Podcasts about google business profile

In this episode of the Green Industry Podcast, host Paul Jamison breaks down the foundational steps of the ultimate marketing strategy for your lawn care business, covering Google Business Profile optimization, conversion-focused websites, and how to avoid costly service area mistakes.

If local customers find you on Google, your Google Business Profile is doing more work than you might think. Google has rolled out a handful of updates recently that point in one direction: Google is putting more weight on profiles that look active, current, and trustworthy. In this episode of Get Digital Marketing Results, we walk through the practical Google Business Profile updates that matter for local businesses, and what to actually do about each one. What's covered: ✅ Why Google Posts aren't meant to sit as a forgotten tab, and how to fill them without a new content plan  ✅ What makes local video work: place, captions, and showing the actual business ✅ Connecting your YouTube and social links so your channels stop feeling disconnected ✅ The new option to connect your Business Profile to Google Analytics ✅ Google's tighter review standards, and the staff-incentive trap to avoid Three action steps for this week: Publish one Google Post from something you already have: an event, offer, or helpful tip. See whether your Business Profile can connect to Google Analytics, and link it if it can. Review your video, social, and review setup: add local context and captions to videos, connect your social links, and remove anything that rewards staff for review counts or specific wording. Show notes: www.delosinc.com/episode456 Subscribe for more actionable digital marketing tips for local and regional service businesses.

In this episode of The IT Experts Podcast, I tackle one of the most common frustrations I hear from MSP owners every single week, the belief that MSP marketing simply does not work. I hear it constantly. Someone has tried an agency, a friend who knows social media, some pay per click, or a few Facebook ads, and each time the results fell flat. The real issue, as I explain, is not the tactic itself. It is the absence of a system that connects every activity back to booked calls and revenue.    I open by challenging you to interrogate your marketing agency with one question, how does what you are doing connect to more booked calls. I have found that many agencies do not understand the MSP model, focusing on surface level activity like website redesigns and vague positioning work rather than a measurable path to pipeline. Inside The MSP Growth Hub, this connection between activity and results sits at the heart of the New Client Runway framework I teach from day one.    I also address the MSP habit of leaning heavily on referrals. While steady referrals feel comfortable, I point out that this approach leaves owners exposed. If your biggest client leaves or a referral source dries up, you can lose a significant chunk of monthly recurring revenue overnight, with no backup plan in place. This is where account management, paired with consistent MSP marketing, becomes essential for protecting and growing your income.    A central theme of the episode is what I call the stop start marketing cycle. I describe the familiar pattern, a quiet pipeline triggers a burst of marketing activity, a referral arrives, focus shifts back to delivery, and a few months later, the cycle repeats. I call this Groundhog Day marketing and I link it directly to why so many MSPs remain stuck under a million pounds in turnover. Without consistent visibility, you never build the compounding authority needed to be recognised as the expert in your niche.    To fix this, I share five practical steps for building an effective MSP marketing system. The first is committing to a twelve-month runway rather than a three-month test, broken down into quarters and months so you know exactly what to focus on and when. The second is setting leading indicators, tracking visibility, conversations, and engagement rather than only watching for closed deals. I share a real example of a client who needed fresh leads, better numbers, and a profit first mindset, showing how leading indicators reveal what is really happening in your business.    The third step is building weekly consistency. I recommend posting on LinkedIn at least three times a week from your personal profile and a couple of times from your company page, alongside keeping your Google Business Profile updated. I remind you that people buy from people, and visibility builds the trust required before anyone books a call. I also stress that the money is in the follow up, encouraging you to stay professional, purposeful, and persistent with every new conversation rather than sending one message and giving up.    The fourth step is tracking pipeline momentum using our ONCAM framework, One New Client A Month, which helps you understand how many conversations and what conversion rate you need to hit your growth goals. The fifth step is treating MSP marketing as a genuine cost of growth, with a proper budget attached, reported on regularly alongside your other key performance indicators.    I close by reminding you that sustainable growth is built on visibility, not luck. I encourage you to step outside your comfort zone, commit to the process, and trust that consistent MSP marketing compounds over time into a stronger brand, a healthier pipeline, and a more confident position in your market.    Make sure to check out our Ultimate MSP Growth Guide, a free guide that walks you through a proven process to take your MSP from stuck to scalable, without working even more hours. It's 44 pages rammed with advice, insights and inspiration to help you decide what support is available to you now if you want to grow and scale your business. Click HERE to get your copy.    Connect on LinkedIn HERE with Ian and also with Stuart by clicking this LINK    And when you're ready to take the next step in growing your MSP, come and take the Scale with Confidence MSP Mastery Quiz. In just three minutes, you'll get a 360-degree scan of your MSP and identify the one or two tactics that could help you find more time, engage & align your people and generate more leads.    If you're serious about growth and want to explore what this could look like for your MSP, you can book a Right Fit Clarity Call with us HERE.  OR   To join our amazing Facebook Group of over 400 MSPs where we are helping you Scale Up with Confidence, then click HERE  Until next time, look after yourself and I'll catch up with you soon! 

You do not need a massive marketing budget to start showing up on Google. We break down five high impact SEO moves that design and remodeling companies can tackle first, especially if you are tired of relying only on referrals or expensive ads. Jason shares the same practical guidance he gives other remodelers when they ask what they can do now, on their own, to build momentum with search.We start with the foundation: your Google Business Profile. We talk about fully completing the profile, using the available space to describe services in detail, and making small but meaningful updates like holiday hours. Then we shift into local SEO strategy, including creating city pages and using location based keywords so you can compete in your real service area and improve your chances of landing in the map pack for “remodeler near me” searches.From there, we get into content that actually differentiates you: documenting the design and remodeling journey from the first meeting through selections, demolition, installation, and the final reveal. We also cover why reviews matter for both rankings and trust, when to ask for them, and how video or detailed written feedback can help. We close with user experience tips, including mobile optimization and site speed, so your website performs well for both visitors and search engines.If you found this helpful, subscribe, leave a review, and share the episode with a design pro who wants more qualified leads from SEO. What is the first fix you are going to make?Below are the Top 10 tips discussed:Optimize for Local Search Everywhere: Focus heavily on city-specific service pages, Google Business Profile optimization, and local keywords to dominate local search results.Create Project-Based Content: Showcase detailed before-and-after projects, case studies, and renovation stories to build authority and rank for long-tail searches.Prioritize Google Business Profile (GBP): Consistently update photos, reviews, services, posts, and FAQs because GBP remains critical for local lead generation.Use AI-Assisted SEO Strategically: Use AI tools for research, outlines, optimization, and scaling content while keeping the expertise and voice human.Build Topical Authority: Create clusters of content around kitchens, bathrooms, additions, cabinetry, and remodeling topics to improve overall search relevance.Optimize for Voice & Conversational Search: Write content that answers natural homeowner questions since voice and AI-assisted search continue to grow.Focus on High-Quality Visual SEO: Properly optimize project images, alt text, video content, and file names because visual search is becoming increasingly important.Improve Website Speed & User Experience: Fast-loading, mobile-friendly websites with strong navigation and clear calls-to-action rank and convert better.Generate Consistent Reviews & Reputation Signals: Positive reviews across Google and other platforms strongly influence rankings, trust, and conversions.Create Content for Every Stage of the Remodeling Journey: Develop SEO content that helps homeowners from inspiration and budgeting to hiring and project planning.Transform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business.Join us for our Academy sessions and workshops:https://www.designerdiscussions.com/academy.htmlDesigner Discussions is an educational interior design podcast on marketing, PR and related business topics. Download our FREE Client Avatar GuideDesigner Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY

Most home service companies think they're tracking marketing. They're actually tracking the wrong metrics.In this episode of Owned and Operated, John Wilson and Jack Carr break down how to measure marketing ROI the right way. They explain why cost per lead is often a misleading metric, how to build a marketing scorecard that actually helps you make better decisions, and the attribution systems they use to understand what's driving revenue across a growing home service business.They also discuss why blended marketing ROI matters more than individual lead costs, how to separate new customer revenue from recurring customers, the importance of clean CRM data, and why every owner—not their agency—is ultimately responsible for marketing performance.In This Episode:• Why cost per lead can lead you to the wrong decisions• The marketing KPIs every home service business should track• How to measure true ROI across every marketing channel• Building an attribution system that actually works• Why clean CRM data is the foundation of good marketing• How to separate new customer revenue from repeat business• The pitfalls of using lifetime value (LTV) to justify marketing spend• Why every owner should own their company's marketing scorecard————————————————

The traditional pipeline of healthcare SEO has officially fractured. For years, medical practices could rely on a predictable formula: publish high-quality, educational content about symptoms and treatments, rank on page one, and watch that organic traffic convert into new patients. But in 2026, Google's AI Overviews are systematically answering those questions directly on the search results page—resulting in a massive drop in traditional website clicks.In part one of this two-part series, Jennifer and Corey break down the stark reality of the "zero-click search," backed by recent data showing that nearly 69% of Google searches now end without a user ever leaving the platform. They discuss why top-of-funnel informational traffic is disappearing, how this reshapes the patient acquisition funnel, and why your Google Business Profile is about to become your most critical digital asset.Tune in to discover:Why nearly 100% of healthcare treatment and procedure searches now trigger an AI Overview, causing organic click-through rates on those topics to plunge by 61%.Why a drop in raw traffic numbers isn't a failure—the casual "window shoppers" are being filtered out, leaving further-down-the-funnel, highly motivated patients who are actually ready to book.A look at AI "agents" moving beyond simple chat functions to actively cross-reference calendars, check insurance networks, and book appointments for patients.

