Podcasts about global chief creative officer

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Best podcasts about global chief creative officer

Latest podcast episodes about global chief creative officer

Brand Story
The Evolution of Branding ft. Troy Hitch

Brand Story

Play Episode Listen Later Apr 24, 2025 47:46


Creative leadership, brand strategy, and the future of the industry—Troy Hitch, Global Chief Creative Officer at RAPP, shares how he approaches it all. From empowering teams to rethinking the role of brand in an AI-driven world, episode 89 explores what it means to lead well and build work that resonates.This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/the-evolution-of-branding/Continue the conversation on social:For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we'll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.We're also on: Instagram — https://www.instagram.com/gravitygroupFacebook — https://www.facebook.com/gravitygroupmarketing(00:00) - Intro: Troy Hitch's Path from Theater to Advertising(01:26) - Creativity Born from Theater & Early Career Lessons(05:01) - You Suck at Photoshop and the Dawn of Branded Content(09:51) - The RAPP Journey: Leadership and Innovation at Omnicom(13:02) - Leading Global Creative Teams(14:43) - AI, Cost Pressures & The Changing Creative Landscape(18:08) - The Ego Epiphany: Redefining Creative Leadership(23:30) - Supporting Teams Through Change and Uncertainty(27:36) - The Future of Brand: AI, Empathy & Individual Relevance(31:43) - Brand as a Harmonizing Signal in a Noisy World(41:07) - Advice to His Younger Self – Don't Not Do That Thing

AW360 Live Podcast
The Creative Renaissance in Health: How Brands Are Leading the Future of Wellness

AW360 Live Podcast

Play Episode Listen Later Apr 21, 2025 18:29


On this episode of the AW360 Podcast, we sit down with Eric Weisberg, Global Chief Creative Officer at Havas Health Network, to explore the creative awakening transforming health and wellness communications. Eric shares how social media is helping dismantle the stigma around mental illness, why regulated industries can still be hotbeds for innovation, and how … Continue reading "The Creative Renaissance in Health: How Brands Are Leading the Future of Wellness"

The Courageous Podcast
Aaron Starkman – Partner & Global CCO at Rethink

The Courageous Podcast

Play Episode Listen Later Apr 16, 2025 50:54


Aaron Starkman's award shelves are overflowing, but it's the process behind the honors that truly fascinates him. Currently leading Rethink as Global Chief Creative Officer, Aaron guided the fiercely independent agency to become the most awarded in the world, clinching Independent Network & Agency of the Year at Cannes, The One Show, the Andys, and more in 2024. His creative direction has spurred viral hits like Coors Light's “Light's Out” and Heinz's “Draw Ketchup,” with mainstream outlets such as CNN, NBC, and Jimmy Kimmel all spotlighting his team's clever, culture-shaping campaigns. In his conversation with Ryan, Aaron talks about how doubling down on core principles, especially during COVID, fueled Rethink's rise to the top. He also shares his personal journey with anxiety, revealing how therapy and medication freed him from self-doubt so he could focus on bold, simple work. From pivoting big concepts in record time to safeguarding a steadfast no-sell ethos, Aaron shows how a transparent process and a dash of humor can fuel fearless creativity.

Spikes Excitement Talks
Spikes Excitement Talk #40 with Rob Bagot

Spikes Excitement Talks

Play Episode Listen Later Mar 17, 2025 29:31


In this episode of Spikes Excitement Talks, Gordon sits down with Rob Bagot, founder of Story Machine and former Global Chief Creative Officer at McCann. With a career spanning some of the most legendary agencies—including Goodby Silverstein & Partners, Ogilvy, and Hill Holliday—Rob shares his incredible journey through the world of advertising, from writing for Apple at BBDO to leading creative for global brands.They discuss the power of curiosity, the lessons Rob learned from working with industry icons like Jeff Goodby, and why great advertising starts with getting inside people's heads. Rob also reflects on the changing role of creativity, the future of AI-driven storytelling, and why he believes advertising should be a humanist profession that adds meaning to people's lives.Tune in for an unfiltered, insightful conversation about the craft of advertising, the evolution of brand storytelling, and why staying curious is the secret to staying great.

Fearless - The Art of Creative Leadership with Charles Day
Ep 278: Shu Hung of AKQA - "The Quiet Leader"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Mar 7, 2025 32:59


Do you welcome the sounds of silence? Shu Hung is the Global Chief Creative Officer of AKQA. In a complicated world, Shu has learned that knowing who you are is the foundation on which leadership success is built. Please come as you are. There is such profound truth in that request, and such enormous challenge. We spend so much of our lives wondering if we measure up, if we're doing things the right way, if we have approval from the right people. And the energy that's required in all of that self doubt is not just exhausting, but it denies us access to the instincts, the consciousness, the confidence that creativity thrives on. Life is a journey that at the end will only be judged by the one person that matters, you. And the sooner we discover who we are, the sooner we can discover what we're capable of. Please come as you are. Words to live by.

CES Tech Talk
Every Brand is a Health Brand

CES Tech Talk

Play Episode Listen Later Mar 4, 2025 12:03


Eric Weisberg, Global Chief Creative Officer at Havas Health Network, joins James Kotecki in the CES C Space Studio to discuss how the company is prioritizing inclusivity in strategies for GLP-1 brands. Discover Havas Health Network's launch of the new trend intelligence report "Superwomen" and their efforts to close health equity gaps.

Respect the Process
Omnicom/RAPP Global CCO Troy Hitch's Million Little Big Ideas.

Respect the Process

Play Episode Listen Later Dec 28, 2024 45:21


Troy Hitch, the Global Chief Creative Officer at Omnicom/RAPP. As a leader at the forefront of shaping the future of advertising, Troy's insights into the art and science of RAPP's precision marketing techniques were nothing short of fascinating. Troy shared his concept of "a million little big ideas" - the challenge of creating personalized, emotionally engaging experiences that go beyond just transaction-driven content. His passion for finding the "grand unification theory" that ties together big brand ideas and hyper-targeted, data-driven campaigns was palpable. If you want a glimpse into the future from one of the industry's top creative minds, buckle up for an eye-opening conversation with Troy. FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIRSave hugely on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code. Thanks, Jordan My cult classic mockumentary, “Dill Scallion” is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. “Respect The Process” podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.  

Fearless - The Art of Creative Leadership with Charles Day
Ep 273: Karl Lieberman of Wieden + Kennedy - "The Non-Conformer"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Dec 4, 2024 37:10


What does your company reject? Karl Lieberman is the Global Chief Creative Officer of Wieden + Kennedy. Wieden is a reference point among creative companies in many industries. For almost 45 years, they'd been impacting culture and driving business for their clients by unlocking the creativity of their people. . Creating the kind of environment in which people feel safe to put all their ideas on the table is the easiest thing to aspire to. And the hardest thing to do, in my experience. It means giving people a voice. It means being open, genuinely open to another way of looking at the world. And to the possibility that being criticized is much more desirable than being ignored. These criteria are at best challenging for most leaders to accept. Control and predict are much more natural. But predictability and conformity are creative kryptonite. To unlock creativity and unleash its power to maximum effect, you have to be willing to break the norms, to encourage the irrational and sometimes even the absurd. You have to reject predictability for possibility. And when you're yelled at, because no one has ever done it like that before, you have to be willing to shrug. You'll hear all that and more in my conversation with Karl.

