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Today my pal Mark Bologna stops by, with his new book “Beyond Bourbon St.: An Insider's Guide to New Orleans” Mark was one of the original Sololab members, and has grown his brand and his podcast (Available on all platforms) remarkably over the last few years. Check him out at beyondbourbonst.com
Mark has been working on his podcast Beyond Bourbon St for years. He had 14 thousand of people in his Facebook Group. He had just gone over 1 million downloads and secure a publisher for a book on New Orleans. And then a pandemic stopped everything. Today you will hear how Mark pivoted without losing his audience, and how he lost 90% of his sponsors without losing his mind. Sponsor: Focusrite Interfaces Focusrite has been at the forefront of audio technology since 1985 Focusrite interfaces are great for all content creators Scarlett is the world's best-selling range of audio interfaces with over 4.5 million sold to date Easy to use Great sound quality More info can be found at: www.focusrite.com/podcasters Everything Was Going Good Until it Wasn't As many of his partners relied on tourists, when there are no tourists, the result is no partners (or at least 90% less). In this discussion, you will hear How Did Mark Survive Covid How Mark Came Up With His Prices How Does Mark Find Partners? Secrets of a Good Community 1 Million Downloads How He Got a Book Deal Podcast Growth Insights Why Do We Struggle to Promote? Keeping Your Sanity Check out Mark at beyondbourbonst.com and check out his book Beyond Bourbon St.: An Insider's Guide to New Orleans on Amazon (aff). New Podcast Launched From a School of Podcasting Member The tools and concepts of Quality are powerful instruments to make things better--products, processes, and services. This podcast explores those ideas plus concepts of psychology, social and cultural norms, strategy, and business to strengthen the capability of professionals motivated to make things better--the Quality Warriors. wayofthequalitywarrior.com Join the School of Podcasting When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks). I don't anything about this technology (You said the same thing about driving). Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds, and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge. Join worry-free with a 30-day money-back guarantee Go to www.schoolofpodcasting.com/workwithme
Today’s episode is an update on the Beyond Bourbon Street travel guidebook and lessons learned. Maybe a bit more reflective than most episodes but one I think you’ll enjoy if you been following my progress on this journey.
Today’s episode is an interview with Dave Jackson. He’s a podcasting coach, podcast host, and author. If you’re new to the show, I’ve mentioned Dave Jackson before. This is the man who helped me plan and launch my podcast! Websites, social media links, and products mentioned in this podcast https://www.profitfromyourpodcast.com Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood can be purchased on profitfromyourpodcast.com and amazon.com School of Podcasting *This is my affiliate link* https://powerofpodcasting.com https://libsyn.com http://napodpomo.org https://www.horseradionetwork.com http://beyondbourbonst.com LinkedIn:http://www.linkedin.com/in/davejackson/ Twitter: www.twitter.com/davejackson Facebook: www.facebook.com/schoolofpodcasting Instagram: www.instagram.com/schoolofpodcasting Dave Jackson began podcasting in 2005. His School of Podcasting show has over 2.5 million downloads. To learn more, visit www.schoolofpodcasting.com. He has helped hundreds of people plan, launch and grow their podcasts, and he is the author of the book Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood. Dave is also a featured speaker at events. In 2016 Dave joined Libsyn (the largest podcast hosting company) as part of their tech support team. In 2018 he was inducted into the Academy of Podcasters Hall of Fame. Find all his shows at www.powerofpodcasting.com. The School of Podcasting features step by step tutorials, to shape your idea, record your concept and publish your message to the world. It also includes a private Facebook group to network with other podcasting minds. It also includes group coaching sessions (60-90 minutes twice a month) and “Lunch with Dave” sessions (short 30-minute coaching calls) so you are never alone, frustrated or lost. It also has a 30-day money-back guarantee. For more information see www.schoolofpodcasting.com/start. Highlights from the Interview Dave Jackson helped me start my podcast. I went through the School of Podcasting coursework in October 2019, planned my podcast in November 2019, and launched it in December 2019. It worked for me, and I would recommend the School of Podcasting to anyone, especially pharmacists. I attended office hours and lunch meetings for additional support from Dave. The additional coaching was valuable. Getting help from the School of Podcasting Facebook Group was also valuable. When I wanted input and ideas from other podcasters, Dave and the students in the Facebook Group were happy to help. In summary, I had a good experience with the School of Podcasting. Much like pharmacists are one of the most accessible healthcare