Podcasts about video ads

-According to Financial Times, Apple has already progressed to testing the company's memory chips with its devices, while it's still lobbying the US government to give it permission to use CXMT's products. -CNBC quotes an unnamed State Department spokesperson who said the use of Chinese models "by US companies raises serious concerns." -DuckDuckGo announced that it can now block most video ads, particularly those on YouTube, when a video is playing in its browser. Learn more about your ad choices. Visit podcastchoices.com/adchoices

In Episode 672 of the New Media Show, host 2017 Podcast Hall of Famer Rob Greenlee welcomes Leo Laporte, founder and owner of the TWiT Podcast Network, longtime technology broadcaster, and 2015 Podcast Hall of Famer.  He launched TWiT in 2005 and built one of the earliest independent technology media networks around a simple idea: make strong shows, distribute them everywhere the audience wants to watch or listen, and build a real relationship with the people who return every week. Leo has spent decades at the center of the shift from broadcast radio and cable television into online shows, podcasts, livestreams, video, and creator-led media.  This conversation looks at where that model is heading now. The word “podcast” helped define an era of downloadable audio, RSS feeds, and iPods. Today, audiences find shows through YouTube, Apple Podcasts, Spotify, Netflix, social platforms, livestreams, clips, newsletters, and communities. Most viewers or listeners do not care how a show is technically delivered. They care whether it is easy to find, worth their attention, and made by people they trust. Rob and Leo discuss why the technical barrier to starting a show has fallen so far, while the challenge of creating meaningful content has never gone away. Anyone can publish. Building a show that earns repeat attention takes perspective, consistency, subject knowledge, and a genuine relationship with an audience. Leo reflects on TWiT's early video strategy, its experiments with live 24/7 programming, and the importance of creating a sense of place around a media brand. Video can deepen audience connection, while audio remains one of the most personal forms of media because it travels with listeners through daily life. The discussion also explores the growing complexity of distribution and measurement. Audio and video are increasingly becoming one media experience, yet advertisers still face fragmented metrics across RSS, YouTube, streaming platforms, and social video. Rob and Leo talk about Apple HLS video, the gap between download metrics and actual consumption, the limitations of existing IAB measurement standards, and why advertiser confidence still often comes down to audience fit and trusted host-read relationships. A strong audience relationship has more long-term value than a number on a dashboard that may not fully reflect who watched, listened, responded, or bought. Leo also shares his view that AI is a major structural technology transition. TWiT has expanded its coverage through Intelligent Machines, looking at AI, robotics, and the impact these tools will have on work, media, and daily life. AI can help creators research, edit, generate visuals, improve production workflows, translate content, and extend the usefulness of existing media. It can also generate massive volumes of generic content, clone voices, and make it harder for audiences to know what is real. Rob and Leo discuss whether clearly identified and certified human-led media may become more valuable as synthetic content becomes harder to distinguish from authentic work. They agree that human perspective, lived experience, spontaneity, and community will continue to matter deeply in a media environment crowded with automated output. The episode closes with a look at the next generation of media habits. Leo points to the rise of short-form scrolling, social video, and new creator business models, while also making the case for long-form conversations and communities that bring people together instead of pushing them further apart. For creators and media companies, the path forward is still clear: build work that people value, meet the audience where they are, stay flexible as platforms change, and create relationships strong enough to survive the next technology shift. Topic Chapter Time Stamp Markers: 00:00 — Welcome to The New Media Show Episode 672 Rob Greenlee introduces Leo Laporte and sets up the episode around online new media, podcasting, video, AI, and where media is heading next. 02:15 — Leo Laporte Joins the Conversation Leo reflects on how long he and Rob have been part of the early era of podcasting and online media. 02:45 — Is It Still New Media? Rob and Leo discuss whether “new media” still works as a term, and why podcasting may now be part of a much larger media category. 03:30 — Why Leo Wanted to Call Podcasts “Netcasts” Leo explains why he resisted the term “podcast” early on and why he still thinks creators are really making shows. 04:35 — Podcasting Beyond the Download The conversation moves into YouTube, Netflix, Spotify, RSS, streaming, and why the audience cares more about access than the delivery format. 05:25 — Be Everywhere the Audience Wants You Leo explains one of TWiT's core decisions: distribute content wherever listeners and viewers want to consume it. 06:10 — Discovery Is the New Challenge Podcasting is easier to access than ever, but harder to discover because audiences now have millions of choices. 07:35 — Why Starting Is Easy but Building a Show Is Hard Leo explains that technical barriers have fallen, but the real challenge remains content, authenticity, and audience connection. 09:20 — Talent, Audience, and the Return of Media Gatekeeping Rob and Leo discuss whether attention is consolidating again around fewer large creators and channels. 10:25 — Audience Size vs Real Business Value Leo separates building an audience from building a media business and explains why YouTube monetization still requires scale. 11:05 — Radio, Podcasting, and the Early TWiT Model Leo talks about his radio background, his first podcast from 2004, and how broadcasting and podcasting share the same core idea. 12:05 — The Brick House Studio and Legitimacy Leo explains why TWiT built a large studio: to show advertisers and audiences that online media could be a serious media business. 13:05 — Video Was Always Part of the Plan Rob and Leo talk about how TWiT was doing video years before the current “video podcasting” push. 13:40 — Audio Intimacy vs Video Presence Leo explains why radio creates intimacy, while video adds place, presence, and a different kind of audience relationship. 