Podcasts about if kim

Think about how many plants there are: hundreds of thousands of different species. Yet when you look at plant-based meats, nearly all are made of one or more of just three of those plant species: soy, wheat, and pea. And there’s good reason for it: those plants are relatively cheap and plentiful, they taste good, and they function quite well as alt-meats under certain conditions that have been studied at length.  But what if it were possible to make meat alternatives with a different species than one of those three? In fact, a species so different it’s not even a plant at all. That’s exactly what Kimberlie Le of Prime Roots is doing. Instead of seeking to build a supply chain for a new kind of plant protein, Kim is creating her own supply chain for making animal-free protein, brewing a fungus called Aspergillus oryzae into whole food meat alternatives. For those of you not familiar, fungi are not plants nor are they animals: they’re an entirely different kingdom of organisms. We typically associate fungi with mushrooms, but mushrooms are just the fruiting body of a fungus, kind of like an apple on a tree. And in fact, most fungal species don’t even produce mushrooms anyway. But back to aspergillus: It’s also known as koji, and humans have been enjoying this particular fungus for centuries in the form of soy sauce, miso, sake, and more. But rather than using it as a processing aid, Kim’s start-up Prime Roots is simply using fermentation to collect the biomass of the fungus itself and turning it into animal-free meat.  As you’ll hear, the idea for the company came to Kim while in a college course. Three years later, she’s now raised millions of dollars, is operating a 12,000 square foot production facility, and has already released a flagship product, bacon made from koji. So enjoy this wide-ranging conversation with an entrepreneur who’s betting that the next big thing in plant-based meat isn’t going to be plants at all. If Kim has her way, just maybe the next big trend among advocates for local, artisanal protein won’t be farm to table, but rather will be fermenter to table, with Prime Roots brewing the way forward.  Discussed in this episode: Prime Roots job openings Rebellyous Foods CEO Christie Lagally’s thoughts on plant-based meat industry Paul’s thoughts on just how much alt-meat is out there. My Food Job Rocks podcast interview with Hodo Foods CEO Minh Tsai Past Business for Good episode with Perfect Day’s co-founders Quorn mycoprotein products The Choice by Edith Eger Pathfinder family planning efforts

A headline-grabbing case involving allegations of cryptocurrency investment fraud and online gambling has seen the US authorities take action. But Syedur Rahman of financial crime specialists Rahman Ravelli emphasises the importance of carrying out your own investigations before investing in such assets. There were plenty of headlines around the world when Douglas Jae Woo Kim was accused of defrauding investors by persuading them to send him millions of dollars’ worth of cryptocurrency that he then spent on gambling websites. The New York-based 27-year-old has been charged with wire fraud as a result of allegations that he defrauded three investors out of bitcoin and ether worth more than $4.5 million. It is alleged that he told them he was a cryptocurrency trader looking for loans for a low-risk investment that he said he had already invested hundreds of thousands of dollars in. The US Department of Justice (DOJ) alleges that Kim said the loans would be repaid at a high level of interest but actually sent all or most of the funds he received to offshore crypto gambling websites. If Kim is convicted he could be jailed for up to 20 years and face sizeable financial penalties, which would be a newsworthy conclusion to a story that has already generated plenty of media coverage. Yet in this case, the story behind the story may be more notable. That is because Kim’s much-publicised case represents a shift in the authorities’ approach to cryptocurrency. The fact that the DOJ is now taking the decision to prosecute cases of this type is the clearest indicator yet that US authorities are starting to take meaningful action where victims are being defrauded through their use of cryptocurrency. It may have taken some time – and there will be those who argue it should have taken much less time – but we are now seeing the authorities getting to grips with the issue of crypto-related crime. But while this can only be viewed as progress, it should be made clear that nobody can afford to be complacent when it comes to cryptocurrency. While cryptocurrency is a relatively new concept it is worth emphasising that those who have any involvement with it – and those who are thinking of becoming involved with it – need to use good, old-fashioned caution; just as they would with more traditional forms of currency and wealth. Whatever the investment opportunity, it is vitally important that those considering making an investment carry out due diligence – both on the product or scheme that is being offered to them and on the individuals who are offering it. Such due diligence has to go beyond asking a few basic questions which, in all probability, are unlikely to prompt someone looking to commit fraud to drop their guard and confess all. When it comes to finance it is necessary to assess whether those who are involved in the creation – or the promotion – of an investment scheme are regulated or authorised to do so. If there is even the slightest doubt, would-be investors need to undertake further enquiries. Basic research on the internet can be a worthwhile starting point. Even if a website looks legitimate, it might be worth performing a reverse image search – using the internet to see if the images on that website have appeared elsewhere – in order to determine if that site is genuine or is simply using material stolen from other sites to pass itself off as genuine. Any testimonials on the site in question should also be read carefully – even cynically – to see if there is anything that does not ring true or gives cause for concern. What should also be encouraged is seeking the input and opinions of others. If an investment opportunity provokes a sense of doubt it may well be possible to liaise with others via internet forums to see what their experiences of that opportunity have been or what light they can shed on what is being offered. It is unlikely that you are the only one to have been offered that particular investment. Cr...