professionals in the US, Dave Jackson is a very accessible podcasting coach. Podcasting opens doors. People will be guests on a podcast who don’t typically make themselves available to the general public. Having a “why” for starting a podcast is important. Knowing who the podcast is for is important too. When a podcast host has a clear picture of why they are podcasting and who they’re talking to, it helps them determine what to talk about and ultimately helps them achieve their “why.” My podcast has helped me get back out there socially after isolating myself for years to focus on raising a child with a disability. I have positioned myself as a pharmacist/voice actor/podcast host publicly and made connections, built relationships, and grown my social media connections because of my podcast. Should someone have a solo show or an interview show? Both! Interview shows build your network. Solo shows grow your influence. Because of podcasting, Dave secured 3 jobs. Most recently, he joined Libsyn. Dave and I both participated in the 30-day NaPodPoMo challenge. NaPodPoMo is "baptism by fire.” The challenge gets you comfortable with podcasting in 30 days. You don’t have to publish everything you record. It’s ok to practice your podcasts before publishing them. With solo podcasts, I create show notes before I record. If I make a mistake, I can edit and redo. Do you have a podcast? Do you go to conferences? You could get interviews at conferences. This could lead to press for the conference and sponsorship for your podcast. Dave mentioned Glenn the Geek from Horse Radio Network. Glenn got sponsorships after hosting a booth at a horse-related conference. Plus, his listeners/target audience was there, and he got to meet them. Dave gave examples of podcast monetization from his book: Profit From Your Podcast: Proven Strategies to Turn Listeners into a Livelihood. In one example, Mark from Beyond Bourbon St. Podcast increased business for a New Orleans-based tour guide company and got them as a sponsor in return. Chris Krimitsos, Chief Creative Officer of the Podfest Multimedia Expo recommends Dave’s book to those interested in making money with a podcast. Pharmacies can have podcasts. Sharing the “101” stuff on the podcast helps customers be more informed. Once patients/clients/the community find you, they will consume your other episodes and maybe even your entire back catalog of episodes. In this case, a podcast is not your business. It’s your business card. You can make warm leads and build a relationship through a podcast. If needed, you can hire someone to do editing, artwork, and a blog post (show notes).
In this episode we answer listener questions about New Orleans. What are the quirky things you enjoy about New Orleans? How do you convince someone to move to the Crescent City? Is living in a tourist city exciting or annoying? Stay tuned for the the answers to these questions and more in this episode of the Beyond Bourbon St podcast. Time Stamps 2:38 Are the Popeyes in New Orleans really different from those in other places? 3:56 How is it living in a tourist city? Is it exciting or annoying ? 6:00 What are your favorite Holiday traditions that are unique to the area? 8:48 How are the public libraries in New Orleans? 11:46 What breakfast meal is iconic New Orleans? Where can I find it? 14:26 What are the most overrated New Orleans things/foods? 16:38 What are some best practices for convincing someone to move to the city? 20:06 Do New Orleans residents avoid the French Quarter because of the tourists or cherish it because of the amazing, historic restaurants and bars? 21:46 I'm curious about the end of Fat Tuesday. The New Orleans Police Department marches down Bourbon St. & tells people to "go home.” Does that really work? Does everybody really leave? 24:16 What are some of your favorite casual & not too expensive restaurants? 29:30 Tips or ideas for bringing teenagers to New Orleans? Do any daiquiri shops have non-alcoholic options? 32:48 What’s the reasoning behind the mid year Mardi Gras? Who started this and why? 36:36 What are your favorite quirks about New Orleans? What little things do you keep an eye out for when you're wandering or things that you know about and can't go without seeing? Check out Atlas Obscura and type in New Orleans. 42:56 I have health issues that sometimes makes walking difficult. Can you recommend tours that could accommodate me? Take a look at the Nolla Rolla website created by Jesse Bascle. 44:57 Headed to New Orleans the weekend before Mardi Gras next year. Any advice for the newbie? 47:00 What's the best way to eat bbq shrimp? 49:30 When are we doing a Beyond Bourbon St. meetup? Previous Episodes Mentioned New Orleans Reveillon with Ian McNulty - Episode #79 Sponsors Patreon Supporters Two Chicks Walking Tours - Use code BEYOND and save 15%. Old Number 77 Hotel and Chandlery - Use code BBOLD77 and save 25% Join Our Facebook Community If you want to connect with others who love New Orleans as much as you, please join our free Facebook community, the Beyond Bourbon St Krewe. Do You Want to Help Beyond Bourbon St Grow? If you want to help this show continue to grow and get your questions answered first on future Q&A episodes join our Super Krewe on Patreon.