What would it look like if virtual mail made up 30% of your revenue instead of two or three percent? That's the gap this episode of Everything Coworking is built around. The most profitable coworking operators aren't treating mail as a line item nobody revisits. They've built it into a real, growing piece of the business, and the difference in outcome is enormous. I paint a picture of what that looks like, then get into what separates the operators who get there from the ones who stay stuck at two or three percent. We cover: Why virtual mail deserves its own real target, not a vague sense that it should grow Why pricing every mail buyer the same flat rate leaves real money on the table, and what a good, better, best tier structure looks like instead How your Google Business Profile and website can quietly become part of the product itself, not just a place to get found Why "it's too much work" is a routine problem, not a volume problem, and the real number behind processing mail for 100 members Everything Coworking Featured Resources: Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space Coworking Startup School Community Manager University Follow Us on YouTube

Send us Fan MailHomeowners are starting to skip the search results and go straight to AI for an answer, and that changes everything for local contractors. When someone asks ChatGPT, Gemini, Alexa, or Siri who to call for HVAC, plumbing, pest control, or roofing, the “winner” may not be the biggest spender or the loudest brand. It's the company the AI system trusts enough to recommend, and trust is built from signals you control.We dig into what those signals look like in real life: consistent messaging and business info across your website, Google Business Profile, and social platforms, plus visible proof that you're active and credible. We talk about why expertise is no longer a keyword trick and how a practical content strategy (videos, articles, FAQs, and real homeowner education) turns your business into the obvious choice. If you can clearly explain bills, maintenance, replacements, timelines, financing, and common problems, you're building the authority AI systems look for.We also get honest about reputation. It's not just the number of reviews anymore, it's what the reviews actually say. Detailed customer stories about punctuality, respect, communication, and results become powerful user-generated content that AI can interpret. And yes, your personal presence as an owner matters too: community involvement, local leadership, awards, and PR signals help prove you're real, trusted, and worth recommending.If you want to stop chasing page-one thinking and start building a brand that AI and your community recognize, hit play. Subscribe, share this with a contractor friend, and leave a review so more businesses can adapt before the next shift lands.If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content.Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram.From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.comInterested in being a guest on our show? Fill out this form!We'll see you next time, Lemon Heads!

If your ads aren't performing the way they used to, if you keep hearing about AEO and wondering what it is, or if you have a Google Business Profile you haven't touched in a year, this episode is for you. In this episode of The Localist, Carrie Rollwagen sits down with Alan Harned, Director of Account Services at Uptick Marketing. Alan works with small business owners every day on digital ads, SEO, AEO and analytics. He's honest about what has changed, what still works, and what small business owners can do right now, even without a marketing budget. Alan and Carrie talk about why AI has accelerated changes in marketing analytics, why pausing keywords based on an AI report can actually hurt your campaign, and why platforms need 30 to 60 days to learn what a good lead looks like for your business. They get into hard conversions versus soft conversions, why Google Ads is now prioritizing conversion data more than ever, and how small changes to a website (like adding a schedule button) can turn analytics into a real business insight. The second half of the episode covers small-business AI use cases: how to use ChatGPT and Claude to analyze your own analytics, build an AI advisory board, critique your website, and catch things like spammy backlinks you did not know existed. Alan also answers audience questions on whether customers are actually finding businesses through ChatGPT and Perplexity, whether SEO is dead (spoiler: no), how to handle a Google Business Profile you have neglected, whether Google Ads are still worth the money, and what budget you actually need to start working with a marketing agency.   Watch on YouTube _______________________________________   Mentioned in This Episode •       Uptick Marketing •       Infomedia •       ChatGPT •       Claude •       Perplexity •       Google Business Profile •       Google Analytics •       Google Ads •       StoryBrand •       Yelp for Business •       Bing Places for Business •       Ohm Jiu Jitsu Thanks to Our Sponsor, Infomedia The Localist is sponsored by Infomedia. They are a Birmingham-based web and digital marketing company. They help small businesses grow online. •       Contact Infomedia    Join Us at Localist Lab Localist Lab is a free event series for small business owners. It meets on the third Thursday of most months at Saturn in Avondale. Free tacos and coffee too. •       See upcoming events and register   Subscribe to Carrie's Newsletter Want more small business tips from Carrie? Sign up for her newsletter. •       Sign up here

What if your pricing problem... isn't actually a pricing problem?So many business owners believe that charging more will finally solve their financial frustrations. But if you've raised your rates and still feel overworked, overwhelmed, or like you're constantly second-guessing yourself, this episode is for you.In this conversation, Melissa sits down with financial strategist and The Money Conversation author, Linda Hunt, to explore the hidden issues that keep service-based businesses stuck. From scope creep and weak boundaries to nervous system capacity and business structure, Linda shares why profitability starts long before you send the invoice.If you're ready to stop working harder for the same results and start building a business that truly supports your value, don't miss this episode.In this episode, you'll learn:• Why pricing problems often aren't pricing problems at all• The real reason raising your rates doesn't always increase profits• How your business structure impacts your confidence and decision-making• Why scope creep is a symptom, not the root problem• What nervous system capacity has to do with running a successful business• How to create a business that supports sustainable growth instead of burnoutConnect with Linda Hunt:Website: https://www.sumsolutions.comLinkedIn: https://www.linkedin.com/in/lindaahunt/Book: The Money Conversation: Speak the Truth. Set the Standard. Get Paid Without Apology.Ready to become the go-to option in your industry?If you're wondering whether your marketing, messaging, website, or Google presence is helping, or hurting, your visibility, schedule a Visibility Audit with Melissa.Together, you'll uncover what's working, what's holding you back, and the next best steps to grow your business with confidence.If this episode encouraged you, please subscribe, leave a review, and share it with another business owner who needs to hear this conversation.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

The med spa market is more competitive than ever, and the practices winning in 2026 are not relying on one tactic, one ad campaign, or one promotional offer. They are building stronger brands, tightening their online presence, improving speed to lead, and using data-tested advertising strategies that actually convert.In this episode, Ricky Shockley and Lauren Nettles break down the marketing strategies that are crushing it for med spas in Summer 2026, including the offers, platforms, positioning strategies, sales processes, and conversion tactics currently working across Med Spa Magic Marketing's client roster of 40+ med spas and nearly $3 million in annual ad spend.You will learn:✅ Why brand positioning and your online validation phase are critical in a competitive med spa market✅ How your website, photos, reviews, and Google Business Profile influence patient decision-making✅ Why brand-building content should work alongside direct response advertising✅ Why Meta Ads remain the first priority for most med spa advertising budgets✅ When Google Ads may make more sense for niche, search-driven services✅ Which Botox, Dysport, Daxxify, facial, lip filler, and Sculptra offers are performing best right now✅ How to calibrate promotions without attracting only discount shoppers✅ Why operations, consultations, provider experience, and rebooking systems determine campaign profitability✅ How AI search is changing med spa visibility and website content strategy✅ Why speed to lead, sales skills, and pre-appointment follow-up can make or break your resultsMarketing that works in 2026 is not about chasing the cheapest lead or copying the same offer every competitor is running. The practices that win are the ones that combine strong brand positioning, compelling introductory offers, sharp follow-up, thoughtful patient experience, and a clear understanding of where their marketing dollars are best spent.If you are trying to grow your med spa this summer, this episode will help you understand what is actually working right now, what to avoid, and how to build a patient acquisition strategy that creates both short-term bookings and long-term practice growth.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleReady to simplify your med spa operations and grow smarter? Visit https://www.glossgenius.com/medspasuccessstrategies and use code STRATEGIES for 50% off of GlossGenius's Medspa & Aesthetic plans.Follow us on social media:https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

What if you could improve your local SEO in just 10 minutes a week? In this episode, we share a simple weekly routine that helps keep your Google Business Profile active, strengthens your online presence, and even shows you what AI knows about your business. These quick, practical tasks are easy to implement and can make a big difference over time. Small improvements, made consistently, lead to big results.About Adam Duran, Digital Marketing Expert⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Local SEO in 10⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Los Angeles⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & Walnut Creek, California, Magnified Media is a ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠digital marketing agency⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ focused on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠local SEO for businesses⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠marketing strategy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠national SEO⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠website design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with CoCoSAR, hiking and BJJ.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Solar Harmonics⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Northern California⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠'s top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm.  You can check out the website for the⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ top solar energy equipment installer⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Solar Harmonics, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.Have a question about Local SEO? Chances are we've covered it! Go to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠website and sign up for our Newsletter!

AI search is changing how buyers and sellers choose real estate agents. If your online presence is not built for AI, you may already be invisible. In this episode, Tim and Julie Harris break down why traditional SEO is losing power and why real estate agents need to understand Answer Engine Optimization, AI search, and Google Business Profile optimization right now. Consumers are no longer just clicking through websites. They are asking AI who to trust, who to interview, who sells in a market, and which agents are worth considering. You will learn why your Google Business Profile matters, how bad data can cause top agents to disappear from AI results, why FAQs and local content need to be structured differently, and how to use Claude to audit your website, profiles, and online visibility. You will also hear why referrals still matter, but why AI is becoming the validation layer consumers use before they contact you. For agents who want more listings, stronger lead generation, and a real career in the 2026 market, this is not theory. This is the new visibility game. Free training: HarrisRealEstateDaily.com Coaching: PremierCoaching.com Join eXp + Libertas: WhyLibertas.com/Harris Text Tim Direct: 512-758-0206 Opinions are my own and not the views of eXp Realty.