16:05 — TWiT as a Lean-Back Media Network Leo describes his early vision for TWiT as a low-cost version of CNN or CNBC for technology coverage. 17:00 — 24/7 Streaming and Live Community The conversation covers TWiT's 24/7 stream, live programming, behind-the-scenes feel, and why raw authenticity helped the brand. 18:40 — Why Technology Was the Right Beat Leo explains why covering technology kept TWiT relevant through major shifts from the iPhone to AI. 20:35 — AI as the Next Major Technology Shift Leo compares AI to structural technology changes and explains why he sees it as a major long-term shift. 22:20 — From This Week in Google to Intelligent Machines Leo discusses rebranding a TWiT show around AI and robotics as the center of technology coverage moved. 23:15 — Can AI Create Real Media? Rob asks Leo about AI-generated content, and Leo explains why he still believes humans will remain central to media creation. 24:20 — AI Tools, Voice Cloning, and Advertising Leo talks about using AI tools, ElevenLabs voice cloning, and the potential for AI-generated ad reads. 25:25 — Why Human Spontaneity Still Matters Rob and Leo discuss whether AI clones can capture the same timing, originality, and human presence as real creators. 26:35 — Zune, Apple, Siri, and AI Adoption A lighter segment on Zune leads into Apple's AI plans and how mainstream users may begin to understand AI's practical value. 27:45 — AI Backlash, Jobs, and Human Value Rob and Leo discuss AI anxiety, job disruption, retraining, and why people need to understand where their human value lies. 29:30 — Will the Word Podcast Survive? Rob asks whether “podcast” will remain the right term as audiences define the medium more than creators or platforms do. 30:40 — Shows, Creators, and Human Creation Leo argues that “show” may be the better word and reflects on why humans are naturally driven to create. 33:05 — Apple HLS and the Audio-Video Merge Rob and Leo discuss Apple HLS, streaming formats, video RSS, audio RSS, and the shift toward combined audio-video experiences. 37:05 — Measurement Across Audio, Video, and Platforms The conversation turns to the challenge of consistent measurement across RSS, YouTube, Apple, Spotify, and other platforms. 38:20 — Host-Read Ads, Video Ads, and Dynamic Insertion Leo explains how TWiT handles baked-in host reads, dynamic ad insertion, and the coming shift toward video ad insertion. 39:10 — The Problem with Podcast Metrics Leo explains why measuring podcast consumption remains messy, especially across corporate networks, mobile listening, and YouTube. 41:10 — Why Attribution Still Falls Short Rob and Leo discuss why promo codes, attribution links, and dashboards do not fully capture real audience behavior. 43:15 — Trust as the Real Advertising Asset Leo explains why TWiT's value to advertisers comes from trusted hosts, engaged audiences, and long-term sponsor relationships. 45:00 — Podcasting 2.0 and Shared Economic Models Rob introduces the idea of shared value between advertisers, apps, creators, and listeners, and Leo reacts to the concept. 46:15 — Oxford Road, Dan Granger, and New Metrics Rob brings up Dan Granger's work around new podcast measurement standards and the 30-second vs 60-second listener discussion. 47:35 — Why Creator-Side Metrics Matter Leo explains why he is skeptical of advertiser-driven measurement systems and why inflated podcast numbers damaged trust. 49:15 — Subscriptions, Membership, and Reducing Ad Dependence Leo explains why audience-supported media would be ideal and how TWiT's paid club fits into the business model. 50:20 — The Art of the Host-Read Ad Rob and Leo discuss why Leo's long-form host reads worked, including the value of making ads useful and content-like. 52:45 — Where Media Consumption Is Heading Rob asks Leo what may come next in media, and Leo points to short-form scrolling, TikTok, Instagram, and changing audience behavior. 54:00 — Leo's Son, TikTok, and the Next Generation of Media Leo shares how his son built a major food audience through short-form video and turned it into a restaurant and cookbook business. 55:35 — Long-Form Still Has a Future Leo argues that long-form shows can still matter if they create value, community, and real connection. 56:45 — Community as the Core of Media Leo explains why connection and community remain the most important part of media, no matter how platforms change. 57:30 — The Risk of Doom Scrolling Rob and Leo discuss short-form addiction, dopamine loops, and how constant scrolling can disconnect people from real community. 58:35 — AI Slop and Synthetic Video The discussion moves to AI-generated video content, fantasy media, and the question of whether audiences will tire of low-quality synthetic output. 59:35 — Human Clones, AI Presence, and Authenticity Rob asks whether AI versions of creators could extend their presence, and Leo reflects on voice clones, soul, and human perspective. 1:00:35 — Human-Made Media May Become More Important Rob suggests that labeling human-made content may become more valuable as AI content grows more convincing. 1:01:20 — Remembering Todd Cochrane and Podcast Hall of Fame Rob and Leo reflect on Todd Cochrane, the Podcast Hall of Fame, and the early podcasting community. 1:03:10 — The Hall of Fame, Dave Winer, and Joe Rogan Leo and Rob talk about the Podcast Hall of Fame, Dave Winer, Joe Rogan, and recognizing major contributors to podcasting. 1:04:45 — Closing Thoughts and Where to Find the Show Rob thanks Leo and closes the episode with where to find past episodes and future New Media Show content. Guest Links: Leo Laporte, Founder and Owner, TWiT Podcast Network TWiT Podcast Network: https://twit.tv/ Leo Laporte Website: https://leo.fm/ Leo Laporte on LinkedIn: https://www.linkedin.com/in/leo-laporte-8aa224309/ Leo Laporte on YouTube: https://www.youtube.com/@LeoLaporte Intelligent Machines: https://twit.tv/shows/intelligent-machines This Week in Tech: https://twit.tv/shows/this-week-in-tech Rob Greenlee and New Media Show Links Rob Greenlee Website: https://robgreenlee.com/ New Media Show: https://newmediashow.com/ New Media Show Audio on Apple Podcasts: https://podcasts.apple.com/us/podcast/new-media-show-audio/id392545649 New Media Show on YouTube: https://youtube.com/@TheNewMediaShow Rob Greenlee on YouTube: https://youtube.com/@RobGreenlee Podcast Hall of Fame: https://podcasthall.com/ AI Disclosure Note: I used AI tools to help organize and edit this episode, description, and generate show notes from the episode transcript. The views, clarifications, responsibility, and industry perspective are mine and my guest's. This article reflects my editorial direction and the substance of the conversation.The post The Future of Media | Leo Laporte, TWiT.tv #672 first appeared on New Media Show.

