Podcast appearances and mentions of Perry Marshall

Message from Perry Marshall on June 1, 2025

Message from Perry Marshall on June 1, 2025

Host Warren Wandling takes you behind the scenes to get to know a variety of leaders and the keys to their success. Discover strategies, tips and resources from leaders and entrepreneurs who have overcome obstacles to build resilience and achieve success. In this episode, Warren introduces you to Perry Marshall.   Episode 115– How to […] The post How to Unlock AI for Business Growth with Perry Marshall appeared first on Warren Wandling.

Perry Marshall, Memos from the Head Office, witty one-liners, and all the beauty of how different brains work.

Have you been applying the 80-20 rule all wrong? Most entrepreneurs have a surface-level understanding that 80% of results come from 20% of efforts, but as Perry Marshall reveals, this barely scratches the surface of this powerful principle's true potential.TODAY'S WIN-WIN:Use the 80/20 principle to identify new opportunities for your business.LINKS FROM THE EPISODE:You can visit our guest's website at: https://www.perrymarshall.com/Get a copy of our guest's book: CLICK HERE.Attend our Franchise Sales Training Workshop:  https://bigskyfranchiseteam.com/franchisesalestraining/If you are ready to franchise your business or take it to the next level: CLICK HERE.Connect with our guest on social:https://x.com/perrymarshallhttps://www.facebook.com/perrymarshallcom You can here Tom's interview on his podcast: https://podcasts.apple.com/us/podcast/path-2-freedom/id1505372686ABOUT OUR GUEST:Perry Marshall is a renowned business strategist, best-selling author, and expert in digital advertising. Known for Ultimate Guide to Google Ads and 80/20 Sales and Marketing, Perry has consulted across 300+ industries, shaping the $400B digital ad space. He's the founder of the $10M Evolution 2.0 Prize and co-founder of the Cancer & Evolution Working Group. Perry's insights bridge the worlds of marketing, science, and entrepreneurship, making him a must-listen for anyone seeking growth and innovation. ABOUT BIG SKY FRANCHISE TEAM:This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/.The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.

May 8, 2025 ~ Derek Perry, Marshall City Manager joins Paul W Smith live at Schuler's in Marshall.

Message from Perry Marshall on May 4, 2025

Message from Perry Marshall on May 4, 2025

This week on episode 545 of Delivering #MarketingJoy Kirby sits down with author and business strategist Perry Marshall to discuss leveraging AI in business, Creating effective USPs, and navigating the 7 figure desert. Watch now!

“The 80/20 curve also applies to time: 1% of your time produces 50% of all your productivity.”   This is a special episode only available to our podcast subscribers, which we call The Mini Chief. These are short, sharp highlights from our fabulous CEO guests, where you get a 5 to 10 minute snapshot from their full episode. This Mini Chief episode features Perry Marshall, Author and Sales & Marketing Guru. His full episode is titled Redefining the 80/20 Rule, buying time for superhuman productivity, and solving tough problems. You can find the full audio and show notes here:

“Step one, write down 25 things that you really, really want to do in your life. Step two, order the list in importance to you. Step three, put a circle around the top five and cross off the bottom 20. That's how you succeed.”   In this Best of Series episode, we replay a chat we had in 2019 with Perry Marshall, Author and Sales & Marketing Guru, on Redefining the 80/20 Rule, buying time for superhuman productivity, and solving tough problems.  

SummaryIn this episode, Perry Marshall, a renowned business growth consultant, shares his journey from being an engineer to becoming a marketing guru. He discusses the evolution of marketing from direct mail to digital platforms and the significant impact of AI on the industry. Perry emphasizes the importance of unique perspectives, niche markets, and the 80/20 principle in achieving success. He also explores the changing landscape of the music industry and the tools available for modern musicians, highlighting the need for creativity and networking in today's market.TakeawaysPerry Marshall transitioned from engineering to marketing after being laid off.Direct marketing was a turning point in Perry's career.The internet revolutionized marketing practices.AI is reshaping the marketing landscape significantly.Understanding your unique perspective is crucial for success.Niche markets can be more profitable than large markets.The 80/20 principle applies to marketing and business.Creativity in artistic endeavors can enhance business performance.Networking and hustle are essential for success in any industry.Modern tools have made it easier for musicians to promote their work.Chapters00:00 Introduction to Perry Marshall03:04 From Engineer to Marketing Guru06:13 The Evolution of Marketing: Print to Digital09:14 The Impact of AI on Marketing12:03 Defining Marketing in the Age of AI15:11 The Future of Customer Interaction18:19 The Role of Expertise in a Noisy Market21:16 Case Study: Solar Quotes Australia24:13 The Asymmetry of Success in the Digital Age30:30 The Changing Landscape of Music Revenue32:42 Finding Your Niche in a Saturated Market35:05 The Power of True Fans39:36 The Importance of Understanding Your Audience44:16 Tools for Modern Musicians51:38 Balancing Passion and Profit56:24 Creative Expression in BusinessCredits:Hosted by Michael Smith and Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM The Carton:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Feature with Zack Chmeis of Straight Method up now! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on twitter and instagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic":Shows and info:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