Talking New Orleans Food with Ian McNulty Today’s show is all about New Orleans food! I'm joined by local writer, reporter, and food critic, Ian McNulty. We talk about the New Orleans food scene, past and present. Ian and I discuss changes post-Katrina, warning signs you might be in a tourist trap, and a whole lot more! By the end of today's show, you'll be hungry! You'll also have a long list of places to check out. Sponsor: The Old 77 Hotel and Chandlery When you're ready to make your plans to visit New Orleans, you'll need a place to stay! The Old 77 is ideally situated in the Warehouse District, just three blocks from the French Quarter. It features a variety of pet-friendly rooms, the award-winning Compere Lapin restaurant, and more. You'll love the location, the rooms, and the food, but the details and the service are what you'll fall in love with! To book your room, click here or use code BBOLD77 to save 25% off their regular rates. You'll also get a bit of lagniappe, a little something extra. In this case, you'll receive a $10 credit to be used at Tout La in the hotel lobby - your stop for coffee and a quick bite to eat as you head out to explore New Orleans. Follow Ian McNulty If you enjoyed my discussion with Ian McNulty, there are lots of ways to get a second helping. Follow Ian on Instagram and Twitter (@IanMcNultyNOLA) to keep up with the latest New Orleans food news. You can also find his articles over at The New Orleans Advocate. Ian has written two wonderful books. A Season of Night: New Orleans After Katrina and Louisiana Rambles: Exploring America's Cajun and Creole Heartland. Thank You Thanks to Ian McNulty for joining me on this episode. It was so great to hear his take on the New Orleans food scene. I expect it will not be his last appearance on Beyond Bourbon St, at least not if I get a vote ;) Subscribe to the Podcast If you enjoy the show, please subscribe to the podcast on Apple Podcasts, Stitcher, Spotify, Google Play Music or wherever you get your podcasts. If you do enjoy listening, please share Beyond Bourbon Street with someone who shares our love of New Orleans. Join Us on Facebook We have a free Facebook group where you can ask questions, share your New Orleans experiences and engage with others who love all things New Orleans! It is also where you can get Marie's advice and see the articles she shares about fun things to do in the Crescent City. Join us by going to beyondbourbonst.com/facebook. Contact Us Got an idea for an episode, have some feedback or just want to say hi? Leave us a message at 504-475-7632 or send an email to mark@beyondbourbonst.com Thanks for listening! Mark
Welcome to Tales From The Hardside, the audio diary of @TheIzzyRock Since 2012, Izzy has given you a behind the scenes look at his life as a Father, Husband, and host/producer of Gem City Podcast. GCP is a local podcast all about Dayton, Ohio and the Miami Valley. Izzy rambles about podcasts, Ant Man and the Wasp, Sorry To Bother You, Blindspotting, and Won’t You Be My Neighbor This episode is recorded in different parts. Tales Theme by Hazardous 0:00 Intro 1:15 Charlie Jackson and the Heartland Railway - Last Call For The Saints 12:21 Izzy chatting in the car 12:41 Izzy in the hotel 28:02 Chris and Krissie of I Am Salt Lake Podcast and Mark Balogna of Beyond Bourbon St 31:48 Tino - Summertime 1:30:48 Mediocre 781 Izzy MF’N Rock http://www.mediocreshow.com/index.php/2018/07/24/httpwww-mediocreshow-com-742/ I Am Salt Lake http://www.iamsaltlake.com/ Beyond Bourbon St http://beyondbourbonst.com/ Podcast Movement https://podcastmovement.com/ Tales From The Hardside https://www.stitcher.com/podcast/tales-from-the-hardside https://itunes.apple.com/us/podcast/tales-from-the-hardside/id522197220?mt=2 @TheIzzyRock https://twitter.com/TheIzzyRock Follow Gem City Podcast on social media. Instagram: https://www.instagram.com/gemcitypodcast/ Twitter: https://twitter.com/GemCityPodcast Facebook: https://www.facebook.com/GemCityPodcast/
11 Questions about New Orleans In this episode we answer your questions about New Orleans! My wife, Marie, as well as our friends Jennifer and Chris Marshall join me on the podcast. Longtime listeners know that Jenn is the person who came up with the name of the podcast, Beyond Bourbon St. They also happen to be new New Orleanians. The questions cover everything from where to eat and drink, to what life in New Orleans is like post-Katrina. We also talk about Huey and Earl Long, potholes, last meals, and more! Time Stamps 1:47 What are some things you don’t like about living in New Orleans? 6:47 Why is there no good Chinese food in New Orleans? 8:40 One meal left on Earth. Where will you go and what will you eat? 15:56 Why did they build much of modern New Orleans below sea level? 19:00 How do you think New Orleans has changed for the better? 