Podcasts about Brand loyalty

Welcome back to the ELI Podcast! In this episode, Priya sits down with Dr. Prithwi Singh, Co-Founder and CEO of Khetika, a rapidly growing clean-label food brand in India focusing on fresh batters, spices, dry fruits, and staples.Dr. Singh shares his journey from consulting at BCG to building a food brand centered entirely around honesty, single-origin sourcing, and transparency. We dive into the four major types of food adulteration rampant in India today, why chemical preservatives aren't always necessary for shelf life, and how Khetika's "SAATHI" program connects directly with farmers to ensure a completely clean, farm-to-plate supply chain.If you are curious about what really goes into your packaged food, or if you are an aspiring entrepreneur looking to understand supply chains and the FMCG space, this episode is a must-watch!

What you'll learn in this episode: Why bad reviews aren't as damaging as you think The golden rule: perception is reality—valid or not How to respond without being defensive The PRO framework (Problem, Result, Offer) for impactful reviews Why stacking good reviews matters more than fearing bad ones    

We're talking about brand loyalty to good gear and the ultimate hunting vehicle. Could it be a lifted Subaru??? Don't miss this one!The Hunting Roots Podcast is brought to you by onX Hunt - www.onxmaps.com www.mossyoak.com

In this episode of Scratch, Viren sits down with Misbah Uraizee from Nectar Social to dismantle one of marketing's most persistent myths. The truth? Organic and paid media are complementary engines, and brands that still silo them are leaving serious growth on the table. Misbah breaks down the post-iOS 14 reality and reveals the exact playbooks modern challenger brands are using to scale today. In this episode, we cover: The Post-iOS 14 Reality: Why the entire class of brands built on cheap paid ads simply no longer exists. Year-One CPG Playbooks: What the fastest-growing brands actually do in their first year (hint: it has nothing to do with media spend). Killing Vanity Metrics: Why follower count is the metric that refuses to die—and what you should be measuring instead. TikTok Shop's True Role: How to properly integrate it into your modern marketing mix. Measuring the Unmeasurable: How to spot the "halo effects" that prove social is working before the revenue data catches up. The AI Equalizer: Why "taste" is the last true differentiator for marketers in a world where everyone has the same AI tools. Watch the video version of this podcast on YouTube: https://youtu.be/v5lbv-u9bOk Links & Resources:

On this episode, I ask whether a brand built entirely on restraint and considered growth can have a coherent relationship with AI. I sit down with Andrew Cottington, Director of Digital at Studio Nicholson, the London-based fashion brand known for its modular wardrobe, fabric-led design, and a customer base that tends to find it rather than be found. We dig into how a brand that deliberately avoids chasing scale thinks about customer acquisition and where performance marketing fits. We get into the loyalty programme they rebuilt after deciding fixed discounts were too transactional for their customer. We tackle the agentic storefront they launched in February with Swap, and something Andrew noticed that I thought was sharp: it was their most loyal customers, not new ones, who embraced it first. And we get into what considered growth actually looks like when the tools you're being asked to adopt are moving faster than anyone can predict.If you're running or marketing a brand that leads with taste and is trying to figure out where AI fits without compromising what makes the brand worth following, this one's for you. This episode is sponsored by Swap - if you want to see what the future of storefronts looks like, book a demo at swap-commerce.com/offcuts

My guest today is Warren Kornblum. Warren works with brands that want more than attention. They want to matter. From founding one of Canada's fastest-growing agencies to serving as global CMO of Toys R Us, he's been in the rooms where growth, reinvention, and tough decisions actually happen.And what he's seen is simple. Brains don't fall apart because of strategy. They fall apart when they stop mattering to their people and to their customers. He's also the author of Notes from the Brand Stand, where he introduces share of heart, the emotional connection that drives real loyalty.

In this episode, Travis and his producer take a deep dive into a fascinating business debate sparked by In-N-Out Burger's long-standing refusal to embrace delivery apps like DoorDash. Through a mix of humor and real-world experience, they unpack the tension between convenience and brand integrity—and what it means for entrepreneurs trying to build lasting businesses. Drawing on Travis's firsthand experience as a franchise owner, this episode breaks down how customer loyalty, product quality, and strategic decisions shape long-term success. On this episode we talk about: Why In-N-Out has resisted delivery apps for over a decade The pros and cons of platforms like DoorDash for business owners How brand perception and customer experience impact long-term growth Real insights from running a franchise and managing delivery platforms The importance of repeat customers vs. one-time transactions Top 3 Takeaways Protecting your brand experience can be more valuable than short-term revenue gains from convenience channels. Delivery platforms can drive awareness, but they often come with trade-offs like lower margins and less control. Building repeat customers is the foundation of a sustainable business—loyalty beats volume over time. Notable Quotes "A brand is how people feel about what you do—and convenience can't come at the expense of that." "You don't just want more customers—you want the right customers who keep coming back." "If your product isn't great, no amount of marketing or discounts will save you." Connect with Travis Chappell: LinkedIn: https://www.linkedin.com/in/travischappell Instagram: https://www.instagram.com/travischappell Other: https://travischappell.com  Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.  Capture leads, nurture them, and close more deals—all from one powerful platform.  Get an extended free trial at gohighlevel.com/travis Learn more about your ad choices. Visit megaphone.fm/adchoices

Talking Freddie Awards and so much more with Ed Pizzarello Episode 77: Show Notes Note: Video versions are on Youtube and Spotify In this episode, we sit down with Ed Pizzarello to dive deep into the evolving landscape of loyalty programs, Freddie awards (don't forget to go to vote.freddieawards.com to make sure your voice is heard!), and the latest shifts in Las Vegas. From maximizing your miles to uncovering affordable Sin City gems, we offer a comprehensive look at the travel industry. This is a wide ranging discussion that even includes navigating the streets of Hong Kong and Taipei, airline fleet innovations, and the inevitable tangents of gold that we love to take.. Key Points From This Episode: 00:00 Introduction to the Freddie Awards 01:47 The History and Importance of the Freddie Awards 04:04 Voter Dynamics and Brand Loyalty in the Freddie Awards 06:14 Regional Voting Trends and Airline Perceptions 08:31 The Value of Loyalty Programs Across Regions 09:57 The Legacy of Sir Freddie Laker 12:17 The Impact of Points and Miles on Travel 13:52 Redemption Ability and Airline Value Changes 15:55 The Evolution of Miles and Points Programs 18:03 The Shift in Airline Preferences 19:30 The Best Loyalty Credit Cards Today 21:39 Maximizing Value from Loyalty Programs 23:43 Expectations in Family Travel 24:14 Trends in the Freddie Awards and Loyalty Programs 28:22 The Evolution of Loyalty Programs 31:53 The K-Shaped Economy and Its Impact on Travel 37:43 Vegas Trends: The Changing Landscape 57:46 Reinventing Vegas: Affordability and Culinary Delights 58:43 Exploring Culinary Delights in Vegas 01:02:39 Reflections on Hong Kong's Changing Atmosphere 01:24:49 United Airlines Innovations and Fleet Improvements 01:27:50 Premium Economy Experience and Customer Comfort 01:31:18 Demand for Premium Seats and Catering Quality 01:38:17 Customer Loyalty and Airline Business Strategies —---------------- Key Topics for Episode Discussion Post: The History and Importance of the Freddie Awards The Evolution of Airline and Hotel Loyalty Programs Vegas Trends: The Changing Landscape, Affordability, and Hong Kong's Shifting Atmosphere Cultural Insights and Comparative Travel: Taipei vs. Hong Kong United Airlines Innovations, Fleet Improvements, and the Passenger Experience Airline Business Strategies: Loyalty Programs and Credit Card Value Keywords: Pizza in Motion, Miles to Go Podcast, Freddie Awards, loyalty programs, Vegas trends, miles and points, Freddie Awards, airline loyalty, hotel programs, Vegas affordability, travel hacking, loyalty industry insights Travel, Airlines, Hong Kong, Taipei, Vegas, Airline Fleet, Loyalty Programs, Cultural Insights 