Perry Marshall is one of the most expensive business strategists in the world. He is endorsed in FORBES and INC Magazine and has authored ten books. At London's Royal Society he announced the world's largest science research challenge, the 10 million dollars Evolution 2.0 Prize. His reinvention of the Pareto Principle is published in Harvard Business Review, and his Google book laid the foundations for the $400B digital advertising industry. He has a degree in Engineering and lives with his family in Chicago. Top 3 Value Bombs 1. The Network Effect is the most powerful moat you could possibly have around your castle (business). 2. The “If If or else guarantee” recognizes that in every transaction, somebody is taking the risk and it should not be the customer. 3. The only way to succeed is in the high end. A superior product for which you can command for a higher price with a good margin is literally the only way to make a lot of money for a small business. Get a copy of Perry's book on Amazon - Detox, Declutter, Dominate Sponsors Shopify Be ready to sell wherever your customers are scrolling or strolling — on the web, in your store, in their feed, and everywhere in between! Sign up for your 1 dollar per month trial period at Shopify.com/onfire NetSuite Over 41,000 businesses have future-proofed their business with NetSuite, by Oracle - THE number one cloud E.R.P. Download the CFO's Guide to AI and Machine Learning for free at NetSuite.com/fire

Perry Marshall is one of the most expensive business strategists in the world. He is endorsed in FORBES and INC Magazine and has authored ten books. At London's Royal Society he announced the world's largest science research challenge, the 10 million dollars Evolution 2.0 Prize. His reinvention of the Pareto Principle is published in Harvard Business Review, and his Google book laid the foundations for the $400B digital advertising industry. He has a degree in Engineering and lives with his family in Chicago. Top 3 Value Bombs 1. The Network Effect is the most powerful moat you could possibly have around your castle (business). 2. The “If If or else guarantee” recognizes that in every transaction, somebody is taking the risk and it should not be the customer. 3. The only way to succeed is in the high end. A superior product for which you can command for a higher price with a good margin is literally the only way to make a lot of money for a small business. Get a copy of Perry's book on Amazon - Detox, Declutter, Dominate Sponsors Shopify Be ready to sell wherever your customers are scrolling or strolling — on the web, in your store, in their feed, and everywhere in between! Sign up for your 1 dollar per month trial period at Shopify.com/onfire NetSuite Over 41,000 businesses have future-proofed their business with NetSuite, by Oracle - THE number one cloud E.R.P. Download the CFO's Guide to AI and Machine Learning for free at NetSuite.com/fire

Message from Perry Marshall on February 23, 2025

Message from Perry Marshall on February 23, 2025

Message from Perry Marshall on February 16, 2025

Today, you will hear my conversation with one of the OGs of the Internet, Perry Marshall. Let me tell you a little bit about Perry. He is undoubtedly one of the most experienced Internet Marketers of all time. If there's ever an internet marketing hall of fame, he would be inducted in the first round. I remember crossing Perry's path way back in my early days as an online business builder, long before this podcast was even an idea, let alone a full show. I remember thinking how smart he was then, and let me tell you -- he's even smarter now. You will hear Perry talk about his early days online, how he got involved, how he positioned himself with Google AdWords until he recognized hitching his brand to a platform he didn't own was not a great idea. He's written a ton about how to market and sell online, including “80/20 Sales and Marketing -- the Definitive Guide to Working Less and Making More.” You all know how much I love a good book title -- this is exceptional. And what's inside will blow your mind. Perry has consulted across 300+ industries, shaping the $400B digital ad space. He's the founder of the $10M Evolution 2.0 Prize and co-founder of the Cancer & Evolution Working Group. Perry's insights bridge the worlds of marketing, science, and entrepreneurship, making him a must-listen for anyone seeking growth and innovation. You can find Perry on his website: https://perrymarshall.com Get Perry's offer here: https://perrymarshall.com/podcast  = = = = = Join the AI Conversation You've Been Waiting to Have without the Hype or the Noise.  Get my books here:   The River Only Runs One Way  The Far Unlit Unknown = = = = = Thank you for supporting the show! Your 5-star rating and review makes a difference -- it's easy to leave one and it helps spread the word about the podcast! Best social places to connect with me:  @maryloukayser (Instagram) https://www.linkedin.com/in/mlkayser/ (LinkedIn)  

Welcome to another enlightening episode of "The Art of Making Things Happen" with your host, Steve D Sims. Today, we dive deep into the power of the 80/20 rule with our special guest, Perry Marshall. Known as the 80/20 man, Perry brings a revolutionary perspective to this age-old principle, particularly in sales and marketing. While most of us understand that 20% of our efforts yield 80% of the results, Perry flips this concept on its head by emphasizing the power of disqualification. In a captivating story about a professional gambler, Perry explains how identifying the right prospects is crucial, much like finding the right marks at a poker table. He illustrates how the 80/20 rule is not just a general guideline but a predictable mathematical pattern applicable in myriad contexts—from business to personal productivity. By mastering this principle, you can significantly streamline your processes, focusing on what truly matters and ditching what doesn't. We'll also learn how to spot those vital few who can make a real difference, rather than wasting time on the trivial many. Perry's insights are backed by practical applications and scientific explanations, making this episode a must-listen for anyone looking to maximize their efficiency and results. Enjoy the episode and discover how to make the 80/20 rule work for you in ways you never imagined.