A competitor with five times fewer reviews is beating you on Google Maps right now. Want to know why? It is not luck, and it is not more effort. It is one thing sitting on your profile that you probably have never checked.Exterior cleaning business owners burn months posting updates and chasing reviews while their Google Business Profile stays invisible in the cities that matter most. Google is not grading your hustle. It is grading three things, and one of them silently sinks most pressure washing and window cleaning businesses before they ever get a shot.Jonathon Henderson from Pressure Washing Marketing Pros lays out exactly what to fix:✅ The three ranking factors Google actually rewards, including the proximity trap most owners miss✅ Why a wrong or outdated address kills your ranking city by city✅ How to pass video verification with signage, exterior shots, and clear proof of access✅ The city structure we use across homepage, service pages, location pages, and blogsNo amount of posts or reviews will save a broken foundation. Watch this, fix the base, and start showing up where the work actually is.

If you have been in practice for fifteen years or more, there is a real chance something you did years ago, or something that happened without you even realizing it, is quietly dragging down your local search rankings right now. In this episode, I share the story of a current client who came to me for a new website and local SEO work. During the process, I found four separate Google Business Profiles attached to his practice. Four. He had no idea most of them existed. And I am as close to certain as I can be that cleaning those up alone is going to move his rankings. I walk through why duplicate Google Business Profiles happen, why they are such a common problem for established practices specifically, and exactly what to do when you find them, including how to merge profiles with reviews on them and how to get rid of the ones that have nothing worth keeping. I also cover the right way to handle duplicates on Apple Maps, which is a different and honestly more frustrating process than Google. From there I get into a bonus mistake I see constantly in long-established practices: mismatched citations. If you have moved, changed your phone number, changed your practice name, or added a website since you first started practicing, there is a very good chance your business information is inconsistent across the internet in ways that are quietly undermining Google's trust in your listing. I use a car shopping analogy to explain why Google and AI treat inconsistency the same way a buyer treats a suspicious listing: with doubt. Topics Covered Why established practices are more vulnerable to these specific mistakes than newer ones What a duplicate Google Business Profile is and how it ends up happening Why two listings cannibalize each other instead of helping you rank twice How to find duplicate profiles, including variations of your name and your old practice name When to merge profiles versus when to request deletion Why you should contact Google directly instead of trying to mark listings as closed yourself Duplicate listings on Apple Maps and why the fix requires a different approach entirely What citations are and why consistency across all of them matters even if nobody actually uses those directories The car listing analogy: why inconsistent information reads as suspicious to Google and AI How to clean up or rebuild your citation footprint if you have been in practice for a while   If you want a free look at your website and local search, request a review at RocketChiro.com. I will look at your current setup, show you where you rank compared to other chiropractors in your area, and send you a custom video with my honest recommendations.

The future of contractor marketing is here. In this Partner Spotlight, Danny Barrera — founder of Contractor Click — breaks down how AI, SEO, Google Ads, and Google Business Profile are changing how contractors and home service businesses get leads.Danny sits down with Eli for a raw, value-packed conversation covering both the business and the story behind it. He shares his journey from growing up around his father's concrete business in El Salvador, to working IT at Fox News, to hitting rock bottom during a divorce, to building a digital marketing agency that has now tracked over $600 million in revenue for contractors.He opens up about the lessons his father left him, what real leadership looks like, and why "just showing up" is the ultimate long game.We also dig into the business side: why he rebranded from Concrete Marketing Crew to Contractor Click, how he thinks about niching down, and his bold vision to turn his agency into a self-serve, AI-powered marketing platform serving 100,000 contractors.Plus, Danny drops a practical masterclass on how overwhelmed business owners should approach AI, SEO, websites, Google Business Profile, reviews, and ads — starting with the foundations.⏱️ CHAPTERS00:00 – Intro01:24 – Meet Danny Barrera, founder of Contractor Click02:42 – Growing up around his dad's concrete business in El Salvador09:39 – Grit, faith & learning to forgive14:07 – "I won't be able to see you land"18:04 – Leadership & showing up for his family and team25:58 – Why he rebranded from Concrete Marketing Crew to Contractor Click29:15 – Niching down vs. going broad (marketing agency lessons)31:17 – The vision: an AI-powered marketing platform for contractors34:00 – What's actually working: Facebook, ChatGPT, TikTok & YouTube ads39:06 – A self-serve marketing platform for contractors43:20 – Practical advice for overwhelmed business owners (AI, SEO, ads)47:20 – Closing thoughts

What separates the fastest-growing garage door companies from the ones that struggle? In this episode of Torsion Talk, Ryan breaks down the five most important areas every garage door business should focus on right now to increase revenue, improve operations, and build a more profitable company. Whether you're just getting started or running a multi-million-dollar operation, these lessons can help you avoid costly mistakes and scale with confidence.Ryan explains why your lead intake process is the foundation of your entire business and why spending more money on marketing won't fix poor response times or broken systems. He shares practical ways to improve speed-to-lead, organize incoming inquiries, and create a customer experience that wins more jobs before your competitors even respond.The conversation also covers why hiring great salespeople earlier can dramatically accelerate growth, how many salespeople your company should have, and why relying on a single salesperson creates unnecessary risk.Marketing budgets are another major topic, including how much garage door companies should actually invest in SEO, Google Business Profile optimization, Google Ads, Local Service Ads, and other digital marketing channels. Ryan explains why repeat and referral business isn't a marketing strategy and how to build predictable lead generation that scales.You'll also learn which KPIs every garage door company should track, including cost per lead, cost per job, conversion rates, booked appointments, and response times. Ryan explains why clean reporting leads to better business decisions and how the right CRM and reporting systems make growth much easier.Finally, Ryan discusses how automation and AI are transforming home service businesses by improving lead response, increasing efficiency, reducing overhead, and helping companies grow without constantly adding staff. From instant lead routing to automated follow-up, these tools are becoming essential for companies that want to stay competitive.If you own a garage door company, home service business, HVAC company, plumbing business, electrical contractor, or service-based company, this episode provides practical advice you can implement immediately to improve your sales process, marketing performance, customer experience, and profitability.Subscribe to Torsion Talk on YouTube, Spotify, and Apple Podcasts for weekly conversations on garage door business growth, AI, automation, local SEO, digital marketing, leadership, entrepreneurship, sales, and the future of the home service industry.Find Ryan at:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://garagedooru.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aaronoverheaddoors.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://markinuity.com/⁠Check out our sponsors!Sommer USA - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://sommer-usa.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Surewinder - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://surewinder.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Stealth Hardware - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://quietmydoor.com/⁠

What if your marketing doesn't need more... it just needs to be more relevant?In this special episode of The Visibility Podcast, Melissa shares a live interview from the Pumpkin Planner Rock Facebook group with business strategist Donna Leyens.  (you can get in the group FREE and see other great interviews as well.)Together they explore one of the biggest questions business owners are asking today:How do we stay visible in an AI-driven world?The answer isn't chasing every new platform or shiny marketing tactic. It's building a strong foundation through clear messaging, a well-optimized Google Business Profile, and becoming the obvious choice in your community.Inside this conversation you'll learn:Why your Google Business Profile matters more than ever for AI searchHow AI pulls information from Google and other trusted online sourcesThe difference between being busy with marketing and being effectiveWhy relevance may be even more important than claritySimple ways to simplify your visibility strategyPractical marketing advice you can implement immediatelyMelissa also shares how implementing the Pumpkin Plan framework inside her own brick-and-mortar business helped increase summer enrollment by more than 250% Not by working harder, but by refining her message and focusing on the right customers.Whether you're a local business owner, service provider, or entrepreneur looking to stand out, this episode will help you stop guessing and start becoming the go-to option in your market.Resources Mentioned:• Free Google Business Profile Workshop• My Visibility Audit• Complimentary Clarity CallIf you enjoyed this episode, please subscribe, leave a review, and share it with another business owner who wants to become more visible.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

(This is a replay of Episode #61, Aired in 2023) Are you putting in hours on Instagram only to watch your content vanish within 24 hours? Same. In this episode, I'm sitting down with website designer and Squarespace SEO expert Bekah Read to talk about her genius content distribution system called PIGFL (yes, like a full pig, and yes, it's hilarious). Becca walks us through exactly how she creates one piece of content and pushes it to five platforms so she can stay visible on Google without being glued to every app. Watch us on YouTube or listen right here on the podcast.Bekah is a website-in-a-day designer who pivoted her business after becoming a mom. She teaches small business owners how to DIY their Squarespace websites and has built her entire course business through organic search. She's proof that SEO is the long game worth playing.What you'll hear in this episodeWhat SEO actually means (broken down without the jargon)Why Becca chose YouTube over Instagram as her one platform and the reasoning behind itHer full PIGFL content distribution system: Pinterest, Instagram, Google Business Profile, Facebook, and LinkedInHow Google Business Profile can get you on page one of Google before your website ranksWhy posting updates to your Google Business Profile is one of the most underrated marketing movesWhether you need one or two Google Business Profiles, if you wear multiple hats in your businessHow blogging once a week (even with three readers) led to long-term course sales years laterThe role email marketing plays alongside your SEO strategyWhy finding your "enough" as a business owner matters more than chasing six figuresResources & Links Mentioned In This Episode▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/seo-for-photographers-simple-content-system/▸ The Blogging and Organic Visibility System for Family Photographers: https://systemsandworkflowmagic.com/blogging-visibility-system ▸ The Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society ▸ Grab the FREE Family Photographers Marketing Trends Report: https://systemsandworkflowmagic.com/family-photography-marketing-trends Connect with Bekah Read:

#975 What if the secret to your next business idea is sitting in your podcast feed right now? That's exactly what happened for Hunter Schenewark, who heard a single episode about line striping and turned it into 417 Striping & Sealing — an asphalt maintenance business now bringing in over $30K a month. In part 1 of this 2-part episode hosted by Brogan Williams, Hunter shares how he went from $200 jobs to landing contracts worth over $20K, why churches turned out to be his ideal customers, and the marketing tactics — from cold email to Google Business Profile — that keep his pipeline full. He also gets honest about the slow months, the big decision of whether to expand into full paving projects, and juggling a growing business with a baby on the way! What we discuss with Hunter: + How a podcast episode sparked the business idea + Hitting $50K revenue in the first two months + What sealcoating and striping actually involve + Why churches make ideal customers + Average job pricing today vs. early on + Landing a $26K job + Cold email vs. cold calling for leads + Impact of a Google Business Profile + Considering expansion into paving projects + Balancing business growth with a new baby Thank you, Hunter! Check out Part 2 of this episode. Check out 417 Striping & Sealing at 417Striping.com. Follow Hunter on Twitter. Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

Thanks to our Partners, NAPA TRACS, Today's Class, KUKUI, and Pit Crew Loyalty Watch Full Video Episode Artificial intelligence is rapidly changing how consumers search for auto repair services, and shop owners who don't adapt risk becoming invisible online. Carm Capriotto welcomes Heather Myers, Chief Technology Officer at KUKUI, and Connor Tracy, Director of Partner Development at KUKUI, to explain how AI-powered search is transforming local marketing. They separate fact from fiction, share practical strategies for improving AI visibility, and explain why strong marketing fundamentals remain the key to long-term success. What You'll Learn Why optimizing your Google Business Profile remains the most important step for local AI search visibility.How AI platforms like ChatGPT and Google's Gemini use consistent business listings to recommend local repair shops.Why maintaining accurate Name, Address, and Phone (NAP) information across online directories is more critical than ever.How AI now crawls social media platforms for business information and why authentic, human-created content improves discoverability.What "Google jail" is, how AI is filtering reviews, and why violating Google's review policies can seriously damage your online presence.Why review gating and incentivized reviews can put your business at risk.How to use AI effectively by following the principle of "trust but verify."Why better prompting leads to better AI-generated results and how to avoid incomplete or misleading responses. AI is changing the way customers find and evaluate repair shops, but success still depends on the fundamentals. Accurate business listings, a well-maintained Google Business Profile, authentic content, ethical review practices, and thoughtful use of AI tools will position your shop to earn trust, improve visibility, and convert online searches into paying customers. Heather Myers, Chief Technology Officer at KUKUI Connor Tracy, Director of Partner Development at KUKUI, Listen to Connor's other episodes HERE Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Thanks to our Partner, KUKUI Stop juggling multiple marketing tools. KUKUI's integrated platform delivers 4x better website conversions, automated follow-up, and real-time ROI tracking. Get industry-leading customer support with KUKUI at https://www.kukui.com/ Thanks to our Partner, Pit Crew Loyalty You're probably tired of chasing new customers who never return. We understand. Pit Crew Loyalty ends the one-and-done cycle, turning first visits into lasting, reliable revenue at https://www.pitcrewloyalty.com/ Connect with the Podcast: Visit the Website:https://remarkableresults.biz/Subscribe on YouTube:https://www.youtube.com/carmcapriottoFollow on Facebook:https://www.facebook.com/RemarkableResultsRadioPodcast/Follow on LinkedIn:https://www.linkedin.com/in/carmcapriotto/Follow on Instagram:https://www.instagram.com/remarkableresultsradiopodcast/Join Our Virtual Toastmasters Club:https://remarkableresults.biz/toastmastersJoin Our Private Facebook Community:https://www.facebook.com/groups/1734687266778976Join our Insider List:https://remarkableresults.biz/insiderAll books mentioned on our podcasts:https://remarkableresults.biz/booksOur Classroom page for personal or team learning:https://remarkableresults.biz/classroomBuy Me a Coffee:https://www.buymeacoffee.com/carmSpecial episode collections:https://remarkableresults.biz/collections The Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/ Remarkable Results Radio Podcast with Carm Capriotto: Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Diagnosing the Aftermarket A to

Google real estate, AI in real estate, artificial intelligence real estate, Google property search, future of real estate, real estate technology, AI replacing Realtors, real estate marketing, real estate content strategy, Google Business Profile for Realtors, real estate SEO, digital marketing for Realtors, real estate lead generation, real estate coaching, David Greenspan, MindShare Podcast, real estate trends 2026, consumer behavior real estate, real estate branding, why hire a Realtor, real estate value propositionEpisode DescriptionThe calls aren't turning into conversations.The conversations aren't turning into appointments.The appointments aren't turning into deals.And after a while, you start asking yourself..."What the hell is going on?"If you've been feeling mentally drained, emotionally exhausted, financially stressed, or questioning whether you're even doing the right things anymore, you're not alone.In Episode 392 of The MindShare Podcast, David Greenspan tackles one of the biggest challenges facing real estate professionals today: staying motivated when the effort doesn't seem to match the reward.This isn't about "thinking positive."It's about understanding why so many agents lose momentum during difficult markets - and more importantly, how to keep moving when the results aren't immediate.David explores:why today's market feels so differentthe psychology of delayed resultshow instant gratification has changed our expectationswhy consistency still winsthe power of Mapping and creating your personal North Starwhy goals matter more than everhow to stay focused when business slows downand five practical action steps every Realtor should be taking right now.Because the market will change.The question is...Will you still be standing when it does?What You'll LearnWhy so many real estate professionals are struggling with motivationHow delayed results affect your mindset and performanceWhy consistency matters more in difficult marketsThe psychology behind burnout, frustration, and self-doubtHow Mapping helps you stay focused on long-term goalsWhy your goals should be bigger than your next commission chequeHow to stop measuring effort by today's resultsWhy relationships outperform lead chasingHow to use slower markets to improve your business systemsThe importance of personal growth during market downturnsWhy momentum always follows actionEpisode Breakdown[00:00] When the Work Doesn't Seem to Pay OffThe emotional reality of today's real estate marketWhy effort no longer feels connected to immediate resultsThe questions many agents are quietly asking themselves[07:00] Why Motivation DisappearsThe addiction to progressThe dopamine effect of a hot marketHow changing timelines affect performance and confidence[13:00] Markets Are CyclicalWhy opportunity often appears after people quitThe mindset of those who survive difficult marketsWhy consistency continues to separate top performers[18:00] Mapping: Your North StarCreating goals bigger than businessStaying connected to your "why"Using long-term vision to drive daily action[25:00] Commercial Break[27:00] Five Practical Action StepsStop measuring effort against today's resultsDouble down on relationships, not just lead generationImprove your business while it's slowerInvest in becoming more valuableKeep moving, even when progress feels invisible[48:00] The Market Will ChangeWhy difficult markets create separationThe difference between retreating and adaptingPreparing today for tomorrow's opportunities[57:00] Final ChallengeFocus.Get shit done.Repeat.Key TakeawayMarkets change.Consumer confidence changes.The economy changes.The people who succeed aren't necessarily the smartest or the luckiest.They're the ones who continue showing up, doing the work, improving themselves, and building momentum - even when the results aren't immediate.

Most coworking operators think they have a sales problem. What they actually have is a revenue mix problem. If almost all of your revenue comes from private offices and coworking memberships, you're making it much harder to build a highly profitable business. The most profitable operators I work with don't stop at workspace revenue. They build multiple revenue streams that continue to grow alongside their memberships. In this episode, I break down: Why the most profitable coworking spaces generate 30–40% of their revenue from non-workspace products The revenue opportunities many operators are overlooking, including meeting rooms, virtual mail, and event space A side-by-side comparison showing how two nearly identical coworking spaces can end up with dramatically different profit margins Why optimizing your offices is only part of the equation if you want a high-margin business The biggest mistakes operators make when selling ancillary products online Practical ways to improve your e-commerce experience, SEO, Google Business Profile, and marketing so these revenue streams actually grow The biggest takeaway? You don't need more square footage to increase profitability. You need to maximize the revenue potential of the space you already have. Everything Coworking Featured Resources: Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space Coworking Startup School Community Manager University Follow Us on YouTube

Google search is changing. AI is changing how homeowners find contractors. And the marketing strategies that worked just two years ago aren't enough anymore.In this episode of Owned and Operated, John Wilson sits down with Service Scalers CEO Sam Preston to break down what's actually working in HVAC marketing in 2026. From AI search and Google Business Profile optimization to Meta, Reddit, Yelp, and content marketing, they discuss where home service companies should be investing and where they're wasting money.They also dive into rising lead costs, why many HVAC companies are struggling this year, and the marketing playbook operators should follow to stay ahead as search continues to evolve.Whether you're trying to generate more calls today or prepare your business for the next wave of AI-driven search, this episode is packed with practical strategies you can implement immediately.━━━━━━━━━━━━━━In This Episode:• Why Google and AI search are changing home service marketing• The biggest marketing opportunities heading into 2026• Why Google Business Profile is still the highest ROI channel• How AI is reshaping SEO and content strategy• Why Meta and social content are becoming more valuable than ever• The growing importance of Yelp, Reddit, and other high-authority platforms• The marketing metrics every contractor should track weekly• The biggest mistakes HVAC companies are making today• How to prepare your business for the future of AI-powered search————————————————

