Podcasts about music studio

Kathleen Edwards has been releasing records for over 20 years on labels such as Rounder and Dualtone, she is critically acclaimed by NPR, The New York Times, The New Yorker, and Rolling Stone, and has worked with Jason Isbell, Bon Iver, John Doe, Marren Morris. We talk to Kathleen about winning the lottery, quitting as an ego reset, why musicians are the bottom of the food chain, finishing on a positive, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Kathleen EdwardsKen YatesAllison RussellStephen Wilson JrEp 126 - Yancey StricklerKahlil GibranClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

It's the last week of December of 2025!  And while many of us are resting, traveling, or spending time with family, our minds are quietly turning toward what's next.In this short and practical solo episode, I'm sharing a few important reminders and tools to help brick-and-mortar business owners step into 2026 with clarity instead of overwhelm.We cover:A timely Google Business Profile PSA (and why it matters more than you think)Why most business owners can't see the visibility gaps costing them customersMy $39 Website + Social Media Audit and how it helps you see your business through a customer's eyesAnd the One-Sheet Planning Tool I use every year to map quarterly goals, build systems, and stay focusedI also walk you through how I use this one-page plan with my team, how it supports SOPs, reviews, and leadership decisions — and why small, intentional changes compound over time.If you're looking for a calm, clear way to plan for 2026 without pressure, this episode is for you.DM me “ONE SHEET” on Instagram or LinkedIn and I'll send you the template I use or click here! Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

UMAW (the United Musicians and Allied Workers) is a labor organization that 'Aims to organize music workers to fight for a more just music industry and to join with other workers in the struggle for a better society.' Their campaigns include Fair Pay at SXSW, #MyMerch (raising awareness of venues taking an unfair cut), Justice at Spotify, and probably most prominently, The Living Wage For Musicians Act sponsored by Rep Rashida Tlaib in the US Congress currently. We talk with a representative from UMAW - Damon Krukowski (a working musician, and a founder of late 80's indie rocker band Galaxie 500) about who UMAW is, what they are fighting for, and how we can all join the fight.Get more access and support this show by subscribing to our Patreon, right here.Links:UMAWGalaxie 500‘Why Sound Matters'Ep 126 - Yancey StricklerAFMSAG-AFTRALiving Wage for Musicians ActClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Chely Wright has sold over 1.5 million records with 90s country anthems like "Single White Female" and "Shut Up and Drive," she released her landmark autobiography, "Like Me" in 2010, becoming the first mainstream country star to come out, and forcing open conversations about LGBTQ identity, after a 10 year absence she returned to The Opry in 2019, released another book 'My Moment' in 2022, and has since pivoted to the corporate world where she is now an SVP. We talk with Chely about this pivot and giving ourselves permission to innovate, consulting your 90 year old self, Ellen's brutally honest advice on losing it all when Chely first came out, manifesting vs reality and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Chely Wright'Like Me: Confessions of a Heartland Country Singer''My Moment'Mountain StageISSEllenEp 16 - Rodney CrowellJean SmartMare of EasttownWayne KirkpatrickEp 100 - Rosanne CashPeter GomesClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Coming from three generations of musicians, Patricia Keith always knew that music--making music, teaching and mentoring musicians--was to be her life...and her love. And she's been at it for over 31 years. But it wasn't until she saw her name on her own music studio's sign that her childhood dream came true. The studio offers lessons and opportunities to learn and perform for all ages and in a variety of musical mediums and styles from a variety of musicians who love what they do and want you to love it too!

Jim Keller started in the music industry as part of Tommy Tutone, writing the hit '867-5309/Jenny', then the bands career sank and he left performing, landing as an assistant and then manager for Phillip Glass, Nico Muhly, Ravi Shankar, and others, before 'retiring' and returning to making music by hosting jam sessions with members of The Black Crowes, Levon Helm's band, The Beach Boys, The Wallflowers, The Lumineers, and more. We talk to Jim about the realities of 'crashing and burning', the business and creative divide, the power of honesty, knowing your role, showing up, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Jim KellerTommy TuToneAdam MinkoffTony LeoneNonesuch RecordsEp 46 - Mary Chapin CarpenterEp 16 - Rodney CrowellPhilip GlassByron IsaacsChris MastersonNico MuhlyRachel PortmanAudley FreedLilly WinwoodClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