Message from Perry Marshall on January 26, 2025

Growing a business to 7 figures is a huge achievement—but pushing past that million-dollar milestone can feel like hitting a wall. Scaling from $1 million to $10 million is a whole different ballgame. So, how do you navigate this tricky terrain and break through the “seven-figure desert”? Perry Marshall believes the key to unlocking exponential growth is the 80/20 principle. Perry is an experienced business strategist and the author of 80/20 Sales and Marketing. He also wrote Ultimate Guide to Google Ads, the world's best-selling book on internet advertising. In this episode, Perry shares how applying the 80/20 rule—where 80% of your results come from just 20% of your efforts—can transform the way you approach your business. As businesses grow, so do their complexities. Perry explains that moving into the high 7-figure range means shifting your skillset from running your business to leading the people who run it. At this level, simply being busy isn't enough to achieve success. You have to be busy doing the right things. It may surprise some entrepreneurs, but doing the right thing also includes taking time away from your business. According to Perry, “If you don't have empty space in your day,  you'll never be able to think. Your most productive time is almost never sitting in front of your computer. It's having space to think. I call it Renaissance time. You have to have space to think about your business, outside of your business.” If you want to unlock massive growth, this episode is packed with game-changing insights you won't want to miss. Topics Discussed in this episode: How employee equity helped Perry start his first online business (02:52) The indicators that a business is ready to scale and how to prepare for growth (12:19) The five levels of 80/20 (18:48) How to apply the 80/20 principle to a business's growth (25:47) Why you can't build your business without ‘renaissance time' (34:23)  Common bottlenecks that hinder growth (45:35) How to grow while avoiding the pitfalls of rapid growth (51:00) The first step to reigniting growth after hitting a plateau (55:03) Perry's predictions on how AI will affect the future of Google in SEO and PPC (57:27) The best business advice Perry has ever received (1:04:22) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter PerryMarshall.com/podcast  American Icon: Alan Mulally and the Fight to Save Ford Motor Sit back, grab a coffee, and learn how to unlock exponential growth using the 80/20 principle!  

Growing a business to 7 figures is a huge achievement—but pushing past that million-dollar milestone can feel like hitting a wall. Scaling from $1 million to $10 million is a whole different ballgame. So, how do you navigate this tricky terrain and break through the “seven-figure desert”? Perry Marshall believes the key to unlocking exponential growth is the 80/20 principle. Perry is an experienced business strategist and the author of 80/20 Sales and Marketing. He also wrote Ultimate Guide to Google Ads, the world's best-selling book on internet advertising. In this episode, Perry shares how applying the 80/20 rule—where 80% of your results come from just 20% of your efforts—can transform the way you approach your business. As businesses grow, so do their complexities. Perry explains that moving into the high 7-figure range means shifting your skillset from running your business to leading the people who run it. At this level, simply being busy isn't enough to achieve success. You have to be busy doing the right things. It may surprise some entrepreneurs, but doing the right thing also includes taking time away from your business. According to Perry, “If you don't have empty space in your day,  you'll never be able to think. Your most productive time is almost never sitting in front of your computer. It's having space to think. I call it Renaissance time. You have to have space to think about your business, outside of your business.” If you want to unlock massive growth, this episode is packed with game-changing insights you won't want to miss. Topics Discussed in this episode: How employee equity helped Perry start his first online business (02:52) The indicators that a business is ready to scale and how to prepare for growth (12:19) The five levels of 80/20 (18:48) How to apply the 80/20 principle to a business's growth (25:47) Why you can't build your business without ‘renaissance time' (34:23)  Common bottlenecks that hinder growth (45:35) How to grow while avoiding the pitfalls of rapid growth (51:00) The first step to reigniting growth after hitting a plateau (55:03) Perry's predictions on how AI will affect the future of Google in SEO and PPC (57:27) The best business advice Perry has ever received (1:04:22) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter PerryMarshall.com/podcast  American Icon: Alan Mulally and the Fight to Save Ford Motor Sit back, grab a coffee, and learn how to unlock exponential growth using the 80/20 principle!  

The Hidden Key to Growth: How the 80/20 Rule Can Transform Your Business with Perry Marshall Host: Marcia Riner, Business Growth Strategist - Infinite Profit® Guest: Perry Marshall, Business Strategist, Best-selling Author, and Expert in digital advertising.   Episode Description: What if 80% of your success comes from just 20% of your actions? This week, Marcia Riner sits down with Perry Marshall, business strategist, best-selling author of 80/20 Sales and Marketing, and a pioneer in exponential business growth. Perry shares how the 80/20 principle—and its recursive power—can help you uncover hidden profits, focus on high-impact opportunities, and stop wasting time and money on the wrong people, customers, and tasks. If you're ready to stop spinning your wheels and start working smarter for massive ROI, this episode is a game-changer.   Key Takeaways: Identify the Vital Few: Focus on the 20% of tasks, customers, and resources driving 80% of your results. The Recursive 80/20 Rule: Dig deeper—the top 20% of the 20% generates 64% of outcomes. Eliminate Waste: Avoid the low-impact 80% draining your resources, including unprofitable customers and efforts. High-Value Offers: Create ultra-premium solutions for hyper-responsive customers willing to pay top dollar. Smarter Targeting: Use data to identify and duplicate your best customers for exponential returns.   Timestamps for Key Points: 00:00 – 01:02 Introduction: What if 80% of your success is hidden in 20% of your efforts? 01:17 – 02:58 Guest Introduction: Perry Marshall's expertise in leveraging the 80/20 rule to unlock untapped business growth. 03:15 – 06:11 The Story of “Racking the Shotgun”: Why finding the right people matters more than convincing the wrong ones. 06:35 – 09:50 The Real Power of the 80/20 Rule: The top 4% of customers or actions drive 64% of results—stop focusing on the bottom. 10:30 – 14:13 The $2,700 Espresso Machine: Why high-value customers will always pay exponentially more. 14:45 – 18:00 Duplicating Your Best Customers: How to target and attract hyper-responsive buyers using data-driven strategies. 18:45 – 24:01 Real-World 80/20: How Perry helped businesses reduce ad costs, eliminate waste, and increase profits with precision targeting. 24:10 – 29:00 Why You Should Fire 10% of Your Customers: Removing resource-draining clients to maximize profitability. 29:30 – 36:00 Posture Shift: Why sales is a disqualification process—focus only on the customers who are a perfect fit. 36:50 – 39:00 The Shortcut to Smarter Marketing: Upload your top customers to platforms like Facebook for targeted, high-value lead generation. 39:10 – 42:00 Never Develop a Product Until They Pay: Validate demand first to save time, money, and resources. 42:30 – 46:00 Final Takeaway: Work smarter, not harder, by focusing on the cream of the crop customers driving your business.   CTA for Listeners: Ready to turn the 80/20 principle into real profits? Visit PerryMarshall.com/Podcast to grab Perry's book 80/20 Sales and Marketing for just $7 (including shipping).   Listen Now: Subscribe to Profit With a Plan on all major podcast platforms and never miss an episode! Keywords: 80/20 rule, exponential business growth, Perry Marshall, high-value customers, business strategy, hyper-responsive buyers, smarter marketing, eliminating waste, digital advertising, profit maximization.   This episode is sponsored by Infinite Profit ® —We don't just talk profit — we deliver it! Is your business ready for explosive growth? Visit InfiniteProfitConsulting.com to learn how Marcia and her team can help you boost profits and set your business up for long-term success.     Grab Your Free Resource: Feeling like you're doing everything right but still not seeing the results you want? It might be time for a fresh perspective. That's why we're offering a Free Growth & Marketing Audit. In one powerful session, we'll uncover opportunities to drive real growth for your business. Ready to make an impact? Visit profitbooster.biz and let's get started!     About Marcia Riner.  She is a business growth strategist who helps business owners dramatically increase their revenue, profit, and the value of their company. In fact, she can show prospective clients a clear pathway to profit and an impactful ROI for working here before hiring her firm. Through her proven Profit Booster® strategies, she gets results. Marcia is the CEO of Infinite Profit® and more information can be found at https://www.InfiniteProfitConsulting.com Got questions?  Reach out to Marcia and her team at (949) 229-2112 ♾️