Emilia Costa has spent nearly 20 years in media and advertising, watching the digital landscape transform from the earliest days of podcast sponsorships to the rise of AI-enabled platforms. She currently serves as Senior Manager of Member Engagement & Development at IAB, where she works with some of the biggest companies shaping the future of digital media and advertising including TikTok, Pinterest, Reddit, Beast Industries and OpenAI. An optimist at heart with a love for trend spotting, she serves as IAB's category lead for the Creator Economy and AI member companies, alongside influential publishers, and broadcasters, and has led strategic sponsorships and thought leadership at events like the NewFronts and IAB's Annual Leadership Meeting (ALM).Before IAB, Emilia spent six years at Vevo leading national integrated marketing and branded entertainment strategy, building campaigns for top advertisers like Apple, Disney, and State Farm with Shawn Mendes, Demi Lovato, and Billie Eilish. Earlier in her career, she was the first dedicated Online Marketing Manager at SPIN, the iconic music publication, and got her start at NPR working on sponsorships in the early days of podcasting.

Amazon zieht den Kaufabschluss zunehmend aus der Produktseite heraus und verschiebt ihn: direkt in den Dialog mit der KI. Gleichzeitig fällt mit den automatisch generierten Sponsored Products Videos eine weitere große Hürde für Video Ads. Ines ordnet ein, was davon für euch als Advertiser jetzt schon zählt.Alle Themen der Episode im Überblick: News #1: Amazon launcht die Sponsored Brands “Brand Gallery” (00:20)News #2: Unified Reporting ist da & die alten Reports gehen (01:36)News #3: Erste Agentic Ads für Alexa+ verschieben den Kauf in den Dialog (02:40)News #4: Prime Day 2026 setzt auf KI für Shopper:innen (03:56)News #5: Baut Amazon jetzt Sponsored Products Videos automatisch? (05:05)Links & Ressourcen:CORTUA Warteliste – Das erste System, das KI mit einem berechenbaren Kern verbindet und deine Amazon Ads von der Strategie bis zur Kampagne steuert. Jetzt Platz sichernFragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter: https://www.adference.com/podcast-vitamin-aFür Fragen und Feedback hinterlasse einen Kommentar bei Spotify oder auf YouTube: https://www.youtube.com/@ADFERENCEMail: vitamin-a@adference.com

Today in the business of podcasting:Sounds Profitable and Veritonic launched a free preview of Veritonic Instant Insights, a tool that tests audio and video ad creative before launch and returns awareness and intent signals across podcast, YouTube, CTV, social, and streaming, benchmarked against more than a decade of testing data.A new joint study from Radiocentre, the Radio Advertising Bureau, and Commercial Radio & Audio Australia, spanning 1,262 campaigns over 17 years, found that adding audio to the marketing mix delivers a 75% profit uplift, an 81% increase in consumer trust, and a 19% gain in customer acquisition.Prediction market platforms Kalshi and Polymarket are moving into podcasting, with Kalshi backing the Men in Blazers World Cup recap show Night Cup and Polymarket launching the weekly pop culture show What Are the Odds? with Dear Media.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Today in the business of podcasting:Sounds Profitable and Veritonic launched a free preview of Veritonic Instant Insights, a tool that tests audio and video ad creative before launch and returns awareness and intent signals across podcast, YouTube, CTV, social, and streaming, benchmarked against more than a decade of testing data.A new joint study from Radiocentre, the Radio Advertising Bureau, and Commercial Radio & Audio Australia, spanning 1,262 campaigns over 17 years, found that adding audio to the marketing mix delivers a 75% profit uplift, an 81% increase in consumer trust, and a 19% gain in customer acquisition.Prediction market platforms Kalshi and Polymarket are moving into podcasting, with Kalshi backing the Men in Blazers World Cup recap show Night Cup and Polymarket launching the weekly pop culture show What Are the Odds? with Dear Media.To find links to these, and every article covered in today's episode, click here. You can also subscribe to The Download's newsletter to receive the full issue straight to your email inbox every day.

Prime Day competition is rising. Learn how smarter Amazon ads, AMC audiences, DSP, video, and AI creative can help sellers capture more traffic and conversions before, during, and after it. Prime Day is no longer just about turning up your Amazon PPC budget and hoping the extra traffic converts. In this episode of the AM/PM Podcast, Shivali Patel sits down with Destaney Wishon of BTR Media to break down what sellers should expect from Prime Day, how advertising behavior has changed, and why brands need a more intentional strategy around bids, budgets, audiences, and creative.   Destaney explains why campaign structure is one of the biggest levers sellers can control before a major shopping event. Instead of relying on one broad campaign, she recommends segmenting campaigns by goal, including awareness, ranking, efficiency, brand defense, auto discovery, and conquesting. This gives sellers the flexibility to shift budget based on what they actually want to accomplish, whether that is improving BSR, protecting profitability, capturing existing demand, or creating more awareness before shoppers are ready to buy.   The episode also dives into how AMC and DSP are changing the way Amazon sellers approach advertising. Destaney shares why shoppers often click or add to cart days before purchasing, which means brands may be cutting off future sales if they lower bids too quickly. She also explains how AMC audiences can help sellers target higher-intent shoppers, such as cart abandoners or people more likely to buy premium products, while DSP and streaming TV can help create demand before shoppers even search on Amazon.   To close the conversation, Destaney breaks down practical Prime Day tactics for new brands, low-priced products, lead-in and lead-out periods, dayparting, automatic campaigns, and creative assets. Her biggest reminder is that there is no one-size-fits-all Prime Day strategy. The brands that win are the ones that understand their goals, know their margins, use data wisely, and build an ad strategy that fits their business instead of copying someone else's playbook. In episode 528 of the AM/PM Podcast, Shivali and Destaney discuss: 00:00 - Introduction 01:48 - Destaney Wishon's Amazon Advertising Background 02:49 - The 3-Part Prime Day Advertising Checklist 03:22 - How To Segment Campaigns By Strategy 05:35 - Bid Management For Ranking, Efficiency, And Discovery 06:32 - Why Amazon Ads Are Harder Than Before 09:02 - Why Shoppers Take Longer To Convert 10:20 - How Multiple Ad Types Improve Conversion 12:24 - How To Use AMC Audiences For Prime Day 16:21 - Creating Demand Before Shoppers Search 20:27 - Sponsored Prompts, Video Ads, And AI Creative 26:42 - Prime Day Q&A: AMC, Bids, Budgets, And New Brands

Learn how to turn your product images into video ads in minutes using Amazon Ads' Video Generator inside Creative Studio. In this step-by-step tutorial, I'll show you how to create, customize, and test Sponsored Brands video ads without any editing experience.• *Learn More* https://advertising.amazon.com/lp/build-your-business-with-amazon-advertising#Ad #AmazonAds

In this video, Steve P. Young breaks down how modern apps are scaling using AI video ads, Meta ads, and web-to-app monetization funnels, with real examples from top-performing apps like MadMuscles.We analyze how AI-generated creatives are outperforming traditional ads, why web-to-app checkout flows are becoming the dominant monetization strategy, and how leading apps are combining paid acquisition with optimized conversion funnels to increase revenue.You'll learn:✅ How AI video ads are transforming Meta ad performance✅ Why web-to-app funnels improve monetization and scalability✅ How successful apps structure distribution in 2026✅ Creative strategies that reduce fatigue and increase engagement✅ How to think about monetization beyond the App StoreLearn More:Create high-converting UGC instantly:https://www.createugc.ai/avsfWork with us to grow your apps faster & cheaper:http://www.appmasters.com/You can also watch this video here: https://youtu.be/rtitCwbHPms*********************************************SPONSORSReady to take action? Start exploring AppsFlyer's deep linking suite -  coming soon as a standalone solution, independent of their measurement packages → ⁠https://bit.ly/46O7Wgd*********************************************Follow us:YouTube: ⁠AppMasters.com/YouTube⁠Instagram: ⁠@App MastersTwitter: ⁠@App MastersTikTok: ⁠@stevepyoung⁠Facebook: ⁠App Masters⁠*********************************************

A year after Veo 3 changed the video world, what's actually happened? In this episode of Death to the Corporate Video, Guy Bauer breaks down where AI video stands today - from rapidly improving quality to why AI performances still feel strangely “non-human.” Guy shares his thoughts on: Why AI video is becoming its own category of animation Why great ideas are still the hardest part Why the novelty phase is already over Why taste and storytelling matter more than ever The tools got better. The real question is: does anyone have something worth saying?

