Podcasts about google slap

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Facebook has lost over $200 BILLION in value over the last few months and, oddly enough, it's because of their neglect over one of the most fundamental principles of business...THE GOOGLE SLAP! In this episode, I'll teach you about the Google Slap and I'll do it for everyone live on Tik Tok. All sorts of a fun stuff coming your way in this episode and I hope you enjoy it. For More Information Head Over to WeightRoomWealth.com

So I check my email the other day and there's an email from Russell Brunson's executive assistant… No guarantee that I'll get picked…  But I got to tell the following story.  Russell Brunson's thesis as I interpret it.  Learn how to generate organic traffic.  Then make your offer to that organic traffic.  Then when your offer is converting you start spending money on adds to scale your offer.   In my opinion publishing counts if your publishing to a Blog, Youtube channel or a podcast.  Why?  You're building influence.  You're building credibility.  You're creating long form content that you can repurpose.  You can direct the traffic to wherever you like.  It's SEO searchable and indexable.  And it provides safety from the Google Slap, Zuckerberg, etc.  Side note, I have been constantly publishing to my Table Rush Talk Show in podcast land for over a year.  450 + episodes.  Listen to them at www.tablerush.net. I do have a lot of people wanting me to make them an offer.  Now I get to work on an offer that converts!  Start publishing to a platform.  Pick one, and start publishing!Administrative: (See episode transcript below)WATCH this episode here: Table Rush Talk Show.Check out the Tools For A Good Life Summit here: Virtually and FOR FREE https://bit.ly/ToolsForAGoodLifeSummitStart podcasting!  These are the best mobile mic's for IOS and Android phones.  You can literally take them anywhere on the fly.Get the Shure MV88 mobile mic for IOS,  https://amzn.to/3z2NrIJGet the Shure MV88+ for  mobile mic for Android  https://amzn.to/3ly8SNjSee more resources at https://belove.media/resourcesEmail me: contact@belove.mediaFor social Media:      https://www.instagram.com/mrmischaz/https://www.facebook.com/MischaZvegintzovSubscribe and share to help spread the love for a better world!As an Amazon Associate I earn from qualifying purchases.Transcript: Mischa Zvegintzov This episode is called Russell Brunson asked me to to submit a story. Russell Brunson asked me to submit a story. How exciting is that? Yeah, this is going to be about that. I'm just all asunder, you know. Now I've said it before. I'm gonna say it again. That's me opening a soda. I swear it's a soda. There you go. You just gotta let it rip. You just gotta let it fly. But again, this episode is Russell Brunson asked me to submit a story for his newsletter. There we go. That's a good title. Russell Brunson asked me to submit a story for his newsletter. That's what I'm going to talk about on this. On this episode. It's very exciting. The, the culmination of a lot of hard work. And, yeah, we don't know where the success points are going to come from. So listen in. It's gonna be a fun episodeMischa Zvegintzov So as many of you know, or maybe you don't know, because you're new to the table rush talk show via the YouTube so you're watching this on YouTube. And I've started publishing on YouTube. relatively recently, you can always go to www.tablerush.net to the show notes, go to table rush dotnet. Subscribe. First, though, go to www.tablerush.net. That's where all these episodes are in podcast land. I believe I have 450 episodes plus or minus 20. But I've been doing very consistently for a year a little bit more than a year of publishing every day. And and, you know, building an audience. Some days, it's some days, there's lots of episode downloads. Some days, there aren't so many. As I'm on YouTube, and this is brand new, YouTube's fledgling for me the fledgling YouTube in endeavor. Not a ton of downloads yet, you know, and I'm working to, to, hopefully generate some more visibility for this for the table rush talk show YouTube channel. But it's a lot of times as a fledgling content creator, it can feel like you're talking into the void can absolutely feel like you're talking into the void. Do you get a ton of good feedback from people? The eventers universe gives me nuggets now and then do confirm what I'm up to. I'll tell you one of the really cool things for me right now is that I do have a lot of people, you know, wanting me to make an offer. And when I say make an offer, like offer up a product or a service, you know, like an expert service. And for me it is going to be it seems like the universe is having it be towards podcasting towards helping people podcast publishing to their podcasts every day. Because it's so powerful, and I'm working. This is why that's important. And I'm in the 2CC X Russell Bronson's 2C CX and it's his coaching program. And one of the things he's his his thesis is you generate organic traffic, you learn how to generate organic traffic, if you're already generating organic traffic and interest in what you're doing great, generate organic traffic, then you make your offer to that organic traffic. And then when that offer converts through your offer, through your organic traffic, then use then you start applying ad directed traffic to it then you start spending money on your advertising. And you scale that offering. Because you know, it works, you know, it converts. And then you can start printing money in effect and impacting the world, printing money is fun impacting the world's perhaps funner. But, or you get a combination of both.Mischa Zvegintzov So a lot of people skip the publishing side of things. And in the to cc X Russell and the coaches are very specific about the type of the type of publishing so there's you publish to a blog, you publish to a YouTube channel, such as this, the table would rush talk show, subscribe below, or a podcast. Again, www.tablerush.net, type in your computer table, Rush dotnet. And you can go to all my table rush talk show, podcast episodes, and actually, you can hear what it was before it was the table rush, talk show, go listen to some old episodes, maybe 400 previous. Super fun, it was a totally different name of the of the podcast in the talk show.Mischa Zvegintzov But I've been diligently putting out this content. Now I'm in the space of repurposing the content, to start driving more looks likes follows more attention towards