If you're a brick-and-mortar business owner who avoids credit cards, feels unsure about financing, or worries about taking on debt — this episode is going to challenge (and empower) you in the best way.Today on the podcast, I'm joined by Gerri Detweiler, a nationally recognized credit and financing expert with nearly 30 years of experience helping business owners understand their options, protect their credit, and fund their growth wisely.In our conversation, we break down:The biggest myth about business credit that holds owners backThe true difference between personal credit vs. business creditWhen a business owner should stop relying only on personal creditWhere brick-and-mortar businesses most often make costly credit mistakes with leases, equipment, and hiringHow to determine if financing is a smart growth move — or a risky oneSurprising financing options many small business owners overlookAnd the systems every brick-and-mortar business should have in place before they ever need fundingWe also dive into the role of charge cards (business credit cards) in building strong business credit — even for owners who are afraid of debt — and how to use platforms like Nav to understand your credit profile and funding options before you ever apply.By the end of this episode, you'll walk away with: ✔ A clearer understanding of how business credit actually works ✔ More confidence around financing decisions ✔ And practical next steps to protect and strengthen your business financiallyIf you're building a local business and want long-term stability, this conversation is essential listening.A little about our guest: Gerri Detweiler is a nationally recognized credit and financing expert with nearly 30 years of experience. As a consultant for Nav, she develops programs and content to help small business owners build credit, track cash flow, and understand financing options. She has written six books and her work has appeared in Yahoo!, MSN Money, ABCNews.com, CBSNews.com, NBCNews.com, The Today Show, and more. Gerri has been interviewed for over 4,500 news stories, featured in The New York Times, USA Today, and Reader's Digest, and appeared on Fox Business, CNN, and other national programs. She is also a frequent speaker at business conferences, works closely with SCORE and Small Business Development Centers, and has testified before Congress as an advocate for credit protections.SOCIAL MEDIA LINKS:Website: www.gerridetweiler.com LinkedIn:https://www.linkedin.com/in/gerridetweiler Instagram:@navsmb Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?

Max Wanger is an LA-based photographer who has shot the likes of Taylor Swift, Mandy Moore, Blake Mills, Glen Hansard, Madison Cunningham and past guests of ours Lucius, The Watson Twins, and The Milk Carton Kids, as well as Conde Nast Traveler, Virgin Records, Vans, Nike and many many more. We talk to Max about listening to the lull, doing jobs that pay the bills while protecting play and soul in the work, imposter syndrome, admitting what you don't know, and how vulnerability deepens community, the long arc of following what makes you happy, and so much more.Get more access and support this show by subscribing to our Patreon, right here.Links:Max Wanger24x2425x25Ep 124 - AJRClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

In today's episode of Brick and Mortar Visibility, I'm pulling back the curtain on a real Social Media + Website Audit I just completed for a business owner who grabbed my Black Friday audit offer, and what I uncovered might surprise you.Here's the truth: Most business owners aren't struggling with SEO because they're doing nothing… They're struggling because their website and social media platforms aren't connected clearly or strategically, and it's silently hurting their visibility.In this episode, I walk you through:Why your homepage needs to do more than look cuteWhat actually belongs above the fold for SEO and conversionsHow to structure your homepage so Google and humans understand what you doThe hidden SEO mistake happening in most website menusWhy being “creative” with page names can cost you trafficI also reference a powerful concept from my mentor Donald Miller:“Cute is not kind.”And I explain exactly how that showed up in this audit — and how we fixed it.If you've ever wondered:“Is my website actually helping my SEO?”“Is my social media hurting or helping my Google visibility?”“Do people immediately understand what I offer?”This episode is for you.

In this episode of the Musicians Creating Prosperity Podcast, Dr. Fabiana Claure shares a transformative message for music educators and creatives navigating burnout, outdated business models, and the fast-evolving digital world. As we head into 2026, Fabiana reveals how AI isn't just a trendy tool—it's a game-changing ally that can help you scale your music business, serve your students better, and reclaim your energy. If you've ever felt overwhelmed by marketing, sales, or the tech needed to grow online, this episode is for you. Fabiana offers strategic insights and personal examples from her own business journey—including how she built a custom AI assistant to support her coaching clients—and invites you to imagine a more leveraged, sustainable future as a music entrepreneur. Key Highlights: Burnout is Not Your Fault: Discover why many music educators feel exhausted—and how outdated one-on-one models are largely to blame. AI as Leverage, Not Replacement: Learn how artificial intelligence can help you preserve energy, automate repetitive tasks, and deliver faster results for your students. Speed = Value: Understand why offering quick wins and rapid implementation is essential if you want to attract premium clients. Preserve Your Energy to Scale: Fabiana explains why energy management is the #1 growth strategy for creatives—and how AI can protect your most valuable resource. From Overwhelm to Ease: Explore how you can run your business like a CEO, not a one-person-show, by embracing tools that eliminate unnecessary learning curves. The Two Groups of 2026: Hear Fabiana's powerful prediction about the two types of music educators emerging—those who innovate, and those who burn out. This episode is an empowering call to action for musicians who want to create both impact and income—without sacrificing wellness, creativity, or joy. By embracing AI and strategic systems, you can unlock a new era of prosperity and purpose in your work.   Book A Call With Dr. Fabiana Claure: Book here   AI-Powered Online Music Teaching Masterclass: Discover how musicians are using AI to create premium online programs, automate their workflows, and reclaim their time—so they can grow their income without burning out. JOIN HERE: www.musiciansprofitmasterclass.com   Subscribe To The Musician's Creating Prosperity Podcast: Apple Podcasts | Spotify | YouTube   Connect With Dr. Fabiana Claure: Instagram | LinkedIn | Facebook | Facebook Group   About Dr. Fabiana Claure: Fabiana, a concert pianist turned successful entrepreneur, co-founded Superior Academy of Music® in 2011 and managed it remotely with her husband for nearly a decade, driving increased efficiency and profitability. Simultaneously, as Founder and Director of the University of North Texas Music Business and Entrepreneurship Program (2016-2021), she pioneered initiatives aiding musicians in business launches and program recognition. In 2020, she launched her online mentorship program, utilizing the Musician's Profit Umbrella® method to help musicians globally scale their businesses. Transitioning from academia in 2021, she now focuses on coaching, performing, and speaking engagements while assisting musicians in expanding their online music businesses for both financial growth and meaningful life design.

