Make Marketing AWESOME

Than Merrill is the founder and CEO of Fortune Builders, star of Flip This House and owner of CT Homes. Than is one of the most successful real estate investors and educators in the nation. He has bought and sold hundreds of properties nationwide during his investing career and he founded Fortune Builders with the simple idea of sharing his knowledge and passion for real estate with aspiring investors. As a graduate of Yale University and a former NFL player for the Chicago Bears, Than attributes his success in sports, business and investing to coaching, education and systems. Listen up as Than talks about how he elevated his real estate game from his life’s experiences and how he built a massively successful company in the process. Learn about the Fortune Builders company culture and how to inspire your employees to better their financial circumstances through educated action. Than gives you his formula for how to evaluate your business, your employees and your partners and divulges his secret weapon, a book, that Than has modeled in building his real estate empire. You'll also hear Than talk about how to handle business partnerships and his words of wisdom for making the right investment. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e7

Scott Duffy started his career working for best-selling author and speaker Tony Robbins. He went on to work for big media brands like CBS Sportsline, NBC Internet, & FOXSports.com, before launching and selling a business to Richard Branson’s Virgin Group. Later, he went on to found his own company 'Smart Charter', an online booking tool for private aviation. Scott sold the company to Sir Richard Branson from The Virgin Group. Scott is a master at using television, mass media partners, online channels, speaking platforms, best-selling books, masterminds and coaching programs to create transformational breakthroughs for your life and business. He’s a true entrepreneur and thought leader who is helping business owners achieve exponential growth. In this episode, Scott talks to Travis about the habits you need to succeed in any business or career by doing the work necessary to achieve your goals. He shares his story of how training with Navy seals improved his business mindset. You'll also learn about the mistakes entrepreneurs make and how to overcome adversity on your path to maximize your business. Scott also shares why being and finding a mentor is essential to long term happiness. From the wisdom of being a ‘Disney Dad’ to exiting multiple companies there is a lot to learn from this amazing leader, so dig in and listen up as Scott Duffy shares it all. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e6

Ben Gay III is a legendary figure in the world of salesmanship and direct selling. He’s a world-famous sales trainer, author, consultant, and speaker. And WOW, he still sells on a daily basis. This is a not-to-miss episode. Ben Gay III has been the #1 salesperson at every single company with which he has been associated. It's not surprising that his book series, 'The Closers', is the most powerful book on selling ever written with over 3,000,000 copies sold. Travis reveals in this interview that his favorite chapter on selling is the final chapter from the book, The Closer - Part 2, where Ben outlines how to become a ‘Sales Infiltrator’. In this episode, Ben tells us multiple stories on how to become an effective closer in a modern world where salesmen are considered to be liars, cheats and thieves. You won’t want to miss Ben riffing about the legends of personal development and sales that made it big in the industry and how those same individuals suffered life’s ups and downs (just like us). There is much to learn from this brilliant man and it is an honor have Ben Gay III on the Make Marketing AWESOME show talking about how to properly present an offer. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e5

Steve Olsher is known as the world’s foremost Reinvention expert. He’s famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution. He’s been featured on CNN, Fox Business, ABC, NBC, Forbes.com, The Huffington Post, Mancow Muller’s radio show, The Jim Bohannon radio show, and more than 300 other media outlets. In this episode Steve helps to sort through the myriad of business opportunities we have as entrepreneurs using the lens of his best selling book and framework, "What Is Your What?". His methodology blends ancient wisdom with revolutionary lessons from modern thought leaders that will help you uncover your WHAT and create a proven system for ultimate achievement in business and in life. Steve Olsher is also an expert in podcasting. Listen in to this episode where Steve lays out valuable insights into why you should have your own podcast and why you should be a guest on relevant podcasts to your niche. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e4

Rob Burns is an expert at video marketing and scripting your videos to cause engagement. He is the founder of VideoTelepathy.com, a San Diego based company that provides eCommerce video production, viral commercials, and content production to drive online engagement, build your brand awareness and increase revenue. Over the years he's run and exited multiple businesses including a company focused on video press releases, search engine optimization, a full stack digital marketing agency and even a hot sauce company. Rob takes you step by step through how to create a compelling video script, how to tell a share-worthy story and why your brand MUST make video part of your marketing stack. In this episode you’ll also discover how to use video (the smart way) on social media and the process to make sure you’ve got your ideal client avatar completely dialed in. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e3

John Assaraf is a leading expert in the field of Mindset & Behavior. John came up for air just a few days after his live Brain-A-Thon event to chat about the strategies he implements for turning visitors into leads and leads into customers for life. His unique strategy has led to generating half-a-million leads per year, and that's just from one of his businesses. He’s the Founder and CEO of NeuroGym, a Research and Development Company that utilizes the latest research in brain plasticity and neuro-psychology to reduce doubts and fears, calm anxiety, eliminate procrastination and negative thinking. He happens to be a damn fine marketer as well. Over the past 25 years, John has grown five multi-million dollar companies from scratch; written two New York Times bestselling books: "The Answer," and "Having It All". John's voice will be familiar to fans of the movie, "The Secret"; you may also recognize him based on his multiple appearances on TV (including The Larry King Show, Ellen DeGeneres Show, ABC, CBS, NBC, etc.) Tune in as John and Travis discuss the mindset and systems it takes to truly Have It All. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e2