towards my content. And then the next part, the next step of generating organic traffic is to start getting in front of other people's audiences. So you start putting yourself out there, hey, I'd like to be a guest on your podcast, hey, I'd like to be interviewed for your blog, hey, I'd like to be interviewed for your YouTube channel, you start getting in front of other people's audiences, talking about what you're doing. And then you're generating more organic traffic. So a lot of people skip the generating of the organic traffic, and they want to go straight to paid ads. And you can end up spending a lot of money trying to figure out if your offer converts. And so publishing to your platform, is very critical. Publishing to a platform consistently, is very critical. And the other thing it does, I actually have it on my notes over here, hey, I'm kind of prepared. Oftentimes, I'm not prepared. Is that is that hold? Please, let me find it. Where is it the benefits, it has something to do with.Mischa Zvegintzov So the reason you're publishing, not only to generate organic traffic, but you're building influence, you're building credibility, you're building a body of work that you can point to, and then you're creating long form long form content. And then you can repurpose that long that that content. And then also, from your platform, you can direct traffic to wherever you want. So if you build an audience that's coming to your platform that's SEO searchable, by the way, and indexable. That's what's the, that's part of the other most powerful bit of publishing to a platform of a blog, YouTube channel or a podcast is that it's indexable. And, and SEO searchable. And that, it which is like saying that they can easily find you, and they can easily buy from you for free. You're not having to pay for that traffic so they can easily they can for free, easily find you and easily buy from you. And again, a lot of people skip this step. So I've been Oh, and one other thing, or a couple other things. It's security from a Google slap. Because Google can change their algorithms. They can change their pricing structures, they can do all sorts of things. And then you're all the sudden your efficient advertising becomes inefficient. There's the Zuckerberg price increase, right Facebook, tweaks their pricing model or their algorithms. And then there's Apple Apple playing games. So Apple decides, hey, we're gonna change the way we do stuff. If the way that we interact with Facebook can drive prices up, so it provides insulation from that, that provides diversity from that. If you can control and create your own traffic, there's massive benefits. But again, a lot of people don't do it. They skip the publishing part. And so I've been publishing like mad. Thank you so much for listening. Thank you for making it this far. I'm going to get to the excitement of Russell asking me to tell a story. The other day, well, I can have insecurity about what I'm doing about all this publishing. I'm like, am I talking into the void? What's going on? I come home, I'm at home the other day, I'm about to go home. I'm about to go grocery shopping. And they compulsively check my phone. You know, we all do it. Or a lot of us do it. I'm about to walk out the door. I checked my phone, and in and I see an email, there's an email, and it's from Russell Brunson, Russell Bronson's executive assistant. And I'm like, wait, wait, for doubletake, I stopped, I look at it again. We want you to submit a story. This is just the other day a few weeks ago. I'm like, What is this right?Mischa Zvegintzov Is this for me? Wait, what? This doesn't make any sense. So I closed the door, leave the car running, you know, keys in the car, whatever, forget about the car. So we could have jumped at it and drove away. I had i i Come run into the computer, I sit down and and I printed out the email and I get this great copy of this email. Hey, you know, my name is blank. I'm Russell Bronson's executive assistant, I'm writing to inform you that you have been hand selected from the coaching program and, and or the inner circle mastermind as a as a potential feature guest author in the what are Dan Kennedy and Russell Bronson's magnetic marketing monthly periodicals, you may or may not have heard of Russell Brunson, you may or may not have heard of the magnetic marketing periodicals, or Dan Kennedy, but in the niche and realm where I play. These are big names. That's like, that's like, wait, what I mean, I was like, wait, what? And so I just submitted that I wrote the story. Of course, there's no guarantee, but it was a great little God shot a great little nugget from the universe. Keep at it, you know, I've got some visibility, people are paying attention to what I'm doing. And some fun validation. And so I got a good write a great article about just what I told you about the importance of publishing that, you know, you can generate organic traffic, you can test your offers on that organic traffic, and when you have an offer that converts, then you can scale it, throw advertising revenue at it, and, you know, scale it up. That's super exciting.Mischa Zvegintzov And then, you know, there's all the, all the other collateral benefits of publishing, consistently. You know, insulation from Google slaps from Zuckerberg pricing increases from Apple fighting with the other social media platforms. And then, you know, you're you're building influence, you're building credibility, you're creating a body of work that you can point to, you're creating long form content, you can repurpose that content, it's indexable. And it's SEO searchable, which is like saying that people can easily find you and buy from you for free. And that's very powerful. So if you're publishing to social media every day, which can be powerful or tick tock tick tock is all the rage people are driving great traffic with tick tock, but you're subject to the whims of those platforms. That's it, I am done. Thank you for listening if you've made it this far, so excited. I got my article into Russell Brunson and Dan Kennedy and the magnetic Marketing Marketing periodicals. We will see if, if I get I get to be published. But I just want to encourage you, keep working hard. Keep publishing. Keep trying. Keep putting your creativity out there your work out there. Take the messy action. You never know. And I will end with this will end end with this. Start publishing to a platform, take a platform, blogging, YouTubing podcasting, start publishing every day. Peace out