Raye Zaragoza has released 4+ records all independently, toured as Tigerlily in the Broadway touring version of Peter Pan (updated for indigenous representation by Native American playwright Larissa FastHorse), wrote the music for the Netflix series 'Spirit Rangers', and has placed songs in a substantial number of TV shows from Greys Anatomy to Station 19. We talk to Raye about the toxic hustle narrative in music and how to unlearn it, listening to your intuition vs. listening to the industry, decentralizing how you identify as an artist, running a successful and supportive Patreon community, and so much more.Get more access and support this show by subscribing to our Patreon, right here.Links:Raye ZaragozaRomán ZaragozaSpirit RangersPeter Pan broadwayBrandi CarlisleJulia MichaelsPatreonEp 111 - J Edward KeyesClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Cecilia Rowe, The Music Studio Atlanta, on Music Education and Opening a Third Location in Johns Creek (North Fulton Business Radio, Episode 917) North Fulton Business Radio host John Ray welcomes Cecilia Rowe, CEO of The Music Studio Atlanta, one of Georgia’s largest privately owned music schools, serving more than 1,500 students across Metro Atlanta. […]

Cecilia Rowe, The Music Studio Atlanta, on Music Education and Opening a Third Location in Johns Creek (North Fulton Business Radio, Episode 917) North Fulton Business Radio host John Ray welcomes Cecilia Rowe, CEO of The Music Studio Atlanta, one of Georgia’s largest privately owned music schools, serving more than 1,500 students across Metro Atlanta. […]

If you own a boutique, run a retail store, manage inventory, or support product-based businesses — this episode is required listening.Today I'm joined by Christyne Gray, a distinguished retail accountant, certified tax specialist, and CEO of She Profits Now. For 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize returns, and minimize financial overwhelm.And here's why she's different: Christyne explains financial strategy in a way no accountant has on this show. She breaks down the concept of profit guardrails — how to create them, why they matter, and how they prevent silent revenue leaks that are SO common in boutique retail.We also talk about: ✨ Why inventory-based businesses require a different financial approach ✨ The hidden habits that sabotage boutique profit ✨ How to finally understand your numbers without wanting to cry ✨ And why Profit First doesn't work for retail! If you're in the retail industry or know someone who is, share this episode with them. Christyne is the go-to accountant for boutique retail, and she's about to make your financial life SO much clearer.A bit about our guest: Christyne Gray is a distinguished accountant, certified tax specialist, and the President and CEO of She Profits Now, an elite financial services firm and coaching company. For over 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize their returns, and minimize their stress. She has dedicated her career to helping high-achieving women create profitable and impactful businesses through her Financially Fabulous Coaching Program. Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, One on One Coaching, & Referral Partners.Love today's podcast?

Kris Delmhorst has released 12+ records independently and via Signature Sounds, has written/performed and recorded with Mary Gauthier, Lori McKenna, Grant Lee Phillips, Peter Wolf (lead singer of J. Geils Band), and more, is critically acclaimed by The Boston Globe, LA Times, Pop Matters, and all your favorite songwriters, and has written for tv & film, as well as countless festivals all over the world. We talk with Kris about creative cycles, retreating, and the necessity of disappearing to make real art, trusting your career through slow seasons, motherhood versus touring, sustaining a two-songwriter household, reframing art as a service rather than ego, and so much more.Get more access and support this show by subscribing to our Patreon, right here.Links:Kris DelmhorstEp 14 - Mark ErelliEp 60 - Lori McKennaEp 26 - Katie PruittJeffrey FoucaultGreg BrownEp 123 - Dave HausNowhere Else FestivalClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

As business owners, we are brave. We are gritty. We are the ones who raise our hands and say, “Hey, I'll be the one to lead. I'll open the storefront. I'll be the one who takes the risk.”But… we don't do any of this alone.We have:the mentors who guide usthe tools that keep us organizedthe experts we trustthe partners who cheer us onand the small business community that keeps the flame litI wanted to pause in this week of gratitude and say out loud what we all know is true:We are only able to serve, share, and show up because others pour into us.And that's exactly why I'm sharing my Tools I Love list today.Not because I get a small referral bonus, but because when something WORKS…when something makes our life easier…when something saves us time, money, or emotional bandwidth…We SHARE it. Because that's what good friends do. We share the recipe. We share the shortcut. We share the wisdom.Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?

