Podcasts about dominate web media

Hey everybody, how are you doing? This is Jason Smith, and I want to thank you so much for tuning in to our first episode of The Truth About Social Ads. I’ve been putting this off and wanting to do a podcast for a long time, and finally, we took the plunge, and here we are!I’m super excited to be sharing a few things with you that I think are super important. Things that I wish somebody was talking about as I was learning Facebook ads and learning how to do different things inside the Facebook ads platform.Before I launch into the Facebook and Instagram ad strategies, though, I wanted to tell you a little bit about me and share some of my background so that you can get to know me a bit better.I have a crazy background, crazy story. And just so you know, as a listener, it’s tough for me to talk about myself. Before I got into the Facebook ads world, before I became an agency owner, I was a Los Angeles policeman for over 13 years.I worked in the really, really bad neighborhoods of Los Angeles pretty much my whole career. I loved being a gang cop. That’s what I loved doing. I loved chasing gang members, and I was there to put them in jail right when they would do something terrible.But, working in the worst neighborhoods and all was exciting, but it’s also pretty scary knowing that one of the most violent gangs in Los Angeles is out there to hurt you, and they formulated a plan to hurt you. So, I’m not the only one in my life that I have to think about, have a family and kids, and they’re near and dear to my heart, so I need to also think about them. And it came to the point where I needed to leave because if I didn’t go, I probably wouldn’t be here today.So, I got started in the Facebook ads world, helping a friend out with some Facebook ads. He owned a supplement company, and I realized I was kind of good at it. I kind of tapped into my creative side, which I didn’t know was there as a policeman.I ended up writing some decent ad copy, had no clue what I was doing, and we ended up getting his company scaled up and, and doing some pretty good things. And, and I ended up researching a little bit more about Facebook ads and an agency type of role.And I came across, at the time was called Dominate Web Media, which now they’re called Tier 11. I didn’t know what I was getting myself into at the time, but they had a five to six-day intensive training. I thought when I originally signed up that it was going to help me learn to run better Facebook ads, it was definitely training for that, but little did I know when I showed up, it would change my career path for good.Fast-forward four years later, I am an agency owner of a full-service Facebook and Instagram ad agency where we help businesses grow and scale with Facebook ads. And you know, I do owe my success to Ralph and Deacon at Tier 11, you’ll hear their stories on the show someday.So, I want you to get some value out of the podcast, and I want to tell you things about Facebook ads that no one else is telling you.And what I mean by that is, I want to tell you about the failures, about the hard times, about why businesses are failing with Facebook ads and I’m also going to share successes, right? Like why Facebook highlighted our agency and did a couple of case studies on our behalf, right? Third-party case studies and I’ll talk to business owners and talk to other agency owners like Ralph and ask them about their success and what they’re doing.And so much more so you to come away from the podcast going, “Wow, that was pretty cool!”We’ll keep everybody updated with changes to Facebook, and we will be publishing episodes every week. I’ll try to come at you with either a new interview with some fascinating guests or a new topic weekly.So, look forward to some more great podcast episodes, and I can’t wait to share ideas and data and some cool things that no one else will tell you about how to run successful Facebook campaigns!For more info, head to http://truthaboutsocialads.comThe Truth About Social Adshttps://businessinnovatorsradio.com/the-truth-about-social-ads/Source: https://businessinnovatorsradio.com/1-i-want-to-tell-you-things-about-facebook-ads-that-no-one-else-is-telling-you

