Podcasts about Differentiation

What I learned from reading Working Backwards: Insights, Stories, and Secrets from Inside Amazon by Colin Bryar and Bill Carr.---I'm doing a live show with Patrick O'Shaughnessy from Invest Like the Best on October 19th in New York City. Get your tickets here!---Sponsors: I use EightSleep to get the best sleep of my life. Find out why EightSleep is loved by founders everywhere and get $150 off at eightsleep.com/founders/----Vesto makes it easy for you to invest your businesses idle cash. Schedule a demo with Vesto's founder Ben and tell him David from Founders sent you. Here's the legal disclosures to make the lawyers happy:Vesto Advisors, LLC (“Vesto”) is an SEC registered investment adviser. Registration with the SEC does not imply a certain level of skill or training. More information about Vesto and our partnership can be found hereWe are entitled to compensation for promoting Vesto Advisors, LLC. Accordingly, we have an incentive to endorse Vesto and its team and services. We are not current advisory clients of the Vesto.----Join Founders AMAMembers of Founders AMA can:-Email me your questions directly (you get a private email address in the confirmation email) -Promote your company to other members by including a link to your website with you question -Unlock 40 Ask Me Anything (AMA) episodes immediately-Listen to new Ask Me Anything (AMA) episodes every week ---Join my free email newsletter to get my top 10 highlights from every book---(8:00) Principles Jeff Bezos would repeat: customer obsession, innovation, frugality, personal ownership, bias for action, high standards.(10:30) Single threaded leadership: For each project, there is a single leader whose focus is that project and that project alone, and that leader oversees teams of people whose attention is focused on that one project.(11:00) The best thing I did as a manager at PayPal was to make every person in the company responsible for doing just one thing. Every employee's one thing was unique, and everyone knew I would evaluate him only on that one thing. I had started doing this just to simplify the task of managing people. But then I noticed a deeper result: defining roles reduced conflict. — Zero to One: Notes on Startups, or How to Build the Futureby Peter Thiel. (Founders #278)  (12:30) Jeff said many times: We need to eliminate communication, not encourage it. Communication is a sign of dysfunction.(14:30) Jeff is insisted that instead of finding new and better ways to manage our dependencies, we figure out how to remove them.(15:30) Jeff on decision making speed: “Most decisions should probably be made with somewhere around 70% of the information you wish you had. If you wait for 90%, in most cases, you're probably being slow. Plus, either way, you need to be good at quickly recognizing and correcting bad decisions. If you're good at course correcting, being wrong may be less costly than you think, whereas being slow is going to be expensive for sure."(16:30) The best way to fail at inventing something is by making it somebody's part-time job.(21:00) Even though you cannot hear it, with a well-written narrative there is a massive amount of useful information that is being transferred in those 20 minutes.(23:00) A simple tip on how to produce unique insights:Jeff has an uncanny ability to read a narrative and consistently arrive at insights that no one else did, even though we were all reading the same narrative. After one meeting, I asked him how he was able to do that. He responded with a simple and useful tip that I have not forgotten: he assumes each sentence he reads is wrong until he can prove otherwise. He's challenging the content of the sentence, not the motive of the writer. Jeff was usually among the last to finish reading.(26:30) Jeff wanted to know exactly what we were going to build and how it would be better for customers. To Jeff a half-baked mockup was evidence of half-baked thinking.(27:00) Founders force the issue.(28:00) Writing required us to be thorough and precise. We had to describe features, pricing, how the service would work, why customers would want it. Half baked thinking was harder to disguise on the written page than in PowerPoint slides.(34:30) Failure and invention are inseparable twins.(35:30) Working backwards exposes skill sets that your company needs but does not yet have.(36:30) Differentiation with customers is often one of the key reasons to invent.(44:00) To read Bezos' shareholder letters is to get a crash course in running a high-growth internet business from someone who mastered it before any of the playbooks were written.(46:00) The idea that Amazon, a pure e-commerce distributor of retail products made by others, would become a hardware company and make and sell its own reader device was controversial.(46:00) If you outsource then your company doesn't acquire those skills. Amazon wants the skills.(54:00) Jeff wanted to build a moat around his best customers.(58:00) We had acquired a core competency only a few other companies could match.List of Jeff Bezos episodes to learn more:#282 Jeff Bezos shareholder letters#180 Jeff Bezos (Invention of a Global Empire)#179 Jeff Bezos (Everything Store)#155 Jeff Bezos (Invent and Wander)#71 Jeff Bezos Shareholder Letters#38 Space Barons#17 Jeff Bezos (Everything Store)----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested, so my poor wallet suffers.” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

Today I'm joined by Shizu Okusa, founder and CEO of Apothékary, a supplements company rooted in East-meets-West wisdom.  After exiting her first business in 2019, Shizu set out to disrupt synthetic supplements by launching a platform that makes plant-medicine fun and accessible. Combining ancient ritual and modern science, Apothékary's adaptogenic blends trade chemical ingredients for clean herbal alternatives.   In this episode, we discuss Apothékary's East-meets-West ethos. Plus, we talk about bootstrapping growth, expanding into offline experiences, and developing science-backed supplements. In this episode, you'll learn: • What Shizu's learned being a repeat wellness entrepreneur • How Apothékary grew to $25M ARR sans venture funding • Apothékary's philosophy and process for product development Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider Apothékary's website: https://www.apothekary.co/ Apothékary's IG: https://www.instagram.com/apothekaryco/ Shizu's email: shizu@apothekary.co - The Fitt Insider podcast is brought to you by Jack Taylor, our exclusive PR partner. More than just PR, they're creative storytellers and brand builders who actually understand the health and wellness industry. Learn more and get in touch at https://fitt.co/jacktaylor Chapters: (01:34) Shizu's Background (04:20) Learnings as a 2nd time founder (07:37) Differentiation in a competitive industry (11:08) Apothékary's growth and capital strategy  (15:46) Journey from $0 to $25MM ARR (18:49) Current product offerings (20:50) Apothékary's retail business  (24:12) How consumers discover wellness products (26:40) Realizations from Shizu's 7 day Vipassana Meditation Retreat (30:04) Expanding into offline wellness experiences  (34:14) Working with investors that trust your vision (36:56) Product development and clinical trials (40:38) Conclusion

SHOW NOTES   Positive Perspective (4:00): “Let's very quickly review what we mean when we say the positive perspective, specifically as it relates to sexuality. As you may be, and are probably intimately aware, folks from Evangelical, Mormon, and Pentecostal communities, EMPish communities, often struggle to have a positive perspective about sexuality when dominant messaging from these communities focuses on no.” Julia starts us off by defining positive perspective in the context of EMPish communities, as most of the sexual education is focused on denying sexuality. Jeremiah adds: “Positive perspective is not necessarily about the emotional expression. It could be about emotional expression. But it's more so about supporting you in creating an openness to possibility. The possibility to have a mutually pleasurable sexual experience.” A positive perspective focuses on a positive outlook rather than just positive emotions, and a positive outlook on sexuality is not fostered within EMPish circles.   The Post-Marriage Script (9:00): “The enmeshed nature of Christian relationships, which we will come back to at the end of this episode. In one of the classes about sexuality, the instructor talked about the importance of abstinence during the dating and engagement period because, and I quote, this is the only time in the course of your relationship that you won't be having sex.” Julia shares her experience during “Leap of Faith” in which an instructor perpetuated the EMPish myth that a healthy non-stop sex life will come about the second people get married. Jeremiah says, “So that's a perfect example of what I mean when I say that the post-marriage script not only focuses on the expectation of sex but the expectation that sex will always be present on a very regular basis.” The post-marriage script essentially promises people that sex will be regular and consistent but gives them no tools to actually create a healthy sex life.   Communication (14:00): “Communication skills for navigating sexuality are essential for couples to develop a sense of sexual positivity. In EMPish communities, couples do not learn about how to solve problems or negotiate differences between couples outside of prayer and these weird metaphors for sacrifice like washing feet.” Jeremiah talks about how the only system in place for couples to negotiate differences is prayer, but no other systems are put in place to aid in communication. He continues: “EMPish communities also say that sex is a representation of Jesus caring for the church. Which, going back to the Joshua Butler book that we talked about a few months ago. When you're representing Jesus and the body of Christ, that puts a lot of pressure on the sexual relationship without either general communication skills or sex-specific communication skills.”    Light Switch (29:00): “That is actually the myth that we are debunking. So I'd like to come back to the idea of the light switch that both of us referenced. The myth from the church is that upon getting married, we transition seamlessly into marital sexual bliss. I've noticed that a similar myth in the deconstruction and sex therapy world […] So when folks leave religious communities, or maybe they are still a part of a religious community and they are unpacking and unlearning some of these negative messages, they expect a similarly fast transition for healing to occur.” Julia speaks about the light switch metaphor which essentially boils down to the idea that the second people get married, their entire sexuality and sexual life just switches on. This is harmful because when that doesn't happen, people feel ashamed of themselves. The light switch metaphor also applies to deconstruction, because many folks find themselves confused that after they leave the Church that all their problems have not disappeared overnight. It is important to give ourselves patience and time to heal and grieve.      Enmeshment, Individuation, and Differentiation (35:00):  “I want to talk about three things. One is enmeshment. Two, individuation. Three differentiation: ENMESHMENT: “Enmeshment is a relational marker. Enmeshment is essentially a lack of healthy boundaries. One way this looks is that a person's sexuality belongs to the community or a spouse. A person's not allowed to make individual choices. They must conform to the dictates of the community. And if you are a woman, you must submit to male authority.” Jeremiah defines our first term, which is key to understanding EMPish relationships. The relationship is not private, it is held to the standards of a group and thus has no room for individuality and choice. INDIVIDUATION “In the early stages of deconstruction, they sometimes overcompensate when moving into individuation. And individuation is a process of doing things for yourself, regardless of what other people might say.” Jeremiah notes that as people move through their deconstruction journey they may go too hard into individuation, which then erases the needs of their partner and relationship.  DIFFERENTIATION: “Differentiation is a process of doing things for yourself in a relationship with other people. This means that you have to take into account that your partner may want to do something completely different. Or their style or personality traits means that the way that they do the thing you want to do is different from the way that you want.” Jeremiah closes out by defining differentiation, which Julia and Jeremiah use examples to contextualize further.  Relationship 101 (51:00): “Relationship 101 today is in two parts, and both of these will sound very basic and very simple. In some ways, they are basic in the sense of being foundational, but not so simple in practice. So number one is talking about a sexual experience before, during, and after. And number two is paying attention to differences.” Julia lays out foundational relationship 101 for today. One of the key elements is talking about and engaging with sexuality before, during, and after. Sex does not begin with foreplay, a sexual experience can begin hours before with sexting or flirting with your partner, which can make for a more extended and meaningful experience. 