Will Hoge has released 13+ albums both independently and on major labels (Atlantic), has been nominated for Grammy, ACM, and CMA awards, and has toured with NEEDTOBREATHE, Jason Isbell, Lisa Loeb, Sugarland, Michelle Branch and others. We talk to Will about the emotional and professional fallout of writing politically charged songs, the role of parenting in shaping artistic courage and empathy, the difference between surviving the industry and making meaningful art, burnout, staying human, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Will HogeRed Wanting BlueEp 21 - Alice GerrardAtlantic RecordsEp 125 - Josh RadnorEp 106 - Wilder Woods/Bear RhineheartEp 123 - Dave HausGarry TallentClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Feeling stuck on how to market your business without spending a dime?In this episode, Melissa shares a brilliant (and completely free) marketing idea from a local therapist who turned her passion for walk-and-talk therapy into a 260-person community event — and a brand visibility dream.We'll unpack: ✨ What made this event so effective (and how it cost almost nothing) ✨ How to find your version of “the walking club” in your business ✨ Why authentic connection beats clever ads every time ✨ Creative, low-cost community outreach ideas for studios and local businessesPLUS — Melissa shares two no-brainer Black Friday offers designed to help you finish 2025 strong and set yourself up for your best year yet.Because visibility doesn't have to cost a fortune — sometimes, it just takes one creative idea.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Local to Stillwater, MN and want to join the walking club?  Love today's podcast?

Malin Pettersen is a Norwegian singer-songwriter and Spellemannprisen winner (Norwegian Grammy), who has released multiple solo records as well as records with her band, Lucky Lips, has toured extensively throughout Europe and America, and has been acclaimed by Rolling Stone, Forbes, No Depression, Paste and even Iris Dement is a fan. We talk with Malin about the illusion of success, cultural duality between Norway and America, the Norwegian government's support for artists,  embracing uncertainty, doubt, and struggle, and so much more.Get more access and support this show by subscribing to our Patreon, right here.Links:Malin PettersonEp 123 - Dave HausDarling WestEp 69 - Lilly HiattJansen RecordsEp 128 - FlyteEzra Klein x Ta-Nehisi Coates conversation“Just Kids” - Patti SmithClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

A five-hour drive. A state tournament. A parking lot full of parents waiting to hug their crying teenagers. And a moment with my son that completely unraveled me.Today's episode isn't just a story about soccer — it's a story about business, resilience, support, and why you absolutely cannot build a meaningful life or business alone.Inside, I share: • The emotional moment that stopped me in my tracks • Why empathy matters more than achievement • The real reason entrepreneurs burn out (hint: isolation) • What every business owner needs but rarely asks for • Why masterminds and safe circles dramatically change your growth • And how to stop white-knuckling your way through the hard seasonsIf you've been feeling tired, overwhelmed, or like you're carrying your business on your own shoulders… this episode is a warm blanket, a deep breath, and a gentle nudge toward the support you deserve.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

This week ALYK stopped by the studio and had a great chat with us about earning her spot on Warped Tour, the use of tracks and more! ALYK can be found at the following links: Instagram: instagram.com/alykoffical YouTube: https://youtube.com/@alykofficial Enjoy her music on Spotify, or you can find her on the new 561 Music Playlist we created of various local artists that we will be continually updating. ALYK on Spotify: https://open.spotify.com/artist/343OP8rVw7bFEvhjbrarZ7?si=hhBKKLDPSnuqqtY7lqu1PA 561 Music Playlist: https://open.spotify.com/playlist/7y2i0AgJTGRMtxMADgZ7AZ?si=Zp77sqBTuewWTDouxH2g 561 Music Links: Facebook: https://www.facebook.com/561musicpodcast Instagram: https://www.instagram.com/561musicpodcast Twitter: https://twitter.com/561musicpodcast YouTube: https://www.youtube.com/c/561musicpodcast A huge thank you to our sponsors this week. STEINGER, GREENE &. FEINER, INJURY ATTORNEYS Stenger, Greene and Feiner has been a part of the community for over 25 years and prides themselves in not only in getting their clients the compensation they deserve, but also in getting involved the community through volunteer programs and supporting local charities. JUPITER INLET BOAT RENTALS Jupiter Inlet Boat Rentals is Palm Beach County's Premier Boat Rental Company and Boat Rental Club. As an alternative to boat ownership, our membership club ranks number #1 in boat quality, availability and customer satisfaction. OASIS ROOT COFFEE AND KAVA LOUNGE Oasis Root Coffee and Kava Lounge in Jupiter is a fun, relaxing place to come by drink kava, java, or tea, and hang out… South Pacific Style! Open daily from 8am-1am. Located at 185 E. Indiantown Rd., Suite 111, Jupiter, FL 33477. 561 Music Studio Thank you to Justin and 561 Music Studio for all they do to make our podcasts as professional as possible. If you are looking to do a podcast, record an album, do a live stream, or anything of that type, 561 Music Studio is the place to go. 561 is also a music school that takes it up a notch by not only teaching the foundations of music theory and songs on instruments and vocals but also teaches the students the full band experience. They team your child up with like-minded individuals who then go on to play shows, do live streams, and learn the dos and don'ts of being in a successful working band. You can find them online at https://www.561musicstuudio.com and on Facebook and Instagram 561 Music Podcast was recorded by our producer Justin Hucker at 561 Music Studio, which offers podcasting, video production, live stream, music lessons, recording and so much more. Check them out and take a virtual studio tour here: https://www.561musicstudio.com Special Guest: ALYK.