Hey everybody, how are you doing? This is Jason Smith, and I want to thank you so much for tuning in to our first episode of The Truth About Social Ads. I’ve been putting this off and wanting to do a podcast for a long time, and finally, we took the plunge, and here we are!I’m super excited to be sharing a few things with you that I think are super important. Things that I wish somebody was talking about as I was learning Facebook ads and learning how to do different things inside the Facebook ads platform.Before I launch into the Facebook and Instagram ad strategies, though, I wanted to tell you a little bit about me and share some of my background so that you can get to know me a bit better.I have a crazy background, crazy story. And just so you know, as a listener, it’s tough for me to talk about myself. Before I got into the Facebook ads world, before I became an agency owner, I was a Los Angeles policeman for over 13 years.I worked in the really, really bad neighborhoods of Los Angeles pretty much my whole career. I loved being a gang cop. That’s what I loved doing. I loved chasing gang members, and I was there to put them in jail right when they would do something terrible.But, working in the worst neighborhoods and all was exciting, but it’s also pretty scary knowing that one of the most violent gangs in Los Angeles is out there to hurt you, and they formulated a plan to hurt you. So, I’m not the only one in my life that I have to think about, have a family and kids, and they’re near and dear to my heart, so I need to also think about them. And it came to the point where I needed to leave because if I didn’t go, I probably wouldn’t be here today.So, I got started in the Facebook ads world, helping a friend out with some Facebook ads. He owned a supplement company, and I realized I was kind of good at it. I kind of tapped into my creative side, which I didn’t know was there as a policeman.I ended up writing some decent ad copy, had no clue what I was doing, and we ended up getting his company scaled up and, and doing some pretty good things. And, and I ended up researching a little bit more about Facebook ads and an agency type of role.And I came across, at the time was called Dominate Web Media, which now they’re called Tier 11. I didn’t know what I was getting myself into at the time, but they had a five to six-day intensive training. I thought when I originally signed up that it was going to help me learn to run better Facebook ads, it was definitely training for that, but little did I know when I showed up, it would change my career path for good.Fast-forward four years later, I am an agency owner of a full-service Facebook and Instagram ad agency where we help businesses grow and scale with Facebook ads. And you know, I do owe my success to Ralph and Deacon at Tier 11, you’ll hear their stories on the show someday.So, I want you to get some value out of the podcast, and I want to tell you things about Facebook ads that no one else is telling you.And what I mean by that is, I want to tell you about the failures, about the hard times, about why businesses are failing with Facebook ads and I’m also going to share successes, right? Like why Facebook highlighted our agency and did a couple of case studies on our behalf, right? Third-party case studies and I’ll talk to business owners and talk to other agency owners like Ralph and ask them about their success and what they’re doing.And so much more so you to come away from the podcast going, “Wow, that was pretty cool!”We’ll keep everybody updated with changes to Facebook, and we will be publishing episodes every week. I’ll try to come at you with either a new interview with some fascinating guests or a new topic weekly.So, look forward to some more great podcast episodes, and I can’t wait to share ideas and data and some cool things that no one else will tell you about how to run successful Facebook campaigns!For more info, head to http://truthaboutsocialads.comThe Truth About Social Adshttps://businessinnovatorsradio.com/the-truth-about-social-ads/Source: https://businessinnovatorsradio.com/1-i-want-to-tell-you-things-about-facebook-ads-that-no-one-else-is-telling-you

Hey everybody, how are you doing? This is Jason Smith, and I want to thank you so much for tuning in to our first episode of The Truth About Social Ads. I’ve been putting this off and wanting to do a podcast for a long time, and finally, we took the plunge, and here we are!I’m super excited to be sharing a few things with you that I think are super important. Things that I wish somebody was talking about as I was learning Facebook ads and learning how to do different things inside the Facebook ads platform.Before I launch into the Facebook and Instagram ad strategies, though, I wanted to tell you a little bit about me and share some of my background so that you can get to know me a bit better.I have a crazy background, crazy story. And just so you know, as a listener, it’s tough for me to talk about myself. Before I got into the Facebook ads world, before I became an agency owner, I was a Los Angeles policeman for over 13 years.I worked in the really, really bad neighborhoods of Los Angeles pretty much my whole career. I loved being a gang cop. That’s what I loved doing. I loved chasing gang members, and I was there to put them in jail right when they would do something terrible.But, working in the worst neighborhoods and all was exciting, but it’s also pretty scary knowing that one of the most violent gangs in Los Angeles is out there to hurt you, and they formulated a plan to hurt you. So, I’m not the only one in my life that I have to think about, have a family and kids, and they’re near and dear to my heart, so I need to also think about them. And it came to the point where I needed to leave because if I didn’t go, I probably wouldn’t be here today.So, I got started in the Facebook ads world, helping a friend out with some Facebook ads. He owned a supplement company, and I realized I was kind of good at it. I kind of tapped into my creative side, which I didn’t know was there as a policeman.I ended up writing some decent ad copy, had no clue what I was doing, and we ended up getting his company scaled up and, and doing some pretty good things. And, and I ended up researching a little bit more about Facebook ads and an agency type of role.And I came across, at the time was called Dominate Web Media, which now they’re called Tier 11. I didn’t know what I was getting myself into at the time, but they had a five to six-day intensive training. I thought when I originally signed up that it was going to help me learn to run better Facebook ads, it was definitely training for that, but little did I know when I showed up, it would change my career path for good.Fast-forward four years later, I am an agency owner of a full-service Facebook and Instagram ad agency where we help businesses grow and scale with Facebook ads. And you know, I do owe my success to Ralph and Deacon at Tier 11, you’ll hear their stories on the show someday.So, I want you to get some value out of the podcast, and I want to tell you things about Facebook ads that no one else is telling you.And what I mean by that is, I want to tell you about the failures, about the hard times, about why businesses are failing with Facebook ads and I’m also going to share successes, right? Like why Facebook highlighted our agency and did a couple of case studies on our behalf, right? Third-party case studies and I’ll talk to business owners and talk to other agency owners like Ralph and ask them about their success and what they’re doing.And so much more so you to come away from the podcast going, “Wow, that was pretty cool!”We’ll keep everybody updated with changes to Facebook, and we will be publishing episodes every week. I’ll try to come at you with either a new interview with some fascinating guests or a new topic weekly.So, look forward to some more great podcast episodes, and I can’t wait to share ideas and data and some cool things that no one else will tell you about how to run successful Facebook campaigns!For more info, head to http://truthaboutsocialads.comThe Truth About Social Adshttps://businessinnovatorsradio.com/the-truth-about-social-ads/Source: https://businessinnovatorsradio.com/1-i-want-to-tell-you-things-about-facebook-ads-that-no-one-else-is-telling-you