Video ads boost engagement and purchase intent, but static images often convert faster and cheaper. Find out which format wins for your e-commerce business, plus how AI tools are revolutionizing ad creation and testing for both. Ad Creative City: Paris Address: 40 Rue des Blancs Manteaux Website: https://free-trial.adcreative.ai/2z57swznplw3

My newsletter: https://simonowens.substack.com/   The TV advertising business has changed dramatically over the past two decades. What used to be a relationship-driven industry built around upfront presentations and manual negotiations has turned into a fast-moving, highly automated digital marketplace. As ad dollars have shifted to streaming, the system has become more complex, introducing new challenges like hidden fees and widespread ad fraud. Matt Wasserlauf, the founder of Blockboard and a longtime veteran of both traditional TV and digital video, has had a front-row seat to that evolution. In a recent interview, he explained why ad fraud has ballooned into a nine-figure problem for the industry, how blockchain-based verification aims to ensure ads are actually reaching real humans, and why he believes as much as 90% of ad spend is lost to fraud and intermediary fees combined.  

Send us Fan MailAmazon business growth, niche brand growth, customer proof, Amazon sales strategy, and brand positioning shape this growth podcast case study. The video covers customer segments, sales channels, market pressure, buyer trust, Amazon listings, clear visuals, and how brands explain complex offers. Business owners can learn how proof, story, audience fit, and better positioning help a niche brand grow in a crowded ecommerce market.Stop letting weak positioning drain Amazon sales, get a growth plan built around buyer trust, better traffic, and cleaner conversion paths: https://bit.ly/4jMZtxu#AmazonBusiness #AmazonSelling #EcommerceGrowth #BrandGrowth #amazonsales Want free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps:00:00 - Business Growth Hook From a Niche Brand01:36 - Growth Podcast Guest and Brand Story02:27 - Turning Rule Changes Into Market Position03:03 - Using Proof to Build Buyer Trust03:53 - How a Niche Idea Reached the Market04:53 - Press Coverage That Moved Sales06:01 - Solving a Clear Customer Pain Point07:12 - Explaining Complex Offers Without Confusing Buyers07:48 - Building Messages for Different Customer Segments09:18 - Video Ads for Hard-to-Explain Brands10:39 - Why Amazon Worked as a Sales Channel11:30 - Storytelling Angles for Better Marketing12:29 - Expanding Offers for Recreational Buyers14:48 - Market Rules and Competitive Pressure16:21 - Lessons From Regulated Markets17:37 - How Rules Shape Growth Strategy-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

https://www.gethookd.ai/learn/7-best-ugc-video-ads-examples-to-try-in-2026/Learn why UGC video ads outperform polished content, explore seven winning formats from unboxing to tutorials, and understand how authenticity drives conversions up to 161% higher. Trust beats production value every time. GetHookd LLC City: Miami Address: 40 SW 13th street Website: https://www.gethookd.ai/

https://www.gethookd.ai/blog/4-best-ai-ad-video-generators-in-2026-features-and-pricing-comparedSee how competitor intelligence transforms AI video ad creation in 2026. We compare top platforms, break down pricing models, and reveal the research-first workflow that's driving three-point-five-times ROAS improvements for performance marketers. GetHookd LLC City: Miami Address: 40 SW 13th street Website: https://www.gethookd.ai/

In this episode of Death to the Corporate Video, Guy Bauer breaks down four major B2B video trends shaping 2026, and what they actually mean for marketers trying to stand out. From the rise of AI-written scripts (and why they're making everything feel painfully average) to the explosion of Apple-style product launch videos, Guy unpacks how sameness is creeping back into B2B, and how you can use that to your advantage. He also dives into why vertical video is no longer optional and why every company is rapidly becoming a media company, whether they like it or not. Finally, he tackles a surprising shift: creativity in B2B has officially gone mainstream. That's the good news. The bad news? You can't win just by being “different” anymore. If you're trying to punch above your weight, capture attention, and avoid blending into a sea of safe, forgettable content—this episode is your playbook.

Learn how to turn your product images into video ads in minutes using Amazon Ads' Video Generator inside Creative Studio. In this step-by-step tutorial, I'll show you how to create, customize, and test Sponsored Brands video ads without any editing experience.• *Learn More* https://advertising.amazon.com/lp/build-your-business-with-amazon-advertising#Ad #AmazonAds

Today's MadTech Daily covers a leadership shake-up at The Trade Desk as its CMO and other executives depart, BBC Studios rolling out an airline streaming platform, and Tesco Media pushing into video ads to blend storytelling with shoppable moments.

Realistic AI video is reshaping paid advertising, but realism alone doesn't guarantee results. This episode breaks down which tools deliver and why validated concepts, not just polished production, drive real conversions. To learn more, visit https://www.gethookd.ai/blog/realistic-ai-video-generation-why-it-matters-and-best-tools GetHookd LLC City: Miami Address: 40 SW 13th street Website: https://www.gethookd.ai/

Kathy Cruz is the founder of Savvy Shopkeeper, where she helps brick-and-mortar retail owners grow with stronger systems, clearer decision-making, and real financial confidence. In this episode, Kathy shares what happened when she joined Get Paid Marketing and finally started running ads with a real plan — starting with a time-sensitive planner launch that became her best one yet. We talk about what made the ads work (even when the creative wasn't perfect), why she's willing to break even on a front-end offer, and how one product can quietly become the trust-builder that drives bigger conversions later. This Week on the Get Paid Podcast: The simple ad test that helped Kathy make this her best planner launch yet Why "perfect creative" isn't the goal — and what mattered more How she uses a planner as a trust-builder (not just a product) The membership decision that makes her community feel safe How her framework helps store owners stop making emotional decisions and start using real data About Kathy Cruz: Kathy Cruz is the founder of Savvy Shopkeeper, where she supports independent brick-and-mortar retailers through practical strategy, coaching, and education. She's also the host of the Savvy Shopkeeper Retail Podcast and leads Master Shopkeepers, a mastermind and peer community for store owners who want to grow with stronger systems and smarter planning.   Mentioned in this episode: Get Paid Marketing (GPM) clairepells.com/getpaid   Savvy Shopkeeper (website) https://savvyshopkeeper.com/  Master Shopkeepers  https://savvyshopkeeper.com/master-shopkeepers/  Savvy Shopkeeper Retail Podcast https://savvyshopkeeper.com/podcast/ Now it's time to GET PAID