Message from Perry Marshall on December 15, 2024

There's no more powerful principle in the world of business, marketing, and sales than the 80/20 Principle. This principle lets you grow your business faster—with fewer customers and headaches and stress—than you ever thought possible.  Not to mention, it makes every marketing asset you create and every sales call you hop on radically easier.  So, what's the 80/20 Principle anyway?  Well, to help you better understand the power of this principle, I invited the guy who brought the 80/20 Principle to the world of marketing and sales in Perry Marshall. There's not a single person on Earth more qualified to talk about this Principle, how to apply it to your business, and why it will be the single most important thing you do for your business.  Listen now. Show highlights include: The single most deadly entrepreneurial mistake you're making that has your financial advising business knocking on heaven's door (2:11)  How understanding the 80/20 principle prevents you from ever starving for clients for as long as you're in business (4:22)  The “rack a shotgun” secret for repelling time vampires from your calendar (while also magnetizing your dream clients) (9:28)  Why McDonald's business model isn't what you think (and how to apply this to your business) (13:59)  The “espresso machine” principle to double or triple your business almost overnight (without even finding any new customers) (19:18)  Why asking yourself this one question is the best way to become (and remain) a top 1% financial advisor (27:42)  If you want to forever change your life, your business's growth, and the legacy you leave, buy Perry's book here: http://sell8020.com  Since you listen to this podcast, I want to give you a gift:  If you subscribe to the Inner Circle Newsletter, I'll send you a collection of seven “objection busting” and copyright free emails, personally written by me, that you can use right away to begin getting more clients. Sign up here: https://TheAdvisorCoach.com/Coaching. Then, let me know you subscribed, and I will reply back with a link where you can download them for free.  Subscribe to my email newsletter and get a free copy of 57 of my favorite financial advisor marketing ideas here: https://TheAdvisorCoach.com/57MT 

Perry Marshall is one of the most expensive business strategists in the world. He is endorsed in FORBES and INC Magazine and has authored ten books. At London's Royal Society he announced the world's largest science research challenge, the $10 million Evolution 2.0 Prize. His reinvention of the Pareto Principle is published in Harvard Business Review, and his Google book laid the foundations for the $400B digital advertising industry. He has a degree in Engineering and lives with his family in Chicago.

Perry Marshall is a world-renowned business strategist, celebrated for his expertise in applying the 80/20 Principle to transform businesses from seven-figure revenue to eight figures. Endorsed by FORBES and INC Magazine, Perry is one of the most expensive and influential consultants. He has authored ten books, including the acclaimed Ultimate Guide to Google Ads, which laid the foundations for the $500 billion digital advertising industry. Perry's reinvention of the Pareto Principle is featured in Harvard Business Review. NASA's Jet Propulsion Labs uses his 80/20 Curve for productivity. He founded the $10 million Evolution 2.0 Prize, announced at London's Royal Society, the world's largest science research challenge. Perry is a co-founder of the AACR's Cancer & Evolution Working Group. Based in Chicago with his family, Perry's influence extends across over 300 industries. Listen to this informative Sharkpreneur episode with Perry Marshall about the 80/20 sales and marketing revolution. Here are some of the beneficial topics covered on this week's show: - How the 80/20 rule is a universal principle applicable beyond business. - Why you shouldn't rely on quick-fix tactics that eventually become obsolete. - How asking deeper questions and pursuing curiosity unlocks new insights. - Why the best scientists maintain their curiosity and humanity. - How meaningful connections and insights can emerge from following your passions. Connect with Perry: Guest Contact Info X: @PerryMarshall Facebook: facebook.com/perrymarshallcom Links Mentioned: https://www.perrymarshall.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. John Fancher is an author, copywriter, marketing consultant. and part-time pastor. He is Perry Marshall's "left-hand man" and the co-author of new book "Memos from the Head Office." Top 3 Value Bombs 1. To be successful, and you have to stop thinking about problems deliberately. 2. Declutter and eliminate the destructions that you carry around every day and make time to start listening to The Muse. 3. Technological advances have made it harder to connect with yourself, friends, family, and your higher power as you choose to define it. Make a way to have a  deeper connection with The Muse. Check out John's book - Memos from the Head Office Sponsor HubSpot: Get ready for growth, without the growing pains. Visit HubSpot.com/spotlight to see the dozens of major product updates that'll make impossible growth feel impossibly easy