Filmmakers In Advertising
#028 Go Where The Best Are with Mike Byrne | Anomaly

Filmmakers In Advertising

Play Episode Listen Later Nov 12, 2024 69:37


Have you seen - the Jason Kelce ads with the B-Dubs buffalo at the bar? Or maybe you've seen something a little more “pinkies out” such as the holiday campaign for Tiffany & Co featuring Anya Taylor Joy. Do you like Super Bowl commercials? If any of these interest you, then today is your day, cause we're talking to industry pro - Mike Byrne, Founding Partner and Global Chief Creative Officer of Anomaly. Anomaly has in their portfolio: THIRTY-ONE Super Bowl commercials - with more on the way. Budweiser, the Lance Armstrong Live Strong campaign, Buffalo Wild Wings, Top Golf, so much Nike, Converse, SONY, Six offices around the world and 800+ employees - ALL with Mike at the helm.Look up Anomaly.  Look up Mike. This is a good one. Mike Byrne is a founding partner of Anomaly and Global Creative Chief, where he helped lead Anomaly to Agency of the Year in 2022, Ad Age A-list #1 in 2017 as well as seven top ten placements seven years in a row. He helped lead Anomaly to two-time Fast Company Most Innovative Companies on top of other industry accolades.He spent his formative years in advertising at Wieden & Kennedy NY then Portland where he served as the co-creative chief for the agency's cornerstone Nike Account from 2000 – 2006. **During his tenure, W+K Portland amassed more awards than any other agency in the United States. W+K Portland was Agency of the Year two times in this tenure. While at W+K, Mike managed creative development for Nike in the US, Latin America and Europe.Mike has been recognized throughout his career for creative excellence, being awarded numerous Grand Prix at Cannes International Advertising Festival, D&AD, The One Show, Art Directors Club, Clios, and CA amongst others. Mike is also a multiple Emmy award winner.Beyond advertising, Mike has helped launch multiple companies spanning, from cannabis to fashion brands to food and beverage.Some of Mike's WorkNike TagNike Angry ChickenNike MoveJW Gentleman's Wager II "The race"Converse "Made By You"Budweiser "Best Buds"Budweiser "Prohibition"Sony "This is 3DTV"Dick's Sporting Goods Every PitchConverse Lunch MoneyEpisode Edited by Dylan Giovanetto@dylangio  |  Dylangio.comIf you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Great Minds
EP338: Malcolm Poynton, Global Chief Creative Officer, Cheil Worldwide Network

Great Minds

Play Episode Listen Later Sep 5, 2024 61:41


Malcolm joined Cheil Worldwide at the beginning of 2015 as the Network's first ever Global Chief Creative Officer. Having built and led teams responsible for award-winning firsts as diverse as Foot Locker's Sneakerpedia, Dove's Campaign For Real Beauty and Samsung's #BeFearless VR experience, Malcolm is a recognised industry influencer and speaker. A two time Cannes Lions Jury President, Clio Awards and LIA Awards Jury president, Malcolm was recently named one of AdAge magazine's "World's Top 10 Digital minds" and named by TechCity Insider as one of the UK's leading Digital Innovators. His international industry accolades number more than 500, including Cannes Lions for Film, Print, Media, Outdoor, Cyber, Glass and Mobile. Prior to joining Cheil, Malcolm was European Chief Creative Officer and a member of Sapient's global leadership team where he helped build the company to in excess of a billion dollars in annual revenue, putting Sapient amongst Fortune Magazine's 40 fastest growing companies in the world. M&CSaatchi, Saatchi&Saatchi, Ogilvy and SapientNitro have all won Agency of the Year titles during his creative leadership. With Cheil Worldwide, Malcolm has steered the network into the industry's Top 10 Creative Network rankings and has seen the Network win their first Glass Lion at Cannes, first Innovation award at AdFest, Gran Sol at El Sol Awards, Grand Prix at Dubai Lynx, Gold at the International ANDY awards, collect their first WEBBY awards, create the Most Viewed Ad in the World on YouTube and post record new business success with Samsung along with winning global accounts including Etihad Airways, adidas, PZ Cussons, Abbot and UN Women. A Kiwi, Malcolm is a former member of the NZ Yachting Team, recognised by KEA as a ‘World Class New Zealander', former board member of the UK's Institute of Contemporary Art, Patron of the Royal Academy of Arts, C.A.L.M. and a member of the Academy of Digital Arts and Sciences. Malcolm lives in London with his Australian wife and English daughter.

Campaign Chemistry
Campaign Chemistry: VML global chief creative officer Debbi Vandeven DEK: Vandeven debriefs on being Titanium jury president at Cannes Lions and shares her vision for creativity at VML.

Campaign Chemistry

Play Episode Listen Later Jun 26, 2024 34:11


The Titanium Lion is the most coveted award in Cannes, recognizing entrants for groundbreaking and innovative work that makes the jury — and consumers — view the world differently. Debbi Vandeven, global chief creative officer of VML, was the jury president for the Titanium Lions last week in Cannes. She takes us inside the jury room, where creatives awarded the Grand Prix to Doordash and Wieden + Kennedy for Doordash-all-the-ads, a Super Bowl campaign that Vandeven described as an extremely clever product demo. In this episode, Vandeven also chats about some of the other contenders in the Titanium category and shares how her takeaways from Cannes are informing her approach to creativity at VML. Listen to this episode and subscribe to Campaign Chemistry wherever you get your podcasts. campaignlive.com What we know about advertising, you should know about advertising. Start your 1-month FREE trial to Campaign US.

Fearless - The Art of Creative Leadership with Charles Day
Ep 260: Tiffany Rolfe of R/GA - "The Creative Industries and AI - Part 7"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Jun 14, 2024 48:30


What is it? This episode is the seventh in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or do we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. Before we jump into this conversation, a couple of programming notes. I had originally intended to finish this series of conversations with this episode, and then to do a wrap up episode on my takeaways from the series. But I've got a chance to interview an industry legend at Cannes, and so I'm going to extend the series by one more. You'll hear that conversation at the end of Cannes next week. And then, the week after, we'll wrap up the series. Tiffany Rolfe is a mother, as well as the Global Chair and Global Chief Creative Officer at R/GA. I asked Tiffany to come back on the show because she is, as you'll hear, a self described tech optimist. She's also one of the most original thinkers that I know. Her professional journey has taken her from Executive Creative Director at Crispin Porter + Bogusky, to Chief Content Officer and Partner at one of the first agency consultancy hybrids, Co:Collective, to her role at R/GA. If you haven't heard our earlier episode in which she talks about the challenges of combining a demanding career with being a mother, it's a really powerful listen. In this conversation, one of the first questions that came up was, how should we think about AI? Stay tuned next week for our final conversation in the series. And in the meantime, thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full length conversation. What is it? This episode is the seventh in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or do we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. Before we jump into this conversation, a couple of programming notes. I had originally intended to finish this series of conversations with this episode, and then to do a wrap up episode on my takeaways from the series. But I've got a chance to interview an industry legend at Cannes, and so I'm going to extend the series by one more. You'll hear that conversation at the end of Cannes next week. And then, the week after, we'll wrap up the series. Tiffany Rolfe is a mother, as well as the Global Chair and Global Chief Creative Officer at R/GA. I asked Tiffany to come back on the show because she is, as you'll hear, a self described tech optimist. She's also one of the most original thinkers that I know. Her professional journey has taken her from Executive Creative Director at Crispin Porter + Bogusky, to Chief Content Officer and Partner at one of the first agency consultancy hybrids, Co:Collective, to her role at R/GA. If you haven't heard our earlier episode in which she talks about the challenges of combining a demanding career with being a mother, it's a really powerful listen. In this conversation, one of the first questions that came up was, how should we think about AI? Stay tuned next week for our final conversation in the series. And in the meantime, thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full length conversation. What is it? This episode is the seventh in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes, we're focusing our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or do we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. Before we jump into this conversation, a couple of programming notes. I had originally intended to finish this series of conversations with this episode, and then to do a wrap up episode on my takeaways from the series. But I've got a chance to interview an industry legend at Cannes, and so I'm going to extend the series by one more. You'll hear that conversation at the end of Cannes next week. And then, the week after, we'll wrap up the series. Tiffany Rolfe is a mother, as well as the Global Chair and Global Chief Creative Officer at R/GA. I asked Tiffany to come back on the show because she is, as you'll hear, a self described tech optimist. She's also one of the most original thinkers that I know. Her professional journey has taken her from Executive Creative Director at Crispin Porter + Bogusky, to Chief Content Officer and Partner at one of the first agency consultancy hybrids, Co:Collective, to her role at R/GA. If you haven't heard our earlier episode in which she talks about the challenges of combining a demanding career with being a mother, it's a really powerful listen. In this conversation, one of the first questions that came up was, how should we think about AI? Stay tuned next week for our final conversation in the series. And in the meantime, thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full length conversation. Are you aiming high enough? This episode is the fourth in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we're focusing on a study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or should we adjust and iterate slowly and carefully? Do we follow the puck or skate to where it's going? There are opportunities and risks around every corner. Yasu Sasaki is the Global Chief Creative Officer of Dentsu. His company has a presence in over 145 countries and regions, and they've been working with artificial intelligence, in one form or another, since 2011. One of the main questions facing the creative industries is which companies will see AI as an opportunity to stretch the boundaries of human creativity. To recognize that the limitations in our creativity are no longer practical, financial, or time-based, but are, in fact, our own confidence in our capacity to think originally. We can also use this opportunity to create greater efficiency, a worthy ambition in a world in which resources are scarce and a life in which the time available to us is finite. In theory and in practice, we can both raise the bar and lower cost. But we must be careful how we do it. At the end of the series, I'll offer some thoughts on what we've heard and learned and where we might go from here. In the meantime, thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full length conversation. Are you aiming high enough? This episode is the fourth in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we're focusing on a study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or should we adjust and iterate slowly and carefully? Do we follow the puck or skate to where it's going? There are opportunities and risks around every corner. Yasu Sasaki is the Global Chief Creative Officer of Dentsu. His company has a presence in over 145 countries and regions, and they've been working with artificial intelligence, in one form or another, since 2011. One of the main questions facing the creative industries is which companies will see AI as an opportunity to stretch the boundaries of human creativity. To recognize that the limitations in our creativity are no longer practical, financial, or time-based, but are, in fact, our own confidence in our capacity to think originally. We can also use this opportunity to create greater efficiency, a worthy ambition in a world in which resources are scarce and a life in which the time available to us is finite. In theory and in practice, we can both raise the bar and lower cost. But we must be careful how we do it. At the end of the series, I'll offer some thoughts on what we've heard and learned and where we might go from here. In the meantime, thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day
Ep 257: Yasu Sasaki of Dentsu - "The Creative Industries and AI - Part 4"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Jun 4, 2024 36:18