What happens when the product that made you famous starts holding you back? Kevin Gould co-founded Glamnetic in 2019 with Ann McFerran, launching a magnetic eyelash brand that exploded from $1 million to $50 million in revenue in just one year — fueled by a great product, smart growth marketing, and the COVID-era boom in DIY beauty. But when the tailwinds reversed — iOS 14 updates sent acquisition costs soaring, the lash category contracted, and revenue dipped 25% — Kevin faced a make-or-break decision. Rather than doubling down on what was declining, he pivoted the entire business into press-on nails, a category still in its infancy. Today, Glamnetic is one of the largest press-on nail brands in the world, doing over $100 million a year. In this episode, Kevin gets real about the unglamorous side of hypergrowth: the cash flow crunches that come with scaling too fast, the inventory mistakes that haunt you, and the emotional toll of watching revenue fall when you expected it to double. He shares how he and his team navigated the pivot, why community and brand affinity will always outlast paid acquisition, and why the best advice he can give founders is: don't grow too fast. You'll learn: Why going from $1M to $50M overnight nearly broke the business How to manage cash flow and inventory when you're self-funded The marketing mix that built a real brand — not just an ad machine Why TikTok Shop is the biggest arbitrage opportunity right now How a 40,000-member Facebook community doubles as a product development engine The one hire every founder should prioritize early on What it really takes — personally and professionally — to turn a pivot into a $100M business Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Two recent college grads turned a dorm room pistachio recipe into a fast-growing food brand—by letting their community call the shots. Nicola Buffo and Francine Voit, co-founders of Pistakio, share how they pivoted from pistachio mayo to a sweet pistachio spread one week before their first big grocery pitch, built a loyal following on social media because a college professor forced them to start posting, and turned customer DMs into their best-selling products—including their crunchy spread and date bark. In this episode, Nico and Fran talk about: How a last-minute product pivot landed them in Portland's biggest local retailer Why they said no to Shark Tank and Target before they were ready How community-led product development drove 10x growth Building a brand in public from day one (even with terrible dorm room lighting) The café tour strategy that gets customers to try the product risk-free Navigating a business partnership that's also a romantic relationship The $20,000 TikTok agency mistake and what they learned from it Why taste—not health trends—is their only non-negotiable Whether you're starting a food business, looking for community-driven marketing strategies, or figuring out when to say no to big opportunities, this episode is packed with real talk and actionable advice for ecommerce entrepreneurs. For more on Pistakio and show notes click here: https://www.shopify.com/blog/pistakio-community-led-product-development?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast SUBSCRIBE to our YouTube channel for more video episodes: https://utm.io/uhw53 Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this special ENCORE episode of The Voice of Retail, host Michael LeBlanc sits down with Jean-Pierre Lacroix, President of SLD (Shikatani Lacroix Design) and keynote speaker at the upcoming RCC STORE2026 conference in Toronto, June 2-3, 2026.  Jean-Pierre is a global design visionary whose work has shaped retail and brand experiences for more than three decades. Lacroix joins the podcast to share insights from his groundbreaking latest book, Think Blink: Creating Deep, Lasting, Emotional Brand Connections in the Blink of an Eye. Lacroix opens the conversation by tracing SLD's remarkable 35-year journey, highlighting how the agency's success is rooted in one powerful idea: the “blink factor”—the subconscious emotional connections consumers make with brands in just a thousandth of a second. Drawing from projects across North America, China, and the Middle East, he reveals how the firm's global perspective continues to drive innovation and authenticity in today's hyper-competitive landscape. Michael and Jean-Pierre dive into the Think Blink Manifesto and its seven tenets—from “The Heart Wins Every Time” and “Good Design is Strategy” to “Measure What Matters.” Lacroix explains why businesses must evolve from incremental improvement to transformational change, focusing less on functional benefits and more on emotional resonance. They explore how simplicity, belonging, and sentiment measurement fuel loyalty and growth—turning customers into brand ambassadors. The discussion also touches on global disruption and resilience. Lacroix reflects on how events like the pandemic and current trade tensions have permanently shifted consumer behaviour, accelerating digital adoption and sparking renewed nationalism and community pride. He emphasizes that disruption can be a positive force—nudging brands toward reinvention and greater purpose. Finally, Lacroix unveils SLD's new AI-powered Think Blink analysis tool, designed to quantify emotional engagement using real-world data and social insights. He argues that artificial intelligence, when applied thoughtfully, enhances creativity rather than replacing it—helping brands align emotion with measurable business growth. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Warren Buffett just stepped down as CEO of Berkshire Hathaway and the investing world is holding its breath. Today, Nicole breaks down the frameworks that turned a $1,000 investment in 1965 into over $30 million, and how you can apply them whether you have $100 or $100 million. She walks through the most iconic trades of Buffett's career, from Coca-Cola to Apple to his rare misses, and extracts seven timeless investing principles that have nothing to do with hot tips or market timing. Then Nicole turns to what's next: who is Berkshire's new CEO Greg Abel, what does he inherit, and what does a nearly $400 billion cash pile signal about Berkshire's future direction? Check out Nicole's financial literacy course The Money School  Find a Financial Advisor or Financial Coach from Nicole's company Private Wealth Collective Watch video clips from the pod on Money Rehab's Instagram and Nicole Lapin's Instagram Here's what Nicole covers today:  00:00 Are You Ready for Some Money Rehab?  00:18 The End of an Era: Buffett Retires  01:03 The $30 Million Case for Long-Term Investing  01:27 Buffett's Simple (But Not Easy) Framework  02:00 The Coca-Cola Investment and Brand Loyalty as a Moat  02:53 The McDonald's Play 03:16 The Apple Surprise 04:12 Buffett's Misses 04:59 7 Investing Lessons You Can Use Right Now  06:03 Enter Greg Abel: Berkshire's Next Chapter  06:55 The $400 Billion Question  07:32 Tip You Can Take Straight to the Bank All investing involves the risk of loss, including loss of principal. This podcast is for informational purposes only and does not constitute financial, investment, or legal advice. Always do your own research and consult a licensed financial advisor before making any financial decisions or investments.