Want to optimize the content in your Facebook ads? Wondering how to build connections that improve conversions? In this episode, I interview Keith Krance, a Facebook ads expert. He's host of the Perpetual Traffic podcast, founder of Dominate Web Media, and coauthor of The Ultimate Guide to Facebook Advertising.  Show notes: https://www.socialmediaexaminer.com/296

Few people know Facebook advertising like Ralph Burns and his team at Dominate Web Media.  In this interview we take a look at the latest features, strategies and tactics working for eCommerce merchants on Facebook.   This episode is rich in content and contains some real Facebook gold.  Here's a look at what we cover:   - Top misconceptions regarding Facebook ads that are holding you back - Top targeting methods you should be using - Ralph's 3-Step video marketing formula - Understanding the Facebook algorithm and how it impacts your ad performance - Competitive Remarketing - now you can target people on Facebook who have purchased similar product to what you sell. - Changes likely on the horizon for Facebook ads

Let’s apply the strategy! Join the experts as they explain how they use the three-step formula from the last episode to 10X their clients’ Facebook ad spend and generate consistent ROI. Learn the hooks and tactics you can immediately apply to your Facebook ads to scale your campaigns. And be sure to tune in to hear the results from the split tests detailed in Episode 115. IN THIS EPISODE YOU’LL LEARN: The main tip you want to remember when coming up with your ad’s hook (« and the red flag you want to avoid to keep your ad from flopping). The retargeting strategy Dominate Web Media has used to generate a 4 to 1 return on ad spend. What to do when people abandon your cart (« Hint: Use this Facebook ad type to drive more online sales and bring back people who didn’t buy from you).

Want to scale your Facebook ads? In this two-part episode, learn the simple three-step strategy to scale your Facebook ads while generating a consistent return on investment. Once you understand this, you can create an ad that will resonate with a broad audience, get your message across, and create a campaign that can last for years to come. IN THIS EPISODE YOU’LL LEARN: What to do in the first ten seconds of your video ad to grab a viewer’s attention (« and what you should avoid doing so you don’t discourage views). How to leverage the UPSYD Awareness Formula to move people from unaware of the problem to desiring your product/service. The tactics Dominate Web Media uses in their clients’ Facebook campaigns to turn cold traffic into buyers. Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

Hi everyone, today's interview is with Keith Krance, founder of Dominate Web Media and author of The Ultimate Guide to Facebook Advertising. He's been running, managing, or teaching Facebook ads since their inception, and now he's also a speaker on the Perpetual Traffic podcast, which I recommend you all listen to. During the interview, we go in-depth on real, actual tactics that Keith teaches and uses with his clients to help prevent their accounts from getting banned, to lower their cost per click, and to optimize their Facebook budget for better bottom-line results. He gives a lot of information to chew on, especially for those of us in the tech world who tend to run our Facebook ads to a landing page and call it a day. Click here for show notes. Leave some feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @ericosiu

Learn the three-step strategy that has led to Dominate Web Media’s 300% year-over-year growth while they manage two-to-three-million-dollars’ worth of monthly ad spend for their clients. Listen as the experts describe how this strategy is applicable across the board—whether you’re a business owner, work for a business, or manage a team—and how you can start implementing these tactics today. IN THIS EPISODE YOU’LL LEARN: The solution to building a company (« Hint: It’s not finding people who are just like you). The “unconventional” four-step formula to finding and attracting talented, better hires who will perform and help grow a business (« and why the interview is “optional” and not one of the four steps at Dominate Web Media). What airplane pilots can teach you about growing a business and how it will give you control, consistency, precision, and duplicability. Keith’s three “growth hacks” to growing an agency at massive scale. Press and hold link to visit the page Show Page Notes Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!  