Are you aiming high enough? This episode is the fourth in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the weeks leading up to Cannes, we're focusing on a study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or should we adjust and iterate slowly and carefully? Do we follow the puck or skate to where it's going? There are opportunities and risks around every corner. Yasu Sasaki is the Global Chief Creative Officer of Dentsu. His company has a presence in over 145 countries and regions, and they've been working with artificial intelligence, in one form or another, since 2011. One of the main questions facing the creative industries is which companies will see AI as an opportunity to stretch the boundaries of human creativity. To recognize that the limitations in our creativity are no longer practical, financial, or time-based, but are, in fact, our own confidence in our capacity to think originally. We can also use this opportunity to create greater efficiency, a worthy ambition in a world in which resources are scarce and a life in which the time available to us is finite. In theory and in practice, we can both raise the bar and lower cost. But we must be careful how we do it. At the end of the series, I'll offer some thoughts on what we've heard and learned and where we might go from here. In the meantime, thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full length conversation. Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we're going to focus our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries, or should we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. We start with a conversation with Nick Law, who is Creative Chairperson at Accenture Song. Nick has seen the creative industries from an array of extraordinary perspectives. He was Vice Chairman, Global Chief Creative Officer at R/GA, he served as Chief Creative Officer at Publicis Groupe, and was Vice President of Marcom Integration at Apple, where he co-led the global design and marketing group. On his Cannes speaker profile, Nick says that he believes all technology needs creativity to make it human, and all creativity needs technology to make it real. At the end of the series, I'll offer some thoughts on what we've heard and learned, and where we might go from here. It promises to be an eye opening and thought provoking journey. Thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full length conversation. Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we're going to focus our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries, or should we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. We start with a conversation with Nick Law, who is Creative Chairperson at Accenture Song. Nick has seen the creative industries from an array of extraordinary perspectives. He was Vice Chairman, Global Chief Creative Officer at R/GA, he served as Chief Creative Officer at Publicis Groupe, and was Vice President of Marcom Integration at Apple, where he co-led the global design and marketing group. On his Cannes speaker profile, Nick says that he believes all technology needs creativity to make it human, and all creativity needs technology to make it real. At the end of the series, I'll offer some thoughts on what we've heard and learned, and where we might go from here. It promises to be an eye opening and thought provoking journey. Thanks for joining us.

Fearless - The Art of Creative Leadership with Charles Day
Ep 254: Nick Law of Accenture Song - "The Creative Industries and AI - Part 1"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later May 17, 2024 49:10


Are you leading, following or getting out of the way? This episode is the first in a series of conversations that I'm having in partnership with the Cannes Lions Festival of Creativity. For the next five weeks leading up to Cannes, we're going to focus our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries, or should we adjust and iterate, slowly and carefully? Do we follow the puck, or skate to where it's going? There are opportunities and risks around every corner. We start with a conversation with Nick Law, who is Creative Chairperson at Accenture Song. Nick has seen the creative industries from an array of extraordinary perspectives. He was Vice Chairman, Global Chief Creative Officer at R/GA, he served as Chief Creative Officer at Publicis Groupe, and was Vice President of Marcom Integration at Apple, where he co-led the global design and marketing group. On his Cannes speaker profile, Nick says that he believes all technology needs creativity to make it human, and all creativity needs technology to make it real. At the end of the series, I'll offer some thoughts on what we've heard and learned, and where we might go from here. It promises to be an eye opening and thought provoking journey. Thanks for joining us.

El Martínez
Rei Inamoto. The illogical magic (ENGLISH) | Episode 146

El Martínez

Play Episode Listen Later May 16, 2024 58:34


ENGLISH:He is the co-founder of the agency I&Co and defines himself as a Creative Futurist after having been the Global Chief Creative Officer of AKQA.He was named by Creativity Magazine in their annual "Creativity 50" list and in the "25 Most Creative People in Advertising" list by Forbes. In 2012, he was inducted into "The Hall of Achievement" by the American Advertising Federation.In this episode, I sit down with Rei Inamoto, Founding Partner of I&CO, at Martinez Beach in Cannes. We reminisce about how the Cannes Lions Festival has evolved over the past 18 years since Rei first attended, from a purely creative awards show to now being dominated by big tech companies.Rei shares the origin story behind the Future Lions competition he co-created with PJ Pereira to recognize and inspire young creative talent. We dive into I&CO's guiding principles captured in their 8 "Axioms", focusing on Rei's favorite - "Magic > Logic".Rei explains how this axiom captures the importance of human creativity and imagination in an increasingly data-driven world. We explore examples like how a simple transparent window in the sole of the Nike Air Max created a "key product moment" that made the technology magic and iconic.The discussion also covers Rei's 'Creative Mindset' podcast, where he interviews a diverse range of creative thinkers. He shares insights from guests like the President of Tama Art University on how talent is about uniqueness rather than being better than others.Throughout our engaging chat, Rei demonstrates his gift for drawing connections between design, technology and human creativity. So grab a drink and join us as we ponder the magic in the Martinez sunshine.ESPAÑOL:Él es co fundador de la agencia I&Co y se autodefine como Creative Futurist después de haber sido el Chief Creative Officer Global de AKQAFue nombrado por Creativity Magazine en su listado anual “Creativity 50” y en el listado “Las 25 personas más creativas en publicidad” por Forbes. En 2012, fue introducido a “The Hall of Achievement” por la American Advertising Federation.Esa noche recordamos cómo el Festival Cannes Lions ha evolucionado en los últimos 18 años desde que Rei asistió por primera vez, pasando de ser un festival de premios puramente creativos a estar ahora dominado por las grandes empresas tecnológicas.Rei comparte la historia detrás de la competencia Future Lions que co-creó con PJ Pereira para reconocer e inspirar a jóvenes talentos creativos. Nos sumergimos en los principios rectores de I&CO capturados en sus 8 "Axiomas", enfocándonos en el favorito de Rei: "Magia > Lógica".Rei explica cómo este axioma captura la importancia de la creatividad e imaginación humana en un mundo cada vez más impulsado por datos. Exploramos ejemplos como la simple ventana transparente en la suela de las Nike Air Max que creó un "momento clave del producto" que hizo que la tecnología fuera mágica e icónica.La discusión también cubre el podcast 'Creative Mindset' de Rei, donde entrevista a diversos pensadores creativos. Comparte ideas de invitados como el presidente de la Universidad de Arte de Tama sobre cómo el talento se trata de singularidad en lugar de ser mejor que otros.A lo largo de nuestra cautivadora charla, Rei demuestra su don para establecer conexiones entre el diseño, la tecnología y la creatividad humana. Así que toma una bebida y únete a nosotros mientras reflexionamos sobre la magia bajo el sol de Martinez.Visítanos en https://www.elmartinez.net/ y suscríbete en Spotify, Apple Podcasts o donde lo estés oyendo ahora. Síguenos en FB o IG @elmartinezpodcast. Hosted on Acast. See acast.com/privacy for more information.