Want to hire our team to scale your Landscaping or Outdoor-Living Business? Book your FREE strategy call now → https://www.savantmarketingagency.com/free-strategy-call Got questions or need help? Text Matt directly: (716) 265-0729 If you're a landscaper looking to scale up your business and dominate your local market using effective digital marketing — you're in the right place. In this video, you'll learn: ✅ How to add $100k per month to your landsaping business using video ads on Facebook and Instagram ✅ How to create an offer that sells for $50k+ and helps you stand out from other landscapers ✅ How to shoot and edit your video ads to build trust and connection so homeowners want to buy from you –––––––––––––––––––––––––––––––––––––––––––––––––– Work With Matt & His Team Want us to build and manage a high-converting marketing system for your business? Apply for your free strategy call here → https://www.savantmarketingagency.com/free-strategy-call Join 5,000+ Landscapers in Our Free Facebook Community The #1 community for growing your landscaping business using Facebook Ads, Google Ads, Local SEO, and More → https://www.facebook.com/groups/488948048832631 Listen to Our Podcast: The Landscaper Marketing Show Every week we're dropping gold to help you elevate your business success → https://www.landscapermarketingshow.com/ Visit Our Website Learn more about why we're the #1 marketing agency for Landscapers → https://www.SavantMarketingAgency.com DM Us On Instagram https://www.instagram.com/direct/t/17844629994457721 –––––––––––––––––––––––––––––––––––––––––––––––––– About Matt Thibeau Matt Thibeau is the CEO and founder of Savant Marketing, the #1 marketing agency for landscapers. Matt is the author of Landscaper Marketing Secrets, host of The Landscaper Marketing Show podcast, has been featured on Rogers Daytime TV, Green Profit Academy, and other industry media outlets. When he's not helping landscapers grow, Matt enjoys riding his mountain bike, working out, and watching movies with friends.

https://www.gethookd.ai/#key-featuresLearn how AI tools are revolutionizing Meta video ad creation in 2026. Find out which platforms analyze millions of ads to generate high-converting creatives in minutes, how to maintain brand uniqueness while competitors use the same tech, and why testing beats blind trust. GetHookd LLC City: Miami Address: 40 SW 13th street Website: https://www.gethookd.ai/

Meta ads love video. Especially authentic, scroll-stopping content that feels real and connects instantly. I've created this episode to help you create videos that capture attention, build trust, and drive results. I cover my pro tips, plus highlight different types of video you can create today to create high-converting meta ads.    Resources, Links & Mentions: Free Download - 10 meta ad mistakes small business owners make (and how to avoid them): Download Learn how to run your own ads like a pro: Meta Ads Course Let us take the wheel and run your ads for you: Done-for-you Meta Ads  Unsure which option is right for you: Take the quiz Megan Winter on Instagram: @meganwinter Lume Marketing on Instagram: @lumemarketing  

Send us a textLearn how Amazon PPC is changing with Sponsored Product Video ads and discover new Amazon advertising strategies to grow your Amazon business fast.Amazon just introduced a major update: Sponsored Product Video (SPV) placements directly inside sponsored product slots. In this video, Stephen Pope breaks down what this means for your Amazon PPC, bidding strategy, and ACoS. You'll see how Amazon is expanding video ad inventory, how multiple videos may display per product, and why this shift could dramatically impact click-through rates and ad costs.We'll cover how SPV ads work, where they appear in search results, and how to adjust your campaigns for video placements. You'll also learn the risks of Amazon's new AI ad tools, when to avoid automated changes, and why Amazon's creative AI may only be useful for quick video ads rather than listing edits.As an Amazon agency, we share actionable insights on PPC optimization, negations, and protecting your ranking while managing rising ad costs. Whether you're new to Amazon FBA or an experienced seller, this update gives you clear next steps to improve ROI and stay ahead of Amazon's changes.If you find this helpful, subscribe to My Amazon Guy for weekly Amazon tips, PPC tutorials, and data-driven strategies.

Earnings season meets forecast crunch time | Kate Scott‑Dawkins, Jeff Foster, and Nidhi Shah break down the latest media and marketing shifts: European broadcasters in decline, OOH gains from travel rebound, Amazon's surge in cloud and streaming ads, Tubi's early AVOD profitability, and the mixed fortunes at Peacock, Paramount+, Warner Bros. Discovery, and Disney. From sports rights battles to identity‑based targeting and looming M&A moves, the team unpacks what's driving TV and streaming ad revenues — and what brands and advertisers need to know now.Listen for:• Trends in linear TV vs. streaming ad revenue growth• Why sports rights remain top-tier ad inventory• AVOD's profitability milestone and what's next• How consolidation could reshape the media buying landscape00:00 – Introduction and forecast season overlaps02:27 – European broadcaster earnings, consolidation moves, and OOH trends09:35 – Amazon earnings: Cloud, advertising, Prime Video reach, and sports rights15:03 – Fox earnings: Tubi's growth, early profitability, and login strategy18:52 – Comcast: Peacock's subscriber trends, ad revenue, and M&A speculation21:11 – Paramount/Skydance: Ad revenue decline, price hikes, and theatrical expansion24:32 – Warner Bros. Discovery: Revenue and ad declines, streaming subs, strategic options26:07 – Disney highlights and advertiser implications27:30 – Forecast wrap‑up and upcoming focus areas

In this Halloween-themed episode of The Profit Cleaners Podcast, Brandon Schoen and Brandon Condrey explore how innovative AI tools are transforming small business marketing. The spotlight is on Sora, OpenAI's groundbreaking video generation platform that empowers entrepreneurs to create engaging, high-quality content without the need for complex production teams or expensive equipment.Through practical examples and real-world experiments—from lighthearted Halloween ads featuring dancing characters to creative campaigns developed in-house—the Brandons demonstrate how AI can help cleaning business owners boost visibility, engagement, and profitability. Beyond the fun, this episode highlights the growing importance of adaptability, creativity, and storytelling in today's digital-first marketing landscape.Whether you're new to AI or ready to level up your brand strategy, this episode will inspire you to approach marketing with curiosity, innovation, and confidence.