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. John Fancher is an author, copywriter, marketing consultant. and part-time pastor. He is Perry Marshall's "left-hand man" and the co-author of new book "Memos from the Head Office." Top 3 Value Bombs 1. To be successful, and you have to stop thinking about problems deliberately. 2. Declutter and eliminate the destructions that you carry around every day and make time to start listening to The Muse. 3. Technological advances have made it harder to connect with yourself, friends, family, and your higher power as you choose to define it. Make a way to have a  deeper connection with The Muse. Check out John's book - Memos from the Head Office Sponsor HubSpot: Get ready for growth, without the growing pains. Visit HubSpot.com/spotlight to see the dozens of major product updates that'll make impossible growth feel impossibly easy

Why is contributing without expectation critical to long-term relationship building?   In this episode, Brian Kurtz, a direct response marketing veteran with over 40 years of experience, delves into the power of relationships, exploring how giving without expectation of return can lead to profound personal and business growth. Brian shares his unique insights on contributing to connect, the importance of nurturing relationships, and how his mentors shaped his career. He also opens up about his experiences with life-threatening health events and the legacy he hopes to leave behind, making this a deeply reflective and educational conversation about the true value of human connections in business and life.   [00:01 - 10:28] The Power of Connection Building connections start with contributing without expectation The importance of mentors in shaping one's career Understanding relationships as a long-term investment   [10:29 - 20:05] From Dangerous Jobs to Lifelong Relationships Kevin's transition from commercial fishing to entrepreneurship Joe Polish's instrumental role in Kevin's career path How dangerous experiences teach resilience and adaptability   [20:06 - 30:53] Making the Right Ask in Relationships The danger of making asks from nowhere The 100/0 principle—giving without expecting in return How to make the right ask based on mutual value   [30:54 - 40:42] Mentorship and Legacy A mentor chooses you when you offer value, not the other way around Brian's personal stories of mentoring from industry legends The lasting legacy of contributing to others' success   [40:43 - 53:24] The Perpetual Launch: Overdelivering Why overdelivering is critical in all aspects of life Brian's philosophy of long-term contribution and legacy Creating lasting impact through books, teaching, and relationships     Key Quotes:   “Everything in business and life is not a revenue event, but everything is a relationship event.” – Brian Kurtz   “You give 100% in the relationship, and if you get nothing back, that's fine. But if your expectation is quid pro quo, you're out.” – Brian Kurtz     Connect with Brian:   Websites: https://www.BrianKurtz.net                   https://www.OverDeliverBook.com                   https://www.TitansOfDirectResponse.com    LinkedIn: https://www.linkedin.com/in/brian-kurtz-a1934    Facebook: https://www.facebook.com/brian.kurtz.121       Honoring: Gene Schwartz, Dick Benson, Dan Kennedy, Perry Marshall, Jeff Walker and many more     Thanks for tuning in!   If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe!    Find me on the following streaming platforms:   Apple Spotify Google Podcasts IHeart Radio Stitcher

One of the most sought after business strategists, Perry Marshall, sits down with me today to talk about the 80/20 principle and how this can be applied to almost every aspect of your business. Tune in to know more about this success rule.   In this episode, you'll discover: Discover how you can apply the 80/20 rule to your business Learn the power of integrating spirituality with entrepreneurship to find deeper purpose. Gain insights on how focusing on the right 20% can drastically reduce effort and increase results   For full show notes, go to schulmanart.com/325  

Message from Perry Marshall on September 11, 2024

Message from Perry Marshall on September 11, 2024

Message from Perry Marshall on September 8, 2024

Have you ever wondered why some businesses thrive while others struggle? Or why being agile in today's economy is more crucial than ever? It's not random. Specific principles drive savvy entrepreneurs to stay ahead. Are your business strategies truly effective, or are you being held back by outdated financial wisdom? What if we told you that a single conversation could radically transform your approach to wealth building? (Spoiler alert: It did for hosts Brandon and Amanda!) Watch as Perry Marshall, a renowned business consultant, unveils game-changing insights. It's time to learn how the 80/20 rule, strategic thinking, and building excess capacity can revolutionize your business approach. Are you ready for a crash course in 21st century wealth wisdom? Tune in and unlock your true wealth-building potential!   00:00 Life-Changing Conversation with Perry Marshall 01:07 Introduction to Wealth Wisdom Financial Podcast 02:15 Meet Perry Marshall: From Audio Geek to Marketing Guru 10:19 The Power of 80/20 Principle in Business and Life 14:00 Navigating the Digital World: 90/10 and Beyond 17:35 The Agility Decade: Preparing for a Volatile Future 28:14 The Importance of Thinking and Deliberate Practice 32:47 Attracting the Right Audience 33:33 Critique of 'Think and Grow Rich' 34:08 The Iceberg Analogy 34:48 Mastermind Group Insights 36:55 Lessons from Google Ads and Infomercials 38:58 The Importance of Diversification 41:35 Break Glass in Case of Emergency 45:28 Financial Resilience and Agility 51:06 Final Thoughts and Encouragement   Watch on YouTube here: https://youtu.be/WKXbc3jHBBE    Links mentioned in the show: Schedule a Discovery Call here: https://www.wealthwisdomfp.com/call Join the Wealth Wisdom Financial Community for more practical tips and a group of people to grow your wealth alongside: https://www.wealthwisdomfp.com/community Watch our previous episode about adaptability: https://youtu.be/UjCMEY_GNOo  GET THE BEST FROM PERRY MARSHALL HERE: https://www.perrymarshall.com/8020-book/   