From: Russell Brunson Boise, Idaho Let me know if this happened to you... As an entrepreneur or small business owner, there have been times in our lives where we've heard and we believed the idea of:   "If You Build It, They Will Come..." Right...? And so we decide to start our businesses...  We go to school and get our degrees...  We create courses, write our books... Source our products, or start a service... Whatever YOUR THING is... Hoping that IF we create the best product or service, that people will come knocking on our door. And then we WAIT, for our future dream customers to come to us... But unfortunately, they never “just” come...  Is that your story right now? Is that why you're here?  Have you created something amazing, but you don't know HOW to get your dream customers to find you? Or, does your story sound a little bit different?   Maybe you have a website or a funnel setup, and you're getting some traffic (or customers) to come to you... But the FEAR, of the next Google Slap... Or of Facebook shutting down, or even ban your account, like so many others have experienced is keeping you up at night wondering if you've built your company on a solid foundation.  Have you ever thought...  "If I Can't Get A Consistent Stream Of Traffic Or NEW People Coming Into My Business... Do I Even Have A Real Business?" My name is Russell Brunson, and I'm the author of this NEW book called Traffic Secrets, and I don't think there is anyone on this planet who is as obsessed with traffic like I am.  www.trafficsecrets.com Learn more about your ad choices. Visit megaphone.fm/adchoices