The four trauma responses are the brain's way of protecting us from threat, real or perceived. They are noncognitive, reflexive outputs that are deeply ingrained in those that have experienced trauma, which makes them incredibly difficult responses to rewire. In this episode, we explore the most dangerous F: fawn and sexual fawn response. To help us dive deeper into fawn response, we're joined by Luis Mojica, somatics practitioner and the founder of Holistic Life Navigation. Hosts Jennifer and Elisabeth have personally learned a lot from his teachings, including how the nervous system responds to fawn and the body boundary violations that occur with sexual fawning. During this episode, Luis goes over the concept of over coupling, specifically how fear merges with intimacy and threat with arousal because of developmental sexual trauma. Luis also touches on the difference between threat and trigger, how the body can be traumatized sexually without the presence of assault, and MORE. Tune in to learn how you can let go of shame attached to fawn response, recognize your fawn patterns, and start to heal! Topics discussed in this episode:   The development of over coupling after developmental sexual trauma Fawn response from a neurosomatic perspective Shame as a protective mechanism and how to reframe it  How to become self-aware of your fawning Trigger versus threat Differentiation between sexual fawning and arousal Fawning and freeze as a hybrid response Lying as a trauma response Finding compassion during healing Body boundary violations in sexual fawning   Get started training your nervous system with our FREE 2-week offer: https://www.rewiretrial.com Learn more about the Neuro-Somatic Intelligence Coaching program here: https://www.neurosomaticintelligence.com/?utm_medium=aff-traumarewired&utm_content&utm_source   Connect with us on social media: @trauma.rewired   Join the Trauma Rewired Facebook Group! https://www.facebook.com/groups/761101225132846 Head to https://calendly.com/traumarewired/consultation for a consultation to identify trauma responses in your own life and learn how to train your nervous system to move out of behaviors that aren't serving you!   Follow Luis Mojica on Instagram: https://www.instagram.com/holistic.life.navigation/   Sign up for the Holistic Life Navigation LIVE 6-week course with Luis at https://www.holisticlifenavigation.com!     FREE 1 Year Supply of Vitamin D + 5 Travel Packs from Athletic Greens when you use my exclusive offer: https://www.drinkag1.com/rewired This episode was produced by Podcast Boutique https://www.podcastboutique.com  

I. Introduction to the episode and players A. Players who play for the love of the game B. Strong performance stats (over 1000 yards, over ten touchdowns, over 200 yards receiving) C. Honored player II. Announcement of a college scholarship opportunity A. Encouraging young student athletes to apply B. $2,500 scholarship amount C. Impact of scholarship on education costs III. Introduction to the "Tax Layer Gator Bowl Drive to Selection" show A. Insights into college football and the bowl season B. Specific showcase of the Gator Bowl C. Differentiation from College Football Playoff and New Year's six playoff games IV. Discussion of Boston College fans' trash-talking on message boards A. Mention of Eagle Insider message board B. Talks about discussions of contingency plans due to a possible hurricane impact C. Amusement at fans' comments V. Discussion of Jacksonville Jaguars' schedule A. Searching for information about the Jaguars' schedule B. Mention of the Jaguars playing the Atlanta Falcons in London C. Prediction of a tough game for the Jaguars against the Casey team D. Importance of performing well in early games for the Jaguars' season success VI. Craving for fried chicken and frustrations A. Desire for Jamaican food B. Mention of KFC and warnings against bringing it to Jamaica C. Comparison of fast food quality in other countries VII. Introduction to Food Analyzer, a blood test for food sensitivity A. Explanation of the test and its purpose B. Emphasizing the importance of food sensitivity testing for everyone C. Statistics on food sensitivities and allergies VIII. Commentary on a person's appearance A. Resemblance to a football player B. Questioning the person's athletic performance C. Opinions on unflattering pictures IX. Discussion of upcoming Jacksonville Jaguars vs Kansas City Chiefs game A. Mention of game venue at Jaguar Stadium B. Highlights of players and recent contracts C. Frustration about timing of contract signings and game results X. Suggestion for filling stadiums with kids for marketing purposes A. Proposal for partnership with local nonprofits B. Confusion over empty stadiums and missed marketing opportunities C. Miami's success with a similar strategy XI. Mention of a basketball team, charity partnerships, and ticket giveaways A. Reference to Jacksonville Giants basketball team B. Nina's association with Ron Shows C. Value of marketing dollars and exposure for local businesses through game attendance.

Join us this week as we talk with Roy Osing, Author of “BE DiFFERENT or be dead,” about his journey to bring his company to $1 billion in annual sales. Roy and Dave talk about how he reached this milestone through learning on the run, “leadership by serving around” and building trust and consistency within his organization. Roy shares many tips that he has implemented throughout the years and encourages front line recognition and a strong culture to create a successful team.

What comes after all the work you've done to move out of codependence? Self empathy, care and generosity for the heart of another, and curiosity... www.wiseheartpdx.org Thank you to Jeralyn Glass, who created and played this powerful crystalline music and to Crystal Cadence Temple of Alchemy and Sound Healing Studio, Los Angeles. Support Wise Heart by contributing to their tip jar: https://tips.pinecast.com/jar/wise-heart

In episode 87, the first episode of season 5, Aly Marie Moniz shares the steps she takes in programming her pilates classes and creating the best experience for her students. Her teaching philosophy and style are inspiring. 

Working Hard Isn't Special Highlights from this episode of Crushing the Day:

In this episode, we delve deep into understanding what it truly means to be differentiated, especially when navigating relationships with emotionally immature or narcissistic individuals. Through the lens of Amelia's personal journey with Mark, we unravel the subtle nuances of emotional manipulation and the transformative power of self-awareness. Drawing parallels with the differentiation concept, we explore how emotions and rationale are the yin and yang of our psyche, each holding its unique place in striking a balance. The contrasting tales of Mark and Lisa's marital dynamics further spotlight how the practice (or absence) of differentiation can profoundly shape relationship outcomes. As the narrative unfolds, we shine a light on the hazards of enmeshment and the intricate power dynamics at play with emotionally immature individuals. Recognizing and practicing differentiation emerges as a beacon, guiding us toward genuine self-awareness. Grounding oneself in personal truth, valuing emotions without being dominated by them, and setting unwavering boundaries are depicted as essential practices to preserve emotional well-being. Whether you've tangled with the complexities of challenging relationships or sought to deepen your understanding of the delicate balance between heart and mind, this episode offers a blend of clarity, introspection, and empowerment. Subscribe to Tony's latest podcast, "Waking Up to Narcissism Q&A - Premium Podcast," on the Apple Podcast App. https://podcasts.apple.com/us/podcast/waking-up-to-narcissism-q-a/id1667287384 Find all the latest links to podcasts, courses, Tony's newsletter, and more at https://linktr.ee/virtualcouch Go to http://tonyoverbay.com/workshop to sign up for Tony's "Magnetize Your Marriage" virtual workshop. The cost is only $19, and you'll learn the top 3 things you can do NOW to create a Magnetic Marriage. You can learn more about Tony's pornography recovery program, The Path Back, by visiting http://pathbackrecovery.com Tony mentioned a product that he used to take out all of the "uh's" and "um's" that, in his words, "must be created by wizards and magic!" because it's that good! To learn more about Descript, click here https://descript.com?lmref=bSWcEQ

Tony explains what the psychology “buzzword” differentiation means and why it is essential to not only be differentiated in your key relationships but also how differentiation, or being able to recognize and separate your feelings and emotions from external influences, like the comments and interactions with others, is a critical component of emotional maturity, and as cliched as it sounds, becoming the very best version of yourself in ALL aspects of your life, and ANY conversation. One listener shares their journey through a candid letter, highlighting the challenges and epiphanies experienced during therapy sessions. From understanding their partner's perspective to navigating cultural and religious taboos on intimacy, the narrative uncovers the significance of recognizing one's emotions distinctly from external influences. The episode takes listeners on a journey of self-discovery, emphasizing the importance of setting boundaries, understanding reactions, and the continuous process of reshaping our mental landscapes. This episode offers a comprehensive look into fostering individuality while maintaining a deep connection with others through real-life examples, expert insights, and reflective techniques. Tune in and explore the intricate dynamics of differentiation, understand Bowen's theory in a refreshing light, and get inspired to enrich your mental space continually. Whether it's about confronting past experiences, recognizing external pressures, or seeking genuine personal growth, this episode is a treasure trove of insights for those eager to embrace their authentic selves while building healthier relationships. Join us on the Virtual Couch, and let's journey together into the heart of true self-awareness. To learn more about Tony's upcoming re-release of the Magnetic Marriage course, his Pathback Recovery course, and more, sign up for his newsletter through the link at https://linktr.ee/virtualcouch Inside ACT for Anxiety Disorder Course is Open! Visit https://praxiscet.com/virtualcouch Inside ACT for Anxiety Disorders, Dr. Michael Twohig will teach you the industry-standard treatment used by anxiety-treatment experts around the world. Through 6 modules of clear instruction and clinical demonstrations, you will learn how to create opportunities for clients to practice psychological flexibility in the presence of anxiety. After completing the course material, you'll have a new, highly effective anxiety treatment tool that can be used with every anxiety-related disorder, from OCD to panic disorder to generalized anxiety disorder. And follow Tony on the Virtual Couch YouTube channel for a sneak preview of his upcoming podcast "Murder on the Couch," where True Crime meets therapy, co-hosted with his daughter Sydney. You can watch a pre-release clip here https://youtu.be/-RkRq8SrQy0 Subscribe to Tony's latest podcast, "Waking Up to Narcissism Q&A - Premium Podcast," on the Apple Podcast App. https://podcasts.apple.com/us/podcast/waking-up-to-narcissism-q-a/id1667287384 Go to http://tonyoverbay.com/workshop to sign up for Tony's "Magnetize Your Marriage" virtual workshop. The cost is only $19, and you'll learn the top 3 things you can do NOW to create a Magnetic Marriage. You can learn more about Tony's pornography recovery program, The Path Back, by visiting http://pathbackrecovery.com And visit http://tonyoverbay.com and sign up to receive updates on upcoming programs and podcasts. Tony mentioned a product that he used to take out all of the "uh's" and "um's" that, in his words, "must be created by wizards and magic!" because it's that good! To learn more about Descript, click here https://descript.com?lmref=bSWcEQ

Partners supporting this show: Download now! NPE: Leads Every Day Playbook: https://themindmuscleproject.com/npe Treat yourself to FroPro! - we're all about delicious high protein foods that are good for you: https://www.themindmuscleproject.com/fropro Check out our YOUTUBE Channel: https://youtu.be/4tHG3mSSM5E Check out our training programs:https://themindmuscleproject.com/programs Our episode sponsors:https://themindmuscleproject.com/partners Ask Questions on Instagram:https://www.instagram.com/themindmuscleproject/?hl=en Subscribe for email Updates:https://themindmuscleproject.com/newsletter New Fitness Business Podcast, In The Black: https://spoti.fi/3AlTx8nSee omnystudio.com/listener for privacy information.

