Podcasts about google business profile

This Podcast Is Episode 637, And It's About Pillar 1: Marketing - Attracting The Right Construction Jobs A Guide for Small Construction Business Owners (from Your Bookkeeper's Point of View) As construction bookkeeping specialists, we spend a significant amount of time analyzing the numbers behind small construction businesses—everything from job costs to cash flow to profit margins. However, here's the truth most contractors don't hear enough: Your profitability starts before the job even begins. Yes, it starts with the jobs you say yes to—and more importantly, the ones you should start saying no to. In this post, we'll break down what it means to attract the right jobs, how doing so can transform your business, and what practical steps you can take today to stop chasing work that doesn't serve you. First, Why Most Contractors Struggle to Attract the Right Clients Small contractors often accept every job that comes their way, especially when they're just starting or concerned about cash flow. But this creates several problems: Low-paying work that barely covers your costs Clients who delay payment or constantly push scope boundaries Traveling too far for small, unprofitable jobs A lack of consistency in your portfolio and referrals If this sounds familiar, you're not alone. But this cycle drains your energy and your bank account. And it makes your bookkeeping a mess—because when job costs are unclear or inconsistent, it's hard to see which jobs made money and which didn't. The Right Job: What Does That Actually Mean? The "right" job looks a little different for every contractor, but here's a basic framework: You're qualified and equipped to do it well You can complete it profitably (based on your costs and ideal margin) It fits within your service area It aligns with the type of work you want to be known for The client respects your time and process When all five of these boxes are checked, it becomes easier to plan, price, and deliver the work, and you'll often get paid faster and with fewer headaches. Why Your Bookkeeper Cares About the Jobs You Choose From our side of the books, here's what we see when you start attracting better jobs: Cleaner job costing data, because each project has a clear scope and budget Healthier margins, because the client isn't nickel-and-diming you Improved cash flow, because payments come in on time More predictable expenses, so budgeting and forecasting become easier That provides a solid financial foundation to build upon. So, how do we make that shift? 6 Ways to Start Attracting Better Jobs   1. Define Your Niche Clearly Clients won't know what to hire you for unless you tell them—clearly and often. Specializing doesn't limit your options; it sharpens your value. Do you focus on bathrooms, decks, additions, or full remodels? Do you serve residential, commercial, or both types of clients? Are your ideal jobs $5,000 or $50,000? Once you define your sweet spot, you can market smarter and spend less time chasing the wrong leads. 2. Price Your Work with Confidence (Not Emotion) One of the biggest mistakes we see is pricing based on "what you think the client can afford" instead of what the job costs you. That's how good contractors end up underpaid and overworked. With proper job costing and an understanding of your overhead, you can create bids that are both competitive and profitable. And here's the kicker: high-quality clients don't just want the cheapest quote—they want clarity and professionalism. Pricing with confidence attracts better clients. 3. Professional Estimates and Invoicing = Trust Want to stand out from the competition without spending a dime on ads? Use detailed, easy-to-read estimates with clear line items Include terms, timelines, and payment schedules Send professional invoices on time, every time This builds trust right away—and clients are more likely to choose you over "Chuck in a truck," who scribbles an estimate on a notepad. 4. Use Photos, Reviews, and Referrals to Tell Your Story People hire those they trust. And in construction, trust is often built through: Before-and-after photos Client testimonials Word-of-mouth referrals If you're not already collecting these, make it part of your post-job checklist. Ask happy clients for a quick review or permission to take a photo of them. Share success stories on social media and your website. Your work speaks for itself—but only if people can see it. 5. Simplify Your Online Presence You don't need a fancy website to get found—you need: A Google Business Profile (with updated contact info and service area) A few recent photos and reviews A clear description of your services This makes it easy for local clients to find and trust you. We've seen contractors double their inquiries just from a well-maintained Google listing. 6. Pre-Qualify Your Leads Your time is valuable. Before driving out for a quote, ask a few key questions: What's the project timeline? What's your rough budget? Have you worked with contractors before? Is the property ready for work to begin? These questions help you avoid tire-kickers and focus on serious leads. How Bookkeeping Supports Better Marketing Decisions Once you've improved your lead quality and project fit, your bookkeeping data becomes a valuable asset. You'll start to see: Which types of projects are your most profitable Which areas or clients tend to pay faster What marketing sources bring the best leads This allows you to double down on what works—and stop wasting time and money on what doesn't. The Payoff: Less Stress, Better Clients, Stronger Business When you start attracting the right jobs: You waste less time quoting projects that go nowhere You gain consistency in your income and schedule Your financial reports become easier to understand and use You build a brand that clients want to refer and return to It's not about doing more—it's about doing smarter. Need Help Getting Clear on Your Numbers? If you're unsure what your ideal job actually costs—or how to price it for profit—we can help. As construction bookkeeping specialists, we don't just categorize expenses; we also ensure that they are accurately recorded and accounted for. We help you understand: Job costing Profit margins Overhead Cash flow So you can build with confidence and say yes only to the jobs that grow your business, not drain it. Do you need help setting up your job costing system or reviewing your project margins? Book a free consultation, and let's ensure your books are aligned with the type of work you want to do. About The Author: Norhalma Verzosa is a Certified Construction Marketing Professional and works as the Web Admin of Fast Easy Accounting located in Lynnwood, WA. She has a Bachelor's Degree in Psychology and a Certified Internet Web Professional with a Site Development Associate, Google AdWords Search Advertising, and HubSpot Academy certifications. She manages the entire web presence of Fast Easy Accounting using a variety of SaaS tools including HubSpot, Teachable, Shopify, and WordPress.

If your farm sells bulk meat, you've probably experienced this challenge: a customer places their deposit… and then has to wait 4–6 months before pickup. That's a long time to keep someone excited, informed, and connected. But what if that “dead zone” in your customer journey could actually become your secret weapon for building loyalty, reducing buyer's remorse, and increasing repeat purchases? In this week's episode, I sit down with Breann Detweiler, a pastured meat farmer in my Farm Marketing School. During a private 1:1 call, we workshop how to build a powerful customer nurture path between signup and delivery. Whether you sell bulk beef, lamb, pork, chickens, or even a CSA share—this episode is packed with insights that will help you design better communication touchpoints that educate, reassure, and delight your customers. Today's Podcast Guest: Breann Detweiler Breann Detweiler is a pastured meat farmer from Chesapeake Valley Farm in Pennsylvania, who raises beef, pork, and chicken—and runs a bulk meat program that serves dozens of families each year. She's focused on improving the customer experience and building systems that scale. In this episode, Bre lets you peek behind the curtain as she and I brainstorm and refine her strategy to build a better post-purchase nurture journey. Our Podcast Sponsors: Local Line: Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Farm Marketing School: Marketing doesn't have to feel overwhelming, and you don't have to do it alone. Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like: ✅ Promotion calendar planning ✅ Google Business Profile optimization ✅ Writing email sequences ✅ Customer testimonials and funnel building ✅ Monthly live coaching calls for support Each project includes a workshop and a simple plan so you can take action without the guesswork. Learn more and join at www.mydigitalfarmer.com/fms Helpful Links Mentioned in This Episode   Chesapeake Valley Farm -- Breann Detweiler is the farmer featured in today's episode, and this is her farm! If you'd like to learn more about her business, check out her website. ChatGPT — we used this AI tool on the coaching call to help brainstorm and draft Bre's success path. Shared Legacy Farms CSA Academy -- This is an example of a "success path" resource I provide for my own CSA members. I created a digital resource library of ALL the veggie fact sheets, video tutorials, and even a mini-course around the Instant pot and "How to Succeed as a CSA member." If you'd like to see what's inside this resource, feel free to join for a month and see what's possible in the way of helping a CSA customer. You can use any of the veggie cards, cooking cheatsheets and more for your own customer base for a monthly subscription. What email provider do I use?  In this episode, many of the ideas we brainstormed were going to be built inside an email autoresponder. I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link! Follow me on Instagram: @mydigitalfarmer Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe.   Support the Podcast: Subscribe on your favorite podcast app so you never miss an episode. ⭐️ Leave a review on Apple Podcasts to help other farmers find the show. Share this episode with a friend or fellow farmer!

