POPULARITY
Trailblazers: A Megatrax Podcast for Sound Media Professionals
This month we are excited to have Talaya Trigueros, on-air talent/host of Sirius XM Watercolors Channel 66 (Monday through Saturday) and occasionally of Real Jazz Channel 67. In this episode, Talaya discusses the beginning of her radio career at the University of New Mexico's KUNM playing Latin Jazz and Salsa, followed by a move to San Francisco where KRE-AM, a legendary Jazz station in Berkeley, quickly hired her. There she was given her own show, Sabor y Salsa, and due to her stellar ratings in the Bay Area, the company transferred her to Los Angeles to launch The Quiet Storm at KUTE. While there she was the first in the country to interview Sade and play "Smooth Operator,” a favorite artist and song from fans alike. In 1988, The WAVE hired her in Los Angeles where she remained for many years. As a consummate professional, Talaya has received numerous awards including the inaugural 1998 R&R Industry Achievement Award for Smooth Jazz On-Air Personality, the GENII Award for Excellence in Radio from Alliance for Women in Media, the National Hispanic Media Coalition along with honorary recognitions from the Los Angeles County and City Board of Supervisors and the prestigious Angelus Award. Her genuine happiness is spending time with her husband Tony of 46 years, two children, and five grandchildren. We are very excited to have Talaya on this month's episode because, for over 30 years, her success has been unmatched and she is still figuring out ways to get us to love the radio format and music. Find out why and how she's had such longevity in the business. Talaya is a true Trailblazer. Find out how you can become one too if you want to follow in her footsteps.
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release on May 18th 2017.
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release on May 18th 2017.
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release on May 18th 2017.
Tracey Edmonds has created and produced groundbreaking projects for television, film, music, and digital media and recently exited ExtraTV, where she earned an Emmy Award while serving as co-host alongside Mario Lopez and Charissa Thompson for 3 years. Edmonds currently serves as CEO and President of Edmonds Entertainment and CEO and President of Alright TV. Edmonds is also the Founder and Editor of the new lifestyle, health and wellness media brand, AlrightNow.com. Her most recent projects include having served as boardroom advisor to Governor Arnold Schwarzenegger on The New Celebrity Apprentice and as host of BET’s competition reality show, Queen Boss. As a producer, Edmonds’ projects include the hit series Deion’s Family Playbook and the three-time NAACP Image Award nominated With This Ring. Edmonds won high acclaim for the serialized version of her hit movie Soul Food, an hour-long dramedy for Showtime Networks, Inc. which ran for five seasons and won multiple NAACP Image Awards, including Outstanding Drama Series three years in a row. A Stanford University graduate, Edmonds has won numerous awards for her contributions to the entertainment industry, including Ebony Magazine’s Outstanding Women in Marketing & Communications Entrepreneur Award (2002); the Volunteers of America Legacy of Leadership Award (2004); the National Organization for Women’s Excellence in Media Award (2005); Alliance for Women in Media’s Gracies Award for Best Host in Entertainment & Information (2015); Emmy Award, Outstanding Entertainment News Program (2016); and Alliance for Women in Media SoCal’s Genii Award for Excellence in Entertainment (2016). Edmonds serves on the Board of Governors for the Producers Guild of America (PGA), where she chaired the Guild’s annual Celebration of Diversity gala for 3 consecutive years and co-chaired the PGA-hosted Produced By Conference for the past 3 years. She also serves on the Board of Trustees for the American Film Institute (AFI); she is a member of the Academy of Motion Picture Arts and Sciences; and she serves as a Global Ambassador for CARE, a leading humanitarian organization that works to fight global poverty. In her role as Ambassador, she is focused on improving global maternal health, with a specific focus on Sierra Leone. Tracey Edmonds resides in Beverly Hills, California with her two sons, Brandon and Dylan. JJ Flizanes is an Empowerment Strategist and the host of several podcast shows including Fit 2 Love and Spirit, Purpose & Energy. She is the Director of Invisible Fitness, an Amazon best-selling author of Fit 2 Love: How to Get Physically, Emotionally, and Spiritually Fit to Attract the Love of Your Life, and author of Knack Absolute Abs: Routines for a Fit and Firm Core. She was named Best Personal Trainer in Los Angeles for 2007 by Elite Traveler Magazine. JJ has been featured in many national magazines, including Shape, Fitness, Muscle and Fitness HERS, Elegant Bride, and Women’s Health as well as appeared on NBC, CBS, Fox 11, the CW and KTLA. Her newest book, The Invisible Fitness Formula: 5 Secrets to Release Weight and End Body Shame debuted at #2 on the Amazon Best Seller List for Women’s Health and #2 as a Hot New Release on May 18th 2017.
Mary Beth Garber: Queen of the Southern California Broadcasters Association On WIN Without Competing! Dr. Arlene will interview Mary Beth Garber, the President of the Southern California Broadcasters Association (SCBA) since 1998. Garber serves as a consultant for 62 stations in Los Angeles, the biggest radio market in the world in terms of dollars. Garber has been recognized as: “Broadcaster of the Year” by Radio Ink Magazine and received the Genii Award for Excellence in Radio by American Women in Radio and Television. She has also been named as one of the “20 Most Influential Women in Radio” by Radio Ink every year for the past 10. During her presidency at SCBA, Garber has co-produced, in conjunction with Arbitron, three behavioral studies about media usage. Garber has also created and produced “The Virtual Neighborhoods of Radio,” which she has presented to advertisers, marketing groups and broadcasters across the country. The Virtual Neighborhood concept has has changed the attitudes of programmers' and on air personalities' toward listeners and advertisers. Garber has been the keynote speaker for Chambers of Commerce and American Advertising Federation and for the American Women in Radio and Television Chapters nationwide, teaching them how to succeed through the creation of local Virtual Neighborhoods. During the last 10 years Garber has also trained over 600 radio sales people through her Southern California Broadcasters University courses changing how sellers position radio and prospect for clients. Prior to joining SCBA, Garber had a distinguished advertising and broadcast career in Los Angeles. She held senior media positions at Chiat/Day and Foote, Cone & Belding. Her radio experience includes local sales and management for CBS and ABC radio stations and at Interep Radio. To read more, visit...http://www.drbarro.com/.