Mens Room Question: When it comes to brand loyalty, what restaurant or grocery item are you loyal to?

Mens Room Question: When it comes to brand loyalty, what restaurant or grocery item are you loyal to?

BONUS EPISODE What happens when your next customer isn't a person — but an AI agent? Steven Van Belleghem sits down with Silicon Valley veteran Jeremiah Owyang — venture capitalist at Blitzscaling Ventures, founder of the AI Agent Congress & Llama Lounge, and closing speaker at TED AI — for a sharp conversation about the tectonic shift from chatbots to autonomous AI agents, and what it means for brands, loyalty, and the entire customer experience playbook. They cover:

Scott Keys provides a fun, highly energetic discussion, detailing his journey into wildlife photography and his gradual full immersion in the wild. He excels at his craft and shares his passion for a pure approach to wildlife photography. And now he shares his equipment expertise on his YouTube channel, Wildlife Inspired, and provides guided workshops for new and emerging wildlife photography enthusiasts. Chapters00:00 Weather Patterns and Environmental Concerns03:06 Wildlife Photography and the Elk Debate06:09 Transitioning to Gear Reviews and Content Creation09:10 Building Authentic Relationships with Brands12:03 Navigating Product Endorsements and Ethics14:48 Customer Service and Brand Loyalty in Photography17:49 Finding Balance Between Content Creation and Field Work21:08 Exploring Birding Opportunities and Ethical Photography24:06 The Importance of Supporting Small Businesses27:00 Challenges of Copycat Products in the Market29:58 The Future of Wildlife Photography and Personal Goals39:16 The Thrill of Birdwatching and Photography42:52 Exploring Native Plants and Macro Photography49:15 Connecting with Nature Through Insects55:31 The Journey of a Wildlife Photographer01:01:15 Building a Reputation in Wildlife PhotographyWildlife Inspired Links@wildlifeinspiredIG@WildlifeInspiredYouTube: Wildlife Inspired w/ Scott Keyswww.wildlifeinspired.comWebThanks for tuning in to the Beyond the Wild Podcast. Don't forget to subscribe to stay notified about upcoming episodes for your listening and viewing pleasure! Beyond the Wild Podcast is sponsored by Pictureline.com and Canon USA.

How would it feel to have true connection with your clients - the kind that feels effortless, natural, and genuine? Good? Great? Let's talk about relationship marketing. If you feel exhausted by chasing leads, or you keep hearing about “attraction marketing” but aren't sure what it really means, this episode will make it all click. This week, I'm joined by Hunter Myers, founder and chief matchmaker at Verdure Design Co. Hunter helps service-based businesses create brands that feel real and attract the right people. With her unique background in English, sociology, and a love for visual storytelling, Hunter sees branding as building lasting relationships — not just selling to anyone who'll listen. What's inside this episode: Why does “attraction” in marketing mean so much more than just pretty words or chasing everyone? We talk through how showing up as your true self can bring the right clients your way. What branding mistakes should you swap out, and how do you avoid feeling awkward, fake, or forced in your marketing? How do you keep building trust in an online world flooded with AI and faceless templates? We get real about the role of AI — and how to use it without losing your human voice. What simple, heartfelt actions can you take to keep your clients coming back for more… and telling their friends about you? How could thinking about your client relationships like dating (yep, really!) help you stand out and build a business people truly love? If you want your clients to fall in love with your brand (and not just buy once), this is your listen. Tune in now and discover what real connection looks like in business today! About our guest: Hunter is the founder and chief matchmaker at Verdure Design Co., helping businesses connect with ideal customers through strategic brand positioning and design. With her unconventional background in English and Sociology paired with over a decade of design and illustration experience, Hunter sees branding as a kind of relationship building—her "brand matchmaking" method helps entrepreneurs swap unforgettable, beginner branding for authentic p Connect with Hunter: Business name & website link Verdure Design Co. https://verduredesignco.com/ YouTube: https://www.youtube.com/channel/UCrARY0ILttX-J3QV0FhfE0A Instagram: https://www.instagram.com/verduredesignco/ LinkedIn: https://www.linkedin.com/in/hunter-myers-%F0%9F%8F%B3%EF%B8%8F%E2%80%8D%F0%9F%8C%88-8b1587141/ ………………………………………… FIND your breakthrough niche so you stand out as the go-to expert! Enrol in the best positioning training for coaches - 7 Day Niche Buster - and discover your unique ‘expert zone' that sets you apart and gives you clear authority. https://www.jessicaosborn.com/nichechallenge ………………………………………… Are you a woman in business? YOU'RE INVITED! JOIN She's The Business Community on Facebook and let's continue the conversation! Https://www.facebook.com/groups/shesthebusinesscommunity ................................................. Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... Discover More About She's The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish episodes on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She's The Business with Jessica Osborn here: https://jessicaosborn.com/stb-guest-application ......................................................... About your host: Jessica Osborn is a strategic business coach who helps online experts step into authority and attract premium clients with ease. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches women how to design unique and profitable signature programs that set them apart and attract a waitlist. As an active mother of two she's all about creating efficient, lean and sustainable service models that product multiple six-figure years without sacrificing your lifestyle! Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach

Everyone thinks they can name things. Toss some words around in a brainstorm, pick the one that sounds right, hope it passes trademark. But naming done right is storytelling compressed to its most essential form, and getting it wrong costs more than most organizations want to admit. In this episode of The Trending Communicator, host Dan Nestle reunites with Scott Milano, founder and managing director of Tanj, one of the world's top naming agencies, and the man who has named more than 1,000 brands generating trillions of global impressions. He also built ChatNamer, an AI naming assistant with thousands of monthly users, within months of ChatGPT's arrival, long before most people knew what to do with it. Dan and Scott explore why naming belongs squarely in the communications conversation, not just the brand or marketing silo. They dig into the mechanics of encoding brand DNA into a single word, what happens when organizations get it catastrophically wrong, and why AI can accelerate the process without ever replacing the judgment that makes a name land. Listen in and hear about... Why a great name is shorthand for an entire brand story The Apple vs. ExecuTech thought experiment The Jaguar rebrand: bold strategic pivot or brand homicide? How Ally Bank, Natural Bliss, and Prosperity Now demonstrate names that deliver long after launch Where AI genuinely helps in the naming process and where it reliably fails ChatNamer: what it is, why Scott built it, and what it's actually useful for Notable Guest Quotes "It is 100% storytelling. And if you get it right, you're basically encoding the DNA of the brand and like the core message of the brand right in the name." [00:08:52 – 00:09:06] "The shortest poem is a name... some very deep significance [is] encoded in that word, whether it's a personal name or certainly in our case, a brand name." [00:10:35 – 00:10:56] "Naming is as much about words as it is about people. It is a people sport." [00:49:59 – 00:50:05] "The biggest takeaway... is to not underestimate the power of a name. It's fundamental. It's the tip of the spear for any conversation, any message, any communication..." [01:01:26 – 01:01:43] Resources and Links Dan Nestle Lilypath | Website The Trending Communicator | Website Communications Trends from Trending Communicators | Dan Nestle's Substack Dan Nestle | LinkedIn Scott Milano Tanj | Website Tanj | Instagram Chatnamer | Website Scott Milano | LinkedIn Timestamps 00:00 Naming: The Creative Job Everyone Thinks They Can Do 02:01 How Dan Got His Start in Naming (Thanks to Scott) 03:43 What's Changed in Naming—and What Hasn't 05:45 The Effort Behind Good Names (and Dan's Sony “BIONZ” Win) 08:00 Is Naming Just Marketing? Why It's Actually Storytelling 09:10 The Name as the DNA of Your Brand 11:14 The Psychological and Cultural Power of Names 13:19 When Naming Goes Wrong 15:29 What Customers Really Take Away from a Name 16:19 ExecuTech vs. Apple: Branding Near Misses 18:10 Apple, Nike, and the Stories Baked into Brands 22:22 How Top Agencies Build Brand Narratives 25:40 The Chicken-and-Egg Problem: Does Brand Grow Into Name or Vice Versa? 29:17 When Public Reaction to Names Goes Sideways (Nintendo Wii & More) 31:39 Brand Overhauls: The Jaguar Example 36:27 Brand Loyalty, Employee Buy-in & Naming Success Stories 41:06 Research, Creativity, and AI in the Naming Process 45:55 AI's True Role: Springboard, Not Storyteller 48:32 Can AI Really Name Your Company? (Spoiler: Probably Not) 55:24 The Power of Good Questions in Naming With AI 58:29 Why Human Judgment Is Non-Negotiable for Brand Names 01:01:26 The Takeaway: Never Underestimate the Power of Naming 01:03:23 Where to Learn More (and Why Naming Experts Still Matter) (Notes co-created by Human Dan, Claude, and Castmagic) Learn more about your ad choices. Visit megaphone.fm/adchoices

At SocialEast 2025 in Halifax, Brooke Hahn, General Manager of Flockler, joins guest host Odum Idika for a candid conversation about why most brands misunderstand community.Brooke draws on her experience across agency, startups, software, and private equity to explain what actually drives growth inside modern organizations and why one-way content no longer cuts it. She unpacks the difference between having followers and building connection, and shares practical ways marketers can turn everyday customer moments into long-term brand loyalty.From user-generated content and social proof to celebrating customers publicly and listening beyond the feed, this episode challenges marketers to stop chasing volume and start creating shared identity.Because a social feed is not a community. It is simply the starting point.

Most people think NASCAR is about speed.But the real game is brand loyalty—and almost nobody explains how it's actually built.In this episode, Kelly Earnhardt Miller (co-owner of JR Motorsports) breaks down the behind-the-scenes lessons that create loyal fans, long-term sponsors, and a brand that survives platform changes, team drama, and market shifts.You'll learn:✅ Why controlling marketing + PR changes everything✅ How to create win-win sponsor partnerships that renew✅ The decision-making framework that protects trust (even under pressure)✅ What “fans first” really looks like in a high-stakes businessIf you're a founder, creator, author, or CEO trying to build a brand people stick with—this is your playbook.✅ Subscribe for personal branding + podcast PR strategies

JW Wiseman built Curious Elixirs before a non-alcoholic cocktail category even existed—and grew it without outside investors. By spotting overlooked demand and building real community around the brand, he turned a personal pain point into an eight-figure business.For more on Curious Elixirs and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Brands are a lot like people nowadays, they all have personalities. We talk about them, and there's a variety of different factors that make brands appealing to different generations of consumers, and that level of appeal can change quickly. When it comes to brand momentum the more established your brand is and the more trusted that is, the more brand equity your brand has the less difficult it is to achieve positive brand momentum while the less likely it is to experience random negative momentum. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Grab Jeff Dudan's book Discernment  Most “everyday” brands don't lose because they're bad… they lose because they're forgettable. In this episode of Unemployable, Jeff Dudan sits down with Brittany Hodak—author of Creating Super Fans and creator of the SUPER framework—to break down how service businesses (home + property services included) can stop competing like commodities and start building real advocacy. You'll hear why “being great at the job” is just the floor, how small experience decisions change referrals, and why the brands that win are the ones people remember—and recommend. What you'll learn: What a “super fan” actually is (and why it's bigger than referrals) Why apathy is the silent killer for service brands The SUPER framework: Story, Understand, Personalize, Exceed, Repeat How experience beats price in crowded categories Why trust + word of mouth matter even more in the age of AI Learn more from Brittany: Masterclass Website: https://brittanyhodak.com About Brittany Brittany is the author of Creating Super Fans and a keynote speaker helping brands build loyalty and advocacy through intentional experience design. Download Discernment here Learn more about Jeff Dudan HOMEFRONT BRANDS #CustomerExperience #BrandLoyalty #SuperFans #WordOfMouthMarketing #ReferralMarketing #HomeServices #FranchiseBusiness #SmallBusinessGrowth #ServiceBusiness #MarketingStrategy #BusinessLeadership #Entrepreneurship #BrandStrategy #CustomerRetention #UnemployablePodcast Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Grab Jeff Dudan's book Discernment  Most “everyday” brands don't lose because they're bad… they lose because they're forgettable. In this episode of Unemployable, Jeff Dudan sits down with Brittany Hodak—author of Creating Super Fans and creator of the SUPER framework—to break down how service businesses (home + property services included) can stop competing like commodities and start building real advocacy. You'll hear why “being great at the job” is just the floor, how small experience decisions change referrals, and why the brands that win are the ones people remember—and recommend. What you'll learn: What a “super fan” actually is (and why it's bigger than referrals) Why apathy is the silent killer for service brands The SUPER framework: Story, Understand, Personalize, Exceed, Repeat How experience beats price in crowded categories Why trust + word of mouth matter even more in the age of AI Learn more from Brittany: Masterclass Website: https://brittanyhodak.com About Brittany Brittany is the author of Creating Super Fans and a keynote speaker helping brands build loyalty and advocacy through intentional experience design. Download Discernment here Learn more about Jeff Dudan HOMEFRONT BRANDS #CustomerExperience #BrandLoyalty #SuperFans #WordOfMouthMarketing #ReferralMarketing #HomeServices #FranchiseBusiness #SmallBusinessGrowth #ServiceBusiness #MarketingStrategy #BusinessLeadership #Entrepreneurship #BrandStrategy #CustomerRetention #UnemployablePodcast Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Welcome to a special on-the-road edition of "Barn Talk," where Tork and Sawyer bring their honest, down-to-earth conversation about farming to a live audience in Buffalo Center, Iowa. In this episode, you'll hear about their multi-generational journey, the tough realities facing modern agriculture—from razor-thin profitability and labor shortages to the challenge of passing on the farm—and how they've used social media and creative business ideas to adapt and succeed.The hosts share candid stories from their own experiences, spotlighting both the hardships and the opportunities that come with farming today. They also dig into the importance of family, resilience, and leaving a legacy—all with a generous dose of humor and straightforward advice.If you care about what it takes to keep farming alive and thriving, this is the episode for you. Join Tork and Sawyer for a lively, practical, and heartfelt discussion that's about more than just agriculture—it's about family, community, and never giving up.SUBSCRIBE TO THE PODCAST ➱ https://bit.ly/3a7r3nR  SUBSCRIBE TO THIS'LL DO FARM ➱ https://bit.ly/2X8g45c LISTEN ON:SPOTIFY ➱ https://open.spotify.com/show/3icVr4KWq4eUDl7Oy60YMY APPLE ➱ https://podcasts.apple.com/us/podcast/barn-talk/id1574395049Follow Behind The Scenes

On this episode of Kirk and Marianne we talk about the brands we like. Tune in to hear Kirk and Marianne Live in the Boom Boom Room talk about the brands we are loyal to and more. What brands do we prefer? One way to find out. Hit play!