22:36 Favorite thing to eat, drink and do in each neighborhood? 34:09 Has New Orleans changed for better or worse post-Katrina? 35:30 Why do New Orleans Mardi Gras and Cajun Mardi Gras differ so much? 42:30 Why are so many politicians and government agencies crooked? 43:03 Where is the deduct box? 44:30 Are there any neighborhoods you avoid because you don’t feel safe? Resources Richard Campanella's article about New Orleans being above or below sea level is a great read. Episodes Mentioned History of the Irish in New Orleans - episode #7 Chef Frank Brigtsen; Chasing Flavor with Paul Prudhomme - episode #38 Hansen's Sno-Bliz and the Story of the New Orleans Snowball - episode #61 Top Ten Things to Do on Your First Visit to New Orleans - episode #39 Drink Dat - Where and What to Drink in New Orleans with Elizabeth Pearce - episode 49 Great Places to Eat Vegan and Vegetarian in New Orleans - Episode #31 Who Invented Mardi Gras? - episode #56 Sponsor: The Old 77 Hotel and Chandlery When you're ready to make your plans to visit New Orleans, you'll need a place to stay! The Old 77 is ideally situated in the Warehouse District, just three blocks from the French Quarter. It features a variety of pet-friendly rooms, the award-winning Compere Lapin restaurant, and more. You'll love the location, the rooms, and the food, but the details and the service are what you'll fall in love with! To book your room, click here or use code BBOLD77 to save 25% off their regular rates. You'll also get a bit of lagniappe, a little something extra. In this case, you'll receive a $10 credit to be used at Tout La in the hotel lobby - your stop for coffee and a quick bite to eat as you head out to explore New Orleans. Lagniappe, part II - email a copy of your reservation to mark@beyondbourbonst.com and I'll send you my pdf guide of what to eat, see and do in the Warehouse District. Thank You Thanks to Marie, Jenn and Chris for joining me on this episode. Chris and Jenn thought they were coming over to day drink and ended up on a podcast! A special thanks to our community members who sent in questions. Join us on Facebook (see below) if you want to send in your questions for a future episode. Want to Make Your Trip to New Orleans the Best Ever? Of course you do! If you’re planning a trip to New Orleans and want to cut through all the research we’re here to help. We offer a personalized travel consult. Here’s how it works: You complete a brief questionnaire to help us get to know you and the experience you want to have in New Orleans. Next, we set up a 20-30 minute phone or video call. During the call, we get to know you a little better. We can clarify any questions and bounce a few ideas off of you to make sure we ‘re on the right track. Finally, we prepare and deliver a pdf document with our recommendations for your trip. Depending on your needs the report will contain specific places to stay, eat and drink. It will also offer suggestions on things to do and see, all based on your budget and interests. Sound good? Just go to beyondbourbonst.com/travel for all the details and a link to order the service. Subscribe to the Podcast If you enjoy the show, please subscribe to the podcast on Apple Podcasts, Stitcher, Spotify, Google Play Music or wherever you get your podcasts. If you do enjoy listening, please share Beyond Bourbon Street with someone who shares our love of New Orleans. Join Us on Facebook We have a free Facebook group where you can ask questions, share your New Orleans experiences and engage with others who love all things New Orleans! It is also where you can get Marie's advice and see the articles she shares about fun things to do in the Crescent City. Join us by going to beyondbourbonst.com/facebook. Contact Us Got an idea for an episode, have some feedback or just want to say hi? Leave us a message at 504-475-7632 or send an email to mark@beyondbourbonst.com Thanks for listening! Mark
Several weeks ago Dr. Gina Green posted an impassioned request to support the Association for Professional Behavior Analysts on Facebook, noting, among other things, that the organization is uniquely suited to advocate for the needs of both practitioners and clients in this unpredictable world of ours. One of the ways that she suggested supporting APBA was to attend the annual conference. Well, her plea worked on me, and I am in the process of making travel plans to New Orleans, where this year's conference is being held. After that, I started thinking about things I could do to encourage my fellow Behavior Analysts to attend as well. As such, I hope to have a future episode or two that highlights the content of the conference itself. Having said that, attending a conference is not only about sitting in a meeting room, dutifully taking notes and obtaining CE units. Let's be