In this episode, Nolen explains how you can fix it. Learn how real roofing companies send the right brand signals to google to make sure they are the first to show up when homeowners search.Don't forget to follow for more Roofing Marketing Tips!Call us or schedule a chat with Nolen now! (800) 353-5758

Send us a textRating bintang 1 bukan akhir dari pertumbuhan bisnis! Saya bahas cara menghadapi ulasan negatif Google Business Profile dengan bijak untuk membangun reputasi bisnis yang kuat secara online. ✅ Penyebab rating 5.0 lebih dipercaya daripada 4.5 ✅ Tips mendorong pelanggan memberi ulasan lewat QR code & loyalitas ✅ Strategi Local Business Optimization yang efektif

Maximize your Google Business Profile to improve local SEO, generate more leads, and protect your online presence. Show Notes Page: https://www.thehowofbusiness.com/573-marco-silva-google-business-profile/ For small local businesses, visibility online can make or break your customer acquisition efforts. In this episode, Henry Lopez is joined by Marco Silva with Oostas to break down why your Google Business Profile (GBP) may be your single most important marketing asset, and how to use it to your full advantage. Google Business Profile is a free tool that helps your business appear on Google Search and Maps. Marco explains the three key factors that influence visibility - relevance, distance, and prominence - and outlines how to optimize your profile for each. From accurate hours to high-quality photos, and from managing user edits to strategically collecting reviews, every element of your profile impacts whether or not potential customers find you. "Think of your Google Business Profile like your storefront window—it needs to be clean, fresh, and inviting if you want people to walk in." - Marco Silva He walks listeners through the modern verification process, which now often includes submitting a video or documentation, instead of the old postcard method. Henry emphasizes that failing to claim and maintain your GBP can leave your business vulnerable and invisible. They also dive into review strategies, how to ask for them tactfully, why the quality and quantity of reviews matters, and what role keywords play in visibility. Marco explains how reviews written by customers (not replies) help with local ranking and how to handle both positive and negative feedback publicly. To tie it all together, Marco introduces a $99 GBP Pulse Check from Oostas, a trusted partner of The How of Business. The GBP Pulse Check is an in-depth audit with personalized video feedback and actionable tips for improvement. As a bonus, Henry encourages listeners to download a free resource: “5 Ways to Supercharge Your Google Business Profile” from the show notes page. Marco Silva is a local SEO expert and digital marketing strategist at Oostas who helps small businesses get found online. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

In this episode of The Clinic Marketing Podcast, we're tackling the five most common Google Business Profile mistakes that keep clinics hidden from potential patients—and showing you exactly how to fix them. You'll get quick, actionable tips to improve visibility in nearby searches, attract more patients, and stay ahead of the competition—no fluff, just results. Tune in now! Episode webpage & shownotes: https://propelyourcompany.com/google-business-profile-mistakes/Ready to dive deeper?Download our free guide and checklist, or book a comprehensive Google Business Profile audit. Send in your questions. ❤ We'd love to hear from you!

In questo episodio di E-commerce Superheroes incontriamo Luca Bove, uno dei massimi esperti italiani di SEO locale e Google Business Profile.Dalle sue prime consulenze agli sviluppi più recenti, Luca ci racconta come il local marketing sia diventato uno snodo fondamentale per ogni strategia omnicanale, anche (e soprattutto) per gli e-commerce. Scopriamo:Perché la presenza fisica può triplicare le vendite onlineCome utilizzare i feed locali su Google Ads e le campagne drive-to-storeQuali KPI monitorare per valutare l'efficacia della local SEOPerché strumenti come Google Business Profile sono veri e propri asset digitaliCome i brand possono abbattere i costi (e aumentare la customer satisfaction) offrendo resi in negozioUn viaggio tra dati, aneddoti, e visioni strategiche sul futuro dell'omnicanalità, dove l'online incontra (davvero) l'offline.

I want to hear your thoughts about the show and this episode. Text us here...Is your website working for you — or just sitting there looking cute?In this episode of Casa De Confidence, host Julie DeLucca-Collins sits down with web designer and branding strategist Jenny Belanger of Jenny B Designs to unpack what it really takes to build a website that attracts your ideal client and turns clicks into conversions.Whether you're a coach, consultant, or creative entrepreneur, your website should do more than look good — it should work. Jenny shares practical website design tips for entrepreneurs to improve their online presence, boost trust, and drive real business results.In This Episode, You'll Learn:Why your website strategy matters more than fancy graphicsHow to design a client-converting homepageThe power of a clear call to action (and where to put it)Whether you should include pricing on your websiteHow your Google Business Profile supports your SEOThe biggest website mistakes new entrepreneurs makeA simple 5-minute change that can boost conversions instantlyWhat your About page should actually say (hint: it's not all about you)Need help launching or optimizing your podcast and website together? Click here to book a strategy call with Julie and get the plan you need to build visibility, grow your audience, and attract aligned clients.Listen now and learn how to turn your website into your business's most valuable asset.This is an invitation to join a supportive community of purpose-driven entrepreneurs who are creating an impact in the world.A mastermind is a community of peers who exchange ideas, provide support, and offer sound advice for running a successful business.Join the Confident YOU Mastermind now at https://goconfidentlyservices.myflodesk.com/confidentyoumastermindSupport the showOther helpful resources for you: For more about me and what I do, check out my website. Are you ready to get some help with:Podcast launch/re-launchPodcast growth, to increase your authority and position yourself as the thought leader you are. Or Leveraging your podcast to build your online biz and get more clientsSign up for a FREE 30 minute Confident Podcast Potential Discovery Call In this session I will: Identify the pain point that is holding you back. Suggest a next step strategy for solving the pain point.https://calendly.com/goconfidentlycoaching/30-minutes-free-coaching-sessioin Then we will talk about working together to accelerate the process. Do you want a podcast audit? Check out this link If you're looking for support to grow your business faster, be positioned as an authority in your industry, and impact the masses, schedule a call to explore if you'd be a good fit for one of my coaching programs. ...