From: Russell Brunson Boise, Idaho Let me know if this happened to you... As an entrepreneur or small business owner, there have been times in our lives where we've heard and we believed the idea of:   "If You Build It, They Will Come..." Right...? And so we decide to start our businesses...  We go to school and get our degrees...  We create courses, write our books... Source our products, or start a service... Whatever YOUR THING is... Hoping that IF we create the best product or service, that people will come knocking on our door. And then we WAIT, for our future dream customers to come to us... But unfortunately, they never “just” come...  Is that your story right now? Is that why you're here?  Have you created something amazing, but you don't know HOW to get your dream customers to find you? Or, does your story sound a little bit different?   Maybe you have a website or a funnel setup, and you're getting some traffic (or customers) to come to you... But the FEAR, of the next Google Slap... Or of Facebook shutting down, or even ban your account, like so many others have experienced is keeping you up at night wondering if you've built your company on a solid foundation.  Have you ever thought...  "If I Can't Get A Consistent Stream Of Traffic Or NEW People Coming Into My Business... Do I Even Have A Real Business?" My name is Russell Brunson, and I'm the author of this NEW book called Traffic Secrets, and I don't think there is anyone on this planet who is as obsessed with traffic like I am.  www.trafficsecrets.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I”m going to do a summary of the first chapter of Russell Brunson's new book “Traffic Secrets”   He started on Google Adwords and was making some money until Google increased their prices.   Then came the big Google Slap where they kicked off a lot of advertisers and banned them.     Google only wanted the really big advertisers on their platform and didn't care about the small guys who were causing 90% of their hassles   Google Panda & Penguin made it even worse   Facebook was easy and affordable when they first started advertising in 2007. Easy to make a profit. Then they raised the prices just like Google did to squeeze out the small guys.   That's why it's dangerous to put all your eggs in the one basket, as your business can be shut down overnight.    The good news is funnels are easier to make money from as you can 5 - 10 times more than just selling a single product which allows you to stay in the game longer.   But eventually it's likely you'll get squeezed out too.    The secret is to not to rely on just one channel only.    The art of science of getting people to find you is what most people struggle with   Understand exactly Who your dream customer is the key. Who is your dream customer and where are they congregating?   Become obsessed with your dream customers. Understand them better than they know themselves.    Run a customer centric company, not a product centric company   Your business is about your customer, not you   Remember how you felt when you were trying to solve the problem your customer has now. Think about what you were feeling when you had that pain.    Your mess becomes your message   Enter the conversation already going on in your customers mind. See the world the way they are seeing.    3 core markets... health, wealth and relationships.   Marketing must focus on only one of these desires at a time.    Which direction are they moving... away from pain or towards pleasure.    Exercise to list phrases your dream customers use to move away from pain or towards pleasure.   

0:35 "Unleash the Awesome" episode 23 - "Russell Brunson Shares Powerful Insights from his new book, 'Traffic Secrets". 0:45 You can get a copy of Traffic Secrets (for just the cost of shipping)  and a bunch of other, awesome bonuses at gambrill.com/traffic15:08 The Google Slap16:50 Google SEO good ole' days18:00 The beginning of Facebook Ads24:00 How direct response techniques still work today with funnels28:50 Most entrepreneurs make this big marketing mistake...31:30 Who is your dream customer?32:30 Alexis and the customer avatar33:50 Becoming obsessed with your dream customers34:54 Your mess becomes your message36:42 Know and understand your customers better than they understand themselves37:33 The 3 core markets: Health, Wealth, and Relationships (more detail in Expert Secrets).38:44 Which category does Gillette razors target?39:38 Pain vs. Pleasure43:00 The Searcher and the Scroller44:00 The beginning of interruption marketing47:00 The Pros and Cons of search-based traffic47:55 The Pros and Cons of social media interruption-based traffic                CONSUMER NOTICE: You should assume that we have an affiliate relationship and/or another material connection to the providers of goods and services mentioned in this episode and may be compensated when you purchase from a provider. You should always perform due diligence before buying goods or services from anyone via the Internet or offline.