Setting Yourself Apart for an Easy Yes I want nothing more than for you to build up your audience, and one of the best ways to do this is to cross-promote with other experts and influencers. I believe there's a right and a wrong way to put yourself out there and approach someone else's audience. Getting a new puppy prompted me to record this new workshop on how to cross-promote like a rockstar.

This episode is sponsored by MindStudio by YouAi. MindStudio is the best way to build an AI business. Start driving some serious revenue before everyone else. Mind Studio allows you to use conversational language to program incredibly powerful AI tools. No coding knowledge is needed to start your AI business. Sign up now- https://youai.ai/mindstudio On episode #136 of the Eye on AI podcast, Craig Smith sits down with Mike Knoop, Co Founder of Zapier, a tool that simplifies workflows by connecting various apps and services, making automation accessible to a wide range of users. In this episode, we dive deep into Mike's journey, from his early engineering days to building Zapier into a $5 Billion Dollar business. Zapier's capabilities have breached boundaries beyond just business process automation. Mike also shares heartening stories of it being used to prototype products and even kickstart businesses. Discover how they managed to carve out a niche in the mid-market and growth stages, all while sticking to their low-cost user acquisition model.We also explore the revolution of language models in automating workflows and the transformative power of turning unstructured data into structured gems. In the final segment, we navigate the competitive landscape for startups, shedding light on the unique struggles faced by AI startups and offering insights on how to make your mark amidst the giants. We also discuss the impact of AI on the market and how consumers can make sense of the plethora of AI offerings. It's a conversation packed with invaluable insights on AI, automation, and business. Don't miss this chance to learn from an industry leader!   Mike Knoop's LinkedIn: https://www.linkedin.com/in/mikeknoop Craig Smith Twitter: https://twitter.com/craigss Eye on A.I. Twitter: https://twitter.com/EyeOn_AI   00:00 Preview 00:57 Introduction 01:38 MindStudio by YouAi 03:06 Mike's Journey from Engineering to Zapier 10:35 Finding Market Fit for AI Tools 15:32 Integration of Language Models in Automation 22:48 How Does Zapier Leverage AI? 30:51 UI Roadmaps and Zapier's Evolving Market 35:01 Zapier's Challenges and Competitors 40:16 Innovation and Differentiation in Startups 44:32 Rise in AI Startups 48:59 MindStudio by YouAi

Step into the world of product-led growth (PLG) with Wes Bush, the author of the popular book "Product-Led Growth: How to Build a Product That Sells Itself." In this episode, Wes talks about common misunderstandings about the product-led model and shares insights about its promising future. Dr. Else van der Berg, the founder of Sonderhouse, is also part of the conversation as a guest host. Together with Wes, they have a fascinating discussion, exploring the important idea of focusing on providing value before making money. They also talk about using product free trials, the need for organizations to change their thinking, and the complex task of making sure users find value in what's offered. Key Takeaways:  [1:00] How Wes Bush got into the product-led field [4:10] Four components of business [4:55} Comparing sales-led and product-led companies [6:00] Organizational and cultural shift to move to PLG [9:00] Balancing broad AI tools and targeting specific user profiles [11:50] Utilizing BJ Fogg's behavior model for identifying ideal users [14:15] Potential for PLF targeting enterprise clients [17:15] Importance of value creation before value capture [17:50] Changing landscape of freemium [18:40] Future of PLG [22:00] Differentiation play, freemium in niche markets, and expanding target audiences [24:45] Mindset shift required for PLG success [27:00] Wes shares his biggest mistake in growth [30:30] Challenge of designing a core value proposition [35:15] Role and leadership skills for driving PLG initiatives [38:00] User success becomes the company's success About Wes Bush:  Wes Bush is an author and expert in PLG and founder of the all-in-one educational platform ProductLed. With a passion for helping companies shift their focus from sales-led to product-led strategies, he believes that delivering value to users before monetization is key to success.  Links:  Wes Bush | LinkedIn Dr. Else van der Berg | LinkedIn  Free Product-Led Growth Book

What You'll Hear In This Episode:- Discussion of attachment theory and its influence on partner choice- Highlighting the volatility and toxicity of relationships with anxious-avoidant attachments- Realization that chemical attraction isn't the best foundation for a relationship- Understanding the need to find different ways to connect with potential partners- Exploration of managing one's own anxiety and building secure attachments- Importance of taking time to get to know each other in building a strong relationship- Emphasizing the need to observe how a person responds in difficult situations- Encouraging enjoyment of the dating journey and taking the time to get to know each other- Importance of finding a partner who respects boundaries and desires for a slower pace- Identification of avoidant behaviors early on, particularly in men- Differentiation between confident pacing and overwhelming love bombing- Desire for calm and peace in relationships, especially in the early stagesKey quotes:"When I finally started to unravel this in my late 30s, early forties, and I started to look at all of the bad relationships I'd had, it made me start to realize that chemical attraction wasn't really a good thing." — Lisa Shield "What's really hard for many people to wrap their brains around is the idea of a relationship that doesn't have those extreme highs and those extreme lows, but still is connected." — Lisa Shield"It doesn't matter how beautiful you are or how educated or successful or whatever, your anxiety will sabotage everything." — Lisa Shield "One of the things that I started to do was instead of just jumping in and fixating on one guy I liked, I realized that it would be much healthier for me to date several men at once." — Lisa Shield"Relationships take time...You have to sit back and wait and watch and listen and learn before you just give your heart to anybody." — Lisa Shield Continue On Your Journey: Lisa Shield | YouTube | Facebook | Instagram | Book a Call With LisaEmail the podcast at: podcast@lisashield.com

Whether it's raising kids or leading an organization, a non-anxious leader is interdependent, not independent. This episode covers why that matters and how you can do better. Show Notes: Forget independence. Teach your kids this instead. By Jennifer Breheny Wallace Check out the FREE Family Systems 101 Course. Read the Full Transcript on The Non-Anxious Leader website. Subscribe to my weekly ⁠Two for Tuesday⁠ emails. --- Send in a voice message: https://podcasters.spotify.com/pod/show/jack-shitama/message

Our guest today is the esteemed Professor Jenni Romaniuk, an expert in marketing and consumer behaviour from the Ehrenberg-Bass Institute for Marketing Science. In this episode, we explore the significance of distinctiveness in branding and its role in a brand's success. Jenni shares key elements for building distinctive brands and provides examples of distinctive brand assets. We also delve into the concept of differentiation and its importance in establishing a brand's competitive edge with Jenni offering insights into how distinctiveness and differentiation work together to drive brand growth. Tune in to this enlightening episode of JUST Branding and gain expert knowledge from Professor Jenni Romaniuk's extensive experience in the world of marketing science and consumer behaviour.

Introduction: Mikkel Steen, CEO of Everest (reach out directly: mikkel@everestassistant.com), discusses the modern business environment and how his company Everest fits within it. Changing Work Environment: Remote and Asynchronous Work: Mikkel observes shifts towards more remote and asynchronous work and the need to replace traditional meetings with efficient alternatives. Tools and Models: He mentions various tools to facilitate asynchronous work, like newsletters for team updates, to provide a better, more engaging model. Opportunities and Challenges: While seeing many opportunities, Mikkel also notes the fallacy of simply replacing in-person meetings with Zoom and the challenges of coordinating different time zones. Everest's Role and Offerings: Executive Support System: Everest is creating an advanced executive support system, aiming to handle various aspects of a person's life, from scheduling to purchasing, more empathetically. Role of EA (Executive Assistant): Mikkel likens an EA to Robin for Batman. EAs are considered amplifiers, filters, reminders, and therapists that help in various professional and personal adjustments. Therapeutic Support: Everest's EA makes people feel cared for, addressing the loneliness often felt in leadership roles. Differentiation from Other Services: Unlike mere therapy, Everest's service also considers the productivity aspect and actively assists in various tasks. Technology's Impact on Everest: Automation and Human Connection: Everest integrates technology to handle routine tasks, allowing more time for human interaction and understanding. Coordination Costs: The reduction of coordination costs is a key focus, allowing Everest to be more efficient and proactive. Conscious Living and Autopilot: Understanding Autopilot: Mikkel delves into how about 99% of decisions are made unconsciously. Recognizing and observing these patterns leads to more conscious decision-making. Role of EA in Mindfulness: The support of an EA allows individuals to have more focused attention and make more conscious choices, helping them regain control over their lives. Scaling Everest: Challenges in Scaling: Mikkel shares Everest's plans to scale and the complexities involved, from recognizing patterns to delivering on promises. Coordination and Patterns: Mikkel speaks about the necessity to decrease coordination costs and recognize new patterns in scaling functions. Everest's Approach to Productivity: Proactivity: By predicting moves and intentions, Everest allows users to become more proactive. Data Utilization: Through collecting and analyzing data, Everest can engineer profiles to assist clients better. Philosophical Insights: Patterns and Predictions: Mikkel discusses pattern recognition and how humans are naturally equipped for this, which is fundamental to Everest's approach. Health and Prevention: He compares Everest's role to eating healthily and preventing problems rather than merely solving them. Mindfulness in Decision Making: The path to more conscious decision-making involves focusing on what's essential, something that Everest facilitates by acting as a shield and aid. Concluding Remarks: What's Next for Everest: Mikkel ends with a discussion about Everest's future, emphasizing scalability and the need to recognize new patterns. Connecting with Mikkel: Listeners can write directly to Mikkel to connect: mikkel@everestassistant.com This summary provides an expansive overview of Mikkel Steen's thoughts on the modern business environment, Everest's unique approach, and the integration of technology and human empathy to create a holistic executive support system. His insights on conscious living, scaling challenges, and human connection offer a thorough understanding of Everest's mission and future goals.