If you're a studio owner who's tired of spinning your wheels on social media and wondering how to actually get more clients in the door… this episode is your roadmap.I'm pulling back the curtain on the one strategy that changed everything for me: SEO.As a single mama of five (yes, five!) running a local brick-and-mortar business, I needed a marketing strategy that worked while I worked—and even when I didn't. So I doubled down on optimizing my Google Business Profile and creating content that kept me visible and trusted in my community.In this episode, you'll hear:Why SEO is your best friend as a studio ownerHow I started (imperfectly!) back in 2016 and never looked backWhat you can do TODAY to attract more of the right clients, with less hustleHow visibility fits into building a studio that works for your lifeAnd if you're ready for accountability, strategy, and a no-fluff community to grow with—check out my LEVEL UP mastermind. Because running a studio shouldn't mean running yourself ragged.Your GO-TO LINK for all things Melissa Rose-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Newsletter, & Referral Partners.Love today's podcast?

On today's episode, Casey Lewis will interview James Hatfield, the Chief Revenue Officer of LiveSwitch. James is also an entrepreneur who founded a painting and power washing company.  LiveSwitch is a leading communications platform that uses instant video to transform how people work and scale their businesses. LiveSwitch makes it easier for business owners to connect with customers and document their work in real-time. Home service businesses rely on LiveSwitch to provide virtual estimates, document job progress, and streamline operations using instant video. https://www.liveswitch.com/ (see show notes at the bottom.)Please review us at Rhino Pest Control Marketing and interact with us to let us know how we can improve in 2025.Casey Lewiscasey@rhinopros.com(925) 464-8383Follow and subscribe at the following links:⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠Leave us a review on Google:⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review⁠Show Notes: Interview with James Hatfield from LiveSwitch

Why Wendy Richmond, CEO of 5 Star Smiles believes it is important for a dental practice to take advantage of their FREE Google Business Profile.Watch this episode: https://youtu.be/xJhlFKIfdJAGet Your FREE Google Business Profile Audit: https://audit.gbp.5-star-smiles.com/

Listen as Wendy Richmond describes what a Google Business Profile is, why it is important and ways to optimize. Plus, how you can get a FREE Google Business Profile Audit.Watch the video here: https://youtu.be/5Ic_MxDgOm4Get Your FREE Google Business Profile Audit Here: https://audit.gbp.5-star-smiles.com/

How to Earn, Use, and Leverage Reviews to Climb the Rankings and Convert More Customers What's the one SEO tactic that boosts your Google Business Profile ranking and increases customer conversions? Google Reviews. In this episode of Local SEO Tactics, we dive into why reviews are a direct ranking factor, how to earn them ethically, and the insider strategies to get more of them, without risking penalties. If your local business isn't prioritizing reviews, you're falling behind. This is your complete guide to getting it right. What You'll Learn  How Google uses reviews to rank your business in the map pack Review strategies that increase conversions by up to 44% Ethical ways to ask for reviews and what to avoid to stay compliant Want help crafting a review strategy that boosts both SEO and trust? Contact us and let's elevate your Google presence together.   https://www.localseotactics.com/mastering-google-reviews-for-seo-success-and-local-trust/    

This Podcast Is Episode 636, And It's About The Three Pillars Of A Profitable Construction Business Running a small construction business is no small feat. You're on job sites one minute, sending invoices the next, and trying to line up your next project after that. It's a constant juggling act—and without the right systems, it's easy to fall behind or burn out. As construction bookkeeping specialists, we work with small contractors who are incredibly skilled in their trade but often feel overwhelmed when it comes to running their businesses. And over the years, we've noticed a pattern: the most profitable, low-stress companies all focus on the same three areas: 1. Getting the Right Jobs (Marketing) 2. Managing the Money (Accounting) 3. Delivering Profitably (Production)   Let's break down how each of these pillars supports a stronger business—and how you can tighten them up, starting today. Pillar 1: Marketing – Attracting the Right Jobs Marketing isn't just about having a nice logo or handing out flyers; it's about creating a lasting impression. For construction businesses, effective marketing means attracting the kind of clients and projects that align with your skills, values, and profit goals. The Mistake: Chasing Every Lead Many small contractors try to say yes to every inquiry, especially when work is slow. But not all jobs are created equal. Some clients haggle, delay payments, or expect champagne results on a beer budget. Taking those jobs to stay busy can ultimately cost you money. The Fix: Focused, Consistent Outreach Start by defining: Your ideal client (residential vs commercial, budget level, style) Your best services (bathroom remodels, decks, renovations, etc.) Your service area (so you don't waste time driving) Then, build a system around that. A few simple but effective ideas: Post before/after photos on social media Ask every happy client for a review or referral Keep your Google Business Profile updated Reply to inquiries promptly with a professional estimate Believe it or not, even your invoice can be a marketing tool. Clean, well-structured paperwork signals professionalism and builds trust, making clients more likely to refer you. Pillar 2: Accounting – Controlling the Money This is the part where most contractors feel out of their depth—but it's arguably the most important. If you don't know your numbers, it's almost impossible to price accurately, manage cash flow, or plan for growth. The Mistake: Guessing at Prices and Profits Many small construction business owners rely on their gut instinct to price jobs or determine if they're making a profit. But guessing leads to underbidding, unpaid labor, or worse—projects that cost you money to finish. The Fix: Job Costing + Cash Flow Awareness At a minimum, you should know: How much does each job cost (LMOS™) How much do you need to earn per day/week to stay profitable What your cash flow looks like over the next 30–60 days This is where we provide the most assistance to contractors. With a sound bookkeeping system in place (like QuickBooks set up for construction), you can: Track expenses by project Compare estimated vs. actual costs See real-time profit/loss reports Prepare for taxes before tax season hits You'll be shocked how much easier it is to raise your rates (or say no to low-ball jobs) when the numbers back you up. Pillar 3: Production – Delivering Projects Profitably You're likely already focused on the work itself. But being great at building isn't enough—you also need to finish jobs on time, avoid scope creep, and manage subs and materials efficiently. The Mistake: Letting Projects Drift If you're not tracking timelines, labor hours, or change orders, even a small project can run away from you. That eats into your profit and frustrates clients who were expecting more transparent communication. The Fix: Simple Project Controls You don't need fancy software to keep projects on track. A few simple steps go a long way: Break the job into clear phases (and invoice accordingly) Use a whiteboard or app to track material orders and deliveries Document change orders and get them signed before moving forward Track hours worked (yours and your crew) against the budget From a bookkeeping perspective, this is a gold mine. Suppose you log labor and material costs against each job. In that case, you'll build a library of real-world data that makes your future estimates sharper and your scheduling more realistic. Your M.A.P. - How the 3 Pillars Work Together Here's the magic: these three areas aren't separate—they support each other. Marketing brings in better jobs. When you know your numbers, you can market confidently and say "no" to bad fits. Accounting keeps your pricing and cash flow in check. When you price reasonably, you can afford to deliver great work without cutting corners. Production builds your reputation and efficiency. When you finish jobs on time and budget, clients rave—and your marketing takes care of itself. It's a flywheel: each pillar makes the others stronger. Final Thoughts You don't need to be a large company to run a professional and profitable construction business. You need to build a foundation around these three pillars: Market to the right clients Know your numbers Deliver on your promises And you don't have to do it alone. As construction bookkeeping specialists, we help small contractors like you establish the systems that reduce stress, protect profits, and set you up for long-term success. Ready to Strengthen Your Foundation? Let's talk. We'll help you: Set up job costing that works Understand your cash flow and overhead Clean up your invoicing and reporting Build confidence in your numbers—so you can grow with clarity You can book a free 30-minute consultation today, and let's get your business running on all three pillars.