Is more expensive equipment actually better, or is brand loyalty blinding the lawn care industry?In this episode of Turf Nerds: A Lawn Care Podcast, we dive into why mower brand debates get so heated and why ROI, uptime, and value look different depending on the size and style of your operation. From solo operators to large fleets, we break down the difference between hours on a meter and real-world profitability, the role dealer support plays in equipment decisions, and why no mower brand is perfect for everyone.This is an honest conversation about experience versus ego, education versus defensiveness, and how to choose equipment that actually works for your business , not the comment section.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tap Here for Turf Nerds Merch!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Look! We Have A Website!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Don't forget to check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Green Frog Web Design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and tell them the Turf Nerds sent you. Or Greg will scalp your lawn!Use promo code TURFNERDS for 50% off Equip Expo 2026 registration!Shoot us an email! TurfNerdsPodcast@proton.me⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe on YouTube:⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@TurfNerdsPodcast?sub_confirmation=1⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#LawnCare #LawnMaintenance #Mowing #MowingGrass #LawnCareBusiness #Toro #ToroMultiforce #CubCadet #BibleStudy #Bible #Christian #Business #Entrepreneurship #Comedy #2024 #Marketing #Advertising #TipsAndTricks #Tips #Success #Yakta #YaktaMowers #YaktaOutdoor #Spring #SpringRush #FYP #Mower #NewMower #UsedMower #RouteDensity #EquipExpo #EquipExpo2024 #Echo #Stihl #RedMax #Shindaiwa #StringTrimmer #WeedWhip #GreenFrogWebDesign #WebDesign #EzraMcCarthy #Aerator #Aeration #ZAerate #Bobcat #BobcatMowers #Husqvarna #HusqvarnaGroup #HYGREENTOOL #GOMOW #ThunderLightingSupply #ChristmasLights #Christmas #Trump #DonaldTrump #PresidentTrump #ElectionDay #EZDumper #DumpInsert #StempkyNursery #Mulch #MulchInstallation #TurfNerds #Newsmax #NewsmaxTV #CarlHigbie #CharlieKirk

Bashify founder Bre Giglio turned a party-planning side hustle into a $600,000 balloon brand by starting small and leaning into social content. In this interview, she shares how trust, transparency, and customer experience fueled Bashify's growth.For more on Bashify and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

On this episode of Chit Chat Stocks, recurring guest Fabio from Capital Mindset and Fraxinus Capital Management pitches Turning Point Brands (Ticker: TPB) as the best pure play bet on the nicotine pouch space. We discuss:(00:00) Introduction(03:58) Exploring Turning Point Brands: Company Overview(07:46) The Shift to Nicotine Pouches: Market Trends(09:28) High-Level Thesis: The Super Trend of Nicotine Pouches(13:56) Brand Strategies: FRE vs. ALP(16:44) Nearshoring Manufacturing: Impacts on Profitability(22:03) Brand Loyalty and Market Dynamics(25:51) The Zyn Shortage: Implications for Brand Loyalty(29:52) Market Dynamics and Brand Loyalty(35:02) Valuation Insights and Growth Projections(39:53) Risks and Challenges in the Nicotine Market(44:23) Comparative Analysis: Pouches vs. Vaping(51:16) Investment Strategy of Fraxinus Capital ManagementContact Capital Mindset: https://x.com/capital_mindset*****************************************************Sign up for our stock research service, Emerging Moats: ⁠⁠emergingmoats.com⁠⁠ *********************************************************************Chit Chat Stocks is presented by Interactive Brokers. Get professional pricing, global access, and premier technology with the best brokerage for investors today: ⁠⁠https://www.interactivebrokers.com/⁠⁠ Interactive Brokers is a member of SIPC. *********************************************************************Fiscal.ai is building the future of financial data.With custom charts, AI-generated research reports, and endless analytical tools, you can get up to speed on any stock around the globe. All for a reasonable price. Use our LINK and get 15% off any premium plan: ⁠⁠⁠https://fiscal.ai/chitchat⁠⁠ *********************************************************************Disclosure: Chit Chat Stocks hosts and guests are not financial advisors, and nothing they say on this show is formal advice or a recommendation.

For our final episode in the Holiday Series we are returning to our chat about creating a brand made for loyal customers. Klein Tools has been manufacturing tools made for trades people for over 165 years. In today's episode, we sat down with Greg Palese, Vice President of Marketing at Klein Tools, to discuss how they continue to grow engaged customer relationships. By speaking directly with end users, Klein Tools is able to deepen relationships and increase sales. Even more, Greg discusses how they focus on solving end user problems by visiting job sites to see first-hand how Klein Tools can help their customers.

Great brands don't just promise value; they prove it where it matters most. In healthcare, that moment happens at the pharmacy counter, where millions of Americans face a confusing and often emotional question: What is this medication going to cost me today? Episode 47 explores how GoodRx is transforming that moment from anxiety into confidence. The company has built a brand on trust, clarity and humanity, showing that when people feel in control of their healthcare decisions, loyalty follows. It's a powerful case study in how simplifying real-world complexity can unlock massive brand value. In this episode, Joe Kayata and guest host Mary Sadlier sit down with David Graziano, Head of Retail Network for GoodRx, to examine how a company that does not manufacture drugs, own pharmacies or operate insurance plans became one of the most recognized healthcare brands in America. With more than a decade of healthcare marketing experience, including seven years at CVS Health, David reveals how GoodRx builds partnerships, removes friction and keeps consumers at the center of every decision. GoodRx was created to fix a critical moment: when a patient discovers the cost of their medication only after they have reached the counter. David breaks down how the platform works behind the scenes with retailers and pharmacy benefit managers to deliver transparency and meaningful savings. The result is a rare healthcare trifecta: lower costs for consumers, increased foot traffic for pharmacies and a more informed, confident experience for everyone involved. From demystifying drug pricing to strengthening consumer trust, Episode 47 shows how GoodRx has rewritten the script on value. And it offers every marketer a reminder: when you solve a real human problem and do it consistently, you don't just earn customers; you earn believers. Have an idea for a guest? Reach out at brandslam@addventures.com.