This week’s guest is Kim Wyman, a friend of mine, registered dietitian (RD) with a Masters in Public Health (MPH), who specializes in eating disorders.  Whose house burned down in the Woolsey Fires of LA in Nov 2018.  She’s been living in a van since, and hasn’t been happier.  This episode was soooooo good and inspiring.  Great stuff on healthy nutrition and getting deeper with eating disorders, and about loss and rebirth in the spiritual life.   In it, we cover the following:   -What Really Matters About Nutrition: Dietitian Cocktail Party Conversations -How We Use Food to Feel Better -Does Your Healthy Diet and Exercise Make Your Miserable?  How to Connect to Movement to Be Happier. -“Kim, why don’t you live in a van?” -Spiritually How to Experience A Life Changing Moment -How Kim Grieved When Her House Burned Down in the Fires #Doctor #Host #Moments #Podcast #Show #VanLife #Fires #NaturalDisasters  #Dietitian #MPH #Nutrition #Spiritual #Connection  #EatingDisorders #Anorexia #Wellness #Happiness #Healthy   Show Notes ● [1:07] We have a great guest for you today, Kim Wyman, a dietitian and has a Master's in Public Health. ● When Kim was finishing college, she was interested in preventive medicine. Someone told her that it is not the way to go to the MD route and told her to explore public health. She showed up for graduate school on the doctor's course towards public health, and she picks nutrition as her major. ● [3:22] When you are in public health, you can do women's and children's health. Nutrition is a specialty, so she chose it. When Kim tells people that she is a dietitian, they tend to ask about their diets. They asked about Keto and intermittent fasting. She honestly said to us that it is a boring conversation for her because what matters is we know about nutrition or Keto diet. Still, it is the applied action and relationship to how we meet our needs that matters. ● [5:00] If you have a breakdown and how your ability to meet your needs, like you say you don't deserve, then you're going to have a hard time in grading care. How you feed yourself is the direct basic need and immediate action of care. Disorders around food are usually disorder of self. ● [7:00] In the late '90s, most of her clients were gays with HIV who had lost partners or friends. Dealing with loss and trauma, Kim thought that she's going to specialize in HIV. What happens with eating disorders primarily is that food becomes a way to regulate disruptions or emotions to make them feel better. ● [9:46] Kim said that the menu could adjust things. If you look at someone with anorexia, they're usually talented, very functional, or they might be the envy of everybody else in the room. Still, behind the scenes, they're driving themself almost to death with how they are strict about the food or walking twelve hours at night. They go to regulate a need, and it's kind of starting to take over. It could start with someone just going on a diet and if that temperament is there, it could end badly. ● [11:08]Kim said that sometimes diet conversations could be a little tricky because sometimes the information could be bad for them. You don't know all the time who that person is or what they're dealing with that's why it's an emotional peace and you have to understand them and their needs. ● [14:11] Dr. Larry asks Kim how do we reconcile meeting our needs and enjoying foods with obesity and all of the medical problems that come with all of this. Kim said that in our medical culture, they don't have time to explore the life of an obese person. They look at the labs, weight and tell them to reduce their food. It seems an easy fix on the surface but if you're looking at the environment, the stress level of that person, there are so many things that contribute to specifically diabetes and heart disease. ● [16:46] When someone comes to Kim and wants to lose weight, there is a typical approach that she would take but she has to be really careful of what else is happening to them. Kim honestly told us that if she works with an actor who needs to get ready for a role, it's just business. Their body is their business. Kim had worked with one actor that was suffering from an eating disorder, but there's a string edge, and she couldn't help because of the pressure that was going on. ● [19:00] There's a way to be in a relationship with having permission to have satisfaction and to feel a connection to the food you are eating. There is a real basic truth that the more