#491 Did you know that Google could be delivering local leads to your doorstep? An optimized Business Profile is that powerful! In this episode, host Brien Gearin is joined by Buddy Rathmell, the owner of Map Winners, a digital marketing agency focused on managing Google Business Profiles. Buddy shares his expertise on why Google Business Profiles are one of the most impactful tools for local businesses and how optimizing them can drive significant growth — often transforming small businesses into thriving enterprises. You'll hear actionable strategies that cover the importance of reviews, heat maps, and posting frequency, offering insights into how businesses can maximize their visibility and revenue through effective profile management. Whether you're looking for ways to grow an existing business or want start a digital marketing agency of your own, this episode is a must-listen! (Original Air Date - 10/2/24) What we discuss with Buddy: + Driving business growth with a Google Business Profile + The value of getting consistent five-star reviews + Enhancing search visibility with detailed services and photos + Tracking local rankings and performance with heat maps + How early adopters often dominate local markets + Boosting search rankings with consistent NAP info + The industries that benefit most from optimization + Improving engagement and ranking with regular posts and photos + The 200% ROI that clients see on profile management + Managing Google Profiles as a lucrative business opportunity Thank you, Buddy! Check out Map Winners at ⁠MapWinners.com⁠. Follow Buddy on ⁠LinkedIn⁠ and ⁠Twitter⁠. Watch the ⁠video podcast⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

Last week we mapped out what your farm's VIP program could look like. This week, it's time to bring it to life. How do you structure it? Communicate it? Track it? And… what if someone loses VIP status? If you've ever wanted a loyal sub-group of "superfans" who promote your farm, buy regularly, and feel deeply connected to your brand—this episode gives you the blueprint to build that community on purpose. What You'll Learn in This Episode: The 4 different ways to structure a VIP system (and how to choose the right one) Simple methods to track VIP customer behavior without fancy software Whether VIP status should be permanent—or something your customers have to maintain How to coach your audience into becoming VIPs using strategic communication Sneaky-smart ways to build FOMO and drive more purchases Real-world examples of perks that delight and reward your best customers

In this must-listen episode of the HonorElevate Podcast, Connor dives deep into how HonorElevate is transforming local service businesses in Santa Clarita Valley—real estate agents, contractors, plumbers, electricians, landscapers, kitchen remodelers, pool services, and real estate lenders. Discover how AI-powered tools like chatbots, voice agents, automated calendars, and social media marketing can skyrocket your efficiency, engage clients 24/7, and boost your bottom line. From seamless onboarding to managing leads with a robust CRM, Connor shares actionable insights to help you dominate your market.

In this episode of the Brick and Mortar Visibility Podcast, we're stepping beyond the studio and into the world of boutique retail. Whether you're running a Pilates, yoga, or music studio—or any class-based business—there's a good chance you're also selling something on the side. From merch to gear, retail is a powerful revenue stream, and it's time we treat it like one.Our guest, Sarah Kowal, knows this firsthand. She went from broke to building two thriving businesses and now mentors and markets for retail brands nationwide. Sarah shares her real-talk wisdom on marketing for small businesses, particularly those running brick-and-mortar or boutique retail operations.Plus, we kick off the episode with a quick check-in about Profit First—because it's Q3, and if you're following the method, it's time to take that 50% profit and celebrate your progress!Tune in to hear:Why boutique retail deserves a real marketing strategySimple shifts to increase your retail salesHow to think like a retailer inside your service-based bizA dose of inspiration from Sarah's journey and hard-won lessons

Essential Tips and Tools to Rank Higher in the Map Pack and Get More Calls, Clicks, and Customers If you're a local service business and not showing up in the Google Map Pack, you're missing out on essential leads. In this episode of Local SEO Tactics, we break down everything you need to know about optimizing your Google Business Profile (GBP) from categories and photos to service areas and posting frequency. Whether you're starting fresh or fine-tuning an established listing, this guide will give you the practical steps to boost visibility and increase conversions. What You'll Learn  How to structure your GBP for better rankings in the 2-pack and 3-pack The exact features and fields Google wants you to fill out and how to do it right Common mistakes that hurt your GBP visibility and how to avoid them Want to see how your Google Business Profile stacks up? Get a free SEO audit and start making impactful changes today. https://www.localseotactics.com/how-to-optimize-your-google-business-profile-gbp-for-maximum-local-visibility/

Send us a textGreg and Mike unpack the latest in local search: an uptick in suspensions, why AI overviews are shifting lower on SERPs, and what local businesses must do to thrive in an AI-dominated search world. Also, a pig roasSubscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

Up to 91% of homeowners check online reviews before hiring, and they want to see 20+ reviews. Google Business Profile, directory listings, and customer reviews create a powerful visibility strategy that generates quality leads 24/7. Learn more at https://njlocalinfo.com/plumbing-heating-hvac NJLocalInfo.com City: Union City Address: PO Box 769 Website: https://njlocalinfo.com

Have you ever walked into a place so often that the staff knew your name—and your order? There's something magical about being recognized and treated like a regular. It creates loyalty. That's the idea behind a VIP strategy—and your farm needs one. In today's episode, I kick off a 2-part series that helps you create a plan to identify, reward, and retain your farm's most valuable customers. Part 1 is all about figuring out who those people are, and what kind of behavior you want to encourage more of. You'll learn: Why your business needs a VIP strategy What behaviors to track to spot your most loyal customers The kinds of perks that work best (by farm type!) And how to design a VIP tier that feels intentional and doable

