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Andrew Apanov is a unique and interesting guy. Having started years ago at Ultimate Guitar he has since leverage his success into Dotted Music - an agency for emerging artists. He also runs the awesome Music Growth Talks podcast! In this episode we go deep on music marketing and much more. Check out Dotted Music: https://agency.dottedmusic.com/ Listen to Music Growth Talks: https://musicgrowthtalks.com/ Find him on Instagram: https://www.instagram.com/dottedmusic/ Follow Andrew on Twitter: https://twitter.com/matterandrew Support his Patreon: https://www.patreon.com/andrewapanov --- Support this podcast: https://anchor.fm/dumbanddumbest/support
Hi Podcast listeners! Thanks for downloading. Be sure to get a copy of the Break the Business audiobook, now available on Amazon, Audible, and iTunes! This week, Ryan formally announces his Break The Business Seven Note Challenge Song Contest. To encourage listeners to enter songs in Serj Tankian's Seven Note Challenge (www.serjtankianchallenge.com), Ryan is having his own contest. It has the same rules as the Serj Tankian Challenge, but you need to submit your songs to breakthebusiness@gmail.com by December 8, one week before the Serj Tankian Challenge deadline. The Podcast will pick a winner among the entrants from our community of listeners, and that winner will receive over $500 in prizes! The prize package includes music and merchandise from Ryan as well as Podcast guests Ari Herstand, Ariel Hyatt, Meri Amber, Spruke, Verity White, The Rock Star Advocate, and more to be announced. Ryan's contest is not affiliated with the Serj Tankian Challenge, but he is doing this contest to encourage you to to submit your song for that competition and win the $5,000 grand prize! Do it!!! This week, Ryan also speaks with the brilliant and knowledgeable Andrew Apanov. Andrew is a musician, podcaster, entrepreneur, and growth expert. He is the creator of the growth training and artist community platform WeSpin, the founder of the music brand service provider Dotted Music, and the host of the Music Growth Talks Podcast. On November 11, he will be hosting a live masterclass on How to Get 100 Paying Fans in 100 days at whiise.me. Be sure to check out his work at musicgrowthtalks.com, dottedmusic.com, and andrewapanov.com. Andrew gives us some great tips this week on growing your music career and monetizing your fan base. Rate/review/subscribe to the Podcast on iTunes, SoundCloud, Stitcher, and Google Play. Follow Ryan @ryankair. Like Break the Business on Facebook and tell a friend about the show! And visit www.breakthebusiness.com to get a copy of Ryan’s Book “Break the Business: Declaring Your Independence and Achieving True Success in the Music Industry.”
Every musician wants to get more gigs, book better venues and be able to perform regularly. Performing for some artists is one of the main methods for profiting from the business of being a musician.However, getting gigs is getting harder and harder. Fortunately for all of us, there's Dave Ruch.Dave Ruch Is Great At Getting Paid GetsDave is a seasoned musician with a history of performing and creating new opportunities to perform.One thing that sets him a part from most musicians, is the types of gigs he gets. Instead of competing with every cover band in the coffee shop/bar-type venue, he's found a truly uncommon method of getting PAID gigs.Yeah, you read that right.One of the best places for musicians to get in front of a captivated (and paying) audience is to go to places that thrive on educational opportunities.Schools and libraries are two of the best places where both education and supportive audiences await you.If only you know how to book at their locations.How To Book Gigs That Give You More Time With Friends & FamilyThat's the specialty of Dave Ruch's blog, a thorough resource for musicians of all walks to find ways to perform in places that keep you active in the daytime so that you can spend time with your family or friends in the evening.How many of you have families (spouse and kids or grand kids) that you don't see as much because you're always on the road or playing late night gigs?Dave's method of performing allows him to work during the daytime and be home in the evenings/nights with his wife and kids.Even if you're in your 20s or 30s and haven't settled down with a family, the rewarding nature of being a part of children and youth's future by providing an educational and entertaining presentation during their school day is a great opportunity.Helping others is the mark of truly influential and powerful people. In these ways, Dave shows us how to get better at helping others through booking a different kind of gig.Make The Most Of Your OpportunitiesDave says, "Most public libraries have missions of entertain and educate audiences." This is a natural fit for a musician to make new connections.As a musician and creative entrepreneur, your main job is to build relationships with people and give them something powerful to experience.This method of booking a different kind of venue opens up new ways for you to grow. It gives another avenue to take the method of The DIY Musician's Radio Handbook and apply them to a new group of people to create success opportunities for you.In a way similar to the past several DIY Artist Route guests (like Jeremy Young, Chandler Coyle, & Andrew Apanov) education in this music space is much more than a classroom experience. We all learn from each other.Sometimes we have opportunities to take our art into new places to positively change the lives of others. In Dave's method, you can get paid to do that too.Quotes To Key In On"What happens in the present is more important than being known in the end." -Dave Ruch“We’re all looking for hard, fast wins in the digital world. But few people are taking the time to build real relationships. When we miss building the relationship, we miss the chance to get real gold out of the exchange.” -D Grant Smith