How to Create an Unboxing Experience That Builds Brand Loyalty Your packaging is more than just a box, it's your brand's first physical impression. If you're not thinking about it early, you're risking delays, legal issues, and missed opportunities to connect with your customer. In this episode of The Business of Apparel Podcast, Rachel breaks down why your apparel brand's unboxing experience could be the secret weapon for brand loyalty, customer retention, and operational efficiency. From mandatory care content labels to QR code innovation and sustainable packaging, Rachel walks through every detail you need to consider. If you've ever been caught off guard by last-minute packaging decisions, or haven't considered them at all, this episode will change the way you think about and develop your brand.. Key Moments: 00:26 The Importance of Packaging in Apparel 00:51 Challenges in Packaging Development 02:49 Creating a Memorable Unboxing Experience 04:01 Care Content Labels: A Must-Have 05:50 Masterclass: Secrets Behind Billion Dollar Apparel Brands 07:02 Alternative Care Instructions Methods 09:15 Global Care Label Requirements 13:16 Hang Tags: More Than Just Labels 17:53 The Board: Your Strategic Advantage 19:11 Tissue Paper and Bags: The Debate 22:50 Boxes: A Premium Packaging Option 25:13 Making Packaging Special   Sign up for the Secrets Behind Billion Dollar Apparel Brands Masterclass here: https://www.thebusinessofapparel.com/secrets Join The Board here: https://www.thebusinessofapparel.com/the-board We can't wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.   

Episode 361 where we talk about Brand Loyalty, see if AI can replace us, The most recent Supreme Court Case that might destroy the internet, Leroy Jenkins, and more! Join the conversation with us LIVE every Monday on twitch.tv/2nerdsinapod at 9pm CST. Viewer questions/business inquiries can be sent to 2nerdsinapodcast@gmail.com Follow us on twitter @2NerdsInAPod […]

On today's episode, I'm sitting down with entrepreneur and Outdoor Voices founder, Ty Haney, to unpack her unconventional path from Boulder athlete to building one of the most influential activewear brands of the last decade. Ty shares how her early frustration with performance-only athletic wear sparked the idea for Outdoor Voices, the scrappy early days of community events and recreational movement, and what it was really like scaling the business to $100M as a first-time founder. We dive into the realities of fast growth—from hiring the right people to navigating growing pains—as well as the emotional complexity of leaving the company she built and later returning under new constraints. Ty also opens up about launching TYB, her community-commerce platform now powering loyalty for 250 brands, how she balances running multiple ventures, and the one thing she refuses to compromise on no matter what: excellent product. Insightful, candid, and packed with lessons on community-led growth, founder resilience, and staying immersed in your craft, this conversation is a must-listen for anyone building a brand, leading a team, or redefining what it means to “try your best.” Enjoy!To connect with Tyler Haney on Instagram, click HERE.To check out TyB on Instagram, click HERE.To check out Outdoor Voices, click HERE.To check out Joggy Energy, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Go to curology.com/dreambigger to get your first bottle of DayPrime for FREE when you subscribe, all you need to pay is $5.45 shipping and handling. It's currently the BON CHARGE Holiday Sale so you can save a massive 25% off. Just head to boncharge.com and save 25% off code will be automatically added to your order. The sale will end on 31st December 2025, so hurry and don't miss this massive chance to save big on your favorite BON CHARGE products. Shopify.com/dreambiggerFor a limited time, Prolon is offering listeners 15% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit ProlonLife.com/DREAMBIGGER – to claim your 15% discount and your bonus gift!Get 15% off Branch Basics with the code DREAMBIGGER at https://branchbasics.com/DREABIGGER #branchbasicspodGet $25 off your first purchase when you go to TheRealReal.com/dreambigger Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ever stepped into an elevator and wondered, what if the cable snapped? It's a surprisingly common fear — but is it justified? I'll reveal the truth about elevator safety, how often accidents really happen, and exactly what to do if the unthinkable occurred. https://www.businessinsider.com/survive-elevator-crash-fall-2015-9 Why do so many people swear by Apple, Starbucks, or Amazon? What makes certain brands almost irresistible? Behavioral science has the answer. My guest Michael Aaron Flicker — entrepreneur, founder of the Consumer Behavior Lab, and author of Hacking the Human Mind: The Behavioral Science Secrets Behind 17 of the World's Best Brands (https://amzn.to/4oepxEB) and he explains how brilliant companies use psychology and design to tap into your subconscious desires and shape your buying habits. The English language is full of stories hiding in plain sight. Did you know there are about 20 ways to pronounce the word water? Or that the word silhouette comes from the name of a despised French bureaucrat? Journalist Martha Barnette, co-host of the popular radio show A Way with Words (https://waywordradio.org/) and author of Friends with Words: Adventures in Languageland (https://amzn.to/3WBqeM5), joins me to uncover the delightful, bizarre, and surprising history behind the words we use every day. Next time you notice your grocery store has rearranged everything, that's no accident. Supermarkets often shift products on purpose to keep you wandering longer — and spending more. I'll explain the subtle psychological tricks retailers use and how you can outsmart them. https://www.businessthink.unsw.edu.au/articles/supermarket-tricks-cost-of-living PLEASE SUPPORT OUR SPONSORS! INDEED: Get a $75 sponsored job credit to get your jobs more visibility at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Indeed.com/SOMETHING⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ right now! QUINCE: Give and get timeless holiday staples that last this season with Quince.  Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://Quince.com/sysk⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for free shipping on your order and 365 day returns! DELL: It's time for Black Friday at Dell Technologies. Save big on PCs like the Dell 16 Plus featuring Intel® Core™ Ultra processors. Shop now at: ⁠⁠ https://Dell.com/deals ⁠⁠ NOTION: ⁠⁠⁠⁠Notion brings all your notes, docs, and projects into one connected space that just works . It's seamless, flexible, powerful, and actually fun to use! Try Notion, now with Notion Agent, at: ⁠⁠https://notion.com/something⁠⁠ PLANET VISIONARIES: In partnership with Rolex's Perpetual Planet Initiative, this… is Planet Visionaries. Listen or watch on Apple, Spotify, YouTube, or wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this podcast episode, we discuss what makes this season unique for the beauty category, what “creating magic” looks like during the holidays when every brand is fighting for attention, and how brands can build real loyalty when discounts dominate the conversation. Listen to the discussion with Vice President of Content and host, Suzy Davidkhanian, Principal Analyst, Sky Canaves, and Head of Marketing for Bluemercury, Minyi Su.   To learn more about our research and get access to PRO+, go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/   For sponsorship opportunities, contact us: advertising@emarketer.com   For more information, visit: https://www.emarketer.com/advertise/   Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode, click here: https://www.emarketer.com/content/podcast-making-holiday-magic-secret-beauty-brand-loyalty-with-bluemercury-reimagining-retail     © 2025 EMARKETER   Nielsen is a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their global audiences—now and into the future. Learn more at www.nielsen.com    

The gang talks about what influenced their first use or continued use of a product, and how brands work. Also, Chris deals with tech issues again, Cody shuns plastic for aluminum, Dave shouts out influencers, and Shaun misses Saturday morning cartoons.