One of the most common questions chiropractors ask is, “How much should I be spending on marketing?” Unfortunately, there's no one-size-fits-all answer. Your marketing budget depends on your goals, experience, available time, and financial situation. In this episode of the Rocket Chiro Podcast, Jerry Kennedy breaks down what chiropractors need to consider when setting a smart, sustainable marketing budget. What's Normal? Most small businesses spend 5–10% of gross revenue on marketing. Growth-focused businesses often spend 10–20%. Chiropractors? Usually far less. Many operate with 2–3%, and some don't spend anything on external marketing at all. However, even if you think you're not spending on marketing, you probably are. Website hosting, domain names, print materials, business cards—it all counts. The real difference is whether you're intentionally investing in marketing or passively coasting. Why Chiropractors Often Underspend Chiropractors—especially new ones—typically have limited budgets. There's often pride in “doing it all yourself” or “growing by referral,” but this mindset can hold you back. Ironically, the time you most need to invest in marketing (early in practice) is when you usually have the least money and the least experience making smart marketing decisions. Jerry shares his own experience of starting out with a large loan. While the money helped him get set up, it also created false security and delayed asking for help. Too much money, too soon, without a strategy, can lead to poor choices. So, What Should You Spend? There's no exact number. Your marketing budget should be based on: Your practice goals Your available time and money Your marketing skills Your current momentum Don't make zero spending the goal. At the same time, don't fall for high-ticket gimmicks that promise the moon. Be intentional and strategic. Budgeting Basics for Chiropractors Do: Invest in low-cost, high-impact strategies if you're tight on funds. Understand that marketing takes either time or money—often both. Prioritize foundational strategies first (see below). Spend money when it saves you meaningful time. Don't: Gamble on expensive marketing hoping it'll “just work.” Spend money you don't have or overcommit time you can't spare. Lie to yourself about your situation. Be honest so you can plan wisely. Start with the Essentials Before jumping into fancy ads or shiny marketing campaigns, focus on your foundational marketing: A professional, patient-focused website Local SEO and Google Business Profile optimization Generating and managing online reviews Community outreach and networking Custom social media content (if you're willing to create it) These strategies are more affordable, sustainable, and effective over time. Big-ticket ads, print campaigns, and radio spots can come later—if they make sense for your goals and budget. Time vs. Money As your practice grows, your available money increases and time becomes more limited. That's when outsourcing makes more sense. For example, a new chiropractor might build their own website, while a seasoned doc is more likely to outsource that task to save time. Social media tip: Avoid paying for canned content. If you want results, you'll need to share your own personality, voice, and expertise. You can create simple content and pass it off to someone for editing and posting—but generic content won't move the needle. Short-Term vs. Long-Term Strategy Understand the type of marketing you're doing: Short-term marketing (like Google Ads or in-person networking) can generate fast results. Long-term marketing (like SEO or relationship building) builds momentum over time. Ideally, your strategy should include both. Just be clear about your goals so you can match your budget and efforts accordingly. Avoid the Comparison Trap Don't compare your marketing budget or practice stats to other chiropractors without context. Chiropractors often exaggerate their numbers. Even if the numbers are real, you don't know the whole story. Jerry shares a story about a friend with a big, multi-doc practice who grossed 3–4x what Jerry did. But after expenses, the friend only brought home a few thousand more per month—and carried far more stress. Bigger isn't always better. Final Thoughts There's no magic number. The right marketing budget for your chiropractic practice is the one that fits your situation, supports your goals, and delivers a positive return on investment. Start with foundational strategies. Be realistic about where you are. Invest smart, not just big. Don't spend money to impress anyone—especially not other chiropractors. Smart chiropractors make intentional decisions, track ROI, and stay focused on long-term success—not short-term ego boosts.   Want Help Growing Your Practice? Jerry offers business coaching, website design, SEO, and Google Ads services specifically for chiropractors. If you're ready for less stress and more momentum, visit RocketChiro.com. Free Website/SEO Review: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo Coaching for Chiropractors: https://rocketchiro.com/join

Think SEO is only for the big-budget brands? Think again.In this episode of the Brick and Mortar Visibility Podcast, I'm joined by SEO strategist Jade Pruitt, who's flipping the script on what local search optimization really looks like for studio owners like you.We're talking:Why SEO doesn't have to cost thousands (really)Where to start if you're DIY-ing it—and how to avoid the common overwhelmHow Jade helps studios dominate search results without a giant marketing budgetAnd the ridiculously generous offer she drops at the end of the episode (no, seriously—don't miss it)I'm stepping away from SEO consulting to go all-in on my Level UP program—and Jade is the expert I trust to take the reins. She gets studio life, understands what matters locally, and is leading the charge on integrating AI into modern SEO.If you've ever felt like SEO is out of reach, this is the episode that will change your mind.

Your Comprehensive SEO Checklist for Ultimate Business Growth - Save This Episode For Future Reference with SEO Expert, ⁠⁠⁠⁠⁠⁠⁠⁠⁠Favour Obasi-ike, MBA, MS⁠In this episode, Favour focuses on Search Engine Optimization (SEO) and its importance for online visibility and business growth. They break down an SEO checklist, emphasizing fundamental elements like website setup with Google Search Console and Bing Webmaster Tools, keyword research, and on-page SEO including image optimization, internal and external linking, and meta descriptions. They also touch upon off-page SEO through platforms like Google Business Profile and the critical role of content SEO in attracting and engaging audiences. The conversation highlights the increasing synergy between SEO and AI, suggesting that structured data and updated content are vital for being referenced by AI agents.What are the fundamental steps for setting up a website for SEO?To effectively set up your website for SEO, the initial and non-negotiable steps involve connecting your website to both Google Search Console and Bing Webmaster Tools. These platforms act as "internet service providers" for search engines, making your website visible, readable, accessible, clickable, and findable.Additionally, generating and submitting a sitemap is essential. The sitemap serves as the "brain" of your website, providing search engines with a structured map of all your pages, including product links, categories, tags, and blog posts, allowing for efficient indexing and visibility.Why is keyword research critical for business growth in SEO?Keyword research is paramount because it allows businesses to prioritize information based on what their target audience is actively searching for, considering both search volume and keyword difficulty.What are the key elements of effective on-page SEO?Effective on-page SEO involves optimizing various elements within your website's pages to improve visibility and user experience. Key elements include:Image Optimization: Compressing images to reduce file size without sacrificing quality (e.g., using tools like compressor.io) and renaming image files with relevant keywords. This improves page load speed, which is crucial for user retention.Internal and External Linking: Strategically incorporating internal links to guide users through your website and external links to relevant, authoritative sources.Meta Descriptions: Crafting compelling meta descriptions for each page, acting as "preview text" to entice users to click from search results.Heading Tags: Utilizing H1, H2, and H3 tags not just for visual hierarchy but also for screen readers and search engine crawlers to understand the structure and main topics of your content.Content Legibility: Ensuring text is easy to read by using appropriate font sizes, breaking up large blocks of text with white space, and incorporating bullet points and bolding for skimability.Access to Resources ⬇️Need SEO Services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive marketing community

Boost Your GBP, Drive Local Traffic, and Skyrocket Visibility with These SEO Tools Tired of guessing what actually works in local SEO? In this episode of the Local SEO Tactics podcast, Bob Brennan reveals 12 powerful SEO tools that local businesses can use right now to dominate Google in 2025. Whether you're trying to crack the local 3-pack, boost your Google Business Profile, or finally understand how users interact with your site, this episode is packed with real, actionable insights. Learn which free and paid tools deliver results, from heatmaps and keyword planners to GBP category optimizers and how to use them to attract more local traffic and stay ahead of your competition. What You'll Learn  How to pick and prioritize the right GBP categories to boost your rankings in Google's local pack Which SEO tools give the biggest ROI for local search performance, even if you're on a budget How to use keyword research and content strategies to build momentum and outrank your competitors Want to see how your business stacks up in local search? Claim your FREE SEO audit now and get a personalized breakdown of what's working, what's not, and how to rank higher in your area. https://www.localseotactics.com/12-powerful-seo-tools-every-local-business-needs-to-dominate-google-in-2025/  