Bagley Talks to an Important Person
13: Rob Reilly-The Number One Job of a CCO

Bagley Talks to an Important Person

Play Episode Listen Later May 13, 2024 67:28


In this episode of Bagley Talks to an Important Person, Jason Bagley engages in a captivating conversation with Rob Reilly, the Global Chief Creative Officer of WPP, exploring the realm of creativity and innovation. Rob, celebrated for his leadership in the advertising industry, shares insights from his journey, including his pivotal role in WPP's journey to becoming the Creative Company of the Year at Cannes Festival 2022. Listeners are treated to a behind-the-scenes look at Rob's creative process and the groundbreaking campaigns he's spearheaded. Enjoy! Jason's Free Masterclass Training: https://school-of-astonishing-pursuits.mykajabi.com/webinar-registation?li_fat_id=577593ee-297a-430f-bffa-140222b8df9a Learn The Secrets And Techniques Of The World's Best Advertising Pros: https://schoolofastonishingpursuits.com/ Follow Jason on Linkedin: https://www.linkedin.com/in/jason-bagley-96b33612/ Rob's LinkedIn: https://www.linkedin.com/in/rob-reilly-796717/  

Breaking & Entering: Advertising
#208: Aaron Starkman, Global CCO & Partner of Rethink

Breaking & Entering: Advertising

Play Episode Listen Later Mar 26, 2024 49:09


Aaron Starkman is the Global Chief Creative Officer at Rethink. And Partner. He's really good at advertising. Aaron's brilliance has catapulted Rethink to the forefront of the advertising world, earning titles like Ad Age's Creative Agency of the Year, Campaign Magazine's Global Independent Agency of the Year, and numerous Cannes Gold Lions. But Aaron's journey wasn't always lined with accolades. He faced job losses and challenges that tested his resilience and creativity. You'll hear how Aaron turned setbacks into stepping stones, leading to groundbreaking work and industry-wide recognition. His story is a testament to the power of perseverance and innovative thinking in advertising. Connect with him on LinkedIn: https://www.linkedin.com/in/aaron-starkman-5833b047/

Created For Creatives | A Podcast by the London International Awards
Are You Ready For It? Combatting Imposter Syndrome

Created For Creatives | A Podcast by the London International Awards

Play Episode Listen Later Feb 29, 2024 27:20


Imposter syndrome can strike at any point in your career. Liz Taylor, Global Chief Creative Officer at Ogilvy reflects on how in the advertising industry you need to back yourself - but when you can't, it's important to create your own board of directors who you can turn to for advice and a pep talk, it might be your partner, trusted colleagues, friends outside of your industry, even your mom. Nicky Bullard, Group Chief Creative Officer for Mullen Lowe Group in London agrees, saying she still puts a lot of her success down to luck, no matter how hard she's worked and what she's achieved and it's important to have people in your orbit who will champion you when you doubt yourself. Liz expands on that saying “you feel very rewarded when you can mentor, champion and help people's career.”   Sitting down with host Joe Hawkins, Liz and Nicky discussed their roles as Global/Chief Creative Officers; how they approach managing people and projects and how even in these higher managerial positions they try to keep a hand in the creative.   Nicky and Liz were on the  2023 LIA Non-Traditional jury, which they said was a very fun category to judge, with campaigns that made the jury members laugh or with details that were a bit weird or threw something unexpected into the mix.   Episodes are available on Apple Podcast, Spotify and Youtube. Show notes: Fitchicks: https://2023.liaentries.com/winners/?id_medium=27&id_submedium=0&view=icons&range=gp Publicis Conseil, RENAULT - “Plug-Inn”: https://2023.liaentries.com/winners/?id_entry=102277&id_medium=12&id_submedium=31&id_category=0&view=details&range=f&page=1&keyword=&medium=12&category=&award=&country=&title_brand=&credits=RENAULT&company_name=&city=&proceed_simple_search=false&proceed_advanced_search=true Creative LIAsons program: https://www.liaawards.com/creative_liaisons/ Credits: Guests:Liz Taylor, Global Chief Creative Officer, Ogilvy Nicky Bullard, Chief Creative Officer, Mullen Lowe Group, London Host: Joe Hawkins, Creative Director, Eardrum Producer: Sarah Knights, Eardrum  Music: Brian Yessian, Yessian Music Manager: Laurissa Levy, London International Awards Production Company: Eardrum

Uncensored CMO
Amazon's Chief Creative Officer on the power of emotional advertising, distinctive brand assets and delivering at speed

Uncensored CMO

Play Episode Listen Later Feb 28, 2024 37:32


Jo Shoesmith is the Global Chief Creative Officer at Amazon. She leads lead brand creative, design, production, social, and brand identity functions, as well as agency partnerships, in the largest fixed marketing portfolio investment at Amazon. 00:00 - Intro01:04 - From rural Australia to Los Angeles01:58 - From agency to client side04:44 - That famous Jeff Bezos marketing quote05:50 - What does the Chief Creative Officer at Amazon do07:41 - Creating emotional, brand building advertising09:22 - Using the brand distintive assets10:33 - Creating inclusive advertising13:05 - Advice for writing a really good brief14:43 - Tenets to inform great creative15:45 - Benefits of having in house creative (and working with agencies)17:42 - Managing global creative teams19:36 - What's it like making a Super Bowl ad22:42 - Innovation within Amazon24:12 - Making things happen in a huge business25:13 - Simplifying complex creative ideas28:23 - Work Jo is most proud of31:39 - How Amazon are using AI33:44 - Advice to a young Jo

Breaking & Entering: Advertising
#207: Shannon Washington, Chief Creative Officer of Gotham

Breaking & Entering: Advertising

Play Episode Listen Later Feb 22, 2024 58:54


Shannon Washington, everyone.  Shannon, who has gracefully transitioned from U.S. Chief Creative Officer at R.G.A. to Global Chief Creative Officer at Gotham (McCann network), shares her career journey and advice.  We dive into how she pivoted from a medical path at Howard University to leading creative strategies in advertising. Shannon discusses her early career challenges, the importance of adaptability, and the value of building genuine professional connections. You will learn how embracing diverse experiences and focusing on continuous learning can shape a successful career in advertising. 