Most tax and accounting firms are not invisible because they lack expertise.They are invisible because the market cannot clearly understand what makes them different.For years, tax and accounting firms focused on ranking on Google for searches like “CPA near me,” “tax preparer near me,” “bookkeeper near me,” “small business accountant near me,” or “tax advisor near me.”That still matters.But the way prospects search is changing.Today, people are asking ChatGPT, Gemini, Perplexity, and Google's AI-powered search results much more specific questions:“Who is the best accountant for a dental practice near me?”“Can you recommend a CPA who understands construction businesses?”“Who can help me with equity compensation and stock options?”“What kind of accountant do I need if I own multiple rental properties?”“Who can help my small business with tax planning and bookkeeping?”And here is the uncomfortable truth:AI cannot recommend what it cannot understand.In this long-form edition of The Growth Minded Accountant, Lee Reams and Rebekah Barton go beyond theory and into the mechanics of AI visibility for tax and accounting firms.This is not another “AI search is coming” conversation.This episode is a practical playbook for firm owners who want to understand what needs to be fixed across their website, reviews, content, service pages, local presence, FAQs, positioning, and digital footprint so prospects, search engines, and AI tools can better understand who they serve, what they solve, and why they should be recommended.The firms most at risk are not bad firms.They are good firms that look generic online.Lee and Rebekah break down why generic websites, vague service pages, thin review profiles, weak niche signals, and unclear positioning make it harder for tax and accounting firms to be discovered and recommended in an AI-driven search environment.They also walk through a practical three-pillar framework firms can use to evaluate their current visibility:Identity and positioning.Who do you serve, what problems do you solve, where do you serve clients, and why should your firm be understood as the right fit?Data and context clues.Do your service pages, FAQs, articles, internal links, technical structure, and niche content give AI enough useful information to interpret your expertise?Trust and local signals.Do your reviews, Google Business Profile, proof points, credentials, case examples, local presence, and client outcomes reinforce the story your firm wants to be known for?The big takeaway: the future of visibility is not just ranking.It is relevance.The firms that win in AI search will not always be the biggest firms. They will often be the clearest firms.Ready to See How Your Firm Looks Today?The future of search is not just about being found.It is about being understood.If you want to know how your firm appears today — and where your website, reviews, service pages, content, and client experience may be creating visibility gaps — start with a free Future-Ready Firm Assessment from CountingWorks PRO.We'll show you what's working, what may be holding you back, and what practical steps can help make your firm more future-ready.Start your free assessment:https://www.countingworkspro.com/start

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If you've spent any time on social media as a chiropractor, you've probably been pitched a "hack" for ranking number one on Google Maps. Someone is always discovering a secret, and they're always willing to share it with you for a fee. In this episode, Jerry breaks down a real example he came across recently: a guy claiming to rank well by paying people with burner phones to fake driving to his office, creating the illusion of traffic and interest. Jerry explains why this works in the short term, why Google's pattern detection catches it eventually, and what actually happens when it does, including the kind of shadow banning and blacklisting that is much harder to undo than it was to create. He also walks through a second, more subtle example: incentivizing patients with raffles or contests to get them to post photos to your Google Business Profile. It sounds harmless on the surface, but Jerry explains why it crosses into the same bribery and incentivization territory that Google explicitly prohibits, even when the intent feels innocent. Underneath both examples is the same core idea Jerry keeps coming back to on this podcast: relevance, proximity, and prominence are what actually build trust with Google and AI, and prominence in particular cannot be faked without consequences. He closes with a clear list of the basics that actually work, the unglamorous stuff that nobody wants to hear because it isn't a shortcut. Topics Covered Why "secret hacks" being sold to chiropractors on social media should make you cautious The burner phone scheme: paying people to fake traveling to your office to manufacture fake interaction signals How Google detects abnormal patterns and what happens when you get caught Why Jerry would report a competitor gaming the system, and why that isn't "being a jerk" The trust analogy: why undermining trust with Google works the same way as undermining trust with a person The Google Business Profile photo raffle example and why incentivizing photo posts counts as bribery The difference between asking a patient to share a photo and incentivizing them to The real, unglamorous list of things that actually build prominence over time Want to Get Help? If you want a free look at your website and local search, request a review at RocketChiro.com. If you want more help with the business and marketing side of practice, check out the Next Step program at RocketChiro.com.

Most clinic owners think of social media as a branding or engagement tool, but social media profiles are becoming increasingly important for local SEO, Google Business Profile visibility, and AI-powered search. Google is pulling more information from social platforms. AI systems are using social profiles to verify business information and better understand what businesses do. And patients are often checking social media before booking an appointment. In this episode, you'll learn how to optimize your clinic's social media profiles to support local SEO, improve online visibility, and strengthen your presence in AI search results.>> Episode webpage, blog, and show notes: https://propelyourcompany.com/optimize-social-media-profiles-for-local-seo-and-ai-search/Send in your questions. ❤ We'd love to hear from you!Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)Save your spot: https://propelyourcompany.com/june/** Can't make it live? Register anyway. You'll get access to the limited-time replay. *** 

Before someone reads your website, watches your videos, or walks through your front door, they've already made a decision about your business.That decision is based on what they see.In this episode of The Visibility Podcast, Melissa Rose sits down with branding photographer Kristina Lynn to talk about the powerful role visual perception plays in building trust, attracting ideal clients, and positioning yourself as the obvious choice in your industry.With over 17 years of experience and a background in both marketing and portrait photography, Kristina shares why branding photography is about so much more than beautiful images. It's about creating visuals that tell the right story, communicate your value, and help your audience instantly understand who you are and why they should work with you.Whether you own a brick-and-mortar business or you're building a personal brand, this conversation will change the way you think about showing up online.In This Episode We Discuss:Why people make buying decisions before they ever read a word of your marketing.The difference between posting random content and using intentional brand imagery.How your photos influence trust, authority, and perceived value.Why consistency across your website, social media, and marketing matters.How branding photography helps attract the right clients—not just more clients.Common mistakes business owners make with their online images.The connection between professional photography, confidence, and charging what you're worth.Why "I'm not photogenic" is one of the biggest myths holding entrepreneurs back.Memorable TakeawayVisibility isn't just about being seen. It's about being perceived the way you want to be remembered.Your photos are one of the fastest ways to communicate who you are, what you stand for, and the experience clients can expect from working with you.Connect with Kristina LynnWebsite: https://www.kristinalynnphoto.comInstagram: https://www.instagram.com/kristinalynnphotographyFacebook: https://www.facebook.com/KristinaLynnPhotography/Ready to Increase Your Visibility?If you're wondering whether your online presence is communicating the right message, start with Melissa's Visibility Audit.Together, you'll review your website, Google Business Profile, and social media to ensure your messaging, visuals, and positioning are working together to attract your ideal clients—not confusing them.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Visibility Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

Jacob Neffendorf and I just launched Clear Path AI — a 24/7 AI advisor trained on nearly $20 million in land clearing ad spend and thousands of hours of real operator systems and transcripts. In this episode, we pull back the curtain with a full live demo and break down what this tool can actually do for your business right now.What you'll learn:The 3 levers that control your land clearing business (leads, sales, capacity) — and how to diagnose which one is your current bottleneckWhy a guardrailed, industry-specific AI gives you better answers than generic tools like ChatGPTHow Clear Path builds SEO website structures, content calendars, and Google Business Profile strategies in real timeWhy the companies who adopt AI fastest will get the outsized returns — and what that looks like in land clearing specificallyHow to set a 12-month revenue target and work backwards from it using Clear Path

Real estate SEO can bring your hottest motivated seller leads without more ad spend. In this episode, I sit down with Greg Berney, a Joe Homebuyer franchisee who built nearly a $2M real estate business while still protecting his family time and building a strong team culture. Greg breaks down how SEO, Google Business Profile updates, geo-tagged photos, and a disciplined review process helped him create a 10X+ return from organic marketing. We also get into the systems, mindset, and community support that helped him go from wearing every hat to building a business with more freedom and leverage. --------------------- Quotes: - “SEO is the tree you wish you planted years ago—but once it takes root, it compounds into the hottest leads in your market.” - “Freedom doesn't happen after you hit the next revenue goal. It happens when you build your business with intention from the start.” --------------------- Chapters: 0:00 Intro: $2M Revenue, Strong Family Life & Franchisee of the Year 2:51 The Unexpected Path Into Real Estate Investing 6:05 The Community Advantage That Accelerated Growth 9:01 Why Most Entrepreneurs Never Achieve Real Freedom 11:31 The Lead Generation System Behind Greg's Growth 15:16 The SEO Strategy Generating 10X Returns 17:17 How Google Reviews Turn Into More Deals 28:44 Scaling From $200K to $2M Without Burning Out 33:40 The Mindset Shift That Changes Everything --------------------- ➨Our Evergreen Marketing Podcast: https://plnk.to/Carrot ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Favour Obasi-ike, MBA, MS breaks down the anatomy of a business website. He explains that owning a domain, hosting, and a mailbox are just the starting points; maintaining a website is like maintaining a house. Favour details the risks of platform lock-in (like the migration challenges with Squarespace and Bluehost) and emphasizes the importance of a standalone FAQ page to boost search impressions. He provides a checklist for website owners, covering image compression, canonical tags, and critical integrations like Google Search Console and Bing Webmaster Tools.>>

Summer can be a slower season for many clinics, making it the perfect time to work on the marketing tasks that often get pushed aside during busier months.In this episode, we'll cover seven practical marketing updates clinic owners should make before fall arrives. From refreshing your Google Business Profile and improving your website content to planning blog topics and reviewing your SEO performance, these are the same types of improvements that can help clinics finish the year stronger than they started it.Whether you're a chiropractor, physical therapist, acupuncturist, med spa owner, or another healthcare provider, this episode will help you make the most of the second half of the year.⭐Episode webpage and show notes: https://propelyourcompany.com/mid-year-marketing-moves-every-clinic-should-make/