In this episode of the Rocket Chiropractic Podcast, host Jerry Kennedy, former chiropractor and founder of Rocket Chiro, discusses how chiropractors can effectively request patient reviews without feeling desperate or sales-oriented. The goal is to foster a comfortable approach that enhances practice visibility and appeal. Why Reviews Matter: Jerry emphasizes that online reviews significantly impact local SEO rankings and patient decision-making. Fresh reviews boost your visibility on Google Maps and provide credibility to potential patients. Reviews older than six months begin to lose effectiveness, so continual efforts are essential. Common Mistakes: Relying on hope instead of a systematic approach. Viewing review requests as awkward or self-serving. Jerry recommends shifting the mindset to view reviews as a helpful service to future patients rather than purely self-benefiting. Creating a Review-Friendly Culture: Discuss the importance of reviews from early patient interactions. Utilize visible tools: posters, QR codes, signage. Regularly share patient testimonials on social media. Timing is crucial: delaying requests slightly ensures reviews reflect transformative patient experiences rather than superficial impressions. Practical Tips: Immediately capitalize on spontaneous praise by requesting reviews. Make review requests patient-centered, emphasizing how their feedback helps others. Use direct, short links and QR codes from Google Business Profile. Favor text-based requests over email. Engage staff to proactively support review requests. Pitfalls to Avoid: Never guilt-trip or beg for reviews. Do not offer incentives or discounts, as these violate Google's policies. Avoid emphasizing business needs over patient-centered language. Handling Negative Reviews: Negative reviews, while rare, can offer valuable insights. Jerry advises responding professionally and thoughtfully to negative feedback, turning it into an opportunity for demonstrating accountability and improvement. Consistency and Long-term Strategy: Jerry stresses the importance of consistent, ongoing review collection. Accumulating significantly more reviews than competitors can solidify long-term advantages in local SEO and patient trust. Final Thoughts: Excellence in chiropractic care combined with a positive mindset toward reviews and systematic integration into practice culture will yield sustained success. For chiropractors seeking additional help with websites, local SEO, or professional development, Jerry invites listeners to explore Rocket Chiro's Next Step program and other tailored services. Want Help Growing Your Practice? Jerry offers business coaching, website design, SEO, and Google Ads services specifically for chiropractors. If you're ready for less stress and more momentum, visit RocketChiro.com. Free Website/SEO Review: https://rocketchiro.com/chiropractic-practice-assessment Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo Coaching for Chiropractors: https://rocketchiro.com/join

Live Webinar Replay: How AI Is Redefining Search for Clinics — and What You Must Do Next> https://propelyourcompany.com/ai-searchSign up now to watch it on-demand (available for a limited time).Send in your questions. ❤ We'd love to hear from you!

Tired of your content efforts falling flat? Discover why going viral is a "bull's errand" and how consistent, strategic content on the right platforms can transform your business. Matt Tompkins, CEO of Two Brothers Creative, reveals the truth about what really works in online marketing for real estate.   Exposing common mistakes agents make and unlocks the power of Google Business Profile and YouTube for local dominance. Learn his exact methodology for creating impactful content, cutting through the noise, and turning engagement into qualified leads.    This is your blueprint for digital success!   Links mentioned during the show: https://www.fyxer.com/ https://contentdrip.io/   Learn more about The Real Estate Marketing Box by following this link:  https://realestatemarketingbox.com/   Connect with Matt on LinkedIn - Facebook - Instagram.   Learn more about Two Brothers Creative on LinkedIn - Facebook - YouTube and online at twobrotherscreative.com.   You asked for it. We delivered. Check out our new merch! https://merch.realestateinsidersunfiltered.com/   Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube - Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com.   Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod Link to website: https://realestateinsidersunfiltered.com This podcast is produced by Two Brothers Creative. https://twobrotherscreative.com/contact/  

If you're not using your Google Business Profile (GBP) to its full potential, you're missing out on free, high-converting leads. In this episode of Masters of Home Service, host Adam Sylvester sits down with marketing experts Katie Donovan (CAMP Digital) and David Brooks (Contractor Rhino) to break down how home service businesses can get the most out of their profiles.    New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh

Hey there, studio owner. Let's talk about something that can make or break your business—your team.⁠Now, if you've ever hired someone, handed them a task, crossed your fingers and thought, “I hope this works out…”—this episode is for you.Because hope is not a strategy.In today's episode, I'm breaking down the exact framework I use to onboard new team members—from teachers to admin—and how I set them up for success from day one. I'll share how we measure growth, create momentum, and yes…how we gently level up expectations as your business grows.Whether you're hiring for the first time or realizing it's time to get more intentional with the team you already have—this episode will give you the steps to create a team that not only performs, but thrives.And if you want support putting this into action, that's exactly what we do inside my Level UP Mastermind—so stay tuned till the end for more on that.Let's get into it.Your GO-TO LINK for all things Melissa Rose-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Newsletter, & Referral Partners.Love today's podcast?

This TrueTrack webinar discusses digital marketing strategies for powersports dealerships, featuring expert Jacob Berry, and covers topics like website optimization, Google Business Profile, content marketing, lead generation, and the importance of timely follow-up.We post weekly updates, so make sure to subscribe and follow us! If you have any suggestions or want to chat with us, don't hesitate to leave a comment.Listen to More Spotify: ⁠https://spoti.fi/3N9lzfg ⁠Further Episodes Apple Podcast: ⁠https://apple.co/43FoanX ⁠Interviews YouTube: ⁠https://youtube.com/@dealershipfixit ⁠Follow Our Host Jacob:LinkedIn: ⁠https://linkedin.com/in/jacob-b-berry ⁠Follow the Fixit Online: ⁠https://linktr.ee/dealershipfixit⁠Sponsor: ⁠https://dealers.motohunt.com⁠

If SEO makes your eyes glaze over, you're not alone. But here's the truth—if you're running a sourdough microbakery, especially from home, local SEO can be one of the simplest and most effective tools for helping your community find you. In this episode, I'm breaking it all down in a way that feels doable, not overwhelming. I'm sharing the exact steps I've researched and implemented to help make it easier for people searching phrases like “sourdough near me” or “local bread pickup” actually find your business—without needing a full website or hours of tech know-how.Together, we walk through six practical SEO strategies you can start using today, whether you're baking for porch pickup or prepping for a local market. From claiming your Google Business Profile to optimizing your Instagram bio with local keywords, these tips will help boost your visibility online and connect you with the people who are already searching for exactly what you offer. This episode is all about keeping things simple, clear, and sustainable—so you can keep growing without burning out.Resources: Join my email list here: https://carolinebower.myflodesk.com/newsletterJoin the Bread Winner Network: www.carolinebower.com/bwnetworkFollow me on Instagram for more microbakery tips: @carolinebower_sourdoughFind links to all of my sourdough microbakery favorites including packaging, pans, and more! www.carolinebower.com/linksDownload the FREE Guide and Checklist, Your First Steps to a Successful In-Home Bakery at https://www.carolinebower.com/checklist to begin building YOUR thriving microbakery!

SHOW NOTESYou'll hear from me as I guide you through several key topics, including:How the introduction of AI has impacted search engine optimization and page one rankingsThe rise of zero-click search results and how to show up in themWhat EEAT stands for — experience, expertise, authority, and trust — and why Google uses it to rank your contentAnd how to optimize your Google Business Profile and other online directories to increase visibility in local searchVisit the episode page on our website to get the audio recording, full transcript, and 5-Minute Marketing videos. Now let's tune in and learn what you need to do to land on page one in 2025. About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

Ever feel stuck in your business—like you're showing up, doing the work, and still wondering… “Why isn't this working?” Yeah, I've been there.In this episode, I'm pulling back the curtain on a challenge I gave myself: 100 days of going live. No script. No editing. Just one take, one minute, one daily nugget while walking each morning.What started as a test turned into a transformational business habit. Not only did I grow engagement across my podcast, YouTube, and socials, but a major opportunity started unfolding—one that I had been dreaming about for years.Inside this episode: ✨ Why a 90-day test is the best way to spark momentum ✨ What I learned from doing 100 days of consistent content ✨ How to test your big idea—without burning out ✨ What I'm doing in Q3 to get closer to my dream goal ✨ And how you can do it too—with support from my Level UP programWhether you're feeling stuck, need a fresh spark, or want to challenge yourself to show up differently—this episode is your invitation to take action (and let go of perfection).