Created For Creatives | A Podcast by the London International Awards

We know that collaboration and increasing diversity within our teams can lead to more effective and insightful work and in the health, wellness and pharma fields, that diversity must include science. Eric Weisman and Renata Maia, 2023 LIA jurors, sat down with host Sarah Knights to discuss their recent moves from the consumer sector into the health and pharma fields. They highlighted creativity within this sector. Renata also underlined the importance of sharing the room with medical and scientific experts to create work that's accurate and impactful.  Show notes:  NZ insurance afterlife ad: https://www.lbbonline.com/news/special-brings-the-dead-back-to-life-for-one-last-performance-in-campaign-for-partners-life American Society of Clinical Oncology (ASCO) - "Most Beautiful Sound": https://2023.liaentries.com/winners/?view=icons&range=f&proceed_advanced_search=true&credits=beautiful+sound https://adage.com/creativity/work/wpp-captured-sound-cancer-cells-being-destroyed-oncology-campaign/2498766 “Samsung Unfear”: https://www.youtube.com/watch?v=Mb2nEVuHRWk The Mexican Red Cross - "Donate Siren":  https://2023.liaentries.com/winners/?id_entry=104414&id_medium=28&id_submedium=80&id_category=0&view=details&range=f&page=1&keyword=&medium=&category=&award=&country=&title_brand=&credits=red%20cross&company_name=&city=&proceed_simple_search=false&proceed_advanced_search=true Horaios Dermatology Clinic - "DiagnostiCookies": https://2023.liaentries.com/winners/?view=icons&range=f&proceed_advanced_search=true&credits=diagnostic Anne de Gaulle Fondation - "Anne de Gaulle": https://2023.liaentries.com/winners/?id_entry=103518&id_medium=28&id_submedium=80&id_category=0&view=details&range=f&page=5&keyword=&medium=&category=&award=&country=&title_brand=&credits=de%20Gaul&company_name=&city=&proceed_simple_search=false&proceed_advanced_search=true https://www.aerotime.aero/articles/32842-paris-charles-de-gaulle-airport-temporarily-changed-name-why Credits: Guests: Eric Weisberg, Global Chief Creative Officer, Havas Health & you Renata Maia, Global Chief Creative Officer, Wunderman Thompson Health Host: Sarah Knights, Eardrum Sydney Producer, Sarah Knights, Eardrum Sydney Music: Brian Yessian, Yessian Music Manager: Laurissa Levy, London International Awards Production Company: Eardrum

Fearless - The Art of Creative Leadership with Charles Day
Ep 394: Tiffany Rolfe - Re-Loaded - In 15

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Oct 20, 2023 20:53


Edited highlights of our full conversation. This week, we're re-airing a conversation I had with Tiffany Rolfe early in 2022. In the eighteen months since we published this episode, the world has grown even more complicated and uncertain. And the line between work and home even more blurred.  Tiffany has added the responsibilities of Global Chair of R/GA to her Global Chief Creative Officer role.   What we need from our leaders is increasing all the time. As Tiffany asks, “How do you make sure you're taking care of yourself in all this too?” Here's Tiffany Rolfe - re-loaded. Here's a question. Where does work end and life begin? This week's guest is Tiffany Rolfe. She's the Global Chief Creative Officer at R/GA, a job she took on in the early stages of the pandemic as part of a new leadership team. Two years ago, the Ad Age A List recognized R/GA as the Comeback Agency of the Year. This year, they are now ranked second among all agencies. Tiffany's email signature reads, Mom and Global Chief Creative Officer. I speak for myself when I say that before we all withdrew into our homes in early 2020, I was aware only conceptually of how women who are parents juggle that with their careers. But two years of working via Zoom has given many of us insights into people's lives that were previously unimaginable for their candor and vulnerability. This conversation is a living example of the challenges and gifts that have emerged from the last two years. The line between work and home has been blurred beyond any reasonable hope of recognition. No matter how powerful a microscope you apply, it is almost impossible to see the separation any more between leader and human being. The destruction of this separation can be liberating if you're willing to create your own definition of the work-life balance. If you're not, it will be very hard as you try in vain to keep up with a dangerously out of date view of where work ends and life begins. The day is not only for work. The day is for living. What that means is entirely for you to decide.

Fearless - The Art of Creative Leadership with Charles Day
Ep 394: Tiffany Rolfe of R/GA - Re-Loaded - "The Mom"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Oct 20, 2023 46:55


This week, we're re-airing a conversation I had with Tiffany Rolfe early in 2022. In the eighteen months since we published this episode, the world has grown even more complicated and uncertain. And the line between work and home even more blurred.  Tiffany has added the responsibilities of Global Chair of R/GA to her Global Chief Creative Officer role.   What we need from our leaders is increasing all the time. As Tiffany asks, “How do you make sure you're taking care of yourself in all this too?” Here's Tiffany Rolfe - re-loaded. Here's a question. Where does work end and life begin? This week's guest is Tiffany Rolfe. She's the Global Chief Creative Officer at R/GA, a job she took on in the early stages of the pandemic as part of a new leadership team. Two years ago, the Ad Age A List recognized R/GA as the Comeback Agency of the Year. This year, they are now ranked second among all agencies. Tiffany's email signature reads, Mom and Global Chief Creative Officer. I speak for myself when I say that before we all withdrew into our homes in early 2020, I was aware only conceptually of how women who are parents juggle that with their careers. But two years of working via Zoom has given many of us insights into people's lives that were previously unimaginable for their candor and vulnerability. This conversation is a living example of the challenges and gifts that have emerged from the last two years. The line between work and home has been blurred beyond any reasonable hope of recognition. No matter how powerful a microscope you apply, it is almost impossible to see the separation any more between leader and human being. The destruction of this separation can be liberating if you're willing to create your own definition of the work-life balance. If you're not, it will be very hard as you try in vain to keep up with a dangerously out of date view of where work ends and life begins. The day is not only for work. The day is for living. What that means is entirely for you to decide.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full conversation. Here's a question. What do you know about who you want to be? This week's guest is Rick Brim. He's the Global Chief Creative Officer at adam&eveDDB. Rick was on the podcast four and half years ago in early 2019. I called that episode, “The ‘I Don't Know' Leader”, to highlight Rick's point that it's okay for leaders not to know the answer every time. I suspect, if you asked him today, he'd feel the same way. As would I. Leaders are not supposed to have all the answers. But Rick has been changed by the last four years. The leadership journey is personal. And complicated, because it involves other people. And sometimes it's overwhelming, because all the gaps in your leadership are filled with emotion. And a lot of that is the emotion that comes in the middle-of-the-night darkness that keeps us all awake. The last four years have brought most of us a hosepipe full of emotions. And every day the news adds more angst and anxiety and uncertainty to that drink. For some people, the answer is to meet that with a determination to focus on the task in front of them. To get back to work and to deliver results, come what may. That comes, inevitably and eventually, with a heavy price - for them and the people around them. But for others, the last four years and the maelstrom we live in today have given them the chance to learn about themselves. What matters and what else they are capable of. They have discovered, to use Rick's words, a clearer perspective of the person they want to be. They know that. And that, I promise you from the bottom of my heart, is the beginning of everything. What do you know about who you want to be? What questions are you asking of yourself and about yourself?

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full conversation. Here's a question. What do you know about who you want to be? This week's guest is Rick Brim. He's the Global Chief Creative Officer at adam&eveDDB. Rick was on the podcast four and half years ago in early 2019. I called that episode, “The ‘I Don't Know' Leader”, to highlight Rick's point that it's okay for leaders not to know the answer every time. I suspect, if you asked him today, he'd feel the same way. As would I. Leaders are not supposed to have all the answers. But Rick has been changed by the last four years. The leadership journey is personal. And complicated, because it involves other people. And sometimes it's overwhelming, because all the gaps in your leadership are filled with emotion. And a lot of that is the emotion that comes in the middle-of-the-night darkness that keeps us all awake. The last four years have brought most of us a hosepipe full of emotions. And every day the news adds more angst and anxiety and uncertainty to that drink. For some people, the answer is to meet that with a determination to focus on the task in front of them. To get back to work and to deliver results, come what may. That comes, inevitably and eventually, with a heavy price - for them and the people around them. But for others, the last four years and the maelstrom we live in today have given them the chance to learn about themselves. What matters and what else they are capable of. They have discovered, to use Rick's words, a clearer perspective of the person they want to be. They know that. And that, I promise you from the bottom of my heart, is the beginning of everything. What do you know about who you want to be? What questions are you asking of yourself and about yourself?