Ted speaks with Charles Ochello and  Morgan Lemaitre about the evolving landscape of luxury real estate in Park City and Deer Valley, highlighting the collaboration among local leaders, the economic trends influencing the market, and the significance of brand loyalty and asset security. They explore the unique attributes of Utah's natural resources and the community's commitment to strategic planning for future growth, particularly in light of the upcoming Olympics.TOPICS DISCUSSED01:10 Introduction and Personal Anecdotes03:47 Event Overview and Insights06:52 Economic Trends and Global Perspectives09:58 Luxury Market Evolution and Consumer Expectations12:39 The Future of Luxury in Park City15:32 Brand Loyalty and Market Dynamics19:44 The Trust Factor in Luxury Brands22:18 Collaboration and Government Support in Utah24:14 The Entrepreneurial Spirit of Utah26:36 Asset Security in Luxury Real Estate29:24 The Role of Iconic Brands in Real Estate32:09 The Shift Towards Legacy Investments35:13 The Importance of Land and Lifestyle in Utah38:02 The Future of Luxury and Community Planning CONNECT WITH GUESTCharles Ochello and  Morgan LemaitreVitruvius Built WebsiteCharles LinkedInMorgan LinkedInPark City Wealth Advisors WebsiteKEY QUOTES FROM EPISODE"This is where luxury meets growth.""Scarcity drives the luxury market.""The collaboration in Utah is palpable."

“[What] a lot of sonic branding agencies aren't aware of is that sonic branding can also be used as a tool to address a concern that the client might have. So, for example, a new competitor has come in and now they feel dated. Okay, let's write a sonic branding that's based around being modern. Okay, they've had a big knock on trust, like I mentioned before, with a data breach. This is a great opportunity to write a sonic branding that builds customer trust. So, it can be used as another mode along with your visuals, along with your tone of voice. Your branding tone of voice is in, like, the words that are spoken, not the like the language, right? It's a tool to convey your brand.” – Dr. Thomas Dickson This episode is the second half of my conversation with musicologist and sonic branding strategist Dr. Thomas Dickson as he shares his thoughts on maintaining a long-term branding, the growing use of AI for everything from monitoring to mock-ups, and the versatility of an effective sonic logo. As always, if you have questions for my guest, you're welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com, where you'll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if you're getting some value from listening, the best ways to show your support are to share this podcast with a friend and leave an honest review. Both those things really help, and I'd love to feature your review on future podcasts. You can leave one either in written or in voice format from the podcast's main page. I would so appreciate that. (0:00:01) - Impact of Sonic Branding VariationsMy conversation with Dr. Dickson picks up as we talk about the challenge of maintaining a consistent audio brand through changing management and brand strategies. “They might not even have been strategically sonic branding,” he notes. “It could have just been some brand music that they turned into a mnemonic or brand music they've just been using for years, and then a brand manager will come in and just throw out everything.” He points out McDonald's as a prime example of an audio brand that's only gotten stronger over the past twenty-five years, and how consistency has been its key to success. “It's a really good case study for sonic branding agencies to look at,” he says, “how you can take a mnemonic [and] use it in, there's videos on YouTube where it's, like, using like thirty different contexts, and it's just changed instrumentation slightly, changed the speed, [and] added swing .”(0:07:38) - Sonic Branding Evolution and ImpactDr. Dickson tells us about his worth with agencies that are increasingly turning to AI for solutions, especially when it comes to catching online plagiarism. “They are using AI to identify melodies that are shared and then taking them to court once the melody's been used sufficiently,” he cautions. “Day one, a song comes out, they don't take them to court. They wait till the song is a massive hit and it's got enough revenue, and then they take them to court.” We discuss AI's growing presence in everything from audio mastering and editing to generating new music, and he points out some of the roles he sees it filling over time. “I'm imagining in the future there will be the option to take a track,” he explains, “and then just [have AI] re-tailor it to that context and stretch it out so that, for the conference that goes for two hours, there's appropriate backing music based on your sonic branding.”(0:16:24) - Future of...

In this episode of the Medical Sales Podcast, Samuel sits down with medtech strategist and creator Omar M. Khateeb to unpack how startups, reps, and leaders can win attention and turn it into revenue in 2025. Omar shares why LinkedIn is still the #1 starting point, when to expand to X, Meta, and YouTube, and how senior leaders at brands like Intuitive and Zimmer use storytelling to engineer markets. They dig into what actually gets attention (novelty, unpredictability, depth), why “goals” matter less than the systems behind them, and how to think about changing minds through desire, social proof, and early adopters. You'll hear practical content rhythms (start with 3 posts/week), ways to leverage AI without sounding generic, and how founders and reps can build trust with transparency, consistency, and real value. They also hit the creator mindset: stop over planning, start publishing, seek inspiration, and measure what moves the business not just likes. If you're trying to break in, become a top performer, or scale a medtech brand, this conversation gives you the playbook to create, engage, and convert. Subscribe and share with a colleague who needs the edge.   Connect with Omar M. Khateeb: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How »

What does it mean to be the brand you represent? In this episode, Rachel Skipworth, Associate Director of Auxiliary Services, Bookstore, and Licensing at UNC Charlotte, shares how 25 years across admissions, fundraising, and campus services shaped her approach to brand leadership. From rolling out a university-wide rebrand during COVID to championing internal buy-in across departments, Rachel breaks down what it takes to build belief from the inside out.

On today's episode, I am speaking with Carina Chaz, founder of DedCool. She shares how she built a cult-favorite fragrance brand from scratch—starting with DIY formulations. In this episode, she dives into launching during a pandemic, staying profitable without big funding, and how scrappy beginnings shaped her business approach. Carina also opens up about expanding fragrance into lifestyle products, building genuine brand loyalty, and why community is at the heart of DedCool's success. Enjoy!To connect with Carina on Instagram, click HERE.To connect with Dedcool on Instagram, click HERE. To check out Dedcool, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.com Caraway's cookware set is a favorite for a reason, it can save you up to $190 versus buying the items individually. Plus, if you visit Carawayhome.com/DREAMBIGGER you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/DREAMBIGGER or use code DREAMBIGGER at checkout. Caraway. Non-Toxic cookware made modern. Get healthy, glowing skin for fall with clean, vegan skin and body care from OSEA. Get 10% off your first order sitewide with code DREAMBIGGER at OseaMalibu.com. You'll get free samples with every order, and free shipping on orders over $50. Head to OseaMalibu.com and use code DREAMBIGGER. Head to hellowinx.com/dreambigger for 50% off Winx at Walgreens. That's hellowinx.com/dreambigger for 50% off.Get $25 off your first purchase when you go to TheRealReal.com/dreambiggerProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Tim and Tyler talk to Vincent Ricchiuti of ENZO Olive Oil and P-R Farms. — This episode is presented by Corteva Agriscience.  — Links ENZO Olive Oil - https://enzooliveoil.com P-R Farms - https://www.prfarms.com 