Families no longer search for funeral homes the way they did ten years ago. They still use Google, of course, but they also ask ChatGPT, Gemini, Perplexity, Claude, and other AI tools for recommendations. That shift creates a new question for funeral professionals: when a family asks a robot which cremation provider to trust, will your firm show up? In this episode of the Direct Cremation Podcast, host Tyler Yamasaki, CEO of Parting Pro, welcomes back Welton Hong, CEO of Ring Ring Marketing, gives funeral homes, cremation providers, and death care marketers a practical look at how AI search may affect local visibility, cremation advertising, and funeral website marketing. If your next case depends on how Google or ChatGPT summarizes your business, this episode is one you can't miss! ☝

In this episode of It's The Bottom Line that Matters, Jennifer R Glass and Patricia Reszetylo continue their series on The New Local: How Hyper Local Positioning Can Out-Perform National Marketing, this time focusing on short-form video and contests as practical tools for local business growth.The conversation starts with short-form video and why it can be so useful for local businesses that want more visibility without needing a national-scale campaign or a massive production budget. Jennifer and Patricia talk about the value of showing what is already happening inside the business, including behind-the-scenes moments, product arrivals, team activity, customer-facing experiences, and the small details that help people feel more connected to the business before they ever walk through the door.They also discuss how short-form video can support a Google Business Profile, which is often one of the first places a potential customer sees a local business. Posting photos and videos there can help make the business feel active, current, and worth paying attention to. Rather than treating video as something that only belongs on TikTok, YouTube Shorts, Facebook, or Instagram, this episode looks at video as a practical visibility asset that can be used wherever local prospects are already looking.Jennifer and Patricia also get into the importance of authenticity. Local business video does not have to be perfectly polished to work. In many cases, the more useful and believable content comes from real moments: a product being opened, a chef preparing something interesting, a team member explaining a process, or a business owner documenting part of the company's story. Planned content still matters, but so does capturing the moments that make a business distinctive.The episode then shifts into contests and how they can be used to create participation, referrals, and local buzz. Jennifer and Patricia discuss why a contest needs to be relevant to the business and interesting to the people the business wants to attract. A generic giveaway may get attention for a moment, but a well-designed contest can create more meaningful engagement, especially when it connects to other local businesses, encourages people to participate in the community, or gives customers a reason to talk about the business with others.From behind-the-scenes video and Google Business Profile updates to partnership-driven contests and scavenger-hunt-style promotions, this episode gives local business owners practical ideas for becoming more visible, more memorable, and more engaging in their own market.Topics covered include: local marketing, hyper-local marketing, hyper local positioning, short-form video, video marketing, local business marketing, small business marketing, contests, business contests, social media marketing, Google Business Profile, local SEO, behind-the-scenes video, business storytelling, customer engagement, small business growth, local visibility, community marketing, restaurant marketing, content marketing, video content, social media contests, business differentiation, customer attraction, brand awareness, local business promotion, referral marketing, authentic marketing, organic content, business visibility, Fathom AI NotetakerAbout your hosts: Jennifer R Glass is the lead host of It's The Bottom Line that Matters. In this episode, she brings a practical marketing perspective to local business growth, especially around Google Business Profile visibility, short-form video, contests, and ways businesses can create more engagement through useful, relevant marketing.Patricia Reszetylo is a recurring host of It's The Bottom Line that Matters. In this episode, she shares ideas from her own business-building experience, including how behind-the-scenes video, authentic content, unique local stories, and creative contest structures can help a business stand out in its own market.

What actually drives more rentals today? In this AI generated episode of The Storage Marketplace Podcast, the hosts break down the biggest takeaways from Storage Meetup #82, a special Storage Marketing Meetup featuring some of the top marketing minds in self storage. The conversation covers everything from Google Business Profiles and reviews to SEO, website optimization, conversion tracking, Apple Maps, AI search, and the emerging tools operators should be paying attention to right now. Whether you own one facility or manage hundreds, this episode is packed with practical marketing insights you can apply immediately. Topics include: • Google Business Profile optimization • SEO strategies that actually move the needle • Google Reviews and reputation management • Apple Maps and what operators should do now • Website conversion tracking and attribution • How to evaluate marketing vendors and agencies • Rebranding a newly acquired facility • AI search, Ask Maps, and the future of local discovery • Common marketing mistakes storage operators make • Using customer reviews as marketing assets This podcast episode was generated using AI from the June 12, 2026 Storage Meetup discussion featuring: • John Reinesch (StorIQ) • Eva Chavez (Beacon Ave Marketing) • Tyler Suchman (The Storage Agency) • Cori Garrod (Garrod Self Storage Solutions) The Storage Meetup happens live every Friday and is where these conversations begin before becoming podcasts, videos, and resources for the self storage industry. Join us live each Friday: https://www.storagemeetup.com Explore vendors, tools, and resources: https://www.thestoragemarketplace.com Interested in showcasing your company at a future Storage Meetup Show & Tell? https://www.thestoragemarketplace.com/friday-show-and-tell Subscribe for more self storage conversations, technology, operations, marketing, and AI insights from across the industry.

Every business eventually hits a plateau.You know the feeling. You're working hard, showing up consistently, and doing all the things you've been told to do—but the growth you're looking for just isn't happening.In this episode, I'm pulling back the curtain on what's been happening inside my own brick-and-mortar business, The Dancing House.Over the past year, I've pulled every major growth lever available:✔️ Increased our prices and positioned ourselves as a premium offering.✔️ Reduced expenses and improved profitability.✔️ Tightened operations and systems.But none of those changes explain why we're experiencing our best summer enrollment in 17 years.The biggest shift came when I became certified in the Pumpkin Plan framework and used my own business as the test case. Instead of focusing solely on who we are, what we do, and who we serve, I went deeper. I started listening more closely to what our customers were actually saying.That insight changed everything.In this episode, I'm sharing:• The growth levers every business owner should understand• Why most marketing messages miss the mark• How customer language can transform your visibility• The messaging shift that helped drive our strongest summer enrollment ever• Why clarity beats complexity when it comes to marketingIf your business feels stuck, plateaued, or like you've tried everything, this conversation may help you identify the next lever to pull.And make sure you listen all the way to the end—I have a special offer exclusively for podcast listeners.Resources Mentioned:

Are your photos costing you jobs? You do incredible work — but if your photos don't show it, homeowners are scrolling right past you and calling your competitor instead.   In this episode, Scott Molchan breaks down exactly how to take professional-looking photos with the phone already in your pocket. No expensive camera. No photographer. Just three simple rules that will immediately make your website, social media, and Google Business Profile look like the premium company you actually are.   In this episode you'll learn: •Why your photos are the first thing homeowners judge — and what they're really looking for •The #1 mistake landscapers make before they even take the photo (hint: it has nothing to do with the camera) •The best time of day to take photos that make your work look incredible •How to take before-and-after photos that actually show the transformation •Why great photos are one of the most powerful marketing tools you have — and how LeadSpeed Marketing can help you put them to work   The 3 Rules Covered in This Episode: 1.Clean the Scene — move the tools, hoses, and trash before you shoot 2.Watch Your Lighting and Angles — shoot in the golden hour, get low, get high, get close 3.Before and Afters — same spot, same angle, every time   If this episode helped you, please leave a review on Apple Podcasts or Spotify — it helps us reach more landscaping owners just like you.   Resources mentioned in this episode: •LeadSpeed Automated Follow-Up: https://leadspeed.io •Profits Up Inner Circle: https://milliondollarlandscaper.com/innercircle   Follow Million Dollar Landscaper: Website | Facebook | Instagram | YouTube   #MillionDollarLandscaper #LandscapingBusiness #LandscapingMarketing #LawnCareBusiness #ContractorMarketing #LandscapingTips #SmallBusinessMarketing #iPhonePhotography #BeforeAndAfter #LeadSpeedMarketing

From Sign Shops to Digital Marketing: An Entrepreneur's Journey with John De Jong In this episode, John De Jong shares his inspiring story of pivoting from traditional signage business to digital marketing success, emphasizing the importance of reputation management, content, and smart use of AI. Whether you're a local business owner or an entrepreneur looking to expand your reach, John's insights offer practical strategies for building a resilient brand. Main Topics Covered: The value of reputation and online reviews in local SEO How small businesses can leverage content marketing instead of paid ads Lessons learned from buying and transforming a signage business The impact of AI on marketing and business operations Practical tips for branding, signage, and communication The importance of community and local expertise in business growth Timestamps: 00:00 - Introduction: John De Jong's international entrepreneurship journey 00:47 - Launching a sports podcast with his son and leaning into family passions 01:48 - Transition from traditional signage to digital marketing 02:33 - Family history, Dutch roots, and early business ventures 03:25 - Challenges and lessons from running a signage business through COVID-19 04:36 - Buying an existing business versus starting from scratch 05:34 - Mistakes with logo design and branding on signage 07:15 - How reputation influences local and national business opportunities 08:36 - Strategies for optimizing Google Business Profile without paid ads 09:52 - The importance of active reviews and content for SEO ranking 11:26 - Buying opportunities and the advantages of existing businesses 12:40 - The significance of focusing on sales versus service delivery 13:55 - How to improve digital signage and avoid visual illusions 16:23 - Using real-life examples and lessons to refine your branding efforts 17:16 - The power of community presence and local knowledge 18:33 - The risks of relying solely on paid advertising and importance of organic search 19:36 - The role of content marketing and social proof in reputation building 21:02 - The shifting landscape of advertising from yellow pages to Google 22:29 - The high lifetime value of customers and ROI of online visibility 24:17 - When and how to use AI tools for marketing and signage 26:17 - The importance of communication, follow-up, and consistency 27:15 - Personal stories about persistence, relationships, and business growth 29:36 - Optimizing email and review requests for maximum engagement 32:43 - Leveraging SMS and automation for timely feedback and reviews 36:27 - Responding to negative reviews professionally and strategically 39:07 - How AI complements human expertise rather than replacing it 43:24 - The future of small business marketing with AI-driven content creation 44:32 - Embracing change and seizing opportunities in evolving markets 45:16 - Building community leadership and expertise over competing on price 47:00 - Business pricing strategy and value-based offerings 49:44 - Technical insights: avoiding design illusions in signage 52:11 - Strategies for increasing website and local search engagement 53:56 - The importance of face-to-face and video communication 54:27 - Final thoughts and connecting with John for marketing support Resources & Links: Get You Found Playbook — Free resource for local search optimization Google My Business Profile Tips The Referral of a Lifetime by Tim Templeton — Book on building referral relationships Alley Cat Signs — John's signage and branding business LinkedIn - John De Jong TikTok & Instagram Accounts — Managed by John's VA for marketing updates Connect with John: LinkedIn Email - getyoufound@domain.com