honest, it's also an opportunity to travel and see places that one would not ordinary visit on their own. Because this year's event is in the city of New Orleans, I thought that it would be fun to do an episode that highlights some non-clinical or practice-related reasons to attend APBA. In order to accomplish this, I reached out to my new friend and fellow podcaster, Mark Bologna of the Beyond Bourbon Street Podcast, a show that celebrates all that New Orleans has to offer. In this episode, the New Orleans native gives us perhaps the most concise visitor's guide to the city. We talk about everything from how to get to the conference hotel from the airport to local figures of speech. More importantly we spend a lot of time talking about cool places to eat, sightsee, and just hang out. Mark shares places to go not only for new visitors to the city, but he also mentions some very cool restaurants that only the locals know about. All in all, there's something for everyone in this episode (and if you're like me, you'll start to get hungry as Mark describes the local cuisine!). From a resources standpoint, this is perhaps the most content-rich episode I've done to date. There are almost 40 links to resources in these show notes. I listed them in the order in which they appear in the podcast. I have them in a downloadable PDF as well, so please feel free to share this with friends and co-workers who are considering a trip to New Orleans (whether for the conference or not). Here's the PDF (no email address required, actual links below): Session 19 Resource List In closing, I hope I've provided some additional incentive to attend the APBA conference! Session 19 Resources. The links from this podcast, in order of appearance. All typos, mistakes, etc.. are mine, and not Mark Bolongna’s. For more information, check out Mark’s website and podcast at http://beyondbourbonst.com/. He also has an awesome Instagram page, with lots of great pictures of various sights in the New Orleans area (see https://www.instagram.com/beyondbourbonst/). http://www.norta.com/Getting-Around/GoMobile-App RTA (Public Transportation) mobile app http://www.thecolumns.com/ The Columns Hotel http://beyondbourbonst.com/ Homepage for Mark Bologna’s awesome podcast http://flymsy.com/PageDisplay.asp?p1=6016 MSY airport ground transport, Mark suggests Uber too http://www.tennesseewilliams.net/ Tennessee Williams Literary Festival http://sasfest.org/ Saints and Sinners festival http://www.saengernola.com/shows/chris-rock-total-blackout-tour-2017 Chris Rock show http://www.nola.gov/parks-and-parkways/parks-squares/lafayette-square/ Lafayette Square Park http://nola.eater.com/2016/11/18/13654334/top-taco-festival-new-orleans-debuts-march-2017 NOLA Taco Festival http://www.cafedumonde.com/ Cafe Du Monde http://neworleanscitypark.com/in-the-park/morning-call Morning Call (CDM alternative) http://www.gumboshop.com/ the Gumbo Shop http://www.mrbsbistro.com/ Mr. B’s. Bistro http://www.commanderspalace.com/ Commander’s Palace (2-4 week reservations in advance recommended) http://www.antoines.com/ Antoine’s Restaurant (ask for a tour; 2-4 week reservations in advance recommended) http://jacques-imos.com/ Jacques-Imo’s; great local casual food https://www.brigtsens.com/ Brightsen’s Restaurant (known for seafood and duck) http://www.clancysneworleans.com/ Clancy’s restaurant (uptown New Orleans) http://www.katiesinmidcity.com/ Katie’s Restaurant & Bar http://beyondbourbonst.com/new-orleans-language-guide/ The Language of New Orleans - Podcast episode http://www.qandc.com/ Q & C hotel http://www.catahoulahotel.com/ Catahoula Hotel http://bienvillehouse.com Bienville House Hotel http://www.therooseveltneworleans.com/ Roosevelt Hotel http://www.marriott.com/hotels/hotel-photos/msydt-renaissance-new-orleans-arts-warehouse-district-hotel/ Renaissance Hotel http://www.westinneworleanscanalplace.com/ Westin Hotel http://louisianastatemuseum.org/museums/the-cabildo/ Cabildo Museaum http://louisianastatemuseum.org/museums/the-presbytere/ Presbytere Museam http://www.twochickswalkingtours.com/index.html 2 chicks walking tours http://www.bigboytravel.com/louisiana/neworleans/gardendistrictwalkingtour/ garden district walking tour http://louisianastatemuseum.org/museums/the-old-us-mint/ The Old US Mint - History of Jazz museum, free! https://www.preservationhall.com/ Preservation Hall jazz venue http://701bourbon.com/ Cat’s Meow, French Quarter nightclub http://www.patobriens.com/patobriens/default.asp Pat O’Briens, French Quarter Bar/Club http://www.bestofneworleans.com/ The Gambit (free local paper) https://www.facebook.com/kermitruffinsnola/ Kermit Ruffins, local jazz legend http://www.bigsamsfunkynation.com/ Big Sam’s Funky Nation (another local music legend) http://www.houseofblues.com/neworleans New Orleans House of Blues