Jillian Jacqueline has released 4+ records/EPs on both major and independent labels, she started performing at 8 years old, had a charting song at 12 (with Billy Dean and Suzie Bogguss), has worked with Vince Gill, Suzy Bogguss, Richard Marx, Keith Urban, and Shane McAnally, played the Grand Ole Opry, and toured all over the world. We talk to Jillian about redefining success, industry expectations, motherhood and artistry, maintaining integrity, building community, challenging your identity, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Jillian JacquelineEp 77 - Madi DiazEp 66 - Sean and Sara WatkinsLaura MarlingEp 3 - Milk Carton KidsEp 11 - LuciusClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

It's that time again—Black Friday season. But before you start slashing prices or running last year's promo, let's pause.In this episode, I'm pulling back the curtain on how I went from a desperate Black Friday sale in 2020 to a strategic, community-focused tradition that drives real results—without discounting my worth.We'll talk about: ✨ How to identify your best offers (and when not to discount) ✨ Creative ways to collaborate locally and drive visibility ✨ Building long-term loyalty instead of one-day dealsPlus, I'm re-releasing my fan-favorite “Slay Your Black Friday” episode to help you put your strategy into action.Let's make this year's sale your most aligned—and profitable—yet.It's here – my most popular episode of the year! 

Flyte are the British duo of songwriters Will Taylor and Nicolas Hill, who started creating together in grade school before signing to a major label (Island Records), leaving that for indie labels (Nettwerk), working with producers such as Ethan Johns, and collaborating with the likes of The Staves, Laura Marling, and Madison Cunningham. We talk with them about a lot of the inner workings of their songwriting practice and approach to record making, classic British emotional repression, coping, creative confusion, commodification, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:FlyteBlackabyNick LoweYep RocEleanor MossReal World StudiosEthan JohnsGlyn JohnsSigridEp 119 - Dan ReederBBC Radio OneClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

What if the reason your studio isn't as profitable as it could be… isn't because of enrollment or marketing—but because of a few simple accounting mistakes you don't even know you're making?This week I'm joined by Paul Roch, CFO, CPA, and founder of Roch Accounting Services, who specializes in helping studio owners and fitness entrepreneurs finally pay themselves what they deserve.In this episode, we dig into: 

Sonny Roberts, a Jamaican carpenter, arrived in Britain in the 1950s. It was a time of racial disharmony, including the Notting Hill riots and the murder of Kelso Cochrane. In this tense atmosphere, black musicians struggled to make a name for themselves. Then in 1961, Roberts set up the UK's first black-owned music studio, Planetone, in a basement in Kilburn. The studio gave the Caribbean community a musical platform. In later years, Roberts produced Nigerian band Nkengas' album, Destruction - one of the earliest examples of Afrobeat in the UK. His 1987 production of Judy Boucher's Can't Be with You Tonight reached number two in the UK Singles Chart, beaten only by Madonna. Roberts laid the foundations for black British music. Ben Henderson speaks to his daughter, Cleon Roberts.This programme contains outdated and offensive language.Eye-witness accounts brought to life by archive. Witness History is for those fascinated by the past. We take you to the events that have shaped our world through the eyes of the people who were there. For nine minutes every day, we take you back in time and all over the world, to examine wars, coups, scientific discoveries, cultural moments and much more. Recent episodes explore everything from the death of Adolf Hitler, the first spacewalk and the making of the movie Jaws, to celebrity tortoise Lonesome George, the Kobe earthquake and the invention of superglue. We look at the lives of some of the most famous leaders, artists, scientists and personalities in history, including: Eva Peron – Argentina's Evita; President Ronald Reagan and his famous ‘tear down this wall' speech; Thomas Keneally on why he wrote Schindler's List; and Jacques Derrida, France's ‘rock star' philosopher. You can learn all about fascinating and surprising stories, such as the civil rights swimming protest; the disastrous D-Day rehearsal; and the death of one of the world's oldest languages.(Photo: Sonny Roberts in 1982. Credit: David Corio/Redferns via Getty Images)

Lera Lynn has released 8+ records, written and recorded songs for True Detective (HBO) with T-Bone Burnett and Rosanne Cash (as well as being cast as a character), played Late Night with David Letterman, toured extensively nationally and internationally, and has been praised by NPR, Rolling Stone, Nylon, and other outlets. We go deep with Lera on learning and setting your own boundaries with yourself and with the industry, lived experiences with the impact and bias against women and mothers by the music industry, losing your sense of purpose and finding it again, enjoying yourself, and more.Get more access and support this show by subscribing to our Patreon, right here.Links:Lera LynnTrue DetectiveKorby LenkerDaniel TashianEp 126 - Yancey StricklerEp 27 - Mary GauthierJillian JacquelineEp 107 - Caitlyn SmithClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

We all know your Google Business Profile helps attract clients—but what if it could help you hire your next dream team member too?In this episode, Melissa shares a real-life story from her studio: when two teachers left mid-season, the perfect new hire walked through her doors… thanks to her optimized Google Business Profile.Tune in to learn: ✨ Why consistency on your GBP matters (even when you're not “actively” marketing) ✨ How visibility attracts not just clients, but like-minded team members ✨ Why strong leadership and great marketing are deeply connected ✨ The mindset shift that keeps you calm when life—and business—throws a curveballPlus, Melissa shares details about her upcoming in-person Google Business Profile Workshop, where you can optimize your own profile and get hands-on help!Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Yancey Strickler is a writer and entrepreneur that co-founded Kickstarter (and was CEO for 3 years), Metalabel, The Creative Independent, and A-Corp (Artist Corporations). Essentially, each of these ventures exist to equip creative people with capabilities, knowledge, and tools that make them more powerful. We cover the different facets of this at length, especially his concept of, and push to create Artist Corporations, the systemic exploitation of artists, how DSPs trade convenience for meaning and depth, platform boycotts, "winning" in it's purest sense, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Yancey StricklerA-CorpsMetaLabelThe Creative IndependentHipgnosisNirvanaThe Royal Alberta AdvantageEp 68 - Evan Honer“All The King's Men”Virgil AblohBentoismCS Lewis - “The Inner Ring”Click here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