Listen as the experts clear up the confusion surrounding how to successfully create Facebook Website Conversion Campaigns. The crew will give you a high-level understanding of how to generate conversions on Facebook, detail how and why they do things, and share the results they’ve gotten, so you can better understand the Facebook algorithm and generate the results you want from your ads. IN THIS EPISODE YOU’LL LEARN: When to use the Website Conversion Campaign, how many days to use run it for, how to bid, and how many conversions you need for measurable data. The myth surrounding Website Conversion Campaigns, how it may be holding your campaign back, and the true number you should be paying attention to (« even on a small budget). The huge revelation that gave Dominate Web Media more data, made their campaign more powerful, and reduced their cost per acquisition (« and how you can do the same). Which Website Conversion Campaign feature has given DigitalMarketer the lowest cost per leads while generating the highest volume of leads and how you can apply this feature to your funnels. LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 45: 5 Proven Facebook Offers that Convert Episode 47: Facebook’s New Conversion Pixel: What You Need to Know Episode 71: The Michigan Method: A Strategy for Scaling Ad Campaigns Episode 86: UPSYD: The 5-Step Framework to Generate More Customers Facebook Business Guide: Everything you need to know about getting conversions Press and hold link to visit the page Show Page Notes Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

How will digital marketing evolve in 2017? The experts make eight predictions and detail what they’re paying attention to in the new year. Listen so you can stay ahead of the trends and change your traffic strategy accordingly.  IN THIS EPISODE YOU’LL LEARN: How the “Me” and the “We” cycles affect your business and how you can leverage it to your advantage. How you can build your brand’s personality, which will make your paid traffic more profitable. Dominate Web Media’s approach to the overcrowding of Facebook advertising and Ralph’s advice for dealing with ad load.   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: Episode 02: Acquiring Customers One Pixel At A Time Episode 03: Facebook Video Ad Game Plan Episode 56: How DollarBeardClub.com Generated 100 Million Video Views in 13 Months Episode 72: How DigitalMarketer Generated 500% ROI in 3 Days Using Facebook Messenger Episode 77: 7 Biggest Traffic Takeaways from 2016 Dominate Web Media’s Facebook Ads Specialist Certification Pendulum: How Past Generations Shape Our Present and Predict Our Future by Roy H. Willimas and Michael R. Drew The New Definition of Branding (And 4 more ways digital marketing will evolve in 2016) Thanks so much for joining us this week. Have some feedback you’d like to share? Leave us a review on iTunes!

In the previous episode, the experts examined the Why of video ads. Now, the PT crew will explain the How of video ads by detailing: the specifics of producing your video campaigns, the three key elements to creating winning video ads, as well as new Facebook video features and how to use them to your advantage.   While this episode focuses on Facebook video ads, these strategies can be applied to other platforms, including YouTube and Instagram.   IN THIS EPISODE YOU’LL LEARN: The video format Dominate Web Media is seeing a 30-50% increase in ROI. The effective video ad strategy for short video ads of 30-60 seconds (

In episode 52, and over the next several weeks, the experts will break down amazing data from surveys conducted by Dominate Web Media that will help marketers overcome some of the platform’s biggest challenges and frustrations.   The Perpetual Traffic team has analyzed 687 surveys and split the data into three segments with tactics that will help marketers drive more sales and traffic from their Facebook campaigns, whether the marketer is new to Facebook advertising, or spending $50 or more a day.   IN THIS EPISODE YOU’LL LEARN: How you can conduct a survey even if you don’t have a mailing list (

Adam Chats to Keith all about Facebook ads and marketing.

Want to “pixel” visitors at 10x the rate of a “normal” Facebook ad? Facebook video ads are the answer. There are now 4 billion video views per day on Facebook, 65% of those views being on mobile. Facebook has finally caught up with YouTube in desktop video minutes watched per month, and Facebook is crushing YouTube in mobile video. Keith reveals the secrets behind Dominate Web Media’s highest performing Facebook video ad campaigns. Get a peek inside  the presentation Keith & Ralph attended, where Facebook revealed best practices for video ad information to big time spenders.