In this episode, you'll also hear:Reasons people choose to go the traditional publishing route, as well as downsides to help you make the right decision according to your personal goalsKey elements you need to land a book dealWhat a query letter and book proposal are, and what to include in eachThe main objective your book must help the publishing house achieveIt's easy to be really passionate about the writing process and about wanting to share your story with the world and, at the same time, also be really lost to how the industry actually works. But if you don't understand how the industry works before you publish, it can actually hurt your book's success and impact. If you missed the previous episodes in this series, you can check them out here!Today, let's pause, pivot a little, and really dig deep into the letter T — and more specifically, traditional publishing. However, within that category, we'll also cover some of the elements you need to land a traditional publishing deal. Self-Publishing RecapBefore we get into traditional publishing, let's review what we previously discussed about self-publishing. Self-publishing means you are taking the helm — not only in writing, but in publishing. This could mean you do it all yourself (though it's not necessarily recommended!), or it could mean you hire an editor, proofreader, cover designer, formatter, and any other people you need to put together a professional finished product. Self-Publishing OptionsWhen you self-publish, you have to assemble your own dream team to make it happen, and you're responsible for interviewing and vetting those people — unless you work with a partner, like us at 265 Point, who has that dream team already assembled. Certainly, there are talented freelancers out there who can be a great help, but there is a huge benefit to having a central point of contact to manage the process and make everything run smoothly. It takes a lot of stress out of self-publishing, because you only have to vet the person you partner with on the front end, instead of bringing the entire team together yourself. Remember, whether you work with a partner or not, when you self-publish, you're picking up the costs for all the components that are necessary to publish a quality book. But that also means you have 100% creative control. The book is exactly what you want it to be, and it says what you want it to say, how you want it to say it. That said, keep in mind that the reader is the one who decides whether the book resonates with them. So really getting in tune with that persona and being able to speak to a direct target audience is very important. But, if you're keeping that reader in mind, then it is your book and you can do with it what you want. You have complete creative and marketing control, you retain 100% of the rights, and you get a larger share of the royalties. But that means you've got to push and orchestrate the whole publishing process. Indie PublishersIndie publishers are kind of a middle ground, not quite as big as the traditional publishing houses we'll cover today. These publishers have assembled the resources in-house to publish books at a smaller scale. They don't work with as many authors, and advances and royalties may be a little different than they would be with traditional publishers, but indie publishers are still a viable option that can help remove some of the pressure of coordinating and managing the process of publishing a book. Traditional PublishingA traditional publishing deal is what most people think of when they think of landing a book deal. This is when a big company like HarperCollins picks up your book, and it's a big, celebratory moment in the author space when it happens. But what does it really look like to pursue that publishing path? Let's look at some of the pros and cons of landing a traditional publishing deal. There are many reasons a person might choose to go the traditional publishing path, including:Endorsement. A traditional publishing deal can feel like a stamp of approval, telling you that what you have to say actually mattered and resonated with people to the point that they were willing to invest in you. When a publishing company says yes to your deal, it means they believe in you. And in a subjective field like writing, that vote of encouragement can be huge for your self-confidence. Resources. If you're traditionally published, you don't have to assemble the dream team. Instead, you can rely on the publisher's in-house resources. And if they're a major publisher, they likely have a very high-quality team working on your book. Low investment. You don't have to invest in upfront costs for things like editing and formatting, because the publishing house takes care of it for you. Differentiation. For the high achievers, a traditional publishing deal means differentiating yourself. It's being set apart, sort of like being in an elite club. It can also simply be a goal to set for yourself to operate at a higher level so you can command the respect of a major publishing house. So which path is best? Really, it depends on your goals for what you want to accomplish. If you want to have creative control, get your book out quickly, and retain the rights to your book, self-publishing might be the better option for you. But if bragging rights, a stamp of approval, and having the cost picked up for you are more attractive, then traditional publishing may be the path you want to take. Now, keep in mind that traditional publishing deals can fall through, especially if you are missing some very important pieces. But the biggest challenge of traditional publishing is that you have to commit to the long haul. It's not an easy goal to accomplish. You have to be prayerful and persistent, and there will be setbacks along the journey. And there are some additional elements you need to pay attention to that add a bit of complexity to the process. Key Elements for a Traditional Publishing DealIf you're trying to land a traditional publishing deal for a nonfiction book, you need four basic things:An author platformA query letterA book proposalA sellable storyHaving a sellable story simply means doing everything you can to make sure your book is marketable, as we've covered in other parts of this series. But let's break down those other three pieces. Author PlatformWhen publishers, editors, and agents talk about author platforms, they mean you've got to be able to prove that your book is marketable — in other words, you've already convinced other people to believe in you. And one of the ways to measure that is by your social media following, email list, blog subscribers, and/or how many people are in the Facebook group you run.See, those are all things that indicate that you have been able to capture people's attention and get them to follow you. Why is that important? Because, remember, the publishing house is putting everything on the line for you. They have assembled the dream team; they're paying that team and all the printing costs, as well as any communications costs like press releases. And they only want to do all that if they have a pretty good certainty that they'll get their money back. Publishing is a business. And think of it this way: even Christian traditional publishers are held accountable for being good stewards of their resources. That means they need to be able to get back a return on their investment. So not only do they want to make back what they put into the project — they want to make more. Remember, this isn't about whether people believe that what you have to say is important. It's simply a matter of whether working on your book fits within their business model. So if traditional publishing is not responsive for you, you can still get your message out — it just means you'll need to be responsible for taking ownership of that process and going the self-publishing route. Query LetterThink of a query letter as a cover letter. When you apply for a job, your cover letter opens the door, differentiates you in a positive way, demonstrates that you are genuinely interested in the job, and gives the employer a preview of what they could get if they continue on to look at your resume or call you for an interview. A query letter accomplishes much the same thing in the traditional publishing space. So some of the same high-level things that you would do within a cover letter, you also want to do within a query letter. Just like with a cover letter, make sure you customize the query letter to the person you're sending it to, and that you give an overview of your experience in this field. The query letter should also include your bio, platform, and credentials, because you want to position your book as something that should be investigated and sought out. Your query letter should also give the publisher, editor, or agent an idea of what your book is about. This includes the books':Title Word countGenre and categoryTarget audienceTry to think like a marketer. What makes your book attractive? What makes it similar to but different from other books in the space? Remember, there are probably hundreds, if not thousands, of books already written in the space in which you want to operate. Just like a job applicant may be up against hundreds of other people for that one job, you've got to differentiate yourself from that competition. And the query letter is one way that you do that. Book ProposalIn our interview example, the book proposal is like your resume. It takes your query letter another step and really positions you and your book as something to be sought after, from a business standpoint. You can also think of it as a business plan. If you've ever written a business plan before, you know that it challenges you to think through your business and make sure that you have a well-thought-out and well-planned business idea. A book proposal has pretty much the same objective. The editor, agent, or publisher wants to know that you've thought through all the pieces of the puzzle and that you are committed to and willing to work for this publishing journey. That you're in it for the long haul. Realistically, it could take years to complete the traditional publishing process and get your book out to the market. So it makes sense that they are looking for someone with a long-term mindset who is willing to go through the process of flashing out all the details — thinking through the market, competitors, and the angle through which to market the book so it will be successful. Landing a traditional publishing deal is all about convincing that agent, editor, or publisher that this could work and they should take a chance on you. Because here's the thing: there will still need to be some conversation and negotiation to actually get that book deal. But if you can't spark that thought — if the lightbulb doesn't come on — then the chances of you getting to the next step are very small. Marketing MattersYes, your manuscript needs to be good. Make no mistake about it. But you also need the marketing piece to make your book stand out and be attractive to the editor, agent, or publisher. Then you've also got to have that platform — because if you, as the author of the book, can't convince people to follow you or subscribe to your list, then why should they believe they can? Books don't sell themselves. Authors sell books. That's true whether we're talking about self-publishing, indie publishing, or traditional publishing. The traditional publishing house is looking for a partner in the marketing process. And the best way for them to get an idea of how this joint venture will work is to be able to preview what you are currently doing. Are you bringing your A game to the table to attract a following, and demonstrate that you'll be able to continue growing that following? Only if you're able to do that will they trust that the books they publish will sell, the advance they give you will be met, and there could be an overflow. Essentially, you want to communicate that you are a good investment. But also remember that if it doesn't work with one publishing house, that doesn't mean it won't work with the next. Keep pushing forward, believing that God will help you meet the expectations you need to if that's the right path for you. Finally, always remember that self-publishing is still an option. You don't have to depend on someone else to open the door for you — you can open your own door. Want more tips and insights while you wait for part 8 next week? Join us in the Christian Authors Network Facebook group! BIO:My name is Tamara "Coach Tam" Jackson and I am a published author, Facebook© Certified Digital Marketer, host of the Top 100 Publishing Secrets podcast, and founder of The Christian Authors Network (C.A.N.) Facebook© community. I specialize in helping mission-driven authors, coaches, and entrepreneurs increase their exposure, impact, and income through strategic self-publishing and digital media appearances. Just say yes and we will work together to attract a tribe of loyal followers that 1) "get you", 2) love what you do, and 3) are happy to invest in your book, business, cause, or movement. Plus, we will accomplish all of this without fake, salesy, sleazy, or manipulative tactics. Yes you CAN write, publish, and profit in a way that honors God; join the community today at https://christianauthors.net/fbgroup.   GET CONNECTED:Connect with fellow Christian Authors: http://christianauthors.net/fbgroupDownload the Free Christian Author Marketing EBook: https://265point.com/secretsbook1Get Booked as a Guest Speaker for Free: http://christianauthors.netFollow Tam on Facebook: https://www.facebook.com/TamaraJacksonTransformationExpert/Interact with Tam on Instagram: https://www.instagram.com/fitnesstamara265/

Do you dream of scaling your business to 8 figures—but feel intimidated by the competition in your niche? Today on the show, I'm joined by Leo Caracas, Managing Director & Co-Founder at GoCase.com, who has achieved massive success in the highly competitive phone and media cases market. Get ready to learn his strategies for scaling a business and standing out in a crowded market. Listen in as Leo shares why he chose to focus on the phone case market, the challenges he faced as the company grew, and the most fun part of scaling a company. We also discuss the importance of having a solid team, what Leo looks for most in new hires, and the three attributes that Leo looks for when evaluating the viability of a company's growth.  You can find show notes and more information by clicking here: https://tinyurl.com/4af3n5zy  Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Get ready to dive into the world of brand differentiation and unravel the obstacles that stand in the way of making your mark. In this conversation, I join forces with Robert Patin, the mastermind behind Creative Agency Success and a two-time international bestselling author, in an episode that's all about standing out.What's the secret sauce behind brand differentiation? Tune in as Robert defines it and reveals how your personal journey holds the key to uniqueness. Discover why embracing what sets you apart fuels growth and passion in your business. Drawing on his financial background and more than a decade of engagement with creative agencies, Robert exudes a passion for transforming clients' business aspirations into tangible reality. We talk about:[0:00] Intro[02:14] Creative Agency Success[02:35] What is differentiation?[04:19] Uncovering your unique path to differentiation[07:25] How discovering differentiation ignites growth and passion[11:25] Unveiling your unique factor through self-discovery[13:32] Overcoming roadblocks to integrating your differentiator[16:24] Testing your differentiator through meaningful conversations[18:59] Communicating your unique flavor to your target audience[20:49] How do we know if we're different enough?[23:10] Where to find Robert[24:16] What Robert wants you to knowConnect with Robert here:FREE GIFT: https://www.creativeagencysuccess.com/brandgravityhttps://www.facebook.com/groups/creativeagencycliquehttps://www.creativeagencysuccess.com/Connect with Kaye here:Brand Personality Quiz: https://www.kayeputnam.com/brandality-quiz/https://www.youtube.com/user/marketingkayehttps://www.facebook.com/marketingkaye/https://www.kayeputnam.com/https://www.kayeputnam.com/brand-clarity-collective/

There is a sweet spot in self-differentiation between defining self and staying emotionally connected. When we go astray, we end up trying to change others or letting others change us. This episode shows you how you can do better. Show Notes: The Space Between Changing Each Other by Kathleen Smith Read the Full Transcript on The Non-Anxious Leader website. Subscribe to my weekly ⁠Two for Tuesday⁠ emails. --- Send in a voice message: https://podcasters.spotify.com/pod/show/jack-shitama/message

THIS EPISODE OF GROWING OLDER LIVING YOUNGER focuses on the effect of aging on  brain functions, affecting many attributes of cognition, like memory and processing speed; and on the importance of recognizing the early warning signs of dementia for early treatment. Today's guest is neuropsychiatrist and creator of the SAGE test,  Dr. Douglas Scharre Episode Timeline: 0:11 Intro to this episode 3:19 Aging and memory loss 6:33 Distinguishing between normal aging and dementia. 11:23 The SAGE Test (Self Administered Gerocognitive Examination) and its benefits 15:38 Why use the SAGE test?  19:36  Differentiation of forms of dementia 24:38 Lifestyle changes for healthy mind and healthy body 27:42 New biomarkers for Alzheimer's 32:17 The genetics of Alzheimer's 37:56 Best ways to challenge your brain Speaker Bio:Dr. Scharre  is board certified in neurology, behavioral neurology and neuropsychiatry with special interests in cognitive assessment, degenerative dementias and dementia-related behaviors. He joined The Ohio State University Wexner Medical Center faculty in the Department of Neurology in 1993. Dr.  Scharre's publications cover a broad range within the area of cognitive neurology including dementia, Alzheimer's disease, Lewy body dementia,  Parkinson's disease, Huntington's disease and much more.  His research also covers neuropsychiatric aspects of disease,  biomarkers,  functional neuro-imaging and treatment of behavioral disturbances in dementia. Learn more about Dr. Scharre's work here: https://wexnermedical.osu.edu/neurological-institute/researchers/douglas-scharre-md Access the SAGE test to check yourself  at home: https://wexnermedical.osu.edu/brain-spine-neuro/memory-disorders/sage Get to know Your Host: Dr. Gillian Lockitch website: https://www.askdrgill.com/ Facebook: https://www.facebook.com/gillian.lockitch/ GOLY Community: https://www.facebook.com/groups/growingolderlivingyounger LinkedIn: https://www.linkedin.com/in/gillianlockitch/Twitter: https://twitter.com/GilliansReviews To get your copy of Growing Older Living Younger: The Science of Aging Gracefully and The Art of Retiring Comfortably click here  To learn about the Change Your Aging Masterplan:  Reversing Aging to Live Younger Longer  book a  free Discovery Call with Dr. Gillian Lockitch or email  Dr. Gill at askdrgill@gmail.com And if you have not already done so, I would love you to follow, rate and review the show.

Dr Kirk answers patron emails.From our sponsor, BetterHelp: Need a therapist? Try BetterHelp! https://www.betterhelp.com/kirkGet started today and enjoy 10% off your first month. Discount code “KIRK" will be automatically applied.00:00 Managing genuine apologies11:26 Internalized relationships27:02 PIS announcements & OPP35:04 Cuteness aggression55:29 OPP 257:41 Differentiation fatigue1:06:28 Fat phobia1:15:36 Dependent Personality Disorder1:24:20 An email from Ed1:32:58 Preoccupied attachments & safe friendships1:39:0 The Dodo bird verdict1:48:27 Introversion & people-pleasing tendencies1:54:24 Daddy issuesBecome a member: https://www.youtube.com/channel/UCOUZWV1DRtHtpP2H48S7iiw/joinBecome a patron: https://www.patreon.com/PsychologyInSeattleEmail: https://www.psychologyinseattle.com/contactWebsite: https://www.psychologyinseattle.comMerch: https://teespring.com/stores/psychology-in-seattleCameo: https://www.cameo.com/kirkhondaInstagram: https://www.instagram.com/psychologyinseattle/Facebook Official Page: https://www.facebook.com/PsychologyInSeattle/TikTok: https://www.tiktok.com/@kirk.hondaAugust 18, 2023The Psychology In Seattle Podcast ®Trigger Warning: This episode may include topics such as assault, trauma, and discrimination. If necessary, listeners are encouraged to refrain from listening and care for their safety and well-being.Disclaimer: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, therapy, diagnosis, or creates a counselor-client relationship. Topics discussed may generate differing points of view. If you participate (by being a guest, submitting a question, or commenting) you must do so with the knowledge that we cannot control reactions or responses from others, which may not agree with you or feel unfair. Your participation on this site is at your own risk, accepting full responsibility for any liability or harm that may result. Anything you write here may be used for discussion or endorsement of the podcast. Opinions and views expressed by the host and guest hosts are personal views. Although, we take precautions and fact check, they should not be considered facts and the opinions may change. Opinions posted by participants (such as comments) are not those of the hosts. Readers should not rely on any information found here and should perform due diligence before taking any action. For a more extensive description of factors for you to consider, please see www.psychologyinseattle.comThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3269717/advertisement

As the world continues to evolve, it's crucial for businesses to keep up. In episode 559 of the Marketing Smarts podcast, George B. Thomas and Allen Adamson discuss the importance of adapting to changing times.

Dick Thomas is a sales consultant and founder of RW Consulting. He has over 25 years of experience in sales and has sold the largest deals in the history of four different companies.In this conversation with John McMahon, Dick Thomas emphasizes the importance of quantifying the value a solution brings to a customer in order to drive bigger deals. He talks about how salespeople can differentiate themselves and gain access to higher levels in an organization by focusing on solving business problems and showcasing the value of the solution. Thomas outlines four major components of selling business value: the value pyramid, gold miner discovery, value-based demo, and the business case ROI model. These strategies equip salespeople with an unfair competitive advantage and position them as trusted business partners for their customers. Tune in to this episode of Revenue Builders for specific strategies, real-life anecdotes and inspiration on selling on business value.HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:03:00] Importance of quantifying the value of a solution[00:06:11] Breakdown of the major components of selling business value[00:06:35] Value pyramid and its importance in understanding the prospect's business[00:08:46] How to build a value pyramid and prioritize prospects[00:11:24] Where to find information for the value pyramid[00:15:19] Importance of gold miner discovery in uncovering pain points[00:34:14] How to get the customer to discuss pain points[00:36:46] The value of a value-based demo[00:40:56] Importance of the business case and ROI model[00:46:08] Difference between operational value and business impact[00:56:03] Unfair competitive advantage from building value pyramids[00:56:12] Differentiation as a business partner and dealing with procurement[00:57:13] Negotiating discounts and preserving solution functionalityHIGHLIGHT QUOTES[00:06:11] Dick Thomas: “There's four major components [people need to go into selling business value]. One is the value pyramid. That's where you gain a deep understanding of prospects' business. The second, I call it gold miner discovery because it's like swinging a pick and you got to discover down to annualized dollars. The third is a value based demo, which is an interesting methodology to discover and quantify value during the demo itself and actually confirm it with the customer and the last is the business case ROI model, comprehensive business case with an ROI model.”[00:55:27] John McMahon: “That's how they sold in the future. They weren't just doing demos to do demos. They weren't just getting meetings to get meetings. They were doing value pyramids everywhere they went. In fact, I remember going to a meeting in London and the team did such an effective job of discovery and building the value pyramid that one customer in the room banged his fist on the table and said, ‘where did you get this type of information?'”Learn more about Dick Thomas through this link.LinkedIn: https://www.linkedin.com/in/dick-thomas-15a01112/Website: https://www.rwtsalesconsulting.com/

In this episode of How I Grew This, Mauricio Monico, Chief Product Officer at Wish, joins Mada Seghete to delve into Mauricio's career journey, the growth and challenges of Wish, and the role of a product manager in the tech industry. Mauricio is a product leader and entrepreneur with over twenty years in the tech industry. Mauricio's professional journey encompasses a rich spectrum of experiences, from his tenure in enterprise product management at Microsoft to his pivotal contributions to consumer growth strategies at Facebook.

Yes, this episode is just as riveting as the title implies. Actually, if you're really into personality tests and knowing which Hogwarts house you belong to, this episode is for you. Matt, Mike, and Rob share their results from a few different personality and relational assessments. In a shocking turn of events, Rob doesn't like standardized assessments. Honestly, at this point, I'm a little surprised that guy hasn't sold his house and moved to the woods to live off grid. But, if you can stick with it, you'll find out what we CAN take from these types of assessments and how they can help you be a better man. If you want to try these assessments yourself, we got links for days...as long as those days aren't longer than 3 links. Try 'em out and see how you fare!Differentiation of Selfhttps://drshaelynpham.com/qsm_quiz/differentiation-of-self/ Attachment Stylehttps://quiz.attachmentproject.com/ Personalityhttps://enneagramuniverse.com/ Spread the word! The Manspace is Rad!!

  "A podcast lets people see your work, it lets people hear your work. And when people can see and hear your work, they can connect with you on such a deeper level." - Jody Maberry There are some incredible benefits of starting a podcast for your business. I know firsthand just how powerful podcasting can be for growing your visibility and establishing yourself as an expert in your industry. I used to have my doubts about podcasting. I didn't like the sound of my own voice, and I wasn't sure if anyone would even listen. But boy, was I wrong! Once you are able to push past insecurities and start your own podcast, amazing things start to happen. By consistently talking about your product or service, you become the go-to expert in your field. People start to trust you and see you as an authority in your industry. And you know what that meant? It meant more clients, more opportunities, and more growth for your business. Podcasting is not just about credibility and expertise. Podcasting also allows you to connect with your audience on a personal level. Your listeners get to know who you are and what you stand for. They become familiar with your voice and your personality, and that creates a deep sense of trust and loyalty. If have been looking to take your business to the next level, I highly recommend starting a podcast. It's a powerful tool that can help you showcase your unique approach, answer frequently asked questions, and build a personal connection with your audience. Don't let fear hold you back. Take a leap of faith and start podcasting today.   Connect with Jody www.jodymaberry.com About Jody - https://jodymaberry.com/about-jody-maberry/ Instagram - https://www.instagram.com/sugarjmaberry LinkedIn - https://www.linkedin.com/in/jodymaberry/ Facebook - https://www.facebook.com/sugarjmaberry/ Twitter: https://twitter.com/jodymaberry Episode Highlights 00:01:14 - Story of Kevin Jury 00:03:05 - Podcasting and Personal Branding 00:06:07 - Jody's Journey into Podcasting 00:09:21 - Three Reasons to Start a Podcast 00:16:35 - The Power of a Podcast 00:18:15 - Cutting Out the Introductory Phase 00:20:26 - Becoming the Expert 00:22:53 - Unique Approach in Your Industry 00:27:17 - Overcoming Podcasting Challenges 00:33:19 - The Power of Talking About Your Product 00:34:15 - The Importance of Differentiation 00:35:23 - Overcoming Self-Doubt 00:36:32 - Impact of Podcasting 00:39:02 - Be Willing to Stand Out

One of the biggest fears we have is to be who we are and express ourselves authentically. It takes so much mental space and effort to hide our true self only to create internal disconnection which leads to external disconnection and unhappiness. In this episode we will offer clarity and insight on the science of Human Differentiation as well as practical tips to embrace yourself fully and live without comparing yourself to others.

One of the biggest fears we have is to be who we are and express ourselves authentically. It takes so much mental space and effort to hide our true self only to create internal disconnection which leads to external disconnection and unhappiness. In this episode we will offer clarity and insight on the science of Human Differentiation as well as practical tips to embrace yourself fully and live without comparing yourself to others.

Why Marketing and Training Go Hand in Hand in Shaping Customer Perceptions Shep Hyken interviews Barry LaBov, the founder of LABOV Marketing Communications and Training and author of The Power of Differentiation. He discusses the importance of aligning marketing messages with employee training to create a unique and consistent customer experience. Top Takeaways:  Giving employees a sense of meaning and purpose creates excitement and engagement. When employees feel connected to the brand and enjoy the experience they deliver, it translates into a better connection with customers. Training is crucial in aligning employees with the brand's unique experience. If new hires don't receive the same training as the rest of the team, the result is inconsistency, which can create a disconnect with customers. Onboarding processes that quickly integrate new employees into the company culture are essential. Brands should aim to bridge the gap between their brand image and customer experience. If customers become excited about the product or brand, their expectations should be met or exceeded from the moment they interact with the business. Aligning the messaging and experience is crucial in maintaining customers' enthusiasm. Differentiating a product or brand starts from within. Before promoting to the world, it's important to share and celebrate what makes the product unique with employees. Ensuring employees are knowledgeable promotes consistency and helps avoid miscommunication or confusion. The right customer experience creates brand loyalty. Your brand's reputation is created by every individual representing the brand. It's important for employees throughout the organization to understand their role in shaping how customers perceive the brand. Regardless of location or demographic, customers expect a consistent and predictable experience.  Plus, Shep and Barry discuss how engaging one employee at a time can be more effective than mass engagement. Tune in! Quote: "Marry the message to the experience. The marketing and promotion should be congruent with the actual experience the customer receives."  About:  Barry LaBov is the founder of LABOV Marketing and Training in Fort Wayne, Indiana. He empowers brands to impress their customers and capture the hearts of their employees. He is the author of The Power of Differentiation, a book that helps leaders discover and share what makes their brands unique. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to another episode of Data Driven! In today's episode, we have a special guest joining our hosts Andy Leonard, BAILeY, and Frank La Vigne. We are thrilled to have Piero Molino, an expert in declarative ML, sharing his insights with us.We'll be diving into the world of generative AI and exploring the two types of companies when it comes to adoption. Piero highlights the advantages and limitations of using APIs for quick solutions, shedding light on why owning the entire stack and platform is the next phase for companies.Speaker BioPiero Molino, a renowned researcher and engineer, has made significant contributions to the field of artificial intelligence. He previously worked at Uber as one of the founding members of the Uber AI organization, where he spent four years conducting research and developing applications. During his time at Uber, Molino created Ludwig, an open source project that has become a foundational technology for many companies, including his own. Ludwig is recognized as one of the first machine learning systems that offer clarity and transparency. Molino's innovation and expertise have positioned him as a leading figure in the advancement of AI technologies.Show Notes[00:01:07] Ageing well thanks to healthy lifestyle changes.[00:05:52] Declarative configuration for creating AI pipelines.[00:10:14] Built tool to streamline machine learning projects, shortened development time from a year to a week.[00:13:14] Deploying machine learning models should be easier.[00:19:42] Declarative ML: Trendy or in need of explanation?[00:23:40] Shortcut solutions may work, but lack knowledge. Building custom data models can be costly. Differentiation and progress with new product, Bradybase.[00:27:16] Customizable, automated solution between build and buy.[00:30:40] Larger organizations have a spectrum of machine learning applications, with some being more impactful than others. Evaluating the feasibility of smaller applications can be costly. Having a tool to test applications quickly would be beneficial. Uber had a similar experience with self-driving cars being the highest priority.[00:35:08] First-time CEO experiences changing priorities and challenges.[00:37:47] New breed of generative eye tools; interactive applications; computer graphics and machine learning; improved animation in sports.[00:41:04] Difficulty connecting transportation dots, still unresolved.[00:44:12] Audible super premium account for book recommendations. Eye-opening books on goals and time.[00:47:35] Encourage checking out predibus. Thanks for listening.

Emotional intelligence is considered an essential trait for everything from being a desirable romantic partner to having a successful career. But what do we really mean when we say “emotional intelligence,” and how can we become emotionally intelligent over time? In today's episode Dr. Rick and Forrest discuss what's “in” emotional intelligence, balancing emotional closeness and distance, and how we can become more self-aware, emotionally regulated, and empathic.You can watch this episode on YouTube.Key Topics: 0:00: Introduction1:40: What's emotional intelligence?4:25: Curiosity, care, and rational vs. emotional decision making9:30: The five domains of emotional intelligence11:30: Courage18:40: Competence, capacity, and application23:40: Anger, and discerning wants and needs25:25: Self-awareness30:20: The stories we are drawn to33:20: Empathy44:40: Self-regulation48:50: Widening the space 51:45: The feelings beneath the feelings53:00: Feeling overwhelmed, boundaries, and differentiation1:01:10: Recap Support the Podcast: We're now on Patreon! If you'd like to support the podcast, follow this link.Sponsors:Factor delivers fresh, never-frozen, fully prepared meals right to your door. Head to factormeals.com/beingwell50 and use code beingwell50 to get 50% off. Zocdoc helps you find expert doctors and medical professionals that specialize in the care you need, and deliver the type of experience you want. Head to zocdoc.com/being and download the Zocdoc app for FREE.Join over a million people using BetterHelp, the world's largest online counseling platform. Visit betterhelp.com/beingwell for 10% off your first month!Want to sleep better? Try the Calm app! Visit calm.com/beingwell for 40% off a premium subscription.Finally get that project off the ground with Squarespace! Head to squarespace.com/beingwell for a free trial, and when you're ready to launch use coupon code BEINGWELL to save 10% off your first purchase of a website or domain.Connect with the show:Subscribe on iTunesFollow Forrest on YouTubeFollow us on InstagramFollow Forrest on InstagramFollow Rick on FacebookFollow Forrest on FacebookVisit Forrest's website

Dive headfirst into the world of marketing agencies with us as we pull back the curtain on their tactics. Get the lowdown on the power of remarketing campaigns, unlock the untapped potential of young marketers, and sidestep the pitfalls that could trip up your marketing practices. We're also lifting the lid on some of the industry's 'dirty tricks', hammering home the critical importance of nailing your tracking and infrastructure setup before you even think about launching campaigns.Chapters:00:00:00 - Diving Deep into Sales Expertise in Marketing Agencies00:05:47 - Unlocking New Remarketing Possibilities with Varied URLs00:10:42 - Unmasking Dirty Tricks and False Promises in the Marketing World00:13:08 - Key Queries Before Scheduling a Call with Solutions Eight and Tier 1100:14:47 - Google Reps: Distinguishing Between Google Employees and Vendors00:19:08 - The Crucial Role of Transparency in Your Agency's Tech Stack00:21:41 - The Advantages of Collaborating with Big Brands00:24:19 - Stay Alert: Trust and Transparency in the Marketing Industry00:27:48 - The Power of Differentiation and Debunking the Myth of Guaranteed Results00:28:34 - Why Performance Guarantees Matter for Emerging Agencies00:33:57 - Skepticism Towards TikTok Agencies and the Mirage of Legacy KnowledgeLINKS AND RESOURCES:Perpetual Traffic on Tier 11WeWork: or the Making and Breaking of a 47 Billion UnicornTier 11 JobsPerpetual Traffic on YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Kasim on Twitter and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:CSO LinkContent At ScaleTier 11 CaAMP Schedule a Call

The primary developmental task your teen will go through, whether they grew up in high demand religion or not, is differentiation. Differentiation is a process all humans go through to establish an individual identity separate from their parents and authority figures. It is a process whereby we discover our values, our beliefs, our desires, and… Read More »Emancipate Your Mind: 120: Helping Your Teen Discover Their Personal Identity The post Emancipate Your Mind: 120: Helping Your Teen Discover Their Personal Identity appeared first on Mormon Discussions Podcasts - Full Lineup.

Today we are excited to be joined by Stan Phelps, CSP, a Forbes contributor, TEDx speaker, IBM Futurists Certified Speaking Professional, and best-selling author of the Goldfish Series. As a show-and-tell speaker, Stan empowers audiences to take action that delivers bottom-line impact. He strives to change the paradigm of marketing by encouraging audiences to focus on experiences as the ultimate competitive differentiator. In this episode, Stan shares his journey from being a marketer to a full-time author and speaker. He discusses the value of vulnerability and authenticity and focuses on identifying one's strengths, embracing imperfections, and delivering meaningful experiences for clients. Stan also shares valuable insights on finding a balance between family and work commitments, setting boundaries, and staying present with loved ones amidst a demanding professional life.   Join us today as we discuss these things: 1:41 – Stan's transition from a marketer to a full-time author and speaker + Why balance is so important to him 4:33 – Finding your ideal client + standing out in the marketplace by doing things differently from the norm 11:08 – The power of embracing your uniqueness and flaws, amplifying your strengths, and being authentic in connecting with your audience 17:47 – Stan reflects on finding boundaries and figuring out what speaking opportunities to pursue + delivering with 100% commitment and integrity 24:11 – Stan's advice for those who are struggling to be present     RESOURCES Learn more about Stan:  https://stanphelps.com/   Linkedin: https://www.linkedin.com/in/stanphelps/     Email: travis@travisparry.com YouTube: https://www.youtube.com/channel/UC46ekvB-U-CJDdsd7aqJMuA  Get Travis' newest book!      

In today's episode, our host, Andrew Monaghan, sits down with Dhiraj Khare from Pingsafe, a leading cloud security platform company. Dhiraj shares some fascinating insights about their journey in the cybersecurity space and the strategies they've employed to drive revenue for their startup.From their memorable first day at Pingsafe, coming from a similar cloud security platform company to handling a significant transaction with a nonprofit organization backed by prestigious foundations, Dhiraj takes us through their experiences in securing meaningful deals.We also delve into Pingsafe's innovative approach of looking at cloud infrastructure from an attacker's perspective, its unique CNAP platform, and the challenges they face in a crowded market with over 3400 cybersecurity vendors.Dhiraj offers valuable advice on differentiation, building a strong customer base, and the importance of localization in the Indian and Southeast Asian markets. They highlight their commitment to providing unparalleled customer success and discuss the potential of the Indian market for startups.Tune in to this episode to learn how Pingsafe's revolutionary platform is transforming the cybersecurity landscape and how they are navigating the challenges of scaling and expanding globally. Get ready for an enlightening conversation with Dhiraj Khare at Pingsafe!PingsafeDhiraj Khare on LinkedInSupport the showFollow me on LinkedIn for regular posts about growing your cybersecurity startupWant to grow your revenue faster? Check out my consulting and trainingNeed ideas about how to grow your pipeline? Sign up for my newsletter.

How can businesses build trust, foster human connection, and align with shared values in the age of AI and technology? And why on Earth does Facebook feel the need to change its advertising platform every four seconds? (Ok, we can't answer the second question there. Ask Zuckerberg.) But in this episode, we wholeheartedly tackle the first. Jenn Neal of Formula Done joins Annie P. to candidly share her best tips on leveraging Facebook's functionality amidst recent policy changes, and strategies for overarching marketing success with and without AI. Then, Jenn dives into her lifelong passion for different racing disciplines, including Formula 1. You'll be amazed how much it has to do with social media! Tune in for an insightful discussion filled with thrilling anecdotes, thought-provoking questions, a drag race romance, and plenty of laughs along the way. Resources: - Connect with Jenn through her website, Instagram, and https://www.linkedin.com/in/jennneal. - Grab her free ultimate guide to content repurposing at https://contentrepurposing.tools/ - Annie's award-winning sales course, Sales for Empaths, is now available as a Pay What Feels Right! Grab your seat at http://www.anniepruggles.com/NSSA What's Inside: [00:01:14] With algorithms, you'd be surprised how much having fun matters [00:05:23] Productivity, Dance Videos, and Visibility [00:12:18] Leveraging the Facebook behemoth [00:15:12] Visibility mini-masterclass [00:19:35] Easy, cheap Facebook boosting for more visibility. [00:21:53] How to liberate your content [00:26:57] A Drag Race romance [00:30:40] Elevating the ordinary to the excellent [00:33:09] Ethics and your best behavior (but in a joyful way) Wanna binge? Check out these related episodes: 40: On Kindness, Differentiation & Revenge of the Nerds (feat. Mike Michalowicz) 62: On Traction, Patience & Ted Lasso (feat. Sara Dean) 71: On Shiny Objects, Trends & Westworld (feat. Mariana Padilla) 106: On Launches, Social Listening & Iron Man (feat. Jennifer Tamborski) 109: On Webinars, Credibility & Pleasantville (feat. Tom Poland)

Chapter 1 What's the Book Start With Why"Start With Why" is a concept popularized by Simon Sinek, which emphasizes the importance of understanding and communicating the fundamental purpose or motivation behind one's actions or endeavors. According to Sinek, starting with why involves identifying and articulating the underlying beliefs, values, and principles that drive an individual or organization. Sinek argues that many successful leaders and companies are able to inspire people and create long-lasting impact because they effectively communicate their "why" before addressing the "how" and "what." By focusing on the core purpose or cause that motivates them, they are able to attract like-minded individuals who share their vision and inspire loyalty and commitment. The concept of Start With Why is often applied in leadership, marketing, and personal development. It encourages individuals and organizations to dig deep and reflect on their underlying motivations, as understanding the why can help guide decision-making, foster innovation, and build stronger connections with others.Chapter 2 Why is Start With Why Practical"Start With Why" is practical because it focuses on the fundamental driver behind individuals' actions and decisions. Here are a few reasons why it is considered practical: 1. Clarity of Purpose: By starting with why, individuals and organizations gain clarity about their purpose and the values that guide their actions. This clarity helps in setting clear goals, making better decisions, and aligning efforts towards a common cause. 2. Motivation and Engagement: Understanding the "why" behind a task or goal creates a sense of purpose, motivating individuals to go above and beyond mere compliance. When people are driven by a strong sense of purpose, they are more engaged, committed, and willing to put in the necessary effort to achieve the desired results. 3. Differentiation and Innovation: Starting with why helps individuals and organizations differentiate themselves from competitors. When people understand the underlying reason behind what they do, they can communicate their unique value proposition and stand out in the marketplace. Additionally, this focus on purpose can fuel innovation by encouraging individuals to think creatively and find new ways to fulfill their why. 4. Effective Communication: Communicating the why effectively helps build trust, loyalty, and influence. People are more likely to connect with a genuine purpose, which leads to stronger relationships and increased buy-in. When an organization's why resonates with its audience, it becomes easier to attract customers, employees, and partners who share the same values. 5. Resilience and Adaptability: Clarifying the why provides a guiding light during challenging times. When faced with obstacles or setbacks, individuals and organizations with a clear purpose are more likely to stay resilient and focused on their long-term vision. The ability to adapt and evolve also becomes easier when anchored to a strong why. In summary, starting with why is practical because it brings clarity, motivation, differentiation, effective communication, and resilience. It allows individuals and organizations to tap into their deeper purpose, leading to greater success and fulfillment in their endeavors.Chapter 3 Start With Why OverviewIn this article, we delve into the transformative insights presented by Simon Sinek in his groundbreaking book, "Start with Why." Through a thought-provoking analysis, we explore...

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Owner & CEO of Level 9 Virtual, Joe Rare.  Joe Rare talked about the impact of AI tools on the virtual assistant industry. Joe pointed out that while AI tools like ChatGPT can automate low-level tasks, they still require human input to be used effectively. He referred to these individuals as "prompt engineers," who create prompts, rules, and guidance for the AI tools. Joe emphasized that Level 9 Virtual's virtual assistants have adapted to AI tools, enhancing their value by learning how to leverage them for their clients. He also discussed the challenges home service businesses face in the current market. Joe stressed the importance of responsiveness and customer service in gaining a competitive edge. He believes that companies prioritizing customer communication and providing timely responses will be more likely to succeed in the long run, even in unfavorable market conditions. Joe also pointed out the inefficiencies and lack of processes in the home service industry, which often leads to overworked business owners and difficulty finding and retaining staff. He suggested that implementing effective strategies and systems can help these businesses grow more efficiently and provide better customer and employee experiences. Key Points from the Episode: Specialization in providing virtual assistants for small and medium-sized businesses Differentiation from other staffing agencies and platforms Impact of AI tools on the virtual assistant industry Role of "prompt engineers" in leveraging AI tools effectively Importance of responsiveness and customer service for home service businesses Inefficiencies and lack of processes in the home service industry Level 9 Virtual's solution to communication challenges for home service businesses About Joe Rare: Joe Rare, a successful serial entrepreneur and investor, is known for his insight into digital businesses and real estate. Starting his career with a door-to-door sales venture, he swiftly expanded it to a 40-person team, selling it after 27 months.  Despite early failures, Joe found his calling in building digital companies, subsequently establishing multiple businesses that generate over seven figures. His portfolio extends to owning five wedding venues and numerous real estate investments.  A devoted family man, he operates his ventures from his Montana home, providing invaluable assistance to small and medium-sized businesses worldwide. His journey epitomizes learning from failures and leveraging growth opportunities. About Level 9 Virtual: LEVEL 9 Virtual is a premier...

Today on the podcast, I'm glad to welcome Kareem Farah, founder of the Modern Classrooms Project. As a teacher in Washington D.C., Kareem faced problems that many teachers can relate to - students missing class all the time, and classes made up of students at hugely varied levels. He wanted to try something new, because he felt the practices he had been taught were not working. Together with his friend Rob Barnett, he created a new instructional model that took into account the fact that students were approaching the materials from different levels and often, on different days following absences. He now shares his methodology through his non-profit, The Modern Classrooms Project, in use by 58,000 teachers in over 150 countries. In this interview, Kareem and I talk about the blended learning approach of the MCP and how to try it out for yourself, and dig deep into how to combine this approach with creative practices and projects. Watch Edutopia's wonderful video about the MCP Grab the free course and resources here. Check out the non-profit website here.   Go Further:  Explore alllll the Episodes of The Spark Creativity Teacher Podcast. Join our community, Creative High School English, on Facebook. Come hang out on Instagram.  Enjoying the podcast? Please consider sharing it with a friend, snagging a screenshot to share on the ‘gram, or tapping those ⭐⭐⭐⭐⭐ to help others discover the show. Thank you!   

Bulletproof Dental Practice Podcast Episode 308 Hosts: Dr. Peter Boulden & Dr. Craig Spodak Guests: Dr. Trey Tippit & Dr. Dwight Peccora Key Takeaways:  Business owners and leaders should set a clear vision for their teams to follow Investing in team development should not be feared, as it leads to better outcomes Differentiation strategies for dental practices - using Google Analytics, Google Tag Manager, and Google Search Console Understanding analytics and data migration is crucial for business success Personal runway and transparency in business negotiations The power of the multiple model EBITDA and its importance in dentistry Private equity's focus on cash flow and value impact Due diligence is crucial when buying a dental practice, focusing on patient numbers, tax returns, and economies of scale The significance of cash flow statements for tracking expenses and trends Leverage is a key factor in generating wealth, and financing depreciating assets should be considered carefully Reflecting on past financial mistakes is advised for better financial decisions Leverage can extend beyond debt and involves various types of balance sheets and financial analysis Arbitrage = the difference in prices for practices in different environment References: Bulletproof Mastermind Bulletproof Summit – Mighty Networks: Bulletproof Dental Practice

In this NEW podcast episode [“Differentiation and Divorce”], Dr. Finlayson-Fife joins Hyo North of the Leading With Grace podcast to talk about how differentiation can help those working through the complexities of separation or divorce navigate forward with wisdom and maturity. Listen to the full episode to learn more about: * Separation and divorce * Collusive alliances and how they keep us stuck * Differentiation as it relates to divorce * Forgiveness * Forging capacity in the face of crisis You can listen to the full episode here: https://www.finlayson-fife.com/podcasts/conversations-with-dr-jennifer/post/divorce-and-differentiation or by clicking the link in our profile. GIVEAWAY: Hyo North, host of Leading with Grace, is generously gifting a one year Room for Two subscription to one lucky listener! To enter the giveaway, follow @leadingwithgrace and leave a comment with your favorite quote or idea from the episode!

If you're feeling frustrated and overwhelmed by your inability to build meaningful connections and achieve the business success you desire, despite your best marketing efforts and networking endeavors, then you are not alone! In this episode, you will be able to: Discover how to strike a harmonious balance between your personal growth and business success. Harness the power of storytelling, allowing yourself to connect with others on a profound and emotive level. Uncover and embrace your unique life narrative, using it as a tool to build authentic relationships. Overcome fear, seize opportunities for improvement, and foster the courage to take meaningful steps towards a more fulfilling life. Cultivate a nurturing tribe, seek useful guidance, and chart a course for spectacular personal growth. Strike a rewarding equilibrium in your life and business goals allowing for personal exploration and entrepreneurial success. Utilize the persuasive force of stories and vulnerability, and witness the depth of connections you can develop. Learn the art of embracing your unique experiences to forge real connections, built on the immutable foundation of your true self. Conquer fear, step forth into promising territories, and reap the benefits of active engagement in personal improvement. Build a supportive network, gain wisdom from their experiences, and set a trajectory for continuous self-development. Learn the successful merger of personal development with thriving business growth, leading to a balanced life. Adopt the art of storytelling, reaching others' hearts and souls by simply sharing your true self through your vulnerability. Realize the beauty in your uniqueness, and use it as a key to unlock genuine bonds. Win over fear, engage in constructive activities for self-improvement, and witness the betterment of various aspects of your life. Align yourself with a supportive tribe, seek their sage advice, and ascend towards the summit of personal growth. My special guest is Matt Shoup Matt Shoup is a name that resonates with tenacity and determinism. Having had a humble beginning as a young boy in New Jersey who experienced bullying and fear, Matt channeled his entrepreneurial spirit to create his own small business by the age of ten. No stranger to adversity, Matt's path led him through a maze of challenges and experiences, which included a brief stint as a loan officer and subsequent abrupt termination, igniting his journey into starting his own painting business. Capitalizing on his strength in sales and marketing, and using adversity as his fuel, Matt turned a disappointing career setback into a thriving seven-figure enterprise, proving that resilience and drive can indeed turn tables. The key moments in this episode are: 00:00:00 - The Importance of Your Story                 00:00:31 - Reaching Our Full Potential       00:01:20 - Introduction of Matt Shoup        00:01:56 - Silly Question: How Many Times Do People Laugh?              00:04:26 - Impactful Purchase: "The Relentless Elimination of Hurry"            00:06:27 - Weirdest Thing Ever Eaten: Spanish Delicacies         00:12:42 - The Power of Small Actions        00:13:14 - The Relevance of Degrees       00:13:57 - The Life-Changing Camino         00:14:25 - Coffee Preferences        00:15:35 - Being a Proud Father         00:25:14 - The Founding of M and D Painting       00:26:20 - Taking Control and Building a Successful Business     00:29:23 - Overcoming Negative Self-Talk         00:30:52 - The Painted Baby Story       00:33:48 - The Power of Vulnerability      00:38:14 - The Power of Storytelling in Sales         00:39:13 - Seeing Through Inauthentic Marketing         00:40:46 - Differentiation through Authenticity         00:42:15 - The Power of Your Story          00:43:16 - The Three C's of Storytelling       00:51:25 - Evaluating Your Life and Setting Goals          00:52:33 - Being Vulnerable in Relationships         00:54:48 - Facing Your Fears and Secrets       00:57:09 - Finding Your Tribe           00:59:54 - Embracing Your Story          Guest Links: Free Stuff https://www.mattshoup.com/free-tools/ Website https://www.mattshoup.com/ Facebook https://www.facebook.com/matt.shoup LinkedIn https://www.linkedin.com/in/mattshoup/ Instagram https://www.instagram.com/matthewshoup/ Twitter https://twitter.com/MattShoup YouTube https://www.youtube.com/user/ShoupConsulting Tik Tok https://www.tiktok.com/@mattshoup    The video version of this show is available on YouTube after 3 PM the day it is released https://www.youtube.com/@thefalliblemanpodcast and Rumble! https://rumble.com/c/c-2176422   PLEASE HELP US make Better Content for you by taking: The Fallible Man Content Research Survey     https://bit.ly/FallibleManContentSurvey   Join our Exclusive Private Community – Fallible Nation https://bit.ly/FallibleNation   Fallible Man Coaching Services: If you need some help conquering your goals, building a plan and seeking the life you want to live you can find me at https://www.thefallibleman.com/ and schedule a discovery call and work with me directly. Sponsors: Grow YOUR Show: The Easy Button for Podcasters Have you thought about starting a podcast to grow your business or even as a hobby? Then you need to go talk to my friend Adam Adams. I trust him and so you should you! https://growyourshow.com/ Ghost Bed Actually get a GOOD night's sleep! Go see my friends at https://www.ghostbed.com/pages/fallible and use the code “fallible” for 30% off your order! It's what I sleep on and what I count on!   

Jean-Denis Greze is Chief Technology Officer at Plaid where oversees global product business units across North America and Europe. Prior to joining Plaid, Jean-Denis was Director of Engineering at Dropbox. Jean-Denis is also a prolific angel investor with a portfolio including the likes of Nex Health, Merge.dev and Rupa Health to name a few. In Today's Episode with Jean-Denis Greze We Discuss: 1. The Journey to One of the Most Powerful CTOs: How JD made his way into the world of tech with his first role at Dropbox? How does JD analyse a Linkedin CV today? What are the signals of outperformers? What does JD know now that he wishes he had known when he started in tech? 2. Hiring the Best: 101: What are JD's single biggest lessons on hiring the best talent? What have been some of JD's biggest hiring mistakes? Why does JD believe founders need to be as good at firing as they are hiring? Does JD believe people can scale with the scaling of a company? If they do not scale, do you layer them or do you let them go? How does JD determine whether to bring in an external candidate vs promote someone from within? 3. Product Differentiation is not Sustainable: Why does JD believe that product differentiation is not sustainable? Why is UX as a moat BS? How does this lead JD to suggest Salesforce is a short in the public markets? Why does JD believe that Snowflake is also a short? What does Snowflake teach us about the different stages of product market fit? What are the biggest mistakes founders make when analyzing product market fit? 4. Remote Work, Titles and Entitlement: Why does JD believe most tech employees treat their employer in the same way French citizens treat the French government? How does JD analyse the impact of remote work on both productivity and culture? Why does JD believe titles are BS in the beginning but matter with scale? Why does JD believe that you should not hire for the long term?

When Amrita Mathur joined Superside as their first marketing hire in 2019, there was no product, no platform, and no recurring revenue. She is no stranger to being called in when companies are at a strategic inflection point with their growth strategy, so she did what she spent a career in B2B marketing learning how to do: implement a marketing-led growth strategy that translated into $8 million in subscription revenue in the first year and 400% year-over-year growth since then. Amrita is passionate about community, but she denotes an important difference between community building and a sense of community. For her, it's about a sense of goodwill and feeling like you have someone in your corner. Now as VP of Marketing, with that sense of community top of mind, she and her team are revolutionizing design at scale for ambitious brands like Amazon, Meta, Shopify, and Coinbase.In this episode, Alan and Amrita discuss her journey from developer to Marketing VP, the moves that played a key role in taking Superside from $0 to $55 million in annual recurring revenue in just four years, and the importance of Design and Creative Ops in running an efficient and effective team. Superside is a fully managed design subscription company that serves marketing and creative teams to help them unbottleneck their design challenges and empower them to get creative work done in a fast and efficient manner. Unlike an agency, freelance marketplace, or internal team, Superside acts as a point solution for key problems inside a company. They optimize for efficiency, speed, and scale, which allows them to cater to companies that are pivoting and changing rapidly. Amrita says an understanding of the importance of Design and Creative Ops helps Superside be an extremely efficient and effective partner. When it comes to Superside's rapid and sustained growth, Amrita tells us they did make smart moves, but also attributes some of their good fortune to good timing. One key move was figuring out their differentiation early. With marketing, the problem is well-defined but the solutions are messy, so from the start, Superside dove deep into what their best use cases were and what value they would provide in that space. Another key move was the founder's investment in marketing from day one to intentionally "build an efficient machine" for lean operations.In this episode, you'll learn:What is the Superside use case?How Amrita took Superside from $0 to $55 million in ARR in four yearsThe benefits of a marketing-first mindsetKey Highlights: [02:05] An appreciation for "community"[07:30] Path to becoming CMO of Superside[10:20]  What is Superside?[14:00] ARR increased from $0 to $55 million in four years.[18:30] No convincing is needed when the higher-ups get marketing.[20:00] What are "moon shoots," and what is an example of a win?[28:10] The nexus of design, creativity, and operation[31:50] A crazy (and impressive) designer to design operations ratio[36:00] Being a chameleon isn't such a bad thing.[39:00] Advice for her younger self[40:05] Be aware of dilution in marketing.[42:40] Misconceptions around mass amounts of data Thank you to our sponsor:PartnerHero: to waive set-up fees, go to https://www.partnerhero.com/marketingtoday and mention “Marketing Today” during onboarding! Become a member today and listen ad-free, visit https://plus.acast.com/s/marketingtoday. Hosted on Acast. See acast.com/privacy for more information.

Today we're talking all about the Amazon Prime documentary "Shiny, Happy People," which focuses on the Duggar family and the greater theology behind their beliefs (Bill Gothard's Institute in Basic Life Principles). The IBLP and Gothard have been accused of legalism, double standards, and abuse within their doctrine. We start off with some issues the documentary presents as big problems within Duggar/IBLP theology, which include wives submitting to husbands, gender roles, and modesty, among others. We also share the problems we see with their theology, but discuss how many things like submission and gender roles themselves are actually biblical – the IBLP has just misconstrued, misinterpreted, and misapplied these Biblical commands to create a legalistic, graceless, gospel-less framework that oppresses and represses its adherents rather than setting them free. We share some of the shocking revelations from the documentary series and explain the frustrating angle the filmmakers took in conflating IBLP and fundamentalism with true gospel principles and beliefs. --- Timecodes: (01:19) Intro / Father's Day (13:20) Breakdown of IBLP beliefs (16:50) Duggar doc intro (21:20) Problems with Duggar/IBLP theology from documentary perspective (23:37) Problems with Duggar/IBLP theology from biblical perspective (45:11) Josh Duggar's sentence & Du (48:46) Credibility & criticisms of the doc (57:29) "World domination" & children as arrows (01:02:13) Differentiation of fundamentalism & true Christianity (01:06:21) Interesting parts from the documentary (01:12:11) C.S. Lewis quote --- Today's Sponsors: Birch Gold — protect your future with gold. Text 'ALLIE' to 989898 for a free, zero obligation info kit on diversifying and protecting your savings with gold. Patriot Mobile — go to PatriotMobile.com/ALLIE or call 878-PATRIOT and use promo code 'ALLIE' to get free activation! Constitution Wealth — align your values with your investments through your financial management. Go to ConstitutionWealth.com/ALLIE and schedule a FREE consultation! Good Ranchers — get $30 OFF your box today at GoodRanchers.com – make sure to use code 'ALLIE' when you subscribe. You'll also lock in your price for two full years with a subscription to Good Ranchers! --- Relevant Episodes: Ep 745 | Life as a Duggar & Letting Go of Legalism | Guest: Jinger Duggar Vuolo https://podcasts.apple.com/us/podcast/ep-745-life-as-a-duggar-letting-go-of-legalism/id1359249098?i=1000596623691 Ep 777 | On Duggar Theology, Josh's Arrest, & Media Lies | Guests: Jinger Duggar Vuolo & Jeremy Vuolo https://podcasts.apple.com/us/podcast/ep-777-on-duggar-theology-joshs-arrest-media-lies-guests/id1359249098?i=1000606178083 --- Buy Allie's book, You're Not Enough (& That's Okay): Escaping the Toxic Culture of Self-Love: https://alliebethstuckey.com/book Relatable merchandise – use promo code 'ALLIE10' for a discount: https://shop.blazemedia.com/collections/allie-stuckey Learn more about your ad choices. Visit megaphone.fm/adchoices