from the “ground, cared” food is going to be better in our system than something that is highly processed. The intention is not to care, the intention is mass production and profiting. ● [21:43] Cooking a meal and having the time to do that and nurturing yourself and having that relationship fundamentally will experience different in the body than running in your car, eating a burger on the way to somewhere else. Taking the time and letting your body be nourished, allowing something to be honored and appreciated, that's a different reflection towards self. Feeling good is an indicator that you haven't stressed yourself, so overeating doesn't feel good. You have to disconnect in your natural body state and feel bad. ● [23:20] Slowing down while eating or preparing the food, you'll stay connected to the experience. There's so much disconnection from everything in our culture. That relationship to care is an intimate relationship to self. There is so much disconnection that we don't internally feel what we're doing, and it translates to movements too. Kim said that nobody in the blue zones that exercise extremely. Movement is really necessary and being active is also necessary but how we do it is also important. ● [25:44] If Kim misses yoga, she doesn't feel the natural elasticity of her body, so movement is necessary to feel good. You can also go to the gym and be on a diet and look great. It's not a matter if you can't do it and be healthy, but are you happy? ● [27:25] Talking about people who don't exercise, Dr. Larry remembered Bill Barata, a ninety-eight years old farmer who is a farmer and never exercised before. Kim explains the Maslow's hierarchy, a pyramid and on the bottom is basic needs. You can't get to the next level until you meet your basic needs, and on the top is self-actualization. ● [29:03] Self-actualization is when you're in the flow. We can't multitask very well, but when you're in the flow of something, you almost lose time. Being a farmer like Bill doing his task and that probably the antidote to stress because you're activating all connections to self. Stress distracts from our connection to ourselves and distract your ability to be in the flow. ● [31:45] Kim has many different moments in her life but the most dramatic one was when her house got burned down by the Woolsey fire. At that moment, she was possession less and homeless. She got out with her dog and a little go bag because she thought that she's going back when they have to evacuate. ● [33:00] The wind is something wicked on that day. In California, it's not just a breezy day. Its gale force 70 mph to 80 mph winds that would be qualified for a firestorm. She knows a person that works with search and rescue that called to inform her that there was a fire, but it's 20 to 30 miles away from them. He told Kim to pack a bag just in case they have to evacuate. ● [35:00] Kim's twin sister called her to know if she's going to be okay. Her sister is more anxious than she was and told her that she's not going to sleep if she doesn't leave. Kim went to her friend's house to evacuate; at that night they were focused on the news. When she woke up, she got a call from one of her colleagues at work and found out that the fire was getting close to her place, and she still thought that the fire wouldn't get to her house. ● [37:00] When she saw on channel two that her house was on fire, that's when she finally drops. Five hours after that, her friend snuck back in and called her that their whole street was gone. Her house was gone and her place of business was also affected so they were shut down. ● {39:00] Luckily, there are places for her to land, so many people don't have anywhere to go. When she went on their family trip to Kauai, Kim was thinking of her mortgage and trying to find rent in L.A. She still needs to pay the mortgage even if her house got burned down. It was really hard for her because of how much attachment she had on her space. She's trying to find something that would fit too, but it wasn't coming through. ● [41:00] When Kim was in Kauai, her sister asked if she could live in the van and then showed her a couple living in a cute van. Kim said that she can live in that van. She emailed the couple and told her story but it will take a long time to finish the van. Luckily, the very van that her sister showed was offered to her. She buys the van, quit her job and hit the road. ● [43:08] Kim got a referral and has clients all over the west