Wanna hear the FULL Episode? Sign up for the Grad Program today! Shooting Training and Optics Discussion The hosts announced upcoming training events in Texas and Nevada, promoting classes in pistol and rifle fundamentals. They discussed the benefits of using optics like the EOTech for better visibility and accuracy, especially for those with aging eyes or vision issues. The conversation touched on personal experiences with shooting and the advantages of using modern sights compared to traditional iron sights. EOTech Optics Vision Issues The discussion centered around the use of EOTech optics, particularly a story about a military language specialist with macular degeneration who qualified with an M4 rifle using an EOTech HWS, demonstrating how the optic improved her vision enough to pass qualification.  Brand Loyalty and Wildlife Safety The discussion focused on the decline of brand loyalty in the shooting sports industry due to corporate consolidations, with dad expressing concern about companies being bought up and then discarded. The conversation then shifted to a story about Cornell University students in New York who killed and brought a bear into their dorm for processing, which led to a discussion about proper wildlife handling and safety protocols. Crime and Law Enforcement Challenges Recent incidents of violent crime in New York and Chicago, highlighting how repeat offenders continue to commit crimes despite numerous arrests. They emphasized that progressive policies, such as no-bail laws and criticism of the police, may be contributing to increased violence, while lawful citizens are increasingly forced to defend themselves. TOPICS COVERED THIS EPISODE Huge thanks to our Partners: EOTech | Spike's Tactical TEXAS and Nevada Classes  P201 Martial Application of the Pistol in Texas P301 Advanced Martial Application of the Pistol in Texas R201 Martial Application of the Rifle [0:12:35] EOTech Talk - EOTechInc.com TOPIC: EOTech and Aging Eyes [0:37:02] Warrior of the Week - James Yeager's “Virtues of a Warrior” TOPIC: Bear Hunters www.wate.com [0:46:55] SOTG Homeroom - SOTG University TOPIC: Citizen does Job of Chicago Justice System www.shootingnewsweekly.com

Wanna hear the FULL Episode? Sign up for the Grad Program today! Shooting Training and Optics Discussion The hosts announced upcoming training events in Texas and Nevada, promoting classes in pistol and rifle fundamentals. They discussed the benefits of using optics like the EOTech for better visibility and accuracy, especially for those with aging eyes or vision issues. The conversation touched on personal experiences with shooting and the advantages of using modern sights compared to traditional iron sights. EOTech Optics Vision Issues The discussion centered around the use of EOTech optics, particularly a story about a military language specialist with macular degeneration who qualified with an M4 rifle using an EOTech HWS, demonstrating how the optic improved her vision enough to pass qualification.  Brand Loyalty and Wildlife Safety The discussion focused on the decline of brand loyalty in the shooting sports industry due to corporate consolidations, with dad expressing concern about companies being bought up and then discarded. The conversation then shifted to a story about Cornell University students in New York who killed and brought a bear into their dorm for processing, which led to a discussion about proper wildlife handling and safety protocols. Crime and Law Enforcement Challenges Recent incidents of violent crime in New York and Chicago, highlighting how repeat offenders continue to commit crimes despite numerous arrests. They emphasized that progressive policies, such as no-bail laws and criticism of the police, may be contributing to increased violence, while lawful citizens are increasingly forced to defend themselves.

Meenakshi Lala is the CEO of UrbanStems, an online floral gifting company that designs, sources, and delivers high-quality, curated bouquets and gifts across the U.S. She brings over two decades of operational experience from leading brands in fashion and retail such as Alice + Olivia, Juicy Couture, and Elie Tahari. Her expertise in scaling complex businesses and building operational excellence now fuels UrbanStems' growth as a leader in the industry.In this episode of DTC Pod, Blaine and Meenakshi explore the complex world of DTC flower delivery: from sourcing stems globally, managing cold chain logistics, forecasting inventory, and reducing spoilage, to ensuring the end customer receives a high-quality bouquet every time. Meenakshi candidly discusses the challenges of seasonality, tariffs, international shipping, and why a robust brand and customer-centric approach are keys to thriving in today's fast-moving e-commerce landscape.Episode brought to you by StordInteract with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. The complexities of the floral industry and perishability2. The evolution of e-commerce in the flower business3. Building a robust and agile international supply chain4. Cold chain logistics and fulfillment center operations5. Planning, forecasting, and reducing spoilage in inventory6. Unique challenges: tariffs, customs, and unpredictable events7. Customer experience: packaging, instructions, and communications8. Curation, personalization, and expanding gifting moments9. Driving growth through brand, loyalty, and education10. Lessons learned in leadership and staying agileTimestamps00:00 Meenakshi's career journey and joining UrbanStems04:49 Key learnings from legacy brands and focus on brand ethos07:21 Operational challenges unique to the floral industry11:00 The evolution of flowers in e-commerce and UrbanStems' role14:28 How Urban Stems' supply chain is structured for freshness16:37 International sourcing, design, and bouquet assembly process18:27 Managing supply chain risks: tariffs and customs21:45 Inventory planning, spoilage, and matching supply to demand24:45 Supply chain as a business moat and high-precision operation25:36 Customer fulfillment: hydration, packaging, and experience28:34 Packaging complexities and spec sheets per SKU30:08 Lessons from moving from COO to CEO32:19 How operational expertise shapes strategic leadership34:17 Customer feedback and new initiatives at UrbanStems38:02 Growth channels: brand loyalty, curation, and gifting moments41:58 Biggest CEO learnings and future outlook43:51 Where to find Meenakshi and UrbanStems onlineShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokMeenakshi Lala - CEO at UrbanStemsBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

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Esterholt shopping trip as the gang gears up for mining in the mountains. Potions, gambling, and... tattoos? // FROSTBOURNE CAST:  • Jason Massey – Game Master / Narrator   • Jamieson Alcorn – “Logrhyn Cragborn”   • Susan Spenader – “Nythera Rhyelith”   • Jason ‘Jasper' Permenter – “Ruby Pettigrew”   • Ian Duncan – “Chimera” // FIND US: • Support the show on Patreon: ⁠⁠https://patreon.com/dandr⁠⁠ • Explore the world of Theria: ⁠⁠https://dandrpodcast.com  ⁠⁠ • Join our Discord community: ⁠⁠https://discord.gg/a9MygcE2HR⁠⁠ • Grab official D&R merch: ⁠⁠https://dandrpodcast.dashery.com  ⁠⁠ // OUR PARTNERS: • Play the Level Up A5E ruleset: ⁠⁠https://www.levelup5e.com ⁠⁠(use code DANDR for a 5% discount) • Build your own world with GM Assistant: ⁠⁠https://gmassistant.app/?via=dandr⁠⁠ (Discount Code = DANDR) Learn more about your ad choices. Visit podcastchoices.com/adchoices