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De vraag naar zonne-energie neemt elk jaar toe. En daarmee ook de innovatieve toepassingen om die energie op te vangen; op daken, in weilanden én op het water. Ondernemer Ralph van Dijk heeft met zijn bedrijf Floating Solar drijvende eilanden ontwikkeld met panelen die meebewegen op de stand van de zon. Wat levert dat op, maar ook: wat kan er fout gaan en wat betekent dat voor een startup? We praten erover in Zicht op Zaken.Support the show: https://krant.nlSee omnystudio.com/listener for privacy information.
The sixth GfK metro radio survey of the year dropped this morning, with lockdowns again proving beneficial for AM radio. The team breaks down the full survey, as well as sharing some insights from Nine Radio's Greg Byrnes and ARN's Duncan Campbell.In a feature published this morning, Mumbrella's Calum Jaspan explored the topic of brands increasingly producing purpose driven marketing space. Are we about to see this trend increasing beyond just safer topics such as vaccines?Advertising spend is continuing to rise beyond pre-pandemic levels as the Standard Media Index described this month's reporting figures as “extraordinary”.The team discus whether the momentum can be maintained?Finally, director of content Damian Francis talks to Resonance founders Ralph Van Dijk and Ramesh Sathiah about the process that delivered Mumbrella's new sonic identity, as revealed earlier this week.
SUMMER SERIES: We find ourselves in a new golden age of audio. There’s a thirst for knowledge of all things sound and how to mould it for ravenous audiences. So we thought we’d bring back Ralph Van Dijk who delves into his vast reserves of knowledge and paints a picture, in sound. Ralph Van Dijk “sold his soul to audio” many years ago and he’s happy he did. Ralph is Founder and Creative Director of Eardrum, an award-winning, creative agency based in Sydney and Belgium, which he initially founded thirty years ago in London. Along with SoundCartel Producer Chris Ashmore, he discusses podcasting today and breaks down the importance of sound to “excite and intrigue the ear and build emotion.” Co-hosts Nick Schildberger and Nicole Goodman also discuss sound-as-a-skill, Apple hitting over 1.1million podcasts and Spotify putting the industry on notice with another massive acquisition. Podcasting Essentials is produced by: SoundCartel soundcartel.com.au +61 3 9882 8333 See omnystudio.com/listener for privacy information.
Ralph Van Dijk “sold his soul to audio” many years ago and he’s happy he did. Ralph is Founder and Creative Director of Eardrum, a Sydney and Belgium based audio agency, that he initially founded thirty years ago in London. Along with SoundCartel Producer Chris Ashmore, he discusses podcasting today and breaks down the importance of sound to excite and intrigue the ear and build emotion. Co-hosts Nick Schildberger and Nicole Goodman also discuss sound-as-a-skill, Apple hitting over 1.1million podcasts and Spotify putting the industry on notice with another massive acquisition. Podcasting Essentials is produced by: SoundCartel soundcartel.com.au +61 3 9882 8333
Audio has made a serious comeback and advertisers are coming around to its ability to reach captive audiences. There is a massive appetite for podcasts and the creative opportunities therein with an engaged audience are boundless, streaming offers an abundance of data, radio has phenomenal reach and voice activation with home assistants has yet unrealised potential. In this episode we hear what Ralph van Dijk, founder of Eardrum, has to say on the audio market and exciting opportunities of audio creative.See omnystudio.com/listener for privacy information.
Malcolm Poynton, Global CCO Cheil Worldwide. Responsible for decades of award winning work.Proud Kiwi, ex professional sailor and former male model - one of those might be a lie!Lovely bloke and knows what to look for in upcoming creative talent. His tips for a long, rewarding career in the industry should not be missed.
Laura Gregory is a timeless Londoner. She is also the CEO and Founder of Great Guns - the award winning global production hub. Great Guns is everywhere, they have offices in London, LA, Singapore, Prague... the list goes on. Their work is also everywhere. With a roster ranging from major international directors, to music video directors to emerging young talent, it's hard for them not to share their creative genius with the world.
Matt Eastwood is now the Global Chief Creative Officer at McCann Health, however at the time of this interview he was making everyone envious with months of relaxing gardening leave. Matt is a highly awarded creative and a hugely respected creative leader. He has shared his talents world-wide, including working in agencies across Australia, the UK and the US. Speaking with Ralph, Matt shares his thoughts on who he hires and why, the worst part of his job and how he turned that into a new passion, and the work that is still haunting Perth, Australia.
Rosie Yakob is a co-founder of Genius Steals - a nomadic strategy and innovation consultancy. Together with her parter Faris they travel the globe, collating experiences from many different cultures and using that inventory to innovate and create for their clients all over the world.Pinning down Rosie in her nomadic state was nigh on impossible, so in this episode Ralph interviews Rosie through some written questions. He added his questions in verbally after - so you don't get lost.
Susan Credle needs no introduction. But here goes. As Global Chief Creative Officer of FCB, Susan is one of advertising's leading creatives and an important voice representing women. Earning her recognition as one of Advertising Age’s 100 Most Influential Women, Business Insider’s Most Creative Women in Advertising, and induction into the AAF’s Hall of Achievement. In this episode, Ralph van Dijk does what he does best — and let's Susan do all the talking as she explains how Silence of the Lambs ruined her campaign and how some of her best Creative Director hires have been cab drivers and bar tenders.
Sonal Dabral is one of the nicest and wisest creative leaders in advertising. He also just so happens to be the Group Creative Officer and Vice Chairman of Ogilvy India.Ralph van Dijk speaks candidly to Sonal about his role shaping Indian advertising, advice for up-and-coming creatives, and why he should be cast as the next James Bond.
Have you done any work that still haunts you? What do you look for in an up-and-coming creative? What's the worst part of your job? What's the most expensive thing you own? In this (long-ish) teaser, we hear from all 10 advertising legends and get a taste of things to come.
It's the moment you've all been waiting for: after six long years, we've finally relaunched Mumbrella's weekly podcast: Mumbrellacast. Each week we will be bringing you a round up of the week's biggest news stories from the world of media and marketing, followed by an interview with one (or several) of the industry's most interesting [...] The post Mumbrellacast: Seven beats Harrison (again), ADMA boss exits, Budget, Ralph van Dijk's audio pearls of wisdom appeared first on Mumbrella.
Ralph Van Dijk from Eardrum discusses the evolution of audio and gives us the dos and don'ts of audio advertising with examples from his vast industry experience.
Trevor Dann with some of the most inspiring speakers at this year's RadioDays Europe. Mike Fitzpatrick and Sam Cavanagh from SCA, Ralph Van Dijk from Eardrum and US consultant Fred Jacobs. Plus news and Radio Moments.