coast and Canada all year and totally changed her life. She travels, climbs mountains and minimizes everything in her life. She's gone from worrying about a lot of corporate stuff or the renovation of her house, and now she's not thinking any of it. ● [45:32] Kim thinks when there is a life-changing moment, it is how you choose to experience it. You can get stuck in the perception of loss and how it happened to you versus how it happened for you. Kim said that loss is just a massive spiritual game- changer if you want to be available to know how to receive it. ● [47:00] Kim has an accessibility to do things that she loves like cooking from the road, finding little places along the way. Places that people still have connection to the food. She has some crazy experiences, connecting to our culture and also finding the variances of it and being able to feel more intimate connection to people, places and food. ● [49:00] It is sad for Kim to lose all those little things that would connect to her family. Kim said that she probably left exactly how she did because her house was a tinderbox. She always knew that if the fire came, she needed to run. There were a few things that she wanted to grab but, in that situation, it is really hard to think about what is important. ● [52:10] Kim didn't choose this path. She realizes that everything happened for us. Sometimes things feel painful and tragic, but at the same time, it's how we emerge from that experience. She feels safer, more at peace, and has less worry than she did a year ago. She spent most of her time on the west coast and in the Canada. She wants to go more and thinking to ship the van in to Europe doing a European trip. ● [54:50] Dr. Larry asks Kim how she grieves about her loss. Kim said that the fire took everything. It didn't just take her house, it took her whole world, her whole environment was like Armageddon. She has lived there for 14 years and being in the area makes her felt devastating. ● [58:21] Kim told us that part of the grief is moving through grief. You can't stay in it because it's not productive after a minute. It's productive to move with that energy and to let that move through your body, but it has to be like a wave that would come in a crash and dissipates and come in again, and eventually, you let it out. ● [60:40] Kim told us that she donated her eggs. She had a genetic daughter. Three weeks ago, her genetic daughter had a son, and she was able to go there, she has the freedom to be with people she loves and to connect in that way too. ● [62:07] Her van is a Mercedes Sprinter, and Alex and Sarah James fully convert it. It is 21 feet long. She has a king-size bed, a shower, a toilet, a stove, and a car all in one. Dr. Larry asked her if she would return when her house was built. Kim was thinking of spending half a year in her home and the other half to her van because it is entertaining for her to be elsewhere. ● [65:31] Kim has a practice site, and you can do video calls or facetime. She thinks that telemedicine is something that transitions in a lot of therapy fields and medicine. It is easier for clients too because they didn't have to drive to go in appointments. ● [67:00] Kim talks about the emotional side of food. She does not sound like an (MPH) or a dietitian. She looks like a physiologist. Kim didn't have a psychology background. Her dad was a pastor that does counseling. She deals with people, and their emotional stress tends to slice things pretty easily. ● [69:15] She thinks that there's a difference in being well and healthy versus looking a certain way. If you want to look a certain way at fifty, you have to be more specific about things because you're naturally not looking like that. If you're active, enjoying your food, enjoying your life, still doing all the physically engaging things, your body is going to be brilliant, but you might don't have a six-pack, but if you want a six-pack, there are things you have to do. ● [71:17] Some people are having enough self-awareness and enough self-love that they can play around with doing something more specific, and it's not from a place of fear. Maybe you don't want to eat carbs because of fear, and it's because that would make you feel better. Kim said that she couldn't hold judgment about a person's feelings and relationship to it because being well is simply your version of what makes you feel good, and it isn't everybody's. ● [73:40] We can find her on Instagram @our.soul.ingredient.