As business owners, we're taught to excel. We're taught to lead well. We're given the books, the assessments, the coaches, and the tools to reach success. But then one day you stop and wonder—is this it? Is this really what success feels like? Because instead of fulfillment, you feel exhausted, disconnected, and maybe even a little lost.That's where today's guest comes in.Mel McSherry is an international business and life guide who uses Human Design to help inspired but overwhelmed entrepreneurs realign with their strengths, honor their lives, and become the architects of their own success. With her spiritual gifts and 15+ years of business-building experience, she blends Human Design with traditional business strategy to slash stress and help entrepreneurs create profit every day—mentally, emotionally, and financially.Get ready for a conversation that's going to challenge how you define success, and maybe, just maybe, help you feel more at home in your own life and business.A little bit about Mel: As an international business and life guide, Mel McSherry helps inspired but overwhelmedentrepreneurs honor their lives and become the architects of their own success. Mel uses theirspiritual gifts and their 15+ years of business-building experience to slash entrepreneurs' stressand bring their success to life! By merging Human Design with traditional business developmenttools, Mel coaches others on how to connect with what they want and implement their strengthsand strategies to be profitable every day - mentally, emotionally, and financially.LinkedIn- https://www.linkedin.com/in/melmcsherry/Instagram- https://www.instagram.com/mel_mcsherryWebsite- https://www.melmcsherry.com Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Josh Radnor is an actor, director, writer, singer/songwriter best known as Ted Mosby from the TV show 'How I Met Your Mother'. In addition to 9 seasons of the hit show, he has written and directed multiple films, appeared on Broadway, released multiple solo records of original music, and has a duo with Australian singer/songwriter Ben Lee. We talk to Josh about giving yourself permission to believe in yourself, checking your internal weather and seasons, ayahuasca, the complications and complexities of fame, undervaluing ease, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Josh RadnorRadnor and LeeJeremiah Dunlap“Liberal Arts”“John and Paul: A Love Story” Robert BlyEp 56 Guster (Ryan Miller)Kyle CoxJeff Tweedy - “Let's Go (So We Can Get Back)”Stephen Pressfield - “The War of Art”Al HirschfeldEx MachinaJudith LightGay Hendrix - “The Big Leap”Click here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Ever feel like you're doing all the things but still stuck on a plateau? You're not broken—you're on the edge of a level up.In this episode, I'm talking about: ✨ Why confusion + frustration often show up right before breakthrough ✨ The #1 reason masterminds unlock massive growth (hint: it's not the coach) ✨ The power of vulnerability in business—and how it creates solutions ✨ Why Q4 is the time to set yourself up for your next-level yearIf you're ready to stop white-knuckling your business and finally surround yourself with people who “get it,” it's time to Level UP.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

AJR are a multi-platinum trio of brothers who started busking in NYC in 2005, and have gone on to release 10 records/EPs (mostly independently, with only 1 major label release), rack up 8+ platinum singles (some multi) and 1 platinum record, nominations for Billboard, iHeartRadio, and American Music Awards, and tours selling out places such as Madison Square Garden and the Hollywood Bowl. We talk with Jack and Ryan about vulnerability as strength, being able to laugh at yourself, failing quickly and moving on, staying fresh and agile creatively, connecting on a human granular level, surviving the comment section, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:AJREp46 - Mary Chapin CarpenterChris MartinClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

We all know that knowing your numbers in business isn't just nice to have—it's essential. If you don't know your numbers, you can't optimize your business, pay yourself consistently, or make the kind of impact you want in your community.That's why I love bringing on experts who live and breathe accounting—bookkeepers, CFOs, and financial coaches—to remind us just how powerful it is to stay on top of this piece of our business.Today, I'm thrilled to introduce you to my guest, Megan Schwan. Megan is a mom, a business owner, and someone whose personal journey has fueled her entrepreneurial drive—something I deeply relate to as a single mama myself. Often, it's those challenging seasons of life that sharpen our grit and give us the tenacity to keep showing up, believing, and building.Megan is the CEO and founder of Sidekick Accounting Services, a national virtual accounting firm on a mission to change the statistic that 8 out of 10 small businesses fail. With over 20 years in the accounting industry and more than a decade educating thousands of business owners on accounting and taxes, Megan and her team are passionate about helping entrepreneurs build sustainable, successful businesses.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Dave Hause's spans 30+ years, from Philly-based punk and hardcore bands (like Paint it Black and The Loved Ones) to his solo career, dozens of records and world-wide touring, and starting his own label with his brother called Blood Harmony Records. We talk with Dave about the blue collar work of a creative career, showing up and doing the work, the role and power of anticipation in a creative career, breathing, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Dave HauseBlood Harmony RecordsChuck RaeganWill HogeJared HartClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

