Podcasts about gbh insights

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Latest podcast episodes about gbh insights

The Loyalty Minute
Episode 23 - How Personalization Can Enhance The Relationship Between The Brand And The Customer

The Loyalty Minute

Play Episode Listen Later Jan 22, 2020 1:50


Welcome Loyal listeners in to today's episode of the loyalty minute we're going to be looking at The Epsilon customer loyalty research study conducted along with GBH Insights into how personalization can enhance the relationship between the brand and the customer. It's a very fascinating slide Deck with very insightful information that I think you might find valuable. 90% of the people surveyed have an affinity towards personalization and 8 out of 10 consumers are more likely to do business with a company that offers personalized experiences. Slide in particular which I thought was very interesting was that personalization means something different to different people. 32% say customization mean “something suited to me exactly so that I'm more likely to be interested in what they're selling”, yet only 7% say “it means noticing how shopping or surfing the internet and customizing advertising and shopping options to my preference.” Actually on an aside, I saw something pretty cool the other day, I was looking for a particular item, it was an outdoor patio set, and about three days after I bought it, I was met by a retargeting ad, and When I went to click on the X to dismiss the ad it asked me if I if I had already bought the item, which I did oh, so now it won't show me that same thing anymore. Pretty cool. To learn more about this, and a ton of other customer loyalty insights, please visit theloayltyminute.com Enjoy! Here is a link to the statistics from the Epsilon slide deck. https://complinks.co/2018-loyalty-statistics#consumers-who-believe-companies-are-doing-very-well-on-offering-personalized --- Send in a voice message: https://anchor.fm/rob-gallo/message

Adrian Swinscoe's RARE Business Podcast
9 Trends shaping the future of marketing and CX in 2019 - Interview with Jeremy Korst

Adrian Swinscoe's RARE Business Podcast

Play Episode Listen Later Nov 24, 2019 48:19


9 Trends shaping the future of marketing and CX in 2019 - Interview with Jeremy Korst, President of GBH Insights, a leading marketing strategy, consumer behavior and analytics consultancy. Jeremy joins me today to talk about 9 trends shaping the future of marketing and CX in 2019 and what we should be doing about them or thinking about in relation to them. This interview follows on from my recent interview – What The Great Escape can teach us about Future Fit leadership – Interview with Mike Perk – and is number 289 in the series of interviews with authors and business leaders that are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

Banzai Pipeline
Episode 6:The Art and Science of Marketing

Banzai Pipeline

Play Episode Listen Later Nov 16, 2018 27:13


The latest Pipeline podcast features Jeremy Korst, president of GBH Insights and former leader at Avalara and Microsoft. Jeremy discusses the important blend of science and marketing when figuring out your brand's singular, unique position in the market. Jeremy and Joe talk about the need to understand the "why" behind your brand and how the right brand alignment drives everything else in your business.

レアジョブ英会話 Daily News Article Podcast
Apple Reaches the $1 Trillion Mark

レアジョブ英会話 Daily News Article Podcast

Play Episode Listen Later Sep 17, 2018 2:32


Apple has become the first US public company to reach the $1 trillion market capitalization. In early August, the shares of the tech giant climbed to 2.9% and closed at $207.39 per share—a figure that surpassed investors' target of $203.45 per share. The increase in shares took place following Apple's report on its strong earnings for the third quarter. The $1 trillion mark is a milestone for Apple because the trillion range is usually attained only by national governments. For instance, the 2018 US government's budget includes a forecasted revenue of $3.6 trillion and a total spending of $4 trillion. Dan Ives, an analyst from marketing insights firm GBH Insights, perceives the victory as an opportunity for Apple to further grow and become more lucrative. Apple's achievement is also considered a win for the company's CEO, Tim Cook. Critics doubted Cook's capabilities when he took over the tech giant in 2011 after former CEO Steve Jobs resigned due to health reasons. However, investors finally acknowledged Cook's progressive leadership as the company displayed strong financial results worldwide, even in China where the competition is tight. Despite its victory, Apple was defeated by Chinese tech company Huawei / ˈhwɑːweɪ / as the second-biggest smartphone developer after Korean tech giant Samsung, which maintained its top spot. Only Huawei was able to outperform one of the top two smartphone developers after seven years. Huawei's success is attributed to its increasing European market share. Nevertheless, experts predict that Apple will once again surpass Huawei, and maybe Samsung, after new product releases in a few quarters.