SUMMARY Mike Brevik stopped in for a car detailing quote and walked out with a full episode. The business owner had a beautiful facility, tight branding, a polished team, and a thriving customer base. But a few questions into the conversation, it became clear this owner was flying high without a plan for what happens when the tailwind stops. Mike unpacks the real risk of early momentum, the trap of niche agency template websites, and why now is the time to build, before competition forces your hand. From the Walmart-to-Target brand elevation analogy to the importance of owning your digital assets, Mike gives a practical look at what business owners should be doing when business is good. Because that is exactly when you can afford to do it. KEY TAKEAWAYS Early success can mask blind spots. Winning now does not mean your systems, brand, or marketing are built for the long haul. Template websites from niche agencies are cheap and fast, but they limit growth, customization, and your ownership of the asset. Don't let success today set you up for failure tomorrow. Plan ahead before competition catches up, not after. Control the basement. Seasonal slow periods are not something to accept. They are something to manage with smart marketing and loyalty strategies. Authenticity is not optional. To stay differentiated, you have to stop the monkey see, monkey do approach and push for what makes your brand uniquely yours. LINKS AND RESOURCES cyberdogzmarketing.com brandretro.com KEYWORDS small business branding, brand sustainability, marketing strategy, business growth, brand authenticity, niche marketing agencies, template websites, SEO strategy, Google Business Profile, seasonal marketing, car detailing branding, brand differentiation, competitive positioning, business planning, Brand Retro Mindset, brand elevation, customer loyalty, word-of-mouth marketing, long-term business strategy, digital asset ownership EPISODE HIGHLIGHTS [00:00:01 - 00:01:46] Mike describes stopping in for a car detailing quote and getting pulled into a conversation that reveals the owner's blind spots around his website and marketing setup. [00:01:46 - 00:03:26] Mike explains what niche agencies are actually doing when they sell "exclusive" industry websites, and why those solutions are cheaper than they appear long term. [00:03:26 - 00:04:29] The template trap: how the model works for the agency but limits the business owner's ability to customize and evolve. [00:04:29 - 00:05:54] The car detailing owner is doing everything right on the surface, but Mike flags what happens when competitors level up to match him. [00:06:17 - 00:08:00] Mike challenges the notion of taking things for granted when business is good, and explains why this window is actually the time to invest in infrastructure. [00:09:43 - 00:10:59] The seasonal slowdown conversation: why accepting a dead winter is a mistake, and what controlling the basement looks like in practice. [00:10:59 - 00:11:45] The soundbite: don't let success today set you up for failure tomorrow, with the Michael Jordan off-season analogy. [00:12:33 - 00:13:59] The Walmart vs. Target analogy and how brand elevation is what sets this business apart from competitors still working out of their garages. [00:13:59 - 00:15:16] The authenticity gap: the owner was bothered to learn he is not one of one, and what it actually takes to get there. [00:15:16 - 00:16:44] Buyer beware: the staircase vs. escalator metaphor for marketing shortcuts, and what agencies owe their clients in transparency.

Spring may be winding down, but the smartest lawn care companies are already planning for fall. In this episode of the Side Hustle Squad Podcast, I break down our complete aeration and overseeding marketing strategy at Coastal Fertilization. From email campaigns and customer follow-up systems to Facebook and Instagram ads, direct mail, SEO, Google Business Profile optimization, route-density marketing, and leveraging our existing customer base, I'm sharing exactly how we're preparing to fill our fall schedule before the season even begins. If you're tired of scrambling for aeration work in September, this episode will help you create demand, build momentum, and maximize one of the most profitable services in the lawn care industry. Whether you're a solo operator or managing multiple crews, you'll walk away with actionable marketing ideas you can implement immediately to make this your best fall season yet. Topics include: Email and text marketing campaigns Facebook and Instagram advertising Direct mail and EDDM strategies SEO and Google Business Profile optimization Route-density marketing tactics Creating urgency and scarcity Turning existing customers into aeration and overseeding clients Building a full fall schedule before the season starts Don't wait until fall arrives—start marketing now and position your business for a record-breaking aeration and overseeding season. 

AI tools like ChatGPT, Claude, and Perplexity can help clinics create content faster, but they can't replace a solid SEO strategy. In this episode, you'll learn what AI is actually good at, the common SEO mistakes clinic owners make when relying too heavily on AI, and how to use these tools effectively without hurting your rankings, visibility, or conversions. Discover why successful SEO requires more than content generation and what really moves the needle for clinic websites. Episode page: https://propelyourcompany.com/chatgpt-cant-do-seo/Send in your questions. ❤ We'd love to hear from you!Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)Save your spot: https://propelyourcompany.com/june/** Can't make it live? Register anyway. You'll get access to the limited-time replay. *** 

Most real estate professionals don't realize how AI is fundamentally changing where leads come from online. In this episode, Trevor Mauch breaks down real estate SEO with AI and shows you exactly how to adapt your visibility strategy for this new landscape. He covers AI search behavior, optimizing your Google Business Profile, implementing proper schema for faster indexing, and using online consistency to ensure AI systems find and trust your business.   KEY TALKING POINTS: 0:00 - Intro 0:22 - AI Search Is Changing Lead Flow 0:57 - The Phantom Expense Problem 2:57 - Where AI Pulls Its Information and Why It Matters 5:43 - Building Trust with AI Search 8:21 - Online Consistency, Reviews, and Sentiment Signals 11:20 - Setting Up and Optimizing Your Google Business Profile 14:11 - Number One Action Item 14:20 - Outro   LINKS: Instagram: Trevor Mauch https://www.instagram.com/trevor.mauch/   Website: Carrot https://www.carrot.com/   Instagram: David Lecko https://www.instagram.com/dlecko   Website: DealMachine https://www.dealmachine.com/pod   Instagram: Ryan Haywood https://www.instagram.com/heritage_home_investments   Website: Heritage Home Investments https://www.heritagehomeinvestments.com/

#949 What if you could build digital real estate that pays you every month? In this special episode, we're sharing a fan-favorite interview from Nick Loper's The Side Hustle Show, featuring rank-and-rent expert Luke Van Der Veer. Luke breaks down how he builds simple local service websites, ranks them in Google, and rents them to business owners for recurring monthly income. He shares his process for choosing profitable niches, finding low-competition opportunities, generating leads, and scaling a portfolio that eventually grew into a six-figure-per-month business. Plus, stick around for an updated conversation where Luke reveals how his business has evolved, how AI is changing local SEO, and why he believes lead generation remains one of the most powerful online business models today! What Nick discusses with Luke: + Rank and rent business model + Local SEO fundamentals + Finding profitable niches + Blue-collar service opportunities + Keyword research strategies + Google Business Profile optimization + Lead generation websites + Finding contractor partners + Pricing monthly site rentals + Scaling digital real estate + Revenue-share partnerships + AI and local SEO trends Thank you, Nick and Luke! Check out ⁠⁠⁠The Side Hustle Show⁠⁠⁠. Check out Luke Van Der Veer. To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you've ever thought, “I should create a course…” but then immediately felt overwhelmed, stuck, or unsure where to even begin, this episode is for you.Today, I'm joined by Jasmine Jonte, founder and CEO of CRE8TION, and let me just say… she is the real deal.We dive into the difference between creating a course that simply shares information versus one that actually creates transformation, and why that difference is everything when it comes to results, reputation, and revenue.We also get into: When it's actually the right time to create a course (because yes, timing matters, and most people get it wrong)  How to think about a course as a business asset, not just another thing on your to-do list  And how to use AI the right way, without losing your voice, your value, or your credibility As a brick-and-mortar business owner myself, I'll be honest, I've dipped my toe into courses, and I have not done it well. This conversation gave me clarity, direction, and honestly… a little tough love in the best way.Jasmine is direct, she's thoughtful, and she's incredibly good at what she does. And around here, we believe clear is kind.If you've been sitting on ideas, spinning your wheels, or wondering if a course is the next right step, this episode is going to help you think about it in a whole new way.SHORT BIO:Jasmine Jonte is the founder and CEO of CRE8TION, where she helps top experts turn their knowledge into transformational, revenue-generating programs. She began as a 1st-grade teacher in one of Detroit's lowest-performing schools, where she learned to make complex ideas simple and engaging. In the online business world, she saw creators struggle with learning design, not expertise, and built CRE8TION to solve that gap. Her Course Flow to Cash Flow™ Method blends instructional design with business strategy to make programs powerful and profitable. Jasmine and her team ghostwrite courses end-to-end, from scripts and slides to workbooks and portals, so clients can stay in their zone of genius. Over six years, she has produced 120 programs and 1,500 lessons for 100,000+ students, generating millions in revenue for leaders like Candy Valentino, Nick Bradley, SUCCESS Enterprises, and Thought Leaders Institute.SOCIAL MEDIA LINKS:Website: www.cre8tion.co LinkedIn: linkedin.com/in/jasminejonte Instagram: https://www.instagram.com/jasminejonte/ If you want to stay compliant, visible, and actually get found: this episode is for you.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Visibility Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