LinkedIn isn't just for corporate types—it's a powerful visibility tool for local business owners too. But most of us are leaving easy wins on the table.In this episode, I'm sharing my top 3 LinkedIn fixes you can do today to boost your visibility, strengthen your SEO, and connect with the right people. We'll cover:How to make your profile banner instantly showcase who you are + what you doWhy engagement on LinkedIn is different from every other platform (and how to use it)The overlooked credibility builders that bring more referrals and leads your wayIf you've ever wondered if LinkedIn is worth your time, this episode is your quick audit guide.Want an expert to look at your LinkedIN profile.  Go to my girl Miranda VonFricken Meet me live at the Women's Business Bridge River Cruise (Sept 24).Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Hayes Carll is a Grammy nominated songwriter from Texas, who has appeared on everything from The Tonight Show to Austin City Limits, is championed by The New York Times, Pitchfork and NPR, and has had his songs covered by Kenny Chesney, Lee Ann Womack, Brothers Osborne, Kelly Willis, and the Hard Working Americans. We talk with Hayes about morning routines and self-care on the road, breaking your audience's stereotypes of a former you, journaling, and divesting from outcomes.Get more access and support this show by subscribing to our Patreon, right here.Links:Hayes CarllEp 7 - BJ Barham (American Aquarium)Click here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Is your Instagram profile really working for you—or is it just…there?This week, I'm breaking down the five Instagram fixes every brick-and-mortar business owner needs to boost visibility, attract local clients, and actually get results from social media.You'll learn:✅ The who, what, where, and how of a powerful bio ✅ The SEO trick most business owners skip in their Instagram profiles ✅ Why niching your services isn't limiting—it's magnetic ✅ How to make it brain-dead simple for people to work with you ✅ Why hashtags are a mustIf you've been posting but not seeing results, this episode will show you how to optimize what you already have—without creating more work. Meet me live at the Women's Business Bridge River Cruise (Sept 24).Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Tami Neilson is a New Zealand-based artist who grew up in a family band, before releasing her own music independently - which has garnered acclaimed by Rolling Stone, No Depression, Mojo, and the Guardian, featured duets with Willie Nelson (and tours with him and Dylan), as well as a New Zealand Music Award for Producer of the Year (one of just 3 women to ever win the award, in any category). We have a wide-ranging, and deeply vulnerable conversation about brain injuries and health scares, the astounding resilience of artists, finding your champions, gate keepers, bucking stereotypes, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Tami NielsonBranson Belle ShowboatEp 113 - JohnnyswimHardly Strictly Bluegrass FestivalAmerican Music FestivalOutside MusicWynonna JuddClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Are you leaving visibility (and clients!) on the table with your Facebook page?Spoiler: you probably are—and the good news is, it's an easy fix.In this week's episode, I'm breaking down five quick places studio owners miss the mark on Facebook—and how to fix them in less than 10 minutes each. These aren't complicated hacks or paid ads. They're simple, SEO-friendly, visibility-boosting tweaks that make it easier for your ideal clients to find you, trust you, and book with you.You'll learn: ✅ Why your “About” section might be costing you leads ✅ The #1 post that should always be pinned at the top ✅ How your cover photo can do more of the heavy lifting ✅ Why local groups are your visibility goldmine ✅ And the overlooked power of creating Facebook eventsTake 15 minutes, run this mini-audit, and watch your visibility start to work harder for you.

The Mammals (Ruth Ungar and Mike Merenda, who also have a project called Mike & Ruthy) are a band from the Woodstock area with deep roots in the folk scene and traditions of the area, have worked with Arlo Guthrie, and Pete Seeger (amongst others), are critically acclaimed by LA Times, No Depression, NPR, PopMatters, and run the roots music festival called The Hoot. We talk with them about gratitude for the ability to create art and music, having faith in the low moments, being links in the (musical) chain, square dancing, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:The MammalsThe HootThe Ashokan CenterArlo GuthrieUtah PhillipsAni DifrancoWoody GuthrieEric WardWestern State CenterKen Burns Civil WarJay UngarDaniel QuinnClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

What's actually working right now on social media for local, service-based businesses?After testing new strategies with my clients this month, I saw exceptional growth across the board — and I'm breaking it all down for you in this episode.Inside, I share: ✨ The #1 principle that makes every strategy work better ✨ How to roll out “what's new” in your business to get people's attention ✨ Why carousel posts are outperforming everything else right now (and how to create one that gets engagement) ✨ How adding humor (even if it's not “your thing”) can skyrocket connection and reachSocial media doesn't have to feel like a guessing game. These are the tactics that are working now — and you can start applying them today.And if you're ready for accountability and support to make this stick? Check out LEVEL UP—my mastermind for studio owners who want consistent action, real results, and more time back.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Dan Reeder is a singer-songwriter and painter originally from Louisiana, who has lived in Germany for decades, released critically acclaimed records via John Prine's Oh Boy Records (as one of the first artists signed to the label, at almost 50 years old), and is somewhat of a cult folk-hero. Dan has toured very infrequently over his 20+ year music career, and we talk about why and his feelings about the concept of touring in general, his approach to staying creative musically and in his visual art, the connections he sees between painting and recording songs, we get an inside look at synths that he is currently building, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Dan ReederIris DementPheobe BridgersJohn PrineHealing AppalachiaEp 75 - Nicole AtkinsJourney InstrumentsK&K Western MiniFurch GuitarsOh Boy RecordsEp 16 - Rodney CrowellEp 27 - Mary GauthierHarry PartchTex CobbClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