Device Squad: the Podcast for the Mobile Enterprise
What's Up With Flagging Cell Phone Sales? A Strategists Forum

Device Squad: the Podcast for the Mobile Enterprise

Play Episode Listen Later Aug 8, 2018 57:03


In this episode of Device Squad, the podcast for the Mobile Enterprise from Propelics, Steve hosts a Strategists Forum with Propelics Sr. Mobile Strategist Glenn Gruber, and Anexinet Cloud Solutions Director, Ned Bellavance and asks the following questions: What is going on with cellphone sales? Are they flagging? Are they not? And if not, why is there so much discussion around this in the news? Lastly, how long before our phones are replaced by a new and better technology? Articles cited in the episode: CNN Money – April 20 Apple sinks on fears of slowing iPhone sales Morgan Stanley's Katy Huberty slashed her iPhone shipment projections for the quarter ending in June on Friday, citing weakness in China. Canaccord Genuity's Michael Walkley also cut his iPhone sales forecasts and cut his earnings estimates for Apple too. The chief financial officer of a key Apple chip supplier -- Taiwan Semiconductor (TSM) -- warned of "mobile softness" and "continued weak demand" when it reported earnings this week. Too innovative? It's possible that Apple's iPhone X, which does not have a home button, uses facial recognition and lacks a jack for headphones, may be a little too different for people used to iPhone upgrades being more evolutionary than revolutionary. Most analysts cite weak iPhone X demand as the biggest problem for Apple.   C/NET — Feb 7China's phone sales fell 4.9 percent in 2017The decline, according to a market research report, is due to manufacturers offering "minor upgrades" that weren't enticing enough for users to upgrade. China's smartphone market slid 15.7 percent year-over-year last quarter, according to a new report published by IDC yesterday. Throughout last year, it fell 4.9 percent.   CNN Tech – April 27Chinese smartphone sales suffer biggest decline ever Smartphone shipments in China have suffered their biggest decline ever, plummeting more than 21% in the first quarter of 2018 compared with the same period last year, according to a new report from research firm Canalys. Chinese consumers bought just 91 million phones in the first three months of this year. The last time the number was that low was in the fourth quarter of 2013. Samsung, the world's largest smartphone maker, also warned that overall "sluggish demand" for smartphones would drag down future earnings. That slowdown has already hit Samsung (SSNLF) sales in China, the world's largest smartphone market. The company sold just 2 million devices in China in the first quarter of 2018, down more than 50% compared to the same period last year. Apple (AAPL) also lost ground in China, slipping from fourth to fifth place in the market. The company suffered a "significant decline" in shipments from the previous quarter. Too Expensive? "Apple has a strong image, but their product and innovation is restricted to the very high-priced iPhone X ... most Chinese cannot afford that price so they switch to Huawei or Oppo," said Jia. Huawei was one of only two companies to buck the declining trend. The Chinese smartphone maker saw sales climb 2%. It remains the top smartphone seller in China, followed by local rivals Oppo, Vivo and Xiaomi. Xiaomi was the only company to post double digit growth, with sales up 37%, partly reflecting a lackluster performance in 2017. We forecast ... the Chinese market in 2018 will have an overall decline. That would mean back-to-back years of contraction. Annual smartphone sales dipped for the first time ever last year, falling 4% to 459 million phones.   Fidelity News – April 30Investors look to Apple's cash, services as iPhone sales seen stalling The iPhone is by far the biggest product from Apple, accounting for more than 60 percent of its revenue last year, but CEO Tim Cook and other executives have targeted services as a path to growth. Disappointing forecasts from the iPhone supply chain have lowered expectations for unit sales. Analysts expecting as few as 51 million handsets sold versus Wall Street's expectations of 54 million phones and 50.7 million last year. Overall, Wall Street has lowered its expectations for iPhone revenue from $39.7 billion on April 17 to $39.2 billion, according to an average of estimates from 17 analysts by Thomson Reuters.   CNN Tech – April 30Apple faces Wall Street 'panic' over iPhone Apple stock fell this month after one of its key chip suppliers warned of "continued weak demand." Since then, a series of analysts have slashed their estimates for iPhone shipments. Daniel Ives, an analyst with GBH Insights, wrote that Wall Street was in "full panic mode" over iPhone sales ahead of Apple's earnings report. Some analysts blame the $999 iPhone X. once viewed by investors as key to driving customers to upgrade their smartphones. Instead, analysts fear Apple missed the mark by launching one redesigned model that is too expensive and two other new devices, the iPhone 8 and 8 Plus, look the same as older models. Mark Moskowitz, an analyst with Barclays, wrote in an investor note Monday that the iPhone X's "price point was too high and likely alienated many users."   Seeking Alpha – May 1st Apple Reports Second Quarter Results Apple beats on EPS and Revenue. Sales in China up 20% Revenue Grows 16 Percent and EPS Grows 30 Percent to New March Quarter Records https://seekingalpha.com/pr/17148466-apple-reports-second-quarter-results “We’re thrilled to report our best March quarter ever, with strong revenue growth in iPhone, Services and Wearables,” said Tim Cook, Apple’s CEO. “Customers chose iPhone X more than any other iPhone each week in the March quarter, just as they did following its launch in the December quarter. We also grew revenue in all of our geographic segments, with over 20% growth in Greater China and Japan.”   CNN Tech – June 8 Apple warns suppliers that iPhone demand is falling The company told suppliers to to manufacture 20% fewer components for its upcoming iPhones. That could signal it expects waning enthusiasm for its flagship smartphone. A year ago, Apple told suppliers to prepare for shipments of 100 million iPhone 8, iPhone 8 Plus and iPhone X devices. This year, Apple is taking a "cautious approach," telling suppliers to prepare for 80 million iPhones, Nikkei reported. Apple is preparing to introduce three new iPhones in the fall. Investors have been worried that iPhone sales are flattening. Apple shipped 52.2 million iPhones during the first three months of 2018, an increase of just 3% compared to the same period a year earlier. It was expected to sell 53 million iPhones.   Wall Street Journal - July 5th Samsung Estimates Operating-Profit Growth at 5%, Short of Expectations Samsung Electronics estimates its second-quarter operating profit was up 5% from a year earlier, missing analyst estimates and ending its streak of record quarters at four. The world’s largest smartphone and semiconductor maker said Friday that it expects an operating profit of 14.8 trillion South Korean won ($13.2 billion) for the quarter that ended June 30. That would be up 5% from the year-earlier 14.07 trillion won, but down from the previous quarter’s record 15.64 trillion won. Sales of the company’s latest flagship device, the Galaxy S9, have been weak, as consumers keep their phones longer and remain unimpressed with the newest options. Lee Seung-woo, a Seoul-based analyst at Eugene Investment and Securities, expects Samsung will ship about 31 million Galaxy S9 devices in 2018. That would mark a dramatic decline from just two years ago, when the Galaxy S7 became Samsung’s best-selling phone ever, with roughly 50 million shipments.