Over the last decade, Joshua B. Lee has managed over 100,000,000 in ad spend, and created and controlled over thirty trillion impressions online. He’s also the author of Balance is Bullshit: How to Successfully Integrate Work & Life. He’s a member of several high-end mastermind groups and he also takes time to mentor young and up-and-coming entrepreneurs in his community. Josh Lee is the founder of www.StandoutAuthority.com which advises business owners, sales professionals and industry experts on how to find and engage with your ideal customer by mastering the art of lead generation on LinkedIn using his 10-20-70 Formula. In this episode, Joshua holds nothing back as he lays out exactly how to attract and acquire the attention of your ideal prospects. He drops some serious science on how to optimize your LinkedIn profile, what to say to connect with people you can turn into customers and then outlines how to set up your company to be more “client-centric” and profitable. Get the resources and show notes from this episode by going to www.superfunnel.com/s2e1

When you learn how to EVALUATE your analytics, data and metrics you can save money on advertising, increase your conversions and lower your cost per customer. It’s truly all about knowing your numbers. Like Chris Mercer says, “The truth is in the trend, the power is in the pattern.” In this final episode of Make Marketing Awesome - Season 1 you’ll discover the 5 Pillars of Measurement Marketing and the top 3 tools every marketer needs for building a company culture around optimizing for growth with special guest Chris Mercer of Measurementmarketint.io/mma Get the resources, links, and show notes from this episode with Chris Mercer by going to www.superfunnel.com/s1e7

Filmmaker and Keynote Speaker Greg S. Reid is a #1 best-selling author, entrepreneur, and the CEO of several successful corporations, who has dedicated his life to helping others achieve the ultimate fulfillment of finding and living a life of purpose. Greg’s unique style has made him a highly sought-after Keynote Speaker for Corporations, Universities and Charitable organizations alike. In this episode of Make Marketing AWESOME, Greg talks about where he started and how he built a live event with an enviable network of thought leaders.  You’ll learn how mentoring and mentorship works. Greg is also a successful movie producer and he lets us behind the scenes and tells the truth about the law of attraction and how to actually make your dreams come true. Get the resources, links, and show notes from this episode with Greg S. Reid by going to www.superfunnel.com/s1e6

Mike Filsaime is a Digital Marketer, Author, Speaker, Software Developer, Online Marketing Educator, and Marketing Consultant. He is also CEO at GrooveKart, owner of Conversion Brands and you can find him at MikeFilsaime.com. Mike was the co-founder of companies such as Kartra, WebinarJam, EverWebinar, and Marketers Cruise. He has launched and sold many multi-million-dollar brands and the companies he has founded have done over $75 Million in Revenue. No one knows creating and launching quality software brands and online business better than Mike Filsaime. Listen to Mike as he dissects what a perfect offer is and how to sell to customers the right way. His examples and methods for crafting bullet points, sales copy, VSLs and sales pages will be of massive valuable to you for running your business in a modern world. Get the resources, links, and show notes from this episode with Mike Filsaime by going to www.superfunnel.com/s1e5

Brad Martineau’s specialty is simplifying the complex and bridging the gap between theory and execution. Brad loves teaching and helping people understand difficult concepts while guiding them through creating the ultimate customer journey using marketing automation. Listen to this episode and hear Brad talk about how to balance grinding your way into being a successful marketer while not losing who you are in the process. Discover how to be humble, even when success is already in your hands and how to cherish the journey rather than prioritize your funnels. Get the resources, links, and show notes from this episode with Brad Martineau by going to www.superfunnel.com/s1e4

Mary Agnes Antonopoulos helps her clients to find their authentic personality, create their editorial calendar based on what their audience really wants, runs their Hour-A-Week video interview strategy, and then exponentiates their content across relevant social channels. She’s a rarity in the industry where everyone wants to teach on the subject, and few want to do actually do the work AND produce the results. Want to finally understand how to engage with your audience to achieve Social-To-List Conversion and fully engage with your tribe? Get the resources, links, and show notes from this episode with Mary Agnes by going to www.superfunnel.com/s1e3

In Season 1, Episode 2 of Make Marketing AWESOME, discover the fast and free method for welcoming people onto your email list each and every week by delivering high value content. You'll learn how amplify your network, build relationships with the movers and shakers in your industry and profit from the power of leveraging joint venture webinars (the right way). Charles Byrd is a 15-year Silicon Valley veteran with a deep background in technology, marketing, and education.  He has founded and led multiple enterprise wide departments at a billion-dollar software company and managed programs with budgets exceeding $5mm. He's s a public speaker, trainer, and lifelong learner.  He passionately combines technology and productivity and is a recognized expert in the field on joint venture partnerships. Get the resources, links, and show notes from this episode with Charles Byrd by going to www.superfunnel.com/s1e2

Roland Frasier is an investor in numerous companies. He may be best known as being a partner at DigitalMarketer.com and is the CEO of the War Room Mastermind. Roland practiced business, tax and securities law for over 12 years and is now an active investor who drives growth and scale in his portfolio companies. He’s currently growing DigitalMarketer.com, RivalBrands.com and Plattr.com while advising over 150 other companies on digitally-centric customer acquisition, activation, referral, retention and revenue strategies and plan implementation. As you’ll find out in this inaugural episode of Make Marketing Awesome, Roland is always the shining example of leading with ‘value first’. He's a brilliant marketing strategist, a recovering attorney and THE person you'd want to lean on for advice about growing, scaling and exiting your company. Listen to Roland as he talks about how he’s grown Traffic And Conversion Summit to be the MUST attend conference for digital marketers. He goes on to completely deconstruct how he’s created extra profit in his businesses by posting simple videos from his phone onto Facebook and boosting them. He generously share the exact method he’s used to get over 1,000,000 followers on Facebook in just 8 months. You’ll also hear his thoughts on how to value a company, and a pure genius method for getting paid to create premium courses. This interview is quite literally a masterclass in being the smartest marketer in the room. Get the resources and show notes from this episode by going to www.superfunnel.com/s1e1