Episode 14: The Race To Ruin examines the Asian theatre in spring 1950, and the different concerns which the North Koreans, Soviet and Chinese leaders grappled with. At the apex of these concerns was the alternative plan of Mao's, as Mao desperately wanted to invade Taiwan, and end the Chinese Civil War once and for all before either American support or some form of republican resurgence on that island threatened China. This fear of the implications for Chinese security in Taiwan compelled Mao to act entirely as Stalin expected.Mao was eager to invade Taiwan, but required Soviet aid to launch such an invasion since he lacked the necessary landing craft. Thus, Stalin held the cards, and he also held them in the Korean case, as supplies began arriving in Pyongyang at the same time as Stalin met with the North Korean delegation over February to April. Important details, and the blueprint of the war were essentially hammered out, and Stalin presented the conflict going the way which Kim had hoped. It would not be a long war, Stalin claimed, but a short sharp one, whereupon the fall of Seoul would cause a pro-Kim uprising in South Korea, and the country would fall without Kim Il-sung having to lift a finger. This, of course, was what Kim Il-sung wanted to hear.If Kim was being duped by Stalin on this issue, then Mao wasn't doing much better. Gradually, at least, the Chinese leader was beginning to suspect that something was underway in North Korea. Because Stalin kept Mao in the dark on point of principle, Mao couldn't be sure of Soviet moves, but he felt a pressure upon his goals to invade Taiwan, and this was enough to force him to accelerate his plans for an invasion, with or without the necessary craft. This increased preparedness, of course, caused Stalin to increase his own Korean War plans. If Mao managed to seize Taiwan before the Korean War was launched, then Chiang Kai-shek would be absent, and the Sino-American relationship could be potentially healed. To prevent this, Stalin attempted to intercept the Chinese by pushing Kim forward in Korea. It was thus a race, yet on any consideration, it was a race to ruin. Stalin was eager to launch the war, but he was far from eager to actually fight it.*********1956 - The Eventful Year is now LIVE! Head on over to its new home and check out this new, originally researched series, and listen to over two hours of free content now! If you like what you hear, why not join up on Patreon for $5 a month, and get access to the complete story 1956 provides: a rich and immensely detailed saga spanning 35 episodes!? You'll be investing in WDF's future, feasting on all the best exclusive content to come, AND have access to the XTRA feed's extensive back catalogue! Thanksss!For 1956: https://www.acast.com/1956eventfulyearTo access it all, head over to the XTRA feed: https://www.patreon.com/WhenDiplomacyFails/postsWant to grab yourself some quality, stylish head/ear phones and get 15% off? Use the code WDF to avail of this special offer and start your listening journey with When Diplomacy Fails like never before! See: https://www.sudio.com/eu/Want to support this podcast in other ways, as we meander through the Korean War? Check out the following links to our social media, website, source materials and Patreon below.Facebook page: https://www.facebook.com/WhenDiplomacyFailsPodcast/Facebook group: https://www.facebook.com/groups/1856652614380207Twitter: https://twitter.com/?lang=enSupport us financially on Patreon and access an ad-free episodes ($2 per month) and an hour of extra content ($5 per month):