This podcast episode is all about the unique online event called Music Launch Summit, coming out of Melbourne, Australia, and being broadcast internationally from September 13-30th. The digital conference features 40+ speakers from around the music industry, including Benji Rogers (PledgeMusic), Jennie Sager (Twitter), Rodney Holder (MusicBusiness Facts), Budi Voogt (Heroic Recordings), Ariel Hyatt (Cyber PR), Ian Clifford (Make It In Music), as well as the Dotted Music and WeSpin founder, Andrew Apanov. In this WeSpin Recipes podcast, the Summit founder Steve Palfreyman talks on what's inside the Music Launch Hub, which took him almost a year longer to put together than he initially expected. Steve also explains how the focus of the event is on launching music, but not necessarily in the way you might expect. Listen to the episode to learn more about Music Launch Summit, which will stream live for free if you reserve your seat at http://musiclaunchsummit.com/wespin If you want to get the lifetime access to the Music Launch Summit content, however, along a number of other bonuses, grab the VIP pass at http://musiclaunchsummit.com/wespin-vip – with a massive 81% discount ($97 vs. $499). We decided to make something unprecedented on top of that. By getting the VIP pass at the link above, you will also get a lifetime access to the WeSpin growth training and community platform (normally $15/mo). The offer is limited in time!
Andrew Apanov took an experience in helping to build Ultimate Guitar online to helping DIY and unsigned musicians grow their digital presence. His Dotted Music platform is a resource for musicians building an online brand. He shares his insights into how to use the web to boost your fan growth, create new opportunities, and the #1 thing every band needs to have to succeed in the digital space.
Chris Eckman is a co-founder of Glitterbeat Records, a German record label specializing in “vibrant global sounds,” which won the Best Label award at the WOMEX music conference in both 2014 and 2015. Chris talked to Andrew Apanov for our podcast right after the end of the MENT Ljubljana panel he moderated. The name of the panel was "The New Life of Indie Labels," and the speakers were Tony Duckworth ([PIAS] Poland, PL), Andy Bibey (One Little Indian Records, UK), Dace Volfa (I Love You Records, LV), and Miran Rusjan (Moonlee Records, SI). In this WeSpin Recipes episode, Chris Eckman comments on the "brutally tough" business of running a record label, reminds of the importance of a local market knowledge, shares the things labels look for in artists besides their music, and talks on why this industry doesn't treat artists as VIPs anymore. Listen to the conversation to also learn how many CDs and vinyls Glitterbeat ships to Scandinavian countries compared to the UK, and why some labels end up promising artist more than they can deliver. Go to http://wespin.co/wsr59/ for the show notes and http://getacard.wespin.co/ to learn how to support the podcast and get a free WeSpin postcard.
In this special WeSpin Recipes podcast episode, recorded in Berlin, Andrew Apanov is joined by the Dotted Music’s COO Frederic Sahyouni and CMO Cory Wolff to reveal their new community platform called WeSpin Tech: http://tech.wespin.co/ Listen to the conversation to learn more about the Dotted Music crew, what we do at our music marketing agency and the WeSpin growth training platform, and what kind of startups you will be able to find at WeSpin Tech (“the Product Hunt for music apps”). The video recording of this podcast is available on YouTube at https://youtu.be/AVPmIPOtYDM Go to http://wespin.co/wsr48/ for the show notes and http://getacard.wespin.co/ to learn how to get a free WeSpin postcard by supporting the podcast.
Tape.tv, a Berlin-based “social music television web platform,” has just launched tape express, a free mobile app that offers a personalised music video discovery channel to users across 27 European countries. Tape express is powered by the largest dedicated indie music video catalogue in Europe, featuring 30,000 videos at launch, and allows music fans to curate their own music television experience as they watch, by swiping to ‘like’ or ‘skip’ videos. In this WeSpin Recipes podcast episode, Andrew Apanov talks to tape.tv’s CEO Conrad Fritzsch and Project Manager Jakob Fricke just a week after the launch of tape express. Conrad and Jakob share their thoughts on the booming world of indie music videos, the challenge of delivering the user experience people want, and explain how they’ve been supporting indie artists through securing deals with rights-holders since day one. Listen to the conversation to also learn how to submit your music video to tape express, and much more. Some of the topics covered in the episode: • An addictive music video watching experience. • Empowering indie artists without big budgets. • Optimizing the in-app user experience. • Where the app is available now, and plans on expansion. • “Tinder for music videos”. • Paying the right holders fairly from the beginning. • How to get your music video into the app. • The growing importance of indie music videos. Go to http://wespin.co/wsr46/ for the show notes and http://getacard.wespin.co/ to learn how to get a free WeSpin postcard by supporting the podcast.