“They're thinking I must be really famous and know what I'm doing, but I'm just laughing because I wrote 20% of the content I'm sharing and 80% I'm sharing other people's.”   This is a special episode only available to our podcast subscribers, which we call The Mini Chief. These are short, sharp highlights from our fabulous CEO guests, where you get a 5 to 10 minute snapshot from their full episode. This Mini Chief episode features Ted Prodromou, America's #1 LinkedIn Coach. His full episode is titled Perception, connecting properly with purpose, and standing out online. You can find the full audio and show notes here:

Message from Perry Marshall on August 11, 2024

Have you ever experienced a moment so profound that it completely shifted the trajectory of your life? Join us as we sit down with the incredible Rhonda Swan, who shares her transformative journey from the corporate corridors of GlaxoSmithKline Pharmaceuticals to the adventurous world of digital marketing. Rhonda opens up about the life-altering Monday morning meeting that led her to leave behind the security of a high-powered job and take on the financial risks of an entirely new industry. You'll hear how she learned from industry titans like Perry Marshall and successfully marketed products for legends like Tony Robbins and Robert Kiyosaki. But Rhonda's story doesn't stop there. She takes us through her courageous decision to never put her daughter in daycare, leading her and her family on a worldwide adventure with just over $12,000 in hand. Listen as she details the creation of a multiple eight-figure company through the power of storytelling and early social media, resonating deeply with parents seeking freedom and connection. Finally, Rhonda discusses her visionary Women Gone Wild book series and the near-death experience that inspired it, emphasizing empowerment and community for women everywhere.This episode is not just a testament to resilience but also a guide to authenticity, unity, and the audacity to redefine success on your own terms.Key Takeaways- Strategies for building a successful online brand by focusing on a specific audience, leveraging early social media platforms, and delivering genuine value through storytelling.- How making significant personal decisions, like prioritizing family over career, can lead to bold life changes such as selling everything and moving overseas to pursue entrepreneurial dreams.- The impact of near-death experiences and other life-altering events in inspiring ambitious projects that aim to redefine wealth, leadership, and community, especially for women.- The importance of authenticity and genuine connections in creating supportive communities and empowering others.- Ways to overcome major setbacks, such as financial losses and career shifts, through a commitment to core values and innovative thinking in the digital space.About Our Guest:Rhonda Swan is a five-time bestselling author, renowned international speaker, and the esteemed founder and CEO of the Unstoppable Branding Agency, which boasts as the top public relations and branding firm for entrepreneurs by Forbes magazine in 2021. Alongside this, she is also the creative mastermind behind WILD Mag, a luxury magazine catered to Women.With an impressive global reach, Rhonda hosts The Rhonda Swan Show, which is broadcasted across more than three hundred networks worldwide, and co-hosts various TV shows that air on CBS, ABC, and Fox. Her exceptional work has been showcased on Times Square billboards and has garnered recognition in reputable publications such as Forbes, Entrepreneur, Inc., Success, and Business Insider. Forbes even acknowledged Rhonda as one of their “Influential Women Of Diversity To Watch In 2021.”Rhonda is also the founder of the acclaimed book series Women Gone Wild: The Feminine Guide to Fearless Living.https://www.instagram.com/rhondaswan/https://www.wgwbook.comConnect with Hilary:FacebookLinkedInInstagramYoutubeStart Your...

“83% of people will look at your LinkedIn profile now before they take a meeting with you.” In this Best of Series episode of The Inner Chief podcast, I speak to Ted Prodromou, America's #1 LinkedIn Coach, on perception, connecting properly with purpose, and standing out online.

Welcome to the Conscious Millionaire Show. World's #1 Podcast for Conscious Entrepreneurs and Founders! Awaken and use the Performance Keys to Increase Your Sales, Profits and Impact!  Want to accelerate 2x to 3x in the next 12 months? I created this video for you. Watch it now! "The 3 Keys to Accelerating 6 & 7-Figure Business" Now in our 10th Season with 100 Million Listeners in 190 countries. Inc Magazine "Top 13 Business Podcasts" Join Host, JV Crum III, JD, MBA, MS Psychology, serial entrepreneur, successful exits, 34x #1 best-selling author, speaker, coach, for his interview and solo podcasts. Want to accelerate and scale your business?  Subscribe in iTunes Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much!

Welcome to the Conscious Millionaire Show. World's #1 Podcast for Conscious Entrepreneurs and Founders! Awaken and use the Performance Keys to Increase Your Sales, Profits and Impact!  Want to accelerate 2x to 3x in the next 12 months? I created this video for you. Watch it now! "The 3 Keys to Accelerating 6 & 7-Figure Business" Now in our 10th Season with 100 Million Listeners in 190 countries. Inc Magazine "Top 13 Business Podcasts" Join Host, JV Crum III, JD, MBA, MS Psychology, serial entrepreneur, successful exits, 34x #1 best-selling author, speaker, coach, for his interview and solo podcasts. Want to accelerate and scale your business?  Subscribe in iTunes Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much!