Graham Finlay, Lecturer in the School of Politics and International Relations at UCD

Send us a textThese are the top 10 CTR videos that show how to get more clicks and grow faster on Amazon. Every clip shows a real way to improve product images, ads, and traffic results. Learn how these click-through rate wins turned weak campaigns into strong performers.Dominate this holiday season with the Ultimate Q4 Playbook for sellers who want real wins: https://bit.ly/46Wqkm3Tired of low traffic and wasted ad spend? Book a strategy call and start building a high-CTR listing today: https://bit.ly/4jMZtxuWant to watch each videos? Here's the list to watch on YouTube:Top 10: Amazon CTR is the FASTEST Way to Grow Brand Sales: https://www.youtube.com/watch?v=BMK71-pslMETop 9: Amazon PPC Uncovered: CTR Secrets, Keyword Myths, and Winning Ad Strategies: https://www.youtube.com/watch?v=Yk-s5GrnIfETop 8: Why CTR is the Most Important Factor in 2023: https://www.youtube.com/watch?v=y2ehC-cZClITop 7: What is a Good Click Through Rate for Amazon PPC? #CTR #AmazonPPC: https://www.youtube.com/watch?v=PShopH19d34Top 6: Why Main Image Affects Sales so Much on Amazon, CTR, Photo Size: https://www.youtube.com/watch?v=I0EaBfH7kZgTop 5: 2x Your CTR on Amazon - Click Through Rate, the Fastest Way to Grow Sales: https://www.youtube.com/watch?v=Nr0tVIfP_tsTop 4: What's a Good/Bad Conversion Rate - Amazon FBA Seller Benchmark: https://www.youtube.com/watch?v=G0782nWvdwMTop 3: From 3% to 9% CTR: How I Optimized My Main Image for Amazon Sales: https://www.youtube.com/watch?v=CRar6bsCzlwTop 2: Best Traffic Tip for Amazon FBA that will get you CLICKS

Michael and Shane White are back — and this time, they're taking on the wild world of AI video ads. You've probably heard the hype, but here's the truth: AI videos are already reshaping how Amazon sellers launch, test, and scale. They also dig into what most people get wrong about CVR tracking, why data still beats “gut feeling,” and how video might soon be your best-performing ad type (yes, even if you're camera-shy).So grab your headphones and your favorite coffee mug — it's time to talk about launches, AI, and the future of Amazon PPC.

ডিজিটাল মার্কেটিং আজকের সময়ে ব্যবসার জন্য একটি অপরিহার্য মাধ্যম। প্রযুক্তির দ্রুত অগ্রগতির সাথে সাথে কেবল প্রচলিত ডিজিটাল মার্কেটিং আর কার্যকর নয়। এ ক্ষেত্রে AI (Artificial Intelligence) বা কৃত্রিম বুদ্ধিমত্তা ডিজিটাল মার্কেটিংয়ে এক নতুন যুগের সূচনা করেছে। কীভাবে AI ডিজিটাল মার্কেটিংয়ে ব্যবহার হচ্ছে, কেন এটি অপরিহার্য, এবং কীভাবে আপনি এই দক্ষতা শেখার মাধ্যমে আপনার ক্যারিয়ার বা ব্যবসায় উন্নতি করবেন এই বিষয়ে এই পডকাস্টে আলোচনা করা হয়েছে। AI দিয়ে স্মার্টলি মার্কেটিং এর কাজ করে ইন্টারনেট দুনিয়ায় রাজত্ব করতে চাইলে কমপ্লিট এই AI-Powered মার্কেটিং কোর্সটি হবে আপনার জন্য পারফেক্ট একটি কোর্স। AI Writer দিয়ে ব্লগিং, AI Image & Video Ads তৈরি, অ্যাফিলিয়েট, ফেসবুক মার্কেটিং, ইউটিউব অটোমেশন, WhatsApp CRM, কুপন বিজনেস থেকে শুরু করে ১৪টির বেশি মার্কেটিং সেক্টরে এক্সপার্ট হয়ে যাবেন যা আপনার ইনকাম আরও বাড়িয়ে দিবে ➤ https://www.msbacademy.com/course/digital-marketing-masterclass

অরগানিক মার্কেটিং হলো এমন একটি প্রক্রিয়া যেখানে কোনো টাকা খরচ না করে বা খুব কম খরচে গ্রাহকদের কাছে পৌঁছানো হয়। এটি বিশ্বাসযোগ্যতা তৈরি করে, দীর্ঘস্থায়ী গ্রাহক সম্পর্ক গড়ে তোলে এবং ব্যবসার টেকসই বৃদ্ধি নিশ্চিত করে। অনলাইনে ব্যবসা শুরু করলে, অরগানিক মার্কেটিং জানাটা খুবই জরুরি কারণ এটি আপনাকে নিজের ব্র্যান্ডকে শক্তিশালী করতে সাহায্য করে, বেশি ট্রাফিক আনে এবং ব্যয় কমিয়ে দেয়। অরগানিক মার্কেটিং কি? কিভাবে অরগানিক মার্কেটিং করে আপনার অনলাইন বিজনেসে সেল বাড়াবেন, বিজনেস গ্রোথ বাড়াবেন সেই বিষয়ে এই পডকাস্টে আলোচনা করা হয়েছে। AI দিয়ে স্মার্টলি মার্কেটিং এর কাজ করে ইন্টারনেট দুনিয়ায় রাজত্ব করতে চাইলে কমপ্লিট এই AI-Powered মার্কেটিং কোর্সটি হবে আপনার জন্য পারফেক্ট একটি কোর্স। AI Writer দিয়ে ব্লগিং, AI Image & Video Ads তৈরি, অ্যাফিলিয়েট, ফেসবুক মার্কেটিং, ইউটিউব অটোমেশন, WhatsApp CRM, কুপন বিজনেস থেকে শুরু করে ১৪টির বেশি মার্কেটিং সেক্টরে এক্সপার্ট হয়ে যাবেন, যা আপনাকে প্রতি মাসে হাজার ডলার+ ইনকাম জেনারেটে সাহায্য করবে ➤ https://www.msbacademy.com/course/digital-marketing-masterclass

আগের যুগের টিভি বিজ্ঞাপনের পরিবর্তে এখন মানুষ সোশ্যাল মিডিয়া মার্কেটিং দিকে বেশি গুরুত্ব দিয়ে থাকে। দিন দিন সোশ্যাল মিডিয়া ব্যবহারকারীদের সংখ্যা বেড়ে যাওয়ায় ব্র্যান্ডগুলোর কাছে সোশ্যাল মিডিয়া প্ল্যাটফর্মগুলো খুব গুরুত্বপূর্ণ হয়ে উঠেছে।সোশ্যাল মিডিয়া মার্কেটারদের চাহিদাও এখন অনেক। কিভাবে শিখবেন সোশ্যাল মিডিয়া মার্কেটিং এই বিষয়ে এই পডকাস্টে আলোচনা করা হয়েছে। AI দিয়ে স্মার্টলি মার্কেটিং এর কাজ করে ইন্টারনেট দুনিয়ায় রাজত্ব করতে চাইলে কমপ্লিট এই AI-Powered মার্কেটিং কোর্সটি হবে আপনার জন্য পারফেক্ট একটি কোর্স। AI Writer দিয়ে ব্লগিং, AI Image & Video Ads তৈরি, অ্যাফিলিয়েট, ফেসবুক মার্কেটিং, ইউটিউব অটোমেশন, WhatsApp CRM, কুপন বিজনেস থেকে শুরু করে ১৪টির বেশি মার্কেটিং সেক্টরে এক্সপার্ট হয়ে যাবেন এই কোর্সটি করলে ➤ https://www.msbacademy.com/course/digital-marketing-masterclass