Fearless - The Art of Creative Leadership with Charles Day
Ep 393: Rick Brim of adam&eveDDB - "The 'I Do Know' Leader"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Oct 13, 2023 46:47


Here's a question. What do you know about who you want to be? This week's guest is Rick Brim. He's the Global Chief Creative Officer at adam&eveDDB. Rick was on the podcast four and half years ago in early 2019. I called that episode, “The ‘I Don't Know' Leader”, to highlight Rick's point that it's okay for leaders not to know the answer every time. I suspect, if you asked him today, he'd feel the same way. As would I. Leaders are not supposed to have all the answers. But Rick has been changed by the last four years. The leadership journey is personal. And complicated, because it involves other people. And sometimes it's overwhelming, because all the gaps in your leadership are filled with emotion. And a lot of that is the emotion that comes in the middle-of-the-night darkness that keeps us all awake. The last four years have brought most of us a hosepipe full of emotions. And every day the news adds more angst and anxiety and uncertainty to that drink. For some people, the answer is to meet that with a determination to focus on the task in front of them. To get back to work and to deliver results, come what may. That comes, inevitably and eventually, with a heavy price - for them and the people around them. But for others, the last four years and the maelstrom we live in today have given them the chance to learn about themselves. What matters and what else they are capable of. They have discovered, to use Rick's words, a clearer perspective of the person they want to be. They know that. And that, I promise you from the bottom of my heart, is the beginning of everything. What do you know about who you want to be? What questions are you asking of yourself and about yourself?

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full conversation. Here's a question. Who is helping you be you? This week's guest is Liz Taylor. She's the Global Chief Creative Officer at Ogilvy. Everyone has a story. Liz's story, as you'll hear, has a traumatic beginning. She grew up with an abusive father in a home in which there was always a loaded gun. The police were called often. She and her mother and brother and sister would sometimes have to leave in the middle of the night. That kind of start to life leaves a mark. We are shaped by our past, consciously or unconsciously. Which means the person we become can be defined by circumstance. Or by choice. Sometimes these choices are informed by the presence of a powerful partner in our lives. For Liz, that partner, as you'll hear, was her mother. Today, Liz's ability to so clearly and powerfully declare the kind of environment she is determined to provide as a leader, is influenced by the protection and the support that her mother provided her. But sometimes, the choice of who we want to be does not come from the example set by someone else. Sometimes, all we have to work with are circumstances in which we were left alone to figure it out for ourselves. Circumstances in which there was no one we could trust. That can be a lonely place. One in which it can be overwhelming to ask ourselves honestly, is this who I really want to be? But I know this to be true beyond a shadow of a doubt. There are people around you who care. People who want to support you on your journey. People who will help you find your better angels and hold on to them. Our past shapes us. But it need not define us. Only we do that. We just have to ask for help.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full conversation. Here's a question. Who is helping you be you? This week's guest is Liz Taylor. She's the Global Chief Creative Officer at Ogilvy. Everyone has a story. Liz's story, as you'll hear, has a traumatic beginning. She grew up with an abusive father in a home in which there was always a loaded gun. The police were called often. She and her mother and brother and sister would sometimes have to leave in the middle of the night. That kind of start to life leaves a mark. We are shaped by our past, consciously or unconsciously. Which means the person we become can be defined by circumstance. Or by choice. Sometimes these choices are informed by the presence of a powerful partner in our lives. For Liz, that partner, as you'll hear, was her mother. Today, Liz's ability to so clearly and powerfully declare the kind of environment she is determined to provide as a leader, is influenced by the protection and the support that her mother provided her. But sometimes, the choice of who we want to be does not come from the example set by someone else. Sometimes, all we have to work with are circumstances in which we were left alone to figure it out for ourselves. Circumstances in which there was no one we could trust. That can be a lonely place. One in which it can be overwhelming to ask ourselves honestly, is this who I really want to be? But I know this to be true beyond a shadow of a doubt. There are people around you who care. People who want to support you on your journey. People who will help you find your better angels and hold on to them. Our past shapes us. But it need not define us. Only we do that. We just have to ask for help.

Fearless - The Art of Creative Leadership with Charles Day
Ep 389: Liz Taylor of Ogilvy - "The 'Be Yourself' Leader"

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Aug 18, 2023 55:37


Here's a question. Who is helping you be you? This week's guest is Liz Taylor. She's the Global Chief Creative Officer at Ogilvy. Everyone has a story. Liz's story, as you'll hear, has a traumatic beginning. She grew up with an abusive father in a home in which there was always a loaded gun. The police were called often. She and her mother and brother and sister would sometimes have to leave in the middle of the night. That kind of start to life leaves a mark. We are shaped by our past, consciously or unconsciously. Which means the person we become can be defined by circumstance. Or by choice. Sometimes these choices are informed by the presence of a powerful partner in our lives. For Liz, that partner, as you'll hear, was her mother. Today, Liz's ability to so clearly and powerfully declare the kind of environment she is determined to provide as a leader, is influenced by the protection and the support that her mother provided her. But sometimes, the choice of who we want to be does not come from the example set by someone else. Sometimes, all we have to work with are circumstances in which we were left alone to figure it out for ourselves. Circumstances in which there was no one we could trust. That can be a lonely place. One in which it can be overwhelming to ask ourselves honestly, is this who I really want to be? But I know this to be true beyond a shadow of a doubt. There are people around you who care. People who want to support you on your journey. People who will help you find your better angels and hold on to them. Our past shapes us. But it need not define us. Only we do that. We just have to ask for help.

How The F**k Did You Get That Job?
Ep 101: Global Chief Creative Officer @ Amazon, Jo Shoesmith On Charting a Path In a Male-Dominated World & The Evolving Marriage Of Creativity + Technology

How The F**k Did You Get That Job?

Play Episode Listen Later Aug 10, 2023 43:01


Navigating the tumultuous tides of the advertising world, especially in a powerhouse like Amazon, is no small feat. This illuminating conversation with Jo Shoesmith of Amazon's advertising team provides a rare behind-the-scenes glimpse into the dynamic world of advertising campaigns. Diving deep, she touches on the nuances of teamwork, the pressure of high-risk projects, and the marriage of creativity with evolving technology. Additionally, her candid discussion on being a woman in a predominantly male industry offers invaluable insights for aspiring young professionals. Anecdotes, both humorous and revealing, pave the way for a deeper understanding of the advertising cosmos. This conversation paints a vivid picture, not just of the technicalities of advertising, but of the human touch that drives it.