These tips can help you effectively leverage local SEO, increasing your visibility and attracting more customers from your local area.  Books mentioned in the episode: The Ultimate Guide to Local Business Marketing by Perry Marshall, Talor Zamir, and Richard Lindner Local SEO Secrets: How to Get Your Local Business to Rank in Google Maps by Roger Bryan 

Learn to leverage AI, the 80/20 principle, and strategic adaptability to thrive in competitive markets. Today, we're taking on the topic on how to leverage AI, the 80/20 principle, and strategic adaptability to not only survive but thrive in competitive markets. We'll explore actionable insights on how you can harness these powerful tools to drive your business forward, boost productivity, and create a sustainable competitive edge. This episode is packed with real-world examples and strategies that you can start implementing right away to see tangible results in your business growth. Joining me is Perry Marshall, one of the most expensive and respected business strategists in the world. Endorsed by Forbes and Inc Magazine, Perry has revolutionised the marketing landscape with his books and principles, including the renowned 80/20 Sales and Marketing. He's the mastermind behind the $10 million Evolution 2.0 Prize and has laid the foundations for the $400 billion digital advertising industry. In this episode, Perry shares his profound insights on AI, the Pareto principle, and how you can apply these concepts to achieve extraordinary business success. In this episode you will: Learn how to use artificial intelligence to streamline operations, improve customer service, and gain a competitive edge. Understand Perry Marshall's reinvention of the Pareto Principle to maximize productivity and revenue. Learn techniques to adapt your business strategy in uncertain economic climates and thrive amidst competition. Take a deeper look at real-world applications and success stories from Perry's extensive experience in over 300 industries. The evolving landscape of marketing, digital advertising, and business strategy. Immediate steps you can implement to leverage AI and the 80/20 rule in your business for exponential growth. Using AI to improve customer service and reduce workload. All this and more, on this week's episode of Beyond 7 Figures. Stay tuned for the next episode. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: Evolution 2.0 - https://evo2.org/ Website: https://www.perrymarshall.com/ 80/20 Sales and Marketing: https://www.amazon.com/80-20-Sales-Marketing-Principle/dp/1599185059

Why did Antony Flew, one of the world's leading atheists, announce in 2004 that he believes in God? Why did atheist philosopher Thomas Nagel's 2012 book 'Mind And Cosmos' get him labelled as a heretic by his peers? Justin Brierley explores why the discovery of the DNA code, the search for the origin of life, the complexity of the cell, and the mathematical order of the universe are leading many scientists to speak of agency, purpose, and a 'Logos' behind life. He also hears from dissident thinkers such as Stephen Meyer, Roger Penrose, John Lennox, Denis Noble and Perry Marshall about the surprising rebirth of belief in a mind beyond matter. Biologist Sy Garte also tells his story of how as an atheist scientist, he was surprised by God. More info, book & newsletter: https://justinbrierley.com/surprisingrebirth/ Support via Patreon for early access to new episodes: https://www.patreon.com/justinbrierley/membership Support via PayPal: https://www.paypal.com/paypalme/brierleyjustin Support via Tax-deductible (USA): https://defendersmedia.com/portfolio/justin-brierley/ Buy the book or get a signed copy: https://justinbrierley.com/the-surprising-rebirth-of-belief-in-god/ Ep 20 show notes: https://justinbrierley.com/surprisingrebirth/episode-20-the-logos-behind-life-the-dissident-scientists-discovering-a-mind-beyond-matter The Surprising Rebirth of Belief in God is a production of Think Faith in partnership with Genexis, and support from The Jerusalem Trust & the Christian Evidence Society. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Business Strategist & Author of the World's Best Selling Book on Internet Advertising,  Perry Marshall  joins Joseph to discuss how to use Memos from the Head Office (Heaven) to grow your business.  GUEST LINKS PerryMarshall.com  SUBSCRIBE  First100K.com  Music By: Purple-Planet.com

Today we are jumping into the uncharted waters of pre-record content, revealing the candid, unfiltered moments that usually remain behind the scenes. From laugh-out-loud bloopers to insightful marketing strategies that didn't make the regular broadcast, this episode is a treasure trove of raw wisdom and entertainment. Featuring insights from marketing luminaries like Kobi Topaz, Alisha Conlin-Heard, and Perry Marshall, we explore everything from the importance of content repurposing to innovative approaches to digital marketing. This blend of humor, candid discussions, and actionable marketing advice offers listeners a rare peek into the lighter side of marketing mastery, making it a must-listen for anyone looking to deepen their understanding of the field while being thoroughly entertained.Chapters:00:00:00 - Welcome to the Behind the scences!00:02:40 - Episode 571: How To Build Create Crack-Like Offers To 2x-10x Your Leads With Alisha Conlin-Hurd00:14:45 - Episode 565: AI: The Future Is More Predictable Than You Think With Perry Marshall00:17:45 - Episode 440: Biggest Black Friday/Cyber Monday Mistakes With Kobi Topaz00:39:40 - Ralph signing off!LINKS AND RESOURCES:Tier 11 JobsPerpetual Traffic on YouTubeTiereleven.comSolutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Kasim on Twitter and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!