আপনার বিজনেস বা সার্ভিস সবার কাছে পৌঁছে দেয়ার জন্য সবচেয়ে বেশি কার্যকারী দিক হল সার্চ ইঞ্জিন অপটিমাইজেশন। কারন প্রতিযোগিতার এই মার্কেটে আপনি যদি সবার সামনের সারিতে না থাকতে পারেন তাহলে সফলতা পাওয়ার সম্ভাবনা খুবই কম। সার্চ ইঞ্জিনের উপর নির্ভর করে সারা পৃথিবীতে লক্ষ কোটি টাকার ব্যবসা পরিচালিত হচ্ছে। অর্থাৎ বুঝতেই পারছেন অনলাইনে কিছু করতে হলে সার্চ ইঞ্জিন অপটিমাইজেশন সম্পর্কে জানতে হবে এবং এর সঠিক ব্যবহার সম্পর্কে নিজের মধ্যে পরিস্কার জ্ঞান থাকতে হবে। এই বিষয়ে বিস্তারিত আলোচনা করে হয়েছে এই পডকাস্টে। আপনি যদি AI দিয়ে স্মার্টলি SEO,AI Writer দিয়ে ব্লগিং, AI Image & Video Ads তৈরি, অ্যাফিলিয়েট, ফেসবুক মার্কেটিং, ইউটিউব অটোমেশন, WhatsApp CRM, কুপন বিজনেস থেকে শুরু করে ১৪টির বেশি মার্কেটিং সেক্টরে এক্সপার্ট হয়ে ইনকাম করতে চান তাহলে জয়েন করুন এই কোর্সে  ➤ https://www.msbacademy.com/course/digital-marketing-masterclass/

সময় এবং প্রযুক্তির পরিবর্তনের সাথে সাথে মার্কেটিং এসেছে পরিবর্তন। এখন সব কিছু ডিজিটাল হওয়ার কারনের বড় প্রতিষ্ঠান গুলা তাদের পণ্যের বা সার্ভিসের মার্কেটিং ডিজিটাল প্ল্যাটফর্ম গুলাতে করে থাকে। সে দিক থেকে বলা যায় ক্যারিয়ার হিসেবে ডিজিটাল মার্কেটিং বর্তমান সময়ের সময় উপযোগী একটি সিগ্ধান্ত। ক্যারিয়ার হিসেবে ডিজিটাল মার্কেটিং কেমন হবে? কি জানতে হবে? যারা ডিজিটাল মার্কেটিং ক্যারিয়ার গড়তে চান তাদের জন্য এই পডকাস্ট। আপনি যদি AI দিয়ে স্মার্টলি SEO, AI Writer দিয়ে ব্লগিং, AI Image & Video Ads তৈরি, অ্যাফিলিয়েট, ফেসবুক মার্কেটিং, ইউটিউব অটোমেশন, WhatsApp CRM, কুপন বিজনেস থেকে শুরু করে ১৪টির বেশি মার্কেটিং সেক্টরে এক্সপার্ট হয়ে ক্যারিয়ার গড়তে চান তাহলে জয়েন করুন এই কোর্সে ➤ https://www.msbacademy.com/course/digital-marketing-masterclass

Have your organic videos hit a ceiling—great views, but disappointing conversions? Wondering why your competitors are turning video content into a lead-generation machine while your results stay flat? Educational video ads offer a performance-driven approach that combines storytelling, targeting, and conversion psychology in one powerful format. To learn a proven three-part video ad framework plus cutting-edge ways to integrate AI video tools like Google Veo 3 to rapidly boost performance, I interview Aleric Heck.Guest: Aleric Heck | Show Notes: socialmediaexaminer.com/680Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AI video ads are here, but are they ready for prime time? In this episode of Death to the Corporate Video, Umault founder and creative director Guy Bauer shares the five things you need to know before diving in. From the murky legal landscape, to the limits of what AI actually solves, to the backlash (and wasted credits) you should expect - Guy breaks down the realities of making AI-generated ads after producing four of them himself. Whether you're curious about the potential of AI in video marketing or wondering how to avoid the biggest pitfalls, this episode will help you understand where the magic is—and where the hype ends.

On this episode, I talk about how Shorter Video Ads on Facebook Get More Replays via LoopingToday, we're diving into something pretty interesting about Facebook video ads and how their looping behavior can impact your brand's exposure.So here's the scoop: Facebook video ads that are 30 seconds or shorter actually loop automatically for about 90 seconds. That means if you have a 30-second ad, it could play three times in a row—assuming viewers don't skip it. And if your ad is 16 seconds, it could loop up to six times within that same 90-second window. But it gets even more interesting. Meta sometimes adjusts this looping dynamically. So instead of just 90 seconds, your video might loop for anywhere between less than 90 seconds all the way up to 180 seconds. This helps improve the ad's performance based on how people interact with it.Now, while this repetition can really boost your impressions and reinforce your brand messaging, there's a catch. Too much looping can get annoying for viewers if the content feels repetitive or spammy.That's why, in our work, we always maintain a minimum video length of 7 seconds. We avoid making ultra-short ads—like those 3 to 5 second clips—because they loop too aggressively and risk turning viewers off.Also, a quick heads-up: this looping behavior applies only to Facebook video ads. Instagram is different. On Instagram, video ads loop continuously no matter the length, so you don't have to worry about the same looping limits there.So, to wrap it up, Facebook video ads that are 30 seconds or shorter loop automatically for up to 90 seconds, which can increase your brand exposure but also risks viewer fatigue. Keeping your videos at least 7 seconds helps strike a balance between maximizing reach and maintaining a good user experience.