Is your internet business stable enough to weather Amazongeddon or a similar event? If not, you must watch this video. If you aren't sure what Amazongeddon is, that is a phrase FBA (Fulfilled By Amazon) sellers and Amazon affiliates are calling the recent changes to the cost and payout structure that Amazon just rolled out. Affiliates used to make a flat 8.5% commission per sale on every product when they reached a certain level of sales volume each month. This now has a sliding scale of affiliate commission that is based on product categories and can be as low as 1%. On the flip side, the costs associated with selling items as an FBA seller have gone up. Amazon is squeaking out a few percentage points more in profit at the expense of individuals who have built their businesses on the backs of Amazon. Now is this wrong of Amazon? Of course not. Is this 'fair'? Of course it is, this is business! Here is the thing... People like my wife and I who sell a handfull of products on Amazon and promote a few products as affiliates will not notice these changes in our bottom line next month, because we have dozens of additional revenue streams. Someone who built their entire business on Amazon affiliate websites may literally see their income drop by 50% - 80% by this! And, in my career of internet marketing, this is definitely not the first time I've seen this kind of drastic shift from a major player. My first income was direct linking users from Myspace to affiliate links... That dried up completely with one change in their TOS. I lived through the 'cheap Adwords' days of Google when clicks were 5 and 10 cents that are now several dollars. I've survived the organic SEO gold rush that imploded with the Panda update of 2011 and the Penguin update and Hummingbird updates plus the zillion others... I watched the "Google Slap" take down entire businesses, cut family income down to nothing and watched too many 'baller' internet marketers get knocked off their gilded thrones in those days. I rode the organic Facebook wave to nearly 1 million fans before that flipped to a 'pay to play' system and now I'm squeezing every ounce I can out of their ads system before it follows the exact same trend Google's Adwords system did. I'm now pushing on Pinterest organic and continuing to be on the lookout for the next big platform to jump on and test through while keeping all of the other plates spinning. I've seen people build fragile businesses built on one platform, one traffic source, and one product. History shows time and time again, that these businesses die eventually. A great example of this is how some people are growing 'lifestyle brands' on Instagram and that is their only 'business'... May work for a while, but as soon as Facebook is ready to monetize IG more, the reach will slip organically and everyone will have to pay to play there, too! You need to build a stable business with a foundation from multiple traffic sources and multiple revenue sources! Ultimately I want to see you have multiple streams of income that are all totally stable! That is what this video is all about... If you want to know specifically what to do, check out my 3 pillars video: https://www.youtube.com/watch?v=W-ZhK00OkBE I don't like to dwell on stuff like this, but I did want to be sure I communicated this clearly... Because we are living through a very prosperous time during an extended bull market... And this can't last forever. There will be a pull back and a correction in the market, and it may hurt... There will be changes from TOS of major traffic sources and income sources... And it may hurt! The truth is, the more stable of a base you have built, the easier you will weather the impending storm. And, after every bear market comes another bull market... Just like after every dark night... The sun surely rises. You just have to have yourself setup to be able to survive the night to get to the next dawn. This is why I find it so important for you to have an emergency fund, too: https://www.youtube.com/watch?v=IuFaGUV2q-I

On this Episode of the Semantic Mastery Podcast we talk about how to avoid a Google Slap or a YouTube Channel Shutdown. Don't forget to leave a comment! Join the MasterClass here: http://masterclass.semanticmastery.com More SEO Goodness and Tutorials at http://www.semanticmastery.com/humpday Music: Gramatik - Talk that Slang All rights reserved

Transcript. Hi, Dr Matthew Holmes here from Clear Health Media. Hopefully you have some sort of website promoting your practice because with dwindling Yellow Pages and Local Paper use online is definitely where you need to be. While you business is located in one suburb it makes sense to set a broader net. Most practices […] The post Avoid the Google Slap appeared first on Clear Health Media.

This is the last podcast I will be recording from my car to avoid any further distractions and to provide a much higher quality of audio for my listeners. This episode I talk about my recent car accident, the power of having a top listed website, the top appraisal management companies that I use the […]

Learn how to maximize the mysterious AdWords Quality Score and recover from the infamous Google Slap - or prevent it from happening in the first place! Click Here to View