If you're a landscaper trying to get found on Google but you're running your business out of your truck, garage, or storage unit—you're not alone. In this episode, Scott breaks down 5 of the most common (and most important) questions landscapers ask about Google Business Profile. These are the questions that come up when you're ready to grow, get more leads, and actually show up on Google Maps. You'll learn: ✅ How to set up your profile the right way—even without a storefront ✅ The exact photos to upload to get more calls ✅ Easy ways to get more reviews (without being pushy) ✅ How long it really takes to start ranking ✅ The biggest mistake that kills your chances of showing up Whether you already have a profile or you're just getting started, this episode will help you turn that free Google listing into a lead machine.  

Send us a textIn this episode, Mike and Greg break down three major developments shaping the local search and AI landscape. First, they tackle the growing wave of Google Business Profile suspensions caused by rigid, AI-driven video verification—where even legitimate businesses are getting flagged. They offer practical advice on how to avoid getting suspended and why field-based verification is now essential.Next, they explore new consumer survey data showing a significant rise in people using AI tools like ChatGPT and Gemini for local business discovery. But while AI wins early attention, most users still turn to Google Maps or Search to take action—creating a split-funnel dynamic that Google must navigate to protect its ad model.Finally, they unpack Apple's WWDC announcements, noting the glaring absence of Siri. Instead of chasing ChatGPT, Apple is doubling down on privacy-first, on-device AI. Meanwhile, Siri continues to underperform as voice UX expectations are being reshaped by tools like ChatGPT Voice.This episode is for marketers, SEOs, and local business owners trying to stay ahead of fast-moving changes in AI, search, and platform strategy.Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

What if one of your most powerful marketing tools was already at your fingertips, and totally free? In this episode, I sit down with digital growth strategist Marilyn Jenkins, author of The Google Business Profile Training Guide, to talk about a tool many business owners overlook: their Google Business Profile.Marilyn shares why this profile may matter even more than your website, especially as AI changes how people search. They also discuss how to make the most of your listing, from smart optimization tactics to why weekly updates make such a big difference.If your profile has been gathering dust or you haven't even claimed it, this conversation will help you shift your mindset and take action. You'll walk away with practical, manageable steps to boost visibility and connect with more local customers.Send us a textSupport the show Show Notes Apply to be featured on My Weekly Marketing!

If you're a chiropractor trying to improve your website traffic and get more patients through Google, this episode is for you. Discover where most clinics go wrong with SEO — and the four key areas you should be focusing on instead. Episode Webpage & Show Notes: https://propelyourcompany.com/seo-for-chiropractors-what-works/Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡How to Dominate the First Page of Google and Get More New Patients Without Spending Money on AdsRank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training

In this episode, Casey Lewis breaks down one of the most important questions pest control business owners face when it comes to growing traffic and generating leads: Should you focus on organic SEO or invest in paid advertising? You'll hear the pros and cons of both strategies, along with real-world examples of how each can impact visibility, lead flow, and conversions for your local pest control business.Casey dives into the long-term value of building a strong SEO foundation with service pages, blog content, and a well-optimized Google Business Profile. He also explores how paid ads—like Google Ads and Local Services Ads—can generate instant traffic and help you dominate your service area quickly when done right. Whether you're just getting started or looking to scale, this episode provides a roadmap for combining both approaches effectively.If you're wondering where to put your marketing dollars—or how to get more out of your website traffic—this episode will give you clarity and a next-step strategy. Tune in now to learn which method might be best for your pest control company and how to strike the right balance between fast results and long-term growth.Please review us at Rhino Pest Control Marketing and interact with us to let us know how we can improve in 2025.Casey Lewiscasey@rhinopros.com(925) 464-8383Follow and subscribe at the following links:⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠⁠⁠⁠⁠⁠Leave us a review on Google:⁠⁠⁠⁠⁠⁠ ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review⁠

When economic uncertainty looms, most businesses make the critical mistake of slashing their marketing budgets first. But what if that's exactly the wrong move? In this illuminating episode, Jason shares battle-tested strategies to keep your design business visible and thriving during economic downturns—without breaking the bank.Drawing from his wealth of marketing expertise, Jason walks through practical, low-cost approaches that design professionals can implement immediately. From website optimization and Google Business Profile maintenance to email list segmentation and automated follow-up systems, these strategies require minimal financial investment while delivering maximum impact. The common thread? Strategic thinking and consistent effort outweigh throwing money at marketing problems.The episode takes a fascinating turn when Miriam shares insights from her time at Kohler Company, revealing how their visionary leader Herbert Kohler Sr. approached recessions differently. While competitors retreated from trade shows and advertising, Kohler maintained visibility—allowing them to capture market share while others disappeared from consumers' consciousness. This real-world example powerfully illustrates why maintaining your marketing presence when others pull back might be your most strategic business move.Whether you're feeling the economic pinch now or simply want to prepare your design business for future uncertainty, this episode provides a clear roadmap for recession-proofing your marketing. Ready to implement these strategies and potentially emerge stronger while competitors struggle? Subscribe to Designer Discussions for more insights that help your design business thrive in any economic climate.If you would like to get the links and show notes for this episode, click on the link below:​https://www.designerdiscussions.com/episodes/episode-143-How-to-Recession-Proof-your-Marketing-PlanTransform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business.Join us for our weekly live sessions and workshops: https://www.designerdiscussionsmarketing.studio/pages/academyDesigner Discussions is an educational interior design podcast on marketing, PR and related business topics. We also provide in-depth, actionable products in the Marketing Studio including time-saving templates and guides to help design professionals grow their businesses. Download our FREE Client Avatar Guide https://designerdiscussionsmarketing.studio/store. Designer Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY

How to Optimize Photos for Your Google Business Profile:  Google Maps Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics Google Business ListingsToday, we're diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO campaign.Episode Webpage: https://propelyourcompany.com/photos-google-business-profile/Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡How to Dominate the First Page of Google and Get More New Patients Without Spending Money on AdsRank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training

This podcast focuses on practical advice for those operating a pooper scooper business. Erica answers questions covering topics such as Google Business Profile verification, client management, recession-proofing strategies, and employee compensation. She also touches on personal experiences with business growth, health challenges, and integrating faith into her entrepreneurial journey. The podcast provides actionable insights and candid reflections from a small business owner navigating the challenges and successes of the pet waste removal industry. Comments and Questions are welcome.   Send to: thescooppodcast22@gmail.com