El Martínez
Diego Machado. The unexpected turn (ENGLISH) | Episode 109

El Martínez

Play Episode Listen Later Aug 3, 2023 70:15


ENGLISH: He is the Global Chief Creative Officer of AKQA. His work, "Real Beauty Sketches" for Dove, won the Titanium at Cannes in 2013, becoming the most-viewed ad in history and earning the title of Best Ad by Time magazine. In 2019, he received two Grand Prix at Cannes Lions in Entertainment for Music and Media for Nike. As the Founder of AKQA São Paulo, he led the studio to become the Agency of the Year at Cannes Lions Latin America in 2019 and the second best in the 2020/21 edition, and the Agency of the Year at One Show Latin America in 2020.That night, we talked about how he made an unexpected career move when he decided to establish AKQA in São Paulo, a company that later became a prominent agency within that renowned network. We also discussed the behind-the-scenes details of Beauty Sketches.We delved into the recent Cannes success with the Air Max graffiti project for Nike, which won the GP, and his role as a jury member at Cannes 2023, specifically in the category of Business Transformations. Our conversation concluded with his insights into building global creative teams and his passion for ideas.ESPAÑOL: Él es Global Chief Creative Officer de AKQA. Su trabajo “Real Beauty Sketches” para Dove ganó el Titanium en Cannes en 2013, se convirtió en el anuncio más visto de la historia y en el Mejor Anuncio por la revista Time. En 2019 obtuvo dos Grand Prix en Cannes Lions en Entertainment for Music y en Media para Nike. Como Fundador de AKQA São Paulo, llevó al estudio a convertirse en Agencia del Año de Cannes Lions Latinoamérica en 2019 y segunda mejor en la edición 2020/21; así como Agencia del Año de One Show Latinoamérica en 2020.Esa noche, conversamos sobre cómo dio un giro inesperado en su carrera cuando decidió fundar AKQA en São Paulo, agencia que luego se convirtió en un emblema dentro de esa reconocida red. También hablamos sobre los detalles detrás de las escenas de Beauty Sketches.Abordamos el reciente éxito en Cannes con el proyecto de graffiti Air Max para Nike, que ganó el GP, y su rol como jurado en Cannes 2023, específicamente en la categoría de Business Transformation. Nuestra conversación finalizó con sus ideas sobre cómo construir equipos creativos globales y su pasión por las ideas.Visítanos en https://www.elmartinez.net y suscríbete en Spotify, Apple Podcasts o donde escuches siempre tus podcasts. Síguenos en FB o IG @ElMartinezPodcast Hosted on Acast. See acast.com/privacy for more information.

Design Mind frogcast
Voices from Cannes: Creativity in the Machine Era with Pitch and the Royal Commission for Al-Ula

Design Mind frogcast

Play Episode Listen Later Jul 12, 2023 33:19


Today on our show, we're continuing a special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading brands in our on-site recording studio. Day Two in the frog Cabana, we explored the theme of ‘Creativity in the Machine Era,” exploring  the evolution of human creativity alongside new tools like generative AI, Web3 principles, the metaverse and experiences driven by immersive tech like augmented and virtual reality.Special thanks to this episode's guests: Andreas Markdalen, Global Chief Creative Officer, frog; Sarah Kiefer, Chief Marketing Officer, Pitch; Ahmed Daoud, Executive Director of Innovation, the Royal Commission for Al-Ula; Laurence Parkes, Vice President, frog UK. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co)Visit us to learn more and stay in the loop of our partnership with Cannes Lions . (https://cannes.frog.co/) Download 'Why Consumers Love Generative AI' from the Capgemini Research Institute. (https://www.capgemini.com/insights/research-library/creative-and-generative-ai/)Download the new frog Chief Challenges 5: Banking on Invisibility report. (https://go.frog.co/banking_on_invisibility)

Outgrow's Marketer of the Month
Snippet: Global Chief Strategy Officer & Global Chief Creative Officer, R/GA on Navigating the Digital Agora, Elon Musk, Freedom, and Responsibility.

Outgrow's Marketer of the Month

Play Episode Listen Later Jun 16, 2023 1:05


As we delve into the depths of this digital agora, we must confront the delicate balance between freedom and responsibility. 

Design Mind frogcast
Human Creativity Meets Creative AI

Design Mind frogcast

Play Episode Listen Later Feb 8, 2023 28:09


We're back for 2023! And today on our show, we're talking about artificial intelligence and human creativity. Creative AI, also called Generative AI, is inspiring new ways of working and even thinking about the creative process. To help us unpack the implications of all this, we're once again joined by Andreas Markdalen, Global Chief Creative Officer at frog. Back in 2015, Andreas first began speaking about the intersection of AI and design at a conference called Digital Shoreditch in London. A few years later, he again explored the topic in a presentation at Interaction 19. Next month, Andreas will again take the stage at Interaction 23 in Zürich to expand on whether Creative AI will be the death of creativity, or the means of unlocking a whole new era of imagination.Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co)Find episode transcripts and relevant info (https://www.frog.co/designmind/design-mind-frogcast-ep-29-human-creativity-meets-creative-ai/)Download the new frog report 'The Future of Retail: What's In Store for Brick-and-Mortar?' (https://go.frog.co/the-future-of-retail-report)Host/Writer: Elizabeth Wood, Editorial Director, frogResearch: Camilla Brown, Senior Copyeditor, frogAudio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk/)

Talking to Ourselves
Episode 61: Pancho Cassis

Talking to Ourselves

Play Episode Listen Later Dec 8, 2022 76:46


Pancho Cassis is Partner and Global Chief Creative Officer at David. Winner of 112 Cannes lions, 4 Grand Prix, 1 Titanium, a Black Pencil at D&AD, and a pile more awards too long to list. Under Pancho's leadership, David has been named Agency of the Year by Ad Age, Clio, One Show and D@AD. These recognitions are the result of consistently outstanding creative, anchored by Burger King's Moldy Whopper campaign, one of the bravest and most iconic campaigns of all time. 

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full conversation. Here's a question. How do you find the right people? This week's guest is Nick Law. He's the Global Lead for Design and Creative Tech at Accenture Song. Nick has had a storied career. Global Chief Creative Officer at R/GA. Chief Creative Officer of Publicis Groupe. VP, Marcom Integration at Apple before joining Accenture Song in early 2022. He has led and unlocked creativity across thousands of people. He's seen what works. And what doesn't. In my experience, the very best leaders understand three things. Their business, their people and themselves. But not in that order. Most leaders prioritize their understanding of the business. After all, it's the reference point that most people use when measuring the success or otherwise of an individual leader. Leaders rightly worry about the vision, the strategy, the execution and the performance of the organization, pouring themselves into KPIs and P&Ls. But getting those numbers to really sing is the consequences of two things. How well you understand your people. And how well you understand yourself. The creative thinking and innovation that every modern business depends on is amplified a thousand fold when its people trust and believe in the leaders of that business. Better visions, better strategies, better systems will move the needle a bit by themselves. But only a bit. And nothing like as far as when your people believe in you. And what drives that belief. Your courage, your confidence, your consistency. And your humanity. And all of those depend on how well you understand yourself. So if you're struggling to find the right people, start by finding yourself and deciding what really matters to you. And then say it out loud so that your people can find you.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full conversation. Here's a question. How do you find the right people? This week's guest is Nick Law. He's the Global Lead for Design and Creative Tech at Accenture Song. Nick has had a storied career. Global Chief Creative Officer at R/GA. Chief Creative Officer of Publicis Groupe. VP, Marcom Integration at Apple before joining Accenture Song in early 2022. He has led and unlocked creativity across thousands of people. He's seen what works. And what doesn't. In my experience, the very best leaders understand three things. Their business, their people and themselves. But not in that order. Most leaders prioritize their understanding of the business. After all, it's the reference point that most people use when measuring the success or otherwise of an individual leader. Leaders rightly worry about the vision, the strategy, the execution and the performance of the organization, pouring themselves into KPIs and P&Ls. But getting those numbers to really sing is the consequences of two things. How well you understand your people. And how well you understand yourself. The creative thinking and innovation that every modern business depends on is amplified a thousand fold when its people trust and believe in the leaders of that business. Better visions, better strategies, better systems will move the needle a bit by themselves. But only a bit. And nothing like as far as when your people believe in you. And what drives that belief. Your courage, your confidence, your consistency. And your humanity. And all of those depend on how well you understand yourself. So if you're struggling to find the right people, start by finding yourself and deciding what really matters to you. And then say it out loud so that your people can find you.