Keith's main company is Dominate Web Media, and his number 1 specialty is helping businesses crush it with Facebook advertising. His clients include Perry Marshall, Jack Canfield and Steve Harrison. His focus is on driving traffic, conversion optimization, and helping businesses build their brand and authority fast, and he has helped thousands of business owners and entrepreneurs do exactly that. Below are two free resources to IGNITE your Entrepreneurial journey!FreePodcastCourse.com: A free 15-day course that will teach you how to create, grow, and monetize YOUR Podcast!TheWebinarCourse.com: A free 10-day course that will teach you how to create and present Webinars that convert!

Keith Kranc on Facebook Video Advertising (Click on the Green Image to Download Keith's Free User Guide for Video Equipment) Keith Krance is the founder of dominatewebmedia.com. After spending six years as an airline pilot, Keith decided to blaze the trail of an entrepreneur and not long after this decision he fell in love with Facebook advertising and founded Dominate Web Media which is a full-service agency and a consulting company. So Dominate Web Media helps businesses scale their marketing efforts through Facebook advertising retargeting and dozens of other online media channels, and Keith has mastered Facebook advertising and is a world leading authority in that niche.   Share This Episode: Click To Tweet Resources mentioned: Click here to download podcast shownotes http://dominatewebmedia.com http://www.ProductiveInsights.com Key points discussed / timestamps: 1:29 - Introduction to Facebook video advertising 2:15 - Video advertising is social proof. 3:14 - The "rule of three" used by major Hollywood studios 3:58 - Highlights of Keith Kranc's 15-minute talk at the digital marketer conference 5:25 - How a video campaign differs from regular Facebook campaign 5:57 - Why video creates a high level of engagement than a normal ad 6:52 - Why your branding is much better with video 7:13 - Creating retargeting lists based on video reviews 7:30 - How videos create emotion, higher customer engagement and increased sales 7:53 - Why a small to medium enterprise should consider Facebook video advertising 9:53 - Repurposing video ads from Facebook to YouTube 10:05 - How to craft a good call to action in your videos that adapts to different formats 10:57 - The three biggest search engines in the world (Is Facebook the fourth biggest search engine?) 11:35 -  How to overcome the most common challenges in getting started with video advertising 12:29 - The easiest way to create a Facebook video ad 13:26 - Video ad winning formula 14:12 - You have to create credibility as soon as possible 15:01 -  Transition to the solution with a call to action 16:07 - How to create one ending that adapts to various formats 17:30 - Clearly communicate benefits to your viewers to turn them into customers 18:25 - Actions you can take to get started with Facebook Video advertising today! 18:42 - A few great tips on good quality inexpensive mics2 20:40 - How listeners can get in contact with Keith

Ralph Burns and Keith Krance on Facebook Advertising (Part 1) Ralph Burns the managing partner at Dominate Web Media which helps businesses scale marketing through Facebook Advertising. Ralph along with his partner Keith Krance manage a portfolio of Facebook advertising clients exceeding four million dollars per year. Ralph is also the founder and CEO of Antares Enterprises, Inc. which is a Digital Marketing and Search Engine Optimization Consulting firm and he's involved in quite a few other online ventures. Ralph and I met at the Super Fast Business Live Conference, and we had some exciting discussions including Facebook in general and retargeting using Facebook in particular. Ralph lives and works in the United States and has been featured on Digitalmarketer.com and Entrepreneur.com.   Share This Episode: Click To Tweet Links Mentioned: Click here to download podcast shownotes Key Points discussed (with timestamps): 1: 28 - What is facebook advertising? 1:52  - A brief history of the evolution of facebook as a marketing platform 9:20  - Facebook remarketing and custom audiences 11:05  - Content amplification through Facebook 14:01 - Why all business owners should see Facebook as a core part of their marketing strategy 28:45 - How to get started with facebook advertising 35:41  - Common obstacles to getting started with facebook advertising (and how to overcome them) 40:18 - What actions can you take right now to get started with facebook advertising?

Keith's main company is Dominate Web Media, and his #1 specialty is helping businesses crush it with Facebook advertising. His clients include Perry Marshall, Jack Canfield and Steve Harrison. His focus is on driving traffic, conversion optimization, and helping businesses build their brand and authority fast, and he has helped thousands of business owners and entrepreneurs do exactly that.