Welcome back to Making Bank. In today's episode, we have a compilation of previous episodes with Michelle Seiler Tucker, Kevin David, Jordan Mederich, Perry Marshall, Ray Higdon, John Warrillow and Joe Foster, and in this episode you will hear tips and tricks from top entrepreneurs about the guide to success.   (2:33) Michelle Seiler Tucker Everyone in business should plan their exit from the beginning rather than wait for a catastrophic event to occur. This is called the GPS Exit Model.   (6:33) Kevin David Working smart, working hard, and being consistent are things that are very critical but more specifically reverse engineering success and understanding that you don't have to reinvent the wheel.   (11:33) Jordan Mederich Teams and culture are how you scale. If you want to be able to spend time with your family and enjoy your success, you will need to have a really good team that will keep the business running even if you are not there.   (18:18) Perry Marshall This is a whole mindset, if you have a bottom-of-the-swamp mindset, you have a total laydown advantage compared to everybody else.   (23:10) Ray Higdon Learn to always consistently move forward even if things are still imperfect. Always do your best job to generate results. Don't get stuck on something just because you are trying too hard to make it perfect.   (29:41) John Warrillow Always do what you love most. If you sell your business to go do something you're excited about, there is no shame in that. It is a great outcome.   (34:50) Joe Foster Love the culture. When everyone loves the culture then everyone will be in love with the company ensuring a really good and steady flow of progress where everyone is working towards the same goal.    Tags: @michelleseilertucker  @kevindavid  @dropfunnels  @perry.marshall  @rayhigdon  @canufeelthelove2014  @reebokthefounder

Welcome back to Making Bank. In today's episode, we have a compilation of previous episodes with Michelle Seiler Tucker, Kevin David, Jordan Mederich, Perry Marshall, Ray Higdon, John Warrillow and Joe Foster, and in this episode you will hear tips and tricks from top entrepreneurs about the guide to success.   (2:33) Michelle Seiler Tucker Everyone in business should plan their exit from the beginning rather than wait for a catastrophic event to occur. This is called the GPS Exit Model.   (6:33) Kevin David Working smart, working hard, and being consistent are things that are very critical but more specifically reverse engineering success and understanding that you don't have to reinvent the wheel.   (11:33) Jordan Mederich Teams and culture are how you scale. If you want to be able to spend time with your family and enjoy your success, you will need to have a really good team that will keep the business running even if you are not there.   (18:18) Perry Marshall This is a whole mindset, if you have a bottom-of-the-swamp mindset, you have a total laydown advantage compared to everybody else.   (23:10) Ray Higdon Learn to always consistently move forward even if things are still imperfect. Always do your best job to generate results. Don't get stuck on something just because you are trying too hard to make it perfect.   (29:41) John Warrillow Always do what you love most. If you sell your business to go do something you're excited about, there is no shame in that. It is a great outcome.   (34:50) Joe Foster Love the culture. When everyone loves the culture then everyone will be in love with the company ensuring a really good and steady flow of progress where everyone is working towards the same goal.    Tags: @michelleseilertucker  @kevindavid  @dropfunnels  @perry.marshall  @rayhigdon  @canufeelthelove2014  @reebokthefounder

Welcome back to Making Bank. In today's episode, we have a compilation of previous episodes with Michelle Seiler Tucker, Kevin David, Jordan Mederich, Perry Marshall, Ray Higdon, John Warrillow and Joe Foster, and in this episode you will hear tips and tricks from top entrepreneurs about the guide to success.   (2:33) Michelle Seiler Tucker Everyone in business should plan their exit from the beginning rather than wait for a catastrophic event to occur. This is called the GPS Exit Model.   (6:33) Kevin David Working smart, working hard, and being consistent are things that are very critical but more specifically reverse engineering success and understanding that you don't have to reinvent the wheel.   (11:33) Jordan Mederich Teams and culture are how you scale. If you want to be able to spend time with your family and enjoy your success, you will need to have a really good team that will keep the business running even if you are not there.   (18:18) Perry Marshall This is a whole mindset, if you have a bottom-of-the-swamp mindset, you have a total laydown advantage compared to everybody else.   (23:10) Ray Higdon Learn to always consistently move forward even if things are still imperfect. Always do your best job to generate results. Don't get stuck on something just because you are trying too hard to make it perfect.   (29:41) John Warrillow Always do what you love most. If you sell your business to go do something you're excited about, there is no shame in that. It is a great outcome.   (34:50) Joe Foster Love the culture. When everyone loves the culture then everyone will be in love with the company ensuring a really good and steady flow of progress where everyone is working towards the same goal.    Tags: @michelleseilertucker  @kevindavid  @dropfunnels  @perry.marshall  @rayhigdon  @canufeelthelove2014  @reebokthefounder

Welcome back to Making Bank. In today's episode, we have a compilation of previous episodes with Michelle Seiler Tucker, Kevin David, Jordan Mederich, Perry Marshall, Ray Higdon, John Warrillow and Joe Foster, and in this episode you will hear tips and tricks from top entrepreneurs about the guide to success.   (2:33) Michelle Seiler Tucker Everyone in business should plan their exit from the beginning rather than wait for a catastrophic event to occur. This is called the GPS Exit Model.   (6:33) Kevin David Working smart, working hard, and being consistent are things that are very critical but more specifically reverse engineering success and understanding that you don't have to reinvent the wheel.   (11:33) Jordan Mederich Teams and culture are how you scale. If you want to be able to spend time with your family and enjoy your success, you will need to have a really good team that will keep the business running even if you are not there.   (18:18) Perry Marshall This is a whole mindset, if you have a bottom-of-the-swamp mindset, you have a total laydown advantage compared to everybody else.   (23:10) Ray Higdon Learn to always consistently move forward even if things are still imperfect. Always do your best job to generate results. Don't get stuck on something just because you are trying too hard to make it perfect.   (29:41) John Warrillow Always do what you love most. If you sell your business to go do something you're excited about, there is no shame in that. It is a great outcome.   (34:50) Joe Foster Love the culture. When everyone loves the culture then everyone will be in love with the company ensuring a really good and steady flow of progress where everyone is working towards the same goal.    Tags: @michelleseilertucker  @kevindavid  @dropfunnels  @perry.marshall  @rayhigdon  @canufeelthelove2014  @reebokthefounder