In this interview, I talk to Andrew Apanov. Andrew runs Dotted Music - a music marketing agency, and WeSpin, which is a growth training platform for musicians, bands, and producers. --------------------------------------------------------------------------------- Download a free PDF containing tips from podcast guests: edmprod.com/podtips --------------------------------------------------------------------------------- We delve into a range of different topics from brand building to networking. We discuss hot topics like: - When should you start promoting yourself? - Is it worth building an email list? - Facebook advertising - yay or nay? - What's the best craft beer? And much more. Cool things mentioned in the show: - WeSpin (http://wespin.co) - Dotted Music (http://dottedmusic.com) - Busting Music Marketing Myths with Andrew Apanov (http://www.resoundsound.com/music-marketing-myths/) - 22 Immutable Laws of Marketing (http://amzn.to/1O25UYZ) - Seth Godin - Purple Cow (http://amzn.to/1JuXkku) - Seth Godin - Tribes (http://amzn.to/1O25YaU) - Seth Godin - Icarus Deception (http://amzn.to/1Fa8cjx) - Seth Godin - Permission Marketing (http://amzn.to/1EuaMpV) - Music is Your Business (http://amzn.to/1Fa8gjh) Andrew Apanov on the web: Website: http://andrewapanov.com Facebook: http://facebook.com/dottedmusic Twitter: http://twitter.com/matterandrew Download for free on The Artist Union
Andrew Apanov is the founder of Dotted Music, a digital marketing agency for the music industry. Dotted Music offers branding, graphic design, inbound marketing, social media integration, website development, copywriting, targeted PR, and online management to music brands of all sizes. Andrew also recently launched WeSpin, a video-based growth training and online community for musicians, bands, producers, and DJs. He is the former editor-in-chief of Ultimate Guitar, host of the WeSpin Recipes Podcast, and the Stand Above The Noise video series. Andrew speaks and consults internationally on issues facing the music industry, and still finds time to rock some drum & bass DJ.
James Moore is the founder of the Independent Music Promotions agency, and the author of highly acclaimed book on music promotion called Your Band Is A Virus. In this WeSpin Recipes podcast with Andrew Apanov, James talked a lot about getting press – something that all artists want desperately. How do you craft your email? How to catch a journalist’s interest? What platforms to focus on? Listen to the episode to learn James’ music PR insights, and check out James’ expanded edition of Your Band Is A Virus for more tips on music promotion. Go to http://wespin.co/wsr28/ for the show notes and http://getacard.wespin.co/ to learn how to get a free WeSpin postcard by supporting the podcast.
Jack Conte, the "Internet musician," is the founder of Patreon (which is like a crowdfunding platform, but for content creators), and is one half of the legendary Pomplamoose – one of the first bands to go big on YouTube. In this We Spin Recipes podcast, Jack talked to Andrew Apanov about his projects, YouTube, if it's possible to replicate past success, tech trends, electronic music, and many other things. • Patreon: what it is, and who uses it. • Why it's hard to replicate the Pomplamoose's success. • Building audience on Vine. • Where to discover what can become "the next big thing" in the tech world. • New apps and start-ups Jack finds interesting: Facebook Mentions, Vine Uploader, YouTube Creator, SpoonRocket. • Michelle Fan being sued by Ultra. • When your video is flagged or claimed on YouTube. • How much Patreon brings to content creators. • Highlights of the current electronic music scene. • Being in a band vs. doing a solo project. • "Make lots of beautiful things" Go to http://wespin.co/wsr10 for the show notes and musicgrowthtalks.com to subscribe to the podcast. NOTE: This podcast was renamed from WeSpin Recipes to Music Growth Talks after episode #85.
In this We Spin Recipes podcast episode Andrew Apanov talks to Sean Giovanni, the founder of The Record Shop Recording Studio and Balcony TV Nashville. It's an interesting look in the world of music studios and the legendary Nashville market – as you will learn from the show, the home to Country music has been going through a lot of musical changes lately (largely due to the growing popularity of electronic music). Go to http://wespin.co/wsr08 for the show notes and musicgrowthtalks.com to subscribe to the podcast. NOTE: This podcast was renamed from WeSpin Recipes to Music Growth Talks after episode #85.