Local SEO is the key to growing your service-based business—and Josh Thompson of Bright Beam SEO joins us to break down exactly how to use it to your advantage.If you've been searching for ways to improve your Google Maps ranking, generate more calls, or win in your city, this webinar answers your questions and provides clear, tactical advice. Josh helps businesses optimize their Google Business Profile, explains the difference between local and national SEO, and reveals what actually drives success in SEO for service businesses.He speaks directly to small business owners—plumbers, dentists, lawyers, carpet cleaners, landscapers—who want real results. You'll discover how Google Business Profile optimization works, why Google Maps SEO is often more important than your website, and how to stand out from your competitors by doing what 95% of them ignore.Josh's insights match the local search strategy that business owners are actively looking for: how to get discovered, how to get more Google reviews, and how to consistently attract customers in your area.Watch this if you're ready to turn local searchers into paying customers and want real, actionable SEO tips tailored for your business.Timestamps: 00:00 – Introduction to Josh Thompson & Bright Beam SEO 01:15 – What is Local SEO vs National SEO 02:50 – Why Google Business Profile matters more than your website 04:30 – Physical vs service area businesses on Google Maps 06:05 – First steps to set up Local SEO for a new business 07:40 – Biggest mistakes businesses make on Google Maps 09:00 – How to use reviews to improve your local ranking 10:35 – Case studies: Carpet cleaner vs landscaper competition 12:30 – How to analyze your competitors' review velocity 14:00 – Does Local SEO apply to B2B businesses & consultants? 15:20 – Josh's mindset on business success & client ROI 15:50 – Where to connect with JoshTo check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphdDisclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show.  Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphdWe couldn't do it without the support of our listeners. To help support the show:CashApp- https://cash.app/$drchrisloomdphdVenmo- https://account.venmo.com/u/Chris-Loo-4Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/supportBuy Me a Coffee- https://www.buymeacoffee.com/chrisJxClick here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-onlineClick here to check out our bookstore, e-courses, and workshops: https://www.drchrisloomdphd.com/shopClick here to purchase my books on Amazon: https://amzn.to/2PaQn4pFor audiobooks, visit: https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1FFollow our YouTube channel: https://www.youtube.com/chL1357Follow us on Twitter: https://www.twitter.com/drchrisloomdphdFollow us on Instagram: https://www.instagram.com/thereal_drchrislooFollow us on Threads: https://www.threads.net/@thereal_drchrislooFollow us on TikTok: https://www.tiktok.com/@drchrisloomddphdFollow our Blog: https://www.drchrisloomdphd.com/blogFollow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphdSubscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233Subscribe to our email list: https://financial-freedom-podcast-with-dr-loo.kit.com/Thank you to all of our sponsors and advertisers that help support the show!Financial Freedom for Physicians, Copyright 2025

You've got a studio to run, a team to manage, clients to care for, and the last thing on your list? Legal documents.

In this episode, we break down what Google's new AI Mode is, how it's reshaping search results, and what it means for your clinic's local visibility. If you rely on SEO or Google Business Profile traffic to bring in patients, you can't afford to miss this. Learn what actions to take now to stay competitive and show up in AI-powered search results. Episode Webpage: https://propelyourcompany.com/google-ai-mode/ Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡How to Dominate the First Page of Google and Get More New Patients Without Spending Money on AdsRank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training

Meet the Nomadic Marketer Eric Dingler, a faith-driven entrepreneur who helps local businesses grow through clarity, simplicity, and strategy in today's noisy digital world.In this episode, we unpack what it means to succeed as a small business or local service provider in the age of AI, SEO, and digital transformation. If you've ever wondered how to attract more local clients, turn random tactics into consistent results, or make marketing actually work for you — this is your blueprint.Eric's insights directly address key pain points like:Why your pay-per-click ads strategy isn't convertingHow a client avatar marketing approach leads to more qualified leadsWhat makes done-with-you marketing better than DIY or expensive retainersWhy Apple Business Connect and Google Business Profile SEO are essential for local SEO strategyHow to navigate the shift from SEO vs AEO (Answer Engine Optimization) to stay visible in AI-powered searchWhat true faith-driven entrepreneurship looks like in a location independent business modelEric Dingler lives what he teaches — building a successful agency while traveling full-time with his family. As a digital nomad entrepreneur, his 4 Laws of Marketing help simplify the overwhelm:Keep It SimpleBe GenuineA Tactic Is Not a StrategyDo Less with MoreThis podcast is packed with digital marketing for dentists/doctors, home service providers, and any business owner ready for real growth without the hype. It's not about doing more — it's about doing the right things smarter.

Summer might mean slower class counts and more beach days—but your Google visibility should still be working hard for you.In this quick, actionable episode, I'm sharing 5 simple ways to give your Google Business Profile and website a refresh that builds trust, improves SEO, and keeps new clients walking through your doors (even if your current ones are pausing for the season).Inside the episode:✅ The one photo mistake that could be costing you clicks ✅ Why your business name might be confusing Google—and how to fix it✅ What to do right now if a client says they're taking a break ✅ The review tip that boosts both SEO and conversions ✅ How to audit your website pages for maximum trust-building powerIf you want your studio to be the only option in town—this episode is your summer checklist.

Have you ever wondered how some service businesses seem to dominate their local markets while others struggle to get seen? The secret might be simpler than you think – and it all starts with how you show up on Google. Today's guest breaks down what really works in local SEO, how to increase your visibility without increasing your workload, and why finding your niche might be the smartest move you can make. Bradley Benner is a leading local SEO expert and the founder of multiple businesses, including TreeCareHQ, Semantic Mastery, Semantic Links, and Semantic SEO. With over a decade of experience in agency building, lead generation, and SEO coaching, Bradley helps both business owners and marketing professionals create systems that convert clicks into clients. Why Local SEO Still Matters Even with the rise of AI-driven search, Google Maps still drives the majority of local leads – nearly 70%, according to Bradley. But most business owners aren't optimizing their Google Business Profiles the right way. From posting geo-tagged photos to writing location-specific content, Bradley shares actionable strategies that help local businesses get seen and generate results. He also emphasizes why local businesses should aim to rank in both Maps and traditional search results. It's not just about visibility – it's about building long-term authority and creating a safety net when algorithms shift. Why Niching Down Changes Everything In 2020, Bradley made a pivotal shift by focusing solely on tree service contractors – a decision that helped him streamline his processes, scale faster, and build a thriving local agency. By specializing, he was able to reuse assets, simplify his marketing, and generate predictable results for his clients. Today, his white-label SEO agencies serve other marketers looking for efficient, proven systems. Whether you're a service-based business owner or a marketing pro supporting them, this episode is packed with practical SEO insights and long-term strategy. Enjoy this episode with Bradley Benner… Soundbytes 8:20-8:34 “Just because we may have a skill like being able to know how to get stuff to rank in Google, that doesn't mean that you're going to be effective at being able to convert that skill into money – not just for yourself as the SEO professional, but for the business that you're selling that service to.” 10:14-10:34 “In 2020 I niched down. I finally decided to ignore anybody else other than tree contractors from my own local SEO agency. And boy, that was the biggest thing, the best thing I could have ever done. Because it simplified my business significantly from the workload.” Quotes “If you can build enough brand strength, you can typically rank well, even if you have terrible SEO.” “About 70% of the leads that are generated from Google Search come from maps.” “One of the most valuable things that they can do is just train their technicians to take three to five photos from a mobile device.” “AI is changing search behavior fast. If your business isn't feeding the model, you're invisible.” Links mentioned in this episode: From Our Guest Website: https://semanticmastery.com/ Connect with Bradley Benner on LinkedIn: https://www.linkedin.com/in/bradleybenner/ Connect with brandiD Download our free guide to learn 16 crucial website updates that attract more leads and convert visitors into clients: https://thebrandid.com/website-tweaks/ Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/