This episode contains several visual examples. For the best experience, head to our YouTube channel "Run a Profitable Gym."Is your gym's Instagram converting members? Audit it with our custom AI tool: https://GymIG.com/If you stripped your gym's name and logo from your website and social media, would anyone know what makes you different? For most gym owners, the honest answer is no.In this episode of “Run a Profitable Gym,” Two-Brain CEO John Franklin lays out the five steps gym owners need to take to become the obvious choice online in 2026 He walks through real-world examples of gyms that have nailed their online positioning, including a gym serving underrepresented women in fitness, a bodybuilding facility that hunts down and restores rare equipment, a performance center that built its reputation entirely around baseball players with shoulder injuries and a personal training gym that targets exclusively the 50-plus crowd.Each example illustrates the same core principle: a specific promise to a specific type of person beats generic messaging every time.John also explains why simplifying your service offering is just as important as clarifying who you serve, and he outlines how your Google Business Profile, website and Instagram should all tell the same consistent story to turn curious searchers into booked consultations.Tune in to learn how to make your gym impossible to ignore online.LinksAI Gym Instagram AuditGym Owners UnitedBook a Call0:00 - Intro0:38 - Be the "obvious choice" online1:00 - Real gym example—underrepresented women2:19 - Real gym example—world-class equipment4:35 - Real gym example—baseball niche6:04 - Real gym example—personal training7:51 - Get clear on who you serve9:55 - Simplify your service offering11:50 - GBP, website and Instagram consistency13:49 - Show undeniable proof

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 2082: Michael Levitt shares practical strategies for helping local businesses attract more customers by increasing visibility, strengthening community connections, and combining digital and offline marketing efforts. He also outlines the core pillars of business safety, premises protection, data security, and product quality, offering actionable guidance that can help organizations build trust, reduce risk, and create a stronger foundation for long-term success. Read along with the original article(s) here: https://www.breakfastleadership.com/blog/how-your-local-business-can-stand-out-and-attract-customers & https://www.breakfastleadership.com/blog/2022/9/25/the-3-key-elements-of-business-safety Quotes to ponder: "A local business needs to attract local customers." "Local businesses have a real advantage in that they can make themselves a part of their community." "When customers use your service, and especially online, they may be trusting you with their financial and personal data, including their addresses, contact information, credit card numbers, and more." Episode references: Google Business Profile: https://www.google.com/business/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Untrapped Podcast, Keith Kalfas sits down with Arwin Rahmatpanah, COO and co-founder of ReBolt HQ, an AI website and marketing platform built for home service pros. Keith shares his own experience using Rebolt to rebuild his outdated landscaping website into a professional, SEO-focused site that is now bringing in high-quality leads. He talks about recent jobs that came directly through the new website and how the platform has helped position his business in a more premium way online. Arwin breaks down why ReBolt was created, the problems many contractors face with slow agencies, expensive website builds, and DIY platforms, and how AI can now help business owners launch a strong online presence much faster. They also talk about local SEO, Google Business Profiles, reviews, social media posting, AI-generated blog content, call tracking, and why contractors need to stay ahead as homeowners begin using search engines and tools like ChatGPT to find local service providers.   "Success is not owned. It's leased, and rent is due every day." – Arwin Rahmatpanah   What You'll Learn in This Episode: Why many home service businesses struggle with outdated websites and weak online presence How Rebolt uses AI to build SEO-optimized websites in minutes instead of weeks Why service pages, city pages, header tags, page speed, and mobile optimization matter for local rankings How Rebolt pulls real photos, reviews, and business details from Google Business Profiles and existing online assets How AI can turn job photos into social media captions and blog articles Why consistent reviews and review velocity can help businesses stay competitive on Google How call tracking and call summaries can help contractors understand and follow up with leads Why a professional website can attract more qualified customers and improve closing rates How AI tools can give small businesses more leverage without needing a full marketing agency Key Takeaways: AI can help contractors build a stronger online presence faster.. Instead of waiting weeks and spending thousands on a traditional website build, tools like ReBolt can use AI to create SEO-focused websites with service pages, city pages, reviews, real business photos, and optimized copy. Your Google Business Profile and reviews still matter a lot. Arwin explains that a strong digital presence is not just about having a nice website. Contractors also need consistent reviews, updated business information, and a healthy Google Business Profile to stay competitive in local search. AI works best when it helps business owners save time and take action. From social media posts and blog articles to review responses and call summaries, AI can remove a lot of the manual marketing work that contractors usually avoid or don't have time for.   Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas   Connect with Arwin LinkedIn: https://www.linkedin.com/in/arwin-rahmatpanah/ Website: builtright.co   Resources and Websites:  Build Your Site: https://www.keithkalfas.com/ReBolt Call Tracking Software: https://www.keithkalfas.com/CallRail Start Getting Leads Now https://www.footbridgemedia.com/keith The Untrapped Alliance: https://www.keithkalfas.com/alliance Resources You Need To Build A Successful Business https://www.keithkalfas.com/resources

Brad Wetherall: AI Search, Agentic AI, and How Corporations Must Adapt to Digital Discovery In this episode of Scouting for Growth, Sabine VanderLinden is joined by Brad Wetherall, former Director of Operations at Google and current COO of Esquire Digital, to unpack the transformative impact of AI on search engines and digital visibility.  The conversation explores how search is moving beyond traditional search engine optimization (SEO) to an era where AI agents, neural networks, and zero-click searches are redefining how brands are discovered, trusted, and chosen online.  Brad Wetherall outlines the emergence of "agentic AI" and the rise of the "frontier firm," where human expertise and AI collaborate to generate both authority and visibility in this new digital ecosystem. This episode offers actionable strategies for corporations, regulated industries, and innovators aiming to future-proof their digital presence and leverage the next chapter of AI-led search.   KEY TAKEAWAYS The traditional SEO playbook is now outdated. The critical question is no longer “How do I rank number one on Google?” but “What does AI say about my company?”  AI-generated summaries and answer engines sit at the top of results, often preventing users from ever clicking on links. To succeed, businesses—especially in highly regulated industries—must ensure their information is not just human-readable but also machine-readable, authoritative, and genuinely original. Websites should be built with both humans and AI in mind, making content easily digestible for AI agents. Content creation has become an interplay of art and science: AI values unique human perspective, expertise, and experience—simply generating generic, regurgitated answers will not suffice and may even have negative consequences, as Google's recent algorithm updates penalize unoriginal, AI-generated spam. Building trust, authority, and relevance is now an ongoing process. It's essential to invest in structured content, active reputation management, robust Google Business profiles, and credible third-party validation through PR. AI agents are becoming the intermediaries of trust, filtering which brands and content make it into these AI overviews. Organizations must become agent bosses, orchestrating both human and machine intelligence, and focusing on verifiable outcomes, not just website traffic. The early adopters who build their authority and distinct voice now will lead in this new landscape and avoid the scramble of playing catch-up.   BEST MOMENTS "The question is no longer how do I rank, but rather, what does AI say about my company?" — Sabine VanderLinden "AI is fundamentally changing the rules of digital discovery. We're seeing a once-in-a-generation shift equivalent to the disruption caused by the Internet itself." — Brad Wetherall "There is no easy button. There's no shortcut. It's not just about buying backlinks anymore—AI search requires a different blueprint." — Brad Wetherall "AI wants to know who you are. The authoritativeness and trust in your company or as an individual now matter more than ever." — Brad Wetherall "Clicks were always a flawed metric. Now, what matters is how many customers you get—not just traffic but outcome." — Brad Wetherall "The companies that do this well—who invest in website optimization, unique content, reputation, and public relations—will win the race. It's hard work, but it's how you'll stand out in an AI-driven world." — Brad Wetherall   ABOUT THE GUEST Brad Wetherall is the Chief Operating Officer at Esquire Digital and the best-selling author of AI and the Future of Search. He spent over a decade at Google, leading operations and shaping products like Google Business Profile, Google Shopping, Google Wallet, and Google Domains—helping over 100 million businesses to be discovered online.  Now at Esquire Digital, Brad applies his deep expertise to help companies adapt to the ever-evolving landscape of AI-driven search and digital visibility. His work focuses on demystifying the complex world of AI search and equipping organizations with the tools and strategies they need to remain competitive and authoritative as the digital economy transforms.   ABOUT THE HOST Sabine VanderLinden is a corporate strategist turned entrepreneur and the CEO of Alchemy Crew Ventures. She leads venture-client labs that help Fortune 500 companies adopt and scale cutting-edge technologies from global tech ventures. A builder of accelerators, investor, and co-editor of the bestseller The INSURTECH Book, Sabine is known for asking the uncomfortable questions—about AI governance, risk, and trust. On Scouting for Growth, she decodes how real growth happens—where capital, collaboration, and courage meet. If this episode sparked your thinking, follow Sabine VanderLinden on LinkedIn, Twitter, and Instagram for more insights. And if you're interested in sponsoring the podcast, reach out to the team at hello@alchemycrew.ventures