4 years at POC Sports and how he helped catalyze the brand's investment in building a direct to consumer channel.

    Up Your Post-Purchase Power, Increase LTV, & Build Your Brand Loyalty (w/ Jordan Gal)

    Play Episode Listen Later Aug 27, 2020 45:07


    Former ecommerce merchant turned SaaS founder Jordan Gal walks through the history of post-purchase selling to build loyalty, increase ARPU, and expand Lifetime value in a super interesting conversation.

    Humility & Staying Curious as the Path to Success (w/ Gilbert Corrales)

    Play Episode Listen Later Aug 27, 2020 38:30


    Ecommerce entrepreneur, professor, and technologist, Gilbert Corrales discusses Leaf Grow's approach to differentiated Facebook advertising and staying humble in the face of constant change.

    Owning 1:1 Customer Relationships in an Omnichannel World (w/ Casey Armstrong)

    Play Episode Listen Later Aug 26, 2020 53:58


    Former agency founder, ecommerce marketer at Watchmaster, VP of Marketing at BigCommerce, and current CMO of Shipbob weighs in on how merchants differentiate in the age of Amazon and the DTC revolution.

    How to Differentiate Your Ecommerce Store with Blogging (w/ Joseph Rauch)

    Play Episode Listen Later Aug 24, 2020 42:00


    Joseph Rauch manages content and SEO at Public Goods. Join him as he discusses why the ecommerce blog is the key to differentiation and customer experience with Fynn Glover.

    The Future of Ecommerce Marketing Technology (w/ Derric Haynie)

    Play Episode Listen Later Aug 17, 2020 33:07


    Former poker pro, serial entrepreneur, and founder of ecommercetech.io weighs in on how the best Shopify merchants are building their technology stacks to differentiate in the Age of Amazon and the DTC revolution.

    From Wholesale to DTC: How to Pivot Successfully (w/ Amanda Schreier)

    Play Episode Listen Later Aug 12, 2020 38:21


    Ecommerce marketer and intrepreneur Amanda Schreier discusses how to influence change and help guide the transition from wholesale to DTC ecommerce.

    COVID & the Customer Relationship (w/ Chris Wilson)

    Play Episode Listen Later Aug 10, 2020 38:00


    Performance marketer, turned ecommerce CEO, Chris Wilson reflects on the power of Amazon, the impacts of COVID, and how to own the customer relationship in an omnichannel world.

    Building a Sustainable CPG Brand in 2020 and Beyond (w/ Ryan Gaines)

    Play Episode Listen Later Aug 5, 2020 35:42


    CEO of DTC brand Everly discusses the challenges of taking over the CEO role, hard decisions about revenue channels, and how to build a sustainable omnichannel brand in the age of Amazon and the DTC Revolution.

    Moving a 4th-Gen Brand Online & Maintaining Values Along the Way (w/ Brian Bianchetti)

    Play Episode Listen Later Aug 3, 2020 28:26


    GM of 4th Generation Jerky brand discusses the jerky renaissance and how to differentiate when the competition is venture-backed startups and house-hold name incumbents.

    The Future of Influencer Marketing for Ecommerce (w/ Joe Anderson)

    Play Episode Listen Later Jul 30, 2020 38:01


    Joe is the Co-founder of MightyScout. He's a product designer that loves figuring out how to make things simple. He has mentored and taught lead designers at companies like Google, Dropbox, Adobe, Uber, Lyft, and Pinterest.

    Conversational Marketing: Bringing the In-Store Experience Online (w/ Lisa Popovici)

    Play Episode Listen Later Jul 28, 2020 31:54


    Former DTC fashion brand founder turned SaaS founder, Lisa Popovici, discusses conversational marketing and how to grow through authentic conversations with customers.

    Claim Masters of Ecommerce

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel