Podcasts about Differentiation

On this special segment of The Full Ratchet, the following Investors are featured: Rusty Ralston of Swell VC Godard Abel of G2 Han Shen of iFly.vc We asked guests to share the best question they've ever been asked by an allocator. The host of The Full Ratchet is Nick Moran of New Stack Ventures, a venture capital firm committed to investing in founders outside of the Bay Area. We're proud to partner with Ramp, the modern finance automation platform. Book a demo and get $150—no strings attached.   Want to keep up to date with The Full Ratchet? Follow us on social. You can learn more about New Stack Ventures by visiting our LinkedIn and Twitter.  

In the winter of 2023, Lyft was facing declining market share and financial pressures. Enter new CEO David Risher, who took the helm amid low morale and limited resources. His challenge: reignite innovation, refocus the culture, and find new ways to stand out in an industry dominated by Uber. Harvard Business School professor Ranjay Gulati joins host Brian Kenny to discuss the case “Lyft 2023: Roads to Growth and Differentiation.” They explore how Risher led during a strategic crossroads, making bold decisions, putting the customer front and center, and shaking loose old habits. Gulati also shares insights from his new book, “How to Be Bold,” illustrating how courage becomes a competitive advantage in times of uncertainty.

Do your marketing strategies keep you stuck in the past or position you for long-term growth? In today's episode with Mike Marut, discover how Revenova transformed its marketing approach, moving from outdated outreach and dormant social media into a people-first strategy powered by leadership visibility and authentic content!  You'll hear how their native AI gives them a true edge in the crowded TMS space, why conferences matter for brand awareness, and how empowering employees to create content fuels confidence and sales!  

In this episode, guest speaker, FW board member, and member of the Keep Calm community Lou Huesmann explains that self-differentiation requires clarity about what really matters to us. If we are not really clear on our values, we will be influenced and pressured by the values of everyone around us. According to Edwin Friedman, self-differentiation is the ability to claim your goals and values in the midst of surrounding togetherness pressure. To help make this concept more tangible, Lou wraps up by sharing some wonderful guiding principles - or values - from author Jenny Brown in her book Growing Yourself Up.This episode was recorded on September 12, 2025.

Channel Chat Podcast | Gavin Bell, CEO of Econocom — From CC “Boomerang” to Building a UK Solutions Business Recorded in London (yes, during a tube strike!), Marc sits down with Gavin Bell to unpack: Why he “boomeranged” back to Computacenter and what cultural fit really means Overlay vs. solution sales — and why the label “overlay” winds him up Moving into his first CEO role at Econocom and integrating the Trams acquisition Differentiation: solutions + lifecycle services + in-house financing (not just “another reseller”) Pragmatic AI: better service & scale (bids, service desk) — not headcount cuts Ageism, reskilling at 50+, and why experience still matters 2025 outlook: services growth, UK brand building, and who to watch (Gavin's pick: NVIDIA)

Ivan Vislavskiy, the CEO and Co-founder of Comrade Digital Marketing Agency, exemplifies the power of strategic thinking and collaboration in the ever-evolving digital marketing landscape. With a focus on local SEO and AI-driven content strategies, he emphasizes the importance of visibility and personalized engagement for businesses seeking to thrive. By developing comprehensive growth engines that integrate website optimization, reputation management, and targeted marketing efforts, Ivan helps clients differentiate themselves through specialization and quality, ensuring they stand out in a crowded marketplace. His approach to marketing is rooted in the belief that success requires a harmonious blend of technology and human insight. By leveraging AI tools alongside traditional marketing channels, businesses can enhance their strategies while maintaining authenticity. Ivan advocates for a collaborative culture, where shared vision and teamwork drive innovation and problem-solving, ultimately leading to better outcomes for clients. This philosophy is encapsulated in his motto, To go fast, go alone; to go far, go together, highlighting the importance of unity in achieving long-term growth. For those looking to elevate their marketing strategies and embrace the future of digital engagement, Ivan Vislavskiy offers valuable insights and services through his websites. Explore his speaking engagements and media presence here and discover the comprehensive digital marketing solutions provided by Comrade Digital Marketing Agency. Take action today to enhance your brand's visibility and drive sustainable growth in a competitive landscape. For the accessible version of the podcast, go to our Ziotag gallery.We're happy you're here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

In “The M&A Playbook for Logistics Leaders”, Joe Lynch and Spencer Tenney, President & CEO of Tenney Group, discuss the current state of mergers and acquisitions in the logistics sector, offering key insights on how business leaders can navigate a more selective market, build value, and secure successful deals. About Spencer Tenney Spencer Tenney serves as President & CEO of Tenney Group, where he oversees the firm's day-to-day effectiveness and long-term vision. Spencer is a graduate of the University of Texas at Austin and holds the designation of Certified Merger & Acquisition Advisor through AM&AA. Prior to Tenney Group, Spencer worked as a Director at Merritt Hawkins, a healthcare recruiting firm in Dallas. He also owned a music publishing company. Spencer and his wife, Lauren, reside outside of Nashville in Franklin, Tennessee and have been married for 13 years. He has three amazing kids – 9,6, & 3. He enjoys writing country music, reading presidential biographies, and F3 (Fitness, Fellowship, Faith). He currently serves on the board of Franktown Open Hearts, a faith-based organization dedicated to equipping inner-city kids to free themselves from generational poverty. About Tenney Group Tenney Group are mergers and acquisitions advisors who work with business owners in the 3PL, trucking, and bus industry. These business owners are hardworking individuals or teams who have created and lead companies that are the backbone of America. Unfortunately, pitfalls unique to the transportation industry can threaten an owner's ability to sell their business for what they deserve or even threaten their ability to sell at all. Luckily, Tenney Group has developed an industry specialized process that enables business owners to navigate these pitfalls and maximize their ability to get a deal done. Ultimately, this allows owners to impact their family, employees, and community in profound ways while also giving them peace of mind that they made the best decision. The Tenney Group's unique expertise helps transportation business owners build and protect business value, grow through acquisitions, and optimize the sale of their businesses. The Tenney Group was established in 1973 and has completed over 200 transportation deals. Key Takeaways: The M&A Playbook for Logistics Leaders In “The M&A Playbook for Logistics Leaders”, Joe Lynch and Spencer Tenney, President & CEO of Tenney Group, discuss the current state of mergers and acquisitions in the logistics sector, offering key insights on how business leaders can navigate a more selective market, build value, and secure successful deals. M&A Activity Has Evolved, Not Ended: While the pace of M&A activity has slowed in recent quarters, the market remains active, albeit more selective. The prolonged freight recession and compressed margins have made buyers more cautious, leading to fewer, but more strategic, deals. Freight-Tech M&A Remains a Hotspot: Despite the broader slowdown in logistics M&A, the freight technology sector is seeing robust activity. Acquirers are focused on securing companies with innovative solutions in areas like artificial intelligence, automation, and real-time visibility to gain a competitive edge and build more resilient supply chains. Differentiation is the Ultimate Defense: In a challenging market, sellers must differentiate themselves beyond price. Building a "competitive moat" through specialized expertise—like a unique technology platform or a highly specific service offering—is essential for attracting serious buyers and securing a premium valuation. The "Flight to Quality" is Intensifying: Buyers are increasingly discerning. They are prioritizing companies with strong fundamentals, including clean financials, a proven track record, and a clear path to profitability. This trend means that well-managed, high-quality companies are still finding strong demand, while others may struggle to find a buyer. Strategic Growth Through Acquisition: The current market environment is pushing companies to seek growth through strategic acquisitions rather than organic expansion alone. Companies are looking to acquire new capabilities, expand into new markets, or integrate new technologies to navigate the challenging economic landscape and position themselves for the next growth cycle. The Importance of Owner Independence: A business that relies too heavily on its owner for daily operations and key relationships is a significant risk for a buyer. To maximize value and attract the best offers, logistics leaders must build a business that can run smoothly without them. Culture and Integration are Crucial for a Successful Deal: Beyond the financial numbers, the success of an M&A deal in the logistics sector often hinges on the smooth integration of the two companies. A thoughtful plan for merging company cultures and operational processes is essential to realize the intended synergies and ensure long-term success. Learn More About The M&A Playbook for Logistics Leaders Spencer Tenney | LinkedIn Tenney Group | LinkedIn Tenney Group | Homepage Spencer Tenney and the Tenney Group Story What's Driving the 3PL Industry Consolidation with Spencer Tenney Transportation M&A with Spencer Tenney The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

One of the most horrific and insidious consequences of coercive control and dv is the systematic way in which an abuser strips away their victim's sense of self and identity. One of the most impactful parts of the healing process is rebuilding that connection with the self and redefining your roles and identities. On this episode, I invited my friend and colleague, Erin Siegel to share how the framework of Human Design has been pivotal as she heals from her abuse and continued post separation abuse and how it could be a tool for your healing as well.Erin Siegel, Master Aesthetician, Certified High Conflict Divorce and Parenting Coach, and Human Design guide and Creatrix of Fortitude & Flourish, shares how this powerful system has supported her own transformation and how it can support yours, especially while navigating healing trauma and navigating the family courts.Books Mentioned:• A Modern Guide to Human Design by Rachel Lieberman• The Definitive Book of Human Design: The Science of Differentiation by Ra Uru Hu & Lynda BunnellHuman Design App:• HDesign App – Why we love it: You can add your children's charts and gain insights on how to parent and relate more consciously.Explore your unique blueprint and connect with community through one of our upcoming events:→ Human Design Social Gathering→ Divorce Unlocked Community GatheringsGIVEAWAY!Win a free pair of tickets to the Human Design Social GatheringText your name, phone number, email, and a brief note about how you've risen beyond power and control to 720-933-8848. Deadline: 1 week after this episode airs.The winner will be announced on IG and contacted directly!Book your complimentary coaching call with Erin here:https://calendly.com/fortitudeandflourish/holistic-coaching-complimentary-discovery-callPlease leave us a review or rating and follow/subscribe to the show. This helps the show get out to more people.If you want to chat more about this topic I would love to continue our conversation over on Instagram! @risingbeyondpcIf you want to support the show you may do so here at, Buy Me A Coffee. Thank you! We love being able to make this information accessible to you and your community.If you've been looking for a supportive community of women going through the topics we cover, head over to our website to learn more about the Rising Beyond Community. - https://www.risingbeyondpc.com/ Where to find more from Rising Beyond:Rising Beyond FacebookRising Beyond LinkedInRising Beyond Pinterest If you're interested in guesting on the show please fill out this form - https://forms.gle/CSvLWWyZxmJ8GGQu7Enjoy some of our freebies! Choosing Your Battles Freebie Canned Responses Freebie Mic Drop Moments Freebie ...

This is Part 11 of Steve Coughran's book Cash Flow. Steve covers the seventh lever of cash flow: strategy. He explains why profit is just the result of a good strategy, how ROIC is the scoreboard that proves whether your strategy is working, and the two main paths to long-term competitive advantage: differentiation or cost leadership.LinkedIn | YouTube coltivar.com

In this episode of Marketing Dilemmas, Liam sits down with Sarah Breathnach, VP of Marketing at Hunters and Founder of the Demand Gen London community. Together they unpack one of the toughest challenges in B2B right now: how to stand out in a crowded, copycat market without falling into the trap of gimmicks or feature wars. Sarah shares lessons from the cybersecurity industry, her “small teams, big impact” positioning, and why true differentiation comes from clarity, consistency, and customer experience - not monster trucks or marketing hype.

Courage is the strength to act in the face of fear, uncertainty, or adversity. This episode covers the final four types of everyday courage and how they relate to self-differentiation.Show Notes:6 Ways to Practice Everyday Courage by Alex BudakBecome a Patron for as little as $5/month.Subscribe to my weekly ⁠Two for Tuesday⁠ email newsletter.

Jeremy Au broke down how venture capital funds design LP decks, allocate capital, and differentiate themselves in competitive markets. The discussion covered portfolio construction math, capital call strategy, the role of opportunity funds, and how funds highlight unique value-adds like founder wellness programs. 02:12 Capital Calls and Timing Funds usually deploy half their capital in the first two years, with follow-ons between years two to five, balancing liquidity with legal cost efficiency. 04:15 Marking Winners and Power Laws Most of a fund's value, about 60 to 75 percent, often comes from one breakout company, driving the case for raising opportunity funds to double down. 07:27 Signaling with Follow-On Investors A strong follow-on rate signals quality to LPs. “If your companies are all Ds and shit, then nobody's gonna come in.” Watch, listen or read the full insight at  https://www.bravesea.com/blog/inside-lp-deck Get transcripts, startup resources & community discussions at www.bravesea.com WhatsApp: https://whatsapp.com/channel/0029VakR55X6BIElUEvkN02e TikTok: https://www.tiktok.com/@jeremyau Instagram: https://www.instagram.com/jeremyauz Twitter: https://twitter.com/jeremyau LinkedIn: https://www.linkedin.com/company/bravesea English: Spotify | YouTube | Apple Podcasts Bahasa Indonesia: Spotify | YouTube | Apple Podcasts Chinese: Spotify | YouTube | Apple Podcasts Vietnamese: Spotify | YouTube | Apple Podcasts

This week on Swimming with Allocators, it's time for another debate, discuss, and question episode as Earnest and Alexa dive into the complexities of venture capital from both LP and GP perspectives, focusing on how fund managers can differentiate themselves and the art of due diligence. They also discuss the realities of fund and startup failure rates, the evolving importance of marketing and narrative in VC, and the challenges smaller LPs face in achieving true diversification. Listeners will gain insights into what LPs look for when selecting funds, the significance of relationships and track record, and practical advice for navigating the ever-changing VC landscape. Recommended podcasts and resources round out the episode, offering further learning for aspiring allocators and fund managers. You won't want to miss this one!Highlights from this week's conversation include:VC Lab Applications & Emerging Manager Interest (0:26)Commitment and Self-Belief in VC (1:41)Honesty in Startup vs. Fundraising Pitches (5:02)Pitching Preferences: Deck vs. Conversation (7:24)Differentiation in GP Pitches (9:07)Barriers for New GPs & LP Slot Scarcity (14:59)Portfolio Construction & Venture Alpha (17:28)Marketing, Narrative Control, and Full-Stack VC Firms (19:51)Thought Leadership and Brand Building in VC (25:05)AI Concentration and Diversification Challenges (30:01)Differentiation for Emerging Managers (32:33)Host's Fund Plans: Stresswood (36:17)Lessons Learned & Must-Listen Episodes (38:58)Recommended LP-Related Content (41:36)Final Thoughts and Takeaways (43:33)Swimming with Allocators is a podcast that dives into the intriguing world of Venture Capital from an LP (Limited Partner) perspective. Hosts Alexa Binns and Earnest Sweat are seasoned professionals who have donned various hats in the VC ecosystem. Each episode, we explore where the future opportunities lie in the VC landscape with insights from top LPs on their investment strategies and industry experts shedding light on emerging trends and technologies. The information provided on this podcast does not, and is not intended to, constitute legal advice; instead, all information, content, and materials available on this podcast are for general informational purposes only.

Layton Cox (Senior Director of Competitive Intelligence & Strategy Consulting, Sedulo Group), who shared his experience and provided valuable insights on how to strengthen your B2B differentiation with competitive intelligence. Layton emphasized the importance of primary research over the reliance on secondary data, and elaborated on the value of internal data and direct competitor insights.

In this episode of "The People Not Titles Podcast," host Steve Kaempf welcomes back Alan Stern, founder of Persona Marketing, who shares his journey from DJ and nightclub promoter to successful car salesman and entrepreneur. Alan discusses overcoming early struggles, the value of specialized knowledge and personal branding, and emphasizes continuous learning, adapting to new technologies like AI, and following your passions for a fulfilling career.Podcast Introduction (00:00:00)Alan Stern's Early Journey: DJ to Car Sales (00:00:23)First DJ Gig and Realization About Skills (00:01:37)Struggles in Car Sales and Learning from Failure (00:03:14)Specializing in Corvettes: The Power of Niche Knowledge (00:05:23)Continuous Learning and the Value of Specialized Knowledge (00:07:09)Book Recommendations for Salespeople (00:08:08)Transition to Luxury Sales and Differentiation (00:08:42)Marketing, Lead Generation, and Building Connections (00:10:21)Self-Improvement and Personal Branding (00:12:30)Overcoming Challenges: ADHD and Environment (00:17:00)Introversion as a Strength in Sales and Networking (00:19:08)Networking Strategies for Introverts (00:20:31)Taking the Leap: Becoming a Full-Time Entrepreneur (00:23:24)Turning Passion and Skills into a Business (00:26:23)Narrowing Focus: The Power of Niches (00:27:10)The HEAT Method for Personal Branding (00:28:20)Practical Marketing Tips for Agents (00:28:56)Leveraging AI and ChatGPT for Marketing (00:33:47)Persona Marketing: Courses, Microsites, and Tools (00:37:21)Defining and Controlling Your Personal Brand (00:40:23)Full episodes available at www.peoplenottitles.comPeople, Not Titles podcast is hosted by Steve Kaempf and is dedicated to lifting up professionals in the real estate and business community. Our inspiration is to highlight success principles of our colleagues.Our Success Series covers principles of success to help your thrive!www.peoplenottitles.comIG - https://www.instagram.com/peoplenotti...FB - https://www.facebook.com/peoplenottitlesTwitter - https://twitter.com/sjkaempfSpotify - https://open.spotify.com/show/1uu5kTv...

Warren Zenna sits down with Amy Hsuan, Chief Customer & Revenue Officer at Mixpanel, to unpack what a truly unified revenue engine looks like. Amy shares how org design must follow strategy, why GTM is a core differentiator, and how aligning marketing, sales, success, and services creates consistent end‑to‑end customer experiences that actually win.Amy traces her path from journalism to BCG to Mixpanel, revealing how curiosity, cross‑functional leadership, and a customer‑first mindset shaped her Chief Customer & Revenue Officer role. She explains the shift from “hard” product differentiation to human‑driven trust, and how relationships, not features, become defensible moats in crowded markets.They dig into practical playbooks: orchestrating handoffs, clarifying tone across touchpoints, and reducing executive silos to move faster. Amy outlines a strategy‑to‑execution flywheel, her 80/20 time model for long‑ vs short‑term, and how consistent advisory through complex, multi‑stakeholder cycles sustains momentum and predictability.Amy also shares a grounded view on AI: use it to accelerate research, analysis, and context so leaders increase decision velocity—while humans own listening, rapport, creative adaptation, and navigating org dynamics. If you're a CRO, aspiring CRO, or CEO aiming to modernize revenue leadership, this conversation is a blueprint.

Aubrey Masango host Andisa Ramavhunga, Group Chief Advisor at Ntiyiso Consulting and they speak about how competition can push your business to evolve into a better version of itself. Tags: 702, Aubrey Masango show, Aubrey Masango, Andisa Ramavhunga, Ntiyiso Consulting, Entrepreneurs, SMME’s, Business strategy, value innovation The Aubrey Masango Show is presented by late night radio broadcaster Aubrey Masango. Aubrey hosts in-depth interviews on controversial political issues and chats to experts offering life advice and guidance in areas of psychology, personal finance and more. All Aubrey’s interviews are podcasted for you to catch-up and listen. Thank you for listening to this podcast from The Aubrey Masango Show. Listen live on weekdays between 20:00 and 24:00 (SA Time) to The Aubrey Masango Show broadcast on 702 https://buff.ly/gk3y0Kj and on CapeTalk between 20:00 and 21:00 (SA Time) https://buff.ly/NnFM3Nk Find out more about the show here https://buff.ly/lzyKCv0 and get all the catch-up podcasts https://buff.ly/rT6znsn Subscribe to the 702 and CapeTalk Daily and Weekly Newsletters https://buff.ly/v5mfet Follow us on social media: 702 on Facebook: https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567 See omnystudio.com/listener for privacy information.

Courage is the strength to act in the face of fear, uncertainty, or adversity. This episode covers six types of everyday courage and how they relate to self-differentiation.Show Notes:6 Ways to Practice Everyday Courage by Alex BudakBecome a Patron for as little as $5/month.Subscribe to my weekly ⁠Two for Tuesday⁠ email newsletter.

The Eurobike 2025 panel explores branding in the cycling industry, featuring Gerard Vroomen founder and Entrepeneur, Greg Shapleigh Brand Strategy Consultant, Justin Day Founder and Creative Director and Ricky Buckelei Marketing Manager.This is a rare opportunity to get real insights from a series of experts in the cycling industry on branding. The panel underscores that successful branding in cycling requires authenticity, strategic clarity, consistent investment, and a willingness to focus and say no to distractions, all while staying attuned to both heritage and evolving customer needs.Chapters0:00 — Introduction & Panel Overview2:38 — Guest Introductions7:02 — Differentiation in Cycling Brands14:02 — The Role of Storytelling & Brand Positioning15:28 — Sponsorships & Brand Activation26:13 — Heritage vs. Innovation31:44 — Brand Investment vs. Short-Term Sales42:14 — Strategy vs. Opportunity53:27 — Brand Evolution & Audience Q&A55:59 — Closing RemarksRead the latest 'The Business of Cycling' BlogSign up for 'The Business of Cycling' Newsletter

This is Part 11 of Steve Coughran's book Cash Flow. In this section, Steve covers the seventh lever of cash flow: strategy. He explains why profit is just the result of a good strategy, how ROIC is the scoreboard that proves whether your strategy is working, and the two main paths to long-term competitive advantage: differentiation or cost leadership.LinkedIn | YouTube coltivar.com/byfiq

It's not easy to make people rethink their assumptions. If you want to shift perception, you need to challenge expectations, gently, cleverly, and sometimes with a perfectly executed deepfake.That's the brilliance of Orange's Women's Soccer Ad, a mind-bending celebration of women's soccer disguised as a highlight reel of men's soccer. And in this episode, we're decoding its genius with the help of Angie Westbrock, CEO of Standard AI.Together, we explore what B2B marketers can learn from surprising your audience, staying true to both your brand and your customer, and not allowing biases to affect your content.About our guest, Angie WestbrockAngie Westbock's mission is to build high-performance, diverse teams that transform challenges into opportunities. With a solid background as COO and now CEO, she thrives on aligning our company's strengths to create impactful solutions, all while cultivating a culture that celebrates diversity and encourages groundbreaking ideas.Angie is currently serving as the CEO at Standard AI, a startup using AI and computer vision technology to help retailers and brands optimize operations and bottom lines through real-time insights into shoppers' in-store experiences. With a non-traditional background beginning in CPG and then moving into tech, her experience spans from stealth start-ups to IPO to Fortune 500 companies. Leveraging this expertise in commercialization strategy and growth, Angie is able to guide organizations through every phase of development. What B2B Companies Can Learn From Orange's Women's Soccer Ad:Surprise your audience. Great marketing can earn attention through clever misdirection, then deliver a powerful payoff. The Orange ad didn't just say women's sports deserve respect,  it showed it by tricking viewers into watching with existing bias, then rewiring their perception. Angie explains, “Had they not executed the deepfake as well as they did, you would've noticed it from the beginning, and it would've just validated any of the biases that were already there.” The same applies to B2B: stop announcing your message, design it to unfold in a way that surprises and engages.Technology isn't the story; the outcome is. Orange used advanced deepfake technology, but they never made that the headline. The ad wasn't about AI, it was about bias, identity, and respect. The technology was the tool, not the message. “We always try to  tie it to the customer's use cases and ROI versus just about the tech,” says Angie. This is a trap many B2B companies fall into. You're proud of your tech stack, your infrastructure, your proprietary model, and rightly so. But your buyer doesn't care. They care about what your product helps them become. Sell the before and after, not the engine.Don't let your biases affect your content. Too many B2B marketers create content for the people who already agree with them, existing customers, internal stakeholders, or the "safe" ICP. But powerful messaging challenges assumptions. Orange didn't make an ad to celebrate women's soccer for people who already love it, they made an ad to get skeptics to pause and rethink. Angie says, “It wasn't just to the women to honor them and to empower them. It was actually to the men also, to say, you need to revisit your thinking here.” In B2B, you're often selling change: a new workflow, a new tool, a new way of doing things. That means your messaging needs to meet people where they are, not where you wish they were. Quote“ We get so caught up in what we want to say that we don't take into consideration the very specific viewpoints of the customer that you're selling to and making sure that it's going to land with them in a way that aligns with how they're thinking.Time Stamps[00:55] Meet Angie Westbrock, [01:00] Why Orange's Women's Soccer Ad [01:50] What Standard AI Actually Does[05:33] Why Physical Retail Is Still Underrated[11:38] Designed for Rewatching and Social[13:51] Real Tech, Real Players, Real Impact[14:55] Messaging That Reaches the People Who Need to Hear It[21:59] B2B Marketing Takeaways from Why Orange's Women's Soccer Ad [34:38] Not a Cheap Trick — A Trusted Brand Moment[38:13] It All Starts With a Single Shift in Mindset[40:00] What Marketers Want From In-Store Strategy[47:41] Standard AI's Brand Strategy and Differentiation[52:40] Final Thoughts: Break Through the NoiseLinksConnect with Angie on LinkedInLearn more about Standard AIAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

Dry Land to Poolside: Developing Youth Athletes at Brisbane Grammar This episode of the ASCA High School and Youth Podcast, hosted by Sophie Pidcock and featuring guest Lara Ponsi from Brisbane Grammar School (BGS), explores the design and implementation of a long-term athletic development framework for swimmers. Lara shares how she built the BGS swim strength and conditioning program from scratch after taking on the role in 2022. The conversation covers the journey from initial challenges to establishing a structured six-squad framework that integrates dry land and gym-based training with swimming development. The discussion emphasises athlete education, general athletic development for youth, long-term progression and collaboration with swimming coaches. They also highlight practical examples like games-based training for younger athletes, gymnastics integration and the creation of a games library. The episode concludes with reflections on athlete progression, enjoyment and the importance of preparing well-rounded, confident athletes both in and out of the pool. Highlights Background & Context • Lara Poncey started in 2022, taking responsibility for over 200 swimmers (ages 7–26). • Initially, there was no clear training structure or framework across squads. Framework Development • Created a six-squad progression model aligned with both athletic development and swimming performance. • Focus on long-term athlete development rather than short-term results. • Designed to educate athletes about the “why” behind training and build confidence in the gym. Early Stages (Micro & Junior Squads, ages 7–12) • Goal: Build fundamental movement skills and coordination. • Approach: Games-based, fun, low-structure “organized chaos.” • Sessions emphasize play, agility, body control, and enjoyment. State Development Squad (12+) • Introduction to foundational movement patterns (squat, hinge, push, pull). • Low load, bodyweight-based, circuit-style sessions. National Development Squad (14–15 yrs) • First stage in the gym setting. • Focus on building a broad athletic base and exposure to multiple training qualities (strength, power, endurance). • Not heavily swimming-specific; prepares athletes for any sporting pathway. National Performance Squads (15–18 yrs) • Increased specificity and intensity, aligned with competition schedules. • Differentiation between age squad (strength/power development with support and guidance) and open squad (advanced training, stroke-specific focus, collaboration with head coach). Gymnastics Integration • Weekly sessions in the gymnastics hall focusing on handstands, rings, dynamic balance, and body control. • Strong correlation to swimming starts, turns, and streamline positions. • Adds variety, enjoyment, and body awareness. Programming Philosophy • Tailored to athlete age, development, and competition demands. • For younger squads: term-based training with holiday breaks to avoid burnout. • For older squads: programming coordinated with key competitions (nationals, trials). Games Library • Lara developed a categorized library of games (activation, invasion, core, ball, etc.). • Provides variety, ensures coverage of different movement skills, and keeps sessions engaging. • Mix of researched, shared, and self-created games. Key Takeaways • Importance of education and enjoyment at all levels. • Building confident, resilient athletes regardless of whether they continue with swimming. • Framework ensures progression, structure, and long-term benefits. • Positive cultural shift: swimmers now look forward to dry land training.

Welcome to episode 293 of Grow Your Law Firm, hosted by Ken Hardison. In this episode, Ken sits down with Ron Latz, the Founder of LegalFenix, a legal marketing consultancy offering fractional CMO services to growth-minded law firms. With over 15 years of experience in legal marketing, Ron has helped hundreds of firms strengthen their strategy, hold vendors accountable, and create consistent growth. He shares how smaller law firms can stand out in saturated markets, avoid common SEO pitfalls, and use AI strategically without losing authenticity or trust.     What you'll learn about in this episode:   AI is reshaping legal marketing strategy - Law firms must learn how AI-driven search and content affects visibility - Firms that avoid AI tools risk falling behind in efficiency and reach Smaller firms can still compete with giants - Community involvement and personalized branding are powerful differentiators - Grassroots efforts like newsletters, and speaking gigs help smaller firms build trust Differentiation starts with messaging - Firms must clarify why a prospect should hire them instead of a competitor - Storytelling, clear positioning, and niche services help break through the noise AI is a tool- use it wisely - AI is great for content outlines and repurposing - but human oversight is essential - Abuse of AI can hurt search rankings and brand credibility Authenticity wins on social media - Static, outsourced posts often fall flat—audiences prefer real voices and stories - Ghostwriters can help lawyers find and refine their authentic tone for better impact Resources:  Website: www.legalfenix.com/ LinkedIn: www.linkedin.com/in/ronlatz/ Facebook: www.facebook.com/legalfenixmarketing YouTube: www.youtube.com/@LegalFenix Additional Resources:    https://www.pilmma.org/aiworkshop https://www.pilmma.org/the-mastermind-effect https://www.pilmma.org/resources https://www.pilmma.org/mastermind

Podcast: IoT For All Podcast (LS 40 · TOP 2% what is this?)Episode: Bringing LPWAN to Industrial IoT | Miromico's Liliane Paradise & Alex Raimondi | Internet of Things PodcastPub date: 2025-08-20Get Podcast Transcript →powered by Listen411 - fast audio-to-text and summarizationIn this episode of the IoT For All Podcast, Liliane Paradise and Alex Raimondi, COO and CTO of Miromico respectively, join Ryan Chacon to discuss bringing LPWAN to industrial IoT. The conversation covers the shift towards wireless solutions in the industrial sector, the advantages of LPWAN, sustainable IoT solutions, energy harvesting, battery-free IoT devices, the challenges and strategies in building successful industrial IoT solutions, and the critical role of a strong partner ecosystem.Liliane Paradise is a dynamic tech leader and IoT innovator currently serving as Chief Operating Officer of Miromico. She holds a Master's in Mechanical Engineering from ETH Zurich and began her journey at Miromico as a hardware developer around four years ago. At Miromico, Liliane has driven several major breakthroughs—most notably the launch of the miro EdgeCard mioty®, a compact LPWAN gateway accessory enabling scalable, energy‑efficient deployments. She oversees global operations, focusing on bringing innovative IoT devices—such as rugged gateways and battery‑free sensors—to mass production while championing sustainability and Swiss engineering excellence.Alex Raimondi is an IoT and embedded systems expert with a Master's in Electrical Engineering and Information Technology from ETH Zurich. Since 2004, he has led the embedded design team at Miromico, developing everything from high-performance FPGA systems to ultra-low-power sensor devices. He is also a co-founder of the high-tech startup Chip-ing, which is pioneering next generation "Golf 3.0" products. A frequent speaker at IoT industry events like IoT Visions—where he has presented on topics such as scalable and sustainable LoRaWAN logistics—Alex combines deep technical leadership with entrepreneurial drive.Miromico AG is a Zurich-based high-tech company specializing in innovative IoT and wireless solutions. Founded in 2002 as a spin-off from ETH Zurich, Miromico develops and manufactures advanced devices such as sensors, gateways, and embedded systems for smart cities, industrial automation, logistics, and more. Known for its expertise in LPWAN technologies like LoRaWAN and mioty®, the company provides end-to-end services from design to mass production, combining Swiss engineering quality with a global impact.Discover more about IoT and LPWAN at https://www.iotforall.comFind IoT solutions: https://marketplace.iotforall.comMore about Miromico: https://miromico.ch/en/homeConnect with Liliane: https://www.linkedin.com/in/liliane-paradise-5ab212137/Connect with Alex: https://www.linkedin.com/in/alexraimondi/Our sponsor: https://www.hologram.io(00:00) Ad(00:29) Intro(00:41) Liliane Paradise, Alex Raimondi, and Miromico(02:14) The shift to wireless IoT solutions(04:44) What is LPWAN?(05:57) Why makes mioty stand out?(07:00) Building an industrial LPWAN solution with mioty(10:18) Sustainable IoT and battery-free devices(13:02) Challenges of designing for ultra low power(14:42) Getting to market faster(16:09) Balancing hardware and customer demands(19:48) Moving from proof-of-concept to deployment(20:57) Navigating competing demands in battery life(23:40) Regulations and certifications(25:00) Differentiation in IoT hardware(27:43) Learn more and follow upSubscribe on YouTube: https://bit.ly/2NlcEwmJoin Our Newsletter: https://newsletter.iotforall.comFollow Us on Social: https://linktr.ee/iot4allThe podcast and artwork embedded on this page are from IoT For All, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.

In this episode of the IoT For All Podcast, Liliane Paradise and Alex Raimondi, COO and CTO of Miromico respectively, join Ryan Chacon to discuss bringing LPWAN to industrial IoT. The conversation covers the shift towards wireless solutions in the industrial sector, the advantages of LPWAN, sustainable IoT solutions, energy harvesting, battery-free IoT devices, the challenges and strategies in building successful industrial IoT solutions, and the critical role of a strong partner ecosystem.Liliane Paradise is a dynamic tech leader and IoT innovator currently serving as Chief Operating Officer of Miromico. She holds a Master's in Mechanical Engineering from ETH Zurich and began her journey at Miromico as a hardware developer around four years ago. At Miromico, Liliane has driven several major breakthroughs—most notably the launch of the miro EdgeCard mioty®, a compact LPWAN gateway accessory enabling scalable, energy‑efficient deployments. She oversees global operations, focusing on bringing innovative IoT devices—such as rugged gateways and battery‑free sensors—to mass production while championing sustainability and Swiss engineering excellence.Alex Raimondi is an IoT and embedded systems expert with a Master's in Electrical Engineering and Information Technology from ETH Zurich. Since 2004, he has led the embedded design team at Miromico, developing everything from high-performance FPGA systems to ultra-low-power sensor devices. He is also a co-founder of the high-tech startup Chip-ing, which is pioneering next generation "Golf 3.0" products. A frequent speaker at IoT industry events like IoT Visions—where he has presented on topics such as scalable and sustainable LoRaWAN logistics—Alex combines deep technical leadership with entrepreneurial drive.Miromico AG is a Zurich-based high-tech company specializing in innovative IoT and wireless solutions. Founded in 2002 as a spin-off from ETH Zurich, Miromico develops and manufactures advanced devices such as sensors, gateways, and embedded systems for smart cities, industrial automation, logistics, and more. Known for its expertise in LPWAN technologies like LoRaWAN and mioty®, the company provides end-to-end services from design to mass production, combining Swiss engineering quality with a global impact.Discover more about IoT and LPWAN at https://www.iotforall.comFind IoT solutions: https://marketplace.iotforall.comMore about Miromico: https://miromico.ch/en/homeConnect with Liliane: https://www.linkedin.com/in/liliane-paradise-5ab212137/Connect with Alex: https://www.linkedin.com/in/alexraimondi/Our sponsor: https://www.hologram.io(00:00) Ad(00:29) Intro(00:41) Liliane Paradise, Alex Raimondi, and Miromico(02:14) The shift to wireless IoT solutions(04:44) What is LPWAN?(05:57) Why makes mioty stand out?(07:00) Building an industrial LPWAN solution with mioty(10:18) Sustainable IoT and battery-free devices(13:02) Challenges of designing for ultra low power(14:42) Getting to market faster(16:09) Balancing hardware and customer demands(19:48) Moving from proof-of-concept to deployment(20:57) Navigating competing demands in battery life(23:40) Regulations and certifications(25:00) Differentiation in IoT hardware(27:43) Learn more and follow upSubscribe on YouTube: https://bit.ly/2NlcEwmJoin Our Newsletter: https://newsletter.iotforall.comFollow Us on Social: https://linktr.ee/iot4all

Lorraine Berg is the visionary driving force behind Human Centered Workplaces. As Founder, Consultant, and Business Analyst, Lorraine brings over two decades of expertise across dynamic leadership, entrepreneurial ventures, and corporate environments, including prestigious roles within the global beauty and wellness industries. Renowned for her ability to untangle complexity and bring clarity to chaos, she excels at fostering alignment between leadership and teams, enhancing both communication and productivity. With a deep commitment to transformative business strategies, she leverages cutting-edge practices from the BG5 Business Institute on the Science of Differentiation, to guide her clients in achieving their goals, optimizing resources, and streamlining efforts for lasting impact. Tune in to hear Lorriane share her insights into what team energetic entities are, and how she works with them to support more human centered workplaces.  As a bonus, you can grab her Confident Entrepreneur guide by clicking the link below. Connect with Lorraine

On this episode of Count Me In, host Adam Larson sits down with Mike Jones, CEO and Managing Partner at Resound, for an eye-opening conversation about branding in the accounting industry. Mike shares his journey from helping his first accounting firm client rebrand to building the Remarkabrand index that tracks how firms stand out—or don't. The two get into why brand differentiation matters way beyond just picking a nice logo or color scheme, and Mike breaks down the real business impacts, from pricing flexibility to client loyalty and successful mergers and acquisitions. With insights on branding pitfalls (hint: acronyms and too much blue) and the impact of private equity on firm identities, Mike offers practical advice that's both actionable and inspiring. Whether you're in a solo practice or part of a big firm, you'll pick up fresh ideas on telling your firm's story, attracting new talent, and setting yourself apart in a crowded market. Buckle up for a unique take on accounting marketing you probably haven't heard before! Sponsor:Today's episode is brought to you by U.S. Bank. U.S. Bank is a trusted financial partner for our clients, businesses and communities. We believe in doing the right thing and putting people first. It's an honor to be recognized as one of the World's Most Ethical Companies® by the Ethisphere Institute for the tenth consecutive year. From commercial credit cards and program management tools to innovative payment technologies and transportation offerings, U.S. Bank Corporate Payment Systems has the right solution to help your organization reduce payment costs, enhance control and streamline your entire payment processing function. We'll partner with you to uncover your challenges and provide smart, clear and honest guidance to help you meet the financial goals for your business. Visit usbank.com/corporatepayments to learn more.

In this episode of Take the Stage, Brad Bialy sits down with Mark Whitby to explore how recruiters can escape the feast-or-famine cycle by building signature solutions, refining their target market, and creating a consistent, multi-channel approach to winning business. About the Guest Mark Whitby is the host of The Resilient Recruiter podcast and one of the most respected business coaches in the recruitment industry. Since 2001, he has trained over 10,000 recruiters in 34 countries, helping many double or triple their billings and guiding firms to scale from small teams to hundreds of employees. He specializes in helping recruiting firm owners create consistent, predictable growth. Key Takeaways Stop selling recruitment—start selling solutions. Focus is a superpower in business development. Differentiation without value is meaningless. You never outgrow the need for marketing. Success comes from constant, deliberate improvement. Timestamps [00:13] – Why recruiters must stop selling recruitment. [02:40] – The three tests of a signature solution. [05:23] – Why many firms struggle with differentiation. [08:56] – How top recruiters keep innovating in 2025. [15:31] – Defining your market niche and dream 100. [19:04] – The power of segmentation over personalization. [22:27] – Building a multi-channel outreach strategy. [26:13] – Why multi-channel is essential in 2025. [32:23] – Breaking free from feast-or-famine cycles. [36:58] – Why you should never stop marketing. About the Host Brad Bialy is a trusted voice and highly sought-after speaker in the staffing and recruiting industry, known for helping firms grow through integrated marketing, sales, and recruiting strategies. With over 13 years at Haley Marketing and a proven track record guiding hundreds of firms, Brad brings deep expertise and a fresh, actionable perspective to every engagement. He's the host of Take the Stage and InSights, two of the staffing industry's leading podcasts with more than 200,000 downloads. Sponsors and Offers Heard Take the Stage is presented by Haley Marketing. The old way of selling staffing is dead. Let's fix it – with smarter strategies and HUGE DISCOUNTS on modern lead gen tools: bit.ly/Bialy20 Book a 30-minute business and marketing consultation with host, Brad Bialy: bit.ly/Bialy30 For 30 years, Benefits in a Card has delivered benefit plans designed specifically for the staffing industry—over 140 unique options with immediate coverage, unique perks like FreeRx, and solutions that reduce turnover while improving ACA compliance. Give your workforce benefits they'll actually use and give your staffing firm a competitive edge. Learn more at BenefitsInACard.com.      

Declan Fox from Consensys joins Sam to discuss Linea — Ethereum's zkEVM rollup with the largest ecosystem fund in Web3. He shares his journey from private blockchains to launching Linea, the chain's unique tokenomics, native yield, and burn mechanism, and why distribution (not just tech) will define the winners in the L2 race.Key Timestamps[00:00] Declan's journey from driverless cars → private chains → Consensys & Linea.[00:04] Linea's mission: gateway to Ethereum for users, institutions & capital.[00:06] Differentiation in L2 wars: distribution > just faster/cheaper tech.[00:08] Ecosystem fund: 75% of supply for builders, LPs, open-source software.[00:10] Tokenomics: burn mechanism — 20% ETH, 80% Linea token.[00:11] Ether X: new institutional-grade DEX on Linea solving the DEX trilemma.[00:12] Next narratives: tokenized equities, institutional DeFi, payments.[00:14] Key challenge: regulation & Ethereum's global perception vs. other L1s.[00:17] Lessons learned: focus on UX, partner selection, community building.[00:21] Roadmap: native yield (staking ETH bridged to Linea) + burn live Q3.[00:25] Great consolidation of L2s — few winners, many sunset chains.[00:27] Ask: Builders, institutions, and funds to join Linea's ecosystem.Connecthttps://consensys.io/https://www.linkedin.com/company/polygonlabs/https://www.linkedin.com/in/declan-fox-b743869b/https://x.com/LineaBuildhttps://x.com/DeclanFox14DisclaimerNothing mentioned in this podcast is investment advice and please do your own research. Finally, it would mean a lot if you can leave a review of this podcast on Apple Podcasts or Spotify and share this podcast with a friend.Be a guest on the podcast or contact us - https://www.web3pod.xyz/

This episode is brought to you by Extreme Networks, the company radically improving customer experiences with AI-powered automation for networking.Extreme is driving the convergence of AI, networking, and security to transform the way businesses connect and protect their networks, delivering faster performance, stronger security, and a seamless user experience. Visit https://www.extremenetworks.com/ to learn more. JotForm began nearly twenty years ago as a simple online form builder.  Today, it has grown into a platform powering millions of users and has recently stepped into a new era of AI. In this episode, Aytekin Tank, founder and CEO of JotForm, shares the story of how the company pivoted from forms to launching AI Agents that are changing the way small and medium-sized businesses handle customer support and automation. Aytekin explains how JotForm's AI journey started as an internal experiment to fill out forms by voice, only to discover that most users wanted it for customer service. That insight sparked the creation of JotForm AI Agents, tools that don't just answer questions, but perform tasks, scale support teams, and transform the customer experience.  Beyond the technology, Aytekin outlines a bold vision of the future where every business, no matter the size, will have its own AI-powered agent available around the clock to schedule appointments, answer questions, and even process transactions.  This conversation explores how AI is reshaping customer service and why small businesses, nonprofits, and educators stand to benefit the most from this wave of innovation. Stay Updated: Craig Smith on X: https://x.com/craigss Eye on A.I. on X: https://x.com/EyeOn_AI (00:00) The Scale of JotForm Today and the AI Vision   (01:32) Aytekin's Journey: From Developer to Bootstrap Founder   (03:36) The Pivot: From Voice Forms to AI Customer Service   (05:25) Building and Launching JotForm AI Agents   (06:20) Using AI Internally: Cutting Tickets and Boosting Resolution Rates   (08:13) Why AI Agents Go Beyond Chatbots   (12:22) Demonstrating JotForm AI in Action   (21:40) The Tech Stack Behind JotForm's AI Agents   (24:59) Training and Teaching Your Own AI Agent   (33:27) Competition, Differentiation, and Market Strategy   (36:55) Why Small Businesses Need AI the Most   (38:24) The Future: Every Business With Its Own AI Agent   (40:19) Pricing, Growth, and Lessons in Scaling AI   (42:26) Slow Growth vs Explosive Scale and Lessons Learned   (43:55) Aytekin's Vision for AI in Business

From the Formula 1 paddock to the heart of IndyCar, Will Buxton has become one of the most recognizable and respected voices in racing. In this episode, Will joins Jen Garrett for a candid, high-energy conversation about his bold career shift from F1 to IndyCar, his role behind the mic as a commentator for Fox Sports’ IndyCar coverage, and what it was like to experience the magic of the Indy 500 from the booth. Will shares his authentic perspective on the evolution of motorsport storytelling, the behind-the-scenes experience of filming the new F1 movie, and how he’s built a career that blends insight, passion, and unforgettable storytelling. Known for shaping the soundtrack of modern motorsport, Will opens up about what it takes to truly connect with fans and keep the energy high in one of the fastest, most competitive sports in the world. If you love racing, storytelling, and insider perspectives from the people who bring the sport to life, this is an episode you won’t want to miss. IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:

Differentiation can transform both your brand AND your internal culture.For over 40 years, Barry LaBov has helped iconic companies like Harley-Davidson, Audi, and The Macallan uncover the magic that sets them apart - and now he's bringing those lessons to the nonprofit sector. Barry walks us through his 5-step “brand re-engineering” process, which starts with a profound question: "What should we NOT change?" You'll hear why naming your unique approach is critical, how to avoid the trap of generic mission statements, and why launching your brand refresh should start with your most important audience: your team and supporters.These learnings from Barry's work at LABOV Marketing Communications and Training offer powerful parallels for nonprofits seeking emotional connection with supporters, and I just know this episode will challenge you to sharpen your language, simplify your message, and lead with confidence!Resources & LinksConnect with Barry on LinkedIn and learn more about LABOV on their website. Barry also has a book, The Power of Differentiation. This show is brought to you by iDonate. Your donation page is leaking donors, and iDonate's new pop-up donation form is here to fix that. See it in action. Launch the interactive demo here and experience how a well-timed form captures donors in the moment they care most. Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? Click here!

This week, we're honoured to welcome Dr. Farouk Master, a globally respected teacher and practitioner, for a masterclass in overcoming the obstacles that sometimes stall a patient's progress.

This episode features an interview with Brenton Williamson, VP of Marketing at Bamboo HR, a company that empowers HR pros, employees, and organizations everywhere to simplify complicated processes and streamline time-consuming tasks.Brenton discusses how he thinks about creating distinction in the market, the diversification of marketing channels, and the value of digital engagement. Key Takeaways:Distinction is different from differentiation. Differentiation is product focused, while distinction has more to do with brand identity and feel. You need both. As organic search continues to take a hit, in-person events become an increasingly important tactic to get in front of customers. We're coming out of the inbound era and sales may need to get used to interacting with people who aren't actively in a buying motion, and building relationships over time. Episode Timestamps: *(04:29) The Trust Tree: Distinction, differentiation, diversification *(09:04) The Playbook: The end of the inbound era*(36:24) Quick Hits: Brenton's quick hitsSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Brenton on LinkedInLearn more about BambooHRLearn more about Caspian Studios

Send us a textEpisode 186 – How to Set Boundaries without Damaging the RelationshipMost people think boundaries are about drawing a line in the sand to keep someone out. But when boundaries are used the wrong way, they can actually harm the very relationship you're trying to protect—especially with your adult children.In this popular episode, I'll show you how to set boundaries that strengthen connection instead of shutting it down. Whether you're navigating emotional distance from an adult child, feeling like you're “walking on eggshells,” or wondering how to protect yourself without pushing someone away, this episode will give you a better way forward.You'll learn:Three common mistakes people make when setting boundaries—and why they backfire.The hidden beliefs that cause us to use boundaries ineffectively.How to protect yourself and stay open to connection.When creating distance is the healthiest and safest option.If you've ever searched for:“How to reconnect with an estranged adult child”“Why won't my adult child talk to me”“Setting boundaries with adult children” …this episode will help you understand why boundaries sometimes fail and what to do instead.It's time to stop using boundaries as walls and start using them as bridges—so you can protect your well-being and keep your most important relationships intact. Related Episodes:Top of FormEpisode 142: How to Stop Polluting the Ecosystem of Your Relationship Episode 130: Withdrawing from a Relationship- Losing Relationship Strategy #5 Tina Gosney is the Family Conflict Coach. She works with parents who have families in conflict to help them become the grounded, confident leaders their family needs. ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Connect with us: Instagram:https://www.instagram.com/tinagosneycoaching/ Facebook: https://www.facebook.com/tinagosneycoaching ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Tina is certified in family relationships and a trauma informed coach. Visit tinagosney.com for more information on coaching services.

If you want to build a sales engine that consistently turns interest into booked revenue, you need a system that works without you. In this episode, Mark Gordon—the “Rebel CRO”—shares his 4-part framework across messaging, lead generation, sales process, and technology to create sustainable, predictable growth. We dig into go-to-market strategy, marketing that works, AI in marketing, hyperlocal SEO, reviews & awards strategy, referrals, and how these play out for doctors in private practice and other professional services.If you've been searching for answers to why your marketing isn't working, this conversation gives you the solutions: how to fix unclear positioning, differentiate in a “commodity” market, and turn value-first offers into sales meetings. Mark explains how to use go-to-market frameworks to define your ideal customer profile (ICP), craft a unique value proposition (UVP) that lands, and balance demand creation with demand capture.By the end of this episode, you'll understand how to create a simple nurture cadence, boost pipeline velocity, build trust signals like Google reviews and local awards, and maintain CRM hygiene—so your sales engine doesn't rely on hustle, luck, or the founder. If your search intent is to find a proven path to higher conversions, fewer no-shows, and stronger market authority, Mark delivers the playbook you've been looking for.00:00 Intro: who Mark helps & why engines beat ad-hoc selling00:42 Mark's background and “Rebel CRO” approach02:05 Why marketing “isn't working” (and how to diagnose it)03:38 Differentiation in commodity markets; sub-category moves05:02 Value-first offers → capture → consult → close06:15 The 4 systems overview: messaging, lead generation, sales process, tech07:40 Follow-up cadence, pipeline hygiene, and CRM automation09:12 AI in marketing: where it helps vs. where trust is human10:34 Hyperlocal SEO, reviews & awards strategy, and trust signals12:28 “Mom test” messaging and category language that resonates14:03 Creating the “I never thought of it that way” sales moment15:20 Examples for doctors in private practice, lawyers, and local pros16:35 How to work with Mark; first steps to implement17:10 Final takeaways & next action17:54 End#BuildASalesEngine #Sales #GoToMarket #LeadGeneration #Messaging #SalesProcess #MarketingThatWorks #AIinMarketing #HyperlocalSEO #Reviews #Referrals #PrivatePractice #Doctors #Dentists #Lawyers #SmallBusinessGrowth #RebelCRO #BusinessPodcast #EntrepreneurshipTo check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphdDisclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show.  Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphdWe couldn't do it without the support of our listeners. To help support the show:CashApp- https://cash.app/$drchrisloomdphdVenmo- https://account.venmo.com/u/Chris-Loo-4Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/supportBuy Me a Coffee- https://www.buymeacoffee.com/chrisJxClick here to purchase my books on Amazon: https://amzn.to/2PaQn4pFollow our YouTube channel: https://www.youtube.com/chL1357Follow us on Twitter: https://www.twitter.com/drchrisloomdphdFollow us on Instagram: https://www.instagram.com/thereal_drchrislooFollow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233Subscribe to our email list: https://financial-freedom-podcast-with-dr-loo.kit.com/Thank you to all of our sponsors and advertisers that help support the show!Financial Freedom for Physicians, Copyright 2025

In this episode of Move the Ball, Jen Garrett dives into the second part of her special series, "The Entrepreneur's Edge: Position, Monetize, Scale." Jen shares her global business experiences and breaks down how to turn expertise into scalable income, build a strategic monetization stack, and implement systems for sustainable growth. She emphasizes the importance of refining before scaling, protecting your energy, and aligning your offers for maximum impact. Jen also references previous series and resources for further learning. Time Stamps & Highlights: 2:44 — Series overview: Part 2 focus on monetization and scaling 5:53 — Building a strategic monetization stack (low, mid, high-ticket offers) 9:39 — The importance of consistency, routines, and energy management 10:47 — Scale vs. refine: knowing which move to make 12:01 — Refinement as a path to elite performance IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:

In this episode, I dive into the transformative concept that leadership is truly the study of differentiation. It's not just about leading a group of people as a homogeneous unit. Instead, great leaders understand the power of seeing each individual for their unique gifts, talents, and potential. As a contemplative leader, I believe that we must first lead ourselves—by embracing our differences—before we can effectively lead others. I'll share how understanding the individuality of your team can deepen trust, enhance performance, and drive meaningful change within your organization. Join me as I explore how to break free from the ‘glob' mindset and start leading with intention, clarity, and authenticity. BEFORE YOU GO! I created a sacred sanctuary for leaders ready to awaken their divine calling, embody soulful leadership, and ignite transformational impact. Get on the Waitlist to learn when this sanctuary opens for leaders. Click here now and put your name on the waitlist.

Emotional Differentiation and Healthy Boundaries in RelationshipsIn this episode of Healing With Worth, hosts Naomi and Marquelle discuss emotional differentiation in relationships, particularly in the context of betrayal trauma. They share personal experiences and strategies for managing one's own emotions without taking on a partner's negative emotions. The hosts emphasize the importance of grounding, healthy coping mechanisms, and setting boundaries to ensure emotional safety and stability. They also touch on the challenges of dealing with partners who engage in numbing behaviors like excessive video gaming and highlight the significance of support groups in navigating these complex dynamics.00:00 Introduction to Healing With Worth00:51 Understanding Emotional Differentiation02:21 Managing Partner's Negative Emotions06:05 Setting Boundaries for Emotional Health08:35 Dealing with Gaslighting and Emotional Manipulation13:38 Coping Mechanisms and Numbing Out19:24 Creating Safety and Emotional Freedom30:23 Conclusion and Final Thoughts

In this episode of the Move The Ball podcast, host Jen Garrett kicks off a new two-part solo series, "The Entrepreneur's Edge: Position, Monetize, Scale." Jen shares actionable strategies for entrepreneurs and high-performance professionals to build a brand that attracts opportunities and turns them into scalable income and impact. She emphasizes the importance of brand positioning, clarity, and credibility, drawing on her global experiences and lessons from elite athletes and executives. Episode Highlights:[2:57] Introduction to the new series: "The Entrepreneur's Edge" [3:55] The importance of brand positioning before business growth [6:11] Building a global brand and the power of positioning [7:12] What a brand truly is (beyond logos and taglines) [8:04] The "brand triangle": niche, audience, and signature edge [10:18] Differentiation and being referable [11:22] Visibility vs. credibility in the digital world [12:08] Auditing your online presence and using AI for a brand audit [12:59] Lessons from pro athletes and executives on positioning IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:

We can't simply squeeze ourselves into expected heteronormative structures and find happiness. It's not going to happen! That's why Tom Bruett, a therapist and founder of the Queer Relationship Institute, wrote the book, The Go-To Relationship Guide for Gay Men: From Honeymoon to Lasting Commitment, a guide that provides the tools to build a rich, deep gay relationship. In any romantic relationship or friendship, there will be differences. This is how we learn about our partners and ourselves, and how we can grow in a relationship. If we do not go through the differentiation process, it creates angry fighting and static toxicity, Bruett finds. In this podcast, we talk about how to connect with your partner when you are not on the same page, and how to start the differentiation process and end with problem solving and a deep, sustaining and committed relationship. It will not happen if you are trying to create a carbon copy of a heterosexual relationship. It's time to find queer joy, Bruett exclaims.

In this captivating experiment, we bring together ChatGPT and Claude to channel the thoughts and strategies of renowned marketing experts Mark Ritson, Byron Sharp, Scott Galloway, and James Hurman. This episode dives deep into hotly debated marketing principles such as segmentation, targeting, and positioning, the myth or necessity of differentiation, and the optimal balance between brand building and performance marketing. From exploring whether traditional marketing models are outdated to discussing the importance of mental availability and brand distinctiveness, ChatGPT and Claude provide unique perspectives by embodying famous thought leaders. You'll hear strong arguments on both sides, including detailed strategies for brands with limited budgets and insights on how AI is transforming the world of search. Is differentiation essential, or is distinctiveness the key to brand success? Should marketers focus on broad reach or targeted campaigns? How will AI reshape the landscape of consumer interactions and search? Join us as we address these questions and more in a compelling AI-driven debate. Don't miss the chance to see which AI delivers a more convincing argument and what real marketing heavyweights might think of their digital counterparts. Share your thoughts on who you believe was the better debater—ChatGPT or Claude? Tune in to find out.00:00 – Intro: Robots Debate Marketing00:47 – Why this matters01:32 – Meet ChatGPT & Claude02:22 – STP: Outdated or essential?02:52 – Differentiation vs Distinctiveness03:46 – Reach or segments?04:29 – What should small brands do?05:16 – Budget advice: Claude vs ChatGPT06:49 – Do great brands advertise?08:01 – Galloway vs Hurman09:20 – What to tell a CFO10:45 – Are you contradicting yourself?11:52 – Innovation vs advertising12:23 – €1M plan for challenger brands13:49 – Fame first, clicks second14:44 – How AI changes search15:56 – If you're not in the model, you don't exist16:24 – Final thoughts Hosted on Acast. See acast.com/privacy for more information.

In this episode, we sit down with Felix, a YouTube educator and PhD researcher in computational science, to explore the intersection of engineering, AI, and simulation. We dive into his journey of growing a YouTube channel from scratch and discuss whether AI can truly replace physics-based simulations. The conversation also touches on the importance of education, mindset, and productivity tools in modern engineering, along with the challenges and breakthroughs in deep learning for simulation and optimization. Finally, we examine why engineers need to embrace AI-driven workflows to stay competitive. Felix's YouTube Channel: https://www.youtube.com/channel/UCh0P7KwJhuQ4vrzc3IRuw4Q/featured/featured Connect with Felix:  https://www.linkedin.com/in/felix-koehler/   

Highlights from this week's conversation include:Wendy's Origin Story and Entry into Allocator World (1:17)Early Lessons as an Allocator (3:59)Gravitating Toward Private Assets (6:39)Founding Ivy Invest: The Problem and Vision (8:06)Trends and Tailwinds in Asset Management (11:01)Challenges Bridging Institutions and Individuals (13:55)Bridging Institutional and Individual Experiences (16:47)Is Retail Capital a New Institutional Staple? (19:58)Why Early-Stage Venture “Math Still Works” (24:00)Institutional Governance and Fund Size Trends (27:14)Advice for Emerging Managers Approaching Institutions (29:45)Where Alpha Will Come From in Venture (33:13)Intangibles and Differentiation in Early-Stage Managers (36:26)Final Thoughts and Takeaways (39:56)Ivy Invest brings institutional-quality portfolios to individual investors using an endowment-style investment framework. Co-founded by Wendy Li, Ivy invests across equities, income, and diversifiers—partnering with experienced asset managers to deliver performance, discipline, and access. Learn more at www.ivyinvest.com.Silicon Valley Bank (SVB), a division of First Citizens Bank, is the bank of the world's most innovative companies and investors. SVB provides commercial and private banking to individuals and companies in the technology, life science and healthcare, private equity, venture capital and premium wine industries. SVB operates in centers of innovation throughout the United States, serving the unique needs of its dynamic clients with deep sector expertise, insights and connections. SVB's parent company, First Citizens BancShares, Inc. (NASDAQ: FCNCA), is a top 20 U.S. financial institution with more than $200 billion in assets. First Citizens Bank, Member FDIC. Learn more at svb.com.Swimming with Allocators is a podcast that dives into the intriguing world of Venture Capital from an LP (Limited Partner) perspective. Hosts Alexa Binns and Earnest Sweat are seasoned professionals who have donned various hats in the VC ecosystem. Each episode, we explore where the future opportunities lie in the VC landscape with insights from top LPs on their investment strategies and industry experts shedding light on emerging trends and technologies. The information provided on this podcast does not, and is not intended to, constitute legal advice; instead, all information, content, and materials available on this podcast are for general informational purposes only.

In this episode of "The Free Lawyer," host Gary Miles interviews Alexandra "Sasha" Berkowitz, discussing Sasha's journey from contract lawyer to founding her intellectual property firm, Iconic Inc. Sasha shares insights on overcoming fears, embracing entrepreneurship, and prioritizing personal well-being. She highlights the value of flexibility, meaningful client relationships, and cost-effective legal services. The conversation offers practical advice for lawyers seeking independence and fulfillment, emphasizing the importance of aligning career choices with personal values and goals. Sasha's story inspires listeners to pursue professional growth and personal freedom within the legal field.Sasha first developed a love of intellectual property during a trip to the World Intellectual Property Organization headquarters in Geneva, Switzerland as an undergraduate student. After a brief stint as an IP paralegal, Sasha attended law school at the University of San Diego School of Law in San Diego, California, where she concentrated on intellectual property law. Following her tenure as Senior Partner at a World Trademark Reporter-rated firm, Sasha launched Iconic Inc.Sasha has over a decade of experience assisting small and medium businesses in all industries with securing and protecting their intellectual property rights. She provides advice and counsel to clients nationwide, and is dedicated to helping them protect their intangible assets in a way that is accessible and affordable.Decision to Start Her Own Firm (00:04:36) Managing Mindset and Overcoming Fears (00:05:10) Early Success and Client Work (00:06:04) Benefits of Independence (00:06:25) Dealing with Doubts and Work-Life Balance (00:06:46) Advice for Lawyers Considering Entrepreneurship (00:07:34)Personal Growth and Lessons Learned (00:08:26) Marketing and Business Development Strategies (00:09:30) Biggest Challenges in Running a Firm (00:10:20) Balancing Cost-Effective Services and Profitability (00:10:49) Client Collaboration and Proactive Legal Solutions (00:11:51) Building Strong Client Relationships (00:12:53)Professional Development and Differentiation (00:13:48) Fee Structures: Flat Fees vs. Hourly Billing (00:14:27) Problems with Hourly Billing and Benefits of Alternatives (00:14:59) Attorney Burnout: Causes and Solutions (00:16:50) Advice on Facing Fears and Finding Mentors (00:17:34) Advice to Her Younger Self and Career Reflections (00:19:02) Greatest Joys of Founding Iconic Inc. (00:20:08) Final Advice for Unhappy Lawyers (00:20:42) Would you like to learn more about Breaking Free or order your copy? https://www.garymiles.net/break-free Would you like to schedule a complimentary discovery call? You can do so here: https://calendly.com/garymiles-successcoach/one-one-discovery-call