Stansberry Investors MarketCast
Forget Retailers: Here's Why Tech Suffers Most from Trump's Tariffs

Stansberry Investors MarketCast

Play Episode Listen Later Jul 24, 2018 30:15


On this week's Investor's Marketcast, John Gillin and Scott Garliss welcome on Dan Ives, Chief Strategy Officer and Head of Technology Research at GBH Insights. Dan is a highly regarded tech analyst, and may be best known for his Wall Street-high price target on Netflix, predicting its stock will hit $500 as a “virtuous cycle” picks up.  Scott and John ask Dan about the current growth picture in the U.S., and in the technology sector specifically. Dan explains why current growth stories are being underappreciated, despite high earnings expectations, and which names have great growth pictures. Scott and Dan discuss the current mergers and acquisitions (M&A) landscape, and whether any notable M&A could be on the horizon in the tech space.  John asks Dan about beaten-up IBM, and if there's any organic growth left in the stock. Dan explains why he's long-term positive on IBM, even as he’s watching the company closely during what he expects to be a pivotal 6-9 months. Shifting to China, Scott asks Dan about the possible effects of the trade war. Dan tells Scott that he thinks the biggest impact is going to be on the supply chain for companies like Apple, and semiconductors.  After the interview, Scott and John discuss the Chinese Yuan's recent fall, and what this could mean for U.S. markets.  John asks Scott about President Trump's comments on the Federal Reserve, and Scott explains why raising interest rates is a good sign for the U.S. economy.  Scott tells listeners what to look for during the European Commission President Jean-Claude Juncker's visit to the U.S., and why talks of a compromise could move the market higher. 

Real Vision Presents...
Adventures in Finance 58 - Commercial Break: What the Ad industry’s struggles say about the economy

Real Vision Presents...

Play Episode Listen Later Mar 15, 2018 51:05


Advertising behemoth WPP has run into massive troubles. Does this just reflect the flow of ad dollars into Google and Facebook, or does it suggest bigger problems with the global economy? Grant describes his findings, while Daniel Ives of GBH Insights takes the other side. Meanwhile in the long/short segment, Grant and Alex trade “King Dollar,” Russian airplane engineers and ETF-related class-action lawsuits. Learn more about your ad choices. Visit megaphone.fm/adchoices