Welcome to Omni Talk's Retail Daily Minute, sponsored by RetailClub and Mirakl. In today's Retail Daily Minute:Apparel and department store retailers face mounting pressure from U.S. trade policy, with Moody's Ratings giving the sector a negative outlook as import duties eat into profitability and revenue growth stalls at just 3%.Walmart transforms Vizio into a private-label brand with exclusive sales through Walmart and Sam's Club, ending multi-retailer distribution as part of its $2.3 billion acquisition strategy.Over half of ad buyers now use generative AI for video creation, with 30% of digital video ads currently developed using the technology, expected to reach 39% by 2026 as smaller brands lead adoption.The Retail Daily Minute has been rocketing up the Feedspot charts, so stay informed with Omni Talk's Retail Daily Minute, your source for the latest and most important retail insights. Be careful out there!

We explore the latest LinkedIn updates with Jerry Potter featuring Judi Fox on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This month's social media updates are a must-know, especially if you're serious about growth. From Instagram's long-awaited grid reordering feature to LinkedIn's bold video ad rollout, July 2025 is packed with strategic shifts you can't afford to miss. In this episode, Emma breaks down five of the biggest marketing changes across platforms, sharing her expert take on what's worth your attention and how to adapt your content and ad strategies accordingly. Plus, she dives into the underrated opportunity of Reddit, why creators are flocking to the Edits app, and how these updates signal bigger trends in social-first marketing. Get the inside scoop on what's changing and how to turn these updates into growth. Listen in as Emma explains: How Instagram's grid reordering can elevate your visual brand identity What LinkedIn's “first impression” video ads mean for B2B marketers Why Reddit is the next big platform for early-adopter brands And much, much more!   Connect with Ninety Five Media: Website   Instagram  Need Support with Your Podcast? We've got you covered  Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co   Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call  Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia   

In this episode, Guy Bauer — founder and creative director of Umault — breaks down the three essential ingredients that make B2B video ads actually work. Guy kicks things off with an exciting personal update: he's making his first feature film, documenting the journey on YouTube under the playlist Guy Makes a Movie. Then, he dives into the core topic: #1 - Characters with a Point of View Guy explains how memorable B2B ads feature characters who stand for something - with a strong belief, purpose, or perspective that drives the story. Whether they're representing the old way or the new way, their convictions fuel engagement. #2 - One Message Forget packing in 42 “key” messages. The best ads have a single, clear takeaway - one idea, powerfully expressed. Guy uses the Palms Casino's “From Dust to Gold” campaign as a brilliant example of sticking to a singular message. #3 - Conflict Compelling stories need friction. Conflict - whether it's character versus character, versus nature, or even an outdated system - gives the audience a reason to keep watching. Without conflict, you're basically selling paper towels, and nobody cares.

IN CLEAR FOCUS: John Gargiulo, founder and CEO of Airpost.ai, explores how AI is revolutionizing video ad creation for brands. With 400,000+ UGC clips and advanced computer vision, Airpost enables professional video ads at scale. John discusses the shift from static to dynamic content, maintaining authenticity in AI-generated ads, and why he believes AI agents will replace traditional agencies within the next decade. Discover how brands can unlock consistent, high-quality video content creation.

Next in Media sat down with Chloe Wix, Head of Global Product & Commercial Growth at Spotify at the company's beach venue in Cannes, to talk about AI-generated audio ads, why Spotify is leaning more into monetizing non-subscribers, and whether the 'background' medium can graduate into the video ad market.

Judge in the Diddy trail is seriously thinking about removing one of the jurors from the trail. Mike The Situation is finally intervention certified. Prime Video will start to double up on Ads.Make sure to also keep up to date with ALL our podcasts we do below that have new episodes every week:The Thought ShowerLet's Get WeirdCrisis on Infinite Podcasts

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Peter Czepiga is the founder of Flighted, an agency that helps DTC brands profitably scale their advertising on platforms like Meta, TikTok, and Google. He also runs his own brand, Ando. Flighted has worked with some of the most popular DTC brands spending between $50-300k per month on ads.In this episode of DTC Pod, Peter shares his strategies for launching and scaling profitable ad campaigns on Meta for DTC brands. He covers how much to spend to prove out product-market fit, what types of creative work best, his approach to audience targeting, and how AI is impacting ad creative production. Peter also explains how DTC ad tactics can be applied to other business models like SaaS.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Proving Product-Market Fit2. Setting up Ad Accounts for New Brands3. Budget and Assets Needed to Test Ad Creative4. Creative Strategies for Successful Ads5. AI in Ad Creative Generation6. Applying DTC Ad Tactics to Other Business Models7. Flighted's Agency Model and Client EngagementsTimestamps00:00 Peter's background in ecommerce and growth 04:08 What is takes to prove product-market fit with ads 09:57 Scaling ad budget after initial traction 13:32 What is Meta Advantage+ campaigns and when to use it16:10 How to manage ad frequency and exclusions19:31 Creative mix: formats, messaging, placements24:36 Messaging frameworks that resonate in ads27:43 Tips for sourcing and creating ad creative 32:31 AI-generated ad creative: potential and limitations 38:28 Applying D2C ad tactics to SaaS and other businesses 43:23 How Flighted works with clients 45:32 Wrap up; how to connect with PeterShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokPeter Czepiga - Founder of FlightedBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Want to know why some video ads make people stop scrolling while others get ignored? So did I, so I recently sat down with video marketing expert Kevin Anson, who's been crafting high-converting video ads for over 20 years. He shared his proven "12 ingredients" framework that turns casual viewers into engaged customers. Whether you're just getting started with video ads or looking to boost your conversion rates, Kevin's practical insights will help you create videos that actually drive results. https://www.theagentsofchange.com/570 Provide podcast feedback at https://www.theagentsofchange.com/survey by the end of February 2025 to be entered in our $100 giveaway at your favorite restaurant or store. It will only take a couple of minutes of your time, and it will help me create a better show for you. Thanks!

In this episode of The Millionaire Real Estate Agent podcast, we're honored to sit down with Adam Hammodat, a solo agent from California who consistently generates over $40 million in sales annually. Adam's journey is nothing short of extraordinary. Born and raised in Baghdad, Iraq, Adam survived war, upheaval, and displacement before forging a thriving life and business in the United States.Adam shares how his roots shaped his resilience, drive, and ability to connect with people. He also takes us behind the scenes of his innovative use of social media—particularly Facebook—to create highly effective, niche-specific ads. With a focus on connecting with Arabic-speaking clients, Adam cracked the code to build trust, solve problems, and convert online leads into loyal clients.Resources:Order the Millionaire Real Estate Agent Playbook | Volume 2Connect with Jason:LinkedinProduced by NOVAThis podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.Advertising Inquiries: https://redcircle.com/brands

Want to stop the scroll and engage your audience with video ads? Curious about the key elements that make a video ad irresistible? To explore how to create persuasive video ads that convert, I interview Kevin Anson.Guest: Kevin Anson | Show Notes: socialmediaexaminer.com/642Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.