Fearless - The Art of Creative Leadership with Charles Day
Ep 365: Nick Law of Accenture Song - 'The Nourishing Leader'

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Dec 2, 2022 49:58


Here's a question. How do you find the right people? This week's guest is Nick Law. He's the Global Lead for Design and Creative Tech at Accenture Song. Nick has had a storied career. Global Chief Creative Officer at R/GA. Chief Creative Officer of Publicis Groupe. VP, Marcom Integration at Apple before joining Accenture Song in early 2022. He has led and unlocked creativity across thousands of people. He's seen what works. And what doesn't. In my experience, the very best leaders understand three things. Their business, their people and themselves. But not in that order. Most leaders prioritize their understanding of the business. After all, it's the reference point that most people use when measuring the success or otherwise of an individual leader. Leaders rightly worry about the vision, the strategy, the execution and the performance of the organization, pouring themselves into KPIs and P&Ls. But getting those numbers to really sing is the consequences of two things. How well you understand your people. And how well you understand yourself. The creative thinking and innovation that every modern business depends on is amplified a thousand fold when its people trust and believe in the leaders of that business. Better visions, better strategies, better systems will move the needle a bit by themselves. But only a bit. And nothing like as far as when your people believe in you. And what drives that belief. Your courage, your confidence, your consistency. And your humanity. And all of those depend on how well you understand yourself. So if you're struggling to find the right people, start by finding yourself and deciding what really matters to you. And then say it out loud so that your people can find you.

Breaking & Entering: Advertising
#122: Lisa Bright, Chief Creative Officer at Ogilvy CA

Breaking & Entering: Advertising

Play Episode Listen Later Jul 12, 2022 44:35


Creativity on a global level. Lisa Bright is the Chief Creative Officer at Ogilvy CA. Oh, and the Global Chief Creative Officer for PR at Ogilvy. Her advice is tailored to anyone who wants a career in creative advertising and to stay in it long-term. You don't want to miss this one! For more information and some cool blog posts, check out breaking-entering.com! --- Send in a voice message: https://anchor.fm/breakenter/message Support this podcast: https://anchor.fm/breakenter/support

Fearless - The Art of Creative Leadership with Charles Day
Ep 358: Neal Arthur & Karl Lieberman of Wieden + Kennedy - 'The Flexible Leaders'

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Jun 3, 2022 45:52


Here's a question. What kind of company are you building? This week's guests are Karl Lieberman and Neal Arthur. They are respectively the Global Chief Creative Officer and Global Chief Operating Officer of Wieden + Kennedy. Few companies have reached the creative heights of Wieden + Kennedy. None, that I can think of, have sustained those heights for most of the last forty years. Neal and Karl stepped into their global roles seven months after the beginning of the pandemic. How do you lead a culture opposed to rules through a time when there are no rules? Leaders of creative businesses are usually adventurers. They relish the fact that accepting the ambiguous and the unknown are lines 1 and 2 in the job description. But as human beings we are all comforted by the familiar and the known. Even the adventurers eventually turn for home. And yet, if your goal as a leader is to meet the future in a fair fight, then welcoming ambiguity and uncertainty are no longer enough. Turning for the safety of home will leave you behind. Creativity is the world's most powerful force. It's time to build flexible businesses that unleash it. It's time for leaders to let creativity loose. Here are Karl Lieberman and Neal Arthur.

Fearless - The Art of Creative Leadership with Charles Day
Ep 358: Neal Arthur & Karl Lieberman - Fearless - Fast

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Jun 3, 2022 8:53


Edited highlights of our full conversation. Here's a question. What kind of company are you building? This week's guests are Karl Lieberman and Neal Arthur. They are respectively the Global Chief Creative Officer and Global Chief Operating Officer of Wieden + Kennedy. Few companies have reached the creative heights of Wieden + Kennedy. None, that I can think of, have sustained those heights for most of the last forty years. Neal and Karl stepped into their global roles seven months after the beginning of the pandemic. How do you lead a culture opposed to rules through a time when there are no rules? Leaders of creative businesses are usually adventurers. They relish the fact that accepting the ambiguous and the unknown are lines 1 and 2 in the job description. But as human beings we are all comforted by the familiar and the known. Even the adventurers eventually turn for home. And yet, if your goal as a leader is to meet the future in a fair fight, then welcoming ambiguity and uncertainty are no longer enough. Turning for the safety of home will leave you behind. Creativity is the world's most powerful force. It's time to build flexible businesses that unleash it. It's time for leaders to let creativity loose. Here are Karl Lieberman and Neal Arthur.

Fearless - The Art of Creative Leadership with Charles Day
Ep 358: Neal Arthur & Karl Lieberman - In 15

Fearless - The Art of Creative Leadership with Charles Day

Play Episode Listen Later Jun 3, 2022 20:17


Edited highlights of our full conversation. Here's a question. What kind of company are you building? This week's guests are Karl Lieberman and Neal Arthur. They are respectively the Global Chief Creative Officer and Global Chief Operating Officer of Wieden + Kennedy. Few companies have reached the creative heights of Wieden + Kennedy. None, that I can think of, have sustained those heights for most of the last forty years. Neal and Karl stepped into their global roles seven months after the beginning of the pandemic. How do you lead a culture opposed to rules through a time when there are no rules? Leaders of creative businesses are usually adventurers. They relish the fact that accepting the ambiguous and the unknown are lines 1 and 2 in the job description. But as human beings we are all comforted by the familiar and the known. Even the adventurers eventually turn for home. And yet, if your goal as a leader is to meet the future in a fair fight, then welcoming ambiguity and uncertainty are no longer enough. Turning for the safety of home will leave you behind. Creativity is the world's most powerful force. It's time to build flexible businesses that unleash it. It's time for leaders to let creativity loose. Here are Karl Lieberman and Neal Arthur.

Fearless - The Art of Creative Leadership with Charles Day

Edited highlights of our full conversation. This week's guest is Tiffany Rolfe. She's the Global Chief Creative Officer at R/GA, a job she took on in the early stages of the pandemic as part of a new leadership team. Two years ago, the Ad Age A List recognized R/GA as the Comeback Agency of the Year. This year, they are now ranked second among all agencies. Tiffany's email signature reads, Mom and Global Chief Creative Officer. I speak for myself when I say that before we all withdrew into our homes in early 2020, I was aware only conceptually of how women who are parents juggle that with their careers. But two years of working via Zoom has given many of us insights into people's lives that were previously unimaginable for their candor and vulnerability. This conversation is a living example of the challenges and gifts that have emerged from the last two years. The line between work and home has been blurred beyond any reasonable hope of recognition. No matter how powerful a microscope you apply, it is almost impossible to see the separation any more between leader and human being. The destruction of this separation can be liberating if you're willing to create your own definition of the work-life balance. If you're not, it will be very hard as you try in vain to keep up with a dangerously out of date view of where work ends and life begins. The day is not only for work. The day is for living. What that means is entirely for you to decide.

Fearless - The Art of Creative Leadership with Charles Day

This week's guest is Tiffany Rolfe. She's the Global Chief Creative Officer at R/GA, a job she took on in the early stages of the pandemic as part of a new leadership team. Two years ago, the Ad Age A List recognized R/GA as the Comeback Agency of the Year. This year, they are now ranked second among all agencies. Tiffany's email signature reads, Mom and Global Chief Creative Officer. I speak for myself when I say that before we all withdrew into our homes in early 2020, I was aware only conceptually of how women who are parents juggle that with their careers. But two years of working via Zoom has given many of us insights into people's lives that were previously unimaginable for their candor and vulnerability. This conversation is a living example of the challenges and gifts that have emerged from the last two years. The line between work and home has been blurred beyond any reasonable hope of recognition. No matter how powerful a microscope you apply, it is almost impossible to see the separation any more between leader and human being. The destruction of this separation can be liberating if you're willing to create your own definition of the work-life balance. If you're not, it will be very hard as you try in vain to keep up with a dangerously out of date view of where work ends and life begins. The day is not only for work. The day is for living. What that means is entirely for you to decide.