Epigraph On this episode we becomes best friends with Amy Stephenson, Events Director at Booksmith in San Francisco and co-creator/host of Shipwreck, a competitive literary erotic fan fiction live show. This episode is sponsored by Books & Whatnot, the newsletter dedicated to books, bookselling, and bookish folk. We were too excited about hosting Books on the Nightstand to mention Books & Whatnot on air, but you should definitely check out the newsletter archive here. Follow Books & Whatnot on Twitter at @booksandwhatnot. Introduction In Which We Discuss Sad Sociology Books and Amy’s Twitter Life Coach, and Furiously Take Notes On the Books We’re Recommending Each Other (but oh wait look, show notes!) We’re drinking Manhattans—Amy’s go-to, “I’m fancy on a Friday night” drink—and making jokes about robotripping. We’re Reading: Amy is reading Cloud Atlas by David Mitchell (and Kim & Emma are SO excited) and Fever Dream by Samanta Schweblin. Kim is reading Necessary Trouble by Sarah Jaffe, The Undoing Project by Michael Lewis, and The Revenge of Analog by David Sax—which is her favorite book of 2016. Emma is reading My Favorite Thing Is Monsters by Emil Ferris (out from Fantagraphics Feb 14) and The Haunting of Hill House by Shirley Jackson.  Also mentioned: Shirley Jackson’s memoir(ish) essay collections Life Among the Savages and Raising Demons and the new biography on Jackson, Shirley Jackson: a Rather Haunted Life by Ruth Franklin. She recommends all the Shirley Jackson book. Because Shirley Jackson is a #bosswitch Emma’s favorite book of 2016 is Trainwreck by Sady Doyle. Amy’s is Evicted by Matthew Desmond (paperback out Feb 28). If Kim were allowed to pick two favorites, her other favorite would be While the City Slept by Eli Sanders (paperback out Feb 7). We’re Excited About: Amy is looking forward to so many books in 2017, but, when pressed, narrowed it down to these six: All Grown Up by Jami Attenberg (out March 7) All the Lives I Want: Essays about My Best Friends Who Happen to Be Famous Strangers by Alana Massey (out Feb 7) Alana Massey is Amy’s “Twitter life coach,” so you should probably follow her too: @alanamassey The Road to Jonestown by Jeff Guinn (out April 11) Woman No. 17 by Edan Lepucki (out May 9) And We’re Off by Dana Schwartz (out May 2)  Dana Schwartz is also the creator of Guy In Your MFA. Amy says, “She’s so talented it makes me angry.” Emma is excited about Lincoln in the Bardo by George Saunders (out Feb 14) Seriously. Read this book. It’s his debut novel and it’s amazing. Or listen to the record-breaking audiobook. What We Do Now: Standing Up for Your Values in Trump's America edited by Dennis Johnson and Valerie Merians  shout out to Melville House for putting this out with a quickness. Always Happy Hour by Mary Miller the cover is done by the amazing painter Lee Price. And Kim is looking forward to The Animators by Kayla Rae Whitaker because she’s pretty sure it’s queer. Chapter I [19:50] In Which We Discuss How Kids Book Authors Write The Best Erotic Fan Fic, Dick Jokes, and Shipwreck in Seattle Amy works at Booksmith in San Francisco, California. She is their Events Director, does all their social media, and is their de facto HR dept. Because bookstores.  Booksmith recently celebrated their 40th anniversary and they’re opening a new store called The Bindery—a sort of wine bar/living room space/events annex—across the street. Amy is also the co-creator and host of Shipwreck, “a competitive literary erotic fan fiction live show,” which began in June 2013 and runs once a month at Booksmith (and sometimes travels to Comic Cons). They record ALL the shows so you can enjoy crazy dick jokes from the comfort of your own headphones. They were inspired by the competitive reading series Write Club, which also has  a podcast! Shipwreck is such an amazing concept, that Grand Central Publishing wanted to collect the stories in a book: Fanfiction Parodies of Great (and Terrible) Literature from the Smutty Stage of Shipwreck edited by Amy Stephenson and Casey A. Childers Hey, Seattleites, does this sound awesome? You too can enjoy live erotic fan fiction at Emerald City Comic Con this year on March 2nd. The line-up includes:  Seanan McGuire (whose most recent book is Dusk or Dark or Dawn or Day and who wrote for the very first Shipwreck) Peter Mountford (author of The Dismal Science) Scott Westerfeld (who has a graphic novel called Spill Zone coming out May 2nd)  Matt Fraction (who writes Sex Criminals, so you know his erotic fanfic will be excellent).  