Let's talk about the challenges of navigating disapproval and emotional reactions in relationships. You'll learn about differentiation — maintaining one's identity while being in a relationship — and hear about ways to manage emotional responses. We'll look at the significance of self-respect, personal growth, and keeping the courage to stand firm in your truth, even when faced with someone else's discontent. Key Takeaways: Healing from infidelity involves becoming your truest self. Disapproval can trigger deep-seated fears of rejection. Differentiation means staying true to yourself in relationships. Emotional reactions should be managed before responding. It's okay to feel sad when others are upset with you. Self-awareness is crucial for personal growth. Supporting yourself is not selfish; it's courageous. You can hold space for others' feelings without losing yourself. Grief for the current situation is different from guilt. Trusting yourself leads to healthier relationships. Reference: Episode #69 - Differentiation More from me: Sign up for the "Heal on the Go - Audio Membership" here: https://portal.andreagiles.com/offers/9tSEsULS Sign up for the $47 class "Decide: How to Commit to Staying or Going After Infidelity" here: https://portal.andreagiles.com/decide Apply to join the "Get Your Life Back After Infidelity" group program here: https://andreagiles.com/get-your-life-back/ Follow me on Instagram at: https://www.instagram.com/theinfidelitycoach/ Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. For transcripts and other available downloads, please visit Andrea's website at https://andreagiles.com/podcast/ © 2020 - 2025 Andrea Giles

Send us a textEveryone loves an underdog—but in business, they don't just need heart, they need strategy. This week, Mike and Blaine crack open a story about a small brewery taking on the beer giants by doubling down on quality. It sparks a deeper convo about what gives small businesses an edge when they're outspent, outstaffed, and outscaled. From authenticity and agility to being the local favorite, they break down how to win when you're not the biggest player on the shelf. Because sometimes, the smaller you are, the harder you punch.Don't miss the latest insights and entertaining discussions on entrepreneurship, small business, and random BS. Subscribe, follow, and like Mike and Blaine's "Business, Beer, and BS" and catch every episode! Featured Beer: @polyrhythmbrewing @RealAleBrewingMike: Real Ale Texas LightBlaine: Polyrhythm “808” Irish RedWatch on YouTube: https://youtu.be/O7OTe3QmlTEThanks to our Beer Sponsors: • Rachel Barnett from Gentle Frog: youtube.com/@GentleFrog • Karen Hairston from 3S Smart Consulting: 3ssmartconsulting.com• Larry Weinstein, the Cash Flow Cowboy in Houston Texas!• Neighbor Pat• Devin• Jeff Robertson at jeffreyrobertson.comListen to all our episodes at mikeandblaine.comcashflowmike.comdryrun.com#mikeandblaine #smallbusines #cashflow #finance #beer #entrepreneur #craftbeer Support the showCatch more episodes, see our sponsors and get in touch at https://mikeandblaine.com/

Jake Knapp and John Zeratsky are the co-creators of the Design Sprint (the famous five-day product innovation process) and authors of the bestselling book Sprint. After decades of working with over 300 startups in the earliest stages, they discovered that most startups fail not because they can't build, but because they build the wrong thing. The very beginning of a startup is your highest-leverage moment, and most teams waste months or years by skipping a few critical early questions. Jake and John developed the Foundation Sprint to help startups validate ideas and compress months of work into just two days.What you'll learn:1. The step-by-step Foundation Sprint process that compresses three or four months of validation into two days—including templates you can use immediately2. Why differentiation is the #1 predictor of startup success (with the 2x2 framework that you can use with your team)3. The three fundamental questions every founder should answer before writing a line of code4. The “note and vote” technique that eliminates groupthink and gets honest answers from your colleagues5. The seven “magic lenses” for choosing between multiple product ideas6. The biggest mistake engineers make when building with AI tools7. The paradox of speed: why “building nothing first” can get you to product-market fit faster—Brought to you by:Brex—The banking solution for startups: https://www.brex.com/product/business-account?ref_code=bmk_dp_brand1H25_ln_new_fsParagon—Ship every SaaS integration your customers want: https://www.useparagon.com/lennyCoda—The all-in-one collaborative workspace: https://coda.io/lenny—Transcript: https://www.lennysnewsletter.com/p/the-foundation-sprint-jake-knapp-and-john-zeratsky—Where to find Jake Knapp:• X: https://twitter.com/jakek• LinkedIn: https://www.linkedin.com/in/jake-knapp/• Website: https://jakeknapp.com/—Where to find John Zeratsky:• X: https://twitter.com/jazer• LinkedIn: https://www.linkedin.com/in/johnzeratsky/• Website: https://johnzeratsky.com/—In this episode, we cover:(00:00) Introduction to Jake Knapp and John Zeratsky(04:41) Origins of the Design Sprint(11:06) The Foundation Sprint process(14:40) Phase one: The basics(16:57) Case study: Latchet(28:50) Phase two: Differentiation(36:24) The importance of differentiation(40:15) Thoughts on price differentiation(43:37) Case study: Mellow(46:04) Custom differentiators(49:30) The mini manifesto(52:02) Phase three: Approach to the project(54:50) Magic lenses activity(01:02:39) Prototyping and testing(01:10:00) Real-world examples and success stories(01:15:15) Motivation behind The Foundation Sprint(01:17:15) The outcome of the sprint: The founding hypothesis(01:19:28) The Design Sprint(01:28:19) The role of AI in prototyping(01:36:50) Final thoughts and resources—Referenced:• Introducing the Foundation Sprint: From the creators of the Design Sprint: https://www.lennysnewsletter.com/p/introducing-the-foundation-sprint• Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital): https://www.lennysnewsletter.com/p/making-time-for-what-matters-jake• Eli Blee-Goldman on LinkedIn: https://www.linkedin.com/in/eli-blee-goldman/• Character Capital: https://www.character.vc/• Character Labs: https://www.character.vc/labs• Etsy: https://www.etsy.com/• Shopify: https://www.shopify.com/• Naming expert shares the process behind creating billion-dollar brand names like Azure, Vercel, Windsurf, Sonos, Blackberry, and Impossible Burger | David Placek (Lexicon Branding): https://www.lennysnewsletter.com/p/naming-expert-david-placek• Sonos: https://www.sonos.com/• Vercel: https://vercel.com/• Windsurf: https://windsurf.com/• April Dunford on product positioning, segmentation, and optimizing your sales process: https://www.lennysnewsletter.com/p/april-dunford-on-product-positioning• Positioning: https://www.lennysnewsletter.com/p/positioning• 10 things we know to be true: https://about.google/company-info/philosophy/• Gandalf: https://en.wikipedia.org/wiki/Gandalf• Frodo: https://en.wikipedia.org/wiki/Frodo_Baggins• Mordor: https://en.wikipedia.org/wiki/Mordor• 35 years of product design wisdom from Apple, Disney, Pinterest, and beyond | Bob Baxley: https://www.lennysnewsletter.com/p/35-years-of-product-design-wisdom-bob-baxley• The Primal Mark: How the Beginning Shapes the End in the Development of Creative Ideas: https://www.gsb.stanford.edu/faculty-research/publications/primal-mark-how-beginning-shapes-end-development-creative-ideas• Base44: https://base44.com/• Solo founder, $80M exit, 6 months: The Base44 bootstrapped startup success story | Maor Shlomo: https://www.lennysnewsletter.com/p/the-base44-bootstrapped-startup-success-story-maor-shlomo• Google Meet: https://meet.google.com/• Blue Bottle Coffee: https://bluebottlecoffee.com• Reclaim: https://reclaim.ai/• The official Foundation Sprint + Design Sprint template: https://www.character.vc/miro-template• Rippling: https://www.rippling.com/• Latchet: https://latchet.com/• Mellow: http://getmellow.com/• AxionOrbital: https://axionorbital.space/—Recommended books:• Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days: https://www.amazon.com/Sprint-audiobook/dp/B019R2DQIY• Make Time: How to Focus on What Matters Every Day: https://www.amazon.com/Make-Time-Focus-Matters-Every/dp/0525572422• Click: How to Make What People Want: https://www.amazon.com/Click-Make-What-People-Want/dp/1668072114Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

In this game-changing episode of Mindset Mastery Moments, Dr. Alisa Whyte sits down with certified John Maxwell coach and author Rutherford Pascal to explore The P.I.D. System—a proven framework for advancing your career and standing out in your industry.Rutherford shares transformative stories from his 35-year career in the pharmaceutical industry, including how small, strategic mindset shifts can lead to massive promotions and professional influence. Discover how to:Prepare with purpose and maximize every opportunityAct with intentionality in meetings, branding, and relationshipsDifferentiate yourself with authenticity and consistencyUnlock career advancement through mindset routines and triggersInspire others through value-based leadership and follow-throughFrom irrational belief to authentic impact, this episode is packed with tools to help you rise above the sea of sameness and lead with significance.