What if the thing you see as your biggest weakness is actually your greatest asset?This week, I'm sharing one of the best lessons I ever got from a dance professor: “If you can't fix it, feature it.” At the time, it was about choreography—but over the years, I've realized it applies to business too.From my gray hair patch (that my stylist insists I feature!) to running a home studio out of my basement in the early days, to building six-week sessions that turned into our most profitable program—what started as “flaws” or “detriments” became the exact reasons people trusted and chose my business.Inside this episode, you'll hear:

The episode in which we ask the expert all the questions about AI and making music, as it stands today: what can AI actually do? What is it going to be able to do next month? Next year? How do we retain rights? How do you ethically train AI models? Is our work safe? Is it protected? Are musicians done? What about AI bands eating up the streaming money? Drew Thurlow is the former SVP of A&R at Sony Masterworks, Director of Artist Partnerships at Pandora, and part of the A&R/marketing team at Nonesuch Records, and is currently the founder of the Lone Wolves Community - a music business and tech community and think tank, is founder of Opening Ceremony Media where he consults on AI strategy and more to companies such as RocNation, and has a book coming out in 2026 titled, “Machine Music: How AI is Transforming Music's Next Act."Get more access and support this show by subscribing to our Patreon, right here.Links:Drew ThurlowLone Wolves CommunityEp 111 - Bandcamp Editorial Director J Edward KeyesEp 109 - Major JacksonTiestoVelvet SundownTimbaland's AI labelSunoAnthropicJustin TranterClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

This week, I'm sharing the story of how I finally got my dream property—a year in the making, and really, years in the waiting.For so long I was hustling, grinding, stressing, and “doing all the things,” but not seeing the results I wanted. Sound familiar?Everything shifted when I stopped trying to do business like everyone else and started living in alignment with who I am. I got clear on what I wanted (yes, I literally drew it out), held onto the belief that it would happen, and released the pressure of how it would come together. That clarity—and willingness to walk away when things didn't fit—opened doors I couldn't have planned for.In this episode, I'll share:The miracles and setbacks that led me hereWhy unwavering belief (without attaching to the “how”) is powerfulHow living authentically creates alignment—and alignment attracts opportunitiesA simple reflection to check if what you're doing now is truly moving you where you want to beBy the end, you'll be inspired to pause, reflect, and get clear: Are you living in alignment with who you really are, or chasing someone else's version of success?Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

AI is everywhere—and your clients can tell when you're using it. While that's not necessarily bad, it has created a shift: people are more skeptical, less trusting, and craving something real.This week, I'm talking about what that means for your marketing as a brick-and-mortar business owner—and why this is actually a massive opportunity.We'll cover:Why authenticity is your biggest marketing advantage right nowHow to meet your clients exactly where they are (instead of just telling them what you offer)Ways to make your marketing feel human without losing professionalismHow showing up less curated can create more connection—and more salesIf you've been feeling like your marketing isn't landing, this might be the shift you need.

Maia Friedman is a solo singer/songwriter, as well as a member of The Dirty Projectors and Coco. We talk with Maia about the ingrained narrative of climbing the endless ladder, mothering while on the road, balancing the needs and the desires of parenthood and career, the economics of touring, navigating schedules in a dual artist-parent household, and a whole lot more.Get more access and support this show by subscribing to our Patreon, right here.Links:Maia FriedmanCocoDirty ProjectorsMountain Stage“Song of the Earth”Felicia DouglassPhil WeinrobeThe Legend of OchiClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

Leslie Mendelson is a Grammy nominated songwriter from New York City, a favorite of Jackson Browne and Jakob Dylan, she released her first record on RykoDisc before moving to releasing the past 4+ independently. We talk about self sufficiency in the music industry, learning to record yourself, the lack of female representation in the industry especially on the production/engineering end of the spectrum, the gear buying fallacy, combating perfectionism, and more.Get more access and support this show by subscribing to our Patreon, right here.Links:Leslie MendelsonRoyal Potato FamilyNew School for Performing ArtsSteve McEwanRykodiscEp 1 - Aaron Lee TasjanClick here to watch this conversation on YouTube.Social Media:The Other 22 Hours InstagramThe Other 22 Hours TikTokMichaela Anne InstagramAaron Shafer-Haiss InstagramAll music written, performed, and produced by Aaron Shafer-Haiss. Become a subscribing member on our Patreon to gain more inside access including exclusive content, workshops, the chance to have your questions answered by our upcoming guests, and more.

What if letting go was the secret to leveling up?This week, I'm sharing a raw, behind-the-scenes look at what happened when life forced me to step back—from my inbox, my to-do list, and even my studio. Between moving my home and performing in a ballet (yep, at almost 50