They’ll be writing fan fiction for Neil Gaiman’s The Sandman comics. And their San Francisco performer, Baruch Porras-Hernandez, will be reading for both shows. Buy tickets here. There will be two shows, one at 7pm and another at 9:30pm. BONUS: we, the Drunk Booksellers, will be there selling books and representing Elliott Bay Book Co. Chapter II [40:00] In Which We Reveal Bookseller Secrets and Are Super Supportive of Each Other The book description guaranteed to get Amy reading is: “strong female character written by a women involved in a murder somehow and you won’t believe the twist… bathtub gin reading.” If you need a gateway mystery, Amy recommends Tana French, specifically The Likeness. Her desert island pick is The Comedians by Graham Greene because she already reads it every year. Her Station Eleven pick (aka the world is falling apart, which it kind of is) is Erich Fromm: The Sane Society (NOTE: this is still in print, despite what we say in the episode) and On Disobedience by Eric Fromm Her Wild pick: something Didion “because Didion teaches you how to see the world.”  Bonus bookseller confession: neither Kim or Emma have read Didion. So where do you start with Didion? If you want to read something that’s going to make you cry: The Year of Magical Thinking If you want astute cultural commentary: Slouching Towards Bethlehem Amy’s bookseller confession: she can’t get into Ferrante Go to handsells: Tana French Margaret Atwood’s contemporary fiction: Cat’s Eye and The Robber Bride Fred Vargas, who writes police procedurals that are weirdly witty, funny, and entertaining; her newest book, A Climate of Fear is out March 7th go to non-fiction: A Thousand Lives by Julia Scheeres (who also wrote a memoir called Jesus Land The book Amy wants to champion to other booksellers: Spare and Found Parts by Sarah Griffin, which she describes as “a modern, feminist telling of Frankenstein, sort of” Chapter III [50:40] In Which Our List of Bookstores to Visit and Sites to Check Out Grows Almost As Long As Our List of Books to Read Bookstore Crushes WORD Bookstores  (in Brooklyn, NY and Jersey City, NJ)  Skylight Books (in Los Angeles, CA) Title Wave Books (in Anchorage, AK) Favorite Literary Media: website:  Book Riot—“I think they’re doing the lord’s work out there.” podcasts: Let’s Not Panic: podcast by bookseller Maggie Tokuda-Hall who is spending the year traveling around South America in a Jeep with her husband Adam Wolf. WARNING: it will make you want to quit your job and travel the world. Boars, Gore, and Swords: Game of Thrones-y pop culture podcast by stand-up comics Ivan Hernandez and Red Scott other: Alana Massey’s twitter @alanamassey Maris Kreizman’s tinyletter Drafts, a writing prompt newsletter by Joe Wadlington you can send him what you’ve written and he’ll send you back validation. How awesome is that?? Epilogue [56:39] Amy can be found on the internet as @losertakesall​—a Graham Greene reference, in case you were curious. her personal website Twitter Tumblr Instagram You can also follow Shipwreck on Tumblr and Facebook. And keep up with ALL the hilarity and eroticism by subscribing to their podcast. Having a bad day? Listen to an old episode. Mood = instantly transformed. You can find us on Twitter at @drunkbookseller and everywhere else as DrunkBooksellers (plural). Emma tweets @thebibliot and writes bookish things for Book Riot. Kim tweets occasionally from @finaleofseem, but don’t expect too much.

“How To Test Which Of Your Placements Are Preforming The Best” In this episode, Kim talks about ad placement through Facebook.  Key Takeaways! Sometimes Facebook determines, on their own, where to place your ad. Often then will choose mobile. Usually it’s not an even reach.  Breakdown – Placement – it will show you where they are placing your ad. Kim tried this with the last ad, and Facebook showed her the stats... 625 people on desktop 924 on mobile newsfeed 637 desktop – right column If Kim had more time - than desktop would have gotten a bigger budget.  How do you have this set-up differently? If you don’t have a lot of time... Separate ad sets If you have time use... Separate campaign  If you are looking for a really good optimization then set up your placement for multiple campaigns. Checkout: fbsaleslaunch.com Resources Mentioned in this Episode How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com Please leave us a review on our show notes page or on iTunes at:  http://elitedigitalgroup.com/podcast/ Click here to Subscribe to Facebook Sales Strategies!